Merchandise purchase system, merchandise purchase method, and merchandise purchase program

Abstract

To provide a merchandise purchase system, a merchandise purchase method, and a merchandise purchase program capable of improving the satisfaction of a user in a service for enabling the user of a facility to purchase merchandise to be arranged in the facility.SOLUTION: A management server 1 is applied to a system in which a user of a facility purchases merchandise of a sales object corresponding to display merchandise displayed in the facility. The management server 1 includes an acquisition processing part 113 for acquiring identification information of the display merchandise to be read by a user terminal 2 of the user, a determination processing part 115 for determining a privilege to be given to the user by a manager of the facility on the basis of the identification information acquired by the acquisition processing part 113, and an output processing part 114 for outputting settlement information on settlement of the merchandise corresponding to the identification information acquired by the acquisition processing part 113.SELECTED DRAWING: Figure 9

Description

[Technical Field]

[0001] The present invention relates to a product purchasing system, a product purchasing method, and a product purchasing program for allowing users of a facility to purchase products for sale that correspond to products displayed in the facility. [Background technology]

[0002] Conventionally, a system has been known in which a user reads a two-dimensional code attached to a product in a store with a mobile terminal to make a payment (see, for example, Patent Document 1). This system allows users to purchase products without waiting in line at the cash register. [Prior art documents] [Patent documents]

[0003] [Patent Document 1] Japanese Patent Application Laid-Open No. 2010-61544 Summary of the Invention [Problem to be solved by the invention]

[0004] In recent years, companies have introduced various measures to improve the way their employees work and rest. For example, by installing unmanned food and drink vending machines in the workplace and introducing a service where employees can purchase food and drink, they are reducing the hassle of shopping and supporting their health, thereby improving the working environment and increasing motivation of employees.

[0005] However, with the conventional method, the products that users (employees) can purchase at the sales point are limited, resulting in low user satisfaction. This problem is not limited to companies, but can also occur when the sales system is introduced into various fields, such as apartment complexes and public facilities.

[0006] An object of the present invention is to provide a product purchasing system, a product purchasing method, and a product purchasing program that can improve user satisfaction in a service that allows facility users to purchase products located at the facility. [Means for solving the problem]

[0007] A product purchasing system according to one aspect of the present invention is a product purchasing system in which a user of a facility purchases a product for sale corresponding to a product displayed within the facility. The product purchasing system includes an acquisition processing unit, a determination processing unit, and an output processing unit. The acquisition processing unit acquires identification information of the displayed product read by the user's user terminal. The determination processing unit determines a benefit to be granted to the user by a manager of the facility based on the identification information acquired by the acquisition processing unit. The output processing unit outputs payment information regarding the payment for the product corresponding to the identification information acquired by the acquisition processing unit.

[0008] Another aspect of the present invention is a product purchasing method that allows users of a facility to purchase products for sale that correspond to products on display within the facility, the product purchasing method being executed by one or more processors, which includes obtaining identification information for the displayed products that is read by the user's user terminal, determining a benefit to be granted to the user by an administrator of the facility based on the identification information, and outputting payment information regarding the payment for the product that corresponds to the identification information.

[0009] Another aspect of the present invention is a product purchasing program that allows users of a facility to purchase products for sale that correspond to products on display within the facility, and that causes one or more processors to execute the following steps: obtaining identification information for the displayed products that is read by the user's user terminal; determining a benefit to be granted to the user by the facility manager based on the identification information; and outputting payment information regarding the payment for the product that corresponds to the identification information. [Effects of the Invention]

[0010] According to the present invention, it is possible to provide a product purchasing system, a product purchasing method, and a product purchasing program that can improve user satisfaction in a service that allows facility users to purchase products located in the facility. [Brief explanation of the drawings]

[0011] [Figure 1] FIG. 1 is a schematic diagram showing the overall configuration of a product purchasing system according to an embodiment of the present invention. [Figure 2] FIG. 2 shows an example of a facility (workspace) to which the product purchasing system according to the embodiment of the present invention is applied. [Figure 3] FIG. 3 is a diagram showing the appearance of a product shelf arranged in a facility (workspace) according to an embodiment of the present invention. [Figure 4] FIG. 4 is a diagram showing how a two-dimensional code of an exhibited product is photographed with a user terminal according to an embodiment of the present invention. [Figure 5] FIG. 5 is a diagram showing an example of a product information page displayed on a user terminal according to an embodiment of the present invention. [Figure 6] FIG. 6 is a diagram showing an example of an order page displayed on a user terminal according to an embodiment of the present invention. [Figure 7] FIG. 7 is a diagram showing an example of a product introduction page displayed on a user terminal according to an embodiment of the present invention. [Figure 8] FIG. 8 is a diagram showing an example of a posting page displayed on a user terminal according to an embodiment of the present invention. [Figure 9] FIG. 9 is a block diagram showing the configuration of a product purchasing system according to an embodiment of the present invention. [Figure 10] FIG. 10 is a diagram showing an example of product registration information used in the product purchasing system according to the embodiment of the present invention. [Figure 11] FIG. 11 is a diagram showing an example of user registration information used in the product purchasing system according to the embodiment of the present invention. [Figure 12]FIG. 12 is a flowchart showing an example of a product registration process executed in the product purchasing system according to an embodiment of the present invention. [Figure 13] FIG. 13 is a flowchart showing an example of a product purchasing process executed in the product purchasing system according to an embodiment of the present invention. DETAILED DESCRIPTION OF THE INVENTION

[0012] Hereinafter, embodiments of the present invention will be described with reference to the accompanying drawings to help understand the present invention. Note that the following embodiments are examples that embody the present invention and do not limit the technical scope of the present invention.

[0013] The present invention is a product purchasing system that allows users of a facility to purchase products for sale that correspond to products displayed within the facility (hereinafter referred to as "displayed products"). The following description uses a corporate workspace as an example of a facility of the present invention. Displayed products are displayed in the workspace, and users using the workspace, such as company employees, can view and touch the displayed products. Furthermore, if users wish to purchase the displayed products, they can purchase them on a designated shopping site.

[0014] A specific example of a service (product purchase service) that allows users to purchase the same products or related products (details will be described later) as products displayed at a facility will be described with reference to Figures 2 to 5. The "product purchase service" is a service that allows users of the facility to purchase the same products or related products as products displayed at the facility using a specified shopping site. The product purchase system of the present invention provides the product purchase service, and the facility and users can use the product purchase service.

[0015] FIG. 2 shows an example of workspace WS1. Workspace WS1 may be an office of a single company, one of multiple offices belonging to a single company, a department of multiple divisions (departments) belonging to a single company, or a room or floor within a single office. Workspace WS1 may also be an office space, a break space, a meeting room, etc. In this embodiment, workspace WS1 is an office of a single company, and workspace WS2 (see FIG. 1) is an office of another company.

[0016] As shown in FIG. 2, workspace WS1 is provided with a product shelf T1 for displaying products and a digital signage 5 (digital signage display) for displaying content such as advertisements. The product shelf T1 provided in workspace WS1 may be one unit or multiple units. Similarly, the digital signage 5 provided in workspace WS1 may be one unit or multiple units. Furthermore, the digital signage 5 may be provided adjacent to the product shelf T1, may be provided at a location away from the product shelf T1, or may be provided within the product shelf T1. The digital signage 5 is an example of a content playback device of the present invention.

[0017] FIG. 3 shows a specific example of a product shelf T1. The product shelf T1 has one or more display spaces Ts1 for arranging (storing) display products. Each display space Ts1 is divided by a partition member or the like. The product shelf T1 shown in FIG. 3 has 16 display spaces Ts1. One display space Ts1 may accommodate one display product, or multiple display products.

[0018] The display products may be various types of products (items), such as books, stationery, electrical appliances, and food and beverages. One type of display product may be arranged in one display space Ts1, or multiple types may be arranged. The display products are displayed, for example, by an administrator (e.g., a person in the company's employee benefits department) who manages the workspace WS1, or by a person in charge of a service provider that provides the product purchase service. For example, the administrator may select and display products that will improve employees' work and vacation habits, improve their working environment, and increase their motivation as part of the company's employee benefits program. For example, the administrator may determine the display products to be displayed on the product shelf T1 by referring to product recommendation information (product recommendation information) presented by the management server 1 based on the introduction information of the introducer (recommender) who introduces the product, posted information such as ratings and reviews from users who have used (purchased) the product, attribute information of users using the workspace WS1, and attribute information of the company and workspace WS1. After determining the display products, the administrator arranges the display products in the display space Ts1 of the product shelf T1. The exhibited products may be any of the above-mentioned items, or may be services such as seminars, training sessions, classes, tourist facilities, accommodation facilities, dining facilities, etc. In the case of the above-mentioned services, the contents of the services, recommended information, etc. are exhibited in the exhibition space Ts1.

[0019] As shown in FIGS. 3 and 4, each displayed product displays a two-dimensional code C1 embedded with access information (such as a URL) for accessing a shopping site where the same product as the displayed product can be purchased. The two-dimensional code C1 may be printed directly on the displayed product, or a paper medium with the two-dimensional code C1 printed thereon may be affixed to the displayed product. The two-dimensional code C1 may also be affixed to a frame, shelf, or the like of the display space Ts1 where the displayed products are arranged. In another embodiment, the product shelf T1 may be a display that displays each displayed product (goods, services, etc.). In this case, an image of the two-dimensional code C1 corresponding to each displayed product may be displayed on the display. The display may also be a digital signage 5, in which case the product shelf T1 may be omitted from the product purchasing system.

[0020] The digital signage 5 displays (plays) pre-registered content. Specifically, the digital signage 5 plays various advertising content according to a pre-registered time schedule. The advertising content includes advertising information about the exhibited products. Users can view the advertisements displayed on the digital signage 5 to check the exhibited products on the product shelves T1. Users can also operate the digital signage 5 (for example, by touching the display screen) to select a desired exhibited product and check information about the exhibited product.

[0021] Users (such as employees) using workspace WS1 can pick up and check the products displayed on the product shelf T1. For example, users can check the contents of a book or try out stationery. Users can also read the two-dimensional code C1 with the camera 25 of their own mobile terminal (user terminal 2) such as a smartphone (see FIG. 4) and check information about the product (product information F1) on the product information page P2 (see FIG. 5) displayed on the user terminal 2. The product information F1 may be posted on the product shelf T1. The product information F1 and the two-dimensional code C1 may also be displayed on a bulletin board posted on the product shelf T1.

[0022] If a user wishes to purchase the displayed product whose two-dimensional code C1 has been read, the user presses the shopping site button K1 on the product information page P2. Then, the shopping site's order page P3 (see FIG. 6) is displayed on the user terminal 2, and the user can order the same product as the displayed product on the order page P3. The ordered product is delivered to, for example, the user's home or the place of business to which the user belongs. Note that when the user reads the two-dimensional code C1, the order page P3 may be displayed on the user terminal 2.

[0023] When a user purchases an identical product on the shopping site to a product displayed on the shelf T1, the administrator grants the user a special benefit. The administrator may grant the special benefit even if the product purchased by the user on the shopping site is not the same as the displayed product. For example, the product purchased by the user on the shopping site may be a related product (a related product) to the displayed product, such as a product from the same series as the displayed product. In this case, the related product may differ from the displayed product in terms of color, size, price, etc. The special benefit may be monetary value, such as a gift card, discount coupon, free coupon, points, or cash. For example, the administrator may send the user a gift card that can be used next time on the shopping site. In this way, when a user purchases an identical product to a displayed product, a portion of the purchase price is subsidized, thereby increasing the user's motivation to use the product purchase service. This can improve the satisfaction of users who use the product purchase service. Furthermore, the utilization rate of the product purchase service can also be increased. Furthermore, by users purchasing and using the same products as the displayed products, the user's work style, vacation schedule, etc. can be improved. Furthermore, since users can pick up and check out products introduced by familiar people such as the manager of the company to which the users belong, the utilization rate of the product purchasing service can be further increased.

[0024] The specific configuration of product purchasing system 10 for realizing the above-described product purchasing service will be described below. The following description will be given taking as an example an embodiment in which the product purchasing service is introduced into a corporate workspace.

[0025] [Embodiment 1] [Product Purchasing System 10] 1, a product purchasing system 10 according to the first embodiment of the present invention includes a management server 1, a user terminal 2, an administrator terminal 3, a shopping server 4, a digital signage 5, and an advertisement provider terminal 6. The management server 1, the user terminal 2, the administrator terminal 3, the shopping server 4, the digital signage 5, and the advertisement provider terminal 6 can communicate with each other via a communication network N1 such as the Internet, a LAN, a WAN, or a public telephone line.

[0026] The management server 1 is an information processing device that manages the products displayed on the product shelf T1 and supports users in purchasing products, and is, for example, a management server of a service provider that provides the product purchasing service. The user terminal 2 is a mobile terminal that allows users to view product information about the displayed products and order products on a shopping site. The administrator terminal 3 is a PC (personal computer) used by an administrator who manages the workspace where the product shelf T1 is located. For example, if the product shelf T1 is located in a company's workspace WS1 (see FIG. 2), the user terminal 2 is a mobile terminal (smartphone) of a company employee, and the administrator terminal 3 is a PC (administrator PC) of a person in charge of the company's employee benefits department. Note that the administrator terminal 3 may be located outside the workspace WS1. The shopping server 4 is an information processing device that manages a shopping site that sells products and is an example of a sales management server of the present invention. The shopping site may be one or more publicly known shopping sites. The digital signage 5 is a display device that displays (plays) content such as advertisements and product information about the displayed products (e.g., information about products that can be selected and operated by users). The advertisement provider terminal 6 is a PC (personal computer) used by a provider (advertiser) who provides an advertisement to be displayed on the digital signage 5.

[0027] In this embodiment, the management server 1 alone corresponds to the product purchasing system of the present invention; however, the product purchasing system of the present invention may also include one or more of the components of the management server 1, user terminal 2, administrator terminal 3, shopping server 4, digital signage 5, and advertisement provider terminal 6. For example, if multiple components of the management server 1, user terminal 2, administrator terminal 3, shopping server 4, digital signage 5, and advertisement provider terminal 6 cooperate to share and execute the product registration process (see FIG. 12) and product purchase process (see FIG. 13), which will be described later, a system including the multiple components that execute these processes corresponds to the product purchasing system of the present invention. For example, the management server 1, user terminal 2, and administrator terminal 3 may constitute the product purchasing system of the present invention, or the administrator terminal 3 alone may constitute the product purchasing system of the present invention.

[0028] [Management Server 1] 9, the management server 1 is an information processing device (for example, a cloud server) that includes a control unit 11, a storage unit 12, an operation display unit 13, and a communication unit 14. The management server 1 is not limited to a single computer, but may be a computer system in which multiple computers operate in cooperation with each other. Furthermore, various processes executed by the management server 1 may be executed in a distributed manner by one or multiple processors.

[0029] The communication unit 14 is a communication interface that connects the management server 1 to the communication network N1 via a wired or wireless connection and performs data communication in accordance with a predetermined communication protocol between the management server 1 and external devices such as the user terminal 2, administrator terminal 3, shopping server 4, digital signage 5, and advertising provider terminal 6 via the communication network N1.

[0030] The operation display unit 13 is a user interface that includes a display unit such as a liquid crystal display or an organic EL display that displays various information, and an operation unit such as a mouse, keyboard, or touch panel that accepts operations.

[0031] The storage unit 12 is a non-volatile storage unit such as a hard disk drive (HDD), a solid state drive (SSD), or a flash memory that stores various types of information. Specifically, the storage unit 12 stores data such as product registration information D1 and user registration information D2.

[0032] Product registration information D1 is information about products displayed on shelves in a workspace. Product registration information D1 is stored for each workspace. FIG. 10 shows an example of product registration information D1 for workspace WS1 (see FIG. 2). Product registration information D1 includes, for each displayed product, information such as a corresponding "product ID," "product name," "code ID," "price," "introducer," "product introduction," and "benefit information." The "product ID" is identification information for identifying the displayed product. The "product name" is the name of the displayed product. The "code ID" is identification information for the two-dimensional code C1 attached to the displayed product. The "price" is the amount (selling price) required to purchase the same product as the displayed product. The "introducer" is a person who introduces (recommends) the displayed product, such as a company representative (manager, president, key person, etc.), an administrator of workspace WS1 (such as an administrator who selected the displayed product), a user of workspace WS1 (such as a user who purchased the product), a product seller (manufacturer), or a service provider who provides the product purchase service. "Product introduction" is information about the displayed products, such as recommendation information where the introducer recommends the product to others, such as information useful for work or vacation, and product description registered by the product seller (manufacturer, etc.). The product introduction is entered, for example, on product introduction page P4 (see Figure 7). "Benefit information" is information about the benefit that will be given to the purchaser (user) when the same product as the displayed product is purchased on the shopping site. The benefit is, for example, a gift card, and a gift card with an amount corresponding to the sales price is registered. Note that the benefit may also be a gift card with a fixed amount regardless of the sales price. Product registration information D1 also includes image data of the displayed products.

[0033] For example, information about 16 products displayed on product shelf T1 (see FIG. 3) is registered in product registration information D1 corresponding to workspace WS1. A product ID and access information for accessing a shopping site are embedded in two-dimensional codes C1 attached to the displayed products. The access information may be, for example, a URL link to a product information page P2 (see FIG. 5) or a URL link to an order page P3 (see FIG. 6) of the shopping site. Each piece of information registered in product registration information D1 may be embedded in the two-dimensional code C1.

[0034] Note that the product registration information D1 may also include information on the location of each display product on the product shelf T1 (the location of the display space Ts1). In this case, the two-dimensional code C1 may include embedded position information (coordinate information) of the display product.

[0035] When the control unit 11 determines the products (displayed products) to be displayed on the product shelves T1 of the workspace WS1, it registers information about the displayed products in the product registration information D1. For example, the control unit 11 registers information about the displayed products determined based on product introduction information input at the user terminal 2 and the administrator terminal 3 in the product registration information D1. The control unit 11 also generates and outputs a two-dimensional code C1 in which the product ID and the access information are embedded. The two-dimensional code C1 is affixed to each displayed product.

[0036] When the two-dimensional code C1 is read by the camera 25 of the user terminal 2, the control unit 11 acquires the product ID from the user terminal 2, and based on the product ID, causes the user terminal 2 to display a product information page P2 (see Figure 5) containing product information F1 including the product name, price, introducer, product introduction, bonus information, and product image, as well as access information for accessing the shopping site (such as a link button K1 for the URL of the order page P3).

[0037] The user registration information D2 is information about users who use a workspace, for example, information about employees of a company that has a workspace. For example, if a product shelf T1 is placed in a workspace WS1 of a single company, information about all employees of that company is registered in the user registration information D2. Also, if a product shelf is placed in each of multiple workspaces of a single company, information about all employees of that company is registered in the user registration information D2. Furthermore, user registration information D2 may be stored for each workspace in which displayed products are placed. Note that users registered in the user registration information D2 also include an administrator who manages the workspace (such as a person in the company's employee benefits department) and an introducer (such as a representative) who introduces the displayed products. In other words, the administrator and introducer are included in the users who can purchase products using the product purchase service.

[0038] As shown in FIG. 11, the user registration information D2 includes information such as the corresponding "user ID," "user name," "attribute information," "purchase history," and "benefits held" for each user. The "user ID" is identification information for a user who can use the product purchase service, and is login information for logging in to the website of the product purchase service. Information (membership information) about users who have applied to use the product purchase service is registered in the user registration information D2. For example, an administrator who manages workspace WS1 (e.g., a person in charge of the company's employee benefits department) applies for use of the product purchase service for all employees of the company and registers their membership information. Note that each employee may also register their membership information individually.

[0039] "Attribute information" is personal information such as the user's gender, age, address, email address, affiliation (department, workplace, etc.), and job title. "Purchase history" is information about purchases made on a shopping site by reading the two-dimensional code C1 attached to a displayed product and purchasing the same product as the displayed product, and includes information such as the product name and purchase date. "Owned benefits" is information about benefits granted to users when they purchase the product, and indicates the benefits they currently own. Owned benefits are benefits that correspond to the benefit information associated with the product in product registration information D1 (see Figure 10).

[0040] For example, when user A1 reads the two-dimensional code C1 attached to a displayed product of product G1 using user terminal 2 and purchases product G1 on a shopping site, information about a benefit (a 1,000 yen gift card) corresponding to product G1 is registered in user registration information D2. The control unit 11 registers the benefit information in user registration information D2 every time the user purchases a product using the product purchase service.

[0041] The storage unit 12 also stores layout data and image data for generating web pages included in the website (product purchase site) of the product purchase service that is displayed on the user terminal 2, the administrator terminal 3, etc. In this embodiment, the control unit 11 generates the various web pages and transmits information about the web pages to the user terminal 2 and the administrator terminal 3, thereby causing the user terminal 2 and the administrator terminal 3 to display the various web pages. In another embodiment, the control unit 11 may transmit data necessary for displaying the various web pages to the user terminal 2 and the administrator terminal 3, causing the control unit 21 of the user terminal 2 and the control unit 31 of the administrator terminal 3 to display the various web pages.

[0042] The product purchase site may be a collection of web pages belonging to one predetermined domain, but may also be a collection of web pages belonging to multiple domains stored on the same management server 1. The various pages included in the product purchase site may be stored in a distributed manner on multiple servers.

[0043] In another embodiment of the management server 1, some or all of the information, such as the product registration information D1 and the user registration information D2, may be stored in another server accessible from the management server 1 via the communication network N1. For example, the product registration information D1 may be stored in a company's equipment management server, and the user registration information D2 may be stored in a company's attendance management server. Storing the product registration information D1 in the equipment management server makes it easier for the company to manage the products placed in workspaces along with the equipment it owns. Furthermore, if the user registration information D2 is stored in the company's attendance management server, the company can compare employees' attendance records with the purchases of displayed products to analyze trends in employees' purchasing behavior (e.g., trends in purchasing products before leaving work, trends in purchasing products on Fridays, trends in purchasing products on days when employees are not working, trends in purchasing products useful for work at the beginning of the week, trends in purchasing products useful for vacations on weekends, trends in products purchased by employees who work a lot or little overtime, etc.). Furthermore, the control unit 11 can determine the content and type of displayed products, the display method (display date and time), etc., based on the analysis results.

[0044] Furthermore, the storage unit 12 stores control programs such as a product registration program for causing the control unit 11 to execute a product registration process (see FIG. 12) described below, and a product purchase program for causing the control unit 11 to execute a product purchase process (see FIG. 13). The product registration program and the product purchase program are examples of the product purchase program of the present invention. For example, the product registration program and the product purchase program are non-temporarily recorded on a computer-readable recording medium such as a CD or DVD, and are read by a reading device (not shown) such as a CD drive or DVD drive provided in the management server 1 and stored in the storage unit 12.

[0045] The control unit 11 has control devices such as a CPU, a ROM, and a RAM. The CPU is a processor that executes various types of arithmetic processing. The ROM is a non-volatile storage unit that pre-stores control programs such as a BIOS and an OS that cause the CPU to execute various types of arithmetic processing. The RAM is a volatile or non-volatile storage unit that stores various types of information and is used as a temporary storage memory (work area) for the various types of processing executed by the CPU. The control unit 11 controls the management server 1 by having the CPU execute various control programs pre-stored in the ROM or the storage unit 12.

[0046] Specifically, as shown in Fig. 9, the control unit 11 includes various processing units such as a registration processing unit 111, a display processing unit 112, an acquisition processing unit 113, an output processing unit 114, a decision processing unit 115, a presentation processing unit 116, and an advertisement processing unit 117. The control unit 11 functions as the various processing units by executing various processes in accordance with the product registration program and the product purchase program using the CPU. Some or all of the processing units may be configured as electronic circuits. The product registration program and the product purchase program may be programs that cause multiple processors to function as the processing units.

[0047] The registration processing unit 111 registers product information in product registration information D1 (see FIG. 10) and registers user information in user registration information D2 (see FIG. 11). The registration processing unit 111 registers product information about the products to be displayed on the product shelf T1 in the product registration information D1. For example, when a workspace manager performs a registration operation to register product information about the products on display on the manager terminal 3, the registration processing unit 111 registers the product information acquired in response to the registration operation in the product registration information D1. For example, the manager determines the products to be displayed on the product shelf T1 by referring to recommendation information presented by the presentation processing unit 116 (described later) based on the introduction information of the product introducer (recommender), posted information about the products, attribute information of users of the workspace WS1, attribute information of the company and workspace WS1, etc. After determining the products to be displayed, the manager registers the product information about the products on a product registration page (not shown) on the manager terminal 3.

[0048] For example, an introducer (such as a company representative) inputs product introduction information on a product introduction page P4 (see FIG. 7) displayed on the user terminal 2. For example, representative X logs in to the product purchasing service and inputs information about a product that he or she wants to introduce to others on the product introduction page P4. When representative X presses the registration button K4 on the product introduction page P4, the registration processing unit 111 acquires the introduction information including a product image, product name, product information, product price, and product introduction. In addition, a user (purchaser) who has purchased a product inputs posting information such as a product rating and comment on the posting page P5 (see FIG. 8). For example, user Y logs in to the product purchasing service and inputs his or her impressions (rating, comment, etc.) of the product he or she used on the posting page P5. When user Y presses the posting button K5 on the posting page P5, the registration processing unit 111 acquires the posting information including a product image, product name, product information, product price, rating, and comment. The registration processing unit 111 may acquire the introduction information and the posting information from the user terminal 2 and determine whether or not to display the product based on this information. Then, when the registration processing unit 111 determines that the product is an exhibit product, it registers the product information in the product registration information D1.

[0049] In addition, the registration processing unit 111 associates and registers the product ID of the product determined to be an exhibited product, the code ID of the two-dimensional code C1 attached to the exhibited product, and access information for a shopping site where the same product as the exhibited product can be purchased (the URL link of the product information page P2 (see Figure 5) or the URL link of the shopping site's order page P3 (see Figure 6)).

[0050] When the two-dimensional code C1 is generated, for example, the administrator issues (prints) the two-dimensional code C1 and affixes it to the exhibited product.

[0051] Furthermore, the registration processing unit 111 registers user information about users who can use the product purchase service in the user registration information D2. For example, when an administrator who manages a company's workspace WS1 performs a registration operation on the administrator terminal 3 to register user information (user ID, user name, attribute information) for all employees of the company, the registration processing unit 111 registers the user information acquired in response to the registration operation in the user registration information D2. The registration processing unit 111 can update the product registration information D1 and the user registration information D2 as needed.

[0052] The display processing unit 112 displays various Web pages on the user terminal 2 and the administrator terminal 3. For example, the display processing unit 112 displays on the user terminal 2 a reading page P1 (see FIG. 4) for reading the two-dimensional code C1 of an exhibited product, a product information page P2 (see FIG. 5) including product information F1, a product introduction page P4 (see FIG. 7) for registering product introduction information, and a posting page P5 (see FIG. 8) for posting product ratings and comments. The display processing unit 112 may display the product introduction page P4 and the posting page P5 on the administrator terminal 3. The display processing unit 112 executes display processing for each Web page in accordance with user operations (display requests) on the user terminal 2 and the administrator terminal 3.

[0053] The acquisition processing unit 113 acquires the identification information (product ID) of the exhibited product read by the user terminal 2 of the user.

[0054] Specifically, when a user logs in to the product purchase site using the user terminal 2 and requests the reading of the two-dimensional code C1, the display processing unit 112 acquires the read request from the user terminal 2 and displays a reading page P1 (see FIG. 4) on the user terminal 2 in accordance with the read request. When the user reads the two-dimensional code C1 attached to the displayed product using the camera 25 on the reading page P1 (see FIG. 4), the acquisition processing unit 113 acquires the product ID embedded in the two-dimensional code C1. In another embodiment, the acquisition processing unit 113 may analyze the image of the displayed product captured by the camera 25 of the user terminal 2, identify the product based on the shape, size, display contents of the cover (package), etc., and acquire the product ID. In yet another embodiment, the acquisition processing unit 113 may acquire the product ID by having the user terminal 2 read an electronic tag attached to the displayed product. The method of acquiring the product ID is not limited, and any well-known method may be employed.

[0055] When the acquisition processing unit 113 acquires the product ID, the display processing unit 112 displays the product information page P2 (see FIG. 5) on the user terminal 2. Specifically, the display processing unit 112 displays the product information page P2 including product information F1 (product name, price, introducer, product introduction, and benefit information) (see FIG. 10) of the product associated with the product ID on the user terminal 2. The product information F1 may include information entered by at least one of the introducer of the product and the purchaser of the product. By viewing the product information page P2, the user can understand the benefit information (purchase benefits) before purchasing the product.

[0056] The display processing unit 112 also displays access information for accessing a shopping site where the product associated with the product ID can be purchased on the product information page P2. For example, as shown in Fig. 5, the display processing unit 112 displays a URL link button (shopping site button K1) for moving to the shopping site on the product information page P2. The display processing unit 112 may also display a URL link button (back button K2) for moving to the reading page P1 (see Fig. 4) on the product information page P2.

[0057] When a user presses the shopping site button K1, the output processing unit 114 outputs payment information related to payment for the product corresponding to the product ID acquired by the acquisition processing unit 113 to the shopping server 4. The payment information is various information related to payment for the product, and includes at least one of order information for ordering the product, a payment request when executing payment, and inquiry information for making payment (user ID, payment amount). Here, when a user presses the shopping site button K1, the output processing unit 114 outputs order information for ordering the product (e.g., product information, user information, etc.) to the shopping server 4.

[0058] When the shopping server 4 acquires the order information from the management server 1, it displays the shopping site's order page P3 (see FIG. 6) on the user terminal 2. When the user presses the order button K31 on the order page P3, the shopping server 4 accepts the user's order and executes the payment process for the product price. The user can also specify the delivery destination (home, business, etc.) for the product on the order page P3. When the payment for the product price is completed, the shopping server 4 outputs payment completion information to the management server 1. The payment completion information includes information such as the product ID, product name, price, delivery destination, the user ID of the user, and the date and time of purchase for the product purchased by the user.

[0059] In this way, when a user reads the two-dimensional code C1 of a displayed product using the user terminal 2, the display processing unit 112 displays a product information page P2 (see FIG. 5) including product information F1 of the product, and the shopping server 4 displays an order page P3 (see FIG. 6) of the shopping site for purchasing the product. Note that the display processing unit 112 of the management server 1 may also execute the display process of the order page P3.

[0060] The determination processing unit 115 determines a benefit to be granted to a user by an administrator managing workspace WS1 based on the product ID acquired by the acquisition processing unit 113. Specifically, when payment for the product price is completed, the determination processing unit 115 determines a benefit equivalent to a portion of the product price. For example, as shown in FIG. 10, when benefit information is registered in advance in the product registration information D1, the determination processing unit 115 acquires the product name and product price from the payment completion information output from the shopping server 4 and determines benefit information associated with the product that matches these. For example, when the shopping server 4 completes payment for product G1 ordered by user A1, the determination processing unit 115 determines a "1000 yen gift card" associated with product G1 as the benefit to be granted to user A1.

[0061] In another embodiment, the determination processing unit 115 may determine a predetermined percentage (e.g., 50%) of the price of a product purchased by a user as the benefit to be granted to the user. The predetermined percentage may be set commonly to all products, or different percentages may be set for each product or each type of product. For example, the predetermined percentage for books may be set to 50%, and the predetermined percentage for stationery may be set to 40%. Furthermore, the predetermined percentage may be set and changeable by an administrator.

[0062] In another embodiment, the determination processing unit 115 may set the predetermined percentage according to the usage rate of the product purchase service. For example, the determination processing unit 115 may set the predetermined percentage higher the fewer the number of users of the product purchase service, or may set the predetermined percentage higher only while the number of users of the product purchase service is below a predetermined number. This may further improve the usage rate of the product purchase service.

[0063] Once payment for the product selected by the user is completed and the benefits to be granted to the user are determined, the registration processing unit 111 registers the purchase history information and the determined benefits information in the user registration information D2 (see Figure 11).

[0064] Furthermore, once the decision processing unit 115 determines the benefit, the administrator grants the determined benefit to the user. For example, the administrator sends or hands over a gift card to the user. The administrator may grant a benefit each time the user purchases a product, or may grant a lump sum of benefits (owned benefits) accumulated over a predetermined period. Furthermore, once the decision processing unit 115 determines a benefit, it may send electronic data of the benefit (electronic gift card) to the user terminal 2 by email. In other words, once the decision processing unit 115 determines a benefit to be granted to a user, it may automatically grant the benefit to the user without the intervention of the administrator. The benefit granted to the user may be treated as employee welfare expenses in the company.

[0065] As described above, when a user scans the two-dimensional code C1 of a product displayed on the product shelf T1 in workspace WS1 with the user terminal 2 (see FIG. 4), the control unit 11 of the management server 1 displays the product information page P2 (see FIG. 5) on the user terminal 2, and the shopping server 4 displays the order page P3 (see FIG. 6) on the user terminal 2. This allows the user to purchase the same product on the shopping site as the displayed product that they have actually seen and touched. Furthermore, the user can purchase products recommended by familiar people, such as the CEO of the company to which the user belongs, after touching and inspecting them. The control unit 11 also awards a special benefit to users who purchase the same product as the displayed product. In this way, users can receive a special benefit when they purchase the same product as the displayed product or related products, allowing them to purchase the product at a substantially lower price. This improves user satisfaction with the product purchasing service. Furthermore, the use of the product purchasing service can be promoted, thereby increasing utilization rates. Furthermore, by purchasing products from the displayed products that are useful for work and vacation, users can improve their work and vacation habits.

[0066] Here, the manager may consider what products should be displayed on the product shelves T1 to improve the working and resting habits of users (employees). Therefore, the control unit 11 of the management server 1 may be configured to present the manager with information to assist in the consideration of the products to be displayed.

[0067] Specifically, the presentation processing unit 116 presents recommended information regarding products to be displayed in the workspace. For example, the presentation processing unit 116 presents the recommended information to the administrator based on at least one of the introduction information of an introducer (recommender) introducing the product, attribute information of a user using the workspace, attribute information of the workspace, and information posted by the user.

[0068] For example, when an introducer (e.g., representative X) inputs a product introduction on the product introduction page P4 displayed on the user terminal 2 of the introducer, the presentation processing unit 116 causes the administrator terminal 3 to display recommended information including the product introduction information.

[0069] Furthermore, for example, the presentation processing unit 116 identifies products that may be of interest to all users who use workspace WS1 based on their attributes (personal information) such as gender and age (see FIG. 11), and displays recommended information including information on the identified products on the administrator terminal 3. The presentation processing unit 116 may analyze images captured by a camera mounted on the digital signage 5 or a camera installed in workspace WS1 to estimate the gender, age, etc. of the users.

[0070] In addition, the presentation processing unit 116 may identify products that users of workspace WS1 may be interested in based on the type of workspace WS1 (corporate department, job type, etc.), and display recommended information including information about the identified products on the administrator terminal 3.

[0071] Furthermore, the presentation processing unit 116 may identify products that users of workspace WS1 may be interested in based on posted information (see FIG. 8 ) such as ratings and word-of-mouth reviews from purchasers who have purchased the products, and display recommended information including information on the identified products on the administrator terminal 3. For example, the presentation processing unit 116 may display recommended information including information on highly rated products on the administrator terminal 3.

[0072] Furthermore, the presentation processing unit 116 may identify products that users of workspace WS1 may be interested in based on the purchase history of each user (see FIG. 11 ), and display recommended information including information on the identified products on the administrator terminal 3. For example, the presentation processing unit 116 may identify products that have been frequently purchased or not purchased in the last three months from among the products displayed on the product shelf T1, and display recommended information on the frequently purchased products or products related to the identified products on the administrator terminal 3.

[0073] The administrator determines the products to be displayed on the product shelf T1 by referring to the recommendation information presented by the presentation processing unit 116. The presentation processing unit 116 may automatically determine the products to be displayed based on at least one of attribute information of the user using the workspace, attribute information of the workspace, and information posted by the user. The presentation processing unit 116 may also determine the products to be displayed based on the types of products previously displayed in the workspace and the sales performance (purchase history) of products corresponding to the displayed products.

[0074] In this way, the displayed products of the present invention may be products recommended by the introducer or may be products determined based on the recommendation information. Also, the displayed products of the present invention may be products determined by the administrator or may be products determined by the product purchasing system 10.

[0075] Furthermore, the control unit 11 of the management server 1 may have the following configuration that uses advertising information in order to further improve the utilization rate of the product purchasing service.

[0076] Specifically, the advertisement processing unit 117 displays product advertisement information related to the advertisements of the exhibited products on the digital signage 5 arranged in workspace WS1. The digital signage 5 plays content registered in, for example, the advertisement provider terminal 6 according to a predetermined time schedule. For example, the advertisement provider registers, in the advertisement provider terminal 6, advertisement information such as advertisement content to be displayed on the digital signage 5 (e.g., advertisements for products handled by the advertisement provider's company), the display period of the advertisement content, and the display location of the advertisement content. Upon acquiring the advertisement information from one or more advertisement provider terminals 6, the advertisement processing unit 117 plays, on the digital signage 5, the advertisement content and product advertisement information for the exhibited products displayed in workspace WS1 according to a predetermined time schedule. For example, the advertisement processing unit 117 displays, on the digital signage 5 arranged in workspace WS1, product advertisement information for the products (products registered in product registration information D1) displayed on the product shelves T1 arranged in workspace WS1. The product advertisement information includes product introductions, introducers, bonus information, posting information, and the like. The advertisement processing unit 117 may set a time schedule based on, for example, the sales performance of the displayed products. For example, the advertisement processing unit 117 may set a longer display time for advertisements for displayed products with low sales or for displayed products that have been on display on the product shelf T1 for a short period of time.

[0077] The management server 1 may collect advertising fees from advertisement providers. In addition to collecting advertising fees from advertisement providers, the management server 1 may also deduct part of the purchase price from the advertising fees or return it to the advertisement provider when, for example, a user purchases the same product as the advertised product on a shopping site.

[0078] Furthermore, the advertisement processing unit 117 may display product advertisement information based on the attributes of a user. For example, the advertisement processing unit 117 displays product advertisement information based on the attributes of a user who has viewed content played on the digital signage 5. For example, the advertisement processing unit 117 analyzes an image captured by a camera mounted on the digital signage 5 to recognize the user who has viewed the content and estimates the attributes (gender, age, etc.) of the user. Note that the digital signage 5 may recognize the user who has viewed the content using a sensor (such as a human sensor).

[0079] Furthermore, the presentation processing unit 116 may estimate the user's interest and level of interest in the content played on the digital signage 5 based on the user's behavior with respect to the content (viewing the content for a long time, viewing the content for a moment, not viewing the content at all), and present the estimation result to the administrator as the recommendation information. The administrator may decide on the products to display based on the user's interest and level of interest in the content played on the digital signage 5. Note that the decision processing unit 115 may decide on the products to display based on the estimation result.

[0080] In this way, the advertising processing unit 117 encourages users to use the product purchasing service by displaying information about the displayed products on the digital signage 5. Here, the control unit 11 may accept a product selection operation by the user via the digital signage 5. For example, if a user who has viewed product advertising information displayed on the digital signage 5 becomes interested in the product, the user selects (touches) the product advertising information on the display screen of the digital signage 5. Upon accepting the touch operation, the control unit 11 displays a product information page P2 (see FIG. 5) on the digital signage 5, and when the user presses the shopping site button K1 on the product information page P2, the control unit 11 displays an order page P3 (see FIG. 6) on the digital signage 5. This allows the user to operate the digital signage 5 to purchase the same product as the displayed product.

[0081] Furthermore, the advertisement processing unit 117 may measure the effectiveness of advertisements displayed on the digital signage 5. For example, the advertisement processing unit 117 measures the number of viewers and attributes (gender, age, etc. of viewers) for each advertisement. The advertisement processing unit 117 notifies the advertisement provider terminal 6 of the measurement results. Furthermore, the advertisement processing unit 117 may propose content and time schedules with high advertising effectiveness based on the measurement results.

[0082] The administrator may be able to edit the advertising content displayed on the digital signage 5 on the administrator terminal 3. The administrator of the management server 1 (for example, the system operator of the product purchasing system 10) may also be an advertisement provider. The administrator of the management server 1 may also be able to edit the advertising content.

[0083] In the above-described embodiment, the registration processing unit 111 may delete the user information of a user who has used the product purchase service a predetermined number of times from the user registration information D2 (see FIG. 11 ). For example, when the total number of times in a year in which a user has used the product purchase service to purchase products and earn rewards reaches the maximum number of times in a year, the registration processing unit 111 deletes the user information of the user from the user registration information D2. The registration processing unit 111 then re-registers the user information of the user in the user registration information D2 upon renewal (e.g., at the start of a new fiscal year). Note that instead of the total number of times of use, a maximum amount of rewards (the maximum amount that can be earned in a year) may be set. In yet another embodiment, the registration processing unit 111 may leave each user information intact and register a non-eligible flag indicating that the user is not eligible for a reward in the user information of a user who has used the service a predetermined number of times, and register an eligible flag indicating that the user is eligible for a reward in the user information of a user who has used the service less than the predetermined number of times. The registration processing unit 111 may switch the non-eligible flag registered to an eligible flag upon renewal.

[0084] [User terminal 2] 9, the user terminal 2 includes a control unit 21, a storage unit 22, an operation display unit 23, a communication unit 24, and a camera 25. The user terminal 2 is a portable information processing device such as a smartphone, a mobile phone, or a tablet terminal.

[0085] The camera 25 is a digital camera that captures an image of a subject and outputs the image as digital image data. The camera 25 is provided on the user terminal 2 so that it can capture an image of a subject located on the opposite side of the display screen of the user terminal 2. For example, a user activates the camera 25 and captures an image of the two-dimensional code C1 of a displayed product (see FIG. 4). The image data of the two-dimensional code C1 captured by the camera 25 is sent to the management server 1 by the control unit 21.

[0086] The communication unit 24 is a communication interface that connects the user terminal 2 to the communication network N1 via wired or wireless communication and performs data communication with external devices such as the management server 1 via the communication network N1 in accordance with a predetermined communication protocol.

[0087] The operation display unit 23 is a user interface that includes a display unit such as a liquid crystal display or an organic EL display that displays information such as various web pages, and an operation unit such as a mouse, keyboard, or touch panel that accepts operations.

[0088] The storage unit 22 is a non-volatile storage unit such as an HDD, SSD, or flash memory that stores various types of information. For example, the storage unit 22 stores a control program such as a browser program. Specifically, the browser program is a control program that causes the control unit 21 to execute communication processing with an external device such as the management server 1 in accordance with a communication protocol such as HTTP (Hypertext Transfer Protocol). The browser program may also be a dedicated application for executing communication processing with the management server 1 in accordance with a predetermined communication protocol.

[0089] The control unit 21 has control devices such as a CPU, a ROM, and a RAM. The CPU is a processor that executes various types of arithmetic processing. The ROM is a non-volatile storage unit that pre-stores control programs such as a BIOS and an OS that cause the CPU to execute various types of processing. The RAM is a volatile or non-volatile storage unit that stores various types of information and is used as a temporary storage memory (work area) for the various types of processing executed by the CPU. The control unit 21 controls the user terminal 2 by having the CPU execute various control programs pre-stored in the ROM or the storage unit 22.

[0090] Specifically, the control unit 21 functions as a browser processing unit 211 by executing various processes in accordance with the browser program stored in the storage unit 22. The browser processing unit 211 is capable of executing browser processing to display a web page provided from the management server 1 via the communication network N1 on the operation display unit 23 and input operations for the operation display unit 23 into the management server 1. In other words, the user terminal 2 can function as an operation terminal for the management server 1 by the control unit 21 executing the browser program. Note that some or all of the processing units included in the control unit 21 may be configured with electronic circuits.

[0091] For example, when a user performs an operation on the user terminal 2 to request access to a predetermined URL corresponding to the product purchase site provided by the product purchase system 10, the control unit 21 acquires web page data for the product purchase site from the management server 1 and displays the web page on the operation display unit 23. Note that the access request to the predetermined URL is made, for example, by selecting from a list of pre-registered websites or by entering text. Furthermore, if a dedicated application corresponding to the management server 1 is installed on the user terminal 2, the user of the user terminal 2 can launch the dedicated application to display the web page of the product purchase site on the operation display unit 23.

[0092] As described above, when the control unit 21 acquires data of the reading page P1 (see FIG. 4) of the two-dimensional code C1 from the management server 1, it causes the user terminal 2 to display the reading page P1. When the user photographs the two-dimensional code C1 of a displayed product on the reading page P1 with the camera 25, the management server 1 reads the product ID from the two-dimensional code C1 and generates a product information page P2 (see FIG. 5) including product information associated with the product ID. When the control unit 21 acquires data of the product information page P2, it causes the user terminal 2 to display the product information page P2. When the user presses the shopping site button K1 on the product information page P2, the control unit 21 acquires data of the order page P3 (see FIG. 6) from the shopping server 4 and causes the user terminal 2 to display the order page P3.

[0093] Furthermore, when the control unit 21 acquires data of the product introduction page P4 (see FIG. 7) from the management server 1, it causes the product introduction page P4 to be displayed on the user terminal 2. The user can input product introduction information, product description, etc. on the product introduction page P4.

[0094] Furthermore, when the control unit 21 acquires data of the posting page P5 (see FIG. 8) from the management server 1, it causes the user terminal 2 to display the posting page P5. On the posting page P5, the user can input ratings and comments about the product (such as impressions after using the product).

[0095] [Administrator terminal 3] 9, the administrator terminal 3 includes a control unit 31, a storage unit 32, an operation display unit 33, and a communication unit 34. The administrator terminal 3 is an information processing device such as a personal computer, a smartphone, a mobile phone, or a tablet terminal.

[0096] The communication unit 34 is a communication interface that connects the administrator terminal 3 to the communication network N1 via a wired or wireless connection and performs data communication in accordance with a predetermined communication protocol with external devices such as the management server 1 via the communication network N1.

[0097] The operation display unit 33 is a user interface that includes a display unit such as a liquid crystal display or an organic EL display that displays information such as various web pages, and an operation unit such as a mouse, keyboard, or touch panel that accepts operations.

[0098] The storage unit 32 is a non-volatile storage unit such as an HDD, SSD, or flash memory that stores various types of information. For example, the storage unit 32 stores a control program such as a browser program. Specifically, the browser program is a control program that causes the control unit 31 to execute communication processing with an external device such as the management server 1 in accordance with a communication protocol such as HTTP. The browser program may also be a dedicated application for executing communication processing with the management server 1 in accordance with a predetermined communication protocol.

[0099] The control unit 31 has control devices such as a CPU, a ROM, and a RAM. The CPU is a processor that executes various types of arithmetic processing. The ROM is a non-volatile storage unit that pre-stores control programs such as a BIOS and an OS that cause the CPU to execute various types of processing. The RAM is a volatile or non-volatile storage unit that stores various types of information and is used as a temporary storage memory (work area) for the various types of processing executed by the CPU. The control unit 31 controls the administrator terminal 3 by having the CPU execute various control programs pre-stored in the ROM or the storage unit 32.

[0100] Specifically, the control unit 31 functions as a browser processing unit 311 by executing various processes in accordance with the browser program stored in the storage unit 32. The browser processing unit 311 can execute browser processing to display a web page provided from the management server 1 via the communication network N1 on the operation display unit 33 and input operations for the operation display unit 33 into the management server 1. In other words, the administrator terminal 3 can function as an operation terminal for the management server 1 by the control unit 31 executing the browser program. Note that some or all of the processing units included in the control unit 31 may be configured with electronic circuits.

[0101] For example, when a user performs an operation on the administrator terminal 3 to request access to a specific URL corresponding to the product purchase site provided by the product purchase system 10, the control unit 31 acquires the web page data of the product purchase site from the management server 1 and displays the web page on the operation display unit 33. Note that the access request to the specific URL is made, for example, by selecting from a list of pre-registered websites or by entering text. Furthermore, if a dedicated application corresponding to the management server 1 is installed on the administrator terminal 3, the user (administrator) of the administrator terminal 3 can launch the dedicated application to display the web page of the product purchase site on the operation display unit 33.

[0102] As described above, when the control unit 31 acquires data for the product introduction page P4 (see FIG. 7) from the management server 1, it causes the administrator terminal 3 to display the product introduction page P4. The administrator can input product information, product descriptions, etc. on the product introduction page P4. When the control unit 31 acquires data for the posting page P5 (see FIG. 8) from the management server 1, it causes the administrator terminal 3 to display the posting page P5. The administrator can input product ratings and comments (such as impressions after using the product) on the posting page P5.

[0103] [Advertiser terminal 6] 9, the advertisement provider terminal 6 includes a control unit 61, a storage unit 62, an operation display unit 63, and a communication unit 64. The advertisement provider terminal 6 is an information processing device such as a personal computer, a smartphone, a mobile phone, or a tablet terminal.

[0104] The communication unit 64 is a communication interface that connects the advertisement provider terminal 6 to the communication network N1 via wired or wireless means and performs data communication in accordance with a predetermined communication protocol with external devices such as the management server 1 via the communication network N1.

[0105] The operation display unit 63 is a user interface that includes a display unit such as a liquid crystal display or an organic EL display that displays information such as various web pages, and an operation unit such as a mouse, keyboard, or touch panel that accepts operations.

[0106] The storage unit 62 is a non-volatile storage unit such as an HDD, SSD, or flash memory that stores various types of information. For example, the storage unit 62 stores a control program such as a browser program. Specifically, the browser program is a control program that causes the control unit 61 to execute communication processing with an external device such as the management server 1 in accordance with a communication protocol such as HTTP. The browser program may also be a dedicated application for executing communication processing with the management server 1 in accordance with a predetermined communication protocol.

[0107] The control unit 61 has control devices such as a CPU, a ROM, and a RAM. The CPU is a processor that executes various types of arithmetic processing. The ROM is a non-volatile storage unit that pre-stores control programs such as a BIOS and an OS that cause the CPU to execute various types of processing. The RAM is a volatile or non-volatile storage unit that stores various types of information and is used as a temporary storage memory (work area) for the various types of processing executed by the CPU. The control unit 61 controls the advertisement provider terminal 6 by having the CPU execute various control programs pre-stored in the ROM or the storage unit 62.

[0108] Specifically, the control unit 61 functions as a browser processing unit 611 by executing various processes in accordance with the browser program stored in the storage unit 62. The browser processing unit 311 can execute browser processing to display a web page provided from the management server 1 via the communication network N1 on the operation display unit 33 and input operations for the operation display unit 33 to the management server 1. In other words, the advertisement provider terminal 6 can function as an operation terminal for the management server 1 by the control unit 61 executing the browser program. Note that some or all of the processing units included in the control unit 61 may be configured with electronic circuits.

[0109] For example, in the advertisement provider terminal 6, when a user performs an operation to request access to a predetermined URL corresponding to the product purchase site provided by the product purchasing system 10, the control unit 61 acquires the web page data of the product purchase site from the management server 1 and displays the web page on the operation display unit 63. Note that the access request to the predetermined URL is made, for example, by selecting from a list of pre-registered websites or by entering text. Furthermore, if a dedicated application corresponding to the management server 1 is installed in the advertisement provider terminal 6, the user (advertisement provider) of the advertisement provider terminal 6 can launch the dedicated application to display the web page of the product purchase site on the operation display unit 63.

[0110] Furthermore, as described above, when the control unit 61 acquires data of a content registration page (not shown) from the management server 1, the control unit 61 causes the advertisement provider terminal 6 to display the content registration page. The advertisement provider can register advertisement content to be displayed on the digital signage 5 on the content registration page.

[0111] [Product registration process] 12, the product registration process executed in the product purchasing system 10 will be described below. Specifically, in this embodiment, the product registration process is executed by the control unit 11 of the management server 1. The control unit 11 can also execute the product registration process in parallel in response to access from each of a plurality of user terminals 2 and an administrator terminal 3.

[0112] The present invention can be understood as a product registration method (an example of a product purchasing method of the present invention) that executes one or more steps included in the product registration process. One or more steps included in the product registration process described here may be omitted as appropriate. The steps in the product registration process may be executed in a different order as long as the same effects are achieved. While the present invention will be described here with an example in which the control unit 11 executes each step in the product registration process, the present invention may also be a product registration method in which multiple processors execute each step in the product registration process in a distributed manner.

[0113] <Step S11> In step S11, the control unit 11 determines whether or not recommendation information has been acquired from an introducer (recommender) who introduces a product. For example, when an introducer (e.g., a company representative X) wants to recommend a book that is useful for work to an employee, the introducer logs in to the product purchasing service using the user terminal 2 and inputs information about the book into a product introduction page P4 (see FIG. 7). For example, the introducer inputs an image of the book, the product name, product information, and product price using search results from a search site, as well as a comment introducing the product (product introduction). When the introducer presses the registration button K4 on the product introduction page P4, the control unit 11 acquires the recommendation information including the image of the book, the product name, product information, product price, and product introduction. When the control unit 11 acquires the recommendation information (S11: Yes), it shifts the process to step S12. The control unit 11 waits until the recommendation information is acquired (S11: No).

[0114] <Step S12> In step S12, the control unit 11 presents the manager with recommended information for recommending the exhibited product. Specifically, the control unit 11 notifies the manager terminal 3 of the introduction information acquired in step S11 as the recommended information.

[0115] In another embodiment, the control unit 11 may notify the administrator terminal 3 of recommendation information generated based on the product introduction information. Specifically, the control unit 11 notifies the administrator terminal 3 of recommendation information including the product introduction information and posted information such as ratings and reviews of the product by others. For example, the control unit 11 can acquire posted information such as ratings and comments entered on the posting page P5 (see FIG. 8) in the user terminal 2. In this way, the control unit 11 may present the administrator with information about the product recommended by the introducer and information about the product evaluated by others.

[0116] As another embodiment of steps S11 and S12, the control unit 11 may present recommended information to the administrator based on at least one of attribute information of the user using the workspace and attribute information of the workspace. For example, the control unit 11 identifies products that the user using workspace WS1 may be interested in based on attributes (personal information) such as the gender and age of the user (see FIG. 11 ), and notifies the administrator terminal 3 of recommended information including information on the identified products. Note that the control unit 11 may determine the attributes by giving priority to users who are usually present in workspace WS1 among users registered in the user registration information D2. The control unit 11 can identify users who are usually present in workspace WS1 based on images captured by a camera mounted on a digital signage 5 arranged in workspace WS1 or a camera installed in workspace WS1. This allows recommended information reflecting the attributes of users who actually perform work in workspace WS1 to be presented to the administrator.

[0117] <Step S13> In step S13, the control unit 11 determines whether or not a registration operation has been received from the administrator. For example, the administrator checks the recommended information corresponding to the product displayed on a product registration page (not shown) of the administrator terminal 3 and decides whether or not to make the product a display product. If the administrator determines that the product corresponding to the recommended information can be expected to have an effect of improving employees' working and resting habits, for example, by being useful for work and vacation, the administrator decides to make the product a display product. On the other hand, if the administrator determines that the product corresponding to the recommended information cannot be expected to have an effect of improving employees' working and resting habits, for example, by having a low rating from a purchaser, the administrator does not adopt the product corresponding to the recommended information as a display product. On the product registration page, the administrator performs a registration operation (permission operation) if the product is to be made a display product, and performs a non-registration operation (non-permission operation) if the product is not to be made a display product.

[0118] When the control unit 11 receives a registration operation from the administrator (S13: Yes), the control unit 11 shifts the process to step S14. On the other hand, when the control unit 11 receives a non-registration operation from the administrator (S13: No), the control unit 11 shifts the process to step S131.

[0119] <Step S14> In step S14, the control unit 11 registers the product corresponding to the recommendation information as a displayed product. Specifically, the control unit 11 registers the product information of the product in product registration information D1 (see FIG. 10). For example, the control unit 11 associates the product ID, product name, code ID, price, introducer, product introduction, and benefit information with each other and registers them in the product registration information D1. The control unit 11 also associates the code ID with access information for accessing a shopping site where the same product as the displayed product can be purchased and registers it. In accordance with instructions from the administrator, the control unit 11 outputs a two-dimensional code C1 with an embedded product ID to the administrator terminal 3. The administrator, for example, has a printing device connected to the administrator terminal 3 print the two-dimensional code C1 and attach it to the displayed product.

[0120] <Step S131> In step S131, the control unit 11 ends the process without registering the product corresponding to the recommendation information as a display product. In this case, the control unit 11 may notify the product introducer that the product was not adopted as a display product and information including the reason for not being adopted (for example, "adopted as a display product in the past" or "low rating by others").

[0121] After steps S14 and S131, the control unit 11 returns the process to step S11 and repeats the above-described process. In this way, the control unit 11 executes the above-described product registration process every time it acquires product introduction information from an introducer.

[0122] [Product purchase process] 13, the product purchase process executed in the product purchase system 10 will be described below. Specifically, in this embodiment, the product purchase process is executed by the control unit 11 of the management server 1. The control unit 11 can also execute the product purchase process in parallel in response to access from each of multiple user terminals 2.

[0123] The present invention can be understood as an invention of a product purchasing method (one example of the product purchasing method of the present invention) that executes one or more steps included in the product purchasing process. Furthermore, one or more steps included in the product purchasing process described here may be omitted as appropriate. Furthermore, the order of execution of each step in the product purchasing process may be different as long as the same operational effect is achieved. Furthermore, while the present invention will be described here as an example in which the control unit 11 executes each step in the product purchasing process, the present invention may also be a product purchasing method in which multiple processors execute each step in the product purchasing process in a distributed manner.

[0124] <Step S21> In step S21, the control unit 11 determines whether a product ID has been acquired from the two-dimensional code C1 of a product displayed on a product shelf in the workspace. For example, if a user is interested in a product displayed on product shelf T1 (see FIGS. 2 and 3) in workspace WS1, the user picks up the product to check it. If the user wants to check more information about the displayed product or purchase the same product, the user activates the camera 25 of the user terminal 2 to capture the two-dimensional code C1 attached to the displayed product (see FIG. 4). The user terminal 2 transmits image data of the two-dimensional code C1 to the management server 1. When the control unit 11 acquires the image data from the user terminal 2, it acquires the product ID embedded in the two-dimensional code C1. When the control unit 11 acquires the product ID from the two-dimensional code C1 (S21: Yes), the control unit 11 proceeds to step S22. The control unit 11 waits until the product ID is acquired (S21: No).

[0125] <Step S22> In step S22, the control unit 11 causes the product information page P2 to be displayed on the user terminal 2. Specifically, the control unit 11 causes the product information page P2 shown in Fig. 5 to be displayed on the user terminal 2, and also causes the product information page P2 to display product information F1 associated with the product ID and access information for a shopping site where the same product as the displayed product can be purchased. The access information is, for example, a link button in which the URL of the shopping site is linked to the shopping site button K1.

[0126] <Step S23> In step S23, the control unit 11 determines whether or not the user has transitioned to a shopping site. For example, if the user presses the shopping site button K1 on the product information page P2, the control unit 11 determines that the user has transitioned to a shopping site (S23: Yes) and transitions the process to step S24. On the other hand, if the user presses the back button K2 on the product information page P2, the control unit 11 determines that the user has not transitioned to a shopping site (S23: No) and transitions the process back to step S21.

[0127] When the user moves to the shopping site, the shopping server 4 displays the order page P3 (see FIG. 6) on the user terminal 2. The user can order and pay for the product on the order page P3. The user presses the order button K31 if they wish to purchase the product, or presses the cancel button K32 if they do not wish to purchase the product. When the payment for the product is completed, the shopping server 4 sends payment completion information to the management server 1.

[0128] <Step S24> In step S24, the control unit 11 determines whether the payment for the product has been completed. For example, if the control unit 11 receives payment completion information from the shopping server 4, it determines that the payment for the product has been completed (S24: Yes) and moves the process to step S25. On the other hand, if the control unit 11 does not receive payment completion information from the shopping server 4, for example, if the control unit 11 receives cancellation information from the shopping server 4 (S24: No), it returns the process to step S21.

[0129] <Step S25> In step S25, the control unit 11 determines a benefit to be granted to the user who purchased the product. Specifically, if benefit information has been registered in advance in the product registration information D1 (see FIG. 10), the control unit 11 obtains the product name and product price from the payment completion information output from the shopping server 4, and determines benefit information associated with the product that matches these. For example, when the shopping server 4 completes payment for product G1 ordered by user A1, the control unit 11 determines a "1,000 yen gift card" associated with product G1 as the benefit to be granted to user A1.

[0130] Once the control unit 11 determines the benefit, the administrator grants the determined benefit to the user. For example, the administrator may send a gift card to the user. In another embodiment, when the control unit 11 determines a benefit, the control unit 11 may email electronic data of the benefit (electronic gift card, electronic money, etc.) to the user terminal 2. Furthermore, the control unit 11 may deduct the amount corresponding to the benefit from the product price (payment amount) and deduct the remaining balance from the user's salary.

[0131] After step S25, the control unit 11 returns the process to step S21 and repeats the above-described process. In this way, the control unit 11 executes the above-described product purchase process every time the user reads the two-dimensional code C1 of the displayed product with the user terminal 2.

[0132] As described above, the product purchasing system 10 according to this embodiment is a product purchasing system in which a user of a facility purchases products for sale corresponding to products displayed within the facility. The product purchasing system 10 acquires identification information (product ID) of the displayed products read by the user's user terminal 2, and determines a benefit to be granted to the user by the facility manager based on the product ID. The product purchasing system 10 also outputs payment information related to the payment for the product corresponding to the product ID. For example, the product purchasing system 10 acquires the product ID of the displayed product by having the user terminal 2 read a two-dimensional code C1 attached to the displayed product. The product purchasing system 10 also determines a benefit equivalent to part of the product price when payment for the product is completed. The product purchasing system 10 also outputs payment information related to the payment for the product corresponding to the product ID to the shopping server 4. The product purchasing system 10 also grants the determined benefit to the user when payment for the product corresponding to the product ID is completed.

[0133] According to the above configuration, users can receive benefits by purchasing the same or related products as the displayed products, allowing them to purchase the products at a substantially lower price. This can improve the utilization rate of the product purchasing service. For example, if a facility displays products useful for work or vacation, users can improve their work and vacation habits by purchasing these products. Furthermore, since facilities that adopt the product purchasing service do not need to stock products for sale, initial investment costs can be reduced, and work burdens can be minimized because tasks such as purchasing products and inventory management are not required. The product purchasing system 10 may also be a product purchasing system in which pre-registered users of the facility (see FIG. 11) purchase products for sale corresponding to the displayed products in the facility.

[0134] The present invention is not limited to the above-described embodiment. Other embodiments of the present invention will be described below. Note that, in the following, descriptions of the same configurations as those shown in the above-described first embodiment will be omitted as appropriate.

[0135] [Embodiment 2] In the above-described first embodiment, a user purchases the same product as the displayed product or related products from a shopping site managed by a shopping server 4 different from the management server 1. In another embodiment, the management server 1 may manage the shopping site. In this configuration, for example, when a user presses the shopping site button K1 on the product information page P2 (see FIG. 5), the control unit 11 of the management server 1 displays the order page P3 (see FIG. 6) on the user terminal 2 and accepts the user's ordering and payment operations. That is, the control unit 11 of the management server 1 collectively executes the product information display process, order process, payment process, and delivery process. In this case, for example, the control unit 11 (output processing unit 114) may output payment information (such as the user ID and payment amount) to the payment server of the payment service provider during the payment process. The control unit 11 acquires payment completion information from the payment server.

[0136] In addition, in the above configuration, the control unit 11 can also perform payment taking into consideration the benefit to be given to the user, so for example, a discount price obtained by discounting an amount corresponding to the benefit may be displayed on the product information page P2 and the order page P3, and payment processing may be performed at the discounted price. In other words, the control unit 11 may be configured to grant a benefit to the user by making the product available for purchase at a discounted price when scanning a displayed product and purchasing the product on a shopping site.

[0137] [Embodiment 3] In the above-described first embodiment, workspace WS1 (see FIG. 1) is a business office of one company, and workspace WS2 (see FIG. 1) is a business office of another company. In another embodiment, workspaces WS1 and WS2 may be different business offices of the same company. For example, workspace WS1 is a first business office of company α, and workspace WS2 is a second business office of company α. A product shelf T1 is arranged in workspace WS1, and a product shelf T2 is arranged in workspace WS2. In this case, the control unit 11 registers product registration information D1 and user registration information D2 corresponding to each of workspaces WS1 and WS2. Furthermore, for each of workspaces WS1 and WS2, the control unit 11 presents to the manager recommended information regarding products to be displayed on each of the product shelves T1 and T2, or determines the products to display, based on user attribute information, workspace attribute information, etc. Furthermore, the control unit 11 may determine the products to display in workspace WS1 based on, for example, the purchase history of a user of workspace WS2. In addition, the control unit 11 may cause the digital signage 5 placed in workspace WS1 to display advertisements for products exhibited in workspace WS2, or may cause the digital signage 5 placed in workspace WS2 to display advertisements for products exhibited in workspace WS1.

[0138] [Embodiment 4] The product purchasing system 10 may also introduce a rental system in which each display space Ts1 on the product shelf T1 is rented for a fee. For example, for the product shelf T1 shown in FIG. 3, 16 display spaces Ts1 are set as rental spaces. A seller who wishes to display a product in the display space Ts1 rents the display space Ts1. For example, the system may solicit applicants who wish to display a product in the display space Ts1, and then rent the display space Ts1 to a seller of a product that is determined, based on the product type, reviews, etc., to be likely to improve the working and resting habits of users who use the workspace WS1. The management server 1 may collect rental fees from sellers and, for example, if a user purchases the same product as the displayed product on a shopping site, may deduct a portion of the purchase price from the rental fee or return it to the seller.

[0139] [Embodiment 5] In the above-described embodiments, examples have been shown in which the product purchasing service is applied to a company. However, in other embodiments, the product purchasing service may be applied to an apartment complex. For example, when the product purchasing service is applied to an apartment complex, the workspace is, for example, a meeting place for the apartment complex and is available to residents of the apartment complex. Information about residents of the apartment complex is registered in user registration information D2. For example, if a resident of the apartment complex reads a two-dimensional code C1 of a product displayed in the workspace and purchases the product on a shopping site, the manager of the apartment complex (such as a management association) will grant the resident a benefit (such as a gift card).

[0140] In another embodiment, the product purchasing service may be applied to a public facility. For example, if the product purchasing service is applied to a city hall, a workspace may be, for example, an entrance, a multipurpose room, or a rest area within the city hall, and is available to city residents. Information about city residents is registered in user registration information D2. For example, if a city resident reads a two-dimensional code C1 of a product displayed in the workspace and purchases the product on a shopping site, the city may grant the resident a benefit (for example, a local coupon).

[0141] Even when applied to these facilities, the product purchasing system 10 according to this embodiment can increase the utilization rate of the product purchasing service. Also, by displaying products that improve the quality of life of residents who use the workspace, it is possible to improve the quality of life of residents and contribute to regional revitalization.

[0142] In another embodiment, the product purchasing service may be applied to educational facilities such as schools and cram schools. For example, when the product purchasing service is applied to a school, a workspace may be, for example, an entrance hall, a multipurpose room, or a rest area of ​​a school building, and is available to students. Information about students of the school is registered in the user registration information D2. For example, if a student of the school reads the two-dimensional code C1 of a product displayed in the workspace and purchases the product on a shopping site, the school may provide the student with a benefit (for example, a coupon that can be used at a school store, etc.).

[0143] Even when applied to schools, the product purchasing system 10 according to this embodiment can increase the utilization rate of the product purchasing service. In addition, by displaying products that improve the quality of the school life, academics, vacations, etc. of students who use the workspace, these qualities can be improved.

[0144] The product purchasing service is not limited to the above-mentioned facilities, but can also be applied to facilities in other fields. That is, the facility according to the present invention includes, for example, a company, a business office (including a shared office), an apartment complex (including a shared house), a public facility, an educational facility, etc. That is, the facility according to the present invention may be a facility that can be used by users who belong to the facility and who have been registered in advance at the facility.

[0145] [Embodiment 6] In the first embodiment, the shopping site where the product is purchased is a single specific shopping site, but the present invention is not limited to this. For example, multiple shopping sites may be registered. For example, the control unit 11 may register multiple shopping sites where the product can be purchased in advance, and the product information page P2 may be configured to allow the user to select a desired shopping site from the multiple shopping sites. In another embodiment, the control unit 11 may register shopping sites according to the type of product. For example, the control unit 11 may register a shopping site for purchasing books and a shopping site for purchasing stationery, and the control unit 11 may be configured to make available a shopping site corresponding to the displayed product selected by the user.

[0146] [Embodiment 7] In another embodiment, the user registration information D2 (see FIG. 11 ) may register a browsing history of products viewed by the user upon accessing the website of the product purchasing service. The control unit 11 may also execute processing in accordance with the browsing history. For example, when user A1 reads a two-dimensional code C1 attached to a displayed product of product G1 using the user terminal 2 and browses information about product G1 on a shopping site, the control unit 11 may grant user A1 a benefit corresponding to product G1 (e.g., a 100-yen gift card). The control unit 11 may set the benefit granted when user A1 browses product G1 to a lower benefit than the benefit granted when user A1 purchases product G1 (e.g., a 1,000-yen gift card). When user A1 browses product G1, the control unit 11 may grant a discount coupon for purchasing product G1 or products related to product G1. The control unit 11 may also notify the user terminal 2 of product G1 or products related to product G1 based on the browsing history (e.g., a pop-up notification, an email notification, etc.).

[0147] The control unit 11 may also notify the advertisement provider of information such as the user's browsing history of the displayed products and the attributes of the users who viewed them. By acquiring this information, the advertisement provider can set the content of the advertisement for the displayed products and the playback schedule. The control unit 11 can then play the advertisement set by the advertisement provider. The advertisement provider can also measure the effectiveness of the advertisement based on the browsing history and the attributes of the users.

[0148] [Embodiment 8] In the first embodiment, the management server 1 is configured to execute each process of the product purchase service. In another embodiment, the administrator terminal 3 may be configured to execute each process of the product purchase service. For example, the control unit 31 of the administrator terminal 3 may be equipped with each processing unit of the control unit 11 shown in FIG. 9 (the registration processing unit 111, the display processing unit 112, the acquisition processing unit 113, the output processing unit 114, the determination processing unit 115, the presentation processing unit 116, and the advertisement processing unit 117). Furthermore, the control unit 11 of the management server 1 and the control unit 31 of the administrator terminal 3 may be equipped with each processing unit of the control unit 11 shown in FIG. 9, respectively. Furthermore, when an application for the product purchase service is installed on a user terminal 2 (e.g., a smartphone), the user may launch the application on the user terminal 2 to use the product purchase service. In this case, the control unit 21 of the user terminal 2 may be equipped with some or all of the processing units of the control unit 11 shown in FIG. 9 (the registration processing unit 111, the display processing unit 112, the acquisition processing unit 113, the output processing unit 114, the determination processing unit 115, the presentation processing unit 116, and the advertisement processing unit 117). 9. Furthermore, the control unit 11 of the management server 1 and the control unit 21 of the user terminal 2 may share the functions of the control unit 11 shown in FIG.

[0149] [Notes on the Invention] The following will provide an outline of the invention extracted from the above-described embodiment. Note that the configurations and processing functions described in the following supplementary notes can be selected and combined as desired.

[0150] <Appendix 1> A product purchasing system in which a user of a facility purchases products for sale corresponding to products displayed in the facility, an acquisition processing unit that acquires the identification information of the exhibited products read by the user terminal of the user; a determination processing unit that determines a benefit to be granted to the user by a facility manager based on the identification information acquired by the acquisition processing unit; an output processing unit that outputs payment information regarding payment for the product corresponding to the identification information acquired by the acquisition processing unit; A product purchasing system comprising:

[0151] <Appendix 2> the determination processing unit determines the benefit equivalent to a part of the product price when the payment of the product price is completed. Item purchasing system as described in Appendix 1.

[0152] <Appendix 3> the output processing unit outputs payment information regarding the remaining amount obtained by deducting the amount corresponding to the benefit from the product price of the product. Item purchasing system according to appendix 1 or 2.

[0153] <Appendix 4> a display processing unit that displays product information of the product on the user terminal when the identification information is acquired by the acquisition processing unit; A product purchasing system according to any one of appendices 1 to 3.

[0154] <Appendix 5> The product information includes input information input by at least one of an introducer of the product and a purchaser of the product. Item purchasing system as described in Appendix 4.

[0155] <Appendix 6> the display processing unit further displays access information for accessing a sales site that sells the product. Item purchasing system according to appendix 4 or 5.

[0156] <Appendix 7> the output processing unit outputs the payment information to a sales management server that manages the sales site. Item purchasing system as described in Appendix 6.

[0157] <Appendix 8> a presentation processing unit that presents recommendation information regarding products to be exhibited in the facility; the presentation processing unit presents the recommended information based on at least one of attribute information of the user, attribute information of the facility, and posted information of the user. A product purchasing system according to any one of appendices 1 to 7.

[0158] <Appendix 9> further comprising an advertisement processing unit that causes a content playback device installed in the facility to display product advertisement information relating to advertisements for the exhibited products; A product purchasing system according to any one of appendices 1 to 8.

[0159] <Appendix 10> the advertisement processing unit displays the product advertisement information based on the attributes of the user; Item purchasing system as described in Appendix 9.

[0160] <Appendix 11> the advertisement processing unit displays the product advertisement information based on attributes of the user who has viewed the content reproduced by the content reproduction device; 11. A product purchasing system as described in Appendix 9 or 10.

[0161] <Appendix 12> the advertisement processing unit displays the product advertisement information when a touch operation on the content playback device is received; 12. A product purchasing system according to claim 9.

[0162] <Appendix 13> The facility is a facility that can be used by users who belong to the facility and who have been registered in advance at the facility. A product purchasing system according to any one of appendices 1 to 12. [Explanation of symbols]

[0163] 1: Management Server 2: User terminal 3: Administrator terminal 4: Shopping server 5: Digital signage 6: Advertiser terminal 10: Product Purchasing System 11: Control section 21: Control unit 25: Camera 31: Control unit 61: Control unit 111: Registration processing unit 112: Display processing unit 113: Acquisition processing unit 114: Output processing section 115: Decision processing unit 116: Presentation processing unit 117: Advertising Processing Unit C1: 2D code D1: Product registration information D2: User registration information F1: Product Information K1: Shopping site button K31: Order button K4: Registration button K5: Post button P1: Read page P2: Product information page P3: Order page P4: Product introduction page P5: Posting page T1: Product shelf Ts1: Exhibition space WS1: Workspace WS2: Workspace

Claims

1. A product purchasing system that allows users of a facility to purchase products for sale corresponding to products displayed in the facility, an acquisition processing unit that acquires the identification information of the exhibited products read by the user terminal of the user; a determination processing unit that determines a benefit to be granted to the user by a facility manager based on the identification information acquired by the acquisition processing unit; an output processing unit that outputs payment information regarding payment for the product corresponding to the identification information acquired by the acquisition processing unit; A product purchasing system comprising:

2. the determination processing unit determines the benefit equivalent to a part of the product price when the payment of the product price is completed. The product purchasing system according to claim 1 .

3. the output processing unit outputs payment information regarding the remaining amount obtained by deducting the amount corresponding to the benefit from the product price of the product. The product purchasing system according to claim 1 .

4. a display processing unit that displays product information of the product on the user terminal when the identification information is acquired by the acquisition processing unit; The product purchasing system according to claim 1 .

5. The product information includes input information input by at least one of an introducer of the product and a purchaser of the product. The product purchasing system according to claim 4.

6. the display processing unit further displays access information for accessing a sales site that sells the product. The product purchasing system according to claim 4.

7. the output processing unit outputs the payment information to a sales management server that manages the sales site. The product purchasing system according to claim 6.

8. a presentation processing unit that presents recommendation information regarding products to be exhibited in the facility; the presentation processing unit presents the recommended information based on at least one of attribute information of the user, attribute information of the facility, and posted information of the user.

8. The product purchasing system according to claim 1.

9. further comprising an advertisement processing unit that causes a content playback device installed in the facility to display product advertisement information relating to advertisements for the exhibited products; The product purchasing system according to claim 1 .

10. the advertisement processing unit displays the product advertisement information based on the attributes of the user; The product purchasing system according to claim 9.

11. the advertisement processing unit displays the product advertisement information based on attributes of the user who has viewed the content reproduced by the content reproduction device; The product purchasing system according to claim 9.

12. the advertisement processing unit displays the product advertisement information when a touch operation on the content playback device is received; The product purchasing system according to claim 9.

13. The facility is a facility that can be used by users who belong to the facility and who have been registered in advance at the facility.

8. The product purchasing system according to claim 1.

14. A product purchasing method that allows users of a facility to purchase products for sale corresponding to products displayed in the facility, comprising: Acquiring identification information of the exhibited products read by the user terminal of the user; A manager of the facility determines a privilege to be granted to the user based on the identification information; outputting payment information relating to payment for the product corresponding to the identification information; A method for purchasing goods, wherein the above is executed by one or more processors.

15. A product purchasing program that allows users of a facility to purchase products for sale corresponding to products displayed in the facility, Acquiring identification information of the exhibited products read by the user terminal of the user; A manager of the facility determines a privilege to be granted to the user based on the identification information; outputting payment information relating to payment for the product corresponding to the identification information; A product purchasing program for causing one or more processors to execute the above.

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