Multimedia resource processing method, apparatus, device, and storage medium

The method and apparatus enable dynamic genre switching of multimedia resources based on user interactions, addressing the challenge of diverse user needs for different display genres, thereby improving user experience.

JP2025525782APending Publication Date: 2025-08-07BEIJING ZITIAO NETWORK TECH CO LTD
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Patent Information

Application Number
JP2025504518
Authority / Receiving Office
JP · JP
Patent Type
Applications
Current Assignee / Owner
Priority Date
2023-02-15
Filing Date
2024-01-30
Publication Date
2025-08-07

AI Technical Summary

Technical Problem

Existing multimedia processing technologies fail to meet the diverse needs of different users for varying display genres of the same multimedia resources.

Method used

A method and apparatus that allow users to switch between different genres of multimedia resources on a display page by setting a genre switching control, determining a target genre based on user interactions, and displaying a second multimedia resource belonging to that genre, thereby enabling seamless genre transitions.

Benefits of technology

The solution effectively meets the needs of diverse users by allowing dynamic genre switching, enhancing user experience and satisfaction with multimedia resource display.

✦ Generated by Eureka AI based on patent content.

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Abstract

The present invention provides a method, apparatus, device, and storage medium for processing multimedia resources, the method including: displaying a first multimedia resource on a resource display page, where a genre switching control is set on the resource display page; determining a target switching genre in response to a trigger operation on the genre switching control; acquiring a second multimedia resource based on the first multimedia resource and the target switching genre, where the second multimedia resource belongs to the target switching genre and the first multimedia resource and the second multimedia resource belong to different genres of the same multimedia work; and switching the display from the first multimedia resource to the second multimedia resource on the resource display page. In this way, the embodiments of the present invention can realize the display switching function for different genres of the same multimedia work based on the genre switching control on the resource display page, and further meet different users' needs for displaying different genres of the same multimedia resource.
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Description

[Technical Field]

[0001] [CROSS-REFERENCE TO RELATED APPLICATIONS] This application claims priority to a Chinese patent application for invention entitled "Multimedia resource processing method, apparatus, device, and storage medium" filed on February 15, 2023, with application number 2023101634342, the entire contents of which are incorporated herein by reference.

[0002] [Technical field] The present invention relates to the field of data processing, and in particular to a method, apparatus, device and storage medium for processing multimedia resources. [Background technology]

[0003] With the rapid development of multimedia information technology, the requirements for processing multimedia resources are becoming higher and higher, for example, in the process of viewing multimedia resources, different users have different needs for the display genres of multimedia resources.

[0004] Therefore, how to satisfy different users' needs for different display genres of the same multimedia resources has become an urgent technical problem to be solved at present. Summary of the Invention

[0005] To solve the above technical problems, an embodiment of the present invention provides a multimedia resource processing method.

[0006] In a first aspect, the present invention provides a method for processing multimedia resources, the method including: a step of exhibiting (displaying) a first multimedia resource on a resource exhibition page, where the first multimedia resource belongs to a first genre, and a genre switching control is set on the resource exhibition page; a step of determining a target switching genre in response to a trigger operation on the genre switching control; a step of obtaining a second multimedia resource based on the first multimedia resource and the target switching genre, where the second multimedia resource belongs to the target switching genre, and the first multimedia resource and the second multimedia resource belong to different genres of the same multimedia work; and a step of switching the exhibition from the first multimedia resource to the second multimedia resource on the resource exhibition page.

[0007] In an alternative embodiment, the resource display page is a search result page, and before displaying the first multimedia resource on the resource display page, the method further includes determining a genre to be displayed corresponding to the current user's search result as a first genre based on the current user's current search behavior information and / or genre preference information, and accordingly, displaying the first multimedia resource on the resource display page includes displaying the first multimedia resource belonging to the first genre on the search result page.

[0008] In one optional embodiment, the step of switching the display from the first multimedia resource to the second multimedia resource on the resource display page includes the step of displaying a predetermined pop-up panel on the resource display page and displaying the second multimedia resource in the predetermined pop-up panel, or the step of displaying the second multimedia resource on the resource display page.

[0009] In an alternative embodiment, the genre switching control includes a graphic text genre switching control, and the graphic text genre switching control includes switching sub-controls corresponding to each of a plurality of graphic text segments into which the first multimedia resource is divided. Determining a target switching genre in response to a trigger operation on the genre switching control includes determining a graphic text genre in response to a trigger operation on the target switching sub-control. In response, switching the exhibit from the first multimedia resource to the second multimedia resource on the resource exhibition page includes switching the exhibit from the first multimedia resource to the second multimedia resource on the resource exhibition page and positioning the exhibit at a graphic text segment in the second multimedia resource corresponding to the target switching sub-control (i.e., identifying and displaying the graphic text segment corresponding to the target switching sub-control).

[0010] In an alternative embodiment, the resource display page is a recommended content display page, and before displaying the first multimedia resource on the resource display page, the method further includes determining a genre corresponding to the recommended content as a first genre based on current time information and / or current user genre preference information, and accordingly, displaying the first multimedia resource on the resource display page includes displaying the first multimedia resource belonging to the first genre on the recommended content display page.

[0011] In an alternative embodiment, the target switching genre is a graphic text genre, the second multimedia resource includes a plurality of graphic text segments, and at least one of the plurality of graphic text segments includes a video clip with an image cover. After switching the display from the first multimedia resource to the second multimedia resource on the resource display page, the method further includes playing a video clip corresponding to the image cover in response to a playback trigger operation on an image cover of a target graphic text segment of the at least one graphic text segment.

[0012] In one optional embodiment, the method further includes a step of generating a fourth multimedia resource belonging to a target editing genre based on the third multimedia resource in response to a genre editing trigger operation acting on the publication page of the third multimedia resource, and a step of publishing a multimedia work including the third multimedia resource and the fourth multimedia resource.

[0013] In one optional embodiment, before publishing a multimedia work including the third multimedia resource and the fourth multimedia resource, the method further includes displaying the fourth multimedia resource on a resource editing page and receiving editing operations for the fourth multimedia resource based on the resource editing page.

[0014] In one optional embodiment, a genre editing switch control is set on the resource editing page, and the method further includes the steps of determining a target switching editing genre in response to a trigger operation on the genre editing switch control set on the resource editing page, generating a fifth multimedia resource belonging to the target switching editing genre based on the third multimedia resource, and publishing a multimedia work including the third multimedia resource, the fourth multimedia resource, and the fifth multimedia resource.

[0015] In one optional embodiment, the third multimedia resource belongs to a video genre, and the step of generating a fourth multimedia resource belonging to a target editing genre based on the third multimedia resource includes the steps of: dividing a plurality of video clips from the third multimedia resource based on an analysis of the content of the third multimedia resource; generating text clips, audio clips, and / or cover images based on the video clips; and generating the fourth multimedia resource belonging to the target editing genre based on the video clips, the text clips, the audio clips, and / or the cover image.

[0016] In a second aspect, the present invention provides an apparatus for processing multimedia resources, the apparatus including: an exhibition module for displaying a first multimedia resource on a resource exhibition page, where the first multimedia resource belongs to a first genre, and a genre switching control is set on the resource exhibition page; a first determination module for determining a target switching genre in response to a trigger operation on the genre switching control; an acquisition module for acquiring a second multimedia resource based on the first multimedia resource and the target switching genre, where the second multimedia resource belongs to the target switching genre, and the first multimedia resource and the second multimedia resource belong to different genres of the same multimedia work; and a switching module for switching the display from the first multimedia resource to the second multimedia resource on the resource exhibition page.

[0017] In a third aspect, the present invention provides a computer-readable storage medium storing instructions that, when executed in a terminal device, cause the terminal device to implement the method described above.

[0018] In a fourth aspect, the present invention provides a multimedia resource processing device comprising a memory, a processor and a computer program stored in the memory and executable by the processor, the multimedia resource processing device realizing the method described above when the processor executes the computer program.

[0019] In a fifth aspect, the present invention provides a computer program product, the computer program product comprising computer programs / instructions which, when executed by a processor, implement the method described above.

[0020] Compared with the prior art, the technical solutions provided by the embodiments of the present invention have at least the following advantages:

[0021] An embodiment of the present invention provides a method for processing multimedia resources, displaying a first multimedia resource on a resource display page, the first multimedia resource belonging to a first genre, setting a genre switching control on the resource display page, determining a target switching genre in response to a trigger operation on the genre switching control, obtaining a second multimedia resource based on the first multimedia resource and the target switching genre, the second multimedia resource belonging to the target switching genre, the first multimedia resource and the second multimedia resource belonging to different genres of the same multimedia work, and switching the display from the first multimedia resource to the second multimedia resource on the resource display page. In this way, the embodiment of the present invention can realize the display switching function for different genres of the same multimedia work based on the genre switching control on the resource display page, and further meet different users' needs for displaying different genres of the same multimedia resource. [Brief explanation of the drawings]

[0022] The accompanying drawings herein, which are incorporated in and constitute a part of this specification, illustrate embodiments consistent with the present invention and, together with the description, serve to explain the principles of the invention.

[0023] In the following, in order to more clearly explain the embodiments of the present invention or the technical solutions of the prior art, we will briefly describe the accompanying drawings that need to be used to describe the embodiments or the prior art. Obviously, it will be obvious to those skilled in the art that other accompanying drawings can be obtained based on the accompanying drawings without any creative efforts.

[0024] [Figure 1] 2 is a flowchart of a multimedia resource processing method provided by an embodiment of the present invention; [Figure 2] 1 is a schematic diagram of a resource display page provided by an embodiment of the present invention; [Figure 3] FIG. 10 is a schematic diagram of another resource display page provided by an embodiment of the present invention. [Figure 4] FIG. 10 is a schematic diagram of yet another resource display page provided by an embodiment of the present invention. [Figure 5] FIG. 10 is a schematic diagram of yet another resource display page provided by an embodiment of the present invention. [Figure 6] FIG. 10 is a schematic diagram of yet another resource display page provided by an embodiment of the present invention. [Figure 7] FIG. 10 is a schematic diagram of yet another resource display page provided by an embodiment of the present invention. [Figure 8] FIG. 10 is a schematic diagram of yet another resource display page provided by an embodiment of the present invention. [Figure 9] 2 is a schematic diagram of a resource disclosure page provided by an embodiment of the present invention; [Figure 10] FIG. 1 is a schematic diagram of a resource edit page provided by an embodiment of the present invention. [Figure 11] 1 is a schematic diagram of the configuration of a multimedia resource processing device provided by an embodiment of the present invention; [Figure 12] 1 is a schematic diagram of the configuration of a multimedia resource processing device provided by an embodiment of the present invention; DETAILED DESCRIPTION OF THE INVENTION

[0025] In the following, the solution of the present invention will be further described in order to make the above-mentioned objects, features and advantages of the present invention more clearly understood. It should be noted that the embodiments of the present invention and the features of the embodiments can be combined unless there is a contradiction.

[0026] Although numerous specific details are set forth in the following description to facilitate a thorough understanding of the present invention, the present invention may be practiced in other ways than those described herein, and it is apparent that the embodiments in the specification are only a portion of the embodiments of the present invention, and not all of the embodiments.

[0027] To satisfy different users' needs for different display genres of the same multimedia resource, an embodiment of the present invention provides a method for processing multimedia resources.

[0028] Specifically, a first multimedia resource is displayed on a resource display page, where the first multimedia resource belongs to a first genre, a genre switching control is set on the resource display page, a target switching genre is determined in response to a trigger operation on the genre switching control, and a second multimedia resource is obtained based on the first multimedia resource and the target switching genre, where the second multimedia resource belongs to the target switching genre, and the first multimedia resource and the second multimedia resource belong to different genres of the same multimedia work, and the display is switched from the first multimedia resource to the second multimedia resource on the resource display page. In this way, the embodiment of the present invention can realize the display switching function for different genres of the same multimedia work based on the genre switching control on the resource display page, and further meet different users' needs for displaying different genres of the same multimedia resource.

[0029] Based on this, an embodiment of the present invention further provides a method for processing multimedia resources, and FIG. 1 is a flowchart of the method for processing multimedia resources provided by an embodiment of the present invention, which includes the following steps:

[0030] In S101, a first multimedia resource is displayed on a resource display page.

[0031] In some embodiments, the first multimedia resource belongs to a first genre, and a genre switching control is set on the resource display page.

[0032] The method for processing multimedia resources provided by the embodiment of the present invention may be applied to a client, which has the function of processing multimedia resources, and the client may be deployed in a terminal such as a smartphone, a tablet computer (Tablet Personal Computer, Tablet PC), a notebook computer, etc.

[0033] In an embodiment of the present invention, a resource display page refers to a page for displaying multimedia resources. Specifically, the resource display page may be a search result page, a recommended content display page, etc., and the embodiment of the present invention does not impose any limitations on the resource display page.

[0034] The first multimedia resource belongs to a first genre, for example, the first genre may be a video genre, a graphic-text genre (which is a combination of graphic and text), a text genre, etc.

[0035] A genre switching control is set on a resource display page, and the current genre can be switched each time the user clicks on it. A plurality of genre switching controls may be further set on a resource display page, with different genre switching controls corresponding to different genres. When the user clicks on one of the plurality of genre switching controls, the genre is switched to the genre corresponding to the clicked genre switching control. The embodiment of the present invention does not impose any limitations on the specific display form of the genre switching control.

[0036] To facilitate understanding of the embodiments of the present invention, the following provides examples in which the resource display pages are a search result page and a recommended content display page, respectively.

[0037] In a scenario where the resource display page is a search result page, Fig. 2 is a schematic diagram of a resource display page provided by an embodiment of the present invention. As shown in Fig. 2, the search result page displays a first multimedia resource 201 of a video genre, a first genre switching control 202, and a second genre switching control 203. The first genre switching control 202 is used to switch the first multimedia resource 201 to a text genre, and the second genre switching control 203 is used to switch the first multimedia resource 201 to a graphic text genre.

[0038] In a scenario where the resource display page is a recommended content display page, Fig. 3 is a schematic diagram of another resource display page provided by an embodiment of the present invention, assuming that the first multimedia resource is a video genre multimedia resource. As shown in Fig. 3, the recommended content display page displays a video genre multimedia resource 301 and a genre switching control 302, where the genre switching control 302 is used to realize genre switching of the video genre multimedia resource 301.

[0039] In one optional embodiment, in a scenario where the resource display page is a search result page, before displaying the current user's search results, first determine the genre to be displayed corresponding to the current user's search results as the first genre based on the current user's current search behavior information and / or genre preference information.

[0040] In some embodiments, in a scenario where the resource display page is a search result page, before displaying the current user's search results, a genre to be displayed corresponding to the current user's search results may be determined as the first genre based on the current user's current search behavior information. In some embodiments, a genre to be displayed corresponding to the current user's search results may be determined as the first genre based on the current user's genre preference information. Or, in some embodiments, a genre to be displayed corresponding to the current user's search results may be determined as the first genre by combining the current user's current search behavior information and genre preference information.

[0041] Specifically, the current search behavior information may include search keyword information entered by the user in the search input box of the search result page. For example, if the search keyword information entered by the user on the search result page is "how to make cheesecake," it is determined based on the search keyword information that how to make cheesecake will be displayed to the user in the form of a video genre. That is, the video genre, which is a genre waiting to be displayed corresponding to the current user's search result, is determined as the first genre.

[0042] The current search behavior information may further include the user's behavior of modifying the keyword information entered on the search result page, thereby reflecting the user's genre preferences. If the keyword information entered on the search result page for the first time by the user is "cheesecake," a beautiful image of cheesecake may be displayed to the user in the form of a graphic text genre. If the user re-enters the keyword information on the search result page because the user is not satisfied with the search results, and the keyword information re-entered on the search result page is "how to make cheesecake," "how to make cheesecake" may be displayed to the user in the form of a video genre.

[0043] The genre preference information refers to the genre preference information of the multimedia resources that the user has viewed in the past. Specifically, for example, the genre preference information may be the user's genre preference information for the past 30 days. If the user's genre preference information for the past 30 days is a video genre, the video genre that is a waiting-to-be-exhibited genre corresponding to the current user's search result is determined as the first genre.

[0044] Accordingly, after determining the first genre, the first multimedia resources belonging to the first genre are displayed on the search result page.

[0045] In another optional embodiment, in a scenario where the resource display page is a recommended content display page, the genre waiting to be displayed corresponding to the recommended content may be determined as the first genre based on current time information and / or current user genre preference information.

[0046] In some embodiments, in a scenario where the resource display page is a recommended content display page, a genre of the recommended content to be displayed may be determined as the first genre based on current time information. In some embodiments, a genre of the recommended content to be displayed may be determined as the first genre based on current user genre preference information. In some embodiments, a genre of the recommended content to be displayed may be determined as the first genre based on current time information and current user genre preference information.

[0047] Specifically, the current time information indicates the time when the user viewed the recommended content. When the user viewed the recommended content at 18:00, which is dinner time, the video genre that corresponds to the recommended content and is waiting to be exhibited is determined as the first genre to facilitate the user's viewing of the currently recommended content.

[0048] The genre preference information of the current user refers to the genre preference information determined based on the recommended content that the current user has viewed in the past. If the user plays multimedia content more frequently in the graphic text genre, the genre preference information includes the graphic text genre, and therefore, the graphic text genre, which is the genre waiting to be exhibited corresponding to the recommended content, is determined as the first genre on the recommended content exhibition page.

[0049] Accordingly, after determining the first genre, the first multimedia resources belonging to the first genre are displayed on the recommended content display page.

[0050] In S102, a target switching genre is determined in response to a trigger operation on the genre switching control.

[0051] In an embodiment of the present invention, a user can determine a target switching genre through a trigger operation on a genre switching control. Specifically, the trigger operation on the genre switching control may include various methods. The following implementation forms are all examples, and the embodiment of the present invention does not impose any limitations on the implementation form of the trigger operation of the genre switching control.

[0052] In an alternative embodiment, in a scenario where the resource exhibition page is a search result page, if multiple genre switching controls are set on the search result page, the trigger operation on the genre switching control can be realized through the trigger operation on the genre switching control set on the search result page. Specifically, the target switching genre can be determined by triggering a click operation on the genre switching control set on the search result page.

[0053] Here, the target switching genre is the corresponding genre after a click operation is triggered on the genre switching control set on the search result page.

[0054] 2 , the search page displays a plurality of genre switching controls, including a first genre switching control 202 and a second genre switching control 203. The first genre switching control 202 is used to switch the current genre to a text genre, and the second genre switching control 203 is used to switch the current genre to a graphic text genre. Specifically, when a user triggers a click operation on the first genre switching control 202 set on the search result page, the current genre is switched to the text genre, and the text genre is determined as the target genre. When a user triggers a click operation on the second genre switching control 203 set on the search result page, the current genre is switched to the graphic text genre, and the graphic text genre is determined as the target genre.

[0055] In another optional embodiment, in a scenario where the resource display page is a recommended content display page, the trigger operation of the genre switching control can be realized through a trigger operation on the genre switching control set on the recommended content display page. Specifically, the target switching genre is determined by triggering a click operation on the genre switching control set on the recommended content display page.

[0056] Continuing to refer to FIG. 3 , when a user triggers a click operation on the genre switching control 302 (which may also be referred to as a genre switching single-stage control) set on the recommended content exhibition page, multiple genre switching double-stage controls can be displayed. The genre switching double-stage control may include a text genre switching double-stage control 401, a video genre switching double-stage control 402, and a graphic text genre switching double-stage control 403. As shown in FIG. 4 , the text genre switching double-stage control 401, the video genre switching double-stage control 402, and the graphic text genre switching double-stage control 403 are displayed. The text genre switching double-stage control 401 is used to switch the current genre to a text genre, the video genre switching double-stage control 402 is used to switch the current genre to a video genre, and the graphic text genre switching double-stage control 403 is used to switch the current genre to a graphic text genre. Exemplarily, when a user triggers a click operation on the text genre switching double-stage control 401 set on the recommended content exhibition page, the current genre is switched to a text genre, and the text genre is determined as a target switching genre.

[0057] In addition, the genre switching control includes a graphic text genre switching control, which includes switching sub-controls corresponding to each of a plurality of graphic text segments into which the first multimedia resource is divided.

[0058] In one alternative embodiment, the graphic text genre is determined in response to a trigger operation on the target switching sub-control.

[0059] In some embodiments, the target switching sub-control may be any of the switching sub-controls described above.

[0060] In some embodiments, in a scenario where the resource display page is a search result page, the trigger operation on the target switching sub-control can be realized through a trigger operation on the target switching sub-control set on the search result page, specifically, by triggering a click operation on the target switching sub-control set on the search result page, the graphic text genre is determined.

[0061] To facilitate understanding of the embodiment of the present invention, Figure 5 is a schematic diagram of another resource display page provided by the embodiment of the present invention. As shown in Figure 5, the search result page displays a first multimedia resource 201 of a video genre and a graphic text genre switching control 501. The graphic text genre switching control 501 includes switching sub-controls corresponding to a plurality of graphic text segments into which the first multimedia resource is divided. For example, the graphic text genre switching control 501 includes a first switching sub-control 502 corresponding to the first graphic text segment into which the first multimedia resource is divided, a second switching sub-control 503 corresponding to the second graphic text segment into which the first multimedia resource is divided, a third switching sub-control 504 corresponding to the third graphic text segment into which the first multimedia resource is divided, etc. The first switching sub-control 502 is used to switch the first multimedia resource to the first graphic text segment of the second multimedia resource, the second switching sub-control 503 is used to switch the first multimedia resource to the second graphic text segment of the second multimedia resource, and the third switching sub-control 504 is used to switch the first multimedia resource to the third graphic text segment of the second multimedia resource. The second multimedia resource is a graphic text genre. Illustratively, when a user clicks on the first switching sub-control 502 set on a search result page, the first multimedia resource is switched to the first graphic text segment of the second multimedia resource.

[0062] In S103, a second multimedia resource is obtained based on the first multimedia resource and the target switching genre.

[0063] In some embodiments, the second multimedia resource belongs to a target switching genre, and the first multimedia resource and the second multimedia resource belong to different genres of the same multimedia work.

[0064] In some embodiments, after determining the target switching genre, obtain a target switching genre corresponding to the first multimedia resource as the second multimedia resource according to the first multimedia resource and the target switching genre.

[0065] In S104, the resource display page switches the display from the first multimedia resource to the second multimedia resource.

[0066] In some embodiments, after obtaining the second multimedia resource, the resource display page switches the display from the first multimedia resource to the second multimedia resource, thereby realizing the genre switching of the multimedia resource.

[0067] In an alternative embodiment, in response to a trigger operation on the target switching sub-control, a graphic text genre is determined, and a second multimedia resource is obtained based on the first multimedia resource and the graphic text genre. On the resource display page, the display is switched from the first multimedia resource to the second multimedia resource, and the display is positioned at a graphic text segment corresponding to the target switching sub-control in the second multimedia resource (i.e., the display is located at the graphic text segment corresponding to the target switching sub-control and displayed).

[0068] In some embodiments, the target switching sub-control is a sub-control of a graphic text genre switching control.

[0069] In an embodiment of the present invention, in a scenario where the resource display page is a search result page, after receiving a user's trigger operation on the target switching sub-control, it is determined that the switchable genre of the first multimedia resource is a graphic text genre. Based on the first multimedia resource and the graphic text genre, the graphic text genre corresponding to the first multimedia resource is obtained as the second multimedia resource. On the search result page, the display is switched from the first multimedia resource to the second multimedia resource, and the display is positioned in the graphic text segment corresponding to the target switching sub-control in the second multimedia resource (i.e., the display is located in the graphic text segment corresponding to the target switching sub-control and displayed).

[0070] Continuing to refer to FIG. 5, assume that the target switching sub-control is the first switching sub-control 502. Specifically, after receiving a user's trigger operation on the first switching sub-control 502, the display is switched from the first multimedia resource to the second multimedia resource, and the display is positioned in the graphic text segment corresponding to the first switching sub-control 502 in the second multimedia resource (i.e., the display is located in the graphic text segment corresponding to the first switching sub-control 502).

[0071] In addition, to improve the user's viewing experience, the second multimedia resource may be displayed on the resource display page in the form of a predetermined pop-up panel. In an alternative embodiment, a predetermined pop-up panel is displayed on the resource display page, and the second multimedia resource is displayed in the predetermined pop-up panel.

[0072] The embodiments of the present invention do not impose any limitations on the specific display form of a predetermined pop-up panel.

[0073] In an embodiment of the present invention, in a scenario where the resource display page is a search result page, after receiving a user's trigger operation on the genre switching control and determining the target switching genre, a predetermined pop-up panel is displayed on the search result page, and the second multimedia resource is displayed in the predetermined pop-up panel.

[0074] 2, after a user clicks on the first genre switching control 202 displayed on the search result page, the target switching genre is determined as the text genre, and a predetermined pop-up panel is displayed on the search result page. As shown in FIG. 6, a predetermined pop-up panel 601 is displayed, and the second multimedia resource is displayed in the predetermined pop-up panel 601.

[0075] In an alternative embodiment, after obtaining a second multimedia resource based on the first multimedia resource and the target switching genre, the second multimedia resource is displayed on the resource display page.

[0076] In an embodiment of the present invention, after obtaining the second multimedia resource based on the first multimedia resource and the target switching genre, the first multimedia resource is switched to the second multimedia resource, and the second multimedia resource is displayed on the resource display page.

[0077] Also, when the target switching genre is a graphic text genre, the second multimedia resource may include a plurality of graphic text segments, and at least one of the plurality of graphic text segments includes a video clip with an image cover.

[0078] Specifically, in a scenario where the resource display page is a search result page, Fig. 7 is a schematic diagram of yet another resource display page provided by an embodiment of the present invention, in which a second multimedia resource is displayed, as shown in Fig. 7. Specifically, the second multimedia resource includes multiple graphic text clips, such as a first graphic text clip 701 and a second graphic text clip 703, and the first graphic text clip 701 includes a video clip with an image cover.

[0079] In a scenario where the resource display page is a recommended content display page, Fig. 8 is a schematic diagram of another resource display page provided by an embodiment of the present invention, in which a first graphic text clip corresponding to a second multimedia resource is displayed, as shown in Fig. 8. The first graphic text clip includes a video clip with an image cover. A user can slide left or right to switch between multiple graphic text clips corresponding to the second multimedia resource.

[0080] In one optional embodiment, after switching the display from a first multimedia resource to a second multimedia resource on a resource display page, a video clip corresponding to the image cover is played in response to a playback trigger operation on the image cover of a target graphic text segment of the at least one graphic text segment.

[0081] In some embodiments, the target graphic text segment is any video clip with an image cover in the second multimedia resource.

[0082] In an embodiment of the present invention, after switching the display from a first multimedia resource to a second multimedia resource on a resource display page, after receiving a user's trigger operation on the playback control in the image cover of a target graphic text segment among at least one graphic text segment, a video clip corresponding to the image cover is played.

[0083] 7, in a scenario where the resource display page is a search result page, a first graphics text clip 701 indicates a target graphics text clip, specifically, after receiving a user's click operation on a first playback control 702 in the image cover of the first graphics text clip 701, a video clip corresponding to the image cover of the first graphics text clip 701 is played.

[0084] 8, in a scenario where the resource display page is a recommended content display page, a first graphic text clip corresponding to a second multimedia resource is displayed, and the first graphic text clip indicates a target graphic text clip. Specifically, after receiving a user's click operation on a second playback control 801 in the image cover of the first graphic text clip, a video clip corresponding to the image cover of the first graphic text clip is played.

[0085] In a method for processing multimedia resources provided by an embodiment of the present invention, a first multimedia resource is displayed on a resource display page. The first multimedia resource belongs to a first genre, and a genre switching control is set on the resource display page. A target switching genre is determined in response to a trigger operation on the genre switching control, and a second multimedia resource is obtained based on the first multimedia resource and the target switching genre. The second multimedia resource belongs to the target switching genre, and the first and second multimedia resources belong to different genres of the same multimedia work. The display is switched from the first multimedia resource to the second multimedia resource on the resource display page. In this way, the embodiment of the present invention can realize a switching display function for different genres of the same multimedia work based on the genre switching control on the resource display page, and further meet different users' needs for displaying different genres of the same multimedia resource.

[0086] Based on the above embodiment, the first multimedia resource and the second multimedia resource displayed on the resource display page may both be from the multimedia resources published by the user on the publication page.

[0087] In one optional embodiment, in response to a genre editing trigger operation acting on the publication page of the third multimedia resource, a fourth multimedia resource belonging to the target editing genre is generated based on the third multimedia resource, and a multimedia work including the third multimedia resource and the fourth multimedia resource is published.

[0088] In some embodiments, the third multimedia resource may be any kind of genre, such as a video genre, a graphic text genre, a text genre, etc.

[0089] Specifically, the third multimedia resource and the fourth multimedia resource belong to different genres of the same multimedia work.

[0090] In an embodiment of the present invention, the genre editing trigger operation may include various methods, and the following implementation forms are all examples, and the embodiment of the present invention does not impose any limitations on the implementation form of the genre editing trigger operation.

[0091] In one optional embodiment, the genre editing trigger operation may be a click operation triggered on the genre switching editing mode control and the next button set on the public page, which generates a fourth multimedia resource belonging to the target editing genre based on the third multimedia resource.

[0092] For ease of understanding, Figure 9 is a schematic diagram of a resource publication page provided by an embodiment of the present invention. As shown in Figure 9, a third multimedia resource waiting for publication by the user, a genre editing mode control 901, and a next button 902 are displayed. Specifically, in response to click operations respectively triggered by the user on the genre editing mode control 901 and the next button 902 on the publication page, a fourth multimedia resource belonging to the target editing genre is generated based on the third multimedia resource.

[0093] In the following, taking an example where the third multimedia resource belongs to a video genre, generating a fourth multimedia resource belonging to a target editing genre based on the third multimedia resource may be realized in the following manner:

[0094] In an alternative embodiment, the method includes: segmenting a plurality of video clips from the third multimedia resource based on an analysis of the content of the third multimedia resource; generating text clips, audio clips, and / or cover images based on the video clips; and generating a fourth multimedia resource belonging to the target editing genre based on the video clips, text clips, audio clips, and / or cover images.

[0095] In an embodiment of the present invention, a multi-genre generator is used to segment a plurality of video clips from a third multimedia resource by analyzing the content of the third multimedia resource with a video segmentation algorithm, and then the plurality of video clips are analyzed to generate text clips, audio clips, and cover images. Then, a fourth multimedia resource belonging to a target editing genre is generated based on the video clips, text clips, audio clips, and cover images.

[0096] It should be noted that the method for generating a fourth multimedia resource belonging to a target editing genre based on a video clip, a text clip, and an audio clip, and the method for generating a fourth multimedia resource belonging to a target editing genre based on a video clip, a text clip, and a cover image can refer to the above description.

[0097] For ease of understanding, take an example in which the target editing genre is the text genre. A multi-genre generator is used to segment multiple video clips from the third multimedia resource by analyzing the content of the third multimedia resource with a video segmentation algorithm. Then, the multiple video clips are analyzed to generate text clips and audio clips. Then, a fourth multimedia resource belonging to the text genre is generated based on the video clips, text clips, and audio clips. Specifically, the fourth multimedia resource can be displayed in the form of text, or can be played in the form of audio by the user triggering an audio playback control.

[0098] In an alternative embodiment, the fourth multimedia resource is displayed on a resource editing page, and an editing operation for the fourth multimedia resource is received based on the resource editing page.

[0099] In an embodiment of the present invention, the resource editing page may further perform an editing operation on the displayed fourth multimedia resource, specifically, the editing operation on the fourth multimedia resource is performed based on a trigger operation on an editing control set on the resource editing page.

[0100] FIG. 10 is a schematic diagram of a resource editing page provided by an embodiment of the present invention. As shown in the drawing, a fourth multimedia resource belonging to the graphic text genre is displayed. A user can perform an editing operation on the fourth multimedia resource by triggering operations on a first editing control 1002, a second editing control 1003, and a third editing control 1004 set on the resource editing page. The first editing control 1002 is used to perform segment adjustment on the fourth multimedia resource, the second editing control 1003 is used to switch images in the fourth multimedia resource, and the third editing control 1004 is used to crop the image in the fourth multimedia resource. For example, when a user triggers a click operation on the third editing control 1004 set on the resource editing page, the image in the fourth multimedia resource can be cropped. After completing the editing operation on the fourth multimedia resource, the fourth multimedia resource belonging to the target editing genre is generated by clicking the Save button. When the user clicks the Save button, the current page is jumped back to the publishing page of the third multimedia resource shown in FIG. 9. When the user clicks the Publish button 903, the multimedia work including the third multimedia resource and the fourth multimedia resource can be published. When the user clicks the Next button 902, the generation of the fifth multimedia resource belonging to the target editing switching genre can be triggered. For details, see the following description.

[0101] Additionally, the resource edit page further includes a genre edit switch control for switching between different genres.

[0102] In an alternative embodiment, a target switching editing genre is determined in response to a trigger operation on a genre editing switching control on the resource editing page, a fifth multimedia resource belonging to the target editing switching genre is generated based on the third multimedia resource, and a multimedia work including the third multimedia resource, the fourth multimedia resource, and the fifth multimedia resource is published.

[0103] In some embodiments, the fifth multimedia resource and the fourth multimedia resource belong to different genres of the same multimedia work.

[0104] The target switching editing genre and the target editing genre belong to different genres.

[0105] In an embodiment of the present invention, it is assumed that the target editing genre is a graphic text genre. After generating a fourth multimedia resource belonging to the graphic text genre, the current page is returned to the publication page of the third multimedia resource. After receiving a genre editing trigger operation on the publication page of the third multimedia resource, the page is jumped to the resource editing page. After receiving a trigger operation on the genre editing switching control on the resource editing page, the target switching editing genre is determined. If it is assumed that the target switching editing genre is a text genre, a fifth multimedia resource belonging to the text genre is generated based on the third multimedia resource. Then, a multimedia work of the third multimedia resource, the fourth multimedia resource, and the fifth multimedia resource is published.

[0106] Continuing with reference to FIG. 10, an example is given in which the target editing genre is the graphic text genre. After the user clicks the Save button to generate a fourth multimedia resource belonging to the graphic text genre, the user returns from the current page to the publishing page of the third multimedia resource shown in FIG. 9. After receiving a genre editing trigger operation on the publishing page of the third multimedia resource, the user jumps back to the resource editing page shown in FIG. 10. After receiving a trigger operation on the genre editing switch control 1001 on the resource editing page, the user switches from the current graphic text genre to the text genre. The user determines the text genre as the target switching editing genre and then clicks the Save button. A fifth multimedia resource belonging to the text genre is generated based on the third multimedia resource, and the user returns from the current page to the publishing page of the third multimedia resource shown in FIG. 9. When the user clicks the Publish button 903, the multimedia work including the third multimedia resource, the fourth multimedia resource, and the fifth multimedia resource can be published.

[0107] Based on the above-mentioned method embodiment, the present invention further provides a multimedia resource processing device. Figure 11 is a structural schematic diagram of the device for processing multimedia resources provided by the embodiment of the present invention. The device includes: an exhibition module 1101 for displaying a first multimedia resource on a resource exhibition page, where the first multimedia resource belongs to a first genre, and a genre switching control is set on the resource exhibition page; a first determination module 1102 for determining a target switching genre in response to a trigger operation on the genre switching control; an acquisition module 1103 for acquiring a second multimedia resource based on the first multimedia resource and the target switching genre, where the second multimedia resource belongs to the target switching genre, and the first multimedia resource and the second multimedia resource belong to different genres of the same multimedia work; and a switching module 1104 for switching the display from the first multimedia resource to the second multimedia resource on the resource exhibition page.

[0108] In an alternative embodiment, the device further includes a second determination module for determining a genre to be displayed corresponding to the current user's search results as a first genre based on the current user's current search behavior information and / or genre preference information, and the display module 1101 specifically displays a first multimedia resource belonging to the first genre on the search result page accordingly.

[0109] In one optional embodiment, the switching module 1104 includes a first display sub-module for displaying a predetermined pop-up panel on the resource display page and displaying the second multimedia resource in the predetermined pop-up panel, or a second display sub-module for displaying the second multimedia resource on the resource display page.

[0110] In an alternative embodiment, the genre switching control includes a graphic text genre switching control, which includes switching sub-controls corresponding to each of a plurality of graphic text segments into which the first multimedia resource is divided. The first determination module 1102 specifically determines a graphic text genre in response to a trigger operation on a target switching sub-control. In response, the switching module 1104 specifically switches the display from the first multimedia resource to the second multimedia resource on the resource display page and positions the display at the graphic text segment corresponding to the target switching sub-control in the second multimedia resource (i.e., identifies and displays the graphic text segment corresponding to the target switching sub-control).

[0111] In an alternative embodiment, the device further includes a third determination module for determining a genre of the recommended content to be displayed as a first genre based on current time information and / or current user genre preference information, and the display module 1101 specifically displays a first multimedia resource belonging to the first genre on the recommended content display page accordingly.

[0112] In an alternative embodiment, the target switching genre is a graphic text genre, the second multimedia resource includes a plurality of graphic text segments, and at least one of the plurality of graphic text segments includes a video clip having an image cover, and the device further includes a playback module for playing a video clip corresponding to the image cover in response to a playback trigger operation on an image cover of a target graphic text segment of the at least one graphic text segment.

[0113] In one optional embodiment, the device further includes a first generation module for generating a fourth multimedia resource belonging to a target editing genre based on the third multimedia resource in response to a genre editing trigger operation acting on the publication page of the third multimedia resource, and a first publication module for publishing a multimedia work including the third multimedia resource and the fourth multimedia resource.

[0114] In an alternative embodiment, the device further includes a receiving module for displaying the fourth multimedia resource on a resource editing page and receiving an editing operation on the fourth multimedia resource based on the resource editing page.

[0115] In an alternative embodiment, a genre edit switching control is configured on the resource editing page, and the device further includes: a fourth determination module for determining a target edit switching genre in response to a trigger operation on the genre edit switching control on the resource editing page, a second generation module for generating a fifth multimedia resource belonging to the target edit switching genre based on the third multimedia resource, and a second publishing module for publishing a multimedia work including the third multimedia resource, the fourth multimedia resource, and the fifth multimedia resource.

[0116] In one optional embodiment, the first generation module includes a segmentation sub-module for segmenting multiple video clips from the third multimedia resource based on an analysis of the content of the third multimedia resource; a first generation sub-module for generating text clips, audio clips, and / or cover images based on the video clips; and a second generation sub-module for generating a fourth multimedia resource belonging to a target editing genre based on the video clips, the text clips, the audio clips, and / or the cover image.

[0117] In an apparatus for processing multimedia resources provided by an embodiment of the present invention, the apparatus displays a first multimedia resource on a resource display page, the first multimedia resource belonging to a first genre, a genre switching control is set on the resource display page, and a target switching genre is determined in response to a trigger operation on the genre switching control, and a second multimedia resource is obtained based on the first multimedia resource and the target switching genre, the second multimedia resource belonging to the target switching genre, and the first multimedia resource and the second multimedia resource belong to different genres of the same multimedia work, and the display is switched from the first multimedia resource to the second multimedia resource on the resource display page. In this way, the embodiment of the present invention can realize the display switching function for different genres of the same multimedia work based on the genre switching control on the resource display page, and further meet different users' needs for displaying different genres of the same multimedia resource.

[0118] In addition to the above-described methods and apparatus, an embodiment of the present invention further provides a computer-readable storage medium storing instructions that, when executed by a terminal device, cause the terminal device to implement the method for processing multimedia resources described in the embodiment of the present invention.

[0119] An embodiment of the present invention further provides a computer program product, the computer program product including computer programs / instructions, which, when executed by a processor, realize the method for processing multimedia resources described in the embodiment of the present invention.

[0120] Moreover, an embodiment of the present invention further provides a device for processing multimedia resources, and referring to Fig. 12, the device may include a processor 1201, a memory 1202, an input device 1203, and an output device 1204. The number of processors 1201 in the device for processing multimedia resources may be one or more, and one processor is used as an example in Fig. 12. In some embodiments of the present invention, the processor 1201, the memory 1202, the input device 1203, and the output device 1204 may be connected via a bus or by other means, and Fig. 12 illustrates connection via a bus.

[0121] The memory 1202 may be used to store software programs and modules, and the processor 1201 executes the software programs and modules stored in the memory 1202 to perform various functional applications and data processing of the multimedia resource processing device. The memory 1202 may mainly include a program storage area and a data storage area, and the program storage area can store an operating system, an application required for at least one function, etc. Furthermore, the memory 1202 may include a high-speed random access memory, and may also include a non-volatile memory such as at least one disk memory device, a flash memory device, or other volatile solid-state memory device. The input device 1203 may be used to receive input numeric or character information and may also be used to generate signal inputs related to user settings and function control of the multimedia resource processing device.

[0122] Specifically, in this embodiment, the processor 1201 loads executable files corresponding to the processes of one or more applications into the memory 1202 in accordance with the following instructions, and executes the applications stored in the memory 1202 by the processor 1201, thereby realizing the various functions of the device for processing the above-mentioned multimedia resources.

[0123] It should be noted that relational terms such as "first" and "second" are used herein solely to distinguish one entity or operation from another and do not necessarily require or imply the existence of any actual relationship or order between those entities or operations. Furthermore, the terms "comprise," "consist of," or any other variation thereof, are intended to cover a non-exclusive inclusion, whereby a process, method, article, or device consisting of a series of elements includes not only that element but also other elements not expressly listed or elements inherent in such process, method, article, or device. Furthermore, without limitation, the fact that an element is defined by the words "comprising a ..." does not exclude the presence of additional identical elements in a process, method, article, or device that includes that element.

[0124] The foregoing are merely specific embodiments of the present invention, intended to enable those skilled in the art to understand or realize the present invention. Various modifications to these examples will be apparent to those skilled in the art, and the general principles defined herein may be implemented in other examples without departing from the spirit or scope of the present invention. Therefore, the present invention is not intended to be limited to the examples described herein, but is to be accorded the widest scope consistent with the principles and novel features disclosed herein.

Claims

1. 1. A method for processing multimedia resources, the method comprising: A step of displaying a first multimedia resource on a resource display page, where the first multimedia resource belongs to a first genre, and a genre switching control is set on the resource display page; determining a target switching genre in response to a trigger operation on the genre switching control; Obtaining a second multimedia resource according to the first multimedia resource and the target switching genre, where the second multimedia resource belongs to the target switching genre, and the first multimedia resource and the second multimedia resource belong to different genres of the same multimedia work; and switching the display from the first multimedia resource to the second multimedia resource on the resource display page. method.

2. The resource display page is a search result page, and before the step of displaying the first multimedia resource on the resource display page, the method includes: Further comprising a step of determining, as a first genre, a genre to be exhibited corresponding to the search result of the current user based on current search behavior information and / or genre preference information of the current user; The step of displaying the first multimedia resource on the resource display page includes: displaying a first multimedia resource belonging to the first genre on the search result page; The method of claim 1.

3. The step of switching the display from the first multimedia resource to the second multimedia resource on the resource display page includes: displaying a predetermined pop-up panel on the resource display page, and displaying the second multimedia resource in the predetermined pop-up panel; Or, displaying the second multimedia resource on the resource display page; The method according to claim 1 or 2.

4. the genre switching control includes a graphic text genre switching control, and the graphic text genre switching control includes switching sub-controls corresponding to each of a plurality of graphic text segments into which the first multimedia resource is divided; The step of determining a target switching genre in response to a trigger operation on the genre switching control includes: determining a graphic text genre in response to a trigger operation on the target switching sub-control; The step of switching the display from the first multimedia resource to the second multimedia resource on the resource display page includes: In the resource display page, switching the display from the first multimedia resource to the second multimedia resource, and positioning the display at a graphic text segment corresponding to the target switching sub-control in the second multimedia resource; The method according to claim 1 or 2.

5. The resource display page is a recommended content display page, and before the step of displaying the first multimedia resource on the resource display page, the method includes: The method further includes a step of determining, as a first genre, a genre of the recommended content that is waiting to be exhibited based on current time information and / or current genre preference information of the user; The step of displaying the first multimedia resource on the resource display page includes: displaying a first multimedia resource belonging to the first genre on the recommended content display page; The method of claim 1.

6. The target switching genre is a graphic text genre, the second multimedia resource includes a plurality of graphic text segments, and at least one of the plurality of graphic text segments includes a video clip with an image cover; After the step of switching the display from the first multimedia resource to the second multimedia resource in the resource display page, the method includes: and further comprising the step of: in response to a playback trigger operation on an image cover of a target graphic text segment of the at least one graphic text segment, playing a video clip corresponding to the image cover. The method of claim 1.

7. generating a fourth multimedia resource belonging to a target editing genre based on the third multimedia resource in response to a genre editing trigger operation acting on the public page of the third multimedia resource; publishing a multimedia work including the third multimedia resource and the fourth multimedia resource; The method of claim 1.

8. Before the step of publishing a multimedia work including the third multimedia resource and the fourth multimedia resource, the method further comprises: further comprising: displaying the fourth multimedia resource on a resource editing page; and receiving an editing operation for the fourth multimedia resource according to the resource editing page; The method of claim 7.

9. A genre editing switch control is set on the resource editing page, and the method includes: determining a target switching edit genre in response to a trigger operation on the genre editing switching control set on the resource editing page; generating a fifth multimedia resource belonging to a target switching editing genre based on the third multimedia resource; publishing a multimedia work including the third multimedia resource, the fourth multimedia resource, and the fifth multimedia resource; The method of claim 8.

10. The third multimedia resource belongs to a video genre, and the step of generating a fourth multimedia resource belonging to a target editing genre based on the third multimedia resource includes: Segmenting a plurality of video clips from the third multimedia resource based on an analysis of the content of the third multimedia resource; generating a text clip, an audio clip, and / or a cover image based on the video clip; generating a fourth multimedia resource belonging to a target editing genre based on the video clip, the text clip, the audio clip, and / or the cover image; The method of claim 7.

11. 1. An apparatus for processing multimedia resources, the apparatus comprising: An exhibition module for displaying a first multimedia resource on a resource exhibition page, the first multimedia resource belonging to a first genre, and a genre switching control is set on the resource exhibition page; a first determination module for determining a target switching genre in response to a trigger operation on the genre switching control; an acquisition module for acquiring a second multimedia resource according to the first multimedia resource and the target switching genre, wherein the second multimedia resource belongs to the target switching genre, and the first multimedia resource and the second multimedia resource belong to different genres of the same multimedia work; a switching module for switching the display from the first multimedia resource to the second multimedia resource in the resource display page; Device.

12. 1. A computer-readable storage medium, comprising: The computer-readable storage medium stores instructions that, when executed on a terminal device, cause the terminal device to implement the method of any one of claims 1 to 10. A computer-readable storage medium.

13. 1. A device for processing multimedia resources, the device comprising: a memory; a processor; and a computer program stored in the memory and executable by the processor, wherein when the processor executes the computer program, the method of any one of claims 1 to 10 is implemented. device.

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