Information processing device, information processing method, and program

Abstract

To utilize digital signage and other devices installed in buildings in times of emergency. [Solution] Server 1 comprises a mode management unit 61 and a display control unit 62. Server 1 executes control to display an image on a predetermined wall advertising device 3 installed on a building such as the wall of a store along a road. Mode management unit 61 manages whether the current mode is normal mode or emergency mode, designating the mode when a disaster has occurred or is expected to occur in a predetermined area as emergency mode, and the mode at all other times as normal mode. If the current mode is emergency mode, display disaster-related information regarding the disaster in the predetermined area (e.g., earthquake occurrence notification or evacuation guidance video) on the wall advertising device 3, and if the current mode is normal mode, executes control to display a company's commercial video on the wall advertising device 3.

Description

Technical Field

[0001] The present invention relates to an information processing apparatus, an information processing method, and a program.

Background Art

[0002] In recent years, technologies for delivering advertisements to remote digital signage (electronic billboards) have been developed (see, for example, Patent Document 1).

Prior Art Documents

Patent Documents

[0003]

Patent Document 1

Summary of the Invention

Problems to be Solved by the Invention

[0004] However, in the case of the above-described conventional technology, although advertisements can be delivered, in the current situation, while inbound demand brings foreign tourists to various places, in the event of an emergency, the response to people who are not familiar with the local area is not sufficient.

[0005] The present invention has been made in view of such a situation, and an object thereof is to enable a predetermined display device (digital signage (electronic billboard)) arranged on a wall of a building to be utilized in the event of an emergency.

Means for Solving the Problems

[0006] To achieve the above object, an information processing apparatus according to one aspect of the present invention is an information processing apparatus that executes control to display an image on a predetermined display device arranged on a wall of a building existing in a predetermined area, a mode management means that sets a mode when a disaster has occurred or is likely to occur in the predetermined area as an emergency mode, and a mode at other times as a normal mode, and manages that the current mode is the normal mode or the emergency mode, Display control means that, when the current mode is the emergency mode, causes the display device to display a first image containing disaster-related information concerning the disaster in the predetermined area, and when the current mode is the normal mode, causes the display device to display a second image that does not contain the disaster-related information. It is equipped with.

[0007] Each of the information processing method and program according to one aspect of the present invention corresponds to the information processing apparatus according to one aspect of the present invention described above. [Effects of the Invention]

[0008] According to the present invention, predetermined display devices (such as digital signage or other electronic billboards) installed in buildings can be utilized in times of emergency. [Brief explanation of the drawing]

[0009] [Figure 1] This figure shows an example of a system configuration of an information processing system including a server according to one embodiment of the information processing device according to the present invention. [Figure 2] This figure shows an example of the server hardware configuration in the information processing system shown in Figure 1. [Figure 3] This is a functional block diagram showing an example of the functional configuration of a server with the hardware configuration shown in Figure 2. [Figure 4] This flowchart shows the operation of a server with the functional configuration shown in Figure 3. [Figure 5] This diagram shows examples of how building walls can be utilized. [Figure 6] This figure shows the effects of tourism and inbound travel on the information processing system shown in Figure 1. [Figure 7] Figure 1 shows an example of how the information processing system can be used as a disaster prevention measure. [Figure 8] This figure shows the platform scheme of the information processing system shown in Figure 1. [Figure 9]It is a diagram showing the utilization of digital signage in the information processing system of FIG. 1. [Figure 10] It is a diagram showing the WEB server function of the server in FIG. 3 and the API cooperation function of the information processing system in FIG. 1. [Figure 11] It is a diagram showing the function of changing the display content by the server in FIG. 3. [Figure 12] It is a diagram showing the deployment range of the wall advertisement display service to which the information processing system of FIG. 1 is applied. [Figure 13] It is a diagram showing the operation and maintenance cost when posting wall advertisements.

Embodiments for Carrying Out the Invention

[0010] Hereinafter, embodiments of the present invention will be described with reference to the drawings. FIG. 1 is a diagram showing an example of the system configuration of an information processing system including a server according to an embodiment of an information processing apparatus according to an embodiment of the present invention.

[0011] The information processing system of FIG. 1 is configured to include a server 1, a mobile terminal 2, a wall advertisement device 3, and a management terminal 4. The server 1, the mobile terminal 2, the wall advertisement device 3, and the management terminal 4 are connected to be communicable with each other via a predetermined network N such as the Internet. Note that the form of the network N is not particularly limited, and for example, Bluetooth (registered trademark), Wi-Fi (registered trademark), LAN (Local Area Network), the Internet, etc. can be adopted.

[0012] The server 1 is an information processing apparatus managed by a service provider, and transmits information to the mobile terminal 2 and the wall advertisement device 3 owned by surrounding residents, tourists, etc., and provides information to surrounding residents, tourists, etc. respectively. Tourists include foreigners, Japanese, etc. Server 1 is a server that communicates with the mobile terminal 2, the wall advertising device 3, the management terminal 4, etc., such as tourists and local residents, under the management of a service provider, and provides an information providing service including advertisements (hereinafter referred to as "this service"). While appropriately communicating with the mobile terminal 2, the wall advertising device 3, and the management terminal 4, it executes control processing to switch and display various information such as commercial videos and videos including disaster-related information on the wall advertising device 3 arranged on the wall of a building such as a store in a predetermined area, both during normal times and during emergencies. The video also includes images. When the wall advertising device 3 has a speaker, sound, etc. is also output.

[0013] The mobile terminal 2 is a terminal carried by each of, for example, tourists and local residents, and accepts operations by each of them. It is an information processing device such as a smartphone, a tablet, or a personal computer. The mobile terminal 2 has a code reader, and by reading the code information (such as a QR code (registered trademark), etc.) displayed on a part of the screen displayed on the wall advertising device 3, the information displayed on the wall advertising device 3 can be displayed on the screen of the mobile terminal 2. Thereby, when a tourist is moving to an evacuation place (such as a safe evacuation shelter, etc.) away from the scene during an emergency, the tourist can move while checking the evacuation route displayed on the screen of the mobile terminal 2.

[0014] The wall advertising device 3 is a display device (a thin display panel or a display, etc. with a communication function) installed in an advertising space on the wall surface along a road of a building, such as a store. The wall advertising device 3 installed in the advertising space on the wall surface of a building is also called, for example, digital signage. The wall advertising device 3 displays commercials of companies, tourism introductions, tourism guides, and various other information received from the outside through a network on a large screen, and visually provides information to people passing by that location. In this embodiment, a store, etc. is exemplified as the building, but it may also be an apartment or a detached house, etc. The wall advertising device 3 may also provide sound from a speaker together with the screen display.

[0015] The management terminal 4 is operated by the administrator to configure settings on server 1 for display switching in case of emergencies such as disasters.

[0016] In this embodiment, the cooperation between the mobile terminal 2, the wall advertising device 3, and the server 1 was described as an example, and the first method described involves the introduction of advertising functions to each terminal by applications installed on the mobile terminal 2 and the wall advertising device 3. However, a second method may also be adopted in which the mobile terminal 2 or the wall advertising device 3 accesses the website of the server 1 and displays the website. In the second method, the browser application, which is pre-installed on the mobile terminal 2 or the wall advertising device 3, communicates with the server 1 as appropriate in response to operations performed by the customer or shop owner on the screen of the browser application, and causes the server 1 to execute the main processing. Furthermore, a method that appropriately combines the first and second methods can also be adopted as a "collaborative" method. However, for the sake of explanation, the following example will be described assuming that the second method is adopted as a "collaborative" method. In other words, in the following example, the parts where the processing entity is Server 1 are merely illustrative examples, and it goes without saying that in implementation, it may be replaced with a mobile terminal 2 or a wall advertising device 3 as appropriate.

[0017] In this example, since Server 1 performs the main processing, we will focus on Server 1 in the information processing system shown in Figure 2 and describe its hardware and functional configuration below.

[0018] First, we will explain an example of the hardware configuration of the server that constitutes the information processing system described above, using Figure 3. Figure 3 is a block diagram showing the hardware configuration of a server according to one embodiment of the information processing apparatus of the present invention.

[0019] Server 1 comprises a CPU (Central Processing Unit) 11, ROM (Read Only Memory) 12, RAM (Random Access Memory) 13, a bus 14, an input / output interface 15, an output unit 16, an input unit 17, a storage unit 18, a communication unit 19, and a drive 20.

[0020] The CPU 11 executes various processes according to the program recorded in the ROM 12 or the program loaded from the storage unit 18 into the RAM 13. RAM13 also stores data and other information necessary for the CPU11 to perform various processes.

[0021] The CPU 11, ROM 12, and RAM 13 are interconnected via a bus 14. An input / output interface 15 is also connected to this bus 14. An output unit 16, an input unit 17, a storage unit 18, a communication unit 19, and a drive 20 are connected to the input / output interface 15.

[0022] The output unit 16 consists of a display such as a liquid crystal display device, a printer, a speaker, etc., and outputs various types of information. The input unit 17 is comprised of input devices such as a keyboard or mouse, and various types of information are input to it. The memory unit 18 is composed of DRAM (Dynamic Random Access Memory) and stores various types of data. The communication unit 19 communicates with other devices (for example, the mobile terminal 2 and wall advertising device 3 in Figure 2) via a network N including the Internet.

[0023] A removable media 30, such as a magnetic disk, optical disk, magneto-optical disk, or semiconductor memory, is appropriately mounted in the drive 20. Programs read from the removable media 30 by the drive 20 are installed in the storage unit 18 as needed. Furthermore, the removable media 30 can store various types of data stored in the storage unit 18, just as the storage unit 18 does.

[0024] Next, with reference to Figure 4, the functional configuration of the server having the hardware configuration shown in Figure 3 will be described. Figure 4 is a functional block diagram showing an example of the functional configuration of a server having the hardware configuration shown in Figure 3.

[0025] As shown in Figure 4, the CPU 11 of server 1 functions as a mode management unit 61 and a display control unit 62.

[0026] The mode management unit 61 manages whether the current mode is normal mode or emergency mode, designating the mode as emergency mode when a disaster has occurred or is likely to occur in the vicinity (designated area) where the wall advertising device 3 is installed, and the mode as normal mode at all other times. Specifically, the mode management unit 61 receives commercials and tourist information from contracted companies, as well as disaster-related information, from an external network, and sets the current mode status flag in the configuration information stored in DB81 according to the received information (whether it is an emergency or normal). For example, in an emergency (when in emergency mode), the status flag is set to "1", and in normal mode (when in normal mode), the status flag is set to "0", thereby managing the mode.

[0027] The display control unit 62, when the current mode is emergency mode, controls the display of disaster-related information concerning the area around the location where the wall advertising device 3 is installed (for example, disaster occurrence notifications such as earthquakes, evacuation guidance videos (first image)) on the wall advertising device 3, and when the current mode is normal mode, controls the display of a commercial video, such as a company's commercial video (second image), which does not contain disaster-related information, on the wall advertising device 3. Specifically, the display control unit 62 refers to the setting information stored in DB81 and, if the status flag is "1", displays an earthquake occurrence notification, a disaster occurrence notification including the earthquake, and an evacuation guidance video on the wall advertising device 3. If the status flag is "0", it displays a company's commercial video on the wall advertising device 3.

[0028] A DB81 is provided in one area of ​​the storage unit 18 of server 1. DB81 stores translation information for translating disaster-related evacuation information into several foreign languages, map information, and setting information for switching the display on the wall advertising device 3. The map information includes the current location and information on various evacuation routes from that location. The configuration information is, for example, information for switching the display of evacuation routes, etc., depending on the type of emergency information. If the emergency information is in emergency mode and the disaster-related information is, for example, an earthquake, then the evacuation route to the plaza will be displayed on the wall advertising device 3. If the emergency information is in emergency mode and the disaster-related information is, for example, a tsunami, then the evacuation route to higher ground will be displayed on the wall advertising device 3.

[0029] As described above, according to the server 1 of the information processing system in this embodiment, in normal mode, the wall advertising device 3 displays commercials for companies, and in emergency mode, the wall advertising device 3 displays evacuation routes in multiple languages ​​according to the disaster, so that foreign tourists and others who happen to be visiting the place can evacuate to safe places just like the local residents. In other words, the wall advertising device 3 installed in the store can be effectively utilized in the event of an emergency such as a disaster.

[0030] Refer to Figure 4 to explain the operation of Server 1, which has the functional configuration shown in Figure 3. Figure 4 is a flowchart showing the operation of Server 1 with the functional configuration shown in Figure 3. In step S11, the server manages whether the current mode is normal mode or emergency mode, designating the mode as emergency mode when a disaster has occurred or is likely to occur in the vicinity (a predetermined area) where the wall advertising device 3 is located, and the mode as normal mode at all other times.

[0031] In step S12, the display control unit 62 determines whether the current mode is emergency mode or normal mode. Specifically, the display control unit 62 checks whether the status flag in the setting information is "1" for emergency mode or "0" for normal mode. If the determination results in the current mode being the normal mode "0", then in step S13, control is executed to display a video that does not contain disaster-related information (e.g., earthquake occurrence), such as a corporate commercial video, on the wall advertising device 3. Furthermore, if the current mode is emergency mode "1", in step S14, control is executed to display disaster-related information regarding the disaster in the surrounding area (for example, that an earthquake has occurred or is possible, and evacuation guidance videos from that location to evacuation sites) on the wall advertising device 3 located on the wall of a store in the vicinity of the disaster site or nearby.

[0032] According to the operation of Server 1, in normal mode, the wall advertising device 3 displays corporate advertisements, and in emergency mode, the wall advertising device 3 displays evacuation routes in multiple languages ​​according to the disaster, thereby enabling the wall advertising device 3 installed in stores to be effectively utilized in times of emergency such as disasters. An emergency is not limited to disasters, but refers to any situation that is different from normal.

[0033] The following describes how wall advertisements can be used in a server with the functional configuration shown in Figure 3, with reference to Figures 5 through 13. First, please refer to Figure 5 to explain the use of building walls. Figure 5 shows examples of how building walls can be utilized. As shown in Figure 5, the wall advertising device 3 can be installed as an electronic advertising device such as a large-screen digital signage on the wall of a building located along a road, such as a store 40. In this way, the wall of the store 40 can be effectively utilized as advertising space. In addition to the store 40, the walls of other buildings, such as detached houses 41 and apartment buildings 42, can also be effectively utilized as advertising space.

[0034] Next, referring to Figure 6, we will explain the effects of tourism and inbound travel on the information processing system shown in Figure 1. Figure 6 shows the effect of tourism and inbound travel on the information processing system shown in Figure 1.

[0035] As shown in Figure 6, the wall advertising device 3 can be installed in shops along roads in tourist areas and other locations along the routes of tourists, making it effective for advertising targeting tourists under normal circumstances. Specific examples of advertising include displaying videos introducing souvenirs or tourist destinations. By providing multilingual displays, it's also possible to implement inbound tourism strategies targeting foreign visitors. Furthermore, with digital signage, the displayed content can be interactively switched to allow for deeper exploration of the information. For example, an image of food and the location of the restaurant where that food is available could be displayed. If the tourist selects that location, directions (route guidance) from their current location to that location will be displayed, allowing the tourist to reach the restaurant without getting lost.

[0036] Next, referring to Figure 7, we will explain how the information processing system shown in Figure 1 can be used as a disaster prevention measure. Figure 7 shows an example of how the information processing system in Figure 1 can be used as a disaster prevention measure.

[0037] This information processing system can transmit important information to help people in disaster-stricken areas evacuate during disasters. Specifically, as shown in Figure 7, when a disaster occurs and the information is received by the management terminal 4 from the external network, information indicating the occurrence of the disaster (disaster-related information) is sent to the server 1.

[0038] On server 1, the mode management unit 61 sets the current mode status flag of the DB81 configuration information to "1" according to the received disaster-related information. The display control unit 62, which monitors the status flag of the current mode, executes a control process to switch the normal commercial video 71 (hereinafter referred to as "normal advertisement 71") (second image) displayed on the wall advertising device 3 (digital signage) to an evacuation guidance video 73 (first image) that includes a disaster notification message such as an earthquake. At this time, the information displayed on the wall advertising device 3 (digital signage) is varied according to the scale, location, and type of disaster. For example, in the case of a disaster requiring evacuation, evacuation routes corresponding to the type of disaster are displayed. Furthermore, when notification is received from an external network that the risk of disaster has subsided, the status flag of the current mode changes from "1" (emergency mode) to "0" (normal mode), and as a result, the video on the wall advertising device 3 (digital signage) changes to a normal advertisement 71.

[0039] In this way, under normal circumstances, regular advertisements 71 are displayed on the signage installed along the road, and in the event of a disaster, the display on the signage is switched to evacuation guidance video 73, which shows (transmits) information about the disaster situation and evacuation routes. This allows tourists who see it to be informed about the disaster situation and evacuation routes, and even tourists who are unfamiliar with the area can evacuate safely.

[0040] Furthermore, the evacuation guidance video 73 displays the degree of urgency, the location of evacuation sites, and directions to those sites (route, distance, etc.) in multiple languages, making it possible to guide foreign tourists and others who may not have access to the information to safety. In other words, multilingual support allows for the dissemination of disaster-related information to foreign visitors to Japan.

[0041] Next, with reference to Figure 8, the platform scheme of the information processing system shown in Figure 1 will be explained. Figure 8 shows the platform scheme of the information processing system shown in Figure 1.

[0042] Server 1 of this information processing system provides a platform (hereinafter referred to as the "wall advertising platform") that mediates transactions between wall owners and advertisers. Specifically, as shown in Figure 8, the wall owner requests the posting of wall information (such as the location of the store wall) where advertising can be displayed. The wall owner receives the advertising fees paid by advertisers through a service provider that operates a wall advertising platform.

[0043] The wall advertising platform displays wall information based on requests from wall owners. The wall advertising platform provides advertisers (members) who wish to place wall advertisements with a search window for wall information, thereby facilitating the most suitable wall matching. The service provider of the wall advertising platform installs wall advertising equipment 3, i.e., signage, on the matched and optimal wall, performs the installation and maintenance of the signage, collects advertising fees from advertisers, and pays the wall owner their share of the wall advertising fees.

[0044] Those who wish to place wall advertisements access the wall advertisement platform, use the search bar to search for wall information including buildings (houses) where advertisements can be placed, and if suitable wall information is found, they negotiate with the wall owner regarding the placement of the wall advertisement through the wall advertisement platform. If the negotiation is successful and the advertisement is actually placed, the wall advertisement placement fee will be paid to the wall advertisement platform service provider.

[0045] Thus, the wall advertising platform provided by Server 1 facilitates transactions between wall owners and advertisers regarding wall advertising, thereby enabling the wall advertising business to be established.

[0046] Next, referring to Figure 9, we will explain the use of digital signage in the information processing system shown in Figure 1. Figure 9 shows the use of digital signage in the information processing system shown in Figure 1.

[0047] As shown in Figure 9, the wall advertising device 3 in this information processing system can be installed as digital signage on the wall of a store along a road, for example. Compared to paper media, it offers advantages such as higher visibility, the ability to stream videos, and less effort required to switch advertisements. In the event of a disaster, the system can instantly switch the display from advertisements normally displayed on the digital signage to disaster-related information via remote control from the management terminal 4 or through an automatic display switching function based on monitoring of disaster information by the server 1, thereby enabling the immediate dissemination of urgent information.

[0048] Next, referring to Figure 10, we will explain the web server function of the server in Figure 3 and the API integration function of the information processing system in Figure 1. Figure 10 shows the web server function of the server in Figure 3 and the API integration function of the information processing system in Figure 1.

[0049] Server 1 is equipped with web server functionality and, as part of this information processing system, also includes API 91. Specifically, as shown in Figure 10, the web server function of Server 1 provides a dedicated management screen to the management terminal 4. Because Server 1 has a web server function, the dedicated management screen can be accessed from the web browser that comes standard on the management terminal 4 without installing a dedicated application on the management terminal 4, and settings can be made to switch the information to be displayed in the event of an emergency.

[0050] As a result, the management terminal 4 can manage the digital signage and manage the data and operation of server 1 (cloud server) using the standard web browser that is installed on it.

[0051] The API integration function allows API 91 to connect with various disaster prevention services and transmit information from these services to Server 1. Server 1, based on information from various disaster prevention services received from API 91, switches between advertisements such as commercials normally delivered by advertising companies and disaster-related information from various disaster prevention services, and displays them on the digital signage.

[0052] In other words, by linking with various external disaster prevention services via API, information from these services is aggregated on Server 1, and Server 1 can select disaster-related information that should be displayed according to the type of disaster from the aggregated information and display (reflect) it on the digital signage.

[0053] For example, under normal circumstances, the display target is switched to advertising, and tourist information videos 71 (advertisements) are displayed on the wall advertising device 3 (digital signage). In emergencies, however, disaster-related information, such as earthquake occurrence information 72 (seismic intensity, magnitude, time of occurrence, etc.), is displayed on the wall advertising device 3 (digital signage). This allows us to provide a user-friendly and safe system even during emergencies and disasters.

[0054] Next, referring to Figure 11, we will explain the function of changing the displayed content by the server in Figure 3. Figure 11 shows the server's function for changing the displayed content, as shown in Figure 3.

[0055] Server 1 changes the display content according to the location of the digital signage and the type of disaster that may occur. Specifically, when Server 1 receives disaster-related information, such as an earthquake or tsunami warning, in an area near the coast including installation location A in XX Ward, Osaka City, the server displays high-altitude evacuation sites and evacuation routes to those sites on the digital signage.

[0056] Furthermore, if disaster-related information, such as the occurrence of a typhoon or the issuance of an evacuation warning, is received by server 1 in the same area, evacuation locations less affected by wind and evacuation routes to those locations will be displayed on the digital signage.

[0057] If Server 1 receives disaster-related information, such as an earthquake or tsunami warning, in an area near a mountain, including installation location B in XX Ward, Osaka City, the nearest evacuation shelter and the evacuation route to that shelter will be displayed on the digital signage.

[0058] Furthermore, if disaster-related information such as a typhoon or evacuation warning is received in the area, the digital signage will display evacuation locations away from the mountains and the evacuation routes to those locations. In this way, the information displayed is switched depending on the location of the disaster, so tourists who see the digital signage can evacuate to a safe shelter appropriate to the type of disaster, even without any prior information.

[0059] Next, with reference to Figure 12, the scope of deployment for the wall advertising display service to which the information processing system in Figure 1 is applied will be described. Figure 12 shows the scope of deployment for the wall advertising display service to which the information processing system in Figure 1 is applied.

[0060] The wall advertising display service to which this information processing system will be applied will primarily be deployed in central areas of a particular region (prefecture) where tourists gather. Specifically, as shown in Figure 12, in Osaka City for example, the service will be extended to areas such as Kita Ward, Chuo Ward, Tennoji Ward, Naniwa Ward, and Nishinari Ward. Note that the service area shown here is just one example; other areas are also possible, and there are various ways to divide the area.

[0061] By focusing services on specific areas, such as central business districts where tourists gather, it becomes possible to effectively leverage advertising to attract tourists and inbound visitors. Furthermore, it allows for flexible responses during disasters.

[0062] Next, referring to Figure 13, we will explain the operational and maintenance costs involved in displaying the wall advertisement shown in Figure 3. Figure 13 shows the operational and maintenance costs associated with displaying wall advertisements.

[0063] As shown in Figure 13, for example, if an advertiser installs signage and displays wall advertisements themselves, they incur enormous management and operational costs because they have to bear all the expenses themselves. Furthermore, finding locations to display advertisements and finding wall owners requires significant sales effort. On the other hand, when using a wall advertising platform, advertisers can search for wall information provided by wall owners and find wall owners in their desired locations, thus achieving optimal matching between wall owners and advertisers.

[0064] After matching on the wall advertising platform, the advertiser pays the advertising fee to the service provider that operates the wall advertising platform. The service provider of the wall advertising platform uses a portion of the advertising fees (advertising revenue) paid by advertisers to cover operating costs, and also pays a portion to the wall owner as a wall usage fee. The service provider of the wall advertising platform covers the costs of operating, installing, and maintaining the signage.

[0065] By utilizing this wall advertising platform, it is possible to build a self-sustaining system, realize a revenue model that enables the operation of wall advertising, and contribute to local disaster prevention.

[0066] Next, we will describe some of the functions provided by Server 1 in this embodiment. In the following description of the functions, among the images displayed on the wall advertising device 3 by the control of the display unit control unit 62 in Figure 4, the image displayed when the current mode is emergency mode and which includes disaster-related information concerning a disaster in a predetermined area will be referred to as the "first image." The image displayed when the current mode is normal mode and which does not include disaster-related information will be referred to as the "second image."

[0067] First, let's explain the function for switching to alternative communication routes during disasters. In this embodiment, the display control unit 62 in Figure 4 communicates with the wall advertising device 3 in Figure 1 via the first communication path and executes control to display the first image or the second image on the wall advertising device 3. The first communication path is a communication path using terrestrial lines such as fiber optic lines or mobile lines.

[0068] When the current mode is emergency mode, the display control unit 62 in Figure 4 determines that communication via the first communication path is impossible or difficult, and switches from the first communication path to another second communication path, and continues the control to display the first image on the wall advertising device 3. The second communication path is, for example, a communication path using satellite communication such as Starlink. Here, the method for determining whether communication via the first communication path is impossible or difficult is not particularly limited, but for example, the server 1 can monitor the communication status with the wall advertising device 3 and determine that communication is impossible or difficult if there is no response for a predetermined time or longer.

[0069] Specifically, for example, a wall advertising device 3 installed in a restaurant district in Kita Ward, Osaka City, normally communicates with server 1 in Figure 2 via an optical fiber line (first communication path) and displays corporate advertisements and tourist information (second image) as shown in Figure 6. Let's assume, for the sake of argument, that an earthquake with a magnitude of 7.2 and a maximum seismic intensity of 6+ occurred in northern Osaka Prefecture, and that the earthquake damaged ground-based communication infrastructure, resulting in the disruption of fiber optic lines. In this case, 30 seconds after the earthquake, the display control unit 62 detects that the response from server 1 has been lost, and since all three attempts to reconnect have failed, it determines that communication via the first communication path is impossible or difficult. The display control unit 62 can then immediately start the process of switching to Starlink satellite communication (second communication path), activate the antenna for satellite communication, and establish a connection with the satellite. In this way, for example, communication between server 1 and wall advertising device 3 can be resumed in about 3 minutes.

[0070] When the current mode is switched to emergency mode by the mode management unit 61 in Figure 4, the display control unit 62 can display disaster-related information acquired via the second communication path on the wall advertising device 3. Specifically, for example, the wall advertising device 3 can display an evacuation guidance video 73 (first image) as shown in Figure 7, which reads, "An earthquake has occurred. Magnitude 6.5. The nearest evacuation center is XX Elementary School." As a result, for example, evacuation guidance information can be displayed approximately 3 minutes and 30 seconds after an earthquake occurs, allowing the approximately 50 foreign tourists present at the scene to safely move to evacuation shelters using the multilingual evacuation information, as shown in Figure 7.

[0071] In this way, even when the first communication path is disconnected, the reliability of information provision during a disaster can be ensured by continuing the control to switch to the second communication path and display the first image on the wall advertising device 3. Furthermore, if the restoration of the first communication path is detected, the system can switch back to the first communication path to take cost efficiency into consideration. For example, if satellite communication is adopted as the second communication path, since satellite communication is expensive, it is preferable to use the first communication path (terrestrial line) under normal circumstances, and when the system returns to normal mode, to execute control to display the second image on the wall advertising device 3 using the first communication path.

[0072] Next, we will explain the monitoring and alerting functions. In this embodiment, the wall advertising device 3 in Figure 1 can be equipped with a camera and a speaker. The display control unit 62 in Figure 4 detects a predetermined violation from the video captured by the camera. The specified violations include, for example, illegal parking, illegal dumping, and smoking in no-smoking areas.

[0073] Specifically, the display control unit 62 analyzes the video using image recognition technology, detects objects such as bicycles, people, and goods using object recognition, and tracks and determines the movement of these objects (stopping, moving, leaving them unattended, etc.). Furthermore, the display control unit 62 can combine GPS information acquired via the network N shown in Figure 2 with map information stored in DB81 shown in Figure 3 to determine whether or not the location where the violation is occurring is within a prohibited area.

[0074] When the display control unit 62 detects a violation, it can output a warning voice from the speaker of the wall advertising device 3 and execute control to continue displaying the first image or the second image on the screen of the wall advertising device 3. Furthermore, the display control unit 62 can use the translation information stored in DB81 to output voice alerts in multiple languages. Furthermore, the display control unit 62 can display a warning in text in a part of the screen of the wall advertising device 3, for example, in an area that does not interfere with the display of the first image or the second image.

[0075] Specifically, for example, wall advertising device 3 installed in a shopping street in Chuo Ward, Osaka City, is equipped with a camera and a speaker, and illegal parking of bicycles is a problem in this shopping street, obstructing pedestrian traffic. Now, let's assume a man on a bicycle stops in front of wall advertising device 3, dismounts his bicycle, and attempts to park it. Let's assume this location is a no-parking zone.

[0076] Here, the camera of the wall advertising device 3 is constantly capturing images of the sidewalk of the shopping street, and the captured images are sequentially transmitted to the server 1 via the network N shown in Figure 2. In this case, Server 1 can analyze the video using image recognition technology to detect the bicycle and the person, and can detect when the bicycle stops and when the person dismounts from the bicycle. Furthermore, Server 1 can confirm from GPS information and DB81 map information that the stopping location is within a no-parking zone and determine that it is illegal parking.

[0077] As a result, the display control unit 62 can output, for example, the following voice message from the speaker of the wall advertising device 3. For example, in Japanese, it would be possible to output, "This is a no-parking zone. Please do not park your bicycle here." For example, in English, it would be possible to output "This is a no-parking zone. Please do not park your bicycle here." The display control unit 62 can simultaneously display a no-parking sign and a warning message on a portion of the screen of the wall advertising device 3. As a result, the man who heard the audio warning or saw the warning sign stopped parking his bicycle and pushed it away. In this way, it becomes possible to prevent illegal parking. In this way, by outputting a voice warning from a speaker when a violation is detected, it is possible to automatically monitor and warn against violations 24 hours a day without human intervention. This can reduce the number of illegal parking incidents compared to before the system was implemented, improve the pedestrian environment in shopping districts, and increase the perception of the area by passersby.

[0078] Furthermore, the video footage captured by the camera of the wall advertising device 3 can be stored for a predetermined period of time in a predetermined storage device, such as the storage unit 18 of the server 1. This means that, for example, if illegal dumping occurs at a later date, the saved footage can be used as evidence to provide to the police.

[0079] This monitoring and alerting function operates in both normal mode and emergency mode, which are managed by the mode management unit 61 shown in Figure 4. In normal mode, the display control unit 62 performs camera monitoring and violation detection in parallel, even while the second image is being displayed. In emergency mode, the display control unit 62 continues its monitoring function even while the first image is being displayed, deterring violations and crimes that may occur amid the confusion. When a violation is detected, the audio warning is issued while the display of either the first or second image continues, and therefore does not interrupt the screen display.

[0080] Furthermore, if the violation continues within a predetermined time after the first audible warning, the display control unit 62 can gradually increase the volume or frequency of the voice output. This effectively deters noise while avoiding causing disturbance to the surrounding area through excessive sound output. Furthermore, the display control unit 62 performs image processing on the video captured by the camera to prevent the identification of individuals, and sets the shooting range to the minimum necessary, thereby ensuring privacy protection.

[0081] Next, we will explain the interactive information provision function. In this embodiment, the wall advertising device 3 in Figure 1 can be equipped with a microphone and a speaker. In Figure 4, the display control unit 62 of Server 1 identifies the content of the user's speech from the audio data acquired by the microphone. Specifically, for example, the display control unit 62 converts the audio data into text using speech recognition technology to identify the content of the speech. Furthermore, the display control unit 62 determines the type of language from the audio data. For example, it determines whether the language is Japanese, English, Korean, Chinese, etc. The display control unit 62 generates or obtains a response from an external source for the identified utterance. Specifically, for example, the display control unit 62 sends the utterance to an interactive AI engine such as ChatGPT and obtains a response from the AI ​​engine. Furthermore, the display control unit 62 may generate or acquire from an external source a response that includes at least some of the store information, tourist information, and facility information within a predetermined area or its vicinity. Specifically, for example, the display control unit 62 can generate a specific and useful response by combining the response from the AI ​​engine with local information such as store information, tourist information, facility information, reviews, and business hours stored in DB81 in Figure 3. The display control unit 62 executes control to output the generated or acquired response via at least one of the following: audio output from the speaker of the wall advertising device 3 or image display on the wall advertising device 3. At that time, the display control unit 62 executes control to output the response in the language type determined from the audio data. This eliminates the need for users to select a language in advance, enabling immediate service to foreign tourists.

[0082] Specifically, for example, the wall advertising device 3 installed in a tourist area in Naniwa Ward, Osaka City, is equipped with a microphone and a speaker. A tourist from the United States (an English speaker) stood in front of the wall advertisement device 3, looked around with a puzzled expression, and then spoke to the wall advertisement device 3 in English as follows: That is, let's assume the person said, "Excuse me, where can I find good takoyaki around here?"

[0083] In this case, the microphone of the wall advertising device 3 acquires audio data indicating what the tourist is saying and transmits it to the server 1 via the network N shown in Figure 2. The display control unit 62 of server 1 can analyze the audio data, convert it into text, and identify it as a question about the location of a takoyaki shop. Furthermore, the display control unit 62 can determine from the audio data that the language is English. The display control unit 62 can then transmit the identified speech content to an interactive AI engine such as ChatGPT (registered trademark) and obtain its response. Furthermore, the display control unit 62 can generate specific and useful responses such as the following by combining the response from the AI ​​engine with local information such as store information, reviews, and business hours stored in the DB81. In other words, the display control unit 62 can generate a response such as, "There is a famous takoyaki shop called ○○ Takoyaki about 200 meters from here. It takes about 3 minutes on foot. They are open until 8 PM today. Shall I show you the route?" The display control unit 62 outputs this response in English through the speaker of the wall advertising device 3, and can also display information (images) such as a photo of the ○○ Takoyaki store, a map and route from the current location to the store, business hours, and average price on the screen of the wall advertising device 3.

[0084] Furthermore, the tourist is assumed to have asked the additional question, "Is it expensive?" In this case, the display control unit 62 generates the response, "It's reasonable. About 500 yen for 8 pieces," and can output this response in English from the speaker of the wall advertising device 3. Then, upon receiving the tourist's response, "Thank you!", the display control unit 62 generates the response, "You're welcome! Enjoy your takoyaki!", and can output this response in English from the speaker of the wall advertising device 3.

[0085] In this way, foreign tourists can obtain the necessary information without language barriers, it functions as a 24-hour unmanned tourist information center, and it can improve tourist satisfaction and drive traffic to local businesses. Furthermore, the display control unit 62 generates a response that includes store information, tourist information, and facility information within a predetermined area or its vicinity, thereby providing practical information that cannot be provided by simply using a general AI dialogue system such as ChatGPT (registered trademark), such as specific store names, business hours, prices, and current congestion levels.

[0086] Furthermore, this interactive information provision function can operate in both the normal mode and the emergency mode managed by the mode management unit 61 in Figure 4. In normal mode, the display control unit 62 provides interactive functions in parallel with the display of the second image. This allows it to be used for tourist information, store information, facility information, etc., and to respond to proactive inquiries from users. In emergency mode, the display control unit 62 performs interactive functions in parallel with the display of the first image. This makes it possible to respond to individual questions regarding evacuation shelters, medical facilities, transportation, etc., with voice, and to provide detailed voice explanations of evacuation routes and other information displayed on the screen.

[0087] Next, I will explain the data analysis function. In this embodiment, the wall advertising device 3 in Figure 1 can be equipped with a camera. Server 1 acquires pedestrian flow data from the video captured by the camera on the wall advertising device 3. Specifically, for example, Server 1 detects pedestrians using image recognition technology and calculates traffic volume by time of day, day of the week, and season. Furthermore, Server 1 estimates the attributes of passersby, such as their age group and gender, tracks their direction of movement, and measures the time they spend in front of the wall advertising device 3. Server 1 collects usage data, including the number of times the second image is displayed or the display time. Specifically, for example, Server 1 records the number of times the second image is displayed and the display time, records the number of times the interactive information provision function is used and the content of the questions asked, records the display history of the first image, and records interactions such as the number of times the QR code (registered trademark) is read. Server 1 measures effectiveness based on pedestrian flow data and usage data. Specifically, for example, Server 1 integrates and analyzes pedestrian flow data and usage data to quantitatively measure the advertising effectiveness of the second image. Server 1 also calculates the reach rate to the target audience, the ad view rate, the conversion rate, etc., analyzes the effectiveness of ads by time of day, and uses this information to optimize ad display. Here, Server 1 can provide the results of the effectiveness measurement to external parties after anonymizing personal information. Specifically, for example, Server 1 can anonymize the data so that individuals cannot be identified, use it only as statistical information, and provide it to retailers, real estate agents, local governments, etc., as market area analysis data. Such data analysis capabilities enable contributions to store opening plans, urban planning, and other areas, and create new revenue streams through data sales.

[0088] Specifically, let's assume that a wall advertising device 3 installed in a bustling area of ​​Kita Ward, Osaka City, displays an advertisement for cosmetics manufacturer A. Company A wants to quantitatively understand the effectiveness of its advertising and has collected data over a one-month period.

[0089] In this case, server 1 can obtain information such as the following by extracting pedestrian flow data from the video footage captured by the camera of the wall advertising device 3. In other words, the average daily traffic volume was 1,200 people on weekdays and 2,000 people on holidays. Traffic volume by time of day peaked around noon on weekdays (200 people) and around 3 PM on holidays (350 people). The attribute estimations were as follows: 30% women in their 20s, 25% women in their 30s, 15% men in their 20s, and 30% others. Traffic flow analysis revealed that 65% of people traveled from north to south, and 35% traveled from south to north. The average time spent in front of the signage was 12 seconds, and 18% of all passersby stared at it for 3 seconds or more.

[0090] Furthermore, Server 1 can collect usage data such as the following: The ad was displayed 30,000 times (an average of 1,000 times per day). The interactive information provision function was used 120 times, with users asking questions such as "Where can I buy this cosmetic product?" after viewing an advertisement. The number of QR code (registered trademark) scans was 850, based on the number of scans of the QR code (registered trademark) displayed in the advertisement.

[0091] Server 1 can then perform integrated analysis of, for example, the following: pedestrian flow data and usage data. By concentrating ad displays on times when there is high foot traffic among women in their 20s and 30s (around 12 PM on weekdays and around 3 PM on weekends), the number of questions asked through the interactive feature increased by 40%. The ad attention rate was 18% (higher than the industry average of 12%). The conversion rate (CVR) was 15.7% (850 QR code scans divided by the number of people who looked at the QR code for 3 seconds or more (approximately 5,400 people)).

[0092] As a result of the above, Server 1 can provide Company A with traffic volume data by time of day and day of the week, distribution data by age group and gender, and advertising effectiveness measurement reports, after anonymizing personal information. This allows Company A to use this data to formulate a strategy for its next campaign.

[0093] As another example, let's assume that real estate company B was considering opening a store in the same area. In this case, Server 1 can provide pedestrian flow data (traffic volume, attributes, movement patterns, etc.) to Company B. This allows Company B to use the data to determine whether or not to open a store and to decide whether to do so.

[0094] As explained above, providing advertisers with quantitative effectiveness measurement data enhances advertising value, creates new revenue streams through the sale of pedestrian flow data, and contributes to store opening plans and urban planning as regional market area analysis data.

[0095] This data analysis function operates in both normal mode and emergency mode, which are managed by the mode management unit 61 in Figure 4. In normal mode, the display control unit 62 measures the display effect of the second image and quantifies its advertising value. In emergency mode, the display control unit 62 collects pedestrian flow data even while the first image is being displayed and uses it to analyze evacuation behavior. Since data acquisition by the camera is performed in parallel with image display by the display control unit 62, it does not interfere with the screen display. Furthermore, data can be accumulated consistently regardless of the switching between normal mode and emergency mode by the mode management unit 61.

[0096] Next, I will explain the medical institution collaboration function. In this embodiment, DB81 in Figure 3 stores information about medical institutions located within or near a predetermined area where the wall advertising device 3 is installed. The information about medical institutions includes the name of the medical institution, medical departments, address, telephone number, consultation hours, closed days, languages ​​spoken, and current congestion status.

[0097] The display control unit 62 in Figure 4 selects an appropriate medical institution based on the content of inquiries from users of the wall advertising device 3. Specifically, for example, the display control unit 62 identifies symptoms from the content of the user's speech directed at the wall advertising device 3 and identifies the appropriate medical department based on those symptoms. For example, the display control unit 62 identifies surgery or orthopedics if the symptom is an injury, internal medicine if the symptom is a fever, and extracts medical institutions with the relevant medical departments from the database 81. Here, the display control unit 62 may extract medical institutions in order of proximity to the installation location of the wall advertising device 3, prioritize medical institutions that are currently providing medical services, and consider the languages ​​that can be supported.

[0098] The display control unit 62 executes control to display information about the selected medical institution on the wall advertising device 3 along with the first or second image. Specifically, in normal mode, the display control unit 62 provides information about the medical institution through a combined audio and image output, in parallel with the display of the second image. Furthermore, if the current mode is emergency mode, the display control unit 62 performs control to integrate and display information related to the medical institution along with the first image.

[0099] Specifically, for example, the wall advertising device 3 installed in a tourist area in Tennoji Ward, Osaka City, is equipped with a microphone and a speaker. DB81 is assumed to contain information on medical facilities near the tourist area.

[0100] A tourist from South Korea (a Korean speaker) fell and sprained their right ankle. They were in pain and had difficulty walking. Let's assume that the tourist then spoke to the wall advertising device 3 in Korean, saying, "(The utterance itself was in Korean) I'm injured. Where is the hospital?"

[0101] In this case, the microphone on the wall advertising device 3 acquires audio data indicating what the tourist is saying and transmits it to the server 1. The display control unit 62 of server 1 converts the Korean audio data into text, determines that the language is Korean, extracts keywords such as injury and hospital, and identifies the content of the speech. The display control unit 62 searched the medical institution database DB81. The search criteria used were: the medical department must be surgery or orthopedics, given that the symptom was an injury; the distance must be in order of proximity to the current location (location of the wall advertising device 3); the clinic must be open at the current time (16:00); and the clinic must support Korean or English. The display control unit 62 selected the following medical institutions based on the search results. The first choice was ○○ Orthopedic Clinic (5 minutes on foot, Korean language support available). The second choice was △△ General Hospital (8 minutes on foot, English language support available).

[0102] Therefore, in response to the wall advertisement device 3, the display control unit 62 caused the following content to be output as audio in the determined language (Korean), and also caused the following content to be displayed as an image. In other words, the output in Korean was, "(The speech itself is in Korean) The nearest hospital is XX Plastic Surgery Clinic. It's a 5-minute walk away." The screen displayed "Photo of XX Orthopedic Clinic, address, phone number, map showing directions from the current location, Korean language support available, and clinic hours from 9:00 to 18:00 (currently open)." Furthermore, considering the possibility of serious injuries, the display control unit 62 also displayed the location of the nearest AED on the wall advertisement device 3. Specifically, the additional information displayed was "○○ convenience store (2-minute walk)" as the nearest AED.

[0103] In this case, tourists can also ask additional questions and receive responses through the interactive information provision function described above. Specifically, let's say a tourist asks for detailed directions. The display control unit 62 can output a detailed route guidance message from the wall advertising device 3, such as "Go straight down this road and turn right at the second corner. It's the white building on your left," and at the same time, it can display a QR code (registered trademark) for sending route information to a smartphone.

[0104] In this way, foreign tourists can access appropriate medical facilities quickly and without language barriers, ensuring their safety and security in emergencies, and strengthening cooperation between local medical institutions and tourism infrastructure.

[0105] Furthermore, if an earthquake occurs at this time and the current mode switches to emergency mode, the display control unit 62 can also perform control to display information about medical facilities and transportation service operation information, which will be described later, together with the first image. As an example of integrated display, the following display is possible: It will be possible to display a combined message that includes: an emergency message saying "An earthquake has occurred"; a message indicating the nearest evacuation center, such as "○○ Elementary School (10-minute walk)"; a medical information message stating that medical staff are on standby at the evacuation center; a message indicating the location of the AED, such as "Evacuation center entrance"; and a traffic information message stating, "All subway lines are currently suspended. Evacuation on foot is recommended."

[0106] Next, I will explain the function for displaying public transportation information. In this embodiment, the display control unit 62 in Figure 4 acquires public transportation operation information from an external system. Specifically, for example, the display control unit 62 interacts with APIs provided by public transportation operators (railways, buses, etc.) via network N to acquire information from external systems such as public transportation open data. Also, for example, the display control unit 62 acquires real-time operational information (timetables, operating status, delay information, cancellation information, etc.).

[0107] In this case, the display control unit 62 can perform control to display traffic information, including information on the nearest station or bus stop and operation information, on the wall advertising device 3 along with the first or second image, based on the installation position of the wall advertising device 3. Specifically, the display control unit 62 identifies the nearest train station or bus stop based on the installation location of the wall advertising device 3, and calculates the distance and walking time. The display control unit 62 also utilizes GPS information and map information from DB81.

[0108] Here, the display control unit 62 performs control to display traffic information in parallel with the display of the second image if the current mode is normal mode, and to display the traffic information together with the first image if the current mode is emergency mode. Specifically, in normal mode, the display control unit 62 continuously displays traffic information in a portion of the screen (for example, the bottom 20%) in parallel with the display of the second image. On the other hand, in emergency mode, the display control unit 62 integrates and displays traffic information together with the first image to support evacuation actions.

[0109] Specifically, for example, wall advertising device 3 installed near Namba Station in Chuo Ward, Osaka City, normally displays traffic information along with advertisements.

[0110] In this case, the display control unit 62 can cooperate with the railway and bus operators' APIs to obtain the following information in real time. In other words, the display control unit 62 can obtain information such as Namba Station (3 minutes on foot) as the nearest station, the next trains are the Midosuji Line departing at 10:05 bound for Senri-Chuo (running on schedule) and the Yotsubashi Line departing at 10:07 bound for Nishi-Umeda (running on schedule), the nearest bus stop is Namba (2 minutes on foot), and the next bus is the departing at 10:12 bound for Tennoji-Ekimae (running on schedule). The display control unit 62 can then continuously display traffic information on a portion of the screen of the wall advertising device 3 (approximately the bottom 20%). For example, it can display an image showing Namba Station (3 minutes on foot) as the nearest station, the Midosuji Line with a scheduled departure of 10:05 for Senri-Chuo, the Yotsubashi Line with a scheduled departure of 10:07 for Nishi-Umeda, and Namba (2 minutes on foot) as the nearest bus stop with a scheduled departure of 10:12 for Tennoji-Ekimae.

[0111] In this case, tourists can also ask questions and receive answers through the interactive information provision function described above. For example, suppose a tourist says, "Please tell me how to get to Kansai Airport." The display control unit 62 can acquire traffic information and generate a response such as, "From Namba Station, take the Nankai Line directly to Kansai Airport. The Limited Express Rapi:t takes about 40 minutes and costs 1,450 yen. The next limited express train departs at 10:20," which can then be displayed on the screen of the wall advertising device 3.

[0112] Next, we will explain examples of its use during disasters. For example, let's assume an earthquake with a magnitude of 6.5 and a maximum seismic intensity of 5+ occurs in southern Osaka Prefecture.

[0113] In this case, the mode management unit 61 of server 1 switches the current mode to emergency mode. The display control unit 62 of server 1 obtains the latest operational information from the APIs of each transportation company, including the following information: the Midosuji Line is completely suspended (safety checks are underway), the Yotsubashi Line is completely suspended (safety checks are underway), the Nankai Line is completely suspended (restoration date undetermined), and buses are operating on some routes (detour routes). The display control unit 62 then instructs the wall advertising device 3 to prioritize displaying the operation information along with the first image (for example, the evacuation guidance video 73 in Figure 7). Furthermore, the display control unit 62 can integrate information about medical institutions and transportation service information along with the first image to display the following integrated information. In other words, the image displayed on the wall advertisement device 3 integrates the following information: "Transportation services are affected by the earthquake," "The nearest evacuation center is XX Elementary School (10-minute walk). Head straight south from your current location and turn left at the second corner," "The Midosuji Line, Yotsubashi Line, and Nankai Line are all suspended. Some bus routes are operating (detours). Please ask staff for details," "Medical staff are on standby at the evacuation center. An AED is installed at the entrance of the evacuation center," and "Walking or cycling is recommended. The taxi stand is at the south exit of Namba Station."

[0114] Furthermore, the display control unit 62 can also display information about evacuation shelters on the wall advertising device 3, such as, "The nearest evacuation shelter is XX Elementary School (10-minute walk). Public transportation is currently suspended. Do not try to travel unnecessarily; please head to the evacuation shelter first. Medical staff are waiting at the shelter."

[0115] Furthermore, the display control unit 62 can sequentially acquire operational information at predetermined time intervals (for example, every minute) and perform real-time updates of the display on the wall advertising device 3. As a result, for example, when the display control unit 62 obtains operational information that the Midosuji Line has resumed operation at 10:30 a.m., it will be able to display "The Midosuji Line has resumed operation (slow speed operation in some sections)" on the wall advertising device 3.

[0116] In this way, during normal times, it is possible to improve convenience for tourists and local residents and support the planning of travel, and during disasters, it is possible to provide real-time information on the operation of public transportation and support decisions regarding evacuation. Furthermore, by collaborating with transportation operators, we can contribute to improving disaster prevention capabilities throughout the region.

[0117] Furthermore, when the display control unit 62 switches from normal mode to emergency mode, it may switch the display from the second image to the first image, and at the same time, automatically switch the content of the traffic information display from timetable / on-time operation to service suspension / delay / alternative means. This enables seamless information delivery.

[0118] Although one embodiment of the present invention has been described above, the present invention is not limited to the embodiments described above, and any modifications, improvements, etc. that can achieve the objectives of the present invention are included in the present invention.

[0119] For example, the functional block diagram shown in Figure 3 is merely illustrative and not particularly limiting. That is, it is sufficient that the information processing system in Figure 2 has the functionality to execute the series of processes described above as a whole, and the functional blocks and databases used to realize this functionality are not particularly limited to the example in Figure 3.

[0120] Furthermore, the location of the functional blocks and database is not limited to the example in Figure 4, but can be any location. Furthermore, a single functional block and database may consist of hardware alone, software alone, or a combination of both.

[0121] For example, in the embodiment described above, the visitors were described as foreign tourists, but they may be other people as well.

[0122] In the above-described embodiment, a restaurant was used as an example of a store, but other types of stores are also acceptable. A food and drink menu was used as an example of a list, but other types of lists are also acceptable; any list will suffice.

[0123] Furthermore, in the above-described embodiment, the symbols for stores displayed on the map were described as store icons or arrows, but other representations are also possible.

[0124] In the embodiments described above, the items offered by the store were exemplified as food and beverages, but they may be other items, and the items offered by the store may be one or more goods or services.

[0125] In the above embodiment, store information was given as an example of store address and contact information, but other information is also acceptable; any information related to the store is sufficient.

[0126] In the above embodiment, an example of translation from Japanese to English was shown, but other languages ​​may also be used, and it is sufficient to translate from one language to the other.

[0127] When the processing of each functional block and database is to be executed by software, the programs that make up that software are installed on a computer or other device from a network or storage medium. A computer may be a computer built into dedicated hardware. Alternatively, a computer may be a computer capable of performing various functions by installing various programs, such as a server, or a general-purpose smartphone or personal computer.

[0128] Recording media containing such programs consist not only of removable media distributed separately from the main unit to provide programs to each user, but also of recording media provided to each user in a state where they are pre-installed in the main unit.

[0129] In other words, the information processing device to which the present invention applies only needs to have the following configuration, and can take various forms. That is, an information processing device according to one aspect of the present invention (for example, Server 1 in Figure 4) An information processing device (e.g., server 1 in Figure 3) that performs control to display an image on a predetermined display device (e.g., wall advertising device 3 in Figure 3) placed on the wall of a building (e.g., a store) located in a predetermined area, A mode management means (for example, the mode management unit 61 in Figure 3) manages whether the current mode is the normal mode or the emergency mode, with the mode being defined as the emergency mode when a disaster occurs or is likely to occur in the predetermined area (for example, the area around where the wall advertising device 3 is installed), A display control means (for example, the display control unit 62 in Figure 3) executes control to display a first image (for example, a disaster notification, an evacuation guidance video) containing disaster-related information (for example, an earthquake) concerning the disaster in the predetermined area (around where the wall advertising device 3 is located) on the display device (for example, the wall advertising device 3 in Figure 3) when the current mode is the emergency mode, and to display a second image (for example, a corporate commercial video) that does not contain the disaster-related information (for example, an earthquake) on the display device (for example, the wall advertising device 3 in Figure 3) when the current mode is the normal mode, It is equipped with.

[0130] In this way, in normal mode, advertisements such as commercial videos are displayed on the display device (electronic signboard such as wall advertising device 3), and when switched to emergency mode, a first image (such as a disaster occurrence notification or evacuation guidance video) containing disaster-related information (such as earthquake occurrence) regarding a disaster in a designated area (around where the wall advertising device 3 is installed) is displayed on the display device (such as wall advertising device 3 in Figure 3). This allows display devices such as digital signage installed in buildings such as stores 40 (such as wall advertising device 3 in Figure 3) to be utilized in emergencies such as disasters.

[0131] Furthermore, the display control means (for example, the display control unit 62 in Figure 4) varies the disaster-related information according to the location of the building (such as the store 40 on which the wall advertising device 3 is installed) and the type of disaster (for example, earthquake, tsunami, landslide, torrential rain, typhoon, etc.). It is possible.

[0132] This allows for the provision of appropriate disaster-related information tailored to the location of the building and the type of disaster.

[0133] Furthermore, in the event of a disaster requiring evacuation, the display control means (for example, the display control unit 62 in Figure 4) executes control to display the first image (for example, the evacuation guidance video 73 in Figure 7) on the predetermined display device (for example, the wall advertising device 3 in Figure 1), which includes information about evacuation locations based on the location of the building (for example, the store 40 in Figure 5) (for example, evacuation routes to safe places from that location), as disaster-related information. It is possible.

[0134] This allows for the clear indication of evacuation routes to shelters based on the location of buildings, thereby supporting evacuation.

[0135] Furthermore, the display control means (for example, the display control unit 62 in Figure 4) executes control to display an image containing information about a predetermined advertisement (for example, the company's commercial video 71 in Figure 7) as the second image on the predetermined display device (for example, the wall advertising device 3 in Figure 1). It is possible.

[0136] This allows the system to display advertisements during normal times and switch to disaster-related information during emergencies.

[0137] Furthermore, the display control means (for example, the display control unit 62 in Figure 4) The system communicates with the predetermined display device (e.g., the wall advertising device 3 in Figure 1) via a first communication path (e.g., a terrestrial line such as an optical fiber line) and executes control to display the first image (e.g., the evacuation guidance video 73 in Figure 7) or the second image (e.g., the regular advertisement 71 in Figure 7) on the predetermined display device (e.g., the wall advertising device 3 in Figure 1), When the current mode is the emergency mode, and it is determined that communication via the first communication path is impossible or difficult, the control to switch from the first communication path to another second communication path (e.g., satellite communication such as Starlink) and to continue displaying the first image (e.g., the evacuation guidance video 73 in Figure 7) on the predetermined display device (e.g., the wall advertising device 3 in Figure 1) is maintained. It is possible.

[0138] This ensures the reliability of information provision during disasters by continuing to switch to the second communication path and display the first image on the wall advertising device 3, even if the first communication path is disconnected.

[0139] Furthermore, the aforementioned communication path is a communication path using a terrestrial line. The second communication path is a communication path via satellite communication. It is possible.

[0140] This allows communication to continue even if the ground communication infrastructure is damaged, by switching from terrestrial lines to satellite communications.

[0141] Furthermore, the predetermined display device (for example, the wall advertising device 3 in Figure 1) is equipped with a camera and a speaker. The display control means (for example, the display control unit 62 in Figure 4) The camera detects specific violations (for example, illegal parking, illegal dumping, smoking in a no-smoking area, etc.) from the video footage captured by the aforementioned camera. If the aforementioned violation is detected, the speaker will output a voice warning and the system will execute a control to continue displaying the first image (for example, the evacuation guidance video 73 in Figure 7) or the second image (for example, the regular advertisement 71 in Figure 7). It is possible.

[0142] This allows for automatic detection and prevention of violations by detecting violations from video footage captured by the camera and outputting a warning via a speaker.

[0143] Furthermore, the predetermined display device (for example, the wall advertising device 3 in Figure 1) is equipped with a microphone and a speaker. The aforementioned display control means (for example, the display control unit 62 in Figure 4) further, The content of the user's speech is identified from the audio data acquired by the aforementioned microphone. Generate or obtain a response to the utterance, The system executes control to output the response via at least one of the following: audio output from the speaker and image display on the predetermined display device (for example, the wall advertising device 3 in Figure 1). It is possible.

[0144] This allows the system to identify the user's speech from the audio data acquired by the microphone and output a response, enabling users to obtain necessary information regardless of language barriers and function as a 24-hour unmanned tourist information center.

[0145] Furthermore, the display control means (for example, the display control unit 62 in Figure 4) generates or obtains from an external source a response that includes at least some of the store information, tourist information, and facility information within or near the predetermined area. It is possible.

[0146] This allows for the generation of responses that include store information, tourist information, and facility information within a designated area or its vicinity, thereby providing practical information such as specific store names, business hours, and prices.

[0147] Furthermore, the display control means (for example, the display control unit 62 in Figure 4) determines the type of language from the audio data and executes the control to output the response in the determined type of language. It is possible.

[0148] This eliminates the need for users to select a language in advance by determining the language type from the voice data and outputting a response in that language, enabling immediate assistance to foreign tourists.

[0149] Furthermore, the predetermined display device (for example, the wall advertising device 3 in Figure 1) is equipped with a camera, From the video captured by the aforementioned camera, pedestrian flow data is acquired. We collect usage data including the number of times or display time of the second image (for example, the regular advertisement 71 in Figure 7), An effectiveness measurement means for measuring effectiveness based on the aforementioned human flow data and the aforementioned usage performance data, To prepare further, It is possible.

[0150] This allows for quantitative measurement of advertising effectiveness and market area analysis by acquiring pedestrian flow data from video footage captured by cameras and measuring effectiveness based on usage data.

[0151] Furthermore, the effect measurement means provides the results of the effect measurement to an external party after anonymizing the personal information. It is possible.

[0152] This allows for the creation of a new revenue stream by selling pedestrian flow data, by providing the results of effectiveness measurements to external parties after anonymizing personal information.

[0153] Furthermore, the display control means (for example, the display control unit 62 in Figure 4) The system manages information on medical institutions within or near the aforementioned designated area (for example, information on medical institutions stored in DB81 in Figure 3), Based on the inquiries from users, we select appropriate medical institutions. The control is performed to display the information regarding the selected medical institution on the predetermined display device (for example, the wall advertising device 3 in Figure 1) together with the first image (for example, the evacuation guidance video 73 in Figure 7) or the second image (for example, the regular advertisement 71 in Figure 7). It is possible.

[0154] This allows for the selection and display of medical institutions based on user inquiries, enabling quick access to appropriate medical facilities in emergencies and strengthening collaboration between local medical institutions and tourism infrastructure.

[0155] Furthermore, the display control means (for example, the display control unit 62 in Figure 4) executes control to integrate and display information related to the medical institution together with the first image (for example, the evacuation guidance video 73 in Figure 7) when the current mode is the emergency mode. It is possible.

[0156] This allows for the integrated display of information about medical facilities along with the first image, enabling the display of medical system information at evacuation centers alongside the first image during disasters, thereby simultaneously supporting evacuation actions and access to medical care.

[0157] Furthermore, the display control means (for example, the display control unit 62 in Figure 4) Public transportation operation information is obtained from an external system (for example, an API provided by a public transportation operator), Based on the installation location of the predetermined display device (e.g., wall advertising device 3 in Figure 1), control is performed to display traffic information, including information on the nearest station or bus stop and the operation information, on the predetermined display device (e.g., wall advertising device 3 in Figure 1) together with the first image (e.g., evacuation guidance video 73 in Figure 7) or the second image (e.g., regular advertisement 71 in Figure 7). It is possible.

[0158] This allows for the acquisition and display of public transportation operation information, improving convenience and supporting travel planning during normal times, and providing real-time information on transportation operations during disasters to support evacuation decisions.

[0159] Furthermore, the display control means (for example, the display control unit 62 in Figure 4) If the current mode is the normal mode, the traffic information will be displayed in parallel with the display of the second image (for example, the normal advertisement 71 in Figure 7). If the current mode is the emergency mode, control is executed to integrate and display the traffic information together with the first image (for example, the evacuation guidance video 73 in Figure 7). It is possible.

[0160] This allows for seamless information delivery by displaying traffic information alongside the second image in normal mode, and integrating and displaying traffic information together with the first image in emergency mode.

[0161] An information processing method performed by an information processing device (for example, Server 1 in Figure 4) according to one aspect of the present invention is: In an information processing method executed by an information processing device (for example, server 1 in Figure 3) that controls the display of an image on a predetermined display device (for example, wall advertising device 3 in Figure 3) attached to the wall of a building located in a predetermined area, A mode management step (for example, step S11 in Figure 4) manages whether the current mode is the normal mode or the emergency mode, with the mode being defined as the emergency mode when a disaster occurs or is likely to occur in the predetermined area (for example, the area around where the wall advertising device 3 is installed), A display control step (for example, step S12 in Figure 4) is performed to control the display of an image on a predetermined display device (for example, the wall advertising device 3 in Figure 3) located on the wall of a building (for example, a store) in the predetermined area (for example, the area around where the wall advertising device 3 is located), including, It is possible.

[0162] A program according to one aspect of the present invention is: A computer (for example, the CPU 11 in Figure 3) that performs control to display an image on a predetermined display device (for example, the wall advertising device 3 in Figure 3) attached to the wall of a building in a predetermined area, A mode management step (for example, step S11 in Figure 4) manages whether the current mode is the normal mode or the emergency mode, with the mode being defined as the emergency mode when a disaster occurs or is likely to occur in the predetermined area (for example, the area around where the wall advertising device 3 is installed), A display control step (for example, step S12 in Figure 4) is performed to control the display of an image on a predetermined display device (for example, the wall advertising device 3 in Figure 3) placed on the wall of a building (for example, a store) located in a predetermined area (for example, the area around where the wall advertising device 3 is placed), The computer is made to perform control processing that includes this process. It is possible. [Explanation of Symbols]

[0163] 1...Server, 2...Mobile terminal, 3...Wall advertising device, 4...Management terminal, 11...CPU, 12...ROM, 13...RAM, 14...Bus, 15...Input / Output interface, 16...Output unit, 17...Input unit, 18...Storage unit, 19...Communication unit, 20...Drive, 30...Removable media, 40...Store, 61...Mode management unit, 62...Display control unit, 81...DB, N...Network

Claims

1. An information processing device that performs control to display an image on a predetermined display device placed on the wall of a building located in a predetermined area, A mode management means that manages whether the current mode is the normal mode or the emergency mode, with the mode being defined as the emergency mode when a disaster has occurred or is likely to occur in the predetermined area, and the mode being defined as the normal mode at all other times. A display control means that, when the current mode is the emergency mode, controls the predetermined display device to display a first image containing disaster-related information concerning the disaster in the predetermined area, and when the current mode is the normal mode, controls the predetermined display device to display a second image that does not contain the disaster-related information. An information processing device equipped with the following features.

2. The display control means varies the disaster-related information according to the location of the building and the type of disaster. The information processing apparatus according to claim 1.

3. In the event of a disaster requiring evacuation, the display control means executes control to display the first image, which includes information regarding evacuation locations based on the location of the building, on the predetermined display device as disaster-related information. The information processing apparatus according to claim 2.

4. The display control means executes control to display an image containing information about a predetermined advertisement as the second image on the predetermined display device. The information processing apparatus according to claim 1.

5. The display control means is The system communicates with the predetermined display device via the first communication path and executes control to display the first image or the second image on the predetermined display device. When the current mode is the emergency mode, and it is determined that communication via the first communication path is impossible or difficult, the control to switch from the first communication path to another second communication path and display the first image on the predetermined display device is continued. The information processing apparatus according to claim 1.

6. The first communication path is a communication path using a terrestrial line. The second communication path is a communication path via satellite communication. The information processing apparatus according to claim 5.

7. The aforementioned display device includes a camera and a speaker. The display control means is The camera captures video footage to detect a predetermined violation, If the aforementioned violation is detected, the system will output a warning via voice from the speaker and execute a control to continue displaying the first or second image. The information processing apparatus according to claim 1.

8. The aforementioned predetermined display device includes a microphone and a speaker. The display control means further includes: The content of the user's speech is identified from the audio data acquired by the aforementioned microphone. Generate or obtain a response to the utterance, The system executes control to output the response via at least one of the following: audio output from the speaker and image display on the predetermined display device. The information processing apparatus according to claim 1.

9. The display control means generates or obtains from an external source a response that includes at least some of the store information, tourist information, and facility information within or near the predetermined area. The information processing apparatus according to claim 8.

10. The display control means determines the type of language from the audio data and executes the control to output the response in the determined language. The information processing apparatus according to claim 8.

11. The aforementioned display device includes a camera, From the video captured by the aforementioned camera, pedestrian flow data is acquired. We collect usage data including the number of times the second image is displayed or the display time. An effectiveness measurement means for measuring effectiveness based on the aforementioned human flow data and the aforementioned usage performance data, The information processing apparatus according to claim 1, further comprising:

12. The aforementioned effect measurement means provides the results of the effect measurement to an external party after anonymizing the personal information. The information processing apparatus according to claim 11.

13. The display control means is The system manages information on medical institutions within or near the aforementioned designated area. Based on the inquiries from users, we select appropriate medical institutions. The system executes control to display the information regarding the selected medical institution on the predetermined display device together with the first image or the second image. The information processing apparatus according to claim 1.

14. The display control means, when the current mode is the emergency mode, executes control to integrate and display information related to the medical institution together with the first image. The information processing apparatus according to claim 13.

15. The display control means is Public transportation operation information is obtained from an external system. Based on the installation location of the predetermined display device, control is performed to display traffic information, including information on the nearest station or bus stop and the operation information, on the predetermined display device together with the first image or the second image. The information processing apparatus according to claim 1.

16. The display control means is If the current mode is the normal mode, the traffic information will be displayed in parallel with the display of the second image. If the current mode is the emergency mode, control is executed to integrate and display the traffic information together with the first image. The information processing apparatus according to claim 15.

17. In an information processing method performed by an information processing device that controls the display of an image on a predetermined display device located on the wall of a building in a predetermined area, A mode management step that manages whether the current mode is the normal mode or the emergency mode, with the mode being defined as the emergency mode when a disaster has occurred or is likely to occur in the predetermined area, and the mode being defined as the normal mode when there is no other disaster. A display control step is performed to control the following: if the current mode is the emergency mode, to display a first image containing disaster-related information concerning the disaster in the predetermined area on the predetermined display device; and if the current mode is the normal mode, to display a second image that does not contain the disaster-related information on the predetermined display device. An information processing method comprising the following:

18. A computer that performs control to display an image on a predetermined display device placed on the wall of a building in a predetermined area, A mode management step that manages whether the current mode is the normal mode or the emergency mode, with the mode being defined as the emergency mode when a disaster has occurred or is likely to occur in the predetermined area, and the mode being defined as the normal mode when there is no other disaster. A display control step is performed to control the following: if the current mode is the emergency mode, to display a first image containing disaster-related information concerning the disaster in the predetermined area on the predetermined display device; and if the current mode is the normal mode, to display a second image that does not contain the disaster-related information on the predetermined display device. A program that executes control processes, including those mentioned above.

Images