Apparatus and method for outputting benefit information, recording medium on which instructions are recorded

Abstract

The present disclosure presents an apparatus for outputting benefit information. The apparatus according to the present disclosure comprises: one or more processors; and one or more memories on which instructions to be executed by the one or more processors are stored, wherein when the instructions are executed, the one or more processors can be configured to: acquire return information related to a return request for a product purchased by a user; determine, on the basis of user information about the user, whether the user has subscribed to a membership; and transmit first output information to a user terminal of the user according to a determination that the user has not subscribed to the membership.

Description

A recording medium recording a device, method and commands for displaying benefit information

[0001] The present disclosure relates to a technique for displaying benefit information.

[0002] When providing e-commerce services, a membership policy may be implemented for that service. For example, if a user who has signed up for a membership purchases products or services through the e-commerce service, that user may receive membership benefits. By inviting users to sign up for membership, e-commerce service providers can reap various benefits (e.g., revenue from membership fees).

[0003] To encourage membership, service providers can present users with the benefits they can enjoy upon signing up. However, if the benefits are simply listed, it may be difficult for users to truly appreciate the benefits of membership. Consequently, it may be difficult to attract users' interest.

[0004] A technical problem to be solved through one embodiment of the present disclosure is to provide a technology that induces a user to sign up for membership by providing information on benefits applicable to the return request during the process of requesting a return of a product.

[0005] Another technical challenge to be addressed by one embodiment of the present disclosure is to provide a technology that initiates a return request procedure for a user, confirms the return request, and provides the user with a selectable option to apply membership benefits to an order currently in progress, along with membership registration.

[0006] Another technical problem to be solved through one embodiment of the present disclosure is to provide a technology that provides an interface that allows a user to more easily sign up for membership while returning a product.

[0007] The technical problems of the present disclosure are not limited to the technical problems mentioned above, and other technical problems not mentioned will be clearly understood by those skilled in the art of the present disclosure from the description below.

[0008] The present disclosure may propose a device for displaying benefit information. According to one embodiment of the present disclosure, the device includes one or more processors; and one or more memories storing instructions to be executed by the one or more processors, wherein, upon execution of the instructions, the one or more processors may be configured to obtain return information regarding a return request for a product purchased by a user, determine based on user information about the user whether the user is a user who has subscribed to a membership, and transmit first display information to a user terminal of the user based on a determination that the user is not a user who has subscribed to the membership, wherein the first display information may be information for displaying benefit information on the user terminal indicating that a benefit according to the membership may be applied to the return request when the user subscribes to the membership.

[0009] In one embodiment, the benefit may be a benefit that discounts or exempts return fees applicable to the return request.

[0010] In one embodiment, the first display information may be information for displaying a return fee after the benefit is applied on a screen for entering information about the return request before completing the return request.

[0011] In one embodiment, the first display information may be information for displaying the benefit information on a screen for entering information regarding the return request before completing the return request.

[0012] In one embodiment, the return information may indicate that the return request is due to a simple change of mind on the part of the user.

[0013] In one embodiment, the one or more processors may be configured to determine, when transmitting the first display information, whether the product is a product eligible for the benefits according to the membership, and transmit the first display information to the user terminal based on a determination that the user is a user who has not subscribed to the membership and that the product is a product eligible for the benefits according to the membership.

[0014] In one embodiment, the one or more processors may be configured to compare the benefits to be applied to the return request when the user subscribes to the membership and the membership fee to be incurred when the user subscribes to the membership, when transmitting the first display information, and transmit the first display information to the user terminal based on a determination that the user is a user who is not subscribed to the membership and the benefits are greater than or equal to the membership fee.

[0015] In one embodiment, the one or more processors may be further configured to determine, based on the user information, a frequency of return requests by the user, determine whether the frequency is greater than or equal to a predetermined frequency, and transmit second display information to the user terminal for displaying the frequency to the user terminal based on a determination that the frequency is greater than or equal to the predetermined frequency.

[0016] In one embodiment, the frequency may be determined based on the number of return requests made by the user during a predetermined time interval.

[0017] In one embodiment, the one or more processors may be further configured to determine, based on the user information, a total of return fees incurred in response to return requests by the user during a predetermined time interval, determine whether the total of return fees is greater than or equal to a predetermined amount, and transmit third display information to the user terminal for displaying the total of return fees on the user terminal based on a determination that the total of return fees is greater than or equal to the predetermined amount.

[0018] In one embodiment, the one or more processors may be configured to compare, when transmitting the third display information, a sum of benefits that would have been applied to the sum of the return fee if the user had subscribed to the membership with a membership fee that would have been incurred if the user had subscribed to the membership, and transmit the third display information to the user terminal based on a determination that the user is a user who has not subscribed to the membership and that the sum of benefits that would have been applied to the sum of the return fee if the user had subscribed to the membership is greater than or equal to the membership fee.

[0019] In one embodiment, the one or more processors may be further configured to transmit fourth display information for displaying information for subscribing to the membership to the user terminal upon obtaining subscription intent information that is input in response to the displayed benefit information and indicates an intent to subscribe to the membership.

[0020] In one embodiment, the one or more processors may be further configured to apply the benefits according to the membership to the return request upon obtaining information that the user has subscribed to the membership.

[0021] The present disclosure may propose a method for displaying benefit information. According to one embodiment of the present disclosure, the method may be performed in a device comprising one or more processors and one or more memories storing instructions to be executed by the one or more processors. The method may include the steps of: obtaining return information regarding a return request for a product purchased by a user; determining, based on user information about the user, whether the user is a member; and transmitting first display information to a user terminal of the user based on a determination that the user is not a member. The first display information may be information for displaying benefit information on the user terminal indicating that, if the user is a member, a benefit according to the membership may be applied to the return request.

[0022] In one embodiment, the benefit may be a benefit that discounts or exempts return fees applicable to the return request.

[0023] In one embodiment, the first display information may be information for displaying a return fee after the benefit is applied on a screen for entering information about the return request before completing the return request.

[0024] In one embodiment, the return information may indicate that the return request is due to a simple change of mind on the part of the user.

[0025] In one embodiment, the step of transmitting the first display information may include: determining whether the product is eligible for the benefits according to the membership; and transmitting the first display information to the user terminal based on a determination that the user is not a member of the membership and that the product is eligible for the benefits according to the membership.

[0026] In one embodiment, the step of transmitting the first display information may include the step of comparing the benefit to be applied to the return request if the user subscribes to the membership with the membership fee to be incurred if the user subscribes to the membership; and the step of transmitting the first display information to the user terminal based on a determination that the user is a user who is not subscribed to the membership and the benefit is greater than the membership fee.

[0027] The present disclosure may propose a non-transitory computer-readable recording medium having recorded thereon commands for displaying benefit information. The commands recorded on the recording medium according to one embodiment of the present disclosure may be commands to be executed by one or more processors or performed on a computer. The commands, when executed by one or more processors, may cause the one or more processors to obtain return information regarding a return request for a product purchased by a user, determine whether the user is a member based on user information about the user, and transmit first display information to a user terminal of the user based on a determination that the user is not a member. The first display information may be information for displaying benefit information on the user terminal indicating that a benefit according to the membership may be applied to the return request if the user is a member of the membership.

[0028] According to the present disclosure, it is possible to efficiently and intuitively induce users to sign up for membership in an e-commerce service.

[0029] According to the present disclosure, membership benefits applicable to paid products can be presented to users in a timely and effective manner.

[0030] According to the present disclosure, membership registration and application of benefits therefor are processed electronically, so that they can be efficiently calculated and managed.

[0031] FIG. 1 is a diagram illustrating an operation process of a device according to one embodiment of the present disclosure.

[0032] FIG. 2 is a block diagram of a device according to one embodiment of the present disclosure.

[0033] FIG. 3 is a diagram showing benefit information according to one embodiment of the present disclosure.

[0034] FIG. 4 is a diagram showing past return frequency information and past return cost information according to one embodiment of the present disclosure.

[0035] FIG. 5 is a diagram showing information for membership registration according to one embodiment of the present disclosure.

[0036] FIG. 6 is a diagram illustrating a process in which benefits are applied according to one embodiment of the present disclosure.

[0037] FIG. 7 is a diagram illustrating a method for displaying benefit information according to one embodiment of the present disclosure.

[0038] FIG. 8 is a diagram illustrating a method for displaying past history according to one embodiment of the present disclosure.

[0039] FIG. 9 is a diagram illustrating a method for displaying past history according to one embodiment of the present disclosure.

[0040] The various embodiments described in this document are exemplified for the purpose of clearly explaining the technical concept of the present disclosure and are not intended to limit it to a specific embodiment. The technical concept of the present disclosure includes various modifications, equivalents, alternatives, and embodiments selectively combining all or part of each embodiment described in this document. Furthermore, the scope of the technical concept of the present disclosure is not limited to the various embodiments presented below or the specific descriptions thereof.

[0041] Terms used in this document, including technical or scientific terms, unless otherwise defined, may have the meaning commonly understood by one of ordinary skill in the art to which this disclosure belongs.

[0042] The expressions "includes," "may include," "comprises," "may have," "have," and "may have" used in this document imply the presence of a target feature (e.g., a function, operation, or component), but do not exclude the presence of other additional features. In other words, such expressions should be understood as open-ended terms that imply the possibility of including other embodiments.

[0043] The singular forms used in this document may include the plural form unless the context clearly indicates otherwise, and this also applies to the singular forms set forth in the claims.

[0044] The expressions "first," "second," or "first", "second", etc. used in this document, unless the context indicates otherwise, are used to refer to multiple similar objects and to distinguish one object from another, and do not limit the order or importance among the objects.

[0045] As used herein, the expressions "A, B, and C," "A, B, or C," "A, B, and / or C," or "at least one of A, B, and C," "at least one of A, B, or C," "at least one of A, B, and / or C," "at least one selected from A, B, and C," "at least one selected from A, B, or C," "at least one selected from A, B, and / or C," and the like can mean each of the listed items or all possible combinations of the listed items. For example, "at least one selected from A and B" can refer to (1) A, (2) at least one of A, (3) B, (4) at least one of B, (5) at least one of A and at least one of B, (6) at least one of A and B, (7) at least one of B and A, and (8) both A and B.

[0046] The expression "based on" or "according to" as used in this document is used to describe one or more factors that influence the decision, act of judgment, or action described in the phrase or sentence containing the expression, and this expression does not exclude additional factors that influence the decision, act of judgment, or action.

[0047] As used herein, the expression that a component (e.g., a first component) is “connected” or “connected” to another component (e.g., a second component) may mean that the component is directly connected or connected to the other component, as well as connected or connected via a new other component (e.g., a third component).

[0048] The expression "configured to" as used in this document can have the meanings of "set to", "having the ability to", "modified to", "made to", and "capable of", depending on the context. The expression is not limited to the meaning of "specifically designed in hardware", and for example, a processor configured to perform a specific operation can mean a special purpose computer structured through programming to perform the specific operation.

[0049] Hereinafter, various embodiments of the present disclosure will be described with reference to the attached drawings. In the attached drawings and the description of the drawings, identical or substantially equivalent components may be assigned the same reference numerals. Furthermore, in the description of various embodiments below, duplicate descriptions of identical or corresponding components may be omitted, but this does not mean that the corresponding components are not included in the embodiments.

[0050] FIG. 1 is a diagram illustrating an operation process of a device (100) according to one embodiment of the present disclosure. The device (100) according to one embodiment of the present disclosure can present membership benefits to a user (112). To this end, the device (100) can exchange various information with a user terminal (110) of the user (112). In the present disclosure, the device (100) may be a device of a service provider providing an e-commerce service. For example, the device (100) may be a device (e.g., a server) operated by the service provider. In the present disclosure, the service provider may be one or more entities providing the e-commerce service. In the present disclosure, the user (112) may be a user utilizing the e-commerce service. The user (112) is not limited to a natural person, but may take various forms, such as a group of natural persons or a company. In the present disclosure, the user terminal (110) may be a device (e.g., a smartphone, etc.) of the user (112).

[0051] A user (112) can access the service provider's e-commerce service through a user terminal (110). The user (112) can input a return request (120) to return one or more products purchased by the user (112) into the user terminal (110). In the present disclosure, a product refers to anything that can be the subject of a transaction, and is a concept that includes not only products but also services. In the present disclosure, a return request (120) to return a product purchased by the user (112) can mean an expression of intent by the user (112) to be associated with the return of the product in any form, such as a request for a refund for the purchased product or a request for an exchange of the purchased product.

[0052] The user terminal (110) may generate return information (130) based on input from the user (112). The return information (130) may include various information regarding the return request (120). In one embodiment, the return information (130) may include information regarding each of one or more products that are the subject of the return request (120). For example, the return information (130) may include information for identifying each product (product name, product code, etc.) and / or information indicating the price of each product. The price of each product at this time may refer to information indicating the price at the time of purchase by the user (112). In one embodiment, the return information (130) may include information indicating the return quantity for each product. The return quantity may be less than or equal to the quantity of products that are the subject of return purchased by the user (112). In one embodiment, the return information (130) may include information indicating one or more reasons for return corresponding to the return request (120). One or more return reasons corresponding to a return request (120) may include at least some of the following: returns due to a simple change of mind, returns due to delivery issues, and returns due to product issues. For example, all return reasons that do not fall under one or more designated return reasons may be considered returns due to a simple change of mind. In this case, the designated return reasons may include at least some of the returns due to delivery issues and returns due to product issues. In one embodiment, the return information (130) may include information indicating the time of the return request (120) (date and time of the return request). In one embodiment, the return information (130) may include information for processing a refund for the return request (120). For example, the return information (130) may include information regarding the payment method used at the time of purchase of the product to be returned as information for processing a refund. In the present disclosure, the payment method may include any payment method, such as a credit card, check card, or bank transfer.Accordingly, information required for processing a refund may include encrypted or unencrypted card-related information, bank-related information, etc. In one embodiment, the return information (130) may include information about the user (112) (e.g., the user's account information on an e-commerce service, etc.). The return information (130) may include at least one piece of information selected from the information mentioned in the above-described embodiments.

[0053] The user terminal (110) can transmit return information (130) to the device (100). Depending on the embodiment, the return information (130) may be directly transmitted from the user terminal (110) to the device (100), or may be stored in another device (e.g., a database) and then transmitted to the device (100). Accordingly, the device (100) can obtain the return information (130).

[0054] The device (100) can obtain information about the user (112) (hereinafter, user information (140)). The user information (140) can include information indicating whether the user (112) is a user who has signed up for membership of the corresponding e-commerce service. In one embodiment, the user information (140) can include basic information about the user (112) (e.g., name, age, gender, address, etc.). In one embodiment, the user information (140) can include information for identifying the user (112) (hereinafter, user identification information). For example, the user identification information can be an account ID of the user (112) on the e-commerce service, a system-specific code assigned to the user (112), the name of the user (112), the MAC (Media Access Control) address of the user terminal (110), etc. In one embodiment, the user information (140) can include information about the purchase history of the user (112). Purchase history information may include information about one or more products purchased by the user (112) in the past, quantity information for each purchased product, price information for each purchased product, payment information at the time of product purchase, and information about the time of product purchase. In one embodiment, user information (140) may include information about the return history of the user (112). The return history information may include information about one or more products returned by the user (112) in the past, quantity information for each returned product, price information for each returned product, information about a refund at the time of return, information about the time of return request, and information about return fee for the return.

[0055] In one embodiment, the return information (130) may include user identification information about the user (112), and the device (100) may obtain user information (140) about the user (112) based on the user identification information of the return information (130). The user information (140) may be stored in the device (100) or in the memory of the device (100), or may be stored in another device (e.g., a database) and then transmitted to the device (100). The device (100) may determine (160) whether the user (112) is a user who has signed up for membership of an e-commerce service based on the user information (140). The process (160) of determining whether the user (112) is a user who has signed up for membership may be performed at various times. In one embodiment, the device (100) may determine whether the user (112) is a member when the user (112) accesses the e-commerce service before obtaining return information (130). The process of determining whether the user (112) is a member may be performed multiple times. In one embodiment, the device (100) may further confirm (determine) whether the user (112) is a member after performing return request completion processing (150) for the return request (120).

[0056] Upon determining that the user (112) is a member, the device (100) may perform completion processing (150) for a return request (120) based on the return information (130). The device (100) may determine a schedule for retrieving the product corresponding to the return request (120) and a schedule for a retrieving worker. The device (100) may perform a refund for the return request (120) upon completion of the retrieval of the product subject to return. Upon completion of the retrieval of the product, the device (100) may transmit information indicating that the retrieval of the product has been completed to the user terminal (110). Subsequently, when the refund is performed, the device (100) may transmit information indicating that the refund has been completed to the user terminal (110).

[0057] In the present disclosure, refunds can be performed in various ways to return the amount (payment) for an order. For example, the device (100) can communicate with a server (hereinafter, "refund server") for performing refunds for products and perform payment. The refund server may be the same server as the server for performing payment at the time of purchase (hereinafter, "payment server"), or a different server. The device (100) transmits information requesting a refund to the refund server based on return information (130), etc., and the refund server performs a predetermined validation process on the refund request and may approve or reject the refund request accordingly. Depending on the means for processing the refund, the refund server may be a card company server, a bank server, a Payment Gateway (PG) server, etc. In some embodiments, the user terminal (110) may transmit return information (130) to the device (100), while also directly transmitting information necessary for the refund to the refund server. In this process, the device (100) may receive information about the progress of the refund from the refund server and transmit it to the user terminal (110), or may transmit the UI (User Interface) required for the refund to the user terminal (110), and this may also be expressed as “the device (100) performing a refund for a return request (120).”

[0058] Upon determining that the user (112) is not a member, the device (100) may perform a completion processing (150) for the return request (120) based on the return information (130). Since the user (112) is not a member, the device (100) may perform a completion processing (150) for the return request without applying the membership benefits. In addition, as a completion processing (150) for the return request (120) without applying the membership benefits, the device (100) may perform payment of the return fee. In response to the completion of the return fee payment, the device (100) may perform a completion processing (150) for the return request (120) based on the return information (130). The device (100) may determine a schedule for retrieving the product corresponding to the return request (120) and a schedule for a retrieving worker. When the product recovery is completed, the device (100) can transmit information indicating that the product recovery is complete to the user terminal (110). Subsequently, when a refund is performed, the device (100) can transmit information indicating that the refund is complete to the user terminal (110).

[0059] In the present disclosure, payment can be performed using various methods for paying the amount for a return (return fee). For example, the device (100) can communicate with a server (hereinafter, "payment server") for performing payment for a product. The payment server may be the same server as the refund server or a different server. The device (100) transmits payment request information to the payment server based on return information (130) and user information (140). The payment server performs a predetermined validation process on the payment request and may approve or reject the payment request accordingly. Depending on the means for processing the payment, the payment server may be a card company server, a bank server, a PG (Payment Gateway) server, etc. In some embodiments, the user terminal (110) may transmit return information (130) to the device (100), while also transmitting information necessary for payment directly to the payment server. In this process, the device (100) may receive information about the progress of payment from the payment server and transmit it to the user terminal (110), or may transmit the UI (User Interface) required for payment to the user terminal (110), and this may also be expressed as "the device (100) performing payment of the return fee for the return request (120)."

[0060] Furthermore, based on a determination that the user (112) is not a member, the device (100) may determine a benefit to be applied to the return request (120) if the user (112) were to sign up for membership. In one embodiment, the device (100) may determine a benefit to be applied to the return request (120) if the user (112) were to sign up for membership in response to receiving the return request (120). In one embodiment, the device (100) may determine a benefit to be applied retroactively to the return request (120) if the user (112) were to sign up for membership, even after the return request completion processing (150) has been performed. In some embodiments, the process of determining a benefit to be applied to the return request (120) if the user (112) were to sign up for membership may be performed in parallel with the return request completion processing (150) for the return request (120). That is, the benefit determination process may be performed before the return request completion processing (150), after the return request completion processing (150), or in parallel with the return request completion processing (150).

[0061] In one embodiment, the device (100) may determine a benefit based on the product for which a return is requested. Specifically, the device (100) may determine whether at least one of the one or more products for which a return is requested corresponds to a membership based on the return information (130). That is, the device (100) may determine whether at least one of the one or more products for which a return is requested corresponds to a membership benefit (e.g., return fee exemption, return fee discount, etc.). Based on a determination that at least one of the one or more products for which a return is requested corresponds to a membership benefit, the device (100) may determine a benefit to be applied to the return request (120). Based on a determination that none of the one or more products for which a return is requested corresponds to a membership benefit, the device (100) may not determine a benefit to be applied to the return request (120).

[0062] The device (100) can generate information regarding the determined benefit (hereinafter, benefit information (170)). The device (100) can generate display information (hereinafter, first display information (180)) for displaying the benefit information (170) on the user terminal (110). In one embodiment, the first display information (180) can include the benefit information (170). The device (100) can transmit the first display information (180) to the user terminal (110). Based on the first display information (180), the user terminal (110) can display benefit information (170) regarding the return request (120) on the user terminal (110).

[0063] In the benefit information display technology according to the present disclosure, the benefits applicable to a return request (120) are displayed at the time of the return request (120), allowing the user to intuitively experience the benefits they will receive upon signing up for membership. Since the user's interest can be effectively directed, membership sign-up can be easily induced. Furthermore, by providing benefits for the return request (120), users who wish to return a product can be induced to sign up for membership. Furthermore, the present disclosure does not exclude presenting the benefits of membership sign-up to the user after payment of the return fee for the return request (120). That is, in addition to the benefit information display technology according to the present disclosure, benefit information may also be presented to the user after payment.

[0064] FIG. 2 is a block diagram of a device (100) according to one embodiment of the present disclosure. The device (100) may include one or more processors (210) and / or one or more memories (220). In one embodiment, at least one of the elements of the device (100) may be omitted, or another element may be added to the device (100). In one embodiment, additionally or alternatively, some of the elements may be implemented in an integrated manner or implemented as a single or multiple entities. In the present disclosure, one or more processors (210) may be referred to as a processor (210). The expression “processor (210)” may mean a set of one or more processors, unless the context clearly indicates otherwise. In the present disclosure, one or more memories (220) may be referred to as a memory (220). The expression "memory (220)" may refer to a set of one or more memories, unless the context clearly indicates otherwise. In one embodiment, at least some of the components inside / outside the device (100) may be connected to each other via a bus, a general purpose input / output (GPIO), a serial peripheral interface (SPI), or a mobile industry processor interface (MIPI), and may exchange information (data, signals, etc.).

[0065] The processor (210) may execute instructions (e.g., programs, etc.) to control at least one component of a device (100) connected to the processor (210). In addition, the processor (210) may perform various operations related to the present disclosure, such as calculations, processing, data generation, and processing. In addition, the processor (210) may load information, etc. from the memory (220) or store information, etc. in the memory (220). In one embodiment, the processor (210) may be configured to obtain return information (130) regarding a return request (120) of a user (112), determine whether the user (112) is a user who has subscribed to a membership based on the user information (140), perform return request completion processing (150) for the return request (120) based on the return information (130) based on a determination that the user (112) is not a user who has subscribed to a membership, determine benefits to be applied to the return request (120) if the user (112) has subscribed to a membership, and transmit first display information (180) for displaying benefit information (170) regarding the benefits to the user terminal (110) to the user terminal (110).

[0066] The memory (220) can store various information. The information stored in the memory (220) is data acquired, processed, or used by at least one component of the device (100), and may include instructions (e.g., programs, etc.). The memory (220) may include volatile and / or non-volatile memory. In the present disclosure, the instructions are software stored in the memory (220), and may include an operating system for controlling the resources of the device (100), applications, and / or middleware that provides various functions to applications so that the applications can utilize the resources of the device (100), etc. In one embodiment, the memory (220) may store instructions that cause the processor (210) to perform operations when executed by the processor (210). In one embodiment, the memory (220) may temporarily or non-temporarily store return information (130), user information (140), benefit information (170), and / or first display information (180), etc.

[0067] In one embodiment, the device (100) may further include a communication circuit (230). The communication circuit (230) may be omitted from the device (100) depending on the embodiment. The communication circuit (230) may perform wireless or wired communication between the device (100) and other devices (e.g., servers, databases, sensors, input devices, output devices, etc.). For example, the communication circuit (230) may perform wireless communication according to a method such as eMBB (enhanced Mobile Broadband), URLLC (Ultra Reliable Low-Latency Communications), MMTC (Massive Machine Type Communications), LTE (Long-Term Evolution), LTE-A (LTE Advance), NR (New Radio), UMTS (Universal Mobile Telecommunications System), GSM (Global System for Mobile communications), CDMA (Code Division Multiple Access), WCDMA (Wideband CDMA), WiBro (Wireless Broadband), WiFi (Wireless Fidelity), Bluetooth (Bluetooth), NFC (Near Field Communication), GPS (Global Positioning System), or GNSS (Global Navigation Satellite System). For example, the communication circuit (230) may perform wired communication according to a method such as USB (Universal Serial Bus), HDMI (High Definition Multimedia Interface), RS-232 (Recommended Standard-232), or POTS (Plain Old Telephone Service).In one embodiment, the processor (210) controls the communication circuit (230) to communicate with the user terminal (110) and / or other devices (e.g., a database). During this process, information may be acquired, and the acquired information may be stored in the memory (220). In one embodiment, the device (100) may be implemented in integration with another device (e.g., a database). In this case, the communication circuit (230) may function as a connection circuit or interface connecting the device (100) and the other device.

[0068] In one embodiment, the device (100) may be a variety of devices. For example, the device (100) may be a computer device, a back-end server, a front-end server, a portable communication device, a portable multimedia device, a device according to a combination of the aforementioned devices, or a chip, board, circuit, etc. within the aforementioned devices. However, the device (100) of the present disclosure is not limited to the aforementioned devices.

[0069] In one embodiment, the user terminal (110) may be a variety of devices. For example, the user terminal (110) may be a portable communication device (e.g., a smartphone), a computer device (e.g., a tablet computer, a laptop), a portable multimedia device, a wearable device, a device according to a combination of the aforementioned devices, or a chip, board, circuit, etc. within the aforementioned devices. However, the user terminal (110) is not limited to the aforementioned devices. The user terminal (110) may include one or more processors and / or one or more memories. The one or more memories may store instructions that, when executed by the one or more processors, cause the one or more processors to perform operations. The one or more processors of the user terminal (110) may perform operations corresponding to the operations of the device (100) described above according to the benefit information display technology according to the present disclosure. In one embodiment, the user terminal (110) may further include an input device and / or an output device. An input device is a device for receiving information from a user (112), and may include, for example, a touch screen, a keyboard, buttons, etc. An output device is a device for providing various information to a user, and may include, for example, a touch screen, a display screen, etc.

[0070] FIG. 3 is a diagram illustrating benefit information (170) according to one embodiment of the present disclosure. Upon initiation of a return request (120) by a user (112), a return request screen may be displayed on the user terminal (110). The return request screen (310) according to one embodiment may include information regarding the return request (120) by the user (112). The return request screen (310) may include information regarding the product to be returned, information regarding the return reason selected by the user (112), information regarding the return method selected by the user (112), information regarding the return schedule for the product to be returned, information regarding the return location for the product to be returned, information indicating the quantity of the product requested for return, information regarding the user (112), a request regarding the return of the product requested for return, the price of the product requested for return, a return fee, an estimated total refund amount, a refund method, and the like.

[0071] In one embodiment, the first display information (180) may be information for displaying benefit information (170) on a return request screen (310) for a return request (120). Accordingly, the benefit information (170) may be displayed on the return request screen (310) for the return request (120). As described above, the benefit information (170) may be information indicating a benefit to be applied to the return request (120) when a user (112) who is not registered for membership registers for membership. In other words, the benefit information (170) may be information that indicates to the user (112) that the corresponding benefit may be applied to the return request (120) when the user (112) registers for membership. Benefit information (170) may include an interface (e.g., a button) used by a user (112) to indicate (enter) an intent to join the membership and receive the corresponding benefits and / or an interface used to indicate (enter) an intent not to join the membership and receive the corresponding benefits.

[0072] According to one embodiment, benefit information (311) may be displayed on a return request screen (310). In one embodiment, the benefit may be a benefit that a user (112) can receive when signing up for membership, corresponding to the displayed benefit information (311). For example, the benefit may be a discount or exemption on return fees provided upon signing up for membership (e.g., signing up for membership and free returns).

[0073] According to one embodiment, the benefit information (311) displayed on the return request screen (310) may include an interface (312) used by the user (112) to indicate (enter) his / her intention to join the membership and receive benefits.

[0074] According to one embodiment, the benefit information (313) displayed on the return request screen (310) may include information indicating the return fee amount and the expected refund amount with the benefit applied when the user (112) signs up for membership and expresses his / her intention to receive the benefit (314).

[0075] According to one embodiment, the benefit information (321) displayed on the return request screen (320) may include an interface (322) used by the user (112) to express his / her intention to join the membership and receive benefits.

[0076] In one embodiment, the benefit may be a benefit of applying a predetermined discount to the return fee amount (hereinafter, “first amount”) for a return request (120) of a user (112) or exempting the return fee. A predetermined discount may mean discounting the return fee according to a predetermined discount amount (e.g., KRW 5,000 or 50% of the return fee) (i.e., a flat discount). Alternatively, a predetermined discount may mean discounting the return fee according to a discount amount typically provided to members. The processor (210) may determine a new return fee amount (hereinafter, “second amount”) to be applied to the return request (120) when a user (112) who is not a member signs up for membership. The processor (210) may determine the difference between the first amount and the second amount and add that difference to the expected refund amount (third amount) before the benefit is applied. The third amount at this time may be the price of the product to be returned minus the first amount. The processor (210) may calculate a new expected refund amount (the fourth amount) by adding the difference between the first amount and the second amount. Alternatively, the processor (210) may calculate a new expected refund amount (the fourth amount) by subtracting the second amount from the price of the product to be returned. If the benefit of membership is a return fee exemption, the fourth amount may be the price of the product to be returned.

[0077] In one embodiment, benefit information (170) may be provided based on a comparison of benefits and membership fees applicable to a return request (120). The processor (210) may compare the membership fee that will be incurred when a user (112) signs up for membership with the benefits applicable to the return request (120) when the user (112) signs up for membership. For example, the processor (210) may compare the membership fee with the difference between the first amount and the second amount described above. The benefit information (170) may be provided based on a determination that the benefit is greater than or equal to the membership fee. The processor (210) may transmit first display information to the user terminal (110) based on a determination that the benefit of signing up for membership is greater than or equal to the membership fee. The benefit information (170) may include information indicating that the benefit of signing up for membership is greater than or equal to the membership fee required for signing up for membership.

[0078] According to the present disclosure, an incentive may be provided to a user (112) to sign up for membership by making the user (112) aware that the benefits of signing up for membership exceed the cost of signing up.

[0079] In one embodiment, benefits may be applied based on the type of return reason associated with a return request (120). For example, if the return reason is a simple change of mind, membership benefits may be applied. Any return reason not falling under one of the designated return reasons may be considered a simple change of mind return. Designated return reasons may include returns due to delivery issues and returns due to product issues.

[0080] In one embodiment, the benefits may include free returns for ordered products without incurring return fees, free refunds without incurring refund fees, or points accrued for products. Points may be a numerical unit that can be used for payments in e-commerce services.

[0081] According to the present disclosure, by displaying membership benefits applicable to a return request (120) at the time of a return request, an incentive may be provided to a user (112) to join the membership.

[0082] Figure 4 is a diagram illustrating past return frequency information and past return fee information according to one embodiment of the present disclosure. Benefit information (170) may include information indicating past return history, which can be used to induce a user's (112) intention to sign up for membership by comparing information regarding past return history with membership fees, etc.

[0083] Information regarding past return history may include at least some of past return request frequency information and past return fee information. The processor (210) may verify information regarding the past return history of the user (112) based on the user information (140). The processor (210) may calculate past return frequency information and past return fee information based on the information regarding the past return history.

[0084] In one embodiment, the processor (210) may generate second display information (410, 420) for displaying information regarding past return history. The second display information (410, 420) may include information indicating past return frequency.

[0085] In one embodiment, the past return frequency information may be determined based on user information (140). The past return frequency information may include information regarding the frequency of return requests (120) requested by the user (112). The number of return requests requested by the user (112) during a predetermined time interval may be determined based on the user information (120). For example, the past return frequency information may be determined based on the number of return requests by the user (112) during a predetermined time interval. The predetermined time interval may refer to a specified time interval in the past. In one embodiment, the predetermined time interval may be determined in relation to the period for charging a membership fee that will be charged when the user (112) signs up for membership. For example, if the membership fee is charged monthly, the predetermined time interval may be determined to be one month or a period less than one month (e.g., three weeks). The past return frequency may be determined based on the number of returns requested by a user (112) during a predetermined time interval or the average number of returns requested by a user (112) during a predetermined time interval.

[0086] The second display information (410) according to one embodiment may include information on the average frequency of past returns occurring over a predetermined time interval. For example, the second display information (410) may include information indicating that an average of 2.3 return requests occurred per month over a three-month period.

[0087] In one embodiment, the second display information (420) may include frequency information based on the total number of past returns that occurred over a predetermined time interval. For example, the second display information (420) may include information indicating that a total of two return requests occurred over a three-week period.

[0088] In one embodiment, the processor (210) may transmit the second display information to the user terminal (110) based on a determination that the past return frequency is greater than or equal to a predetermined frequency. The predetermined frequency may be determined based on the benefits the user (112) may receive upon signing up for membership, the membership fee or future maintenance fee, and the charging cycle of the membership fee or maintenance fee. For example, the predetermined frequency may be determined to be a frequency in which the return fee incurred by the number of returns occurring during a predetermined time interval is greater than the membership fee or maintenance fee incurred during a predetermined time interval.

[0089] For example, if it is determined that the average monthly return fee based on the average monthly frequency of return requests occurring over a three-month period is greater than the average monthly amount to be paid by the user (112) for signing up for and maintaining a membership for three months, the processor (210) may transmit the second display information to the user terminal (110). For example, if it is determined that the total amount of return fees paid based on the total frequency of return requests occurring over a three-week period is greater than the amount to be paid by the user (112) for signing up for and maintaining a membership for one month, the processor (210) may transmit the second display information to the user terminal (110).

[0090] In one embodiment, the processor (210) may generate third display information (430, 440) for displaying information regarding past return history. The third display information (430, 440) may include information indicating the total sum of past return fees.

[0091] In one embodiment, past return fee information may be determined based on user information (140). The past return fee information may include information regarding the total amount of return fees incurred in response to return requests (120) requested by the user (112). For example, the total amount of return fees incurred in response to one or more return requests requested by the user during a predetermined time interval may be determined based on the user information (120). The predetermined time interval may refer to a specified time interval in the past. In one embodiment, the predetermined time interval may be determined in relation to the period for charging a membership fee that will be charged when the user (112) signs up for membership. For example, if the membership fee is charged monthly, the predetermined time interval may be determined to be one month or a period less than one month (e.g., three weeks). The total past return costs may be determined based on the total return costs corresponding to each of one or more return requests requested by a user (112) during a predetermined time interval, or the average return cost per unit period of one or more return requests requested by a user (112) during a predetermined time interval. The unit period may be set to a period such as one week, one month, one year, or may be set to a period less than or equal to the predetermined time interval.

[0092] The third display information (430) according to one embodiment may include information regarding the average return fee incurred over a predetermined time interval. For example, the third display information (430) may include information indicating that the user (112) incurred an average of 11,500 won in return fees per month over a three-month period.

[0093] In one embodiment, the third display information (440) may include frequency information based on the total number of past returns that occurred over a predetermined time interval. For example, the third display information (440) may include information indicating that the user (112) incurred a total return fee of 10,000 won over a three-week period.

[0094] In one embodiment, the processor (210) may transmit the third display information to the user terminal (110) based on a determination that the past return fee is greater than or equal to a predetermined amount. The predetermined amount may be determined based on benefits that the user (112) may receive upon signing up for membership, the membership registration fee, or future maintenance fees. For example, the predetermined amount may be determined to be an amount that makes the return fee incurred by a return request occurring during a predetermined time interval greater than the registration fee or maintenance fee incurred during a predetermined time interval. For example, the processor (210) may transmit the third display information to the user terminal (110) based on a determination that the total return fee paid by return requests over a three-month period is greater than the amount that the user (112) will pay for signing up and maintaining a membership for three months. For example, if it is determined that the average monthly return fee paid by a return request for three months is greater than the average monthly amount to be paid by a user (112) for signing up for and maintaining a membership for three months, the processor (210) may transmit the third display information to the user terminal (110).

[0095] FIG. 5 is a diagram showing information for membership registration according to one embodiment of the present disclosure.

[0096] As described above, the benefit information (170) may include an interface (e.g., a button) used by a user (112) to indicate (input) his / her intent to join the membership and receive the corresponding benefits, and / or an interface used to indicate (input) his / her intent not to join the membership and receive the corresponding benefits. The user (112) may select (input) via the user terminal (110) whether to join the membership and receive the corresponding benefits, or not to join the membership and receive the corresponding benefits.

[0097] When a user (112) inputs an intention to join a membership into the user terminal (110) in response to the benefit information (170) displayed on the user terminal (110), the user terminal (110) can generate membership intention information indicating the user's (112) intention to join the membership. The user terminal (110) can transmit the membership intention information to the device (100). The processor (210) of the device (100) can generate information (hereinafter, fourth display information) for displaying information for joining the membership on the user terminal (110) upon acquiring the membership intention information. The processor (210) can transmit the fourth display information to the user terminal (110). Here, the information for joining the membership may be information that provides the user (112) with a procedure for joining the membership.

[0098] According to one embodiment, the fourth display information may be configured to display a screen (410, 430) that displays information regarding membership subscription. That is, when a user (112) inputs an intention to subscribe to membership, the user terminal (110) may display a screen (510, 530). The screen (510, 530) may include various information regarding membership subscription. The screen (510, 530) may include information indicating benefits that a user who subscribes to membership will typically receive. In one embodiment, the screen (510, 530) may include information indicating benefits that will be applied to a return request (120) when a user subscribes to membership through the screen. In one embodiment, the screen (510, 530) may include information indicating benefits that will be applied to a return request (120) when a user (112) subscribes to membership through the screen. In one embodiment, the screen (510, 510) may include information (511, 531) indicating certain conditions for applying benefits to a return request (120). In one embodiment, the screen (510, 530) may include information (511, 531) indicating conditions for applying benefits to products corresponding to the membership.

[0099] In one embodiment, the fourth display information may display different information on the user terminal (110) depending on whether the user (112) has previously subscribed to a membership. The user (112) may have previously subscribed to a membership for free (e.g., a free trial) or paid a membership fee. The processor (210) may determine, based on the user information (140), whether the user (112) has previously subscribed to a membership. The processor (210) may generate the fourth display information so that different information is displayed depending on whether the user (112) has previously subscribed to a membership.

[0100] For example, based on a determination that the user (112) has never previously signed up for a membership, either free or paid, the processor (210) may generate fourth display information that displays a screen (510). The screen (510) may include information (512) indicating that the user (112) can sign up for a membership for free. That is, since the user (112) has no history of signing up for a membership, a free trial of the membership may be provided when signing up for a membership for the first time through the screen (510). If the user (112) signs up for a membership (accepts a free trial) through the screen (510), the fourth display information may display a screen (520) on the user terminal (110). The screen (520) may include information (521) indicating that the user (112) has signed up for a membership and that a free trial of the membership has begun.

[0101] For example, based on a determination that the user (112) has previously subscribed to a membership for free or for a fee, the processor (210) may generate fourth display information that displays a screen (530). The screen (530) may include information (532) indicating to the user (112) that payment of a membership fee is required to subscribe to the membership. That is, since the user (112) has a history of subscribing to the membership, a free trial opportunity for the membership may no longer be provided. The user (112) may pay the membership fee and subscribe to the membership through the screen (530). During this process, a payment procedure for the membership fee may be performed. If the user (112) subscribes to the membership through the screen (530), the fourth display information may display a screen (540) on the user terminal (110). The screen (540) may include information (541) indicating that the user (112) has signed up for membership and that the membership has begun.

[0102] According to the present disclosure, since membership registration for an e-commerce service and application of benefits therefor are processed electronically, the service provider can efficiently perform membership registration procedures and member management.

[0103] Figure 6 is a diagram illustrating a process for applying benefits according to one embodiment of the present disclosure. As described above, upon obtaining the user's (112) subscription intent information, fourth display information may be transmitted to the user terminal (110). Through the fourth display information, information for the user (112) to subscribe to membership may be displayed on the user terminal (110).

[0104] If the user (112) signs up for membership based on the information provided by the fourth display information, the previously determined benefits (benefits to be applied to the return request (120) if the user (112) signs up for membership) may be applied to the return request (120). That is, the processor (210) of the device (100) may apply the previously determined benefits to the return request (120) upon obtaining information that the user (112) has signed up for membership.

[0105] For example, if the benefit of signing up is a refund of a fourth amount by deducting the second amount from the price of the product to be returned instead of the first amount, the refund of the fourth amount may be processed. Alternatively, information indicating that the fourth amount will be refunded when the product is returned may be displayed. During this process, a screen (610) may be displayed on the user terminal (110). The screen (610) may include information indicating that the benefit for the return request (120) is in progress. The screen (610) may be a screen displayed on the user terminal (110) following the screens (520, 540) without any additional user input.

[0106] As the benefit application to the return request (120) is completed, the processor (210) may generate information indicating that the benefit has been applied to the return request (120). The information indicating that the benefit has been applied may include information (621) indicating a new return fee (second amount) determined due to the benefit being applied to the return request (120) and information (622) indicating a new expected refund amount (fourth amount) at this time. The processor (210) may transmit the information indicating that the benefit has been applied to the user terminal (110). For example, a screen (620) may be displayed on the user terminal (110) by the information indicating that the benefit has been applied. The screen (620) may include information indicating the original amount paid for the product to be returned (e.g., KRW 10,000) for the return request (120), the return fee (second amount) to be newly applied due to the benefit (e.g., KRW 0), and the expected refund amount (fourth amount) changed according to the benefit (e.g., KRW 10,000).

[0107] In one embodiment, the screen (620) may display an interface (e.g., a button) used to indicate (input) an intent to complete a return request when benefit application is complete. When the processor (210) of the device (100) receives information from the user terminal (110) indicating an intent to complete processing of the return request (120), the screen (630) may be displayed on the user terminal (110). The screen (630) may include information indicating confirmed return information (130) when processing of the return request (120) is complete. For example, the screen (630) may include information indicating a product to be returned, information indicating a refund amount, information indicating a collection schedule for the product to be returned, and information indicating the collection request details.

[0108] FIG. 7 is a diagram illustrating a benefit information display method (700) according to one embodiment of the present disclosure. Various embodiments of the benefit information display method (700) according to the present disclosure can be performed by the device (100). The method (700) may include a step (S710) of obtaining return information (130), a step (S720) of determining whether a user (112) is a user who has subscribed to a membership based on user information (140), and a step (S731) of transmitting first display information for displaying benefit information on a user terminal (110) based on a determination that the user (112) is a user who has not subscribed to a membership.

[0109] In step S710, the processor (210) may obtain return information (130) regarding a return request (120) of a user (112) for purchasing one or more products. In step S720, the processor (210) may determine whether the user (112) is a user who has signed up for membership based on user information (140) about the user (112).

[0110] If it is determined that the user (112) is not a member, step S731 may be performed. In step S731, the processor (210) may determine a benefit to be applied to a return request (120) if the user (112) is a member, and may transmit first display information (180) for displaying benefit information (170) regarding the determined benefit to the user terminal (110) on the user terminal (110).

[0111] In one embodiment, step S741 and / or step S742 may be performed based on a determination that the user (112) is not a member. In step S741, the processor (210) may complete the return request (120) based on the return information (130). The completion process may include an operation of confirming the return information (130) according to the return request (120). In step S742, the processor (210) may transmit information indicating that the return request has been completed to the user terminal (110).

[0112] In one embodiment, as the processor (210) acquires the subscription intent information, the method (700) may further include a step (S732) in which the processor (210) transmits fourth display information to the user terminal (110) for displaying information for membership subscription to the user terminal (110). As described above, the subscription intent information may be input in response to the displayed benefit information (170) and may be information indicating an intent to subscribe to the membership.

[0113] In one embodiment, when the processor (210) obtains information that the user (112) has signed up for membership, the method (700) may further include a step of applying a benefit to the return request (120) and confirming the return information (130), i.e., a step of completing the return request based on the return information (130) to which the benefit has been applied (S733).

[0114] In one embodiment, when the processor (210) obtains membership rejection information, the method (700) may further include a step of confirming return information (130) to which benefits are not applied and completing the return request (S734). As described above, the membership rejection information may be entered in response to the displayed benefit information (170) and may be information indicating an intent to reject membership.

[0115] In one embodiment, the benefit information (170) may be information indicating that a benefit may be applied to a return request (120) when the user (112) signs up for membership.

[0116] In one embodiment, step S731 may include a step of displaying a return fee after benefits regarding the return request (102) are applied, before completing the return request.

[0117] In one embodiment, the return information (130) may indicate that the reason for the return is a return due to a simple change of mind on the part of the user (112).

[0118] In one embodiment, step S731 may include at least some of the steps of determining whether the product to be returned is a product eligible for membership benefits, determining that the user (112) is a user who is not registered for membership and that the product is a product eligible for membership benefits, and transmitting the first display information to the user terminal (110) based on the determination.

[0119] In one embodiment, step S731 may include a step of determining whether at least one of the one or more products corresponds to a membership based on the return information (130), and / or a step of determining a benefit to be applied to the order based on a determination that the at least one product corresponds to a membership.

[0120] In one embodiment, step S731 may include a step of comparing the benefits to be applied to a return request (120) when a user (112) signs up for membership and the membership fee to be incurred when signing up for membership, and a step of transmitting first display information to the user terminal (110) based on a determination that the user (112) is not signed up for membership and the benefits are greater than the membership fee.

[0121] In one embodiment, the benefit may be a benefit that applies a predetermined discount or exemption to a first amount, which is the amount of the return fee corresponding to the return request. In one embodiment, step S741 may include a step of finalizing the return request (120) by confirming a second amount, to which the discount or exemption is applied according to the benefit, as the return fee for the first amount.

[0122] FIG. 8 is a diagram illustrating a method for displaying past history according to one embodiment of the present disclosure. Various embodiments of the method (800) for displaying past return history according to the present disclosure can be performed by the device (100). The method (800) may include a step of determining a frequency of return requests (S810), a step of determining whether the frequency of return requests is greater than or equal to a predetermined frequency (S820), and a step of transmitting second display information to a user terminal (110) upon determining that the frequency of return requests is greater than or equal to the predetermined frequency (S830).

[0123] If it is determined (S720) that the user (112) is not a member, step S810 may be performed. In step S810, the processor (210) may determine the frequency of return requests that occurred during a predetermined time interval based on the user information (140). In one embodiment, the processor (210) may determine information regarding the frequency of past returns that occurred during a predetermined time interval based on the user information (140). The past return frequency information may include information regarding the number of return requests (120) requested by the user (112) during the predetermined time interval or the average number per unit period.

[0124] In step S820, the processor (210) may determine whether the past return frequency is greater than or equal to a predetermined frequency. In one embodiment, this may be determined based on the benefits a user (112) may receive upon signing up for a predetermined membership, the membership fee or future maintenance fee, and the charging cycle of the membership fee or maintenance fee. For example, the frequency at which the return fee is greater than the membership fee or maintenance fee that will be incurred during a predetermined time interval may be determined as the predetermined frequency.

[0125] In step S830, the processor (210) may transmit second display information to the user terminal (110) for displaying the frequency of return requests on the user terminal (110) based on a determination that the frequency of return requests is greater than a predetermined frequency. For example, the processor (210) may transmit second display information to the user terminal (110) based on a determination that the average monthly return fee based on the average monthly frequency of return requests occurring over a three-month period is greater than the average monthly amount to be paid by the user (112) for signing up for and maintaining a membership for three months. For example, the processor (210) may transmit second display information to the user terminal (110) based on a determination that the total amount of return fees paid based on the total frequency of return requests occurring over a three-week period is greater than the amount to be paid by the user (112) for signing up for and maintaining a membership for one month.

[0126] In one embodiment, the second display information may include information on the average frequency of past returns over a predetermined time interval. For example, the second display information may include information indicating that an average of 2.3 return requests occurred per month over a three-month period.

[0127] In one embodiment, the second display information may include frequency information based on the total number of past returns that occurred over a predetermined time interval. For example, the second display information may include information indicating that a total of two return requests occurred over a three-week period.

[0128] FIG. 9 is a diagram illustrating a method for displaying past history according to one embodiment of the present disclosure. Various embodiments of the method (900) for displaying past return history according to the present disclosure can be performed by the device (100). The method (900) may include a step of determining a total return fee (S910), a step of determining whether the total return fee is a predetermined amount (S920), and a step of transmitting third display information to the user terminal (110) upon determining that the total return fee is greater than or equal to the predetermined amount (S930).

[0129] If it is determined (S720) that the user (112) is not a member, step S910 may be performed. In step S910, the processor (210) may determine, based on the user information (140), the total return fees incurred in response to return requests by the user during a predetermined time interval. In one embodiment, the processor (210) may determine, based on the user information (140), information regarding past return fees incurred in response to return requests by the user during a predetermined time interval. The past return fee information may include information regarding the total return fees incurred in response to return requests (120) requested by the user (112).

[0130] In step S920, the processor (210) may determine whether the total amount of past return fees is greater than or equal to a predetermined amount. In one embodiment, the predetermined amount may be determined based on the benefits the user (112) may receive upon signing up for membership, the membership fee, or future maintenance fees. For example, the predetermined amount may be determined to be an amount that makes the return fee incurred by a return request occurring during a predetermined time interval greater than the membership fee or maintenance fee incurred during a predetermined time interval.

[0131] In step S930, the processor (210) may transmit third display information to the user terminal (110) for displaying the total return fee on the user terminal (110) based on a determination that the total return fee is greater than or equal to a predetermined amount. For example, the processor (210) may transmit third display information to the user terminal (110) based on a determination that the total return fee paid by return requests for three months is greater than the amount to be paid by the user (112) for signing up for and maintaining a membership for three months. For example, the processor (210) may transmit third display information to the user terminal (110) based on a determination that the average monthly return fee paid by return requests for three months is greater than the average monthly amount to be paid by the user (112) for signing up for and maintaining a membership for three months.

[0132] The third display information, according to one embodiment, may include information regarding the average return fee incurred over a predetermined time interval. For example, the third display information may include information indicating that the user (112) incurred an average of 11,500 won in return fees per month over a three-month period.

[0133] In one embodiment, the third display information (440) may include frequency information based on the total number of past returns that occurred over a predetermined time interval. For example, the third display information may include information indicating that the user (112) incurred a total of 10,000 won in return fees over a three-week period.

[0134] The methods according to the present disclosure may be computer-implemented. The computer may, for example, include a device (100) capable of performing processing. While each step of the methods in this disclosure is illustrated and described in a predetermined order, the steps may be performed in any order that can be arbitrarily combined according to the present disclosure, in addition to being performed sequentially. In one embodiment, at least some of the steps may be performed in parallel, iteratively, or heuristically. The present disclosure does not exclude variations or modifications to the methods. In one embodiment, at least some steps may be omitted, or other steps may be added.

[0135] Various embodiments of the present disclosure may be implemented as software recorded on a machine-readable recording medium. The software may be software for implementing the various embodiments of the present disclosure described above. The software may be inferred from various embodiments of the present disclosure by programmers skilled in the art to which the present disclosure pertains. For example, the software may be machine-readable instructions (e.g., code or code segments) or a program. The device may be a device capable of operating according to instructions called from a recording medium, such as a computer. In one embodiment, the device may be a device (100) according to embodiments of the present disclosure. In one embodiment, the processor of the device may execute the called instructions, causing components of the device to perform functions corresponding to the instructions. In one embodiment, the processor may be a processor (210) according to embodiments of the present disclosure. The recording medium may refer to any type of recording medium that stores data and can be read by the device. The recording medium may include, for example, ROM, RAM, CD-ROM, magnetic tape, floppy disk, optical data storage device, etc. In one embodiment, the recording medium may be memory (220). In one embodiment, the recording medium may also be implemented in a distributed form, such as in a network-connected computer system. Software may be distributed, stored, and executed in a computer system, etc. The recording medium may be a non-transitory recording medium. A non-transitory recording medium means a tangible medium regardless of whether data is stored semi-permanently or temporarily, and does not include a signal that is propagated transitorily.

[0136] Although the technical concept of the present disclosure has been described through various embodiments, the technical concept of the present disclosure encompasses various substitutions, modifications, and alterations that can be made within the scope understandable to those of ordinary skill in the art to which the present disclosure pertains. Furthermore, it should be understood that such substitutions, modifications, and alterations are included within the scope of the appended claims. Embodiments according to the present disclosure can be combined with each other. Each embodiment can be combined in various ways depending on the number of cases, and embodiments created by combining them also fall within the scope of the present disclosure.

Claims

1. One or more processors; and comprising one or more memories storing instructions to be executed by said one or more processors; Upon execution of the above instructions, the one or more processors, Obtain return information regarding a return request for a product purchased by a user; Based on the user information about the user, determine whether the user is a user who has signed up for membership, configured to transmit first display information to the user terminal of the user based on a determination that the user is not a user subscribed to the membership; The above first display information is information for displaying benefit information on the user terminal that benefits according to the membership can be applied to the return request when the user subscribes to the membership.

2. In paragraph 1, The above benefit is a benefit that discounts or exempts the return fee applicable to the above return request.

3. In paragraph 2, The above first display information is, A device for displaying the return cost after the benefit is applied on a screen for entering information about the return request before completing the return request.

4. In paragraph 2, The above first display information is, A device for displaying the benefit information on a screen for entering information regarding the return request before completing the return request.

5. In paragraph 1, The above return information is a device that indicates that the return request is due to a simple change of mind on the part of the user.

6. In paragraph 1, One or more of the above processors, In transmitting the above first display information, Determine whether the above product is eligible for the above benefits according to the above membership, A device configured to transmit the first display information to the user terminal upon determining that the user is a user who has not subscribed to the membership and that the product is a product that can receive the benefits according to the membership.

7. In paragraph 1, One or more of the above processors, In transmitting the above first display information, If the above user signs up for the above membership, compare the above benefits to be applied to the above return request and the membership fee to be incurred if the above user signs up for the above membership, A device configured to transmit the first display information to the user terminal upon determining that the user is not a user who has subscribed to the membership and that the benefit is greater than the subscription fee.

8. In paragraph 1, One or more of the above processors, Based on the above user information, determine the frequency of return requests by the user, Determine whether the above frequency is greater than or equal to a predetermined frequency, A device further configured to transmit second display information for displaying the frequency to the user terminal upon determining that the frequency is greater than or equal to the predetermined frequency.

9. In paragraph 8, The device wherein the frequency is determined based on the number of return requests made by the user during a predetermined time interval.

10. In paragraph 1, One or more of the above processors, Based on the above user information, determine the total amount of return costs incurred due to return requests by the user during a predetermined time interval, Determine whether the total of the above return costs is greater than a predetermined amount, A device further configured to transmit third display information for displaying the total amount of the return fee to the user terminal upon determining that the total amount of the return fee is greater than or equal to the predetermined amount.

11. In paragraph 10, One or more of the above processors, In transmitting the above third display information, Compare the total sum of benefits that would have been applied to the total sum of the above return fee if the above user had signed up for the above membership and the membership fee that would have been incurred if the above user had signed up for the above membership. A device configured to transmit the third display information to the user terminal based on a determination that the sum of benefits that would have been applied to the sum of the return fee if the user had subscribed to the membership is greater than the membership fee, wherein the user is a user who has not subscribed to the membership.

12. In paragraph 1, One or more of the above processors, A device further configured to transmit fourth display information for displaying information for subscribing to the membership to the user terminal upon obtaining subscription intent information that is input in response to the displayed benefit information and indicates an intent to subscribe to the membership.

13. In paragraph 12, One or more of the above processors, A device further configured to apply the benefits according to the membership to the return request upon obtaining information that the user has subscribed to the membership.

14. A method performed in a device including one or more processors and one or more memories storing instructions to be executed by the one or more processors, A step for obtaining return information regarding a return request for a product purchased by a user; A step of determining whether the user is a user who has signed up for membership based on user information about the user; and Including a step of transmitting first display information to the user terminal of the user based on a determination that the user is not a user who has signed up for the membership; A method according to which the above first display information is information for displaying benefit information on the user terminal that benefits according to the membership can be applied to the return request when the user subscribes to the membership.

15. In paragraph 14, The above benefit is a method of discounting or exempting the return fee applicable to the above return request.

16. In paragraph 14, The above first display information is, A method for displaying the return cost after the benefit is applied on a screen for entering information about the return request before completing the return request.

17. In paragraph 14, A method in which the above return information indicates that the return request is due to a simple change of mind on the part of the user.

18. In paragraph 14, The step of transmitting the above first display information is: A step for determining whether the above product is a product eligible for the above benefits according to the above membership; and A method comprising the step of transmitting the first display information to the user terminal based on a determination that the user is a user who has not subscribed to the membership and the product is a product that can receive the benefits according to the membership.

19. In paragraph 14, The step of transmitting the above first display information is: A step of comparing the benefits to be applied to the return request and the membership fee to be incurred when the user subscribes to the membership; and A method comprising the step of transmitting the first display information to the user terminal based on a determination that the user is a user who has not subscribed to the membership and that the benefit is greater than the subscription fee.

20. In a non-transitory computer-readable recording medium having recorded thereon instructions to be executed by one or more processors, The above instructions, when executing the above instructions, cause the one or more processors to: Obtain return information regarding a return request for a product purchased by a user; Based on the user information about the above user, determine whether the user is a user who has signed up for membership, Upon determining that the above user is a user who has not signed up for the above membership, transmit the first display information to the user terminal of the above user, A non-transitory computer-readable recording medium, wherein the first display information is information for displaying benefit information on the user terminal that benefits according to the membership can be applied to the return request when the user subscribes to the membership.

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