Method and apparatus for processing recommended resource, and device and storage medium

Abstract

Provided in the present disclosure are a method and apparatus for processing a recommended resource, and a device and a storage medium. The method comprises: receiving a trigger operation for jumping from a first live-streaming page to a preview stream page corresponding to the first live-streaming page, wherein the preview stream page is used for presenting a live-streaming preview video corresponding to the first live-streaming page (S101); and then, in response to the trigger operation, displaying at least one recommended resource on the preview stream page on the basis of resource feature information corresponding to the first live-streaming page, wherein the resource feature information is used for reflecting a live-streaming content feature corresponding to the first live-streaming page, and the at least one recommended resource is determined on the basis of the resource feature information (S102).

Description

A method, apparatus, device, and storage medium for processing recommended resources.

[0001] Cross-reference to related applications

[0002] This application claims priority to Chinese Patent Application No. 202410509887.0, filed on April 25, 2024, entitled "A Method, Apparatus, Device and Storage Medium for Processing Recommended Resources", the entire contents of which are incorporated herein by reference. Technical Field

[0003] This disclosure relates to the field of data processing, and more particularly to a method, apparatus, device, and storage medium for processing recommendation resources. Background Technology

[0004] With the continuous development of computer technology, users' demands for interactive functions related to resource recommendation are becoming increasingly diversified.

[0005] Therefore, how to further enrich the interactive functions related to resource recommendation has become an urgent technical problem to be solved. Summary of the Invention

[0006] To address the aforementioned technical problems, this disclosure provides a method, apparatus, device, and storage medium for processing recommended resources.

[0007] In a first aspect, this disclosure provides a method for processing recommended resources, the method comprising: receiving a trigger operation that redirects from a first live streaming page to a preview stream page corresponding to the first live streaming page; wherein the preview stream page is used to display a live preview video corresponding to the first live streaming page; in response to the trigger operation, displaying at least one recommended resource on the preview stream page based on resource feature information corresponding to the first live streaming page; wherein the resource feature information is used to reflect the live streaming content features corresponding to the first live streaming page, and the at least one recommended resource is determined based on the resource feature information.

[0008] In one optional implementation, the step of displaying at least one recommended resource on the preview stream page in response to the triggering operation, based on the resource feature information corresponding to the first live stream page, includes: in response to the triggering operation, determining whether the interaction information corresponding to the first live stream page includes first target interaction information; wherein the first target interaction information is used to characterize a target user triggering a first target interaction operation; if it is determined that the interaction information does not include the first target interaction information, then displaying at least one recommended resource on the preview stream page based on the resource feature information corresponding to the first live stream page.

[0009] In one optional implementation, the resource feature information corresponding to the first live streaming page includes feature information of a target live streaming object, wherein the target live streaming object includes a live streaming object for which a target user triggers a second target interaction operation; the step of displaying at least one recommended resource on the preview stream page in response to the trigger operation, based on the resource feature information corresponding to the first live streaming page, includes: in response to the trigger operation, determining whether the interaction information corresponding to the first live streaming page includes second target interaction information; wherein the second target interaction information is used to characterize the second target interaction operation triggered by the target user for the target live streaming object; if it is determined that the interaction information includes the second target interaction information, then the at least one recommended resource is displayed on the preview stream page based on the feature information of the target live streaming object indicated by the second target interaction information.

[0010] In one optional implementation, the resource feature information corresponding to the first live streaming page includes the object category information corresponding to the first live streaming page. The method further includes: if it is determined that the interaction information does not include the second target interaction information, then based on the object category information corresponding to the first live streaming page, displaying at least one recommended resource on the preview stream page.

[0011] In one optional implementation, the feature information of the target live streaming object includes the category information to which the target live streaming object belongs. The step of displaying the at least one recommended resource on the preview stream page based on the at least one live streaming object indicated by the second target interaction information if it is determined that the interaction information includes the second target interaction information includes the category information to which the target live streaming object belongs, and displaying at least one recommended resource on the preview stream page based on the category information to which the target live streaming object belongs, indicated by the second target interaction information.

[0012] In one optional implementation, the at least one recommended resource includes object information of recommended search terms and / or recommended objects.

[0013] In one optional implementation, after displaying at least one recommended resource on the preview stream page in response to the triggering operation based on the resource feature information corresponding to the first live stream page, the method further includes: in response to the triggering operation for a first recommended search term among the at least one recommended resource on the preview stream page, displaying a search results page corresponding to the first recommended search term; wherein the search results page displays result objects searched based on the first recommended search term.

[0014] In one optional implementation, the recommended search terms include recommended category search terms, which are used to determine result objects belonging to the category indicated by the recommended category search terms.

[0015] In one optional implementation, after displaying at least one recommended resource on the preview stream page in response to the triggering operation based on the resource feature information corresponding to the first live stream page, the method further includes: in response to the triggering operation for a first recommended object among the at least one recommended resource on the preview stream page, displaying an object recommendation page and showing the first recommended object at a preset position on the object recommendation page; wherein the object recommendation page is used to display a set of recommended objects determined based on a preset recommendation strategy and the first recommended object.

[0016] In one optional implementation, after displaying at least one recommended resource on the preview stream page in response to the triggering operation based on the resource feature information corresponding to the first live stream page, the method further includes: in response to the triggering operation for a second recommended object among the at least one recommended resource on the preview stream page, displaying a resource object display page corresponding to the second recommended object, and displaying the second recommended object at a preset position on the resource object display page; wherein, the resource object display page is used to display the set of recommended objects corresponding to the resource object to which the second recommended object belongs.

[0017] In one optional implementation, the at least one recommended resource is displayed on a recommended resource card on the preview stream page, and the method further includes: in response to a close trigger operation on the recommended resource card, hiding or displaying the recommended resource card and the at least one recommended resource on the preview stream page.

[0018] In one optional implementation, the step of displaying at least one recommended resource on the preview stream page in response to the triggering operation, based on the resource feature information corresponding to the first live stream page, includes: in response to the triggering operation, determining whether the live stream type corresponding to the first live stream page belongs to the target live stream type; if it is determined that the live stream type corresponding to the first live stream page belongs to the target live stream type, then determining the target resource object based on the target location information; and displaying at least one recommended resource on the preview stream page based on the resource feature information corresponding to the first live stream page and the target resource object.

[0019] In one optional implementation, the step of displaying at least one recommended resource on the preview stream page based on the resource feature information corresponding to the first live stream page if it is determined that the interaction information does not include the first target interaction information includes a third target interaction information, and then displaying at least one recommended resource on the preview stream page based on the resource feature information corresponding to the first live stream page; wherein the third target interaction information is used to characterize the target user's trigger display operation on the live stream object list of the first live stream page.

[0020] In one optional implementation, the step of displaying at least one recommended resource on the preview stream page based on the resource feature information corresponding to the first live stream page if it is determined that the interaction information does not include the first target interaction information includes a fourth target interaction information, and then displaying at least one recommended resource on the preview stream page based on the resource feature information corresponding to the first live stream page; wherein the fourth target interaction information is used to characterize that the target user's viewing time on the first live stream page has reached a preset duration.

[0021] Secondly, this disclosure provides a processing apparatus for recommending resources, the apparatus comprising: a first receiving module, configured to receive a trigger operation that redirects from a first live streaming page to a preview stream page corresponding to the first live streaming page; wherein the preview stream page is configured to display a live preview video corresponding to the first live streaming page; and a first display module, configured to, in response to the trigger operation, display at least one recommended resource on the preview stream page based on resource feature information corresponding to the first live streaming page; wherein the resource feature information is configured to reflect the live streaming content features corresponding to the first live streaming page, and the at least one recommended resource is determined based on the resource feature information.

[0022] Thirdly, this disclosure provides a computer-readable storage medium storing instructions that, when executed on a terminal device, cause the terminal device to perform the above-described method.

[0023] Fourthly, this disclosure provides a processing apparatus for recommending resources, including: a memory, a processor, and a computer program stored in the memory and executable on the processor, wherein the processor executes the computer program to implement the above-described method.

[0024] Fifthly, this disclosure provides a computer program product comprising a computer program / instruction that, when executed by a processor, implements the method described above. Attached Figure Description

[0025] The accompanying drawings, which are incorporated in and form a part of this specification, illustrate embodiments consistent with this disclosure and, together with the description, serve to explain the principles of this disclosure.

[0026] To more clearly illustrate the technical solutions in the embodiments of this disclosure or the prior art, the accompanying drawings used in the description of the embodiments or the prior art will be briefly introduced below. Obviously, those skilled in the art can obtain other drawings based on these drawings without creative effort.

[0027] Figure 1 is a flowchart of a method for processing recommended resources provided in some embodiments of this disclosure;

[0028] Figure 2 is a schematic diagram of a preview stream page provided in some embodiments of this disclosure;

[0029] Figure 3 is a schematic diagram of a search results page provided by some embodiments of this disclosure;

[0030] Figure 4 is a schematic diagram of a preview stream page provided in some embodiments of this disclosure;

[0031] Figure 5 is a schematic diagram of another preview stream page provided by some embodiments of this disclosure;

[0032] Figure 6 is a schematic diagram of a resource display page provided in some embodiments of this disclosure;

[0033] Figure 7 is a flowchart of another method for processing recommended resources provided by some embodiments of this disclosure;

[0034] Figure 8 is a schematic diagram of the structure of a processing apparatus for recommended resources provided in some embodiments of this disclosure;

[0035] Figure 9 is a schematic diagram of the structure of a processing device for recommended resources provided in some embodiments of this disclosure. Detailed Implementation

[0036] To better understand the above-mentioned objectives, features, and advantages of this disclosure, the solutions disclosed herein will be further described below. It should be noted that, unless otherwise specified, the embodiments and features described herein can be combined with each other.

[0037] Numerous specific details are set forth in the following description in order to provide a full understanding of this disclosure, but this disclosure may also be implemented in other ways different from those described herein; obviously, the embodiments in the specification are only some, and not all, of the embodiments of this disclosure.

[0038] With the continuous development of computer technology, users' demands for interactive functions related to resource recommendation are becoming increasingly diversified.

[0039] Therefore, how to further enrich the interactive functions related to resource recommendation has become an urgent technical problem to be solved.

[0040] To this end, this disclosure provides a method for processing recommended resources. Specifically, it receives a trigger operation that redirects from a first live streaming page to a preview stream page corresponding to the first live streaming page. The preview stream page is used to display a live preview video corresponding to the first live streaming page. Then, in response to the trigger operation, it displays at least one recommended resource on the preview stream page based on the resource feature information corresponding to the first live streaming page. The resource feature information is used to reflect the live content features corresponding to the first live streaming page, and the at least one recommended resource is determined based on the resource feature information.

[0041] As can be seen, this embodiment supports the function of displaying recommended resources to users based on the resource feature information corresponding to the exited first live page when exiting the first live page, which enriches the implementation scenarios of recommended resources and related interactive functions, and meets the diverse needs of users.

[0042] Specifically, this disclosure provides a method for processing recommended resources. Referring to Figure 1, which is a flowchart of a method for processing recommended resources provided in this disclosure, the method specifically includes:

[0043] S101: Receive a trigger operation that redirects from the first live streaming page to the preview stream page corresponding to the first live streaming page.

[0044] The preview stream page is used to display the live preview video corresponding to the first live stream page.

[0045] The method for processing recommended resources provided in this disclosure can be applied to a client. Specifically, the client can be deployed on terminals such as smartphones, tablets, and desktop computers.

[0046] In this embodiment of the disclosure, the first live streaming page is used to display the live streaming screen in the live streaming room. The first live streaming page can be the live streaming page corresponding to any type of live streaming room. Specifically, the first live streaming page can be the live streaming page corresponding to the live streaming room that provides instant retail services. Instant retail can refer to a consumption model that completes delivery in a short time, such as the live streaming page for "hourly delivery" products. It can also be the live streaming page corresponding to the live streaming room that provides non-instant retail services, such as the live streaming page for "online store" products.

[0047] In this embodiment of the disclosure, the preview stream page is used to display live preview videos. The live preview videos may include the live preview screen in the live page. By triggering the preset interactive operation on the preview stream page, one can enter the live room page corresponding to the live preview video.

[0048] Specifically, when a user triggers a preset interactive operation on the preview stream page, the first live stream page is displayed, showing the live stream content. If a trigger operation is received at this time to jump from the first live stream page to the preview stream page corresponding to the first live stream page, the user exits the first live stream page and displays the preview stream page corresponding to the first live stream page.

[0049] Referring to Figure 2, which is a schematic diagram of a preview stream page provided in an embodiment of this disclosure, it can be seen from A in Figure 2 that the preview stream page displays a live preview video 201. When a preset interactive operation on the preview stream page is triggered, the user enters the live room page corresponding to the live preview video, as shown in B in Figure 2.

[0050] In addition, in this embodiment of the present disclosure, the live preview video displayed on the preview stream page can belong to any media resource information stream. By triggering the preset sliding operation of the preview stream page, the current live preview video is switched to the media resource in the adjacent position. The media resource in the adjacent position belongs to the same media resource information stream as the live preview video. The media resource in the adjacent position can be a live preview video or a non-live preview video.

[0051] In this embodiment of the disclosure, the triggering operation for jumping from the first live streaming page to the preview stream page corresponding to the first live streaming page may include setting an exit operation on the first live streaming page. When an exit triggering operation is received for the first live streaming page, the preview stream page corresponding to the first live streaming page is displayed. The preview stream page displays the live preview video corresponding to the first live streaming page so that users can preview the live content of the first live streaming page.

[0052] As shown in A of the preview stream page in Figure 2 above, when an exit trigger operation is received for the first live stream page, the preview stream page corresponding to the first live stream page is displayed, and the live preview video 201 corresponding to the first live stream page is displayed on the preview stream page.

[0053] S102: In response to the triggering operation, at least one recommended resource is displayed on the preview stream page based on the resource feature information corresponding to the first live stream page.

[0054] The resource feature information is used to reflect the live content features corresponding to the first live page, and the at least one recommended resource is determined based on the resource feature information.

[0055] In this embodiment of the disclosure, the resource feature information corresponding to the first live streaming page is used to determine recommended resources. The recommended resources can be one or more, and the recommended resources are displayed on the preview stream page. Specifically, the recommended resources can display image information, name information, etc.

[0056] In practical applications, before determining the recommended resources to be displayed on the preset stream page based on the resource feature information corresponding to the first live stream page, it is possible to first determine whether the interaction information corresponding to the first live stream page includes the first target interaction information to determine whether to display the recommended resources on the preview stream page. The interaction information corresponding to the first live stream page can be information recording the target user's actions within the live stream page. Specifically, the historical log information corresponding to the time spent on the first live stream page before receiving the trigger operation that redirects from the first live stream page to the preview stream page corresponding to the first live stream page can be called the interaction information corresponding to the first live stream page. The first target interaction information is used to characterize the target user's triggering of the first target interaction operation, which can include the target user's object acquisition operation for any live stream object on the first live stream page, specifically a product order operation. The target user can be the currently logged-in user.

[0057] Specifically, when a trigger operation is received that redirects from the first live stream page to a corresponding preset stream page, it first determines whether the interaction information of the first live stream page includes the first target interaction information. Then, if it is determined that the interaction information does not include the first target interaction information, recommended resources are determined based on the resource feature information of the first live stream page, and at least one recommended resource is displayed on the preview stream page. In other words, by viewing the interaction information of the first live stream page, it can be determined whether the target user has triggered an object retrieval operation for the live stream object on the first live stream page.

[0058] Based on the above embodiments, if it is determined that the interaction information corresponding to the first live streaming page does not include the first target interaction information, this embodiment of the disclosure can further determine whether the interaction information includes other target interaction information, so as to limit the frequency of displaying recommended resources on the preview stream page. Other target interaction information may include third target interaction information and fourth target interaction information.

[0059] In one optional implementation, if it is determined that the interaction information corresponding to the first live streaming page does not include the first target interaction information, it is further determined whether the interaction information includes the third target interaction information. If the interaction information includes the third target interaction information, then the recommended resource is determined based on the resource feature information corresponding to the first live streaming page, and at least one recommended resource is displayed on the preview stream page.

[0060] The third target interaction information can be used to instruct the target user to trigger a display operation on the list of live streaming objects on the first live streaming page. Triggering a display operation on the list of live streaming objects on the first live streaming page can include triggering a target interactive control on the first live streaming page. Specifically, for example, clicking the "little yellow bike" control displayed on the first live streaming page will display the list of live streaming objects on the first live streaming page.

[0061] In other words, by examining the interaction information corresponding to the first live stream page, it is necessary to determine whether the target user has triggered an object retrieval operation for the live stream object on the first live stream page, and also whether the target user has triggered a display operation for the list of live stream objects on the first live stream page.

[0062] In another optional implementation, if it is determined that the interaction information corresponding to the first live page does not include the first target interaction information, it is further determined whether the interaction information includes the fourth target interaction information. If the interaction information includes the fourth target interaction information, then the recommended resource is determined based on the resource feature information corresponding to the first live page, and at least one recommended resource is displayed on the preview stream page.

[0063] The fourth target interaction information can be used to instruct the target user to watch the live stream on the first live stream page for a preset duration. This preset duration can be a pre-defined time interval, such as 10 seconds. In other words, by reviewing the interaction information on the first live stream page, it's necessary to determine both whether the target user triggered an object retrieval operation on the live stream object on the first live stream page and whether the target user's time spent on the first live stream page reached the preset duration.

[0064] In practical applications, to avoid frequently displaying recommended resources on the preview stream page and affecting user experience, this disclosure embodiment, based on the above embodiments, can also combine the first target interaction information, the third target interaction information, and the fourth target interaction information to determine whether the interaction information corresponding to the first live stream page includes the first target interaction information, the third target interaction information, and the fourth target interaction information.

[0065] In a preferred embodiment, when a trigger operation is received to jump from the first live streaming page to a preset stream page corresponding to the first live streaming page, it is first determined whether the interaction information corresponding to the first live streaming page includes first target interaction information. Then, if it is determined that the interaction information does not include the first target interaction information, it is further determined whether the interaction information includes third target interaction information. If it is determined that the interaction information includes third target interaction information, it is further determined whether the interaction information includes fourth target interaction information. Only when it is determined that the interaction information includes fourth target interaction information is a recommended resource determined based on the resource feature information corresponding to the first live streaming page, and at least one recommended resource is displayed on the preview stream page.

[0066] By performing the operations described in the above embodiments, the scope of interactive information can be further limited, thereby reducing the frequency of displaying recommended resources on the preview stream page and improving the user experience.

[0067] In this embodiment of the disclosure, resource feature information is used to characterize the live content features corresponding to the first live page, specifically the live content that the target user is interested in on the first live page.

[0068] In one optional implementation, the resource feature information may include feature information of the target live streaming object within the first live streaming page. The target live streaming object may include the live streaming object that triggers a second target interactive operation by the target user on the first live streaming page.

[0069] Specifically, when the resource feature information corresponding to the first live streaming page includes the feature information of the target live streaming object, when receiving the trigger operation that jumps from the first live streaming page to the preview stream page corresponding to the first live streaming page, it can be determined whether the interaction information corresponding to the first live streaming page includes the second target interaction information. If it is determined that the interaction information includes the second target interaction information, the recommended resource is determined based on the feature information of the target live streaming object indicated by the second target interaction information, and then at least one recommended resource is displayed on the preview stream page.

[0070] The second target interaction information can be used to characterize that the target user has triggered a second target interaction operation on one or more target live streaming objects. The object of the second target interaction operation is the target live streaming object. It can be a preset interaction operation other than the first target interaction operation, or a click operation on the live streaming object in the first live streaming page, such as "add to cart", "view live streaming object details", etc.

[0071] Based on the target live stream object feature information indicated in the second target interaction information, recommended resources are determined. These recommended resources can be all resources related to the target live stream object feature information. The target live stream object feature information can include the target live stream object's name, brand information, etc.

[0072] In practical applications, to improve the accuracy of recommended resources, the recommended resources can also be determined based on the category information of the target live streaming object, so as to further narrow down the scope of recommended resources and improve the accuracy of recommended resources.

[0073] In one optional implementation, when it is determined that the interaction information corresponding to the first live streaming page includes the second target interaction information, the category information of the target live streaming object indicated in the second target interaction information is obtained. Then, based on the category information of the target live streaming object, recommended resources are determined and displayed on the preview stream page. The determined recommended resources may include recommended resources with the same category information as the target live streaming object, such as the same product.

[0074] In addition to the feature information of the target live streaming object on the first live streaming page, the resource feature information may also include the object category information corresponding to the first live streaming page. Specifically, after determining that the interaction information corresponding to the first live streaming page does not include the second target interaction information, the recommended resources will be determined based on the object category information corresponding to the first live streaming page and displayed on the preview stream page.

[0075] In other words, if the target user does not trigger a second target interaction operation on the target live streaming object on the first live streaming page, the recommended resources are determined based on the object category information corresponding to the first live streaming page.

[0076] The category information corresponding to the first live streaming page can be the category information of the main product of the first live streaming page. For example, if the live streaming products displayed on the first live streaming page are coats, shoes, and pants, then the category information corresponding to the first live streaming page can be clothing.

[0077] In practical applications, since a large number of recommended resources can be identified based on resource feature information, to avoid displaying a large number of recommended resources on the preview stream page, this embodiment of the disclosure can employ a filtering strategy to determine the recommended resources displayed on the preview stream page when the number of recommended resources exceeds a certain preset threshold. The preset threshold can be a pre-set number, for example, a preset threshold of 4.

[0078] Based on the filtering strategy, recommended resources to be displayed on the preview stream page are determined. In one optional implementation, a portion of the recommended resources can be randomly selected from all determined recommended resources to be displayed on the preview stream page; in another optional implementation, the top few recommended resources can be obtained and displayed on the preview stream page. This disclosure does not specifically limit the filtering strategy.

[0079] Additionally, you can set the number of recommended resources displayed on the preview stream page. For example, you can set the number of recommended resources to four.

[0080] By setting filtering strategies and the number of recommended resources displayed, the degree to which recommended resources obscure the preview stream page can be reduced to some extent, thus improving the user experience.

[0081] Based on the above embodiments, after determining that recommended resources will be displayed on the preview stream page based on the resource feature information corresponding to the first live stream page, this embodiment of the disclosure also supports triggering operations for the recommended resources. The recommended resources displayed on the preview stream page may include recommended search terms and / or object information of the recommended objects.

[0082] In one optional implementation, when a trigger operation is received to redirect from the first live stream page to the preview stream page corresponding to the first live stream page, if the recommended resources determined based on the resource feature information corresponding to the first live stream page include a recommended search term, then the recommended search term is displayed on the preview stream page. Specifically, the recommended search term and related image information can be displayed. Then, when a trigger operation is received for the first recommended search term on the preview stream page, a search result object based on the first recommended search term is displayed on the search results page corresponding to the first recommended search term. The first recommended search term can be any recommended category displayed on the preview stream page.

[0083] The recommended search terms mentioned above may include recommended category search terms, which are used to determine the result objects belonging to the category indicated by the recommended category search terms.

[0084] In other words, the category information of the result object is the first recommended category search term. Specifically, the result object can be an object under the first recommended category search term. On the search results page, the result object's image information, name information, resource attribute value information, and resource object information to which the result object belongs can be displayed. Among them, the resource attribute value information can be the price information of the result object, and the resource object information can be the store information of the result object.

[0085] As shown in Figure 2 above, the preview stream page displays recommended category search terms 202 and related image information 203. When a trigger operation is received for the recommended category search term 202 on the preview stream page, a search result object is generated based on the recommended category search term 202 and displayed on the search results page.

[0086] Figure 3 shows a schematic diagram of a search results page provided in an embodiment of this disclosure. The search term in the search box on this search results page is the recommended category search term 301, and the result object is the result object found based on the recommended category search term 301, such as result object 302.

[0087] In another optional implementation, when a trigger operation is received to navigate from the first live stream page to the corresponding preview stream page, if the recommended resource determined based on the resource feature information corresponding to the first live stream page is a recommended object, then the recommended object is displayed on the preview stream page. Upon receiving a trigger operation targeting the first recommended object on the preview stream page, the recommended object is determined based on the first recommended object and a preset recommendation strategy, an object recommendation page is displayed, and the first recommended object is shown at a preset position on the object recommendation page. The first recommended object can be any recommended object displayed on the preview stream page.

[0088] The object recommendation page is used to display a set of recommended objects to users. Specifically, based on the preset recommendation strategy and the first recommended object, a set of recommended objects is determined and displayed on the object recommendation page.

[0089] The preset recommendation strategy can be a pre-set recommendation strategy. The set of recommended objects includes both the recommended objects determined by the preset recommendation strategy and the first recommended object.

[0090] Display the first recommended item at a preset position, which could be the top or bottom position, such as pinning it to the top. Furthermore, to further increase user attention, special effects can be added to the first recommended item, such as highlighting it.

[0091] The system displays the first recommended object at a preset location. Specifically, it can display the image information, resource attribute values, and resource object information to which the first recommended object belongs. The image information can be a picture of the first recommended object, the resource attribute values ​​can be its price, and the resource object information can be its store information, such as its store logo and name.

[0092] Figure 4 shows a schematic diagram of a preview stream page provided in an embodiment of this disclosure. The preview stream page displays a recommended object 401. When a trigger operation is received for the recommended object 401, a recommended object is determined based on the recommended object 401 and a preset recommendation strategy. An object recommendation page is then displayed, and the recommended object 401 is displayed at a preset position on the object recommendation page. Specifically, the image information, resource attribute value information, and resource object information to which the recommended object 401 belongs are displayed.

[0093] Figure 5 shows a schematic diagram of an object recommendation page provided in an embodiment of this disclosure. The object recommendation page displays a first recommended object 501 at a preset location, specifically displaying the image information, resource attribute value information, and resource object information to which the first recommended object belongs.

[0094] In practical applications, while displaying the first recommended object on the object recommendation page, other recommended objects can also be displayed on the object recommendation page. Other recommended objects include those other than the first recommended object displayed on the preview stream page, as well as recommended objects determined based on a preset recommendation strategy, so that users can easily browse the details of other recommended objects.

[0095] In one optional implementation, in addition to displaying a first recommended object at a preset position on the object recommendation page, recommended objects other than the first recommended object from the preview stream page are displayed at a preliminary position on the object recommendation page. Recommended objects determined based on a preset recommendation strategy are then displayed in the remaining positions on the object recommendation page. The preliminary position on the object recommendation page can be adjacent to the preset position, specifically, for example, adjacent to the first position.

[0096] As shown in Figure 5 above, the recommended object page displays recommended objects 502-504 in positions adjacent to the preset position. Recommended objects 502-504 are the recommended objects displayed on the preview stream page. Other remaining positions on the recommended object page display recommended objects determined based on the preset recommendation strategy, such as 505.

[0097] Additionally, during the display of the first recommended object on the object recommendation page, the user can trigger the recommended object on the page to perform related interactive operations, such as "placing an order". In one optional implementation, when a trigger operation is received for the first recommended object on the recommended object page, the resource display page corresponding to the first recommended object is displayed, which can then trigger an object acquisition operation for the first recommended object.

[0098] Building upon the above embodiments, to shorten the interaction path, after displaying recommended objects on the preview stream page, if a trigger operation is received for a second recommended object on the preview stream page, a resource object display page corresponding to the second recommended object can be displayed based on the resource object to which the second recommended object belongs. This resource display page is used to display the set of recommended objects corresponding to the resource object. In other words, when a recommended object on the preview stream page is triggered, the resource object display page corresponding to the recommended object can be displayed directly. The second recommended object can be any recommended object displayed on the preview stream page.

[0099] The resource object can be the store to which the second recommended object belongs, such as a physical store or an online store. The set of recommended objects corresponding to the resource object can be all recommended objects belonging to that resource object, such as all products in the store.

[0100] Additionally, the resource object display page can also show resource object information, such as identifiers and names, like the store logo and name. During the display of the resource object display page, actions such as retrieving objects from the second recommended object and other recommended objects can be triggered, such as placing an order.

[0101] For example, when a trigger operation is received from the recommended object 401 in Figure 4 above, a resource display page is displayed. Referring to Figure 6, which is a schematic diagram of a resource display page provided in an embodiment of this disclosure, the resource display page displays a second recommended object 601 and resource object information 602 to which the second recommended object belongs.

[0102] In practical applications, during the process of displaying recommended resources on the preview stream page, this embodiment of the disclosure also supports the hiding and displaying of recommended resources.

[0103] In one optional implementation, firstly, a recommended resource card is displayed on the preview stream page. Recommended resources can be displayed on the recommended resource card on the preview stream page. When a close operation is received for the recommended resource card, the recommended resource card and the recommended resources displayed on the preview stream page are hidden or displayed.

[0104] The recommended resource card can be displayed anywhere on the preview stream page. Closing the recommended resource card can include displaying a close control; triggering the close control hides the recommended resource card and recommended resources on the preview stream page. As shown in Figure 2, the recommended category 202 is displayed on the recommended resource card 204, and a close control 205 is also displayed on the preview stream page.

[0105] In practical applications, since recommended resources can include both recommended objects and recommended categories, recommended resource identification information can also be displayed on the preview stream page to help users understand the differences between recommended resources.

[0106] In one optional implementation, if the recommended resource includes a recommended object, then when displaying the recommended object on the preview stream page, the recommended resource identification information displayed on the preview stream page may include the recommended object identification information, such as displaying "Interesting Items" on the preview stream page as shown in Figure 4 above. If the recommended resource includes a recommended category, then when displaying recommended search terms on the preview stream page, the recommended resource identification information displayed on the preview stream page may include recommended search identification information, such as displaying "Related Searches" and a search identifier, as shown in A of the preview stream page in Figure 2 above.

[0107] In the resource recommendation processing method provided in this embodiment, firstly, a trigger operation is received to jump from the first live page to the preview stream page corresponding to the first live page, wherein the preview stream page is used to display the live preview video corresponding to the first live page. Then, in response to the trigger operation, at least one recommended resource is displayed on the preview stream page based on the resource feature information corresponding to the first live page, wherein the resource feature information is used to reflect the live content features corresponding to the first live page, and the at least one recommended resource is determined based on the resource feature information.

[0108] As can be seen, this embodiment supports the function of displaying recommended resources to users based on the resource feature information corresponding to the exited first live page when exiting the first live page, which enriches the implementation scenarios of recommended resources and related interactive functions, and meets the diverse needs of users.

[0109] Based on the above embodiments, to provide users with the function of instant retail services, this disclosure embodiment can further combine resource feature information with target resource objects to jointly determine recommended resources. Referring to Figure 7, a flowchart of another recommended resource processing method provided by this disclosure embodiment is shown. The target resource object can be a store providing instant retail services.

[0110] S701: Receive a trigger operation that redirects from the first live streaming page to the preview stream page corresponding to the first live streaming page; wherein, the preview stream page is used to display the live preview video corresponding to the first live streaming page.

[0111] For S701, please refer to the description of S101 above, which will not be repeated here.

[0112] S702: In response to the triggering operation, determine whether the live room type corresponding to the first live page belongs to the target live room type.

[0113] In this embodiment of the disclosure, the live streaming room type corresponding to the first live streaming page may include live streaming rooms that support instant retail services and live streaming rooms that do not support instant retail services. The target live streaming room type may be a live streaming room that provides instant retail services. That is, the first live streaming room belonging to the target live streaming room type is related to the geographical location of the target user.

[0114] S703: If it is determined that the live room type corresponding to the first live page belongs to the target live room type, then the target resource object is determined based on the target location information.

[0115] When the live stream type corresponding to the first live stream page belongs to the target live stream type, the target resource object is determined based on the target location information. Specifically, the target resource object can be determined based on the geographical location information of the target user. The target resource object can be a store that provides instant retail services.

[0116] S704: Based on the resource feature information corresponding to the first live streaming page and the target resource object, display at least one recommended resource on the preview stream page.

[0117] In one optional implementation, after identifying the target resource object, recommended resources can be determined based on the set of recommended objects corresponding to the target resource object and the resource feature information corresponding to the first live streaming page. Specifically, the recommended resource is associated with the target resource object; that is, the resource object to which the recommended resource belongs can be the target resource object.

[0118] The method for processing recommended resources provided in this embodiment determines the recommended object based on the resource feature information and target resource object corresponding to the first live broadcast page, thereby realizing the function of processing recommended resources for instant retail services.

[0119] Based on the above method embodiments, this disclosure also provides a resource recommendation processing apparatus. Referring to Figure 8, which is a structural schematic diagram of a resource recommendation processing apparatus provided in an embodiment of this disclosure, the apparatus includes:

[0120] The first receiving module 801 is used to receive a trigger operation that redirects from the first live streaming page to the preview stream page corresponding to the first live streaming page; wherein, the preview stream page is used to display the live preview video corresponding to the first live streaming page;

[0121] The first display module 802 is configured to respond to the trigger operation and display at least one recommended resource on the preview stream page based on the resource feature information corresponding to the first live stream page; wherein the resource feature information is used to reflect the live stream content features corresponding to the first live stream page, and the at least one recommended resource is determined based on the resource feature information.

[0122] In one optional implementation, the first display module includes:

[0123] The first determining submodule is configured to, in response to the triggering operation, determine whether the interaction information corresponding to the first live page includes first target interaction information; wherein, the first target interaction information is used to characterize the target user triggering the first target interaction operation;

[0124] The first display submodule is used to display at least one recommended resource on the preview stream page based on the resource feature information corresponding to the first live stream page when it is determined that the interaction information does not include the first target interaction information.

[0125] In one optional implementation, the resource feature information corresponding to the first live streaming page includes feature information of the target live streaming object, wherein the target live streaming object includes the live streaming object that triggers the second target interactive operation by the target user; the first display module includes:

[0126] The second determining submodule is used to determine, in response to the triggering operation, whether the interaction information corresponding to the first live page includes second target interaction information; wherein, the second target interaction information is used to characterize the target user triggering the second target interaction operation on the target live object;

[0127] The second display submodule is used to display the at least one recommended resource on the preview stream page based on the feature information of the target live streaming object indicated by the second target interaction information when it is determined that the interaction information includes the second target interaction information.

[0128] In one optional implementation, the resource feature information corresponding to the first live streaming page includes object category information corresponding to the first live streaming page, and the device further includes:

[0129] The second display module is used to display at least one recommended resource on the preview stream page based on the object category information corresponding to the first live stream page when it is determined that the interaction information does not include the second target interaction information.

[0130] In one optional implementation, the feature information of the target live stream object includes the category information to which the target live stream object belongs. If it is determined that the interaction information includes the second target interaction information, then based on the at least one live stream object indicated by the second target interaction information, the at least one recommended resource is displayed on the preview stream page, specifically for:

[0131] When it is determined that the interaction information includes the second target interaction information, at least one recommended resource is displayed on the preview stream page based on the category information to which the target live streaming object belongs, as indicated by the second target interaction information.

[0132] In one optional implementation, the at least one recommended resource includes object information of recommended search terms and / or recommended objects.

[0133] In one optional embodiment, the apparatus further includes:

[0134] The third display module is configured to respond to a trigger operation on the first recommended search term in the at least one recommended resource on the preview stream page, and display the search results page corresponding to the first recommended search term; wherein the search results page displays the result objects searched based on the first recommended search term.

[0135] In one optional implementation, the recommended search terms include recommended category search terms, which are used to determine result objects belonging to the category indicated by the recommended category search terms.

[0136] In one optional embodiment, the apparatus further includes:

[0137] The fourth display module is configured to respond to a trigger operation on a first recommended object among at least one recommended resource on the preview stream page, display an object recommendation page, and display the first recommended object at a preset position on the object recommendation page; wherein the object recommendation page is configured to display a set of recommended objects determined based on a preset recommendation strategy and the first recommended object.

[0138] In one optional embodiment, the apparatus further includes:

[0139] The fifth display module is configured to respond to a trigger operation on the second recommended object among the at least one recommended resource on the preview stream page, display the resource object display page corresponding to the second recommended object, and display the second recommended object at a preset position on the resource object display page; wherein, the resource object display page is used to display the set of recommended objects corresponding to the resource object to which the second recommended object belongs.

[0140] In one optional implementation, the at least one recommended resource is displayed on a recommended resource card on the preview stream page, and the device further includes:

[0141] A hidden display module is configured to, in response to a closed trigger operation on the recommended resource card, hide or display the recommended resource card and the at least one recommended resource on the preview stream page.

[0142] In one optional implementation, the first display module includes:

[0143] The third determining submodule is used to determine, in response to the triggering operation, whether the live room type corresponding to the first live page belongs to the target live room type.

[0144] The fourth determining submodule is used to determine the target resource object based on the target location information when the live room type corresponding to the first live page belongs to the target live room type;

[0145] The third display submodule is used to display at least one recommended resource on the preview stream page based on the resource feature information corresponding to the first live stream page and the target resource object.

[0146] In one optional implementation, the first display submodule is specifically used for:

[0147] When it is determined that the interaction information does not include the first target interaction information, but the interaction information includes the third target interaction information, at least one recommended resource is displayed on the preview stream page based on the resource feature information corresponding to the first live page; wherein, the third target interaction information is used to characterize the target user's trigger display operation on the list of live objects on the first live page.

[0148] In one optional implementation, the first display submodule includes:

[0149] When it is determined that the interaction information does not include the first target interaction information and the interaction information includes the fourth target interaction information, at least one recommended resource is displayed on the preview stream page based on the resource feature information corresponding to the first live page; wherein, the fourth target interaction information is used to characterize that the target user's viewing time on the first live page has reached a preset duration.

[0150] In the resource recommendation processing apparatus provided in this embodiment, specifically, a trigger operation is received to jump from the first live streaming page to the preview stream page corresponding to the first live streaming page. The preview stream page is used to display the live preview video corresponding to the first live streaming page. Then, in response to the trigger operation, at least one recommended resource is displayed on the preview stream page based on the resource feature information corresponding to the first live streaming page. The resource feature information is used to reflect the live content features corresponding to the first live streaming page, and the at least one recommended resource is determined based on the resource feature information.

[0151] As can be seen, this embodiment supports the function of displaying recommended resources to users based on the resource feature information corresponding to the exited first live page when exiting the first live page, which enriches the implementation scenarios of recommended resources and related interactive functions, and meets the diverse needs of users.

[0152] In addition to the methods and apparatus described above, embodiments of this disclosure also provide a computer-readable storage medium storing instructions that, when executed on a terminal device, cause the terminal device to implement the recommended resource processing method described in embodiments of this disclosure.

[0153] This disclosure also provides a computer program product, which includes a computer program / instructions that, when executed by a processor, implement the recommended resource processing method described in this disclosure.

[0154] In addition, this disclosure also provides a processing device for recommending resources, as shown in FIG9, which may include:

[0155] The processor 901, memory 902, input device 903, and output device 904 are included. The processing device in which the resources are recommended may have one or more processors 901; Figure 9 shows an example of one processor. In some embodiments of this disclosure, the processor 901, memory 902, input device 903, and output device 904 may be connected via a bus or other means; Figure 9 shows an example of connection via a bus.

[0156] The memory 902 can be used to store software programs and modules. The processor 901 executes various functional applications and data processing of the recommended resource processing device by running the software programs and modules stored in the memory 902. The memory 902 may mainly include a program storage area and a data storage area, wherein the program storage area may store the operating system, at least one application program required for a function, etc. In addition, the memory 902 may include high-speed random access memory, and may also include non-volatile memory, such as at least one disk storage device, flash memory device, or other volatile solid-state storage device. The input device 903 can be used to receive input digital or character information, and generate signal inputs related to user settings and function control of the recommended resource processing device.

[0157] Specifically in this embodiment, the processor 901 loads the executable files corresponding to the processes of one or more applications into the memory 902 according to the following instructions, and the processor 901 runs the applications stored in the memory 902, thereby realizing the various functions of the processing device of the recommended resources mentioned above.

[0158] It should be noted that, in this document, relational terms such as "first" and "second" are used merely to distinguish one entity or operation from another, and do not necessarily require or imply any such actual relationship or order between these entities or operations. Furthermore, the terms "comprising," "including," or any other variations thereof are intended to cover non-exclusive inclusion, such that a process, method, article, or apparatus that comprises a list of elements includes not only those elements but also other elements not expressly listed, or elements inherent to such a process, method, article, or apparatus. Without further limitations, an element defined by the phrase "comprising one..." does not exclude the presence of other identical elements in the process, method, article, or apparatus that includes said element.

[0159] The above description is merely a specific embodiment of this disclosure, enabling those skilled in the art to understand or implement it. Various modifications to these embodiments will be readily apparent to those skilled in the art, and the general principles defined herein may be implemented in other embodiments without departing from the spirit or scope of this disclosure. Therefore, this disclosure is not to be limited to the embodiments described herein, but is to be accorded the widest scope consistent with the principles and novel features disclosed herein.

[0160] Embodiments of this disclosure will now be described in more detail with reference to the accompanying drawings. While some embodiments of this disclosure are shown in the drawings, it should be understood that this disclosure can be implemented in various forms and should not be construed as limited to the embodiments set forth herein. Rather, these embodiments are provided to provide a more thorough and complete understanding of this disclosure. It should be understood that the accompanying drawings and embodiments of this disclosure are for illustrative purposes only and are not intended to limit the scope of protection of this disclosure.

Claims

1. A method for processing recommended resources, characterized in that, The method includes: The system receives a trigger operation that redirects the user from the first live streaming page to the preview stream page corresponding to the first live streaming page; wherein the preview stream page is used to display the live preview video corresponding to the first live streaming page. In response to the triggering operation, at least one recommended resource is displayed on the preview stream page based on the resource feature information corresponding to the first live stream page; wherein, the resource feature information is used to reflect the live stream content features corresponding to the first live stream page, and the at least one recommended resource is determined based on the resource feature information.

2. The method according to claim 1, characterized in that, In response to the triggering operation, based on the resource feature information corresponding to the first live streaming page, at least one recommended resource is displayed on the preview stream page, including: In response to the triggering operation, it is determined whether the interaction information corresponding to the first live page includes first target interaction information; wherein, the first target interaction information is used to characterize the target user triggering the first target interaction operation; If it is determined that the interaction information does not include the first target interaction information, then at least one recommended resource is displayed on the preview stream page based on the resource feature information corresponding to the first live stream page.

3. The method according to claim 1, characterized in that, The resource feature information corresponding to the first live page includes the feature information of the target live object, and the target live object includes the live object that triggers the second target interactive operation by the target user; In response to the triggering operation, based on the resource feature information corresponding to the first live streaming page, at least one recommended resource is displayed on the preview stream page, including: In response to the triggering operation, it is determined whether the interaction information corresponding to the first live page includes second target interaction information; wherein, the second target interaction information is used to characterize the second target interaction operation triggered by the target user for the target live object; If it is determined that the interaction information includes the second target interaction information, then based on the feature information of the target live streaming object indicated by the second target interaction information, the at least one recommended resource is displayed on the preview stream page.

4. The method according to claim 3, characterized in that, The resource feature information corresponding to the first live streaming page includes the object category information corresponding to the first live streaming page, and the method further includes: If it is determined that the interaction information does not include the second target interaction information, then at least one recommended resource is displayed on the preview stream page based on the object category information corresponding to the first live stream page.

5. The method according to claim 3, characterized in that, The characteristic information of the target live stream object includes the category information to which the target live stream object belongs. If it is determined that the interaction information includes the second target interaction information, then based on the at least one live stream object indicated by the second target interaction information, the at least one recommended resource is displayed on the preview stream page, including: If it is determined that the interaction information includes the second target interaction information, then at least one recommended resource is displayed on the preview stream page based on the category information to which the target live streaming object belongs, as indicated by the second target interaction information.

6. The method according to claim 1, characterized in that, The at least one recommended resource includes object information of recommended search terms and / or recommended objects.

7. The method according to claim 6, characterized in that, In response to the triggering operation, after displaying at least one recommended resource on the preview stream page based on the resource feature information corresponding to the first live stream page, the method further includes: In response to a triggered operation for a first recommended search term in at least one recommended resource on the preview stream page, a search results page corresponding to the first recommended search term is displayed; wherein, the search results page displays result objects found based on the first recommended search term.

8. The method according to claim 7, characterized in that, The recommended search terms include recommended category search terms, which are used to determine the result objects belonging to the category indicated by the recommended category search terms.

9. The method according to claim 6, characterized in that, In response to the triggering operation, after displaying at least one recommended resource on the preview stream page based on the resource feature information corresponding to the first live stream page, the method further includes: In response to a trigger operation targeting a first recommended object among at least one recommended resource on the preview stream page, an object recommendation page is displayed, and the first recommended object is shown at a preset position on the object recommendation page; wherein, the object recommendation page is used to display a set of recommended objects determined based on a preset recommendation strategy and the first recommended object.

10. The method according to claim 6, characterized in that, In response to the triggering operation, after displaying at least one recommended resource on the preview stream page based on the resource feature information corresponding to the first live stream page, the method further includes: In response to a trigger operation on the second recommended object among the at least one recommended resource on the preview stream page, a resource object display page corresponding to the second recommended object is displayed, and the second recommended object is displayed at a preset position on the resource object display page; wherein, the resource object display page is used to display the set of recommended objects corresponding to the resource object to which the second recommended object belongs.

11. The method according to claim 1, characterized in that, The method further includes displaying at least one recommended resource on the recommended resource card of the preview stream page, and the method also includes: In response to a shutdown trigger operation for the recommended resource card, the recommended resource card and the at least one recommended resource are hidden or displayed on the preview stream page.

12. The method according to claim 1, characterized in that, In response to the triggering operation, based on the resource feature information corresponding to the first live streaming page, at least one recommended resource is displayed on the preview stream page, including: In response to the triggering operation, determine whether the live room type corresponding to the first live page belongs to the target live room type; If it is determined that the live room type corresponding to the first live page belongs to the target live room type, then the target resource object is determined based on the target location information; Based on the resource feature information corresponding to the first live streaming page and the target resource object, at least one recommended resource is displayed on the preview stream page.

13. The method according to claim 2, characterized in that, If it is determined that the interaction information does not include the first target interaction information, then based on the resource feature information corresponding to the first live stream page, at least one recommended resource is displayed on the preview stream page, including: If it is determined that the interaction information does not include the first target interaction information, but the interaction information includes the third target interaction information, then at least one recommended resource is displayed on the preview stream page based on the resource feature information corresponding to the first live page; wherein, the third target interaction information is used to characterize the target user's trigger display operation on the list of live objects on the first live page.

14. The method according to claim 2, characterized in that, If it is determined that the interaction information does not include the first target interaction information, then based on the resource feature information corresponding to the first live stream page, at least one recommended resource is displayed on the preview stream page, including: If it is determined that the interaction information does not include the first target interaction information and the interaction information includes the fourth target interaction information, then at least one recommended resource is displayed on the preview stream page based on the resource feature information corresponding to the first live page; wherein, the fourth target interaction information is used to characterize that the target user's viewing time on the first live page has reached a preset duration.

15. A processing apparatus for recommended resources, characterized in that, The device includes: The first receiving module is used to receive a trigger operation that redirects from the first live streaming page to the preview stream page corresponding to the first live streaming page; wherein, the preview stream page is used to display the live preview video corresponding to the first live streaming page; A first display module is configured to, in response to the triggering operation, display at least one recommended resource on the preview stream page based on the resource feature information corresponding to the first live stream page; wherein the resource feature information is used to reflect the live stream content features corresponding to the first live stream page, and the at least one recommended resource is determined based on the resource feature information.

16. A computer-readable storage medium, characterized in that, The computer-readable storage medium stores instructions that, when executed on a terminal device, cause the terminal device to perform the method as described in any one of claims 1-14.

17. A processing device for recommended resources, characterized in that, include: A memory, a processor, and a computer program stored in the memory and executable on the processor, wherein the processor, when executing the computer program, implements the method as described in any one of claims 1-14.

18. A computer program product, characterized in that, The computer program product includes a computer program / instruction that, when executed by a processor, implements the method as described in any one of claims 1-14.

Images