Rich media communication-based intelligent pharmaceutical service platform with electronic medical record safety management function

Abstract

The invention relates to an intelligent pharmaceutical service platform with an electronic medical record safety management function based on rich media communication, and belongs to the technical field of medical information technology and communication. Comprising a user service end, a medical service end, a platform management end, a rich media communication integration module, an electronic medical record security access module, an intelligent pharmaceutical service engine and a medicine tracing and distribution module, the rich media communication integration module is in communication connection with the user service end and the medical service end, and the platform management end is used for system configuration, user management and data analysis. And the intelligent pharmacy service engine is connected with the rich media communication integration module and the electronic medical record security access module. According to the system and the method, two-way communication and personalized service are promoted, a mechanism of two-way communication between a pharmacist and a patient is created in a rich media interaction form, so that a service provider can obtain feedback in time and perform adjustment, and meanwhile, the system can generate personalized content according to the portrait of the patient, so that the service is more accurate and humanized.

Description

TECHNICAL FIELD

[0001] The present application relates to the field of medical information technology and communication technology, in particular to an intelligent pharmaceutical service platform with electronic medical record security management function based on rich media communication. BACKGROUND

[0002] The intelligent pharmaceutical service platform is a comprehensive online platform combining modern pharmaceutical services with artificial intelligence, big data, cloud computing and other digital technologies. Its core goal is to make drug use safer, more effective, convenient and personalized, serving patients, pharmacists, doctors and even the entire pharmaceutical industry.

[0003] Traditional pharmaceutical services mainly rely on face-to-face consultation or simple telephone communication in offline pharmacies, which has many limitations: 1. Single interaction mode: low communication efficiency, difficult to clearly convey complex medication information such as inhaler use methods; 2. Information silos: pharmacists have difficulty accessing patients' complete medical history, medication history and allergy history, making medication recommendations and prescription reviews lack sufficient data support, and potential medication risks are high; 3. Passive service and limited coverage: patients have difficulty obtaining continuous, professional pharmaceutical care after leaving the hospital, and medication adherence management is difficult; With technological advances, some online medication consultation APPs and prescription review systems have emerged, but they usually have the following problems: the interaction experience is still mainly text-based; the integration with hospital core systems is not deep, or the data security access mechanism is not perfect, and there is a risk of privacy leakage; the level of intelligence is limited, and it has not fully utilized clinical data for active and personalized services.

[0004] Therefore, there is an urgent need for a pharmaceutical service platform that can provide rich and convenient interaction experience, safely and efficiently utilize core medical data, and have high intelligence, promoting two-way communication and personalized services. Rich media interaction forms create a mechanism for two-way communication between pharmacists and patients, allowing service providers to obtain feedback and make adjustments in a timely manner. At the same time, the system can generate personalized content based on patient profiles, making services more accurate and personalized. SUMMARY

[0005] The present application provides an intelligent pharmaceutical service platform with electronic medical record security management function based on rich media communication, which solves the problems of low interaction efficiency and experience, information silos and insufficient decision support, medical data security and privacy protection, passive and fragmented services, and broken drug service chain in the existing pharmaceutical service system.

[0006] The technical scheme solving the above technical problem is as follows: an intelligent pharmaceutical service platform with an electronic medical record security management function based on rich media communication, comprising a user service end, a medical service end, a platform management end, a rich media communication integrated module, an electronic medical record security access module, an intelligent pharmaceutical service engine, and a drug traceability and distribution module, the rich media communication integrated module is in communication connection with the user service end and the medical service end, the platform management end is used for system configuration, user management and data analysis, the intelligent pharmaceutical service engine is connected with the rich media communication integrated module and the electronic medical record security access module, and the drug traceability and distribution module is connected with the rich media communication integrated module. The use method comprises the following steps: S1, service registration and security authentication, a patient binds identity and is authorized through the user service end, and a medical staff logs in and is verified for permission through the medical service end; S2, initiation of a pharmaceutical service request and security data call, a patient initiates a rich media service request through the rich media communication integrated module, and the intelligent pharmaceutical service engine safely calls an electronic medical record; S3, intelligent analysis and rich media interaction, the intelligent pharmaceutical service engine performs analysis, the analysis result is sent to a workstation of a pharmacist, and the pharmacist audits and interacts and makes a decision through rich media after that; S4, service closed loop and continuous monitoring, a platform connects an online pharmacy to perform prescription circulation and drug distribution through the drug traceability and distribution module, the platform performs medication reminding and compliance management according to prescription information, and the intelligent pharmaceutical service engine performs active monitoring and follow-up of adverse reactions.

[0007] On the basis of the above technical scheme, the application can also be improved as follows.

[0008] Further, the user service end is configured as a rich media message interaction interface, receives a pharmaceutical service request initiated by a user and displays service content, the medical service end is configured as a working interface for providing a medical staff with processing of the pharmaceutical service request, and the rich media communication integrated module is used for building and supporting sending and receiving and analysis of rich media messages including graphics, audio and video and structured menus, upgrading a traditional communication mode mainly in the form of text into a rich media channel supporting multimedia formats and structured interaction, the user service end serving as a patient entrance can receive a request and intuitively display rich service content such as graphics, audio and video, the medical service end provides a professional workstation for efficiently processing the rich media request for pharmacists and doctors, and the rich media communication integrated module is a technical basis for supporting all of the above, is responsible for coding, decoding, sending and receiving of various rich media messages, greatly improves accuracy of information transmission and user experience, greatly improves service efficiency and interactivity, and enhances patient participation and compliance.

[0009] Further, the electronic medical record secure access module is securely connected with the electronic medical record system of the medical institution, and after obtaining authorization of the electronic medical record system of the medical institution, the electronic medical record secure access module safely calls and returns the electronic medical record data of the patient, the electronic medical record secure access module comprises a digital signature unit, a data encryption transmission unit and a data desensitization processing unit, the digital signature unit in the electronic medical record secure access module is used for identity authentication and non-repudiation verification of all data access requests; the data encryption transmission unit is used for establishing an encrypted tunnel to transmit data between the platform and the hospital information system; the data desensitization processing unit is used for hiding or blurring sensitive personal information when returning data to the pharmaceutical service platform interface, and as a secure proxy gateway, after obtaining authorization, the data desensitization processing unit is responsible for safe and compliant data exchange with the hospital electronic medical record system, wherein the digital signature unit ensures the identity legality and the non-repudiation of each data request; the data encryption transmission unit establishes a high-strength encryption channel to ensure the confidentiality and integrity of the data in the transmission process; and the data desensitization processing unit filters or blurs the sensitive information before data display, ensures that the private data is not leaked, fundamentally solves the contradiction between data application and privacy protection, establishes a comprehensive security protection system, and enhances the reliability of the medical institution to the platform.

[0010] Further, the intelligent pharmaceutical service engine provides automatic pharmaceutical service support based on the patient electronic medical record data through the built-in rational drug use knowledge base and intelligent algorithm model, and the intelligent pharmaceutical service engine comprises a prescription intelligent auditing unit, a drug use risk monitoring unit and a personalized content generation unit.

[0011] Further, the prescription intelligent auditing unit in the intelligent pharmaceutical service engine is used for automatic review of drug interactions, contraindications, usage and dosage, and allergy history of electronic prescriptions; the drug use risk monitoring unit is used for continuously monitoring and warning potential adverse drug reactions based on patient medication records and feedback; and the personalized content generation unit is used for automatically generating personalized medication guidance content including text, short video links according to patient specific portraits and current needs, using the electronic medical record data obtained from the security module to drive the built-in large knowledge base and intelligent algorithm model to provide automatic and intelligent decision support, the prescription intelligent auditing unit automatically scans the prescription in real time to check its rationality, the drug use risk monitoring unit continuously monitors the patient's whole cycle of medication and actively warns the risks, and the personalized content generation unit dynamically generates customized education materials according to the specific conditions of each patient, which releases pharmacists from tedious primary review work, realizes the paradigm shift from passive response to active management, and provides precise personalized services.

[0012] Further, the medicine traceability and distribution module is connected with the management system of the pharmacy, and is used for realizing inventory management, dispensing audit state tracking and distribution logistics information integration of prescription medicines, and is connected with the rich media communication integration module, and sends a notification to a user through the rich media communication integration module, expands the service boundary of the platform, realizes online and offline integration, and the medicine traceability and distribution module is integrated with the pharmacy management system, and the medicine inventory, dispensing, audit, packaging and distribution states of the prescription are digitally managed throughout the whole process, and the state information is informed to the user in real time through the rich media channel.

[0013] Further, in step S3, the interaction and decision support information includes a structured message, a video link, an audio reply, an audio reply or an interactive button, the structured message is a text of clear point explanation, the video link points to a demonstration video of how to correctly take the medicine, the audio reply is a personalized voice explanation recorded by a pharmacist, and the interactive button such as 'I have understood' or'still have questions' is used for collecting patient feedback, and a plurality of formats of interactive media are provided, including a point-explained structured text, an operation demonstration video, a personalized voice explanation and a clickable feedback button, so as to meet the communication needs of different scenes and user preferences, cover diversified user scenes and learning preferences, the text is beneficial to quick reading, the video is beneficial to imitating operation, the voice is more affinitive, and the button is convenient for quick feedback, diversified selection ensures that information can be received and understood by the user in the most efficient way, creates a two-way communication mechanism, the interactive button (such as'still have questions') changes one-way information push into two-way communication dialogue, so that the pharmacist can obtain the feedback of the patient in time, understand the understanding degree, and has an opportunity to intervene and supplement the explanation, and the effectiveness of communication is ensured.

[0014] The application has the following advantages: 1. The application solves the problems of low interaction efficiency and experience of the existing pharmaceutical service system, the traditional pharmaceutical service relies on text or oral communication, it is difficult to clearly and efficiently convey complex medication information, leading to inaccurate information transmission, difficult understanding of patients, and poor service experience, the rich media communication integration module is used for upgrading the medication guidance from dull text to structured rich media messages containing video, audio and text, greatly improving the accuracy of information transmission and the ease of patient understanding, enhancing user participation and medication compliance, and realizing efficient, accurate and vivid information interaction. 2. It solves the problems of information silos and insufficient decision support in the existing pharmaceutical service system. When providing consultation services or reviewing prescriptions, pharmacists have difficulty obtaining patients' complete electronic medical record data securely and conveniently, resulting in insufficient data support for their judgments, blind spots in medication safety, and low review efficiency. Through the electronic medical record secure access module and its digital signature, encrypted transmission, and data desensitization units, a full-link security protection system from identity authentication, transmission to display is constructed. This fundamentally solves the contradiction between data application and privacy protection, ensuring that the platform can securely access core medical data under the premise of compliance, winning the trust of medical institutions, and building a safe and reliable foundation for the use of medical data. 3. It solves the existing challenges of medical data security and privacy protection in the pharmaceutical service system. Accessing and using highly sensitive electronic medical record data in the Internet environment faces huge risks of data leakage, tampering, and unauthorized use. How to use this data legally and compliantly without infringing on patient privacy has been a long-standing challenge for the industry. The intelligent pharmaceutical service engine uses intelligent algorithms and knowledge bases to automatically complete prescription review, risk monitoring, and personalized content generation, freeing pharmacists from tedious basic tasks so that they can focus on higher-value clinical decisions, greatly improving service efficiency and accuracy, and providing intelligent and automated pharmaceutical decision support. 4. It solves the problems of passive and fragmented services in the existing pharmaceutical service system. Traditional service models are mostly initiated by patients and limited to single questions and answers. They lack continuous and proactive monitoring of patients throughout the entire medication cycle, and cannot effectively carry out medication reminders, adherence management, and adverse reaction tracking, resulting in inconsistent services and limited management effectiveness. The platform can automatically remind patients of medication and manage adherence based on prescription information, and can proactively monitor and warn of potential adverse reactions. It realizes continuous and proactive monitoring of patients throughout the entire medication cycle, significantly improves medication safety and management effectiveness, and realizes a paradigm shift from passive response to proactive management. 5. It solves the problem of broken drug service chain in the existing pharmaceutical service system. Prescription review, medication guidance and drug dispensing and delivery are disconnected, and patients cannot obtain a one-stop closed-loop service from "diagnosis" to "medication". The process is cumbersome and the experience is fragmented. Through the drug traceability and delivery module, prescription review, medication guidance and drug dispensing and delivery status tracking are seamlessly connected. Users are notified in real time through rich media messages, providing users with a convenient, transparent and one-stop high-quality pharmaceutical service experience. It completely opens up the service chain and creates an integrated online and offline closed-loop service. 6. This intelligent pharmacy service platform, based on rich media communication and with electronic medical record security management functions, promotes two-way communication and personalized services. Rich media interactive forms (such as interactive buttons) create a two-way communication mechanism between pharmacists and patients, enabling service providers to receive timely feedback and make adjustments. At the same time, the system can generate personalized content based on patient profiles, making services more accurate and humanized.

[0015] The above description is merely an overview of the technical solution of the present invention. In order to better understand the technical means of the present invention and to implement it according to the contents of the specification, the preferred embodiments of the present invention are described in detail below with reference to the accompanying drawings. Specific embodiments of the present invention are given in detail below with reference to the accompanying drawings. Attached Figure Description

[0016] The accompanying drawings, which are included to provide a further understanding of the invention and form part of this application, illustrate exemplary embodiments of the invention and, together with their description, serve to explain the invention and do not constitute an undue limitation thereof. In the drawings: Fig. 1 A system architecture diagram of an intelligent pharmaceutical service platform with electronic medical record security management based on rich media communication is provided in an embodiment of the present invention. Fig. 2 This is a flowchart illustrating the workflow of the electronic medical record secure access module in an intelligent pharmaceutical service platform with electronic medical record security management function based on rich media communication, as provided in an embodiment of the present invention. Detailed Implementation

[0017] The following is in conjunction with the appendix Figs. 1-2 The principles and features of the present invention are described below. The examples given are for illustrative purposes only and are not intended to limit the scope of the invention. The invention is described more specifically in the following paragraphs by way of example with reference to the accompanying drawings. The advantages and features of the invention will become clearer from the following description. It should be noted that the drawings are in a very simplified form and use non-precise proportions, and are only used to facilitate and clarify the illustration of the embodiments of the invention.

[0018] It should be noted that when a component is described as "fixed to" another component, it can be directly on the other component or may have a component in between. When a component is considered "connected to" another component, it can be directly connected to the other component or may have a component in between. When a component is considered "set on" another component, it can be directly set on the other component or may have a component in between. The terms "vertical," "horizontal," "left," "right," and similar expressions used in this document are for illustrative purposes only.

[0019] Unless otherwise defined, all technical and scientific terms used herein have the same meaning as commonly understood by one of ordinary skill in the art to which this application belongs. The terminology used in the description herein is for the purpose of describing particular embodiments only and is not intended to be limiting of the application. As used herein, the term "and / or" includes any and all combinations of one or more of the associated listed items.

[0020] As shown in Figs. 1-2 The application provides an intelligent pharmaceutical service platform with electronic medical record security management function based on rich media communication, comprising a user service end, a medical service end, a platform management end, a rich media communication integrated module, an electronic medical record security access module, an intelligent pharmaceutical service engine, and a drug traceability and distribution module. The rich media communication integrated module is in communication connection with the user service end and the medical service end. The platform management end is used for system configuration, user management and data analysis. The intelligent pharmaceutical service engine is connected with the rich media communication integrated module and the electronic medical record security access module. The drug traceability and distribution module is connected with the rich media communication integrated module.

[0021] Preferably, the user service end is configured as a rich media message interaction interface, receives a pharmaceutical service request initiated by a user and displays service content. The medical service end is configured as a working interface for medical staff to handle the pharmaceutical service request. The rich media communication integrated module is used for constructing and supporting the sending and receiving and analysis of rich media messages including graphics, audio and video, and structured menus, upgrading the traditional text-based communication mode to a rich media channel supporting multimedia format and structured interaction. The user service end as a patient portal can receive requests and intuitively display rich service content such as graphics, audio and video. The medical service end provides a professional workstation for pharmacists and doctors to efficiently handle these rich media requests. The rich media communication integrated module is the technical foundation supporting all of the above, responsible for the encoding, decoding, sending and receiving of various types of rich media messages.

[0022] Preferably, the electronic medical record secure access module is securely connected with the electronic medical record system of the medical institution, and after obtaining authorization from the electronic medical record system of the medical institution, the electronic medical record secure access module safely calls and returns the electronic medical record data of the patient. The electronic medical record secure access module includes a digital signature unit, a data encryption transmission unit and a data desensitization processing unit. The digital signature unit in the electronic medical record secure access module is used for identity authentication and non-repudiation verification of all data access requests. The data encryption transmission unit is used for establishing an encrypted tunnel for transmitting data between the platform and the hospital information system. The data desensitization processing unit is used for hiding or blurring sensitive personal information when returning data to the pharmaceutical service platform interface. As a secure proxy gateway, after obtaining authorization, it is responsible for safe and compliant data exchange with the hospital electronic medical record system. The digital signature unit ensures the identity legality and non-repudiation of each data request. The data encryption transmission unit establishes a high-strength encrypted channel to ensure the confidentiality and integrity of data in the transmission process. The data desensitization processing unit filters or blurs sensitive information before data display to ensure that private data is not leaked.

[0023] Preferably, the intelligent pharmaceutical service engine provides automatic pharmaceutical service support based on patient electronic medical record data through the built-in rational drug use knowledge base and intelligent algorithm model. The intelligent pharmaceutical service engine includes a prescription intelligent audit unit, a medication risk monitoring unit and a personalized content generation unit.

[0024] Preferably, the prescription intelligent audit unit in the intelligent pharmaceutical service engine is used for automatic review of drug interactions, contraindications, usage and dosage, and allergy history of electronic prescriptions. The medication risk monitoring unit is used for continuous monitoring and early warning of potential adverse drug reactions based on patient medication records and feedback. The personalized content generation unit is used to automatically generate personalized medication guidance content including text, short video links according to patient specific portraits and current needs. The electronic medical record data obtained from the security module is used to drive the built-in large knowledge base and intelligent algorithm model to provide automatic and intelligent decision support. The prescription intelligent audit unit automatically scans the prescription in real time and checks its rationality. The medication risk monitoring unit continuously monitors the patient's medication throughout the cycle and actively warns of risks. The personalized content generation unit dynamically generates customized educational materials according to the specific circumstances of each patient.

[0025] Preferably, the medicine traceability and distribution module is connected with the management system of the pharmacy, and the medicine traceability and distribution module is used for realizing inventory management, dispensing audit state tracking and distribution logistics information integration of prescription medicines, and is connected with the rich media communication integration module, and sends a notification to the user through the rich media communication integration module, expands the service boundary of the platform, realizes online and offline integration, and the medicine traceability and distribution module is integrated with the pharmacy management system, and the medicine inventory, dispensing, audit, packaging and distribution states of the prescription are digitally managed throughout the process, and the state information is informed to the user in real time through the rich media channel.

[0026] The specific working principle and use method of the application are as follows: S1, service registration and security authentication; 1. Patient identity binding and authorization: after the patient is treated in the hospital, the patient scans a specific two-dimensional code on the prescription sheet by using a rich media message application (such as a short message application provided by the system, which needs to support the RCS standard) on the smart phone or an official WeChat public number / mini program of the hospital, the system guides the patient to complete mobile phone verification, identity information (name, ID number) input, and online signing of the “electronic medical record information query and use authorization”; Adopting a digital signature algorithm (DSA / RSA): used for digitally signing the authorization behavior of the patient, to ensure the legal effect and non-repudiation of the authorization; Adopting an OAuth 2.0 authorization framework: used for securely completing the identity authentication and authorization process, the platform only obtains an access token (Access Token), rather than storing the username and password of the patient; 2. Medical staff login and permission verification: pharmacists and doctors log in to the medical service end Web management background of the platform through a Web browser on the work computer, and the login needs to be combined with a username, a password and a dynamic secondary verification (such as a mobile phone verification code or a hardware key); Adopting a time-based one-time password algorithm (TOTP) for generating a dynamic verification code to enhance account security; S2, initiation of a pharmaceutical care request and secure data retrieval; 1. Patient initiates a rich media service request: the patient sends a drug consultation to the platform through the rich message interface, for example, sends a voice message: “Can I take this antihypertensive drug together with my antidiabetic drug?”, or directly clicks a pre-set “drug consultation” menu button; 2. Platform safely retrieves electronic medical records (EMR): after receiving the patient's request, the intelligent pharmaceutical care engine immediately generates a digitally signed data request, which is sent to the EMR system in the hospital intranet through the electronic medical record security access gateway deployed in the DMZ zone of the hospital firewall; Asymmetric encryption algorithms (such as RSA) are used to digitally sign data requests and verify the legitimacy of the request source. The Transport Layer Security (TLS 1.3) protocol is adopted to establish an end-to-end encrypted tunnel between the platform and the hospital gateway, and between the gateway and the EMR system, to prevent data from being eavesdropped or tampered with during transmission. Data anonymization algorithm is adopted: After the EMR data is returned, the secure access gateway will automatically call the anonymization rule engine. For example, it uses regular expression matching to quickly locate sensitive fields such as ID card number and phone number, and replaces some characters with "*" to ensure that the data returned to the pharmacist is anonymized. S3, intelligent analytics and rich media interaction; 1. The intelligent pharmaceutical service engine performs analysis: The engine inputs the patient's request content (understood through NLP) and the desensitized EMR data (diagnosis, allergy history, current medication list, etc.) into its intelligent model for analysis; Natural Language Processing (NLP) algorithms, such as BERT or its medical-domain optimized models (such as BioBERT), are used to understand the true intent of patients' voice or text consultations. It employs knowledge graphs and reasoning algorithms: the core of the engine is a massive medical knowledge graph containing entities such as drugs, diseases, side effects, and interactions, as well as their relationships; it uses graph database query languages ​​(such as Cypher) and rule-based reasoning engines for real-time analysis; Example analysis logic: Drug Interaction Testing def check_ddi(current_meds, new_med): for drug in current_meds: interaction = knowledge_graph.query( "MATCH (a:Drug)-[r:INTERACTS_WITH]->(b:Drug) WHERE a.name = $drug1AND b.name = $drug2 RETURN r.risk, r.desc", drug1=drug, drug2=new_med) if interaction: rIntelligent se InteractionAlert(interaction.risk, interaction.desc); Risk assessment algorithm: Quantitative scoring of the risk level of the discovered issues (e.g. drug interactions), usually a weighted scoring system based on rules and statistical models; 2. Rich media interaction and decision support: The analysis results are sent to the pharmacist's workstation, and at the same time, the engine automatically generates a rich media medication guidance recommendation. After the pharmacist reviews it, it is sent to the patient through a rich media channel with one click. The content can include: Structured messages: Clear point-by-point text explanation; Video links: Pointing to demonstration videos on how to take the drug correctly; Audio replies: Personalized voice explanations recorded by pharmacists; Interactive buttons: Such as "I have understood" or "still have doubts", used to collect patient feedback; Use devices: Pharmacist's workstation computer, patient's smartphone; S4, Service closed loop and continuous monitoring 1. Prescription circulation and drug distribution: If the platform is connected to an online pharmacy, after the pharmacist reviews and approves, the prescription will be electronically signed and encrypted and circulated to the pharmacy management system. The pharmacy dispenser uses a code scanning gun to check the medicine, and after packaging, it is delivered by the delivery staff. Patients can track the delivery status in real time through rich media messages; 2. Medication reminders and compliance management: The platform automatically creates a medication plan for the patient in the background according to the prescription information. At the point, it sends a reminder to the patient through a rich media message. The patient clicks "has taken" to confirm, and the data is recorded for compliance analysis; 3. Active monitoring of adverse reactions and follow-up: The intelligent engine continuously analyzes the patient's medication feedback and consultation content, and the system automatically sends a rich media follow-up questionnaire (such as "Have you had dizziness after taking XX medicine?") on a regular basis. Any potential adverse reaction signal will be captured by the engine and prioritized for pharmacist intervention; Adopt sentiment analysis and keyword extraction algorithm to automatically identify potential adverse reaction descriptions from patient text feedback.

[0027] It should be noted that in this paper, relational terms such as first and second are used only to distinguish one entity or operation from another entity or operation, and do not necessarily require or imply any such actual relationship or order between the entities or operations. The contents not described in detail in this specification are the existing technology known to those skilled in the art.

[0028] The above merely describes preferred embodiments of the present application, and is not intended to limit the present application in any form; any person skilled in the art can easily implement the present application according to the drawings and the above description; however, any person skilled in the art can make some changes, modifications and equivalent changes within the scope of the technical solutions of the present application, and the equivalent embodiments of the present application are still within the protection scope of the technical solutions of the present application.

Claims

1. An intelligent pharmaceutical service platform based on rich media communication with electronic medical record security management function, comprising a user server, a medical server, a platform management terminal, a rich media communication integration module, an electronic medical record security access module, an intelligent pharmaceutical service engine, and a drug traceability and delivery module, characterized in that, The rich media communication integration module is connected to the user server and the medical service terminal. The platform management terminal is used for system configuration, user management and data analysis. The intelligent pharmacy service engine is connected to the rich media communication integration module and the electronic medical record secure access module. The drug traceability and delivery module is connected to the rich media communication integration module. The usage method includes the following steps: S1, Service Registration and Security Authentication: Patients bind their identities and authorize their services through the user server, while medical personnel log in and verify their permissions through the medical server. S2, Initiation of pharmaceutical service requests and secure data retrieval: Patients initiate rich media service requests through the rich media communication integration module, and the intelligent pharmaceutical service engine securely retrieves electronic medical records. S3 features intelligent analysis and rich media interaction. The intelligent pharmaceutical service engine performs analysis, and the results are sent to the pharmacist's workbench. After review by the pharmacist, the results are supported by rich media interaction and decision support. S4 provides a closed-loop service and continuous monitoring. The platform connects to online pharmacies and uses a drug traceability and delivery module to handle prescription circulation and drug delivery. The platform provides medication reminders and adherence management based on prescription information, and the intelligent pharmaceutical service engine actively monitors and follows up on adverse reactions.

2. The intelligent pharmaceutical service platform based on rich media communication with electronic medical record security management function as described in claim 1, characterized in that, The user server is configured as a rich media message interaction interface to receive pharmaceutical service requests initiated by users and display service content; the medical server is configured to provide medical staff with a working interface for processing pharmaceutical service requests; the rich media communication integration module is used to construct and support the sending, receiving, and parsing of rich media messages, including text, audio, video, and structured menus.

3. The intelligent pharmaceutical service platform based on rich media communication with electronic medical record security management function as described in claim 1, characterized in that, The secure access module for electronic medical records securely interfaces with the electronic medical record system of the medical institution. After obtaining authorization from the electronic medical record system of the medical institution, the secure access module for electronic medical records securely retrieves and returns the patient's electronic medical record data. The secure access module for electronic medical records includes a digital signature unit, a data encryption transmission unit, and a data desensitization processing unit. The digital signature unit in the secure access module for electronic medical records secure access is used to perform identity authentication and non-repudiation verification on all data access requests. The data encryption transmission unit is used to establish an encrypted tunnel for data transmission between the platform and the hospital information system; the data desensitization processing unit is used to hide or obfuscate sensitive personal information when returning data to the pharmaceutical service platform interface.

4. The intelligent pharmaceutical service platform based on rich media communication with electronic medical record security management function as described in claim 1, characterized in that, The intelligent pharmaceutical service engine provides automated pharmaceutical service support based on patients' electronic medical record data through a built-in rational drug use knowledge base and intelligent algorithm model. The intelligent pharmaceutical service engine includes a prescription intelligent review unit, a medication risk monitoring unit, and a personalized content generation unit.

5. The intelligent pharmaceutical service platform based on rich media communication with electronic medical record security management function according to claim 4, characterized in that, The intelligent prescription review unit in the intelligent pharmaceutical service engine is used to automatically review electronic prescriptions for drug interactions, contraindications, dosage, and allergy history; the medication risk monitoring unit is used to continuously monitor and warn of potential adverse drug reactions based on patient medication records and feedback; and the personalized content generation unit is used to automatically generate personalized medication guidance content, including text, images, and short video links, based on the patient's specific profile and current needs.

6. The intelligent pharmaceutical service platform based on rich media communication with electronic medical record security management function as described in claim 1, characterized in that, The drug traceability and delivery module is connected to the pharmacy's management system. The drug traceability and delivery module is used to realize the inventory management of prescription drugs, the tracking of dispensing review status, and the integration of delivery logistics information. It is also connected to the rich media communication integration module to send notifications to users.

7. The intelligent pharmaceutical service platform based on rich media communication with electronic medical record security management function as described in claim 1, characterized in that, In step S3, the interactive and decision support information includes structured messages, video links, audio responses, or interactive buttons. The structured messages are clearly illustrated text with bullet points. The video links point to demonstration videos showing how to properly take the medication. The audio responses are personalized voice explanations recorded by pharmacists. The interactive buttons, such as "I understand" or "Still have questions," are used to collect patient feedback.

Images