System software joint member business model implementation system supporting cross-platform account intercommunication
By providing cross-platform account interoperability, membership rights management, merchant collaboration, and data security compliance, the system software addresses the issues of isolated accounts, loose rights management, inefficient merchant collaboration, and insufficient security control in cross-platform joint membership systems, thereby optimizing user experience, improving merchant operational efficiency, and ensuring data security compliance.
Patent Information
- Application Number
- CN202511704420.2
- Authority / Receiving Office
- CN · China
- Patent Type
- Applications(China)
- Current Assignee / Owner
- Filing Date
- 2025-11-19
- Publication Date
- 2026-02-10
AI Technical Summary
Existing cross-platform software-integrated membership systems suffer from isolated account systems, loose membership rights management, low merchant collaboration efficiency, and insufficient data security control, making it difficult to meet the combined needs of personalized user needs and compliant merchant operations.
This invention provides a system software-integrated membership business model that supports cross-platform account interoperability. Through modules such as unified identity authentication, membership rights management, data linkage, merchant collaboration, rights monitoring, and security auditing, it achieves cross-platform account synchronization, dynamic management of membership rights, collaborative operation of merchants, and data security compliance.
It enables cross-platform accounts to be used across multiple devices with a single account, allows for customized benefit combinations to reduce usage costs, provides proactive notifications to ensure the right to know, monitors anomalies to prevent account theft, automatically splits revenue to reduce manual reconciliation time, uses user profiling to assist in precise marketing, and ensures data encryption and anonymization to comply with privacy regulations, thus forming a positive cycle among users, the platform, and merchants.
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Figure CN121504069A_ABST
Abstract
Description
Technical Field
[0001] This invention relates to the field of computer software technology, specifically to a system software for implementing a joint membership business model that supports cross-platform account interoperability. It is applicable to joint membership operations of various software platforms such as office software, design software, cloud storage services, and educational software, and can realize cross-platform account interoperability, dynamic management of membership rights, collaborative operation of merchants, and data security control. Background Technology
[0002] In the current software industry, the collaborative use of multiple software platforms has become the norm for users (such as using office software to edit documents, design software to create illustrations, and cloud storage services to back up files). However, the existing software ecosystem still has the following key pain points: Isolated account system: Each platform requires independent account registration, users need to remember multiple sets of account passwords, and modifying account information (such as mobile phone number and password) requires repeated operations on each platform, resulting in a cumbersome experience; Loose management of membership benefits: Joint memberships are mostly "fixed benefit packages", users cannot choose benefits according to their needs, and users are not informed in time when benefits are adjusted (removed from the shelves, rule changes), which easily leads to disputes; Low merchant collaboration efficiency: Revenue splitting relies on manual calculation, which is prone to reconciliation disputes; asynchronous equity inventory leads to users "buying but not being able to use" it, and the lack of a unified operational data dashboard makes it difficult to accurately adjust strategies; Insufficient data security and risk management: The sharing of user behavior data lacks compliance management and is prone to privacy leaks; at the same time, there are risks such as theft of rights (such as account sharing) and abnormal use (such as high-frequency login from different locations), and there is a lack of effective monitoring mechanisms.
[0003] In existing technologies, some joint membership systems only solve the problems of "interoperable account login" or "simple stacking of benefits", without covering key aspects such as benefit monitoring, proactive notification, and data auditing. This makes it difficult to meet the comprehensive needs of users' personalized needs, merchants' compliant operation, and risk management.
[0004] Therefore, there is an urgent need for a more comprehensive, more efficient, and more secure joint membership system to fill the gaps in existing technologies and solve the problems mentioned in the background. Summary of the Invention
[0005] To address the shortcomings of existing technologies, this invention discloses a system for realizing a joint membership business model that supports cross-platform account interoperability. It provides a solution covering the entire process of "account interoperability - rights management - merchant collaboration - security control - user service," achieving the triple goals of optimizing user experience, improving merchant operational efficiency, and ensuring data security and compliance. It solves the problems of isolated accounts, loose rights management, inefficient merchant collaboration, and insufficient security control in existing cross-platform software joint membership systems.
[0006] To achieve the above objectives, the present invention provides the following technical solution: A system for implementing a cross-platform account interoperability unified membership business model, comprising: The account interoperability module is used to receive user account registration or login requests from any partner platform, complete user identity verification through a unified identity authentication protocol, establish a mapping relationship between the user's unique identifier and the account on each partner platform, and realize cross-platform account synchronous login, information update and permission interoperability. The joint membership management module is used to integrate the membership benefits resources of various partner platforms, provide benefit combination templates and custom combination functions, and complete the full lifecycle management of joint membership, including activation, renewal, suspension and expiration reminders; The data linkage module is used to collect user membership behavior data on various partner platforms. After anonymization and encryption, a unified user profile is generated to provide data support for the optimization of joint membership benefits and precise marketing by merchants. The merchant collaboration module is used to build a collaborative management backend for partner merchants, enabling automatic splitting of joint member revenue, real-time synchronization of rights and inventory, and visualization of merchant operation data. The user interaction module is used to display a cross-platform membership benefits overview, usage records and expiration information to users, and supports users to trigger the use of benefits and adjust account interoperability permissions with one click; The rights monitoring submodule is used to monitor the usage status of joint member rights in real time, identify abnormal usage behavior (including high-frequency cross-regional use and unauthorized function calls), and trigger risk verification or usage restriction mechanisms. The Rights Adjustment Notification submodule is used to automatically generate notifications and push them to associated users when the cooperating platform adjusts the content of membership rights (including the addition, removal, and rule changes of rights), and to update the joint membership rights display information in a synchronized manner. The data security audit submodule is used to record all data operation behaviors within the system (including user data access, merchant revenue query, and rights configuration modification), generate audit logs, and support backtracking queries by time and operation type.
[0007] Furthermore, the account interoperability module adopts a dual-protocol compatible architecture of OAuth 2.0 and OpenID Connect, supporting mobile phone numbers, email addresses, WeChat, Alipay, and enterprise domain accounts as unified login credentials. Users can disable the account interoperability function separately at the platform level, and after disabling it, the mapping relationship between the platform account and the unified identifier will be temporarily frozen.
[0008] Furthermore, the benefits combination template of the joint membership management module includes three types: basic, advanced, and customized. The customized version allows users to customize and filter benefits according to three dimensions: "benefit type (functional / resource / service), usage duration (monthly / quarterly / yearly)," and "usage frequency (unlimited / limited). The system automatically calculates the total cost based on the unit price of each benefit and the combination discount coefficient.
[0009] Furthermore, the user behavior data collected by the data linkage module includes, but is not limited to: login duration on each platform, number of times benefits are used, preferred benefit types, and renewal intention feedback. The data anonymization process adopts a combination of "field masking + data generalization", in which sensitive information such as mobile phone number and email address are masked, and the frequency of user behavior is displayed using a generalized range.
[0010] Furthermore, the revenue splitting submodule of the merchant collaboration module supports four splitting rules: splitting by user source platform weight, splitting by equity value ratio, splitting by merchant cooperation level, and splitting by custom ratio. It also supports merchants to initiate objection appeals for the previous month's revenue statement between the 1st and 5th of each month, and the system completes objection verification and result feedback within 3 working days.
[0011] Furthermore, the abnormal behavior identification of the rights monitoring submodule adopts a dual-drive mechanism of "rule engine + AI model". The rule engine presets basic rules such as high frequency of cross-regional calls (IP addresses in 3 or more cities in a single day) and short-term high frequency calls (more than 50 calls to the same rights within 1 hour). The AI model updates the abnormal identification threshold in real time based on historical normal usage data to reduce the false judgment rate.
[0012] Furthermore, the rights adjustment notification submodule supports three notification channels: in-system messages, SMS, and email. Users can set notification priorities in their personal center. When a rights adjustment affects a user's core rights (such as the removal of purchased rights), the system will forcibly trigger a high-priority notification (including SMS and in-system messages) and provide an entry point for selecting a rights replacement option.
[0013] Furthermore, the log records of the data security audit submodule include five core fields: operator identity, operation time, operation object, operation content, and operation result. The log storage adopts tamper-proof blockchain evidence storage technology, with a retention period of not less than 3 years, and only the system administrator (with dual authorization) can view the complete audit log.
[0014] This invention provides a system software implementation system for a joint membership business model that supports cross-platform account interoperability. It has the following beneficial effects: 1. This invention provides a system software that supports cross-platform account interoperability and a joint membership business model. It reduces memory burden by enabling "one account for multiple devices", reduces usage costs by customizing benefit combinations, ensures the right to know by proactive notification, prevents account theft by abnormal monitoring, reduces manual reconciliation time by automatic revenue splitting, assists in precise marketing by user profiling, and reduces the dispute rate of "buy but cannot use" by synchronizing inventory.
[0015] 2. This invention provides a system software for realizing a joint membership business model that supports cross-platform account interoperability. It complies with privacy protection regulations through data encryption and desensitization, meets regulatory traceability requirements through audit logs, reduces the risk of abuse of rights through anomaly monitoring, achieves deep integration of resources from multiple platforms, forms a positive cycle of "user-platform-merchant", and promotes the transformation of the software industry from "single competition" to "ecological collaboration". Attached Figure Description
[0016] Figure 1 This invention provides a system composition diagram for implementing a joint membership business model that supports cross-platform account interoperability. Figure 2 The flowchart illustrates the implementation process of the system software supporting cross-platform account interoperability and the joint membership business model of this invention. Detailed Implementation
[0017] The present invention will now be described in further detail with reference to the accompanying drawings and embodiments. It should be understood that the specific embodiments described herein are merely illustrative of the invention and not intended to limit it. Furthermore, it should be noted that, for ease of description, the accompanying drawings show only the parts relevant to the present invention, and not all of the structures.
[0018] In the description of this invention, unless otherwise explicitly specified and limited, the terms "connected," "linked," and "fixed" should be interpreted broadly. For example, they can refer to a fixed connection, a detachable connection, or an integral part; they can refer to a mechanical connection or an electrical connection; they can refer to a direct connection or an indirect connection through an intermediate medium; they can refer to the internal communication of two components or the interaction between two components. Those skilled in the art can understand the specific meaning of the above terms in this invention based on the specific circumstances.
[0019] In this invention, unless otherwise explicitly specified and limited, "above" or "below" the second feature can include direct contact between the first and second features, or contact between the first and second features through another feature between them. Furthermore, "above," "over," and "on top" of the second feature includes the first feature directly above or diagonally above the second feature, or simply indicates that the first feature is at a higher horizontal level than the second feature. "Below," "below," and "under" the second feature includes the first feature directly below or diagonally below the second feature, or simply indicates that the first feature is at a lower horizontal level than the second feature.
[0020] In the description of this embodiment, the terms "upper," "lower," "right," etc., refer to the orientation or positional relationship shown in the accompanying drawings. They are used only for ease of description and simplification of operation, and do not indicate or imply that the device or element referred to must have a specific orientation, or be constructed and operated in a specific orientation. Therefore, they should not be construed as limitations on the present invention. In addition, the terms "first" and "second" are used only for distinction in description and have no special meaning.
[0021] The technical solution of the present invention will be further described below with reference to the accompanying drawings and specific embodiments.
[0022] like Figure 1 As shown, this embodiment of the invention provides a system software system for implementing a joint membership business model that supports cross-platform account interoperability, including: The account interoperability module is used to receive user account registration or login requests from any partner platform, complete user identity verification through a unified identity authentication protocol, establish a mapping relationship between the user's unique identifier and the account on each partner platform, and realize cross-platform account synchronous login, information update and permission interoperability. The account interoperability module adopts a dual-protocol compatible architecture of OAuth 2.0 and OpenID Connect, and supports mobile phone numbers, email addresses, WeChat, Alipay and enterprise domain accounts as unified login credentials. Users can disable the account interoperability function separately at the platform level. After being disabled, the mapping relationship between the platform account and the unified identifier will be temporarily frozen. The account system used to build a "one account for multiple devices" specifically includes: Unified Identity Authentication: Compatible with OAuth 2.0 and OpenID Connect protocols. After registering on any partner platform, a unique user identifier (UUID) is generated, which is automatically associated with the user's historical accounts on other partner platforms (user authorization required). Information synchronization mechanism: When users change their mobile phone number, password, profile picture, or other information, the changes are synchronized to all platforms that have enabled interoperability, eliminating the need for repeated operations; Fine-grained permission control: Users can disable interoperability permissions individually in their personal center. After disabling, the account on that platform will only retain local login functionality, and the mapping relationship with the unified UUID will be temporarily frozen. The association will be automatically restored after being enabled.
[0023] The joint membership management module is used to integrate the membership benefits resources of various partner platforms, provide benefit combination templates and custom combination functions, and complete the full lifecycle management of joint membership, including activation, renewal, suspension and expiration reminders; The benefits combination templates in the joint membership management module include three types: basic, advanced, and customized. The customized version allows users to customize and filter benefits according to three dimensions: "benefit type (functional / resource / service)," "usage duration (monthly / quarterly / yearly)," and "usage frequency (unlimited / limited). The system automatically calculates the total cost based on the unit price of each benefit and the combination discount coefficient. This is used to achieve dynamic portfolio construction and full lifecycle management of rights and interests, specifically including: Rights integration: Connect to the rights interfaces of various partner platforms and store them in categories such as "functional (e.g., advanced editing permissions)", "resource (e.g., material library, storage space)" and "service (e.g., dedicated customer service)". Combination configuration: Three types of templates are provided (basic version with 2-3 core benefits, advanced version with 4-6 benefits, and customized version supports free filtering). When users choose the customized version, they can set the usage time and frequency limit of the benefits, and the system will automatically calculate the fee (for example: benefits on platform A are 30 yuan / month + benefits on platform B are 25 yuan / month, the combination discount is 20%, and the monthly fee for the customized version is 44 yuan). Lifecycle management: Send a reminder (system message + SMS) 3 days before the membership expires, support one-click renewal (you can choose the original benefits or adjust the benefits), and allow users to suspend their membership.
[0024] The data linkage module is used to collect user membership behavior data on various partner platforms. After anonymization and encryption, a unified user profile is generated to provide data support for the optimization of joint membership benefits and precise marketing by merchants. The user behavior data collected by the data linkage module includes, but is not limited to: login duration on each platform, number of times benefits are used, preferred benefit types, and renewal intention feedback. The data anonymization process adopts a combination of "field masking + data generalization". Sensitive information such as mobile phone numbers and email addresses are masked, and the frequency of user behavior is displayed using a generalized range. This is used to achieve compliant collection and value extraction of user data, specifically including: Data collection: Data such as user login duration, number of times benefits are used, preferred benefit types, and renewal feedback are collected through API interfaces, excluding private data such as chat logs and file content; Data processing: AES-256 algorithm is used to encrypt data transmission and storage. Sensitive information such as mobile phone numbers and email addresses are masked during the de-identification process, and the frequency of behavior is generalized (e.g., "10-20 times / month"). Data application: Generate user profiles (such as "high-frequency users of office software, who prefer resource-related benefits and have a strong willingness to renew quarterly subscriptions"), and push them to partner merchants. Merchants can then optimize their benefit packages based on these profiles.
[0025] The merchant collaboration module is used to build a collaborative management backend for partner merchants, enabling automatic splitting of joint member revenue, real-time synchronization of rights and inventory, and visualization of merchant operation data. The revenue splitting submodule of the merchant collaboration module supports four splitting rules: splitting by the weight of the user's source platform, splitting by the proportion of equity value, splitting by the merchant's cooperation level, and splitting by a custom ratio. It also supports merchants to file objection appeals for the previous month's revenue statement between the 1st and 5th of each month, and the system will complete the objection verification and result feedback within 3 working days. This is used to build an efficient collaborative system among merchants, specifically including: Revenue Sharing: Supports four sharing rules, which merchants can choose as needed; for example, "If a user enters from platform A, platform A receives 40%, and the rights-providing platform receives 60% based on the value ratio"; a statement of account is generated on the 1st of each month, which merchants can check online, and can appeal within 5 days if there is any objection; Inventory synchronization: When a merchant's inventory of benefits is insufficient (e.g., only 50 items remain in the material library), the system will synchronize it to all partner platforms in real time and mark "Limited Stock" on the joint membership page to prevent users from being unable to use the benefits after purchasing. Operations Dashboard: Provides merchants with visualized data (such as the number of new users brought by joint memberships, the usage rate of benefits, and the repurchase rate), supports filtering by week / month / quarter, and helps merchants adjust their operational strategies.
[0026] The user interaction module is used to display a cross-platform membership benefits overview, usage records and expiration information to users, and supports users to trigger the use of benefits and adjust account interoperability permissions with one click; To optimize the user experience, specifically including: Overview of Benefits: Displays all cross-platform benefits that the user has activated, the remaining number of uses, and the expiration time. It supports filtering by "Platform" and "Benefit Type". Clicking on a benefit will display detailed rules. One-click operation: When a user clicks on a benefit (such as "Design Software Material Library"), the system automatically redirects to the corresponding platform's benefit usage page without requiring a second login; it also supports one-click adjustment of account interoperability permissions (such as disabling interoperability with a certain platform). Record Inquiry: Provides query functions for member consumption records (activation and renewal amounts) and benefit usage records (usage time and number of times), and supports exporting PDF bills.
[0027] The rights monitoring submodule is used to monitor the usage status of joint member rights in real time, identify abnormal usage behavior (including high-frequency cross-regional use and unauthorized function calls), and trigger risk verification or usage restriction mechanisms. The abnormal behavior identification of the rights monitoring submodule adopts a dual-drive mechanism of "rule engine + AI model". The rule engine presets basic rules such as high frequency of cross-regional calls (IPs across 3 or more cities in a single day) and short-term high frequency calls (more than 50 calls to the same rights within 1 hour). The AI model updates the abnormal identification threshold in real time based on historical normal usage data to reduce the false judgment rate. To prevent abuse of rights and security risks, specifically including: Anomaly detection: It adopts a "rule engine + AI model". The rule engine presets abnormal rules such as "IP usage across 3 cities in a single day" and "more than 50 calls to the same right within 1 hour"; the AI model learns normal usage habits based on historical data and adjusts the identification threshold in real time. Risk handling: Upon identification of an anomaly, the system triggers verification (such as SMS verification code). If the verification is successful, continued use is allowed. If the verification fails or the number of anomalies exceeds the threshold, the use of privileges will be temporarily frozen (unfreezing can be applied for after 24 hours). Log recording: Records all abnormal behaviors (time, IP, rights type) and synchronizes them to the data security audit submodule for subsequent traceability.
[0028] The Rights Adjustment Notification submodule is used to automatically generate notifications and push them to associated users when the cooperating platform adjusts the content of membership rights (including the addition, removal, and rule changes of rights), and to update the joint membership rights display information in a synchronized manner. The rights adjustment notification submodule supports three notification channels: in-system messages, SMS, and email. Users can set notification priorities in their personal center. When a rights adjustment affects a user's core rights (such as the removal of purchased rights), the system will forcibly trigger a high-priority notification (including SMS and in-system messages) and provide an entry point for choosing a rights replacement option. To protect users' right to know, specifically including: Notification Trigger: When a merchant adjusts benefits (adding, removing, or changing rules), the system automatically identifies the associated user (a member who has purchased the benefit) and generates a notification (including the adjustment details, effective date, and scope of impact). Channel selection: Supports three channels: in-system messages, SMS, and email, and users can set priorities; if the removal of a benefit affects the user's purchased services, a high-priority notification of "SMS + system message" will be forcibly triggered, and alternative benefit options will be provided (such as "the original material library benefit is removed and can be replaced with the new template benefit"). Information Update: After the notification is sent, the rights and benefits display information in the user interaction module will be updated synchronously.
[0029] The data security audit submodule is used to record all data operation behaviors in the system (including user data access, merchant revenue query, and rights configuration modification), generate audit logs, and support backtracking queries by time and operation type. The log records of the data security audit submodule include five core fields: operator identification, operation time, operation object, operation content, and operation result. The log storage adopts tamper-proof blockchain evidence storage technology, with a retention period of no less than 3 years, and only the system administrator (with dual authorization) can view the complete audit log. To ensure the compliance and traceability of data operations, the following are specifically included: Log recording: Records all data operations (user data access, merchant revenue query, and rights configuration modification), including five core fields: operator, time, object, content, and result; Secure storage: Utilizing blockchain technology, logs are immutable once generated and are retained for at least 3 years; Audit traceability: Only system administrators (requiring dual authorization) can view the complete logs, which can be filtered and queried by operator, time, and type, meeting regulatory compliance requirements.
[0030] Specific implementation case 1: like Figure 2 As shown below, the implementation process of this system is explained in detail using a joint membership case study combining "office software A (providing advanced editing privileges) + design software B (providing access to the material library) + cloud storage C (providing 200GB of storage space)": Step 1: System Deployment and Initialization S1: Partner Platform Integration Platforms A, B, and C can access the account interoperability module, complete the OAuth2.0 and OpenIDConnect protocol configuration, and open the rights interface (e.g., A uploads "Advanced editing permissions, 30 yuan / month", B uploads "material library usage rights, 25 yuan / month", and C uploads "200GB storage, 20 yuan / month"). S2: System Configuration Set templates in the Joint Membership Management module (Basic version: A+B, 44 yuan / month; Advanced version: A+B+C, 60 yuan / month; Customized version: supports free filtering); set exception rules in the Rights Monitoring sub-module (IP addresses spanning 3 cities in a single day, more than 50 calls to the material library within 1 hour); enable log recording function in the Data Security Audit sub-module. S3: Merchant Training Demonstrate the use of the merchant collaboration module to merchants A, B, and C (setting revenue splitting rules, updating inventory, and viewing the operations dashboard), and clarify the notification process for rights and benefits adjustments.
[0031] Step Two: User Experience of the Entire Process S1: Account Registration and Cross-Platform Activation When a user registers on platform A with their mobile phone number, the system generates a UUID and prompts the user to "Enable cross-platform interoperability". The user selects "Interoperability between A, B, and C", and the system automatically links the user's historical accounts on B and C. S2: Joint Membership Activation Users enter the joint membership page, select "Customized Version", check "A's advanced editing permissions (monthly payment) + C's 200GB storage (quarterly payment)", the system calculates the cost (30 yuan + 20 yuan × 3 × 0.8 = 78 yuan), after the user pays, the system synchronizes to the membership systems of A and C and generates an order record; S3: Use and Monitoring of Rights The user uses advanced editing privileges on platform A (10 times / week) and stores files on platform C (50GB); the system detects through the rights monitoring submodule that "the user logs in and uses the service in Shanghai and Beijing" (no more than 3 cities), and determines it to be normal use; S4: Notice of Rights and Benefits Adjustment Platform B has updated its material library, removing old material benefits and adding "premium template benefits". The system will send an SMS + system message to all users who have purchased old B benefits through the benefit adjustment notification submodule, reminding them that "old material benefits will be removed in 10 days and can be replaced with premium template benefits for free". S5: Membership Renewal Three days before the user's customized membership expires, the system sends a renewal reminder. The user selects "Adjust to the advanced version (A+B+C, 60 yuan / month)", and after payment, the system updates the membership information and synchronizes it to the A, B, and C platforms.
[0032] Step 3: Merchant Collaboration and Operation S1: Profit Sharing There were 1200 advanced members that month, with a total revenue of 72,000 yuan. According to the rule of "40% from the user source platform and 60% from the equity platform based on the value ratio", if 800 users entered from A and 400 users entered from B, then A would receive 800×60×40%+400×60×20%=24,000 yuan (A's equity value ratio is 30%, B's is 25%, and C's is 45%), B would receive 400×60×40%+800×60×25%=19,200 yuan, and C would receive 1200×60×45%=32,400 yuan. S2: Inventory and Data Viewing Platform C discovered that 200GB of storage was in short supply (only 100 units left). The inventory was updated through the merchant collaboration module, and the system synchronized it to platforms A and B in real time. Merchant A saw on the operations dashboard that "Joint Membership brought in 400 new users and had a repurchase rate of 65%" and decided to add "Advanced Template Benefits" to the Joint Membership package. S3: Audit Retrospective Regulatory authorities conduct random checks on data compliance. The system administrator (with dual authorization) exports the "User Data Access Log of Last Month" through the data security audit submodule to confirm that all operations are recorded and there is no unauthorized access.
[0033] Specific Implementation Case 2: The system adds "member points and advertising," with "custom points + custom red envelopes" as the core of user incentives. It binds user consumption / interaction behavior and then uses advertising to "supplement incentive costs + accurately reach users." Ultimately, it forms a marketing closed loop of "user behavior → obtaining incentives → advertising reach → re-behavior" in different scenarios. It simultaneously meets the multi-terminal needs of users to get benefits, merchants to improve conversion rates, and platforms to earn advertising revenue, forming multiple application scenarios for marketing closed loops.
[0034] This implementation case is based on the "Shengshi Quancheng" local life service ecosystem, constructing a joint membership business model system that supports cross-platform account interoperability, uses "custom points + custom red envelopes" as the core incentive, and integrates advertising. Core components include: Cross-platform account interoperability module: Supports one-click registration / login with mobile phone number for APP, WeChat Official Account, and WeChat Mini Program, with real-time data synchronization (membership level, points, red envelopes, consumption records); Incentive core module: Custom points management system + custom red envelope engine, linked to user consumption and interaction behavior; Advertising delivery module: precise push engine + merchant advertising management backend, realizing the linkage between advertising and incentive costs; Merchant service module: Onboarding review, discount settings, customizable red envelopes, settlement and withdrawal, and advertising placement entry; User-side interaction modules: Merchant search, red envelope collection, points redemption, payment, and advertising interaction entry.
[0035] 1) Platform preparation and operation Cross-platform account system setup: After users register with their mobile phone number, the system automatically generates a unique member ID and simultaneously binds login permissions for the APP, WeChat Official Account, and WeChat Mini Program, supporting "one-stop login, universal access across all platforms". Membership levels are Ordinary Member → Silver Card Member → Gold Card Member → Diamond Member, which automatically upgrades based on spending amount and accumulated points. Incentive rules configuration: Customize points, such as setting "1 point for every 1 yuan spent", and points can be redeemed for platform red envelopes (100 points = 5 yuan red envelope), physical goods, or used to offset consumption (1 point = 0.05 yuan). Configure an advertising interaction incentive program: watch a merchant's promotional ad for 30 seconds = 10 points, share the ad = 20 points; Advertising system setup: Open up advertising entry points for merchants, support precise targeting based on "geographic location, user consumption tags (restaurant / entertainment / shopping), and membership level". The advertising pricing model is "CPM (50 RMB per thousand impressions) + interaction revenue sharing (the platform takes 10% of the advertising revenue when a user makes a purchase after clicking on the ad)". 30% of the advertising revenue is specifically used to subsidize user incentive costs. On-the-ground promotion and merchant onboarding: Sales representatives invite local restaurants, milk tea shops, beauty salons, gyms, and other businesses to join the platform. After verifying their business licenses, they sign a discount agreement (default discount of 80-90%, which can be customized by the business) and activate the merchant management backend.
[0036] 2) Merchant-side operation and management Onboarding and Configuration: Set discounts (e.g., 15% off for restaurants) and customize red envelope rules through the platform's merchant backend (e.g., a 5-10 yuan red envelope can be issued for purchases over 50 yuan, and a 10-20 yuan red envelope can be issued for purchases over 100 yuan), and bind your payment account; Advertising Placement: In the backend, select "Precise Targeting", set the target area, target users, and duration of the campaign, and then recharge your advertising budget to launch the promotional ads, such as new product package discounts and in-store discounts. Consumption verification and red envelope distribution: After a user makes a purchase in-store, the merchant verifies the user's discount rights by scanning the code through the platform. After receiving payment, the merchant can manually choose whether to issue a red envelope in the background. The red envelope can be flexibly adjusted based on the user's consumption amount and in-store experience feedback. The red envelope is credited to the user's account in real time and marked "only for the next use of this merchant". Settlement and withdrawal: The platform charges a commission of 5% of the transaction amount. The funds after deducting the commission will be credited to the merchant's backend on T+1. Merchants can apply for withdrawal at any time. The withdrawal fee is 0.1%.
[0037] 3) User-side operation and experience Cross-platform login and incentive acquisition: Users can log in with their mobile phone number via WeChat mini program (no need to download an app), and their membership information will be automatically synchronized; If you see "Nearby Merchant Ads" on the homepage, click to watch for 30 seconds to earn 10 points, and at the same time receive a 10 yuan general red envelope from the platform + a 5 yuan exclusive red envelope from the merchant; Merchant search and consumption: Find restaurants within 300 meters by sorting by distance, view merchant discounts (such as 15% off), user reviews, and navigate to the store to consume; if the consumption amount is 120 yuan, pay 102 yuan according to the discount, and at the same time earn 102 points, which will be automatically accumulated; Surprise Incentives and Interactions: After making a purchase, the merchant will issue a 15 yuan exclusive red envelope based on the amount spent, and the user will receive a notification that the red envelope has been credited to their account; in order to redeem more red envelopes, the user can choose to watch the merchant's new product advertisement and earn an extra 10 points. At this point, the user has accumulated 122 points, which can be redeemed for a 6 yuan platform red envelope; Repeat purchases and cross-platform integration: Users receive a "points are about to expire" reminder on WeChat official account, log in to the APP to view the red envelope, select the same merchant again to make a purchase, use the red envelope to deduct the amount and pay 80 yuan, and after the purchase, they get 80 points again. The merchant issues a 10 yuan red envelope, forming a closed loop of repeat purchases.
[0038] Cross-platform interoperability and marketing closed-loop operation example: Users receive a 10 RMB platform red envelope in the WeChat mini program and 10 points earned from watching ads, which are displayed in real time after logging into the app; 5 RMB points redemption in the app can be used directly when placing an order on the WeChat official account; consumption records and membership levels remain consistent across all platforms to avoid users losing incentives due to platform switching.
[0039] Initial behavior: User A (e.g., a 25-year-old female, a silver card member) sees a nail salon advertisement on a WeChat mini program, watches it for 30 seconds to earn 10 points, and receives a 5 yuan platform red envelope + an 8 yuan exclusive red envelope from the nail salon; Consumption and Incentives: When user A makes a purchase in-store (e.g., the original price is 180 yuan, and the platform discount is 10% off, resulting in a price of 162 yuan), a 13 yuan red envelope is used to deduct the price at the time of payment, resulting in an actual payment of 149 yuan and earning 149 points; the merchant issues a 12 yuan exclusive red envelope due to the user's high consumption satisfaction. Advertising reach: After user A makes a payment, the APP pops up an advertisement for a milk tea shop in the same business district, prompting "Watch for 30 seconds to earn 15 points, which can be redeemed for a 5 yuan milk tea coupon". The user chooses to watch, earns points and receives the milk tea shop coupon. Re-action: 3 days later, User A used a 12 yuan red envelope from the nail salon plus a 5 yuan red envelope redeemed with points to make a repeat purchase at the nail salon. At the same time, User A used a red envelope from the milk tea shop to buy drinks, forming a complete closed loop of "advertising interaction → consumption → incentive → re-consumption".
[0040] For users: cost-effective and convenient.
[0041] Discover: See discounts from nearby merchants or claim platform / merchant coupons on the app.
[0042] Consumption: Experience the service in-store and enjoy a discounted price after the consumption.
[0043] Surprise: You may receive a red envelope and points from the merchant after paying the bill, which can be used for your next purchase.
[0044] Cycle: Red envelopes incentivize users to open the app again, look for their next spending target, and form a habit.
[0045] For merchants: attracting new customers, promoting repeat purchases, and targeted marketing.
[0046] Onboarding: Sales representatives invite you to join and sign a discount agreement (e.g., 20% off).
[0047] Traffic generation: Acquire new traffic from the platform at a low cost through platform-wide promotional activities.
[0048] Sales boosting: Users enjoy discounts, and merchants gain a sale they might not otherwise have made.
[0049] Customer retention: The core strategy is "customizable red envelope gifting." Merchants can flexibly decide whether to send red envelopes and the size of the red envelopes based on factors such as user spending amount and satisfaction, turning one-time new customers into repeat customers, while keeping marketing costs under control.
[0050] Settlement: Settlement will be conducted with the platform according to the agreed method, and merchants can withdraw the funds themselves.
[0051] For the platform: Build a local life service ecosystem and collect commissions.
[0052] Ground promotion: Sales representatives expand to offline merchants and enrich the platform's supply.
[0053] Operations: Create buzz by distributing platform red envelopes and points to boost app activity and brand awareness.
[0054] Connection: As a traffic hub, it efficiently matches users and merchants.
[0055] Profitability: The main source of income is transaction commissions charged to merchants (usually deducted from the merchant's revenue after the user makes a payment).
[0056] The platform model forms a complete, self-sustaining O2O (online-to-offline) business loop, effectively converting online traffic into offline consumption, and then using offline consumption to boost online activity.
[0057] This invention also supports "pay-as-you-go" billing. For example, if a user selects "Cloud Storage C benefits, billed at 0.1 yuan / GB based on actual usage", the system will calculate usage in real time and settle accounts monthly. Supports "tiered splitting," for example, if a merchant's joint sales with members exceed 100,000 yuan, the splitting ratio will be increased by 5% to incentivize merchants to promote the product. The system adds a "Member Benefits Notification" feature, which automatically pushes joint member-exclusive benefits (such as free trial of new privileges) to member users, thereby increasing user activity.
[0058] The following points should be noted in this article: 1. The accompanying drawings of the embodiments disclosed herein only relate to the structures involved in the embodiments disclosed herein; other structures can be referred to in a general design.
[0059] 2. Where there is no conflict, the embodiments of this disclosure and the features in the embodiments can be combined with each other to obtain new embodiments.
[0060] Although embodiments of the present invention have been shown and described, it will be understood by those skilled in the art that various changes, modifications, substitutions, and variations can be made to these embodiments without departing from the principles and spirit of the invention, the scope of which is defined by the appended claims and their equivalents. All other embodiments obtained by those skilled in the art based on the embodiments of the present invention without inventive effort are within the scope of protection of the present invention.
Claims
1. A system for implementing a joint membership business model that supports cross-platform account interoperability, characterized in that: include: The account interoperability module is used to receive user account registration or login requests from any partner platform, complete user identity verification through a unified identity authentication protocol, establish a mapping relationship between the user's unique identifier and the account on each partner platform, and realize cross-platform account synchronous login, information update and permission interoperability. The joint membership management module is used to integrate the membership benefits resources of various partner platforms, provide benefit combination templates and custom combination functions, and complete the full lifecycle management of joint membership, including activation, renewal, suspension and expiration reminders; The data linkage module is used to collect user membership behavior data on various partner platforms. After anonymization and encryption, a unified user profile is generated to provide data support for the optimization of joint membership benefits and precise marketing by merchants. The merchant collaboration module is used to build a collaborative management backend for partner merchants, enabling automatic splitting of joint member revenue, real-time synchronization of rights and inventory, and visualization of merchant operation data. The user interaction module is used to display a cross-platform membership benefits overview, usage records and expiration information to users, and supports users to trigger the use of benefits and adjust account interoperability permissions with one click; The rights monitoring submodule is used to monitor the usage status of joint member rights in real time, identify abnormal usage behavior, and trigger risk verification or usage restriction mechanisms. The Rights Adjustment Notification submodule is used to automatically generate notifications and push them to associated users when the partner platform adjusts the content of membership rights, and to update the joint membership rights display information in a synchronized manner. The data security audit submodule is used to record all data operation behaviors within the system, generate audit logs, and support backtracking queries by time and operation type.
2. The system for implementing a joint membership business model that supports cross-platform account interoperability as described in claim 1, characterized in that, The account interoperability module adopts a dual-protocol compatible architecture of OAuth 2.0 and OpenID Connect, and supports mobile phone numbers, email addresses, WeChat, Alipay and enterprise domain accounts as unified login credentials. Users can disable the account interoperability function separately at the platform level. After being disabled, the mapping relationship between the platform account and the unified identifier is temporarily frozen.
3. The system software for implementing a joint membership business model that supports cross-platform account interoperability as described in claim 1, characterized in that, The benefits combination templates in the joint membership management module include three types: basic, advanced, and customized. The customized version allows users to customize and filter benefits by three dimensions: "benefit type", "usage duration", and "usage frequency". The system automatically calculates the total cost based on the unit price of each benefit and the combination discount coefficient.
4. The system for implementing a joint membership business model that supports cross-platform account interoperability as described in claim 1, characterized in that, The user behavior data collected by the data linkage module includes, but is not limited to: login duration on each platform, number of times benefits are used, preferred benefit types, and renewal intention feedback. The data anonymization process adopts a combination of "field masking + data generalization". Sensitive information such as mobile phone numbers and email addresses are masked, and the frequency of user behavior is displayed using a generalized range.
5. The system for implementing a joint membership business model that supports cross-platform account interoperability as described in claim 1, characterized in that, The revenue splitting submodule of the merchant collaboration module supports four splitting rules: splitting by user source platform weight, splitting by equity value ratio, splitting by merchant cooperation level, and splitting by custom ratio. It also supports merchants to file objection appeals for the previous month's revenue statement between the 1st and 5th of each month, and the system will complete the objection verification and result feedback within 3 working days.
6. The system for implementing a joint membership business model that supports cross-platform account interoperability as described in claim 1, characterized in that, The abnormal behavior identification of the rights monitoring submodule adopts a dual-drive mechanism of "rule engine + AI model". The rule engine presets basic rules such as high frequency of cross-regional calls and short-term high frequency calls, while the AI model updates the abnormal identification threshold in real time based on historical normal usage data to reduce the false judgment rate.
7. The system software for implementing a joint membership business model that supports cross-platform account interoperability as described in claim 1, characterized in that, The rights adjustment notification submodule supports three notification channels: in-system messages, SMS, and email. Users can set notification priorities in their personal center. When a rights adjustment affects a user's core rights, the system will forcibly trigger a high-priority notification and provide an entry point for choosing a rights replacement option.
8. The system software for implementing a joint membership business model that supports cross-platform account interoperability as described in claim 1, characterized in that, The data security audit submodule's log records include five core fields: operator identity, operation time, operation object, operation content, and operation result. The log storage adopts tamper-proof blockchain evidence storage technology, with a retention period of no less than 3 years, and only the system administrator can view the complete audit log.
Citation Information
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Intelligent identification management method and system for cross-channel member rights and interests
CN121981760A