Transfer control method, device, electronic device and storage medium for resource objects

Abstract

The present application relates to the field of computer technologies, and particularly to a method, an apparatus, an electronic device, and a storage medium for transferring and controlling resource objects, so as to improve the transfer efficiency of resource objects. The method includes: in response to a trigger operation on a resource grouping control page, displaying selectable resource objects in a resource object set associated with a target control account; in response to a trigger operation of selecting a target resource object and setting electronic resource information for the selected target resource object, displaying a created resource grouping, including each target resource object, the electronic resource information when conducting a title transfer transaction for each target resource object, where the electronic resource information corresponding to the same resource object in different resource groupings may be the same or different, and each resource grouping is used to be associated with a target group. The present application sets resource groupings through a resource object set, flexibly sets electronic resource information for the same resource object in different resource groupings, and associates it with a group, so as to improve the transfer efficiency of resource objects.

Description

Background Art

[0002] The application of instant messaging technology has greatly enriched social forms and facilitated information exchange. Group chat, as one of the social forms, can effectively gather instant messaging users with certain attributes, such as common experiences, common interests, or common shopping tendencies. Various business models extended by instant messaging applications have also been greatly developed. For example, using instant messaging applications to promote products has become a very common sales method. In particular, directly sharing product information or purchase links to chat groups in instant messaging can shorten the user path and obtain a relatively fixed customer base, which has been widely used by various businesses.

[0003] In related technologies, when sharing product information, store information, or purchase links in chat groups in instant messaging, they are generally shared in the form of sharing cards. Currently, the sharing cards for different groups are unified, and the price of each resource object involved in the sharing is also the same. However, due to the different attributes of the groups when they are formed, the feedback effects of each group may also be different, resulting in differences between groups. How to flexibly formulate different strategies based on the differences between groups to facilitate more transactions, or try to attract more transactions with more favorable strategies in the early stages of sharing in a group, thereby improving the transfer efficiency of shared resource objects, is an issue that needs to be considered. Summary of the invention

[0004] Embodiments of the present application provide a resource object transfer control method, device, electronic device, and storage medium to improve the transfer efficiency of resource objects.

[0005] The first resource object transfer control method provided in the embodiment of the present application includes:

[0006] In response to a trigger operation of a target control account on a resource group control page, displaying at least one selectable resource object in a resource object set associated with the target control account;

[0007] In response to a trigger operation of selecting at least one target resource object and setting electronic resource information for each selected target resource object, a created resource group is displayed, the resource group includes each target resource object, each target resource object corresponds to the electronic resource information displayed when the ownership transfer transaction is carried out, the resource objects associated with different resource groups are the same or different, the electronic resource information corresponding to the same resource object in different resource groups is the same or different, and each resource group is used to be associated with at least one target group.

[0008] The second resource object transfer control method provided in the embodiment of the present application includes:

[0009] In response to a triggering operation by any group member of the target group on the target resource grouping entry in the interface of the target group, display the detailed page of the resource object associated with the target resource grouping in the target trading application, where the detailed page of the resource object displays at least one target resource object associated with the target resource grouping that can conduct ownership transfer transactions; and

[0010] If the target group is associated with the target resource grouping, then display the electronic resource information corresponding to each target resource object in the target resource grouping when conducting an ownership transfer transaction on the detailed page of the resource object. The resource objects associated with different resource groupings may be the same or different, and the electronic resource information corresponding to the same resource object in different resource groupings may be the same or different.

[0011] Optionally, the method further includes:

[0012] In response to an identification operation on the target resource grouping, display the basic information of the target resource grouping and the account information of the control sub-account associated with the target resource grouping, where the grouping identifier is generated and sent by the target resource application according to the input basic information and account information in response to a triggering operation of creating the target resource grouping through the resource grouping control page.

[0013] In response to a selection operation on the target group, when any group member in the target group and the control sub-account are associated users, associate the target resource grouping with the target group.

[0014] Optionally, before associating the target resource grouping with the target group, it further includes:

[0015] If the target group is already associated with other resource groupings, then display a prompt message for removing the other resource groupings in the chat interface, and the operation of removing the other resource groupings is triggered; or

[0016] If the target group is already associated with the target resource grouping, then display a prompt message for overwriting the target resource grouping in the chat interface, and the operation of overwriting the target resource grouping is triggered.

[0017] Optionally, the method further includes:

[0018] When there is no associated user between any group member in the target group and the control sub-account, display a second prompt message in the chat interface, where the second prompt message is used to prompt that the association between the target resource grouping and the target group fails.

[0019] The third method for transferring control of resource objects provided by the embodiments of the present application is applied to a target transaction application and includes:

[0020] Obtain the grouping information for each resource group. The grouping information for each resource group includes a resource group identifier, at least one resource object associated with the resource group, and the electronic resource information of each resource object. The resource groups are set by the target control account according to each resource object in the associated resource object set. The resource objects associated with different resource groups may be the same or different, and the electronic resource information corresponding to the same resource object in different resource groups may be the same or different;

[0021] Respectively generate, according to the grouping information of each resource group, a resource object details page associated with each resource group in the target transaction application, save the resource object details pages of each resource group, and correspondingly save the page address of the resource object details page of the resource group and the resource group identifier. The resource object details page of each resource group includes each resource object associated with the resource group and the electronic resource information of each resource object.

[0022] The fourth method for transferring control of resource objects provided by the embodiments of the present application is applied to a target transaction application and includes:

[0023] Perform an association operation of associating the group identifier of the target group and the resource group identifier of the target resource group to associate the group identifier and the resource group identifier;

[0024] After receiving a trigger request to display the resource object details page associated with the target resource group triggered by the target group, when it is determined that the group identifier is associated with the resource group identifier, send a page address request including the resource group identifier;

[0025] Receive the page address returned according to the resource group identifier and feedback the page address to the requester, so that the requester can obtain the corresponding resource object details page according to the page address.

[0026] The first apparatus for transferring control of resource objects provided by the embodiments of the present application includes:

[0027] A first response unit, configured to respond to a trigger operation of the target control account for the resource group control page and display at least one selectable resource object in the resource object set associated with the target control account;

[0028] A second response unit, configured to display a created resource group in response to a trigger operation of selecting at least one target resource object and setting electronic resource information for each selected target resource object, where the resource group includes each target resource object, and for each target resource object, the electronic resource information during the ownership transfer transaction is displayed correspondingly, and the electronic resource information corresponding to the same resource object in different resource groups may be the same or different, and each resource group is used to be associated with at least one target group.

[0029] The second transfer control device for resource objects provided in the embodiments of the present application includes:

[0030] A first page display unit, configured to display a resource object details page associated with the target resource group in the target trading application in response to a trigger operation of any group member of the target group on the target resource group entry in the interface of the target group, where the resource object details page displays at least one target resource object that can perform an ownership transfer transaction and is associated with the target resource group; and

[0031] If the target group is associated with the target resource group, then the electronic resource information corresponding to each target resource object during the ownership transfer transaction in the target resource group is displayed on the resource object details page, and the resource objects associated with different resource groups may be the same or different, and the electronic resource information corresponding to the same resource object in different resource groups may be the same or different.

[0032] The third transfer control device for resource objects provided in the embodiments of the present application is applied to a target trading application and includes:

[0033] An information acquisition unit, configured to acquire the grouping information for each resource group, where the grouping information for each resource group includes a resource group identifier, at least one resource object associated with the resource group, and the electronic resource information for each resource object, and the resource group is set by the target control account according to each resource object in the associated resource object set, and the resource objects associated with different resource groups may be the same or different, and the electronic resource information corresponding to the same resource object in different resource groups may be the same or different;

[0034] An address generation unit, configured to generate, respectively according to the grouping information for each resource group, a resource object details page associated with the resource group in the target trading application, save the resource object details pages for each resource group, and correspondingly save the page address of the resource object details page of the resource group and the resource group identifier, where the resource object details page of each resource group includes each resource object associated with the resource group and the electronic resource information for each resource object.

[0035] The fourth resource object transfer control device provided by the embodiments of the present application is applied to a target transaction application and includes:

[0036] An information acquisition unit, configured to perform an association operation of associating the group identifier of a target group with a resource group identifier of a target resource group, and associate the group identifier with the resource group identifier;

[0037] A transmission unit, configured to, after receiving a trigger request for displaying a resource object detail page associated with the target resource group triggered by the target group, when determining that the group identifier is associated with the resource group identifier, send a page address request including the resource group identifier;

[0038] A feedback unit, configured to receive a page address returned according to the resource group identifier and feedback the page address to the requester, so that the requester can obtain a corresponding resource object detail page according to the page address.

[0039] An electronic device provided by the embodiments of the present application includes a processor and a memory. The memory stores program code, and when the program code is executed by the processor, the processor is caused to execute the steps of any of the above resource object transfer control methods.

[0040] The embodiments of the present application provide a computer program product or a computer program. The computer program product or the computer program includes computer instructions, and the computer instructions are stored in a computer-readable storage medium. A processor of a computer device reads the computer instructions from the computer-readable storage medium, and the processor executes the computer instructions, so that the computer device executes the steps of any of the above resource object transfer control methods.

[0041] The embodiments of the present application provide a computer-readable storage medium, which includes program code. When the program product runs on an electronic device, the program code is used to cause the electronic device to execute the steps of any of the above resource object transfer control methods.

[0042] The beneficial effects of the present application are as follows:

[0043] The embodiments of the present application provide a method, apparatus, electronic device, and storage medium for transfer control of resource objects. In the embodiments of the present application, multiple resource groups can be set according to each resource object in the resource object set associated with the target control account. The resource objects associated with different resource groups can be the same or different. Moreover, electronic resource information, that is, exclusive value information, for each resource object in different resource groups can be set when the ownership transfer is performed for that resource group. Therefore, in different resource groups, the electronic resource information corresponding to the same resource object may be the same or different. When the target group is associated with the target resource group, the electronic resource information of each target resource object can be displayed on the resource object details page associated with the target resource group. Furthermore, it can be ensured that when a user clicks to view the details of the same resource object in different groups, the displayed electronic resource information of the resource object can be different, so as to improve the transfer efficiency of the resource object.

[0044] Other features and advantages of the present application will be described in the subsequent description. Moreover, some of them will become obvious from the description or be understood by implementing the present application. The objectives and other advantages of the present application can be achieved and obtained through the structures specifically pointed out in the written description, claims, and drawings. BRIEF DESCRIPTION OF THE DRAWINGS

[0045] The drawings described herein are used to provide a further understanding of the present application and constitute a part of the present application. The schematic embodiments of the present application and their descriptions are used to explain the present application and do not constitute an improper limitation to the present application. In the drawings:

[0046] Figure 1A It is a schematic diagram of a commodity sharing method in the related art;

[0047] Figure 1B It is a schematic diagram of a commodity details page in the related art;

[0048] Figure 2 It is an optional schematic diagram of an application scenario in the embodiments of the present application;

[0049] Figure 3 It is a flowchart of the first method for transfer control of resource objects in the embodiments of the present application;

[0050] Figure 4 It is a schematic diagram of a method for setting resource groups in the embodiments of the present application;

[0051] Figure 5 It is an optional schematic diagram of a resource group control page in the embodiments of the present application;

[0052] Figure 6ASchematic diagram of the first resource object display page in the embodiment of the present application;

[0053] Figure 6B Schematic diagram of the second resource object display page in the embodiment of the present application;

[0054] Figure 6C Schematic diagram of the third resource object display page in the embodiment of the present application;

[0055] Figure 7 Flowchart of the transfer control method for the second resource object in the embodiment of the present application;

[0056] Figure 8A Schematic diagram of the first resource object details page in the embodiment of the present application;

[0057] Figure 8B Schematic diagram of the second resource object details page in the embodiment of the present application;

[0058] Figure 8C Schematic diagram of the third resource object details page in the embodiment of the present application;

[0059] Figure 9 An optional schematic diagram of a method for associating a target resource group with a target group in the embodiment of the present application;

[0060] Figure 10 An optional schematic diagram of a sharing interface in the embodiment of the present application;

[0061] Figure 11 Flowchart of the transfer control method for the third resource object in the embodiment of the present application;

[0062] Figure 12 Flowchart of the transfer control method for the fourth resource object in the embodiment of the present application;

[0063] Figure 13 Interaction timing flowchart of the transfer control method for a resource object in the embodiment of the present application;

[0064] Figure 14 Composition structure schematic diagram of the transfer control device for the first resource object in the embodiment of the present application;

[0065] Figure 15 Composition structure schematic diagram of the transfer control device for the second resource object in the embodiment of the present application;

[0066] Figure 16 Composition structure schematic diagram of the transfer control device for the third resource object in the embodiment of the present application;

[0067] Figure 17 It is a schematic structural diagram of the composition of the fourth resource object transfer control device in the embodiments of the present application;

[0068] Figure 18 It is a schematic hardware composition diagram of an electronic device applying the embodiments of the present application;

[0069] Figure 19 It is a schematic hardware composition diagram of another electronic device applying the embodiments of the present application. Detailed implementation manners

[0070] To make the objectives, technical solutions, and advantages of the embodiments of the present application clearer, the technical solutions of the present application will be clearly and completely described below with reference to the accompanying drawings in the embodiments of the present application. Obviously, the described embodiments are some, rather than all, of the embodiments of the technical solutions of the present application. All other embodiments obtained by those of ordinary skill in the art based on the embodiments recorded in this application document without making creative efforts shall fall within the scope of protection of the technical solutions of the present application.

[0071] Some concepts involved in the embodiments of the present application are introduced below.

[0072] Public domain traffic: Also called platform traffic, it does not belong to a single individual but is traffic shared by the collective. It is the traffic obtained by merchants through shopping and payment platforms. The characteristics of this type of platform are that the traffic belongs to each platform, and after merchants settle in, they obtain customers and transactions through methods such as search optimization, participation in activities, spending on promotion fees, and use of promotional activities.

[0073] Private domain traffic: A concept relative to public domain traffic. Simply put, it refers to a channel that does not require payment and can directly reach users at any time and any frequency, such as self-media, user groups, etc., that is, the circle that can be reached by KOC (Key Opinion Consumers). It is a concept in the field of social e-commerce. In the embodiments of the present application, it specifically refers to the traffic that a brand or an individual independently owns, can freely control, is free, and can be reused multiple times.

[0074] Instant Messaging (IM): It is currently the most popular communication method on the Internet (Internet), and various instant messaging software has emerged in an endless stream; service providers have also provided more and more rich communication service functions. Instant messaging software is an instant communication software based on the Internet. Such software enables computer users connected to the Internet to talk to another online netizen at any time, and even can see the real-time image of the other party through video. It enables people to communicate freely without worrying about expensive phone bills, and can work and communicate without any delay.

[0075] An application, that is, an application program, is a computer program that can complete one or more services. Generally, it has a visible display interface and can interact with users. For example, electronic maps and calendars can all be called applications. Among them, some applications need to be installed on the terminal device used by the user before they can be used, while some do not require application installation. For example, each small program, web page, etc. in certain social applications. Small programs can be used without downloading and installation. Users can open the application by scanning or searching.

[0076] Electronic resource information: It is for the resource object. It refers to the value or price of the resource object when the ownership transfer of the resource object is carried out. In the embodiments of the present application, the resource object can be a commodity, goods, etc., or a virtual electronic product (such as an e-book, music, audio-video membership), etc. In this article, the resource object is mainly taken as an example of a commodity for illustration. Electronic resource information is divided into first electronic resource information and second electronic resource information, and the meanings of the first electronic resource information and the second electronic resource information are different. For a resource object, the first electronic resource information is for the resource grouping. The exclusive price of the same resource object in different resource groupings can be different, and each resource grouping has a group associated with it. Therefore, when sharing the same resource object to different groups, the price may be different, that is, the first resource value information is different. The second electronic resource information refers to the benchmark price of the resource object. Whether the resource object is shared to group A or group B, the price is the same for the resource object.

[0077] Resource grouping: It refers to the grouping setting obtained based on each resource object in a certain resource object set. The same resource object can be included in different resource groupings, but for the same resource object, the first electronic resource information (exclusive price) corresponding to it in different resource groupings is different. In the embodiments of the present application, the resource grouping can be a group store, that is, set through each commodity in the merchant store. Each group store can have at least one group store manager. Different group store managers can be the same, such as all being merchants, or different, such as being employees of the merchant, or other online big Vs, etc. In the embodiments of the present application, the control account is the account of the merchant, and the control sub-account is the employee account (also called the employee sub-account).

[0078] Application operation interface: It is a medium for interaction and information exchange between an application system and a user. It realizes the conversion between the internal form of information and the form acceptable to humans, aiming to enable the user to conveniently and efficiently operate the application to achieve two-way interaction and complete the work hoped to be completed with the help of the application. In the embodiments of the present application, the application operation interface includes human-computer interaction and a graphical user interface. Specifically, the application operation interface includes an object selection interface, a sharing prompt interface, a content details interface, etc. Among them, different application operation interfaces are used to display different contents to the user and realize different information interactions between the user and the application.

[0079] Resource grouping control page: It is a user-oriented page for creating resource groups and displaying the detailed information of each resource group created by a merchant. In the embodiments of the present application, the resource group can be a group store, that is, set through each commodity in the merchant's store. Specifically displayed on the resource grouping control page are the names of each group store, the number of people in the group store, the store manager of the group store, the store status, and the operations that can be performed, etc.

[0080] Resource object display page: It is a user-oriented page for the detailed information of each resource object in each resource group created by a merchant, specifically including at least one target resource object associated with the target resource group, the status information of each target resource object, and the first electronic resource information and the second electronic resource information corresponding to the transfer of ownership for each target resource object. In the embodiments of the present application, the status information of each target resource object includes a transferable state and a non-transferable state. For a target resource object, the transferable state means that the ownership of the target resource object can be transferred, while the non-transferable state means that the ownership of the target resource object cannot be transferred.

[0081] In addition, it can also be used for a page that manages each resource object in each resource group by a control account or a control sub-account and sets the control information of a certain resource object in a target resource group. Specifically, it displays at least one candidate resource object that can be added to the target resource group, as well as the second electronic resource information associated with each candidate resource object and the addable quantity. In the embodiments of the present application, each candidate resource object is a commodity in a merchant store. For a certain candidate resource object, the addable quantity refers to the inventory of the candidate resource object in the merchant store. The control account or the control sub-account can input the control information of a certain target resource object on this page, specifically including the discount ratio and the transferable quantity that the target resource object enjoys in this resource group. Among them, the discount ratio refers to the discount that the target resource object can enjoy in this resource group. Based on the discount ratio and the benchmark value information of the target resource object, the exclusive price that the target resource object enjoys in this resource group can be calculated, that is, the exclusive price for group stores. The transferable quantity refers to the quantity of the target resource object that can be added in this resource group, that is, the group store inventory of the target resource object in the group store.

[0082] SAAS (Software-as-a-Service): With the development of Internet technology and the maturity of application software, it is a completely innovative software application model that emerged in the 21st century. It has a similar meaning to "on-demand software", the application service provider (ASP), and hosted software. It is a model of providing software through the Internet. Manufacturers deploy application software on their own servers uniformly. Customers can order the required application software services from the manufacturers through the Internet according to their actual needs, pay the manufacturers according to the amount and duration of the ordered services, and obtain the services provided by the manufacturers through the Internet. For many small enterprises, SAAS is the best way to adopt advanced technology, which eliminates the need for enterprises to purchase, build, and maintain infrastructure and applications.

[0083] The following briefly introduces the design concept of the embodiments of the present application:

[0084] With the rapid development of Internet technology, people's daily life, work, entertainment, shopping and other ways have changed greatly. Especially in scenarios involving payment, Internet payment has gradually become a common transaction method for people. During the transaction process through this method, there is no need to carry cash, which is convenient and fast.

[0085] However, the current social e-commerce SAAS has problems such as fragmented service distribution, uneven service levels, and a lack of systematic services that are more suitable for social scenarios. Many merchants generally share products or stores in their communities in the form of mini-program cards (such as sharing cards) to shorten the user path. When a merchant shares a product from their own store to a community, the price of the product is unified. The sharing cards and product details pages shared to Group A or Group B are all at the same price. Refer to Figure 1A as shown. Among them, whether it is shared to Group A or Group B, the price of "xx product" on the sharing card is 18.00, and whether you click on the sharing card in Group A or the sharing card in Group B, the displayed product details page is the same. See Figure 1B as shown.

[0086] That is to say, in the related technology, the product sharing completely uses the same set of sharing pages, that is, the same product details page and sharing card are opened from any channel, which cannot achieve personalized content for different users, cannot meet the accuracy requirements of the current merchants' private domain traffic operation, and cannot achieve precise marketing, such as providing better pre-sales and after-sales services for high customer unit price users, and providing higher discounts for users who pay attention to cost performance.

[0087] In view of this, the embodiments of the present application propose a method, device, electronic device, and storage medium for transferring and controlling resource objects. In the embodiments of the present application, according to each resource object in the resource object set associated with the target control account, multiple resource groups can be set, and the resource objects associated with different resource groups can be the same or different. Moreover, for each resource object in different resource groups, electronic resource information for the transfer of ownership rights can be set for this resource group, that is, exclusive value information. Therefore, in different resource groups, the electronic resource information corresponding to the same resource object may be the same or different. When the target group is associated with the target resource group, the electronic resource information of each target resource object can be displayed on the resource object details page associated with this target resource group. Furthermore, it can be ensured that when a user clicks to view the details of the same resource object in different groups, the displayed electronic resource information of this resource object can be different, so as to improve the transfer efficiency of the resource object.

[0088] The preferred embodiments of the present application will be described below with reference to the accompanying drawings of the specification. It should be understood that the preferred embodiments described herein are only used to illustrate and explain the present application, and are not used to limit the present application. And without conflict, the embodiments in the present application and the features in the embodiments can be combined with each other.

[0089] As Figure 2As shown in the figure, it is a schematic diagram of the application scenario of the embodiment of the present application. The application scenario diagram includes two terminal devices 210 and a server 230. The application operation interface 220 can be logged in through the terminal device 210. Communication can be carried out between the terminal device 210 and the server 230 through a communication network.

[0090] Among them, the application operation interface 220 can be the resource object details page, resource grouping control page, sharing interface, etc. in the embodiment of the present application.

[0091] In an alternative embodiment, the communication network is a wired network or a wireless network. The terminal device 210 and the server 230 can be directly or indirectly connected through wired or wireless communication methods, and the present application does not limit this.

[0092] In the embodiment of the present application, the terminal device 210 is an electronic device used by the user. The electronic device can be a personal computer, mobile phone, tablet computer, notebook, e-book reader, smart home, etc., which has a certain computing ability and runs instant messaging software and websites or social software and websites. Each terminal device 210 communicates with the server 230 through a wireless network. The server 230 can be an independent physical server, or a server cluster or distributed system composed of multiple physical servers. It can also be a cloud server that provides basic cloud computing services such as cloud services, cloud databases, cloud computing, cloud functions, cloud storage, network services, cloud communications, middleware services, domain name services, security services, CDN (Content Delivery Network), and big data and artificial intelligence platforms.

[0093] Among them, an instant messaging application, a target transaction application, or an information publishing application with the ability to distinguish people can be installed in each terminal device, etc. The applications involved in the embodiment of the present application can be software, or clients such as web pages and applets. The server is an application server corresponding to the software or web page, applet, etc., and the specific type of the client is not limited.

[0094] In the embodiment of the present application, the resource object can be a commodity, goods, etc., or a virtual electronic product, such as an e-book, music, audio-video membership, etc. The users of the resource object are divided into consumers and merchants. Mapped to the product performance, they are the target transaction application and the instant messaging application, or the target transaction application and other information publishing applications with the ability to distinguish people. In the following, the instant messaging application is mainly used as an example for illustration. Among them, group store management is carried out through the target transaction application, and the prices and inventory of group store products are set. Through the group store module of the instant messaging application, users can see different prices of the same product in different groups. Common target transaction applications can be major e-commerce platforms and trading platforms.

[0095] In addition, the group small store can be replaced by any group marketing-based tool, including but not limited to various instant messaging tools, and also including information publishing platforms with the ability to distinguish people, such as forums. In addition, the e-commerce platform may be replaced by any store tool with trading functions, including some WeChat store opening tools such as Weidian and Yunji, o2o (Online Offline) e-commerce platforms, or the merchant's own online sales platform, etc.

[0096] Next, in combination with the above application scenarios, taking the resource grouping as the group small store as an example, the transfer control method of the resource object in the embodiment of the present application will be introduced in detail:

[0097] First, introduce the group small store management part of the target trading application. This part is mainly implemented based on the target trading application. In the following text, the target trading application is mainly taken as the merchant version of X Pinpin as an example for illustration. The corresponding instant messaging application end can set the X Pinpin mini program, and users can shop through the X Pinpin mini program.

[0098] Refer to Figure 3 As shown, it is a flowchart of the implementation of a transfer control method for a resource object provided by an embodiment of the present application, which is applied to a target trading application. The specific implementation process of this method is as follows:

[0099] S31: In response to a trigger operation of the target control account on the resource grouping control page, display at least one selectable resource object in the resource object set associated with the target control account;

[0100] S32: In response to a trigger operation of selecting at least one target resource object and setting electronic resource information for each selected target resource object, display the created resource grouping. The resource grouping includes each target resource object, and each target resource object is correspondingly displayed with the electronic resource information during the transfer of ownership. The resource objects associated with different resource groupings are the same or different, and the electronic resource information corresponding to the same resource object in different resource groupings is the same or different. Each resource grouping is used to be associated with at least one target group.

[0101] Among them, the resource object can be a commodity, goods, etc., or a virtual electronic product, such as an e-book, music, audio-video membership, etc. In this article, the resource object is mainly taken as an example of a commodity for illustration. The resource grouping refers to a commodity grouping, which is called a group small store in this article and can be obtained by setting the commodities in a certain merchant's store.

[0102] In an embodiment of the present application, a merchant can register a control account in a target trading application and create a store. The goods in the store are the resource objects, and the resource object set is the set composed of all the goods in the store. After the merchant logs in to the target trading application through the control account, multiple resource groups, that is, multiple group stores, can be divided according to the settings of each good.

[0103] Among them, there can also be multiple merchants in the target trading application, and each merchant has a corresponding control account. Correspondingly, each control account is associated with a resource object set. The embodiments listed below are for one of the merchants, and each group store is the group store of this specific merchant.

[0104] Refer to Figure 4 As shown, it is a method for setting resource groups in an embodiment of the present application, specifically reflecting the relationship among the store (B - end merchant store), group (group store), and goods.

[0105] In an embodiment of the present application, the merchant - version group stores all come from the same specific merchant, that is, the above - mentioned target control account. Therefore, the relationship between the group store and the B - end is one - to - many. The goods in the group store do not need to be re - edited and can be selected from the B - end merchant store for stocking. As Figure 4 shown, each shelf can have multiple goods and allows the same goods on different shelves, and the price is stored separately. The price of the same good in different group stores can be different.

[0106] As Figure 4 shown, where shop refers to the merchant's store and stock refers to the store inventory. In the related art, there is no relationship of store - group - goods, but only store - goods, that is, there is no group store associated between the merchant store and the goods, but multiple different shelves are directly set in the merchant store. In an embodiment of the present application, a layer of group store architecture is added between the merchant store and the shelves. Figure 4 The goods in group store A, group store B,..., group store N listed in all come from the same merchant store. However, the price of the same good in different group stores can be different. For example, group store A is suitable for users with high unit prices, and group store B is suitable for users who pay more attention to cost - performance. The price of the goods on shelf 1 in group store A is A1, and the price of the goods on shelf 1 in group store B is B1, where A1 > B1. These prices are the electronic resource information of each resource object.

[0107] Refer to Figure 5As shown, it is a resource grouping control page shown in an embodiment of the present application. Taking a specific merchant as Merchant A for example, after Merchant A logs in to the target trading application through its account registered in the target trading application (i.e., the target control account), clicks on the group store management entry in the menu bar, and enters the group store list, for example Figure 5 As shown. "Xiaodian A First-level Direct Sales Group", "Xiaodian B First-level Direct Sales Group", "Xiaodian C First-level Direct Sales Group", "Xiaodian D First-level Direct Sales Group", etc. displayed on the current resource grouping control page are all for Merchant A, and are each resource grouping created by this merchant, and specifically display the detailed information of several group stores currently in operation, including the names of these group stores, the personnel of the group stores, the store managers of the group stores, the store status, and the operation controls corresponding to the operations that can be performed, etc. Among them Figure 5 The operation controls set on the resource grouping control page shown are in the form of buttons, and specifically include the following categories: store information management, commodity management, activity management, and data center.

[0108] In an embodiment of the present application, the merchant can directly enter the name of the group store in the input box above the resource grouping control page, and click the "Create Group Store" button to create a group store. Specifically, when the merchant creates a group store, the target trading application can trigger an operation on this resource grouping control page by the merchant through the target control account, and display at least one resource object that can be selected from the set of resource objects associated with the target control account.

[0109] For example, after the merchant enters the name of the group store as "Xiaodian A First-level Direct Sales Group", selects at least one commodity, and sets the price, i.e., the first electronic resource information, and inventory and other information that each commodity enjoys in this group store, the merchant can click the "Create Group Store" button to create a group store, and Figure 5 it is shown on the resource grouping control page that the group store has been created.

[0110] In addition, it is also possible to set the group store to be associated with at least one control sub-account of the target control account. Specifically, the target trading application responds to an association operation that associates the target resource grouping with at least one control sub-account, and associates the control sub-account with the target resource grouping. For example, the merchant can Figure 5 set the store manager of the group store through the mobile phone number input box of the group store manager shown to achieve the association of the control sub-account with the target resource grouping, so that the control sub-account associates the target resource grouping with the target group.

[0111] Optionally, the merchant can also update the target resource group through the resource group control page. Specifically, the target transaction application displays the target resource group associated with the target control sub-account in response to the trigger operation of the target control sub-account on the resource group control page; and displays the updated target resource group in response to the update operation of the target control sub-account on at least one of the target resource objects and e-resource information in the target resource group.

[0112] It should be noted that the above embodiments show that in addition to the control account in the present application, the control sub-account can also set the first e-resource value information, inventory and other information of each target resource object in the target resource group associated with the control sub-account. Of course, the target control account can also update each created resource group, and the specific process is similar to the update process of the target control sub-account listed above. The target transaction application displays each target resource group created by the target control account in response to the trigger operation of the target control account on the resource group control page; and displays the updated target resource group in response to the update operation of the target control account on at least one of the target resource objects and e-resource information in the target resource group.

[0113] For example, Figure 5 The figure shows all the current created group stores of merchant A, as well as the relevant information of the store managers of each group store, etc. Among them, the employee sub-account nickname of the store manager of the first-level direct sales group of store A is bingbingbang, and the mobile phone number is 135xxxxx829; the employee sub-account nickname of the store manager of the first-level direct sales group of store B is bangbangbing, and the mobile phone number is 136xxxxx829, etc.; when an employee enters their own mobile phone number in the mobile phone number input box of the group store manager and clicks query, all group stores related to the mobile phone number can be queried, and the display method is the same as Figure 5 similar, and specifically includes the store names of these group stores, the personnel of the group stores, the store managers of the group stores, the store status, and the operation controls corresponding to the operations that can be performed, etc.

[0114] In addition, in the embodiments of the present application, the merchant or employee can also set the price, inventory, etc. of the products in the group store by clicking the "Product Management" operation button. Taking the merchant as an example, specifically, the target transaction application displays at least one resource group created by the target control account of the merchant in the resource group control page in response to the trigger operation of the target control account of the merchant to view the resource group control page; for example, in Figure 5 the shown resource group control page, the several group stores listed above are displayed. In addition, when clicking on page 2, page 3..., group stores not shown on the current page can also be viewed.

[0115] When a merchant clicks the "Product Management" operation button corresponding to the first-level direct sales group of Store A, the target trading application responds to the selection operation for the target resource group and displays a resource object display page of the selected target resource group. The resource object display page displays at least one target resource object associated with the selected target resource group, and the corresponding electronic resource information when the ownership of each target resource object is transferred. After that, the target trading application responds to the update operation on at least one of the three pieces of information of the selected target resource group through the resource object display page, and displays the updated selected target resource group. The following three pieces of information include: target resource objects, the electronic resource information set for the corresponding target resource objects, and the associated target control sub-accounts.

[0116] For example, when the selected target resource group is the first-level direct sales group of Store A, the resource object display page as shown in Figure 6A can be displayed. Each target resource object displayed on this page is associated with the first-level direct sales group of Store A, including the products that have been put on the shelf, the products that have been taken off the shelf, etc. This page mainly displays the detailed information of each product in the "First-level direct sales group of Store A", and it can be seen from Figure 6A that there are 6 products displayed on the current page, specifically including the names, categories, statuses, group-buying prices, exclusive prices for the group store, and inventory of the group store of these products. In addition, the operations related to the group store management include: putting on the shelf (products), taking off the shelf (products), deleting, etc. Among them, the products that have been put on the shelf are Product A, Product B, Product E, and Product F, and the products that have been taken off the shelf are Product C and Product D.

[0117] In the embodiment of the present application, the status of each product includes a transferable status and a non-transferable status. For a target resource object, the transferable status means that the ownership of the target resource object can be transferred, while the non-transferable status means that the ownership of the target resource object cannot be transferred. As shown in Figure 6A , taking Product A as an example, the status of the product corresponding to the group store is on the shelf, which means that the status information is in a transferable status, and the product can be sold to consumers, that is, the ownership of Product A can be transferred to others. The group-buying price corresponding to this product is the second electronic resource information, as shown in the figure as 90-180, and the exclusive price for the group store corresponding to it is the first electronic resource information, as shown in the figure as 60-120, which means that Product A in the group store - the first-level direct sales group of Store A has a certain discount compared to the original benchmark price. Taking Product C as an example, the status of the product corresponding to the group store is off the shelf, which means that the status information is in a non-transferable status, and it is not possible to sell the product to consumers at the current moment and the ownership transfer cannot be carried out.

[0118] In the above implementation manner, the group store is created by the merchant. Still takingFigure 5 Taking the example shown, in this resource grouping control page, in addition to being able to select different group stores, merchants can manage the products in the selected target group store by clicking on product management in the operation column of the group store tab in operation. Merchants can also enter information such as the name of the group store and the mobile phone number of the group store manager in the input box above the resource grouping control page, and then click the "Create Group Store" button to create a new group store. Based on the personalized user operation needs of merchants in the community ecosystem, the embodiments of this application provide a set of group price management control tools for merchants. Merchants can conveniently set different prices for the same product in different groups, so as to achieve price control, complete precise marketing of users, and provide precise operation of private domain traffic.

[0119] In addition, merchants can also modify the name of the group store, basic information such as the group store manager, etc. by clicking the "Store Information Management" operation button. Among them, when modifying the relevant information of the group store manager, in addition to modifying the identity information of the group store manager listed above, it is also possible not to change the group store manager, but only modify some basic information of the group store manager, such as the avatar, nickname, etc. In addition, when setting the associated target control sub-account, information such as the nickname or mobile phone number of the group store manager can be directly entered in the group store manager information column.

[0120] In the embodiments of this application, when a merchant sets electronic resource information for a target resource object in a target resource grouping that is selected after being updated, refer to Figure 6A 、 Figure 6B and Figure 6C as shown. Specifically:

[0121] As Figure 6A shown, the S61 part shows three operation controls: put on the shelf, take off the shelf, and delete. These operation controls can be in the form of buttons. Merchants can control the status of the product by clicking on these operation controls listed above. For example: put a product that has been taken off the shelf before back on the shelf or delete it, take off the shelf a product that is currently on the shelf, etc.

[0122] Specifically, when a merchant clicks the "Put on the Shelf" button corresponding to a certain product, the target trading application responds to the triggering operation of the first operation control for the target resource object, so that the product can be re-added to the shelf of the group store, that is, the status information of the product is set to a transferable state; when a merchant clicks the "Take off the Shelf" or "Delete" button corresponding to a certain product, the target trading application responds to the triggering operation of the second operation control for the target resource object, so that the product can be taken off the shelf or deleted, and the status information of the product is set to a non-transferable state, indicating that the product is no longer sold in this group store.

[0123] Optionally, the resource object display page further includes a resource object control control; the target control account or the target control sub-account can also manage the target resource objects in the target resource group through the resource object control control. Specifically: the target transaction application responds to a trigger operation on the resource object control control, displays a resource object display page for the target resource group, the resource object display page includes at least one candidate resource object that can be added to the target resource group, and the second electronic resource information and the addable quantity associated with each candidate resource object, and the candidate resource object is a resource object in the resource object set; in response to a selection operation on at least one candidate resource object in the resource object display page, it jumps to a resource object display page for setting the control information of the selected candidate resource object.

[0124] Still taking Figure 6A the resource object display page shown as an example, where the resource object control control is S62, and the merchant can manage the products in this group of small stores by clicking the gray button "List Products" in the S62 part, select the products to be listed, and set information such as the exclusive price for the group of small stores and the inventory of the group of small stores. In the embodiment of the present application, when the merchant clicks the resource object control control shown as S62, the resource object display page corresponding to the first-level direct sales group of Store A can be displayed.

[0125] Among them, based on this resource object display page, the control account or the control sub-account can manage each resource object in each resource group, specifically including at least one candidate resource object that can be added to the target resource group, and the second electronic resource information and the addable quantity associated with each candidate resource object. In the embodiment of the present application, each candidate resource object is a product in the merchant's store, and for a certain candidate resource object, the addable quantity refers to the inventory of the candidate resource object in the merchant's store.

[0126] Such as Figure 6B shown, which is a schematic diagram of another resource object display page listed in the embodiment of the present application. After the merchant clicks the button "List Products", it can jump to Figure 6B the resource object display page shown. The currently located store is: the first-level direct sales group of Store A. When the merchant lists products, two main steps need to be performed: First, select products; Second, set inventory and price. Selecting products is mainly operated on the Figure 6B resource object display page shown, and setting inventory and price is based on the Figure 7 resource object display page shown for operation.

[0127] In Figure 6B it, the merchant can filter the categories of products to be listed by selecting or entering the first-level category, second-level category, third-level category, etc. in the input box. Or directly enter the search content in the search box to filter products.Figure 6B Enumerated are some products with the first-level category being food, the second-level category being snacks, and the third-level category being nuts. The product names are: Product A, Product B, Product C, Product D, Product E, and Product F, all of which belong to the candidate resource objects. The displayed group-buying price shown is the second electronic resource information of these products, which means that if the current store is the first-level direct sales group of Store B, the first-level direct sales group of Store C, etc., for the same product, the displayed group-buying price is the same and the inventory is also the same. Taking Product A as an example, the inventory of Product A is 1500, which means that in the store of Merchant A, the current remaining inventory of Product A is 1500, that is, at most 1500 Product A can be listed in the first-level direct sales group of Store A. Similarly, the same principle applies to the other several products and will not be repeated here.

[0128] In the embodiment of this application, the merchant can check the products to list new products for the first-level direct sales group of Store A. For example, after the merchant selects Product B, Product C, Product E, and Product F and clicks "Next", it can jump to Figure 6C the resource object display page shown.

[0129] Optionally, the control information includes the discount ratio and the transferable quantity, which means that in the embodiment of this application, the merchant or the group store manager of the store can set the exclusive price for the group store by inputting the corresponding discount ratio, and set the corresponding inventory by inputting the inventory of the group store (i.e., the transferable quantity). Finally, click Submit.

[0130] Specifically, when performing the above operations, the target trading application responds to the information setting operation for the selected candidate resource object in the resource object display page, obtains the input discount ratio and transferable quantity for the selected candidate resource object, and determines the electronic resource information corresponding to the selected candidate resource object based on the product of the second electronic resource information of the selected candidate resource object and the discount ratio, and adds the selected candidate resource object to the target resource group.

[0131] Taking Figure 6C the example shown, the candidate resource objects selected by the merchant are Product B, Product C, Product E, and Product F. Taking Product B as an example, the preferential treatment that can be enjoyed for the first-level direct sales group of Store A can be input at the corresponding discount ratio. For example, the discount ratio is 10%, which means that in the first-level direct sales group of Store A, Product B is sold at a 10% discount. Therefore, the electronic resource information corresponding to Product B is 90*(1 - 10%) = 81. For example, if the input inventory of the group store is 200, it means that 100 more Product B are listed in the first-level direct sales group of Store A. If there were originally 100 Product B in the first-level direct sales group of Store A, then after the listing, there will be a total of 200 Product B.

[0132] Optionally, after the merchant enters the name of the group store or the mobile phone number of the group store manager, the merchant can click Figure 5 the query button shown in the figure to query the relevant group stores. Still taking Figure 5 the resource grouping control page shown in the figure as an example, when the user enters a certain mobile phone number in the input box of the mobile phone number column of the group store manager, the group stores associated with the mobile phone number can be displayed.

[0133] It should be noted that in the embodiments of the present application, a group store manager can manage (associate) at least one group store, and one group store can also correspond to at least one group store manager. When the user clicks and selects a certain group store, the detailed information page of the resource object associated with the group store can be further displayed. In the embodiments of the present application, the detailed information page of the resource object includes at least one target resource object that can be transferred in ownership associated with the target resource grouping, and the first electronic resource information corresponding to each target resource object.

[0134] In addition, if the merchant wants to modify the identity information of the manager of a certain group store, it can also be achieved through the above input box. Specifically, after the user enters the name of the group store and the mobile phone number of the new group store manager, the user can click the "reset" button to reset the identity information of the new group store manager.

[0135] It should be noted that in the above embodiments, the mobile phone number of the group store manager is used as the unique identifier of the manager's identity information. In addition to the mobile phone number, it can also be a unique identifier such as an employee sub-account.

[0136] It should be noted that the above examples are all examples with the merchant's employees as the group store managers. In fact, in addition to setting employees as group store managers, the merchant can also use some online big Vs, or other individuals with certain influence, such as live streamers. In this case, a separate product selection terminal needs to be given to the big V at the merchant side. The big V has no permission to operate the price of the product itself, but it can adjust the selling price of the product, that is, the exclusive price of the group store.

[0137] In the embodiments of the present application, after the merchant creates a group store and designates a group store manager, a two-dimensional code can be generated. The two-dimensional code mainly includes the basic information of the group store and the relevant information of the group store manager. Among them, the basic information of the group store includes the name of the group store, the merchant corresponding to the group store, the resource grouping identification of the group store, etc. The relevant information of the group store manager specifically refers to the account information of the control sub-account corresponding to it (which can be the mobile phone number of the group store manager). Among them, the resource grouping identification information can be generated after the group store manager and used as the unique identification information of the group store. It should be noted that the grouping identification in the embodiments of the present application is exemplified by a two-dimensional code. In addition, it can also be a bar code or a link, etc., which is not specifically limited here.

[0138] In the above embodiments, for target transactions such as e-commerce platforms, a set of flexible and independent store private domain traffic operation tools can be quickly built in an e-commerce platform with basic capabilities. It is relatively independent of the e-commerce platform, with less coupling and no intrusion into the main process. Additionally, for B-side merchants, different from store-opening tools, it allows merchants to operate both public domain traffic and private domain traffic simultaneously, and implement different pricing strategies for different private domain traffic. There is no need to worry about the negative impacts brought by cross-channel sales and price differentiation, and more refined marketing can be achieved. At the same time, there are more incentive measures for employees responsible for operating groups.

[0139] Refer to Figure 7 As shown, it is the implementation flowchart of the second resource object transfer control method in the embodiments of the present application, which is applied to instant messaging applications or information publishing applications with the ability to distinguish groups, etc. The specific implementation process of this method is as follows:

[0140] S71: In response to a trigger operation by any group member of the target group on the target resource grouping entry in the interface of the target group, display the detailed resource object page associated with the target resource grouping in the target transaction application. The detailed resource object page displays at least one target resource object that can be subject to ownership transfer transactions associated with the target resource grouping;

[0141] S72: If the target group is associated with the target resource grouping, then display the electronic resource information corresponding to each target resource object for ownership transfer transactions on the detailed resource object page. The resource objects associated with different resource groupings can be the same or different, and the electronic resource information corresponding to the same resource object in different resource groupings can be the same or different.

[0142] As can be seen from the above, the group store in the embodiments of the present application is associated with the group in the instant messaging application, thereby realizing different prices for different groups. Specifically, when the user is a member of the target group, the user can click through the sharing card or group tool in the chat interface to enter the group store, and the detailed page of the resource object associated with the group store is displayed. Specifically included in the detailed resource object page are: at least one commodity that can be subject to ownership transfer and is associated with the group store. When the target group is associated with the target resource grouping, the first electronic resource information of each commodity is also displayed on the detailed resource object page. For details, refer to step S72.

[0143] Refer to Figure 8A As shown, it is a schematic diagram of a detailed resource object page in the embodiments of the present application. Assume that the group store "General Agent of Store A at the First Level" is associated with group X1 in the instant messaging application. Then when the user (any group member in group X1) enters the group store through the entry of this group store displayed in group X1, it is displayed Figure 8AThe page shown on the left is a detailed resource object page listed in an embodiment of the present application. It shows a group store named "General Agent of Store A at the First Level", and the target group bound to this group store is Group X1, that is, the relevant information of the target group and the target resource grouping. The store manager of the group store is bingbingbang. In addition, the detailed resource object page also shows various products of this group store and the first electronic resource information of each product. Here, the first electronic resource information refers to Figure 8A the group purchase price listed in the interface shown on the left. For Product A, Product B, and Product C, the first electronic resource information corresponding to these three products is all 28.0 (the crossed-out part 399 is the original price set by the platform, which may be the same as or different from the second electronic resource information. The second electronic resource information is set by the merchant on the basis of the platform original price). Users can also view more products in this group store by pulling up or down, etc. It should be noted that, in addition to the above-mentioned method of setting the discount ratio, the first electronic resource information of each product may also be the price after discount based on coupons or shopping vouchers, etc. However, these coupons or shopping vouchers are only applicable to this group store and cannot be used in other group stores.

[0144] It should be noted that in different group stores created by the same merchant, for the same product, the benchmark value information displayed in the detailed resource object pages associated with each group store is the same, but the electronic resource information is different. It is 28.0 in Group Store A and 98.0 in Group Store B. As Figure 8A shown in the interface on the right. Suppose the group store named "General Agent of Store B at the First Level" is associated with Group X2 in the instant messaging application. Then when a user (any group member in Group X2) enters the group store through the entrance of this group store displayed in Group X2, it shows Figure 8A the interface shown on the right.

[0145] Optionally, when the target group is not relevant to the target resource grouping, a first prompt message for group members is displayed on the detailed resource object page. The first prompt message is used to indicate that the group member is not a member of the associated group of the target resource grouping. That is to say, in the embodiment of the present application, when a user of this group store opens a product sharing card, the price within this group store is seen. When a user who is not in this group opens a product sharing card, it will prompt that the user is not a user within this group store and guide the user to join this group store.

[0146] For example, the group store named "General Agent of Store A at the First Level" is associated with Group X1 in the instant messaging application. However, when a user (any group member in Group X2) enters this group store through the entrance of this group store (such as a sharing card) displayed in Group X2, the detailed resource object page as shown in Figure 8B can be displayed. Refer toFigure 8B As shown, it is a schematic diagram of a resource object details page in an embodiment of the present application. At this time, when the target group is X2 and the target resource grouping is "the first-level general agent of Store A" and is not relevant to the target group X2, the electronic resource information of each commodity in the group store cannot be displayed to the user, that is, the electronic resource information is closed. For example, Figure 8B as shown by the question mark in part S81, but in fact, the second electronic resource information (benchmark price) of each commodity can be displayed, such as the benchmark price shown in part S82 below the question mark is 21.39.

[0147] In addition, it should be noted that when the user enters the group store through the entry of the target resource grouping displayed in the chat interface of a certain chat group, the price of the commodity seen in the commodity list is different from the price of the commodity seen when the user enters the content of the group store from the home page recommendation feed stream or the search result page of the target trading application. Among them, the price seen in the first way is the electronic resource information of the commodity in the group store, and the price seen in the second way is the second electronic resource information. Among them, the second electronic resource information is set by the merchant. For example, Figure 8C as shown, for commodity A, the corresponding benchmark price is 319.9. For commodity B, the corresponding benchmark price is 499.9, and so on.

[0148] In the embodiment of the present application, the group store itself is a form of social e-commerce. The trading process itself is similar to that of a traditional e-commerce system, and the group store is used to distinguish the drainage and trading sources of private domain traffic. In common social e-commerce, either public domain traffic is spread among multiple groups to obtain commissions, or fan operation is carried out within a group in the form of a store tool. The price is unified across the platform or varies from store to store.

[0149] The one-group-one-price in the embodiment of the present application is extended on this basis, creatively combining the private domain traffic of the group store, the commodities of the platform e-commerce and the store tool, taking into account the interests and initiatives of the group store managers, and achieving four-end linkage among the B (merchant) side, the group store manager side, the C (consumer) side, and the operation side. In the technical architecture, it supports flexible control of the dissemination scope of prices and activities, and merchants and group store managers can be authorized at different levels and control the prices within the group.

[0150] The following describes the permission management part of the store-group linkage in the embodiment of the present application:

[0151] In the embodiment of the present application, the merchant can create a group store through the target trading application, generate a group store QR code as the grouping identifier of the resource grouping, and the user can scan the QR code through the instant messaging application to establish the association between the target group and the target resource grouping. The specific process is as follows:

[0152] In response to the target group member's recognition operation on the QR code of the target resource group, the instant messaging application displays basic information of the target resource group and account information of the control sub-account associated with the target resource group.

[0153] That is to say, after scanning the QR code, the user (group member of the chat group) can display the basic information of the group store obtained by scanning the QR code on the instant messaging application, such as the group store name and the merchant listed above, and the account information of the store manager of the group store (i.e., the control sub-account associated with the target resource group). The user can share this information in the form of a card or the like to a chat group as the selected target group. When the account of the user when logging into the instant messaging application is associated with the account information of the store manager of the group store, the group store and the chat group can be bound, which is also called association.

[0154] Optionally, when the group members are not related to the controlling sub-account, the association cannot be established, and the user needs to be prompted that the association failed. For example, a second prompt message for the group members is displayed in the chat interface. The second prompt message is used to indicate that the association between the target resource grouping and the target group failed, to ensure that only the manager of the group store can successfully establish the association between the group store and the chat group.

[0155] Optionally, when the user selects a target group, the target group may already have an associated group store, that is, the target group has been previously associated with other group stores, or has been associated with this group store. Therefore, before associating the target resource group with the target group,

[0156] If the target group is already associated with other resource groups, a prompt message for removing other resource groups is displayed in the chat interface, and the operation of removing other resource groups is triggered.

[0157] Among them, the operation of removing other resource groups may be triggered by the current user or by other group members. After the operation is triggered, the association between the target group and other group stores is released, and then the target group can be associated with the target group store.

[0158] It should be noted that in the embodiments of the present application, there is no clear stipulation on the necessary connection between the group store manager of the group store and the group owner in the chat group. That is to say, the group store manager of the group store can be any group member in the chat group. Therefore, when the target group has been associated with other group stores, the group store managers of other group stores and the group store manager of the target group store to be associated currently can be group members or different group members. However, the operation of triggering the removal of other resource groups listed above is triggered by the group store manager of other resource groups. It should be noted that both the other resource group and the target resource group here are associated by the same control account. If the target group is associated with other resource groups, but the other resource group and the target resource group are not created by the same control account, in this case, the above process does not need to be executed, and the target resource group can be directly associated with the target group.

[0159] For example, user A in the target group is the manager of the target group store (group store A). When this user scans the QR code of group store A and wants to associate group store A with the target group, the target group has already been associated with other resource groups (group store B) at this time, and the manager of group store B is user B in the target group. At this time, a message will be sent to user A that user B needs to perform the operation of removing group store B, and relevant prompt information will also be sent to user B. If user B agrees to remove, it means that the operation of removing other resource groups is triggered, and then the target group can be associated with group store A.

[0160] Optionally, if the target group has been associated with the target resource group, a prompt message for covering the target resource group will be displayed in the chat interface, and the operation of covering the target resource group is triggered.

[0161] This situation applies when the QR code is updated. In the embodiments of the present application, the merchant can modify the group store manager through the merchant side of the target trading application. If the employee sub-account of the employee who is the group store manager is changed (that is, the account information of the control sub-account is modified), a QR code will be regenerated based on the account information of the changed control sub-account. At this time, after user A scans the QR code again through the instant messaging application and verifies again, the user can be prompted to cover the relevant information of the previous group store and change the manager. If the user confirms the coverage, the operation of covering the target resource group can be triggered, and then the target group is associated with the target resource group, and the member who is the group store manager in the group is changed. For example, the changed employee sub-account is associated with user C in the target group, and user C is used as the new group store manager.

[0162] In addition, the merchant can also modify the basic information of the group store, such as modifying the avatar, nickname, etc., through the merchant side of the target trading application, but the employee sub-account is not changed. In this case, only the target trading application needs to be updated, and there is no need to regenerate the QR code.

[0163] Optionally, when there is no associated user between any group member in the target group and the control sub-account, a second prompt message is displayed in the chat interface. The second prompt message is used to indicate that the association between the target resource group and the target group fails. For example, it prompts the user that the group store A has not been opened yet, etc.

[0164] See Figure 9 As shown, it is a schematic diagram of a method for setting the association between the merchant side and the group store manager account in an embodiment of the present application.

[0165] In an embodiment of the present application, after the merchant creates a group store and designates a group store manager, a two-dimensional code is generated based on the basic information of the group store and the account information of the employee sub-account (control sub-account) of the group store manager.

[0166] After user A scans the two-dimensional code through an instant messaging application, the group store information can be displayed, specifically including the basic information of the group store and the account information of the employee sub-account of the group store manager, etc.

[0167] After user A selects the target group, it is necessary to determine whether user A is associated with the group store manager. As shown in the verification information part Figure 9 If the account information of the employee sub-account of the group store manager obtained based on the two-dimensional code is associated with the account information of the instant messaging account logged in by user A, the group store can be directly associated with the target group. On the contrary, it means that the instant messaging account logged in by user A is not actually the instant messaging account of the group store manager, and the creation of the association fails.

[0168] Optionally, in order to prevent errors when the user creates an association between the target group and the group store, before associating the group store with the target group, a secondary verification can also be performed to prompt user A whether to associate the group store with the target group. If user A clicks to confirm, the association is made.

[0169] In addition, before making the association, it is also necessary to determine whether the target group is associated with other group stores (group stores created by the same merchant). If so, it is prompted that the user needs to transfer the previous group store first before setting the association between this group store and the target group.

[0170] In an embodiment of the present application, the Union ID mechanism of a certain instant messaging application can be used to verify whether the group member who scans the QR code is an associated user with the control sub-account. That is, the control sub-account of the target resource group will be bound to the merchant public account of WeChat, which is the sub-account login logic. This public account and the mini program are the same open platform account, so they will correspond to a Union ID. Therefore, when an employee uses the corresponding instant messaging application account to associate with the target resource group, it can be verified whether it is an associated user based on the UnionID bound to the public account.

[0171] That is, in the embodiment of the present application, the store manager of the group store uses the account of the instant messaging application and the authorization in the applet to bind the target group and the group store, manage the group members, and publish and share information in the group. In addition, the store manager of the group store can also set the price or inventory of the goods in the group store, that is, reuse these functions with the merchant.

[0172] Optionally, the user can also share the goods in the group store, or share the group store in the group. Specifically, the instant messaging application responds to the sharing operation for any target resource object through the resource object details page, and displays the sharing card of any target resource object on the sharing interface.

[0173] When the sharing interface is a group chat interface associated with the target resource group or a group member chat interface of the target group, the first electronic resource information of any target resource object is displayed in the sharing card, such as Figure 10 The interface shown on the left; when the sharing interface is not the group chat interface associated with the target resource group or the group member chat interface of the target group, the first electronic resource information of any target resource object in the sharing card is blurred, such as Figure 10 Of course, when the sharing interface is not a group chat interface associated with the target resource group or a group member chat interface of the target group, the second electronic resource information of the target resource object can also be displayed in the sharing card.

[0174] In the embodiment of the present application, the store manager of the group store has a dual identity, belonging to both the employee sub-account of the B-end merchant and the store manager of the group store, and is bound after a multi-factor identity verification is performed when creating the group store.

[0175] It should be noted that the price management, inventory management, and shelf management in the embodiments of the present application are concentrated on the merchant side. The store manager (or big V) of the group store can also manage and set prices using the employee sub-account. This part of the permissions and rules reuses the B-side capabilities to ensure that the data on the store (B-side merchant) side is secure and controllable. The store side can be restricted and traced, and the permissions can be immediately revoked after the employee leaves.

[0176] In addition, the management of group store members, marketing, and in-group promotion and activation are concentrated on the group (group store) side. The group store manager uses the identity of the group owner (or group member) of the instant messaging application and the authorization within the small program to bind the group and the store, manage group members, and publish and share in-group information. In addition, the group store manager can also participate in commission sharing in the capacity of the group store manager and receive timely incentives based on performance, providing more management and incentive tools for merchants.

[0177] For example, for a certain product, the unified price of the product is 100, and the exclusive price for the group store set by the merchant is 70. However, the group store manager sets the exclusive price for the group store to 75 and sells it at this price in the target group. At this time, the difference between 75 and 70 can be used as a reward. Group members will confirm whether they are entitled to obtain the in-group preferential price based on their in-group identity, the source of the sharing, and the configuration rules of the group store. This can achieve different effects such as preventing in-group price leakage or cross-group sharing of traffic fission.

[0178] In the above implementation manner, for the group store manager, they can obtain a marketing tool that improves performance and has more flexibility, and can obtain additional incentives according to the commission sharing mechanism of B-end merchants (similarly applicable to KOCs as store owners); for C-end customers, they can purchase their favorite products at a lower price and enjoy more considerate services from group store managers, enjoying both benefits and fun in social e-commerce.

[0179] Refer to Figure 11 , which is the implementation flowchart of the transfer control method for the third type of resource object in the embodiments of this application, applied to the target transaction application server. The specific implementation process of this method is as follows:

[0180] S111: Obtain the grouping information for each resource group. The grouping information for each resource group includes a resource group identifier, at least one resource object associated with the resource group, and the electronic resource information of each resource object. The resource group is set by the target control account according to each resource object in the associated resource object set. The resource objects associated with different resource groups may be the same or different, and the electronic resource information corresponding to the same resource object in different resource groups may be the same or different;

[0181] S112: Respectively generate, according to the grouping information of each resource group, a resource object details page associated with each resource group in the target transaction application, save the resource object details page of each resource group, and correspondingly save the page address of the resource object details page of the resource group and the resource group identifier. The resource object details page of each resource group includes each resource object associated with the resource group and the electronic resource information of each resource object.

[0182] In an embodiment of the present application, when the target transaction application server receives a page address request containing resource group identification information, it feeds back the address information of the resource object details page corresponding to the resource group identification.

[0183] Refer to Figure 12 , which is the implementation flowchart of the third resource object transfer control method in the embodiment of the present application, and is applied to the server of an instant messaging application or other information publishing applications that can be used to divide groups. The specific implementation process of this method is as follows:

[0184] S121: Perform an association operation to associate the group identification of the target group and the resource group identification of the target resource group, and associate the group identification and the resource group identification.

[0185] S122: After receiving a trigger request to display the resource object details page associated with the target resource group triggered by the target group, when it is determined that the group identification is associated with the resource group identification, send a page address request containing the resource group identification.

[0186] S123: Receive the page address returned according to the resource group identification and feed back the page address to the requester, so that the requester can obtain the corresponding resource object details page according to the page address.

[0187] Taking the requester as an instant messaging application as an example, the resource object details page as shown can be displayed. Figure 8A as shown.

[0188] Refer to Figure 13 as shown, which is an interaction timing diagram in the embodiment of the present application. It specifically includes the following steps:

[0189] S130: The target transaction application responds to a trigger operation on the resource group control page and displays at least one selectable resource object in the resource object set.

[0190] S131: The target transaction application responds to a trigger operation to select at least one target resource object, creates a target resource group according to each target resource object, and sets the electronic resource information corresponding to the ownership transfer of each target resource object.

[0191] S132: The target transaction application responds to an association operation to associate the target resource group with at least one control sub-account, and associates the control sub-account with the target resource group.

[0192] S133: The target transaction application generates a resource group identification for the target resource group according to the control sub-account.

[0193] S134: The target transaction application sends the grouping information of the created target resource groups to the target transaction application server, where the grouping information includes a resource group identifier, at least one resource object associated with the resource group, and the electronic resource information of each resource object;

[0194] S135: The target transaction application server respectively generates, according to the grouping information of each resource group, a detailed page of the resource objects associated with the resource group in the target transaction application, saves the detailed pages of the resource objects of each resource group, and correspondingly saves the page address of the detailed page of the resource objects of the resource group and the resource group identifier;

[0195] S136: In response to an identification operation on the target resource group, the instant messaging application establishes an association relationship between the target group and the target resource group, and sends the group identifier of the target group and the resource group identifier of the target resource group to the instant messaging application server;

[0196] S137: The instant messaging application server establishes an association relationship between the target group and the target resource group according to the received group identifier and resource group identifier;

[0197] S138: In response to a trigger operation by any group member of the target group on the target resource group entry in the interface of the target group, the instant messaging application sends a trigger request to the instant messaging application. The trigger request includes the group identifier of the target group and the resource group identifier of the target resource group;

[0198] S139: After receiving the trigger request, the instant messaging application server determines whether the group identifier and the resource group identifier in the trigger request are associated;

[0199] S1310: When the group identifier and the resource group identifier match, the instant messaging application server sends a page address request containing the resource group identifier to the target transaction application server;

[0200] S1311: The target transaction application server obtains the corresponding page address according to the resource group identifier in the page address request and feeds it back to the instant messaging application server;

[0201] S1312: The instant messaging application server returns the page address to the instant messaging application;

[0202] S1313: The instant messaging application displays the corresponding detailed page of the resource object according to the received page address.

[0203] In the implementation of this application, the intrusion of the one-group-one-price purchase process is zero. In the implementation of this application, the target trading application is a full-category e-commerce trading platform. One-group-one-price is a gameplay on the e-commerce trading platform. It is necessary to fully reuse the forward and reverse processes of transactions, reduce the intrusion into normal purchases, and ensure the independence and stability of the trading middleware.

[0204] Specifically, one-group-one-price achieves zero intrusion into the purchase process through the reuse of the shelf system. The trading price treats one-group-one-price goods as different activity prices. The product details and price approval system obtain the corresponding prices through the activity ID (identifier) and shelf ID, and display the one-group-one-price style; the purchase process restricts the superimposed use of discounts through the activity mutual exclusion logic; the settlement system completes the settlement of the entire order through the store discount. All special logics are concentrated in the management of the store-group-shelf. Due to the linkage and relative independence of the store-group permissions, the distribution system fully reuses the platform logic without additional adjustment. This solution can be reused as needed in various transaction processes including shopping carts, voucher assets, platform discounts, etc., with clear boundaries, flexibility, and independence.

[0205] Based on the same inventive concept, the implementation of this application provides a schematic diagram of a transfer control device for resource objects. As Figure 14 shown, it is a schematic diagram of the structure of the transfer control device 1400, which may include:

[0206] The first response unit 1401 is used to display at least one selectable resource object in the resource object set associated with the target control account in response to the trigger operation of the target control account for the resource grouping control page;

[0207] The second response unit 1402 is used to display the created resource grouping in response to the trigger operation of selecting at least one target resource object and setting electronic resource information for each selected target resource object. The resource grouping includes each target resource object, and each target resource object is correspondingly displayed with electronic resource information during the transfer of ownership transaction. The electronic resource information corresponding to the same resource object in different resource groupings may be the same or different, and each resource grouping is used to be associated with at least one target group.

[0208] Optionally, at least one control sub-account is associated with the target control account; the device further includes:

[0209] The third response unit 1403 is used to associate the control sub-account with the target resource grouping in response to the association operation of associating the target resource grouping with at least one control sub-account;

[0210] In response to the trigger operation of the target control sub-account for the resource grouping control page, display the target resource grouping associated with the target control sub-account;

[0211] In response to an update operation performed by a target control sub - account on at least one of the target resource objects and electronic resource information in the target resource group, display the updated target resource group.

[0212] Optionally, the device further includes:

[0213] A fourth response unit 1404, configured to, in response to a trigger operation of a target control account to view a resource group control page, display at least one resource group created by the target control account in the resource group control page;

[0214] In response to a selection operation on the target resource group, display a resource object display page of the selected target resource group, where the resource object display page displays at least one target resource object associated with the selected target resource group, and the electronic resource information corresponding to the transfer of ownership for each target resource object;

[0215] In response to an update operation performed on at least one of the three pieces of information of the selected target resource group through the resource object display page, display the updated selected target resource group, where the following three pieces of information include: target resource objects, the electronic resource information set for the corresponding target resource objects, and the associated target control sub - account.

[0216] Optionally, the third response unit 1403 is further configured to:

[0217] After the control sub - account associates the target resource group, generate a resource group identifier for the target resource group according to the control sub - account, so that the control sub - account associates the target resource group with at least one target group according to the resource group identifier.

[0218] Based on the same inventive concept, an embodiment of the present application further provides a schematic diagram of a transfer control device for resource objects. As Figure 15 shown, it is a schematic structural diagram of a transfer control device 1500, which may include:

[0219] A first page display unit 1501, configured to, in response to a trigger operation of any group member of a target group on a target resource group entry in the interface of the target group, display a resource object details page associated with the target resource group in the target transaction application, where the resource object details page displays at least one target resource object associated with the target resource group that can be traded for the transfer of ownership; and

[0220] If the target group is associated with the target resource group, then display the electronic resource information corresponding to the transfer of ownership transaction for each target resource object in the target resource group on the resource object details page. The resource objects associated with different resource groups may be the same or different, and the electronic resource information corresponding to the same resource object in different resource groups may be the same or different.

[0221] Optionally, the first page display unit 1501 is further configured to:

[0222] When the target group is not relevant to the target resource grouping, a prompt message is displayed on the resource object details page, and the prompt message is used to indicate that the target group is an associated group that is not in the target resource grouping.

[0223] Optionally, the apparatus further includes:

[0224] A sharing control unit 1502, configured to, in response to a sharing operation on any one of the target resource objects through the resource object details page, display a sharing card of any one of the target resource objects on the sharing interface;

[0225] When the sharing interface is a group chat interface associated with the target resource grouping or a group member chat interface of the target group, electronic resource information of any one of the target resource objects is displayed in the sharing card;

[0226] When the sharing interface is not a group chat interface associated with the target resource grouping or not a group member chat interface of the target group, the electronic resource information of any one of the target resource objects is blurred in the sharing card.

[0227] Optionally, the apparatus further includes:

[0228] An association setting unit 1503, configured to, in response to an identification operation on the target resource grouping, display basic information of the target resource grouping and account information of a control sub-account associated with the target resource grouping, where the grouping identifier is generated and sent by the target resource application according to the input basic information and account information after a trigger operation for creating the target resource grouping through the resource grouping control page;

[0229] In response to a selection operation on the target group, when any one of the group members in the target group and the control sub-account are associated users, the target resource grouping is associated with the target group.

[0230] Optionally, the association setting unit 1503 is further configured to:

[0231] Before associating the target resource grouping with the target group, if the target group is already associated with other resource groupings, a prompt message for removing the other resource groupings is displayed in the chat interface, and an operation for removing the other resource groupings is triggered; or

[0232] If the target group is already associated with the target resource grouping, a prompt message for overwriting the target resource grouping is displayed in the chat interface, and an operation for overwriting the target resource grouping is triggered.

[0233] Optionally, the apparatus further includes:

[0234] A prompt unit 1504, configured to display a second prompt message in a chat interface when there is no associated user between any group members in the target group and the control sub-account, where the second prompt message is used to prompt that the association between the target resource grouping and the target group fails.

[0235] Based on the same inventive concept, an embodiment of the present application further provides a schematic diagram of a transfer control device for resource objects. As Figure 16 shown, it is a schematic structural diagram of a transfer control device 1600, which may include:

[0236] An information acquisition unit 1601, configured to acquire grouping information for each resource grouping, where the grouping information for each resource grouping includes a resource grouping identifier, at least one resource object associated with the resource grouping, and electronic resource information for each resource object, where the resource grouping is set by a target control account according to each resource object in a set of associated resource objects, and the resource objects associated with different resource groupings may be the same or different, and the electronic resource information corresponding to the same resource object in different resource groupings may be the same or different;

[0237] An address generation unit 1602, configured to generate, respectively according to the grouping information for each resource grouping, a resource object details page associated with each resource grouping in a target transaction application, save the resource object details pages for each resource grouping, and correspondingly save the page address of the resource object details page for the resource grouping and the resource grouping identifier, where the resource object details page for each resource grouping includes each resource object associated with the resource grouping and the electronic resource information for each resource object.

[0238] Based on the same inventive concept, an embodiment of the present application further provides a schematic diagram of a transfer control device for resource objects. As Figure 17 shown, it is a schematic structural diagram of a transfer control device 1700, which may include:

[0239] An information acquisition unit 1701, configured to perform an association operation of associating the group identifier of the target group and the resource grouping identifier of the target resource grouping, and associate the group identifier and the resource grouping identifier;

[0240] A transmission unit 1702, configured to, after receiving a trigger request for displaying a resource object details page associated with the target resource grouping triggered by the target group, send a page address request including the resource grouping identifier when determining that the group identifier is associated with the resource grouping identifier;

[0241] A feedback unit 1703, configured to receive the page address returned according to the resource grouping identifier and feedback the page address to the requester, so that the requester can obtain the corresponding resource object details page according to the page address.

[0242] For the convenience of description, the above - mentioned parts are divided into respective modules (or units) according to functions and described separately. Of course, when implementing the present application, the functions of the respective modules (or units) can be implemented in the same or multiple software or hardware.

[0243] After introducing the resource object transfer control method and apparatus of the exemplary embodiments of the present application, next, an electronic device according to another exemplary embodiment of the present application will be introduced.

[0244] Those skilled in the art to which the present application pertains can understand that various aspects of the present application can be implemented as a system, a method, or a program product. Therefore, various aspects of the present application can be specifically implemented in the following forms, namely: a complete hardware implementation, a complete software implementation (including firmware, microcode, etc.), or an implementation combining hardware and software aspects, which can be collectively referred to herein as "circuit", "module", or "system".

[0245] Based on the same inventive concept as the above - mentioned method embodiment, an electronic device is also provided in the embodiment of the present application. This electronic device can be used for the transfer control of resource objects. In one embodiment, the electronic device can be a server, such as Figure 2 the server 230 shown. In this embodiment, the structure of the electronic device can be as Figure 18 shown, including a memory 1801, a communication module 1803, and one or more processors 1802.

[0246] The memory 1801 is used to store the computer program executed by the processor 1802. The memory 1801 mainly includes a program storage area and a data storage area. Among them, the program storage area can store an operating system and programs required to run the instant messaging function, etc.; the data storage area can store various instant messaging information and operation instruction sets, etc.

[0247] The memory 1801 can be a volatile memory, such as a random - access memory (RAM); the memory 1801 can also be a non - volatile memory, such as a read - only memory, a flash memory, a hard disk drive (HDD), or a solid - state drive (SSD); or the memory 1801 is any other medium that can be used to carry or store the desired program code in the form of instructions or data structures and can be accessed by a computer, but is not limited thereto. The memory 1801 can be a combination of the above - mentioned memories.

[0248] The processor 1802 may include one or more central processing units (CPUs) or be a digital processing unit, etc. The processor 1802 is used to implement the transfer control method of the above resource object when calling the computer program stored in the memory 1801.

[0249] The communication module 1803 is used to communicate with the terminal device and other servers.

[0250] In the embodiments of the present application, the specific connection medium between the above-mentioned memory 1801, communication module 1803, and processor 1802 is not limited. In the embodiments of the present disclosure Figure 18 it is shown that the memory 1801 and the processor 1802 are connected through a bus 1804. The bus 1804 is represented by a thick line in Figure 18 The connection manners between other components are only for illustrative purposes and are not to be taken as limiting. The bus 1804 can be divided into an address bus, a data bus, a control bus, etc. For the sake of convenience of representation, Figure 18 it is shown by only one thick line in

[0251] The memory 1801 stores a computer storage medium, and the computer storage medium stores computer-executable instructions. The computer-executable instructions are used to implement the transfer control method of the resource object in the embodiments of the present application. The processor 1802 is used to execute the above-mentioned transfer control method of the resource object, as Figure 11 or Figure 12 shown.

[0252] In another embodiment, the electronic device may also be other electronic devices, such as Figure 2 the terminal device 210 shown. In this embodiment, the structure of the electronic device may be as Figure 19 shown, including components such as a communication component 1910, a memory 1920, a display unit 1930, a camera 1940, a sensor 1950, an audio circuit 1960, a Bluetooth module 1970, and a processor 1980.

[0253] The communication component 1910 is used to communicate with the server. In some embodiments, it may include a WiFi (Wireless Fidelity) module. The WiFi module belongs to short-range wireless transmission technology, and the electronic device can help users send and receive information through the WiFi module.

[0254] The memory 1920 can be used to store software programs and data. The processor 1980 executes various functions and data processing of the terminal device 210 by running the software programs or data stored in the memory 1920. The memory 1920 may include high-speed random access memory, and may also include non-volatile memory, such as at least one magnetic disk storage device, a flash memory device, or other volatile solid-state storage devices. The memory 1920 stores an operating system that enables the terminal device 210 to operate. In this application, the memory 1920 can store the operating system and various application programs, and can also store the code for executing the transfer control method of the resource object in the embodiments of this application.

[0255] The display unit 1930 can also be used to display information input by the user or information provided to the user, as well as the graphical user interface (GUI) of various menus of the terminal device 210. Specifically, the display unit 1930 may include a display screen 1932 disposed on the front of the terminal device 210. Among them, the display screen 1932 can be configured in the form of a liquid crystal display, a light-emitting diode, etc. The display unit 1930 can be used to display the game screen of the online game in the embodiments of this application.

[0256] The display unit 1930 can also be used to receive input numerical or character information, and generate a signal input related to the user settings and function control of the terminal device 210. Specifically, the display unit 1930 may include a touch screen 1931 disposed on the front of the terminal device 210, which can collect touch operations of the user on or near it, such as clicking a button, dragging a scroll box, etc.

[0257] Among them, the touch screen 1931 can cover the display screen 1932, or the touch screen 1931 and the display screen 1932 can be integrated to implement the input and output functions of the terminal device 210. After integration, it can be simply called a touch display screen. In this application, the display unit 1930 can display application programs and corresponding operation steps.

[0258] The camera 1940 can be used to capture static images, and the user can send the images captured by the camera 1940 to the user on the other side of the chat through the online game client. The camera 1940 can be one or multiple. An object generates an optical image through the lens and projects it onto the photosensitive element. The photosensitive element can be a charge coupled device (CCD) or a complementary metal-oxide-semiconductor (CMOS) phototransistor. The photosensitive element converts the optical signal into an electrical signal, and then transmits the electrical signal to the processor 1980 to be converted into a digital image signal.

[0259] The terminal device may further include at least one sensor 1950, such as an acceleration sensor 1951, a distance sensor 1952, a fingerprint sensor 1953, and a temperature sensor 1954. The terminal device may also be configured with other sensors such as a gyroscope, a barometer, a hygrometer, a thermometer, an infrared sensor, a light sensor, and a motion sensor.

[0260] The audio circuit 1960, the speaker 1961, and the microphone 1962 can provide an audio interface between the user and the terminal device 210. The audio circuit 1960 can transmit the electrical signal converted from the received audio data to the speaker 1961, and the speaker 1961 converts it into a sound signal for output. The terminal device 210 may also be configured with volume buttons for adjusting the volume of the sound signal. On the other hand, the microphone 1962 converts the collected sound signal into an electrical signal, which is received by the audio circuit 1960, converted into audio data, and then the audio data is output to the communication component 1910 to be sent to, for example, another terminal device 210, or the audio data is output to the memory 1920 for further processing.

[0261] The Bluetooth module 1970 is used to interact with other Bluetooth devices having Bluetooth modules through the Bluetooth protocol. For example, the terminal device can establish a Bluetooth connection with a wearable electronic device (such as a smart watch) that also has a Bluetooth module through the Bluetooth module 1970, so as to perform data interaction.

[0262] The processor 1980 is the control center of the terminal device, connecting various parts of the entire terminal through various interfaces and lines. By running or executing the software programs stored in the memory 1920 and calling the data stored in the memory 1920, it executes various functions of the terminal device and processes data. In some embodiments, the processor 1980 may include one or more processing units; the processor 1980 may also integrate an application processor and a baseband processor. Among them, the application processor mainly processes the operating system, the user interface, and application programs, etc., and the baseband processor mainly processes wireless communication. It can be understood that the above baseband processor may not be integrated into the processor 1980. In this application, the processor 1980 can run the operating system, application programs, user interface display and touch response, as well as the transfer control method of the resource objects in the embodiments of this application. In addition, the processor 1980 is coupled to the display unit 1930.

[0263] In some possible implementation manners, various aspects of the transfer control method of the resource objects provided in this application can also be implemented in the form of a program product, which includes program code. When the program product runs on a computer device, the program code is used to cause the computer device to execute the steps in the transfer control method of the resource objects according to various exemplary embodiments of this application described above in this specification. For example, the computer device can execute asFigure 3 or Figure 7 the steps shown in

[0264] The program product may adopt any combination of one or more readable media. The readable media may be a readable signal medium or a readable storage medium. The readable storage medium may, for example, but not be limited to, an electrical, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any combination of the above. More specific examples (a non-exhaustive list) of the readable storage medium include: an electrical connection with one or more wires, a portable disk, a hard disk, a random access memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disk read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the above.

[0265] The program product of the embodiments of the present application may adopt a portable compact disk read-only memory (CD-ROM) and include program code, and may run on a computing device. However, the program product of the present application is not limited thereto. In this document, the readable storage medium may be any tangible medium that contains or stores a program that can be used by or in conjunction with a command execution system, apparatus, or device.

[0266] The readable signal medium may include a data signal propagated in a baseband or as part of a carrier wave, in which the readable program code is carried. Such a propagated data signal may take various forms, including but not limited to electromagnetic signals, optical signals, or any suitable combination of the above. The readable signal medium may also be any readable medium other than the readable storage medium, which can send, propagate, or transmit a program for use by or in conjunction with a command execution system, apparatus, or device.

[0267] The program code contained on the readable medium may be transmitted by any appropriate medium, including but not limited to wireless, wired, optical fiber, RF, etc., or any suitable combination of the above.

[0268] Those of ordinary skill in the art can understand that all or part of the steps of implementing the above method embodiments can be completed by hardware related to program instructions. The foregoing program may be stored in a computer-readable storage medium. When the program is executed, it executes the steps including the above method embodiments; and the foregoing storage medium includes: various media such as a removable storage device, a read-only memory (ROM, Read-Only Memory), a random access memory (RAM, Random Access Memory), a magnetic disk, or an optical disk that can store program code.

[0269] Alternatively, if the above integrated units in the embodiments of the present application are implemented in the form of software functional modules and sold or used as independent products, they may also be stored in a computer-readable storage medium. Based on such an understanding, the technical solution of the embodiments of the present application, in essence or the part that contributes to the prior art, may be embodied in the form of a software product. This computer software product is stored in a storage medium and includes several instructions for causing a computer device (which may be a personal computer, a server, or a network device, etc.) to execute all or part of the methods described in the various embodiments of the present application. The foregoing storage medium includes: various media that can store program codes, such as removable storage devices, ROM, RAM, magnetic disks, or optical discs.

[0270] Although the preferred embodiments of the present application have been described, those skilled in the art can make additional changes and modifications once they know the basic creative concept. Therefore, the appended claims are intended to be construed to include the preferred embodiments as well as all changes and modifications that fall within the scope of the present application.

[0271] Obviously, those skilled in the art can make various changes and modifications to the present application without departing from the spirit and scope of the present application. Thus, if these changes and modifications of the present application fall within the scope of the claims of the present application and their equivalent technologies, the present application is also intended to include these changes and modifications.

Claims

1. A transfer control method for resource objects, characterized in that, The method includes: In response to a trigger operation of a target control account for a resource grouping control page, displaying at least one selectable resource object in the set of resource objects associated with the target control account; In response to a trigger operation of selecting at least one target resource object and setting electronic resource information for each selected target resource object, displaying the created resource grouping, where the resource grouping includes each target resource object, and for each target resource object, the electronic resource information during the transfer of ownership is displayed. The resource objects associated with different resource groupings may be the same or different, and each resource grouping is used to be associated with at least one target group; the electronic resource information of each resource object is divided into: first electronic resource information exclusive within the target group associated with the resource grouping to which the resource object belongs, and second electronic resource information corresponding to the benchmark of the resource object; wherein, for the same resource object, the corresponding first electronic resource information is different in different resource groupings, and the corresponding second electronic resource information is the same.

2. The method according to claim 1, characterized in that, The target control account is associated with at least one control sub-account; the method further includes: In response to an association operation of associating a target resource grouping with at least one control sub-account, associating the control sub-account with the target resource grouping; In response to a trigger operation of a target control sub-account for the resource grouping control page, displaying the target resource grouping associated with the target control sub-account; In response to an update operation of the target control sub-account for at least one of the target resource object and the electronic resource information in the target resource grouping, displaying the updated target resource grouping.

3. The method according to claim 2, wherein The method further includes: In response to a trigger operation of the target control account for viewing the resource grouping control page, displaying at least one resource grouping created by the target control account in the resource grouping control page; In response to a selection operation for a target resource grouping, displaying a resource object display page of the selected target resource grouping, where the resource object display page displays at least one target resource object associated with the selected target resource grouping, and the electronic resource information corresponding to the transfer of ownership for each target resource object; In response to an update operation for at least one of the three pieces of information of the selected target resource grouping through the resource object display page, the three pieces of information include: the target resource object, the electronic resource information set for the corresponding target resource object, and the associated target control sub-account, displaying the updated selected target resource grouping.

4. The method according to claim 1, characterized in that After associating the control sub-account with the target resource grouping, it further includes: Generating a resource grouping identifier for the target resource grouping according to the control sub-account, so that the control sub-account associates the target resource grouping with at least one target group according to the resource grouping identifier.

5. A transfer control method for resource objects, characterized in that, The method includes: In response to a triggering operation on the target resource grouping entry in the interface of the target group by any group member of the target group, display the detailed page of the resource object associated with the target resource grouping in the target trading application, where the detailed page of the resource object displays at least one target resource object associated with the target resource grouping that can be traded for ownership transfer; and If the target group is associated with the target resource grouping, then display the electronic resource information corresponding to the ownership transfer transaction for each target resource object in the target resource grouping on the detailed page of the resource object. The resource objects associated with different resource groupings can be the same or different; the electronic resource information for each target resource object is divided into: the first electronic resource information exclusive within the target group associated with the resource grouping to which the target resource object belongs, and the second electronic resource information corresponding to the benchmark of the resource object; where the first electronic resource information corresponding to the same resource object in different resource groupings is different, and the second electronic resource information corresponding is the same.

6. The method according to claim 5, characterized in that, If the target group is not associated with the target resource grouping, then display a prompt message on the detailed page of the resource object, and the prompt message is used to indicate that the target group is not an associated group of the target resource grouping.

7. The method according to claim 5 or 6, characterized in that, The method further includes: In response to a sharing operation on any one of the target resource objects through the detailed page of the resource object, display a sharing card of any one of the target resource objects on the sharing interface; When the sharing interface is the group chat interface associated with the target resource grouping or the group member chat interface of the target group, display the first electronic resource information of any one of the target resource objects in the sharing card; When the sharing interface is not the group chat interface associated with the target resource grouping or not the group member chat interface of the target group, blur the first electronic resource information of any one of the target resource objects in the sharing card.

8. A transfer control method for a resource object, characterized in that, The method includes: Obtain the grouping information for each resource grouping. The grouping information for each resource grouping includes a resource grouping identifier, at least one resource object associated with the resource grouping, and the electronic resource information for each resource object. The resource grouping is set by the target control account according to each resource object in the associated resource object set. The resource objects associated with different resource groupings can be the same or different; Generate, according to the grouping information of each resource group, the detailed pages of the resource objects associated with each resource group in the target trading application, save the detailed pages of the resource objects of each resource group, and correspondingly save the page addresses and resource group identifiers of the detailed pages of the resource objects of the resource groups, where the detailed page of the resource objects of each resource group includes each resource object associated with the resource group and the electronic resource information of each resource object; the electronic resource information of each resource object is divided into: the first electronic resource information exclusive within the target group associated with the resource group to which the resource object belongs, and the second electronic resource information of the benchmark corresponding to the resource object; where the first electronic resource information corresponding to the same resource object in different resource groups is different, and the corresponding second electronic resource information is the same.

9. A transfer control method for resource objects, characterized in that, The method includes: Perform an association operation of associating the group identifier of the target group and the resource group identifier of the target resource group, and associate the group identifier and the resource group identifier; After receiving a trigger request for displaying the detailed page of the resource object associated with the target resource group triggered by the target group, when determining that the group identifier is associated with the resource group identifier, send a page address request including the resource group identifier; Receive the page address returned according to the resource group identifier, and feedback the page address to the requester, so that the requester can obtain the corresponding detailed page of the resource object according to the page address; if the target group is associated with the target resource group, then display on the detailed page of the resource object the electronic resource information corresponding to the transfer of ownership transaction for each target resource object in the target resource group, and the resource objects associated with different resource groups may be the same or different; the electronic resource information of each target resource object is divided into: the first electronic resource information exclusive within the target group associated with the resource group to which the target resource object belongs, and the second electronic resource information of the benchmark corresponding to the resource object; where the first electronic resource information corresponding to the same resource object in different resource groups is different, and the corresponding second electronic resource information is the same.

10. A transfer control device for a resource object, characterized in that The device includes: A first response unit, configured to respond to a trigger operation of the target control account on the resource group control page, and display at least one selectable resource object in the set of resource objects associated with the target control account; A second response unit, configured to display a created resource group in response to a trigger operation of selecting at least one target resource object and setting electronic resource information for each selected target resource object, where the resource group includes each target resource object, and electronic resource information during a transfer of ownership transaction is displayed corresponding to each target resource object. Resource objects associated with different resource groups may be the same or different, and each resource group is used to be associated with at least one target group; The electronic resource information of each resource object is divided into: first electronic resource information exclusive within the target group associated with the resource group to which the resource object belongs, and second electronic resource information corresponding to the benchmark of the resource object; Wherein, the first electronic resource information corresponding to the same resource object in different resource groups is different, and the corresponding second electronic resource information is the same.

11. A transfer control device for a resource object, characterized in that, The device includes: A first page display unit, configured to display a detail page of a resource object associated with a target resource group in a target transaction application in response to a trigger operation of any group member of a target group on a target resource group entry in the interface of the target group, where the detail page of the resource object displays at least one target resource object associated with the target resource group that can perform a transfer of ownership transaction; and If the target group is associated with the target resource group, then electronic resource information corresponding to each target resource object during a transfer of ownership transaction in the target resource group is displayed on the detail page of the resource object. Resource objects associated with different resource groups may be the same or different; The electronic resource information of each target resource object is divided into: first electronic resource information exclusive within the target group associated with the resource group to which the target resource object belongs, and second electronic resource information corresponding to the benchmark of the resource object; Wherein, the first electronic resource information corresponding to the same resource object in different resource groups is different, and the corresponding second electronic resource information is the same.

12. A transfer control device for a resource object, characterized in that, The device includes: An information acquisition unit, configured to acquire grouping information for each resource group, where the grouping information for each resource group includes a resource group identifier, at least one resource object associated with the resource group, and the electronic resource information of each resource object. The resource group is set by a target control account according to each resource object in a set of associated resource objects. Resource objects associated with different resource groups may be the same or different; An address generation unit, configured to generate, according to the grouping information of each resource group respectively, a resource object detail page associated with each resource group in a target transaction application, save the resource object detail pages of each resource group, and correspondingly save the page address of the resource object detail page of the resource group and the resource group identifier, wherein the resource object detail page of each resource group includes each resource object associated with the resource group and the electronic resource information of each resource object; the electronic resource information of each resource object is divided into: first electronic resource information exclusive within a target group associated with the resource group to which the resource object belongs, and second electronic resource information of a benchmark corresponding to the resource object; wherein, the first electronic resource information corresponding to the same resource object in different resource groups is different, and the corresponding second electronic resource information is the same.

13. A transfer control device for a resource object, characterized in that, The device includes: An information acquisition unit, configured to associate the group identifier and the resource group identifier by performing an association operation of associating the group identifier of the target group with the resource group identifier of the target resource group; A transmission unit, configured to, after receiving a trigger request for displaying the resource object detail page associated with the target resource group triggered by the target group, when determining that the group identifier is associated with the resource group identifier, send a page address request including the resource group identifier; A feedback unit, configured to receive the page address returned according to the resource group identifier and feedback the page address to the requester, so that the requester can obtain the corresponding resource object detail page according to the page address; if the target group is associated with the target resource group, then display, on the resource object detail page, the electronic resource information corresponding to the transfer of ownership of each target resource object in the target resource group, and the resource objects associated with different resource groups may be the same or different; the electronic resource information of each target resource object is divided into: first electronic resource information exclusive within a target group associated with the resource group to which the target resource object belongs, and second electronic resource information of a benchmark corresponding to the resource object; wherein, the first electronic resource information corresponding to the same resource object in different resource groups is different, and the corresponding second electronic resource information is the same.

14. An electronic device, characterized in that, It includes a processor and a memory, wherein the memory stores program code, and when the program code is executed by the processor, the processor is caused to execute the steps of any one of the methods recited in claims 1 to 4 or claims 5 to 7 or claim 8 or claim 9.

15. A computer-readable storage medium, characterized in that, It includes program code, and when the program code runs on an electronic device, the program code is used to cause the electronic device to execute the steps of any one of the methods recited in claims 1 to 4 or claims 5 to 7 or claim 8 or claim 9.

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