Information processing method, electronic device, and program product

Abstract

According to the embodiment of the invention, an information processing method, electronic equipment and a program product are provided. The information processing method comprises the following steps: displaying an article list of a current live broadcast room on a first user interface; receiving a first user operation of adding the items in the item list to the virtual container; and in response to the first user operation, displaying an interactive element for the current live broadcast room at the bottom of the first user interface, the interactive element indicating that at least one article of the current live broadcast room has been added to the virtual container. Through the mode, a new interface design and an interaction process when the articles are added into the virtual container (such as a shopping cart) in the live broadcasting room are provided, so that interested information is more effectively presented to the user, and the user experience is improved.

Description

Background Art

[0001] Live shopping is a business model that integrates live broadcasting with e-commerce. In the live broadcast room, anchors become shopping guides, introducing various items in detail to the audience, presenting the characteristics, advantages and usage methods of the items one by one. The audience can intuitively see the appearance, texture and actual use effect of the goods through the live broadcast screen. Compared with traditional online shopping, live shopping is more interactive. The audience can ask questions at any time in the live broadcast room, and the anchor will give timely answers to eliminate their doubts. At the same time, the live broadcast room often launches various limited-time discounts, gifts and lucky draws, which greatly stimulate the audience's desire to buy.

[0002] When shopping in livestream, users can directly purchase items in the current livestream, or add items to the shopping cart first, and then go to the shopping cart page to checkout when the user decides to place an order. After research, it was found that most users only purchase items in the current livestream when purchasing items from their shopping carts. This brings new challenges to the interface and interaction design of livestream shopping. Summary of the invention

[0003] In view of this, the embodiments of the present disclosure provide a new interface and human-computer interaction design for live shopping, which can present information about items added from the current live broadcast room to users, thereby improving the user experience of live shopping.

[0004] According to a first aspect of the present disclosure, an information processing method is provided. The method includes: displaying an item list of a current live broadcast room on a first user interface; receiving a first user operation of adding an item in the item list to a virtual container; and in response to the first user operation, displaying an interactive element for the current live broadcast room at the bottom of the first user interface, the interactive element indicating that at least one item in the current live broadcast room has been added to the virtual container.

[0005] According to a second aspect of the present disclosure, there is provided an electronic device, comprising: a processing unit; and a memory, coupled to the processing unit and containing instructions stored thereon, the instructions causing the electronic device to perform actions when executed by the processing unit, the actions comprising: displaying a list of items in a current live broadcast room on a first user interface; receiving a first user operation of adding items in the item list to a virtual container; and in response to the first user operation, displaying an interactive element for the current live broadcast room at the bottom of the first user interface, the interactive element indicating that at least one item in the current live broadcast room has been added to the virtual container.

[0006] According to a third aspect of the present disclosure, a computer program product is provided, which is tangibly stored in a computer storage medium and includes computer executable instructions, which, when executed by a device, cause the device to perform the following actions, the actions including: displaying a list of items in a current live broadcast room on a first user interface; receiving a first user operation to add items in the item list to a virtual container; and in response to the first user operation, displaying an interactive element for the current live broadcast room at the bottom of the first user interface, the interactive element indicating that at least one item in the current live broadcast room has been added to the virtual container.

[0007] According to a fourth aspect of the present disclosure, there is provided an information processing device, comprising: a display unit, configured to display a list of items in a current live broadcast room on a first user interface; and a user operation receiving unit, configured to receive a first user operation of adding items in the item list to a virtual container; the display unit is further configured to: in response to the first user operation, display an interactive element for the current live broadcast room at the bottom of the first user interface, the interactive element indicating that at least one item in the current live broadcast room has been added to the virtual container.

[0008] This Summary is provided to introduce a selection of concepts in a simplified form that are further described in the Detailed Description below. This Summary is not intended to identify key features or essential features of the claimed subject matter, nor is it intended to limit the scope of the claimed subject matter. BRIEF DESCRIPTION OF THE DRAWINGS

[0009] Figure 1A An exemplary interface for live shopping according to some embodiments of the present disclosure is shown.

[0010] Figure 1B An exemplary interface of a shopping cart checkout according to some embodiments of the present disclosure is shown.

[0011] Figure 2 An exemplary interface for live shopping according to some embodiments of the present disclosure is shown, including interactive elements for the current live broadcast room.

[0012] Figure 3 According to some embodiments of the present disclosure, Figure 2 The interface shown is an exemplary interface for jumping to the shopping cart checkout.

[0013] Figure 4 An exemplary flow chart of an information processing method according to some embodiments of the present disclosure is shown.

[0014] Figure 5 An exemplary block diagram of an information processing device according to some embodiments of the present disclosure is shown.

[0015] Figure 6 A block diagram of an electronic device capable of implementing some embodiments of the present disclosure is shown.

[0016] In these drawings, the same or similar reference symbols are used to designate the same or similar elements. DETAILED DESCRIPTION

[0017] The present disclosure will now be discussed with reference to several example implementations. It should be understood that these implementations are discussed only to enable those skilled in the art to better understand and thus implement the present disclosure, rather than implying any limitation on the scope of the present disclosure.

[0018] It is understandable that before using the technical solutions disclosed in the embodiments of the present disclosure, the types, scope of use, usage scenarios, etc. of the personal information involved in the present disclosure should be informed to the user and the user's authorization should be obtained in an appropriate manner in accordance with relevant laws and regulations.

[0019] For example, in response to receiving an active request from a user, a prompt message is sent to the user to clearly prompt the user that the operation requested to be performed will require obtaining and using the user's personal information. Thus, the user can autonomously choose whether to provide personal information to software or hardware such as an electronic device, application, server, or storage medium that performs the operation of the technical solution of the present disclosure according to the prompt message.

[0020] As an optional but non-limiting implementation, in response to receiving an active request from the user, the prompt information may be sent to the user in the form of a pop-up window, in which the prompt information may be presented in text form. In addition, the pop-up window may also carry a selection control for the user to choose "agree" or "disagree" to provide personal information to the electronic device.

[0021] It is understandable that the above notification and the process of obtaining user authorization are merely illustrative and do not constitute a limitation on the implementation of the present disclosure. Other methods that meet the relevant laws and regulations may also be applied to the implementation of the present disclosure.

[0022] Embodiments of the present disclosure will be described in more detail below with reference to the accompanying drawings. Although certain embodiments of the present disclosure are shown in the accompanying drawings, it should be understood that the present disclosure can be implemented in various forms and should not be construed as being limited to the embodiments described herein, which are instead provided for a more thorough and complete understanding of the present disclosure. It should be understood that the drawings and embodiments of the present disclosure are only for exemplary purposes and are not intended to limit the scope of protection of the present disclosure.

[0023] In the description of the embodiments of the present disclosure, the term "including" and similar terms should be understood as open inclusion, that is, "including but not limited to". The term "based on" should be understood as "based at least in part on". The term "one embodiment" or "the embodiment" should be understood as "at least one embodiment". The terms "first", "second", etc. may refer to different or the same objects, unless explicitly stated. Other explicit and implicit definitions may also be included below.

[0024] In this article, a smartphone is used as an example to show an exemplary user interface, but those skilled in the art will understand that the embodiments of the present disclosure are also applicable to other devices that may have different screen aspect ratios, such as tablet computers, laptops, desktop computers, wearable devices with screens, and devices with foldable screens. In addition, the interfaces provided in this article are for illustrative purposes, some of which may be omitted or have different numbers, and may also include more elements not shown. In addition, the interface according to the embodiment of the present disclosure may have a different layout from the interface shown in the accompanying drawings, and the positions of the various elements may also be different. The present disclosure is not limited in these respects.

[0025] Figure 1A An exemplary interface 100A for live shopping according to some embodiments of the present disclosure is shown.

[0026] When a user uses an electronic device to participate in a live shopping activity, the device may display an interface 100A as shown in FIG1 . For example, a user may join an ongoing live broadcast room through a video application of an electronic device to watch the host introduce items. In some implementations, the user may click a shopping icon on the screen to enter the interface 100A as shown in FIG1 .

[0027] Interface 100A includes a live broadcast room area 201, from which the user can watch the video stream of the current live broadcast room. Interface 100A also includes a navigation bar 102, which may include information about the current live broadcast room and one or more interactive controls, such as a shopping cart icon 103. In some implementations, the total number of items in the shopping cart may be displayed in or near the shopping cart icon 103. In some implementations, more additional information may be displayed near the shopping cart icon 103, for example, marketing information may be displayed in the form of bubbles. It should be noted that the shopping cart in this article includes all items purchased by the user in this application, and is not limited to items in the current live broadcast room.

[0028] Below the navigation bar is information about points of interest 104 for live shopping. Points of interest information 104 can arouse user interest to trigger shopping behavior, which can be preferential information, delivery information (e.g., delivery fee reduction), etc.

[0029] Interface 100A also includes a list of items in the current live broadcast room. As shown in the figure, the current live broadcast room is providing item 1, item 2, item 3 or more. The user can perform up and down sliding operations in interface 100A to browse more items. In interface 100A, area 105 includes relevant information about item 1, including a picture 108 of item 1 and a text description (e.g., name, attributes, price, etc.) 105. In some implementations, area 105 may also include one or more points of interest information about item 1 (not shown).

[0030] Area 105 also includes a control 106 for directly purchasing an item and a control 107 for adding an item to a shopping cart. When the user decides to purchase the item immediately, the user clicks or touches control 106, so that interface 100A jumps to the checkout interface to purchase the item separately. When the user decides to add the item to the shopping cart, the user clicks or touches control 107, so that the item is added to the shopping cart. In response to the user clicking or touching control 107, an animation of item 1 being added to the shopping cart may be presented on interface 100A, for example, an animation of a picture 108 of item 1 flying into the shopping cart icon 103, and the number of items displayed in or near the shopping cart icon 103 may be updated accordingly, i.e., incremented by 1.

[0031] Once the user decides to go to the shopping cart for checkout, the user may click or touch the shopping cart icon 103, causing the interface 100A to jump to Figure 2 An exemplary interface 100B for shopping cart checkout is shown.

[0032] Interface 100B shows a list of all items that have been added to the shopping cart, including items in the current live broadcast room (store A) displayed in area 112, and items in another live broadcast room (store B) different from the current live broadcast room displayed in area 116. As shown in the figure, interface 100B includes a control 111 for selecting all items. When the user checks control 111, all items in the shopping cart are selected. For each item, interface 100B also includes separate selection controls 113-1, 113-2, 113-3, and a control 114 for adjusting the number of items to be purchased. In some implementations, in the default state after entering interface 100B, all items are not selected, such as Figure 1B Alternatively, in the default state after entering the interface 100B, all items may be selected or checked in multiple live broadcast rooms (for example, multiple live broadcast rooms browsed during this live shopping process). After completing the item selection and quantity setting, the user can click or touch the settlement control 115 to perform the settlement operation.

[0033] The inventors have noticed some problems. First, in the process of adding items to the shopping cart in interface 100A, jumping from interface 100A to interface 100B and settling as described above, there is a lack of an effective way to display information about items added to the shopping cart from the current live broadcast room to the user (such as quantity, total price, discount information, etc.). Through research, it is noted that when users purchase items from their shopping carts instead of purchasing them immediately (such as clicking or touching control 106), they often only purchase products in the current live broadcast room. At this time, the information that users are most interested in is the information about items that have been added to the shopping cart in the current live broadcast room. Therefore, the lack of shopping information in the current live broadcast room does not conform to user habits, resulting in a poor user experience. Second, there is a lack of sufficient space in interface 100A to display shopping cart-related information. For example, in interface 100A, there is only a limited space near the shopping cart icon 103, and it may also block other marketing information, such as blocking the point of interest information 104, so there is not enough information to guide users into the shopping cart settlement interface. Third, in the default state after entering interface 200B, the items in the current live broadcast room that the user may be most interested in are not checked by default, but the user may change his mind when operating in interface 100B.

[0034] In view of this, the present disclosure provides a new interface design and user interaction process, which can present information about items added to the shopping cart from the current live broadcast room to the user, thereby further improving the user experience. Figure 2 and Figure 3 Detailed description.

[0035] Figure 2 An exemplary interface 200 for live shopping according to some embodiments of the present disclosure is shown, including an interactive element 210 for the current live broadcast room. In some embodiments, in response to a user clicking a control in the interface 100A for adding items in the current live broadcast room to a shopping cart, such as control 107, the interface 200 may be presented. For example, the interactive element 210 may slide in from the bottom of the interface 100A.

[0036] As shown, the interactive element 210 may be a bar-shaped element occupying the bottom of the interface 200. The interactive element 210 may also have other forms, for example, displayed at other positions of the interface 200, such as the left side, right side or top; the interactive element 210 may also have other geometric shapes, which are not limited by the present disclosure.

[0037] The interactive element 210 indicates that at least one item in the current live broadcast room has been added to the shopping cart. As shown, the interactive element 210 may include a picture 230 of the items in the current live broadcast room that have been added to the shopping cart. If multiple items are added to the shopping cart, these pictures can be arranged in a partially overlapping manner. In some implementations, the pictures of the most recently added items can be arranged to the top, thereby intuitively providing the user with information about the items that have been added to the shopping cart in the current live broadcast room. In some embodiments, when the interactive element 210 slides into the interface 200, an animation of the picture of the item currently being added to the shopping cart (e.g., the picture 208 of item 1) falling into the picture area 230 of the interactive element 210 can be presented. This design is more in line with the intuitive feeling of items being added to the shopping cart.

[0038] The interactive element 210 may also include point of interest information 240 in text form. The point of interest information 240 is used to arouse the user's interest to trigger the page of entering the shopping cart for consumption. In some embodiments, the point of interest information 240 may include the total price of at least one item that has been added to the shopping cart in the current live broadcast room, the number of items, the preferential information of the items, and / or the delivery information of these items (such as delivery fees, whether they are waived, etc.). Compared with the shopping cart picture 103 of the interface 100A, the interactive element 210 can provide a larger space to display additional information such as points of interest.

[0039] Interactive element 210 also includes a control 220 ("Go to Cart") that links to a shopping cart. When an operation on control 220 is received, interface 200 may change to Figure 3 The interface 300 shown. Figure 3 As shown, the interface 300 includes: a control 311 for selecting all items in the shopping cart, an area 312 for items in the current live broadcast room, and an area 316 for goods in other live broadcast rooms, wherein each item has a separate selection control 313-1, 313-2, 313-3 and a control 314 for adjusting the number, and a settlement control 315. The interface 300 is generally similar to the interface 100B, but in the initial state of the interface 300, the controls 313-1 and 313-2 of each item in the current live broadcast room are selected by default, and the control 313-3 of the items in other live broadcast rooms is not selected by default. In this way, when the user enters the settlement interface 300 of the shopping cart by clicking or touching the control 220 of the interface 200, all the items in the current live broadcast room are selected, which meets the user's consumption expectations and can prompt the user to consume and settle as soon as possible.

[0040] Back to Figure 2, the interface 200 may include a shopping cart icon 203. The user may click or touch the shopping cart icon 203 to display the shopping cart interface. In the shopping cart interface displayed via the shopping cart icon 203, all items in the current live broadcast room may be selected by default, and items in other live broadcast rooms may not be selected by default, such as Figure 3 Alternatively, the shopping cart interface displayed via the shopping cart icon 203 may default to not selecting any item.

[0041] References Figure 2 The interface design and interaction process for live shopping according to an embodiment of the present disclosure is described, which provides elements for the current live broadcast room, and uses pictures and text information in the elements (including but not limited to the number of items, total price, points of interest, etc.) to strengthen and clearly display the information of items that have been added to the shopping cart in the current live broadcast room. In this way, users can be effectively guided to enter the shopping cart, improving the user experience in the live shopping scene.

[0042] Figure 4 A flowchart of an information processing method 400 according to some embodiments of the present disclosure is shown. Method 400 can be implemented by any electronic device with computing and display capabilities. In box 410, the electronic device displays a list of items in the current live broadcast room on a first user interface. In box 420, the electronic device receives a first user operation to add an item in the item list to a virtual container. In box 430, the electronic device displays an interactive element for the current live broadcast room at the bottom of the first user interface in response to the first user operation, and the interactive element indicates that at least one item in the current live broadcast room has been added to the virtual container.

[0043] In some embodiments, the interactive element may include a control linked to the virtual container, and method 400 may further include: receiving a second user operation on the control; and in response to the second user operation, displaying a second user interface, wherein the second user interface displays items that have been added to the virtual container.

[0044] In some embodiments, at least one item in the current live broadcast room may be displayed in the second user interface, and each of the at least one item is selected by default for consumption.

[0045] In some embodiments, the second user interface may also display items in another live broadcast room that is different from the current live broadcast room, and the items in the other live broadcast room are not selected by default.

[0046] In some embodiments, the interactive elements may also include: information about points of interest in the current live broadcast room, where the information is used to arouse user interest to trigger a second user operation on the control.

[0047] In some embodiments, the point of interest information may include at least one of the following: the total price of at least one item; the number of at least one item; discount information of at least one item; or delivery information of at least one item.

[0048] In some embodiments, the interactable element may be a bar element occupying the bottom of the first user interface.

[0049] In some embodiments, the interactable element may also include a picture of at least one item arranged in a partially overlapping manner, with the picture of the most recently added item being arranged on the top.

[0050] In some embodiments, in response to a first user operation, displaying an interactive element for the current live broadcast room at the bottom of the user interface may include: sliding the interactive element in from the bottom of the first user interface; and displaying an animation on the first user interface of an item corresponding to the first user operation falling into the interactive element.

[0051] In some embodiments, the virtual container may be a shopping cart.

[0052] Figure 5 FIG. 5 shows a schematic block diagram of an apparatus 500 for acquiring a stylized image according to an embodiment of the present disclosure. Figure 5 As shown, the device 500 includes: a display unit 510, configured to display a list of items in the current live broadcast room on a first user interface; and a user operation receiving unit 520, configured to receive a first user operation of adding items in the item list to a virtual container, wherein the display unit 510 is further configured to: in response to the first user operation, display an interactive element for the current live broadcast room at the bottom of the first user interface, the interactive element indicating that at least one item in the current live broadcast room has been added to the virtual container.

[0053] It should be noted that, referring to Figures 1 to Figure 3 Further elements can be shown by Figure 5 For example, the device 500 may include more modules or units to implement the elements described above, or Figure 5 Some of the units or modules shown may be further configured to implement the elements described above, which will not be repeated here.

[0054] Figure 6A schematic block diagram of an example device 600 that can be used to implement an embodiment of the present disclosure is shown. As shown, the device 600 includes a computing unit 601, which can perform various appropriate actions and processes according to computer program instructions stored in a read-only memory (ROM) 602 or loaded from a storage unit 606 into a random access memory (RAM) 603. In the RAM 603, various programs and data required for the operation of the device 600 can also be stored. The computing unit 601, the ROM 602, and the RAM 603 are connected to each other via a bus 604. An input / output (I / O) interface 605 is also connected to the bus 604.

[0055] Multiple components in the device 600 are connected to the I / O interface 605, including: an input unit 606, such as a touch screen, a keyboard, a mouse, etc.; an output unit 607, such as various types of displays (e.g., interactive displays such as a touch screen), a speaker, etc.; a storage unit 608, such as a disk, an optical disk, etc.; and a communication unit 609, such as a network card, a modem, a wireless communication transceiver, etc. The communication unit 609 allows the device 600 to exchange information / data with other devices through a computer network such as the Internet and / or various telecommunication networks.

[0056] The computing unit 601 may be a variety of general and / or special processing components with processing and computing capabilities. Some examples of the computing unit 601 include, but are not limited to, a central processing unit (CPU), a graphics processing unit (GPU), various dedicated artificial intelligence (AI) computing chips, various computing units running machine learning model algorithms, digital signal processors (DSPs), and any appropriate processors, controllers, microcontrollers, etc. The computing unit 601 performs the various methods and processes described above, such as method 400. For example, in some embodiments, the method 400 may be implemented as a computer software program, which is tangibly contained in a machine-readable medium, such as a storage unit 608. In some embodiments, part or all of the computer program may be loaded and / or installed on the device 600 via ROM 602 and / or communication unit 609. When the computer program is loaded into RAM 603 and executed by the computing unit 601, one or more steps of the method 400 described above may be performed. Alternatively, in other embodiments, the computing unit 601 may be configured to perform the method 400 in any other appropriate manner (e.g., by means of firmware).

[0057] In some embodiments, the methods and processes described above may be implemented as a computer program product. The computer program product may include a computer-readable storage medium carrying computer-readable program instructions for executing various aspects of the present disclosure.

[0058] A computer-readable storage medium may be a tangible device that can hold and store instructions used by an instruction execution device. A computer-readable storage medium may be, for example, but not limited to, an electrical storage device, a magnetic storage device, an optical storage device, an electromagnetic storage device, a semiconductor storage device, or any suitable combination of the foregoing. More specific examples of computer-readable storage media (a non-exhaustive list) include: a portable computer disk, a hard disk, a random access memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), a static random access memory (SRAM), a portable compact disk read-only memory (CD-ROM), a digital versatile disk (DVD), a memory stick, a floppy disk, a mechanical encoding device, such as a punch card or a raised structure in a groove on which instructions are stored, and any suitable combination of the foregoing. As used herein, a computer-readable storage medium is not to be interpreted as a transient signal per se, such as a radio wave or other freely propagating electromagnetic wave, an electromagnetic wave propagating through a waveguide or other transmission medium (e.g., a light pulse through a fiber optic cable), or an electrical signal transmitted through a wire.

[0059] The computer-readable program instructions described herein can be downloaded from a computer-readable storage medium to each computing / processing device, or downloaded to an external computer or external storage device via a network, such as the Internet, a local area network, a wide area network, and / or a wireless network. The network can include copper transmission cables, optical fiber transmissions, wireless transmissions, routers, firewalls, switches, gateway computers, and / or edge servers. The network adapter card or network interface in each computing / processing device receives the computer-readable program instructions from the network and forwards the computer-readable program instructions for storage in the computer-readable storage medium in each computing / processing device.

[0060] The computer program instructions for performing the disclosed operation may be assembler instructions, instruction set architecture (ISA) instructions, machine instructions, machine-related instructions, microcode, firmware instructions, state setting data, or source code or object code written in any combination of one or more programming languages, including object-oriented programming languages, and conventional procedural programming languages. Computer-readable program instructions may be executed completely on a user's computer, partially on a user's computer, executed as an independent software package, partially on a user's computer, partially on a remote computer, or completely on a remote computer or server. In the case of a remote computer, the remote computer may be connected to the user's computer via any type of network, including a local area network (LAN) or a wide area network (WAN), or may be connected to an external computer (e.g., utilizing an Internet service provider to connect via the Internet). In certain embodiments, by utilizing the state information of a computer-readable program instruction to customize an electronic circuit, such as a programmable logic circuit, a field programmable gate array (FPGA), or a programmable logic array (PLA), the electronic circuit may execute a computer-readable program instruction, thereby realizing various aspects of the present disclosure.

[0061] These computer-readable program instructions can be provided to a processing unit of a general-purpose computer, a special-purpose computer, or other programmable data processing device, thereby producing a machine, so that when these instructions are executed by the processing unit of the computer or other programmable data processing device, a device that implements the functions / actions specified in one or more boxes in the flowchart and / or block diagram is generated. These computer-readable program instructions can also be stored in a computer-readable storage medium, and these instructions cause the computer, programmable data processing device, and / or other equipment to work in a specific manner, so that the computer-readable medium storing the instructions includes a manufactured product, which includes instructions for implementing various aspects of the functions / actions specified in one or more boxes in the flowchart and / or block diagram.

[0062] Computer-readable program instructions may also be loaded onto a computer, other programmable data processing apparatus, or other device so that a series of operating steps are performed on the computer, other programmable data processing apparatus, or other device to produce a computer-implemented process, thereby causing the instructions executed on the computer, other programmable data processing apparatus, or other device to implement the functions / actions specified in one or more boxes in the flowchart and / or block diagram.

[0063] The flow chart and block diagram in the accompanying drawings show the possible architecture, function and operation of the equipment, method and computer program product according to multiple embodiments of the present disclosure. In this regard, each square box in the flow chart or block diagram can represent a part of a module, program segment or instruction, and a part of the module, program segment or instruction includes one or more executable instructions for realizing the specified logical function. In some alternative implementations, the functions marked in the square box can also occur in a sequence different from that marked in the accompanying drawings. For example, two continuous square boxes can actually be executed substantially in parallel, and they can sometimes be executed in the opposite order, depending on the functions involved. It should also be noted that each square box in the block diagram and / or flow chart, and the combination of the square boxes in the block diagram and / or flow chart can be implemented with a dedicated hardware-based system that performs the specified function or action, or can be implemented with a combination of special hardware and computer instructions.

[0064] The embodiments of the present disclosure have been described above, and the above description is exemplary, not exhaustive, and is not limited to the disclosed embodiments. Many modifications and variations will be apparent to those of ordinary skill in the art without departing from the scope and spirit of the described embodiments. The selection of terms used herein is intended to best explain the principles of the embodiments, practical applications, or technical improvements to the technology in the market, or to enable other persons of ordinary skill in the art to understand the embodiments disclosed herein.

Claims

1. An information processing method, comprising: Displaying a list of items in the current live broadcast room on the first user interface; receiving a first user operation of adding an item in the item list to a virtual container; In response to the first user operation, an interactive element for the current live broadcast room is displayed at the bottom of the first user interface, and the interactive element indicates that at least one item in the current live broadcast room has been added to the virtual container.

2. The method according to claim 1, wherein: The interactive element includes a control linked to the virtual container, and the method further includes: receiving a second user operation on the control; and In response to the second user operation, a second user interface is displayed, in which the items that have been added to the virtual container are displayed.

3. The method according to claim 2, wherein: The at least one item in the current live broadcast room is displayed in the second user interface, and each of the at least one item is selected by default for consumption.

4. The method according to claim 2 or 3, wherein: The second user interface also displays items in another live broadcast room that is different from the current live broadcast room, and the items in the other live broadcast room are not selected by default.

5. The method according to any one of claims 2 to 4, wherein: The interactive elements also include: Regarding the point of interest information of the current live broadcast room, the point of interest information is used to arouse user interest to trigger the second user operation on the control.

6. The method according to claim 5, wherein the point of interest information includes at least one of the following: a total price of the at least one item; the number of the at least one item; Discount information of the at least one item; or The at least one item's delivery information.

7. The method according to any one of claims 1 to 6, wherein: The interactable element is a bar element occupying the bottom of the first user interface.

8. The method according to any one of claims 1 to 7, wherein: The interactable element further includes pictures of the at least one item arranged in a partially overlapping manner, and the picture of the most recently added item is arranged on the top.

9. The method according to any one of claims 1 to 8, wherein: In response to the first user operation, displaying an interactive element for the current live broadcast room at the bottom of the user interface includes: Slide in the interactive element from the bottom of the first user interface; and An animation of an item falling into the interactive element corresponding to the first user operation is displayed on the first user interface.

10. The method according to any one of claims 1 to 9, wherein the virtual container is a shopping cart.

11. An electronic device, comprising: Processing unit; as well as a memory coupled to the processing unit and containing instructions stored thereon, the instructions, when executed by the processing unit, causing the electronic device to perform actions, the actions comprising: Displaying a list of items in the current live broadcast room on the first user interface; receiving a first user operation of adding an item in the item list to a virtual container; In response to the first user operation, an interactive element for the current live broadcast room is displayed at the bottom of the first user interface, and the interactive element indicates that at least one item in the current live broadcast room has been added to the virtual container.

12. The electronic device according to claim 1, wherein: The interactive element includes a control linked to the virtual container, and the method further includes: receiving a second user operation on the control; and In response to the second user operation, a second user interface is displayed, in which the items that have been added to the virtual container are displayed.

13. The electronic device according to claim 12, wherein: The at least one item in the current live broadcast room is displayed in the second user interface, and each of the at least one item is selected by default for consumption.

14. The electronic device according to claim 12 or 13, wherein: The second user interface also displays items in another live broadcast room that is different from the current live broadcast room, and the items in the other live broadcast room are not selected by default.

15. The electronic device according to any one of claims 12 to 14, wherein: The interactive elements also include: Regarding the point of interest information of the current live broadcast room, the point of interest information is used to arouse user interest to trigger the second user operation on the control.

16. The electronic device according to claim 15, wherein: The point of interest information includes at least one of the following: a total price of the at least one item; the number of the at least one item; Discount information of the at least one item; or The at least one item's delivery information.

17. The electronic device according to any one of claims 11 to 16, wherein: The interactable element is a bar element occupying the bottom of the first user interface.

18. The electronic device according to any one of claims 11 to 17, wherein: The interactable element further includes pictures of the at least one item arranged in a partially overlapping manner, and the picture of the most recently added item is arranged on the top.

19. The electronic device according to any one of claims 11 to 18, wherein: In response to the first user operation, displaying an interactive element for the current live broadcast room at the bottom of the user interface includes: Slide in the interactive element from the bottom of the first user interface; and An animation of an item falling into the interactive element corresponding to the first user operation is displayed on the first user interface.

20. A computer program product tangibly stored in a computer storage medium and comprising computer executable instructions which, when executed by a device, cause the device to perform the following actions, the actions comprising: Displaying a list of items in the current live broadcast room on the first user interface; receiving a first user operation of adding an item in the item list to a virtual container; In response to the first user operation, an interactive element for the current live broadcast room is displayed at the bottom of the first user interface, and the interactive element indicates that at least one item in the current live broadcast room has been added to the virtual container.

21. An information processing device, comprising: A display unit, configured to display a list of items in the current live broadcast room on the first user interface; as well as A user operation receiving unit configured to receive a first user operation of adding an item in the item list to a virtual container; The display unit is also configured to: in response to the first user operation, display an interactive element for the current live broadcast room at the bottom of the first user interface, wherein the interactive element indicates that at least one item in the current live broadcast room has been added to the virtual container.

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