Data processing method and device and electronic equipment

By displaying the transaction simulation information of conversational shopping mode and the basic store information processing page on the guidance page, the problem of low efficiency of merchants entering the platform is solved, and the effect of rapid entry and lowering the threshold is achieved.

CN119338541APending Publication Date: 2025-01-21RAJAX NETWORK &TECHNOLOGY (SHANGHAI) CO LTD
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Patent Information

Application Number
CN202310888049.4
Authority / Receiving Office
CN · China
Patent Type
Applications(China)
Current Assignee / Owner
Filing Date
2023-07-19
Publication Date
2025-01-21

AI Technical Summary

Technical Problem

Merchants are less efficient when entering the platform, mainly due to the need to decorate the store and edit product information, which increases the threshold.

Method used

Provide a data processing method that displays the transaction simulation information corresponding to the conversational shopping mode by displaying the guidance page, obtains basic store information and sends it to the platform server, receives and confirms the platform service information, and generates the target store after passing the review.

Benefits of technology

Quickly completing the process of registering the target store on the platform reduces the technical threshold and time cost for merchants to register on the platform, and improves the efficiency of registration.

✦ Generated by Eureka AI based on patent content.

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Patent Text Reader

Abstract

The invention discloses a data processing method and device and electronic equipment. The method comprises the following steps: displaying a guide page used for guiding a first user to open a target shop associated with a user account of the first user on a platform; the target shop is a shop based on a session shopping mode; and displaying transaction simulation information corresponding to the session shopping mode based on the guide page, wherein the transaction simulation information at least partially represents a transaction process of the session shopping mode. Displaying an information processing page used for obtaining shop basic information corresponding to the target shop, obtaining the shop basic information corresponding to the target shop, and sending the shop basic information to a platform server; receiving platform service information corresponding to the target shop provided by the platform server, and sending settlement confirmation information to the platform server; and the target shop can be displayed on the second terminal after the audit is passed. By adopting the method, the problem that the efficiency of entering the platform by the merchant is low is solved.
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Description

Technical Field

[0001] The present application relates to the field of information processing technology, and specifically to a data processing method, device, electronic device and storage medium. Background Art

[0002] The development of the C2C (Customer to Customer) model, where goods and information are directly delivered from consumers to consumers, has brought convenience to merchants to a certain extent. However, entering the platform (i.e. opening a store on the platform) often requires decorating the store, which includes but is not limited to editing the store's product information and designing the store page, etc. This is a high threshold for some merchants, making the efficiency of merchants entering the platform low.

[0003] Therefore, how to improve the efficiency of merchants entering the platform is a problem that needs to be solved.

[0004] The above information disclosed in the Background section is only for enhancement of understanding of the background of the present application and therefore it may contain information that does not constitute the prior art that is already known to a person of ordinary skill in the art. Summary of the invention

[0005] The data processing method provided in the embodiment of the present application solves the problem of low efficiency of merchants entering the platform.

[0006] An embodiment of the present application provides a data processing method, including: displaying a guide page, wherein the guide page is used to guide a first user to open a target store associated with the user account of the first user on a platform, so as to enable the first user to settle in the platform; the target store is a store based on a conversational shopping mode; based on the guide page, transaction simulation information corresponding to the conversational shopping mode is displayed, and the transaction simulation information at least partially represents the transaction process of the conversational shopping mode; displaying an information processing page for obtaining basic store information corresponding to the target store, obtaining the basic store information corresponding to the target store, and sending the basic store information to a platform server; receiving platform service information corresponding to the target store provided by the platform server, and sending confirmation of settlement information to the platform server; the confirmation of settlement information is used to trigger the platform server to review the basic store information and generate the target store after the review is passed; the target store that passes the review can be displayed on a second terminal.

[0007] Optionally, it also includes: in response to the store basic information passing the review, displaying the merchant side page of the target store, the merchant side page is used to display the shopping session between the second user and the first user for shopping; wherein the second user is the user who initiates the shopping session for the target store.

[0008] Optionally, the shopping session is an instant messaging-based session.

[0009] Optionally, the information processing page displayed for obtaining basic store information includes: displaying a first entry entrance; in response to a first user who logs in to the platform with a corresponding user account triggering the first entry entrance, obtaining the store account of the first user provided by the platform server, and loading and displaying the information processing page based on the store account of the first user; wherein the user account of the first user, the store account of the first user, and the store logo of the target store are associated with each other; wherein the platform server is used to generate the store account of the first user and the store logo of the target store, and establish an association between the user account of the first user, the store account of the first user, and the store logo of the target store.

[0010] Optionally, displaying the first entry entrance includes: if it is determined that the user account of the first user is not associated with a store logo or the associated store logo has not passed review, then displaying the first entry entrance.

[0011] Optionally, it also includes: the login status of the first user is updated from logging in with a user account to logging in with a store account.

[0012] Optionally, displaying the guide page includes: the guide page is associated with a first entry entrance; in response to the first user triggering the first entry entrance, sending a guide page loading request to the platform server; wherein the first user logs in to the platform with a corresponding user account; receiving response information returned by the platform server in response to the guide page loading request, and loading and displaying the guide page according to the response information; wherein the platform server generates a store account for the first user and a store logo for identifying the target store in response to the guide page loading request, and establishes an association relationship between the user account of the first user, the store account of the first user, and the store logo of the target store.

[0013] Optionally, the transaction simulation information includes at least one of the following guidance information: first guidance information for simulating creation of an order and second guidance information for simulating requesting a delivery service; wherein, the first guidance information is used to guide the first user to create an order according to the shopping intention of the second user during a shopping session initiated by the second user; the second guidance information is used to guide the first user to initiate a delivery service for the order; the display of the transaction simulation information corresponding to the session shopping mode based on the guide page includes: based on the guide page, displaying the above guidance information in an interactive form.

[0014] Optionally, the interactive display of transaction simulation information of the conversational shopping model includes: receiving input content of the first user; if the input content includes an intention to initiate a transaction, displaying simulation information of an example user simulating the initiation of a shopping session in the form of a dialogue, and displaying a first order simulation control for simulating triggering the creation of an order.

[0015] Optionally, the display of a first order simulation control for simulating triggering the creation of an order includes: instructing the first user to trigger the first order simulation control in animation form; in response to the triggering instruction of the first order simulation control, displaying a second order simulation control associated with the first order simulation control for simulating sending an order to an example user, and instructing the first user to trigger the second order simulation control in animation form; in response to the triggering instruction of the second order simulation control, displaying on the guide page in dialogue form that the order has been sent to the example user.

[0016] Optionally, the display of the first order simulation control for simulating triggering the creation of an order includes displaying the following transaction simulation information in animated form: the first order simulation control is triggered; and, in response to the triggering, a second order simulation control associated with the first order simulation control is displayed for simulating sending an order to an example user; and, the second order simulation control is triggered; and, in response to the triggering, it is displayed in a dialog form that the order has been sent to the example user.

[0017] Optionally, the interactive display of transaction simulation information of the conversational shopping model includes: receiving input content of the first user; if the input content includes an intention to initiate delivery, guiding the first user to simulate the operation process of initiating a delivery service in an animation form.

[0018] Optionally, the operation process of guiding the first user to simulate initiating a delivery service in the form of animation includes displaying the following simulated transaction information in the form of animation: a delivery simulation control or a delivery simulation link that initiates the delivery service; and, the delivery simulation control or the delivery simulation link is triggered; and, in response to being triggered, displaying a delivery service simulation page or displaying a simulated call for capacity process; and, displaying delivery completion simulation information.

[0019] Optionally, it also includes: displaying a store information collection entrance associated with the information processing page on the guide page; the information processing page displayed for obtaining basic store information includes: displaying the information processing page in response to a trigger instruction of the store information collection entrance.

[0020] Optionally, the information processing page includes a real-name authentication entry for requesting real-name authentication from a third-party server; the method further includes: in response to a trigger instruction of the real-name authentication entry, using the user account of the first user to initiate a real-name authentication request to the third-party server through a third-party client application, and obtaining and displaying the real-name authentication result.

[0021] Optionally, the information processing page also includes an information upload portal for sending the store credential information of the first user to the platform server; obtaining the basic store information provided by the first user includes: in response to a trigger instruction of the information upload portal, guiding the first user to provide an image of the corresponding store credential to the platform server; in response to the image of the store credential being successfully sent to the platform server, obtaining first store information corresponding to the store credential, the first store information being information identified based on the image of the store credential; using the first store information as the basic store information; or, receiving modifications by the first user to at least part of the information in the first store information, and using the modified second store information as the basic store information.

[0022] Optionally, it also includes: if it is judged that the real-name authentication result indicates that the real-name authentication has been passed, and an image of the corresponding store credential has been provided to the platform server; then: the store information submission control used to trigger the sending of the store basic information to the platform server is displayed as an effective state; in response to triggering the store information submission control, the store basic information is sent to the platform server.

[0023] Optionally, the receiving platform service information corresponding to the target store provided by the platform server, and sending confirmation entry information to the platform server, includes: receiving and displaying the platform service information; wherein the platform service information includes service information and / or service agreement information enjoyed by the target store in the platform, determined by the platform server for the store basic information; displaying a confirmation control for triggering a service confirmation instruction in association with the platform service information; and in response to the service confirmation instruction for the platform service information, sending confirmation entry information to the platform server for indicating the use of the store basic information to open the target store on the platform.

[0024] Optionally, in response to the store basic information passing the review, the merchant side page of the target store is displayed, including: after sending confirmation entry information to the platform server, displaying prompt information for prompting that the target store is awaiting review; in response to receiving review pass information indicating that the store basic information has passed the review or trigger information for the review pass information, the merchant side page of the target store is displayed.

[0025] Optionally, it also includes: displaying a store sharing control for sharing the target store on the merchant side page; and sharing the store link information of the target store with other users in response to a trigger instruction of the store sharing control.

[0026] Optionally, it also includes: receiving session information included in a shopping session initiated by a second user through a user-side page of a target store displayed on a second terminal; in response to the first user creating an order based on the session information, triggering generation of an order and sending it to the second terminal through the shopping session.

[0027] Optionally, it also includes: after the order payment is completed, part of the payment resources determined according to the platform service information are transferred to the resource account corresponding to the store identifier of the target store.

[0028] The embodiment of the present application also provides a data processing method, including: receiving a guide page loading request from a first terminal used by a first user to load a guide page, returning response information to the page loading request to the first terminal so that the first terminal displays the guide page; the guide page is used to guide the first user to open a target store associated with the user account of the first user on the platform to enable the first user to settle in the platform; the target store is a store based on a conversational shopping mode; providing transaction simulation information corresponding to the conversational shopping mode to the first terminal in an interactive form, and the transaction simulation information at least partially represents the transaction process of the conversational shopping mode; receiving store basic information of the target store sent by the first terminal, determining platform service information corresponding to the target store based on the store basic information, and sending the platform service information to the first terminal; receiving confirmation of settlement information of the first user sent by the first terminal, reviewing the store basic information based on the confirmation of settlement information, and the target store whose store basic information has passed the review can be displayed on the second terminal.

[0029] Optionally, it also includes: generating a corresponding store account for the first user; generating a corresponding store logo for the target store; and establishing an account association relationship between the user account of the first user, the store account of the first user, and the store logo of the target store.

[0030] Optionally, determining the platform service information corresponding to the target store based on the store basic information includes: the store basic information includes category information to which the target store belongs; determining the service rate of the target store based on the category information, and using the service rate as part of the information included in the platform service information.

[0031] Optionally, the method further includes: providing the target store to a second terminal used by a second user, so that the second terminal displays the target store; the second user can initiate a shopping session with the first user in the target store to achieve session shopping.

[0032] An embodiment of the present application also provides a data processing method, including: displaying a store based on a conversational shopping model; in response to a first trigger instruction of a second user for a target store among the stores, displaying a user-side page of the target store; the target store is a store based on a conversational shopping model opened by a first user on a platform; the user-side page of the target store includes a conversation area for conducting a shopping conversation between the second user and the first user; receiving conversation information input by the second user in the conversation area, the conversation information input by the second user including the shopping intention of the second user; receiving a target order created by the first user for the shopping intention of the second user, and payment behavior information for the target order, so as to complete payment of the target order.

[0033] The embodiment of the present application also provides a data processing device, including: a guidance unit, used to display a guidance page, wherein the guidance page is used to guide a first user to open a target store associated with the user account of the first user on the platform, so as to enable the first user to settle in the platform; the target store is a store based on a conversational shopping mode; a simulation unit, used to display transaction simulation information corresponding to the conversational shopping mode based on the guidance page, and the transaction simulation information at least partially represents the transaction process of the conversational shopping mode; an information collection unit, used to display an information processing page for obtaining basic store information corresponding to the target store, obtain the basic store information corresponding to the target store, and send the basic store information to a platform server; a settlement unit, used to receive platform service information corresponding to the target store provided by the platform server, and send settlement confirmation information to the platform server; the settlement confirmation information is used to trigger the platform server to review the basic store information and generate the target store after the review is passed; the target store that passes the review can be displayed on the second terminal.

[0034] The embodiment of the present application also provides a data processing device, including: a guiding unit, used to receive a guiding page loading request from a first terminal used by a first user to load a guiding page, and return response information to the page loading request to the first terminal, so that the first terminal displays the guiding page; the guiding page is used to guide the first user to open a target store associated with the user account of the first user on the platform, so as to enable the first user to settle in the platform; the target store is a store based on the conversational shopping mode; a simulation unit, used to provide transaction simulation information corresponding to the conversational shopping mode to the first terminal in an interactive form, and the transaction simulation information at least partially represents the transaction process of the conversational shopping mode; an information collection unit, used to receive the store basic information of the target store sent by the first terminal, determine the platform service information corresponding to the target store according to the store basic information, and send the platform service information to the first terminal; a settlement unit, used to receive the confirmation settlement information of the first user sent by the first terminal, review the store basic information according to the confirmation settlement information, and the target store whose store basic information has passed the review can be displayed on the second terminal.

[0035] An embodiment of the present application also provides a data processing device, including: a shopping guide unit, used to display stores based on a conversational shopping model; a store entry unit, used to respond to a first trigger instruction of a second user for a target store among the stores, and display a user-side page of the target store; the target store is a store based on a conversational shopping model opened by a first user on a platform; the user-side page of the target store includes a session area for a shopping session between the second user and the first user; a conversational shopping unit, used to receive session information input by the second user in the session area, the session information input by the second user including the shopping intention of the second user; a payment unit, used to receive a target order created by the first user for the shopping intention of the second user, and payment behavior information for the target order, so as to complete payment of the target order.

[0036] An embodiment of the present application further provides an electronic device, comprising: a memory, and a processor; the memory is used to store a computer program, and after the computer program is run by the processor, the method provided in the embodiment of the present application is executed.

[0037] The embodiment of the present application also provides a computer storage medium storing computer execution instructions, which are used to implement the method provided in the embodiment of the present application when executed by a processor.

[0038] Compared with the prior art, this application has the following advantages:

[0039] The data processing method, device, electronic device and storage medium provided in the embodiment of the present application display a guide page, display transaction simulation information corresponding to the conversation shopping mode based on the guide page, display an information processing page for obtaining basic store information, obtain basic store information and provide it to the platform server, receive and confirm the platform service information provided by the platform server, and generate a target store based on the basic store information after review. Thus, the first user is gradually guided to provide the platform with basic store information and confirm the corresponding platform service information, and the target store is quickly settled in the platform, solving the problem of low efficiency of merchants settling in the platform.

[0040] The embodiment of the present application provides a data processing method, device, electronic device and storage medium, which receives a first terminal used by a first user to request to load a guide page, returns a response message to the page loading request to the first terminal, so that the first terminal displays the guide page; provides transaction simulation information corresponding to the conversation shopping mode to the first terminal in an interactive form, and the transaction simulation information at least partially represents the transaction process of the conversation shopping mode; receives the store basic information of the target store sent by the first terminal, determines the platform service information corresponding to the target store according to the store basic information, and sends the platform service information to the first terminal; receives the first user's confirmation entry information sent by the first terminal, reviews the store basic information according to the confirmation entry information, and the target store whose store basic information has passed the review can be displayed on the second terminal. Thus, by guiding the first user to learn the transaction mode of the conversation shopping mode and guiding the first user to provide the store basic information to the platform, the platform entry is quickly completed, solving the problem of low efficiency of merchants entering the platform.

[0041] The embodiment of the present application provides a data processing method, device, electronic device and storage medium, which displays a store based on a conversational shopping mode; in response to a first trigger instruction of a second user for a target store in the store, displays the user side page of the target store; the target store is a store based on a conversational shopping mode opened by the first user on the platform; the user side page of the target store includes a conversation area for a shopping conversation between the second user and the first user; the conversation information input by the second user is received in the conversation area, and the conversation information input by the second user includes the shopping intention of the second user; the target order created by the first user for the shopping intention of the second user is received, and the target order is displayed in the conversation area; in response to a second trigger instruction of the second user for the target order, the payment behavior information of the second user for the target order is received, and the payment behavior information is used to complete the payment of the target order. Thus, the second user can conveniently initiate a transaction through a conversation and complete the transaction process during the conversation, thereby improving transaction efficiency. BRIEF DESCRIPTION OF THE DRAWINGS

[0042] Figure 1 This is a schematic diagram of an application scenario of the data processing method provided in an embodiment of the present application;

[0043] Figure 2 is a processing flow chart of a data processing method provided in the first embodiment of the present application;

[0044] Figure 3 This is a schematic diagram of an interaction process between a first terminal, a platform server and a second terminal provided in the first embodiment of the present application;

[0045] Figure 4 is a schematic diagram of a simulated transaction process for guiding a first user provided in the first embodiment of the present application;

[0046] Figure 5 This is a schematic diagram of an operation flow of a first user entering a platform provided by the first embodiment of the present application;

[0047] Figure 6 is a processing flow chart of a data processing method provided in the second embodiment of the present application;

[0048] Figure 7 is a processing flow chart of a data processing method provided in the third embodiment of the present application;

[0049] Figure 8 is a schematic diagram of a data processing device provided in the fourth embodiment of the present application;

[0050] Fig. 9 is a schematic diagram of a data processing device provided in the fifth embodiment of the present application;

[0051] Fig.10 is a schematic diagram of a data processing device provided in the sixth embodiment of the present application;

[0052] Fig.11 It is a schematic diagram of an electronic device provided by this application. DETAILED DESCRIPTION

[0053] Many specific details are described in the following description to facilitate a full understanding of the present application. However, the present application can be implemented in many other ways than those described herein, and those skilled in the art can make similar generalizations without violating the connotation of the present application, so the present application is not limited by the specific implementation disclosed below.

[0054] Some embodiments of the present application provide a variety of data processing methods, devices, electronic devices and storage media, which are described one by one below.

[0055] To facilitate understanding, some relevant concepts and application scenarios of the data processing method provided in the embodiments of the present application are first given.

[0056] The transaction mode of the conversational shopping mode is given in this application. The so-called conversational shopping mode is a transaction mode in which users and merchants conduct multiple rounds of dialogue interactions based on IM to realize at least part of the transaction links in the transaction process. The transaction process includes but is not limited to: commodity shopping guide, purchase intention confirmation, order process, delivery and other transaction links. Among them, the order process includes the order forward process, such as order creation, order payment and other links; the order process can also include the order reverse process, such as order cancellation, refund and other links. The platform provides merchants and users with online transaction services based on the conversational shopping mode. After the merchant enters the platform by opening a store on the platform, the user and the merchant can conduct the transaction process through a conversation based on IM (Instant Messaging). The store opened by the merchant entering the platform is presented to the user in the form of an IM-based conversation page; the conversation page serves as a carrier for the merchant to publish information and realize communication between users and merchants. Therefore, the merchant successfully enters the platform after the basic information of the store provided to the platform is reviewed and approved, and it is not necessary to decorate the store and edit the store page. For example, a merchant can enter the price and image of a transaction object, create an order based on the shopping intention contained in the user's session information, and provide the created order to the corresponding user in the form of an IM message through the session page. The user completes the payment in the card corresponding to the IM message to realize a closed transaction loop. The so-called transaction object refers to the goods and / or services provided by the merchant to the user. Among them, the user's session information can include shopping target information that reflects his shopping intention.

[0057] Please refer to Figure 1, the figure shows an application scenario, which is only an embodiment of the scenario used by the data processing method. The purpose of providing this scenario embodiment is to facilitate the understanding of the data processing method, but not to limit it. The figure includes: a first terminal 101, a platform server 102, a logistics resource 103, and a second terminal 104. The first user uses the first terminal to enter the platform and opens a store based on the conversational shopping mode on the platform; the store is displayed on the second terminal used by the second user through the product shopping guide function of the platform, or the store is shared to the second user through a social application; the second user uses the second terminal to trigger the user side page of the store, or the second user triggers the store link of the store shared by other users in the social application to enter the user side page of the store, and then initiates a shopping session to the first user through the user side page; the first user creates an order for the shopping session, and the created order is sent to the second user in the form of a conversation message, and the second user completes the payment through the conversation message containing the order; after the order is paid, the first user calls the transportation capacity, and the distribution resources (such as riders) that successfully respond to the call in the logistics resources deliver according to the order. Among them, the second user can pay the first user's store through the platform, and determine the amount corresponding to the first user in the payment amount based on the service information between the platform and the store, and the amount is directly transferred to the store account of the first user's store. Furthermore, the application scenario can also include a commodity supplier, and the commodity supplier prepares the goods after the order is paid; thus, the first user can obtain objects (i.e., goods or services) from multi-channel commodity suppliers, and provide them to the second user as transaction objects, so as to achieve distribution and / or purchasing on behalf of others. The first terminal and the second terminal include but are not limited to mobile phones, computers, smart interactive devices, etc. The platform server can be an independent physical server or a cluster of multiple physical servers. Logistics resources can be a distribution center that allocates distribution resources or a distribution resource. Correspondingly, the electronic equipment corresponding to the logistics resources can be a distribution center server or an electronic equipment used by distribution resources. An example of a distribution resource is a rider.

[0058] It should be noted that the above disclosed information is only used to help understand the present application and does not mean to constitute the prior art known to ordinary technicians in the field.

[0059] Some embodiments of the present application provide a data processing method, in which a first user provides basic store information of a target store to the platform, and after the review is passed, the first user successfully enters the platform, and the first user and the second user can conduct transactions through the target store. After the method is applied, merchants can enter the platform conveniently and efficiently, reduce the technical threshold for merchants to enter the platform in the prior art, and solve the problem of low entry efficiency.

[0060] The following combination Figures 2 to 5The data processing method provided in the first embodiment of the present application is described.

[0061] Figure 2 The data processing method shown comprises:

[0062] Step S201, displaying a guide page; the guide page is used to guide the first user to open a target store associated with the user account of the first user on the platform, so as to enable the first user to settle in the platform; the target store is a store based on the conversation shopping mode;

[0063] Step S202, displaying transaction simulation information corresponding to the conversational shopping mode based on the guide page, wherein the transaction simulation information at least partially represents the transaction process of the conversational shopping mode;

[0064] Step S203, displaying an information processing page for obtaining basic store information corresponding to the target store, obtaining basic store information corresponding to the target store, and sending the basic store information to the platform server;

[0065] Step S204, receiving the platform service information corresponding to the target store provided by the platform server, and sending confirmation entry information to the platform server; the confirmation entry information is used to trigger the platform server to review the basic information of the store and generate the target store after the review is passed. The target store that passes the review can be displayed on the second terminal.

[0066] In the data processing method provided in this embodiment, the first user is gradually guided to open a target store on the platform to achieve entry into the platform. The first user may be a merchant entity who logs in to the platform with a corresponding user account and initiates entry into the platform. The so-called user account refers to an account of a non-merchant identity that is not associated with store-related information, and the user identity description information identified by it is non-store-related information. For example, a user account can be understood as a C-end (i.e., consumer-end) account, that is, a buyer's account. After the first user opens a target store on the platform, the first user obtains a store account. The so-called store account refers to an account of a merchant identity associated with store-related information, and the identity description information identified by it includes store-related information. In this embodiment, the user account of the first user is associated with the store account of the first user, and the two are also associated with the store identification of the target store.

[0067] In this embodiment, the transaction simulation information corresponding to the conversation shopping mode is displayed specifically through the guide page, and the first user is provided with a simulation teaching of processing the conversation shopping mode, and the first user is gradually guided to perform real-name authentication. In one embodiment, the real-name authentication can be passed as the audit, and the entry into the platform is completed. In another embodiment, the first user will be further guided to upload the store credential information, and the store credential information includes a business license picture. After the store credential information is audited, the target store is completed. The platform is entered. Preferably, after the audit is passed, the target store automatically opens for business, and the first terminal used by the first user directly enters the target store, and can process the store's message and perform store settings, specifically including: in response to the basic information of the store passing the audit, the merchant side page of the target store is displayed, and the merchant side page is used to display the shopping session between the second user and the first user for shopping; wherein, the second user is the user who initiates the shopping session for the target store, and the shopping session is used for the second user and the first user to interact with shopping. Wherein, the shopping session is a session based on instant messaging. Among them, the merchant side page, including the merchant backend page, is used by the first user to manage the target store, including but not limited to store settings, processing shopping session messages of the second user (i.e., customer) (including replying to session messages), processing orders and viewing order information, collecting and viewing business statistics, etc.

[0068] As described in step S201, a guide page is displayed. The display of the guide page includes: the guide page is associated with the first entry; in response to the first user triggering the first entry, a guide page loading request is sent to the platform server; the first user logs in to the platform with a corresponding user account; receiving the response information returned by the platform server in response to the guide page loading request, and loading and displaying the guide page according to the response information; the platform server generates the first user store account and generates a store logo for identifying the target store in response to the guide page loading request, and establishes an association relationship between the user account of the first user, the store account of the first user, and the store logo of the target store. When implemented, it also includes: displaying the first entry. For example, after the first user logs in to the platform with the corresponding user account on the first terminal used by the first user, the personal center page of the first user can be loaded and displayed, the first entry is displayed on the personal center page, and the entry prompt information is displayed in association with the first entry. Preferably, the prompt information should be able to express the same or similar meanings such as "quickly open a store" and "quickly do business". Preferably, the displaying of the first entry entrance includes: if it is determined that the user account of the first user is not associated with a store ID or the associated store ID has not passed the review, then the first entry entrance is displayed. Thus, when the first user has no store ID or the store ID has not been reviewed and approved (i.e., the target store has not successfully entered the platform), the first entry entrance can be triggered to load and display the guide page, so as to guide the user to complete the entry into the platform.

[0069] During implementation, it also includes: in response to the first user who logs in to the platform with the corresponding user account triggering the first entry, obtaining the store account of the first user provided by the platform server. After receiving the boot page loading request, the platform server can generate a store account and a store logo for identifying the target store for the first user, and establish an association between the user account, the store account and the store logo. Therefore, the first user can have the authority of a C-end user (the C-end user can be understood as a consumer) through the user account, and can have the authority of a B-end user (the B-end user can be understood as a merchant) through the store account and / or the store logo, and the two kinds of authority can be distinguished. For example, transaction process-related: transaction initiation, payment, fulfillment, settlement and other transaction links use store logos throughout the transaction process without having to use user accounts.

[0070] Furthermore, the guide page displays information about the conversational shopping mode, so that the first user can quickly understand the store transaction process based on the conversational shopping mode.

[0071] As described in step S202, the transaction simulation information corresponding to the conversational shopping mode is displayed on the guide page. Preferably, the transaction simulation information is displayed in an interactive form on the guide page, so as to provide immersive simulation teaching to the first user. Further, the transaction simulation information includes at least one of the following guidance information: first guidance information for simulating the creation of an order and second guidance information for simulating the request for a delivery service; wherein the first guidance information is used to guide the first user to create an order according to the shopping intention of the second user during a shopping session initiated by the second user; and the second guidance information is used to guide the first user to initiate a delivery service for the order. Accordingly, the display of the transaction simulation information corresponding to the conversational shopping mode based on the guide page includes: based on the guide page, displaying the above guidance information in an interactive form.

[0072] In the transaction process included in the conversational shopping mode in the present application, the first user (as a merchant, i.e., the seller) creates an order according to the shopping intention of the second user (as a consumer, i.e., the buyer) who initiates the shopping session, and the created order is sent to the second user through the shopping session in a conversation message. The conversation message can be presented in the form of a card, i.e., an order card. The order card includes any information such as the payment status and / or delivery status of the order, the transaction object information corresponding to the order, the amount information, the delivery fee, etc. The transaction object information can be presented in the form of text and / or pictures. The second user completes the payment based on the order card, and the first user initiates the delivery service after the payment is completed. Therefore, in addition to the payment link in the transaction process, other key links such as order creation and delivery are driven by the first user's operation. Based on this, the transaction simulation information that guides the first user to learn the conversational shopping mode includes the above two types of guidance information. The two types of guidance information can be flexibly displayed according to the first user's input content to determine its learning needs, and are not limited to all displays, nor are they limited to the display order.

[0073] In one embodiment, the first user's learning needs are first guidance information, wherein the interactive display of the transaction simulation information of the conversational shopping mode includes: receiving the input content of the first user; if the input content includes the intention to initiate a transaction, displaying the simulation information of the example user simulating the initiation of a shopping session in the form of a dialogue, and displaying the first order simulation control for simulating the triggering of creating an order. The first order simulation control is a teaching scenario for triggering the simulated creation of an order, and further needs to simulate the teaching scenario of sending the order to the second user so that the second user can make a payment. When implemented, it can be combined with guiding the user to perform an operation such as clicking or touching the corresponding control. Specifically, the display of the first order simulation control for simulating the triggering of creating an order includes: instructing the first user to trigger the first order simulation control in an animation form; in response to the trigger instruction of the first order simulation control, displaying the second order simulation control associated with the first order simulation control for simulating sending an order to the example user, and instructing the first user to trigger the second order simulation control in an animation form; in response to the trigger instruction of the second order simulation control, displaying the order has been sent to the example user in the form of a dialogue on the guide page. Of course, when implemented, animation demonstration operation processes can also be made for the above two teaching scenarios without requiring the first user to perform an operation. Specifically, the display of the first order simulation control for simulating the triggering of creating an order includes displaying the following transaction simulation information in animated form: the first order simulation control is triggered; and, in response to the triggering, a second order simulation control associated with the first order simulation control is displayed for simulating sending an order to an example user; and, the second order simulation control is triggered; and, in response to the triggering, it is displayed in a dialog form that the order has been sent to the example user.

[0074] In another embodiment, the first user's learning needs are to learn the second guidance information, wherein the interactive display of the transaction simulation information of the conversational shopping mode includes: receiving the input content of the first user; if the input content includes the intention to initiate delivery, guiding the first user to simulate the operation process of initiating the delivery service in the form of animation. Wherein, the operation process of guiding the first user to simulate the initiation of the delivery service in the form of animation includes: displaying the following simulated transaction information in the form of animation: a delivery simulation control or a delivery simulation link for initiating the delivery service; and, the delivery simulation control or the delivery simulation link is triggered; and, in response to the triggering, displaying the delivery service simulation page or displaying the simulated calling capacity process; and, displaying the delivery completion simulation information. In the process of calling the capacity in this embodiment, the first user can directly call the rider (i.e., the delivery resource) or call the distribution center to dispatch the rider. In actual application, the first guidance information and the second guidance information can be displayed only one or two according to the input content of the first user, and the order of the two is not limited, as long as it matches the input content. This facilitates flexible selection of learning content.

[0075] As described in step S203, an information processing page for obtaining basic store information corresponding to the target store is displayed, and basic store information for generating the target store is obtained on the information processing page and sent to the platform server.

[0076] In this embodiment, there is no limitation on the loading method of the information processing page. In one implementation, it includes: on the guide page, a store information collection portal associated with the information processing page is displayed; accordingly, the information processing page for displaying the basic information of the store includes: in response to the trigger instruction of the store information collection portal, the information processing page is displayed. Thereby, the jump from the guide page to the information processing page is realized. Of course, it is also possible to receive the first user intervention to interrupt the display of the transaction simulation information during the display of the transaction simulation information and transfer to the information processing page. It is also possible to directly transfer to the information processing page after the display of the transaction simulation information ends.

[0077] Preferably, the first user loads the guide page with the corresponding user account, and the store account corresponding to the first user enters the information processing page. Specifically, the information processing page for obtaining basic store information includes: displaying the first entry point; in response to the first user who logs in to the platform with the corresponding user account triggering the first entry point, obtaining the store account of the first user provided by the platform server, and loading and displaying the information processing page based on the store account of the first user; wherein the user account of the first user, the store account of the first user, and the store ID of the target store have an associated relationship; wherein the platform server is used to generate the store account of the first user and the store ID of the target store, and establish an associated relationship between the user account of the first user, the store account of the first user, and the store ID of the target store. Further, it also includes: the login status of the first user is updated from logging in with a user account to logging in with a store account.

[0078] In this embodiment, the information processing page includes a real-name authentication entry for requesting real-name authentication from a third-party server; the method further includes: in response to a trigger instruction of the real-name authentication entry, using the user account of the first user to initiate a real-name authentication request to the third-party server through a third-party client application, and obtaining and displaying the real-name authentication result. When the real-name authentication result is authentication passed, the first user can enter the basic store information through the information processing page, and trigger the provision of the basic store information to the platform server to complete the target store's entry into the platform.

[0079] In one implementation of this embodiment, the first user needs to provide the platform with store credential information. Accordingly, the information processing page also includes an information upload entry for sending the first user's store credential information to the platform server; the acquisition of the store basic information provided by the first user includes: in response to the trigger instruction of the information upload entry, guiding the first user to provide the platform server with an image of the corresponding store credential; in response to the image of the store credential being successfully sent to the platform server, acquiring the first store information corresponding to the store credential, the first store information being information identified based on the image of the store credential; using the first store information as the store basic information; or receiving the modification of at least part of the information in the first store information by the first user, and using the modified second store information as the store basic information. Further, it also includes: if it is judged that the real-name authentication result indicates that the real-name authentication has been passed, and the image of the corresponding store credential has been provided to the platform server; then: the store information submission control for triggering the sending of the store basic information to the platform server is displayed as effective; in response to triggering the store information submission control, the store basic information is sent to the platform server.

[0080] In this embodiment, the basic store information includes but is not limited to: store name, store address, category corresponding to the store, etc. Acquiring the basic store information provided by the first user also includes: determining POI (point of interest) information associated with the store according to any information in the store name, store address, and category corresponding to the store, and using the POI information as a component of the basic store information.

[0081] As described in step S204, the platform service information corresponding to the target store provided by the platform server is received, and the first user sends confirmation information to the platform server after confirmation. The platform service information is determined by the platform server according to the category information included in the store basic information, which may include service rates matching the categories. The so-called service rate refers to the rate at which the platform provides conversational shopping mode services. Among them, the receiving of the platform service information corresponding to the target store provided by the platform server and sending confirmation information to the platform server include: receiving and displaying the platform service information; wherein the platform service information includes the service information and / or service agreement information enjoyed by the target store in the platform determined by the platform server for the store basic information; displaying a confirmation control for triggering a service confirmation instruction in association with the platform service information; and in response to the service confirmation instruction for the platform service information, sending confirmation information to the platform server for indicating the use of the store basic information to open the target store on the platform. Further, it also includes: after sending the confirmation entry information to the platform server, a prompt message for prompting that the target store is awaiting review is displayed; correspondingly, in response to the basic information of the store passing the review, the merchant side page of the target store is displayed, including: in response to receiving the review pass information indicating that the basic information of the store has passed the review or the trigger information for the review pass information, the merchant side page of the target store is displayed. After passing the review, the target store completes the entry into the platform. Further, it also includes creating business opportunity data for the target store to facilitate the maintenance of subsequent business opportunity contract information. In this embodiment, the prompt information of the passed review can be sent to the user through other applications, such as in the form of text messages, other notification messages (such as WeChat, messages in platform applications), etc., to the first user.

[0082] In this embodiment, the method further includes: displaying a store sharing control for sharing the target store on the merchant side page; and sharing the store link information of the target store with other users in response to a trigger instruction of the store sharing control, so that the first user can share his target store through a social application to better operate the store.

[0083] In this embodiment, if the target store of the first user has been reviewed and approved, the first entry entrance is replaced with the second store management entrance in the page including the first entry entrance; after the second store management entrance is triggered, the merchant side page of the target store is loaded, or the setting page of the target store is loaded to set up its target store.

[0084] In this embodiment, it also includes: based on the merchant-side page, receiving the session information included in the shopping session initiated by the second user through the user-side page of the target store displayed on the second terminal; in response to the first user creating an order for the session information, triggering the generation of the order and sending it to the second terminal through the shopping session. Specifically, the order is sent in the form of a card to the page or page area corresponding to the shopping session of the second user, so that the second user can perform payment operations on the order card. Further, it also includes: after the order is paid, part of the payment resources determined according to the platform service information are transferred to the resource account corresponding to the store identifier of the target store. Specifically, the part of the payment resources is calculated according to the service fee rate and directly transferred to the target store of the first user.

[0085] Please refer to Figure 3, the figure schematically shows an interaction process between the first terminal, the platform server and the second terminal, including: S301, the first user logs in to the platform with a user account. S302, the first user triggers the first entry entrance, requests the platform server to load the guide page, the platform server generates a store account, and the first user obtains the store account. The platform server establishes an association relationship between the user account of the first user, the store account of the first user and the store logo of the store. When the user account is not associated with the store account or the store account is not approved, the guide page is loaded. S303, the loading guide page displays transaction simulation information, and provides the first user with a simulated teaching of the conversational shopping mode. S304, a page for real-name authentication and uploading store credential information, which is loaded with a store account. After the real-name authentication is triggered, a third-party application authentication is used through the user account (the use of account association is involved here). S305, basic store information is provided, including but not limited to any of the following information: store name, store address, store category, corresponding POI information, business hours, etc. S306, the platform server determines the platform service information according to the store category. S307, obtain and display platform service information, including but not limited to any of the following information: calculation of revenue method (including service fee rate), entry to view service agreement, rights and interests information enjoyed, service contract period, etc. S308, the first user confirms to enter the platform. S309, the review is passed and the target store is generated. S310, the target store is displayed on the second terminal through the shopping guide. S311, the second user initiates a session in the target store, and interacts with the first user through the session related to shopping. S312, the first user creates an order based on the session information and sends it to the second user. S313, the second user pays the corresponding order. S314, obtain part of the payment amount according to the platform service information.

[0086] Please refer to Figure 4, the figure shows a schematic diagram of a simulated transaction process, including: a guide page 401, creating an order 402, an order to be paid 403, and payment and simulated delivery 404; the session area of ​​each page includes a session display area and a session input area. The session display area displays the session information between the "customer service" and the "merchant", and the merchant refers to the first user who enters the guide page. Among them, the session input area is used to receive the information input by the first user and send the information to the other end of the session, which is displayed on the session interface of the other end. The so-called other end of the session refers to the "customer service" end in a simulated transaction scenario; in an actual transaction scenario, it refers to the second user end (or the second terminal used by it). As can be seen from the guide page 401, the merchant's learning needs are identified based on the merchant's session information. If it is related to starting a transaction, the content of the simulated order creation is displayed, and the merchant triggers the simulated order creation. The order creation information is displayed in a floating layer or pop-up window on the interface of the guide page 401 as shown in the creation order 402, which includes setting the order amount, delivery fee, etc., and confirming the creation and sending control. After the control is triggered, the order is generated and sent to the merchant, and the session interface of the guide page is returned. The order in the form of a card is displayed on the session interface, and the schematic interface is displayed as shown in the order to be paid 403. Guide the merchant to call the rider as shown in the simulated delivery 404. After the animation guide of the simulated delivery is displayed, the store information collection entrance (i.e., the information completion entrance) is displayed. After being triggered, it loads the information processing page with the store account, enters the actual store information collection, and completes the information of the first user opening the target store.

[0087] Please refer to Figure 5, the figure shows a schematic diagram of an operation flow of the first user entering the platform, specifically, the information processing page collects store information, and the figure shows that the store information collection entrance included in the triggering guide page loads the information processing page, and an example of the information processing page is the "Complete Information" page in the figure. As shown in the figure, the store information collection (i.e., the information is completed) includes completing the authentication information and completing the store basic information. As shown in the display of the completed information 502 in the figure, the authentication information is preferably the real-name authentication result; the store basic information includes the store name, address, associated POI (which can be captured by the map), category (i.e., business category), business hours, etc., and further includes store credential information. The specific store basic information is determined by the business strategy and is not specifically limited. The store basic information can be obtained based on the recognition of the store credential information (picture), and the recognition result can be modified; it can also be directly entered by the first user. After the first user triggers submission, the store basic information is sent to the platform server, and the platform server returns the corresponding platform service information, as shown in the confirmation service information 503. As shown in waiting for review 504, after the first user triggers confirmation (i.e. confirms entry), these store information is submitted to the platform server for quick review as the entry review information of the first user entering the platform, and a waiting for review prompt message is returned. After the review is passed, the first user can operate the business through the target store without having to carry out additional store decoration, and the shopping intention of the second user can be determined during the conversation. Among them, the shopping target information contained in the conversation information between the second user and the first user can represent the shopping intention of the second user, such as "I want to buy 1 pound of chicken and 1 pound of green peppers."

[0088] It is understandable that if Figure 4 and Figure 5 The appearance, size, position, style, layout, text, etc. of the interface elements included in or similar interface display diagrams are schematic and do not constitute a limitation on the method.

[0089] It should be noted that, in the absence of conflict, the features given in this embodiment and other embodiments of the present application can be combined with each other, and steps S201 and S202 or similar terms do not limit the steps to be executed sequentially.

[0090] So far, the method provided in this embodiment has been explained. In the method, transaction simulation information corresponding to the conversation shopping mode is displayed based on a guide page, an information processing page for obtaining basic store information corresponding to the target store is displayed, the basic store information corresponding to the target store is obtained and provided to the platform server, and the platform service information corresponding to the target store provided by the platform server is received; thereby gradually guiding the first user to provide the basic store information to the platform and confirm the corresponding platform service information, quickly completing the target store's entry into the platform, and solving the problem of low efficiency of merchants entering the platform.

[0091] Based on the above embodiment, the second embodiment of the present application provides a data processing method. Figure 6 The method is described below. For the same parts, please refer to the description of the corresponding parts of the above embodiments and will not be repeated here. Figure 6 The data processing method shown comprises:

[0092] Step S601, receiving a guide page loading request from a first terminal used by a first user to load a guide page, and returning response information to the page loading request to the first terminal, so that the first terminal displays the guide page; the guide page is used to guide the first user to open a target store associated with the user account of the first user on the platform, so as to enable the first user to settle in the platform; the target store is a store based on the conversation shopping mode;

[0093] Step S602, providing transaction simulation information corresponding to the conversational shopping mode to the first terminal in an interactive form, wherein the transaction simulation information at least partially represents the transaction process of the conversational shopping mode;

[0094] Step S603, receiving the store basic information of the target store sent by the first terminal, determining the platform service information corresponding to the target store according to the store basic information, and sending the platform service information to the first terminal;

[0095] Step S604, receiving the first user's confirmed entry information sent by the first terminal, and reviewing the store basic information according to the confirmed entry information. The target store whose store basic information has passed the review can be displayed on the second terminal.

[0096] The method provided in this embodiment can be applied to the platform server to interact with the first terminal to guide the first user to open a target store on the platform and enter the platform.

[0097] In this embodiment, it also includes: generating a corresponding store account for the first user; generating a corresponding store logo for the target store; and establishing an account association relationship between the user account of the first user, the store account of the first user, and the store logo of the target store.

[0098] Among them, in step S603, the platform service information corresponding to the target store is determined based on the store basic information, specifically including: the store basic information includes the category information to which the target store belongs; the service rate of the target store is determined based on the category information, and the service rate is used as part of the information included in the platform service information.

[0099] In this embodiment, the method further includes: providing the target store to a second terminal used by a second user, so that the second terminal displays the target store; the second user can initiate a shopping session with the first user in the target store to achieve session-based shopping.

[0100] So far, the method provided by this embodiment has been described. The method responds to the boot page loading request to enable the first terminal to display the boot page; provides the first terminal with transaction simulation information corresponding to the conversation shopping mode in an interactive form, and the transaction simulation information at least partially represents the transaction process of the conversation shopping mode; determines the platform service information corresponding to the target store according to the store basic information sent by the first terminal, and sends it to the first terminal; reviews the store basic information according to the first user's confirmed entry information, and the target store that passes the review can be displayed on the second terminal. Thus, by guiding the first user to learn the transaction mode of the conversation shopping mode and guiding the first user to provide the platform with the store basic information, the platform entry is quickly completed, solving the problem of low efficiency of merchants entering the platform.

[0101] Based on the above embodiments, the third embodiment of the present application provides a data processing method. Figure 7 The method is described below. For the same parts, please refer to the description of the corresponding parts of the above embodiments and will not be repeated here. Figure 7 The data processing method shown comprises:

[0102] Step S701, displaying stores based on the conversational shopping model;

[0103] Step S702, in response to a first trigger instruction from the second user for a target store among the stores, displaying a user side page of the target store; the target store is a store based on a conversational shopping mode opened by the first user on the platform; the user side page of the target store includes a conversation area for a shopping conversation between the second user and the first user;

[0104] Step S703, receiving session information input by the second user in the session area, where the session information input by the second user includes the shopping intention of the second user;

[0105] Step S704: receiving the target order created by the first user for the shopping intention of the second user, and payment behavior information for the target order, to complete payment of the target order.

[0106] The method provided in this embodiment can be applied to the second terminal. In step S703, the method further includes receiving the session information sent by the first user and displaying it in the session area, thereby realizing session shopping.

[0107] In this embodiment, the received target order can be displayed in the conversation area, preferably in the form of a card. Further, in response to the second trigger instruction of the second user for the target order, the payment behavior information of the second user for the target order is received, and the payment behavior information is used to complete the payment of the target order. Thereby, the transaction process of the conversational shopping mode is realized. During the payment process, the second user completes the payment in the order card, and the payment amount can be determined according to the service fee rate and / or revenue calculation method included in the platform service information of the target store. The amount corresponding to the platform and the amount corresponding to the first user are determined, and transferred to the corresponding platform and target store respectively according to the corresponding amounts.

[0108] So far, the method provided by this embodiment has been described. The method displays a store based on the conversational shopping mode and the user-side page of the store; the user-side page is used to carry the shopping session between the second user and the first user. During the shopping session, the session information of the second user includes the shopping intention of the second user; the first user creates a target order for the shopping intention of the second user, which is displayed in the conversation area; the second user completes the payment for the target order. Thus, the second user can conveniently initiate a transaction through a conversation and complete the transaction process during the conversation, thereby improving transaction efficiency.

[0109] Corresponding to the first embodiment, the fourth embodiment of the present application provides a data processing device. For the relevant parts, please refer to the description of the corresponding method embodiment. Figure 8 , the data processing device shown in the figure comprises:

[0110] A guiding unit 801 is used to display a guiding page, wherein the guiding page is used to guide the first user to open a target store associated with the user account of the first user on the platform, so as to enable the first user to settle in the platform; the target store is a store based on the conversation shopping mode;

[0111] The simulation unit 802 is configured to display transaction simulation information corresponding to the conversational shopping mode based on the guide page, wherein the transaction simulation information at least partially represents a transaction process of the conversational shopping mode.

[0112] The information collection unit 803 is used to display an information processing page for obtaining the basic store information corresponding to the target store, obtain the basic store information corresponding to the target store, and send the basic store information to the platform server;

[0113] The settlement unit 804 is used to receive the platform service information corresponding to the target store provided by the platform server, and send settlement confirmation information to the platform server; the settlement confirmation information is used to trigger the platform server to review the basic information of the store and generate the target store after the review is passed; the target store that passes the review can be displayed on the second terminal.

[0114] Optionally, the entry unit 804 is specifically used to: in response to the store basic information passing the review, display the merchant side page of the target store, and the merchant side page is used to display the shopping session between the second user and the first user for shopping; wherein the second user is the user who initiates the shopping session for the target store.

[0115] Optionally, the shopping session is an instant messaging-based session.

[0116] Optionally, the information collection unit 803 is specifically used to: display a first entry entrance; in response to a first user who logs in to the platform with a corresponding user account triggering the first entry entrance, obtain the store account of the first user provided by the platform server, and load and display the information processing page based on the store account of the first user; wherein the user account of the first user, the store account of the first user, and the store logo of the target store are associated with each other; the platform server is used to generate the store account of the first user and the store logo of the target store, and establish an association between the user account of the first user, the store account of the first user, and the store logo of the target store.

[0117] Optionally, the information collection unit 803 is specifically used to: if it is determined that the user account of the first user is not associated with a store ID or the associated store ID has not passed the review, then display the first login entrance.

[0118] Optionally, the information collecting unit 803 is specifically used to: update the login status of the first user from logging in with a user account to logging in with a store account.

[0119] Optionally, the guidance unit 801 is specifically used to: associate the guidance page with the first entry entrance; in response to the first user triggering the first entry entrance, send a guidance page loading request to the platform server; wherein the first user logs in to the platform with a corresponding user account; receive response information returned by the platform server in response to the guidance page loading request, load and display the guidance page according to the response information; the platform server generates a store account of the first user and a store logo for identifying the target store in response to the guidance page loading request, and establishes an association relationship between the user account of the first user, the store account of the first user and the store logo of the target store.

[0120] Optionally, the transaction simulation information includes at least one of the following guidance information: first guidance information for simulating the creation of an order and second guidance information for simulating the request for a delivery service; wherein the first guidance information is used to guide the first user to create an order according to the shopping intention of the second user during a shopping session initiated by the second user; the second guidance information is used to guide the first user to initiate a delivery service for the order; the simulation unit 802 is specifically used to: based on the guide page, display the above guidance information in an interactive form.

[0121] Optionally, the simulation unit 802 is specifically used to: receive input content from the first user; if the input content includes an intention to initiate a transaction, display simulation information of an example user simulating the initiation of a shopping session in the form of a dialogue, and display a first order simulation control for simulating triggering the creation of an order.

[0122] Optionally, the simulation unit 802 is specifically used to: instruct the first user to trigger the first order simulation control in the form of animation; in response to the triggering instruction of the first order simulation control, display a second order simulation control associated with the first order simulation control for simulating sending an order to an example user, and instruct the first user to trigger the second order simulation control in the form of animation; in response to the triggering instruction of the second order simulation control, display on the guide page in the form of a dialogue that the order has been sent to the example user.

[0123] Optionally, the simulation unit 802 is specifically used to display the following transaction simulation information in animation form: the first order simulation control is triggered; and, in response to the triggering, a second order simulation control associated with the first order simulation control is displayed for simulating sending an order to an example user; and, the second order simulation control is triggered; and, in response to the triggering, it is displayed in dialogue form that the order has been sent to the example user.

[0124] Optionally, the simulation unit 802 is specifically used to: receive input content of the first user; if the input content includes an intention to initiate delivery, guide the first user to simulate the operation process of initiating a delivery service in the form of animation.

[0125] Optionally, the simulation unit 802 is specifically used to display the following simulated transaction information in animated form: a delivery simulation control or a delivery simulation link that initiates a delivery service; and, the delivery simulation control or the delivery simulation link is triggered; and, in response to being triggered, a delivery service simulation page is displayed or a simulated call capacity process is displayed; and, delivery completion simulation information is displayed.

[0126] Optionally, the information collection page 803 is specifically used to: display a store information collection portal associated with the information processing page on the guide page; and display the information processing page in response to a trigger instruction of the store information collection portal.

[0127] Optionally, the information processing page includes a real-name authentication entry for requesting real-name authentication from a third-party server; the information collection page 803 is specifically used to: respond to a trigger instruction of the real-name authentication entry, use the user account of the first user to initiate a real-name authentication request to the third-party server through a third-party client application, and obtain and display the real-name authentication result.

[0128] Optionally, the information processing page also includes an information upload portal for sending the first user's store credential information to the platform server; the information collection page 803 is specifically used to: in response to a trigger instruction of the information upload portal, guide the first user to provide an image of the corresponding store credential to the platform server; in response to the image of the store credential being successfully sent to the platform server, obtain first store information corresponding to the store credential, the first store information being information identified based on the image of the store credential; use the first store information as the basic store information; or, receive modifications made by the first user to at least part of the information in the first store information, and use the modified second store information as the basic store information.

[0129] Optionally, the information collection page 803 is specifically used for: if it is judged that the real-name authentication result indicates that the real-name authentication has been passed, and an image of the corresponding store credential has been provided to the platform server; then: the store information submission control used to trigger the sending of the store basic information to the platform server is displayed as an effective state; in response to triggering the store information submission control, the store basic information is sent to the platform server.

[0130] Optionally, the entry unit 804 is specifically used to: receive and display the platform service information; wherein the platform service information includes the service information and / or service agreement information enjoyed by the target store on the platform, determined by the platform server for the store basic information; display a confirmation control for triggering a service confirmation instruction in association with the platform service information; and in response to the service confirmation instruction for the platform service information, send to the platform server confirmation entry information used to represent the use of the store basic information to open the target store on the platform.

[0131] Optionally, the information collection page 803 is specifically used to: after sending confirmation entry information to the platform server, display prompt information for prompting that the target store is awaiting review; in response to receiving review pass information indicating that the basic information of the store has been reviewed and approved or trigger information for the review pass information, display the merchant side page of the target store.

[0132] Optionally, the information collection page 803 is specifically used to: display a store sharing control for sharing the target store on the merchant side page; and share the store link information of the target store with other users in response to a trigger instruction of the store sharing control.

[0133] Optionally, the device also includes a conversation shopping unit, which is used to: receive session information included in a shopping session initiated by a second user through a user-side page of a target store displayed on a second terminal; in response to the first user creating an order based on the session information, trigger generation of an order and send it to the second terminal through the shopping session.

[0134] Optionally, the conversation shopping unit is further used to: after the order payment is completed, part of the payment resources determined according to the platform service information are transferred to the resource account corresponding to the store identifier of the target store.

[0135] Corresponding to the second embodiment, the fifth embodiment of the present application provides a data processing device. For the relevant parts, please refer to the description of the corresponding method embodiment. Fig. 9 , the data processing device shown in the figure comprises:

[0136] The guiding unit 901 is used to receive a guiding page loading request from a first terminal used by a first user to load a guiding page, and return response information to the page loading request to the first terminal, so that the first terminal displays the guiding page; the guiding page is used to guide the first user to open a target store associated with the user account of the first user on the platform, so as to enable the first user to settle in the platform; the target store is a store based on the conversation shopping mode;

[0137] A simulation unit 902, configured to provide the first terminal with transaction simulation information corresponding to the conversational shopping mode in an interactive form, wherein the transaction simulation information at least partially represents a transaction process of the conversational shopping mode;

[0138] An information collection unit 903 is configured to receive basic store information of a target store sent by the first terminal, determine platform service information corresponding to the target store according to the basic store information, and send the platform service information to the first terminal;

[0139] The settlement unit 904 is used to receive the settlement confirmation information of the first user sent by the first terminal, and to review the basic information of the store according to the settlement confirmation information. The target store whose basic information has passed the review can be displayed on the second terminal.

[0140] Optionally, the entry unit 904 is further configured to: generate a corresponding store account for the first user;

[0141] Generate a corresponding store ID for the target store; establish an account association relationship between the user account of the first user, the store account of the first user, and the store ID of the target store;

[0142] Optionally, the information collection unit 903 is specifically used to: determine the service rate of the target store according to the category information to which the target store belongs, and use the service rate as part of the information included in the platform service information; the store basic information includes the category information.

[0143] Optionally, the entry unit 904 is further used to: provide the target store to a second terminal used by a second user, so that the second terminal displays the target store; the second user can initiate a shopping session with the first user in the target store to achieve session shopping.

[0144] Corresponding to the third embodiment, the sixth embodiment of the present application provides a data processing device. For the relevant parts, please refer to the description of the corresponding method embodiment. Fig.10 , the data processing device shown in the figure comprises:

[0145] The shopping guide unit 1001 is used to display stores based on the conversational shopping mode;

[0146] The store entry unit 1002 is used to display a user side page of a target store among the stores in response to a first trigger instruction of the second user for the target store; the target store is a store based on a conversational shopping mode opened by the first user on the platform; the user side page of the target store includes a conversation area for the second user to conduct a shopping conversation with the first user;

[0147] The conversation shopping unit 1003 is configured to receive, in the conversation area, conversation information input by the second user, where the conversation information input by the second user includes the shopping intention of the second user;

[0148] The payment unit 1004 is used to receive the target order created by the first user according to the shopping intention of the second user, and the payment behavior information for the target order, so as to complete the payment of the target order.

[0149] Based on the above embodiments, the seventh embodiment of the present application provides an electronic device. For the relevant parts, please refer to the corresponding description of the above embodiments. Fig.11 The electronic device shown in the figure includes: a memory 1101 and a processor 1102; the memory is used to store a computer program, and after the computer program is run by the processor, the method provided in the embodiment of the present application is executed.

[0150] Based on the above embodiments, the eighth embodiment of the present application provides a computer storage medium. For the relevant parts, please refer to the corresponding description of the above embodiments. Fig.11 The memory in the figure can be understood as the storage medium. The computer storage medium stores computer execution instructions, which are used to implement the method provided in the embodiment of the present application when executed by the processor.

[0151] It should be noted that the embodiments of the present application may involve platform operations, order transactions, etc. In actual applications, the solutions described in this article should be applied within the scope permitted by applicable laws and regulations in accordance with the applicable laws and regulations of the country where they are located.

[0152] It should be noted that the embodiments of the present application may involve the use of user data. In actual applications, the user's specific personal data should be used in the scheme described in this article within the scope permitted by applicable laws and regulations, in compliance with the applicable laws and regulations of the country where it is located (for example, the user's explicit consent, effective notification to the user, etc.).

[0153] In a typical configuration, an electronic device includes one or more processors (CPU), input / output interfaces, network interfaces, and memory. The memory may include non-permanent memory in a computer-readable medium, random access memory (RAM) and / or non-volatile memory in the form of read-only memory (ROM) or flash RAM. Memory is an example of a computer-readable medium.

[0154] Those skilled in the art will appreciate that the embodiments of the present application may be provided as methods, systems or computer program products. Therefore, the present application may adopt the form of a complete hardware embodiment, a complete software embodiment or an embodiment in combination with software and hardware. Moreover, the present application may adopt the form of a computer program product implemented on one or more computer-usable storage media (including but not limited to disk storage, CD-ROM, optical storage, etc.) that contain computer-usable program code.

[0155] Although the present application is disclosed as above in the form of a preferred embodiment, it is not intended to limit the present application. Any technical personnel in this field may make possible changes and modifications without departing from the spirit and scope of the present application. Therefore, the scope of protection of the present application shall be based on the scope defined by the claims of the present application.

Claims

1. A data processing method, characterized in that: include: Displaying a guide page, wherein the guide page is used to guide the first user to open a target store associated with the user account of the first user on the platform, so as to enable the first user to settle in the platform; The target store is a store based on a conversational shopping model; Displaying transaction simulation information corresponding to the conversational shopping mode based on the guide page, wherein the transaction simulation information at least partially represents the transaction process of the conversational shopping mode; Displaying an information processing page for obtaining basic store information corresponding to the target store, obtaining basic store information corresponding to the target store, and sending the basic store information to the platform server; Receive platform service information corresponding to the target store provided by the platform server, and send confirmation information to the platform server; The confirmed entry information is used to trigger the platform server to review the basic information of the store and generate the target store after the review is passed; the target store that has passed the review can be displayed on the second terminal.

2. The method according to claim 1, characterized in that Also includes: In response to the store basic information passing the review, the merchant side page of the target store is displayed, and the merchant side page is used to display the shopping session between the second user and the first user for shopping; wherein the second user is the user who initiates the shopping session for the target store.

3. The method according to claim 2, characterized in that The shopping session is a session based on instant messaging.

4. The method according to claim 1, characterized in that: The information processing page for obtaining basic store information includes: Display the first entry entrance; In response to a first user logging into the platform with a corresponding user account triggering the first entry portal, obtaining a store account of the first user provided by a platform server, and loading and displaying the information processing page based on the store account of the first user; The user account of the first user, the store account of the first user, and the store ID of the target store are associated with each other; The platform server is used to generate a store account of the first user and a store ID of the target store, and to establish an association relationship among the user account of the first user, the store account of the first user and the store ID of the target store.

5. The method according to claim 4, characterized in that The displaying of the first entry entrance comprises: If it is determined that the user account of the first user is not associated with a store ID or the associated store ID has not passed the review, the first entry entrance is displayed.

6. The method according to claim 4, characterized in that Also includes: The login status of the first user is updated from logging in with a user account to logging in with a store account.

7. The method according to claim 1, characterized in that The display guide page includes: The guide page is associated with the first entry entrance; In response to a first user triggering the first entry portal, sending a guide page loading request to the platform server; wherein the first user logs in to the platform with a corresponding user account; Receiving response information returned by the platform server in response to the boot page loading request, and loading and displaying the boot page according to the response information; Among them, the platform server generates a store account of the first user and a store logo for identifying the target store in response to the guide page loading request, and establishes an association relationship between the user account of the first user, the store account of the first user and the store logo of the target store.

8. The method according to claim 1, characterized in that The transaction simulation information includes at least one of the following guidance information: first guidance information for simulating the creation of an order and second guidance information for simulating the request for a delivery service; The first guidance information is used to guide the first user to create an order according to the shopping intention of the second user during a shopping session initiated by the second user; the second guidance information is used to guide the first user to initiate a delivery service for the order; The displaying of transaction simulation information corresponding to the conversational shopping mode based on the guide page includes: Based on the guide page, the above guidance information is displayed in an interactive form.

9. A data processing method, characterized in that: include: receiving a guide page loading request from a first terminal used by a first user to load a guide page, and returning response information to the page loading request to the first terminal, so that the first terminal displays the guide page; the guide page is used to guide the first user to open a target store associated with the user account of the first user on the platform, so as to enable the first user to settle in the platform; The target store is a store based on a conversational shopping model; Providing transaction simulation information corresponding to the conversational shopping mode to the first terminal in an interactive form, wherein the transaction simulation information at least partially represents a transaction process of the conversational shopping mode; receiving store basic information of a target store sent by the first terminal, determining platform service information corresponding to the target store according to the store basic information, and sending the platform service information to the first terminal; The first terminal receives the first user's confirmation entry information sent by the first terminal, and the store basic information is reviewed according to the confirmation entry information. The target store whose store basic information has passed the review can be displayed on the second terminal.

10. A data processing method, characterized in that: include: Showcase a store based on conversational shopping patterns; In response to a first trigger instruction of the second user for a target store among the stores, displaying a user side page of the target store; the target store is a store based on a conversational shopping mode opened by the first user on the platform; the user side page of the target store includes a conversation area for a shopping conversation between the second user and the first user; receiving, in the session area, session information input by the second user, wherein the session information input by the second user includes a shopping intention of the second user; Receive a target order created by the first user for the shopping intention of the second user, and payment behavior information for the target order to complete payment of the target order.