Media resource recommendation method and device, electronic equipment and storage medium

Abstract

The invention relates to a media resource recommendation method and device, electronic equipment and a storage medium. The method comprises the following steps: displaying a media resource stream page, wherein the media resource stream page displays target media resources and entrance guide information of media resource intelligent recommendation; in response to triggering of the entry guide information, displaying a media resource intelligent recommendation page in which a target media resource and a recommendation assistant association control of media resource intelligent recommendation are displayed; and in response to recommendation demand information triggered based on the recommendation assistant association control, switching the target media resource into a first recommendation media resource corresponding to the displayed recommendation demand information in the media resource intelligent recommendation page, the recommendation demand information being used for representing the media resource needing to be recommended. According to the technical scheme provided by the invention, the recommended media resource can flexibly meet the current preference demand of the user for the media resource, the recommendation accuracy is improved, and the browsing immersion of the media resource is relatively good.

Description

Technical Field

[0001] The present disclosure relates to the field of Internet application technology, and in particular to a media resource recommendation method, device, electronic device and storage medium. Background Art

[0002] With the development of Internet application technology, social applications based on media resources are also widely used. For example, in the related technology, a single-column video stream page in a short video application displays recommended short video streams, but this video stream recommendation strategy is relatively fixed, and can generally match the user's viewing history and historical interest preferences, but cannot meet the user's current preference requirements for media resources, resulting in a poor match between the recommended media resources and the user's current preferences. Based on this, the related technology will provide a search recommendation function for media resources, but it also requires users to click on multiple search recommendation results, which is cumbersome to interact with, resulting in a poor user experience in browsing media resources.

[0003] Invention Resources

[0004] The present disclosure provides a media resource recommendation method, device, electronic device and storage medium, so that at least the recommended media resources can flexibly meet the user's current preference requirements for media resources and the browsing fluency of media resources, and provide a better experience in both the recommendation accuracy of media resources and the browsing immersion. The technical solution of the present disclosure is as follows:

[0005] According to a first aspect of an embodiment of the present disclosure, a media resource recommendation method is provided, comprising:

[0006] Displaying a media resource flow page, wherein the media resource flow page displays target media resources and entry guidance information for intelligent recommendation of media resources;

[0007] In response to the triggering of the entry guidance information, a media resource intelligent recommendation page is displayed, in which the target media resource and a recommendation assistant associated control of the media resource intelligent recommendation are displayed;

[0008] In response to recommendation demand information triggered based on the recommendation assistant associated control, the target media resource is switched in the media resource intelligent recommendation page to display a first recommended media resource corresponding to the recommendation demand information, wherein the recommendation demand information is used to characterize the media resource that needs to be recommended.

[0009] In a possible implementation, the recommendation assistant associated control includes at least one of a recommendation assistant attribute control of a resource intelligent recommendation assistant, a resource recommendation option control, and a dialogue recommendation interaction control, and the recommendation assistant attribute control includes at least one of a visual assistant image and an attribute description control; the recommendation assistant attribute control is displayed in a preset area of ​​the media resource intelligent recommendation page; the display of the resource recommendation option control and the dialogue recommendation interaction control includes at least one of the following:

[0010] When the recommendation assistant attribute control is triggered, displaying the resource recommendation option control;

[0011] Alternatively, the resource recommendation option control is displayed at the first associated position of the recommendation assistant attribute control;

[0012] Alternatively, the dialogue recommendation interaction control is displayed at a second associated position of the recommendation assistant attribute control;

[0013] Among them, the resource recommendation option control is used to recommend media resources in the form of selection options, and the resource recommendation option control includes a first recommendation option control, a second recommendation option control and at least one of the resource type recommendation options corresponding to multiple media resource types. The first recommendation option control is used to recommend media resources associated with the target media resources; the second recommendation option control is used to recommend media resources other than the first recommendation option control; the content type recommendation option is used to recommend media resources of the corresponding content type; and the dialogue recommendation interaction control is used to recommend media resources based on dialogue.

[0014] In a possible implementation, the media resource intelligent recommendation page is a resource intelligent recommendation dialogue page; and in response to the triggering of the entry guidance information, displaying the media resource intelligent recommendation page includes:

[0015] In response to the triggering of the entry guidance information, entering the resource intelligent recommendation dialogue page;

[0016] The target dialogue message and the recommendation assistant associated control are displayed in the resource intelligent recommendation dialogue page, and the content of the target dialogue message is the target media resource.

[0017] In a possible implementation, the recommendation demand information is a first recommendation dialogue message; in response to the recommendation demand information triggered based on the recommendation assistant associated control, switching the target media resource to display the first recommended media resource corresponding to the recommendation demand information in the media resource intelligent recommendation page includes:

[0018] In response to the first recommendation dialogue message triggered by the target account based on the recommendation assistant associated control, the target media resource is scrolled out of the screen along the dialogue display scrolling direction, and the first recommendation dialogue message sent by the target account is displayed behind the target media resource along the dialogue display scrolling direction;

[0019] A recommendation reply message sent by the resource intelligent recommendation assistant is displayed after the first recommendation dialogue message, and the content of the recommendation reply message is the first recommended media resource recommended by the resource intelligent recommendation assistant for the first recommendation dialogue message.

[0020] In a possible implementation, the recommendation assistant associated control includes a resource recommendation option control and / or a dialogue recommendation interaction control; and the first recommendation dialogue message triggered based on the recommendation assistant associated control includes any one of the following:

[0021] The first recommendation dialogue message is triggered based on the selected resource recommendation option control, wherein the content of the first recommendation dialogue message is the recommendation content corresponding to the selected resource recommendation option control;

[0022] Alternatively, the first recommendation dialogue message is input based on the dialogue recommendation interactive control.

[0023] In a possible implementation, the recommendation assistant associated control includes a dialog recommendation interaction control, and the recommendation requirement information is a first recommendation dialog message input based on the dialog recommendation interaction control; in response to the recommendation requirement information triggered based on the recommendation assistant associated control, switching the target media resource to display the first recommended media resource corresponding to the recommendation requirement information in the media resource intelligent recommendation page includes:

[0024] In response to the first recommendation dialog message triggered based on the dialog recommendation interactive control, the target media resource is switched in the media resource intelligent recommendation page to display the first recommended media resource corresponding to the first recommendation dialog message.

[0025] In a possible implementation, in response to the first recommendation dialog message triggered based on the dialog recommendation interaction control, switching the target media resource to display the first recommended media resource corresponding to the first recommendation dialog message in the media resource intelligent recommendation page includes:

[0026] In response to the first recommendation dialogue message triggered based on the dialogue recommendation interaction control, displaying the first recommendation dialogue message in the recommendation dialogue area in the media resource intelligent recommendation page;

[0027] When the first confirmation reply message of the resource intelligent recommendation assistant to the first recommendation dialogue message is displayed in the recommendation dialogue area, the target media resource is switched in the media resource intelligent recommendation page to display the first recommended media resource corresponding to the first recommendation dialogue message.

[0028] In a possible implementation, the recommendation dialogue area is at least one of the following: an area outside the display area of ​​the target media resource in the media resource intelligent recommendation page; or a preset area in the mask above the target media resource.

[0029] In a possible implementation, a dialog state indicator control is displayed at an associated position of the dialog recommendation interaction control, and the dialog state indicator control is in a first state style, and the first state style indicates that the recommended dialog area is in a display state; the method further includes:

[0030] When the conversation status indication control in the first status style is triggered, the conversation status indication control is updated to a second status style, and at least one media resource interactive control corresponding to the first recommended media resource is displayed. The second status style indicates that the recommended conversation area is in a collapsed state, and is used to trigger the conversation status indication control to update to the first status style.

[0031] In a possible implementation, the method further includes:

[0032] In response to a second recommendation dialogue message triggered by the target account based on the dialogue recommendation interaction control, displaying the second recommendation dialogue message corresponding to the target account in the recommendation dialogue area;

[0033] When the second confirmation reply message of the resource intelligent recommendation assistant to the second recommendation dialogue message is displayed in the recommendation dialogue area, the media resource intelligent recommendation page is switched to display the second recommended media resource corresponding to the second recommendation dialogue message, and the media resource review control is displayed at the associated position of the first confirmation reply message; the media resource review control is used to review the first recommended media resource.

[0034] In a possible implementation, the recommendation assistant associated control includes at least one resource recommendation option control, and the recommendation requirement information is target recommendation information corresponding to a target resource recommendation option control triggered in the at least one resource recommendation option control; in response to the recommendation requirement information triggered based on the recommendation assistant associated control, switching the target media resource to display a first recommended media resource corresponding to the recommendation requirement information in the media resource intelligent recommendation page includes:

[0035] In response to the triggering of the target resource recommendation option control, the target media resource is switched in the media resource intelligent recommendation page to display the first recommended media resource corresponding to the target recommendation information.

[0036] In a possible implementation, the media resource intelligent recommendation page further displays an option status indicator control indicating the display status of the option control, and the option status indicator control is a first display style; in response to the triggering of the target resource recommendation option control, switching the target media resource to display the first recommended media resource in the media resource intelligent recommendation page includes:

[0037] In response to the triggering of the target resource recommendation option control, the target media resource is switched to display the first recommended media resource in the media resource intelligent recommendation page, and the at least one resource recommendation option control is hidden and the option status indication control is updated to a second display style, wherein the second display style is used to guide and trigger the presentation of the at least one resource recommendation option control;

[0038] When the option status indication control of the second display style is triggered, the at least one resource recommendation option control is restored to be displayed.

[0039] In a possible implementation, the at least one resource recommendation option control includes a first recommendation option control, and the target resource recommendation option control includes the first recommendation option control; and in response to the triggering of the target resource recommendation option control, switching the target media resource to display the first recommended media resource in the media resource intelligent recommendation page includes:

[0040] In response to triggering of the target resource recommendation option control, the media resource intelligent recommendation page is switched to displaying the first recommended media resource corresponding to the first recommendation option control, and prompt information of the switch is displayed in the first recommendation option control.

[0041] In a possible implementation, the at least one resource recommendation option control includes a second recommendation option control, and the target resource recommendation option control includes the second recommendation option control; and in response to the triggering of the target resource recommendation option control, switching the target media resource to display the first recommended media resource in the media resource intelligent recommendation page includes:

[0042] In response to triggering of the second recommendation option control, displaying resource type recommendation options corresponding to each of a plurality of media resource types;

[0043] When a target type recommendation option among the plurality of resource type recommendation options is triggered, the media resource intelligent recommendation page is switched to display the first recommended media resource corresponding to the target type recommendation option.

[0044] In a possible implementation, the method further includes:

[0045] In response to triggering of the second recommendation option control, displaying content type recommendation options corresponding to each of the plurality of media content types, and displaying a style switching control at a position associated with the second recommendation option control;

[0046] When the style switching control is triggered, the content type recommendation options corresponding to each of the plurality of media content types and the style switching control are hidden.

[0047] In a possible implementation, in response to the triggering of the target resource recommendation option control, switching the target media resource to display the first recommended media resource corresponding to the target recommendation information in the media resource intelligent recommendation page includes:

[0048] In response to the triggering of the target resource recommendation option control, a recommendation dialogue area is displayed in the media resource intelligent recommendation page, wherein the recommendation dialogue area displays a recommendation option dialogue message corresponding to the target resource recommendation option control;

[0049] When a confirmation reply message of the resource intelligent recommendation assistant to the recommendation option dialogue message is displayed in the recommendation dialogue area, the target media resource is switched to display the first recommended media resource corresponding to the target recommendation information in the media resource intelligent recommendation page.

[0050] In a possible implementation, in response to the recommendation requirement information triggered by the recommendation assistant associated control, switching the target media resource to display the first recommended media resource corresponding to the recommendation requirement information in the media resource intelligent recommendation page includes:

[0051] In response to the recommendation demand information triggered by the recommendation assistant associated control, the target media resource is switched in the media resource intelligent recommendation page to display the first recommended media resource corresponding to the recommendation demand information, and at least one media resource interactive control corresponding to the first recommended media resource is displayed, and at least one of the resource recommendation option controls and dialogue recommendation interactive controls in the recommendation assistant associated control is hidden.

[0052] In a possible implementation, the recommendation assistant associated control includes a resource recommendation option control; and the displaying of a media resource intelligent recommendation page in response to the triggering of the entry guidance information includes:

[0053] In response to the triggering of the entry guidance information, displaying a media resource intelligent recommendation page, wherein a first area of ​​the media resource intelligent recommendation page displays the target media resource;

[0054] In the case where the display of the target media resource meets the associated resource recommendation condition, the target media resource is displayed in a second area in the media resource intelligent recommendation page, and the resource recommendation option control is displayed in an associated area of ​​the second area; the area of ​​the second area is smaller than that of the first area;

[0055] Among them, the display of the target media resource meets the associated resource recommendation conditions including: the display time of the target media resource reaches a preset time threshold; or, the target account performs a switch browsing operation on the target media resource; the target account is the account that triggers the display of the media resource intelligent recommendation page.

[0056] In a possible implementation manner, the media type of the target media resource is the same as the media type of the first recommended media resource.

[0057] In a possible implementation, the first recommended media resource is any recommended media resource in the recommended media resource set corresponding to the recommendation demand information; in response to the recommendation demand information triggered by the recommendation assistant associated control, switching the target media resource to display the first recommended media resource corresponding to the recommendation demand information in the media resource intelligent recommendation page includes:

[0058] In response to the recommendation demand information triggered based on the recommendation assistant associated control, the target media resource is switched in the media resource intelligent recommendation page to display any recommended media resource in the recommended media resource set corresponding to the recommendation demand information.

[0059] In a possible implementation, the display method of the recommendation assistant associated control includes at least one of the following:

[0060] Displaying the recommendation assistant associated control on an upper layer of the target media resource;

[0061] Alternatively, an aggregated control corresponding to multiple recommendation assistant associated controls associated with the media resource intelligent recommendation is displayed in the media resource intelligent recommendation page, and the aggregated control is used to display the multiple recommendation assistant associated controls when triggered;

[0062] Alternatively, the multiple recommendation assistant associated controls associated with the media resource intelligent recommendation are displayed in the media resource intelligent recommendation page.

[0063] In a possible implementation, displaying a media resource intelligent recommendation page includes:

[0064] Displaying a recommendation assistant associated control for the media resource intelligent recommendation on the media resource intelligent recommendation page, wherein the number of the recommendation assistant associated controls is a preset number;

[0065] As the display duration of the target media resource increases, the number of controls displaying the recommendation assistant associated controls increases.

[0066] According to a second aspect of an embodiment of the present disclosure, a media resource recommendation device is provided, including:

[0067] A page display module is configured to execute display of a media resource flow page, wherein the media resource flow page displays target media resources and entry guidance information of intelligent media resource recommendations;

[0068] A recommendation page jump module is configured to execute, in response to the triggering of the entry guidance information, display a media resource intelligent recommendation page, in which the target media resource and a recommendation assistant associated control of the media resource intelligent recommendation are displayed;

[0069] The recommended media resource display module is configured to execute, in response to the recommendation demand information triggered based on the recommendation assistant associated control, switching the target media resource to display the first recommended media resource corresponding to the recommendation demand information in the media resource intelligent recommendation page.

[0070] In a possible implementation, the recommendation assistant associated control includes at least one of a recommendation assistant attribute control of a resource intelligent recommendation assistant, a resource recommendation option control, and a dialogue recommendation interaction control; the recommendation assistant attribute control includes at least one of a visual assistant image and an attribute description control; the recommendation assistant attribute control is displayed in a preset area of ​​the media resource intelligent recommendation page; the recommendation page jump module includes at least one of the following:

[0071] A first page jump display unit is configured to display the resource recommendation option control when the recommendation assistant attribute control is triggered;

[0072] Alternatively, the second page jump display unit is configured to display the resource recommendation option control at the first associated position of the recommendation assistant attribute control;

[0073] Alternatively, the third page jump display unit is configured to display the dialogue recommendation interaction control at the second associated position of the recommendation assistant attribute control;

[0074] Among them, the resource recommendation option control is used to recommend media resources in the form of selection options, and the resource recommendation option control includes a first recommendation option control, a second recommendation option control and at least one of the resource type recommendation options corresponding to multiple media resource types. The first recommendation option control is used to recommend media resources associated with the target media resources; the second recommendation option control is used to recommend media resources other than the first recommendation option control; the content type recommendation option is used to recommend media resources of the corresponding content type; and the dialogue recommendation interaction control is used to recommend media resources based on dialogue.

[0075] In a possible implementation, the media resource intelligent recommendation page is a resource intelligent recommendation dialogue page; the page display module includes:

[0076] A page entry unit, configured to execute, in response to the triggering of the entry guidance information, entering the resource intelligent recommendation dialogue page;

[0077] The page element display unit is configured to display a target dialogue message and the recommendation assistant associated control in the resource intelligent recommendation dialogue page, wherein the content of the target dialogue message is the target media resource.

[0078] In a possible implementation, the recommendation requirement information is a first recommendation dialogue message; and the recommended media resource display module includes:

[0079] A first dialog display unit is configured to execute, in response to the first recommendation dialog message triggered by the target account based on the recommendation assistant associated control, the target media resource is scrolled out of the screen along the dialog display scrolling direction, and the first recommendation dialog message sent by the target account is displayed behind the target media resource along the dialog display scrolling direction;

[0080] The first recommendation display unit is configured to display the recommendation reply message sent by the resource intelligent recommendation assistant after the first recommendation dialogue message, and the content of the recommendation reply message is the first recommended media resource recommended by the resource intelligent recommendation assistant for the first recommendation dialogue message.

[0081] In one possible implementation, the recommendation assistant associated control includes a resource recommendation option control and / or a dialogue recommendation interaction control; the first dialogue display unit is also configured to execute any one of the following: the first recommendation dialogue message triggered based on the selected resource recommendation option control, the content of the first recommendation dialogue message being the recommendation content corresponding to the selected resource recommendation option control; or, the first recommendation dialogue message input based on the dialogue recommendation interaction control.

[0082] In a possible implementation, the recommendation assistant associated control includes a dialog recommendation interaction control, and the recommendation requirement information is a first recommendation dialog message input based on the dialog recommendation interaction control; and the recommended media resource display module includes:

[0083] The second recommendation display unit is configured to execute, in response to the first recommendation dialogue message triggered based on the dialogue recommendation interaction control, switching the target media resource in the media resource intelligent recommendation page to display the first recommended media resource corresponding to the first recommendation dialogue message.

[0084] In a possible implementation, the second recommendation display unit includes:

[0085] a dialogue display subunit, configured to execute, in response to the first recommendation dialogue message triggered based on the dialogue recommendation interaction control, display the first recommendation dialogue message in the recommendation dialogue area in the media resource intelligent recommendation page;

[0086] The first recommendation display sub-unit is configured to switch the target media resource to display the first recommended media resource corresponding to the first recommendation dialogue message in the media resource intelligent recommendation page when the first confirmation reply message of the resource intelligent recommendation assistant to the first recommendation dialogue message is displayed in the recommendation dialogue area.

[0087] In a possible implementation, the recommendation dialogue area is at least one of the following: an area outside the display area of ​​the target media resource in the media resource intelligent recommendation page; or a preset area in the mask above the target media resource.

[0088] In a possible implementation, a dialog state indicator control is displayed at an associated position of the dialog recommendation interaction control, and the dialog state indicator control is in a first state style, and the first state style indicates that the recommended dialog area is in a display state; the device further includes:

[0089] The conversation status display module is configured to execute when the conversation status indication control in the first status style is triggered, update the conversation status indication control to a second status style, and display at least one media resource interactive control corresponding to the first recommended media resource, wherein the second status style indicates that the recommended conversation area is in a collapsed state, and is used to trigger the conversation status indication control to update to the first status style.

[0090] In a possible implementation manner, the device further includes:

[0091] A conversation display module, configured to execute a second recommendation conversation message in response to a target account being triggered based on the conversation recommendation interaction control, and to display the second recommendation conversation message corresponding to the target account in the recommendation conversation area;

[0092] The recommendation switching display module is configured to execute, when the second confirmation reply message of the resource intelligent recommendation assistant to the second recommendation dialogue message is displayed in the recommendation dialogue area, switching to display the second recommended media resource corresponding to the second recommendation dialogue message in the media resource intelligent recommendation page, and displaying the media resource review control at the associated position of the first confirmation reply message; the media resource review control is used to review the first recommended media resource.

[0093] In a possible implementation, the recommendation assistant associated control includes at least one resource recommendation option control, and the recommendation requirement information is target recommendation information corresponding to a target resource recommendation option control triggered in the at least one resource recommendation option control; the recommended media resource display module includes:

[0094] The third recommendation display unit is configured to execute, in response to the triggering of the target resource recommendation option control, switching the target media resource to display the first recommended media resource corresponding to the target recommendation information in the media resource intelligent recommendation page.

[0095] In a possible implementation, the media resource intelligent recommendation page further displays an option status indicator control indicating the display status of the option control, and the option status indicator control is in a first display style; the third recommendation display unit includes:

[0096] A second recommendation display subunit is configured to execute, in response to the triggering of the target resource recommendation option control, switching the target media resource to display the first recommended media resource in the media resource intelligent recommendation page, hiding the at least one resource recommendation option control and updating the option status indication control to a second display style, wherein the second display style is used to guide and trigger the presentation of the at least one resource recommendation option control;

[0097] The option status display subunit is configured to resume displaying the at least one resource recommendation option control when the option status indication control of the second display style is triggered.

[0098] In one possible implementation, the at least one resource recommendation option control includes a first recommendation option control, and the target resource recommendation option control includes the first recommendation option control; the third recommendation display unit is further configured to execute in response to the triggering of the target resource recommendation option control, switch to display the first recommended media resource corresponding to the first recommendation option control in the media resource intelligent recommendation page, and display the prompt information of the switch in the first recommendation option control.

[0099] In one possible implementation, the at least one resource recommendation option control includes a second recommendation option control, and the target resource recommendation option control includes the second recommendation option control; the third recommendation display unit is further configured to execute in response to the triggering of the second recommendation option control, and display resource type recommendation options corresponding to each of multiple media resource types; when the target type recommendation option among the multiple resource type recommendation options is triggered, the media resource intelligent recommendation page is switched to display the first recommended media resource corresponding to the target type recommendation option.

[0100] In a possible implementation manner, the device further includes:

[0101] a content type recommendation option display module, configured to display content type recommendation options corresponding to each of the plurality of media content types in response to the triggering of the second recommendation option control, and to display a style switching control at a position associated with the second recommendation option control;

[0102] The style switching display module is configured to hide the content type recommendation options corresponding to each of the multiple media content types and the style switching control when the style switching control is triggered.

[0103] In a possible implementation, the third recommendation display unit includes:

[0104] A recommendation dialogue area display subunit is configured to display a recommendation dialogue area in the media resource intelligent recommendation page in response to the triggering of the target resource recommendation option control, wherein the recommendation dialogue area displays a recommendation option dialogue message corresponding to the target resource recommendation option control;

[0105] The recommendation sub-unit is configured to switch the target media resource to the first recommended media resource corresponding to the target recommendation information in the media resource intelligent recommendation page when a confirmation reply message of the resource intelligent recommendation assistant to the recommendation option dialogue message is displayed in the recommendation dialogue area.

[0106] In a possible implementation, the recommended media resource display module includes:

[0107] The fourth recommendation display unit is configured to execute in response to the recommendation demand information triggered based on the recommendation assistant associated control, switch the target media resource in the media resource intelligent recommendation page to display the first recommended media resource corresponding to the recommendation demand information, and display at least one media resource interactive control corresponding to the first recommended media resource, and hide at least one of the resource recommendation option control and dialogue recommendation interactive control in the recommendation assistant associated control.

[0108] In a possible implementation, the recommendation page jump module includes:

[0109] a page display unit configured to display a media resource intelligent recommendation page in response to the triggering of the entry guidance information, wherein the first area of ​​the media resource intelligent recommendation page displays the target media resource;

[0110] A resource recommendation option control display unit is configured to display the target media resource in a second area of ​​the media resource intelligent recommendation page and display the resource recommendation option control in an area associated with the second area when the display of the target media resource meets the associated resource recommendation condition; the area of ​​the second area is smaller than that of the first area;

[0111] Among them, the display of the target media resource meets the associated resource recommendation conditions including: the display time of the target media resource reaches a preset time threshold; or, the target account performs a switch browsing operation on the target media resource; the target account is the account that triggers the display of the media resource intelligent recommendation page.

[0112] In a possible implementation manner, the media type of the target media resource is the same as the media type of the first recommended media resource.

[0113] In one possible implementation, the first recommended media resource is any recommended media resource in a set of recommended media resources corresponding to the recommendation demand information; the recommended media resource display module is further configured to execute, in response to the recommendation demand information triggered based on the recommendation assistant associated control, switching the target media resource in the media resource intelligent recommendation page to display any recommended media resource in a set of recommended media resources corresponding to the recommendation demand information.

[0114] In a possible implementation, the display method of the recommendation assistant associated control includes at least one of the following: displaying the recommendation assistant associated control on the upper layer of the target media resource; or, displaying an aggregate control corresponding to multiple recommendation assistant associated controls associated with the media resource intelligent recommendation on the media resource intelligent recommendation page, and the aggregate control is used to display the multiple recommendation assistant associated controls when triggered; or, displaying the multiple recommendation assistant associated controls associated with the media resource intelligent recommendation on the media resource intelligent recommendation page.

[0115] In one possible implementation, the recommendation page jump module is also configured to execute a recommendation assistant associated control for displaying the media resource intelligent recommendation in the media resource intelligent recommendation page, and the number of the recommendation assistant associated controls is a preset number; and as the display time of the target media resource increases, the number of controls for displaying the recommendation assistant associated controls increases.

[0116] According to a third aspect of an embodiment of the present disclosure, an electronic device is provided, comprising: a processor; and a memory for storing instructions executable by the processor; wherein the processor is configured to execute the instructions to implement a method as described in any one of the above-mentioned first aspects.

[0117] According to a fourth aspect of an embodiment of the present disclosure, a computer-readable storage medium is provided. When instructions in the computer-readable storage medium are executed by a processor of an electronic device, the electronic device is enabled to execute any method described in the first aspect of the embodiment of the present disclosure.

[0118] According to a fifth aspect of an embodiment of the present disclosure, a computer program product is provided, comprising computer instructions, which, when executed by a processor, enable a computer to execute any one of the methods described in the first aspect of an embodiment of the present disclosure.

[0119] The technical solution provided by the embodiments of the present disclosure brings at least the following beneficial effects:

[0120] By displaying a media resource flow page, the media resource flow page displays the target media resource and the entry guide information of the media resource intelligent recommendation; in response to the triggering of the entry guide information, the media resource intelligent recommendation page is displayed, the media resource intelligent recommendation page displays the target media resource and the recommendation assistant associated control of the media resource intelligent recommendation; in response to the recommendation demand information triggered based on the recommendation assistant associated control, the target media resource is switched to display the first recommended media resource corresponding to the recommendation demand information in the media resource intelligent recommendation page. The media resource intelligent recommendation function is provided on the media resource flow page, so that the user's current preference requirements for media resources can be flexibly met, and the recommendation requirements can be triggered in the media resource intelligent recommendation page to obtain more accurate media resource recommendations and displays, effectively improving the matching degree between the recommended media resources and the user.

[0121] Furthermore, by jumping to the media resource intelligent recommendation page outside the media resource flow page to interact and display the media resource recommendation, users can get an immersive recommendation experience of media resource recommendation, and the first recommended media resource directly replaces the target media resource for display, without the need for secondary selection of the recommendation results. The recommendation display is more timely and convenient, and can effectively improve the display smoothness of the recommended media resources, and can effectively meet the browsing needs of users, further improving the immersive recommendation experience of media resource recommendation.

[0122] It is to be understood that the foregoing general description and the following detailed description are exemplary and explanatory only and are not restrictive of the present disclosure. BRIEF DESCRIPTION OF THE DRAWINGS

[0123] The drawings herein are incorporated into and constitute a part of the specification, illustrate embodiments consistent with the present disclosure, and together with the description are used to explain the principles of the present disclosure, and do not constitute improper limitations on the present disclosure.

[0124] Figure 1 It is a schematic diagram of an application environment according to an exemplary embodiment.

[0125] Figure 2 The figure is a flow chart of a method for recommending media resources according to an exemplary embodiment.

[0126] Figure 3 The present invention is a schematic diagram showing a media resource flow page displaying target media resources and entry guidance information of intelligent recommendation of media resources according to an exemplary embodiment.

[0127] Figure 4 The present invention is a schematic diagram showing a media resource intelligent recommendation page, a first recommended media resource and an option status indication control according to an exemplary embodiment.

[0128] Figure 5 The figure is a schematic diagram showing a first recommendation option control and content type recommendation options according to an exemplary embodiment.

[0129] Figure 6 The present invention is a schematic diagram showing a control for triggering a visualization assistant to visually display resource recommendation options according to an exemplary embodiment.

[0130] Figure 7 The present invention is a schematic diagram showing a display of triggering a second recommendation option control according to an exemplary embodiment.

[0131] Figure 8 The diagram is a schematic diagram of displaying recommended media resources in a push dialogue recommendation manner in response to triggering of a target resource recommendation option control according to an exemplary embodiment.

[0132] Fig. 9 The present invention is a schematic diagram showing the implementation of recommendation dialogue message input based on a dialogue recommendation interactive control in a media resource intelligent recommendation page according to an exemplary embodiment.

[0133] Fig.10 The present invention is a schematic diagram showing a first recommended media resource and a second recommended media resource based on a dialogue recommendation interactive control in a media resource intelligent recommendation page according to an exemplary embodiment.

[0134] Fig.11 The present invention is a schematic diagram showing a display of a replay control and a display triggering of the replay control according to an exemplary embodiment.

[0135] Fig.12 The present invention is a schematic diagram showing that a media resource intelligent recommendation page is a resource intelligent recommendation dialogue page according to an exemplary embodiment.

[0136] Fig.13 The present invention is a schematic diagram showing a media resource display that triggers recommendation requirements multiple times in a resource intelligent recommendation dialogue page according to an exemplary embodiment.

[0137] Fig.14 The figure is a block diagram of a media resource recommendation device according to an exemplary embodiment.

[0138] Fig.15 It is a block diagram of an electronic device for media resource recommendation according to an exemplary embodiment.

[0139] Fig.16 The block diagram of an electronic device for media resource recommendation is shown based on an exemplary embodiment. DETAILED DESCRIPTION

[0140] In order to enable ordinary persons in the art to better understand the technical solutions of the present disclosure, the technical solutions in the embodiments of the present disclosure will be clearly and completely described below in conjunction with the accompanying drawings.

[0141] It should be noted that the terms "first", "second", etc. in the specification and claims of the present disclosure and the above-mentioned drawings are used to distinguish similar objects, and are not necessarily used to describe a specific order or sequence. It should be understood that the data used in this way can be interchanged where appropriate, so that the embodiments of the present disclosure described herein can be implemented in an order other than those illustrated or described herein. The embodiments described in the following exemplary embodiments do not represent all embodiments consistent with the present disclosure. Instead, they are merely examples of devices and methods consistent with some aspects of the present disclosure as detailed in the appended claims.

[0142] Artificial Intelligence (AI) is the theory, method, technology and application system that uses digital computers or machines controlled by digital computers to simulate, extend and expand human intelligence, perceive the environment, acquire knowledge and use knowledge to obtain the best results. Artificial intelligence software technology mainly includes computer vision technology, speech processing technology, natural language processing technology and machine learning / deep learning.

[0143] In recent years, with the research and progress of artificial intelligence technology, artificial intelligence technology has been widely used in many fields. The solution provided in the embodiment of this application involves computer vision technology, speech processing technology, natural language processing technology and other technologies, which are specifically explained through the following embodiments.

[0144] See also Figure 1 , Figure 1 is a schematic diagram of an application environment according to an exemplary embodiment. Figure 1 As shown, the application environment may include a server 01 and a terminal 02 .

[0145] In an optional embodiment, the terminal 02 can be used to display media resource recommendations. Specifically, the terminal 02 can include, but is not limited to, electronic devices such as smart phones, desktop computers, tablet computers, laptop computers, smart speakers, digital assistants, augmented reality (AR) / virtual reality (VR) devices, and smart wearable devices. Optionally, the operating system running on the electronic device can include, but is not limited to, Android, IOS, Linux, Windows, etc.

[0146] In an optional embodiment, server 01 can be used for background support of media resource recommendation. Specifically, server 01 can be an independent physical server, or a server cluster or distributed system composed of multiple physical servers, or a cloud server that provides basic cloud computing services such as cloud services, cloud databases, cloud computing, cloud functions, cloud storage, network services, cloud communications, middleware services, domain name services, security services, CDN (Content Delivery Network, resource distribution network), and big data and artificial intelligence platforms.

[0147] In addition, it should be noted that Figure 1 What is shown is only one application environment of the media resource recommendation method provided by the present disclosure.

[0148] In the embodiments of this specification, the server 01 and the terminal 02 may be directly or indirectly connected via wired or wireless communication, and this application does not impose any limitation thereto.

[0149] It should be noted that the following figure shows a possible order of steps, which is not actually limited to this order. Some steps can be executed in parallel without relying on each other. The user information (including but not limited to user device information, user personal information, user behavior information, etc.) and data (including but not limited to data for display, training data, etc.) involved in this disclosure are all information and data authorized by the user or fully authorized by all parties.

[0150] Figure 2 FIG. 1 is a flow chart of a method for recommending media resources according to an exemplary embodiment. Figure 2 As shown, the following steps may be included.

[0151] In step S201, a media resource flow page is displayed, where the media resource flow page shows target media resources and entry guidance information for intelligent recommendation of media resources.

[0152] In the embodiments of the present specification, the media resource stream page may refer to a page for displaying pushed media resources. For example, the media resource stream page may refer to a page for displaying a pushed media resource sequence, wherein the media resource sequence includes a plurality of media resources arranged in order, and the plurality of media resources are displayed sequentially based on the order, or the plurality of media resources can be browsed by sliding in a preset direction, but the browsing order is in accordance with the order of the plurality of media resources in the media resource sequence, wherein the preset method may include up and down directions, left and right methods, etc. For example, the media resource stream page may be a short video stream page, such as a single-column short video stream page, and different short videos in the pushed short video sequence may be browsed by sliding up and down, and the short video sequence is generally screened and pushed based on the push strategy of the short video platform, and the push accuracy is poor. Based on this consideration, in the examples of the present specification, the entry guidance information of the intelligent recommendation of media resources is displayed on the media resource stream page to provide the intelligent recommendation function of media resources, so that users can express their current recommendation needs independently, thereby improving the recommendation accuracy. Correspondingly, the entry guidance information for intelligent recommendation of media resources may refer to information used to guide to the corresponding page of intelligent recommendation of media resources. The entry guidance information may include but is not limited to text, images, animations, multimedia and other guidance information, which is not limited in the present disclosure.

[0153] The target media resource may refer to the media resource currently displayed in the media resource stream page, or in the case of pushing a media resource sequence, the target media resource may refer to the media resource currently displayed on the screen under the media resource stream page. Exemplarily, the target media resource may include multimedia resources, such as videos, pictures, and texts, and the video may include a short video or a short drama in a short drama collection, which are not limited in the present disclosure.

[0154] In one possible implementation, you can enter a media resource application and browse multiple pages. When the media resource stream page is triggered, the media resource stream page can be displayed. The media resource stream page can show the target media resource and entry guidance information for intelligent recommendation of media resources. The target media resource can be a media resource currently pushed in the media resource stream page.

[0155] Reference Figure 3 In one example, taking the media resource stream page as a single-column short video stream page as an example, the following can be done: Figure 3 In the homepage of the short video application, the bottom navigation key is triggered to display the single-column short video stream page, or the homepage of the short video application defaults to the single-column short video stream page, which can display the currently pushed short video, that is, the target media resource, and can display the entry guidance information of the media resource intelligent recommendation, such as Figure 3As shown in 31 or 32, the present disclosure does not limit this. It should be noted that the accompanying drawings and subsequent examples mostly take short video stream pages as examples, which do not limit the present disclosure.

[0156] Optionally, the display timing of the entry guidance information of the media resource intelligent recommendation may include but is not limited to: when entering the media resource stream page, or when the display duration of the target media resource reaches a preset duration threshold, which is not limited in the present disclosure.

[0157] In step S203, in response to the triggering of the entry guidance information, a media resource intelligent recommendation page is displayed, in which the target media resource and a recommendation assistant associated control for intelligently recommending the media resource are displayed.

[0158] In the embodiments of this specification, the media resource intelligent recommendation page can be used for an account to indicate recommendation requirements and recommend and display media resources according to the recommendation requirements. Exemplarily, it can be regarded as a lower level page of the above media resource flow page, and this disclosure does not limit this.

[0159] The recommendation assistant associated control for media resource intelligent recommendation may refer to an associated control that provides the media resource intelligent recommendation function on the media resource intelligent recommendation page. By way of example, the one that provides the media resource intelligent recommendation function may be called a resource intelligent recommendation assistant. This may be regarded as the target account being able to communicate with the resource intelligent recommendation assistant to inform it of recommendation requirements, and the resource intelligent recommendation assistant may provide recommendation feedback and display based on the recommendation requirements.

[0160] In a possible implementation, the target account can trigger the entry guidance information, and the triggering may include but is not limited to operations such as clicking and long pressing. Accordingly, in response to the triggering of the entry guidance information, the media resource intelligent recommendation page can be displayed, for example, jumping to the media resource intelligent recommendation page, and the media resource intelligent recommendation page can inherit the target media resource currently displayed on the media resource intelligent recommendation page, and can display the recommendation assistant associated control of the media resource intelligent recommendation. Exemplarily, jumping to the media resource intelligent recommendation page can be as follows Figure 4 The upper left picture, Figure 5 , Figure 6 The left picture of Figure 8 The upper left picture, Fig. 9 , or Fig.12 As shown in the upper left figure, etc., the present disclosure is not limited to this.

[0161] In one example, the recommendation assistant associated control may include at least one of a recommendation assistant attribute control of a resource intelligent recommendation assistant, a resource recommendation option control, and a dialogue recommendation interaction control. The recommendation assistant attribute control may include at least one of a visual assistant image and an attribute description control. For example, the visual assistant image may be as follows: Figure 4 The "assistant avatar" shown in the figure, the property description control can be as follows Figure 4 The assistant name control "AIxx" and the function description text "Your intelligent video recommendation assistant" are shown in the figure. Among them, the resource recommendation option control is used to recommend media resources by selecting options, for example Figure 4 The control of multiple resource recommendation options shown in 41 in the upper left figure. Exemplarily, the resource recommendation option control may include a first recommendation option control, a second recommendation option control, and at least one of the resource type recommendation options corresponding to each of the multiple media resource types. The first recommendation option control may be used to recommend media resources associated with the target media resource, such as Figure 4 The three resource recommendation option controls shown in 41 in the upper left figure; the second recommendation option control can be used to recommend media resources other than the first recommendation option control, for example Figure 4 The last resource recommendation option control shown in 41 in the upper left figure is "See Others". The content type recommendation option can be used to recommend media resources of corresponding content types, for example Figure 5 Content type recommendation options at the bottom. The conversation recommendation interactive control can be used to recommend media resources based on the conversation, for example Fig. 9 The bottom and Fig.12 As shown at the bottom of the upper left figure, a control for inputting a dialogue is provided. The dialogue recommendation interaction control may support a variety of input methods such as text, voice, and multimedia, which are not limited in the present disclosure.

[0162] In one possible implementation, the recommendation assistant attribute control is displayed in a preset area of ​​the media resource intelligent recommendation page. Exemplarily, the preset area can be the bottom area of ​​the media resource intelligent recommendation page. It is displayed in a permanent manner in the media resource intelligent recommendation page so that the recommendation dialogue can be carried out in a timely manner. It can be understood that the method of selecting options and the dialogue method can both be regarded as the recommendation dialogue process.

[0163] In an optional implementation, since the recommendation assistant associated control includes at least one of the recommendation assistant attribute control of the resource intelligent recommendation assistant, the resource recommendation option control, and the dialogue recommendation interaction control, the display of jumping from the media resource stream page to the media resource intelligent recommendation page can be diverse. Exemplarily, the display of the resource recommendation option control and the dialogue recommendation interaction control can include at least one of the following:

[0164] When the recommendation assistant property control is triggered, the resource recommendation option control is displayed, for example Figure 6As shown; exemplarily, the resource recommendation option control triggered based on the recommendation assistant attribute control can be a resource recommendation option control displayed historically, or it can be an updated resource recommendation option control, that is, different from the resource recommendation option control displayed last time, or it can be a resource recommendation option control with default configuration under the first triggering.

[0165] Alternatively, a resource recommendation option control is displayed at the first associated position of the recommendation assistant attribute control, for example Figures 4 to 6 As shown, the first associated position may be the bottom area, the left side area, etc. of the media resource intelligent recommendation page, and the present disclosure does not limit this.

[0166] Alternatively, a dialog recommendation interaction control is displayed at the second associated position of the recommendation assistant attribute control, for example Figures 9 to 12 As shown, the second associated position may be the bottom area of ​​the media resource intelligent recommendation page. It should be noted that the first associated position and the second associated position do not block each other, and the present disclosure does not limit this.

[0167] By setting the recommendation assistant associated controls to include at least one of the recommendation assistant attribute controls of the resource intelligent recommendation assistant, the resource recommendation option controls and the dialogue recommendation interaction controls, and the resource recommendation option controls may include a first recommendation option control, a second recommendation option control and at least one of the resource type recommendation options corresponding to multiple media resource types, the recommendation operation of the resource intelligent recommendation assistant can be richer and more flexible, and the content recommendation can be more convenient and efficient.

[0168] In an optional implementation, the above-mentioned recommendation assistant associated control includes a resource recommendation option control; the display of the media resource intelligent recommendation page in response to the triggering of the entry guidance information may include: in response to the triggering of the entry guidance information, displaying the media resource intelligent recommendation page, the first area in the media resource intelligent recommendation page displays the target media resource; further, in the case that the display of the target media resource meets the associated resource recommendation condition, the target media resource is displayed in the second area in the media resource intelligent recommendation page, and the resource recommendation option control is displayed in the associated area of ​​the second area; the area of ​​the second area is smaller than the area of ​​the first area. Among them, the display of the target media resource meets the associated resource recommendation condition including: the display time of the target media resource reaches a preset time threshold; or, the target account performs a switch browsing operation on the target media resource; the target account is the account that triggers the display of the media resource intelligent recommendation page. Exemplarily, for example, the target account performs a switch browsing operation on the target media resource to switch to browse other media resources, such as sliding up and down, and can display the following. Figure 6As shown in the figure on the right, the display area of ​​the target media resource is reduced and the display of the resource recommendation option control is increased. By setting multiple display times to trigger the display of the resource recommendation option control, the display diversity and flexibility of the resource recommendation option control can be improved, and the recommended options can be provided to users in a timely manner, effectively improving the user's participation in the recommendation interaction.

[0169] In an optional implementation, the display method of the recommendation assistant associated control may include at least one of the following: displaying the recommendation assistant associated control on the upper layer of the target media resource; or, displaying an aggregated control corresponding to multiple recommendation assistant associated controls associated with the media resource intelligent recommendation on the media resource intelligent recommendation page, and the aggregated control is used to display the multiple recommendation assistant associated controls when triggered; or, displaying the multiple recommendation assistant associated controls associated with the media resource intelligent recommendation on the media resource intelligent recommendation page. The display flexibility of the recommendation assistant associated control can be improved, and the display resources can be used reasonably.

[0170] Optionally, the above-mentioned display of the media resource intelligent recommendation page may include: displaying the recommendation assistant associated controls of the media resource intelligent recommendation in the media resource intelligent recommendation page, and the number of the recommendation assistant associated controls is a preset number; further, as the display time of the target media resource increases, the number of controls displaying the recommendation assistant associated controls is increased. The increased number of controls is greater than the preset number, which can hierarchically meet the diverse needs of users for recommendation interaction, and can reasonably use display resources to achieve a balance between display resource use and recommendation needs.

[0171] In step S205, in response to the recommendation requirement information triggered by the recommendation assistant associated control, the target media resource is switched to display the first recommended media resource corresponding to the recommendation requirement information in the media resource intelligent recommendation page, and the recommendation requirement information is used to characterize the media resource that needs to be recommended.

[0172] In the embodiments of the present specification, the target account can express the recommendation demand by triggering the recommendation assistant associated control, for example, based on the recommendation demand information triggered by the recommendation assistant associated control, such as clicking a resource recommendation option control to trigger the recommendation demand information, the recommendation demand information can be the recommendation information corresponding to the clicked resource recommendation option control, for example, Figure 4 As shown in the upper left figure, click Figure 4In the upper left figure 41 of FIG. 41, the recommendation demand information can be "XXX's out-of-the-box works", which can indicate that the media resource to be recommended is XXX's out-of-the-box works. Accordingly, in response to the recommendation demand information triggered by the recommendation assistant associated control, the target media resource is switched to the first recommended media resource corresponding to the recommendation demand information in the media resource intelligent recommendation page, for example Figure 4 As shown in the lower right figure of . Exemplarily, the media resource type of the first recommended media resource can be the same as the type of the target media resource. For example, if the target media resource is a video, the first recommended media resource can also be a video. Optionally, the video here can include a short video, which is not limited in this disclosure. As an example, the media type of the target media resource is the same as the media type of the first recommended media resource, which can maintain the media resource browsing habits of the target account, make the recommended switching display more smooth, and provide a better recommended display experience.

[0173] Exemplarily, the recommendation of the first recommended media resource, that is, the recommendation process of the resource intelligent recommendation assistant, can be implemented based on a media resource recommendation model. The media resource recommendation model can be pre-trained and can recommend media resources based on at least one of media information such as text, voice and image. The present disclosure does not limit these.

[0174] In an optional implementation, the first recommended media resource is any recommended media resource in the recommended media resource set corresponding to the recommendation demand information; in response to the recommendation demand information triggered based on the recommendation assistant associated control, switching the target media resource to display the first recommended media resource corresponding to the recommendation demand information in the media resource intelligent recommendation page includes: in response to the recommendation demand information triggered based on the recommendation assistant associated control, switching the target media resource to display any recommended media resource in the recommended media resource set corresponding to the recommendation demand information in the media resource intelligent recommendation page. In this way, there is no need for the target account to click twice from the recommended media resource set, and the recommendation display operation is more convenient and efficient, just like interactively switching to browse different media resources, the recommendation display experience is also better.

[0175] By displaying a media resource flow page, the media resource flow page displays the target media resource and the entry guide information of the media resource intelligent recommendation; in response to the triggering of the entry guide information, the media resource intelligent recommendation page is displayed, the media resource intelligent recommendation page displays the target media resource and the recommendation assistant associated control of the media resource intelligent recommendation; in response to the recommendation demand information triggered based on the recommendation assistant associated control, the target media resource is switched to display the first recommended media resource corresponding to the recommendation demand information in the media resource intelligent recommendation page. The media resource intelligent recommendation function is provided on the media resource flow page, so that the user's current preference requirements for media resources can be flexibly met, and the recommendation requirements can be triggered in the media resource intelligent recommendation page to obtain more accurate media resource recommendations and displays, effectively improving the matching degree between the recommended media resources and the user. Furthermore, by jumping to the media resource intelligent recommendation page outside the media resource flow page to interact and display the media resource recommendation, users can get an immersive recommendation experience of media resource recommendation, and the first recommended media resource directly replaces the target media resource for display, without the need to make a secondary selection of the recommendation results. The recommendation display is more timely and convenient, and can also effectively improve the display smoothness of the recommended media resources, further enhancing the immersive recommendation experience of media resource recommendation.

[0176] In an optional implementation, in response to the recommendation requirement information triggered by the recommendation assistant associated control, switching the target media resource to display the first recommended media resource corresponding to the recommendation requirement information in the media resource intelligent recommendation page may include: in response to the recommendation requirement information triggered by the recommendation assistant associated control, switching the target media resource to display the first recommended media resource corresponding to the recommendation requirement information in the media resource intelligent recommendation page, and displaying at least one media resource interactive control corresponding to the first recommended media resource, and hiding at least one of the resource recommendation option control and the dialogue recommendation interactive control in the recommendation assistant associated control. For example Figure 4 Upper right picture to Figure 4 The process is shown in the lower right figure. By responding to the recommendation demand information triggered by the recommendation assistant associated control, the target media resource is switched to display the first recommended media resource corresponding to the recommendation demand information in the media resource intelligent recommendation page, and at least one media resource interactive control corresponding to the first recommended media resource is displayed, and at least one of the resource recommendation option control and the dialogue recommendation interactive control in the recommendation assistant associated control is hidden. The display of recommended media resources is more convenient, and there is no need to click on the recommended results. It is just like the effect of sliding to switch and browse media resources, so that you can experience immersive media resource recommendations and realize interactive operations with recommended media resources.

[0177] In a possible implementation, the recommendation assistant associated control includes at least one resource recommendation option control, and accordingly, the recommendation demand information may be the target recommendation information corresponding to the target resource recommendation option control triggered in at least one resource recommendation option control. Based on this, the above-mentioned switching of the target media resource to display the first recommended media resource corresponding to the recommendation demand information in the media resource intelligent recommendation page in response to the recommendation demand information triggered by the recommendation assistant associated control may include: in response to the triggering of the target resource recommendation option control, switching the target media resource to display the first recommended media resource corresponding to the target recommendation information in the media resource intelligent recommendation page. Here, the first recommended media resource may be any one of the recommended media resource set corresponding to the target recommendation information, so that there is no need to click on the recommendation result, that is, there is no need to select a second time in the recommended media resource set, and this method is suitable for the feedback display method of any recommendation demand information in the media resource intelligent recommendation page. Optionally, if the target account no longer updates the recommendation demand, the recommended media resources in the recommended media resource set this time can be displayed in sequence in the media resource intelligent recommendation page, so that the recommended media resources in the recommended media resource set are conveniently displayed.

[0178] For example, refer to Figure 4 The upper left picture to Figure 4 In the lower right figure, the target account can click "XXX's popular works", which is the target resource recommendation option control. Accordingly, in response to the triggering of the target resource recommendation option control, the target media resource is switched to display the first recommended media resource corresponding to the target recommendation information in the media resource intelligent recommendation page, that is, the first recommended media resource corresponding to "XXX's popular works". As an example, the target recommendation information can be the control description information in the target resource recommendation option control, such as "XXX's popular works", or the target recommendation information can be the information pre-configured for the target resource recommendation option control to express the recommendation demand, which is not limited in the present disclosure.

[0179] Alternatively, if Figure 4 As shown in the upper right figure of , when the target resource recommendation option control is triggered, the process of switching from the target media resource to displaying the first recommended media resource can display the prompt information of the recommended switching display (or the feedback information of the recommended switching display), for example Figure 4 As shown in 42 in the upper right figure, the target account can be informed of the target resource recommendation option control corresponding to the media resource to be switched. It can be understood that Figure 4 The upper right figure of can be a process of switching the target media resource to display the first recommended media resource corresponding to the target recommendation information in the media resource intelligent recommendation page, for example Figure 4The swipe up switching display method shown in the upper right figure is only an example of the switching display method. It can also be a left swipe switching, overlay switching, etc., which is not limited in the present disclosure.

[0180] By setting at least one resource recommendation option control to indicate recommendation requirements by selecting options and obtaining a display of recommended media resources, the resource intelligent recommendation assistant can timely understand the recommendation requirements of the target account and give recommendation feedback. The display of recommended media resources does not require manual secondary selection, and media resource recommendation and display are more convenient and efficient.

[0181] In an optional implementation, the media resource intelligent recommendation page may further display an option state indicator control indicating the display state of the option control, and the option state indicator control is in the first display style, for example Figure 4 As shown in 43 of the upper left figure, the first display style can be used to characterize that at least one resource recommendation option control is in a display state, and accordingly, the first display style can be used to guide to trigger the hiding of at least one resource recommendation option control. Based on this, in response to the triggering of the target resource recommendation option control, the target media resource is switched to display the first recommended media resource in the media resource intelligent recommendation page, including: in response to the triggering of the target resource recommendation option control, the target media resource is switched to display the first recommended media resource in the media resource intelligent recommendation page, and at least one resource recommendation option control is hidden and the option status indication control is updated to the second display style, and the second display style is used to guide to trigger the presentation of at least one resource recommendation option control. The option status indication control of the second display style can be shown in 44 of the lower right figure. The at least one resource recommendation option control can be used to perform interactive operations on the first recommended media resource, for example, Figure 4 The like, favorite, share, and other controls on the right side of the lower right picture are not limited in this disclosure.

[0182] Furthermore, when the option status indication control of the second display style is triggered, at least one resource recommendation option control can be restored to display. The triggering here may include but is not limited to click, long press and other operations, which are not limited in the present disclosure. Figure 4 The lower right picture to Figure 4 The process shown in the lower left figure, refer to Figure 4 In the lower right figure, clicking the option status indicator control of the second display style can trigger the display function of the resource recommendation option control, and at the same time, the resource recommendation option control can be replaced to update different media resource recommendation requirements, that is, clicking the option status indicator control of the second display style can display an updated resource recommendation option control, and the updated resource recommendation option control can be different from at least one resource recommendation option control displayed last time, for example, completely different or partially different, such as Figure 4 The resource recommendation option control shown in the lower right figure is the same as the one shown last time. Figure 4 The resource recommendation option control part in the above figure is different, and the present disclosure does not limit this.

[0183] By displaying an option status indicator control that indicates the display status of the option control in the media resource intelligent recommendation page, the presentation and hiding of at least one resource recommendation option control can be flexibly and conveniently controlled, making the recommendation interaction richer and more flexible, and effectively avoiding interference with the first recommended media resource in the hidden state.

[0184] In one example, the at least one resource recommendation option control may include a first recommendation option control, and the target resource recommendation option control includes the first recommendation option control, i.e., the first recommendation option control that is selected. Accordingly, the step of switching the target media resource to display the first recommended media resource in the media resource intelligent recommendation page in response to the triggering of the target resource recommendation option control may include: in response to the triggering of the target resource recommendation option control, switching to display the first recommended media resource corresponding to the first recommendation option control in the media resource intelligent recommendation page, and displaying switching prompt information in the first recommendation option control. Exemplarily, the prompt information may be style prompt information, such as Figure 4 As shown in 42, "XXX's popular works" is underlined, etc.; or the prompt information can be a text prompt, for example, a text prompt "Currently displayed" can be added to the selected first recommendation option control, and the present disclosure does not limit this. By setting the first recommendation option control to recommend media resources associated with the target media resource, the recommendation of media resources related to the content of the target media resource can be continuously attempted, avoiding misleading of updated recommendation requirements, and making recommendations more effective.

[0185] In another example, the at least one resource recommendation option control may include a second recommendation option control, and accordingly, the target resource recommendation option control may include a second recommendation option control. Based on this, in response to the triggering of the target resource recommendation option control, switching the target media resource to display the first recommended media resource in the media resource intelligent recommendation page includes: in response to the triggering of the second recommendation option control, displaying resource type recommendation options corresponding to each of the multiple media resource types. For example, when clicking Figure 7 The "See Others" button on the left shows multiple resource type recommendation options, such as Figure 7As shown in 71 of the right figure. Optionally, the multiple resource type recommendation options can be used to view more resource type recommendation options by sliding. Furthermore, when the target type recommendation option among the multiple resource type recommendation options is triggered, the media resource intelligent recommendation page can be switched to display the first recommended media resource corresponding to the target type recommendation option. Among them, the trigger may include operations such as clicking and long pressing. For example, by clicking on "Sports Event Hotspots", "Sports Event Hotspots" can be determined as the target type recommendation option, so that it can be switched to display any recommended media resource in the recommended media resource set corresponding to the target type recommendation option, that is, the first recommended media resource corresponding to the target type recommendation option. By setting the second recommendation option control to recommend media resources other than the first recommendation option control, and setting the second recommendation option control to aggregate the resource type recommendation options corresponding to each of the multiple media resource types, the recommendation effect of each media resource type is flexibly achieved, and the aggregated display method can effectively save display resources.

[0186] Optionally, when the second recommendation option control is triggered, it may also be switched to display any media resource other than the first recommendation option control, which is not limited in the present disclosure.

[0187] In an optional implementation, the method may further include: in response to triggering of the second recommendation option control, displaying content type recommendation options corresponding to each of the plurality of media content types, such as Figure 7 71 in the figure; and displaying a style switching control at the associated position of the second recommended option control, for example Figure 7 As shown in 72 of FIG. The display style switching control can be used to trigger hiding of the content type recommendation option, or to restore the display of the second recommendation option control before the content type recommendation option is displayed. Further, when the style switching control is triggered, the content type recommendation options corresponding to each of the multiple media content types and the style switching control can be hidden, and the display can be restored to Figure 7 The left picture shows.

[0188] Optionally, when the first recommended option control and the second recommended option control are displayed simultaneously, if the second recommended option control is triggered, the first recommended option control may also be hidden while performing the above display, which is not limited in the present disclosure.

[0189] By setting a second recommendation option control to aggregate content type recommendation options corresponding to multiple media content types, and setting a display style switching control to restore the display of the aggregated state when the aggregation is expanded, the display of the second recommendation option control is more diverse and can provide more flexible and diverse recommendation methods.

[0190] In an optional implementation, in response to the triggering of the target resource recommendation option control, switching the target media resource to display the first recommended media resource corresponding to the target recommendation information in the media resource intelligent recommendation page includes: in response to the triggering of the target resource recommendation option control, displaying a recommendation dialogue area in the media resource intelligent recommendation page, wherein the recommendation dialogue area displays a recommendation option dialogue message corresponding to the target resource recommendation option control, for example, the content of the recommendation option dialogue message is the recommendation content in the target resource recommendation option control, such as Figure 8 The upper left image to Figure 8 As shown in the upper right figure.

[0191] Furthermore, when the confirmation reply message of the resource intelligent recommendation assistant to the recommendation option dialogue message is displayed in the recommendation dialogue area, the target media resource can be switched to the first recommended media resource corresponding to the target recommendation information in the media resource intelligent recommendation page, for example Figure 8 As shown in the lower right figure of . Among them, the confirmation reply message can indicate that the recommended media resources matching the recommended option dialogue message are obtained. The confirmation reply message can be as follows Figure 8 81 shown.

[0192] Optionally, when the recommended dialogue area is triggered, a dialogue recommendation interactive control may also be displayed, for example Figure 8 The dialogue input box and “Press and Hold to Speak” shown in the upper right picture realize the linkage with the recommendation method of the dialogue recommendation interactive control, and the present disclosure does not limit this.

[0193] In response to the triggering of the target resource recommendation option control, a recommendation dialogue area is displayed in the media resource intelligent recommendation page. The recommendation option dialogue message corresponding to the target resource recommendation option control is displayed in the recommendation dialogue area, thereby realizing the linkage between the option recommendation method and the dialogue recommendation method based on the dialogue method, and the media resource recommendation is more flexible and rich.

[0194] In one possible implementation, the recommendation assistant associated control may include a dialogue recommendation interaction control, and the recommendation requirement information is a first recommendation dialogue message input based on the dialogue recommendation interaction control. Based on this, the above-mentioned step of switching the target media resource to display the first recommended media resource corresponding to the recommendation requirement information in the media resource intelligent recommendation page in response to the recommendation requirement information triggered based on the recommendation assistant associated control may include: in response to the first recommendation dialogue message triggered based on the dialogue recommendation interaction control, switching the target media resource to display the first recommended media resource corresponding to the first recommendation dialogue message in the media resource intelligent recommendation page. Exemplarily, the display of entering the media resource intelligent recommendation page may be as follows: Fig. 9 The upper left image or Fig. 9As shown in the upper right figure, the dialog recommendation interactive control is displayed at the bottom of the page. Triggering can display a virtual keyboard, for example Fig. 9 As shown in the figure below, you can enter the conversation message. Fig.10 In the upper left figure, "AAAAAAAAAAAA" is input, which is the first recommendation dialogue message. The first recommendation dialogue message may not be displayed, but the media resource is directly recommended and displayed according to the content of the first recommendation dialogue message. By setting the recommendation assistant associated control including the dialogue recommendation interaction control, the dialogue message is input based on the dialogue recommendation interaction control to express the purpose of recommendation needs, and the recommendation method is more flexible and convenient.

[0195] Alternatively, if Fig. 9 The upper left picture to Fig. 9 As shown in the upper right picture of Fig. 9 As shown in the upper left figure, after displaying the preset duration, you can display Fig. 9 As shown in the upper right figure, the guide description information bubble of the resource intelligent recommendation assistant can be hidden, and at least one media resource interactive control can be added to provide interactive operations with the target media resource.

[0196] Reference Fig.10 In an optional implementation, in response to the first recommendation dialog message triggered based on the dialog recommendation interaction control, switching the target media resource to display the first recommended media resource corresponding to the first recommendation dialog message in the media resource intelligent recommendation page may include:

[0197] In response to the first recommendation dialogue message triggered by the dialogue recommendation interaction control, the first recommendation dialogue message is displayed in the recommendation dialogue area in the media resource intelligent recommendation page. Exemplarily, the recommendation dialogue area can be at least one of the following: an area outside the display area of ​​the target media resource in the media resource intelligent recommendation page, such as Figure 8 or the preset area in the mask above the target media resource, such as Fig.10 In one example, the preset area may be the lower area in the mask layer, and the area of ​​the lower area may be greater than or equal to half of the screen area. Fig.10 As shown in the lower left figure, the conversation message will be hidden when it is scrolled up to the middle. By setting various recommended conversation areas, the display method of recommended conversations can be improved and the experience of recommended conversations can be enhanced.

[0198] Furthermore, when the first confirmation reply message of the resource intelligent recommendation assistant to the first recommendation dialogue message is displayed in the recommendation dialogue area, the target media resource can be switched to display the first recommended media resource corresponding to the first recommendation dialogue message in the media resource intelligent recommendation page. For example, when the first confirmation reply message "OK, recommended for you~" to the first recommendation dialogue message "AAAAAAAAAAAA" is displayed in the recommendation dialogue area, the target media resource can be switched to display the first recommended media resource corresponding to the first recommendation dialogue message in the media resource intelligent recommendation page. Fig.10 As shown in the lower right figure. Here, the conversation message (including the first recommended conversation message and the first confirmation reply message) is displayed in the recommended conversation area, and the first recommended media resource is displayed in the media resource intelligent recommendation page, which is not limited to the recommended conversation area. For example, it can be replaced in the display area of ​​the target media resource, so that the browsing style of the current media resource is maintained and the display of the media resource recommendation is more immersive. Optionally, it can also be displayed according to the configuration display style of the first recommended media resource, which is not limited in this disclosure.

[0199] In response to a first recommendation conversation message triggered based on a conversation recommendation interaction control, the first recommendation conversation message is displayed in the recommendation conversation area in the media resource intelligent recommendation page, and when a first confirmation reply message of the resource intelligent recommendation assistant to the first recommendation conversation message is displayed in the recommendation conversation area, the target media resource is switched to display the first recommended media resource corresponding to the first recommendation conversation message in the media resource intelligent recommendation page, so that the user can easily understand the current recommended conversation process, and can separate the display of the first recommended media resource from the display of the conversation message, thereby reducing the coupling degree between the display of the recommended media resource and the display of the recommendation conversation area, and facilitating independent interaction and operation.

[0200] In a possible implementation, a dialog state indicator control may be displayed at a position associated with the above-mentioned dialog recommendation interaction control. The dialog state indicator control is in a first state style. The first state style indicates that the recommended dialog area is in a display state. The dialog state indicator control in the first state style may be as shown in FIG. Fig. 9 The upper left picture, Fig.10 or Fig.11 Based on this, the method may also include: when a conversation state indication control in a first state style is triggered, such as by clicking or long pressing, the conversation state indication control may be updated to a second state style, and at least one media resource interaction control corresponding to the first recommended media resource may be displayed, such as Fig.11As shown in the upper right figure of . Among them, the second state style can represent that the recommended dialogue area is in the collapsed state, which is used to trigger the dialogue state indicator control to update to the first state style. For example, the dialogue state indicator control of the second state style can be as follows Fig.11 The "Expand Conversation" control in the upper right figure of the . The conversation state indicator control that triggers the second state style can display the following Fig.11 By setting the collapsed state and displayed state of the recommended dialogue area, the recommended dialogue and recommended media resources can be flexibly displayed, thereby enabling more interactive operations on the recommended media resources.

[0201] Alternatively, see Fig.11 The upper left picture to Fig.11 In the process of the upper right picture, you can also click on the area outside the recommended dialogue area, that is, the area outside the recommended dialogue area is triggered, such as clicking, long pressing, etc., to update the dialogue status indicator control to the second state style, and display at least one media resource interactive control corresponding to the first recommended media resource, and hide the recommended dialogue area.

[0202] See also Fig.10 The lower right picture to Fig.10 In the process of the lower left figure of the embodiment, in a possible implementation, the method may further include: in response to the second recommendation dialogue message triggered by the target account based on the dialogue recommendation interaction control, displaying the second recommendation dialogue message corresponding to the target account in the recommendation dialogue area, for example, Fig.10 Based on the lower right picture of the target account, you can also enter other recommendation requirements, such as Fig.10 As shown in the lower left figure of "Recommend me the hot news". Further, when the second confirmation reply message of the resource intelligent recommendation assistant to the second recommendation dialogue message is displayed in the recommendation dialogue area, for example Fig.10 As shown in the lower left figure of the "Recommended Hot News for You", the second recommended media resource corresponding to the second recommended dialogue message can be switched to be displayed in the media resource intelligent recommendation page, and the media resource replay control can be displayed at the associated position of the first confirmation reply message; the media resource replay control can be used to replay the first recommended media resource. Exemplarily, the media resource replay control displayed at the associated position of the first confirmation reply message can be as follows: Fig.10 As shown in 101.

[0203] Optionally, trigger the Fig.10 101 in the example can be shown as Fig.11 As shown in the lower left figure, it switches to display the first recommended media resource. Fig.10 The 101 in the message can be hidden, and the media resource playback control can be displayed at the associated position of the second confirmation reply message, such as Fig.11That is, the media resource replay control is displayed at the associated position of the confirmation reply message other than the confirmation reply message corresponding to the currently displayed recommended media resource, so that when browsing the chat record of the recommended conversation, the historically recommended media resources can be conveniently viewed based on the media resource replay control.

[0204] In a possible implementation, the media resource intelligent recommendation page may be a resource intelligent recommendation dialogue page, that is, the media resource intelligent recommendation page is in the form of a dialogue page, and the resource intelligent recommendation dialogue page may display a recommendation assistant attribute control, and may also display at least one of a resource recommendation option control and a dialogue recommendation interaction control, for example Fig.12 As shown in the upper left figure of . Accordingly, the above step of displaying the media resource intelligent recommendation page in response to the triggering of the entry guidance information may include: entering the resource intelligent recommendation dialogue page in response to the triggering of the entry guidance information; displaying the target dialogue message and the recommendation assistant associated control in the resource intelligent recommendation dialogue page, wherein the content of the target dialogue message is the target media resource, such as Fig.12 As shown in the upper left figure of . Exemplarily, the display style of the target media resource can be a card, and the cards of the target media resource and the recommended media resource can be displayed in a one-screen-one-card manner, for example Fig.12 The upper left picture and Fig.12 As shown in the lower right figure, the screen displays one media resource card at a time. By setting the media resource intelligent recommendation page as the resource intelligent recommendation dialogue page, the recommendation display method of the dialogue flow is realized, which improves the richness of the media resource recommendation display.

[0205] In an optional implementation, the recommendation demand information may be a first recommendation dialogue message. Accordingly, in response to the recommendation demand information triggered based on the recommendation assistant associated control, switching the target media resource to display the first recommendation media resource corresponding to the recommendation demand information in the media resource intelligent recommendation page may include: in response to the first recommendation dialogue message triggered based on the recommendation assistant associated control by the target account, the target media resource scrolls out of the screen along the dialogue display scrolling direction, and the first recommendation dialogue message sent by the target account is displayed behind the target media resource along the dialogue display scrolling direction. The first recommendation dialogue message may be as follows: Fig.12 The "XXX's Out-of-Circle Works" triggered in the upper left picture shows Fig.12 As shown in the upper right figure.

[0206] Furthermore, a recommendation reply message sent by the resource intelligent recommendation assistant is displayed after the first recommendation dialogue message. The content of the recommendation reply message may be the first recommended media resource recommended by the resource intelligent recommendation assistant for the first recommendation dialogue message, such as Fig.12Optionally, a text reply message of the resource intelligent recommendation assistant to the first recommended dialogue message may also be displayed below the first recommended media resource, and this disclosure does not limit this. It should be noted that Fig.12 The upper right picture of may be the intermediate process of switching display, such as the recommendation waiting stage described in "Recommended for you", which is not limited in the present disclosure and may be omitted. By recommending and displaying the recommended media resources in sequence, the number of media resources currently displayed on the screen can be kept at one, and the recommended media resources are directly displayed as conversation messages, so that different media resources can be conveniently viewed by scrolling the chat history of the recommended conversation, and the recommendation interaction of media resources is more convenient and flexible.

[0207] Exemplarily, the recommendation assistant associated control includes a resource recommendation option control and / or a dialogue recommendation interaction control. Accordingly, the first recommendation dialogue message triggered based on the recommendation assistant associated control includes any of the following: a first recommendation dialogue message triggered based on a selected resource recommendation option control, wherein the content of the first recommendation dialogue message is the recommendation content corresponding to the selected resource recommendation option control, for example Fig.12 The upper left image to Fig.12 Alternatively, based on the first recommended dialogue message input by the dialogue recommendation interaction control, for example Fig.13 The upper left image to Fig.13 As shown in the upper right figure of the dialog recommendation interactive control, the present disclosure does not limit this. In other words, the input method corresponding to the recommended dialog message of the target account in the dialog flow can support the option selection method and the dialog input method, so that the input method of the recommended dialog message can be more flexible and can make full use of different types of recommendation assistant associated controls.

[0208] Optionally, Fig.13 The upper right picture to Fig.13 The process in the lower right figure is assumed to be a video recommendation. During the video recommendation process, the type of reply message can also be analyzed based on the question asked in the conversation. For example, if the reply message does not require a second click, a text reply message can be interspersed in the conversation flow. This is not a limitation on the present disclosure. In the embodiments of this specification, the recommendation display method of the conversation flow is still mainly to directly reply to the recommended video.

[0209] Fig.14 is a block diagram of a media resource recommendation device according to an exemplary embodiment. Fig.14 , the device may include:

[0210] The page display module 1401 is configured to execute display of a media resource flow page, wherein the media resource flow page displays target media resources and entry guidance information of intelligent media resource recommendations;

[0211] The recommendation page jump module 1403 is configured to execute, in response to the triggering of the entry guidance information, displaying a media resource intelligent recommendation page, wherein the media resource intelligent recommendation page displays the target media resource and a recommendation assistant associated control of the media resource intelligent recommendation;

[0212] The recommended media resource display module 1405 is configured to execute, in response to the recommendation demand information triggered based on the recommendation assistant associated control, switching the target media resource to display the first recommended media resource corresponding to the recommendation demand information in the media resource intelligent recommendation page.

[0213] By displaying a media resource flow page, the media resource flow page displays the target media resource and the entry guide information of the media resource intelligent recommendation; in response to the triggering of the entry guide information, the media resource intelligent recommendation page is displayed, the media resource intelligent recommendation page displays the target media resource and the recommendation assistant associated control of the media resource intelligent recommendation; in response to the recommendation demand information triggered based on the recommendation assistant associated control, the target media resource is switched to display the first recommended media resource corresponding to the recommendation demand information in the media resource intelligent recommendation page. The media resource intelligent recommendation function is provided on the media resource flow page, so that the user's current preference requirements for media resources can be flexibly met, the recommendation requirements can be triggered in the media resource intelligent recommendation page, and more accurate media resource recommendations and displays can be obtained, effectively improving the matching degree between the recommended media resources and the user.

[0214] Furthermore, by jumping to the media resource intelligent recommendation page outside the media resource flow page to interact and display the media resource recommendation, users can get an immersive recommendation experience of media resource recommendation, and the first recommended media resource directly replaces the target media resource for display, without the need to make a secondary selection of the recommendation results. The recommendation display is more timely and convenient, and can also effectively improve the display smoothness of the recommended media resources, further enhancing the immersive recommendation experience of media resource recommendation.

[0215] In a possible implementation, the recommendation assistant associated control includes at least one of a recommendation assistant attribute control of a resource intelligent recommendation assistant, a resource recommendation option control, and a dialogue recommendation interaction control; the recommendation assistant attribute control includes at least one of a visual assistant image and an attribute description control; the recommendation assistant attribute control is displayed in a preset area of ​​the media resource intelligent recommendation page; the recommendation page jump module 1403 includes at least one of the following:

[0216] A first page jump display unit is configured to display the resource recommendation option control when the recommendation assistant attribute control is triggered;

[0217] Alternatively, the second page jump display unit is configured to display the resource recommendation option control at the first associated position of the recommendation assistant attribute control;

[0218] Alternatively, the third page jump display unit is configured to display the dialogue recommendation interaction control at the second associated position of the recommendation assistant attribute control;

[0219] Among them, the resource recommendation option control is used to recommend media resources in the form of selection options, and the resource recommendation option control includes a first recommendation option control, a second recommendation option control and at least one of the resource type recommendation options corresponding to multiple media resource types. The first recommendation option control is used to recommend media resources associated with the target media resources; the second recommendation option control is used to recommend media resources other than the first recommendation option control; the content type recommendation option is used to recommend media resources of the corresponding content type; and the dialogue recommendation interaction control is used to recommend media resources based on dialogue.

[0220] In a possible implementation, the media resource intelligent recommendation page is a resource intelligent recommendation dialogue page; the page display module 1401 may include:

[0221] A page entry unit, configured to execute, in response to the triggering of the entry guidance information, entering the resource intelligent recommendation dialogue page;

[0222] The page element display unit is configured to display a target dialogue message and the recommendation assistant associated control in the resource intelligent recommendation dialogue page, wherein the content of the target dialogue message is the target media resource.

[0223] In a possible implementation, the recommendation requirement information is a first recommendation dialogue message; the recommended media resource display module 1405 may include:

[0224] A first dialog display unit is configured to execute, in response to the first recommendation dialog message triggered by the target account based on the recommendation assistant associated control, the target media resource is scrolled out of the screen along the dialog display scrolling direction, and the first recommendation dialog message sent by the target account is displayed behind the target media resource along the dialog display scrolling direction;

[0225] The first recommendation display unit is configured to display the recommendation reply message sent by the resource intelligent recommendation assistant after the first recommendation dialogue message, and the content of the recommendation reply message is the first recommended media resource recommended by the resource intelligent recommendation assistant for the first recommendation dialogue message.

[0226] In one possible implementation, the recommendation assistant associated control includes a resource recommendation option control and / or a dialogue recommendation interaction control; the first dialogue display unit is also configured to execute any one of the following: the first recommendation dialogue message triggered based on the selected resource recommendation option control, the content of the first recommendation dialogue message being the recommendation content corresponding to the selected resource recommendation option control; or, the first recommendation dialogue message input based on the dialogue recommendation interaction control.

[0227] In a possible implementation, the recommendation assistant associated control includes a dialog recommendation interaction control, and the recommendation requirement information is a first recommendation dialog message input based on the dialog recommendation interaction control; the recommended media resource display module 1405 may include:

[0228] The second recommendation display unit is configured to execute, in response to the first recommendation dialogue message triggered based on the dialogue recommendation interaction control, switching the target media resource in the media resource intelligent recommendation page to display the first recommended media resource corresponding to the first recommendation dialogue message.

[0229] In a possible implementation, the second recommendation display unit includes:

[0230] a dialogue display subunit, configured to execute, in response to the first recommendation dialogue message triggered based on the dialogue recommendation interaction control, display the first recommendation dialogue message in the recommendation dialogue area in the media resource intelligent recommendation page;

[0231] The first recommendation display sub-unit is configured to switch the target media resource to display the first recommended media resource corresponding to the first recommendation dialogue message in the media resource intelligent recommendation page when the first confirmation reply message of the resource intelligent recommendation assistant to the first recommendation dialogue message is displayed in the recommendation dialogue area.

[0232] In a possible implementation, the recommendation dialogue area is at least one of the following: an area outside the display area of ​​the target media resource in the media resource intelligent recommendation page; or a preset area in the mask above the target media resource.

[0233] In a possible implementation, a dialog state indicator control is displayed at an associated position of the dialog recommendation interaction control, and the dialog state indicator control is in a first state style, and the first state style indicates that the recommended dialog area is in a display state; the device further includes:

[0234] The conversation status display module is configured to execute when the conversation status indication control in the first status style is triggered, update the conversation status indication control to a second status style, and display at least one media resource interactive control corresponding to the first recommended media resource, wherein the second status style indicates that the recommended conversation area is in a collapsed state, and is used to trigger the conversation status indication control to update to the first status style.

[0235] In a possible implementation manner, the device further includes:

[0236] A conversation display module, configured to execute a second recommendation conversation message in response to a target account being triggered based on the conversation recommendation interaction control, and to display the second recommendation conversation message corresponding to the target account in the recommendation conversation area;

[0237] The recommendation switching display module is configured to execute, when the second confirmation reply message of the resource intelligent recommendation assistant to the second recommendation dialogue message is displayed in the recommendation dialogue area, switching to display the second recommended media resource corresponding to the second recommendation dialogue message in the media resource intelligent recommendation page, and displaying the media resource review control at the associated position of the first confirmation reply message; the media resource review control is used to review the first recommended media resource.

[0238] In a possible implementation, the recommendation assistant associated control includes at least one resource recommendation option control, and the recommendation requirement information is target recommendation information corresponding to a target resource recommendation option control triggered in the at least one resource recommendation option control; the recommended media resource display module 1405 may include:

[0239] The third recommendation display unit is configured to execute, in response to the triggering of the target resource recommendation option control, switching the target media resource to display the first recommended media resource corresponding to the target recommendation information in the media resource intelligent recommendation page.

[0240] In a possible implementation, the media resource intelligent recommendation page further displays an option status indicator control indicating the display status of the option control, and the option status indicator control is in a first display style; the third recommendation display unit includes:

[0241] A second recommendation display subunit is configured to execute, in response to the triggering of the target resource recommendation option control, switching the target media resource to display the first recommended media resource in the media resource intelligent recommendation page, hiding the at least one resource recommendation option control and updating the option status indication control to a second display style, wherein the second display style is used to guide and trigger the presentation of the at least one resource recommendation option control;

[0242] The option status display subunit is configured to resume displaying the at least one resource recommendation option control when the option status indication control of the second display style is triggered.

[0243] In one possible implementation, the at least one resource recommendation option control includes a first recommendation option control, and the target resource recommendation option control includes the first recommendation option control; the third recommendation display unit is further configured to execute in response to the triggering of the target resource recommendation option control, switch to display the first recommended media resource corresponding to the first recommendation option control in the media resource intelligent recommendation page, and display the prompt information of the switch in the first recommendation option control.

[0244] In one possible implementation, the at least one resource recommendation option control includes a second recommendation option control, and the target resource recommendation option control includes the second recommendation option control; the third recommendation display unit is further configured to execute in response to the triggering of the second recommendation option control, and display resource type recommendation options corresponding to each of multiple media resource types; when the target type recommendation option among the multiple resource type recommendation options is triggered, the media resource intelligent recommendation page is switched to display the first recommended media resource corresponding to the target type recommendation option.

[0245] In a possible implementation manner, the device further includes:

[0246] a content type recommendation option display module, configured to display content type recommendation options corresponding to each of the plurality of media content types in response to the triggering of the second recommendation option control, and to display a style switching control at a position associated with the second recommendation option control;

[0247] The style switching display module is configured to hide the content type recommendation options corresponding to each of the multiple media content types and the style switching control when the style switching control is triggered.

[0248] In a possible implementation, the third recommendation display unit includes:

[0249] A recommendation dialogue area display subunit is configured to display a recommendation dialogue area in the media resource intelligent recommendation page in response to the triggering of the target resource recommendation option control, wherein the recommendation dialogue area displays a recommendation option dialogue message corresponding to the target resource recommendation option control;

[0250] The recommendation sub-unit is configured to switch the target media resource to the first recommended media resource corresponding to the target recommendation information in the media resource intelligent recommendation page when a confirmation reply message of the resource intelligent recommendation assistant to the recommendation option dialogue message is displayed in the recommendation dialogue area.

[0251] In a possible implementation, the recommended media resource display module 1405 may include:

[0252] The fourth recommendation display unit is configured to execute in response to the recommendation demand information triggered based on the recommendation assistant associated control, switch the target media resource in the media resource intelligent recommendation page to display the first recommended media resource corresponding to the recommendation demand information, and display at least one media resource interactive control corresponding to the first recommended media resource, and hide at least one of the resource recommendation option control and dialogue recommendation interactive control in the recommendation assistant associated control.

[0253] In a possible implementation, the recommendation page jump module 1403 includes:

[0254] a page display unit configured to display a media resource intelligent recommendation page in response to the triggering of the entry guidance information, wherein the first area of ​​the media resource intelligent recommendation page displays the target media resource;

[0255] A resource recommendation option control display unit is configured to display the target media resource in a second area of ​​the media resource intelligent recommendation page and display the resource recommendation option control in an area associated with the second area when the display of the target media resource meets the associated resource recommendation condition; the area of ​​the second area is smaller than that of the first area;

[0256] Among them, the display of the target media resource meets the associated resource recommendation conditions including: the display time of the target media resource reaches a preset time threshold; or, the target account performs a switch browsing operation on the target media resource; the target account is the account that triggers the display of the media resource intelligent recommendation page.

[0257] In a possible implementation manner, the media type of the target media resource is the same as the media type of the first recommended media resource.

[0258] In one possible implementation, the first recommended media resource is any recommended media resource in the recommended media resource set corresponding to the recommendation demand information; the recommended media resource display module 1405 is also configured to execute in response to the recommendation demand information triggered based on the recommendation assistant associated control, and switch the target media resource in the media resource intelligent recommendation page to display any recommended media resource in the recommended media resource set corresponding to the recommendation demand information.

[0259] In a possible implementation, the display method of the recommendation assistant associated control includes at least one of the following: displaying the recommendation assistant associated control on the upper layer of the target media resource; or, displaying an aggregate control corresponding to multiple recommendation assistant associated controls associated with the media resource intelligent recommendation on the media resource intelligent recommendation page, and the aggregate control is used to display the multiple recommendation assistant associated controls when triggered; or, displaying the multiple recommendation assistant associated controls associated with the media resource intelligent recommendation on the media resource intelligent recommendation page.

[0260] In one possible implementation, the recommendation page jump module 1403 is also configured to execute a recommendation assistant associated control for displaying the media resource intelligent recommendation in the media resource intelligent recommendation page, and the number of the recommendation assistant associated controls is a preset number; and as the display time of the target media resource increases, the number of controls for displaying the recommendation assistant associated controls increases.

[0261] Regarding the device in the above embodiment, the specific manner in which each module performs operations has been described in detail in the embodiment of the method, and will not be elaborated here.

[0262] Fig.15 is a block diagram of an electronic device for media resource recommendation according to an exemplary embodiment. The electronic device may be a terminal, and its internal structure diagram may be as shown in FIG. Fig.15As shown. The electronic device includes a processor, a memory, a network interface, a display screen and an input device connected via a system bus. Among them, the processor of the electronic device is used to provide computing and control capabilities. The memory of the electronic device includes a non-volatile storage medium and an internal memory. The non-volatile storage medium stores an operating system and a computer program. The internal memory provides an environment for the operation of the operating system and the computer program in the non-volatile storage medium. The network interface of the electronic device is used to communicate with an external terminal via a network connection. When the computer program is executed by the processor, a method for recommending media resources is implemented. The display screen of the electronic device can be a liquid crystal display screen or an electronic ink display screen, and the input device of the electronic device can be a touch layer covering the display screen, or a button, trackball or touchpad set on the housing of the electronic device, or an external keyboard, touchpad or mouse, etc.

[0263] Those skilled in the art will understand that Fig.15 The structure shown in the figure is merely a block diagram of a partial structure related to the scheme of the present disclosure, and does not constitute a limitation on the electronic device to which the scheme of the present disclosure is applied. The specific electronic device may include more or fewer components than those shown in the figure, or combine certain components, or have a different arrangement of components.

[0264] Fig.16 The block diagram of an electronic device for media resource recommendation is shown based on an exemplary embodiment. The electronic device may be a server, and its internal structure diagram may be as shown in FIG. Fig.16 As shown. The electronic device includes a processor, a memory and a network interface connected via a system bus. The processor of the electronic device is used to provide computing and control capabilities. The memory of the electronic device includes a non-volatile storage medium and an internal memory. The non-volatile storage medium stores an operating system and a computer program. The internal memory provides an environment for the operation of the operating system and the computer program in the non-volatile storage medium. The network interface of the electronic device is used to communicate with an external terminal via a network connection. When the computer program is executed by the processor, a method for recommending media resources is implemented.

[0265] Those skilled in the art will understand that Fig.16 The structure shown in the figure is merely a block diagram of a partial structure related to the scheme of the present disclosure, and does not constitute a limitation on the electronic device to which the scheme of the present disclosure is applied. The specific electronic device may include more or fewer components than those shown in the figure, or combine certain components, or have a different arrangement of components.

[0266] In an exemplary embodiment, an electronic device is also provided, including: a processor; and a memory for storing instructions executable by the processor; wherein the processor is configured to execute the instructions to implement the media resource recommendation method as in the embodiment of the present disclosure.

[0267] In an exemplary embodiment, a computer-readable storage medium is also provided, and when the instructions in the computer-readable storage medium are executed by a processor of an electronic device, the electronic device is enabled to perform the media resource recommendation method in the embodiment of the present disclosure. The computer-readable storage medium can be a ROM, a random access memory (RAM), a CD-ROM, a magnetic tape, a floppy disk, an optical data storage device, etc.

[0268] In an exemplary embodiment, a computer program product containing instructions is also provided. When the computer program product is executed on a computer, the computer is enabled to execute the method for media resource recommendation in the embodiment of the present disclosure.

[0269] Those skilled in the art can understand that all or part of the processes in the above-mentioned embodiment methods can be completed by instructing the relevant hardware through a computer program, and the computer program can be stored in a non-volatile computer-readable storage medium. When the computer program is executed, it can include the processes of the embodiments of the above-mentioned methods. Among them, any reference to memory, storage, database or other media used in the embodiments provided in this application can include non-volatile and / or volatile memory. Non-volatile memory may include read-only memory (ROM), programmable ROM (PROM), electrically programmable ROM (EPROM), electrically erasable programmable ROM (EEPROM) or flash memory. Volatile memory may include random access memory (RAM) or external cache memory. As an illustration and not limitation, RAM is available in many forms, such as static RAM (SRAM), dynamic RAM (DRAM), synchronous DRAM (SDRAM), double data rate SDRAM (DDRSDRAM), enhanced SDRAM (ESDRAM), synchronous link (Synchlink) DRAM (SLDRAM), memory bus (Rambus) direct RAM (RDRAM), direct memory bus dynamic RAM (DRDRAM), and memory bus dynamic RAM (RDRAM).

[0270] Those skilled in the art will readily appreciate other embodiments of the present disclosure after considering the specification and practicing the invention disclosed herein. This application is intended to cover any variations, uses, or adaptations of the present disclosure that follow the general principles of the present disclosure and include common knowledge or customary techniques in the art that are not disclosed in the present disclosure. The specification and examples are intended to be exemplary only, and the true scope and spirit of the present disclosure are indicated by the following claims.

[0271] It should be understood that the present disclosure is not limited to the exact structures that have been described above and shown in the drawings, and that various modifications and changes may be made without departing from the scope thereof. The scope of the present disclosure is limited only by the appended claims.

Claims

1. A media resource recommendation method, characterized in that: The method comprises: Displaying a media resource flow page, wherein the media resource flow page displays target media resources and entry guidance information for intelligent recommendation of media resources; In response to the triggering of the entry guidance information, a media resource intelligent recommendation page is displayed, in which the target media resource and a recommendation assistant associated control of the media resource intelligent recommendation are displayed; In response to recommendation demand information triggered based on the recommendation assistant associated control, the target media resource is switched in the media resource intelligent recommendation page to display a first recommended media resource corresponding to the recommendation demand information, wherein the recommendation demand information is used to characterize the media resource that needs to be recommended.

2. The method according to claim 1, characterized in that The recommendation assistant associated control includes at least one of a recommendation assistant attribute control of a resource intelligent recommendation assistant, a resource recommendation option control, and a dialogue recommendation interaction control; the recommendation assistant attribute control includes at least one of a visual assistant image and an attribute description control; the recommendation assistant attribute control is displayed in a preset area of ​​the media resource intelligent recommendation page; the display of the resource recommendation option control and the dialogue recommendation interaction control includes at least one of the following: When the recommendation assistant attribute control is triggered, displaying the resource recommendation option control; Alternatively, the resource recommendation option control is displayed at the first associated position of the recommendation assistant attribute control; Alternatively, the dialogue recommendation interaction control is displayed at a second associated position of the recommendation assistant attribute control; Among them, the resource recommendation option control is used to recommend media resources in the form of selection options, and the resource recommendation option control includes a first recommendation option control, a second recommendation option control and at least one of the resource type recommendation options corresponding to multiple media resource types. The first recommendation option control is used to recommend media resources associated with the target media resources; the second recommendation option control is used to recommend media resources other than the first recommendation option control; the content type recommendation option is used to recommend media resources of the corresponding content type; and the dialogue recommendation interaction control is used to recommend media resources based on dialogue.

3. The method according to claim 1 or 2, characterized in that: The media resource intelligent recommendation page is a resource intelligent recommendation dialogue page; the display of the media resource intelligent recommendation page in response to the triggering of the entry guidance information includes: In response to the triggering of the entry guidance information, entering the resource intelligent recommendation dialogue page; The target dialogue message and the recommendation assistant associated control are displayed in the resource intelligent recommendation dialogue page, and the content of the target dialogue message is the target media resource.

4. The method according to claim 3, characterized in that The recommendation demand information is a first recommendation dialogue message; in response to the recommendation demand information triggered by the recommendation assistant associated control, switching the target media resource to display the first recommended media resource corresponding to the recommendation demand information in the media resource intelligent recommendation page includes: In response to the first recommendation dialogue message triggered by the target account based on the recommendation assistant associated control, the target media resource is scrolled out of the screen along the dialogue display scrolling direction, and the first recommendation dialogue message sent by the target account is displayed behind the target media resource along the dialogue display scrolling direction; A recommendation reply message sent by the resource intelligent recommendation assistant is displayed after the first recommendation dialogue message, and the content of the recommendation reply message is the first recommended media resource recommended by the resource intelligent recommendation assistant for the first recommendation dialogue message.

5. The method according to claim 4, characterized in that The recommendation assistant associated control includes a resource recommendation option control and / or a dialogue recommendation interaction control; the first recommendation dialogue message triggered based on the recommendation assistant associated control includes any one of the following: The first recommendation dialogue message is triggered based on the selected resource recommendation option control, wherein the content of the first recommendation dialogue message is the recommendation content corresponding to the selected resource recommendation option control; Alternatively, the first recommendation dialogue message is input based on the dialogue recommendation interactive control.

6. The method according to claim 1 or 2, characterized in that: The recommendation assistant associated control includes a dialog recommendation interaction control, and the recommendation requirement information is a first recommendation dialog message input based on the dialog recommendation interaction control; in response to the recommendation requirement information triggered by the recommendation assistant associated control, switching the target media resource to display the first recommended media resource corresponding to the recommendation requirement information in the media resource intelligent recommendation page includes: In response to the first recommendation dialog message triggered based on the dialog recommendation interactive control, the target media resource is switched in the media resource intelligent recommendation page to display the first recommended media resource corresponding to the first recommendation dialog message.

7. The method according to claim 6, characterized in that In response to the first recommendation dialog message triggered by the dialog recommendation interaction control, switching the target media resource to display the first recommended media resource corresponding to the first recommendation dialog message in the media resource intelligent recommendation page includes: In response to the first recommendation dialogue message triggered based on the dialogue recommendation interaction control, displaying the first recommendation dialogue message in the recommendation dialogue area in the media resource intelligent recommendation page; When the first confirmation reply message of the resource intelligent recommendation assistant to the first recommendation dialogue message is displayed in the recommendation dialogue area, the target media resource is switched in the media resource intelligent recommendation page to display the first recommended media resource corresponding to the first recommendation dialogue message.

8. The method according to claim 7, characterized in that The recommendation dialogue area is at least one of the following: an area outside the display area of ​​the target media resource in the media resource intelligent recommendation page; or a preset area in the mask above the target media resource.

9. The method according to claim 7 or 8, characterized in that: A dialog state indicator control is displayed at an associated position of the dialog recommendation interaction control, and the dialog state indicator control is in a first state style, and the first state style indicates that the recommended dialog area is in a display state; the method further includes: When the conversation status indication control in the first status style is triggered, the conversation status indication control is updated to a second status style, and at least one media resource interactive control corresponding to the first recommended media resource is displayed. The second status style indicates that the recommended conversation area is in a collapsed state, and is used to trigger the conversation status indication control to update to the first status style.

10. The method according to claim 7 or 8, characterized in that: The method further comprises: In response to a second recommendation dialogue message triggered by the target account based on the dialogue recommendation interaction control, displaying the second recommendation dialogue message corresponding to the target account in the recommendation dialogue area; When the second confirmation reply message of the resource intelligent recommendation assistant to the second recommendation dialogue message is displayed in the recommendation dialogue area, the media resource intelligent recommendation page is switched to display the second recommended media resource corresponding to the second recommendation dialogue message, and the media resource review control is displayed at the associated position of the first confirmation reply message; the media resource review control is used to review the first recommended media resource.

11. The method according to claim 1 or 2, characterized in that: The recommendation assistant associated control includes at least one resource recommendation option control, and the recommendation requirement information is target recommendation information corresponding to a target resource recommendation option control triggered in the at least one resource recommendation option control; In response to the recommendation requirement information triggered by the recommendation assistant associated control, switching the target media resource to display the first recommended media resource corresponding to the recommendation requirement information in the media resource intelligent recommendation page includes: In response to the triggering of the target resource recommendation option control, the target media resource is switched in the media resource intelligent recommendation page to display the first recommended media resource corresponding to the target recommendation information.

12. The method according to claim 11, characterized in that The media resource intelligent recommendation page also displays an option status indicator control indicating the display status of the option control, and the option status indicator control is in a first display style; in response to the triggering of the target resource recommendation option control, switching the target media resource to display the first recommended media resource in the media resource intelligent recommendation page includes: In response to the triggering of the target resource recommendation option control, the target media resource is switched to display the first recommended media resource in the media resource intelligent recommendation page, and the at least one resource recommendation option control is hidden and the option status indication control is updated to a second display style, wherein the second display style is used to guide and trigger the presentation of the at least one resource recommendation option control; When the option status indication control of the second display style is triggered, the at least one resource recommendation option control is restored to be displayed.

13. The method according to claim 11, characterized in that The at least one resource recommendation option control includes a first recommendation option control, and the target resource recommendation option control includes the first recommendation option control; in response to the triggering of the target resource recommendation option control, switching the target media resource to display the first recommended media resource in the media resource intelligent recommendation page includes: In response to triggering of the target resource recommendation option control, the media resource intelligent recommendation page is switched to displaying the first recommended media resource corresponding to the first recommendation option control, and prompt information of the switch is displayed in the first recommendation option control.

14. The method according to claim 11, characterized in that The at least one resource recommendation option control includes a second recommendation option control, and the target resource recommendation option control includes the second recommendation option control; and in response to the triggering of the target resource recommendation option control, switching the target media resource to display the first recommended media resource in the media resource intelligent recommendation page includes: In response to triggering of the second recommendation option control, displaying resource type recommendation options corresponding to each of a plurality of media resource types; When a target type recommendation option among the plurality of resource type recommendation options is triggered, the media resource intelligent recommendation page is switched to display the first recommended media resource corresponding to the target type recommendation option.

15. The method according to claim 14, characterized in that The method further comprises: In response to triggering of the second recommendation option control, displaying content type recommendation options corresponding to each of the plurality of media content types, and displaying a style switching control at a position associated with the second recommendation option control; When the style switching control is triggered, the content type recommendation options corresponding to each of the plurality of media content types and the style switching control are hidden.

16. The method according to claim 11, characterized in that In response to the triggering of the target resource recommendation option control, switching the target media resource to display the first recommended media resource corresponding to the target recommendation information in the media resource intelligent recommendation page includes: In response to the triggering of the target resource recommendation option control, a recommendation dialogue area is displayed in the media resource intelligent recommendation page, wherein the recommendation dialogue area displays a recommendation option dialogue message corresponding to the target resource recommendation option control; When a confirmation reply message of the resource intelligent recommendation assistant to the recommendation option dialogue message is displayed in the recommendation dialogue area, the target media resource is switched to display the first recommended media resource corresponding to the target recommendation information in the media resource intelligent recommendation page.

17. The method according to any one of claims 1, 4, 7 and 11, characterized in that In response to the recommendation requirement information triggered by the recommendation assistant associated control, switching the target media resource to display the first recommended media resource corresponding to the recommendation requirement information in the media resource intelligent recommendation page includes: In response to the recommendation demand information triggered by the recommendation assistant associated control, the target media resource is switched in the media resource intelligent recommendation page to display the first recommended media resource corresponding to the recommendation demand information, and at least one media resource interactive control corresponding to the first recommended media resource is displayed, and at least one of the resource recommendation option controls and dialogue recommendation interactive controls in the recommendation assistant associated control is hidden.

18. The method according to claim 1, characterized in that The recommendation assistant associated controls include a resource recommendation option control; The displaying of the media resource intelligent recommendation page in response to the triggering of the entry guidance information includes: In response to the triggering of the entry guidance information, displaying a media resource intelligent recommendation page, wherein a first area of ​​the media resource intelligent recommendation page displays the target media resource; In the case where the display of the target media resource meets the associated resource recommendation condition, the target media resource is displayed in a second area in the media resource intelligent recommendation page, and the resource recommendation option control is displayed in an associated area of ​​the second area; the area of ​​the second area is smaller than that of the first area; Among them, the display of the target media resource meets the associated resource recommendation conditions including: the display time of the target media resource reaches a preset time threshold; or, the target account performs a switch browsing operation on the target media resource; the target account is the account that triggers the display of the media resource intelligent recommendation page.

19. The method according to claim 1, characterized in that The media type of the target media resource is the same as the media type of the first recommended media resource.

20. The method according to claim 1, characterized in that The first recommended media resource is any recommended media resource in the recommended media resource set corresponding to the recommendation demand information; in response to the recommendation demand information triggered by the recommendation assistant associated control, switching the target media resource to display the first recommended media resource corresponding to the recommendation demand information in the media resource intelligent recommendation page includes: In response to the recommendation demand information triggered based on the recommendation assistant associated control, the target media resource is switched in the media resource intelligent recommendation page to display any recommended media resource in the recommended media resource set corresponding to the recommendation demand information.

21. The method according to claim 1 or 5, characterized in that: The display method of the recommendation assistant associated control includes at least one of the following: Displaying the recommendation assistant associated control on an upper layer of the target media resource; Alternatively, an aggregated control corresponding to a plurality of recommendation assistant associated controls associated with the media resource intelligent recommendation is displayed in the media resource intelligent recommendation page, and the aggregated control is used to display the plurality of recommendation assistant associated controls when triggered; Alternatively, the multiple recommendation assistant associated controls associated with the media resource intelligent recommendation are displayed in the media resource intelligent recommendation page.

22. The method according to claim 1, characterized in that The display media resource intelligent recommendation page includes: Displaying a recommendation assistant associated control for the media resource intelligent recommendation on the media resource intelligent recommendation page, wherein the number of the recommendation assistant associated controls is a preset number; As the display duration of the target media resource increases, the number of controls displaying the recommendation assistant associated controls increases.

23. A media resource recommendation device, characterized in that: include: A page display module is configured to execute display of a media resource flow page, wherein the media resource flow page displays target media resources and entry guidance information of intelligent media resource recommendations; A recommendation page jump module is configured to execute, in response to the triggering of the entry guidance information, display a media resource intelligent recommendation page, in which the target media resource and a recommendation assistant associated control of the media resource intelligent recommendation are displayed; The recommended media resource display module is configured to execute, in response to the recommendation demand information triggered based on the recommendation assistant associated control, switching the target media resource to display the first recommended media resource corresponding to the recommendation demand information in the media resource intelligent recommendation page.

24. An electronic device, characterized in that: include: processor; a memory for storing instructions executable by the processor; The processor is configured to execute the instructions to implement the media resource recommendation method as described in any one of claims 1 to 22.

25. A computer-readable storage medium, characterized in that: When the instructions in the computer-readable storage medium are executed by a processor of an electronic device, the electronic device is enabled to execute the media resource recommendation method as described in any one of claims 1 to 22.

26. A computer program product, characterized in that It comprises computer instructions, which, when executed by a processor, enable the computer to execute the media resource recommendation method as described in any one of claims 1 to 22.

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