Information display method and device, equipment, storage medium and product

Abstract

The invention discloses an information display method and device, equipment, a storage medium and a product. The method comprises the following steps: displaying an information board of a live broadcast article in a live broadcast page; wherein the information billboard comprises a billboard main body area and an information prompt area, and the billboard main body area displays the basic parameter information of the live broadcast article; in response to the detected decision-making index information of the live broadcast article, displaying the decision-making index information in the information prompt area; wherein the decision index information represents the index performance of the live broadcast article in the preset decision scene, the problem that the information content presented by the information billboard is single is solved, and a multi-element information display system is constructed, so that the guiding efficiency of the information billboard in a decision link is improved.

Description

Technical Field

[0001] Embodiments of the present invention relate to the field of Internet technology, and in particular to an information display method, apparatus, device, storage medium, and product. Background Art

[0002] With the rapid development of internet technology, live streaming has rapidly emerged as a new e-commerce model. In live streaming scenarios, basic parameter information of live items is often presented in the form of information boards. However, this single-item presentation format makes information boards significantly ineffective in guiding decision-making processes, making them difficult to support in-depth decision-making in complex scenarios. Summary of the Invention

[0003] Embodiments of the present invention provide an information display method, apparatus, device, storage medium, and product to solve the problem of single information content presented on an information board, improve the guiding efficiency of the information board in the decision-making chain, and meet the in-depth decision-making needs in complex scenarios.

[0004] In a first aspect, an embodiment of the present invention provides an information display method, the method comprising:

[0005] Displaying an information board of the live broadcast item on the live broadcast page; wherein the information board includes a board main area and an information prompt area, and the board main area displays basic parameter information of the live broadcast item;

[0006] In response to detecting the decision indicator information of the live broadcast item, displaying the decision indicator information in the information prompt area;

[0007] The decision indicator information represents the indicator performance of the live broadcast item in a preset decision scenario.

[0008] In a second aspect, an embodiment of the present invention further provides an information display device, the device comprising:

[0009] An information board display module is used to display an information board of the live broadcast item on the live broadcast page; wherein the information board includes a board main area and an information prompt area, and the board main area displays basic parameter information of the live broadcast item;

[0010] a decision indicator information display module, configured to display the decision indicator information in the information prompt area in response to detecting the decision indicator information of the live broadcast item;

[0011] The decision indicator information represents the indicator performance of the live broadcast item in a preset decision scenario.

[0012] In a third aspect, an embodiment of the present invention further provides an electronic device, the electronic device comprising:

[0013] at least one processor; and

[0014] a memory communicatively connected to the at least one processor; wherein,

[0015] The memory stores a computer program executable by the at least one processor. The computer program is executed by the at least one processor so that the at least one processor can execute the information display method according to any embodiment of the present invention.

[0016] In a fourth aspect, an embodiment of the present invention further provides a computer-readable storage medium, wherein the computer-readable storage medium stores computer instructions, and the computer instructions are used to enable a processor to implement the information display method described in any embodiment of the present invention when executed.

[0017] In a fifth aspect, an embodiment of the present invention further provides a computer program product, comprising a computer program, which, when executed by a processor, implements the information display method described in any embodiment of the present invention.

[0018] The technical solution of an embodiment of the present invention is to display an information board of live broadcast items on a live broadcast page, wherein the information board includes a board main area and an information prompt area. The board main area displays basic parameter information of the live broadcast items, and in response to detecting decision indicator information of the live broadcast items, the decision indicator information is displayed in the information prompt area, wherein the decision indicator information represents the indicator performance of the live broadcast items in a preset decision scenario, thereby solving the problem of single information content presented by the information board, and constructing a diversified information display system, thereby improving the guiding efficiency of the information board in the decision-making chain and meeting the information needs of in-depth decision-making in complex scenarios. BRIEF DESCRIPTION OF THE DRAWINGS

[0019] The above and other features, advantages, and aspects of the various embodiments of the present invention will become more apparent with reference to the following detailed description in conjunction with the accompanying drawings. Throughout the drawings, the same or similar reference numerals represent the same or similar elements. It should be understood that the drawings are schematic and that the originals and elements are not necessarily drawn to scale.

[0020] Figure 1 A flowchart of an information display method provided by one embodiment of the present invention;

[0021] Figure 2 A schematic diagram of displaying a live broadcast page provided by one embodiment of the present invention;

[0022] Figure 3 A flowchart of another information display method provided by one embodiment of the present invention;

[0023] Figure 4A schematic diagram of a process for switching and displaying decision indicator information provided by one embodiment of the present invention;

[0024] Figure 5 A schematic structural diagram of an information display device provided by one embodiment of the present invention;

[0025] Figure 6 The present invention provides a schematic structural diagram of an electronic device according to an embodiment of the present invention. DETAILED DESCRIPTION

[0026] Embodiments of the present invention will be described in more detail below with reference to the accompanying drawings. Although certain embodiments of the present invention are shown in the accompanying drawings, it should be understood that the present invention can be implemented in various forms and should not be construed as limited to the embodiments described herein. Rather, these embodiments are provided to provide a more thorough and complete understanding of the present invention. It should be understood that the drawings and embodiments of the present invention are for illustrative purposes only and are not intended to limit the scope of protection of the present invention.

[0027] It should be understood that the various steps described in the method embodiments of the present invention may be performed in different orders and / or in parallel. In addition, the method embodiments may include additional steps and / or omit the steps shown. The scope of the present invention is not limited in this respect.

[0028] As used herein, the term "including" and its variations are open-ended, i.e., "including but not limited to." The term "based on" means "based, at least in part, on." The term "one embodiment" means "at least one embodiment," the term "another embodiment" means "at least one additional embodiment," and the term "some embodiments" means "at least some embodiments." Other terms are defined in the following description.

[0029] It should be noted that the concepts of "first" and "second" mentioned in the present invention are only used to distinguish different devices, modules or units, and are not used to limit the order or interdependence of the functions performed by these devices, modules or units.

[0030] It should be noted that the modifications of "one" and "multiple" mentioned in the present invention are illustrative rather than restrictive. Those skilled in the art should understand that unless otherwise clearly indicated in the context, it should be understood as "one or more".

[0031] The names of the messages or information exchanged between multiple devices in the embodiments of the present invention are only used for illustrative purposes and are not used to limit the scope of these messages or information.

[0032] It is understandable that before using the technical solutions disclosed in the embodiments of the present invention, the type, scope of use, usage scenarios, etc. of the personal information involved in the present invention should be informed to the user and the user's authorization should be obtained in an appropriate manner in accordance with relevant laws and regulations.

[0033] For example, in response to a user's active request, a prompt message is sent to the user to clearly inform the user that the operation requested will require the acquisition and use of the user's personal information. This allows the user to independently choose whether to provide personal information to the electronic device, application, server, storage medium, or other software or hardware that performs the operation of the technical solution of the present invention based on the prompt message.

[0034] As an optional but non-limiting implementation, in response to receiving a user's active request, the prompt information may be sent to the user in the form of a pop-up window, in which the prompt information may be presented in text form. Furthermore, the pop-up window may also contain a selection control for the user to select "agree" or "disagree" to provide personal information to the electronic device.

[0035] It is understandable that the above notification and user authorization process is merely illustrative and does not limit the implementation of the present invention. Other methods that comply with relevant laws and regulations may also be applied to the implementation of the present invention.

[0036] Figure 1 This is a flow chart of an information display method provided by an embodiment of the present invention. This embodiment is applicable to the case of outputting and displaying an information board in a live broadcast page. The method can be executed by an information display device, which can be implemented in the form of hardware and / or software. The information display device can be configured in an electronic device, typically a mobile terminal or a tablet computer. Figure 1 As shown, the method includes:

[0037] S110. Displaying an information board of the live broadcast item on the live broadcast page.

[0038] Specifically, the live page represents a visual interactive page for users to make item exchange decisions. The live page includes a live area for playing a video stream. The video stream represents the data stream formed by a series of video frames received in real time by the client to which the live page belongs.

[0039] Specifically, the live broadcast items refer to the items in the item collection that the live broadcast account corresponding to the live broadcast page supports.

[0040] In an optional embodiment, the live broadcast items are screened from the item set based on item parameter data. Exemplarily, the item parameter data may include item acquisition cost, item demand, item specifications, etc., but is not limited to the example scenario.

[0041] In another optional embodiment, the live broadcast items are determined based on the display order of the items in the item set. For example, the display order of the items can be customized by the live broadcast account before or during the live broadcast, or can be obtained by sorting the items in the item set based on the item parameter data.

[0042] In another optional embodiment, the live broadcast item is an item associated with the video stream currently being played in the live broadcast area of ​​the live broadcast page. For example, the live broadcast item is related to the audio content and / or visual content of the video stream. For example, when the audio content contains the word "camping", the live broadcast item may be a backpack, a tent, or disposable tableware. When the visual content contains the word "tent", the live broadcast item may be a tent.

[0043] The method of determining live broadcast items is described here as an example and is not limited thereto.

[0044] Specifically, the information board refers to a visualization tool for presenting specified information of live broadcast items in a live broadcast page. In this embodiment, the information board includes a board main area and an information prompt area, and the board main area displays basic parameter information of the live broadcast items.

[0045] In an optional embodiment, the main area of ​​the billboard includes an information display area. The information display area represents an interactive area related to obtaining information about the live broadcast item. Specifically, the information display area displays multimedia materials and / or basic text information about the live broadcast item.

[0046] The multimedia material is an item image or item video. For example, an item image can be an appearance image, a text image, or a brand image, and an item video can be a function video, a scene video, or an appearance video, but is not limited to the above examples. Basic text information is used to describe basic attributes of the live broadcast item, such as the item name, brand name, rights and interests activities, or item delivery.

[0047] In another optional embodiment, the main body of the billboard further includes a decision interaction area. The decision interaction area represents an interactive area for implementing exchange decisions for live items. Specifically, the decision interaction area displays decision text information for describing the exchange decision for live items. Exemplarily, the decision text information includes the acquisition price of the live item and text information for prompting the execution of the exchange decision. For example, the text information for prompting the execution of the exchange decision may be "grab", "buy now" or "place an order", etc., but is not limited to the example scenarios given above.

[0048] Exemplarily, the information prompt area can be set in the right area, left area, upper area or lower area of ​​the billboard main area. This embodiment does not limit the relative position relationship between the billboard main area and the information prompt area, and the specific setting can be customized according to actual needs.

[0049] S120. In response to detecting the decision indicator information of the live broadcast item, display the decision indicator information in the information prompt area.

[0050] Specifically, the decision index information represents the index performance of the live broadcast item in the preset decision scenario, and can be used to describe the degree of recognition of the live broadcast item in the preset decision scenario.

[0051] In this embodiment, the decision index information is generated in response to the item characteristic parameters corresponding to the live broadcast item and the preset decision scenario satisfying the popularity expression conditions corresponding to the preset decision scenario. The popularity expression conditions represent the quantitative limitation conditions and / or qualitative limitation conditions of the item characteristic parameters of the live broadcast item.

[0052] In this embodiment, the decision indicator information is recommendation list ranking information, repeated feature feedback information, repeated demand information, or item demand information.

[0053] In an optional embodiment, the decision indicator information is recommendation list ranking information, which is generated in response to the ranking position of the live broadcast item in the item recommendation list satisfying a preset ranking range. The recommendation list ranking information indicates the ranking position of the live broadcast item in the item recommendation list.

[0054] Specifically, the ranking information of the recommendation list represents the ranking performance of one or more item feature parameters of the live broadcast item in the recommendation list scenario. The item recommendation list represents a list sorted by quantitative indicators based on one or more item feature parameters of the item, which is used to describe the performance differences of the item in a specific dimension.

[0055] Exemplarily, the item characteristic parameters corresponding to the recommendation list scenario may be item demand, total cost count, number of clicks, number of collections, number of searches, amount of positive feedback, feedback rating, listing time, item demand growth rate, acquisition cost reduction or acquisition cost deduction, etc., but are not limited to the above example scenarios.

[0056] Specifically, different item recommendation lists correspond to one or more different item characteristic parameters. For example, when the item characteristic parameter is item demand or total cost count, the item recommendation list is used to describe the performance differences of items under the dimension of demand scale. When the item characteristic parameter is positive feedback or feedback score, the item recommendation list is used to describe the performance differences of items under the dimension of user satisfaction.

[0057] Specifically, the higher the ranking position of the live broadcast item in the item recommendation list, the better the indicator performance of the live broadcast item in a specific dimension. Conversely, the higher the ranking position of the live broadcast item in the item recommendation list, the worse the indicator performance of the live broadcast item in a specific dimension.

[0058] Exemplarily, the preset ranking range may be the top 3 or top 5, and the recommendation list ranking information may be "No. 1 on List A" or "No. 2 on List B", etc., but is not limited to the example scenario.

[0059] The advantage of setting the ranking information of the recommendation list is that it reflects the degree of recognition of the feature parameters of the live broadcast items in the recommendation list scenario, reducing the screening cost of item information from the recommendation list dimension.

[0060] Based on the above embodiment, optionally, the recommendation list ranking information displayed in the information prompt area is obtained by filtering the recommendation list ranking information corresponding to at least two item recommendation lists.

[0061] For example, if the demand for item 1 in the item recommendation list A representing the demand scale recommendation meets the preset ranking range, and the positive feedback amount for item 1 in the item recommendation list B representing the user satisfaction recommendation meets the preset ranking range, then the number of recommendation list ranking information corresponding to item 1 is 2.

[0062] In an optional embodiment, the screening method corresponding to the recommendation list ranking information is random screening.

[0063] In another optional embodiment, the filtering parameter used by the recommendation list ranking information is the priority level corresponding to each item recommendation list.

[0064] Taking the above example, assuming that the priority of item recommendation list A is higher than the priority of item recommendation list B, the information prompt area displays the recommendation list ranking information corresponding to item recommendation list A.

[0065] In another optional embodiment, the screening parameter used for the recommendation list ranking information is the matching degree between each item recommendation list and the first request feature data corresponding to the client to which the live broadcast page belongs.

[0066] Specifically, the first request characteristic data represents the characteristic data corresponding to the interaction request collected by the client to which the live broadcast page belongs. Exemplarily, the first request characteristic data includes interaction characteristic data and / or account attribute data. Among them, the interaction characteristic data refers to a set of request information of interaction operations performed on the client by the account received by the client to which the live broadcast page belongs with the client, items or other accounts. Exemplarily, interaction operations include but are not limited to page access operations, click operations, favorite operations, item temporary storage operations, search operations, sharing operations or feedback operations, etc. Among them, account attribute data refers to a set of attribute information authorized by the account received by the client to which the live broadcast page belongs. Account attribute data represents static data that describes the inherent characteristics and background information of the account, reflects the basic attributes and objective status of the account, and does not change frequently with time or behavior. The first request characteristic data is exemplarily described here and is not limited to it.

[0067] Specifically, the matching degree between the item recommendation list and the first request feature data may be used to describe the degree of overlap between the item recommendation list and the item list corresponding to the first request feature data.

[0068] Taking the above example, assuming that the matching degree between item recommendation list A and the first request feature data is higher than the matching degree between item recommendation list B and the first request feature data, the information prompt area displays the recommendation list ranking information corresponding to item recommendation list A.

[0069] Setting up multiple item recommendation lists can increase the generation rate of recommendation list ranking information, thereby contributing to the successful construction of a diversified information display system. Filtering the ranking information of multiple recommendation lists reduces the interference of redundant recommendation list ranking information on decision-making efficiency. Furthermore, filtering the ranking information of multiple recommendation lists based on the first request feature data increases the accuracy of the displayed recommendation list ranking information in meeting the account's decision-making needs, further improving the guiding effectiveness of the information dashboard in the decision-making process.

[0070] In an optional embodiment, the decision indicator information is repeated feature feedback information, and the repeated feature feedback information is generated in response to the presence of feedback information that meets the feedback synonymy condition in the feedback data of the live broadcast item; wherein, the feedback synonymy condition is that the number of positive feedback information corresponding to the feedback keyword is greater than a quantity threshold, and the repeated feature feedback information represents the positive performance of the live broadcast item corresponding to the feedback keyword.

[0071] Specifically, repeated feature feedback information represents the performance of the live item's specification and feature parameters in the feedback scenario, and feedback keywords represent text descriptions related to the live item's specification and feature parameters. For example, when the live item is clothing, the feedback keywords may be "comfort," "style," or "breathability," etc.; when the live item is skin care products, the feedback keywords may be "fluidity," "smell," or "skin feel," etc.

[0072] Specifically, positive feedback information refers to feedback information containing affirmative text. For example, the positive text may be "good," "satisfied," or "easy to use," the quantity threshold may be 5 or 10, and the repeated characteristic feedback information may be "feedback of good skin feel," "feedback of good breathability," or "feedback of good fit," etc., but the examples are not limited to these.

[0073] The advantage of setting repeated feature feedback information is that it reflects the degree of recognition of the specification feature parameters of the live broadcast items in the feedback scenario, reducing the screening cost of item information from the feedback dimension of the items.

[0074] Based on the above embodiment, optionally, the repeated feature feedback information displayed in the information prompt area is obtained by screening repeated feature feedback information corresponding to at least two feedback keywords.

[0075] For example, the feedback keyword is pattern or breathability. In the feedback data of item 1, more than 5 pieces of feedback information mention that item 1 has a good pattern, and more than 5 pieces of feedback information mention that item 1 has good breathability. Then the number of repeated feature feedback information corresponding to item 1 is 2.

[0076] In an optional embodiment, the screening method corresponding to the repeated feature feedback information is random screening.

[0077] In another optional embodiment, the screening parameter used in the repeated feature feedback information is the priority corresponding to each feedback keyword.

[0078] Taking the above example, assuming that the priority of "pattern" is higher than that of "breathability", the information prompt area displays repeated feature feedback information corresponding to "pattern", such as "feedback that the pattern is very good".

[0079] In another optional embodiment, the screening parameter used for the repeated feature feedback information is the matching degree between each feedback keyword and the account feedback data corresponding to the client to which the live broadcast page belongs.

[0080] Specifically, account feedback data refers to a set of feedback information of an account received by the client to which the live broadcast page belongs. The matching degree between feedback keywords and account feedback data can be used to describe the overlap between feedback keywords and high-frequency keywords in the account feedback data.

[0081] Taking the above example, assuming that the matching degree between "pattern" and the account feedback data is higher than the matching degree between "breathability" and the account feedback data, the repeated feature feedback information corresponding to "pattern" will be displayed in the information prompt area.

[0082] Setting multiple feedback keywords can increase the generation rate of duplicate feature feedback information, thereby contributing to the successful construction of a diversified information display system. Filtering multiple duplicate feature feedback information reduces the interference of redundant duplicate feature feedback information on decision-making efficiency. Furthermore, filtering multiple duplicate feature feedback information based on account feedback data increases the accuracy of displayed duplicate feature feedback information in reaching account decision-making needs, further improving the guiding effectiveness of the information dashboard in the decision-making process.

[0083] In an optional embodiment, the decision indicator information is repeated demand information, which is generated in response to the repeated demand for the live broadcast item reaching a first demand level. The repeated demand information represents the first level interval in which the repeated demand is located, and the first level interval is obtained based on the first demand level.

[0084] Specifically, the repeated demand information represents the indicator performance of the repeated demand for live broadcast items in the demand scenario. The repeated demand is the number of accounts that obtain live broadcast items twice or more, representing the scale of repeated demand for live broadcast items.

[0085] Specifically, the first demand level represents a scale threshold of repeated demand. For example, the first demand level may be 100 or 500, etc., but is not limited to the example case.

[0086] For example, assuming that the first demand level is 100, the first level interval is [100, 200], [200, 300], [1000, 2000], [11,000, 22,000] or above 9.99 million, etc. The repeated demand information can be "100+ repurchase", "repurchase above 11,000", etc., but is not limited to the above example scenarios.

[0087] The advantage of setting repeated demand information is that it reflects the degree of recognition of the repeated demand for live broadcast items in the demand scenario, and reduces the screening cost of item information from the dimension of repeated demand.

[0088] In an optional embodiment, the decision indicator information is item demand information, which is generated in response to the item demand of the live broadcast item reaching a second demand level. The item demand information represents the second level interval in which the item demand is located, and the second level interval is obtained based on the second demand level.

[0089] Specifically, the item demand information represents the indicator performance of the item demand of the live broadcast item in the demand scenario. The item demand is the total account quantity for obtaining the live broadcast item, and the item demand is greater than or equal to the repeated demand.

[0090] Specifically, the second demand level represents a threshold value of the item demand, and the second demand level may be the same as or different from the first demand level. For example, the second demand level may be 100 or 500, etc., but is not limited to the example case.

[0091] For example, assuming that the second demand level is 1000, the first level interval is [1000, 2000], [2000, 3000], [11,000, 22,000] or above 9.99 million, etc. The item demand information can be "cumulative shipments 1000+", "cumulative shipments above 1000", etc., but is not limited to the above example scenarios.

[0092] The advantage of setting item demand information is that it reflects the degree of recognition of the item demand of the live broadcast item in the demand scenario, and reduces the cost of screening item information from the item demand dimension.

[0093] Figure 2 A schematic diagram of a display of a live broadcast page provided by one embodiment of the present invention. Specifically, the area where the background content is located is the live broadcast area in the live broadcast page. The video frame currently playing in the live broadcast area shows the content of the picture of the wallet placed on the table. The box located on the upper layer of the video frame in the lower right corner of the live broadcast page represents the wallet's information board. The information board includes a board main area and an information prompt area arranged in upper and lower positions. In the board main area, the board main area contains an information display area and a decision interaction area (red area) arranged in upper and lower positions. The information display area displays a picture of the wallet and basic text information, and the decision interaction area displays decision text information used to describe the wallet's exchange decision, such as "￥20" and "Grab". The information prompt area displays the recommended list ranking information "No. 1 on the A list". Of course, the information prompt area can also display repeated feature feedback information "Good feedback quality", repeated demand information "100+ people repurchased" or item demand information "Cumulative output of 500+".

[0094] The technical solution of this embodiment is to display an information board of the live broadcast item on the live broadcast page. The information board includes a board main area and an information prompt area. The board main area displays basic parameter information of the live broadcast item. In response to detecting decision indicator information of the live broadcast item, the decision indicator information is displayed in the information prompt area. The decision indicator information represents the indicator performance of the live broadcast item in a preset decision scenario, which solves the problem of single information content presented by the information board and constructs a diversified information display system, thereby improving the guiding efficiency of the information board in the decision-making chain and meeting the information needs of in-depth decision-making in complex scenarios.

[0095] Figure 3 This is a flowchart of another information display method provided by an embodiment of the present invention. This embodiment further refines the "displaying the decision indicator information in the information prompt area in response to detecting the decision indicator information of the live broadcast item" in the above embodiment. In this embodiment, displaying the decision indicator information in the information prompt area in response to detecting the decision indicator information of the live broadcast item includes: in response to the number of the decision indicator information being at least two, switching the display of each decision indicator information in the information prompt area in the order of arrangement according to the information display duration. Figure 3 As shown, the method includes:

[0096] S210: Displaying an information board of the live broadcast item on the live broadcast page.

[0097] S210 in this embodiment is the same as that in the above embodiment. Figure 1 The steps S110 shown are the same or similar and will not be described in detail in this embodiment.

[0098] S220: In response to the number of the decision indicator information being at least two, each piece of decision indicator information is switched for display in the information prompt area in an arrangement order according to the information display duration.

[0099] In this embodiment, the information display duration is determined based on the total display duration of the information board and the maximum display quantity of the decision indicator information.

[0100] Specifically, the total display time indicates the length of time from the display moment to the removal moment of the information board, and the information display time indicates the length of time from the display moment to the switching moment of the decision indicator information. The total display time is greater than or equal to the information display time.

[0101] For example, the total display duration may be 10 seconds, and the maximum number of displays may be 3, but this is not limited to the example scenario.

[0102] In an optional embodiment, the information display duration is determined based on the ratio between the total display duration and the maximum display quantity. For example, assuming the total display duration is 12 seconds and the maximum display quantity is 3, the information display duration is 4 seconds.

[0103] In another optional embodiment, when the number of decision indicator information is greater than or equal to the maximum display number, the information display time is determined based on the ratio between the total display time and the maximum display number; when the number of decision indicator information is less than the maximum display number, the information display time is determined based on the ratio between the total display time and the number of decision indicator information.

[0104] For example, assuming the total display time is 12 seconds and the maximum display quantity is 3, if the number of decision indicator information is 2, the information display time is 6 seconds; if the number of decision indicator information is 4, the information display time is 4 seconds, which means that a maximum of 3 decision indicator information can be displayed in the information prompt area within the total display time of the information board.

[0105] In an optional embodiment, the arrangement order of the decision indicator information is determined based on the priority corresponding to each piece of decision indicator information.

[0106] Exemplarily, the priority of recommendation list ranking information is higher than that of repeated feature feedback information, the priority of repeated feature feedback information is higher than that of repeated demand quantity information, and the priority of repeated demand quantity information is higher than that of item demand quantity information.

[0107] In another optional embodiment, the arrangement order of the decision indicator information is determined based on the matching degree between each decision indicator information and the second request feature data corresponding to the client to which the live broadcast page belongs.

[0108] Specifically, the second request characteristic data may be the same as or different from the first request characteristic data.

[0109] Specifically, the second request characteristic data represents the characteristic data corresponding to the interaction request collected by the client to which the live broadcast page belongs. Exemplarily, the second request characteristic data includes interaction characteristic data and / or account attribute data. Among them, the interaction characteristic data refers to a set of request information of interaction operations performed on the client by the account received by the client to which the live broadcast page belongs with the client, items or other accounts. Exemplarily, interaction operations include but are not limited to page access operations, click operations, favorite operations, item temporary storage operations, search operations, sharing operations or feedback operations, etc. Among them, account attribute data refers to a set of attribute information authorized by the account received by the client to which the live broadcast page belongs. Account attribute data represents static data that describes the inherent characteristics and background information of the account, reflects the basic attributes and objective status of the account, and does not change frequently with time or behavior. The second request characteristic data is exemplarily described here and is not limited to it.

[0110] The advantage of this setting is that it improves the accuracy of the displayed decision indicator information in reaching the account's decision-making needs, thereby further improving the guiding effectiveness of the information dashboard in the decision-making chain.

[0111] For example, the switching display mode of the decision indicator information can be a sliding push mode, a progressive display mode, a zoom mode, or a blind mode, etc. For example, the sliding push mode can be a top-to-bottom push mode, a bottom-to-top push mode, a left-to-right push mode, or a right-to-left push mode, etc. The switching display mode is described herein by way of example and is not intended to be limiting.

[0112] Figure 4 A schematic diagram of a process for switching and displaying decision indicator information provided by an embodiment of the present invention, specifically, Figure 4 In the left picture, the information prompt area of ​​the information board shows the recommended list ranking information "Rank 1 on List A". Figure 4 The middle figure in the figure shows that in response to the recommendation list ranking information being displayed for 3 seconds, the recommendation list ranking information is switched to the repeat demand information in a progressive manner. During the transition period, the recommendation list ranking information gradually disappears from the information prompt area, and the repeat demand information gradually appears in the information prompt area. Figure 4 In the right picture, the information prompt area of ​​the information board shows the completed repeat demand information "100+ people repurchased".

[0113] Based on the above embodiment, optionally, the method further includes: in response to detecting the real-time supply and demand information of the live broadcast item, when the display time of the decision indicator information displayed in the information prompt area reaches the information display time, ending the display process of the decision indicator information and displaying the real-time supply and demand information in the information prompt area.

[0114] In this embodiment, the priority of real-time supply and demand information is higher than any decision indicator information, and the real-time supply and demand information indicates that the real-time demand for the live broadcast item is greater than the demand threshold and / or the real-time inventory of the live broadcast item is less than the inventory threshold.

[0115] Specifically, the real-time demand represents the total demand for live broadcast items during the live broadcast process, and the real-time inventory represents the inventory of live broadcast items during the live broadcast process. For example, the demand threshold is 100 and the inventory threshold is 20, but it is not limited to the example scenario.

[0116] For example, the real-time supply and demand information may be "demand quantity 300+" or "demand quantity 500 or more", or "insufficient stock" or "only 20 pieces left in stock", etc., but is not limited to the example scenarios.

[0117] The advantage of this setting is that real-time supply and demand information is the key prompt information that affects account decisions. The interruption of decision-making indicator information by real-time supply and demand information enhances the flexibility and adaptability of information display in the information prompt area, thereby better adapting to the decision-making information needs in real-time live broadcast scenarios and improving the guiding efficiency of the information dashboard in the decision-making chain.

[0118] The technical solution of this embodiment, in response to the number of decision indicator information being at least two, switches the display of each decision indicator information in the information prompt area in the order of arrangement according to the information display duration, adopts a time-sharing multiplexing method, increases the number of decision indicator information displayed in the prompt display area, constructs a multi-level information display system, and at the same time improves the resource utilization of the information prompt area and reduces the idle loss of hardware resources.

[0119] The following is an embodiment of an information display device provided by an embodiment of the present invention. The device and the information display method of the above embodiment belong to the same inventive concept. For details not fully described in the embodiment of the information display device, please refer to the content about the information display method in the above embodiment.

[0120] Figure 5 This is a schematic diagram of the structure of an information display device provided by one embodiment of the present invention. Figure 5 As shown, the device includes: an information board display module 310 and a decision indicator information display module 320.

[0121] The information board display module 310 is used to display the information board of the live broadcast item on the live broadcast page; wherein the information board includes a board main area and an information prompt area, and the board main area displays the basic parameter information of the live broadcast item;

[0122] A decision indicator information display module 320 is configured to display the decision indicator information in the information prompt area in response to detecting the decision indicator information of the live broadcast item;

[0123] The decision indicator information represents the indicator performance of the live broadcast item in a preset decision scenario.

[0124] The technical solution of this embodiment is to display an information board of the live broadcast item on the live broadcast page. The information board includes a board main area and an information prompt area. The board main area displays basic parameter information of the live broadcast item. In response to detecting decision indicator information of the live broadcast item, the decision indicator information is displayed in the information prompt area. The decision indicator information represents the indicator performance of the live broadcast item in a preset decision scenario, which solves the problem of single information content presented by the information board and constructs a diversified information display system, thereby improving the guiding efficiency of the information board in the decision-making chain and meeting the information needs of in-depth decision-making in complex scenarios.

[0125] In an optional embodiment, the decision indicator information is recommendation list ranking information, which is generated in response to the ranking position of the live broadcast item in the item recommendation list satisfying a preset ranking range. The recommendation list ranking information indicates the ranking position of the live broadcast item in the item recommendation list.

[0126] In an optional embodiment, the recommendation list ranking information displayed in the information prompt area is obtained by filtering the recommendation list ranking information corresponding to at least two item recommendation lists respectively;

[0127] The adopted screening parameter is the priority corresponding to each item recommendation list or the matching degree between each item recommendation list and the first request feature data corresponding to the client to which the live broadcast page belongs.

[0128] In an optional embodiment, the decision indicator information is repeated feature feedback information, and the repeated feature feedback information is generated in response to feedback data of the live broadcast item containing feedback information that meets a feedback synonym condition;

[0129] Among them, the feedback synonym condition is that the number of positive feedback information corresponding to the feedback keyword is greater than the quantity threshold, and the repeated feature feedback information represents the positive performance of the live broadcast item corresponding to the feedback keyword.

[0130] In an optional embodiment, the repeated feature feedback information displayed in the information prompt area is obtained by screening repeated feature feedback information corresponding to at least two feedback keywords.

[0131] In an optional embodiment, the decision indicator information is repeated demand information, which is generated in response to the repeated demand for the live broadcast item reaching a first demand level. The repeated demand information represents the first level interval in which the repeated demand is located, and the first level interval is obtained based on the first demand level.

[0132] In an optional embodiment, the decision indicator information is item demand information, which is generated in response to the item demand of the live broadcast item reaching a second demand level. The item demand information represents the second level interval in which the item demand is located, and the second level interval is obtained based on the second demand level.

[0133] In an optional embodiment, the decision indicator information display module 320 is specifically configured to:

[0134] In response to the number of the decision indicator information being at least two, switching and displaying each piece of decision indicator information in the information prompt area in an arrangement order according to the information display duration;

[0135] Among them, the information display time is determined based on the total display time of the information board and the maximum display quantity of the decision indicator information, the arrangement order of the decision indicator information is determined based on the priority corresponding to each decision indicator information, or the arrangement order of the decision indicator information is determined based on the matching degree of each decision indicator information and the second request feature data corresponding to the client to which the live broadcast page belongs.

[0136] In an optional embodiment, the device further comprises:

[0137] a real-time supply and demand information display module, configured to, in response to detecting the real-time supply and demand information of the live broadcast item, terminate the display process of the decision indicator information when the display duration of the decision indicator information displayed in the information prompt area reaches the information display duration, and display the real-time supply and demand information in the information prompt area;

[0138] The real-time supply and demand information indicates that the real-time demand for the live broadcast item is greater than a demand threshold and / or the real-time inventory of the live broadcast item is less than an inventory threshold.

[0139] The information display device provided by the embodiment of the present invention can execute the information display method provided by any embodiment of the present invention, and has the corresponding functional modules and beneficial effects of the execution method.

[0140] Reference below Figure 6, which shows a schematic structural diagram of an electronic device (e.g., a terminal device or a server) 400 suitable for implementing an embodiment of the present invention. The terminal device in the embodiment of the present invention may include, but is not limited to, mobile terminals such as mobile phones, laptop computers, digital broadcast receivers, PDAs (personal digital assistants), PADs (tablet computers), PMPs (portable multimedia players), in-vehicle terminals (e.g., in-vehicle navigation terminals), and fixed terminals such as digital TVs and desktop computers. Figure 6 The electronic device shown is only an example and should not limit the functions and scope of use of the embodiments of the present invention.

[0141] like Figure 6 As shown, the electronic device 400 may include a processing device (e.g., a central processing unit, a graphics processing unit, etc.) 401, which can perform various appropriate actions and processes according to a program stored in a read-only memory (ROM) 402 or a program loaded from a storage device 406 into a random access memory (RAM) 403. Various programs and data required for the operation of the electronic device 400 are also stored in the RAM 403. The processing device 401, the ROM 402, and the RAM 403 are connected to each other via a bus 404. An input / output (I / O) interface 405 is also connected to the bus 404.

[0142] Typically, the following devices may be connected to the I / O interface 405: an input device 406 including, for example, a touch screen, a touchpad, a keyboard, a mouse, a camera, a microphone, an accelerometer, a gyroscope, etc.; an output device 407 including, for example, a liquid crystal display (LCD), a speaker, a vibrator, etc.; a storage device 406 including, for example, a magnetic tape, a hard disk, etc.; and a communication device 409. The communication device 409 may allow the electronic device 400 to communicate with other devices wirelessly or by wire to exchange data. Although Figure 6 The electronic device 400 is shown with various devices, but it should be understood that it is not required to implement or possess all of the devices shown. More or fewer devices may be implemented or possessed instead.

[0143] In particular, according to an embodiment of the present invention, the process described above with reference to the flowchart can be implemented as a computer software program. For example, an embodiment of the present invention includes a computer program product comprising a computer program carried on a non-transitory computer-readable medium, the computer program comprising program code for executing the method shown in the flowchart. In such an embodiment, the computer program can be downloaded and installed from a network via the communication device 409, or installed from the storage device 406, or installed from the ROM 402. When the computer program is executed by the processing device 401, the above-mentioned functions defined in the method of the embodiment of the present invention are performed.

[0144] It should be noted that the computer-readable medium described above in the present invention may be a computer-readable signal medium or a computer-readable storage medium, or any combination thereof. A computer-readable storage medium may be, for example, but not limited to, an electrical, magnetic, optical, electromagnetic, infrared, or semiconductor system, device, or component, or any combination thereof. More specific examples of computer-readable storage media may include, but are not limited to, an electrical connection having one or more conductors, a portable computer disk, a hard disk, random access memory (RAM), read-only memory (ROM), erasable programmable read-only memory (EPROM or flash memory), optical fiber, a portable compact disk read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination thereof. In the present invention, a computer-readable storage medium may be any tangible medium containing or storing a program that can be used by or in conjunction with an instruction execution system, device, or component. In the present invention, a computer-readable signal medium may include a data signal propagated in baseband or as part of a carrier wave, carrying computer-readable program code. This propagated data signal may take a variety of forms, including but not limited to electromagnetic signals, optical signals, or any suitable combination thereof. A computer-readable signal medium may also be any computer-readable medium other than a computer-readable storage medium that can transmit, propagate, or transport a program for use by or in conjunction with an instruction execution system, apparatus, or device. The program code contained on the computer-readable medium may be transmitted using any suitable medium, including but not limited to wires, optical cables, RF (radio frequency), etc., or any suitable combination thereof.

[0145] In some embodiments, the client and server can communicate using any currently known or future developed network protocol, such as HTTP (HyperText Transfer Protocol), and can be interconnected with any form or medium of digital data communication (e.g., a communication network). Examples of communication networks include a local area network ("LAN"), a wide area network ("WAN"), an internet (e.g., the Internet), and a peer-to-peer network (e.g., an ad hoc peer-to-peer network), as well as any currently known or future developed network.

[0146] The computer-readable medium may be included in the electronic device, or may exist independently without being incorporated into the electronic device.

[0147] The computer-readable medium carries one or more programs. When the one or more programs are executed by the electronic device, the electronic device: obtains at least two Internet Protocol addresses; sends a node evaluation request including the at least two Internet Protocol addresses to a node evaluation device, wherein the node evaluation device selects an Internet Protocol address from the at least two Internet Protocol addresses and returns it; receives the Internet Protocol address returned by the node evaluation device; wherein the obtained Internet Protocol address indicates an edge node in a content distribution network.

[0148] Alternatively, the computer-readable medium carries one or more programs, which, when executed by the electronic device, causes the electronic device to: receive a node evaluation request including at least two Internet Protocol addresses; select an Internet Protocol address from the at least two Internet Protocol addresses; and return the selected Internet Protocol address; wherein the received Internet Protocol address indicates an edge node in a content distribution network.

[0149] Computer program code for performing the operations of the present invention may be written in one or more programming languages, or a combination thereof, including, but not limited to, object-oriented programming languages ​​such as Java, Smalltalk, C++, and conventional procedural programming languages ​​such as "C" or similar programming languages. The program code may be executed entirely on the user's computer, partially on the user's computer, as a stand-alone software package, partially on the user's computer and partially on a remote computer, or entirely on the remote computer or server. In cases involving a remote computer, the remote computer may be connected to the user's computer through any type of network, including a local area network (LAN) or a wide area network (WAN), or may be connected to an external computer (e.g., through the Internet using an Internet service provider).

[0150] The flow charts and block diagrams in the accompanying drawings illustrate the possible implementation architecture, functions and operations of the system, method and computer program product according to various embodiments of the present invention. In this regard, each box in the flow chart or block diagram can represent a module, program segment, or a part of code, and the module, program segment, or a part of code contains one or more executable instructions for realizing the specified logical function. It should also be noted that in some alternative implementations, the functions marked in the box can also occur in a different order than that marked in the accompanying drawings. For example, two boxes represented in succession can actually be executed substantially in parallel, and they can sometimes be executed in the opposite order, depending on the functions involved. It should also be noted that each box in the block diagram and / or flow chart, and the combination of the boxes in the block diagram and / or flow chart, can be implemented with a dedicated hardware-based system that performs the specified function or operation, or can be implemented with a combination of dedicated hardware and computer instructions.

[0151] The units involved in the embodiments of the present invention may be implemented in software or hardware. In some cases, the name of a unit does not limit the unit itself. For example, the first acquisition unit may also be described as a "unit for acquiring at least two Internet Protocol addresses."

[0152] The functions described above herein may be performed, at least in part, by one or more hardware logic components. For example, and without limitation, exemplary types of hardware logic components that may be used include: field programmable gate arrays (FPGAs), application specific integrated circuits (ASICs), application specific standard products (ASSPs), systems on chip (SOCs), complex programmable logic devices (CPLDs), and the like.

[0153] In the context of the present invention, machine-readable medium can be a tangible medium that can contain or store a program for use with an instruction execution system, device or equipment or used in combination with an instruction execution system, device or equipment. Machine-readable medium can be a machine-readable signal medium or a machine-readable storage medium. Machine-readable medium can include, but is not limited to, electronic, magnetic, optical, electromagnetic, infrared or semiconductor systems, devices or equipment, or any suitable combination of the foregoing. More specific examples of machine-readable storage media can include electrical connections based on one or more lines, portable computer disks, hard disks, random access memories (RAM), read-only memories (ROM), erasable programmable read-only memories (EPROM or flash memory), optical fibers, portable compact disk read-only memories (CD-ROM), optical storage devices, magnetic storage devices, or any suitable combination of the foregoing.

[0154] According to one or more embodiments of the present invention, Example 1 provides an information display method, including:

[0155] Displaying an information board of the live broadcast item on the live broadcast page; wherein the information board includes a board main area and an information prompt area, and the board main area displays basic parameter information of the live broadcast item;

[0156] In response to detecting the decision indicator information of the live broadcast item, displaying the decision indicator information in the information prompt area;

[0157] The decision indicator information represents the indicator performance of the live broadcast item in a preset decision scenario.

[0158] According to one or more embodiments of the present invention, Example 2 is based on the method described in Example 1, wherein the decision indicator information is recommendation list ranking information, and the recommendation list ranking information is generated in response to the ranking position of the live broadcast item in the item recommendation list satisfying a preset ranking range, and the recommendation list ranking information indicates the ranking position of the live broadcast item in the item recommendation list.

[0159] According to one or more embodiments of the present invention, Example 3 is the method according to Example 2, wherein the recommendation list ranking information displayed in the information prompt area is obtained by filtering the recommendation list ranking information corresponding to at least two item recommendation lists;

[0160] The adopted screening parameter is the priority corresponding to each item recommendation list or the matching degree between each item recommendation list and the first request feature data corresponding to the client to which the live broadcast page belongs.

[0161] According to one or more embodiments of the present invention, Example 4 is the method according to Example 1, wherein the decision indicator information is repeated feature feedback information, and the repeated feature feedback information is generated in response to the presence of feedback information that satisfies a feedback synonym condition in the feedback data of the live broadcast item;

[0162] Among them, the feedback synonym condition is that the number of positive feedback information corresponding to the feedback keyword is greater than the quantity threshold, and the repeated feature feedback information represents the positive performance of the live broadcast item corresponding to the feedback keyword.

[0163] According to one or more embodiments of the present invention, Example 5 is based on the method described in Example 4, wherein the repeated feature feedback information displayed in the information prompt area is obtained by filtering repeated feature feedback information corresponding to at least two feedback keywords.

[0164] According to one or more embodiments of the present invention, Example 6 is based on the method described in Example 1, wherein the decision indicator information is repeated demand information, and the repeated demand information is generated in response to the repeated demand for the live broadcast item reaching a first demand level, and the repeated demand information represents a first level interval in which the repeated demand is located, and the first level interval is obtained based on the first demand level.

[0165] According to one or more embodiments of the present invention, Example 7 is based on the method described in Example 1, wherein the decision indicator information is item demand information, and the item demand information is generated in response to the item demand of the live broadcast item reaching a second demand level, and the item demand information represents the second level interval in which the item demand is located, and the second level interval is obtained based on the second demand level.

[0166] According to one or more embodiments of the present invention, Example 8, according to the method of any one of Examples 1-7, wherein, in response to detecting the decision indicator information of the live broadcast item, displaying the decision indicator information in the information prompt area includes:

[0167] In response to the number of the decision indicator information being at least two, switching and displaying each piece of decision indicator information in the information prompt area in an arrangement order according to the information display duration;

[0168] Among them, the information display time is determined based on the total display time of the information board and the maximum display quantity of the decision indicator information, the arrangement order of the decision indicator information is determined based on the priority corresponding to each decision indicator information, or the arrangement order of the decision indicator information is determined based on the matching degree of each decision indicator information and the second request feature data corresponding to the client to which the live broadcast page belongs.

[0169] According to one or more embodiments of the present invention, Example 9 is the method according to Example 8, further comprising:

[0170] In response to detecting the real-time supply and demand information of the live broadcast item, when the display duration of the decision indicator information displayed in the information prompt area reaches the information display duration, ending the display process of the decision indicator information and displaying the real-time supply and demand information in the information prompt area;

[0171] The real-time supply and demand information indicates that the real-time demand for the live broadcast item is greater than a demand threshold and / or the real-time inventory of the live broadcast item is less than an inventory threshold.

[0172] According to one or more embodiments of the present invention, Example 10 provides an information display device, including:

[0173] An information board display module is used to display an information board of the live broadcast item on the live broadcast page; wherein the information board includes a board main area and an information prompt area, and the board main area displays basic parameter information of the live broadcast item;

[0174] a decision indicator information display module, configured to display the decision indicator information in the information prompt area in response to detecting the decision indicator information of the live broadcast item;

[0175] The decision indicator information represents the indicator performance of the live broadcast item in a preset decision scenario.

[0176] According to one or more embodiments of the present invention, Example 11 provides an electronic device, including:

[0177] at least one processor; and

[0178] a memory communicatively connected to the at least one processor; wherein,

[0179] The memory stores a computer program that can be executed by the at least one processor, and the computer program is executed by the at least one processor to enable the at least one processor to perform the information display method described in any one of Examples 1-9.

[0180] According to one or more embodiments of the present invention, Example 12 provides a computer-readable storage medium storing computer instructions, which are used to enable a processor to implement the information display method described in any one of Examples 1-9 when executed.

[0181] According to one or more embodiments of the present invention, Example 13 provides a computer program product, comprising a computer program, which, when executed by a processor, implements the information display method according to any one of Examples 1-9.

[0182] The above description is merely a preferred embodiment of the present invention and an illustration of the technical principles employed. Those skilled in the art should understand that the scope of disclosure involved in the present invention is not limited to the technical solutions formed by the specific combination of the above-mentioned technical features, but also includes other technical solutions formed by any combination of the above-mentioned technical features or their equivalents without departing from the above-mentioned disclosed concepts. For example, a technical solution formed by replacing the above-mentioned features with (but not limited to) technical features with similar functions disclosed in the present invention.

[0183] In addition, although adopting specific order to describe each operation, this should not be interpreted as requiring these operations to be executed in the specific order shown or in sequential order.Under certain environment, multitasking and parallel processing may be advantageous.Similarly, although comprising some specific implementation details in the above discussion, these should not be interpreted as limiting the scope of the present invention.Some features described in the context of independent embodiment can also be implemented in single embodiment in combination.On the contrary, the various features described in the context of independent embodiment also can be implemented in multiple embodiments individually or in the mode of any suitable subcombination.

[0184] Although the subject matter has been described in language specific to structural features and / or methodological logical acts, it should be understood that the subject matter defined in the appended claims is not necessarily limited to the specific features or acts described above. Rather, the specific features and acts described above are merely example forms of implementing the claims.

Claims

1. An information display method, characterized in that: include: Displaying an information board of the live broadcast item on the live broadcast page; wherein the information board includes a board main area and an information prompt area, and the board main area displays basic parameter information of the live broadcast item; In response to detecting the decision indicator information of the live broadcast item, displaying the decision indicator information in the information prompt area; The decision indicator information represents the indicator performance of the live broadcast item in a preset decision scenario.

2. The method according to claim 1, characterized in that The decision indicator information is the recommendation list ranking information, which is generated in response to the ranking position of the live broadcast item in the item recommendation list meeting the preset ranking range. The recommendation list ranking information represents the ranking position of the live broadcast item in the item recommendation list.

3. The method according to claim 2, characterized in that The recommendation list ranking information displayed in the information prompt area is obtained by filtering the recommendation list ranking information corresponding to at least two item recommendation lists; The adopted screening parameter is the priority corresponding to each item recommendation list or the matching degree between each item recommendation list and the first request feature data corresponding to the client to which the live broadcast page belongs.

4. The method according to claim 1, wherein The decision indicator information is repeated feature feedback information, and the repeated feature feedback information is generated in response to feedback data of the live broadcast item containing feedback information that meets a feedback synonym condition; Among them, the feedback synonym condition is that the number of positive feedback information corresponding to the feedback keyword is greater than the quantity threshold, and the repeated feature feedback information represents the positive performance of the live broadcast item corresponding to the feedback keyword.

5. The method according to claim 4, characterized in that The repeated feature feedback information displayed in the information prompt area is obtained by screening repeated feature feedback information corresponding to at least two feedback keywords.

6. The method according to claim 1, characterized in that The decision indicator information is repeated demand information, which is generated in response to the repeated demand for the live broadcast item reaching a first demand level. The repeated demand information represents the first level interval in which the repeated demand is located, and the first level interval is obtained based on the first demand level.

7. The method according to claim 1, characterized in that The decision indicator information is item demand information, which is generated in response to the item demand of the live broadcast item reaching a second demand level. The item demand information represents the second level interval in which the item demand is located, and the second level interval is obtained based on the second demand level.

8. The method according to any one of claims 1 to 7, characterized in that In response to detecting the decision indicator information of the live broadcast item, displaying the decision indicator information in the information prompt area includes: In response to the number of the decision indicator information being at least two, switching and displaying each piece of decision indicator information in the information prompt area in an arrangement order according to the information display duration; Among them, the information display time is determined based on the total display time of the information board and the maximum display quantity of the decision indicator information, the arrangement order of the decision indicator information is determined based on the priority corresponding to each decision indicator information, or the arrangement order of the decision indicator information is determined based on the matching degree of each decision indicator information and the second request feature data corresponding to the client to which the live broadcast page belongs.

9. The method according to claim 8, characterized in that The method further comprises: In response to detecting the real-time supply and demand information of the live broadcast item, when the display duration of the decision indicator information displayed in the information prompt area reaches the information display duration, ending the display process of the decision indicator information and displaying the real-time supply and demand information in the information prompt area; The real-time supply and demand information indicates that the real-time demand for the live broadcast item is greater than a demand threshold and / or the real-time inventory of the live broadcast item is less than an inventory threshold.

10. An information display device, characterized in that: include: An information board display module is used to display an information board of the live broadcast item on the live broadcast page; wherein the information board includes a board main area and an information prompt area, and the board main area displays basic parameter information of the live broadcast item; a decision indicator information display module, configured to display the decision indicator information in the information prompt area in response to detecting the decision indicator information of the live broadcast item; The decision indicator information represents the indicator performance of the live broadcast item in a preset decision scenario.

11. An electronic device, characterized in that: The electronic device comprises: at least one processor; and a memory communicatively connected to the at least one processor; wherein, The memory stores a computer program executable by the at least one processor. The computer program is executed by the at least one processor to enable the at least one processor to perform the information display method according to any one of claims 1 to 9.

12. A computer-readable storage medium, characterized in that The computer-readable storage medium stores computer instructions, and the computer instructions are used to enable a processor to implement the information display method according to any one of claims 1 to 9 when executed.

13. A computer program product, comprising a computer program, wherein when the computer program is executed by a processor, the computer program implements the information display method according to any one of claims 1 to 9.

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