Picture and video-oriented advertisement material batch generation system and method

By using semantic enhancement processing and iterative memory modules to deeply analyze advertising creative generation requirements, the problem of inconsistent batch generation of advertising creatives in existing technologies has been solved, enabling high-quality multi-platform, multi-size, and multi-format creative generation.

CN122156373APending Publication Date: 2026-06-05ONEWAY NETWORK(HK) LTD
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Patent Information

Application Number
CN202610222991.0
Authority / Receiving Office
CN · China
Patent Type
Applications(China)
Current Assignee / Owner
Filing Date
2026-02-25
Publication Date
2026-06-05

AI Technical Summary

Technical Problem

Existing methods for batch generating advertising creatives cannot fully meet the needs of multiple platforms, sizes, and formats. The generated creatives cannot be fully aligned with advertising requirements, resulting in inconsistent use of creatives and poor quality.

Method used

The semantic enhancement processing module is used to deeply analyze the advertising material generation requirements. The set of semantic features of the generation requirements is determined through explicit and implicit semantic enhancement processing. Combined with the batch iterative memory processing module for images and videos, the consistency of the materials is checked to ensure the coherence and quality of the generated results.

Benefits of technology

It enables in-depth analysis of advertising creative generation needs from both explicit and implicit dimensions, improving the coherence and quality of batch-generated creatives, and enhancing the accuracy and consistency of creative generation.

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Abstract

The invention discloses a picture and video-oriented advertisement material batch generation system and method, and mainly relates to the technical field of advertisement design and development. The system comprises a semantic enhancement processing module used for obtaining an advertisement material generation demand, executing explicit and implicit semantic enhancement processing, and determining an advertisement material generation demand semantic feature set; the picture batch iterative memory processing module is used for executing batch iterative memory processing to obtain a picture advertisement material batch generation result; the video batch iterative memory processing module is used for obtaining a video advertisement material batch generation result; and the material consistency detection module is used for carrying out material consistency detection and obtaining a target advertisement material batch generation result when the material consistency detection is passed. The method has the beneficial effects that the technical problem that the batch generation quality of the advertisement materials is different and the requirements cannot be fully met in the prior art is solved, and the technical effect of improving the batch generation quality of the advertisement materials is achieved.
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