Packaging designed to contain and display high-quality and luxury products or items
The packaging design addresses shape and stability limitations of paper-based luxury product packaging by using a paper-based support structure with rigid fins, achieving stable product retention and reducing environmental costs.
Patent Information
- Authority / Receiving Office
- FR · FR
- Patent Type
- Patents
- Current Assignee / Owner
- Filing Date
- 2023-05-26
- Publication Date
- 2026-03-27
AI Technical Summary
Existing packaging for luxury products made entirely of paper-based materials faces limitations in shape flexibility and stability due to machining constraints, and the use of plastic components poses environmental and cost issues.
A packaging design featuring a box-forming body with a paper-based support structure and receiving cavities made of compressed cardboard pulp, reinforced by inward-projecting rigid fins to enhance stability and shape retention, eliminating plastic use.
The design provides stable product retention, reduces environmental costs, facilitates automation, and allows high-quality finishes while ensuring recyclability.
Smart Images

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Abstract
Description
Title of the invention: Packaging designed to contain and display high-quality and luxury products or articles
[0001] The present invention relates to packaging intended to contain and display high-quality and luxury products and articles, such as perfumes, creams, alcoholic beverages, high-end cosmetics, accessories and / or haute couture articles, jewelry and / or the like.
[0002] The object of the present invention is particularly useful in the stationery sector and is in particular intended for packaging, containers, boxes, dressed boxes, cases, cases and / or the like intended to contain, display, market and sell high quality and luxury products.
[0003] As is known, the presentation and display, as well as the marketing and sale of fine and luxury products, require the use of equally fine and well-made packaging, which is carefully designed down to the smallest detail.
[0004] For this purpose, packages of various shapes and sizes have been produced, which may be simple or foldable, covered with special materials, including specific papers and / or canvas and / or any other refined material, or screen-printed and / or planographically printed, or fitted with plastic elements which are made in a suitable manner using thermoforming processes.
[0005] An example of known packaging normally used for the sale and / or display of perfumes, beauty products, alcohols and / or the like includes the presence of at least three components, namely: a box-forming body, a lid and a suitable support for the products or articles to be contained and / or displayed.
[0006] In general, the body forming the box is made of cardboard or a similar paper-based material and is provided with a base from which a plurality of side walls extend perpendicularly so as to define a corresponding receiving compartment.
[0007] The lid is also made of cardboard or a similar paper-based material and has a cover wall from which extends a plurality of side walls suitable for defining a cover compartment inside which at least the upper part of the box-forming body can be received.
[0008] The support is generally made entirely of plastic, using a suitable thermoforming process, and has a structure having one or more cavities, or receiving seats, for receiving the products intended to be contained and / or displayed, and a plurality of support parts provided for taken with the bottom of the box-forming body when the support is inserted inside its receiving compartment.
[0009] In order to visibly cover most of the plastic structure of the support and simultaneously allow for its aesthetic decoration, it is common practice to affix to it a decorative mask made appropriately from a refined paper-based material. The decorative mask covers the entire support, except for the receiving cavity, so as to allow the products or articles intended to be contained and / or displayed to be placed or removed from it. The decorative mask is therefore provided, for each of the receiving cavities provided in the support, with a corresponding through-opening having the same shape and configuration as the corresponding receiving cavity.
[0010] In order to solve the problems due to the excessive use of plastic in known packaging, such as, for example, problems relating to recycling and waste disposal, and the costs of producing plastic supports having configurations intended for particular combinations of products or articles to be contained and / or displayed, it has been devised, as described in Italian patent application no. 102016000068257 in the name of the same applicant, a package in which the support is made of a paper-based material, for example cardboard, and in which the cavities for receiving the articles or products to be received are defined by bodies also made of a paper-based material, such as compressed cardboard pulp, thus completely eliminating the use of plastic.In this way, the packaging can be completely recycled, without having to separate components made from materials other than the paper-based material, such as plastic components.
[0011] The applicant has, however, observed that packaging made entirely of paper-based material is not without drawbacks and can be improved in various aspects.
[0012] In particular, the machining and shaping processes of compressed cardboard pulp present more limitations than the thermoforming processes adopted for the production of plastic supports, with their receiving cavities. Consequently, there is a greater limitation on the shapes that can be given to the supports and, in particular, to the cavities for receiving the articles. The limitations on producing receiving cavities shaped appropriately according to the shape of the article they are to receive also impose limits on the support's ability to stably retain the article to be contained and / or displayed within said cavity.
[0013] The main object of the present invention is therefore to provide packaging intended to contain and display high-quality and luxury products or articles, such as perfumes, creams, alcoholic beverages, high-end cosmetics, accessories and / or haute couture items, jewelry and / or similar, capable of solving the problems encountered in previous art.
[0014] The present invention aims to reduce the environmental costs associated with the use of plastic in these packages, while ensuring performance equal to that which can be obtained in packages comprising plastic components.
[0015] The present invention has another object of enabling the automation of the processes of making, forming and assembling these packages.
[0016] Another object of the present invention is to produce packaging which is able to provide the highest guarantees in terms of reliability and safety of use.
[0017] The present invention relates to packaging intended to contain and / or display high-quality and luxury products or articles, comprising:
[0018] a box-forming body having a bottom and at least one side wall extending transversely from the bottom, the bottom and the side wall delimiting, at least partially, at least one receiving compartment open on the part opposite the bottom;
[0019] at least one support structure made of a paper-based material, which can be inserted inside said at least one receiving compartment of the box-forming body;
[0020] at least one receiving body engaged with the support structure for receiving and / or supporting a corresponding product to be contained and / or exposed according to a predefined position,
[0021] in which said at least one receiving body comprises at least one gripping part substantially in the shape of a plate and capable of engaging with the support structure and at least one receiving cavity for engaging with a corresponding product, made of a paper-based material,
[0022] and in which the support structure comprises at least one main part having at least one through opening preferably having the same profile as the receiving cavity of the corresponding receiving body;
[0023] according to a general characteristic, said at least one main part of said support structure comprises at least one rigid fin projecting inwards into said at least one through opening, said at least one rigid fin being configured to abut against a corresponding part of at least one wall of said at least one receiving cavity so as to stiffen said part of said at least one wall, said at least one stiffened part of said at least one wall being capable of retaining said product inside said at least one receiving cavity.
[0024] The objects mentioned above and others are substantially reached by packaging intended to contain and display high-quality and luxury products or articles as defined above.
[0025] Said at least one receiving cavity may be made of a material based on paper whose rigidity is less than that of the paper-based material in which it is at least one support structure was carried out.
[0026] Said at least one support structure can be made of cardboard.
[0027] Said at least one receiving cavity may be made of cardboard pulp compressed.
[0028] Said at least one wall of said at least one receiving cavity can be configured to deform under the effect of the insertion of said product inside said at least one receiving cavity, the deformation of said part of said at least one wall being limited by the presence of said rigid fin.
[0029] Said at least one main part of said support structure may include at least two rigid fins projecting inwards from said at least one through opening, preferably placed in positions opposite to each other.
[0030] Said at least one rigid fin can be configured to deform said part of said at least one wall of said at least one receiving cavity when said at least one receiving cavity is engaged in said support structure.
[0031] Said at least one receiving body can be formed in one piece in the paper-based material and comprise a plurality of receiving cavities.
[0032] Said part of said wall can be at least partly counter-molded with the rigid fin associated with it.
[0033] The packaging may include an auxiliary element having at least one through opening superimposed on said support structure and said receiving body.
[0034] Said auxiliary element may have a visible surface capable of remaining turned towards the opposite part with respect to the bottom of the box-forming body when the support structure is inserted inside the receiving compartment, said visible surface comprising an aesthetic decoration and / or a high-quality surface finish.
[0035] Said at least one through opening may have the same profile as the corresponding receiving cavity.
[0036] The space defined by said profile of said at least one through opening may be smaller than the space defined by the profile of the corresponding receiving cavity.
[0037] The auxiliary element can be associated with the receiving body by means of at least one adhesive substance, placed between the gripping part of the receiving body and the lower face of the auxiliary element.
[0038] Other features and advantages will become clearer upon reading the description of two preferred, but not exclusive, embodiments of packaging intended to contain and display high-quality and luxury products or articles, illustrated by way of example and not limitation with the accompanying drawings in which:
[0039] [Fig. 1] is an exploded perspective representation of a first embodiment of packaging according to the invention;
[0040] [Fig.2] is an exploded perspective representation of a second embodiment of packaging according to the invention;
[0041] [Fig.3a] and
[0042] [Fig.3b] are a schematic representation of a cross-section of the packaging according to the invention, in two usage configurations, respectively without and with an article received in the receiving cavity;
[0043] [Fig.4] schematically represents how the assembly of two components of the packaging is carried out according to a variant of the invention;
[0044] [Fig.5] is an exploded perspective representation of a third embodiment of packaging according to the invention.
[0045] With reference to the aforementioned figures, the packaging intended to contain and display high-quality and luxury products or articles, represented as a whole by reference number 1, comprises:
[0046] - a box-forming body 2 having a base 3 and at least one lateral wall 4 extending transversely, preferably perpendicularly, from the bottom 3, where the bottom 3 and the side wall 4 delimit, at least partially, at least one receiving compartment 5 open on the part opposite the bottom 3;
[0047] - at least one support structure 6 made of a paper-based material, that can be inserted into the receiving compartment 5 of the body forming box 2;
[0048] - at least one receiving body 7 engaged with the support structure 6 for the reception and / or support of a corresponding product P which must be contained and / or displayed according to a predefined position.
[0049] The receiving body 7 comprises at least one gripping part 7a, substantially plate-shaped and capable of engaging with the support structure 6 and at least one receiving cavity 7b, 7b', 7b” for engaging with a corresponding product P made of a paper-based material.
[0050] This receiving cavity 7b, 7b', 7b” is preferably, at least in part, counter-molded with at least a part of the corresponding product P to be contained.
[0051] According to the embodiments illustrated in Figures 1 and 2, the package 1 comprises a single receiving body 7 which includes a gripping portion 7a and several receiving cavities 7b, 7b', 7b'. According to the embodiment illustrated in [Fig. 5], however, the package 1 comprises a plurality of receiving bodies 7, in particular three, each comprising a corresponding 7a socket part and a corresponding 7b, 7b', 7b” receiving cavity.
[0052] The support structure 6 includes at least one main part 8 having at least one through opening 8b, 8b', 8b” preferably having the same profile as the receiving cavity 7b, 7b', 7b” of the corresponding receiving body 7.
[0053] According to the invention, at least one main part 8 of the support structure 6 comprises at least one rigid fin 80 projecting inwards into the through opening 8b, 8b', 8b”. In the assembled configuration of the package 1, said at least one rigid fin 80 is configured to abut against a corresponding part 70 of at least one wall 71 of the receiving cavity 7b, 7b', 7b”, so as to stiffen this part 70 of the wall 71. The stiffened part 70 can serve as reinforcement for the product P present inside the receiving cavity 7b, 7b', 7b”, in order to retain it inside the cavity.
[0054] As illustrated in the attached figures, the rigid fin 80 comes to rest, by clamping, against the outer face of the wall 71 which defines the corresponding receiving cavity 7b, 7b', 7b”, in correspondence with the part 70 of the wall 71, thus giving rigidity to the wall 71 in this area, and thus also facilitating the fixing of the receiving body 7 in the support structure 6.
[0055] The at least one receiving cavity 7b, 7b', 7b” is preferably made of a paper-based material whose rigidity is less than that of the paper-based material in which the at least one support structure 6 is made.
[0056] Indeed, the support structure 6 is preferably made of cardboard, while at least one receiving cavity 7b, 7b', 7b” of the products P is made of compressed cardboard pulp.
[0057] The rigid fin 80 is therefore also made of cardboard and gives rigidity to the part 70 of the wall 71 of the corresponding receiving cavity 7b, 7b', 7b”, made of compressed cardboard pulp.
[0058] The at least one receiving cavity 7b, 7b', 7b” can also be made of other materials and / or according to other methods, for example by dry processes. In particular, the at least one receiving cavity 7b, 7b', 7b” is preferably made of any material that is at least partially deformable.
[0059] Preferably, at least one wall 71 of the corresponding receiving cavity 7b, 7b', 7b” is configured to deform under the effect of the insertion of the product P into said receiving cavity 7b, 7b', 7b”, where the deformation of the portion 70 of the wall 71 is, however, limited by the presence of the rigid fin 80. In other words, the receiving cavity 7b, 7b', 7b” deforms, with the exception of the portion 70 stiffened by the presence of the rigid fin 80 located below it. In this way, it is possible to retain the product P even better, by means of the portion 70 stiffened, inside the receiving cavity 7b, 7b', 7b”, including against possible deformations that the receiving cavity 7b, 7b', 7b” may undergo.
[0060] This effect is schematically represented in Figures 3a and 3b. By utilizing the deformability of the wall 71, which defines the receiving cavity 7b', this cavity can be configured so that said wall 71 deforms to conform to the shape of said inserted product P. This deformation caused by the insertion of the product P into the cavity 7b' does not, however, produce any deformation of the portion 70 of the wall 71 corresponding to the through opening 8b' in the support structure 6, thanks to the stiffening provided by the rigid fin 80 located below. In this way, the product P can always be held stably inside the receiving cavity 7b'.
[0061] Preferably at least one main part 8 of the support structure 6 comprises at least two rigid fins 80 projecting inwards into the corresponding through opening 8b, 8b', 8b”.
[0062] These rigid fins 80 are preferably placed in positions opposite to each other.
[0063] In particular, depending on the shape taken by the receiving cavity 7b, 7b', 7b”, these rigid fins 80 can be placed opposite each other on opposite sides of the through opening, as in the case of through openings 8b and 8b', or arranged at a desired angular distance, as in the case of through opening 8b”.
[0064] Preferably, at least one rigid fin 80 is configured to deform the part 70 of the wall 71 of the corresponding receiving cavity 7b, 7b', 7b” when said cavity 7b, 7b', 7b” is inserted into the support structure 6.
[0065] This effect is schematically represented, in an accentuated manner, on [Fig.4]: the insertion of the receiving body 7 inside the support structure 6 results in the part 70 of the wall 71 which defines the corresponding cavity 7b' deforming due to the presence of the rigid fin 80.
[0066] In this way, it is possible, for example, to create in the wall 71 of the receiving cavity 7b, 7b', 7b”, corresponding to the rigid fin 80, a deformation of said wall 71 such as to produce an undercut area, further stiffened by the presence of the rigid fin 80 located below, capable of retaining the product P inside the cavity 7b, 7b', 7b”.
[0067] Preferably, the portion 70 of the wall 71 is at least partially counter-molded with the associated rigid fin 80. In this way, the rigid fin 80 also acts as a guide for inserting the receiving body 7 into the support structure 6.
[0068] As illustrated in figures 1, 2 and 5, the parts 70 of the walls 71 of the receiving cavities 7b, 7b', 7b” have a shape substantially complementary to the shape of the fins 80 associated with them.
[0069] For example, with reference to Figures 1 and 2, the fins 80 corresponding to the through-openings 8b and 8b' have a substantially rectangular (or isosceles trapezoidal) shape when viewed from above, while the fins 80 corresponding to the through-opening 8b” have a substantially semicircular shape when viewed from above. With reference to [Fig. 5], however, the fins 80 corresponding to the through-openings 8b, 8b', 8b” all have a substantially rectangular (or isosceles trapezoidal) shape when viewed from above. The corresponding portions 70 of the walls 71 of the receiving cavities 7b, 7b', 7b” have a shape substantially complementary to that of the fins 80 associated with them.
[0070] As illustrated in Figures 1, 2, and 5, the box-forming body 2 has a base 3 with a substantially rectangular profile and four side walls 4 that extend substantially perpendicularly to the base 3, arranged in pairs opposite each other. For the purposes of the present invention, the profile of the base 3 of the box-forming body 2 and the number of side walls 4 are irrelevant; consequently, the box-forming body 2 can have any shape.
[0071] The package 1 further includes a lid (not visible in the attached figures) which can be engaged, in particular can be adjusted, from top to bottom, on the body forming the box 2 in order to close the receiving compartment 5, of a shape adapted to that of the body forming the box 2.
[0072] Preferably, the receiving body 7 is made in one piece from a paper-based material, and preferably comprises a plurality of receiving cavities 7b, 7b', 7b”. Alternatively, the receiving body 7 is made in one piece from a paper-based material but comprises a single receiving cavity 7b, 7b', 7b”. As illustrated in the accompanying figures, these receiving cavities 7b, 7b', 7b” can have different shapes depending on the shape of the product P which is received inside.
[0073] Advantageously, as illustrated in particular in [Fig. 1], with reference to the first embodiment, the substantially flat-shaped gripping portion 7a has a visible surface 72 that can remain facing the opposite side relative to the bottom 3 of the box-forming body 2 when the support structure 2 is inserted inside the receiving compartment 5 thereof. This visible surface 72 may include an aesthetic decoration and / or a high-quality surface finish.
[0074] Advantageously, as illustrated in particular in Figures 2 and 3, with reference to the second and third embodiments, the packaging 1 can comprising an auxiliary element 9 having at least one through opening 9b, 9b', 9b” that can be superimposed on the support structure 6 and the receiving body 7. This auxiliary element 9 has a visible surface 92 that can remain facing the opposite side from the bottom 3 of the box-forming body 2 when the support structure 2 is inserted into the receiving compartment 5 of the latter. This visible surface 92 may include an aesthetic decoration and / or a high-quality surface finish. The auxiliary element 9 may preferably be made of a high-quality paper-based material.
[0075] The at least one through opening 9b, 9b', 9b” preferably has the same profile as the corresponding receiving cavity 7b, 7b', 7b”.
[0076] Preferably, the space defined by the profile of at least one through opening 9b, 9b', 9b” is smaller than the space defined by the profile of the corresponding receiving cavity 7b, 7b', 7b”.
[0077] In other words, the profiles are of the same shape but the spaces defined by the profiles of the through openings 9b, 9b', 9b” are smaller than those of the profiles of the corresponding receiving cavities 7b, 7b', 7b”, so that the product P is held by the auxiliary element 9 inside the receiving cavity 7b, 7b', 7b”.
[0078] Preferably, the receiving body 7 can be associated with the support structure 6 by means of at least one bonding agent 11 or a similar assembly agent. As illustrated in the accompanying figures, the bonding agent 11 is placed between the main part 8 of the support structure 6 and the gripping part 7a of the receiving body 7.
[0079] With specific reference to the second embodiment of the invention, illustrated in [Fig. 2], the auxiliary element 9 can also be associated with the receiving body 7 by means of at least one adhesive substance 11' or a similar bonding agent. The adhesive substance 11' is placed between the gripping portion 7a of the receiving body 7 and the underside of the auxiliary element 9.
[0080] The adhesive substance may also be provided in the third embodiment, even if it is not shown.
[0081] According to an advantageous aspect of the present invention, the bonding substance 11, 11' or assembly comprises at least an aqueous vinyl glue or an animal glue, or a similar glue suitable for waste disposal and recycling.
[0082] As can be seen in Figures 1, 2 and 5, the support structure 6 comprises a plurality of support parts 10a, 10b. At least two support parts 10a extend from opposite ends of the main part 8, while the remaining support parts 10b extend from the edges of one or more of the corresponding through openings 8b, 8b', 8b” of the main part 8.
[0083] Advantageously, all the support parts 10a, 10b are obtained by folding structural parts of the main part 8 of the support structure 6.
[0084] These support parts 10a, 10b are configured to bear against the bottom 3 of the body forming box 2.
[0085] Preferably, the rigid fins 80 are provided in correspondence with the support parts 10b which extend from the edges of one or more of the corresponding through openings 8b, 8b', 8b” of the main part 8.
[0086] As illustrated in Figures 1, 2 and 5, at least two opposing support parts 10a are configured to correspond with the side walls 4 of the box-forming body 2. Preferably, at least one of these support parts 10a may include at least one fin 100 projecting towards a side wall 4 of the box-forming body 2, configured to fit into a corresponding seat 101 provided in this side wall 4.
[0087] In this way, the support structure 6 can be stably inserted inside the box-forming body 2 through the use of the fins 100 in the corresponding seats 101.
[0088] Two fins 100 are preferably provided, which protrude from opposite sides of the same support part 10a.
[0089] It has been observed in practice that the packaging intended to contain and / or display high-quality and luxury products or articles according to the present invention solves the problems encountered in the prior art and confers significant advantages.
[0090] First, since it does not include any components made of plastic, the packaging of the present invention eliminates the high costs, particularly environmental costs, associated with the use of this material.
[0091] Moreover, although it is made of a paper-based material, the packaging of the present invention has the advantage of guaranteeing performance identical to that which can be obtained in packaging comprising plastic components, in particular in terms of the ability to keep the products stable in the receiving compartments provided for this purpose.
[0092] Another advantage of the packaging according to the invention is provided by the fact that it significantly facilitates the process of forming and producing it, insofar as it allows significant automation of the packaging assembly steps in production.
[0093] Another advantage of the packaging according to the invention is provided by the fact that it allows the application of high-quality finishes and decorations.
[0094] Numerous modifications and variations can be made to the packaging intended to contain and / or display high-quality and luxury products or articles thus conceived, provided that they do not fall outside the scope defined by the annexed claims.
[0095] In addition, all details may be replaced by technically equivalent elements.
[0096] In practice, the materials used, provided they are compatible with the specific use, as well as the dimensions and potential shapes, may be any, according to the requirements.
Claims
1. Demands Packaging (1) intended to contain and / or display high quality and luxury products or articles, comprising: a box-forming body (2) having a base (3) and at least one side wall (4) extending transversely from the base (3), the base (3) and the side wall (4) delimiting, at least partially, at least one receiving compartment (5) open on the part opposite the base (3); at least one support structure (6) made of a paper-based material, which can be inserted inside said at least one receiving compartment (5) of the box-forming body (2); at least one receiving body (7) engaging with the support structure (6) for receiving and / or supporting a corresponding product (P) to be contained and / or displayed in a predefined position, wherein said at least one receiving body (7) comprises at least one gripping portion (7a) substantially plate-shaped and capable of engaging with the support structure (6) and at least one receiving cavity (7b, 7b', 7b”) for engaging with a corresponding product (P), made of a paper-based material, wherein the support structure (6) comprises at least one main portion (8) having at least one through opening (8b, 8b', 8b”) preferably having the same profile as the receiving cavity (7b, 7b', 7b”) of the corresponding receiving body (7),and wherein said at least one principal part (8) of said support structure (6) comprises at least one rigid fin (80) projecting inwards into said at least one through opening (8b, 8b', 8b"), said at least one rigid fin (80) being configured to abut against a corresponding part (70) of at least one wall (71) of said at least one receiving cavity (7b, 7b', 7b") so as to stiffen said part (70) of said at least one wall (71), said at least one stiffened part (70) of said at least one wall (71) being capable of retaining said product (P) inside said at least one receiving cavity (7b, 7b', 7b"), characterized in that said part (70) of said wall (71) is at least partly counter-molded with the rigid fin (80) associated with it.
2. Packaging (1) according to claim 1, wherein said at least one receiving cavity (7b, 7b', 7b”) is made of a paper-based material having a stiffness lower than that of the paper-based material in which said at least one support structure (6) is made.
3. Packaging (1) according to claim 1 or 2, wherein said at least one support structure (6) is made of cardboard, and said at least one receiving cavity (7b, 7b', 7b”) is made of compressed cardboard pulp.
4. Packaging (1) according to any one of the preceding claims, wherein said at least one wall (71) of said at least one receiving cavity (7b, 7b', 7b”) is configured to deform under the effect of the insertion of said product (P) inside said at least one receiving cavity (7b, 7b', 7b”), the deformation of said part (70) of said at least one wall (71) being limited by the presence of said rigid fin (80).
5. Packaging (1) according to any one of the preceding claims, wherein said at least one principal part (8) of said support structure (6) comprises at least two rigid fins (80) projecting inwards from said at least one through opening (8b, 8b', 8b"), preferably placed in positions opposite to each other.
6. Packaging (1) according to any one of the preceding claims, wherein said at least one rigid fin (80) is configured to deform said part (70) of said at least one wall (71) of said at least one receiving cavity (7b, 7b', 7b”) when said at least one receiving cavity (7b, 7b', 7b”) is engaged in said support structure (6).
7. Packaging (1) according to any one of the preceding claims, wherein said at least one receiving body (7) is formed in one piece in the paper-based material and comprises a plurality of receiving cavities (7b, 7b', 7b”).
8. Packaging (1) according to any one of the preceding claims, comprising an auxiliary element (9) having at less a through opening (9b, 9b', 9b") superimposable on said support structure (6) and said receiving body (7).
9. Packaging (1) according to claim 8, wherein said auxiliary element (9) has a visible surface (92) capable of remaining turned towards the opposite part with respect to the bottom (3) of the box-forming body (2) when the support structure (2) is inserted inside the receiving compartment (5), said visible surface (92) comprising an aesthetic decoration.
10. Packaging (1) according to claims 7 and 8, wherein said at least one through opening (9b, 9b', 9b”) has the same profile as the corresponding receiving cavity (7b, 7b', 7b”).
11. Packaging (1) according to claim 10, wherein the space defined by said profile of said at least one through opening (9b, 9b', 9b”) is smaller than the space defined by the profile of the corresponding receiving cavity (7b, 7b', 7b”).
12. Packaging (1) according to any one of claims 8 to 11, wherein the auxiliary element (9) is associated with the receiving body (7) by means of at least one adhesive substance (11'), placed between the gripping part (7a) of the receiving body (7) and the underside of the auxiliary element (9).