Entertainer selection system

Abstract

To provide an entertainer selection system that selects an appropriate entertainer required in a content production site, by taking the characteristics or the like of the content into account.SOLUTION: An entertainer selection system 1 is formed between a production site terminal 2 on a side of a content producer and an entertainment production terminal 3 in a production company to which an entertainer belongs, via a network such as the Internet, and comprises: an entertainer database 11; a request registration unit 12; an empty schedule registration unit 13; a schedule registration unit 14; an entertainer schedule database 15; an offer-recommendation matching unit 16; a medium data registration unit 100; a content chart database 110; a viewing rating database 111; an entertainer impression database 112; and an information export unit 120.SELECTED DRAWING: Figure 1

Description

[Technical field]

[0001] The present invention relates to a talent selection system that selects talents who will perform in content suited to the content requested by a content creator. [Background technology]

[0002] Conventionally, as a talent selection system of this type, as shown in Patent Document 1 below, a talent introduction system has been known which has a web server and a database server connected to the Internet, and the database server has database files of searchable users such as entertainment agencies and search users such as production companies, and a database file for talents which records the profile data of talents in a searchable manner based on attributes. [Prior art documents] [Patent documents]

[0003] [Patent Document 1] JP 2002-163402 A Summary of the Invention [Problem to be solved by the invention]

[0004] Conventional talent introduction systems simply make the profile data of talents searchable as a database file, and have the problem that they do not select appropriate talents in the content production field, taking into account the characteristics of the content, etc.

[0005] The present invention has been made in view of the above background, and aims to provide a talent selection system that selects appropriate talents required at content production sites, taking into account the characteristics of the content, etc. [Means for solving the problem]

[0006] The talent selection system of the first invention is a talent selection system that selects talents who are performers in content suitable for the content requested by a content creator, a request input unit for inputting request items in which the request content of the creator is itemized; a talent data input unit into which talent data provided by the talent is input; a viewing effect database into which analysis results regarding the viewing effect of content are input; a talent selection unit that selects a talent who satisfies the request items inputted to the request input unit from among a plurality of talents inputted to a talent data input unit based on an analysis result regarding the viewing effect of the content inputted to the viewing effect database; Equipped with The talent selection unit sets required items among the request items inputted to the request input unit, and sets required data among the talent provided data inputted by the talent data input unit, and selects the talent with the highest score from among the talents who satisfy the required items and required data based on the analysis results regarding the viewing effect of the content inputted to the viewing effect database.

[0007] According to the talent selection system of the first invention, when selecting a talent who satisfies the request items inputted to the request input section from a plurality of talents inputted to the talent data input section, required items among the request items are set and required data is set among the talent provided data, and from among the talents who satisfy the required items and required data, scoring is performed based on the analysis results of the viewing effect of the content inputted to the viewing effect database, and the talents with the highest scores are selected.

[0008] Therefore, the talent required at the content production site can be selected appropriately based on the analysis results regarding the viewing effect of the content.

[0009] In this way, according to the talent selection system of the first invention, it is possible to select a suitable talent in the content production site, taking into account the characteristics of the content, etc.

[0010] The talent selection system of the second invention is the first invention, The talent selection section is characterized in that the free schedule of the talent is not set as the required data.

[0011] According to the talent selection system of the second invention, the talent's free schedule among the talent provided data is an important item from the viewpoint of whether or not the request content of the producer is fulfilled. However, by deliberately not making the talent's free schedule a required data, it is possible to select an appropriate talent for the content production site without relying on the talent's schedule.

[0012] In this way, according to the talent selection system of the second invention, it is possible to select a more suitable talent than is required at the content production site, taking into account the characteristics of the content, etc.

[0013] The talent selection system of the third invention is the talent selection system of the first or second invention, The talent selection unit is characterized in that it scores the talent from the analysis results regarding the viewing effects of the content entered into the viewing effect database, which are the analysis results regarding some or all of the viewing effects of the program, time period, station, area, program genre, and other appearing talents for the talent.

[0014] According to the talent selection system of the third invention, as the analysis results regarding the viewing effectiveness of the content, a score is generated from the analysis results regarding the viewing effectiveness of "talent x program," "talent x time period," "talent x station," "talent x area," "talent x program genre," and "talent x other appearing talents," as well as the analysis results regarding the viewing effectiveness of these combinations, and the talents with the highest scores are selected.

[0015] Therefore, it is possible to actually select the appropriate talent required at the content production site (without searching for talent information, while ensuring the confidentiality of the talent information) based on the analysis results regarding the viewing effect of the content.

[0016] In this way, according to the talent selection system of the third invention, it is possible to actually select a suitable talent in the content production site, taking into account the characteristics of the content, etc. [Brief description of the drawings]

[0017] [Figure 1] 1 is an overall configuration diagram showing the configuration of a talent selection system according to an embodiment of the present invention. DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS

[0018] A talent selection system according to one embodiment of the present invention will now be described with reference to FIG.

[0019] As shown in FIG. 1, the talent selection system 1 is configured between a production site terminal 2 of the content producer and an entertainment production company terminal 3 of the talent's agency or the like via a network such as the Internet, and is equipped with a talent database 11 (corresponding to the talent data input unit of the present invention), a request registration unit 12 (corresponding to the request input unit of the present invention), a free schedule registration unit 13, a schedule registration unit 14, a talent schedule database 15, an offer recommendation matching unit 16 (corresponding to the talent selection unit of the present invention), a media data registration unit 100, a content chart database 110 (corresponding to the viewing effect database of the present invention), a viewing rating database 111 (corresponding to the viewing effect database of the present invention), a talent image database 112 (corresponding to the viewing effect database of the present invention), and an information export unit 120.

[0020] Talent database 11 stores and retains talent-provided data, which is data relating to talent provided by talent agencies, at the stage when, for example, an app, which is a program file for the talent selection system, is registered via talent agency terminal 3.

[0021] Talent-provided data includes the talent's name, gender, date of birth, agency, website (URL), social media account (account name), available program genres, available directing, appearance conditions (filming location, role in the program, broadcasting station / OTT), track record of staff and co-stars (past appearances, likability), etc.

[0022] The roles include, for example, a main character, a love interest, an office worker, a classmate, a presenter, a commentator, a reporter, and the like, but are not limited to these.

[0023] In addition, the talent database 11 may store and retain (by referencing an external server, etc.) supplementary data related to viewing data, such as the talent's name, past works in which the talent has appeared, average viewing ratings for past works, images of past works in which the talent has appeared, and a talent image.

[0024] Furthermore, the talent database 11 may also store and retain, in a supplementary manner, talent names, SNS, and web media as publicly available information (for example, information available via the Internet, etc.).

[0025] In addition, in data related to viewing data and publicly available information, the talent name is used as a key when matching with talent-provided data.

[0026] Also, in this embodiment, only one entertainment production company terminal 3 is described, but in reality there are multiple entertainment production company terminals corresponding to multiple entertainment production companies, and talent-provided data is uploaded to the talent data 11 from each of them.

[0027] The request registration unit 12 registers request items, which are itemized requests from producers at the production site, via the production site terminal 2.

[0028] Request items include the program name and title, as well as the program genre, role, co-stars, program content, broadcasting station / OTT (Over the Top, a media service provided to viewers via the Internet), production conditions (whether or not it will be distributed, etc.), staff, sponsors, target audience, order deadline, recording schedule, and other notes.

[0029] The free schedule registration unit 13 is an input unit into which the free schedules of the affiliated talents are input via the talent production company terminal 3, and the input free schedules of the talents are registered in the schedule registration unit 14.

[0030] The talent schedule database 15 stores and holds the entire schedule of the talent, including the free schedule of the talent registered in the schedule registration unit 14. The stored talent schedule can be searched by the offer recommendation matching unit 16.

[0031] The offer / recommendation matching unit 16 will be described later.

[0032] In the media data registration unit 100, various data relating to the viewing effect of a program (including content material) is registered.

[0033] The various data related to viewing effects include viewing data (viewing ratings), various questionnaire results and machine-based surveys that analyze the viewing impression and viewing effects of programs (contents), media contact data, purchasing data (not just the impression from commercials but an indicator of actual sales), behavioral data such as store visits, town visits, outdoor behavior, daily behavior, web browsing, etc., as well as celebrity image survey data that investigates celebrity images.

[0034] These various data are stored for each category, for example, as a content chart, as program evaluation (including performer evaluation) data in a content chart database 110, viewing data is stored in an audience rating database 111, and the results of celebrity image surveys are stored in a celebrity image database 112. For example, the celebrity image is stored as a score for each respondent attribute in the form of a questionnaire result for each celebrity, such as likable, clean, cheerful, and energetic.

[0035] These various databases 110 to 112 are indexed via the information export unit 120 and can be searched by the offer recommendation matching unit 16.

[0036] The indicators used by the information export unit 120 include, for example, "talent x program," "talent x time period," "talent x station," "talent x area," "talent x program genre," and "talent x other appearing talents."

[0037] The offer / recommendation matching unit 16, whose explanation has been postponed until later, will now be explained.

[0038] The offer recommendation matching unit 16 extracts talents who satisfy the request items input to the request registration unit 12 from the talent provided data of multiple talents stored in the talent database 11. For example, the talents who are popular with the target audience of the request items may be searched for in the talent image database 112, and the talents may be scored based on their popularity to be extracted. Furthermore, based on the extracted talents, the content chart database 110 may be searched to obtain the talent's past appearances and roles, and these may be taken into account in the scoring based on their suitability.

[0039] Here, the offer recommendation matching unit 16 sets required items among the request items input to the request registration unit 12, and also sets required data among the talent provision data stored in the talent database 11, and extracts talents who satisfy the required items and the required data from the talent database 11.

[0040] For example, among the request items, the program name, title, program genre, co-stars, program content, order deadline, recording schedule, etc. are required items, and among the talent-provided data, the talent name is required data.

[0041] Here, even if the talent name is the only required data, matching is possible using the talent name as a key, taking into account the appearance conditions (filming location, position in the program, broadcasting station, OTT) from the media data 110-112. In other words, while there is a possibility that information other than the talent name is classified as confidential information for the talent agency, in a security-guaranteed environment in which the production site cannot access information entered by the talent agency terminal, ultimately only the talent name is displayed at the production site, without directly searching the information entered by the talent agency.

[0042] Furthermore, the offer recommendation matching unit 16 scores the extracted multiple talents by referring to the indexes that are indexed via the information export unit 120 from various data related to viewing effects stored in the extracted talent various databases 110-112.

[0043] Then, the offer recommendation matching unit 16 outputs only the top scored talents to the production site terminal 2 as a candidate list.

[0044] In this case, the offer recommendation matching unit 16 does not need to consider the free schedule of the talent in the talent schedule database 15 as essential data. This is to select an appropriate talent for the talent required at the content production site without relying on the talent's schedule, and to output results even if the free schedule of the talent is not necessarily provided by the talent agency.

[0045] Note that, in addition to displaying only the name, detailed information may be added to the talents listed on the candidate list output to the production site terminal 2. The detailed information may include the satisfaction status of the required items among the request items, as well as the evaluation results of the indicators by the information export unit 120. In addition, information on the talent's free schedule relative to the recording schedule may be added.

[0046] In another example, the offer recommendation matching unit 16 refers to the content chart database 110 from the program genre that satisfies the request item input to the request registration unit 12, extracts a program of the corresponding program genre (let's say program A), and extracts the performers (celebrity names) who appeared in the program from the role of the request item. The talent image database 112 is searched from the extracted performers (celebrity names) to obtain the talent image of the talent, and a score can be given as to whether the talent is popular with the target audience indicated by the request item. Also, the audience rating when program A was broadcast may be searched and obtained from the audience rating database 111, and the high or low audience rating may be taken into account in the scoring. Furthermore, talents having similar talent image data to the extracted talent may be searched for in the talent image database 112, and the similarity may be added to the scoring to extract the talents.

[0047] In this way, the list of candidate talents output from the talent selection system 1 is scored based on the analysis results of the viewing effect of the content entered into the viewing effect database from among the talents who satisfy the required items and required data, and the talents with the highest scores are selected. Therefore, it is possible to select the appropriate talent that is required at the content production site based on the analysis results of the viewing effect of the content.

[0048] Also, based on the scoring, a performance fee may be calculated and presented as a guideline for performance negotiations (presentation of a lower limit, etc.). For example, a standard amount may be calculated as 100,000 yen per day for a scoring of 100, and 500,000 yen per day for a scoring of 500.

[0049] In this way, according to the talent selection system 1 of the present embodiment, it is possible to select a suitable talent in accordance with the talent required at the content production site, taking into account the characteristics of the content and the like.

[0050] In the configuration of the talent selection system 1 described above, each of the processing units 11-16, 100-120 is configured with hardware such as a CPU (Central Processing Unit), a ROM (Read Only Memory), and a RAM (Random Access Memory), and functions as a calculation device (sequencer) for executing various processes by storing and holding programs for executing various processes described below in a memory (not shown) and executing the programs. Also, some or all of the processing units 11-16, 100-120 may be configured with other servers (external servers), and the talent selection system 1 may be realized by distributed processing.

[0051] In addition, in the talent selection system 1 of this embodiment, the case where a video production site requests a talent to appear in a program as content has been described, but the present invention is not limited to this, and may be applied not only to television programs but also to various castings (movies, dramas, commercials, advertisements, distribution content, plays, events, media, novels, models, motifs) and radio content (radio programs, radio commercials, etc.). Furthermore, the talents are not limited to so-called actors, but may also be media performers, celebrities, famous people, artists, performers, and characters from anime, CG, illustrations, and costumes (when an actor changes his / her appearance to fully become a character). [Explanation of symbols]

[0052] 1...Talent selection system, 2...production site terminal, 3...entertainment production company terminal, 11...talent database (talent data input section), 12...request registration section (request input section), 13...empty schedule registration section, 14...schedule registration section, 15...talent schedule database, 16...offer recommendation matching section (talent selection section), 100...media data registration section, 110...content chart database (viewing effect database), 111...viewing rating database (viewing effect database), 112...talent image database (viewing effect database), 120...information export section.

Claims

1. In a talent selection system for selecting talents who are performers of content suitable for the content creator's request, a request input unit for inputting request items in which the request content of the creator is itemized; a talent data input unit into which talent-provided data provided by the talent is input; a viewing effect database into which analysis results regarding the viewing effect of content are input; a talent selection unit that selects a talent who satisfies the request items inputted to the request input unit from among a plurality of talents inputted to a talent data input unit based on an analysis result regarding the viewing effect of the content inputted to the viewing effect database; Equipped with The talent selection system is characterized in that the talent selection unit sets required items among the request items input to the request input unit, and sets required data among the talent provided data input by the talent data input unit, and selects talents with high scores based on analysis results regarding the viewing effects of the content input to the viewing effect database from among the talents who satisfy the required items and required data.

2. The talent selection system according to claim 1, In the talent selection system, the talent selection section does not set free schedules of talents as the required data.

3. In the talent selection system according to claim 1 or 2, The talent selection system is characterized in that the talent selection unit scores the talent based on the analysis results of the viewing effects of the content entered into the viewing effect database, the analysis results of the viewing effects of some or all of the programs, time slots, stations, areas, program genres, and other appearing talents for the talent.

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