Event holding effect outputting system, event holding effect outputting method and program

Abstract

To provide an event holding effect outputting system capable of providing, to a user, a determination material as to whether or not to hold an event.SOLUTION: An event holding effect outputting system 10 includes: an obtaining unit 34 that obtains first information relating to a human activity in a target area including a location where the event is held, within a first time period which is at least one of a time period before the event is held and a time period after the event is held; and second information relating to the human activity in the target area during a second time period in which the event is being held; and an outputting unit 35 that outputs comparison data on the human activity in the target area, in accordance with the presence or absence of the holding of the event, based on the obtained first information and second information.SELECTED DRAWING: Figure 1

Description

[Technical field]

[0001] The present invention relates to an event hosting effect output system, an event hosting effect output method, and a program. [Background technology]

[0002] Various techniques relating to performances using light or video have been proposed. Patent Document 1 discloses a lighting performance system that allows customers (users) to participate in a lighting performance. [Prior art documents] [Patent documents]

[0003] [Patent Document 1] Patent No. 6973785 Summary of the Invention [Problem to be solved by the invention]

[0004] The present invention provides an event hosting effect output system and the like that can provide a user with information to help them decide whether or not to host an event. [Means for solving the problem]

[0005] An event hosting effect output system according to one embodiment of the present invention includes an acquisition unit that acquires first information regarding human activities in a target area including the location of the event during at least one of a first period before the event is held and a first period after the event is held, and second information regarding human activities in the target area during a second period during which the event is held, and an output unit that outputs comparative data of human activities in the target area depending on whether or not the event is held, based on the acquired first information and second information.

[0006] An event hosting effect output method according to one embodiment of the present invention is an event hosting effect output method executed by a computer system, and includes the steps of acquiring first information regarding human activities in a target area including the location of the event during at least one of a first period before the event is held and a first period after the event is held, acquiring second information regarding human activities in the target area during a second period during which the event is held, and outputting comparative data of human activities in the target area depending on whether the event is held or not based on the acquired first information and second information.

[0007] A program according to one aspect of the present invention is a program for causing the computer system to execute the event effect output method. Effect of the Invention

[0008] The event holding effect output system and the like of the present invention can provide a user with information to help them decide whether or not to hold an event. [Brief description of the drawings]

[0009] [Figure 1] FIG. 1 is a block diagram showing a functional configuration of an event holding effect output system according to an embodiment. [Diagram 2] FIG. 2 is a diagram showing a lighting event for a building. [Diagram 3] FIG. 3 is a diagram showing a first example of comparison data. [Figure 4] FIG. 4 is a sequence diagram of a first operation example of the event holding effect output system according to the embodiment. [Diagram 5] FIG. 5 is a diagram showing a second example of the comparison data. [Figure 6] FIG. 6 is a diagram showing a third example of the comparison data. [Figure 7] FIG. 7 is a sequence diagram of a second operation example of the event holding effect output system according to the embodiment. [Figure 8] FIG. 8 is a diagram showing a first example of location data. [Figure 9] FIG. 9 is a diagram showing a second example of the location data. DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS

[0010] Hereinafter, the embodiments will be described in detail with reference to the drawings. Note that the embodiments described below are all comprehensive or specific examples. The numerical values, shapes, materials, components, component arrangement and connection forms, steps, and order of steps shown in the following embodiments are merely examples and are not intended to limit the present invention. In addition, among the components in the following embodiments, components that are not described in the independent claims will be described as optional components.

[0011] In addition, each drawing is a schematic diagram and is not necessarily a precise illustration. In each drawing, the same reference numerals are used for substantially the same configurations, and duplicated explanations may be omitted or simplified.

[0012] (Embodiment) [overview] First, an overview of an event effect output system according to an embodiment will be described below. Fig. 1 is a block diagram showing the functional configuration of an event effect output system according to an embodiment.

[0013] The event holding effect output system 10 includes a lighting production system 20, an information provision system 30, a people flow analysis system 40, a social networking service (SNS) system 50, and an information terminal 60.

[0014] Lighting performance system 20 is a system capable of performing a lighting performance using a plurality of lighting fixtures 23. A general lighting performance is realized when a user who desires a lighting performance requests a lighting performance service provider (hereinafter also referred to as a first provider) to plan and perform the lighting performance. In such a general lighting performance, a request must be made to the provider to change the performance content, which is a hassle. Another problem is that it takes time to change the performance content.

[0015] In contrast to this, in the lighting performance system 20, a user can freely change the contents of a lighting performance by accessing the lighting performance server 24 using the information terminal 25. In other words, a lighting performance with a high degree of freedom can be realized.

[0016] Incidentally, in order to use the lighting performance system 20, the user needs to install devices such as the controller 21, the signal converter 22, and the multiple lighting fixtures 23, and then conclude a service contract (a contract to receive cloud services) for the lighting performance server 24 with the first business providing the lighting performance service. In this case, since the effect (specifically, the effect of attracting customers, etc.) that will be obtained when the lighting performance is realized is unclear, the user may hesitate to install the devices and conclude a service contract. Also, a user who has already installed the devices may hesitate to conclude a service contract.

[0017] Therefore, the first business operator or the second business operator planning the event holds an event in which a lighting performance is performed in a target area where the installation of the equipment is being considered (or a target area where the equipment is already installed). The event here is a light-up event for a park or the like, and a light-up event for a building such as a shrine, a temple, a museum, a suspension bridge, a stadium, or a high-rise building. FIG. 2 is a diagram showing a light-up event for a building, in which the black squares in the diagram correspond to the lighting fixtures 23, and the dashed lines in the diagram represent the light emitted by the lighting fixtures 23. Note that if the lighting fixtures 23 have a function for projecting images, the event may be an event in which projection mapping is performed on a building. In other words, the event is, for example, an event in which a performance is performed using at least one of lighting and images.

[0018] The event hosting effect output system 10 provides the first business operator with comparison data indicating the effect that would be obtained if an event were actually held in a target area. The comparison data is data that compares people's activities depending on whether or not an event is held. Figure 3 is a diagram showing an example of the comparison data.

[0019] The left side of Figure 3 is a graph showing the number of people in the target area by day (by day of the week) when an event is held on the weekend (Saturday and Sunday) (corresponding to the target period described below). The right side of Figure 3 is a graph showing the number of people in the target area by day (by day of the week) when no event is held (corresponding to the comparison period described below).

[0020] Such comparison data is provided by the first business operator to users who wish to perform lighting performance. This allows users to consider installing equipment and entering into a service contract (hereinafter also referred to as introduction of lighting performance system 20) based on the data. Furthermore, users who have already installed equipment can consider entering into a service contract based on the data. Furthermore, if the comparison data is provided to users who have already entered into a service contract, the users can consider extending the service contract and changing the content of the event.

[0021] [composition] 1, the event holding effect output system 10 includes a lighting performance system 20, an information provision system 30, a people flow analysis system 40, an SNS system 50, and an information terminal 60. The lighting performance system 20 includes a controller 21, a signal converter 22, a plurality of lighting fixtures 23, a lighting performance server 24, and an information terminal 25. These devices and systems will be described below.

[0022] In the lighting performance system 20, a plurality of controllers 21 may be connected to the lighting performance server 24. In the lighting performance system 20, a plurality of signal converters 22 may be connected to one controller 21.

[0023] Controller 21 controls a plurality of lighting fixtures 23 as control targets based on performance data provided from lighting performance server 24. The plurality of lighting fixtures 23 as control targets refers to a plurality of lighting fixtures 23 connected to controller 21 via signal converter 22. Controller 21 is realized, for example, by a dedicated device, but may also be realized by a general-purpose information terminal. Controller 21 controls a plurality of lighting fixtures 23 as control targets by transmitting a control signal to signal converter 22 in accordance with a communication standard such as Ethernet (registered trademark).

[0024] The signal converter 22 converts the control signal in an Ethernet (registered trademark) based format into a control signal in a DMX based format.

[0025] The lighting device 23 emits light based on the control signal received from the signal converter 22. Specifically, the lighting device 23 includes a red light source, a green light source, and a blue light source. Each of the red light source, the green light source, and the blue light source is realized by an LED chip or the like, and the light emission brightness of each light source can be controlled independently. This allows the light emission color of the lighting device 23 to be changed. That is, the lighting device 23 has a dimming function and a color adjustment function. Note that each of the red light source, the green light source, and the blue light source may be realized by a light emitting module using a semiconductor light emitting element such as a semiconductor laser, or a solid-state light emitting element such as an organic EL (Electro Luminescence) or inorganic EL.

[0026] The lighting performance server 24 generates performance data (time-series data showing how to light the lighting fixtures 23) based on operations on the information terminal 25, and provides the data to the controller 21. The lighting performance server 24 is realized, for example, by a server device (cloud server) located at a location away from the target area. The lighting performance server 24 is used, for example, by a first business entity that provides a lighting performance service.

[0027] The information terminal 25 is an information terminal operated by a proposer belonging to the first business who proposes the introduction of the lighting performance system 20, etc., to generate lighting performance data for an event. The information terminal 25 is also an information terminal operated by a user who has signed a service contract for the lighting performance server 24 to generate lighting performance data. The information terminal 25 is, for example, a general-purpose information terminal such as a personal computer or a tablet terminal. As described above, after signing a service contract for the lighting performance server 24, the user can access the lighting performance server 24 using the information terminal 60 and freely edit the lighting performance data.

[0028] The information providing system 30 is a system that generates comparison data indicating effects that can be obtained when an event is held, and transmits the generated comparison data to an information terminal 60. The information providing system 30 is realized by one or more server devices located at a location away from the target area. The information providing system 30 is used, for example, by a first business that provides a lighting performance service. Specifically, the information providing system 30 includes a communication unit 31, an information processing unit 32, and a storage unit 33.

[0029] The communication unit 31 is a communication module (communication circuit) for the information providing system 30 to communicate with the controller 21, the information terminal 60, and the like via a wide area communication network such as the Internet. The communication performed by the communication unit 31 is, for example, wired communication, but may also be wireless communication. There is no particular limitation on the communication standard used for the communication.

[0030] The information processing unit 32 performs information processing for generating comparison data. The information processing unit 32 is realized, for example, by a microcomputer, but may also be realized by a processor. The information processing unit 32 includes an acquisition unit 34 and an output unit 35 as functional components. The functions of the acquisition unit 34 and the output unit 35 are realized, for example, by the microcomputer or processor constituting the information processing unit 32 executing a computer program stored in the storage unit 33.

[0031] The storage unit 33 is a storage device that stores information necessary for the above information processing, computer programs executed by the information processing unit 32, etc. The storage unit 33 is realized by, for example, a HDD (Hard Disk Drive), but may also be realized by a semiconductor memory or the like.

[0032] The people flow analysis system 40 is a system that provides mobile phone position data (big data) to the information provision system 30, which is managed by a telecommunications carrier that provides mobile phone communication services. The position data is data measured by a GNSS module such as a GPS module equipped in the mobile phone data. The people flow analysis system 40 is realized by one or more server devices located at a location away from the target area. The people flow analysis system 40 is used, for example, by the telecommunications carrier or a third party that provides a data provision service for data managed by the telecommunications carrier.

[0033] The SNS system 50 is a system that provides an SNS and manages comment data of SNS users and photo data taken by the users. The SNS system 50 is realized by one or more server devices located at a location away from the target area. The SNS system 50 is used, for example, by a fourth business operator that provides an SNS.

[0034] The information terminal 60 is an information terminal operated by a proposer belonging to a first business providing a lighting performance service to instruct the information providing system 30 to generate comparison data showing the effects that would be obtained if an event were actually held. The information terminal 60 is, for example, a general-purpose information terminal such as a personal computer or a tablet terminal.

[0035] [Example 1] Next, a description will be given of a first operation example of the event hosting effect output system 10 for displaying the comparison data as shown in Fig. 3. Fig. 4 is a sequence diagram of the first operation example of the event hosting effect output system 10.

[0036] A proposer belonging to a first business providing a lighting performance service temporarily sets up a lighting performance system 20 in a facility or the like on a certain weekend (Saturday and Sunday), for example, and holds a lighting performance event. Note that the holding of the event (temporary setting up of the lighting performance system 20) may also be carried out by a second business (event company) at the request of the first business.

[0037] Thereafter, a predetermined first operation for obtaining information on the effect of holding the event is performed on the information terminal 60, and the information terminal 60 accepts such a first operation (S11). The first operation includes an operation for inputting the dates of the certain week (hereinafter also referred to as the target period), an operation for inputting a more specific date and time when the event will be held, and an operation for inputting the location of the target area. Based on the accepted first operation, the information terminal 60 transmits an information provision request to the information provision system 30 (S12). The information provision request includes information indicating the dates of the target period and information indicating the location of the target area, which were input by the first operation.

[0038] The location of the target area may be set to the location where the event is held, or may be set to a range larger than the location of the event, including the location of the event. For example, if an event is held at a facility in a park in XX city, the target area may be set to the facility, the park, or XX city. When it is desired to accurately grasp the number of event participants, the target area is set to a relatively narrow range such as the facility, and when it is desired to grasp the number of people taking into account the ripple effect of the event, the target area is set to a relatively wide range such as XX city.

[0039] The communication unit 31 of the information provision system 30 receives the information provision request. The acquisition unit 34 determines a period to be compared with the target period specified by the received information provision request (hereinafter, also referred to as a comparison period) (S13). For example, the comparative period is determined to be a week close in date (in other words, seasonal conditions) to the target period, such as a week immediately before the target period or a week immediately after the target period.

[0040] There are various possible methods for determining the comparison period. For example, the comparison period may be determined taking into consideration whether the weather conditions are similar to those of the target week in addition to the closeness of the dates. The weather conditions can be acquired by making an inquiry to a weather information management server (not shown). The comparison period may also be determined taking into consideration whether another event is being held near the target area. The comparison period may be specified by the proposer, in which case the above-mentioned predetermined operation includes an operation of inputting the dates of the comparison period.

[0041] Next, the acquisition unit 34 transmits a data request for acquiring the number of people data in the target area for each of the target period and the comparison period to the people flow analysis system 40 using the communication unit 31 (S14). The data request has, for example, a data format defined by an API used between the first business operator using the information provision system 30 and the third business operator using the people flow analysis system.

[0042] When the people flow analysis system 40 receives the data request, it calculates the number of people who were located in the target area in each of the target period and the comparison period based on the mobile phone location data (big data), and transmits number of people data indicating the calculated number of people to the information provision system 30 (S15). It can be said that the number of people data includes first information indicating the number of people in the target area in at least one of the comparison periods (first period) before the event is held and after the event is held, and second information indicating the number of people in the target area in the target period (also referred to as the second period) during which the event is held.

[0043] Here, the number of people indicated by the number-of-people data is tallied for each day (each day of the week) in each of the target period and the comparative period. In other words, the number-of-people data is data indicating the number of people for each day (each day of the week) in each of the target period and the comparative period. The number of people may also be tallied for each time period of the day, in which case the number-of-people data is data indicating the number of people for each time period in each of the target period and the comparative period.

[0044] Furthermore, the mobile phone location data managed (stored) by people flow analysis system 40 is linked to anonymized attributes (attribute information) of the mobile phone user. People flow analysis system 40 further tally up the number of people for each day in each of the target period and comparison period by attribute. In other words, the number of people data is data that indicates the number of people for each attribute in each of the target period and comparison period. Attributes are, for example, age groups (e.g., people in their 20s), but may also be gender, family structure (e.g., how many people in a family, how many children there are), occupation, or place of residence (residential area), etc.

[0045] The communication unit 31 of the information providing system 30 receives the number of people data. The acquisition unit 34 acquires the received number of people data (S16), and the output unit 35 generates comparison data based on the acquired number of people data (S17) and outputs the generated comparison data (S18). The comparison data is data for comparing people's activities (e.g., the number of people) depending on whether an event is held or not, and is, for example, data for visualizing (graphing) the number of people data. The data for visualizing the number of people data may be image data of an image in which the number of people data is visualized (graphed), or may be data (data different from image data) required for the information terminal 60 to generate an image (graph). The output comparison data is transmitted to the information terminal 60 by the communication unit 31 (S19). Note that the comparison data (data for visualizing the number of people data) may be output (transmitted) to the lighting production server 24 or may be output (transmitted) to the information terminal 25.

[0046] The information terminal 60 receives the comparison data and displays the received comparison data (S20). As a result, the comparison data (visualized number of people data) as shown in FIG.

[0047] The proposer prints out such comparison data and presents it to a user, such as a manager of the facility where the event is held. This allows the user to consider introducing the lighting production system 20 while looking at the comparison data.

[0048] As described above, the event hosting effect output system 10 performs a hypothetical simulation in the form of an event, and can provide a user with the effects of introducing lighting or video production equipment or a production service as a basis for deciding whether or not to introduce lighting or video production equipment or a lighting or video production service.

[0049] The comparison data shown in Fig. 3 is an example. The comparison data may be data showing the number of people in the target area for each time period on the day when the event was held (Saturday and Sunday in the first operation example) and on each of the days to be compared. Fig. 5 is a diagram showing an example of such comparison data.

[0050] Furthermore, the people flow analysis system 40 may transmit to the information providing system 30, based on the place of residence included in the attribute information, number of people data indicating the number of people who reside in a municipality (such as a city, town, or village) that includes the target area and visited the target area, and the number of people who reside in a municipality that does not include the target area and visited the target area, during each of the target period and the comparison period. In this case, the information terminal displays comparison data such as that shown in Fig. 6. Fig. 6 is a diagram showing another example of comparison data.

[0051] In order to display the graph on the left side of Fig. 6, the acquisition unit 34 can be considered to have acquired, in step S16, the second information indicating the number of people in the target area during the target period during which the event is held, and location data of the event participants during at least one of the periods before and after participating in the event (the location data in this case is the residence included in the attribute information). The comparison data output by the output unit 35 for displaying the graph on the left side of Fig. 6 can also be considered to be location data regarding at least one of the locations where the event participants were located before and after participating in the event (specifically, the residence).

[0052] Furthermore, the comparison data does not necessarily have to be data comparing the number of people located within the target area depending on whether or not an event is held, but may be data comparing the activities of people located within the target area depending on whether or not an event is held.

[0053] [Example 2] The event hosting effect output system 10 can also present the ripple effect of the event (the economic effect on the surrounding area of ​​the event venue) to the user by tallying up at least one of the places visited by the event participants before the event started and the places visited after the event ended (specifically, places of accommodation, etc.) and displaying the information on the information terminal 60. Hereinafter, such an operation example 2 of the event hosting effect output system 10 will be described. FIG. 7 is a sequence diagram of the operation example 2 of the event hosting effect output system 10.

[0054] A proposer belonging to a first business providing a lighting performance service, for example, sets up a lighting performance system 20 temporarily in a facility or the like in a target area on a certain day and holds a lighting performance event. Note that the holding of the event (temporary setting up of the lighting performance system 20) may be carried out by a second business (event company) at the request of the first business.

[0055] Thereafter, a predetermined second operation for obtaining information regarding the ripple effect of holding the event is performed on the information terminal 60, and the information terminal 60 accepts such a second operation (S21). The second operation includes an operation for inputting the date of the target day on which the event was held, and an operation for inputting the location of the target area. The information terminal 60 transmits an information provision request to the information provision system 30 based on the accepted second operation (S22). The information provision request includes information indicating the date of the target period and information indicating the location of the target area, which were input by the second operation.

[0056] The communication unit 31 of the information provision system 30 receives the information provision request. The acquisition unit 34 transmits a data request to the people flow analysis system 40 using the communication unit 31 to acquire location data of people who were located in the target area on the target date specified by the received information provision request (S23). The data request has a data format defined by an API used between the first business operator using the information provision system 30 and the third business operator using the people flow analysis system, for example.

[0057] When the people flow analysis system 40 receives the data request, it identifies the location data (coordinates) of people (i.e., event participants) who were located in the target area on the target day, on the night before the target day, and on the target day itself, based on the mobile phone location data (big data), and transmits the identified location data to the information provision system 30 (S24). Note that in response to a request from the information provision system 30, the people flow analysis system 40 may identify only the location data (coordinates) of the night before the target day, or may identify only the location data (coordinates) of the night before the current day.

[0058] The communication unit 31 of the information providing system 30 receives the location data. The acquisition unit 34 acquires the received location data (S25), and the output unit 35 compares the acquired location data with map information of accommodations stored in advance in the storage unit 33 to determine whether or not the event participant has used an accommodation facility, and if the participant has used an accommodation facility, extracts the local government (lodging place) to which the accommodation facility belongs (S26). The output unit 35 generates location data by aggregating the extracted lodging places (S27), and outputs the generated location data (S28). The location data is data regarding at least one of the location where the event participant was located before participating in the event and the location where the event participant was located after participating in the event, and specifically, the location data indicates the location (more specifically, the lodging place, etc.) visited by the event participant before or after participating in the event. The output location data is transmitted to the information terminal 60 by the communication unit 31 (S29).

[0059] The information terminal 60 receives the location data and displays the received location data (S30). As a result, the location data as shown in Fig. 8 is displayed on the information terminal 60. Fig. 8 is a diagram showing an example of the location data.

[0060] In step S28, the output unit 35 can output location data that is aggregating accommodations instead of lodging locations. In this case, in step S30, location data such as that shown in Fig. 9 is displayed. Fig. 9 is a diagram showing another example of location data.

[0061] The proposer prints out the location data as shown in Fig. 8 or 9 and presents it to a user such as a manager of the facility where the event is to be held. This allows the user to consider introducing lighting production system 20 while checking the ripple effect of holding the event indicated by the location data.

[0062] As in the first operational example, the location data of the mobile phone managed by the people flow analysis system 40 is linked to anonymized attributes (attribute information) of the mobile phone user. The output unit 35 of the information provision system 30 can also tally up the lodging locations or accommodations of people who attended the event by attribute.

[0063] The output unit 35 can also tally up the residences of the event participants based on the location data of the event participants in a manner similar to the method for tallying up the accommodation locations. In other words, the location data may be information indicating the residences of the event participants. For example, the output unit 35 can analyze the location data of the event participants over a relatively long period of time to identify the places where the event participants are located almost every day as their residences.

[0064] [Variations] In the above embodiment, an example has been described in which the event hosting effect output system 10 outputs comparison data and location data. The event hosting effect output system 10 may output feedback data indicating the feedback of the event in addition to these data.

[0065] For example, the acquisition unit 34 of the information providing system 30 acquires SNS information from the SNS system 50 by communicating with the SNS system 50 using the communication unit 31. The SNS information includes comment data of SNS users associated with the name of an event that has already been held or the name of the venue where the event is held, and photo data taken by the users.

[0066] The output unit 35 outputs response data indicating the response to the event based on the acquired SNS information. The response data is, for example, data for listing and displaying the acquired comment data and photo data. The output unit 35 may also categorize the acquired comment data and the acquired photo data, etc., and output the tally result. In other words, the response data may be data indicating the tally result of the comment data and the photo data.

[0067] In this manner, the event hosting effect output system 10 can also output feedback data indicating the feedback to the event.

[0068] In the above embodiment, the event is, for example, an event in which at least one of lighting and video is used, but it is not essential that at least one of lighting and video is used. The event may be, for example, an event in which a water effect is realized by controlling a water discharge facility. The event holding effect output system 10 can output comparative data of human activities depending on whether or not the event is held for various events.

[0069] The businesses using the systems described in the above embodiments are merely examples. The event hosting effect output system 10 can be realized and used in various ways.

[0070] [Effects, etc.] Hereinafter, examples of inventions that can be obtained from the disclosure of this specification will be given, and the effects and the like that can be obtained from the exemplified inventions will be described.

[0071] Invention 1 is an event hosting effect output system 10 comprising an acquisition unit 34 that acquires first information on human activities in a target area including the location of the event during at least one of a first period before the event is held and a first period after the event is held, and second information on human activities in the target area during a second period during which the event is held, and an output unit 35 that outputs comparative data on human activities in the target area depending on whether or not the event is held, based on the acquired first and second information.

[0072] The event holding effect output system 10 outputs comparative data of people's activities depending on whether or not the event is held, and can provide the user with information to help them decide whether or not to hold the event again.

[0073] Invention 2 is the event holding effect output system 10 of Invention 1, in which the comparison data of human activity is data comparing the number of people located within a target area depending on whether or not an event is held.

[0074] The event holding effect output system 10 outputs comparative data on the number of attendees depending on whether or not the event was held, and can provide the user with information to help them decide whether or not to hold the event again.

[0075] Invention 3 is the event hosting effect output system 10 of Invention 2, in which the comparison data is data that compares the number of people located within the target area for at least one of a time period, a day, and a day of the week, depending on whether or not an event is held.

[0076] Such an event hosting effect output system 10 can provide the user with information to decide whether or not to hold the event again by outputting comparison data that compares the number of people for at least one of a time period, a date, and a day of the week depending on whether or not the event is held.

[0077] Invention 4 is the event hosting effect output system 10 of Invention 2 or 3, in which the comparison data is data comparing the number of people located within the target area for each attribute of the people according to whether or not an event is held.

[0078] Such an event hosting effect output system 10 can provide the user with information to decide whether or not to hold the event again by outputting comparison data that compares the number of people, for each person's attribute, depending on whether or not the event is held.

[0079] Invention 5 is an event hosting effect output system 10 of any of Inventions 1 to 4, wherein the acquisition unit 34 further acquires location data of the event participant for at least one of a period before participating in the event and a period after participating in the event, and the output unit 35 further outputs location data regarding at least one of a location where the event participant was located before participating in the event and a location where the event participant was located after participating in the event based on the acquired second information and location data.

[0080] The event holding effect output system 10 can provide the user with location data indicating the ripple effect of holding the event, as information for deciding whether or not to hold the event again.

[0081] Invention 6 is the event hosting effect output system 10 of Invention 5, in which the location data is data indicating places visited by the participant before or after participating in the event.

[0082] Such an event hosting effect output system 10 can provide a user with data indicating the places visited by participants before or after participating in an event, as information for deciding whether or not to host the event again.

[0083] Invention 7 is the event hosting effect output system 10 of Invention 6, wherein the location data is data indicating the accommodation locations of the participants.

[0084] Such an event holding effect output system 10 can provide a user with data indicating the accommodation locations of participants of an event that has already been held, as information for deciding whether or not to hold the event again.

[0085] Invention 8 is the event holding effect output system 10 of Invention 5, in which the location data is data indicating the residence of the participants.

[0086] Such an event holding effect output system 10 can provide a user with data indicating the residences of participants of an event that has already been held, as information for deciding whether or not to hold the event again.

[0087] Invention 9 is an event hosting effect output system 10 of any of Inventions 1 to 8, wherein the acquisition unit 34 further acquires SNS information related to the event, and the output unit 35 further outputs response data indicating the response to the event based on the acquired SNS information.

[0088] Such an event holding effect output system 10 can output data showing the response to the event as information for deciding whether or not the event should be held again.

[0089] Invention 10 is the event holding effect output system 10 according to any one of Inventions 1 to 9, in which the event is an event in which at least one of lighting and video is used for production.

[0090] Such an event holding effect output system 10 can provide a user with information to help them decide whether or not to install equipment for producing effects using at least one of lighting and video in order to hold another event.

[0091] Invention 11 is an event hosting effect output method executed by a computer system, comprising the steps of acquiring first information on human activities in a target area including the location of the event during at least one of a first period before the event is held and a first period after the event is held, acquiring second information on human activities in the target area during a second period during which the event is held, and outputting comparative data on human activities in the target area depending on whether the event is held or not based on the acquired first and second information.

[0092] Such an event holding effect output method can provide a user with information to help them decide whether or not to hold the event again by outputting comparative data on people's activities depending on whether or not the event is held.

[0093] The twelfth aspect of the present invention is a program for causing a computer system to execute the event holding effect output method of the eleventh aspect of the present invention.

[0094] According to such a program, the computer system can provide the user with information to help them decide whether or not to hold the event again by outputting comparative data on people's activities depending on whether or not the event is held.

[0095] (Other embodiments) Although the embodiment has been described above, the present invention is not limited to the above embodiment.

[0096] For example, in the above embodiment, the event holding effect output system is used for outdoor lighting effects, but it may also be used for indoor lighting effects in stores, offices, concert halls, and the like.

[0097] In the above embodiment, the event hosting effect output system is realized by a plurality of devices. In this case, in the event hosting effect output system, a part or all of the processing executed by a certain device may be executed by another device. In other words, the functional components of the event hosting effect output system may be allocated in any manner to the plurality of devices. For example, the people flow analysis system may have at least a part of the functions of the information provision system. Specifically, the functions of the acquisition unit and the output unit of the information provision system may be provided by the people flow analysis system. In other words, the people flow analysis system may output the comparison data or the location data. Conversely, the information provision system may have at least a part of the functions of the people flow analysis system.

[0098] The event hosting effect output system may be realized as a single device or as another system. For example, the event hosting effect output system may be realized as a system equivalent to an information providing system or a system equivalent to a people flow analysis system.

[0099] In the above embodiment, the processes executed by a specific processing unit may be executed by another processing unit. The order of multiple processes may be changed, or multiple processes may be executed in parallel.

[0100] In the above embodiment, each component may be realized by executing a software program suitable for each component. Each component may be realized by a program execution unit such as a CPU or a processor reading and executing a software program recorded on a recording medium such as a hard disk or a semiconductor memory.

[0101] Furthermore, each component may be realized by hardware. Each component may be a circuit (or an integrated circuit). These circuits may form a single circuit as a whole, or each may be a separate circuit. Furthermore, each of these circuits may be a general-purpose circuit, or a dedicated circuit.

[0102] Furthermore, the general or specific aspects of the present invention may be realized as a system, an apparatus, a method, an integrated circuit, a computer program, or a computer-readable recording medium such as a CD-ROM, or may be realized as any combination of a system, an apparatus, a method, an integrated circuit, a computer program, and a recording medium.

[0103] For example, the present invention may be realized as the information providing system or people flow analysis system of the above-mentioned embodiment. The present invention may also be realized as an event hosting effect output method executed by a computer such as the event hosting effect output system of the above-mentioned embodiment. The present invention may also be realized as a program for causing a computer system to execute such a method, or as a computer-readable non-transitory recording medium on which such a program is recorded.

[0104] In addition, the present invention also includes forms obtained by applying various modifications to each embodiment that a person skilled in the art may think of, or forms realized by arbitrarily combining the components and functions of each embodiment within the scope that does not deviate from the spirit of the present invention. [Explanation of symbols]

[0105] 10 Event event effect output system 20 Lighting System 21 Controller 22 Signal converter 23 Lighting equipment 24 Lighting Production Server 25, 60 Information terminal 30 Information provision system 31 Communications Department 32 Information Processing Section 33 Storage section 34 Acquisition Department 35 Output section 40 People Flow Analysis System 50 Social Networking System

Claims

1. an acquisition unit that acquires first information on human activities in a target area including a location where the event is held during at least one of a first period before the event is held and a first period after the event is held, and second information on human activities in the target area during a second period during which the event is held; and an output unit that outputs comparative data of human activities in the target area depending on whether the event is held or not, based on the acquired first information and the acquired second information. Event event effect output system.

2. The comparison data of human activity is data comparing the number of people located in the target area depending on whether the event is held or not. The event holding effect output system according to claim 1 .

3. The comparison data is data for comparing the number of people located within the target area for at least one of a time period, a day, and a day of the week, depending on whether or not the event is held. The event holding effect output system according to claim 2 .

4. The comparison data is data for comparing the number of people located within the target area for each attribute of the people according to whether or not the event is held. The event holding effect output system according to claim 2 .

5. The acquisition unit further acquires location data of the participants of the event during at least one of a period before participating in the event and a period after participating in the event; The output unit further outputs location data regarding at least one of a location where the participant of the event was located before participating in the event and a location where the participant was located after participating in the event, based on the two pieces of information and the position data obtained.

5. The event holding effect output system according to claim 1.

6. The location data is data indicating locations visited by the participant before or after attending the event. The event holding effect output system according to claim 5 .

7. The location data is data indicating the accommodation location of the participant. The event holding effect output system according to claim 6.

8. The location data is data indicating the place of residence of the participant. The event holding effect output system according to claim 5 .

9. The acquisition unit further acquires SNS (Social Networking Service) information related to the event, The output unit further outputs response data indicating a response to the event based on the acquired SNS information.

5. The event holding effect output system according to claim 1.

10. The event is an event in which at least one of lighting and video is used for the production.

5. The event holding effect output system according to claim 1.

11. An event holding effect output method executed by a computer system, comprising: acquiring first information about human activities in a target area including a location where the event is held, during at least one of a first time period before the event is held and a first time period after the event is held; acquiring second information about human activity in the target area during a second time period during which the event is held; and outputting comparative data of human activities in the target area depending on whether or not the event is held, based on the acquired first information and second information. How to output event effects.

12. A program for causing a computer system to execute the event holding effect output method according to claim 11.

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