Communication matter generating device, communication matter generating method, and program

The message generation device addresses the challenge of communicating varied tasks and arrival times in retail stores by using a language model to create personalized work instructions and motivation for employees, improving efficiency and engagement.

JP2025147295APending Publication Date: 2025-10-07NEC CORP
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Patent Information

Application Number
JP2024047503
Authority / Receiving Office
JP · JP
Patent Type
Applications
Current Assignee / Owner
Filing Date
2024-03-25
Publication Date
2025-10-07

AI Technical Summary

Technical Problem

Retail store managers face a significant burden in communicating appropriate information to employees due to varying tasks and arrival times, leading to inefficiencies in conveying work instructions and sales promotion information.

Method used

A message generation device that utilizes a language model to generate personalized task instructions and motivational information for employees based on sales promotion data, which is then output to employees upon arrival, reducing the managerial burden.

Benefits of technology

The device effectively communicates tailored work instructions and motivation to employees, alleviating the managerial workload and enhancing employee understanding and engagement.

✦ Generated by Eureka AI based on patent content.

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Abstract

To reduce a load in transmission of a communication matter at the time of attendance of an employee by a manager of a shop.SOLUTION: A communication matter generating device includes: sales-promotion information acquisition means for acquiring sales-promotion information on a measure for sales promotion of an article; a work instruction acquisition means for acquiring first work instruction information which is information of a work instruction according to the sales-promotion information from a manager of a shop; a work instruction generating means for inputting the sales-promotion information, the first work instruction information, and work-in-charge information indicating work in charge of each employee of the shop to a language model trained to generate a communication matter text including second work instruction information which is information of a work instruction to each of the employees and motivation information on the second work instruction information, and generating a communication matter text to each of the employees; and output means for outputting the communication matter text to each of the employees who have attended.SELECTED DRAWING: Figure 1
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Description

[Technical Field]

[0001] The present disclosure relates to a message generation device, a message generation method, and a program. [Background technology]

[0002] A manager of a store such as a retail store conveys work instructions and other communication matters to employees. Patent Document 1 discloses a method and system for customizing work instructions in accordance with hierarchy. [Prior art documents] [Patent documents]

[0003] [Patent Document 1] Patent Publication No. 2021-117945 Summary of the Invention [Problem to be solved by the invention]

[0004] Retail stores have multiple tasks, so employees may be responsible for different tasks. This means that store managers need to communicate the appropriate information to each employee. Alternatively, retail stores may have employees who arrive at work at different times. This means that store managers need to communicate the appropriate information to each employee when they arrive at work. As such, the burden of communicating information falls on store managers.

[0005] An object of the present disclosure is to provide a message generation device and the like that reduces the burden on a store manager of communicating messages to employees. [Means for solving the problem]

[0006] In one embodiment of the present disclosure, a message generation device includes: a sales promotion information acquisition means for acquiring sales promotion information relating to sales promotion measures for the product; a task instruction acquisition means for acquiring first task instruction information, which is task instruction information corresponding to the sales promotion information from a store manager; a task instruction generation means for inputting the sales promotion information, the first task instruction information, and task information indicating the tasks for which each employee of the store is responsible into a language model trained to generate a message text including second task instruction information, which is information on task instructions for each employee, and motivation information related to the second task instruction information, to generate the message text for each employee; an output means for outputting the message text to each of the employees when they arrive at work; Equipped with.

[0007] In one embodiment of the present disclosure, a message generation method includes: Acquire promotional information regarding product sales promotion measures, acquire first work instruction information, which is information on work instructions corresponding to the sales promotion information, from a store manager; inputting the sales promotion information, the first task instruction information, and task information indicating the tasks for which each employee of the store is responsible into a language model trained to generate a message text including second task instruction information, which is information on task instructions for each employee, and motivation information related to the second task instruction information, to generate the message text for each employee; The message text for each employee is output to the employee when they arrive at work.

[0008] In one embodiment of the present disclosure, the program A process of acquiring sales promotion information regarding sales promotion measures for products; A process of acquiring first work instruction information, which is information on work instructions corresponding to the sales promotion information from a store manager; a process of inputting the sales promotion information, the first task instruction information, and task information indicating the tasks for which each employee of the store is responsible into a language model trained to generate a message text including second task instruction information, which is information on task instructions for each employee, and motivation information related to the second task instruction information, to generate the message text for each employee; a process of outputting the message text to each of the employees when they arrive at work; to be executed by the computer. [Effects of the Invention]

[0009] According to the present disclosure, it is possible to reduce the burden on the store manager of communicating contact information to employees. [Brief explanation of the drawings]

[0010] [Figure 1] FIG. 2 is a block diagram showing an example of the configuration of a message generation device. [Figure 2] FIG. 10 is a flow chart showing an example of the operation of the message generating device. [Figure 3] FIG. 10 is a block diagram showing an example of the configuration of a message generation device according to a first modified example. [Figure 4] FIG. 10 is a block diagram showing an example of the configuration of a message generation device according to a second modified example. [Figure 5] FIG. 10 is a block diagram showing an example of the configuration of a message generation device according to a third modified example. [Figure 6] FIG. 2 is a block diagram illustrating an example of a hardware configuration. [Figure 7] 1 is a block diagram illustrating an example of a message notification system that uses a message generation device. DETAILED DESCRIPTION OF THE INVENTION

[0011] First Embodiment 1 is a block diagram showing an example of the configuration of a message generation device 10. The message generation device 10 includes a sales promotion information acquisition unit 110, a work instruction acquisition unit 120, a work instruction generation unit 130, and an output unit 140.

[0012] The sales promotion information acquisition unit 110 acquires sales promotion information related to promotional measures for products. The sales promotion information includes, but is not limited to, information indicating the products that are the subject of the sales promotion measures and information indicating the details of the measures. For example, the sales promotion information includes information indicating the products that are the subject of the promotion, such as images or text information that describes the products that are the subject of the promotion. Alternatively, the sales promotion information may include, as the details of the measures, a sales promotion schedule, such as the start date and time of the promotion and the promotion period. However, the information included in the sales promotion information is not limited to these.

[0013] The promotional information acquisition unit 110 may acquire promotional information periodically, such as once a week, from a headquarters that manages the store, or may acquire promotional information irregularly in response to instructions from a store manager or employee. The promotional information acquisition unit 110 may acquire multiple pieces of promotional information, such as promotional information divided by product category, such as drinks and food.

[0014] The work instruction acquisition unit 120 acquires information on work instructions corresponding to the sales promotion information from the store manager. Hereinafter, the information on work instructions from the store manager is referred to as first work instruction information. The first work instruction information is information on work instructions determined by the store manager based on the sales promotion information. Furthermore, the first work instruction information is information on work instructions for all store employees, or information on work instructions for at least some employees. For example, the first work instruction information is information on work instructions that the store manager communicates to employees in order to increase sales of products that are the target of a promotional campaign, which is a measure in the sales promotion information, but is not limited to these instruction information.

[0015] The first task instruction information may be information determined based on other information such as the current inventory of products in the store, past sales information of products in the store, and forecasted sales increases of products, in addition to the sales promotion information.

[0016] As an example of first task instruction information, a case where a product is ordered in response to an increase in sales of a product that is the subject of promotional information will be described. For example, a store manager obtains a sales increase forecast for a product due to a promotional campaign, which is predicted based on promotional information about the product's promotional campaign, current product inventory information at the store, and past sales information for the product. For example, the store manager may obtain a sales increase forecast predicted using a learning model trained to predict product sales increase from promotional information, inventory information, and past sales information. Specifically, for example, if the promotional information is information about a campaign due to a product renewal, the store manager may obtain a sales increase forecast for the product due to the renewal, which is predicted by a learning model based on product renewal information, inventory information, and past sales information.

[0017] The store manager then determines the order quantity of the products based on the sales increase forecast. The store manager then outputs the determined order quantity of the products as first work instruction information to the work instruction acquisition unit 120 using a device operated by the store manager, such as a store computer that processes information within the store or a portable store terminal such as a tablet. Hereinafter, for ease of explanation, a store computer will be used as an example of a store computer and a store terminal. In other words, in this case, the store computer transmits the order quantity input by the store manager's operation to the work instruction acquisition unit 120. The store manager may determine not only the sales increase forecast but also at least one of the order quantity and the work instructions using a learning model that generates each of them. In other words, the store computer may determine at least one of the order quantity and the work instructions using a learning model that generates each of them, in accordance with the store manager's operation, for example.

[0018] The work instruction generation unit 130 generates a message text for each store employee using the sales promotion information, the first work instruction information, and the work assignment information indicating the work assignments of each store employee. The message text is text that includes work instruction information that the store manager communicates to each employee and motivational information related to the work instruction information. Hereinafter, the work instruction information communicated to each employee is referred to as second work instruction information. The second work instruction information is work instruction information generated based on the first work instruction information, and is work instruction information about the work that each employee is responsible for. In other words, the message text is text that includes the second work instruction information and the motivational information related to the second work instruction information.

[0019] Specifically, the work instruction generation unit 130 generates the message text using a language model trained to generate message text. In more detail, the work instruction generation unit 130 inputs the sales promotion information, the first work instruction information, and job information indicating the job responsibilities of each store employee into the language model to generate the message text. The language model is, for example, a large language model (LLM), but is not limited to this. The work instruction generation unit 130 may be provided with the language model, or may use an external language model.

[0020] This section describes a case where an LLM is used to generate a message text for an employee in charge of ordering products. The task instruction generation unit 130 inputs sales promotion information, first task instruction information including the order quantity, and information about the ordering task as the employee's task information into the LLM, and generates a message text for the employee in charge of ordering. In this case, the message text includes, for example, second task instruction information including the order quantity of the product, and motivation information related to the order quantity. The motivation information related to the order quantity is, for example, evidence supporting the order quantity. The evidence for the order quantity may be, but is not limited to, evidence generated by a learning model or data analysis software trained to estimate the evidence for the order quantity from sales promotion information and product information. The product information may be, but is not limited to, information including at least one of product inventory information, product sales information, customer unit price information for customers purchasing the product, and product cost rate.

[0021] The second task instruction generation unit 130 may generate second task instruction information including instruction information for multiple tasks, rather than a single task. For example, the task instruction generation unit 130 may generate, as the second task instruction information related to ordering, information on tasks that arise as the number of ordered items increases, such as instructions for receiving items and in-store advertising, in addition to the task of ordering items. The receiving instructions include, for example, instructions on where to place the ordered items, instructions to remove other items to make room for them, instructions for disposing of the removed items, and instructions on how to display the ordered items. The in-store advertising instructions include instructions on the timing and location of affixing promotional materials such as in-store advertisements.

[0022] The work instruction generation unit 130 may use, for example, GPT-2 (Generative Pre-trained Transformer-2), GPT-3, GPT-3.5, or GPT-4 as the LLM. Alternatively, the work instruction generation unit 130 may use T5 (Text-to-Text Transfer Transformer), BERT (Bidirectional Encoder Representations from Transformers), RoBERTa (Robustly optimized BERT approach), or ELECTRA (Efficiently Learning an Encoder that Classifies Token Replacements Accurately) as the LLM. However, the work instruction generation unit 130 is not limited to the above, and may use other LLMs.

[0023] The LLM may be adjusted using information related to the store and the product. For example, the LLM may be adjusted using at least some information, such as past sales information of the company that manages the store, past sales information of the store, past promotional information, past message text, product price, product cost rate, and average customer price of customers who purchased the product. Alternatively, the LLM may be adjusted using message text corresponding to the order quantity of the product that the store manager has previously decided.

[0024] Prompts used when entering promotional information into the LLM to generate a message instructing an order include, but are not limited to, the following: However, in the following prompt examples, it is assumed that prior to entering the prompt, the LLM is provided with the information necessary to generate the message, such as the store, product, work instructions, order quantity, and reason. Example prompt: You are the manager of Store A, Branch B. Please generate a sentence to inform Mr. F, who is in charge of ordering Product C, of ​​the work instructions to order D units of Product C, which is being promoted, as well as the rationale and benefits of the order quantity. The promotion campaign for Product C is titled "G."

[0025] The motivation information is information that motivates employees to perform the tasks instructed by the second task instruction information. The motivation information is, for example, the basis for the second task instruction information. For example, if an employee is uncertain about whether the instructed number of items will be sold, they may order fewer items than the instructed number. Therefore, the task instruction generation unit 130 generates motivation information related to the second task instruction information so that the employee properly performs the tasks instructed by the second task instruction information. The motivation information is generated using, for example, but not limited to, a learning model trained to generate motivation information using at least a portion of the sales promotion information, the first task instruction information, the employee's assigned task information, and the second task instruction information. However, the motivation information is not limited to the above-described learning model and may be generated using other models.

[0026] For example, a sales forecast for a product serves as a basis for ordering the product. Therefore, the task instruction generation unit 130 may generate a sales forecast for the product as motivation information using a learning model trained to predict product sales from information about the product that is the target of a promotional campaign in the sales promotion information. However, the learning model used for the sales forecast may be another model.

[0027] The motivation information may include information that serves as an incentive, such as benefits that employees will gain by performing the tasks instructed in the second work instruction information. For example, an increase in product sales and profits may lead to an increase in the salary paid to employees. Therefore, an increase in product sales and profits is one of the incentives for employees. Therefore, the motivation information may include an expected increase in sales or an expected increase in profits due to the tasks instructed in the second work instruction information. In this way, the motivation information is information that encourages employees to follow the second work instruction information. Alternatively, the motivation information may be information that bridges the gap in awareness between employees and the store manager. The motivation information may also include the reason why the second work instruction information was generated. For example, in the case of a white-box model in which the learning model outputs the reason for the analysis, the motivation information may include the reason for the analysis output by the learning model.

[0028] The work instruction generation unit 130 may generate the message text based on the measures and employee work schedules in the promotion information. For example, the work instruction generation unit 130 may generate the message text based on the promotion schedule and employee work shift information in the measures. Specifically, for example, the work instruction generation unit 130 may generate the message text including second work instruction information and motivation information for conducting the promotion campaign for employees who are scheduled to work during the product promotion campaign period.

[0029] The task instruction generation unit 130 may generate a message text for a predetermined period, not limited to one day. For example, if the sales promotion information acquisition unit 110 acquires sales promotion information periodically, such as once a week, the task instruction generation unit 130 may generate a message text for each day until the sales promotion information acquisition unit 110 acquires the next sales promotion information. In this case, the task instruction generation unit 130 may generate a message text specifying an output date. For example, if a date for implementing a campaign measure is specified in the schedule of the sales promotion information, the task instruction generation unit 130 may generate a message text for implementing the measure on the date for implementing the measure. Alternatively, if a product has a specific date on which it can be ordered, the task instruction generation unit 130 may generate a message text instructing the user to order the product on the date on which it can be ordered. For example, the task instruction generation unit 130 may generate a message text for a predetermined period by inputting a prompt including the target period and the task content for that period into the LLM.

[0030] The work instruction generation unit 130 may modify the generated message text based on instructions from the store manager. For example, the work instruction generation unit 130 may output the generated message text via the output unit 140 so that the store manager can check it before outputting it to employees. Then, the work instruction generation unit 130 may modify the content of the message text in response to instructions from the store manager.

[0031] The work instruction generation unit 130 may change the message text to be generated depending on the employee. For example, the work instruction generation unit 130 may generate different message text for new employees and veteran employees. Some tasks, such as those requiring qualifications, are assigned to specific employees. Therefore, the work instruction generation unit 130 may generate message text for a specific employee. For example, the work instruction generation unit 130 may generate message text by inputting a prompt including employee information, such as the employee's career history and work history, into the LLM.

[0032] The output unit 140 outputs a message text to each employee when they arrive at work. For example, the output unit 140 may output the message text to be displayed on a store computer that is installed in the store and that employees use when registering their attendance. For example, if an employee has a scanner connected to the store computer read a code identifying the employee when they arrive at work, the output unit 140 may output the message text corresponding to the employee whose code was read to the store computer. In this case, if the store computer displays the message text, the employee who arrives at work can check the message text.

[0033] In this way, the output unit 140 can present the message text to the employee when the employee arrives at work. Therefore, the message generation device 10 reduces the burden on the store manager of transmitting messages when employees arrive at work. However, the output unit 140 may output the message text to any device other than the store computer, as long as the device allows employees to check the message text. For example, if an employee uses an employee terminal to register their attendance, the output unit 140 may output the message text to the employee terminal. In this case, if the employee terminal displays the message text, the employee who arrives at work can check the message text.

[0034] The output unit 140 may output the message text at a different timing, not limited to when the employee arrives at work. For example, the output unit 140 may re-output the message text when the employee wants to reconfirm the message text. For example, when the employee operates the store computer or employee terminal to input an instruction to reconfirm, the output unit 140 may re-output the message text in response to the instruction to reconfirm.

[0035] When the work instruction generation unit 130 creates a message text corresponding to each day of a plurality of days, such as a predetermined period, the output unit 140 may output the message text corresponding to each day. For example, the output unit 140 may output a message text corresponding to the day an employee arrives at work. Furthermore, in the case of an employee whose work changes depending on the day they arrive at work, the output unit 140 may output a message text corresponding to the work the employee is responsible for on that day. Alternatively, the output unit 140 may output message text for multiple days in a format such as a list. Alternatively, when a message text specifying an employee is generated, the output unit 140 may output the message text when the specified employee arrives at work.

[0036] The output unit 140 may output information related to the message text. For example, the output unit 140 may output information for displaying the location where the task specified in the second task instruction information included in the message text is to be performed, superimposed on a floor map of the store.

[0037] FIG. 2 is a flow diagram showing an example of the operation of the message generation device 10. The sales promotion information acquisition unit 110 acquires sales promotion information related to product sales promotion measures (step S201). The work instruction acquisition unit 120 acquires first work instruction information, which is information on work instructions corresponding to the sales promotion information from the store manager (step S202). The work instruction generation unit 130 inputs the sales promotion information, the first work instruction information, and the employee's work information into a language model to generate a message text for the employee (step S203). The output unit 140 outputs the message text for each employee to the employee when they arrive at work (S204).

[0038] As described above, the message generation device 10 includes a sales promotion information acquisition unit 110, a work instruction acquisition unit 120, a work instruction generation unit 130, and an output unit 140. The sales promotion information acquisition unit 110 acquires sales promotion information related to product sales promotion measures. The work instruction acquisition unit 120 acquires first work instruction information, which is information on work instructions corresponding to the sales promotion information from the store manager. The work instruction generation unit 130 generates a message text for each employee. In detail, the work instruction generation unit 130 inputs the sales promotion information, the first work instruction information, and job information indicating the job responsibilities of each store employee into a language model trained to generate message text, thereby generating a message text for each employee. The message text is text that includes second work instruction information, which is information on job instructions for each employee, and motivation information related to the second work instruction information. The output unit 140 then outputs the message text for each employee to the employees who arrive at work.

[0039] With this configuration, the message generation device 10 reduces the burden on the store manager in transmitting messages to employees. For example, if the output unit 140 outputs the message text to a store computer, an employee who arrives at work can confirm the second work instruction information, which is an instruction from the store manager, by checking the message text displayed on the screen of the store computer. Alternatively, if the output unit 140 outputs the message text to an employee terminal, an employee who arrives at work can confirm the second work instruction information, which is an instruction from the store manager, by checking the message text displayed on the screen of the employee terminal.

[0040] Furthermore, the message text includes motivational information related to the second task instruction information. The motivational information is, for example, the basis for the second task instruction information. More specifically, the motivational information is, for example, information that motivates employees or information that bridges the gap in awareness between the store manager and the employees. Therefore, employees can refer to the motivational information to improve their motivation or understand the gap in awareness. In this way, the message generation device 10 not only communicates the second task instruction information to each employee, but also provides information that allows employees to more appropriately perform the tasks instructed in the second task instruction information.

[0041] <Modification> The embodiment may be used with modifications. Modifications are described below. The embodiment and each modification may be combined.

[0042] <First Modification> 3 is a block diagram showing an example of the configuration of the message generation device 11, which is a first modified example. In the message generation device 11, the output unit 140 performs the operations described below in addition to the operations described above. The components other than the output unit 140 operate in the same manner as described above, so detailed description will be omitted.

[0043] The output unit 140 outputs a notification prompting the store manager to input first work instruction information. For example, when the sales promotion information acquisition unit 110 acquires sales promotion information, the output unit 140 outputs a notification prompting the store manager to input first work instruction information to a device operated by the store manager, such as a store computer. In this case, the work instruction acquisition unit 120 can acquire the first work instruction information that the store manager has input into the store computer or the like in response to the notification.

[0044] The output unit 140 may output information about a product that is the target of a measure in the sales promotion information as a notification prompting the input of the first task instruction information. For example, the output unit 140 may output a sales forecast about a product that is the target of a measure in the sales promotion information as a notification prompting the input of the first task instruction information. For example, when the sales promotion information acquisition unit 110 acquires sales promotion information including a sales forecast about a product that is the target of a measure, the output unit 140 may output the sales forecast included in the sales promotion information.

[0045] <Second Modification> However, the sales forecast for the product that is the target of the campaign may be acquired at a different time from the sales promotion information. For example, the output unit 140 may acquire the sales forecast for the product that is the target of the campaign in the sales promotion information from the headquarters that manages the store at a different time from the sales promotion information. FIG. 4 is a block diagram showing an example of the configuration of the message generation device 12 that is a second modified example. In addition to the configuration of the message generation device 11, the message generation device 12 includes a sales forecast acquisition unit 150. The sales forecast acquisition unit 150 acquires the sales forecast for the product. For example, the sales forecast acquisition unit 150 acquires the sales forecast for the product that is the target of the campaign in the sales promotion information from the headquarters that manages the store. In this case, the output unit 140 may output a notification including the sales forecast acquired by the sales forecast acquisition unit 150 as a notification prompting the input of the first work instruction information.

[0046] The output unit 140 may output, as the sales forecast, a sales forecast predicted using a learning model that predicts sales of products that are the target of measures in the sales promotion information. In this case, the work instruction generation unit 130 may use the sales forecast predicted by the learning model when generating the message text.

[0047] Sales forecasts for products that are the subject of a campaign include, but are not limited to, sales increase forecasts due to renewal of the products that are the subject of a campaign, or sales increase forecasts due to a sales promotion campaign.

[0048] <Third Modification> 5 is a block diagram showing an example of the configuration of a message generation device 13 according to a third modified example. The message generation device 13 includes an employee detection unit 160 in addition to the configuration of the message generation device 10. The message generation device 13 may also include a sales forecast acquisition unit 150.

[0049] The employee detection unit 160 detects the attendance of each employee. For example, if a code identifying the employee is read by a scanner connected to the store computer when the employee arrives at work, the employee detection unit 160 may acquire the read code as employee attendance information and detect the employee who has arrived at work based on the acquired code. Alternatively, the employee detection unit 160 may detect employee information using an employee terminal. The employee detection unit 160 then outputs the detected employee information to the output unit 140. The output unit 140 then outputs a message text for the employee detected by the employee detection unit 160.

[0050] <Fourth Modification> The message generation device 13 may include a learning unit that learns a language model. When learning a language model that can generate a message text, the learning unit learns the language model using, for example, the following explanatory variables and objective variables. Explanatory variables: sales promotion information regarding product sales promotion measures, first work instruction information in response to the sales promotion information from the store manager, and job assignment information indicating the job responsibilities of each store employee. Target variable: Second work instruction information for each employee and message text including motivation information for the second work instruction information.

[0051] <Hardware configuration> The hardware configuration of the message generation devices 10 to 13 will now be described. Each component of the message generation devices 10 to 13 may be configured as a hardware circuit. Alternatively, each component of the message generation devices 10 to 13 may be configured using multiple devices connected via a network. For example, the message generation devices 10 to 13 may be configured using cloud computing. Alternatively, multiple components of the message generation devices 10 to 13 may be configured as a single piece of hardware. Alternatively, the message generation devices 10 to 13 may be realized as a computer including a processor, a memory, and a network interface. The processor may be, for example, a central processing unit (CPU), but is not limited to this. The memory may be, for example, a read-only memory (ROM) and a random access memory (RAM), but is not limited to these.

[0052] 6 is a block diagram showing an example of the configuration of a computer 600, which is the hardware configuration of the message generation devices 10 to 13. The computer 600 includes a CPU 610, a ROM 620, a RAM 630, a storage device 640, and a network interface 650.

[0053] The CPU 610 loads a program from at least one of the ROM 620 and the storage device 640. Based on the loaded program, the CPU 610 controls the RAM 630, the storage device 640, and the network interface 650. The CPU 610 controls these components to implement the functions of the sales promotion information acquisition unit 110, the work instruction acquisition unit 120, the work instruction generation unit 130, the output unit 140, the sales forecast acquisition unit 150, and the employee detection unit 160. In this way, the computer 600 may implement its functions as a combination of hardware and software.

[0054] The CPU 610 may read a program contained in a computer-readable recording medium 690 using a recording medium reading device (not shown). Alternatively, the CPU 610 may receive a program via the network interface 650, store it in the RAM 630 or the storage device 640, and operate based on the stored program.

[0055] The ROM 620 stores programs and fixed data executed by the CPU 610. The ROM 620 is, for example, a programmable ROM (P-ROM) or a flash ROM. The RAM 630 temporarily stores programs and data executed by the CPU 610. The RAM 630 is, for example, a dynamic RAM (D-RAM). The storage device 640 stores data and programs that the computer 600 stores long-term. The storage device 640 is, for example, a hard disk device, a magneto-optical disk device, a solid-state drive (SSD), or a disk array device.

[0056] The ROM 620 and the storage device 640 are non-volatile (non-transitory) recording media. On the other hand, the RAM 630 is a volatile (transitory) recording media. The CPU 610 can operate based on programs stored in the ROM 620, the storage device 640, and the RAM 630. In other words, the CPU 610 can operate using either a non-volatile recording medium or a volatile recording medium. When realizing each function, the CPU 610 may use at least one of the RAM 630 and the storage device 640 as a temporary storage medium for programs and data.

[0057] The network interface 650 relays data exchange with external devices via a network. The network interface 650 is, for example, a local area network (LAN) card. Furthermore, the network interface 650 is not limited to a wired connection, and may be wireless.

[0058] The computer 600 configured in this way executes the operations of the components of the message generation devices 10 to 13 and realizes the functions of the message generation devices 10 to 13.

[0059] <System example> A message notification system 20 using the message generation devices 10 to 13 will be described below. For ease of explanation, the message generation device 10 will be used in the following description. FIG. 7 is a block diagram showing an example of a message notification system 20 using the message generation device 10. The message notification system 20 includes the message generation device 10, a management server 30, and a store computer 40. These components are interconnected via a network. For ease of explanation, the components are shown as separate devices in FIG. 7, but they are not necessarily separate devices, and at least some of the components may be configured using a single device or system. For example, the message generation device 10 and the store computer 40 may be configured as applications running on a server installed in the store.

[0060] The management server 30 is a server operated by a headquarters that manages the store, and outputs sales promotion information to the message generation device 10. The management server 30 may output a sales forecast to the message generation device 10.

[0061] The store computer 40 obtains the message text from the message generation device 10 and displays the message text to employees who have come to work. The store computer 40 may receive input of first work instruction information, which is information about work instructions corresponding to sales promotion information, from the store manager. In this case, the store computer 40 outputs the first work instruction information to the message generation device 10. The store computer 40 may detect when employees have come to work. In this case, the store computer 40 may output information about employees who have come to work to the message generation device 10.

[0062] The message generation device 10 operates as described above to output a message text. Details are, for example, as follows: The sales promotion information acquisition unit 110 acquires sales promotion information related to product sales promotion measures from the management server 30. The work instruction acquisition unit 120 acquires first work instruction information, which is information on work instructions corresponding to the sales promotion information from the store manager, from the store computer 40. The work instruction generation unit 130 generates a message text for each employee. Specifically, the work instruction generation unit 130 inputs the sales promotion information, the first work instruction information, and job information indicating the job responsibilities of each store employee into a language model trained to generate message text, and generates a message text for each employee. However, the message text is text that includes second work instruction information, which is information on job instructions for each employee, and motivation information related to the second work instruction information. Then, when the store computer 40 detects that employees have arrived at work, the output unit 140 outputs a message text for each employee to the employees who have arrived at work. For example, the output unit 140 outputs the message text to the store computer 40.

[0063] A part or all of the above-described embodiments can be described as, but not limited to, the following supplementary notes.

[0064] (Appendix 1) a sales promotion information acquisition means for acquiring sales promotion information relating to sales promotion measures for the product; a task instruction acquisition means for acquiring first task instruction information, which is task instruction information corresponding to the sales promotion information from a store manager; a task instruction generation means for inputting the sales promotion information, the first task instruction information, and task information indicating the tasks for which each employee of the store is responsible into a language model trained to generate a message text including second task instruction information, which is information on task instructions for each employee, and motivation information related to the second task instruction information, to generate the message text for each employee; an output means for outputting the message text to each of the employees when they arrive at work; A message generation device comprising:

[0065] (Appendix 2) The motivation information is a basis for the second work instruction information, and is information generated by inputting information about the product that is the target of the measure in the sales promotion information into a learning model that is trained to estimate the basis for the second work instruction information. 2. The communication generation device of claim 1.

[0066] (Appendix 3) The information about the product includes at least one of product inventory information, product sales information, customer unit price information of customers who purchase the product, and product cost rate. 3. A message generation device as described in appendix 2.

[0067] (Appendix 4) When the sales promotion information acquisition means acquires the sales promotion information, the output means outputs a notification to the manager of the store to prompt the manager to input the first work instruction information. 4. A message generation device according to any one of claims 1 to 3.

[0068] (Appendix 5) a sales forecast acquisition means for acquiring a sales forecast for a product that is the target of the promotional measures in the sales promotion information; The notification includes a sales forecast for the product that is the target of the policy. 5. The communication generation device of claim 4.

[0069] (Appendix 6) The sales forecast for the product that is the target of the measure is a sales increase forecast due to the renewal of the product that is the target of the measure. 6. The communication generation device of claim 5.

[0070] (Appendix 7) The first work instruction information includes at least one of an order instruction, a receiving instruction, and a display instruction regarding the product that is the target of the measure in the sales promotion information. 7. A message generation device according to any one of appendices 1 to 6.

[0071] (Appendix 8) the sales promotion information includes a schedule of the measures in the sales promotion information, the work instruction generation means generates the message text for a predetermined period based on the promotion schedule of the campaign and information on the employee's shift work. 8. A message generation device according to any one of appendices 1 to 7.

[0072] (Appendix 9) Equipped with an employee detection means that detects the attendance of each employee, the output means outputs the message text to the employee detected by the employee detection means. 9. A message generation device according to any one of appendices 1 to 8.

[0073] (Appendix 10) Acquire promotional information regarding product sales promotion measures, acquire first work instruction information, which is information on work instructions corresponding to the sales promotion information, from a store manager; inputting the sales promotion information, the first task instruction information, and task information indicating the tasks for which each employee of the store is responsible into a language model trained to generate a message text including second task instruction information, which is information on task instructions for each employee, and motivation information related to the second task instruction information, to generate the message text for each employee; outputting the message text to each of the employees when they arrive at work; How notifications are generated.

[0074] (Appendix 11) A process of acquiring sales promotion information regarding sales promotion measures for products; A process of acquiring first work instruction information, which is information on work instructions corresponding to the sales promotion information from a store manager; a process of inputting the sales promotion information, the first task instruction information, and task information indicating the tasks for which each employee of the store is responsible into a language model trained to generate a message text including second task instruction information, which is information on task instructions for each employee, and motivation information related to the second task instruction information, to generate the message text for each employee; a process of outputting the message text to each of the employees when they arrive at work; A program that a computer runs.

[0075] Furthermore, some or all of the configurations described in Supplementary Notes 2 to 9, which are dependent on Supplementary Note 1, may also be dependent on Supplementary Notes 10 and 11 in the same dependent relationship as Supplementary Notes 2 to 9. Furthermore, not limited to Supplementary Notes 1, 10, and 11, but also to various hardware, software, various recording means for recording software, or systems, some or all of the configurations described as Supplements may be dependent on each other within the scope of the above-mentioned embodiments.

[0076] Although the present invention has been described above with reference to the embodiments, the present invention is not limited to the above embodiments. Various modifications that can be understood by those skilled in the art can be made to the configuration and details of the present invention within the scope of the present invention. [Explanation of symbols]

[0077] 10. Message Generator 11 Message generator 12 Message Generator 110 Sales Promotion Information Acquisition Department 120 Business instruction acquisition department 130 Work instruction generation department 140 Output section 150 Sales Forecast Acquisition Department 160 Employee Detection Unit 600 computers 610 CPU 620 ROM 630 RAM 640 Storage device 650 network interface 690 Recording Media

Claims

1. a sales promotion information acquisition means for acquiring sales promotion information relating to sales promotion measures for the product; a task instruction acquisition means for acquiring first task instruction information, which is task instruction information corresponding to the sales promotion information from a store manager; a task instruction generating means for inputting the sales promotion information, the first task instruction information, and task information indicating the tasks for which each employee of the store is responsible into a language model trained to generate a message text including second task instruction information, which is information on task instructions for each employee, and motivation information related to the second task instruction information, to generate the message text for each employee; an output means for outputting the message text to each of the employees when they arrive at work; A message generation device comprising:

2. The motivation information is a basis for the second work instruction information, and is information generated by inputting information about the product that is the target of the measure in the sales promotion information into a learning model that is trained to estimate the basis for the second work instruction information. The message generation device of claim 1 .

3. The information about the product includes at least one of product inventory information, product sales information, customer unit price information of customers who purchase the product, and product cost rate. The message generation device of claim 2 .

4. when the sales promotion information acquisition means acquires the sales promotion information, the output means outputs a notification to the manager of the store to prompt the manager to input the first work instruction information. The message generation device of claim 1 .

5. a sales forecast acquisition means for acquiring a sales forecast for a product that is the target of the promotional measures in the sales promotion information; The notification includes a sales forecast for the product that is the target of the policy. The message generation device of claim 4.

6. The sales forecast for the product that is the target of the measure is a sales increase forecast due to the renewal of the product that is the target of the measure. The message generation device of claim 5.

7. The first task instruction information includes at least one of an order instruction, a receiving instruction, and a display instruction regarding the product that is the target of the measure in the sales promotion information. The message generation device of claim 1 .

8. the sales promotion information includes a schedule of the measures in the sales promotion information, the work instruction generation means generates the message text for a predetermined period based on the promotion schedule of the campaign and information on the employee's shift work. The message generation device of claim 1 .

9. Acquire promotional information regarding product sales promotion measures, acquire first work instruction information, which is information on work instructions corresponding to the sales promotion information, from a store manager; inputting the sales promotion information, the first task instruction information, and task information indicating the tasks for which each employee of the store is responsible into a language model trained to generate a message text including second task instruction information, which is information on task instructions for each employee, and motivation information related to the second task instruction information, to generate the message text for each employee; outputting the message text to each of the employees when they arrive at work; Announcement generation method.

10. A process of acquiring sales promotion information regarding sales promotion measures for products; A process of acquiring first task instruction information, which is information on task instructions corresponding to the sales promotion information, from a store manager; a process of inputting the sales promotion information, the first task instruction information, and task information indicating the tasks for which each employee of the store is responsible into a language model trained to generate a message text including second task instruction information, which is information on task instructions for each employee, and motivation information related to the second task instruction information, to generate the message text for each employee; a process of outputting the message text to each of the employees when they arrive at work; A program that a computer runs.

Citation Information

Patent Citations

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    JP2021117945A