Information display method and apparatus, device, storage medium, and product

Abstract

An information display method and apparatus, a device, a storage medium, and a product. The information display method comprises: displaying a preset page for a live stream of a preset account entity, wherein the live stream is associated with a preset object set, and the preset page comprises a live stream page and / or a live stream preview page; and displaying entity information of a target preset entity in the preset page, wherein the target preset entity is a preset entity in a preset entity set corresponding to the preset account entity, and the target preset entity is used for providing delivery services for preset objects in the preset object set. The technical solution enables the entity information to be more visually displayed, thereby reducing the operation steps for viewing the entity information, and improving the convenience for users to view the entity information while watching the live stream.

Description

Information display methods, devices, equipment, storage media and products

[0001] Cross-references to related applications

[0002] This application claims priority to Chinese Patent Application No. 202411515786.0, filed on October 28, 2024, the disclosure of which is incorporated herein by reference in its entirety. Technical Field

[0003] This disclosure relates to an information display method, apparatus, device, storage medium, and product. Background Technology

[0004] With the rapid development of information technology and the popularization of mobile internet, users can access a wide variety of resources through various internet-related functions. For example, online shopping allows users to purchase various goods, services, and virtual resources, providing numerous conveniences for all aspects of their lives and work.

[0005] Currently, resource providers, such as merchants or brands, can introduce their resources to users through live streaming. Users can make online payments during the live stream and obtain the resources through delivery services provided by the resource provider. However, the display of live stream-related information on the user side still has shortcomings and needs improvement. Summary of the Invention

[0006] This disclosure provides an information display method, apparatus, device, storage medium, and product.

[0007] In a first aspect, embodiments of this disclosure provide an information display method, including:

[0008] A preset page for displaying a live stream of a preset account subject, wherein the live stream is associated with a preset set of objects, and the preset page includes a live stream page and / or a live stream preview page;

[0009] The target preset subject information is displayed on the preset page. The target preset subject is a preset subject in the preset subject set corresponding to the preset account subject. The target preset subject is used to provide delivery services for preset objects in the preset object set.

[0010] Secondly, embodiments of this disclosure also provide an information display device, including:

[0011] The preset page display module is configured to display a preset page for a live stream of a preset account subject, wherein the live stream is associated with a preset object set, and the preset page includes a live stream page and / or a live stream preview page.

[0012] The main information display module is configured to display the main information of a target preset main body on the preset page, wherein the target preset main body is a preset main body in the preset main body set corresponding to the preset account main body, and the target preset main body is used to provide delivery services for preset objects in the preset object set.

[0013] Thirdly, embodiments of this disclosure also provide an electronic device, the electronic device comprising:

[0014] One or more processors;

[0015] Storage device, configured to store one or more programs,

[0016] When the one or more programs are executed by the one or more processors, the one or more processors implement the information display method provided in the embodiments of this disclosure.

[0017] Fourthly, embodiments of this disclosure also provide a storage medium containing computer-executable instructions, which, when executed by a computer processor, implement the information display method provided in embodiments of this disclosure.

[0018] Fifthly, this disclosure also provides a computer program product, including a computer program that, when executed by a processor, implements the information display method provided in this disclosure. Attached Figure Description

[0019] The above and other features, advantages, and aspects of the embodiments of this disclosure will become more apparent from the accompanying drawings and the following detailed description. Throughout the drawings, the same or similar reference numerals denote the same or similar elements. It should be understood that the drawings are schematic, and the originals and elements are not necessarily drawn to scale.

[0020] Figure 1 is a flowchart illustrating an information display method provided in an embodiment of this disclosure;

[0021] Figure 2 is a schematic diagram of an interface interaction provided in an embodiment of this disclosure;

[0022] Figure 3 is a flowchart illustrating another information display method provided in an embodiment of this disclosure;

[0023] Figure 4 is a schematic diagram of another interface interaction provided in an embodiment of this disclosure;

[0024] Figure 5 is a structural schematic diagram of an information display device provided in an embodiment of this disclosure;

[0025] Figure 6 is a schematic diagram of the structure of an electronic device provided in an embodiment of this disclosure. Detailed Implementation

[0026] Embodiments of this disclosure will now be described in more detail with reference to the accompanying drawings. While some embodiments of this disclosure are shown in the drawings, it should be understood that this disclosure can be implemented in various forms and should not be construed as limited to the embodiments set forth herein. Rather, these embodiments are provided to provide a more thorough and complete understanding of this disclosure. It should be understood that the accompanying drawings and embodiments of this disclosure are for illustrative purposes only and are not intended to limit the scope of protection of this disclosure.

[0027] It should be understood that the steps described in the method embodiments of this disclosure may be performed in different orders and / or in parallel. Furthermore, the method embodiments may include additional steps and / or omit the steps shown. The scope of this disclosure is not limited in this respect.

[0028] The term "comprising" and its variations as used herein are open-ended inclusions, meaning "including but not limited to". The term "based on" means "at least partially based on". The term "one embodiment" means "at least one embodiment"; the term "another embodiment" means "at least one additional embodiment"; the term "some embodiments" means "at least some embodiments". Definitions of other terms will be given in the description below.

[0029] It should be noted that the concepts of "first" and "second" mentioned in this disclosure are used only to distinguish different devices, modules or units, and are not used to limit the order of functions performed by these devices, modules or units or their interdependencies.

[0030] It should be noted that the terms "a" and "a plurality of" used in this disclosure are illustrative rather than restrictive, and those skilled in the art should understand that, unless otherwise expressly indicated in the context, they should be understood as "one or more".

[0031] The names of messages or information exchanged between multiple devices in the embodiments of this disclosure are for illustrative purposes only and are not intended to limit the scope of such messages or information.

[0032] It is understood that before using the technical solutions disclosed in the various embodiments of this disclosure, users should be informed of the types, scope of use, and usage scenarios of the personal information involved in this disclosure in an appropriate manner in accordance with relevant laws and regulations, and user authorization should be obtained.

[0033] For example, upon receiving a user's active request, a prompt message is sent to the user to explicitly inform them that the requested operation will require the acquisition and use of the user's personal information. This allows the user to independently choose whether to provide personal information to the software or hardware, such as the electronic device, application, server, or storage medium performing the operations of this disclosed technical solution, based on the prompt message.

[0034] As an optional but non-limiting implementation, in response to a user's active request, sending a prompt message to the user can be done via a pop-up window, where the prompt message can be presented in text format. Furthermore, the pop-up window can also include a selection control allowing the user to choose "agree" or "disagree" to provide personal information to the electronic device.

[0035] It is understood that the above notification and user authorization process are merely illustrative and do not constitute a limitation on the implementation of this disclosure. Other methods that comply with relevant laws and regulations may also be applied to the implementation of this disclosure.

[0036] It is understood that the data involved in this technical solution (including but not limited to the data itself, the acquisition or use of the data) shall comply with the requirements of relevant laws, regulations and related provisions.

[0037] Figure 1 is a flowchart illustrating an information display method provided in an embodiment of this disclosure. This embodiment is applicable to the situation where a live stream page displays information for multiple preset account subjects that can provide object delivery services. The method can be executed by an information display device, which can be implemented in the form of software and / or hardware. Optionally, it can be implemented by an electronic device, such as a mobile terminal like a mobile phone, smartwatch, tablet computer, or personal digital assistant, or a device like a personal computer (PC).

[0038] As shown in Figure 1, the information display methods include:

[0039] Step 101: Display the preset page of the live stream of the preset account subject, wherein the live stream is associated with a preset object set, and the preset page includes the live stream page and / or the live stream preview page.

[0040] For example, the page in this embodiment of the disclosure can be an application page or a webpage corresponding to a preset client, etc., and is not specifically limited. The preset client is a client running on an electronic device, which can be a preset application or a webpage client.

[0041] In this embodiment, the preset account holder can be the entity of the live streaming account to which the live stream belongs. The preset account holder can provide preset objects, which may include resources such as goods, items, or services. The preset account holder can be a resource provider, such as a merchant or brand, specifically a chain supermarket or coffee brand. After the live streaming account of the preset account holder starts broadcasting, the live streaming server can push the live stream to the preset client used by the users watching the live stream. The live streaming page in the preset client can display the corresponding live stream screen, and the live streaming preview page can display the corresponding live streaming preview screen. Users can then watch the live stream content through the pages in the preset client, such as viewing the live stream screen through the live streaming page or viewing the live streaming preview screen through the live streaming preview page. The preset pages include the live streaming page and / or the live streaming preview page.

[0042] For example, during a live stream, the live stream account of the preset account holder can explain preset objects provided by the preset account holder. That is, the live stream may include footage of the host explaining the preset objects. The preset object set associated with the live stream may include preset objects involved in this live stream, such as one or more preset objects that have been explained, are being explained, or are yet to be explained. For example, the preset object set can be displayed as an object information set on the object information display page of the live stream. For example, the live stream page displays preset controls, such as a shopping cart icon. In response to a trigger operation on the preset control, the object information display page is displayed, showing the object information set, which includes object information of the preset objects in the preset object set. For example, object information may include object attribute information and / or image resource information of the preset object, and may also include other information related to the preset object. Object attribute information may include object identifiers (such as product names), object category tags (such as fresh vegetables or seasonal fruits), object acquisition costs (such as product prices), object inventory (such as availability or remaining quantity), object characteristics (such as product selling points), brand, model, material, or ingredients, etc. Image resource information may include information about images and / or videos associated with preset objects, such as product illustrations (e.g., product photos) or product demonstration videos (e.g., live stream replay videos of products). The specific display method for each object in the object information set is not limited; it can be displayed in a list or matrix format, for example, a product list.

[0043] Step 102: Display the subject information of the target preset subject on the preset page, wherein the target preset subject is a preset subject in the preset subject set corresponding to the preset account subject, and the target preset subject is used to provide delivery services for the preset objects in the preset object set.

[0044] For example, a preset account entity corresponds to one or more entities that can independently provide delivery services for preset objects, denoted as preset entities. Multiple preset entities can constitute a preset entity set corresponding to the preset account entity. A preset entity can be, for example, a merchant's store, specifically a specific physical supermarket store in a chain supermarket. The preset entity can deliver the preset object to the user's designated location (denoted as the target delivery address) through the delivery service. The delivery service can have preset timeliness requirements, such as instant delivery service. Instant delivery service can be understood as a service that delivers the preset object to the user within a short time (such as 1 hour or half a day) in response to the user's service request. It should be noted that the above short time can include immediate delivery or delivery within a scheduled time. Since instant delivery service has high requirements for delivery timeliness, it is generally necessary to select a preset entity (denoted as the target preset entity) that matches the current user from the preset entity set to provide delivery services to the current user. That is, the target preset entity can specifically be used to provide delivery services for preset objects in the preset object set to the current user. The target preset entity can be determined by the live streaming server using a preset method and recommended to the user. The user can choose to accept the recommendation or switch the target preset entity. For example, the specific preset method is not limited. For example, it can be determined based on at least one of the following: the distance between the location of the preset client currently used by the user and the location of each preset entity, the distance between the target delivery address set by the current user and the location of each preset entity, and the business data of the preset entity. The business data may include at least one of the following: the inventory of the preset object to be delivered, the sales volume of the preset object to be delivered, the rating level of the preset entity, and the delivery cost (such as delivery time, delivery fee, or transportation capacity).

[0045] In related technologies, information about the specific store delivering the goods is usually displayed on pages such as the product list page or the order page. Therefore, when users view the live broadcast page or the live broadcast preview page, they cannot know in advance which store will fulfill the order and deliver the goods. They need to manually enter the product list page or the order page to view the store information. The operation path to view the store information is long and the page interaction efficiency is low. If users are not clear on how to view the store information, they cannot know the store information without entering the product list page or the order page. They may need to try multiple operations to obtain the store information, which is inefficient.

[0046] In this embodiment of the disclosure, the subject information of the target preset subject is displayed on the live streaming page and / or the live streaming preview page. The subject information may include Point of Interest (POI) information, and may also include delivery information (such as delivery distance or estimated delivery time). POI information may include at least one of the following: subject identifier (such as store name) and geographical location information (such as store address). Therefore, while watching the live streaming content through the preset page, users can conveniently and intuitively view relevant information about entities that may provide delivery services, reducing operations, improving page interaction efficiency, knowing in advance where they can go for offline viewing or after-sales service, and also improving the efficiency of obtaining the preset object.

[0047] Optionally, if the target preset subject's subject information is displayed on both the live streaming page and the live streaming preview page, the types of subject information displayed can be different, and can be respectively referred to as the first type of subject information and the second type of subject information. For example, the first type of subject information is the subject identifier, and the second type of subject information is the geographical location information.

[0048] The information display method provided in this embodiment displays a preset page for a live stream associated with a preset set of objects belonging to a preset account subject. The preset page includes a live stream page and / or a live stream preview page. The preset page displays the subject information of a target preset subject, which is a preset subject within the preset subject set corresponding to the preset account subject. This target preset subject provides delivery services for preset objects within the preset object set. By adopting the above technical solution, when displaying the live stream page and / or live stream preview page for a preset account subject's live stream, the subject information of the target preset subject within the preset subject set corresponding to the preset account subject is displayed. This makes the display of subject information more intuitive, reduces the operation path for viewing subject information, improves the convenience for users watching the live stream to view subject information, and enhances the user experience.

[0049] In some embodiments, the preset page includes a live streaming page; for example, displaying the subject information of a target preset subject on the preset page includes: displaying a preset component on the live streaming page; and displaying the subject information of the target preset subject in the preset component. Therefore, the subject information of the target preset subject can be displayed in a component-based manner, making the subject information more prominent and improving the efficiency of locating and viewing the subject information.

[0050] For example, the preset component can be a persistent component on the live stream page or a component with a display time limit, and the display style of the preset component is not limited. If it is a persistent component, it can be displayed in an associated position with the account identifier of the preset account subject, such as being displayed next to the account avatar and / or account name. If it is a component with a display time limit, it can be displayed in a specified position on the live stream page, such as the upper right corner or the right edge of the page, and can stop displaying after a specified duration or stop displaying in response to the user's close display operation.

[0051] In some embodiments, the preset component is included in the live message collection of the live page. Therefore, the preset component can be a message-based component, included as a live message in the live message collection, which can further improve the efficiency of locating and viewing the main information.

[0052] For example, live stream messages may include interactive messages related to the live stream, such as comments or order notifications. Comments may include messages posted by viewers or live stream users. On the live stream page, live stream messages are generally displayed in a streaming manner according to their publication or generation time. The collection of live stream messages displayed on the live stream page is denoted as the live stream message collection. Specifically, the preset component may be a set of live stream messages automatically published by a live stream account with a preset account entity as the publisher.

[0053] In some embodiments, displaying a live stream page for a preset account subject includes: displaying the live stream page for the preset account subject in response to a trigger operation on the entry point of the live stream page for the preset account subject; for example, displaying a preset component on the live stream page includes: displaying a collection of live stream messages in a preset area of ​​the live stream page; and displaying the preset component as a new live stream message in the collection of live stream messages. Thus, after a user enters the live stream page by triggering the entry point, they can quickly view the preset component in the collection of live stream messages displayed in the preset area, thereby obtaining the subject information of the target preset subject more promptly and conveniently, and watching the live stream content with knowledge of the subject information, improving the efficiency of obtaining live stream content.

[0054] For example, the entry point to the live stream page can be displayed on the live stream preview page, the information search results page, or the media content display page (such as a page displaying a stream of media works published by different users and pushed to the current user). The display format of the entry point is not limited; it can be a preview of the live stream, a text prompt to enter the live stream, or a default account identifier (such as an avatar). The triggering action for the entry point could be a click action, for example. The default area can be an area on the live stream page used to display live stream messages, such as the lower left corner of the page. For example, new live stream messages can appear and be displayed from the bottom of the default area.

[0055] Figure 2 is a schematic diagram of an interface interaction provided in an embodiment of this disclosure. As shown in Figure 2, in response to the triggering operation of the entry 201 of the live broadcast page for the preset account subject (the subject of the XX Supermarket Hourly Delivery Live Broadcast Account), the live broadcast page 202 of the preset account subject is displayed. The preset area 203 in the live broadcast page 202 displays a collection of live broadcast messages (not all live broadcast messages are shown in the figure). The preset component 204 is displayed as a new live broadcast message in the collection of live broadcast messages, such as at the bottom of the preset area 203. The preset component 204 displays the subject information of the target preset subject. The subject information may include, for example, the store address "No. x, x Road, x District, x City" in the figure. The preset component 204 may also display location icons and "offline store" text and other information.

[0056] In some embodiments, after displaying the preset component as a new live message in the live message set, the information display method further includes: in response to the addition of a new live message to the live message set, moving and displaying the preset component in a preset direction within the preset area; and in response to the preset component moving to a target position within the preset area, maintaining the preset component displayed at the target position for at least a preset duration. Thus, the preset component, as a live message, can be displayed similarly to other live messages. After a new live message appears, it can be moved and displayed, but after moving to a target position, it can be displayed for at least a preset duration. This avoids the preset component's display duration being too short due to too many new live messages appearing in a short period, making it difficult for users to accurately obtain the main information or requiring them to manually swipe through the live message to view the main information, thereby improving the accuracy and convenience of obtaining the main information.

[0057] For example, after displaying a preset component, if no new live stream messages are added, the preset component can remain stationary. If a new live stream message is added, the preset component can be moved in a preset direction (e.g., the preset component points to the top of the preset area) until it reaches a target position. The target position can be set according to actual needs, such as the center or top of the preset area. The preset component is kept displayed at the target position for at least a preset duration, which can be set according to actual needs, such as 5 seconds. For example, if the preset component moves to the target position in the preset area but the duration of display does not reach the preset duration (i.e., the timer starts when the preset component moves to the target position and the cumulative display duration is less than the preset duration), and if a new live stream message is added to the live stream message set and the preset area is already full of live stream messages, the preset component continues to be displayed at the target position, and the oldest live stream message in the preset area is removed from the preset area.

[0058] For example, as shown in Figure 2, after the preset component 204 is displayed as a new live message in the live message set, and then a live message posted by user A and a live message posted by user B are added in sequence, the preset component 204 moves upward until it reaches the target position 205 (such as the top of the preset area 203). At this time, the preset area 203 is filled with live messages. If the preset component 204 is displayed at the target position 205 for less than 5 seconds (the preset duration), and then a live message posted by user C is added, the preset component 204 is kept displayed at the target position 205, the live message posted by user A is moved out of the preset area 203, and the live message posted by user C is displayed.

[0059] In some embodiments, after displaying the preset component at the target position for the preset duration, the information display method further includes: in response to the addition of a new live message to the live message set, moving the preset component from the target position towards the preset direction. This allows for more flexible control over the display of the preset component and improves the utilization rate of the display space in the preset area.

[0060] As in the example above, if a new live stream message posted by user C has been displayed in the target position for more than 5 seconds, the preset component can continue to move upward from the target position, such as moving it out of the preset area, so that the live stream messages posted by user A, user B, and user C can be displayed sequentially from top to bottom in the preset area.

[0061] In some embodiments, the information display method further includes: displaying the text information of the live stream in the preset component, for example, the content of the text information is preset by the broadcaster corresponding to the preset account subject. Thus, the text information of the live stream and the subject information of the target preset subject are simultaneously displayed in the preset component, achieving component reuse, reducing component development costs, and improving the efficiency of user information acquisition.

[0062] For example, the text information for a live stream can specifically be textual information used to introduce or describe the content of the live stream. This text can be set by the streamer corresponding to the pre-defined account before the broadcast begins, allowing viewers to more easily understand the characteristics and other relevant information of the live stream content. Optionally, the relative display position of the text information and the main information within the pre-defined components is not limited; for example, the main information may be displayed below the text information.

[0063] In some embodiments, after displaying the subject information of a target preset subject in the preset component, the information display method further includes: in response to a trigger operation on the preset component, displaying a target page, for example, the target page being located above the live stream page and the size of the target page being smaller than the size of the live stream page; and displaying the associated information of the preset account subject on the target page. Thus, relevant information of the preset account subject can be conveniently viewed by triggering the preset component, improving interaction efficiency.

[0064] For example, the associated information of the preset account subject may include the account identifier, number of followers, account level, number of fans, account description, and interactive controls, and the interactive controls may include follow controls, etc.

[0065] In some embodiments, the preset page includes a live stream preview page; for example, displaying the subject information of the target preset subject on the preset page includes: displaying the subject information of the target preset subject at a preset location on the live stream preview page, for example, the preset location is associated with the display location of the account identifier of the preset account subject. Therefore, the subject information of the target preset subject can be quickly viewed before entering the live stream page, improving information acquisition efficiency and live stream page access efficiency.

[0066] Optionally, the live stream preview page may display an account identifier of a preset account entity. The preset position may be adjacent to the display position of the preset account entity's account identifier, such as below or to the right. Optionally, the preset position may also be the account identifier display position, that is, the originally displayed account identifier of the preset account entity is replaced with the entity information of the target preset entity. For example, before applying the solution of this embodiment, the bottom of the live stream preview page displays the account identifier of the live stream account, such as the live stream account name. After applying the solution of this embodiment, for the live stream preview page of the preset account entity, the bottom displays the entity information of the target preset entity, such as the entity name of the target preset entity, such as XX Supermarket X Road Store, etc.

[0067] Figure 3 is a flowchart illustrating another information display method provided in this embodiment. This embodiment optimizes the various optional solutions in the above embodiments. Specifically, the method includes the following steps:

[0068] Step 301: Display the live stream preview page of the preset account subject.

[0069] Step 302: Display the entrance to the live stream page on the live stream preview page, and display the subject information of the target subject in a preset position on the live stream preview page.

[0070] For example, a live stream is associated with a set of preset objects. The target preset subject is a preset subject in the set of preset subjects corresponding to the preset account subject. The target preset subject is used to provide the delivery service of the preset objects in the set of preset objects to the current user.

[0071] Figure 4 is another interface interaction diagram provided by the present disclosure embodiment. As shown in Figure 4, the entrance 402 of the live broadcast page is displayed in the live broadcast preview page 401, and the first type of subject information 403 of the target preset subject is displayed in the preset position of the live broadcast preview page 401. For example, the preset account subject is the subject of the account "XX Supermarket Hourly Delivery", and the first type of subject information 403 is the subject name of the target preset subject, "XX Supermarket x Road Store". The preset position is the account identifier display position.

[0072] Step 303: In response to the trigger operation of the entry point of the live broadcast page for the preset account subject, display the live broadcast page for the preset account subject.

[0073] As shown in Figure 4, after a user clicks on the entry point 402 of the live stream page, the live stream page 404 of the preset account subject is displayed.

[0074] Step 304: Display a collection of live messages in a preset area on the live page. Display the preset component as a new live message in the collection of live messages, and display the text information of the live stream and the main information of the target preset subject in the preset component.

[0075] As shown in Figure 4, after entering the live broadcast page 404, a collection of live broadcast messages is displayed in the preset area 405 of the live broadcast page 404. The preset component 406 is displayed as a new live broadcast message in the collection of live broadcast messages. The preset component 406 displays the text information 407 of the live broadcast and the second type of subject information 408 of the target preset subject. This can be geographical location information, specifically "No. x, ...

[0076] For example, before starting the broadcast, the broadcaster can configure whether preset components are displayed and the content displayed within those components via their device. For instance, the broadcaster's live streaming settings page can display an enable / disable switch for the preset components. If the switch is enabled, the preset components will be displayed on the live streaming page after the broadcast begins. When the enable / disable switch is enabled, a first settings area and a second settings area can be displayed on the live streaming settings page. For example, the first setting area is used to set whether to display text information in the preset component or to set the specific content of the text information. For example, the first setting area displays the text information recommended by the system. If the anchor is satisfied with the default text information, no modification is needed. Otherwise, the anchor can edit the text independently to obtain the text information to be displayed in the preset component. The second setting area is used to set whether to display the main body information in the preset component. For example, the second setting area includes a display switch. If the display switch is on, the main body information is displayed in the preset component when the preset component is displayed. If the display switch is on, the main body information is not displayed in the preset component when the preset component is displayed, such as only displaying text information. Optionally, if the display switch is triggered, the main body information display settings page is displayed. The preset effect image is displayed on the main body information display settings page to show the effect when the preset component is displayed on the audience user side.

[0077] Step 305: In response to the addition of a new live message to the live message collection, move the preset component in the preset area and display it in the preset direction.

[0078] As shown in Figure 4, if a new message is added, the preset component 406 will be displayed by moving upwards in the preset area 405.

[0079] Step 306: In response to the preset component moving to the target position in the preset area, maintain the preset component displayed at the target position for at least a preset duration.

[0080] Step 307: In response to the trigger operation for the preset component, display the target page and show the associated information of the preset account subject on the target page.

[0081] For example, the target page is located above the live stream page, and the size of the target page is smaller than the size of the live stream page.

[0082] As shown in Figure 4, after the user clicks the preset component 406, the target page 409 is displayed on top of the live page 404. The target page 409 displays the associated information of XX Supermarket's hourly delivery, such as account identifier, number of followers, account description, and follow control, so that users can quickly understand the relevant information of the preset account entity.

[0083] The information display method provided in this disclosure displays the main information of a target preset subject on a live preview page before entering the live broadcast page, improving the efficiency of information acquisition and the efficiency of entering the live broadcast page. After entering the live broadcast page, a preset component displaying the text information of the live broadcast and the main information of the target preset subject is displayed as a new live broadcast message in a preset area, and the preset component is displayed at the target position for at least a preset duration, so that users can accurately obtain the main information of the target preset subject and conveniently view the relevant information of the preset account subject by triggering the preset component, improving the interaction efficiency. In addition, the types of main information of the target preset subject displayed on the live broadcast page and the live preview page can be different, so that users can quickly and comprehensively understand the relevant information of the target preset subject in different dimensions, further improving the efficiency of information acquisition.

[0084] Figure 5 is a structural schematic diagram of an information display device provided in an embodiment of this disclosure. As shown in Figure 5, the device includes:

[0085] The preset page display module 501 is configured to display a preset page for a live stream of a preset account subject, wherein the live stream is associated with a preset object set, and the preset page includes a live stream page and / or a live stream preview page.

[0086] The main information display module 502 is configured to display the main information of a target preset main body on the preset page, wherein the target preset main body is a preset main body in the preset main body set corresponding to the preset account main body, and the target preset main body is used to provide delivery services for preset objects in the preset object set.

[0087] The information display device provided in this embodiment displays a preset page for a live stream associated with a preset object set belonging to a preset account subject. The preset page includes a live stream page and / or a live stream preview page. The preset page displays the subject information of a target preset subject, which is a preset subject within the preset subject set corresponding to the preset account subject. This target preset subject provides delivery services for preset objects within the preset object set. By adopting the above technical solution, when displaying the live stream page and / or live stream preview page of a live stream for a preset account subject, the subject information of the target preset subject within the preset subject set corresponding to the preset account subject that provides delivery services for preset objects is displayed. This makes the display of subject information more intuitive, reduces the operation path for viewing subject information, improves the convenience for users watching the live stream to view subject information, and enhances the user experience.

[0088] Optionally, the preset page includes a live streaming page; for example, the main information display module 502 includes:

[0089] The preset component display unit is configured to display preset components on the live streaming page;

[0090] The first subject information display unit is configured to display the subject information of the target preset subject in the preset components.

[0091] Optionally, the preset component is included in the live message set of the live page.

[0092] Optionally, the preset page display module 501 is configured to: in response to a trigger operation of the entry point of the live page for the preset account subject, display the live page of the preset account subject;

[0093] For example, the preset component display units include:

[0094] The message collection display sub-unit is configured to display a collection of live messages in a preset area of ​​the live page;

[0095] The message display subunit is configured to display a preset component as a new live message in the live message set.

[0096] Optionally, the information display device further includes:

[0097] The component moving display module is configured to, after displaying the preset component as a new live message in the live message set, move and display the preset component in a preset area in a preset direction in response to the addition of a new live message in the live message set.

[0098] The component display module is configured to maintain the display of the preset component at the target position for at least a preset duration in response to the preset component moving to a target position in the preset area.

[0099] Optionally, the information display device further includes:

[0100] The component movement module is configured to, after maintaining the preset component at the target position for the preset duration, further include: in response to the addition of a new live message to the live message set, continuing to move the preset component from the target position in the preset direction.

[0101] Optionally, the information display device further includes:

[0102] The text information display module is configured to display the text information of the live broadcast in the preset components, wherein the content of the text information is preset by the broadcaster side corresponding to the preset account subject.

[0103] Optionally, the information display device further includes:

[0104] The target page display module is configured to display the main information of the target preset subject in the preset component, and then, in response to a trigger operation on the preset component, display the target page, wherein the target page is located above the live page and the size of the target page is smaller than the size of the live page;

[0105] The associated information display module is configured to display the associated information of the preset account subject on the target page.

[0106] Optionally, the preset page includes a live preview page;

[0107] For example, the main information display module 502 includes:

[0108] The second entity information display unit is configured to display the entity information of the target entity at a preset position in the live preview page, wherein the preset position is associated with the account identifier display position of the preset account entity.

[0109] The information display device provided in this disclosure can execute the information display method provided in any embodiment of this disclosure, and has the corresponding functional modules and beneficial effects of the method execution.

[0110] It is worth noting that the various units and modules included in the above-mentioned device are only divided according to functional logic, but are not limited to the above division, as long as the corresponding functions can be realized; in addition, the specific names of each functional unit are only for easy differentiation and are not used to limit the protection scope of the embodiments of this disclosure.

[0111] Figure 6 is a schematic diagram of the structure of an electronic device provided in an embodiment of this disclosure. Referring to Figure 6 below, a schematic diagram of the structure of an electronic device (e.g., the terminal device or server in Figure 6) 600 suitable for implementing embodiments of this disclosure is shown. The terminal device in embodiments of this disclosure may include, but is not limited to, mobile terminals such as mobile phones, laptops, digital broadcast receivers, PDAs (personal digital assistants), PADs (tablet computers), PMPs (portable multimedia players), in-vehicle terminals (e.g., in-vehicle navigation terminals), and fixed terminals such as digital TVs and desktop computers. The electronic device shown in Figure 6 is merely an example and should not impose any limitations on the functionality and scope of use of embodiments of this disclosure.

[0112] As shown in Figure 6, the electronic device 600 may include a processing unit (e.g., a central processing unit, a graphics processing unit, etc.) 601, which can perform various appropriate actions and processes according to a program stored in a read-only memory (ROM) 602 or a program loaded from a storage device 608 into a random access memory (RAM) 603. The RAM 603 also stores various programs and data required for the operation of the electronic device 600. The processing unit 601, ROM 602, and RAM 603 are interconnected via a bus 604. An input / output (I / O) interface 605 is also connected to the bus 604.

[0113] Typically, the following devices can be connected to I / O interface 605: input devices 606 including, for example, touchscreens, touchpads, keyboards, mice, cameras, microphones, accelerometers, gyroscopes, etc.; output devices 607 including, for example, liquid crystal displays (LCDs), speakers, vibrators, etc.; storage devices 608 including, for example, magnetic tapes, hard disks, etc.; and communication devices 609. Communication device 609 allows electronic device 600 to communicate wirelessly or wiredly with other devices to exchange data. Although FIG. 6 illustrates electronic device 600 with various devices, it should be understood that it is not required to implement or possess all of the devices shown. More or fewer devices may be implemented or possessed alternatively.

[0114] In particular, according to embodiments of this disclosure, the processes described above with reference to the flowcharts can be implemented as computer software programs. For example, embodiments of this disclosure include a computer program product comprising a computer program carried on a non-transitory computer-readable medium, the computer program containing program code for performing the methods shown in the flowcharts. In such embodiments, the computer program can be downloaded and installed from a network via a communication device 609, or installed from a storage device 608, or installed from a ROM 602. When the computer program is executed by the processing device 601, it performs the functions defined in the methods of embodiments of this disclosure.

[0115] The names of messages or information exchanged between multiple devices in the embodiments of this disclosure are for illustrative purposes only and are not intended to limit the scope of such messages or information.

[0116] The electronic device provided in this embodiment and the information display method provided in the above embodiments belong to the same inventive concept. Technical details not described in detail in this embodiment can be found in the above embodiments, and this embodiment has the same beneficial effects as the above embodiments.

[0117] This disclosure provides a computer storage medium storing a computer program that, when executed by a processor, implements the information display method provided in the above embodiments.

[0118] This disclosure provides a computer program product, including a computer program that, when executed by a processor, implements the information display method provided in the above embodiments.

[0119] It should be noted that the computer-readable medium described in this disclosure can be a computer-readable signal medium or a computer-readable storage medium, or any combination thereof. A computer-readable storage medium can be, for example,—but not limited to—an electrical, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any combination thereof. More specific examples of a computer-readable storage medium may include, but are not limited to: an electrical connection having one or more wires, a portable computer disk, a hard disk, random access memory (RAM), read-only memory (ROM), erasable programmable read-only memory (EPROM or flash memory), optical fiber, portable compact disk read-only memory (CD-ROM), optical storage device, magnetic storage device, or any suitable combination thereof. In this disclosure, a computer-readable storage medium can be any tangible medium containing or storing a program that can be used by or in connection with an instruction execution system, apparatus, or device. In this disclosure, a computer-readable signal medium can include a data signal propagated in baseband or as part of a carrier wave, carrying computer-readable program code. Such propagated data signals can take various forms, including but not limited to electromagnetic signals, optical signals, or any suitable combination thereof. A computer-readable signal medium can be any computer-readable medium other than a computer-readable storage medium, which can send, propagate, or transmit a program for use by or in connection with an instruction execution system, apparatus, or device. The program code contained on the computer-readable medium can be transmitted using any suitable medium, including but not limited to: wires, optical fibers, RF (radio frequency), etc., or any suitable combination thereof.

[0120] The aforementioned computer-readable medium may be included in the aforementioned electronic device; or it may exist independently and not assembled into the electronic device.

[0121] The aforementioned computer-readable medium carries one or more programs that, when executed by the electronic device, cause the electronic device to: display a preset page for a live stream of a preset account subject, wherein the live stream is associated with a preset object set, and the preset page includes a live stream page and / or a live stream preview page; and display subject information of a target preset subject in the preset page, wherein the target preset subject is a preset subject in the preset subject set corresponding to the preset account subject, and the target preset subject is used to provide delivery services for preset objects in the preset object set.

[0122] Computer program code for performing the operations of this disclosure can be written in one or more programming languages ​​or a combination thereof, including but not limited to object-oriented programming languages ​​such as Java, Smalltalk, and C++, as well as conventional procedural programming languages ​​such as the "C" language or similar programming languages. The program code can be executed entirely on the user's computer, partially on the user's computer, as a standalone software package, partially on the user's computer and partially on a remote computer, or entirely on a remote computer or server. In cases involving remote computers, the remote computer can be connected to the user's computer via any type of network—including a local area network (LAN) or a wide area network (WAN)—or can be connected to an external computer (e.g., via the Internet using an Internet service provider).

[0123] The flowcharts and block diagrams in the accompanying drawings illustrate the architecture, functionality, and operation of possible implementations of systems, methods, and computer program products according to various embodiments of this disclosure. In this regard, each block in a flowchart or block diagram may represent a module, segment, or portion of code containing one or more executable instructions for implementing a specified logical function. It should also be noted that in some alternative implementations, the functions indicated in the blocks may occur in a different order than those indicated in the drawings. For example, two consecutively indicated blocks may actually be executed substantially in parallel, and they may sometimes be executed in reverse order, depending on the functions involved. It should also be noted that each block in the block diagrams and / or flowcharts, and combinations of blocks in the block diagrams and / or flowcharts, can be implemented using a dedicated hardware-based system that performs the specified function or operation, or using a combination of dedicated hardware and computer instructions.

[0124] The units described in the embodiments of this disclosure can be implemented in software or hardware. The names of modules do not necessarily limit the module itself; for example, a preset page display module can also be described as "a module that displays a preset page for a live stream of a preset account subject".

[0125] The functions described above in this document can be performed, at least in part, by one or more hardware logic components. For example, exemplary types of hardware logic components that can be used, without limitation, include: Field Programmable Gate Arrays (FPGAs), Application-Specific Integrated Circuits (ASICs), Application Standard Products (ASSPs), System-on-Chip (SoCs), Complex Programmable Logic Devices (CPLDs), and so on.

[0126] In the context of this disclosure, a machine-readable medium can be a tangible medium that may contain or store a program for use by or in conjunction with an instruction execution system, apparatus, or device. A machine-readable medium can be a machine-readable signal medium or a machine-readable storage medium. A machine-readable medium can be, but is not limited to, electronic, magnetic, optical, electromagnetic, infrared, or semiconductor systems, apparatus, or devices, or any suitable combination of the foregoing. More specific examples of machine-readable storage media include electrical connections based on one or more wires, portable computer disks, hard disks, random access memory (RAM), read-only memory (ROM), erasable programmable read-only memory (EPROM or flash memory), optical fiber, portable compact disk read-only memory (CD-ROM), optical storage devices, magnetic storage devices, or any suitable combination of the foregoing.

[0127] According to one or more embodiments of this disclosure, an information display method is provided, comprising:

[0128] A preset page for displaying a live stream of a preset account subject, wherein the live stream is associated with a preset set of objects, and the preset page includes a live stream page and / or a live stream preview page;

[0129] The target preset subject information is displayed on the preset page. The target preset subject is a preset subject in the preset subject set corresponding to the preset account subject. The target preset subject is used to provide delivery services for preset objects in the preset object set.

[0130] According to one or more embodiments of this disclosure, the preset page includes a live streaming page;

[0131] The display of the subject information of the target preset subject on the preset page includes:

[0132] Preset components are displayed on the live streaming page;

[0133] The preset components display the subject information of the target preset subject.

[0134] According to one or more embodiments of this disclosure, the preset component is included in the live message set of the live page.

[0135] According to one or more embodiments of this disclosure, a live streaming page displaying a live stream of a preset account subject includes:

[0136] In response to a trigger operation on the entry point of the live stream page for a preset account subject, the live stream page for the preset account subject is displayed;

[0137] The preset components displayed on the live streaming page include:

[0138] A collection of live messages is displayed in a preset area on the live streaming page;

[0139] The preset components are displayed as new live messages in the set of live messages.

[0140] According to one or more embodiments of this disclosure, after displaying the preset component as a new live message in the live message set, the information display method further includes:

[0141] In response to the addition of a new live message to the live message set, the preset component is displayed in the preset area in a preset direction.

[0142] In response to the preset component moving to a target position in the preset area, the preset component is displayed at the target position for at least a preset duration.

[0143] According to one or more embodiments of this disclosure, after the information display method maintains the preset component displaying the preset duration at the target location, it further includes:

[0144] In response to the addition of a new live message to the live message set, the preset component continues to move in the preset direction from the target position.

[0145] According to one or more embodiments of this disclosure, the information display method further includes:

[0146] The text information of the live broadcast is displayed in the preset component, wherein the content of the text information is preset by the broadcaster side corresponding to the preset account subject.

[0147] According to one or more embodiments of this disclosure, after the information display method displays the subject information of the target preset subject in the preset component, it further includes:

[0148] In response to a trigger operation on the preset component, a target page is displayed, wherein the target page is located above the live stream page and the size of the target page is smaller than the size of the live stream page;

[0149] The associated information of the preset account entity is displayed on the target page.

[0150] According to one or more embodiments of this disclosure, the preset page includes a live preview page;

[0151] The display of the subject information of the target preset subject on the preset page includes:

[0152] The target preset subject's main information is displayed in a preset position on the live preview page, wherein the preset position is associated with the display position of the preset account subject's account identifier.

[0153] According to one or more embodiments of this disclosure, an information display device is provided, comprising:

[0154] The preset page display module is used to display the preset page of the live broadcast of the preset account subject, wherein the live broadcast is associated with a preset object set, and the preset page includes the live broadcast page and / or the live broadcast preview page.

[0155] The subject information display module is used to display the subject information of the target subject on the preset page. The target subject is a preset subject in the preset subject set corresponding to the preset account subject. The target subject is used to provide delivery services for the preset objects in the preset object set.

[0156] The above description is merely a preferred embodiment of this disclosure and an explanation of the technical principles employed. Those skilled in the art should understand that the scope of this disclosure is not limited to technical solutions formed by specific combinations of the above-described technical features, but should also cover other technical solutions formed by arbitrary combinations of the above-described technical features or their equivalents without departing from the above-described concept. For example, technical solutions formed by substituting the above features with (but not limited to) technical features disclosed in this disclosure that have similar functions.

[0157] Furthermore, while the operations are described in a specific order, this should not be construed as requiring these operations to be performed in the specific order shown or in a sequential order. In certain environments, multitasking and parallel processing may be advantageous. Similarly, while several specific implementation details are included in the above discussion, these should not be construed as limiting the scope of this disclosure. Certain features described in the context of individual embodiments may also be implemented in combination in a single embodiment. Conversely, various features described in the context of a single embodiment may also be implemented individually or in any suitable sub-combination in multiple embodiments.

[0158] Although the subject matter has been described using language specific to structural features and / or methodological logic, it should be understood that the subject matter defined in the appended claims is not necessarily limited to the specific features or actions described above. Rather, the specific features and actions described above are merely illustrative examples of implementing the claims.

Claims

1. An information display method, comprising: A preset page for displaying a live stream of a preset account subject, wherein the live stream is associated with a preset set of objects, and the preset page includes a live stream page and / or a live stream preview page; The target preset subject information is displayed on the preset page. The target preset subject is a preset subject in the preset subject set corresponding to the preset account subject. The target preset subject is used to provide delivery services for preset objects in the preset object set.

2. The method according to claim 1, wherein, The preset page includes a live streaming page; The display of the subject information of the target preset subject on the preset page includes: Preset components are displayed on the live streaming page; The subject information of the target preset subject is displayed in the preset component.

3. The method according to claim 2, wherein, The preset components are included in the live message set of the live page.

4. The method according to claim 2, wherein, The live streaming page that displays the live stream of a preset account subject includes: In response to a trigger operation on the entry point of the live stream page for the preset account subject, the live stream page for the preset account subject is displayed; The preset components displayed on the live streaming page include: A collection of live messages is displayed in a preset area on the live streaming page; The preset components are displayed as new live messages in the set of live messages.

5. The method according to claim 4, wherein, After displaying the preset component as a new live message in the live message set, the method further includes: In response to the addition of a new live message to the live message set, the preset component is displayed in the preset area in a preset direction. In response to the preset component moving to a target position in the preset area, the preset component is displayed at the target position for at least a preset duration.

6. The method according to claim 5, wherein, After maintaining the preset component at the target position for the preset duration, the method further includes: In response to the addition of a new live message to the live message set, the preset component continues to move in the preset direction from the target position.

7. The method according to any one of claims 2 to 6, wherein, The method further includes: The text information of the live broadcast is displayed in the preset component, wherein the content of the text information is preset by the broadcaster side corresponding to the preset account subject.

8. The method according to any one of claims 2 to 7, wherein, After displaying the subject information of the target preset subject in the preset component, the method further includes: In response to a trigger operation on the preset component, a target page is displayed, wherein the target page is located above the live stream page and the size of the target page is smaller than the size of the live stream page; The associated information of the preset account entity is displayed on the target page.

9. The method according to claim 1, wherein, The preset page includes a live stream preview page; The display of the subject information of the target preset subject on the preset page includes: The subject information of the target preset subject is displayed at a preset position on the live preview page, wherein the preset position is associated with the display position of the account identifier of the preset account subject.

10. An information display device, comprising: The preset page display module is configured to display a preset page for a live stream of a preset account subject, wherein the live stream is associated with a preset object set, and the preset page includes a live stream page and / or a live stream preview page. The main information display module is configured to display the main information of a target preset main body on the preset page, wherein the target preset main body is a preset main body in the preset main body set corresponding to the preset account main body, and the target preset main body is used to provide delivery services for preset objects in the preset object set.

11. An electronic device, comprising: One or more processors; Storage device, configured to store one or more programs, When the one or more programs are executed by the one or more processors, the one or more processors implement the information display method as described in any one of claims 1-9.

12. A storage medium containing computer-executable instructions, wherein, The computer-executable instructions, when executed by a computer processor, implement the information display method as described in any one of claims 1-9.

13. A computer program product comprising a computer program, wherein, When the computer program is executed by the processor, it implements the information display method as described in any one of claims 1-9.

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