Global web page marketing system and method

Abstract

The present invention relates to a global web page marketing system and method and, more specifically, may provide a global web page marketing system comprising: a first platform server for providing a first web page to first consumer terminals of a first country; a second platform server for providing a service to second consumer terminals of a second country; and a global marketing server that converts the first web page into a second web page used in the second platform server by using first marketing characteristic information determined for the first web page and second marketing characteristic information of the second consumer terminals using the second platform server.

Description

Global Web Page Marketing System and Method

[0001] The present invention relates to a global web page marketing system and method.

[0002] So, more specifically, by reflecting the characteristics of platforms in the second country targeted for marketing

[0003] This relates to a global web page marketing system and method capable of creating and promoting web pages of a first country and web pages of a second country.

[0004] Web pages that promote and sell products are created to suit specific platforms.

[0005] It is managed in this way. For example, the web pages for products or services sold in Korea are one

[0006] Product or service information written in the Korean language and placed on web pages is for Korean consumers

[0007] It is arranged according to the scent.

[0008] In this case, in order to promote the same product or service abroad, domestic

[0009] Web pages designed for consumers are suitable for consumers in the target country.

[0010] A process of modifying the web page is required. For example, a program using a different language

[0011] To upload a product's web page to a platform, a translation process into the language of the respective country is required.

[0012] In this case, if you are simply translating a web page into another language, the first country

[0013] Due to the differing consumption patterns between consumers in A and consumers in second countries, effective exchange

[0014] There is a disadvantage in that it is difficult to promote the product.

[0015] The present invention relates to the platform characteristics of a second country targeted for marketing.

[0016] In consideration, the web page of the first country providing the service is changed to the web page of the second country.

[0017] We provide a global web page marketing system and method that can be created and promoted.

[0018] There is a purpose.

[0019] The present invention is based on the platform characteristics of a second country that is the target of marketing.

[0020] By changing the configuration of the first country's web page to the second country's web page, for each country

[0021] When doing global web page marketing that can create web pages suitable for consumer needs

[0022] It can provide stems and methods.

[0023] The present invention relates to the platform characteristics of a first country providing services and marketing

[0024] By assigning different weights to the platform characteristics of the second country, the service provider's

[0025] A global web page marketing system and room that can be adapted and changed according to marketing strategies

[0026] Can provide the law.

[0027] To achieve the aforementioned objective, the global web page marketing of the present invention

[0028] The Ting system provides a first web page to first consumer terminals in the first country.

[0029] is a first platform server; provides services to second consumer terminals in a second country

[0030] A second platform server; and a first marketing determined targeting the first web page

[0031] characteristic information and the second of the second consumer terminals using the second platform server

[0032] Using marketing characteristic information, the above-mentioned first web page on the above-mentioned second platform server

[0033] It may include a global marketing server that converts into a second web page used.

[0034] The above global marketing server, through the above first platform server, the above

[0035] 1. A first web page that classifies and manages data provided to consumer terminals.

[0036] Marketing characteristic management module; to the second consumer terminals through the second platform server

[0037] A second marketing attribute management module that classifies and manages provided data; and a first web page

[0038] Classify the items included in the easy, and the above-mentioned first marketing characteristic information and second marketing characteristics

[0039] Generate the second web page by transforming the array of the above items according to the weight of the information

[0040] It may include a web page conversion module.

[0041] The items on the first web page mentioned above are service overview, service photos, service

[0042] It may include satisfaction, service quality, service price, and service location.

[0043] The above-mentioned first marketing characteristic information is the importance of each item on the above-mentioned first web page.

[0044] Analysis importance evaluated by the degree; or the first by the administrator of the first web page

[0045] It can include designated importance levels set for each item on the web page.

[0046] The above first marketing characteristic information is among the above analysis importance or the above designation

[0047] It may include a first importance selected from the urethra.

[0048] In cases where the above-mentioned designated importance exists, the above-mentioned designated importance is the

[0049] 1. It can be determined by importance.

[0050] The above second marketing characteristic information is provided by the above second platform server.

[0051] Targeting the second consumer terminals using a service similar to the first web page

[0052] It may include a second importance determined from the preference analyzed.

[0053] The above-mentioned second web page is at the above-mentioned first importance and the above-mentioned second importance

[0054] By assigning different weights, the arrangement of items can be determined.

[0055] The weight of the second importance mentioned above is higher than the weight of the first importance mentioned above.

[0056] It can be set.

[0057] The above-mentioned second web page is a first country included in the above-mentioned first web page.

[0058] Text in a language or text contained within an image is translated by a translation program to the second

[0059] It can be composed of text translated into the country's language.

[0060] In addition, through the communication network of the present invention, the first platform server and the second platform

[0061] Global web page marketing conducted on a global marketing server connecting to a platform server

[0062] In the ting method, an item of the first web page provided through the first platform server

[0063] A step of classifying; analyzing the service of the first web page to generate analysis importance

[0064] A step of performing; a step of receiving the designated importance of the first web page; the analysis importance

[0065] A step of generating first marketing characteristic data using degrees or the aforementioned designated importance;

[0066] A step of analyzing consumer preferences using the second platform server; the preferences

[0067] A step of generating second marketing characteristic data using; and the first marketing characteristic

[0068] By applying the data and the above-mentioned second marketing characteristic data, the above-mentioned first web page becomes a second

[0069] It may include a step of converting into a web page.

[0070] The above designated importance is determined by the administrator of the above first web page, above

[0071] It may be data set for each item of the first web page.

[0072] According to the present invention, the platform characteristics of a second country targeted for marketing

[0073] In consideration, the web page of the first country providing the service is changed to the web page of the second country.

[0074] It has the effect of creating and promoting.

[0075] In addition, according to the present invention, a platform in a second country that is the target of marketing

[0076] By changing the configuration of the web page of the first country to the web page of the second country based on the characteristics

[0077] As a result, it has the effect of creating web pages suitable for the needs of consumers in each country.

[0078] there is.

[0079] According to the present invention, the platform characteristics of a first country providing a service and

[0080] By applying different weights to the platform characteristics of the second country targeted for marketing, the service

[0081] There is an adaptive effect that can be changed according to Confucius's marketing strategy.

[0082]

[0083] FIG. 1 is a global web page marketing system according to an embodiment of the present invention.

[0084] This is a diagram.

[0085] FIG. 2 is a management module used in a global marketing server according to an embodiment of the present invention

[0086] This is a diagram showing an example of a database.

[0087] FIG. 3 illustrates a global web page marketing method according to an embodiment of the present invention.

[0088] It is also a name.

[0089] FIG. 4 illustrates a global web page marketing method according to an embodiment of the present invention, wherein the first

[0090] This is a diagram showing an example of the first web page provided by the platform server.

[0091] FIG. 5 illustrates a global web page marketing method according to an embodiment of the present invention, wherein the first

[0092] This is a diagram illustrating marketing characteristic data as an example.

[0093] FIG. 6 illustrates a global web page marketing method according to an embodiment of the present invention, wherein the second

[0094] This is a diagram illustrating marketing characteristic data as an example.

[0095] FIG. 7 shows a neural network model in a global web page marketing method according to an embodiment of the present invention.

[0096] This is a diagram conceptually illustrating the case of generating second web page data using [it].

[0097] FIG. 8 illustrates a global web page marketing method according to an embodiment of the present invention, wherein the first

[0098] A second web page created by reflecting marketing characteristic data and second marketing characteristic data

[0099] This is a drawing showing an example.

[0100] FIG. 9 is an example of the program configuration of a global marketing server according to an embodiment of the present invention.

[0101] It is a diagram represented by a poem.

[0102]

[0103] Hereinafter, some embodiments of the present invention will be described in detail with reference to the exemplary drawings.

[0104] This explains. In adding reference numerals to the components of each drawing, the same composition

[0105] For elements, use the same reference numeral whenever possible, even if they are indicated on different drawings.

[0106] It may be lost. In addition, in describing the present invention, regarding related known configurations or functions

[0107] If it is determined that a detailed explanation may obscure the essence of the invention, the detailed

[0108] Description may be omitted. Terms such as "includes," "has," and "consists of" mentioned in this specification

[0109] When "jinda" etc. are used, other parts may be added unless "~man" is used.

[0110] c. Where a component is expressed in the singular, it may include a plural unless otherwise explicitly stated.

[0111] In addition, in describing the components of the present invention, the first, second, A, B,

[0112] Terms such as (a) and (b) may be used. These terms are intended only to distinguish the component from other components, and the nature, order, sequence, or number of the component is not limited by the terms.

[0113] In describing the positional relationship of components, two or more components

[0114] Where it is stated that the cow becomes a "connection," "combination," or "connection," etc., two or more components

[0115] It can be directly "connected," "combined," or "joined," but with two or more components and

[0116] It is understood that other components may be "intervened" to be "connected," "combined," or "joined."

[0117] It will have to be. Here, other components are "connected," "combined," or "joined" to each other

[0118] It may be included in one or more of two or more components.

[0119] Temporal flow related to components, methods of operation, or manufacturing methods, etc.

[0120] In explaining naming relationships, for example, "~after," "~following," "~after," "~

[0121] When temporal or sequential relationships are explained using "before," etc., "immediately"

[0122] Or, unless "direct" is used, it may also include cases that are not continuous.

[0123] Meanwhile, numerical values ​​for a component or their corresponding information (e.g., levels, etc.) are

[0124] In urgent cases, even without separate explicit indication, the numerical value or its corresponding information is various factors

[0125] Errors that may occur due to (e.g., process factors, internal or external shock, noise, etc.)

[0126] It can be interpreted as including the range of cars.

[0127] FIG. 1 is a global web page marketing system according to an embodiment of the present invention.

[0128] This is a diagram.

[0129] Referring to FIG. 1, global web page marketing according to an embodiment of the present invention

[0130] The ting system is capable of facilitating the functions and features described in this specification, the first country

[0131] A first platform server (100) providing services to consumers of the second country

[0132] A second platform server (200) providing services to consumers, and global marketing

[0133] It may include a server (300).

[0134] The first platform server (100) targets the first consumer located in the first country

[0135] Provides a platform for selling goods or supplying services using the first language.

[0136] is a device. For example, the first platform server (100) is a first consumer, the first consumer terminal

[0137] A first that can search for and purchase goods or services in the first language using speech (110).

[0138] Can provide a website.

[0139] The first consumer terminal (110) connects to the first platform server (100) to make a purchase

[0140] It is a consumer terminal device that can search for desired products or services.

[0141] The second platform server (200) targets a second consumer located in a second country

[0142] Provides a platform for selling goods or supplying services using a second language.

[0143] is a device. For example, the second platform server (200) searches for products or services in Chinese.

[0144] We can provide Chinese websites where you can color and purchase.

[0145] The second consumer terminal (210) connects to the second platform server (200) to make a purchase

[0146] It is a consumer terminal device that can search for desired products or services.

[0147] The global marketing server (300) is in the first language from the first platform server (100).

[0148] Convert the provided first web page into a second web page expressed in a second language, and the second

[0149] A second webpage can be provided through the platform server (200).

[0150] Here, the web page is connected using a wired internet connection, like a PC.

[0151] Not only wired web pages displayed on computer monitor screens, but also smartphones and

[0152] Wireless displayed on the screen of a mobile device connected together using wireless internet

[0153] Includes web pages.

[0154] The global marketing server (300) [connects] the first consumer group through the first web page

[0155] The first marketing characteristic data of the service provided to the horse (110) and the second platform server (200)

[0156] Classify the second marketing characteristic data provided to the second consumer terminal (210) through, and

[0157] Using 1 marketing characteristic data and 2 marketing characteristic data, from the 1 web page

[0158] You can change the configuration of the second web page.

[0159] The first marketing characteristic data is the first web page of the first platform server (100).

[0160] Includes service analysis data provided to the first consumer terminal (110) through the,

[0161] It may include designated marketing data selected by the person in charge managing the first web page.

[0162] there is.

[0163] In addition, the second marketing characteristic data uses the second platform server (200).

[0164] It may include second consumer preference analysis data.

[0165] 1st platform server (100), 2nd platform server (200) and global marketing

[0166] The server (300) is composed of any number or combination to perform the functions of the present invention.

[0167] A capable processor, controller, integrated circuit, programmable logic circuit, or other

[0168] It may include a database and a signal processing device, and in addition, one or more memories,

[0169] A communication module capable of communicating with a transmitter, receiver, display, and various devices

[0170] It can include. In addition, it performs data operations through a specified algorithm and displays

[0171] A computer program that displays the results so that they can be recognized externally through this, and this

[0172] Includes a user interface implemented to allow the user to manipulate it.

[0173] You can do it.

[0174] A computer program in the global web page marketing method of the present invention

[0175] Then, to perform each step, a first platform server (100), a second platform server (200) and

[0176] Multiple code segments executable on the global marketing server (300)

[0177] Includes. At this time, each step of the global web page marketing method of the present invention is described in detail.

[0178] Although they may be performed in the order listed in the name, each step unless explicitly mentioned

[0179] The system can be executed in a different order. In addition, some steps can be performed simultaneously.

[0180] And, some steps may be performed optionally.

[0181] 1st platform server (100), 2nd platform server (200) and global marketing

[0182] The server (300) is one such as an internet service, email service, or data transmission service.

[0183] It may include electronic devices capable of accessing the above general-purpose computing resources. In addition, through

[0184] It may include a user database that stores information unique to users accessing online resources through a new network, and the database is the global web page of the present invention.

[0185] It can store other information and data necessary to implement the Easy Marketing System

[0186] there is.

[0187] 1st platform server (100), 2nd platform server (200) and global marketing

[0188] The server (300) is any device or equipment including memory related to a processor.

[0189] It can include. The processor can implement an operating system, instructions, software code

[0190] A computer program known as an executable, application, or app.

[0191] It can execute. Processors include microcontrollers and FPGAs (Field Programmable Gates).

[0192] It can consist of an array), or a combination thereof. Memory stores computer programs

[0193] Can store or retain, text, databases, graphics, audio, video, their

[0194] It can store combinations and other data. Memory is a computer-readable medium or

[0195] It can be referred to as a computer-readable storage medium, RAM (Random Access Memory),

[0196] ROM (Read Only Memory), flash drive, floppy disk, hard disk, compact disk

[0197] Optical storage media such as CD-ROMs, DVDs (Digital Video Discs), etc., or a combination thereof

[0198] It may include.

[0199] 1st platform server (100), 2nd platform server (200) and global marketing

[0200] The server (300) has multiple hard disks, network access storage along with this memory.

[0201] (network attached storage), or a separate storage network

[0202] It may additionally include a file store.

[0203] Specifically, the first consumer terminal (110) and the second consumer terminal (210) are

[0204] Mobile communication devices (including wireless devices), workstations, desktop computers,

[0205] Laptop computers, palmtop computers, tablet computers, PDAs (portable digital assistants), S

[0206] It may include a smartphone, or a combination thereof. Various embodiments of the administrator terminal (100)

[0207] ...includes a computer capable of wired connection, such as a mobile phone, smartphone, or PC.

[0208] It is possible.

[0209] The first consumer terminal (110) and the second consumer terminal (210) are visual graphics,

[0210] Cathode ray tubes, liquid crystal displays, plasma, or ter that display images, text, etc.

[0211] It can have an electronic display such as a screen.

[0212] According to an embodiment of the present invention, a first platform server (100), a second platform server

[0213] The computer program installed on the (200) and global marketing server (300) is an electronic display

[0214] A graphical user interface displayed through

[0215] It facilitates interaction and communication through the GUI. The graphical user interface is used

[0216] To provide information to the user control interface, the display area (display

[0217] Enables interaction with the electronic display by touching or pointing at the areas

[0218] does.

[0219] In addition, the first platform server (100), the second platform server (200) and the global ma

[0220] The marketing server (300) can capture, store, and transmit digital images or videos.

[0221] Includes optical devices such as digital cameras, video cameras, and optical scanners.

[0222] It is possible.

[0223] 1st platform server (100), 2nd platform server (200) and global marketing

[0224] The server (300) enables one or more users to share information and commands with each other.

[0225] It may include a user control interface. The user control interface may include buttons, a keyboard,

[0226] Voice recognition elements such as switches, scroll wheels, and microphones, and mice, touchpads, and trackballs

[0227] One or more functions such as a tracking ball, and a pointing device such as a stylus

[0228] It may include inputs. The user control interface also includes audible commands.

[0229] It may include a speaker for providing instructions) and feedback. In addition, use

[0230] The control interface can remotely interface with a user or other electronic devices.

[0231] In order to have, communication components, removable memory, data transceivers, or transmitters and

[0232] It may include the same wired or wireless data transmission elements.

[0233] The communication network can be a wired or wireless network, and the communication server,

[0234] Routers, switches, wireless receivers, and transmitters, as well as electrically conductive cables or optical

[0235] It may include cables. Communication networks are also LANs (local area networks),

[0236] MAN (metro area network) or WAN (wide area network), as well as the Internet, or

[0237] It may include other cloud networks. Furthermore, the communication network is cellular or this

[0238] In addition to the telephone network, the landline phone network,

[0239] It may include PSTN (public switched telephone network), fiber optic networks, etc.

[0240] there is.

[0241] First platform server (100), first consumer terminal (110), second platform server

[0242] (200), the second consumer terminal (210), and the global marketing server (300) can all be connected to a communication network. The first consumer terminal (110) and the second consumer terminal (210) are connected to a communication network

[0243] It will be possible to communicate with other servers or computer terminals, etc., through Work. Communication network

[0244] The connection to the device can be wired or wireless, and the first platform server (100), the second platform

[0245] The server (200) and the global marketing server (300) are suitable for establishing a wired or wireless connection.

[0246] It may include appropriate components.

[0247] Computer for performing the global web page marketing method of the present invention

[0248] The program includes a first platform server (100), a first consumer terminal (110), and a global marketing server

[0249] It can be executed in (300). For example, the first part of a program, code, or instructions

[0250] While a portion can be executed at the first consumer terminal (110), a program, code, or command

[0251] The second part of the data is executed on the first platform server (100) or the global marketing server (300).

[0252] It can be done. In some embodiments, other parts of the program, code, or instructions are

[0253] It may also be executed on other electronic devices. For example, information unique to each user

[0254] of the first platform server (100), the first consumer terminal (110), or the global marketing server (300).

[0255] It can be stored in memory, and therefore, information unique to each user can be stored in one or more computers

[0256] Remotely accessed by a user or administrator using a computer program

[0257] possible.

[0258] In an embodiment of the present invention, the computer program is a global marketing server (30

[0259] A first consumer terminal as a standalone program installed in 0) or via a communication network

[0260] (110) or a web-accessible program accessible by the first platform server (100)

[0261] It can be implemented as follows. In the case of a standalone program, a downloadable version of the computer program may be stored at least partially on a global marketing server (300). User

[0262] is at least a part of a computer program through a communication network to a first consumer terminal

[0263] You can download it to (110).

[0264] To perform a global web page marketing method according to an embodiment of the present invention

[0265] To this end, a computer program is an application, such as an app installed on a mobile device.

[0266] It can be. After the computer program is downloaded, the program is the first consumer terminal (110)

[0267] or to be installed in an executable format on a global marketing server (300)

[0268] It is possible. Executable programs can be used by consumers as mobile apps or websites, etc.

[0269] It allows access to the global marketing server (300) through electronic resources. Web access

[0270] In the case of a computer program capable of using, the user uses the first consumer terminal (110), or

[0271] Using the first platform server (100), the global marketing server (30) is used through a communication network.

[0272] You can access computer programs of 0).

[0273] FIG. 2 is a channel used in a global marketing server according to an embodiment of the present invention.

[0274] This is a diagram showing examples of remodules and databases.

[0275] Referring to FIG. 2, a global marketing server according to an embodiment of the present invention

[0276] (300) is a first marketing characteristic management module (310), a second marketing characteristic management module (320) and

[0277] It may include a web page conversion module (330).

[0278] The first marketing characteristic management module (310) is the first platform server of the first country

[0279] Classify and manage service data provided to the first consumer terminal (110) through (100)

[0280] is a module.

[0281] The first marketing characteristic management module (310) through the first platform server (100)

[0282] It may include first web page data provided to the first consumer terminal (110). For example

[0283] Entering, the first web page data is a service provided by the first platform server (100).

[0284] It may include information about details. For example, the three of the first web page data

[0285] Sub-items include information on service types, service satisfaction, service quality, service prices, etc.

[0286] It may include.

[0287] In addition, the first marketing characteristic management module (310) includes the first platform server (100).

[0288] Service analysis data analyzing the importance of service items provided through, 1st Web Page

[0289] Designated marketing data for which the administrator selected marketing importance, details of the first web page

[0290] It may include first importance data with assigned importance for each item.

[0291] The second marketing characteristic management module (320) is the second country that is the target of marketing

[0292] A second web page provided to a second consumer terminal (210) through the second platform server (200)

[0293] It is a module that classifies and manages data.

[0294] The second marketing characteristic management module (320) through the second platform server (200)

[0295] It may include second web page data provided to the second consumer terminal (210). For example

[0296] For example, the second web page data is a service provided by the second platform server (200).

[0297] It may include information about details. For example, the three of the second web page data

[0298] Sub-items include information on service types, service satisfaction, service quality, service prices, etc.

[0299] It may include.

[0300] In addition, the second marketing characteristic management module (320) includes the second platform server (200).

[0301] Preference analysis data analyzing the preferences of second consumers using the service, and the second web page

[0302] Secondary importance data with assigned importance by detailed item, and language characteristics of the second country

[0303] It can include language analysis data that manages marketing data by reflecting it.

[0304] The web page conversion module (330) separates the first web page data by item.

[0305] Ryuhago, and an array of items modified according to weights for the first marketing characteristic and the second marketing characteristic

[0306] This is the part that generates the second web page data by reflecting it.

[0307] The web page conversion module (330) converts the first web page data into the second country's

[0308] It may include translation data translated into a language.

[0309] In addition, the web page conversion module (330) details the first web page data

[0310] Item classification data separated by item, according to the first marketing characteristic and the second marketing characteristic

[0311] The weight of the detailed item is the selected weight data, and the multiple of the detailed item according to the weight

[0312] It can include item array data that determines the column.

[0313] Item classification data is the service overview included in the first web page data,

[0314] Service photos, service satisfaction, service quality, service price, service location, etc.

[0315] It can be included.

[0316] Weighted data according to the first marketing characteristic or the second marketing characteristic

[0317] It may include weights assigned to detailed items of the first web page data. For example

[0318] Uh, the weight assigned to the second importance data included in the second marketing characteristic is the first ma

[0319] It can be higher than the weight assigned to the first importance data included in the marketing characteristics.

[0320] The web page conversion module (330) has a weighted priority of detailed items.

[0321] You will be able to change the arrangement of items in the second web page data according to the above.

[0322] FIG. 3 is a global web page marketing method according to an embodiment of the present invention

[0323] This is the flowchart shown.

[0324] Referring to FIG. 3, global web page marketing according to an embodiment of the present invention

[0325] The ting method is a step of classifying the first web page data item of the first platform server (100).

[0326] (S100), step of analyzing the service of the first web page (S200), designation of the first web page

[0327] Step of receiving importance data (S300), step of generating first marketing characteristic data

[0328] (S400), step of analyzing the preference of the second platform server (200) (S500), second marketing special

[0329] Step of generating sex data (S600), first marketing characteristic data and second marketing characteristic

[0330] It may include a step (S700) of generating second web page data by applying data.

[0331] all.

[0332] Classifying the first web page data item of the first platform server (100)

[0333] Step (S100) is a process of classifying detailed items for the first web page data provided to the first consumer of the first country through the first platform server (100).

[0334] FIG. 4 is global web page marketing according to an embodiment of the present invention.

[0335] In the method, a drawing illustrating a first web page provided by a first platform server as an example

[0336] all.

[0337] Referring to FIG. 4, global web page marketing according to an embodiment of the present invention

[0338] In the dating method, the first platform server (100) [delivers] first consumers residing in the first country

[0339] As a result, a first web page for the service may be provided, and the first web page is 1

[0340] It can be written in Korean.

[0341] At this time, the first web page provided through the first platform server (100) is

[0342] Overview of services provided to first-party consumers, service photos, service satisfaction, service quality

[0343] It may include quality, service price, service location, etc.

[0344] For example, service overview information including service types and descriptions is

[0345] Item 1, service photo information is Item 2, and service satisfaction information is Item

[0346] Item 3, information related to service quality, Item 4, at the service price

[0347] Information regarding this is in Item 5, and information regarding the location of the service provider is in Paragraph 6.

[0348] It can be classified into Item 6.

[0349] The items constituting the first web page depend on the type and characteristics of the service

[0350] It can be classified in various ways, and information on each item may be displayed in a designated location within the first web page.

[0351] The step of analyzing the service of the first web page (S200) is global marketing

[0352] The server (300) extracts the first web page data from the first web page, and the first web

[0353] It is the process of evaluating the analytical importance of each item included in the page data.

[0354] The service analysis process involves the global marketing server (300) and the first web page

[0355] Collecting reviews and rating information from visiting customers, and established criteria for detailed items

[0356] It can be done by considering importance.

[0357] The step of receiving designated importance data of the first web page (S300) is the

[0358] 1. The administrator of the first web page that provides services through the platform server (100) sets

[0359] is the process of receiving designated importance data.

[0360] Designated importance data are items constituting the first web page (e.g.,

[0361] Includes importance information set by the first web page administrator for Items 1 through 6.

[0362] You can do it.

[0363] In this case, for each item (Item 1 ~ Item 6) constituting the first web page

[0364] Regarding the analysis important set according to the service analysis results of the global marketing server (300),

[0365] The designated importance set by the first web page administrator and the help may coexist.

[0366] On the other hand, the first web page administrator designates the first web page's item-by-item importance

[0367] If the degree is not set, according to the service analysis result of the global marketing server (300)

[0368] There may only be analysis importance levels that are set.

[0369] The step of generating the first marketing characteristic data (S400) is global marketing

[0370] Analysis importance or first web page set according to the service analysis result of the server (300)

[0371] Reflecting the designated importance set by the administrator, for each item on the first web page

[0372] 1. It is the process of generating marketing characteristic data.

[0373] FIG. 5 is global web page marketing according to an embodiment of the present invention.

[0374] In the method, this is a diagram showing the first marketing characteristic data as an example.

[0375] Referring to FIG. 5, global web page marketing according to an embodiment of the present invention

[0376] In the ting method, the first marketing characteristic data is the service analysis of the global marketing server (300).

[0377] Analysis importance set based on results or designation set by the first web page administrator

[0378] It can be determined by reflecting importance.

[0379] For example, the first web page management guide for each item of the first web page

[0380] If the designated importance is not set, the service analysis result of the global marketing server (300)

[0381] The analysis importance set according to the department will be determined as the first importance of each item on the first web page.

[0382] It is possible.

[0383] On the other hand, analysis is in progress according to the service analysis results of the global marketing server (300).

[0384] The urethra is set, and the 1st web page management guide specifies the importance of designating each item of the 1st web page.

[0385] When setting the degree, the designated importance set by the first web page administrator takes precedence.

[0386] Because it has, the designated importance set by the 1st web page administrator is the 1st web page

[0387] It may be determined as the first importance of each item of the paper.

[0388] Here, depending on the designated importance set by the first web page manager

[0389] It shows an example of a case where the first importance level of each item on the first web page is determined.

[0390] The finally determined first importance data for the first web page

[0391] 1. It could be considered marketing characteristic data.

[0392] The step (S500) of analyzing the preference of the second platform server (200) is the second platform

[0393] By investigating the usage pattern of the second consumer terminal (210) connecting to the platform server (200), the first

[0394] It is a process of analyzing the preferences of second consumers for web page services.

[0395] The first web page service is the first platform server (100) in the first country

[0396] It is a service provided through, and second consumers in a second country second platform server

[0397] Because they are users who use the service through (200), the first web page service

[0398] The preference of the second consumers for the first consumers using the first platform server (100)

[0399] It may differ.

[0400] Accordingly, the first web where the service is provided through the first platform server (100).

[0401] In order to service the page through the second platform server (200), the second platform server

[0402] Creating a second web page that reflects the preferences of second consumers using (200)

[0403] It is necessary.

[0404] For example, the global marketing server (300) is a second platform for a certain period of time

[0405] Among the services provided through the server (200), the same as or similar to the first web page service

[0406] It is possible to analyze the preference items of secondary consumers for Sahan services. In addition, Glo

[0407] The bee marketing server (300) is connected to the second consumer terminal (210) connected to the second platform server (200).

[0408] On a service identical or similar to the first web page service, the mouse hovers within the page

[0409] Chiha can generate preference items by reflecting time by domain. In addition, global marketing

[0410] The server (300) targets a service belonging to the same category as the first web page service.

[0411] It can generate price preference data of secondary consumers. In addition, the global marketing server

[0412] (300) is a second platform server (200) within the same category as the first web page service.

[0413] Create preferred brand data based on the brand rankings of services sold through

[0414] It is possible.

[0415] The step of generating second marketing characteristic data (S600) is on the second platform

[0416] Based on the preferences of second consumers using the server (200), each item of the first web page

[0417] It is the process of generating preference data for the neck.

[0418] FIG. 6 is global web page marketing according to an embodiment of the present invention.

[0419] In the method, this is a diagram showing the second marketing characteristic data as an example.

[0420] Referring to FIG. 6, global web page marketing according to an embodiment of the present invention

[0421] In the ting method, the second marketing characteristic data is the second flat from the global marketing server (300).

[0422] It can be determined based on the preferences of second consumers using the form server (200).

[0423] Therefore, the first web page generated based on the preferences of second consumers

[0424] Preference data for each item can be determined as second importance data.

[0425] By applying the first marketing characteristic data and the second marketing characteristic data

[0426] The step of generating the second web page data (S700) involves the first marketing characteristic data and the second

[0427] Determine the importance of each item by applying different weights to marketing characteristic data, and this

[0428] It is the process of generating second web page data based on.

[0429] FIG. 7 illustrates a global web page marketing method in an embodiment of the present invention, wherein a new

[0430] Conceptually representing the case of generating second web page data using a light network model.

[0431] This is the drawing submitted.

[0432] Referring to FIG. 7, an embodiment of the present invention shows a global web page marketing method

[0433] In the law, the global marketing server (300) has first marketing characteristic data generated from first web page data and second marketing characteristic data generated through the second platform server

[0434] By connecting in the form of a neural network, the second web page through artificial intelligence learning and inference models

[0435] It can generate data.

[0436] In this specification, the first marketing characteristic data and the second in the form of a neural network

[0437] Connecting marketing characteristic data means reflecting marketing characteristic data by tier,

[0438] This means that the weight can be determined. In this case, the marketing characteristic data by hierarchy

[0439] The weights applied may be the same or different. Or, marketing for certain segments

[0440] Feature data may have equal weights, and the marketing feature data of the remaining layers

[0441] The object may have different weights.

[0442] Since the first marketing characteristic data represents the importance of each item of the first web page serviced in the first country through the first platform server (100) and the second marketing characteristic data represents the preference of the second consumer using the second platform server (100), the weight of the second marketing characteristic data can be set higher than the weight of the first marketing characteristic data.

[0443] FIG. 8 is global web page marketing according to an embodiment of the present invention.

[0444] In the method, generated by reflecting the first marketing characteristic data and the second marketing characteristic data

[0445] This is a drawing showing the second web page as an example.

[0446] Referring to FIG. 8, global web page marketing according to an embodiment of the present invention

[0447] In the ting method, the second web page is used by the first web page on the second platform server (200).

[0448] It may be data translated into the language.

[0449] In this case, the second web page is the language of the first web page the second web page

[0450] It can be generated through a translation program that converts into the language. However, photos or images

[0451] The text included within is extracted by a text extraction algorithm and then translated by a translation program

[0452] Translation can be done by.

[0453] Therefore, the second web page includes the items contained in the first web page (Item 1 ~

[0454] The data in Item 6) may be included as is. However, the second web page is the first marketing

[0455] Because the importance of each item has changed by reflecting characteristic data and secondary marketing characteristic data

[0456] Therefore, the position or arrangement of items within the second web page may change.

[0457] For example, among the items of the first web page, including service photos

[0458] Item 2, Item 3 indicating service satisfaction, and service quality

[0459] If the importance of Item 4, which indicates quality, is high, Item 2,

[0460] Item 3 and Item 4 may be located at the top of the second web page

[0461] all.

[0462] At this time, the position or arrangement of each item constituting the second web page is the first e

[0463] It may change in various ways depending on marketing characteristic data and secondary marketing characteristic data.

[0464] am.

[0465] FIG. 9 shows a program structure of a global marketing server according to an embodiment of the present invention.

[0466] This is a drawing showing a castle as an example.

[0467] Referring to FIG. 9, a global marketing server according to an embodiment of the present invention

[0468] The application module (380) used in (300) is through the first platform server (100) of the first country

[0469] 1. First marketing that classifies and manages service data provided to a consumer terminal (110).

[0470] A characteristic management module (310), a second platform server (200) of a second country targeted for marketing

[0471] Classify and manage the second web page data provided to the second consumer terminal (210) through

[0472] is a second marketing characteristic management module (320) and classifies the first web page data by item.

[0473] and, the item array modified according to weights for the first marketing characteristic and the second marketing characteristic

[0474] A web page conversion module (330) that generates second web page data by reflecting

[0475] It is possible.

[0476] A program including such an application module (380) can use various OS systems

[0477] It can be used as an OS. Such an OS is an API (Application Program Interface: 36

[0478] 1) provides high-level commands to control the operation of each application module (380). Global

[0479] The program installed on the marketing server (300) is a high-level command provided by the API (361).

[0480] Identify each corresponding application module (380) according to the and decode high-level instructions

[0481] It includes a high-level command processing unit (362) that provides to the corresponding location. Application model

[0482] The module control unit (370) applies according to the command provided from the high-level command processing unit (362).

[0483] It controls the operation of the module (380). That is, the high-level command processing unit (362) uses the API (361)

[0484] According to the provided high-level command, there exists an application module (380) corresponding to it.

[0485] Identifying the application module (380) and, if a corresponding application module exists, the application module corresponding to it.

[0486] Decode it into a recognizable command in (380) and send it to the corresponding mapping unit or message

[0487] It controls the transmission of visual information. Accordingly, the application module control unit (370) manages the first marketing characteristic.

[0488] Regarding the module (310), the second marketing attribute management module (320), and the web page conversion module (330)

[0489] Each includes a mapping section (371, 373, 375) and an interface section (372, 374, 376).

[0490] The first marketing characteristic management module mapping unit (371) is a high-level command processing unit.

[0491] Web page for services managed by the global marketing server (300) from the department (362)

[0492] By receiving high-level commands for the storage and management of data, the first marketing characteristic management

[0493] Mapping to a device level that can be processed in the re-module (310), and the first marketing characteristic

[0494] To the first marketing characteristic management module (310) through the re-module interface section (372)

[0495] Provides

[0496] The second marketing characteristic management module (320) uses the second platform server (200).

[0497] By analyzing the preferences of secondary consumers, generate secondary marketing characteristic data and manage

[0498] This is the part that is being handled. The second marketing characteristic management module mapping section (373) is a high-level command processing

[0499] 2nd marketing characteristic management by receiving authorized high-level commands through Reebu (362)

[0500] It is mapped to a device-level command that the module (320) can recognize. Device level

[0501] The command is the second marketing through the second marketing characteristic management module interface section (374).

[0502] It is provided as a characteristic management module (320). Accordingly, the second marketing characteristic management module (320)

[0503] It is implemented to analyze the preferences of second consumers for the service.

[0504] Web page conversion module mapping section (375) and web page conversion module interface

[0505] Subu (376) is the first marketing characteristic data generated in the first marketing characteristic management module (310).

[0506] The second marketing characteristic data generated in the second marketing characteristic management module (320)

[0507] The first web page data registered in the global marketing server (300) is used to create the second web page

[0508] This is the part that converts into data. That is, the web page conversion module mapping part (375) is high-level

[0509] High level for using the web page conversion module (330) from the bell command processing unit (362)

[0510] Receive Bell commands, map them to device-level commands, and transform web pages.

[0511] It is provided to the web page conversion module (330) through the module interface section (376).

[0512] However, the application module (380) and its function mentioned above are global marketing

[0513] Although all of this may be performed on the server (300), the first platform server (100), the first consumer unit

[0514] The module is distributed between the horse (110), the second platform server (200), and the second consumer terminal (210).

[0515] By being installed in this way, it may be possible to handle some of the functions by sharing them.

[0516] The above description and the attached drawings are exemplary of the technical concept of the present invention

[0517] It is merely a representation thereof, and the ordinary knowledge in the technical field to which the present invention belongs

[0518] If possessed, a combination of configurations within the scope that does not deviate from the essential characteristics of the present invention,

[0519] Various modifications and variations, such as separation, substitution, and alteration, will be possible. Therefore, the present invention

[0520] The embodiments disclosed herein are intended to illustrate, not limit, the technical concept of the present invention, and the scope of the technical concept of the present invention is not limited by these embodiments.

[0521] It is not. That is, within the scope of the purpose of the present invention, all the components are one

[0522] It may also operate by selectively combining with the above. The scope of protection of the present invention is as follows.

[0523] It must be interpreted according to the scope, and all technical ideas within an equivalent scope are

[0524] It should be interpreted as being included within the scope of the rights of the present invention.

[0525]

[0526] Explanation of the symbols

[0527] 100: 1st Platform Server

[0528] 110: First consumer terminal

[0529] 200: Platform 2 Server

[0530] 210: Second consumer terminal

[0531] 300: Global Marketing Server

[0532] 310: 1st Marketing Attribute Management Module

[0533] 320: Second Marketing Attribute Management Module

[0534] 330: Web Page Conversion Module

Claims

1. A first web page provided to first consumer terminals of first country 1 Platform Server; A second platform providing services to second consumer terminals in a second country Server; and The first marketing characteristic information determined for the above-mentioned first web page and the above-mentioned The second marketing characteristic information of the above-mentioned second consumer terminals using the second platform server By using the above-mentioned first web page, the second web page used on the above-mentioned second platform server A global web page marketing system including a global marketing server that converts into a bill.

2. In Paragraph 1, The above global marketing server is The first web provided to the first consumer terminals through the first platform server The first marketing attribute management module for classifying and managing page data; Data provided to the second consumer terminals through the second platform server A second marketing attribute management module for classifying and managing; and Classify the items included in the first web page, and transform the arrangement of the items according to the weights of the first marketing characteristic information and the second marketing characteristic information, and the second A global web page marketing system including a web page conversion module that generates web pages.

3. In Paragraph 2, The item of the above-mentioned first web page is Service overview, service photos, service satisfaction, service quality, service price, and A global web page marketing system including service provision locations.

4. In Paragraph 3, The above first marketing characteristic information Analysis importance evaluating the importance of each item of the above-mentioned first web page; or Set by item of the first web page by the administrator of the first web page A global web page marketing system including defined designated importance.

5. In Paragraph 4, The above first marketing characteristic information Includes a first importance selected from the above analysis importance or the above designated importance. A global web page marketing system.

6. In Paragraph 5, In cases where the above-mentioned designated importance exists, Global web page marketing where the above-mentioned designated importance is determined by the above-mentioned first importance System.

7. In Paragraph 6, The above second marketing characteristic information A service similar to the first web page provided by the second platform server mentioned above The determined from the preference analyzed for the above-mentioned second consumer terminals using 2 Global web page marketing system including importance.

8. In Paragraph 7, The above second web page is By assigning different weights to the above first importance and the above second importance, the A global web page marketing system where arrangement by category is determined.

9. In Paragraph 8, The weight of the second importance mentioned above is A global web page marketing system set higher than the weight of the first importance mentioned above.

10. In Paragraph 9, The above second web page is Text or images in the language of the first country included in the above-mentioned first web page Text included within, translated into a second language by a translation program A global web page marketing system consisting of 11. Article connecting the 1st platform server and the 2nd platform server via a communication network In the global web page marketing method carried out on a global marketing server, Classifying items of the first web page provided through the above-mentioned first platform server step; A step of generating analysis importance by analyzing the service of the first web page above; A step of receiving the designated importance of the first web page; Using the above analysis importance or the above designated importance, the first marketing characteristic data Step of creating a site; A step of analyzing consumer preferences using the above-mentioned second platform server; A step of generating second marketing characteristic data using the above preferences; and By applying the above-mentioned first marketing characteristic data and the above-mentioned second marketing characteristic data A global web page comprising the step of converting the first web page into a second web page. Easy Marketing Methods.

12. In Paragraph 11, The item of the above-mentioned first web page is Service overview, service photos, service satisfaction, service quality, service price, and Global web page marketing methods including service provision locations.

13. In Paragraph 12, The above designated importance is Set by item of the first web page by the administrator of the first web page Global web page marketing methods using fixed data.

14. In Paragraph 13, In cases where the above-mentioned designated importance exists, The above designated importance is determined as the first importance of the above first marketing characteristic information. Global Web Page Marketing Methods.

15. In Paragraph 14, The above second marketing characteristic information A service similar to the first web page provided by the second platform server mentioned above A global web page including a second importance determined from the preferences of consumers using it Easy Marketing Methods.

16. In Paragraph 15, The above second web page is By assigning different weights to the above first importance and the above second importance, the Global web page marketing method where arrangement by category is determined.

17. In Paragraph 16, The weight of the second importance mentioned above is Global web page marketing method set higher than the weight of the first importance mentioned above law.

18. In Paragraph 17, The above second web page is Text or images in the language of the first country included in the above-mentioned first web page Text included within, translated into a second language by a translation program A global web page marketing method consisting of

Images