Interactive augmented reality system

Abstract

Example embodiments described herein relate to an augmented reality system for generating and causing display of interactive augmented reality content at a client device.

Description

[0001] Priority claim

[0002] This application is a continuation of and claims priority to U.S. application serial number 16 / 566,379 filed on September 10, 2019, which claims priority benefit to U.S. provisional application serial number 62 / 799,667 filed on January 31, 2019, each of which is incorporated herein by reference in its entirety. Technical Field

[0003] Embodiments of the present disclosure relate generally to mobile computing technology and, more particularly, but not by way of limitation, to a system for generating and displaying interactive augmented reality content at a client device. Background Art

[0004] Augmented reality (AR) is a real-time direct or indirect view of a physical, real-world environment whose elements are enhanced by computer-generated sensory input. BRIEF DESCRIPTION OF THE DRAWINGS

[0005] To easily identify the discussion of any particular element or act, the most significant digit(s) in a reference number refers to the drawing number in which the element is first introduced.

[0006] Figure 1 is a block diagram illustrating an example messaging system for exchanging data (eg, messages and associated content) over a network, wherein the messaging system includes a contextual filter system, in accordance with some embodiments.

[0007] Figure 2 is a block diagram showing further details regarding a messaging system according to an example embodiment.

[0008] Figure 3 is a block diagram illustrating various modules of a contextual filter system according to certain example embodiments.

[0009] Figure 4 is a flow chart describing a method of causing display of interactive AR content at a client device, according to certain example embodiments.

[0010] Figure 5 is a flow chart describing a method of causing display of interactive AR content at a client device, according to certain example embodiments.

[0011] Figure 6 is a flow chart describing a method of causing display of interactive AR content at a client device, according to certain example embodiments.

[0012] Figure 7 is an interface flow diagram depicting interactive AR content according to certain example embodiments.

[0013] Figure 8 is an interface flow diagram depicting interactive AR content according to certain example embodiments.

[0014] Fig. 9 is an interface diagram depicting interactive AR content according to some example embodiments.

[0015] Fig.10 is a block diagram illustrating a representative software architecture that may be used in conjunction with the various hardware architectures described herein and that may be used to implement the various embodiments.

[0016] Fig.11 is a block diagram illustrating components of a machine capable of reading instructions from a machine-readable medium (eg, a machine-readable storage medium) and performing any one or more of the methodologies discussed herein, according to some example embodiments. DETAILED DESCRIPTION

[0017] As described above, an AR system provides a user within a graphical user interface (GUI) to display a real-time direct or indirect view of a physical real-world environment, wherein elements of the view are augmented by computer-generated sensory input. For example, an AR interface may present media content at locations within the display of the view of the real-world environment such that the media content appears to interact with elements in the real-world environment.

[0018] Example embodiments described herein relate to an AR system for generating interactive AR content at a client device and causing the interactive AR content to be displayed. According to some embodiments, the AR system is configured to perform operations including: displaying a representation of an environment within a graphical user interface at a client device, wherein the representation of the environment includes a display of an object at a location in the environment; identifying an object in response to causing the representation of the environment including the display of the object to be displayed; accessing a texture map and a mesh model associated with the object; generating interactive content based on the texture map and the mesh model associated with the object; causing the interactive content to be displayed in the representation of the environment based on the location of the display of the object in the representation of the environment; receiving interactive input from the client device; and presenting a visualization of the interactive input within the representation of the environment, the visualization of the interaction being based at least on the interactive content.

[0019] The interactive AR content may enable a user to interactively extend and bend one or more buildings or other real-world objects in real time through an AR representation of the environment displayed at a client device. According to some embodiments, the interactive AR system maintains a repository of mesh models mapped to or otherwise linked to real-world objects, such as based on the location of the objects (e.g., geolocation data) or based on visual characteristics of the objects.

[0020] In some embodiments, the mesh model may include a "cap mesh", a "base mesh", and repeatable segments between the cap mesh and the base mesh. To generate and enable display of AR content, the interactive AR system renders the base mesh at the location of a real-world object in the rendering of the environment, then tiles the repeatable segments along a spine that may be non-straight and has a variable length and curvature (based on user input), and then renders the cap mesh at the end of the spine aligned with the end spine direction.

[0021] In some embodiments, the selection of segments of the original mesh model to be cut and tiled can be based on manual user input, or in some embodiments, can be based on one or more automatic segment selection methods. For example, in some embodiments, the interactive AR system generates a semantic texture map with categories based on the attributes of the object. The interactive AR system can then use the semantic texture map to find other similar attributes of the object based on the categories of the texture map that are continuous in the horizontal plane and in some embodiments, in the vertical plane in the object space. The best such line is selected and segmented from the display of the object.

[0022] After a segment of the original mesh model is selected, the segment may be tiled along the extended spine based on the curvature and length of the extended spine. In some embodiments, where the cap mesh and the base mesh are geometrically and visually similar, the interactive AR system simply stacks the repeatable segments directly on top of each other to fill the space between the cap mesh and the base mesh along the spine. In other embodiments, where the cap mesh and the base mesh are not geometrically or visually similar, the repeatable segments may be tiled along the spine so that every other repeatable segment is vertically (or horizontally in some embodiments) mirrored so that the top of the segment is always connected to the original top of the next segment (which is flipped), and the bottom is always connected to the original bottom of the previous segment.

[0023] In some embodiments, the representation of the spine may include a polyline consisting of N points and N-1 line segments connecting the points together. The interactive AR system may compute an orthogonal frame (tangents, normals, and bitangents) for each point on the polyline that changes smoothly from the start of the polyline to the end of the polyline. In such embodiments, the first point of the spine may be exactly at the end of the base mesh, and the coordinate system is set to identity so that the first tile segment is perfectly attached to the base mesh, and the last point of the spine is the beginning of the cap mesh.

[0024] Thus, when the final segment length becomes too long to maintain uniform sampling, the user can interactively extend the spine by moving the endpoint further away from the penultimate point and adding a new point at that end. The user can also interactively retract the spine by moving the endpoint closer to the penultimate point and removing points from that end when they merge with the penultimate point. In some embodiments, the interactive AR system may limit the curvature of the extension or retraction based on properties of the presentation of the environment, including the relative position of the object within the presentation of the environment, the user's perspective of the object within the presentation of the environment, and the display area of ​​the GUI in which the presentation of the environment is presented. The user can also interactively bend the entire spine by dragging any point on the spine. In such embodiments, the interactive AR system may run an implicit constraint-based physics simulation on the spine to animate it in response to interactive input received from the client device, and maintain uniform sampling of the spine and remove areas with excessive curvature.

[0025] In some embodiments, the interactive AR system can also programmatically extend or bend the spine without any direct user interaction to automatically animate the extended object. To render the extended object, the interactive AR system calculates a cubic spline that smoothly interpolates points on the polyline and then calculates how many repeatable segments are needed to completely cover the spine between the base mesh and the cap mesh.

[0026] In some example embodiments, the recognition of an object may be based on one or more recognition factors including location information, visual information, and user input. In some embodiments, the AR system may obtain location data from a client device and identify one or more objects near the client device based on the location data. For example, the AR system may access a data repository including multiple object locations, where a given object may be referenced or identified based on its corresponding location in the data repository (e.g., geographic location coordinates). In further embodiments, recognition may be based on visual information, such as image recognition, or based on a code image associated with an object, such as a quick response code (QR code) or a barcode.

[0027] In response to identifying one or more objects depicted in the rendering of the environment, the AR system accesses texture maps and mesh models associated with the one or more objects. In some embodiments, accessing the texture maps and mesh models associated with the one or more objects may include accessing context data associated with the client device, and accessing the texture maps and mesh models associated with the one or more objects and the context data. For example, the context data may include user profile data, location data, and time data.

[0028] As an illustrative example, the AR system may fetch different mesh models and texture maps associated with the one or more objects depending on the context of the client device. Accordingly, different mesh models and texture maps may be selected based on time information (e.g., day or night, time of day, time of year), user profile data (e.g., user preferences and user demographic information), and the number of client devices in proximity to the client device.

[0029] In some embodiments, the AR system may perform operations including receiving interaction input from a client device and presenting a visualization of the interaction input within a representation of an environment at the client device. For example, the interaction input may include input that transforms or changes the display of an object within the spatial representation by stretching or deforming the shape and size of the object.

[0030] In further embodiments, the interactive input may include a trajectory to be applied to a parabolic element to be presented within the representation of the space. For example, a user of the client device may provide tactile input indicating a starting point, direction, and size to be applied to the parabola. In response to receiving the input, the AR system displays the parabolic element within the representation of the space based on the trajectory, such that the parabolic element may start from the starting point defined by the input and travel through the representation of the environment to an end point, wherein the end point is based on the trajectory.

[0031] In some embodiments, in response to determining that the endpoint of the parabolic element coincides with a portion of the interactive content, the AR system may cause a notification to be displayed at one or more client devices.

[0032] As an illustrative example from a user's perspective, the interactive content may include an animated depiction of an object, the object including a target element, and the interactive input may enable the user to launch a projectile element at the animated depiction of the object, wherein the projectile element may include one or more graphical characteristics based on contextual data (e.g., user profile data, time data, location data). In response to determining that the projectile element launched by the user hits the target element of the animated depiction of the object, the AR system may present a notification, such as a display of a score, or an alert.

[0033] Figure 1 1 is a block diagram illustrating an example messaging system 100 for exchanging data (e.g., messages and associated content) over a network. The messaging system 100 includes one or more client devices 102 that host multiple applications including a messaging client application 104. Each messaging client application 104 is communicatively coupled to other instances of the messaging client application 104 and a messaging server system 108 via a network 106 (e.g., the Internet).

[0034] Thus, each messaging client application 104 is able to communicate and exchange data with another messaging client application 104 and a messaging server system 108 via a network 106. The data exchanged between messaging client applications 104 and between messaging client applications 104 and messaging server systems 108 includes functionality (e.g., commands to call functions) and payload data (e.g., text, audio, video, or other multimedia data).

[0035] The messaging server system 108 provides server-side functionality to specific messaging client applications 104 via the network 106. Although certain functions of the messaging system 100 are described herein as being performed by the messaging client application 104 or by the messaging server system 108, it should be understood that the location of certain functions within the messaging client application 104 or the messaging server system 108 is a design choice. For example, it may be technically preferable to first deploy certain technologies and functions within the messaging server system 108 and then migrate the technologies and functions to the messaging client application 104 where the client device 102 has sufficient processing power.

[0036] The messaging server system 108 supports various services and operations provided to the messaging client applications 104. Such operations include sending data to the messaging client applications 104, receiving data from the messaging client applications 104, and processing data generated by the messaging client applications 104. In some embodiments, as examples, the data includes message content, client device information, geographic location information, media annotations and overlays, message content persistence conditions, social network information, and live event information. In other embodiments, other data is used. The data exchange in the messaging system 100 is called and controlled by functions available via the GUI of the messaging client applications 104.

[0037] Turning now specifically to the messaging server system 108, an application programming interface (API) server 110 is coupled to and provides a programming interface to an application server 112. The application server 112 is communicatively coupled to a database server 118, which facilitates access to a database 120 in which data associated with messages processed by the application server 112 is stored.

[0038] In particular, an application program interface (API) server 110 is addressed, which receives and sends message data (e.g., commands and message payloads) between a client device 102 and an application server 112. Specifically, the application program interface (API) server 110 provides a set of interfaces (e.g., routines and protocols) that can be called or queried by a messaging client application 104 in order to invoke functionality of the application server 112. The application program interface (API) server 110 exposes various functions supported by the application server 112, including: account registration, login functionality, sending messages from a particular messaging client application 104 to another messaging client application 104 via the application server 112, sending media files (e.g., images or videos) from a messaging client application 104 to a messaging server application 114 for possible access by another messaging client application 104, setting of collections of media data (e.g., stories), retrieval of a friend list of a user of a client device 102, retrieval of such collections, retrieval of messages and content, adding and removing friends from a social graph, the position of friends in a social graph, and opening application events (e.g., related to a messaging client application 104).

[0039] The application server 112 hosts a number of applications and subsystems, including a messaging server application 114, an image processing system 116, a social networking system 122, and an augmented reality system 124. The augmented reality system 124 is configured to generate interactive AR content and cause the interactive AR content to be displayed at the client device 102. More details of the augmented reality system 124 can be found below. Figure 3 Found in.

[0040] The messaging server application 114 implements a number of message processing techniques and functions, particularly relating to the aggregation and other processing of content (e.g., text and multimedia content) included in messages received from multiple instances of the messaging client application 104. As will be described in further detail, text and media content from multiple sources can be aggregated into collections of content (e.g., referred to as stories or galleries). The messaging server application 114 then makes these collections available to the messaging client application 104. Given the hardware requirements for such processing, the messaging server application 114 may also perform other processor and memory intensive processing of the data on the server side.

[0041] The application server 112 also includes an image processing system 116 that is dedicated to performing various image processing operations, typically with respect to images or videos received within the payload of messages at the messaging server application 114 .

[0042] The social networking system 122 supports various social networking functional services and makes these functionalities and services available to the messaging server application 114. To this end, the social networking system 122 maintains and accesses an entity graph 304 within the database 120. Examples of functionalities and services supported by the social networking system 122 include identifying other users of the messaging system 100 with whom a particular user has a relationship or is "following," as well as also identifying other entities and interests of a particular user.

[0043] The application server 112 is communicatively coupled to a database server 118 , which facilitates access to a database 120 where data associated with messages processed by the messaging server application 114 is stored.

[0044] Figure 2 1 is a block diagram showing more details about the messaging system 100 according to an example embodiment. Specifically, the messaging system 100 is shown to include a messaging client application 104 and an application server 112, which in turn embody a number of specific subsystems, namely, a transient timer system 202, a collection management system 204, and an annotation system 206.

[0045] The transient timer system 202 is responsible for implementing temporary access to content permitted by the messaging client application 104 and the messaging server application 114. To this end, the transient timer system 202 incorporates a plurality of timers that selectively display and enable access to messages and associated content via the messaging client application 104 based on duration and display parameters associated with the message, message collection (e.g., SNAPCHAT story), or graphical element. More details regarding the operation of the transient timer system 202 are provided below.

[0046] The collection management system 204 is responsible for managing collections of media (e.g., collections of text, image video, and audio data). In some examples, collections of content (e.g., messages including images, videos, text, and audio) may be organized into "event galleries" or "event stories." Such collections may be available for a specified period of time (e.g., the duration of an event associated with the content). For example, content related to a concert may be available as a "story" for the duration of the concert. The collection management system 204 may also be responsible for publishing an icon that provides a notification of the existence of a particular collection to the user interface of the messaging client application 104.

[0047] The collection management system 204 also includes a curation interface 208 that allows a collection manager to manage and curate a particular collection of content. For example, the curation interface 208 enables an event organizer to curate a collection of content related to a particular event (e.g., to remove inappropriate content or redundant messages). In addition, the collection management system 204 employs machine vision (or image recognition technology) and content rules to automatically curate content collections. In some embodiments, compensation may be paid to users for including user-generated content in a collection. In this case, the curation interface 208 operates to automatically pay such users for the use of their content.

[0048] The annotation system 206 provides various functions that enable users to annotate or otherwise modify or edit media content associated with a message. For example, the annotation system 206 provides functions related to generating and publishing media overlays for messages processed by the messaging system 100. The annotation system 206 operably provides media overlays (e.g., SNAPCHAT filters) to the messaging client application 104 based on the geographic location of the client device 102. In another example, the annotation system 206 operably provides media overlays to the messaging client application 104 based on other information (e.g., social network information of the user of the client device 102). Media overlays may include audio and visual content and visual effects. Examples of audio and visual content include pictures, text, logos, animations, and sound effects, as well as animated facial models, such as those generated by the augmented reality system 124. Examples of visual effects include color overlays. Audio and visual content or visual effects can be applied to media content items (e.g., photos) at the client device 102. For example, media overlays include text that can be superimposed on photos generated by the client device 102. In another example, the media overlay includes an identification of a location overlay (e.g., Venice Beach), the name of a live event, or a name overlay of a business (e.g., Beach Cafe). In another example, the annotation system 206 uses the geographic location of the client device 102 to identify a media overlay that includes the name of the business at the geographic location of the client device 102. The media overlay may include other tags associated with the business. The media overlay may be stored in the database 120 and may be accessed by the database server 118.

[0049] In one example embodiment, the annotation system 206 provides a user-based publishing platform that enables users to select a geographic location on a map and upload content associated with the selected geographic location. Users can also specify under what circumstances specific media overlays should be provided to other users. The annotation system 206 generates a media overlay including the uploaded content and associates the uploaded content with the selected geographic location.

[0050] In another example embodiment, the annotation system 206 provides a merchant-based publishing platform that enables merchants to select specific media overlays associated with geographic locations via a bidding process. For example, the annotation system 206 associates the media overlays of the merchant with the highest bid with the corresponding geographic location within a predetermined amount of time.

[0051] Figure 3 is shown according to some example embodiments and as in Figure 7 , 8 , 9 and 10, which configure the augmented reality system 124 to perform operations to generate and cause display of interactive AR content at the client device 102.

[0052] The augmented reality system 124 is shown to include a rendering module 302, a media module 304, an augmented reality (AR) module 306, and a recognition module 308, all of which are configured to communicate with each other (e.g., via a bus, shared memory, or switch). Any one or more of these modules may be implemented using one or more processors 310 (e.g., by configuring such one or more processors to perform the functions described for the module), and thus may include one or more of the processors 310.

[0053] Any one or more modules described may be implemented using hardware alone (e.g., one or more processors 310 of a machine) or a combination of hardware and software. For example, any described module of the augmented reality system 124 may physically include an arrangement of one or more processors 310 (e.g., a subset of one or more processors of a machine or in them) configured to perform the operations described herein for the module. As another example, any module of the augmented reality system 124 may include software, hardware, or both, which configures an arrangement of one or more processors 310 (e.g., among one or more processors of a machine) to perform the operations described herein for the module. Therefore, different modules of the augmented reality system 124 may include and configure different arrangements of such processors 310 or a single arrangement of such processors 310 at different points in time. In addition, any two or more modules of the augmented reality system 124 may be combined into a single module, and the functions described herein for a single module may be subdivided between multiple modules. In addition, according to various example embodiments, the modules described herein as being implemented within a single machine, database, or device may be distributed across multiple machines, databases, or devices.

[0054] Figure 4 4 is a flowchart illustrating a method 400 for causing interactive AR content to be displayed at a client device 102 according to some example embodiments. The operations of the method 400 may be as described above with respect to Figure 3The modules described are executed. Figure 4 As shown, method 400 includes one or more operations 402 , 404 , 406 , 408 , 410 , 412 , and 414 .

[0055] At operation 402, the rendering module 302 generates and causes display of a rendering of the environment within a GUI at the client device 102, wherein the rendering of the environment includes display of one or more objects at locations within the environment. For example, the rendering module 302 may access a camera associated with the client device 102 to generate the rendering of the environment by streaming image and video data from the camera of the client device 102.

[0056] According to some embodiments, the presentation of the environment includes a presentation of a real-world environment.

[0057] At operation 404, in response to causing the presentation of the environment to be displayed within the GUI at the client device 102, the identification module 308 identifies one or more objects within the presentation of the environment, and locations of the one or more objects within the presentation of the environment. For example, the identification module 308 may perform one or more object recognition techniques, including but not limited to machine learning-based methods and deep learning-based methods.

[0058] For example, in a machine learning approach, the recognition module 308 may use one or more methods (e.g., Viola-Jones object detection framework based on Haar features, scale-invariant feature transform (SIFT), and histogram of oriented gradients (HOG) features) to define features and then use techniques such as a support vector machine (SVM) to recognize one or more objects.

[0059] In further embodiments, the recognition module 308 may apply deep learning techniques to perform end-to-end object detection without specifically defining features through a convolutional neural network (CNN).

[0060] In some example embodiments, the recognition module 308 may recognize one or more objects based on one or more recognition factors including location information, visual information, and user input. For example, the recognition module 308 may obtain location data from the client device 102 and identify one or more objects near the client device 102 based on the location data of the client device 102. For example, the AR system may access a data repository including multiple object locations, where a given object may be referenced or identified based on its corresponding location in the data repository (e.g., geolocation coordinates). In further embodiments, recognition may be based on visual information, such as image recognition, or based on a code image associated with the object, such as a quick response code (QR code) or a barcode.

[0061] At operation 406 , in response to the identification module 308 identifying one or more objects within the representation of the environment presented within the GUI of the client device 102 , the AR module 306 accesses texture maps and mesh models associated with the one or more objects at locations within the representation of the environment.

[0062] According to certain example embodiments, the texture map may include a semantic texture map, wherein the AR module 306 may access the semantic texture map based on a set of semantic features of one or more objects in the rendering of the environment. The semantic features may include, for example: contextual features corresponding to a physical object, location, or surface; similar features that refer to some other known classification or category; visual features that define visual or graphical properties of a surface or object; and material parameters that define properties of a surface or object, which may include "roughness value", "metallic value", "specular reflection value", and "base color value".

[0063] In some embodiments, the mesh model accessed by the AR module 306 may include a “hat mesh,” a “base mesh,” and a repeatable segment between the hat mesh and the base mesh.

[0064] In some embodiments, the AR module 306 may access texture maps and mesh models associated with one or more objects based on context data associated with the client device 102. For example, the context data may include user profile data, location data, and time data. As an illustrative example, the AR module 305 may obtain different mesh models and texture maps associated with one or more objects based on the context of the client device. Thus, different mesh models and texture maps may be selected based on time information (e.g., day or night, time of day, time of year), user profile data (such as user preferences and user demographic information), and the number of client devices near the client device 102, and user profile data associated with the client devices near the client device 102.

[0065] In some embodiments, the texture map and mesh model may be associated with one or more objects depicted in the rendering of the environment based on geographic location information associated with the one or more objects. For example, according to certain example embodiments, the AR module 306 may access a database 120, wherein the database 120 includes a list of one or more objects in a particular location. Thus, based on the location data obtained from the client device 102, the AR module 306 may access a list of appropriate objects at the location, wherein each object in the list of objects is associated with a texture map and a mesh model.

[0066] At operation 408, the media module 304 generates interactive content to be presented within the presentation of the environment at the client device 102 based on the texture maps and mesh models associated with the one or more objects identified in the presentation of the environment. At operation 410, the presentation module 302 causes the interactive content to be displayed at a location within the presentation of the environment based on the location of the one or more objects depicted in the presentation of the environment and the location of the client device 102 relative to the one or more objects depicted within the presentation of the environment.

[0067] At operation 412, the AR module 306 receives an interactive input from the client device 102. For example, the interactive input may include an input that selects a portion of the interactive content. According to certain example embodiments, the interactive input may extend or bend the interactive content in real time. In response to the AR module 306 receiving the interactive input from the client device 102, at operation 414, the AR module 306 presents a visualization of the interactive input within the presentation of the environment based on the interactive input and the interactive content.

[0068] As an illustrative example, the interactive content may include display of a media overlay, wherein the appearance of the media overlay is based on properties of an object from among one or more objects depicted in the rendering of the environment; for example, the media overlay may appear as a lamp post. A user of the client device 102 may provide an interactive input that selects a top portion of the lamp post and moves it from a starting position to an ending position. In response, the AR module 306 presents a visualization based on the interactive input by causing the lamp post to move (i.e., bend or stretch).

[0069] Figure 5 1 is a flowchart depicting a method 500 for causing interactive AR content to be displayed at a client device 102 according to some example embodiments. The operations of the method 500 may be as described above with respect to Figure 3 The modules described are executed. Figure 5 As shown, method 400 includes one or more operations 502 , 504 , 506 , and 508 .

[0070] According to some example embodiments, the interactive input received from the client device 102 may cause a graphical projectile to be displayed at a location within the rendering of the environment. For example, the interactive input may select a location within the rendering of the environment and include a directional input including input attributes (i.e., direction, velocity value, force value).

[0071] At operation 504 , the AR module 306 calculates an end point of the projectile within the representation of the environment based on a trajectory of the projectile, wherein the trajectory may be based on an input attribute of the interaction input.

[0072] At operation 506 , the AR module 306 determines that the endpoint of the projectile coincides with a portion of the interactive content presented within the presentation of the environment.

[0073] At operation 508, in response to determining that the endpoint of the projectile coincides with a portion of the interactive content presented within the presentation of the environment, the presentation module 302 causes a notification to be displayed at one or more client devices, including the client device 102. In some embodiments, the identification module 308 may identify the one or more client devices based on attributes of the interactive content or based on user profile data associated with a user of the client device 102 or based on location data from the one or more client devices. For example, the identification module 308 may identify one or more client devices that are located within a particular geofence associated with the interactive content.

[0074] Figure 6 6 is a flowchart depicting a method 600 for causing interactive AR content to be displayed at a client device 102 according to certain example embodiments. The operations of the method 600 may be as described above with respect to Figure 3 The modules described are executed. Figure 6 As shown, method 400 includes one or more operations 602, 604, and 606. According to some example embodiments, method 600 may be performed as Figure 4 The operations 408 and 414 of the method 400 depicted in the drawings are performed as subroutines.

[0075] At operation 602 , the AR module 306 causes display of a base grid within the representation of the environment based on at least a position of an object within the representation of the environment.

[0076] At operation 604, the AR module 306 causes display of a hat grid within the representation of the environment based on the interaction input received from the client device 102. For example, the interaction input may identify a point within the representation of the environment.

[0077] At operation 606, the AR module 306 applies the texture map to the repeatable segment between the base mesh and the cap mesh, such as Figure 7 The interface flow diagram 700 is depicted.

[0078] Figure 7 FIG. 7 is an interface flow chart 700 depicting interactive AR content 715 as described in methods 400 and 600 according to certain example embodiments. Figure 7 As seen in FIG. 7 , interactive AR content 715 may include media overlays based on objects (buildings) presented within the presentation of the environment.

[0079] Thus, as seen in interface 705 , a user of client device 102 may provide interaction input 720 , wherein interaction input 720 selects a portion or point on interactive AR content 715 . As seen in interface 710 , interaction input 720 may stretch interactive AR content 715 based on one or more attributes of input 720 .

[0080] Figure 8 is an interface flow diagram 800 depicting interactive AR content according to certain example embodiments and as described in methods 400 and 600 .

[0081] As seen in interface 805, interactive AR content 820 may include a media overlay generated based on one or more attributes of an object depicted in the representation of the environment (i.e., a building), wherein the media overlay may also include a plurality of graphical elements 825. For example, as seen in interface flow diagram 800, the plurality of graphical elements 825 may include graphical features for anthropomorphizing objects identified within the representation of the environment. According to certain example embodiments, the plurality of graphical elements 825 may be generated by the media module 304 based on contextual data including user profile data associated with the client device 102.

[0082] As seen in interfaces 810 and 815 , the display of interactive AR content 820 within the representation of the environment may move (i.e., stretch, grow, flex, bend) based on input received from the client device 102 and based on interactions between objects depicted within the representation of the environment at the client device 102 .

[0083] As an illustrative example of the user's perspective of the client device 102, in response to detecting the client device 102 at a predefined position relative to an object or at a threshold distance from an object, the AR system 124 can cause the interactive AR content 820 to perform corresponding animations. For example, if the user approaches an object (i.e., a building) corresponding to the interactive AR content 820, the AR system 124 can cause the interactive AR content 820 to extend and bend based on the position of the client device 102.

[0084] Fig. 9 According to certain example embodiments and Figure 5 Interface diagram 900 depicting interactive AR content 905 discussed in method 500 depicted in FIG.

[0085] Software Architecture

[0086] Fig.10 is a block diagram illustrating an example software architecture 1006 that may be used in conjunction with the various hardware architectures described herein. Fig.10 is only a non-limiting example of a software architecture, and it will be appreciated that a number of other architectures may be implemented to facilitate the functionality described herein. The software architecture 1006 may be implemented in a manner such as Fig.11 1100, which includes, among other things, a processor 1104, a memory 1214, and I / O components 1218. A representative hardware layer 1052 is shown and may represent, for example, Fig.11The machine 1100 of the embodiment of the present invention is shown in FIG. 10. The representative hardware layer 1052 includes a processing unit 1054 having associated executable instructions 1004. The executable instructions 1004 represent executable instructions of the software architecture 1006, including implementations of the methods, components, etc. described herein. The hardware layer 1052 also includes a memory and / or storage module 1056 also having executable instructions 1004. The hardware layer 1052 may also include other hardware 1058.

[0087] exist Fig.10 In the example architecture of , software architecture 1006 can be conceptualized as a stack of layers, each of which provides specific functionality. For example, software architecture 1006 may include layers such as operating system 1002, library 1020, application 1016, and presentation layer 1014. In operation, applications 1016 or other components within these layers can call application program interfaces (APIs) API calls 1008 through the software stack, and receive responses in response to API calls 1008. The layers shown are representative in nature, and not all software architectures have all layers. For example, some mobile or dedicated operating systems may not provide framework / middleware 1018, while other operating systems may provide such layers. Other software architectures may include additional or different layers.

[0088] The operating system 1002 can manage hardware resources and provide public services. The operating system 1002 may include, for example, a kernel 1022, services 1024, and drivers 1026. The kernel 1022 may act as an abstraction layer between the hardware and other software layers. For example, the kernel 1022 may be responsible for memory management, processor management (e.g., scheduling), component management, networking, security settings, etc. The services 1024 may provide other public services to other software layers. The drivers 1026 are responsible for controlling the underlying hardware or interfacing with the underlying hardware. For example, the drivers 1026 include display drivers, camera drivers, Bluetooth drivers, etc. drives, flash drives, serial communications drivers (such as Universal Serial Bus (USB) drivers), drivers, audio drivers, power management drivers, etc., depending on the hardware configuration.

[0089] The library 1020 may provide a common infrastructure that may be used by the application 1016 and / or other components and / or layers. The library 1020 generally provides the following functions: allowing other software components to perform tasks in an easier manner than by directly interfacing with the underlying operating system 1002 functions (e.g., the kernel 1022, the service 1024, and / or the driver 1026). The library 1020 may include a system library 1044 (e.g., a C standard library) that may provide functions such as memory allocation functions, string manipulation functions, mathematical functions, etc. In addition, the library 1020 may include an API library 1046 such as a media library (e.g., a library for supporting the presentation and operation of various media formats (e.g., MPEG4, H.264, MP3, AAC, AMR, JPG, PNG)), a graphics library (e.g., an OpenGL framework that may be used to present 2D and 3D graphics content on a display), a database library (e.g., SQLite that may provide various relational database functions), a network library (e.g., WebKit that may provide network browsing functions), etc. The library 1020 may also include a variety of other libraries 1048 to provide a variety of other APIs to the applications 1016 and other software components / modules.

[0090] The framework / middleware 1018 (sometimes also referred to as middleware) provides a high-level, general-purpose infrastructure that can be used by applications 1016 and / or other software components / modules. For example, the framework / middleware 1018 can provide various graphical user interface (GUI) functions, advanced resource management, advanced location services, etc. The framework / middleware 1018 can provide a wide range of other APIs that can be used by applications 1016 and / or other software components / modules, some of which may be specific to a particular operating system 1002 or platform.

[0091] Applications 1016 include built-in applications 1038 and / or third-party applications 1040. Examples of representative built-in applications 1038 may include, but are not limited to, contact applications, browser applications, book reader applications, location applications, media applications, messaging applications, and / or game applications. Third-party applications 1040 may include applications that are created by entities other than the vendor of a particular platform using Android TM or iOS TM Applications developed with a software development kit (SDK) can be developed on mobile operating systems (such as iOS TM 、Android TM , Third-party applications 1040 may call API calls 1008 provided by a mobile operating system (such as operating system 1002) to facilitate the functionality described herein.

[0092] Applications 1016 may utilize built-in operating system functionality (e.g., kernel 1022, services 1024, and / or drivers 1026), libraries 1020, and framework / middleware 1018 to create a user interface to interact with a user of the system. Alternatively or additionally, in some systems, interaction with the user may occur through a presentation layer such as presentation layer 1014. In these systems, the application / component "logic" may be separated from aspects of the application / component that interact with the user.

[0093] Fig.11 1 is a block diagram of components of a machine 1100 according to some example embodiments, which components are capable of reading instructions from a machine-readable medium (e.g., a machine-readable storage medium) and performing any one or more of the methodologies discussed herein. Specifically, Fig.11 A diagrammatic representation of a machine 1100 in the example form of a computer system is shown, in which instructions 1110 (e.g., software, programs, applications, applet, application programs, or other executable codes) for causing the machine 1100 to perform any one or more of the methods discussed herein may be executed. In this way, the instructions 1110 may be used to implement the modules or components described herein. The instructions 1110 convert a general, unprogrammed machine 1100 into a specific machine 1100 that is programmed to perform the functions described and shown in the described manner. In alternative embodiments, the machine 1100 operates as a standalone device, or may be coupled (e.g., networked) to other machines. In a network deployment, the machine 1100 may operate as a server machine or a client machine in a server-client network environment, or as a peer machine in a peer-to-peer (or distributed) network environment. The machine 1100 may include, but is not limited to, a server computer, a client computer, a personal computer (PC), a tablet computer, a laptop computer, a netbook, a set-top box (STB), a personal digital assistant (PDA), an entertainment media system, a cellular phone, a smart phone, a mobile device, a wearable device (e.g., a smart watch), a smart home device (e.g., a smart appliance), other smart devices, a network appliance, a network router, a network switch, a network bridge, or any machine capable of executing instructions 1110 in sequence or otherwise, which specify actions to be taken by the machine 1100. In addition, while only a single machine 1100 is shown, the term "machine" should also be construed to include a collection of machines that individually or collectively execute instructions 1110 to perform any one or more of the methodologies discussed herein.

[0094] The machine 1100 may include a processor 1104, a memory / storage device 1106, and an I / O component 1118, which may be configured to communicate with each other, for example, via a bus 1102. The memory / storage device 1106 may include a memory 1114, (such as a main memory, or other memory storage device) and a storage unit 1116, both of which may be accessed by the processor 1104, such as via the bus 1102. The storage unit 1116 and the memory 1114 store instructions 1110 that embody any one or more of the methods or functions described herein. During execution by the machine 1100, the instructions 1110 may also reside, in whole or in part, within the memory 1114, within the storage unit 1116, within at least one of the processors 1104 (e.g., within a cache memory of the processor), or any combination thereof. Therefore, the memory 1114, the storage unit 1116, and the memory of the processor 1104 are examples of machine-readable media.

[0095] I / O components 1118 may include a variety of components to receive input, provide output, generate output, send information, exchange information, collect measurements, etc. The specific I / O components 1118 included in a particular machine 1100 will depend on the type of machine. For example, a portable machine such as a mobile phone will likely include a touch input device or other such input mechanism, while a headless server machine will likely not include such a touch input device. It should be understood that I / O components 1118 may be included in Fig.11 110 and 1111. The I / O components 1118 are grouped according to function only for the purpose of simplifying the following discussion, and the grouping is by no means limiting. In various example embodiments, the I / O components 1118 may include output components 1126 and input components 1128. The output components 1126 may include visual components (e.g., displays such as plasma display panels (PDPs), light emitting diode (LED) displays, liquid crystal displays (LCDs), projectors, or cathode ray tubes (CRTs)), acoustic components (e.g., speakers), tactile components (e.g., vibration motors, resistor mechanisms), other signal generators, etc. The input components 1128 may include alphanumeric input components (e.g., keyboards, touch screens configured to receive alphanumeric input, optical keyboards, or other alphanumeric input components), point-based input components (e.g., mice, touch pads, trackballs, joysticks, motion sensors, or other pointing instruments), tactile input components (e.g., physical buttons, touch screens that provide touch position and / or force or touch gestures, or other tactile input components), audio input components (e.g., microphones), etc.

[0096] In further example embodiments, the I / O component 1118 may include a biometric component 1130, a motion component 1134, an environmental component 1136, or a position component 1138, among a variety of other components. For example, the biometric component 1130 may include a component for detecting expressions (e.g., hand expressions, facial expressions, voice expressions, body postures, or eye tracking), measuring bio-signals (e.g., blood pressure, heart rate, body temperature, sweat, or brain waves), identifying a person (e.g., voice recognition, retinal recognition, facial recognition, fingerprint recognition, or EEG-based recognition), etc. The motion component 1134 may include an acceleration sensor component (e.g., an accelerometer), a gravity sensor component, a rotation sensor component (e.g., a gyroscope), etc. Environmental component 1136 may include, for example, an illumination sensor component (e.g., a photometer), a temperature sensor component (e.g., one or more thermometers that detect ambient temperature), a humidity sensor component, a pressure sensor component (e.g., a barometer), an acoustic sensor component (e.g., one or more microphones that detect background noise), a proximity sensor component (e.g., an infrared sensor that detects nearby objects), a gas sensor (e.g., a gas detection sensor that detects concentrations of hazardous gases for safety or measures pollutants in the atmosphere), or other components that can provide indications, measurements, or signals corresponding to the surrounding physical environment. Position component 938 may include a position sensor component (e.g., a global positioning system (GPS) receiver component), an altitude sensor component (e.g., an altimeter or barometer that detects the altitude from which the air pressure can be obtained), an orientation sensor component (e.g., a magnetometer), etc.

[0097] A variety of technologies may be used to achieve communication. I / O components 1118 may include a communication component 1140 that is operable to couple machine 1100 to network 1132 or device 1120 via coupling 1122 and coupling 1124, respectively. For example, communication component 1140 may include a network interface component or other suitable device that interfaces with network 1132. In further examples, communication component 1140 may include a wired communication component, a wireless communication component, a cellular communication component, a near field communication (NFC) component, a Bluetooth® communication component, or a wireless communication component. Components (such as Bluetooth Low energy consumption), Device 1120 may be another machine or any of a variety of peripheral devices, such as peripheral devices coupled via a universal serial bus (USB).

[0098] In addition, the communication component 1140 can detect an identifier or include a component operable to detect an identifier. For example, the communication component 1140 can include a radio frequency identification (RFID) tag reader component, an NFC smart tag detection component, an optical reader component (e.g., an optical sensor for detecting one-dimensional barcodes such as universal product codes (UPC) barcodes, multi-dimensional barcodes (e.g., Quick Response (QR) codes, Aztec codes, data matrix, digital graphics, Max codes, PDF417, Super codes, UCC RSS-2D barcodes), and other optical codes), or an acoustic detection component (e.g., a microphone for identifying a tagged audio signal). In addition, various information can be obtained via the communication component 1140, such as obtaining a location via Internet Protocol (IP) geolocation, ... Signal triangulation to obtain location, obtaining location via detection of NFC beacon signals that can indicate a specific location, etc.

[0099] Glossary

[0100] As used herein, "carrier signal" refers to any intangible medium capable of storing, encoding, or carrying instructions for execution by a machine, and includes digital or analog communications signals or other intangible media to facilitate communication of such instructions. Instructions may be sent or received over a network using a transmission medium through a network interface device and using any of a number of well-known transmission protocols.

[0101] In this context, a "client device" refers to any machine that interfaces with a communication network to obtain resources from one or more server systems or other client devices. A client device may be, but is not limited to, a mobile phone, a desktop computer, a laptop computer, a portable digital assistant (PDA), a smart phone, a tablet computer, an ultrabook, a netbook, a notebook computer, a multiprocessor system, a microprocessor-based or programmable consumer electronics, a game console, a set-top box, or any other communication device that a user can use to access a network.

[0102] In this context, a "communication network" refers to one or more parts of a network, which may be an ad hoc network, an intranet, an extranet, a virtual private network (VPN), a local area network (LAN), a wireless local area network (WLAN), a wide area network (WAN), a wireless wide area network (WWAN), a metropolitan area network (MAN), the Internet, a part of the Internet, a part of the public switched telephone network (PSTN), a plain old telephone service (POTS) network, a cellular telephone network, a wireless network, A network, another type of network, or a combination of two or more such networks. For example, the network or a portion of a network may include a wireless or cellular network, and the coupling may be a code division multiple access (CDMA) connection, a global system for mobile communications (GSM) connection, or another type of cellular or wireless coupling. In this example, the coupling may implement any of a variety of types of data transmission technologies, such as single carrier radio transmission technology (1xRTT), evolution data optimized (EVDO) technology, general packet radio service (GPRS) technology, enhanced data rates for GSM evolution (EDGE) technology, the third generation partnership project (3GPP) including 3G, fourth generation wireless (4G) networks, universal mobile telecommunications system (UMTS), high speed packet access (HSPA), world wide interoperability for microwave access (WiMAX), long term evolution (LTE) standards, other standards defined by various standards development organizations, other remote protocols, or other data transmission technologies.

[0103] In this context, a "transient message" is a message that is accessible for a time-limited duration. A transient message can be text, an image, a video, etc. The access time for a transient message can be set by the sender of the message. Alternatively, the access time can be a default setting or a setting specified by the recipient. Regardless of the setting technique, the message is transient.

[0104] In this context, "machine-readable medium" refers to a component, device, or other tangible medium capable of temporarily or permanently storing instructions and data, and may include, but is not limited to, random access memory (RAM), read-only memory (ROM), buffer memory, flash memory, optical media, magnetic media, cache, other types of storage devices (e.g., erasable programmable read-only memory (EPROM)), and / or any suitable combination thereof. The term "machine-readable medium" should be considered to include a single medium or multiple media (e.g., centralized or distributed databases, or associated caches and servers) capable of storing instructions. The term "machine-readable medium" should also be understood to include any medium or combination of multiple media capable of storing instructions (e.g., code) executed by a machine so that the instructions, when executed by one or more processors of the machine, cause the machine to perform any one or more of the methods described herein. Therefore, "machine-readable medium" refers to a single storage device or device, as well as a "cloud-based" storage system or storage network including multiple storage devices or devices. The term "machine-readable medium" itself does not include signals.

[0105] In this context, "component" refers to a device, physical entity, or logic with boundaries defined by function or subroutine calls, branch points, application program interfaces (APIs), or other technologies that provide partitioning or modularization of specific processing or control functions. Components can be combined through their interfaces with other components to perform machine processes. A component can be a packaged functional hardware unit designed to be used with other components and a part of a program that generally performs a specific function of related functions. A component can constitute a software component (e.g., code embodied on a machine-readable medium) or a hardware component. A "hardware component" is a tangible unit that can perform certain operations and can be configured or set in a certain physical manner. In various example embodiments, one or more computer systems (e.g., stand-alone computer systems, client computer systems, or server computer systems) or one or more hardware components of a computer system (e.g., a processor or a group of processors) can be configured by software (e.g., an application or an application portion) as a hardware component that operates to perform certain operations described herein. Hardware components can also be implemented mechanically, electronically, or any suitable combination thereof. For example, a hardware component may include a dedicated circuit or logic that is permanently configured to perform certain operations. The hardware component may be a dedicated processor, such as a field programmable gate array (FPGA) or an application specific integrated circuit (ASIC). The hardware component may also include programmable logic or circuits that are temporarily configured by software to perform certain operations. For example, the hardware component may include software executed by a general-purpose processor or other programmable processor. After being configured by such software, the hardware component becomes a specific machine (or a specific component of a machine) that is specifically customized to perform the configured function, and is no longer a general-purpose processor. It is understood that the decision to implement the hardware component mechanically in a dedicated and permanently configured circuit or in a temporarily configured circuit (e.g., configured by software) can be driven by cost and time considerations. Therefore, the phrase "hardware component" (or "hardware-implemented component") should be understood to include a tangible entity that is physically constructed, permanently configured (e.g., hardwired) or temporarily configured (e.g., programmed), an entity that operates or performs certain operations described herein in a certain manner. Considering embodiments in which the hardware component is temporarily configured (e.g., programmed), each hardware component does not need to be configured or instantiated at any time. For example, where a hardware component includes a general purpose processor that is configured by software to be a special purpose processor, the general purpose processor may be separately configured as different special purpose processors (e.g., including different hardware components) at different times. Thus, the software correspondingly configures a particular processor or processors, for example, to constitute a particular hardware component at one time and another different hardware component at another different time. Hardware components may provide information to other hardware components and receive information from other hardware components. Thus, the described hardware components may be considered to be communicatively coupled.In the case of multiple hardware components existing at the same time, communication can be achieved by signal transmission (e.g., through appropriate circuits and buses) between two or more hardware components. In embodiments where multiple hardware components are configured or instantiated at different times, communication between such hardware components can be achieved, for example, by storing and obtaining information in a memory structure accessible to multiple hardware components. For example, a hardware component can perform an operation and store the output of the operation in a memory device to which it is coupled in communication. Then, another hardware component can access the memory device at a later time to obtain and process the stored output. The hardware component can also initiate communication with an input or output device and can operate on a resource (e.g., a collection of information). The various operations of the example methods described herein can be performed at least in part by one or more processors that are temporarily configured (e.g., by software) or permanently configured to perform related operations. Whether temporarily configured or permanently configured, such processors can constitute a processor-implemented component that operates to perform one or more operations or functions described herein. As used herein, a "processor-implemented component" refers to a hardware component implemented using one or more processors. Similarly, the method described herein can be implemented at least in part by a processor, wherein a specific processor or processors are examples of hardware. For example, at least some of the operations of a method may be performed by one or more processors or processor-implemented components. In addition, one or more processors may also be operable to support the execution of related operations in a "cloud computing" environment or as "software as a service" (SaaS). For example, at least some of the operations may be performed by a group of computers (as an example of a machine including a processor), where the operations may be accessed via a network (e.g., the Internet) and via one or more appropriate interfaces (e.g., application program interfaces (APIs)). The execution of certain operations may be distributed among processors, not only residing in a single machine, but also deployed across multiple machines. In some example embodiments, a processor or a processor-implemented component may be located in a single geographic location (e.g., in a home environment, an office environment, or a server farm). In other example embodiments, a processor or a processor-implemented component may be distributed in multiple geographic locations.

[0106] In this context, a "processor" refers to any circuit or virtual circuit (a physical circuit emulated by logic executed on an actual processor) that manipulates data values ​​according to control signals (e.g., "commands," "opcodes," "machine codes," etc.) and produces corresponding output signals suitable for operating a machine. A processor may be, for example, a central processing unit (CPU), a reduced instruction set computing (RISC) processor, a complex instruction set computing (CISC) processor, a graphics processing unit (GPU), a digital signal processor (DSP), an application specific integrated circuit (ASIC), a radio frequency integrated circuit (RFIC), or any combination thereof. A processor may further be a multi-core processor having two or more independent processors (sometimes referred to as "cores") that can execute instructions simultaneously.

[0107] In this context, a "timestamp" refers to a series of characters or coded information that identifies when a particular event occurred, such as giving a date and time, sometimes accurate to a fraction of a second.

[0108] In this context, "LIFT" is a measure of the performance of a targeted model in predicting or classifying cases as having an enhanced response (relative to the population) measured against a random selection of targeted models.

[0109] In this context, "phoneme alignment", a phoneme is the unit of speech that distinguishes one word from another. A phoneme might consist of a sequence of closure, burst, and aspiration events; or, a diphthong might transition from a back vowel to a front vowel. Therefore, a speech signal can be described not only by the phonemes it contains, but also by the positions of the phonemes. Phoneme alignment can therefore be described as the "time alignment" of the phonemes in the waveform in order to determine the proper sequence and position of each phoneme in the speech signal.

[0110] In this context, "audio to video conversion" refers to converting an audible speech signal into visible speech, where the visible speech may include mouth shapes representing the audible speech signal.

[0111] “Time-Delay Neural Network (TDNN)” In this context, a TDNN is an artificial neural network architecture whose main purpose is to process sequential data. An example is converting continuous audio into a stream of categorical phoneme labels for speech recognition.

[0112] "Bidirectional Long Short-Term Memory (BLSTM)" in this context refers to a recurrent neural network (RNN) architecture that memorizes values ​​within arbitrary intervals. The stored values ​​are not modified as learning proceeds. RNNs allow for both forward and backward connections between neurons. BLSTM is well suited for classification, processing, and forecasting of time series, given time lags of unknown size and duration between events.

Claims

1. A method for displaying interactive augmented reality content, comprising: causing display within a graphical user interface at a client device a representation of an environment, said representation of said environment comprising a display of an object at a location within said environment; identifying the object in response to causing display of the presentation of the environment of the display including the object; accessing a texture map and a mesh model associated with the object in response to identifying the object, wherein the mesh model includes a base mesh at a first end of the mesh model, a cap mesh at a second end of the mesh model, and a repeatable segment between the first end and the second end; generating interactive content based on the texture map and mesh model associated with the object; displaying the interactive content in the representation of the environment based on the location of the object in the environment; receiving interactive input from the client device; and presenting a visualization of the interaction input within the presentation of the environment, the visualization of the interaction input being based at least on the interaction content; The presenting of the visualization of the interactive input includes: causing display of the base grid based on the position of the object in the environment; causing the hat grid to be displayed in the environment based on the interactive input; and The texture map is applied to the repeatable segment between the base mesh and the cap mesh.

2. The method according to claim 1, wherein: Responsive to causing display of the presentation of the displayed environment including the object, identifying the object further comprises: accessing location data identifying the location of the client device; and The object is identified based at least on the location of the client device.

3. The method according to claim 1, wherein: Accessing a texture map associated with the object in response to identifying the object further comprises: accessing context data associated with the client device; and The texture map is selected based on the context data.

4. The method according to claim 3, wherein: The context data includes user profile data associated with a user of the client device.

5. The method according to claim 3, wherein: The context data includes time data.

6. The method according to claim 1, wherein: The interactive input comprises a starting point and a trajectory, and presenting the visualization of the interactive input within the presentation of the environment comprises: causing display of a parabolic object at a location within the representation of the environment at the client device, the location of the parabolic object being based on the origin; Calculating an end point of the parabola based on the trajectory; determining that the end point of the parabola corresponds to a portion of the interactive content; and A notification is presented in response to determining that the endpoint of the parabola corresponds to a portion of the interactive content.

7. The method according to claim 6, wherein: The method further comprises: The parabola is generated based on context data associated with the client device.

8. A machine-readable storage medium comprising instructions that, when executed by one or more processors of a machine, cause the machine to perform operations comprising: causing display within a graphical user interface at a client device a representation of an environment, said representation of said environment comprising a display of an object at a location within said environment; identifying the object in response to causing display of the presentation of the environment of the display including the object; accessing a texture map and a mesh model associated with the object in response to identifying the object, wherein the mesh model includes a base mesh at a first end of the mesh model, a cap mesh at a second end of the mesh model, and a repeatable segment between the first end and the second end; generating interactive content based on the texture map and mesh model associated with the object; displaying the interactive content in the representation of the environment based on the location of the object in the environment; receiving interactive input from the client device; and presenting a visualization of the interaction input within the presentation of the environment, the visualization of the interaction input being based at least on the interaction content; The presenting of the visualization of the interactive input includes: causing display of the base grid based on the position of the object in the environment; causing the hat grid to be displayed in the environment based on the interactive input; and The texture map is applied to the repeatable segment between the base mesh and the cap mesh.

9. The machine-readable storage medium according to claim 8, wherein: Responsive to causing display of the presentation of the displayed environment including the object, identifying the object further comprises: accessing location data identifying the location of the client device; and The object is identified based at least on the location of the client device.

10. The machine-readable storage medium according to claim 8, wherein: Accessing a texture map associated with the object in response to identifying the object further comprises: accessing context data associated with the client device; and The texture map is selected based on the context data.

11. The machine-readable storage medium according to claim 10, wherein: The context data includes user profile data associated with a user of the client device.

12. The machine-readable storage medium according to claim 10, wherein: The context data includes time data.

13. The machine-readable storage medium according to claim 8, wherein: The interactive input comprises a starting point and a trajectory, and presenting the visualization of the interactive input within the presentation of the environment comprises: causing display of a parabolic object at a location within the representation of the environment at the client device, the location of the parabolic object being based on the origin; Calculating an end point of the parabola based on the trajectory; determining that the end point of the parabola corresponds to a portion of the interactive content; and A notification is presented in response to determining that the endpoint of the parabola corresponds to a portion of the interactive content.

14. The machine-readable storage medium according to claim 13, wherein: The instructions also include: The parabola is generated based on context data associated with the client device.

15. A system for displaying interactive augmented reality content, comprising: Memory; as well as at least one hardware processor coupled to the memory and comprising instructions that cause the system to perform operations comprising: causing display within a graphical user interface at a client device a representation of an environment, said representation of said environment comprising a display of an object at a location within said environment; identifying the object in response to causing display of the presentation of the environment of the display including the object; accessing a texture map and a mesh model associated with the object in response to identifying the object, wherein the mesh model includes a base mesh at a first end of the mesh model, a cap mesh at a second end of the mesh model, and a repeatable segment between the first end and the second end; generating interactive content based on the texture map and mesh model associated with the object; displaying the interactive content in the representation of the environment based on the location of the object in the environment; receiving interactive input from the client device; and presenting a visualization of the interaction input within the presentation of the environment, the visualization of the interaction input being based at least on the interaction content; The presenting of the visualization of the interactive input includes: causing display of the base grid based on the position of the object in the environment; causing the hat grid to be displayed in the environment based on the interactive input; and The texture map is applied to the repeatable segment between the base mesh and the cap mesh.

16. The system of claim 15, wherein: Responsive to causing display of the presentation of the displayed environment including the object, identifying the object further comprises: accessing location data identifying the location of the client device; and The object is identified based at least on the location of the client device.

17. The system of claim 15, wherein: Accessing a texture map associated with the object in response to identifying the object further comprises: accessing context data associated with the client device; and The texture map is selected based on the context data.

18. The system of claim 17, wherein: The context data includes user profile data associated with a user of the client device.

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