Method and system for realizing meta-universe shopping mall based on 3D modeling technology

Abstract

The invention relates to the technical field of 3D modeling, in particular to a method and a system for realizing a meta-universe shopping mall based on a 3D modeling technology, which support 3D display of commodities and allow a user to move in a virtual shopping mall through a virtual task image and rotate up, down, left and right by 360 degrees to view details of the commodities. Personalized customization of the commodity is supported, a user selects the material, style and color parameters of the commodity, a customized commodity model is rendered in real time, and the customization effect is directly previewed; a commodity VR (virtual reality) watching function is supported, a user can realize immersive on-site viewing experience through VR equipment, and shopping interactivity is enhanced; the method and the system for realizing the meta-universe shopping mall based on the 3D modeling technology have the beneficial effects that a virtual meta-universe shopping mall is created, a user can experience original functions of the shopping mall and can realize shopping in the shopping mall through a virtual character image, and meanwhile, commodities get rid of monotonous plane display in the past.

Description

Technical Field

[0001] The present invention relates to the field of 3D modeling technology, and specifically to a method and system for realizing a metaverse mall based on 3D modeling technology. Background Art

[0002] With the development of e-commerce and the application of "Metaverse" in various industries, more and more companies are beginning to think about new ideas on how to combine e-commerce and Metaverse. Traditional e-commerce platforms have also begun to exert their efforts on Metaverse Mall, launching shopping venues of Metaverse Mall in traditional shopping carnivals, which also adds some interesting gameplay to traditional shopping methods.

[0003] On traditional e-commerce platforms, users can only observe products on a flat surface and cannot observe a product in three dimensions. At the same time, they cannot know the usage effects of certain products. This also leads to an increase in the return rate on traditional e-commerce platforms due to poor actual usage effects after purchase. Summary of the invention

[0004] The purpose of the present invention is to provide a method and system for realizing a Metaverse Mall based on 3D modeling technology to solve the problems raised in the above-mentioned background technology.

[0005] To achieve the above object, the present invention provides the following technical solution: a method for realizing a Metaverse Mall based on 3D modeling technology, the method comprising the following steps:

[0006] Supports 3D display of goods, allowing users to move in the virtual mall through virtual mission images and rotate 360 ​​degrees up and down, left and right to view product details;

[0007] Supports personalized customization of products. Users can select the material, style, and color parameters of the product, and render a customized product model in real time to directly preview the customization effect.

[0008] Supports product VR viewing function, allowing users to achieve immersive "on-site viewing" experience through VR devices, enhancing shopping interactivity;

[0009] Supports AR product placement function, where users can drag product models into real scenes to place them and preview the real placement effect of the products.

[0010] It supports simultaneous interaction, and users can communicate with customer service in real time via voice and video in a VR environment to facilitate transaction completion.

[0011] Preferably, the 3D display of the product further includes:

[0012] Product models are stored in glb format and support WebGL front-end rendering;

[0013] Users can freely move product models in the virtual environment to view them from all angles;

[0014] The product model supports detail splitting, allowing users to view the various components of a product.

[0015] Preferably, the personalized customization of the product further includes:

[0016] Merchants can set customizable parameters when publishing products, such as material, style, and color;

[0017] Users can select different parameters to render product models of corresponding specifications in real time, and intuitively see different customization effects;

[0018] The system supports parameter transfer and model re-rendering to ensure the immediacy and accuracy of the user customization experience.

[0019] Preferably, the product VR viewing function further includes:

[0020] Users can enter the virtual mall through VR devices to achieve an immersive shopping experience;

[0021] In the VR environment, users can move freely, view products, and interact with other users or customer service in the virtual environment;

[0022] Supports high-definition display and stereo sound effects of VR devices to enhance user immersion.

[0023] Preferably, the product AR placement function further includes:

[0024] The user uses a mobile phone or other AR-enabled device to drag the product model to a designated location in the real scene;

[0025] The system uses AR technology to integrate product models with real scenes to show the display effect of products;

[0026] Users adjust the position and angle of the product to obtain the best display effect, and take photos or videos to save.

[0027] A system for implementing a Metaverse Mall based on 3D modeling technology, the system comprising:

[0028] User interaction module: used to support users to move freely in the virtual mall with their virtual images, and provide the function of synchronous interaction with other users or virtual customer service;

[0029] Product display module: supports 3D display of products, allowing users to rotate 720 degrees to view product details, by loading and rendering product model files;

[0030] Personalized customization module: allows users to make personalized choices based on customizable parameters of the product, including material, style, and color, and renders and displays customized product models in real time;

[0031] VR viewing module: integrates VR technology to enable users to enter the virtual mall through VR devices, realize immersive product viewing and real-time communication with virtual customer service;

[0032] AR placement module: Combined with AR technology, it allows users to drag product models into real scenes to preview the placement effect;

[0033] Merchant management module: provides merchants with the application, decoration and product management functions of virtual 3D shops, including the maintenance of product information, specification parameters and inventory;

[0034] Each module is independent of each other and interacts through clearly defined interfaces, together forming a complete Metaverse Mall system that supports flexible expansion and maintenance.

[0035] Preferably, the user interaction module further includes:

[0036] Provide intuitive navigation and interactive interface to ensure users have a smooth experience in the virtual mall.

[0037] Preferably, the commodity display module further includes:

[0038] It uses WebGL rendering technology to display product models with high fidelity on the front end and supports loading model files in multiple formats.

[0039] Preferably, the personalized customization module further includes:

[0040] The real-time rendering engine dynamically generates and displays customized product models based on the customization parameters entered by the user.

[0041] Preferably, the VR viewing module and the AR placement module jointly provide: an enhanced shopping experience, enabling users to seamlessly switch between virtual and reality and gain a more comprehensive understanding of the products;

[0042] The merchant management module further includes: decoration data management tools that support merchants to upload and store decoration setting data in JSON format so that the decoration effect can be dynamically rendered when consumers enter the store;

[0043] It also includes a database system for storing and managing store decoration data, product specification parameters, product model address key information to ensure the system's rapid response and data consistency.

[0044] Compared with the prior art, the present invention has the following beneficial effects:

[0045] The method and system for realizing the Metaverse Mall based on 3D modeling technology proposed in the present invention create a virtual Metaverse Mall. In addition to being able to experience the original functions of the mall, users can "go shopping" in the mall through virtual characters. At the same time, the goods are no longer monotonous flat displays in the past. We can view the details of the goods at 720 degrees without dead ends, and even experience the use effect. Consumers can choose the material, style, color, etc. of the goods at will for personalized customization, or drag the model of the goods into the real scene for placement, so as to achieve the function of viewing the effect of the goods placement. BRIEF DESCRIPTION OF THE DRAWINGS

[0046] Figure 1 The figure is a flow chart of the method of the present invention. DETAILED DESCRIPTION

[0047] In order to make the purpose and technical solution of the present invention clearly and completely described, and the advantages more clearly understood, the embodiments of the present invention are further described in detail with reference to the accompanying drawings. It should be understood that the specific embodiments described herein are part of the embodiments of the present invention, rather than all of the embodiments, and are only used to explain the embodiments of the present invention, and are not used to limit the embodiments of the present invention. All other embodiments obtained by ordinary technicians in this field without creative work are within the scope of protection of the present invention.

[0048] For example, see Figure 1 The present invention provides a technical solution: a method for realizing a metaverse mall based on 3D modeling technology, the method comprising the following steps:

[0049] In addition to the original functions of the mall, it supports users to move in a virtual shopping mall or store through virtual task images, supports 3D display of goods, supports personalized customization of goods, supports the "VR showing" function through VR devices, supports the "AR placement" function of goods, supports same-frequency and simultaneous interaction, supports merchants to apply for virtual 3D shops, and customize and decorate the shops.

[0050] Functional architecture design:

[0051] While retaining the traditional mall functions, the Metaverse Mall has added a 3D interactive section.

[0052] When merchants publish products, they can upload product models and set customizable parameters corresponding to the products.

[0053] Merchants can apply for virtual 3D shops and personalize the shops. They can select products with models in specific areas and display the product models in the corresponding areas. Consumers can intuitively see the glb models of the products when they enter the store.

[0054] Consumers can view the product details in 360 degrees by moving the product model up, down, left, and right. They can also split some products into details to understand the details of the products in more detail.

[0055] The glb model of the product supports parameter passing. When webgl renders the product model on the front end, it can render products of different specifications by passing different parameter values. This allows consumers to choose a product, customize the product's material, style, color and other related parameters, and render it in real time through the model, so that they can see the difference between products of different specifications more intuitively.

[0056] Consumers can use VR devices to achieve an immersive experience of on-site viewing and can also interact with customer service in real time.

[0057] Consumers can use their mobile phones or other devices to drag and drop the selected products to the designated real-world location, so that they can preview the actual placement of the products.

[0058] Database storage objects:

[0059] Store decoration table: used to store the data of 3D store decoration settings, stored in json format. When consumers enter the corresponding 3D store, the decoration data of the corresponding store will be loaded into the model and the decoration effect will be rendered.

[0060] Product specification table: used to store the specifications of the product. Merchants set the corresponding specification parameters and parameter values ​​when publishing products. Consumers can select the corresponding specifications and render the corresponding product model.

[0061] Product table: Add a model address field to store the address of the product model. The model will be loaded in all places where the product model is displayed.

[0062] 3D Model Design:

[0063] Shop lobby: The lobby model is designed as a visual decoration. Merchants can decorate the booth according to the corresponding content. When consumers enter a shop lobby, they need to render the corresponding lobby model in real time based on the decoration data of the corresponding shop.

[0064] Product model: The product model can be composed of models of various parts of the product, and can display different materials, specifications, colors and other effects according to the rendering parameters.

[0065] Virtual digital human: Design a virtual digital human that can introduce merchant information and, based on big data computing, intelligently recommend products to consumers.

[0066] Embodiment 2, based on Embodiment 1, proposes a system for realizing a Metaverse Mall based on 3D modeling technology according to the method for realizing a Metaverse Mall based on 3D modeling technology according to any one of claims 1 to 5, the system comprising:

[0067] User interaction module: used to support users to move freely in the virtual mall with virtual images, and provide the function of synchronous interaction with other users or virtual customer service; provide intuitive navigation and interactive interface to ensure users' smooth experience in the virtual mall.

[0068] Product display module: supports 3D display of products, allowing users to rotate 720 degrees to view product details, which is achieved by loading and rendering product model files; uses WebGL rendering technology to display product models with high fidelity on the front end, and supports loading of model files in multiple formats.

[0069] Personalized customization module: allows users to make personalized choices based on the customizable parameters of the product, including material, style, and color, and render and display the customized product model in real time; the real-time rendering engine dynamically generates and displays customized product models based on the customization parameters entered by the user.

[0070] VR viewing module: integrated with VR technology, enabling users to enter virtual shopping malls through VR devices, realize immersive product viewing and real-time communication with virtual customer service; enhanced shopping experience, allowing users to seamlessly switch between virtual and reality and have a more comprehensive understanding of the products.

[0071] AR placement module: Combined with AR technology, it allows users to drag product models into real scenes to preview the placement effects; the enhanced shopping experience enables users to seamlessly switch between virtual and reality and gain a more comprehensive understanding of the products.

[0072] Merchant Management Module: Provides merchants with application, decoration and product management functions for virtual 3D shops, including maintenance of product information, specification parameters and inventory; decoration data management tool supports merchants to upload and store decoration setting data in JSON format, so as to dynamically render the decoration effect when consumers enter the store.

[0073] Each module is independent of each other and interacts through clearly defined interfaces, together forming a complete Metaverse Mall system that supports flexible expansion and maintenance; it also includes a database system for storing and managing store decoration data, product specification parameters, product model address key information, to ensure the system's rapid response and data consistency.

[0074] Although embodiments of the present invention have been shown and described, it will be appreciated by those skilled in the art that various changes, modifications, substitutions and variations may be made to the embodiments without departing from the principles and spirit of the present invention, and that the scope of the present invention is defined by the appended claims and their equivalents.

Claims

1. A method for implementing a Metaverse Mall based on 3D modeling technology, characterized in that: The method comprises the following steps: Supports 3D display of goods, allowing users to move in the virtual mall through virtual mission images and rotate 360 ​​degrees up and down, left and right to view product details; Supports personalized customization of products. Users can select the material, style, and color parameters of the product, and render a customized product model in real time to directly preview the customization effect. Supports product VR viewing function, allowing users to achieve immersive "on-site viewing" experience through VR devices, enhancing shopping interactivity; Supports AR product placement function, where users can drag product models into real scenes to place them and preview the real placement effect of the products. It supports simultaneous interaction, and users can communicate with customer service in real time via voice and video in a VR environment to facilitate transaction completion.

2. A method for realizing a Metaverse Mall based on 3D modeling technology according to claim 1, characterized in that: The 3D display of the product further includes: Product models are stored in glb format and support WebGL front-end rendering; Users can freely move product models in the virtual environment to view them from all angles; The product model supports detail splitting, allowing users to view the various components of a product.

3. The method for realizing a Metaverse Mall based on 3D modeling technology according to claim 1, characterized in that: Personalization of goods further includes: Merchants can set customizable parameters when publishing products, such as material, style, and color; Users can select different parameters to render product models of corresponding specifications in real time, and intuitively see different customization effects; The system supports parameter transfer and model re-rendering to ensure the immediacy and accuracy of the user customization experience.

4. The method for realizing a Metaverse Mall based on 3D modeling technology according to claim 1, characterized in that: Product VR viewing functions further include: Users can enter the virtual mall through VR devices to achieve an immersive shopping experience; In the VR environment, users can move freely, view products, and interact with other users or customer service in the virtual environment; Supports high-definition display and stereo sound effects of VR devices to enhance user immersion.

5. The method for realizing a Metaverse Mall based on 3D modeling technology according to claim 1, characterized in that: Product AR placement functions further include: The user uses a mobile phone or other AR-enabled device to drag the product model to a designated location in the real scene; The system uses AR technology to integrate product models with real scenes to show the display effect of products; Users adjust the position and angle of the product to obtain the best display effect, and take photos or videos to save.

6. A system for implementing a Metaverse Mall based on 3D modeling technology according to the method for implementing a Metaverse Mall based on 3D modeling technology according to any one of claims 1 to 5, characterized in that: The system comprises: User interaction module: used to support users to move freely in the virtual mall with their virtual images, and provide the function of synchronous interaction with other users or virtual customer service; Product display module: supports 3D display of products, allowing users to rotate 720 degrees to view product details, by loading and rendering product model files; Personalized customization module: allows users to make personalized choices based on customizable parameters of the product, including material, style, and color, and renders and displays customized product models in real time; VR viewing module: integrates VR technology to enable users to enter the virtual mall through VR devices, realize immersive product viewing and real-time communication with virtual customer service; AR placement module: Combined with AR technology, it allows users to drag product models into real scenes to preview the placement effect; Merchant management module: provides merchants with the application, decoration and product management functions of virtual 3D shops, including the maintenance of product information, specification parameters and inventory; Each module is independent of each other and interacts through clearly defined interfaces, together forming a complete Metaverse Mall system that supports flexible expansion and maintenance.

7. A system for implementing a Metaverse Mall based on 3D modeling technology according to claim 6, characterized in that: The user interaction module further includes: Provide intuitive navigation and interactive interface to ensure users have a smooth experience in the virtual mall.

8. A system for implementing a Metaverse Mall based on 3D modeling technology according to claim 6, characterized in that: The product display module further includes: It uses WebGL rendering technology to display product models with high fidelity on the front end and supports loading model files in multiple formats.

9. A system for implementing a Metaverse Mall based on 3D modeling technology according to claim 6, characterized in that: The personalized customization module further includes: The real-time rendering engine dynamically generates and displays customized product models based on the customization parameters entered by the user.

10. A system for implementing a Metaverse Mall based on 3D modeling technology according to claim 6, characterized in that: The VR viewing module and AR placement module jointly provide: an enhanced shopping experience, allowing users to seamlessly switch between virtual and reality and gain a more comprehensive understanding of the products; The merchant management module further includes: decoration data management tools that support merchants to upload and store decoration setting data in JSON format so that the decoration effect can be dynamically rendered when consumers enter the store; It also includes a database system for storing and managing store decoration data, product specification parameters, product model address key information to ensure the system's rapid response and data consistency.

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