Outdoor advertising board for culture media

Abstract

The invention provides an outdoor advertising board for culture media, and relates to the field of outdoor advertising. An outdoor advertising board for culture media comprises a base, a center supporting shaft is fixedly installed above the base, an upper sealing plate is fixedly installed at the top end of the center supporting shaft, an annular support is rotationally connected to the outer surface of the center supporting shaft, and an annular display screen for displaying content is arranged on the outer surface of the annular support. A loudspeaker for playing sound is arranged in the base, the annular support comprises an inner rotating ring connected to the outer surface of the center supporting shaft in a sleeving mode, a cross beam used for supporting is fixedly installed on the outer surface of the inner rotating ring, and an outer ring frame used for fixing the annular display screen is fixedly installed at the end, away from the inner rotating ring, of the cross beam. According to the outdoor advertising board for culture media, a user is guided to dial the annular display screen through the loudspeaker, advertisements are played through the annular display screen in the dial process, interaction between a client and an advertisement putting carrier is improved, and the memorability of the advertisements is improved in the interaction process.

Description

Technical Field

[0001] The invention relates to the field of outdoor advertising, in particular to an outdoor advertising board used for cultural media. Background Art

[0002] In commercial and public spaces in modern cities, advertising screens are widely used as a medium for information dissemination. However, most traditional advertising screens are limited to displaying static images or videos and lack actual interaction with the audience, which limits the advertising effect and makes it difficult to attract the continued attention of pedestrians. With the development of technology and the improvement of digitalization, people have higher expectations for the attractiveness, fun and participation of advertisements. Especially in the context of information overload, advertising forms that can attract the audience's attention and promote interaction are particularly important.

[0003] The existing patent N222167922U discloses an interactive billboard based on gesture recognition, which includes a fixed frame and a display screen fixed on the fixed frame, a motion image capture unit for obtaining pedestrian gestures, and a processing unit for adjusting the display content of the display screen; the motion image capture unit and the display screen are located on the same side of the fixed frame, the motion image capture unit is located at the edge of the fixed frame, and the motion image capture unit and the display screen are connected to the processing unit respectively. This technical solution can work in a variety of environments, has a wide range of applications and strong practicality, and can only allow pedestrians to watch advertisements at a more comfortable angle through gesture adjustment. However, this technical solution lacks interaction between pedestrians and advertising content.

[0004] The existing patent CN107492323A discloses a platform billboard with enhanced interactivity, comprising an advertising frame, a power transmission pipeline is sleeved on the outer end of the advertising frame, two rows of LED lights are installed above and below the power transmission pipeline, the LED lights are connected to a power controller through a wire, a light detector is arranged on the upper end of the power controller, a control box is arranged on the outer side of the light detector, and a graffiti wall is arranged on one side of the advertising frame; the graffiti wall is arranged for graffiti, which enhances interactivity, and can increase the reading volume of the advertising page, and can also play the self-media functions such as leaving messages, the drawing and writing layer is a soft layer, and other special structures such as a magnetic handwriting removal rod are not required, the structure is simple, and the manufacturing cost is low, the upper and lower surfaces of the mesh magnetic powder frame are not bonded and fixed together with the two drawing and writing layers, and the handwriting can be removed by pressing the part to be removed with a finger or other non-magnetic object, so that the magnetic powder used for handwriting visualization is dissolved in the magnetic powder support liquid again, which is simple and convenient. This technical solution increases the interaction between the user and the billboard and can provide the user with feedback function, but this technical solution is still the interaction between the user and the billboard and is located in the content interaction. Summary of the invention

[0005] In view of the deficiencies of the prior art, the present invention provides an outdoor advertising board for cultural media, which solves the problems raised in the above background technology.

[0006] To achieve the above purpose, the present invention is implemented through the following technical solutions: an outdoor billboard for cultural media, including a base, a central support shaft is fixedly installed on the top of the base, an upper sealing plate is fixedly installed on the top of the central support shaft, an annular bracket is rotatably connected to the outer surface of the central support shaft, an annular display screen for displaying content is arranged on the outer surface of the annular bracket, a loudspeaker for playing sound is arranged inside the base, the annular bracket includes an inner rotating ring sleeved on the outer surface of the central support shaft, a crossbeam for support is fixedly installed on the outer surface of the inner rotating ring, an outer ring frame for fixing the annular display screen is fixedly installed on one end of the crossbeam away from the inner rotating ring, a conductive slip ring is fixedly installed on the outer surface of the central support shaft, a conductive slider for power supply and signal transmission is rotatably connected inside the conductive slip ring, a controller is fixedly installed on one end of the conductive slider away from the conductive slip ring, the controller is control-connected to the annular display screen, an angle sensing unit for controlling the content displayed on the annular display screen is fixedly installed on the outer surface of the central support shaft, and the adjustment end of the angle sensing unit is fixedly connected to the annular bracket.

[0007] Preferably, the angle sensing unit comprises an angle sensor, a gear is fixedly mounted on the rotating end of the angle sensor, a gear ring is meshed on the outer ring of the gear, the gear ring is concentric with the central support shaft and fixedly connected to the annular bracket.

[0008] Preferably, a fixing ring is fixedly mounted on the upper surface of the crossbeam, a spring expansion head pointing to the center line of the central support shaft is fixedly mounted on the bottom end of the fixing ring, and a friction ring rubbing against the spring expansion head is fixedly mounted on the outer surface of the central support shaft.

[0009] Preferably, an extension rod is fixedly mounted on the bottom end of the fixing ring, and the extension rod is fixedly connected to the gear ring.

[0010] Preferably, there are at least two annular display screens, which are in contact with each other up and down and rotate relatively independently, and the displayed content is divided horizontally into groups with the same number of annular display screens, which respectively display the divided content, and the contents displayed on adjacent annular display screens are staggered.

[0011] Preferably, a group of grooves for engaging with the spring expansion head are formed on the outer surface of the friction ring, and the angle between adjacent grooves is the same as the angle between the display contents of adjacent annular display screens.

[0012] Preferably, the conductive slider comprises a shell, a cavity is arranged on the side of the shell facing the conductive slip ring, an elastic sheet connected to the wire is arranged inside the cavity, a contact in contact with the conductive slip ring is fixedly mounted on one end of the elastic sheet away from the wire, and the contact is slidably connected to the cavity.

[0013] Preferably, a bracket is fixedly mounted on the outer surface of the central support shaft, and the root of the inner rotating ring and the crossbeam are slidably connected to the bracket.

[0014] Preferably, the annular display screen adopts a flexible LED screen, and the outer surface of the annular display screen is covered with a layer of transparent insulating frosted protective film.

[0015] Preferably, the method for displaying content on the annular display screen is:

[0016] Step 1: Play audio content through the speaker;

[0017] Step 2: Multiple circular display screens display a complete content by scrolling;

[0018] Step 3: The multiple annular display screens respectively display the horizontally divided contents, and the horizontally divided contents are displayed with angle differences;

[0019] Step 4: Guide the user to turn the ring display screen through the speaker, and use the angle sensor to detect whether the turning angle is the same as the angle difference. If they are the same, the complete content is displayed by scrolling;

[0020] Step 5: Cycle steps 2 and 3 until the user slides the annular display screen to enter step 4.

[0021] Compared with the prior art, the present invention has the following beneficial effects:

[0022] 1. The outdoor billboards used by this cultural media guide users to turn the circular display screen through speakers, and use the circular display screen to play advertisements during the turning process, thereby increasing the interaction between customers and the advertising carrier and increasing the memorability of the advertisements during the interaction.

[0023] 2. The outdoor billboard used by the cultural media can avoid the need to reset the circular display screen after being turned by the user by setting a rotating circular display screen. It is only necessary to displace the content played on the circular display screen as a whole at a certain angle to form new displaced advertising content, thereby cyclically guiding the user to turn the circular display screen.

[0024] 3. The outdoor billboard used by the cultural media has at least two annular display screens, which are in contact with each other up and down and rotate relatively independently. The displayed content is horizontally divided into groups with the same number of annular display screens, which respectively display the divided content. The contents displayed on adjacent annular display screens are offset from each other. Through such an arrangement, an obviously adjustable playback error can be displayed on different annular display screens, thereby attracting the audience to actively interact with the annular display screens, thereby increasing the exposure of the played content and further increasing the possibility of the played content being remembered.

[0025] 4. The outdoor billboard used for cultural media, the conductive slider includes a shell, a cavity is arranged on the side of the shell facing the conductive slip ring, an elastic sheet connected to the wire is arranged inside the cavity, a contact in contact with the conductive slip ring is fixedly installed on the end of the elastic sheet away from the wire, and the contact is slidably connected to the cavity. Such an arrangement can ensure that the contact can always maintain connection with the conductive slip ring. BRIEF DESCRIPTION OF THE DRAWINGS

[0026] Figure 1 It is a schematic diagram of the structure of the present invention;

[0027] Figure 2 This is a schematic diagram of the base connection of the present invention;

[0028] Figure 3 This is a schematic diagram of the annular bracket of the present invention;

[0029] Figure 4 This is a schematic diagram of the connection of the fixing ring of the present invention;

[0030] Figure 5 This is a schematic diagram of the central support shaft connection of the present invention;

[0031] Figure 6 This is a schematic diagram of the connection of the conductive slider of the present invention;

[0032] Figure 7 This is a schematic diagram of the connection of the annular screen of the present invention.

[0033] In the figure: 1. base; 2. central support shaft; 3. upper sealing plate; 4. annular bracket; 5. annular display screen; 6. speaker; 401. inner rotating ring; 402. beam; 403. outer ring frame; 404. conductive slip ring; 45. conductive slider; 406. controller; 407. fixed ring; 408. spring expansion head; 409. friction ring; 410. groove; 7. angle sensing unit; 701. angle sensor; 702. gear; 703. gear ring; 704. extension rod; 451. housing; 452. cavity; 453. elastic sheet; 454. contact; 8. bracket. DETAILED DESCRIPTION

[0034] The following will be combined with the drawings in the embodiments of the present application to clearly and completely describe the technical solutions in the embodiments of the present application. Obviously, the described embodiments are only part of the embodiments of the present application, not all of the embodiments. Based on the embodiments in the present application, all other embodiments obtained by ordinary technicians in this field without creative work are within the scope of protection of this application.

[0035] like Figure 1-7As shown, an outdoor billboard for cultural media includes a base 1. The base 1 is hollow and has circuit boards and other accessories placed inside, which plays a role of containing and bearing. A central support shaft 2 is fixedly installed on the top of the base 1. The central support shaft 2 is a hollow sleeve, which is used for the passage of cables. An upper sealing plate 3 is fixedly installed on the top of the central support shaft 2. The upper sealing plate 3 plays a role of rain protection. The diameter of the upper sealing plate 3 is larger than the diameter of the base 1, and the bottom end is chamfered. Through such an arrangement, water droplets can fall on the outside of the base 1. The outer surface of the central support shaft 2 is rotatably connected to an annular bracket 4. The annular bracket 4 plays a fixing role. The outer surface of the annular bracket 4 is provided with an annular display screen 5 for displaying content, which is fixed to the outer surface of the annular bracket 4 by a fixing part. A loudspeaker 6 for playing sound is provided inside the base 1. By providing the loudspeaker 6, the attraction to passers-by can be increased. The annular bracket 4 includes an inner rotating ring 401 sleeved on the outer surface of the central support shaft 2. The outer surface of the inner rotating ring 401 is fixedly installed There is a crossbeam 402 for support, and an outer ring frame 403 for fixing the annular display screen 5 is fixedly installed on one end of the crossbeam 402 away from the inner rotating ring 401, and a conductive slip ring 404 is fixedly installed on the outer surface of the central support shaft 2. The internal rotation of the conductive slip ring 404 is connected with a conductive slider 45 for power supply and signal transmission. Through the cooperation of the conductive slip ring 404 and the conductive slider 45, the annular display screen 5 can maintain power supply and signal transmission during use. A controller 406 is fixedly installed on the end of the conductive slider 45 away from the conductive slip ring 404, and the signal transmission part can also be set inside the controller 406, and the playback content is stored through a storage medium, which can reduce the number of conductive sliders 45 used. The controller 406 is connected to the control of the annular display screen 5, and an angle sensor unit 7 for controlling the display content of the annular display screen 5 is fixedly installed on the outer surface of the central support shaft 2. The adjustment end of the angle sensor unit 7 is fixedly connected to the annular bracket 4, and the angle sensor unit 7 is used to detect the rotation angle of the annular bracket 4.

[0036] The angle sensing unit 7 includes an angle sensor 701, and a gear 702 is fixedly installed on the rotating end of the angle sensor 701. The outer ring of the gear 702 is meshed with a ring gear 703. The ring gear 703 is concentric with the central support shaft 2 and fixedly connected to the annular bracket 4. The rotation of the annular bracket 4 can drive the ring gear 703 to rotate, and then the gear 702 meshing with it can be rotated. The rotation angle of the annular bracket 4 can be reversed by the transmission ratio and the rotation angle of the gear 702.

[0037] A fixing ring 407 is fixedly installed on the upper surface of the cross beam 402, and a spring expansion head 408 pointing to the center line of the central support shaft 2 is fixedly installed on the bottom end of the fixing ring 407, and a friction ring 409 rubbing against the spring expansion head 408 is fixedly installed on the outer surface of the central support shaft 2. Through such an arrangement, the annular bracket 4 can have a certain rotational resistance to prevent the annular bracket 4 from idling.

[0038] An extension rod 704 is fixedly mounted on the bottom end of the fixing ring 407 , and the extension rod 704 is fixedly connected to the gear ring 703 . This arrangement makes it easy to fix the gear ring 703 .

[0039] There are at least two annular display screens 5, which are in contact with each other up and down and rotate relatively independently. The displayed content is horizontally divided into groups of the same number of annular display screens 5, and the annular display screens 5 respectively display the divided content. The adjacent contents displayed on the annular display screens 5 are staggered with each other. Through such a setting, an obviously adjustable playback error can be displayed in different annular display screens 5, thereby attracting the audience to actively interact with the annular display screens 5, thereby increasing the exposure of the played content, and further increasing the possibility of the played content being remembered.

[0040] The outer surface of the friction ring 409 is provided with a group of grooves 410 which are engaged with the spring expansion head 408. The angle between adjacent grooves 410 is the same as the angle between the display contents of adjacent annular display screens 5. By setting the grooves 410, the operator can be assisted to rotate the annular display screen 5 to a specified angle so that the display contents of adjacent annular display screens 5 are continuous.

[0041] The conductive slider 45 includes a shell 451, and a cavity 452 is provided on the side of the shell 451 facing the conductive slip ring 404. An elastic sheet 453 connected to the conductive wire is provided inside the cavity 452. A contact 454 in contact with the conductive slip ring 404 is fixedly installed at one end of the elastic sheet 453 away from the conductive wire. The contact 454 is slidably connected to the cavity 452. Such a configuration can ensure that the contact 454 can always maintain connection with the conductive slip ring 404.

[0042] A bracket 8 is fixedly mounted on the outer surface of the central support shaft 2, and the roots of the inner rotating ring 401 and the crossbeam 402 are slidably connected to the bracket 8, so that the bracket 8 plays a supporting role.

[0043] The annular display screen 5 adopts a flexible LED screen, and the outer surface of the annular display screen 5 is covered with a transparent insulating frosted protective film. This arrangement enables the operator to rotate the annular display screen 5 without damaging the annular display screen 5.

[0044] The method for displaying content on the ring display screen 5 is as follows:

[0045] Step 1: Play audio content through the speaker 6, the audio content includes at least two points, one is the promotional content, and the other is to inform passers-by that the device can rotate;

[0046] Step 2: Multiple annular display screens 5 display a complete content by scrolling, at least ensuring that the promotional content can be scrolled when no one is operating the device, thereby increasing the playback volume of the promotional content;

[0047] Step 3: Multiple annular display screens 5 respectively display the horizontally divided contents, and the horizontally divided contents are displayed with angle differences, and the operator is attracted to interact with the annular display screens 5 by actively setting obvious repairable defects;

[0048] Step 4: The user is guided to turn the annular display screen 5 through the speaker 6, and the angle sensor 701 is used to detect whether the turning angle is the same as the angle difference. If they are the same, a complete content is displayed by scrolling. By setting the annular display screen 5 to rotate, it is possible to avoid the annular display screen 5 from needing to be reset after being turned by the user. It is only necessary to displace the content played by the annular display screen 5 as a whole by a certain angle, so as to form new displaced advertising content, so as to be able to cyclically guide the user to turn the annular display screen 5;

[0049] Step 5: Cycle steps 2 and 3 until the user switches the annular display screen 5 to enter step 4.

[0050] This usage method can make the promotional poster page into a simple offset puzzle style. Because it is simple, offset and easy to modify to a perfect state, the part that needs to be modified is the focus of reading, and a complete advertisement is formed by splicing. In order to repair small imperfections, it is necessary to actively read part of the advertisement. After splicing the parts of the advertisement into a complete advertisement, the audience can remember the advertisement more deeply.

[0051] There is another use case, such as setting a countdown lap in an advertisement, and the advertisement content can be fully displayed through the ring display screen 5 laps.

[0052] When there is only one annular display screen 5, an audio advertisement is played through the speaker 6, so that the operator can turn the annular display screen 5. In this display mode, the annular display screen 5 can be displayed as a scroll, and more content can be displayed by continuously turning the scroll. The rotation angle and rotation speed of the annular display screen 5 are detected by the angle sensor unit 7, and the speed of playing content of the annular display screen 5 is determined according to the rotation speed. With the display scrolling, the content larger than the circumference of the annular display screen 5 can be displayed to the operator. At the same time, the operator's sense of participation can be improved, and the played content can be more profound to the operator.

[0053] Although embodiments of the present invention have been shown and described, it will be appreciated by those skilled in the art that various changes, modifications, substitutions and variations may be made to the embodiments without departing from the principles and spirit of the present invention, and that the scope of the present invention is defined by the appended claims and their equivalents.

Claims

1. An outdoor advertising board for cultural media, comprising a base (1), characterized in that: A central support shaft (2) is fixedly mounted above the base (1), an upper sealing plate (3) is fixedly mounted on the top of the central support shaft (2), an annular bracket (4) is rotatably connected to the outer surface of the central support shaft (2), an annular display screen (5) for displaying content is arranged on the outer surface of the annular bracket (4), and a loudspeaker (6) for playing sound is arranged inside the base (1); The annular support (4) comprises an inner rotating ring (401) sleeved on the outer surface of the central support shaft (2), a crossbeam (402) for support is fixedly mounted on the outer surface of the inner rotating ring (401), and an outer ring frame (403) for fixing the annular display screen (5) is fixedly mounted on one end of the crossbeam (402) away from the inner rotating ring (401); A conductive slip ring (404) is fixedly mounted on the outer surface of the central support shaft (2); a conductive slider (45) for power supply and signal transmission is rotatably connected inside the conductive slip ring (404); a controller (406) is fixedly mounted on one end of the conductive slider (45) away from the conductive slip ring (404); and the controller (406) is control-connected to the annular display screen (5); An angle sensing unit (7) for controlling the display content of the annular display screen (5) is fixedly mounted on the outer surface of the central support shaft (2), and an adjustment end of the angle sensing unit (7) is fixedly connected to the annular bracket (4).

2. The outdoor advertising board for cultural media according to claim 1, characterized in that: The angle sensing unit (7) comprises an angle sensor (701), a gear (702) being fixedly mounted on the rotating end of the angle sensor (701), a gear ring (703) being meshed with the outer ring of the gear (702), and the gear ring (703) being concentric with the central support shaft (2) and fixedly connected to the annular bracket (4).

3. An outdoor advertising board for cultural media according to claim 1 or 2, characterized in that: A fixing ring (407) is fixedly mounted on the upper surface of the crossbeam (402), a spring expansion head (408) pointing to the center line of the central support shaft (2) is fixedly mounted on the bottom end of the fixing ring (407), and a friction ring (409) rubbing against the spring expansion head (408) is fixedly mounted on the outer surface of the central support shaft (2).

4. The outdoor advertising board for cultural media according to claim 3, characterized in that: An extension rod (704) is fixedly mounted on the bottom end of the fixing ring (407), and the extension rod (704) is fixedly connected to the gear ring (703).

5. An outdoor advertising board for cultural media according to claim 1 or 4, characterized in that: The number of the annular display screens (5) is at least two, the annular display screens (5) are in contact with each other up and down and rotate relatively independently, the displayed content is transversely divided into groups of the same number of annular display screens (5), the annular display screens (5) respectively display the divided content, and the adjacent displayed contents of the annular display screens (5) are mutually staggered.

6. The outdoor advertising board for cultural media according to claim 5, characterized in that: The outer surface of the friction ring (409) is provided with a group of grooves (410) that are engaged with the spring expansion head (408), and the angle between adjacent grooves (410) is the same as the angle between the display contents of adjacent annular display screens (5).

7. The outdoor advertising board for cultural media according to claim 6, characterized in that: The conductive slider (45) comprises a shell (451), a cavity (452) is arranged on a side of the shell (451) facing the conductive slip ring (404), an elastic sheet (453) connected to a conductive wire is arranged inside the cavity (452), a contact (454) in contact with the conductive slip ring (404) is fixedly mounted on an end of the elastic sheet (453) away from the conductive wire, and the contact (454) is slidably connected to the cavity (452).

8. The outdoor advertising board for cultural media according to claim 7, characterized in that: A bracket (8) is fixedly mounted on the outer surface of the central support shaft (2), and the roots of the inner rotating ring (401) and the crossbeam (402) are slidably connected to the bracket (8).

9. The outdoor advertising board for cultural media according to claim 8, characterized in that: The annular display screen (5) adopts a flexible LED screen, and the outer surface of the annular display screen (5) is covered with a layer of transparent insulating protective film with a frosted surface.

10. The outdoor advertising board for cultural media according to claim 8, characterized in that: The method for displaying content on the annular display screen (5) is as follows: Step 1: Playing audio content through the speaker (6); Step 2: multiple annular display screens (5) display a complete content by scrolling; Step 3: The plurality of annular display screens (5) respectively display the horizontally divided contents, and the horizontally divided contents are displayed with angle differences; Step 4: The speaker (6) guides the user to turn the annular display screen (5), and the angle sensor (701) detects whether the turning angle is the same as the angle difference. If they are the same, the complete content is displayed by scrolling; Step 5: Cycle steps 2 and 3 until the user switches the annular display screen (5) to enter step 4.

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