Discount coupon issuing and cancel-after-verification method and system based on offline store SaaS system

Abstract

The invention discloses a discount coupon issuing and verification method based on an offline store SaaS system, and the method comprises the following steps: A, a merchant creates a discount coupon activity in the SaaS system, sets the type, denomination, validity period and other information of discount coupons, and can select different types of discount coupons according to the demands and marketing strategies of the merchant, so that the discount coupons can be issued to the merchant; the coupons can be full-reduction coupons, discount coupons, gift coupons and the like, and meanwhile, merchants can set the denominations and the validity periods of the coupons so as to attract more customers. In the marketing aspect, coupon attributes are accurately set, target customers are accurately touched, the conversion rate is improved, abuse is avoided, operation, two-dimensional code receiving and cancel-after-verification are convenient and efficient, manpower and time cost is saved, data statistics is achieved, the system updates the coupon state in real time, cancel-after-verification information is fed back, reports are generated to assist merchants in analysis and decision making, and the marketing efficiency is improved. Consumer behaviors and preferences are deeply observed, powerful support is provided for optimizing marketing strategies, and the operation benefits and competitiveness of stores are effectively improved.

Description

Technical Field

[0001] The present invention relates to the technical field of coupon issuance and cancellation, and specifically to a coupon issuance and cancellation method and system based on an offline store SaaS system. Background Art

[0002] As competition in the offline retail market becomes increasingly fierce, merchants are constantly seeking effective marketing methods to attract customers, increase sales and customer loyalty. Coupons, as a traditional and widely used marketing tool, were mainly distributed in paper form in the past, such as through flyers, newspaper advertisements, in-store posters, etc.

[0003] The existing paper coupon issuance and redemption methods have many drawbacks. In the issuance process, the scope of paper coupons is difficult to accurately control, and they are often distributed in a large-scale and extensive manner, resulting in a waste of marketing resources. In the redemption process, the redemption process of paper coupons is cumbersome and prone to errors. In addition, with the development of mobile Internet, consumers' consumption habits and expectations have also changed. They prefer to use convenient digital tools for shopping and enjoying discounts. The use experience of traditional paper coupons can no longer meet consumers' needs for efficient, intelligent and personalized services. To this end, we propose a coupon issuance and redemption method and system based on the offline store SaaS system. Summary of the invention

[0004] In view of the deficiencies in the prior art, the purpose of the present invention is to provide a coupon issuance and redemption method and system based on an offline store SaaS system, which has the advantage of being easy to use and solves the many drawbacks of the existing paper coupon issuance and redemption methods. In the issuance link, the issuance scope of paper coupons is difficult to accurately control, and they are often distributed in a large-scale and extensive manner, resulting in a waste of marketing resources. In the redemption link, the redemption process of paper coupons is cumbersome and prone to errors. In addition, with the development of mobile Internet, consumers' consumption habits and expectations have also changed. They prefer to use convenient digital tools for shopping and enjoying discounts. The use experience of traditional paper coupons can no longer meet consumers' needs for efficient, intelligent and personalized services.

[0005] To achieve the above-mentioned purpose, the present invention provides the following technical solutions: a method for issuing and redeeming coupons based on an offline store SaaS system, a method for issuing and redeeming coupons based on an offline store SaaS system, comprising the following steps: A. Merchants create coupon activities in the SaaS system and set information such as the type, denomination, and validity period of the coupons. Merchants can choose different types of coupons, such as full-reduction coupons, discount coupons, gift coupons, etc., according to their own needs and marketing strategies. At the same time, merchants can also set the denomination and validity period of coupons to attract more customers; B. The SaaS system generates a corresponding coupon QR code based on the coupon information set by the merchant. The coupon QR code is a special QR code that contains the coupon information, such as coupon type, denomination, and validity period. Customers can use their mobile phones to scan the coupon QR code to receive the coupon; C. The merchant prints out the coupon QR code and places it in a conspicuous place in the store for customers to scan and receive. In this way, customers can see the coupon QR code when they enter the store, making it convenient for them to receive the coupon; D. Customers can receive coupons by scanning the coupon QR code with their mobile phones. After successful scanning, customers can see the coupon information on their mobile phones, such as coupon type, denomination and validity period. Customers can click the receive button to receive the coupon on their mobile phones. E. When customers shop at stores, they present the coupons they received, and the cashier uses a scanning device to scan the coupon QR code for verification. After verification is successful, the SaaS system will automatically deduct the face value of the coupon, and the customer only needs to pay the remaining amount; F. The SaaS system will update the status of the coupon based on the verification results, such as used, unused and expired. At the same time, the SaaS system will also feedback the verification information to the merchant. The merchant can view the verification status of the coupon in the SaaS system, including the number and amount of verified coupons. Merchants can use this information to understand the use of coupons, evaluate the effectiveness of coupons, and provide reference for future marketing strategies.

[0006] Preferably, the merchant can set rules for using coupons in the SaaS system to prevent customers from abusing coupons and affecting the merchant's interests. For example, the merchant can set rules that only one coupon can be used for each order and that coupons cannot be used at the same time as other promotional activities.

[0007] Preferably, the merchant can set the coupon issuance method in the SaaS system to meet different marketing needs. For example, the merchant can set automatic coupon issuance. When the customer meets certain conditions, the system will automatically issue the coupon to the customer. The merchant can also set manual coupon issuance. When the customer needs the coupon, the merchant can manually issue the coupon to the customer.

[0008] Preferably, the merchant can set a method for collecting coupons in the SaaS system, such as direct collection and shared collection.

[0009] Preferably, the merchant can set the scope of use of the coupon in the SaaS system to meet different marketing needs. For example, the merchant can set a store-wide coupon. When customers shop in the store, they can use the coupon no matter what goods they buy. The merchant can also set coupons for specified goods. When customers buy the specified goods, they can use the coupons.

[0010] Preferably, merchants can set the use conditions of coupons in the SaaS system to stimulate customer consumption. For example, merchants can set coupons for discounts on purchases over a certain amount.

[0011] Preferably, the SaaS system can generate corresponding reports according to the needs of merchants, such as coupon issuance reports, coupon redemption reports and customer consumption reports, etc. These reports can help merchants conduct data analysis and decision-making, understand customer consumption behaviors and preferences, and provide reference for future marketing strategies.

[0012] A coupon issuance and redemption system based on an offline store SaaS system, wherein a merchant terminal comprises a SaaS system, wherein the SaaS system comprises a database module, a display module, a report generation module, a rule setting module, a verification module, a statistics module, a security module, a log module and a data backup module, wherein the merchant terminal is bidirectionally electrically connected to a scanning device, wherein an output end of the scanning device is unidirectionally electrically connected to a customer terminal, and the customer terminal comprises a sharing module and a reminder module.

[0013] Compared with the prior art, the present invention provides a coupon issuance and redemption method and system based on an offline store SaaS system, which has the following beneficial effects: In terms of marketing, the present invention accurately sets coupon attributes, accurately reaches target customers, improves conversion rates, and avoids abuse. In terms of operation, QR code collection and verification are convenient and efficient, saving manpower and time costs. In terms of data statistics, the system updates the coupon status in real time and feeds back verification information, generates reports to help merchants analyze and make decisions, and deeply understands consumer behavior and preferences, providing strong support for optimizing marketing strategies, and effectively improving store operating efficiency and competitiveness. BRIEF DESCRIPTION OF THE DRAWINGS

[0014] Figure 1 This is a schematic diagram of the system of the present invention. DETAILED DESCRIPTION

[0015] The following will be combined with the drawings in the embodiments of the present invention to clearly and completely describe the technical solutions in the embodiments of the present invention. Obviously, the described embodiments are only part of the embodiments of the present invention, not all of the embodiments. Based on the embodiments of the present invention, all other embodiments obtained by ordinary technicians in this field without creative work are within the scope of protection of the present invention.

[0016] Secondly, the term "one embodiment" or "embodiment" as used herein refers to a specific feature, structure, or characteristic that may be included in at least one implementation of the present invention. The term "in one embodiment" that appears in different places in this specification does not necessarily refer to the same embodiment, nor does it refer to a separate or selective embodiment that is mutually exclusive with other embodiments.

[0017] See also Figure 1 As shown, the present invention provides a coupon issuance and redemption method based on an offline store SaaS system, comprising the following steps: A. Merchants create coupon activities in the SaaS system and set information such as the type, denomination, and validity period of the coupons. Merchants can choose different types of coupons, such as full-reduction coupons, discount coupons, gift coupons, etc., according to their own needs and marketing strategies. At the same time, merchants can also set the denomination and validity period of coupons to attract more customers; B. The SaaS system generates a corresponding coupon QR code based on the coupon information set by the merchant. The coupon QR code is a special QR code that contains the coupon information, such as coupon type, denomination, and validity period. Customers can use their mobile phones to scan the coupon QR code to receive the coupon; C. The merchant prints out the coupon QR code and places it in a conspicuous place in the store for customers to scan and receive. In this way, customers can see the coupon QR code when they enter the store, making it convenient for them to receive the coupon; D. Customers can receive coupons by scanning the coupon QR code with their mobile phones. After successful scanning, customers can see the coupon information on their mobile phones, such as coupon type, denomination and validity period. Customers can click the receive button to receive the coupon on their mobile phones. E. When customers shop at stores, they present the coupons they received, and the cashier uses a scanning device to scan the coupon QR code for verification. After verification is successful, the SaaS system will automatically deduct the face value of the coupon, and the customer only needs to pay the remaining amount; F. The SaaS system will update the status of the coupon based on the verification results, such as used, unused and expired. At the same time, the SaaS system will also feedback the verification information to the merchant. The merchant can view the verification status of the coupon in the SaaS system, including the number and amount of verified coupons. Merchants can use this information to understand the use of coupons, evaluate the effectiveness of coupons, and provide reference for future marketing strategies.

[0018] Merchants can set rules for the use of coupons in the SaaS system to prevent customers from abusing coupons and affecting the interests of the merchants. For example, merchants can set rules that only one coupon can be used for each order and that coupons cannot be used at the same time as other promotional activities.

[0019] Merchants can set up the coupon distribution method in the SaaS system to meet different marketing needs. For example, merchants can set up automatic coupon distribution. When customers meet certain conditions, the system will automatically distribute coupons to customers. Merchants can also set up manual coupon distribution. When customers need coupons, merchants can manually distribute coupons to customers.

[0020] Merchants can set up coupon redemption methods in the SaaS system, such as direct redemption and shared redemption.

[0021] Merchants can set the scope of use of coupons in the SaaS system to meet different marketing needs. For example, merchants can set up a store-wide coupon. When customers shop in the store, they can use the coupon regardless of what they buy. Merchants can also set up coupons for designated items. Customers can use the coupons only when they buy designated items.

[0022] Merchants can set the conditions for using coupons in the SaaS system to stimulate customer consumption. For example, merchants can set coupons for discounts on purchases over a certain amount.

[0023] The SaaS system can generate corresponding reports according to the needs of merchants, such as coupon issuance reports, coupon redemption reports and customer consumption reports. These reports can help merchants conduct data analysis and decision-making, understand customer consumption behavior and preferences, and provide reference for future marketing strategies.

[0024] A coupon distribution and redemption system based on an offline store SaaS system includes a merchant terminal, the merchant terminal includes a SaaS system, the SaaS system includes a database module, a display module, a report generation module, a rule setting module, a verification module, a statistics module, a security module, a log module and a data backup module, the merchant terminal is bidirectionally electrically connected to a scanning device, the output end of the scanning device is unidirectionally electrically connected to a customer terminal, and the customer terminal includes a sharing module and a reminder module.

[0025] Importantly, it should be noted that the construction and arrangement of the present application shown in a number of different exemplary embodiments are only exemplary. Although only a few embodiments are described in detail in this disclosure, it should be readily understood by those who refer to this disclosure that many modifications are possible (e.g., the size, scale, structure, shape and proportion of various elements, and parameter values ​​(e.g., temperature, pressure, etc.), mounting arrangements, use of materials, color, changes in orientation, etc.) without substantially departing from the novel teachings and advantages of the subject matter described in the application. For example, an element shown as integrally formed may be composed of multiple parts or elements, the position of the element may be inverted or otherwise changed, and the nature or number or position of the discrete element may be altered or changed. Therefore, all such modifications are intended to be included within the scope of the present invention. The order or sequence of any process or method steps may be changed or reordered according to an alternative embodiment. In the claims, any "device plus function" clause is intended to cover the structure described herein that performs the function, and is not only structurally equivalent but also equivalent structure. Other substitutions, modifications, changes and omissions may be made in the design, operating conditions and arrangement of the exemplary embodiments without departing from the scope of the present invention. Therefore, the invention is not limited to a specific embodiment, but extends to numerous modifications still falling within the scope of the appended claims.

[0026] Additionally, in order to provide a concise description of exemplary embodiments, all features of an actual embodiment may not be described (ie, those features that are not relevant to the best mode presently contemplated for carrying out the invention or those features that are not relevant to implementing the invention).

[0027] Finally, it should be noted that the above embodiments are only used to illustrate the technical solution of the present invention, rather than to limit the scope of protection of the present invention. Although the present invention has been described in detail with reference to the preferred embodiments, those skilled in the art should understand that the technical solution of the present invention can be modified or replaced by equivalents without departing from the essence and scope of the technical solution of the present invention.

Claims

1. A coupon issuance and redemption method based on an offline store SaaS system, characterized in that: The following steps are involved: A. Merchants create coupon activities in the SaaS system and set information such as the type, denomination, and validity period of the coupons. Merchants can choose different types of coupons, such as full-reduction coupons, discount coupons, gift coupons, etc., according to their own needs and marketing strategies. At the same time, merchants can also set the denomination and validity period of coupons to attract more customers; B. The SaaS system generates a corresponding coupon QR code based on the coupon information set by the merchant. The coupon QR code is a special QR code that contains the coupon information, such as coupon type, denomination, and validity period. Customers can use their mobile phones to scan the coupon QR code to receive the coupon; C. The merchant prints out the coupon QR code and places it in a conspicuous place in the store for customers to scan and receive. In this way, customers can see the coupon QR code when they enter the store, making it convenient for them to receive the coupon; D. Customers can receive coupons by scanning the coupon QR code with their mobile phones. After successful scanning, customers can see the coupon information on their mobile phones, such as coupon type, denomination and validity period. Customers can click the receive button to receive the coupon on their mobile phones. E. When customers shop at stores, they present the coupons they received, and the cashier uses a scanning device to scan the coupon QR code for verification. After verification is successful, the SaaS system will automatically deduct the face value of the coupon, and the customer only needs to pay the remaining amount; F. The SaaS system will update the status of the coupon based on the verification results, such as used, unused and expired. At the same time, the SaaS system will also feedback the verification information to the merchant. The merchant can view the verification status of the coupon in the SaaS system, including the number and amount of verified coupons. Merchants can use this information to understand the use of coupons, evaluate the effectiveness of coupons, and provide reference for future marketing strategies.

2. A coupon issuance and redemption method based on an offline store SaaS system according to claim 1, characterized in that: Merchants can set rules for the use of coupons in the SaaS system to prevent customers from abusing coupons and affecting the interests of the merchants. For example, merchants can set rules that only one coupon can be used for each order and that coupons cannot be used at the same time as other promotional activities.

3. A coupon issuance and redemption method based on an offline store SaaS system according to claim 1, characterized in that: Merchants can set up the coupon distribution method in the SaaS system to meet different marketing needs. For example, merchants can set up automatic coupon distribution. When customers meet certain conditions, the system will automatically distribute coupons to customers. Merchants can also set up manual coupon distribution. When customers need coupons, merchants can manually distribute coupons to customers.

4. A coupon issuance and redemption method based on an offline store SaaS system according to claim 1, characterized in that: The merchant can set the coupon collection method in the SaaS system, such as direct collection and shared collection.

5. A coupon issuance and redemption method based on an offline store SaaS system according to claim 1, characterized in that: The merchant can set the scope of use of the coupon in the SaaS system to meet different marketing needs. For example, the merchant can set a store-wide coupon. When customers shop in the store, they can use the coupon no matter what they buy. The merchant can also set coupons for designated products. The coupons can only be used when customers purchase designated products.

6. A coupon issuance and redemption method based on an offline store SaaS system according to claim 1, characterized in that: The merchant can set the usage conditions of the coupon in the SaaS system to stimulate customer consumption. For example, the merchant can set a coupon for a certain amount of discount.

7. A coupon issuance and redemption method based on an offline store SaaS system according to claim 1, characterized in that: The SaaS system can generate corresponding reports according to the needs of merchants, such as coupon issuance reports, coupon redemption reports and customer consumption reports, etc. These reports can help merchants conduct data analysis and decision-making, understand customer consumption behaviors and preferences, and provide reference for future marketing strategies.

8. A coupon issuance and redemption system based on an offline store SaaS system, comprising a merchant terminal, characterized in that: The merchant terminal includes a SaaS system, which includes a database module, a display module, a report generation module, a rule setting module, a verification module, a statistics module, a security module, a log module and a data backup module. The merchant terminal is bidirectionally electrically connected to a scanning device, and the output end of the scanning device is unidirectionally electrically connected to a customer terminal. The customer terminal includes a sharing module and a reminder module.

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