Information processing method and device, electronic equipment and storage medium

Abstract

The invention relates to an information processing method and device, electronic equipment and a storage medium, and the method comprises the steps: responding to a triggering operation of a target merchant for a first page, displaying the first page, enabling the first page to comprise merchant information of the target merchant, enabling the first page to be associated with a target channel, and enabling the target merchant to provide resources through the target channel; a resource analysis result of a first analysis dimension is displayed on the first page, the first analysis dimension is used for performing problem analysis on resource information of the resource from at least one operation scene, and the resource analysis result represents problems of the resource information in the at least one operation scene; and the operation sound brought by the question to the target merchant is acquired. According to the method and the device, the commercial tenants can more comprehensively know the influence of the commodity information on the operation, so that the commodity information can be quickly and accurately improved, the operation requirements of the commercial tenants are timely and effectively met, and the utilization rate of resources provided by the commercial tenants is improved.

Description

Technical Field

[0001] The present disclosure relates to the field of Internet technology, and in particular to an information processing method, device, electronic device and storage medium. Background Art

[0002] E-commerce platforms provide merchants with channels for trading resources, and merchants can provide resources through e-commerce platforms for users to choose and trade.

[0003] In the related art, in order to improve the utilization rate of resources, the resource information quality can be analyzed to show the merchants the problems with the resources they provide. However, the resource analysis results provided to merchants by the related art only involve the resource publishing management scenario, which makes the merchants not fully aware of the problems with the resource information of the resources they provide, and cannot meet the merchants' operational needs in a timely manner, resulting in a low utilization rate of the resources provided by the merchants. Summary of the invention

[0004] The present disclosure provides an information processing method, device and system to at least solve the problem that the commodity analysis results provided to merchants in the related art only involve commodity publishing management scenarios, so that merchants do not have a comprehensive understanding of the commodity information of the commodities they provide, and cannot meet the merchant's operational needs in a timely manner. The technical solution of the present disclosure is as follows:

[0005] According to a first aspect of an embodiment of the present disclosure, there is provided an information processing method, including:

[0006] In response to a trigger operation of a target merchant on a first page, displaying the first page, wherein the first page includes merchant information of the target merchant, the first page is associated with a target channel, and the target merchant provides resources through the target channel;

[0007] The resource analysis results of the first analysis dimension are displayed on the first page. The first analysis dimension is used to perform problem analysis on the resource information of the resource from at least one operation scenario. The resource analysis results represent the problems existing in the resource information in the at least one operation scenario, and the operational impact of the problems on the target merchant.

[0008] In an exemplary embodiment, the resource analysis result includes at least one resource analysis result, and the at least one resource analysis result corresponds one-to-one to a problem existing in the resource information in the at least one operation scenario;

[0009] Each resource analysis result includes problem description information, operational impact information under the operational scenario to which the corresponding problem belongs, and at least one of resource display information; wherein the problem description information is used to describe the statistical information of the resources provided by the target merchant and having the corresponding problem; the operational impact information includes operational impact results and operational impact estimate data, and the operational impact estimate data indicates the degree of operational impact of the corresponding problem on the target merchant; and the resource display information is used to display resource link information of the resources having the corresponding problem.

[0010] In an exemplary implementation, displaying the resource analysis result of the first analysis dimension on the first page includes:

[0011] Obtaining the at least one resource analysis result;

[0012] Determining a target operating scenario corresponding to the first page in the at least one operating scenario;

[0013] Based on the target problem corresponding to the target operation scenario, determining a target resource analysis result corresponding to the target problem from the at least one commodity analysis result;

[0014] The target resource analysis result is displayed on the first page.

[0015] In an exemplary implementation, obtaining the at least one resource analysis result includes:

[0016] Obtain the at least one resource analysis result pushed by the server at a preset time interval; the server is used to perform the first analysis dimension analysis on the products of the target merchant based on the operation scenario problem mapping information; the operation scenario problem mapping information represents the correspondence between the operation scenario, preset problems and operation impact information.

[0017] In an exemplary embodiment, the method further comprises:

[0018] Display a configuration page; the configuration page includes operation scenario configuration items and preset problem configuration items;

[0019] In response to a configuration instruction triggered based on the configuration page, the operation scenario and the preset problem in the operation scenario problem mapping information are adjusted according to the information of the operation scenario configuration item and the information of the preset problem configuration item.

[0020] In an exemplary embodiment, the method further comprises:

[0021] Displaying optimization controls corresponding to the respective existing problems on the first page;

[0022] In response to a triggering operation on a target optimization control, the resource information of the target problem resource of the target merchant is repaired; the target problem resource is a resource corresponding to the problem corresponding to the target optimization control, and the target optimization control is any of the optimization controls.

[0023] In an exemplary embodiment, the method further comprises:

[0024] Obtaining a resource analysis result of a second analysis dimension; the second analysis dimension is used to perform problem analysis on resource information of the resource from a non-operational scenario;

[0025] When the second page is displayed, the resource analysis result of the second analysis dimension is displayed on the second page.

[0026] According to a second aspect of an embodiment of the present disclosure, there is provided an information processing device, including:

[0027] A first page display unit is configured to execute, in response to a trigger operation of a target merchant on a first page, display the first page, wherein the first page includes merchant information of the target merchant, the first page is associated with a target channel, and the target merchant provides resources through the target channel;

[0028] The resource analysis result display unit is configured to execute resource analysis results of a first analysis dimension and display them on the first page. The first analysis dimension is used to perform problem analysis on resource information of the resource from at least one operation scenario. The resource analysis results characterize problems existing in the resource information in the at least one operation scenario, and the operational impact of the problems on the target merchant.

[0029] In an exemplary embodiment, the resource analysis result includes at least one resource analysis result, and the at least one resource analysis result corresponds one-to-one to a problem existing in the resource information in the at least one operation scenario;

[0030] Each resource analysis result includes problem description information, operational impact information under the operational scenario to which the corresponding problem belongs, and at least one of resource display information; wherein the problem description information is used to describe the statistical information of the resources provided by the target merchant and having the corresponding problem; the operational impact information includes operational impact results and operational impact estimate data, and the operational impact estimate data indicates the degree of operational impact of the corresponding problem on the target merchant; and the resource display information is used to display resource link information of the resources having the corresponding problem.

[0031] In an exemplary embodiment, the resource analysis result display unit is configured to execute:

[0032] Obtaining the at least one resource analysis result;

[0033] Determining a target operating scenario corresponding to the first page in the at least one operating scenario;

[0034] Based on the target problem corresponding to the target operation scenario, determining a target resource analysis result corresponding to the target problem from the at least one resource analysis result;

[0035] The target resource analysis result is displayed on the first page.

[0036] In an exemplary embodiment, the resource analysis result display unit is configured to execute:

[0037] Obtain at least one resource analysis result pushed by the server at a preset time interval; the server is used to perform the first analysis dimension analysis on the resources of the target merchant based on the operation scenario problem mapping information; the operation scenario problem mapping information represents the correspondence between the operation scenario, preset problem and operation impact information.

[0038] In an exemplary embodiment, the device further comprises:

[0039] A configuration page display unit, configured to execute display of a configuration page; the configuration page includes an operation scenario configuration item and a preset problem configuration item;

[0040] A configuration adjustment unit is configured to execute a configuration instruction in response to being triggered based on the configuration page, and to adjust the operation scenario and the preset problem in the operation scenario problem mapping information according to the information of the operation scenario configuration item and the information of the preset problem configuration item.

[0041] In an exemplary embodiment, the resource analysis result display unit is configured to execute:

[0042] Displaying optimization controls corresponding to the respective existing problems on the first page;

[0043] In response to a triggering operation on a target optimization control, the resource information of the target problem resource of the target merchant is repaired; the target problem resource is a resource corresponding to the problem corresponding to the target optimization control, and the target optimization control is any of the optimization controls.

[0044] In an exemplary embodiment, the resource analysis result display unit is configured to execute:

[0045] Obtaining a resource analysis result of a second analysis dimension; the second analysis dimension is used to perform problem analysis on resource information of the resource from a non-operational scenario;

[0046] When the second page is displayed, the resource analysis result of the second analysis dimension is displayed on the second page.

[0047] According to a third aspect of an embodiment of the present disclosure, there is provided an electronic device, including:

[0048] processor;

[0049] a memory for storing instructions executable by the processor;

[0050] The processor is configured to execute the instructions to implement the information processing method of the first aspect mentioned above.

[0051] According to a fourth aspect of an embodiment of the present disclosure, a computer-readable storage medium is provided. When instructions in the computer-readable storage medium are executed by a processor of an electronic device, the electronic device is enabled to execute the information processing method of the first aspect described above.

[0052] According to a fifth aspect of an embodiment of the present disclosure, there is provided a computer program product, comprising a computer program, wherein when the computer program is executed by a processor, the information processing method of the first aspect described above is implemented.

[0053] The technical solution provided by the embodiments of the present disclosure brings at least the following beneficial effects:

[0054] In response to the trigger operation of the target merchant on the first page, the first page is displayed, the first page includes the merchant information of the target merchant and is associated with the target channel. The target merchant provides resources through the target channel, and the resource analysis result of the first analysis dimension is displayed on the first page. The first analysis dimension is used to perform problem analysis on the resource information of the resources provided by the target merchant from at least one operation scenario, wherein the resource analysis result characterizes the problems existing in the resource information in at least one operation scenario, and the operational impact of the problem on the target merchant, so that the corresponding resource analysis result presented to the merchant covers the problems in the operation scenario, and the operational impact of the problem on the merchant, so that the merchant has a more comprehensive understanding of the impact of the product information on the operation, and can then quickly and accurately make improvements to the product information, timely and effectively meet the merchant's operational needs, and improve the utilization rate of the resources provided by the merchant.

[0055] It is to be understood that the foregoing general description and the following detailed description are exemplary and explanatory only and are not restrictive of the present disclosure. BRIEF DESCRIPTION OF THE DRAWINGS

[0056] The drawings herein are incorporated into and constitute a part of the specification, illustrate embodiments consistent with the present disclosure, and together with the description are used to explain the principles of the present disclosure, and do not constitute improper limitations on the present disclosure.

[0057] Figure 1 is a schematic diagram of an application environment of an information processing method according to an exemplary embodiment;

[0058] Figure 2 is a flow chart of an information processing method according to an exemplary embodiment;

[0059] Figure 3 is a schematic diagram showing a commodity analysis result of a first analysis dimension displayed on a first page according to an exemplary embodiment;

[0060] Figure 4 is a schematic diagram of an overall architecture for implementing an information processing method according to an exemplary embodiment;

[0061] Figure 5 is a structural block diagram of an information processing device according to an exemplary embodiment;

[0062] Figure 6 It is a block diagram of an electronic device according to an exemplary embodiment. DETAILED DESCRIPTION

[0063] In order to enable ordinary persons in the art to better understand the technical solutions of the present disclosure, the technical solutions in the embodiments of the present disclosure will be clearly and completely described below in conjunction with the accompanying drawings.

[0064] It should be noted that the terms "first", "second", etc. in the specification and claims of the present disclosure and the above-mentioned drawings are used to distinguish similar objects, and are not necessarily used to describe a specific order or sequence. It should be understood that the data used in this way can be interchanged where appropriate, so that the embodiments of the present disclosure described herein can be implemented in an order other than those illustrated or described herein. The embodiments described in the following exemplary embodiments do not represent all embodiments consistent with the present disclosure. Instead, they are merely examples of devices and methods consistent with some aspects of the present disclosure as detailed in the appended claims.

[0065] It should also be noted that the user information (including but not limited to user device information, user personal information, etc.) and data (including but not limited to data used for display, data for analysis, etc.) involved in this disclosure are all information and data authorized by the user or fully authorized by all parties.

[0066] See also Figure 1 , which is a schematic diagram of an application environment of an information processing method according to an exemplary embodiment, the application environment may include a terminal 101 and a server 102, and the terminal 101 and the server 102 may be connected via a wired network or a wireless network.

[0067] The terminal 101 may be a smart phone, a tablet computer, a laptop computer, a desktop computer, etc., but is not limited thereto. The terminal 101 may install and run client software such as an application (Application, referred to as App) that supports information processing functions. The application may be an independent application or a subroutine in the application. The user of the terminal 101 may log in to the application through the pre-registered user information to obtain information processing services. The information processing service may be a service that provides information processing for merchants. At the same time, merchants may provide resources through the channels of the application for selection and transaction. The resources provided by the merchants may also be referred to as commodities, which may include but are not limited to articles, services, etc. The terminal 101 may generally refer to one of a plurality of terminals. This embodiment is only illustrated by the terminal 101. Those skilled in the art may know that the number of the above-mentioned terminals may be more or less. For example, the above-mentioned terminals may be only a few, or the above-mentioned terminals may be dozens or hundreds, or more. The embodiment of the present disclosure does not limit the number of terminals and device types.

[0068] The server 102 may provide background services for the application in the terminal 101 to support the information processing method of the embodiment of the present disclosure. The server 102 may be an independent physical server, or a server cluster or distributed system composed of multiple physical servers, or a cloud server that provides basic cloud computing services such as cloud services, cloud databases, cloud computing, cloud functions, cloud storage, network services, cloud communications, middleware services, domain name services, security services, CDN, and big data and artificial intelligence platforms.

[0069] Figure 2 is a flowchart of an information processing method according to an exemplary embodiment. Figure 2 As shown, the information processing method is used in a terminal and may include the following steps 210-220.

[0070] In step S210, in response to a trigger operation of the target merchant on a first page, the first page is displayed, the first page including merchant information of the target merchant, the first page being associated with a target channel through which the target merchant provides resources.

[0071] The resources provided by the target merchant through the target channel may include but are not limited to goods, services, etc.

[0072] Among them, the first page can be a page in an application with a target channel, and the target channel can be a platform for resource transactions provided by the application, such as an online mall. The first page includes the merchant information of the target merchant, and the target merchant provides resources through the above-mentioned target channel. For example, the target merchant can be a merchant in an online mall, and the target merchant can provide one or more commodities through the corresponding store of the online mall. The first page includes the merchant information of the target merchant, and the merchant information can include but is not limited to one or more of the merchant's basic information, brand information of the resources provided by the merchant, merchant operation details information, etc., and can be specifically associated with the page function of the first page. The trigger operation of the target merchant for the first page can be an operation such as clicking, long pressing, etc. for displaying the first page.

[0073] In the disclosed embodiment, each resource has corresponding resource information, which can describe the corresponding resource and the status of the resource in the target merchant, for example, the resource information can include title, main image, category, shelf status, etc. Among them, the target merchant can better provide resources through operation.

[0074] In step S220, the resource analysis results of the first analysis dimension are displayed on the first page. The first analysis dimension is used to perform problem analysis on the resource information of the resource from at least one operation scenario. The resource analysis results represent the problems existing in the resource information in the at least one operation scenario, and the operational impact of the problems on the target merchant.

[0075] Among them, at least one operation scenario will have an impact on the operation of the target merchant. For example, at least one operation scenario may include a platform negative resource management scenario, a platform positive resource management scenario, and a traffic-related scenario, among which the platform negative resource management scenario is used to reduce the platform resources provided to merchants, and the platform positive resource management scenario is used to increase the platform resources provided to merchants. It is understandable that each operation scenario can be further subdivided. For example, traffic-related scenarios can include search traffic scenarios, recommendation traffic scenarios, store traffic scenarios, etc. In a specific implementation, at least one operation scenario can be set by the target channel based on actual conditions.

[0076] Specifically, the presentation method of the resource analysis results of the first analysis dimension on the first page can be set based on actual needs. Different types of terminals can have different display methods. For example, the display methods of PC and mobile terminals can be different. The resource analysis results can be displayed in the form of a floating window on the first page, or they can be displayed in a designated page area on the first page.

[0077] By displaying the resource analysis results of the first analysis dimension on the first page associated with the target merchant, and the resource analysis results characterize the problems existing in the resource information of the resources provided by the target merchant in at least one operational scenario, and the operational impact of the problem on the target merchant, the merchant can have a more comprehensive understanding of the impact of resource information on operations, and can then quickly and accurately improve the product information, thereby timely and effectively meeting the merchant's operational needs and improving the utilization rate of the resources provided by the merchant.

[0078] In some exemplary embodiments, the resource analysis result of the first analysis dimension includes at least one, and the at least one resource analysis result corresponds one-to-one to a problem existing in the resource information in at least one operation scenario; each resource analysis result includes problem description information, and operation impact information under the operation scenario to which the corresponding problem belongs, the operation impact information includes operation impact results and operation impact estimate data, and the operation impact estimate data indicates the degree of operational impact of the corresponding problem on the target merchant; the problem description information is used to describe statistical information of resources provided by the target merchant and having corresponding problems.

[0079] Specifically, the statistical information of resources with corresponding problems can be the number of resources. The operational impact information under each operational scenario is associated with the corresponding operational scenario, and the operational impact information under different operational scenarios may be different. In actual applications, the data type of the operational impact estimate data under each operational scenario can be set according to the focus of the target merchant in the corresponding operational scenario, and can usually involve one or more combinations of exposure, clicks, conversions, sales, etc.; the statistical dimensions of the operational impact estimate data can also be set based on actual needs, for example, statistics can be collected from the resource dimension, or statistics can be collected from the operational scenario dimension, or statistics can be collected from the problem dimension; the presentation form of the operational impact estimate data can also include some comparisons, such as comparison with its own recent average value, comparison with similar peers, etc. The disclosed embodiments do not impose specific restrictions on the data type, statistical method, presentation form, etc. of the operational impact estimate data.

[0080] Taking the operation scenario of the platform's negative resource management scenario as an example, the problem with resource information in the platform's negative resource management scenario may be a high product return rate. The operational impact of this problem in the platform's negative resource management scenario may be the existence of a negative resource management risk. The operational impact estimate data may be the cumulative exposure times of the target merchant's resources with this problem in the most recent preset time period (such as within 30 days); taking the operation scenario of the platform's positive resource management scenario as an example, the problem with resource information in the platform's positive resource management scenario may be a high price. The operational impact of this problem in the platform's positive resource management scenario may be the inability to obtain positive resource management. The operational impact estimate data may be the cumulative sales loss of the target merchant's resources with this problem in the most recent preset time period (such as within 30 days).

[0081] See also Figure 3 , which shows a schematic diagram of displaying the resource analysis result of the first analysis dimension on the first page, in which the first page is taken as an example of the merchant's workbench homepage, such as Figure 3 As shown, the homepage of the workbench of the merchant "XX Clothing" displays three resource analysis results of the first analysis dimension, among which "Resource Analysis Result 1" or 301 corresponds to the problem of "wrongly placed commodity categories" in the negative resource management scenario of the platform, "Resource Analysis Result 2" or 302 corresponds to the problem of "high commodity prices" in the positive resource management scenario of the platform, and "Resource Analysis Result 3" or 303 corresponds to the problem of "hot products not on the shelves" in the hot product-related scenario. Take "Resource Analysis Result 1" as an example for specific explanation, where the problem description information is "30 commodity categories are wrongly placed", the operational impact result is "there is a negative resource management risk", and the operational impact estimate data is "41 units have been sold in the past 30 days."

[0082] It should be noted that Figure 3 The text of the resource analysis results of the first analysis dimension shown is only an example and can be adjusted according to actual needs in actual applications.

[0083] In the above implementation mode, for each existing problem, there can be a corresponding resource analysis result of the first analysis dimension. Multiple resource analysis results can be displayed in sequence on the first page, and each resource analysis result includes problem description information, as well as the operational impact results and operational impact estimate data under the operational scenario to which the corresponding problem belongs. In this way, the target merchant can quickly, comprehensively and accurately understand the problems with the resources it provides, the operational scenarios affected by each problem, and how much data is specifically affected for the operational scenario, which is conducive to improving the efficiency and accuracy of the target merchant's operational improvement.

[0084] In some exemplary implementations, each resource analysis result may further include resource display information, and the resource display information is used to display resource link information of the resource with corresponding problems. The resource link information may be in the form of pictures, graphics, and text.

[0085] Continue to see Figure 3 , where each resource analysis result displays the resource display information in the corresponding resource analysis result.

[0086] In order to display more resource analysis results on the first page, the resource display information of each resource analysis result can only display the resource link information of a preset number of resources with corresponding problems. The preset number can be set based on actual needs. For example, for a mobile terminal, the preset number can be 1, and for a PC, the preset number can be greater than 1, such as 3 or 5. The preset number of resources with corresponding problems can be screened out from all resources with the problem based on the resource screening parameters corresponding to the operation scenario to which the problem belongs. For example, all resources of the target merchant with the problem can be sorted in descending order according to the resource screening parameters, and the resource link information of the preset number of resources ranked first can be obtained to form the resource display information of the corresponding resource analysis result. Among them, the resource screening parameters corresponding to different problems can be different, and can be associated with the data type of the operational impact estimate data of the operation scenario to which the problem belongs, so as to improve information processing efficiency.

[0087] Taking the operation scenario as a platform negative resource management scenario, and the problem of resource information in the platform negative resource management scenario is a high product return rate as an example, the resources of the target merchant with this problem can be sorted in descending order based on the cumulative exposure parameters of the resources of the target merchant with this problem in the past 30 days. For the PC side, the resource link information corresponding to the TOP5 resources can be taken to form the resource display information in the resource analysis results corresponding to the high product return rate, and for the mobile terminal, the resource link information corresponding to the TOP1 resource can be taken to form the resource display information in the resource analysis results corresponding to the high product return rate.

[0088] The above implementation method also includes resource display information through each resource analysis result, and the resource display information is used to display resource link information of resources with corresponding problems, so that the target merchants can more intuitively and quickly understand the resources with corresponding problems, which is conducive to improving the operational improvement efficiency of the target merchants.

[0089] In some exemplary embodiments, considering that a target merchant may be associated with multiple pages in an application, for example, a workbench page, an activity page, a store page, a brand page, etc., and the associated multiple pages may correspond to different operation scenarios, for example, an activity page may correspond to a platform forward resource management scenario, and a store page may correspond to a traffic-related scenario. In order to further enhance the flexibility of information processing and the effectiveness of displaying resource analysis results, the aforementioned step S220 of displaying the resource analysis results of the first analysis dimension on the first page may include: obtaining at least one resource analysis result; determining the target operation scenario corresponding to the first page in the at least one operation scenario; based on the target problem corresponding to the target operation scenario, determining the target resource analysis result corresponding to the target problem from the at least one resource analysis result; and displaying the target resource analysis result on the first page.

[0090] Specifically, since there is a one-to-one correspondence between at least one resource analysis result and a problem existing in resource information in at least one operation scenario, after determining the target operation scenario corresponding to the currently displayed first page, the target resource analysis result matching the target problem can be screened out from at least one resource analysis result based on the target problem corresponding to the target operation scenario, and only the target resource analysis result can be displayed on the first page. As a result, resource analysis results of different operation scenario dimensions can be displayed in different pages associated with the target merchant, thereby improving the flexibility of information processing and the effectiveness of displaying resource analysis results.

[0091] In some exemplary embodiments, the terminal obtaining at least one resource analysis result may include: obtaining the at least one resource analysis result pushed by the server at a preset time interval; the server is used to perform the first analysis dimension analysis on the resources of the target merchant based on the operation scenario problem mapping information; the operation scenario problem mapping information represents the correspondence between the operation scenario and the preset problem.

[0092] The preset time interval may be set based on actual needs, for example, 1 day or 3 days.

[0093] In the disclosed embodiment, the server may maintain operation scenario problem mapping information, and the operation scenario problem mapping information represents the correspondence between the operation scenario, the preset problem, and the operation impact information. Specifically, the operation scenario problem mapping information includes at least one of the aforementioned operation scenarios, each operation scenario may correspond to one or more preset problems, and the preset problems corresponding to each operation scenario may be set based on actual needs. Multiple preset problems corresponding to the same operation scenario may correspond to the same or different operation impact information, and the operation impact information corresponding to the operation scenario and the preset problem may be set based on actual needs. The operation impact information includes operation impact results and operation impact estimation data, wherein the operation impact results may be pre-set results, and the operation impact estimation data changes dynamically at different time points, so the server may maintain a corresponding data statistical method for the operation impact estimation data in the operation impact information, and the corresponding application programming interface may be called through the data statistical method to obtain the corresponding operation impact estimation data.

[0094] In a specific implementation, the server is configured with a corresponding judgment and analysis logic for each preset problem corresponding to each operation scenario. Through the judgment and analysis logic corresponding to each preset problem, it can be determined whether the resource information has the preset problem. When a preset problem corresponds to multiple operation impact information, different judgment and analysis logics can be configured for each operation impact information for the preset problem. Then, when the preset problem is hit based on one of the judgment and analysis logics, the operation impact information corresponding to the judgment and analysis logic can be used as the operation impact on the merchant when the preset problem exists in the corresponding operation scenario.

[0095] Taking the aforementioned platform negative resource management scenario, platform positive resource management scenario and traffic-related scenario as examples, the operation scenario problem mapping information can be specifically illustrated as shown in Table 1 below:

[0096] Table 1

[0097]

[0098] In a specific implementation, the server can traverse at least one operation scenario, and for each operation scenario traversed, for each preset problem corresponding to the operation scenario, the resource information of each resource of the target merchant is judged and analyzed based on the judgment and analysis logic corresponding to the preset problem to determine whether the resource information has a corresponding preset problem, so that the resource with the preset problem can be determined, and for the resource with the preset problem, the operation impact estimation data is obtained, and then a resource analysis result corresponding to the preset problem is generated. After traversing all operation scenarios, the resource analysis result of the first analysis dimension can be obtained. The server can push the resource analysis result of the first analysis dimension to the target merchant of the terminal for display.

[0099] In the above implementation, by obtaining the at least one resource analysis result pushed by the server at a preset time interval, and the server performing the first analysis dimension analysis on the resources of the target merchant based on the correspondence between the operation scenario, the preset problem and the operation impact information, the timeliness and accuracy of the resource analysis results of the first analysis dimension displayed on the first page are ensured.

[0100] In some exemplary embodiments, the method further includes: displaying a configuration page; the configuration page includes an operation scenario configuration item and a preset problem configuration item; in response to a configuration instruction triggered based on the configuration page, adjusting the operation scenario and the preset problem in the operation scenario problem mapping information according to the information of the operation scenario configuration item and the information of the preset problem configuration item. Specifically, adjusting the operation scenario and the preset problem in the operation scenario problem mapping information according to the information of the operation scenario configuration item and the information of the preset problem configuration item may include adjusting the correspondence between the operation scenario and the preset problem, and may also include, for a certain operation scenario, adding a corresponding preset problem or deleting a preset problem, and may also include deleting a certain operation scenario or adding a new operation scenario, etc., which may be set based on actual needs, so as to improve the flexibility of the resource analysis results of the first analysis dimension displayed on the first page.

[0101] In some exemplary embodiments, in order to improve the efficiency and effectiveness of the target merchant's improvement of resource information with problems, the method may also include: displaying optimization controls corresponding to each of the existing problems on the first page; in response to a triggering operation on the target optimization control, repairing the problem of the resource information of the target problem resources of the target merchant; the target problem resources are resources corresponding to the problem corresponding to the target optimization control, and the target optimization control is any of the optimization controls.

[0102] Continue to see Figure 3 , a corresponding "Optimize Now" control is displayed for each resource analysis result on the first page. When the "Optimize Now" control corresponding to a resource analysis result is triggered, the "Optimize Now" control becomes the target optimization control. For example, if the "Optimize Now" control corresponding to "Product Analysis Result 1" is clicked, the problem of 30 products of the target merchant that are misplaced in the product category can be repaired, for example, the product category of the 30 products can be automatically adjusted to the accurate product category; or, jump to the third page associated with the target merchant, which is different from the first page, so that the target merchant can achieve the purpose of adjusting the product category of the 30 products based on the third page.

[0103] The above-mentioned implementation method displays the corresponding optimization controls for each existing problem on the first page, so that in response to the triggering operation of any optimization control, the resource information of the target merchant's resources with the problem can be repaired, thereby improving the efficiency and effect of repairing the problematic resource information.

[0104] In some exemplary embodiments, the method may further include: obtaining resource analysis results of a second analysis dimension; the second analysis dimension is used to perform problem analysis on resource information of the resource from a non-operational scenario; and when displaying a second page, displaying the resource analysis results of the second analysis dimension on the second page.

[0105] The second page may be the same as or different from the first page. The second analysis dimension is used to perform problem analysis on the resource information of the resource from a non-operational scenario, wherein the non-operational scenario may be a resource publishing management scenario, and the resource analysis result of the second analysis dimension may include non-operational problems indicating low information quality, such as title errors, etc.

[0106] The above-mentioned implementation method displays the resource analysis results of the second analysis dimension obtained by performing problem analysis on the resource information of resources from non-operational scenarios. Thus, while displaying the resource analysis results from the perspective of operational scenarios, it can also display the resource analysis results from the perspective of resource release management in non-operational scenarios. This can more comprehensively display the problems of resource information and is conducive to improving the operational results of merchants.

[0107] Figure 4 The overall architecture diagram for implementing an information processing method provided by the embodiment of the present disclosure is as follows: Figure 4 As shown, the overall architecture involves the merchant-side application scenario layer, the product analysis layer, the operation scenario layer, the analysis tag layer and the optimization tool layer. Among them, the merchant-side application scenario layer can include product release management, mall operation analysis, and event registration process, and can also be configured to expand other application scenarios according to actual needs. The product analysis layer mainly includes the analysis results from the operation scenario perspective and the analysis results from the product release management perspective. The operation scenario layer corresponds to the analysis results from the operation scenario perspective, and can include platform positive resource management related scenarios, platform negative resource management related scenarios, and traffic related scenarios. It can also be configured to expand other operation scenarios according to actual needs. The analysis tag layer corresponds to the analysis results from the product release management perspective, and can include product information, product prices, and product governance. It can also be configured to expand other non-operation scenarios according to actual needs. The optimization tool layer is used to implement problem repair, and can include information modification components (for example, title modification and attribute modification), algorithm recommendation components (for example, title hot search word recommendation) and information verification components (for example, title verification and attribute verification).

[0108] Figure 5 is a block diagram of an information processing device according to an exemplary embodiment. Figure 5 , the information processing device 500 includes:

[0109] A first page display unit 510 is configured to display the first page in response to a trigger operation of a target merchant on the first page, wherein the first page includes merchant information of the target merchant, the first page is associated with a target channel, and the target merchant provides resources through the target channel;

[0110] The resource analysis result display unit 520 is configured to execute resource analysis results of a first analysis dimension and display them on the first page. The first analysis dimension is used to perform problem analysis on the resource information of the resource from at least one operation scenario. The resource analysis results characterize problems existing in the resource information in the at least one operation scenario, and the operational impact of the problems on the target merchant.

[0111] In an exemplary embodiment, the resource analysis result includes at least one resource analysis result, and the at least one resource analysis result corresponds one-to-one to a problem existing in the resource information in the at least one operation scenario;

[0112] Each resource analysis result includes problem description information, operational impact information under the operational scenario to which the corresponding problem belongs, and at least one of resource display information; wherein the problem description information is used to describe the statistical information of the resources provided by the target merchant and having the corresponding problem; the operational impact information includes operational impact results and operational impact estimate data, and the operational impact estimate data indicates the degree of operational impact of the corresponding problem on the target merchant; and the resource display information is used to display resource link information of the resources having the corresponding problem.

[0113] In an exemplary implementation, the resource analysis result display unit 520 is configured to execute:

[0114] Obtaining the at least one resource analysis result;

[0115] Determining a target operating scenario corresponding to the first page in the at least one operating scenario;

[0116] Based on the target problem corresponding to the target operation scenario, determining a target resource analysis result corresponding to the target problem from the at least one resource analysis result;

[0117] The target resource analysis result is displayed on the first page.

[0118] In an exemplary implementation, the resource analysis result display unit 520 is configured to execute:

[0119] Obtain at least one resource analysis result pushed by the server at a preset time interval; the server is used to perform the first analysis dimension analysis on the resources of the target merchant based on the operation scenario problem mapping information; the operation scenario problem mapping information represents the correspondence between the operation scenario, preset problem and operation impact information.

[0120] In an exemplary embodiment, the apparatus 500 further includes:

[0121] A configuration page display unit, configured to execute display of a configuration page; the configuration page includes an operation scenario configuration item and a preset problem configuration item;

[0122] A configuration adjustment unit is configured to execute a configuration instruction in response to being triggered based on the configuration page, and to adjust the operation scenario and the preset problem in the operation scenario problem mapping information according to the information of the operation scenario configuration item and the information of the preset problem configuration item.

[0123] In an exemplary implementation, the resource analysis result display unit 520 is configured to execute:

[0124] Displaying optimization controls corresponding to the respective existing problems on the first page;

[0125] In response to a triggering operation on a target optimization control, the resource information of the target problem resource of the target merchant is repaired; the target problem resource is a resource corresponding to the problem corresponding to the target optimization control, and the target optimization control is any of the optimization controls.

[0126] In an exemplary implementation, the resource analysis result display unit 520 is configured to execute:

[0127] Obtaining a resource analysis result of a second analysis dimension; the second analysis dimension is used to perform problem analysis on resource information of the resource from a non-operational scenario;

[0128] When the second page is displayed, the resource analysis result of the second analysis dimension is displayed on the second page.

[0129] Regarding the device in the above embodiment, the specific manner in which each module performs operations has been described in detail in the embodiment of the method, and will not be elaborated here.

[0130] In an exemplary embodiment, an electronic device is also provided, including a processor; a memory for storing instructions executable by the processor; wherein, when the processor is configured to execute the instructions stored in the memory, the information processing method provided in any of the above embodiments is implemented.

[0131] The electronic device may be a terminal or a similar computing device. Figure 6 is a block diagram of an electronic device for information processing according to an exemplary embodiment. Specifically:

[0132] The terminal may include components such as an RF (Radio Frequency) circuit 610, a memory 620 including one or more computer-readable storage media, an input unit 630, a display unit 640, a sensor 650, an audio circuit 660, a WiFi (wireless fidelity) module 670, a processor 680 including one or more processing cores, and a power supply 690. Those skilled in the art will appreciate that Figure 6 The terminal structure shown in the figure does not constitute a limitation on the terminal, and may include more or fewer components than shown in the figure, or combine certain components, or arrange the components differently.

[0133] The RF circuit 610 can be used for receiving and sending signals during information transmission or calls. In particular, after receiving the downlink information of the base station, it is handed over to one or more processors 680 for processing; in addition, the data related to the uplink is sent to the base station. Generally, the RF circuit 610 includes but is not limited to an antenna, at least one amplifier, a tuner, one or more oscillators, a user identity module (SIM) card, a transceiver, a coupler, an LNA (Low Noise Amplifier), a duplexer, etc. In addition, the RF circuit 610 can also communicate with the network and other terminals through wireless communication. The wireless communication can use any communication standard or protocol, including but not limited to GSM (Global System of Mobile communication), GPRS (General Packet Radio Service), CDMA (Code Division Multiple Access), WCDMA (Wideband Code Division Multiple Access), LTE (Long Term Evolution), email, SMS (Short Messaging Service), etc.

[0134] The memory 620 can be used to store software programs and modules. The processor 680 executes various functional applications and data processing by running the software programs and modules stored in the memory 620. The memory 620 may mainly include a program storage area and a data storage area, wherein the program storage area may store an operating system, application programs required for functions, etc.; the data storage area may store data created according to the use of the terminal, etc. In addition, the memory 620 may include a high-speed random access memory, and may also include a non-volatile memory, such as at least one disk storage device, a flash memory device, or other volatile solid-state storage devices. Accordingly, the memory 620 may also include a memory controller to provide the processor 680 and the input unit 630 with access to the memory 620.

[0135] The input unit 630 can be used to receive input digital or character information, and generate keyboard, mouse, joystick, optical or trackball signal input related to user settings and function control. Specifically, the input unit 630 may include a touch-sensitive surface 631 and other input devices 632. The touch-sensitive surface 631, also known as a touch display screen or touchpad, can collect user touch operations on or near it (such as operations performed by users using fingers, styluses, or any other suitable objects or accessories on or near the touch-sensitive surface 631), and drive corresponding connection devices according to a pre-set program. Optionally, the touch-sensitive surface 631 may include a touch detection device and a touch controller. Among them, the touch detection device detects the user's touch orientation, detects the signal brought by the touch operation, and transmits the signal to the touch controller; the touch controller receives the touch information from the touch detection device, converts it into touch point coordinates, and then sends it to the processor 680, and can receive and execute commands sent by the processor 680. In addition, the touch-sensitive surface 631 can be implemented in various types such as resistive, capacitive, infrared, and surface acoustic wave. In addition to the touch-sensitive surface 631, the input unit 630 may further include other input devices 632. Specifically, the other input devices 632 may include, but are not limited to, one or more of a physical keyboard, function keys (such as volume control keys, switch keys, etc.), a trackball, a mouse, a joystick, and the like.

[0136] The display unit 640 can be used to display information input by the user or information provided to the user and various graphical user interfaces of the terminal, which can be composed of graphics, text, icons, videos and any combination thereof. The display unit 640 may include a display panel 641. Optionally, the display panel 641 may be configured in the form of LCD (Liquid Crystal Display), OLED (Organic Light-Emitting Diode), etc. Further, the touch-sensitive surface 631 may cover the display panel 641. When the touch-sensitive surface 631 detects a touch operation on or near it, it is transmitted to the processor 680 to determine the type of touch event, and then the processor 680 provides corresponding visual output on the display panel 641 according to the type of touch event. Among them, the touch-sensitive surface 631 and the display panel 641 can be two independent components to realize input and output functions, but in some embodiments, the touch-sensitive surface 631 and the display panel 641 can also be integrated to realize input and output functions.

[0137] The terminal may also include at least one sensor 650, such as a light sensor, a motion sensor, and other sensors. Specifically, the light sensor may include an ambient light sensor and a proximity sensor, wherein the ambient light sensor may adjust the brightness of the display panel 641 according to the brightness of the ambient light, and the proximity sensor may turn off the display panel 641 and / or the backlight when the terminal is moved to the ear. As a type of motion sensor, the gravity acceleration sensor can detect the magnitude of acceleration in each direction (generally three axes), and can detect the magnitude and direction of gravity when stationary. It can be used for applications that identify the terminal posture (such as horizontal and vertical screen switching, related games, magnetometer posture calibration), vibration recognition related functions (such as pedometer, tapping), etc.; as for other sensors such as gyroscopes, barometers, hygrometers, thermometers, infrared sensors, etc. that can be configured in the terminal, they will not be repeated here.

[0138] The audio circuit 660, the speaker 661, and the microphone 662 can provide an audio interface between the user and the terminal. The audio circuit 660 can transmit the received audio data to the speaker 661 after converting the electrical signal, which is converted into a sound signal for output; on the other hand, the microphone 662 converts the collected sound signal into an electrical signal, which is received by the audio circuit 660 and converted into audio data, and then the audio data is processed by the output processor 680, and then sent to another terminal through the RF circuit 610, or the audio data is output to the memory 620 for further processing. The audio circuit 660 may also include an earplug jack to provide communication between an external headset and the terminal.

[0139] WiFi is a short-range wireless transmission technology. The terminal can help users send and receive emails, browse web pages, and access streaming media through the WiFi module 670, which provides users with wireless broadband Internet access. Figure 6 A WiFi module 670 is shown, but it is understandable that it is not an essential component of the terminal and can be omitted as needed without changing the essence of the invention.

[0140] The processor 680 is the control center of the terminal, and uses various interfaces and lines to connect various parts of the entire terminal. It executes various functions of the terminal and processes data by running or executing software programs and / or modules stored in the memory 620, and calling data stored in the memory 620. Optionally, the processor 680 may include one or more processing cores; preferably, the processor 680 may integrate an application processor and a modem processor, wherein the application processor mainly processes the operating system, user interface, and application programs, and the modem processor mainly processes wireless communications. It is understandable that the above-mentioned modem processor may not be integrated into the processor 680.

[0141] The terminal also includes a power supply 690 (such as a battery) for supplying power to each component. Preferably, the power supply can be logically connected to the processor 680 through a power management system, so that the power management system can manage charging, discharging, and power consumption management. The power supply 690 can also include any components such as one or more DC or AC power supplies, recharging systems, power failure detection circuits, power converters or inverters, and power status indicators.

[0142] Although not shown, the terminal may also include a camera, a Bluetooth module, etc., which will not be described in detail herein. Specifically in this embodiment, the terminal also includes a memory, and one or more programs, wherein the one or more programs are stored in the memory and configured to be executed by one or more processors. The one or more programs include instructions for executing the information processing method provided in the above method embodiment.

[0143] In an exemplary embodiment, a computer-readable storage medium including instructions is also provided, such as a memory 620 including instructions, and the instructions can be executed by a processor 680 of the device 600 to complete the above method. Alternatively, the computer-readable storage medium can be a ROM, a random access memory (RAM), a CD-ROM, a magnetic tape, a floppy disk, an optical data storage device, etc.

[0144] In an exemplary embodiment, a computer program product is also provided, including a computer program, and when the computer program is executed by a processor, the information processing method provided in any of the above embodiments is implemented.

[0145] Those skilled in the art will readily appreciate other embodiments of the present disclosure after considering the specification and practicing the invention disclosed herein. This application is intended to cover any variations, uses, or adaptations of the present disclosure that follow the general principles of the present disclosure and include common knowledge or customary techniques in the art that are not disclosed in the present disclosure. The specification and examples are intended to be exemplary only, and the true scope and spirit of the present disclosure are indicated by the following claims.

[0146] It should be understood that the present disclosure is not limited to the exact structures that have been described above and shown in the drawings, and that various modifications and changes may be made without departing from the scope thereof. The scope of the present disclosure is limited only by the appended claims.

Claims

1. An information processing method, characterized in that: include: In response to a trigger operation of a target merchant on a first page, displaying the first page, wherein the first page includes merchant information of the target merchant, the first page is associated with a target channel, and the target merchant provides resources through the target channel; The resource analysis results of the first analysis dimension are displayed on the first page. The first analysis dimension is used to perform problem analysis on the resource information of the resource from at least one operation scenario. The resource analysis results represent the problems existing in the resource information in the at least one operation scenario, and the operational impact of the problems on the target merchant.

2. The information processing method according to claim 1, characterized in that: The resource analysis result includes at least one, and the at least one resource analysis result corresponds one-to-one to a problem existing in the resource information in the at least one operation scenario; Each resource analysis result includes problem description information, operational impact information under the operational scenario to which the corresponding problem belongs, and at least one of resource display information; wherein the problem description information is used to describe the statistical information of the resources provided by the target merchant and having the corresponding problem; the operational impact information includes operational impact results and operational impact estimate data, and the operational impact estimate data indicates the degree of operational impact of the corresponding problem on the target merchant; and the resource display information is used to display resource link information of the resources having the corresponding problem.

3. The information processing method according to claim 1 or 2, characterized in that: The displaying of the resource analysis result of the first analysis dimension on the first page includes: Obtaining the at least one resource analysis result; Determining a target operating scenario corresponding to the first page in the at least one operating scenario; Based on the target problem corresponding to the target operation scenario, determining a target resource analysis result corresponding to the target problem from the at least one resource analysis result; The target resource analysis result is displayed on the first page.

4. The information processing method according to claim 3, characterized in that: The obtaining of the at least one resource analysis result comprises: Obtain the at least one resource analysis result pushed by the server at a preset time interval; the server is used to perform the analysis of the first analysis dimension on the resources of the target merchant based on the operation scenario problem mapping information; the operation scenario problem mapping information represents the correspondence between the operation scenario, preset problems and operation impact information.

5. The information processing method according to claim 4, characterized in that: The method further comprises: Display a configuration page; the configuration page includes operation scenario configuration items and preset problem configuration items; In response to a configuration instruction triggered based on the configuration page, the operation scenario and the preset problem in the operation scenario problem mapping information are adjusted according to the information of the operation scenario configuration item and the information of the preset problem configuration item.

6. The information processing method according to claim 1, characterized in that: The method further comprises: Displaying optimization controls corresponding to the respective existing problems on the first page; In response to a triggering operation on a target optimization control, the resource information of the target problem resource of the target merchant is repaired; the target problem resource is a resource corresponding to the problem corresponding to the target optimization control, and the target optimization control is any of the optimization controls.

7. The information processing method according to claim 1, characterized in that: The method further comprises: Obtaining a resource analysis result of a second analysis dimension; the second analysis dimension is used to perform problem analysis on resource information of the resource from a non-operational scenario; When the second page is displayed, the resource analysis result of the second analysis dimension is displayed on the second page.

8. An information processing device, characterized in that: include: A first page display unit is configured to execute, in response to a trigger operation of a target merchant on a first page, display the first page, wherein the first page includes merchant information of the target merchant, the first page is associated with a target channel, and the target merchant provides resources through the target channel; The resource analysis result display unit is configured to execute resource analysis results of a first analysis dimension and display them on the first page. The first analysis dimension is used to perform problem analysis on resource information of the resource from at least one operation scenario. The resource analysis results characterize problems existing in the resource information in the at least one operation scenario, and the operational impact of the problems on the target merchant.

9. An electronic device, characterized in that: include: processor; a memory for storing instructions executable by the processor; The processor is configured to execute the instructions to implement the information processing method according to any one of claims 1 to 7.

10. A computer-readable storage medium, characterized in that: When the instructions in the computer-readable storage medium are executed by a processor of an electronic device, the electronic device is enabled to execute the information processing method as claimed in any one of claims 1 to 7.

11. A computer program product, comprising a computer program, characterized in that When the computer program is executed by a processor, the information processing method according to any one of claims 1 to 7 is implemented.

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