Commodity page display method and device, equipment and medium

Abstract

The embodiment of the invention discloses a commodity page display method and device, equipment and a medium, and is applied to the technical field of Internet. The method comprises the steps of displaying a commodity detail page of a target commodity in response to a triggering operation for a transaction entrance of the target commodity on a target page; the commodity detail page partially covers the target page, the commodity detail page comprises a payment information input area and a payment control, the payment information input area is at least used for determining a payment mode of a target commodity, and the payment control is used for trading the target commodity based on the payment information input area; in response to a display adjustment operation for the commodity detail page, displaying the adjusted commodity detail page; the adjusted commodity detail page cancels display of the payment information input area, the payment control is switched to a purchase control, the purchase control is used for triggering display of the payment page, and the payment page comprises the payment information input area. By adopting the embodiment of the invention, the richness of commodity browsing and purchasing modes can be improved.

Description

TECHNICAL FIELD

[0001] The present application relates to the technical field of Internet, in particular to the technical field of data display, and especially to a commodity page display method and device, equipment and medium. BACKGROUND

[0002] At present, when a user browses a page displaying information related to a target commodity, if the user is interested in the target commodity, the user can enter a commodity detail page of the target commodity by triggering a transaction entry of the target commodity on the page, browse all commodity information of the target commodity on the commodity detail page, and enter a payment page of the target commodity through the commodity detail page to purchase the commodity. However, the way of commodity browsing and purchasing through the commodity detail page is relatively single and fixed, and the information displayed on the commodity detail page cannot be flexibly changed according to the actual needs of the user, so it is difficult to attract the user to quickly place an order, and the commodity transaction efficiency is not high. SUMMARY

[0003] The embodiments of the present application provide a commodity page display method, device, equipment and medium, which can improve the richness of the way of commodity browsing and purchasing on the commodity detail page, and the information displayed on the commodity detail page can be flexibly changed according to the actual needs of the user, so as to attract the user to quickly place an order and improve the commodity transaction efficiency.

[0004] In one aspect, the embodiments of the present application provide a commodity page display method, which comprises:

[0005] displaying a transaction entry of a target commodity on a target page;

[0006] in response to a triggering operation on the transaction entry, displaying a commodity detail page of the target commodity on the target page; wherein the commodity detail page partially covers the target page, the commodity detail page comprises a payment information input area and a payment control, the payment information input area is used at least to determine a payment method of the target commodity, and the payment control is used to transact the target commodity in the payment method determined based on the payment information input area;

[0007] in response to a display adjustment operation on the commodity detail page, displaying an adjusted commodity detail page; wherein the adjusted commodity detail page cancels the display of the payment information input area, and switches the payment control to a purchase control, and the purchase control is used to trigger the display of a payment page, and the payment page comprises the payment information input area.

[0008] In one aspect, the embodiments of the present application provide a commodity page display device, which comprises:

[0009] a page display module, configured to display a transaction entry of a target commodity on a target page;

[0010] The page display module is configured to display a product detail page of the target product on a target page in response to a triggering operation on the transaction entry; the product detail page partially covers the target page, and the product detail page includes a payment information input area and a payment control; the payment information input area is configured to determine a payment method of the target product; and the payment control is configured to trigger a transaction of the target product based on the payment method determined by the payment information input area.

[0011] The page adjustment module is configured to display an adjusted product detail page in response to an adjustment operation on the product detail page; the adjusted product detail page does not display the payment information input area, and the payment control is switched to a purchase control; and the purchase control is configured to trigger a display of a payment page, and the payment page includes the payment information input area.

[0012] In one aspect, an electronic device is provided, which includes a processor and a memory. The memory is configured to store a computer program including program instructions. The processor is configured to invoke the program instructions to perform some or all of the steps of the above method.

[0013] In one aspect, a computer readable storage medium is provided, which stores a computer program including program instructions. The program instructions are executed by a processor to perform some or all of the steps of the above method.

[0014] Accordingly, in one aspect, a computer program product or computer program is provided, which includes computer instructions executable by a processor to perform some or all of the steps of the above method.

[0015] In the embodiments of the present application, the transaction entry of the target commodity can be displayed on the target page, and the commodity detail page partially covering the target page can be entered by triggering the transaction entry. At this time, the commodity detail page can display not only commodity details but also a payment information input area and a payment control. The payment information input area can view relevant payment information, such as a payment method for the target commodity transaction. The payment control is used to directly perform commodity transaction based on the payment method. In this way, the commodity details can be browsed, the payment information can be viewed, and the payment can be completed at the same time, which meets the rapid transaction needs of users. Alternatively, the adjusted commodity detail page can be displayed by adjusting the display of the commodity detail page. The adjusted commodity detail page cancels the display of the payment information input area and can be used only to view commodity details, which facilitates users to better focus on the information of the target commodity itself. The payment control can be switched to a purchase control, and the purchase control can be used to enter a payment page. The payment page can include a payment information input area to perform commodity transaction. Therefore, when the transaction entry is triggered, some payment information in the payment information input area originally on the payment page can be displayed on the commodity detail page, and the relevant payment information can be conveniently selected for commodity transaction. When the user only wants to view the target commodity, the commodity detail page is adjusted to meet the user's demand to view more commodity updates. Therefore, the display content richness and flexibility of the commodity detail page can be improved, the display content of the commodity detail page can be flexibly changed according to the actual needs of users, the richness and convenience of commodity browsing and purchasing can be improved, the user can be attracted to quickly place an order, and the commodity transaction efficiency can be improved. BRIEF DESCRIPTION OF DRAWINGS

[0016] In order to more clearly illustrate the technical solutions of the embodiments of the present application, the drawings needed in the embodiment description will be briefly introduced. Obviously, the drawings in the following description are some embodiments of the present application, and other drawings can be obtained by those skilled in the art without creative labor.

[0017] Figure 1 A network architecture schematic diagram is provided for the embodiments of the present application.

[0018] Figure 2 A commodity page display scene schematic diagram is provided for the embodiments of the present application.

[0019] Figure 3 A commodity page display method flow schematic diagram is provided for the embodiments of the present application. Figure 1 ;

[0020] Figures 4a-4b A target page schematic diagram is provided for the embodiments of the present application.

[0021] Figures 5a-5c A schematic diagram of a commodity detail page provided for an embodiment of the present application;

[0022] Figure 6 A flowchart of a commodity page display method provided for an embodiment of the present application Figure 2 ;

[0023] Figures 7a-7b An adjustment scenario schematic diagram of a commodity detail page provided for an embodiment of the present application;

[0024] Figure 8 A flowchart of a commodity page display method provided for an embodiment of the present application Figure 3 ;

[0025] Figures 9a-9d A display scenario schematic diagram of commodity evaluation information provided for an embodiment of the present application;

[0026] Figure 10 A flowchart of a commodity page display method provided for an embodiment of the present application

[0027] Figure 11 A structural schematic diagram of a commodity page display device provided for an embodiment of the present application;

[0028] Figure 12 A structural schematic diagram of an electronic device provided for an embodiment of the present application. DETAILED DESCRIPTION

[0029] The commodity page display method proposed in the embodiments of the present application is implemented in an electronic device, which can be a server or a terminal. The server can be a standalone physical server, a server cluster or a distributed system composed of multiple physical servers, or a cloud server providing basic cloud computing services such as cloud service, cloud computing, cloud function, cloud storage, network service, cloud communication, middleware service, and big data and artificial intelligence platform. The terminal can be a smart phone, a tablet computer, a notebook computer, a desktop computer, etc., but is not limited thereto.

[0030] In the description of the embodiments of the present application, the published content can refer to the notes (such as including text and images), short videos, medium videos, etc. published by the user in the content platform in advance. The specific content information contained in the published content suitable for different scenarios can be adjusted accordingly, and the content information in the published content can be determined by the publisher. The published content can be associated with a commodity, and the published content can be referred to as a commodity note (for published content not associated with a commodity, it can be referred to as a common note). The association of the commodity can be performed on the content publishing page when the corresponding published content is published. Alternatively, the association of the commodity can be performed on the content editing page for the published content after the corresponding published content is published (at this time, the edited published content is associated with the commodity).

[0031] Among them, the commodity can have multiple types. For example, it can be a physical commodity (such as an e-commerce commodity that needs to be mailed, that is, a commodity that needs to pay an address for physical delivery), or it can be an offline service commodity (such as tickets for some offline activities, makeup services, offline self-pickup, etc. need to be reserved services), or it can also be a virtual resource commodity (such as rechargeable game points, game equipment, etc. at this time, it can be regarded as virtual delivery). Among them, for different commodity types, the payment information required during the transaction is different.

[0032] For example, for a physical commodity, payment information such as a payment method and a payment address is usually required. For example, for an offline service commodity, payment information such as a payment method and a service reservation time is usually required. For example, for a virtual resource commodity, payment information such as a payment method and a virtual account (i.e. a game account) is usually required. The commodity type and the specific payment information required are not limited here, and can be determined according to the actual scene.

[0033] Among them, the commodity detail page refers to a page that can display commodity detail information. For example, it can display commodity images, commodity names, commodity selling information (such as commodity delivery instructions, service instructions, discount information, activity information, etc.), commodity evaluation information, etc.

[0034] Among them, in the embodiments of the present application, the display of the commodity detail page can be partial display or full-screen display. For example, the commodity detail page can be displayed in a half-layer manner, or the commodity detail page can be directly displayed in full screen. Among them, the information (i.e. page data) displayed in the commodity detail page displayed in different ways can be different.

[0035] The word "in response to" refers to the state in which the corresponding event occurs or the condition is met. The execution time of the subsequent action performed in response to the event or condition is not necessarily strongly related to the time when the event occurs or the condition is met. For example, "in response to XX operation, perform target step" means that when "XX operation" is detected, the target step is triggered for execution.

[0036] For example, in some cases, the subsequent action can be performed immediately after the event occurs or the condition is met; in other cases, the subsequent action can be performed after a period of time after the event occurs or the condition is met, that is, there can be an intermediate process between the corresponding event or condition and the performed subsequent action.

[0037] The word "trigger operation" refers to an operation on certain information (such as a control), which can issue a corresponding instruction to the electronic device through the operation, triggering the electronic device to perform the next task. The next task triggered by different trigger operations on different information can be pre-set. The trigger operation can be a touch operation such as clicking, double-clicking, long-pressing, and sliding, or other pre-set event operations, or other non-contact operations (such as voice instruction operations, etc.). In some cases, the trigger operation can also be performed by the electronic device based on a set program. This is not limited here.

[0038] A network architecture diagram proposed by the commodity page display method can be as shown in Figure 1 The network architecture can include a server 100 (without limiting the number of servers) and a terminal device cluster (without limiting the number of terminal devices, such as terminal device 200a, terminal device 200b,..., and terminal device 200n), wherein the servers can be connected in communication. At the same time, the server can be in communication with any terminal device, so that the server can interact with the terminal device through the communication connection. The above communication connection is not limited to the connection method, which can be directly or indirectly connected through wired communication, or directly or indirectly connected through wireless communication, or through other methods, which are not limited in the present application. In addition, it can be understood that the electronic device involved in the embodiments of the present application can be a terminal device as shown in Figure 1 , or a server as shown in Figure 1 .

[0039] It should be understood that, as Figure 1Each terminal device in the terminal device cluster shown can be installed with an application client for displaying a commodity page. The application client can be any type of client, such as a social client, an instant messaging client (e.g., a meeting client), an entertainment client (e.g., a live broadcast client), a multimedia client (e.g., a video client), an information client (e.g., a news information client), a shopping client, a multimedia client, etc. with the function of displaying data information such as text, images, audio, and video. The specific type of the application client is not limited herein.

[0040] For example, the application client refers to a client capable of instant sending and receiving Internet messages, and having information functions, etc. Specifically, the terminal device (e.g., the terminal device 200a shown in FIG. 2) displays a target page on the application client, and displays a transaction portal of a target commodity on the target page. The transaction portal can be triggered to request page data of a commodity detail page from the server, at which time the server can determine the currently displayed page data according to the display mode of the commodity detail page at this time (e.g., partial display or full screen display). Figure 1

[0041] Optionally, the terminal device and the server described above can be logically divided. Therefore, the terminal device and the server mentioned below can be physically the same device or different devices.

[0042] For ease of understanding, further, please refer to Figure 2 , Figure 2 A schematic diagram of a commodity page display scenario provided by an embodiment of the present application is shown. The transaction portal of a target commodity can be displayed on a target page, such as a content detail page 20a associated with the published content of the target commodity.

[0043] When the transaction portal 21a is triggered, the commodity detail page 20b of the target commodity can be displayed on the content detail page, partially covering the target page. The commodity detail page can include a commodity information display area 21b, which can display part of the commodity detail information (such as the commodity image, the commodity name, etc.) of the target commodity.

[0044] At this time, the commodity detail page can also include a payment information input area 21c and a payment control 22a. The payment information input area is at least used to determine the payment method (e.g., installment payment) of the target commodity. In this way, by triggering the payment control, the transaction of the target commodity can be performed according to the payment method determined by the payment information input area.

[0045] ​The commodity detail page can also be adjusted for page display (e.g., a swipe-up operation on the commodity detail page) to display the adjusted commodity detail page 20c. For example, the display can be adjusted from partial coverage to full screen display, and the adjusted commodity detail page can cancel the payment information input area to display more commodity detail information (e.g., commodity image, commodity name, and more commodity selling information), so that the user can better focus on the information of the target commodity itself.

[0046] The payment control on the commodity detail page before adjustment can be switched to a purchase control 22b, which can be used to trigger the display of a payment page 20d for the target commodity transaction, which can include the payment information input area on the commodity detail page before adjustment. The payment information input area on the payment page can display complete payment information, i.e., more payment information can be viewed through the payment page, and the display method of the payment information is more flexible and rich.

[0047] Therefore, the payment information in the payment information input area on the commodity detail page before adjustment can be the same or partially the same as the payment information in the payment information input area on the payment page. For example, the brief payment information displayed in the payment information input area on the payment page can be displayed in the payment information input area on the commodity detail page before adjustment.

[0048] That is, when the commodity detail page partially covers the target page, some payment information originally displayed in the payment information input area on the payment page can be directly displayed on the commodity detail page, and the user can view simple commodity detail information and payment information at the same time, which can improve the convenience of commodity browsing and transaction and optimize the commodity transaction link. In addition, when the user wants to view more commodity detail information, the commodity detail page can be adjusted so that the adjusted commodity detail page can cancel the payment information input area to better view the commodity detail information, improve the display flexibility of the commodity detail page, and enter the payment page for commodity transaction through the adjusted commodity detail information, which can improve the richness and flexibility of commodity browsing and transaction.

[0049] In specific embodiments of this application, scenarios involving the acquisition of user information and related data, such as the acquisition of user information (e.g., published content), require user permission or consent. That is, when these embodiments are applied to specific products or technologies, the collection, use, and processing of relevant user data comply with the relevant laws, regulations, and standards of the relevant regions. For example, interactive pages can be used to provide prompts indicating which data will be collected or acquired. Specifically, lists or other methods can be used to display the types and content of this data to the user. Data collection and processing will only proceed after a confirmation or instruction to allow data collection is received on the interactive page.

[0050] The scenarios described above are merely examples and do not constitute a limitation on the application scenarios of the technical solutions provided in this application. The technical solutions of this application can also be applied to other scenarios. For example, as those skilled in the art will know, with the evolution of system architecture and the emergence of new business scenarios, the technical solutions provided in this application are also applicable to similar technical problems.

[0051] Based on the above description, this application proposes a method for displaying a product page, which can be executed by the aforementioned electronic device. Specifically, it can be... Figure 1 The terminal device shown. Please refer to [link / reference]. Figure 3 , Figure 3 This is a flowchart illustrating a product page display method provided in an embodiment of this application. Figure 3 As shown, the process of the product page display method in this application embodiment may include the following:

[0052] S101. Display the transaction entry point for the target product on the target page.

[0053] The target page can be any page that displays a transaction entry point for the target product. For example, it could be a page containing recommended information about the target product (such as a live stream explaining the product, or a detailed description of the product on a published content page). This transaction entry point can be a product link, product component, or product card.

[0054] For example, a target page may include at least one of the following: a content details page of target published content associated with the target product (e.g., the content details page can introduce relevant information about the target product), a product search results page for searching the target product (e.g., when displaying product search results, a product card of the target product can be displayed, and the product card can display some product information of the target product), a live stream page of the target product attached to the target live stream (e.g., the host can explain the target product in the target live stream), and an interest details page bound to the target interest points of the target product (e.g., the interest details page can display a product card of the target product, and the product card can display some product information of the target product).

[0055] For example, such as Figures 4a-4b As shown, Figures 4a-4b A schematic diagram of a target page provided in an embodiment of this application; wherein, in Figure 4a In this context, when publishing target content, a target product can be associated with it. At this time, the product component 41a of the target product can be displayed in the main text area of ​​the content details page 40a, or the product link 41b of the target product can be displayed in the comment section of the content details page 40b.

[0056] This includes the ability to search for products and obtain a product search results page 40c, which can be used to display product cards 41c.

[0057] Among them, Figure 4b In the live stream, one or more products can be attached, and product cards 43a can be displayed on the live stream page 42a. Alternatively, a product list page 42c can be displayed through the live stream page 42b, which can display product cards 43b of one or more attached products.

[0058] Alternatively, the details page 42d for a target point of interest (such as a location, specifically a store, like a restaurant) can display product cards 43c for the target products (such as group-buying packages, coupons, etc.) associated with that target point of interest.

[0059] The transaction entry point for the target product can be displayed in any form, which can be determined by the target page and the actual scenario.

[0060] S102. In response to the triggered operation for the transaction entry, display the product details page of the target product on the target page.

[0061] The product details page partially overlaps the target page. For example, it can be displayed as a half-layer or a floating window (e.g., the first product details page in this case).

[0062] S103, display the product detail information of the target product in a product information display area included in the product detail page, and display the payment information of the target product in a payment information input area included in the product detail page.

[0063] The product detail page can be used to simultaneously display the product detail information and the payment information for the product transaction.

[0064] The payment information input area is used to determine at least the payment method of the target product (such as payment by using payment software a, payment by using payment software b, or installment payment, etc.). At this time, the product detail page can include a payment control used to conduct the transaction of the target product in the payment method determined based on the payment information input area.

[0065] Therefore, the product transaction can be directly conducted on the product detail page through the payment information in the payment information input area, which can optimize the product transaction link and improve the convenience of product transaction, compared with the need to first enter the product detail page and then enter the payment page for payment.

[0066] The payment information in the payment information input area refers to the information required when the target product is transacted, such as the payment method, the payment address, the product specification of the target product to be transacted, etc.

[0067] It can be understood that the payment address (supporting switching) can be the default payment address set by the user, or the payment address used in the last product transaction. The payment method (supporting switching) can be the default payment address set by the user, or the payment method used in the last product transaction. This is not limited herein. Therefore, the payment information such as the product specification, the payment address, and the payment method is connected with the platform bottom layer data, ensuring the smoothness of operation and the consistency of data.

[0068] The required payment information can be different for different target products. This is not limited herein, and can be determined according to the specific product type, so as to cover the transaction logic of different product types.

[0069] For example, when the target product is a physical product (such as food, clothing, and other mailable products), the payment information in the payment information input area includes not only the payment method, but also the payment address of the target product.

[0070] For example, when the target product is an offline service product (such as tickets for offline activities, makeup service, etc.), the payment information in the payment information input area includes not only the payment method, but also the service reservation time of the target product (such as the time when the offline service is selected).

[0071] Optionally, the transaction parameter (i.e. the amount) displayed on the commodity detail page of the target commodity at this time can be the full amount or a partial amount (e.g. a down payment). Optionally, after the offline service is completed, the creator of the target commodity can send a message to the user to pay the balance (e.g. by sending a private message or scanning a QR code to pay the balance).

[0072] For example, when the target commodity is a virtual resource commodity (e.g. game points, game equipment, etc. that does not require physical delivery), the payment information in the payment information input area can include not only the payment method but also the virtual account of the target commodity (e.g. a game account that needs to be recharged).

[0073] Optionally, the payment information input area can also be used to determine the transaction remarks for the target commodity. The user can make relevant remarks (e.g. "deliver as soon as possible", "fresh production date", etc.). The transaction remarks are used to make remarks in the commodity transaction order after the commodity transaction is completed and are viewed by the creator of the commodity (e.g. a merchant account or a general account).

[0074] Optionally, if the target commodity is associated with a commodity specification, the payment information input area can display the commodity specification associated with the target commodity.

[0075] For example, for physical commodities (e.g. clothing), the commodity specification can include clothing styles, clothing sizes, etc. For example, for offline service commodities (e.g. makeup services), the commodity specification can include daily makeup, performance makeup, etc. For example, for virtual resource commodities (e.g. game points), the commodity specification can include different point amounts, etc.

[0076] At this time, the payment information input area is used to transact the target commodity based on the payment method determined by the payment information input area and the target commodity specification.

[0077] It can be understood that when the associated commodity specification is one (e.g. a single-specification commodity), the associated commodity specification is the target commodity specification. When the associated commodity specification is multiple, the selected commodity specification in the associated commodity specification is the target commodity specification. For example, the commodity specification includes clothing styles (e.g. blue, gray, etc.), and at this time, a specified clothing style can be selected from the clothing styles to transact the target commodity of the specified clothing style.

[0078] In addition, the transaction quantity for the target commodity can also be displayed in the payment information input area. The payment information input area is used to transact the transaction quantity of the target commodity based on the payment method determined by the payment information input area (in addition to one or more of the payment address, service reservation time, virtual account, target commodity specification). That is, the transaction quantity of the target commodity is purchased.

[0079] The product details displayed in the product information display area include at least one of the following: product media information, product name, and first product sales information. Product media information includes at least one of the following: product image, product video, and product image corresponding to at least one product specification.

[0080] The product information display area may include a media information display area for displaying product media information. This media information display area may be associated with multiple information tags, and each information tag is used to display one type of product media information.

[0081] For example, a product image corresponds to an information tag, a product video corresponds to an information tag, a product image associated with a product specification corresponds to an information tag, and product size information (such as a size chart) corresponds to an information tag. You can view the corresponding information by selecting a specific information tag.

[0082] The first product sales information can be some or all of the target product's sales information. For example, the product sales information can be information related to the target product, such as shipping instructions (e.g., shipping within 24 hours), service instructions (e.g., 7-day no-reason return policy), discount information (e.g., joining a store membership to receive a ¥5 coupon), activity information (e.g., discounts for purchases over a certain amount), etc. No restrictions are imposed here.

[0083] The first product sales information can be a relatively concise version of the product sales information, such as "free return shipping" or "average shipping time of 2 days recently".

[0084] For example, such as Figures 5a-5c As shown, Figures 5a-5c This is a schematic diagram of a product details page provided in an embodiment of this application; wherein, in Figure 5a In the context of a product listing, when the target product is a physical item, the product information display area on the product details page 50a (e.g., the content details page 50b that partially covers the target published content) can display product media information. Optionally, the product media information can also be associated with one or more information tags 51a. An information tag can be used to display a type of product media information (e.g., product image, product video, product image corresponding to product specifications (e.g., product style specifications), size information, etc.). This product media information can be displayed in the media information display area 50c within the product information display area.

[0085] The payment information input area on the product details page can display one or more of the following information: payment address, payment method, product specifications (such as style and size), transaction notes, transaction quantity, etc.

[0086] Optionally, one or more product specifications can be displayed on the product detail page. For one product specification, the default is selected as the target product specification. For multiple product specifications, the selected product specification can be selected as the target product specification.

[0087] For example, the target product specification includes the target product style specification of the target product. When the selected product specification is selected as the target product specification 51b in the payment information input area, the target product image corresponding to the target product style specification can be displayed on the product information display area. Optionally, the selected information tag can be switched to the information tag corresponding to the product specification (such as the information tag for displaying "style").

[0088] Therefore, different product specifications can be selected to view the corresponding product image on the product information display area, so that the user can better understand the target product and improve the target product transaction rate.

[0089] Optionally, when multiple product specifications are displayed, if the current display screen cannot fully display, it can be partially displayed, and more product specifications can be viewed by triggering operations (such as sliding operations, such as horizontal sliding operations, to view product specifications one by one).

[0090] Among them, the product detail page can display a payment control when the payment information input area is displayed, and the payment control is used to directly perform product transactions based on the payment information in the payment information input area.

[0091] Optionally, it can be understood that the payment information input area (first payment information input area) on the product detail page can be switched to view more payment information and perform switching through switching operations.

[0092] For example, by triggering the payment address to enter the payment address list page, more addresses can be viewed or new addresses can be added on the payment address list page, and the address selected on the payment address list page can be displayed in the payment information input area on the product detail page.

[0093] For example, by triggering the payment method viewing control to enter the payment method viewing page, more payment methods can be viewed on the payment method viewing page, and the payment method selected on the payment method viewing page can be displayed in the payment information input area on the product detail page.

[0094] For example, by triggering the product specification viewing control to enter the product specification viewing page, the detailed information of the product specification (such as viewing the corresponding product image, etc.) can be viewed on the payment method viewing page, and the product specification selected on the product specification viewing page can be switched and selected in the payment information input area on the product detail page.

[0095] Therefore, the determined payment information can be displayed in the payment information input area, and the transaction of the commodity can be performed based on the determined payment information.

[0096] For example, in the case that the target commodity is a virtual resource commodity, the commodity detail page 52b can display commodity media information. Optionally, the commodity media information can be associated with one or more information tags, and one information tag can be used to display one type of commodity media information (such as a commodity image, a commodity image corresponding to a commodity specification, etc.). The commodity media information can be displayed in a media information display area in the commodity information display area. Figure 5b

[0097] For example, in the case that the target commodity is a virtual resource commodity, the commodity detail page 52b can display commodity media information. Optionally, the commodity media information can be associated with one or more information tags, and one information tag can be used to display one type of commodity media information (such as a commodity image, a commodity image corresponding to a commodity specification, etc.). The commodity media information can be displayed in a media information display area in the commodity information display area.

[0098] For example, in the case that the target commodity is a virtual resource commodity, the commodity detail page 52b can display commodity media information. Optionally, the commodity media information can be associated with one or more information tags, and one information tag can be used to display one type of commodity media information (such as a commodity image, a commodity image corresponding to a commodity specification, etc.). The commodity media information can be displayed in a media information display area in the commodity information display area.

[0099] For example, in the case that the target commodity is a virtual resource commodity, the commodity detail page 52b can display commodity media information. Optionally, the commodity media information can be associated with one or more information tags, and one information tag can be used to display one type of commodity media information (such as a commodity image, a commodity image corresponding to a commodity specification, etc.). The commodity media information can be displayed in a media information display area in the commodity information display area.

[0100] For example, in the case that the target commodity is a virtual resource commodity, the commodity detail page 52b can display commodity media information. Optionally, the commodity media information can be associated with one or more information tags, and one information tag can be used to display one type of commodity media information (such as a commodity image, a commodity image corresponding to a commodity specification, etc.). The commodity media information can be displayed in a media information display area in the commodity information display area.

[0101] For example, in the case that the target commodity is a virtual resource commodity, the commodity detail page 52b can display commodity media information. Optionally, the commodity media information can be associated with one or more information tags, and one information tag can be used to display one type of commodity media information (such as a commodity image, a commodity image corresponding to a commodity specification, etc.). The commodity media information can be displayed in a media information display area in the commodity information display area. Figure 5c ​In some embodiments, the first transaction parameter (e.g., RMB 100) and the second transaction parameter (e.g., RMB 80) of the target product can be displayed in the product detail page 53b which partially covers the content detail page 53a of the target published content. The first transaction parameter is the original transaction parameter of the target product, and the second transaction parameter is the parameter required to be paid when the target product is transacted. The first transaction parameter is greater than the second transaction parameter. For example, the first transaction parameter is the original price of the target product, and the second transaction parameter is the actual payment price of the target product (e.g., the price obtained based on a coupon or a preferential activity).

[0102] In some embodiments, the transaction parameter detail page 53c can be displayed in response to a triggering operation on the first transaction parameter and / or the second transaction parameter. The first transaction parameter, the second transaction parameter, and the parameter change details between the first transaction parameter and the second transaction parameter can be displayed on the transaction parameter detail page.

[0103] Therefore, the specific preferential information and the preferential details of the target product can be viewed through the transaction parameter detail page.

[0104] In some embodiments, the transaction entry of the target product can be displayed on the target page. The product detail page partially covering the target page can be entered by triggering the transaction entry. The product detail page can display not only the product details but also the payment information input area and the payment control. The payment information input area can view the related payment information, such as the payment method for transacting the target product. The payment control can be used to directly transact the product based on the payment method. In this way, the product details can be browsed, the payment information can be viewed, and the payment can be completed at the same time, thereby meeting the quick transaction needs of the user. Therefore, the richness and convenience of the product browsing and purchasing mode can be improved, and the product transaction rate can be improved.

[0105] Based on the above description, the product page display method provided in the embodiments of the present application can be executed by the electronic device mentioned above, and can be specifically executed by the terminal device as shown in Figure 1 . Please refer to Figure 6 , Figure 6 for a flowchart of the product page display method provided in the embodiments of the present application. As shown in Figure 6 , the flow of the product page display method provided in the embodiments of the present application can include the following steps:

[0106] S201, displaying a transaction entry of a target product on a target page.

[0107] S202, displaying a product detail page of the target product on the target page in response to a triggering operation on the transaction entry. The specific implementation of steps S201-S202 can refer to the related description of the above embodiments, which will not be repeated here.

[0108] S203, in response to the display adjustment operation for the commodity detail page, display the adjusted commodity detail page.

[0109] The adjusted commodity detail page cancels display of the payment information input area and switches the payment control to a purchase control, and the purchase control is used to trigger display of a payment page, and the payment page includes the payment information input area.

[0110] The adjusted commodity detail page can view more commodity detail information because the payment information input area is no longer displayed. If the user wants to view payment information, the user can enter the payment page through the purchase control, and the payment information is displayed in the payment information input area included in the payment page. The payment control can be displayed on the payment page, and the commodity transaction can be performed based on the payment information on the payment page by triggering the payment control.

[0111] Therefore, when it is detected that the user has the intention to browse more commodity detail information, the display of the commodity detail page can be adjusted to obtain an adjusted commodity detail page (second commodity detail page).

[0112] The display adjustment operation can be a browsing operation for the commodity detail page, such as a sliding operation on the commodity detail page. For example, sliding up indicates that the user wants to view more commodity information on the commodity detail page, and the commodity detail page can be adjusted at this time.

[0113] Alternatively, the commodity detail page can display a detail viewing control, and the commodity detail page can be adjusted by triggering the detail viewing control. The display adjustment operation is not limited herein.

[0114] Alternatively, the commodity information display area of the commodity detail page includes a media information display area in which commodity media information is displayed. One or more types of commodity media information can be displayed in the media information display area. The next commodity media information can be viewed by a sliding operation or a triggering operation for a switching control in the media information display area.

[0115] It can be understood that when one type of commodity media information is switched to display the last commodity media information, the next type of commodity media information can be switched to display by a sliding operation (such as a left sliding operation) or a triggering operation for a switching control. At this time, when the last commodity media information of the last type of commodity media information is displayed, and the sliding operation or the triggering operation for the switching control is performed again, it can be indicated that the user wants to view more commodity detail information, and the commodity detail page can be adjusted.

[0116] Optionally, for the adjustment of the commodity detail page, the commodity detail page can be displayed in full screen (e.g., as a separate page at this time). The commodity detail page displayed in full screen can display complete commodity detail information.

[0117] Alternatively, the commodity detail page can be displayed with an enlarged coverage area on the target page (and can display complete commodity detail information). That is, the adjusted commodity detail page can still partially cover the target page (e.g., displayed as a semi-layer) but the display size of the commodity detail page is enlarged. At this time, the coverage area of the adjusted commodity detail page on the target page is larger than the coverage area of the commodity detail page on the target page before the adjustment.

[0118] Alternatively, the commodity detail page can be displayed with the payment information input area updated to a commodity information display area for displaying other commodity detail information. That is, the payment information input area on the commodity detail page can be directly updated to display more commodity detail information (i.e., can display commodity detail information other than the information originally displayed in the commodity information display area on the commodity detail page).

[0119] Optionally, the user can trigger an operation (e.g., a sliding operation) on the adjusted commodity detail page to view more commodity detail information.

[0120] Optionally, when the adjusted commodity detail page is displayed, the page can be adjusted again by a specified trigger operation, such as updating the currently displayed adjusted commodity detail page (e.g., the commodity detail page displayed in full screen, i.e., the commodity detail page without the payment information input area) to the previously displayed commodity detail page (i.e., the commodity detail page before the adjustment, i.e., the commodity detail page partially covering the target page and displaying the payment information input area).

[0121] For example, by a sliding operation on the adjusted commodity detail page (e.g., a downward sliding operation is performed again when the adjusted commodity detail page is at the top of the page) or a trigger operation on the page return control on the adjusted commodity detail page, the commodity detail page displayed in full screen is adjusted to the commodity detail page displayed as a semi-layer. It can be understood that at this time, the purchase control on the commodity detail page is updated to a payment control, and the payment information input area is displayed again (e.g., in the Figure 2 For example, in the example, the adjusted commodity detail page 20c is returned to the target page 20a again by a downward sliding operation, and the adjusted commodity detail page 20c is adjusted to the commodity detail page 20b displayed on the target page 20a).

[0122] Optionally, the server can determine the page data of the commodity detail page to be displayed based on the current display form of the commodity detail page or the display adjustment instruction.

[0123] For example, when it is determined that the display form of the to-be-displayed product detail page is partial coverage of the target page, it is determined that the product information display area and the payment information input area need to be displayed on the to-be-displayed product detail page at the same time, and the payment control is displayed. At this time, the display information displayed in the product information display area and the payment information input area, and the control data of the payment control can be obtained as the corresponding page data.

[0124] For another example, when it is determined that the display form of the to-be-displayed product detail page is full-screen display, it is determined that the payment information input area is not displayed on the to-be-displayed product detail page, and the purchase control is displayed. At this time, the product detail information of the target product and the control data of the purchase control can be obtained as the corresponding page data.

[0125] Alternatively, when the transaction portal is triggered, the terminal device can generate a page acquisition request, and the server can determine, based on the page acquisition request, that the display form of the to-be-displayed product detail page is partial coverage of the target page, and then obtain the corresponding page data.

[0126] In response to the display adjustment operation of the product detail page for the partial coverage of the target page, the terminal device can generate a page adjustment request for the product detail page, the server can determine the page data corresponding to the adjusted product detail page based on the page adjustment request, and the terminal device can update the page data obtained from the server and display it on the adjusted product detail page (such as updating the product evaluation information to the adjusted product detail page).

[0127] At this time, the display form of the adjusted product detail page can be full display, or the page size can be enlarged, or the product detail page can be directly updated, and the like.

[0128] The product detail information of the target product displayed on the adjusted product detail page includes at least one of the following: product media information, product name, second product selling information, product evaluation information, product recommendation information, product description information, and product style specification; and the first product selling information is part or all of the second product selling information.

[0129] The product media information is displayed in the media information display area of the adjusted product detail page. It can be understood that the media information display area of the adjusted product detail page and the media information display area of the product detail page before adjustment can be the same area. That is, when the product detail page is adjusted, the media information display area is not adjusted, but is displayed in the adjusted product detail page.

[0130] For example, the product image A is displayed in the media information display area of the adjusted product detail page. When the product detail page is adjusted, the product image A can still be displayed in the media information display area of the adjusted product detail page. At this time, compared with the product detail page before adjustment, the adjusted product detail page can update and display the selling information of the second product other than the selling information of the first product, product evaluation information, product recommendation information, product description information, product style specifications, and the like.

[0131] The second product selling information can refer to all selling information of the target product, and the first product selling information is obtained from the second product selling information.

[0132] The product recommendation information refers to product information of a related product recommended for the target product (for example, product information of another product in the same store as the target product). The product description information can be information displayed in a product detail area of the product detail page, such as more detailed product description text, product description images, and the like.

[0133] Optionally, the adjusted product detail page can also display one or more product style specifications associated with the target product. By selecting a product style specification, a product image corresponding to the selected product style specification can be displayed in the media information display area.

[0134] It can be understood that some product information of the target product (for example, the merchant account can edit related product information in the text or upload related product images when publishing target publishing content associated with the target product; or when the transaction entry is a product card, some product information can be displayed on the product card) can be displayed on the target page (or transaction entry). At this time, when the transaction entry is triggered, all product information can not be displayed in the product detail page (also referred to as a micro product detail page, that is, a product detail page displayed in a floating layer) that partially covers the target page, but part of the product information can be displayed first, and some payment information can be displayed at the same time to facilitate the user to trade first, so as to guide the user to more conveniently trade products, simplify the transaction link, and improve the product transaction rate. If the user wants to continue to understand the product (such as multi-image display, detailed parameters, user evaluation, and the like), the product detail page can be adjusted (such as magnifying the product detail page displayed in a floating layer) to obtain a full-screen displayed product detail page, and more product detail information can be displayed on the product detail page without displaying the payment information input area, so as to meet different decision depth requirements.

[0135] It can be understood that a product detail page in WeChat marketing refers to a semi-floating page that pops up when you click on the transaction entry of the target product. It is used to display some product information and key purchase operations (such as some confirmed payment information). It is an intermediate interactive layer connecting the target page and the product detail page that fully displays the product details (such as carrying comprehensive product information, marketing content, etc.).

[0136] For example, in content creation or live-streaming scenarios, when users browse product notes (such as outfit sharing or product recommendation notes) or live streams (listening to the host explain the content), they may be inspired to make an immediate purchase and want to complete the transaction quickly. The payment information input area on the product details page allows users to directly complete operations such as selecting the payment address, payment method, payment specifications, and making the payment. Especially for products without specifications or with only one specification, this eliminates the need for complex specification choices. The short-link consumption logic improves the convenience of product transactions and user conversion rates, shortening the transaction decision and product transaction path, and increasing impulse purchase conversion rates. At the same time, it retains the access method to the complete product details page, balancing the needs of immediate transactions with those who require a deeper understanding of the product, optimizing the overall shopping experience. Compared to scenarios where a complete product details page is required to access the payment page, this avoids unnecessary page jumps (such as for simple purchase operations of products without specifications or with only one specification), which can reduce the product transaction conversion rate.

[0137] Therefore, user experience can be ensured: matching impulsive consumption needs in content scenarios, reducing page jumps, and making "buy after viewing" more convenient; retaining the entry point to the complete product details page, without losing users who make in-depth decisions. Business conversion rates are improved: shortening the purchase path, increasing the conversion rate of products without specifications / single specifications, strengthening the advantages of "content e-commerce," and differentiating it from conventional e-commerce models that require entering the complete product details page before a transaction can be made. Through a layered design of the semi-floating product details page, one part displays product information, while the other part performs the pre-purchase operation, forming a unique "content-purchase" short-link interaction structure. This provides a more efficient solution for e-commerce transactions in content scenarios (such as note-based e-commerce, live-streaming e-commerce, short-video e-commerce, and other short-link consumption scenarios), and can be reused in similar short-link consumption scenarios.

[0138] For example, such as Figures 7a-7b As shown, Figures 7a-7b This application provides an illustration of a scenario for adjusting a product details page; wherein, in Figure 7a The target page (such as content details page 70a) displays a product details page 70b that partially covers the content details page.

[0139] Among these features, the product details page can be adjusted using the display adjustment function to obtain the adjusted product details page.

[0140] For example, the display adjustment operation can be a sliding operation on the product detail page 70b, such as a sliding-up operation.

[0141] For another example, a detail viewing control 71a can be displayed on the product detail page 70b, and the display adjustment operation can be a triggering operation on the detail viewing control.

[0142] For another example, on the product detail page 70b, the last product media information is displayed in the media information display area, and the display adjustment operation can be a sliding operation on the media information display area, such as a sliding-left operation, to view more product detail pages.

[0143] In the above examples, the display adjustment operation can be a sliding operation on the product detail page 70b, such as a sliding-up operation. Figure 7b In the above examples, the adjusted product detail page 72a can display the same media information display area as the product detail page 70b shown in the above examples, and the media information display area is used to display product media information. Figure 7a In addition, compared with the product detail page 70b shown in the above examples, more product selling information, product evaluation information, product recommendation information, product description information, product style specifications, etc. can also be displayed. The viewing can be performed through a sliding operation on the adjusted product detail page 72a.

[0144] Figure 7a In the above examples, when the target product is associated with product style specifications, the associated product style specifications can be displayed on the adjusted product detail page 72a. It can be understood that when a certain product style specification is selected on the product detail page 70b shown in the above examples, the adjusted product detail page 72a will also select a certain product style specification. And the different product style specifications can be selected on the adjusted product detail page to switch the display of the product images corresponding to different product style specifications.

[0145] In the above examples, when the target product is associated with product style specifications, the associated product style specifications can be displayed on the adjusted product detail page 72a. It can be understood that when a certain product style specification is selected on the product detail page 70b shown in the above examples, the adjusted product detail page 72a will also select a certain product style specification. And the different product style specifications can be selected on the adjusted product detail page to switch the display of the product images corresponding to different product style specifications. Figure 7a

[0146] ​​In the embodiments of the present application, the transaction entry of the target commodity can be displayed on the target page, and the commodity detail page partially covering the target page can be entered by triggering the transaction entry. At this time, the commodity detail page can display not only commodity details but also a payment information input area and a payment control. The payment information input area can view relevant payment information, such as a payment method for the target commodity transaction. The payment control is used to directly perform commodity transaction based on the payment method. In this way, the commodity details can be browsed, the payment information can be viewed, and the payment can be completed at the same time, which meets the rapid transaction needs of users. Alternatively, the adjusted commodity detail page can be displayed by adjusting the display of the commodity detail page. The adjusted commodity detail page cancels the display of the payment information input area and can be used only to view commodity details, which facilitates users to better focus on the information of the target commodity itself. The payment control can be switched to a purchase control, and the purchase control can be used to enter a payment page. The payment page can include a payment information input area to perform commodity transaction. Therefore, when the transaction entry is triggered, some payment information in the payment information input area originally on the payment page can be displayed on the commodity detail page, and the relevant payment information can be conveniently selected for commodity transaction. When the user only wants to view the target commodity, the commodity detail page is adjusted to meet the user's demand to view more commodity updates. Therefore, the display content richness and flexibility of the commodity detail page can be improved, the display content of the commodity detail page can be flexibly changed according to the actual needs of users, the richness and convenience of commodity browsing and purchasing can be improved, the user can be attracted to quickly place an order, and the commodity transaction efficiency can be improved.

[0147] Based on the above description, the embodiments of the present application provide a commodity page display method. The method can be executed by the electronic device mentioned above, and can be specifically executed by the terminal device as shown in Figure 1 Figure 8 Figure 8 A flowchart of a commodity page display method provided by the embodiments of the present application is shown in FIG. 4. As shown in FIG. 4, the flow of the commodity page display method of the embodiments of the present application can include the following steps: Figure 8

[0148] S301, displaying a transaction entry of a target commodity on a target page.

[0149] S302, displaying a commodity detail page of the target commodity on the target page in response to a triggering operation on the transaction entry. The specific implementation of steps S301-S302 can be referred to the related description of the above embodiments, which will not be repeated here.

[0150] ​​​S303, in response to the triggering operation on the target evaluation information, display the adjusted commodity detail page, and display the commodity evaluation information in which the triggered target evaluation information is located via the adjusted commodity detail page.

[0151] The commodity detail page includes a commodity information display area for displaying commodity detail information of the target commodity. The target evaluation information can be displayed on the commodity information display area. The target evaluation information is part or all of the commodity evaluation information of the target commodity.

[0152] For example, a target evaluation information can be determined from a commodity evaluation information. For example, the commodity evaluation information can be used as the target evaluation information. Or, part of the content in the commodity evaluation information is used as the target evaluation information. For example, the commodity score, the account avatar of the evaluation account, part or all of the evaluation text content and other information in the commodity evaluation information are used as the target evaluation information, which is not limited here.

[0153] For example, if the content word number of the evaluation text content is within a specified number, all of the evaluation text content can be used as the target evaluation information; for example, if the content word number of the evaluation text content is greater than a specified number, part of the content in the evaluation text content can be used as the target evaluation information (or the abstract text content of the evaluation text content). The determination method of the target evaluation information is not limited here.

[0154] The target evaluation information can be displayed at a fixed position in the commodity information display area (for example, more target evaluation information can be viewed in turn by sliding), or it can be displayed in the form of a scroll in the commodity information display area.

[0155] For the commodity detail page, the adjusted commodity detail page can be obtained by displaying an adjustment operation. The adjusted commodity detail page can display complete commodity detail information. In addition to the operations described in the above embodiments, the adjustment operation can also be a triggering operation on the target evaluation information.

[0156] For example, in response to the triggering operation on the target evaluation information, the adjusted commodity detail page is displayed, and the commodity evaluation information in which the triggered target evaluation information is located is displayed via the adjusted commodity detail page. The specific display of the adjusted commodity detail page can be referred to the related description of the above embodiments.

[0157] For example, the adjusted commodity detail page displays an evaluation area for displaying part or all of the commodity evaluation information. For example, the evaluation area can display a specified number of the latest evaluation commodity evaluation information.

[0158] At this time, the comment area can be located in the adjusted commodity detail page, and the triggered target evaluation information is displayed in the commodity evaluation information in the comment area.

[0159] Alternatively, the evaluation detail page can be entered via the adjusted commodity detail page, and all commodity evaluation information can be displayed in the evaluation detail page. At this time, the location of the triggered target evaluation information in the commodity evaluation information can be located in the evaluation detail page, or the triggered target evaluation information in the commodity evaluation information can be directly displayed at the top of the evaluation detail page.

[0160] Among them, the target evaluation information can be determined based on the specified commodity evaluation information. One specified commodity evaluation information can obtain one target evaluation information.

[0161] For example, the server can obtain a specified number of latest evaluations (or the highest number of likes) from the commodity evaluation information as the specified commodity evaluation information.

[0162] For example, the server can obtain some commodity evaluation information from the commodity evaluation information for different commodity specifications as the specified commodity evaluation information (for example, the target commodity is associated with commodity specification 1 and commodity specification 2, a certain number of evaluation information can be obtained from the evaluation account of the target commodity purchased commodity specification 1 published commodity evaluation information, and a certain number of evaluation information can be obtained from the evaluation account of the target commodity purchased commodity specification 2 published commodity evaluation information as specified commodity evaluation information).

[0163] For example, the server can obtain some commodity evaluation information from the commodity evaluation information for different commodity ratings as the specified commodity evaluation information (for example, a certain number of evaluation information is obtained from the commodity evaluation information with a commodity rating of 5 points, a certain number of evaluation information is obtained from the commodity evaluation information with a commodity rating of 3-4 points, and a certain number of evaluation information is obtained from the commodity evaluation information with a commodity rating of 1-2 points). The determination method of the commodity evaluation information used to obtain the target evaluation information is not limited herein.

[0164] Optionally, when the target evaluation information is triggered, the commodity evaluation information where the triggered target evaluation information is displayed on the commodity detail page. For example, the commodity evaluation information where the triggered target evaluation information is displayed in the form of a floating window on the commodity detail page. At this time, the commodity evaluation information can be directly viewed without jumping to a new page, reducing the time cost of information viewing.

[0165] Optionally, in addition to displaying the product evaluation information, a target transaction control for the triggered target evaluation information can also be displayed. The target transaction control can be used to purchase the same target product corresponding to the product evaluation information in which the triggered target evaluation information is located.

[0166] For example, after the evaluation account evaluates the target product corresponding to the transaction product specification a, the target product is evaluated, and the obtained product evaluation information is associated with the product specification a. The target transaction control can be used to purchase the target product corresponding to the product specification a.

[0167] For example, triggering the target transaction control can automatically select the reference product specification corresponding to the triggered target evaluation information (i.e., the product specification associated with the product evaluation information in which the triggered target evaluation information is located) in the displayed product specification in the payment information input area on the product detail page.

[0168] That is, the reference product specification refers to the product specification associated with the product evaluation information in which the triggered target evaluation information is located, and the product specification associated with the product evaluation information refers to the product specification of the target product traded by the account publishing the product evaluation information.

[0169] Alternatively, triggering the target transaction control can also directly trade the target product corresponding to the reference product specification based on the payment information (such as the payment method) determined by the payment input area.

[0170] It can be understood that if the target product does not exist or is associated with a product specification, the target transaction control can be triggered to directly trade the target product.

[0171] Optionally, in addition to triggering the target transaction control to select the corresponding reference product specification, the reference product specification can also be selected by directly triggering the target evaluation information. For example, in response to the triggering operation on the target evaluation information, the reference product specification corresponding to the triggered target evaluation information is selected in the payment information input area. For example, when the target evaluation information is clicked, the product detail page can be displayed and adjusted. When the target evaluation information is double-clicked, the corresponding reference product specification can be selected, and the like. This is not limited herein.

[0172] Optionally, the target evaluation information can be displayed when entering the product evaluation page, or can be displayed based on related operations.

[0173] For example, when the product specification associated with the target product is displayed in the payment information input area, in response to selecting the reference product specification in the payment information input area, the target evaluation information related to the reference product specification is displayed in the product information display area. The product evaluation information in which the related target evaluation information is located refers to the evaluation information published by the evaluation account trading the target product of the reference product specification.

[0174] That is, when a certain reference commodity specification is selected, a data request operation for the reference commodity specification can be generated. The server can obtain commodity evaluation information published by an evaluation account of a target commodity of a transaction reference commodity specification based on the reference commodity specification, and determine target evaluation information from the obtained commodity evaluation information (such as selecting a specified number of latest evaluation information, or a specified number of highest like evaluation information, etc.), and return to the terminal device for display.

[0175] It can be understood that when the selected reference commodity specification has a corresponding commodity image, it can be returned to the terminal device together, so that the terminal device can display it in the commodity information display area on the commodity detail page.

[0176] For example, the selected reference commodity specification is commodity style specification a, at this time the commodity evaluation information published by the evaluation account of the target commodity of the transaction commodity style specification a can be obtained to determine the target evaluation information, at this time the commodity image corresponding to the commodity style specification a can also be obtained, and the target evaluation information and the commodity image are returned to the terminal device for display.

[0177] That is, the user can view the target evaluation information related to the selected commodity specification when selecting a certain commodity specification, so that the user can better understand the target commodity.

[0178] Optionally, the target evaluation information triggered to be displayed can be the commodity evaluation information in which the target evaluation information triggered to be displayed is located and / or a target transaction control for the triggered target evaluation information, and the target transaction control can be used to directly perform commodity transaction on the target commodity. Compared with entering the adjusted commodity detail page to browse and find the commodity evaluation information of interest, directly browsing the evaluation information on the commodity detail page can improve the convenience of viewing commodity information and the richness of display content, and can automatically select the associated commodity specification for commodity transaction, thereby improving the convenience of commodity transaction.

[0179] Optionally, the target evaluation information can also be displayed on the adjusted commodity detail page, and the specific display logic can be the same as the display logic on the commodity detail page described above.

[0180] Optionally, when the commodity evaluation information is displayed on the evaluation detail page, the corresponding target transaction control can also be displayed, at this time when the target transaction control is triggered, a payment page can be entered, on which the commodity specification associated with the commodity evaluation information can be automatically selected, and then commodity transaction can be performed on the payment page.

[0181] For example, as shown in Figures 9a-9d , the target evaluation information can be displayed on the commodity detail page, and the target transaction control can be displayed on the evaluation detail page. Figures 9a-9dA schematic diagram of a display scenario of commodity evaluation information provided by an embodiment of the present application; wherein, in the embodiment, a target page is taken as an example of a content detail page 90a, a commodity detail page 90b can be displayed on the content detail page, and the target evaluation information 90c can be displayed on the commodity detail page. Figure 9a

[0182] For example, one or more target evaluation information can be displayed at a fixed position in the commodity information display area, and can be viewed through a sliding operation. For another example, the target evaluation information can be displayed in the form of a scroll in the commodity information display area.

[0183] Optionally, one target evaluation information can include a commodity score (such as “5 points”) in a commodity evaluation information, an account avatar of an evaluation account, evaluation content, and the like.

[0184] In the embodiment, triggering the target evaluation information 90c can trigger a display adjustment operation for the commodity detail page, and an adjusted commodity detail page (such as a full-screen display commodity detail page 91a) can be displayed.

[0185] Optionally, the target evaluation information 90c can be displayed on the commodity detail page 91a, and the commodity evaluation information 91b corresponding to the target evaluation information 90c can be displayed in a comment area. Alternatively, when the adjusted commodity detail page is displayed, an evaluation detail page 91c can be entered, the commodity evaluation information 91b can be positioned on the evaluation detail page, or the commodity evaluation information 91b can be displayed at the top.

[0186] In the embodiment, the commodity evaluation information 91b can display a commodity score (such as “5 points”), account information of an evaluation account, evaluation content, and the like. In addition, the displayed evaluation information, associated commodity specifications (such as “Lotus Powder Color XXS”), and the like can be displayed.

[0187] In the embodiment, when the target evaluation information 90c is triggered on the commodity detail page 90b displayed on the content detail page 90a, the commodity evaluation information 91b in which the target evaluation information 90c is located can be directly displayed on the commodity detail page 90b in the form of a pop-up window. Optionally, a target transaction control 92a can also be displayed. Figure 9b In the embodiment, the target transaction control 92a can be triggered to automatically select a commodity specification associated with the commodity evaluation information 91b on the commodity detail page 90b. Alternatively, a direct commodity transaction can be performed, that is, a target commodity can be traded based on payment information determined in a payment information input area, and a commodity specification of the target commodity traded can be the commodity specification associated with the commodity evaluation information 91b.

[0188] In the embodiment, when the target evaluation information 90c is triggered on the commodity detail page 90b displayed on the content detail page 90a, the commodity evaluation information 91b in which the target evaluation information 90c is located can be directly displayed on the commodity detail page 90b in the form of a pop-up window. Optionally, a target transaction control 92a can also be displayed.

[0189] Figure 9c ​​In the content details page 90a, the product details page 90b displayed on the product details page 90b can select the product specification 93a (such as displaying the product size specification "XXS"), and the target evaluation information 93b related to the product size specification "XXS" can be displayed on the product details page 90b. The product specification associated with the target evaluation information includes the product size specification "XXS". Therefore, the target evaluation information related to the currently selected product specification can be displayed on the product details page.

[0190] In the content details page 90a, the product details page 90b displayed on the product details page 90b can select the product specification 93a (such as displaying the product size specification "XXS"), and the target evaluation information 93b related to the product size specification "XXS" can be displayed on the product details page 90b. The product specification associated with the target evaluation information includes the product size specification "XXS". Therefore, the target evaluation information related to the currently selected product specification can be displayed on the product details page. Figure 9d In the content details page 90a, the product details page 90b displayed on the product details page 90b can select the product specification 93a (such as displaying the product size specification "XXS"), and the target evaluation information 93b related to the product size specification "XXS" can be displayed on the product details page 90b. The product specification associated with the target evaluation information includes the product size specification "XXS". Therefore, the target evaluation information related to the currently selected product specification can be displayed on the product details page.

[0191] In the content details page 90a, the product details page 90b displayed on the product details page 90b can select the product specification 93a (such as displaying the product size specification "XXS"), and the target evaluation information 93b related to the product size specification "XXS" can be displayed on the product details page 90b. The product specification associated with the target evaluation information includes the product size specification "XXS". Therefore, the target evaluation information related to the currently selected product specification can be displayed on the product details page.

[0192] Based on the above description, the embodiment of the present application provides a product page display method, which can be executed by the electronic device mentioned above, and specifically can be Figure 1The first terminal device and the server are shown. See Figure 10 , Figure 10 A flowchart of another commodity page display method provided by an embodiment of the application is shown. As shown in Figure 10 The flow of the commodity page display method of the embodiment of the application can include the following:

[0193] S401, the terminal device displays a content detail page, and displays a transaction entry of a target commodity on the content detail page.

[0194] S402, the terminal device generates a page acquisition request for a commodity detail page of the target commodity in response to a triggering operation on the transaction entry, and sends the page acquisition request to the server.

[0195] S403, when the server determines that the display form of the commodity detail page of the target commodity is partial coverage of the content detail page, the server acquires first data information displayed in the commodity information display area and acquires second data information displayed in the payment information input area, and takes the first data information, the second data information and the control data of the payment control as the page data of the commodity detail page.

[0196] S404, the server returns the page data of the commodity detail page to the terminal device.

[0197] S405, the terminal device displays the commodity detail page of the target commodity on the content detail page, displays the commodity detail information of the target commodity in the commodity information display area included in the commodity detail page based on the first data information, displays the payment information of the target commodity in the payment information input area included in the commodity detail page based on the second data information, and displays the payment control on the commodity detail page.

[0198] S406, the terminal device generates a commodity payment request for the target commodity based on the payment information determined by the payment information input area in response to a triggering operation on the payment control, and sends the commodity payment request to the server.

[0199] S407, the server performs commodity transaction on the target commodity based on the payment information.

[0200] S408, the terminal device generates a page adjustment request for the commodity detail page in response to a display adjustment operation on the commodity detail page, and sends the page adjustment request to the server.

[0201] Alternatively, when the user wants to view more commodity information, the display adjustment operation can be performed.

[0202] S409, the server determines that the display form of the adjusted product detail page is full-screen display, obtains product detail information displayed in the adjusted product detail page, and takes the product detail information and control data of the purchase control as page data of the adjusted product detail page.

[0203] The product detail information refers to information that needs to be updated to the product detail page, such as more product selling information, product evaluation information, and the like. The display information in the updated product detail page is the display information in the adjusted product detail page.

[0204] S410, the server returns the page data of the adjusted product detail page to the terminal device.

[0205] S411, when adjusting the product detail page, the terminal device updates the display information on the product detail page based on the page data of the adjusted product detail page, and obtains a full-screen display of the product detail page with product detail information and a purchase control, and cancels the display of the payment information input area.

[0206] The full-screen display of the product detail page is the adjusted product detail page.

[0207] S412, the terminal device generates a product purchase request for the target product in response to a trigger operation on the purchase control, and sends the product purchase request to the server.

[0208] S413, the server obtains payment information related to the target product and returns the payment information to the terminal device.

[0209] S414, the terminal device displays a payment page and displays the received payment information in the payment information input area of the payment page to perform product transaction of the target product through the payment control on the payment page.

[0210] In this embodiment, the terminal device can display a transaction entry point for the target product on the target page. By triggering the transaction entry point, it requests a product details page that partially covers the target page from the server. This product details page can display not only product details but also a payment information input area and payment controls. The payment information input area allows users to view relevant payment information, such as the payment method for the target product. The payment controls allow users to directly conduct transactions based on the payment method. This allows users to simultaneously browse product details, view payment information, and complete payments, improving the convenience and conversion rate of product transactions and meeting users' needs for quick transactions. Alternatively, the terminal device can request the server to display an adjusted product details page by adjusting the display of the product details page. This adjusted product details page removes the payment information input area and can only be used to view product details, allowing users to better focus on the information of the target product itself. The payment controls can be switched to purchase controls, and users can enter the payment page through the purchase controls. This payment page can include a payment information input area for product transactions. This allows users to adjust the product details page when they only want to view the target product, satisfying their need to see more product updates. This enhances the richness and flexibility of the displayed content on the product details page, enabling it to adapt to users' actual needs. It also increases the variety and convenience of browsing and purchasing products, attracting users to place orders quickly and improving transaction efficiency.

[0211] Please see Figure 11 , Figure 11 This is a schematic diagram of a product page display device provided in an embodiment of this application. It should be noted that... Figure 11 The product page display device shown is used to execute this application. Figure 3 , Figure 6 , Figure 8 , Figure 10 The methods in the illustrated embodiments are shown only in the parts relevant to the embodiments of this application for ease of explanation; specific technical details are not disclosed. Reference to this application is required. Figure 3 , Figure 6 , Figure 8 , Figure 10 The illustrated embodiment. The product page display device 1000 may include: a page display module 1001 and a page adjustment module 1002. Wherein:

[0212] Page display module 1001 is used to display the transaction entry point of the target product on the target page;

[0213] The page display module 1001 is configured to display a product detail page of the target product on a target page in response to a triggering operation on a transaction entry, wherein the product detail page partially covers the target page, the product detail page comprises a payment information input area and a payment control, the payment information input area is used to determine at least a payment method of the target product, and the payment control is used to trigger a transaction of the target product in the payment method determined based on the payment information input area.

[0214] The page adjustment module 1002 is configured to display an adjusted product detail page in response to a display adjustment operation on the product detail page, wherein the adjusted product detail page cancels display of the payment information input area and switches the payment control to a purchase control, and the purchase control is used to trigger display of a payment page, and the payment page comprises the payment information input area.

[0215] When the target product is an entity product, the payment information input area is further used to determine a payment address of the target product.

[0216] When the target product is an offline service product, the payment information input area is further used to determine a service reservation time for the target product.

[0217] When the target product is a virtual resource product, the payment information input area is further used to determine a virtual account for the target product.

[0218] The page display module 1001 is further configured to:

[0219] The product detail page further comprises a product specification area associated with the target product, and the product specification area is used to display a target product specification in the payment information input area, and the payment information input area is used to trigger a transaction of the target product in the payment method determined based on the payment information input area and the target product specification.

[0220] The product detail page further comprises a transaction quantity area associated with the target product, and the transaction quantity area is used to display a transaction quantity of the target product in the payment information input area, and the payment information input area is used to trigger a transaction of the target product in the payment method determined based on the payment information input area and the transaction quantity.

[0221] The target product specification comprises a target product style specification of the target product, and the product detail page further comprises a product information display area.

[0222] When the product specification selected by the selection operation is determined as the target product specification in the payment information input area, the page display module 1001 is specifically configured to:

[0223] When the selected product specification in the payment information input area is determined as a target product specification, a target product image corresponding to the target product specification is displayed on the product information display area.

[0224] The target page includes at least one of the following: a content detail page of the target publishing content associated with the target product, a product search result page for searching the target product, a live broadcast page of the target live broadcast mounted with the target product, and a point of interest detail page of the target point of interest bound with the target product.

[0225] The page adjustment module 1002 is specifically configured to:

[0226] In response to a browsing operation on the product detail page or a triggering operation on a detail viewing control on the product detail page, the product detail page is displayed in full screen, or a product detail page with an enlarged coverage area on the target page is displayed, or a product detail page with the payment information input area updated to a product information display area for displaying other product detail information is displayed.

[0227] The product detail page displays a product information display area, and the product detail information of the target product displayed by the product information display area includes at least one of the following: product media information, a product name, and first product sales information.

[0228] The product media information includes at least one of the following: a product image, a product video, and a product image corresponding to an associated product specification.

[0229] The product detail information of the target product displayed by the adjusted product detail page includes at least one of the following: product media information, a product name, second product sales information, product evaluation information, product recommendation information, product description information, and product style specifications.

[0230] The first product sales information is part or all of the second product sales information.

[0231] The page display module 1001 is further configured to:

[0232] The first transaction parameter and the second transaction parameter of the target product are displayed on the product detail page; the first transaction parameter is the original transaction parameter of the target product, and the second transaction parameter is the parameter required to be paid when the target product is traded; and the first transaction parameter is greater than the second transaction parameter.

[0233] In response to the triggering operation for the first transaction parameter and / or the second transaction parameter, a transaction parameter details page is displayed, and the first transaction parameter, the second transaction parameter, and parameter change details information between the first transaction parameter and the second transaction parameter are displayed on the transaction parameter details page.

[0234] The commodity details page includes a commodity information display area for displaying commodity details information of the target commodity, and the target evaluation information can be displayed on the commodity information display area. The target evaluation information is part or all of the commodity evaluation information of the target commodity.

[0235] The page adjustment module 1002 is configured to, when displaying the adjusted commodity details page in response to the display adjustment operation for the commodity details page, specifically:

[0236] In response to the triggering operation for the target evaluation information, the adjusted commodity details page is displayed, and the commodity evaluation information in which the triggered target evaluation information is located is displayed via the adjusted commodity details page.

[0237] The page display module 1001 is further configured to:

[0238] In response to the triggering operation for the target evaluation information, the reference commodity specification corresponding to the triggered target evaluation information is selected in the payment information input area. The reference commodity specification refers to the commodity specification associated with the commodity evaluation information in which the triggered target evaluation information is located. The commodity specification associated with the commodity evaluation information refers to the commodity specification of the target commodity traded by the account publishing the commodity evaluation information; and / or,

[0239] When the commodity specification associated with the target commodity is displayed in the payment information input area, in response to the selection of the reference commodity specification in the payment information input area, the related target evaluation information is displayed in the commodity information display area. The commodity evaluation information in which the related target evaluation information is located refers to the evaluation information published by the evaluation account of the target commodity trading the reference commodity specification; and / or,

[0240] In response to the triggering operation for the target evaluation information, the commodity evaluation information in which the triggered target evaluation information is located and / or the target transaction control for the triggered target evaluation information are displayed on the commodity details page. The target transaction control is used to select the reference commodity specification corresponding to the triggered target evaluation information or to trade the target commodity corresponding to the reference commodity specification based on the payment mode determined by the payment input area.

[0241] The specific implementation of the page display module and the page adjustment module can be referred to the description of the above embodiments, which will not be described here. It should be understood that the beneficial effects obtained by using the same method will not be described here.

[0242] In this application embodiment, the terms "module" or "unit" refer to a computer program or part of a computer program that has a predetermined function and works with other related parts to achieve a predetermined goal, and can be implemented wholly or partially using software, hardware (such as processing circuitry or memory), or a combination thereof. Similarly, a processor (or multiple processors or memory) can be used to implement one or more modules or units. Furthermore, each module or unit can be part of an overall module or unit that includes the functionality of that module or unit.

[0243] Please see Figure 12 , Figure 12 This is a schematic diagram of the structure of an electronic device provided in an embodiment of this application. Figure 12 As shown, the electronic device 2600 includes at least one processor 2601 and a memory 2602. Optionally, the electronic device may also include a network interface. The processor 2601, memory 2602, and network interface can exchange data. The network interface, controlled by the processor 2601, is used to send and receive messages. The memory 2602 stores computer programs, including program instructions. The processor 2601 executes the program instructions stored in the memory 2602. The processor 2601 is configured to invoke the program instructions to execute the aforementioned method. The memory 2602 may include volatile memory, such as random-access memory (RAM); the memory 2602 may also include non-volatile memory, such as flash memory, solid-state drive (SSD), etc.; the memory 2602 may also include combinations of the above types of memory.

[0244] Processor 2601 may be a central processing unit (CPU). In one embodiment, processor 2601 may also be a graphics processing unit (GPU). Processor 2601 may also be a combination of a CPU and a GPU. Processor 2601 may be used to invoke device control applications stored in memory 2602 to perform the above-described tasks. Figure 3 , Figure 6 , Figure 8 , Figure 10 The description of the product page display method in the corresponding embodiment can also be executed as described above. Figure 11 The description of the product page display device in the corresponding embodiments will not be repeated here. Furthermore, the beneficial effects of using the same method will also not be repeated.

[0245] In specific implementations, the apparatuses, processors, memories, and the like described in the embodiments of the present application can perform the implementation manners described in the method embodiments, and can also perform the implementation manners described in the embodiments of the present application, which will not be described here.

[0246] The embodiments of the present application also provide a computer (readable) storage medium, which stores a computer program. The computer program includes program instructions, and the program instructions are executed by a processor to enable the processor to perform some or all of the steps performed by the method embodiments described above. Optionally, the computer storage medium can be volatile or non-volatile. The computer readable storage medium can mainly include a program storage area and a data storage area, wherein the program storage area can store an operating system, at least one application required by a function, and the like; and the data storage area can store data created according to the use of the blockchain node, and the like.

[0247] The embodiments of the present application provide a computer program product, which can include a computer program. The computer program is executed by a processor to implement some or all of the steps in the above method, which will not be described here.

[0248] “Multiple” mentioned herein refers to two or more. “And / or” describes the association relationship of the associated objects, which means that there can be three relationships, for example, A and / or B can mean that A exists alone, A and B exist together, and B exists alone. The character “ / ” generally represents that the associated objects before and after it are in an “or” relationship.

[0249] A person of ordinary skill in the art can understand that all or part of the processes in the above-mentioned embodiments can be completed by a computer program instructing related hardware. The computer program can be stored in a computer storage medium, which can be a computer readable storage medium. The program can include the processes of the above-mentioned embodiments when executed.

[0250] The above only discloses some embodiments of the present application, and of course cannot limit the scope of the rights of the present application. A person of ordinary skill in the art can understand that all or part of the processes of the above-mentioned embodiments can be implemented, and equivalent changes made according to the claims of the present application still fall within the scope of the present application.

Claims

1. A merchandise page display method characterized by comprising: The method comprises: displaying a transaction entry of a target commodity on a target page; in response to a triggering operation on the transaction entry, displaying a commodity detail page of the target commodity on the target page; wherein the commodity detail page partially covers the target page, the commodity detail page comprises a payment information input area and a payment control, the payment information input area is used at least for determining a payment method of the target commodity, and the payment control is used for transacting the target commodity in the payment method determined based on the payment information input area; in response to a display adjustment operation on the commodity detail page, displaying an adjusted commodity detail page; wherein the adjusted commodity detail page displays the payment information input area and switches the payment control to a purchase control, and the purchase control is used for triggering a payment page, and the payment page comprises the payment information input area.

2. The method of claim 1, wherein, When the target commodity is a physical commodity, the payment information input area is further used for determining a payment address of the target commodity. When the target commodity is an offline service commodity, the payment information input area is further used for determining a service reservation time for the target commodity. When the target commodity is a virtual resource commodity, the payment information input area is further used for determining a virtual account for the target commodity.

3. The method of claim 1, wherein, The method further comprises: displaying a commodity specification associated with the target commodity in the payment information input area; the payment information input area is used for transacting the target commodity in the payment method and the target commodity specification determined based on the payment information input area; when the associated commodity specification is one, the associated commodity specification is the target commodity specification; when the associated commodity specification is multiple, a selected commodity specification in the associated commodity specification is the target commodity specification; and / or displaying a transaction quantity for the target commodity in the payment information input area; the payment information input area is used for transacting the target commodity in the payment method and the transaction quantity of the target commodity determined based on the payment information input area.

4. The method of claim 3, wherein, The target commodity specification comprises a target commodity style specification of the target commodity; and the commodity detail page displays a commodity information display area. The method further comprises: when the selected commodity specification selected by the selection operation is determined as the target commodity specification in the payment information input area, displaying a target commodity image corresponding to the target commodity style specification on the commodity information display area.

5. The method of claim 1, wherein, The target page comprises at least one of the following: a content detail page associated with target publishing content of the target commodity, a commodity search result page used for searching the target commodity, a live broadcast page mounted with a target live broadcast of the target commodity, and an interest point detail page bound with a target interest point of the target commodity.

6. The method of claim 1, wherein, The method further comprises: In response to a browsing operation for the product detail page or a triggering operation for a detail viewing control on the product detail page, the product detail page is displayed in full screen, or a product detail page with an enlarged coverage area on the target page is displayed, or the product detail page with the payment information input area updated to a product information display area for displaying other product detail information is displayed.

7. The method of claim 1, wherein, The product detail page displays a product information display area, and the product detail information of the target product displayed by the product information display area includes at least one of the following: product media information, product name, and first product sales information of the target product. The product media information includes at least one of the following: product image, product video, and product image corresponding to associated product specifications. The product detail information of the target product displayed by the adjusted product detail page includes at least one of the following: product media information, product name, second product sales information, product evaluation information, product recommendation information, product description information, and product style specifications. The first product sales information is part or all of the second product sales information.

8. The method of claim 1, wherein, The method further includes: The first transaction parameter and the second transaction parameter of the target product are displayed on the product detail page; the first transaction parameter is the original transaction parameter of the target product, and the second transaction parameter is the parameter required to be paid when the target product is traded; the first transaction parameter is greater than the second transaction parameter; In response to a triggering operation for the first transaction parameter and / or the second transaction parameter, a transaction parameter detail page is displayed, and the first transaction parameter, the second transaction parameter, and the parameter change details between the first transaction parameter and the second transaction parameter are displayed on the transaction parameter detail page.

9. The method of claim 1, wherein, The product detail page includes a product information display area for displaying product detail information of a target product, and the target evaluation information can be displayed on the product information display area, wherein the target evaluation information is part or all of the product evaluation information of the target product. In response to the display adjustment operation for the product detail page, an adjusted product detail page is displayed, including: In response to a triggering operation for the target evaluation information, an adjusted product detail page is displayed, and the triggered target evaluation information in the product evaluation information is displayed via the adjusted product detail page.

10. The method of claim 9, wherein, The method further includes: In response to a triggering operation for the target evaluation information, the reference product specification corresponding to the triggered target evaluation information is selected in the payment information input area; the reference product specification refers to the product specification associated with the product evaluation information in which the triggered target evaluation information is located, and the product specification associated with the product evaluation information refers to the product specification of the target product traded by the account publishing the product evaluation information; and / or, In the payment information input area, when the product specification associated with the target product is displayed, in response to selecting a reference product specification in the payment information input area, display target evaluation information related to the reference product specification in the product information display area; the product evaluation information where the related target evaluation information is located refers to the evaluation information published by the evaluation account of the target product trading the reference product specification; and / or, In response to a trigger operation on the target evaluation information, display the product evaluation information where the triggered target evaluation information is located and / or the target transaction control for the triggered target evaluation information on the product detail page; the target transaction control is used to select the reference product specification corresponding to the triggered target evaluation information or to trade the target product corresponding to the reference product specification based on the payment mode determined by the payment input area.

11. A commodity page display device characterized by comprising: The device comprises: A page display module configured to display a transaction entry of a target product on a target page; A page display module configured to display a product detail page of the target product on the target page in response to a trigger operation on the transaction entry; wherein the product detail page partially covers the target page, the product detail page comprises a payment information input area and a payment control, the payment information input area is used at least to determine a payment mode of the target product, and the payment control is used to trade the target product based on the payment mode determined by the payment information input area; A page adjustment module configured to display an adjusted product detail page in response to a display adjustment operation on the product detail page; wherein the adjusted product detail page does not display the payment information input area and switches the payment control to a purchase control, and the purchase control is used to trigger the display of a payment page, and the payment page comprises the payment information input area.

12. An electronic device, comprising: A processor and a memory are included, wherein the memory is used to store a computer program, the computer program comprises program instructions, and the processor is configured to invoke the program instructions to execute the method of any one of claims 1-10.

13. A computer-readable storage medium, characterized in that, The computer readable storage medium stores a computer program, the computer program comprises program instructions, and the program instructions, when executed by a processor, cause the processor to execute the method of any one of claims 1-10.

14. A computer program product, characterised in that, The computer program comprises program instructions, and the program instructions, when executed by a processor, implement the method of any one of claims 1-10.

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