Photographic equipment for advertisement media

By incorporating features such as movable rollers, telescopic feet, rotating mechanisms, and PLC controllers into the camera equipment, the inconvenience and shakiness issues of handheld camera equipment when shooting on the ground are resolved, achieving stable and flexible shooting results.

CN223622645UActive Publication Date: 2025-12-02YUNNAN SHUYUAN CHAIN TECHNOLOGY CO LTD
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Patent Information

Application Number
CN202520201812.6
Authority / Receiving Office
CN · China
Patent Type
Utility models(China)
Current Assignee / Owner
Filing Date
2025-02-10
Publication Date
2025-12-02
Estimated Expiration
2035-02-10

AI Technical Summary

Technical Problem

Existing handheld camera equipment is inconvenient to move and prone to shaking when shooting on the ground, making it difficult to meet the shooting needs of advertising media.

Method used

A photography device for advertising media was designed. It features a base equipped with movable casters and retractable feet, combined with a rotating mechanism and a geared motor to achieve stable fixing and movement of the device on the ground. It is equipped with a sliding groove and fixing bolts for fine-tuning of the position. The handle has a telescopic rod and an anti-slip layer. It is operated and adjusted using a PLC controller and a mobile APP.

Benefits of technology

It enables flexible shooting in different scenarios, stable fixed and mobile shooting on the ground, reduces shaking, improves shooting flexibility and stability, and enhances the practicality of the equipment.

✦ Generated by Eureka AI based on patent content.

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  • Figure CN223622645U_ABST
    Figure CN223622645U_ABST
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Abstract

The utility model belongs to the technical field of advertising media, and particularly relates to photographic equipment for advertising media, which comprises a camera body, a shell sleeve is arranged on the outer side of the camera body, a rotating assembly is arranged on the shell sleeve and connected with a rack, the rack is L-shaped, a handle is arranged on the rack, and the handle is connected with the camera body. The bottom edge of the rack is connected with the base, a plurality of moving rollers are arranged at the bottom of the base, a plurality of supporting legs are arranged at the bottom of the base and hinged to the base, and the moving rollers do not make contact with the ground when the supporting legs stretch out. Through the arrangement of the base and the driving motor, the photographing equipment can be adjusted according to the needs of actual scenes, the movement during ground photographing is facilitated through the arrangement of the moving rollers of the base, and the problems that movement is inconvenient and shaking is serious during ground photographing are solved.
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Description

Technical Field

[0001] This utility model relates to the field of advertising and media technology, specifically a photographic device for advertising and media. Background Technology

[0002] Advertising photography is a type of photography that focuses on photographing products. It aims to stimulate customers' desire to purchase by showcasing the product's shape, structure, performance, color, and uses. Advertising photography is an important means of disseminating product information and promoting product circulation. With the continuous development of the commodity economy, advertising has evolved beyond a purely commercial activity; it has become a mirror of real life and a crucial means and medium of advertising communication.

[0003] Due to the popularity of social media, handheld photography equipment is often used for easier shooting. While existing handheld photography equipment takes into account image stabilization, it is inconvenient to move around on the ground when shooting.

[0004] Therefore, a photographic device for advertising media was designed based on the above-mentioned technical problems. Utility Model Content

[0005] In order to overcome the shortcomings of the existing technology and solve the problems mentioned in the background technology, this utility model proposes a photographic device for advertising media.

[0006] The technical solution adopted by this utility model to solve its technical problem is: a photographic device for advertising media, including a camera body, a shell is provided on the outside of the camera body, a rotating component is provided on the shell, the rotating component is connected to a frame, the frame is an L-shaped frame, a handle is provided on the frame, the bottom edge of the frame is connected to a base, the bottom of the base is provided with multiple movable rollers, the bottom of the base is provided with multiple support feet, the support feet are hinged to the base, and the movable rollers do not contact the ground when the support feet are extended.

[0007] Furthermore, the rotating assembly includes a bracket, a rotating mechanism, and a second rotating mechanism. The bracket is an L-shaped bracket, with one end close to the housing and the other end close to the frame. The rotating mechanism passes through the bracket and is connected to the housing, and the second rotating mechanism passes through the bracket and is connected to the frame.

[0008] Furthermore, the rotating mechanism includes a motor mounting bracket 1 and a geared motor 1 mounted on the motor mounting bracket 1, and the rotating mechanism 2 includes a motor mounting bracket 2 and a geared motor 2 mounted on the motor mounting bracket 2. The output end of the geared motor 1 in the rotating mechanism passes through the bracket and is connected to the housing, and the output end of the geared motor 2 in the rotating mechanism 2 passes through the bracket and is connected to the frame.

[0009] Furthermore, the upper surface of the base is provided with a sliding groove, and a slider is provided on one side of the connection between the frame and the base. The slider slides on the sliding groove. The frame is provided with a fixing bolt, which passes through the frame and contacts the base, so that the front and rear positions can be finely adjusted after fixing.

[0010] Furthermore, the base has a threaded interface at the bottom, which facilitates connection with the tripod.

[0011] Furthermore, the handle includes a telescopic rod and a grip. One end of the telescopic rod is connected to the frame, and the other end is connected to the grip. The grip is provided with an anti-slip layer to make it more comfortable to hold. The telescopic rod makes it convenient to adjust the distance of the camera while holding it.

[0012] Furthermore, the shell is a rectangular shell with an opening on one side, and the shell has a hollow structure to facilitate heat dissipation.

[0013] Furthermore, the rotating mechanism and the second rotating mechanism are electrically connected to the PLC controller, and the PLC controller is electrically connected to the mobile APP, which makes it easier for this application to operate the rotating mechanism and the second rotating mechanism to adjust the position of this application.

[0014] Specifically, this application has two states when used on the ground. State 1 is a fixed position, which involves extending the legs to ensure the base is stably placed on the ground and cannot move. Then, the camera body is rotated using the rotating mechanism and the second rotating mechanism until a suitable position is reached. If, after fixing, you want to fine-tune the camera's position, you can move the slider on the slide groove and then secure it with the fixing bolts. State 2 is when the camera needs to be moved on the ground, which involves retracting the legs and using the universal wheels to slide the handle according to the desired direction of movement during shooting.

[0015] When not using it on the ground and shooting handheld, if it is inconvenient to move or if you need to shoot from a distance, you can use the telescopic rod to adjust it to a suitable position, and then use the APP to adjust the rotation mechanism and the second rotation mechanism to rotate it to a suitable position.

[0016] The advantages of this utility model are:

[0017] 1. This utility model utilizes the base and drive motor to enable the camera equipment to be adjusted according to the needs of the actual scene. The movable rollers on the base facilitate movement when shooting on the ground, avoiding the problems of inconvenient movement and severe shaking when shooting on the ground.

[0018] 2. The sliding groove on the base of this utility model facilitates the adjustment of the support feet when adjusting the photography equipment while it is fixed on the ground, allowing for quick movement without affecting shooting.

[0019] 3. The base of this utility model has a threaded interface at the bottom, which can be further connected to the tripod, thus improving the practical application scenarios of this utility model.

[0020] 4. The handle of this utility model includes a telescopic rod and a handle. One end of the telescopic rod is connected to the frame and the other end is connected to the handle. The handle is provided with an anti-slip layer to make it more comfortable to hold. The telescopic rod makes it convenient to adjust the distance of the camera when holding it. Attached Figure Description

[0021] To more clearly illustrate the technical solutions in the embodiments of this utility model or the prior art, the drawings used in the description of the embodiments or the prior art will be briefly introduced below. Obviously, the drawings described below are only some embodiments of this utility model. For those skilled in the art, other drawings can be obtained based on these drawings without creative effort.

[0022] Figure 1 This is a schematic diagram of the structure of this utility model;

[0023] Figure 2 This is a schematic diagram of the rotating assembly of this utility model;

[0024] Figure 3 This is a schematic diagram of the structure of the base of this utility model;

[0025] Figure 4 This is a schematic diagram of the limiting and pushing component of this utility model.

[0026] Figure 5 This is a schematic diagram of the handle of this utility model.

[0027] In the diagram: 1. Camera body; 2. Housing; 3. Rotating assembly; 4. Frame; 5. Handle; 6. Base; 7. Moving casters; 8. Support feet; 301. Bracket; 302. Rotating mechanism; 303. Rotating mechanism two; 304. Motor mounting bracket one; 305. Gear motor one; 306. Motor mounting bracket two; 307. Gear motor two; 401. Slider; 402. Fixing bolt; 501. Telescopic rod; 502. Handle; 503. Anti-slip layer; 601. Slide. Detailed Implementation

[0028] The technical solutions of the present utility model will be clearly and completely described below with reference to the accompanying drawings of the embodiments. Obviously, the described embodiments are only some embodiments of the present utility model, and not all embodiments. Based on the embodiments of the present utility model, all other embodiments obtained by those of ordinary skill in the art without creative effort are within the protection scope of the present utility model.

[0029] Please see Figure 1-5 As shown, please refer to this document. Figure 1-5 As shown, the technical solution adopted by this utility model to solve its technical problem is: a photography device for advertising media, including a camera body 1, a shell 2 on the outside of the camera body 1, a rotating component 3 on the shell 2, the rotating component 3 being connected to a frame 4, the frame 4 being an L-shaped frame, a handle 5 on the frame 4, the bottom edge of the frame 4 being connected to a base 6, a plurality of movable rollers 7 being provided at the bottom of the base 6, a plurality of support legs 8 being provided at the bottom of the base 6, the support legs 8 being hinged to the base 6, and the movable rollers 7 not contacting the ground when the support legs 8 are extended;

[0030] The rotating assembly 3 includes a bracket 301, a rotating mechanism 302, and a second rotating mechanism 303. The bracket 301 is an L-shaped bracket, with one end of the bracket 301 close to the housing 2 and the other end close to the frame 4. The rotating mechanism 302 passes through the bracket 301 and is connected to the housing 2, and the second rotating mechanism 303 passes through the bracket 301 and is connected to the frame 4.

[0031] The rotating mechanism 302 includes a motor mounting bracket 304 and a geared motor 305 mounted on the motor mounting bracket 304. The rotating mechanism 303 includes a motor mounting bracket 306 and a geared motor 307 mounted on the motor mounting bracket 306. The output end of the geared motor 305 in the rotating mechanism 302 passes through the bracket 301 and is connected to the housing 2. The output end of the geared motor 307 in the rotating mechanism 303 passes through the bracket 301 and is connected to the frame 4.

[0032] Specifically, in scenario one: when the camera needs to be fixed on the ground, the base 6 has a rectangular structure and four legs 8 are respectively set on the four corners of the base 6. Extend the fixing bracket 301 to fix the camera on the ground. Then, adjust the position according to the desired shooting scene. That is, adjust the up and down direction of the camera by using the first gear motor 305 in the rotating mechanism 302, and adjust the left and right position of the camera by using the second gear motor 307 in the second rotating mechanism 303, and then fix it.

[0033] Use Case 2: When shooting on the ground, retract the tripod 8, then adjust the camera's vertical position using the geared motor 305 in the rotating mechanism 302, and adjust the camera's horizontal position using the geared motor 307 in the rotating mechanism 303, then fix it in place. Then, use the four movable rollers 7, which are set on the sides of the tripod 8, to move the camera without affecting the retraction of the tripod 8. The movable rollers 7 are omnidirectional wheels. The camera can be moved and pushed according to the required sliding shooting route using the handle 5 for shooting.

[0034] In another embodiment, the upper surface of the base 6 is provided with a sliding groove 601, and the side of the frame 4 connected to the base 6 is provided with a slider 401. The slider 401 is slidably connected on the sliding groove 601. The frame 4 is provided with a fixing bolt 402. The fixing bolt 402 passes through the frame 4 and contacts the base 6, so that the front and rear positions can be finely adjusted after fixing.

[0035] Specifically, when the camera needs to be finely adjusted in front and back position after it is fixed on the ground, the slider 401 slides on the slide groove 601, and after sliding, it is fixed by the fixing bolt 402.

[0036] In another embodiment, the base 6 has a threaded interface at the bottom, which facilitates connection with the tripod.

[0037] In another embodiment, the handle 5 includes a telescopic rod 501 and a handle 502. One end of the telescopic rod 501 is connected to the frame 4, and the other end is connected to the handle 502. The handle 502 is provided with an anti-slip layer 503 to make it more comfortable to hold. The telescopic rod 501 facilitates the adjustment of the camera distance when holding the camera.

[0038] In another embodiment, the housing 2 is a rectangular housing 2 with an opening on one side. The housing 2 has a hollow structure to facilitate heat dissipation. The rotating mechanism 302 and the second rotating mechanism 303 are electrically connected to the PLC controller. The PLC controller is electrically connected to the mobile APP, which makes it easier for this application to operate the rotating mechanism 302 and the second rotating mechanism 303 to adjust this application.

[0039] The foregoing has shown and described the basic principles, main features, and advantages of this utility model. Those skilled in the art should understand that this utility model is not limited to the above embodiments. The embodiments and descriptions in the specification are merely illustrative of the principles of this utility model. Various changes and modifications can be made to this utility model without departing from its spirit and scope, and all such changes and modifications fall within the scope of the claimed utility model.

Claims

1. A photographic device for advertising media, comprising a camera body (1), characterized in that: The camera body (1) has a shell (2) on its outside. The shell (2) has a rotating component (3) on it. The rotating component (3) is connected to the frame (4). The frame (4) is an L-shaped frame. The frame (4) has a handle (5) on it. The bottom edge of the frame (4) is connected to the base (6). The bottom of the base (6) has multiple moving rollers (7) and multiple support feet (8). The support feet (8) are hinged to the base (6). When the support feet (8) are extended, the moving rollers (7) do not contact the ground.

2. The photographic equipment for advertising media according to claim 1, characterized in that: The rotating assembly (3) includes a bracket (301), a rotating mechanism (302), and a second rotating mechanism (303). The bracket (301) is an L-shaped bracket. One end of the bracket (301) is close to the shell (2), and the other end is close to the frame (4). The rotating mechanism (302) passes through the bracket (301) and is connected to the shell (2). The second rotating mechanism (303) passes through the bracket (301) and is connected to the frame (4).

3. The photographic equipment for advertising media according to claim 2, characterized in that: The rotating mechanism (302) includes a motor mounting bracket (304) and a geared motor (305) mounted on the motor mounting bracket (304). The rotating mechanism (303) includes a motor mounting bracket (306) and a geared motor (307) mounted on the motor mounting bracket (306). The output end of the geared motor (305) in the rotating mechanism passes through the bracket (301) and is connected to the housing (2). The output end of the geared motor (307) in the rotating mechanism (303) passes through the bracket (301) and is connected to the frame (4).

4. The photographic equipment for advertising media according to claim 1, characterized in that: The upper surface of the base (6) is provided with a sliding groove (601), and a slider (401) is provided on one side of the connection between the frame (4) and the base (6). The slider (401) is slidably connected on the sliding groove (601). The frame (4) is provided with a fixing bolt (402), and the fixing bolt (402) passes through the frame (4) and contacts the base (6).

5. The photographic equipment for advertising media according to claim 1, characterized in that: The base (6) has a threaded interface at its bottom.

6. The photographic equipment for advertising media according to claim 1, characterized in that: The handle (5) includes a telescopic rod (501) and a handle (502). One end of the telescopic rod (501) is connected to the frame (4), and the other end is connected to the handle (502). The handle (502) is provided with an anti-slip layer (503).

7. The photographic equipment for advertising media according to claim 1, characterized in that: The shell (2) is a rectangular shell with an opening on one side, and the shell has a hollow structure.

8. A photographic device for advertising media according to claim 3, characterized in that: The rotating mechanism (302) and the second rotating mechanism (303) are electrically connected to the PLC controller, and the PLC controller is electrically connected to the mobile APP.