Liquid crystal display screen with hidden patterns

Abstract

The utility model discloses a liquid crystal display screen with hidden patterns, which comprises a lower polaroid, an array substrate, a color film substrate and an upper polaroid, the lower polaroid, the array substrate, the color film substrate and the upper polaroid are sequentially stacked from bottom to top, the array substrate is longer than the color film substrate and extends outwards to form a step, a driving IC (integrated circuit) and an FPC (flexible printed circuit) are bound on the upper surface of the array substrate at the position of the step, and the upper polaroid is arranged on the upper surface of the array substrate at the position of the step. An ITO circuit layer is arranged on the upper surface of the array substrate located in the display area, a plurality of small hollowed-out parts are arranged on the ITO circuit layer, ITO circuits are not arranged on the small hollowed-out parts, the small hollowed-out parts are the same in size and shape, and the small hollowed-out parts are spliced to form a pattern. Only during full display, all the small hollow parts are strongly compared with other areas, so that a terminal user can see a hidden display pattern, the pattern is hidden in normal display content, and the competitiveness of the liquid crystal display screen is improved.

Description

Technical Field

[0001] This utility model relates to the field of liquid crystal display technology, and more specifically, to a liquid crystal display screen with hidden patterns. Background Technology

[0002] With increasingly fierce competition among products, customers have higher and higher requirements for personalized LCD screens. Some customers require patterns to be hidden in the normal display content in order to improve the personalized display of the product. However, traditional LCD screens cannot hide patterns in the normal display process. Utility Model Content

[0003] The technical problem this invention aims to solve is how to hide patterns within normal display content, thereby enhancing the competitiveness of LCD screens.

[0004] The technical problem to be solved by this utility model is achieved through the following technical solution:

[0005] To solve the above-mentioned technical problems, this utility model provides a liquid crystal display screen with a hidden pattern, which includes a lower polarizer, an array substrate, a color filter substrate, and an upper polarizer stacked sequentially from bottom to top. The array substrate is longer than the color filter substrate and extends outward to form a step. A driver IC and an FPC are bonded to the upper surface of the array substrate located at the step. An ITO circuit layer is provided on the upper surface of the array substrate located in the display area. The ITO circuit layer is provided with a plurality of small cutouts. The small cutouts are not provided with ITO circuits. Each small cutout is the same size and shape. The multiple small cutouts are spliced ​​together to form a pattern.

[0006] In a preferred embodiment of the liquid crystal display screen with hidden patterns provided by this utility model, each small cutout is square or circular in shape.

[0007] In a preferred embodiment of the liquid crystal display screen with hidden patterns provided by this utility model, the pattern formed by splicing together multiple small hollow parts is a product logo or product model.

[0008] In a preferred embodiment of the liquid crystal display screen with hidden patterns provided by this utility model, the pattern formed by splicing together multiple small hollow parts is a combination of multiple Arabic numerals and / or multiple English letters.

[0009] As a preferred embodiment of the liquid crystal display screen with hidden pattern provided by this utility model, an integrated insulating shielding layer is attached to the FPC. The integrated insulating shielding layer includes insulating paper and conductive shielding material disposed on the insulating paper. The area of ​​the insulating paper is smaller than the area of ​​the conductive shielding material. The insulating paper can completely cover the driver IC. The conductive shielding material has through holes at the edge of the insulating paper. The through holes are located in areas where no components are disposed.

[0010] In a preferred embodiment of the liquid crystal display screen with hidden patterns provided by this utility model, the through hole is a round hole.

[0011] In a preferred embodiment of the liquid crystal display screen with hidden patterns provided by this utility model, one end of the opening waste at the through hole is connected to the conductive shielding material.

[0012] In a preferred embodiment of the liquid crystal display screen with hidden patterns provided by this utility model, double-sided adhesive is provided at the bottom of the perforated waste material.

[0013] In a preferred embodiment of the liquid crystal display screen with hidden patterns provided by this utility model, one side of the insulating paper extends beyond the conductive shielding material.

[0014] In a preferred embodiment of the liquid crystal display screen with hidden patterns provided by this utility model, the conductive shielding material is conductive paper or copper foil.

[0015] This utility model has the following beneficial effects:

[0016] Because the ITO circuit layer of the array substrate has multiple tiny cutouts, and these tiny cutouts do not have ITO circuits, the patterns formed by the splicing of these tiny cutouts are as follows: when not in use, the tiny cutouts appear black along with other areas. During normal display, only some of the tiny cutouts create a strong contrast with other areas. However, because the opening size of each tiny cutout is very small, the end user cannot see the hidden display pattern. Only when fully displayed does all the tiny cutouts create a strong contrast with other areas, allowing the end user to see the hidden display pattern. This allows the pattern to be hidden within the normal display content, thereby enhancing the competitiveness of the LCD screen. Attached Figure Description

[0017] To more clearly illustrate the solutions in this application, the accompanying drawings used in the description of the embodiments will be briefly introduced below. Obviously, the accompanying drawings described below are some embodiments of this application. For those skilled in the art, other drawings can be obtained from these drawings without creative effort.

[0018] Figure 1 This is a schematic diagram of the structure of a liquid crystal display screen with a hidden pattern provided by this utility model.

[0019] Figure 2 for Figure 1 A schematic diagram of the ITO circuit layer in the middle.

[0020] Figure 3 for Figure 2 A schematic diagram showing the display when partially lit.

[0021] Figure 4 for Figure 2 A schematic diagram of the display when fully lit.

[0022] Figure 5 This is a schematic diagram of the structure of Example 2.

[0023] Figure 6 for Figure 5 A schematic diagram of the improved structure of the integrated insulation and shielding layer.

[0024] Figure 7 for Figure 5 A schematic diagram of another improved structure of the integrated insulation and shielding layer.

[0025] Explanation of icon numbers:

[0026] 1. Lower polarizer; 2. Array substrate; 3. Color filter substrate; 4. Upper polarizer; 5. Driver IC; 6. FPC; 7. ITO circuit layer; 8. Fine cutouts;

[0027] 9. Insulating shielding integrated layer; 91. Insulating paper; 92. Conductive shielding material; 93. Through hole. Detailed Implementation

[0028] To enable those skilled in the art to better understand the present invention, the technical solutions of the present invention will be clearly and completely described below with reference to the accompanying drawings of the embodiments. Obviously, the described embodiments are only some embodiments of the present invention, and not all embodiments. Based on the embodiments of the present invention, all other embodiments obtained by those skilled in the art without creative effort should fall within the protection scope of the present invention.

[0029] In the description of this utility model, it should be understood that the terms "center", "longitudinal", "transverse", "length", "width", "thickness", "upper", "lower", "front", "rear", "left", "right", "vertical", "horizontal", "top", "bottom", "inner", "outer", "clockwise", "counterclockwise", "axial", "radial", "circumferential", etc., indicating the orientation or positional relationship are based on the orientation or positional relationship shown in the accompanying drawings, and are only for the convenience of describing this utility model and simplifying the description, and are not intended to indicate or imply that the device or element referred to must have a specific orientation, or be constructed and operated in a specific orientation, and therefore should not be construed as a limitation of this utility model.

[0030] Furthermore, the terms "first," "second," and "third" are used for descriptive purposes only and should not be construed as indicating or implying relative importance or implicitly specifying the number of indicated technical features. Thus, a feature defined as "first," "second," or "third" may explicitly or implicitly include at least one of that feature. In the description of this utility model, "a plurality of" means at least two, such as two, three, etc., unless otherwise explicitly specified.

[0031] This utility model provides a liquid crystal display screen with a hidden pattern, which includes a lower polarizer, an array substrate, a color filter substrate, and an upper polarizer stacked sequentially from bottom to top. The array substrate is longer than the color filter substrate and extends outward to form a step. A driver IC and an FPC are bonded to the upper surface of the array substrate located at the step. An ITO circuit layer is provided on the upper surface of the array substrate located in the display area. The ITO circuit layer is provided with multiple small cutouts. Each small cutout is not provided with ITO circuits. Each small cutout is the same size and shape. Multiple small cutouts are spliced ​​together to form a pattern.

[0032] Because the ITO circuit layer of the array substrate has multiple tiny cutouts, and these tiny cutouts do not have ITO circuits, the patterns formed by the splicing of these tiny cutouts are as follows: when not in use, the tiny cutouts appear black along with other areas. During normal display, only some of the tiny cutouts create a strong contrast with other areas. However, because the opening size of each tiny cutout is very small, the end user cannot see the hidden display pattern. Only when fully displayed does all the tiny cutouts create a strong contrast with other areas, allowing the end user to see the hidden display pattern. This allows the pattern to be hidden within the normal display content, thereby enhancing the competitiveness of the LCD screen.

[0033] To enable those skilled in the art to better understand the present application, the technical solutions in the embodiments of the present application will be clearly and completely described below with reference to the accompanying drawings. The present invention will be described in detail below with reference to the accompanying drawings and embodiments, examples of which are shown in the drawings, wherein the same or similar reference numerals denote the same or similar elements or elements having the same or similar functions throughout. The embodiments described below with reference to the accompanying drawings are exemplary and intended to explain the present invention, and should not be construed as limiting the present invention.

[0034] Example 1, please refer to Figures 1 to 4 This invention provides a liquid crystal display screen with a hidden pattern, comprising a lower polarizer 1, an array substrate 2, a color filter substrate 3, and an upper polarizer 4 stacked sequentially from bottom to top. The array substrate 2 is longer than the color filter substrate 3 and extends outward to form a step. A driver IC 5 and an FPC 6 are bonded to the upper surface of the array substrate 2 located at the step. An ITO circuit layer 7 is provided on the upper surface of the array substrate 2 located in the display area. Multiple small cutouts 8 are provided on the ITO circuit layer 7. No ITO circuit is provided on the small cutouts 8. Each small cutout 8 is the same size and shape. Multiple small cutouts 8 are spliced ​​together to form a pattern. Because the ITO circuit layer 7 of the array substrate 2 has multiple small cutouts 8, and these small cutouts 8 do not have ITO circuits, the multiple small cutouts 8 are spliced ​​together to form a pattern. When not in use, the small cutouts 8 and other areas are displayed as black. During normal display, only some of the small cutouts 8 and other areas can form a relatively strong contrast. However, because the opening size of each small cutout 8 is very small, the end user cannot see the hidden display pattern. Only when fully displayed, all the small cutouts 8 form a strong contrast with other areas, allowing the end user to see the hidden display pattern. This hides the pattern within the normal display content, thereby improving the competitiveness of the LCD screen.

[0035] Furthermore, each of the tiny openwork sections 8 is either square or circular in shape.

[0036] Furthermore, the pattern formed by the splicing of multiple small cutout sections 8 is a product logo or product model. More preferably, the pattern formed by the splicing of multiple small cutout sections 8 is a combination of multiple Arabic numerals or multiple English letters, or a combination of multiple Arabic numerals and multiple English letters.

[0037] Example 2, please refer to Figures 5 to 7As a further optimization of Embodiment 1, in this embodiment, an integrated insulating shielding layer 9 is attached to the lower surface of the FPC6. The integrated insulating shielding layer 9 includes insulating paper 91 and conductive shielding material 92. The conductive shielding material 92 is disposed above the insulating paper 91, and the area of ​​the insulating paper 91 is smaller than the area of ​​the conductive shielding material 92. The insulating paper 91 can completely cover the driver IC5. The conductive shielding material 92 has through holes 93 at the edge of the insulating paper 91, located in areas where no components are installed. Because the conductive shielding material 92 has through holes 93 at the edge of the insulating paper 91, the operator can see the edge of the insulating paper 91, thereby allowing the operator to judge the position of the insulating paper 91 during attachment, avoiding misalignment or failure to attach to the driver IC5, thus preventing short circuits and avoiding economic losses.

[0038] Furthermore, the through hole 93 is a round hole, and one end of the hole-opening waste is connected to the conductive shielding material 92. This allows the position of the insulating paper 91 to be observed and determined by prying open the hole-opening waste at the round hole. After aligning it, the hole-opening waste is covered back to ensure conductive shielding at the hole.

[0039] Furthermore, double-sided adhesive is provided at the bottom of the perforated waste material, which can be used to reattach the perforated waste material to ensure conductive shielding at the perforation.

[0040] Furthermore, one side of the insulating paper 91 extends beyond the conductive shielding material 92, so that the operator can determine the specific position of the insulating paper 91 by looking at the part of the insulating paper 91 that extends beyond the conductive shielding material 92, so as to avoid misalignment or failure to attach it to the driver IC5, thereby preventing short circuits and avoiding economic losses.

[0041] Furthermore, the conductive shielding material is conductive paper or copper foil, which can form a conductive shielding effect.

[0042] In this utility model, unless otherwise explicitly specified and limited, the terms "installation," "connection," "joining," and "fixing," etc., should be interpreted broadly. For example, they can refer to a fixed connection, a detachable connection, or an integral part; they can refer to a mechanical connection, an electrical connection, or a connection that allows communication between them; they can refer to a direct connection or an indirect connection through an intermediate medium; they can refer to the internal communication of two components or the interaction between two components, unless otherwise explicitly limited. Those skilled in the art can understand the specific meaning of the above terms in this utility model according to the specific circumstances.

[0043] Obviously, the embodiments described above are only some embodiments of this application, not all embodiments. The accompanying drawings show preferred embodiments of this application, but do not limit the patent scope of this application. This application can be implemented in many different forms; rather, the purpose of providing these embodiments is to provide a more thorough and comprehensive understanding of the disclosure of this application. Although this application has been described in detail with reference to the foregoing embodiments, those skilled in the art can still modify the technical solutions described in the foregoing specific embodiments, or make equivalent substitutions for some of the technical features. Any equivalent structures made using the content of this application's specification and drawings, directly or indirectly applied to other related technical fields, are similarly within the scope of patent protection of this application.

Claims

1. A liquid crystal display screen with a hidden pattern, characterized in that, It includes a lower polarizer, an array substrate, a color filter substrate, and an upper polarizer stacked sequentially from bottom to top. The array substrate is longer than the color filter substrate and extends outward to form a step. A driver IC and an FPC are bonded to the upper surface of the array substrate located at the step. An ITO circuit layer is provided on the upper surface of the array substrate located in the display area. The ITO circuit layer is provided with multiple small cutouts. Each small cutout is not provided with ITO circuits. Each small cutout is the same size and shape. Multiple small cutouts are spliced ​​together to form a pattern.

2. The liquid crystal display screen with hidden pattern according to claim 1, characterized in that, Each tiny cutout is either square or round.

3. The liquid crystal display screen with hidden pattern according to claim 1, characterized in that, The pattern formed by splicing together multiple small hollow parts is the product logo or product model.

4. The liquid crystal display screen with hidden pattern according to claim 3, characterized in that, The pattern formed by splicing together multiple small hollow parts is a combination of multiple Arabic numerals and / or multiple English letters.

5. The liquid crystal display screen with hidden pattern according to claim 1, characterized in that, An integrated insulating shielding layer is attached to the FPC. The integrated insulating shielding layer includes insulating paper and conductive shielding material disposed on the insulating paper. The area of ​​the insulating paper is smaller than the area of ​​the conductive shielding material. The insulating paper can completely cover the driver IC. The conductive shielding material has through holes at the edge of the insulating paper. The through holes are located in areas where no components are installed.

6. The liquid crystal display screen with hidden pattern according to claim 5, characterized in that, The through hole is a round hole.

7. The liquid crystal display screen with hidden pattern according to claim 5, characterized in that, One end of the perforated waste material at the through hole is connected to the conductive shielding material.

8. The liquid crystal display screen with hidden pattern according to claim 7, characterized in that, The bottom of the perforated waste material is covered with double-sided adhesive tape.

9. The liquid crystal display screen with hidden pattern according to claim 5, characterized in that, One side of the insulating paper extends beyond the conductive shielding material.

10. The liquid crystal display screen with a hidden pattern according to claim 5, characterized in that, The conductive shielding material is conductive paper or copper foil.

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