Combined and spliced personalized display rack
By combining and splicing custom display stands, and utilizing the design of central shelves, side shelves, and monochrome background panels, the problems of unclear necklace display and complex backgrounds have been solved, achieving a comprehensive display of jewelry and a good visual experience.
Patent Information
- Authority / Receiving Office
- CN · China
- Patent Type
- Utility models(China)
- Current Assignee / Owner
- ZHANYANG COMMERCIAL PROPS (HUAIAN) CO LTD
- Filing Date
- 2025-05-19
- Publication Date
- 2026-04-28
AI Technical Summary
When displaying necklaces on existing display stands, the chains tend to stick together, affecting the display effect, and the complex background also affects the viewing experience.
Design a modular display stand with a central and side frame structure, featuring slots and elastic coil springs. The jewelry can be displayed and suspended using threaded columns and cylinders, and a monochrome background panel is placed at the back for contrast.
This allows the jewelry to be fully displayed, improving the viewing experience and avoiding the visual overload caused by complex backgrounds, thus enhancing the overall presentation.
Smart Images

Figure CN224166041U_ABST
Abstract
Description
Technical Field
[0001] This utility model relates to the field of display stand technology, specifically a modular and customizable display stand. Background Technology
[0002] Display stands, also known as product display racks, promotional racks, portable display equipment, and brochure racks, are frequently used for promotional purposes when selling jewelry as society develops.
[0003] In response, Chinese patent application number CN202223292470.9 discloses a modular jewelry display rack, including a base, a support, a mounting block, a shelf, and a connecting device. The support is fixedly connected to the surface of the base, the mounting block is disposed on the surface of the support, the shelf is placed on the surface of the mounting block, and the connecting device is disposed on the surface of the mounting block. The connecting device includes a fixing spring, which is fixedly connected to the inner wall of the mounting block. A connecting block is fixedly connected to the surface of the fixing spring, and the connecting block is slidably connected to the inner wall of the mounting block. A pull block is fixedly connected to the end of the connecting block away from the fixing spring. This utility model, by setting up a connecting device, facilitates the quick installation and fixing of the shelf, making it more convenient for operators to assemble, and effectively improving the ease of use of the equipment.
[0004] The display stand allows for the hanging display of jewelry. However, for necklaces, due to the thinness of the chain, the chain tends to stick together when the necklace is hung, making it impossible to fully display the jewelry. Workers need to manually separate the chains, which affects the display effect. In addition, the complex background of the jewelry also affects the viewing experience.
[0005] Therefore, in order to solve the above problems, a modular and customizable display stand is proposed. Utility Model Content
[0006] The purpose of this utility model is to provide a modular and personalized display stand to solve the problem mentioned in the background art that, although the existing display stands can hang jewelry by setting up a placement rack, for necklaces, due to the thinness of the chain, the chain will stick together when the necklace is hung, and cannot be fully displayed. Workers need to manually twist it apart, which affects the display effect. In addition, the complex background of the jewelry affects the visual experience.
[0007] To achieve the above objectives, this utility model provides the following technical solution: a modular and modular personalized display stand, comprising: a base, wherein a threaded cylinder is installed on the top surface of the base;
[0008] A pull rope is connected to the side wall of the threaded cylinder, and a plug is connected to the bottom end of the pull rope;
[0009] A support structure is installed on the inner side of the threaded cylinder. The support structure includes a threaded column, which is movably installed inside the threaded cylinder via threads. A storage cavity is opened at the top of the threaded column. A spring is fixedly connected to the inner bottom surface of the storage cavity. A central frame is fixedly connected to the end of the spring. Side frames are movably connected to both sides of the central frame via rotating shafts. A coil spring is provided at the connection between the central frame and the side frames. A slot is opened at the end of the central frame and the two sets of side frames. A background plate is inserted into the top surface of the base.
[0010] Preferably, the plug is fitted inside the top of the receiving cavity.
[0011] Preferably, the bottom end of the middle frame is slidably mounted on the inside of the storage cavity.
[0012] Preferably, the two ends of the coil spring are fixedly connected to the central frame and the side frame, respectively.
[0013] Preferably, the background panel is monochrome.
[0014] Compared with the prior art, the beneficial effects of this utility model are: by setting a middle frame and side frames, and with the help of slots, the jewelry can be fully unfolded, making it convenient for customers to intuitively view the details of the jewelry. In addition, a monochrome background board is set on the back of the jewelry, which can avoid the complicated background on the back from dazzling the customer and improve the use effect.
[0015] This invention features a supporting structure. The plug is pried out from the inside of the storage cavity to contact the top of the central frame. The central and side frames then extend from the inside of the threaded column under the elastic action of springs. The side frames, no longer abutting against the inner wall of the storage cavity, unfold from the side wall of the central frame under the elastic action of coil springs, forming a triangle between the ends of the central frame and the two sets of side frames. Jewelry can be hung inside the slots at the ends of the central frame and the two sets of side frames, allowing customers to easily view the details. The bottom of the jewelry rests on the front of the background panel, which is a single color, creating a contrast with the jewelry and preventing a cluttered background from overwhelming the customer, thus improving the user experience. Rotating the threaded column allows adjustment of the position and height of the central frame and the two sets of side frames, ensuring the device's practicality. Attached Figure Description
[0016] Figure 1 This is a front view schematic diagram of the structure of this utility model;
[0017] Figure 2 This is an exploded view of the structure of this utility model;
[0018] Figure 3 This is an exploded view of the spring structure of this utility model;
[0019] Figure 4This is a front sectional view of the structure of the threaded column, the storage cavity, the middle frame, and the side frame of this utility model.
[0020] In the diagram: 1. Base; 11. Threaded cylinder; 12. Pull rope; 13. Plug; 2. Support structure; 21. Threaded column; 22. Storage cavity; 23. Spring; 24. Middle frame; 25. Side frame; 26. Coil spring; 27. Slot; 28. Background plate. Detailed Implementation
[0021] The technical solutions of the present utility model will be clearly and completely described below with reference to the accompanying drawings of the embodiments. Obviously, the described embodiments are only some embodiments of the present utility model, and not all embodiments. Based on the embodiments of the present utility model, all other embodiments obtained by those of ordinary skill in the art without creative effort are within the protection scope of the present utility model.
[0022] Please see Figures 1-4 This utility model provides an embodiment of a modular and customizable display stand:
[0023] The base 1 used in this application is a product that can be purchased directly on the market. Its principle and connection method are existing technologies well known to those skilled in the art, so they will not be described in detail here.
[0024] A modular and modular display stand includes: a base 1, with a threaded cylinder 11 mounted on the top surface of the base 1;
[0025] A pull rope 12 is connected to the side wall of the threaded cylinder 11, and a plug 13 is connected to the bottom end of the pull rope 12.
[0026] A support structure 2 is installed inside the threaded cylinder 11. The support structure 2 includes a threaded post 21, which is installed inside the threaded cylinder 11 by thread. A storage cavity 22 is opened at the top of the threaded post 21. A spring 23 is fixedly connected to the bottom surface of the inner side of the storage cavity 22. A middle frame 24 is fixedly connected to the end of the spring 23. Side frames 25 are movably connected to both sides of the middle frame 24 by a pivot. A coil spring 26 is provided at the connection between the middle frame 24 and the side frames 25. A slot 27 is opened at the end of the middle frame 24 and the two sets of side frames 25. A background plate 28 is inserted into the top surface of the base 1. The middle frame 24 and the side frames 25 can fully unfold the jewelry by cooperating with the slot 27, so that customers can intuitively view the details of the jewelry. A single-color background plate 28 is set on the back of the jewelry to avoid the complicated background on the back from dazzling the customer and improve the use effect.
[0027] Furthermore, the plug 13 is inserted into the top of the storage cavity 22, and the plug 13 can abut and limit the middle frame 24 inside the storage cavity 22 from the top.
[0028] Furthermore, the bottom end of the middle frame 24 is slidably installed inside the storage cavity 22, and the movement of the middle frame 24 inside the storage cavity 22 is stable, which facilitates the unfolding and storage of the side frame 25.
[0029] Furthermore, the two ends of the coil spring 26 are fixedly connected to the middle frame 24 and the side frame 25 respectively. The coil spring 26 provides power for the two sets of side frames 25 to automatically unfold to both sides when the middle frame 24 extends out of the storage cavity 22.
[0030] Furthermore, the background panel 28 is a single color, which contrasts with the jewelry and avoids overwhelming customers with a complex background, thus improving the overall effect.
[0031] Working principle: Before use, the plug 13 can be pried out from the inside of the storage cavity 22 to contact the top of the middle frame 24. The middle frame 24 and the side frames 25 will then extend from the inside of the top of the threaded post 21 under the elastic action of the spring 23. The side frames 25 will lose the contact with the inner wall of the storage cavity 22 and will unfold from the side wall of the middle frame 24 under the elastic action of the coil spring 26, so that the ends of the middle frame 24 and the two sets of side frames 25 form a triangle. The jewelry can be hung inside the slots 27 at the ends of the middle frame 24 and the two sets of side frames 25 to unfold and hang the jewelry, making it convenient for customers to see the details of the jewelry directly. The bottom of the jewelry will rest on the front of the background board 28. The background board 28 is a single color, which can form a contrast with the jewelry and avoid the complex background behind it from dazzling the customer, thus improving the use effect.
[0032] Rotating the threaded column 21 allows it to be rotated from the inside of the threaded cylinder 11, which can adjust the position and height of the central frame 24 and the two sets of side frames 25, ensuring the practicality of the device.
[0033] The above description is merely a preferred embodiment of this utility model and is not intended to limit the utility model in any way. Those skilled in the art can readily implement this utility model based on the accompanying drawings and the above description. However, any modifications, alterations, or equivalent variations made by those skilled in the art without departing from the scope of the utility model's technical solution, utilizing the disclosed technical content, are considered equivalent embodiments of this utility model. Furthermore, any equivalent changes, alterations, or variations made to the above embodiments based on the essential technology of this utility model are still within the protection scope of this utility model's technical solution.
Claims
1. A modular, customizable display stand, comprising: A base (1) is provided with a threaded cylinder (11) mounted on its top surface; Its features are: A pull rope (12) is connected to the side wall of the threaded cylinder (11), and a plug (13) is connected to the bottom end of the pull rope (12); A support structure (2) is installed on the inner side of the threaded cylinder (11). The support structure (2) includes a threaded column (21). The threaded column (21) is installed inside the threaded cylinder (11) by thread. A storage cavity (22) is opened at the top of the threaded column (21). A spring (23) is fixedly connected to the bottom surface of the inner side of the storage cavity (22). A middle frame (24) is fixedly connected to the end of the spring (23). Side frames (25) are movably connected to both sides of the middle frame (24) by a rotating shaft. A coil spring (26) is provided at the connection between the middle frame (24) and the side frames (25). A slot (27) is opened at the end of the middle frame (24) and the two sets of side frames (25). A background plate (28) is inserted into the top surface of the base (1).
2. The modular and customizable display stand according to claim 1, characterized in that: The plug (13) is fitted inside the top of the receiving cavity (22).
3. The modular and customizable display stand according to claim 1, characterized in that: The bottom end of the middle frame (24) is slidably installed inside the storage cavity (22).
4. A modular and customizable display stand according to claim 1, characterized in that: The two ends of the coil spring (26) are fixedly connected to the middle frame (24) and the side frame (25) respectively.
5. A modular and customizable display stand according to claim 1, characterized in that: The background panel (28) is monochrome.
Citation Information
Patent Citations
Splicing type jewelry display rack
CN218978492U