Propaganda rack for market promotion

Abstract

The utility model belongs to the technical field of propaganda racks, and particularly relates to a propaganda rack for market promotion, which comprises four groups of square blocks and photo cloth printed with market promotion contents on the surfaces, the four groups of square blocks are arranged in a rectangular shape, telescopic rods are arranged between the opposite ends of the two groups of square blocks, and the telescopic rods are connected with the photo cloth. The corners of the photo cloth are detachably connected to the square blocks through connecting assemblies, and the connecting assemblies are arranged on the square blocks. By arranging the four groups of square blocks and arranging the telescopic rods among the four groups of square blocks, the size of the propaganda frame can be correspondingly adjusted according to the size of photo cloth during market promotion, so that the use flexibility of the propaganda frame can be improved, in addition, the arranged propaganda frame can also fix multiple groups of photo cloth, and the practicability is high. Further, the propaganda effect of market promotion can be improved to a certain extent.

Description

Technical Field

[0001] This utility model relates to the field of advertising rack technology, specifically an advertising rack for market promotion. Background Technology

[0002] Marketing is a series of measures taken by enterprises to expand market share, increase sales and brand awareness, convey information about their products or services to target consumers, stimulate their purchasing motivation, and ultimately translate that motivation into actual purchase behavior. Its core purpose is to meet customer needs, enhance brand image, increase sales, and ultimately achieve the company's long-term development goals.

[0003] Currently, advertising stands are typically used to display advertisements in specific locations during market promotion. However, existing advertising stands are not only relatively fixed in size, but most can only hold one advertisement, making it difficult to adjust them to fit different sizes of the advertisement and resulting in limited promotional effectiveness. Therefore, this invention aims to develop an advertising stand for market promotion. Utility Model Content

[0004] To solve the above-mentioned technical problems, according to one aspect of the present invention, the present invention provides the following technical solution:

[0005] A promotional display stand for marketing purposes includes square blocks and a photo cloth printed with marketing content on its surface. The square blocks are arranged in four groups in a rectangular pattern. A telescopic rod is provided between the opposite ends of two groups of square blocks. The corners of the photo cloth are detachably connected to the square blocks via connecting components, and the connecting components are located on the square blocks.

[0006] As a preferred embodiment of the marketing promotion display stand described in this utility model, the connecting component includes:

[0007] A horizontal board is fixedly installed on the top of the side of the block facing the printing cloth;

[0008] A vertical plate is fixedly installed on the side of the horizontal plate facing the printing cloth;

[0009] Positioning holes are formed in the vertical plate.

[0010] As a preferred embodiment of the marketing promotion display stand described in this utility model, the connecting component further includes:

[0011] A positioning rod, which is slidably connected in a positioning hole;

[0012] The block has a positioning groove on the side facing the printing cloth, and one end of the positioning rod passes through the printing cloth and is inserted into the positioning groove.

[0013] As a preferred embodiment of the marketing promotion display stand described in this utility model, the connecting component further includes:

[0014] A drive plate, which is fixedly mounted on the other end of the positioning rod;

[0015] A spring is fitted onto a positioning rod, and both ends of the spring are fixedly connected to a drive plate and a vertical plate, respectively.

[0016] As a preferred embodiment of the advertising rack for marketing purposes described in this utility model, the telescopic rod includes:

[0017] A hollow tube, which is fixedly installed on the block;

[0018] A solid rod is slidably connected in a hollow tube, and one end of the solid rod is fixedly installed on another set of blocks.

[0019] As a preferred embodiment of the advertising rack for marketing purposes described in this utility model, the telescopic rod further includes:

[0020] A fixing component for securing a solid rod in a hollow tube, wherein the fixing component is located on the hollow tube.

[0021] As a preferred embodiment of the advertising stand for marketing purposes described in this utility model, the fixing component includes:

[0022] A storage slot is provided on the inner side of the top end of the hollow tube;

[0023] A hand-tightening screw is connected to the threaded outer end of the hollow tube;

[0024] An arc-shaped plate is slidably connected in the storage slot and is in close contact with the solid rod. One end of the hand-tightening screw is rotatably connected to the arc-shaped plate.

[0025] As a preferred embodiment of the advertising stand for marketing purposes described in this utility model, the fixing component further includes:

[0026] Semi-circular grooves: The outer surface of the solid rod is provided with several semi-circular grooves.

[0027] A number of semi-circular protrusions are fixedly installed on the side of the arc plate facing the solid rod, and the semi-circular protrusions can be inserted into the semi-circular grooves.

[0028] Compared with existing technologies:

[0029] By setting up four sets of blocks and telescopic rods between them, the size of the advertising stand can be adjusted according to the size of the photo cloth during market promotion, thereby improving the flexibility of the advertising stand. In addition, the advertising stand can also fix multiple sets of photo cloth, which can improve the promotional effect of market promotion to a certain extent. Attached Figure Description

[0030] Figure 1 This is a front view schematic diagram of the structure of this utility model;

[0031] Figure 2 This is a side view of the structure of this utility model;

[0032] Figure 3 This utility model Figure 2 Enlarged schematic diagram of the structure at point A in the middle;

[0033] Figure 4 This is a schematic diagram of the front view of the structure of this utility model;

[0034] Figure 5 This is a cross-sectional view of the telescopic rod of this utility model;

[0035] Figure 6 This utility model Figure 5 Enlarged schematic diagram of the structure at point B;

[0036] Figure 7 This is a top view of the telescopic pole of this utility model.

[0037] In the diagram: 10 square, 20 photo cloth, 30 horizontal plate, 31 vertical plate, 32 positioning rod, 33 positioning groove, 34 driving plate, 35 spring, 40 hollow tube, 41 solid rod, 50 storage groove, 51 hand screw, 52 curved plate. Detailed Implementation

[0038] To make the objectives, technical solutions, and advantages of this utility model clearer, the embodiments of this utility model will be described in further detail below with reference to the accompanying drawings.

[0039] This utility model provides a promotional display stand for marketing purposes. Please refer to [link / reference]. Figures 1-7 It includes a square 10 and a photo cloth 20 with marketing content printed on its surface. The square 10 is set in four groups, and the four groups of square 10 are arranged in a rectangular shape. There is a telescopic rod between the opposite ends of two groups of square 10. The corners of the photo cloth 20 are detachably connected to the square 10 through a connecting component, and the connecting component is located on the square 10.

[0040] The connecting components include: a horizontal plate 30, a vertical plate 31, a positioning rod 32, a positioning groove 33, a drive plate 34, a spring 35, and a positioning hole;

[0041] A horizontal plate 30 is fixedly installed on the top of the side of the block 10 facing the printing cloth 20, and a vertical plate 31 is fixedly installed on the side of the horizontal plate 30 facing the printing cloth 20. A positioning hole is opened in the vertical plate 31, and a positioning rod 32 is slidably connected in the positioning hole. A positioning groove 33 is opened on the side of the block 10 facing the printing cloth 20, and one end of the positioning rod 32 passes through the printing cloth 20 and is inserted into the positioning groove 33. A drive plate 34 is fixedly installed on the other end of the positioning rod 32, and a spring 35 is sleeved on the positioning rod 32. The two ends of the spring 35 are fixedly connected to the drive plate 34 and the vertical plate 31 respectively.

[0042] The telescopic pole includes: a hollow tube 40 and a solid pole 41;

[0043] Hollow tube 40 is fixedly installed on block 10, solid rod 41 is slidably connected in hollow tube 40, and one end of solid rod 41 is fixedly installed on another set of blocks 10.

[0044] The telescopic rod also includes a fixing component for fixing the solid rod 41 in the hollow tube 40, and the fixing component is disposed on the hollow tube 40;

[0045] The fixing components include: a storage slot 50, a thumbscrew 51, an arc-shaped plate 52, a semi-circular groove, and a semi-circular protrusion;

[0046] A storage groove 50 is provided on the inner side of the top end of the hollow tube 40. A hand screw 51 is threadedly connected to the outer side of the top end of the hollow tube 40. An arc plate 52 is slidably connected in the storage groove 50 and is in close contact with the solid rod 41. One end of the hand screw 51 is rotatably connected to the arc plate 52. Several semi-circular grooves are provided on the outer surface of the solid rod 41. Several semi-circular protrusions are fixedly installed on the side of the arc plate 52 facing the solid rod 41, and the semi-circular protrusions can be inserted into the semi-circular grooves. The material of the semi-circular protrusions is rubber, and the hand screw 51 faces the square 10 to prevent the hand screw 51 from protruding. By setting the semi-circular grooves and semi-circular protrusions, the friction between the arc plate 52 and the solid rod 41 can be improved.

[0047] In practical use, the specific operating steps for those skilled in the art are as follows:

[0048] First, print marketing content on the surface of the photo cloth 20. Then, extend and retract the telescopic rod until the distance between the four sets of squares matches the size of the photo cloth 20. Next, move the curved plate 52 towards the solid rod 41 by hand-tightening the screw 51 until the curved plate 52 presses against the solid rod 41, thus fixing the position of the four sets of squares 10. Then, separate the positioning rod 32 from the square 10 by the drive plate 34. At this time, the spring 35 will deform. Next, position the corner of the photo cloth 20 at the square 10 and align the through hole on the photo cloth 20 with the positioning hole. Then, the spring 35 will cause one end of the positioning rod 32 to pass through the through hole on the photo cloth 20 and insert it into the positioning hole, thus fixing the photo cloth 20. After fixing, the advertising stand can be placed in a suitable location for marketing.

[0049] Although the present invention has been described above with reference to embodiments, various modifications can be made and components can be replaced with equivalents without departing from the scope of the present invention. In particular, as long as there is no structural conflict, the features in the embodiments disclosed in this invention can be combined with each other in any way. The lack of an exhaustive description of these combinations in this specification is merely for the sake of brevity and resource conservation. Therefore, the present invention is not limited to the specific embodiments disclosed herein, but includes all technical solutions falling within the scope of the claims.

Claims

1. A promotional display stand for marketing purposes, comprising a square (10) and a photo cloth (20) on the surface of which marketing promotional content is printed, characterized in that, The blocks (10) are set into four groups, and the four groups of blocks (10) are arranged in a rectangular shape. There is a telescopic rod between the opposite ends of the two groups of blocks (10). The corner of the photo cloth (20) is detachably connected to the blocks (10) through a connecting component, and the connecting component is set on the blocks (10).

2. The advertising stand for marketing purposes according to claim 1, characterized in that, The connection component includes: A horizontal plate (30) is fixedly installed on the top of the side of the block (10) facing the printing cloth (20); Vertical plate (31), the horizontal plate (30) is fixedly installed on the side facing the printing cloth (20); Positioning holes are formed in the vertical plate (31).

3. A promotional display stand for marketing purposes according to claim 2, characterized in that, The connection component also includes: Positioning rod (32), which is slidably connected in positioning hole; The positioning groove (33) is provided on the side of the block (10) facing the photo cloth (20), and one end of the positioning rod (32) passes through the photo cloth (20) and is inserted into the positioning groove (33).

4. A promotional display stand for marketing purposes according to claim 3, characterized in that, The connection component also includes: A drive plate (34) is fixedly mounted on the other end of a positioning rod (32); A spring (35) is fitted onto a positioning rod (32), and both ends of the spring (35) are fixedly connected to a drive plate (34) and a vertical plate (31), respectively.

5. A promotional display stand for marketing purposes according to claim 1, characterized in that, The telescopic rod includes: Hollow tube (40), the hollow tube (40) is fixedly installed on the block (10); A solid rod (41) is slidably connected in a hollow tube (40), and one end of the solid rod (41) is fixedly installed on another set of blocks (10).

6. A promotional display stand for marketing purposes according to claim 5, characterized in that, The telescopic rod also includes: A fixing component is used to fix a solid rod (41) in a hollow tube (40), and the fixing component is provided on the hollow tube (40).

7. A marketing promotion display stand according to claim 6, characterized in that, The fixing component includes: Storage groove (50): A storage groove (50) is provided on the inner side of the top end of the hollow tube (40); A hand-tightening screw (51) is threadedly connected to the outer end of the hollow tube (40); An arc-shaped plate (52) is slidably connected in a storage groove (50), and the arc-shaped plate (52) is in close contact with a solid rod (41). One end of the hand-tightening screw (51) is rotatably connected to the arc-shaped plate (52).

8. A marketing promotion display stand according to claim 7, characterized in that, The fixing component also includes: Semi-circular grooves: The outer surface of the solid rod (41) is provided with several semi-circular grooves; Semi-circular protrusions: Several semi-circular protrusions are fixedly installed on the side of the arc plate (52) facing the solid rod (41), and the semi-circular protrusions can be inserted into the semi-circular grooves.

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