The utility model discloses a folding propaganda display rack for sales planning, and relates to the technical field of propaganda display racks, the folding propaganda display rack for sales planning comprises two frames, two billboards and a group of supporting blocks, two connecting pieces are rotatably connected between the two frames, the two frames are rotatably connected, and the two billboards are rotatably connected with the two connecting pieces. The upper surfaces of the two frames are both rotationally connected with two rotary knobs, the upper surfaces of the two frames are both provided with first clamping grooves, and the two frames are respectively and fixedly connected with a set of supporting blocks. In the using process of the advertising display rack, firstly, advertising boards needing to be publicized are placed in the two frames through the two first clamping grooves, and after placing is completed, the advertising boards are placed in the two frames through the second clamping grooves; when the advertising board needs to be replaced, the two frames are unfolded, the two connecting pieces are rotationally connected between the two frames to guarantee that the distance between the two frames is fixed, and when the advertising board needs to be replaced, limiting parts of the two pairs of rotary knobs are opened firstly, and a push block is pulled to drive a second limiting block fixed to the push block to move simultaneously.