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246 results about "Display advertising" patented technology

Display advertising is advertising on websites or apps or social media through banners or other ad formats made of text, images, flash, video, and audio. The main purpose of display advertising is to deliver general advertisements and brand messages to site visitors.

Advertisement putting and broadcasting system

The invention relates to an advertisement putting and broadcasting system, and the system comprises a display module which is disposed outside a vehicle, and can dynamically update and display the advertisement content; the advertisement management server is used for storing, distributing and managing advertisement contents, communicating with a plurality of vehicle terminals, analyzing advertisement putting requirements and selecting proper vehicles to put the advertisement contents; the environment sensing module is used for collecting environment information of the position of the vehicle. According to the advertisement putting and broadcasting system, a linkage mechanism of the display module, the environment sensing module and the advertisement control module is arranged, so that the problem that the audience range of a traditional vehicle-mounted advertisement is limited is solved; the dynamic display screen outside the vehicle can expand the advertisement display range to the outside of the vehicle, the system can automatically match the advertisement content and dynamically adjust the playing strategy to greatly improve the advertisement reaching efficiency in combination with the data such as the people flow density and the geographic position collected by the environment sensing module in real time, and resource waste caused by blind putting is reduced.
Owner:张衡

Data asset sharing method and system for multi-source heterogeneous data source

The invention relates to the technical field of data processing, in particular to a data asset sharing method and system for multi-source heterogeneous data sources. The method comprises the following steps: firstly, clustering all displayed advertisements according to a difference condition of user characteristic indexes of all displayed advertisements and a difference condition of advertisement query durations to obtain each cluster; according to the numerical value distribution condition of each to-be-dimensionally-reduced index in all the clustering clusters, obtaining the retention metric of each to-be-dimensionally-reduced index; and according to the retention metric of each index to be subjected to dimensionality reduction, performing dimensionality reduction on the data set to be subjected to dimensionality reduction, obtaining a dimensionality-reduced data set of the advertisement category, and performing data resource sharing. According to the method, reasonable dimension reduction is carried out on the data set to be subjected to dimension reduction by fully considering the user preference condition influencing the advertisement effect, so that the data set after dimension reduction can effectively reflect the advertisement effect, and the value of data resource sharing is guaranteed.
Owner:SHANGHAI WEILAN DIGITAL TECHNOLOGY CO LTD

Rotary table for assembly

A rotary table for assembly comprises a bottom plate, a lower rotary seat is rotationally arranged on the bottom plate, a rotary plate is hinged to the upper end of the lower rotary seat, the lower rotary seat can rotate around the bottom plate in all directions, and the rotary plate can rotate around the lower rotary seat in a pitching mode. A base plate is installed at the upper end of the rotating plate, two pairs of rotating columns are rotationally arranged on the base plate, upper clamping plates are arranged at the upper ends of the rotating columns, the base plate plays a role in supporting the shell, and meanwhile it can be ensured that the shell is stably located on the base plate through the upper clamping plates arranged on the rotating columns. And the base plate can rotate in all directions and in a pitching manner, so that the assembling operation of the electronic display advertising board is facilitated.
Owner:SICHUAN JIENIU TECHNOLOGY CO LTD

Data processing method and electronic device

The present application relates to the technical field of terminals. Provided are a data processing method and an electronic device, in order to solve the problem of low accuracy in user lifetime values. The method, applied to a terminal, comprises: acquiring service data during the display of an advertisement in a first application of a terminal, wherein the service data is used for indicating exposure of the advertisement and / or an operation of a user on the advertisement, and the advertisement is used for promoting a second application; acquiring conversion behavior data in the second application, wherein the conversion behavior data is used for indicating a conversion value of a conversion behavior executed by the user in the second application; on the basis of service dimensions, aggregating the service data and the conversion behavior data, in order to obtain first data, wherein the first data is used for indicating a conversion value corresponding to the second application under the service dimensions; and sending the first data to a server.
Owner:HUAWEI TECH CO LTD

High-stability advertisement design display device

The utility model belongs to the technical field of advertisement design, and particularly relates to a high-stability advertisement design display device which comprises a display frame body. The bottom of the showing stand main body is connected with a fixed base; a rotating button is rotated by hand, so that the rotating button drives a rotating rod to rotate through a sliding sleeve, a driving gear rotates with the rotating rod as the axis, a driven rack is made to move downwards in two directions under limiting of a fixed sliding rail, the driven rack drives a fixed rod to stretch out of the side wall of a fixed base, and then the button is pressed by hand; a button presses down a pressure spring through a baffle, so that a limiting connecting block slides in a sliding groove, then the button is pressed down into a mounting hole, then a connecting rod is pulled by hand, the button pops the button into the mounting hole through the elastic force of the pressure spring, the connecting rod is fixed, and therefore the supporting face is enlarged, and the supporting force of the showing stand is increased; the showing stand is prevented from being blown down by wind, and shown advertisements are prevented from being damaged.
Owner:朱嗣童

Outdoor waterproof commercial display advertising machine

The utility model discloses an outdoor waterproof commercial display advertising machine, which belongs to the technical field of advertising machines, aims at solving the problem that the advertising machine is fixedly arranged outdoors and the position of the advertising machine cannot be quickly adjusted according to market changes or activity requirements, and comprises a bottom plate, universal wheels, a fixing mechanism, a supporting plate, a display screen, a cleaning mechanism and a rain baffle, the universal wheels are symmetrically and fixedly connected to the periphery of the bottom face of the bottom plate, the fixing mechanism is arranged in the bottom plate, the supporting plate is fixedly connected to the upper portion of the bottom plate, the display screen is arranged on the front face of the supporting plate, the cleaning mechanism is arranged on the front portion of the display screen, and the rain baffle is fixedly connected to the upper portion of the supporting plate. By means of the fixing mechanism, the whole advertising machine can be driven to move through the universal wheels at the bottom, the advertising machine can be conveniently moved to the needed position, use is convenient and fast, after the advertising machine reaches the designated position, the advertising machine can be fixed to the ground through downward movement of the base, and the stability of the advertising machine during operation is improved.
Owner:SHENZHEN CMK TECH CO LTD

Information flow advertising space for information flow interactive graphical user interface for electronic devices

1. Name of the product of this design: Information flow advertising space for an information flow interactive graphical user interface for electronic devices. 2. Purpose of the product of this design: an electronic device. 3. The key points of the design of this design product are the parts in the graphical user interface, and the non-dashed line parts are the parts that require protection. 4. The picture or photo that best illustrates the key points of the design: Design 1 interface change state diagram 1. 5. Designate Design 1 as the base design. 6. Purpose of the graphical user interface: The entire interface is used to display advertising spaces with packaging effects and advertising content in the information flow, and parts of the interface are used to display integrated packaging effects of advertising spaces in the information flow, and to slide to reveal packaging effects and display advertising content, and other interactions. 7. Human-computer interaction method of graphical user interface: In the main view of Design 1, when the user slides up the information flow card in the middle of the interface, the integrated and packaged advertising space is randomly inserted into the card information flow, presenting the interface change from the main view of Design 1 to the interface change state diagram 1 of Design 1. When the user continues to slide the information flow card upwards, the packaging covering the advertisement becomes translucent and presents the interface change from Design 1 interface change state diagram 1 to Design 1 interface change state diagram 2. The package is then opened, and the ribbons and decorations on the package fall off, presenting an interface change from Design 1 interface change state diagram 2 to Design 1 interface change state diagram 3. Then all the packaging elements disappear, showing the complete advertising information, presenting the interface changes from Design 1 interface change state diagram 3 to Design 1 interface change state diagram 4. The human-computer interaction method of Design 2 is the same as that of Design 1. In each design, the circular blank area below the bow on the advertising packaging is the content screen, such as: advertiser's portrait, logo, etc.
Owner:TENCENT TECHNOLOGY (SHENZHEN) CO LTD

Big data advertisement putting effect analysis system and method based on cloud platform

The invention discloses a big data advertisement putting effect analysis system and method based on a cloud platform, and relates to the technical field of big data analysis. According to advertisement content, advertisement labels are extracted, and advertisement target groups are determined; collecting advertisement putting data and user behavior data of each platform, constructing a data analysis module, and analyzing audience labels of each platform and advertisement conversion data of each label in each time period; constructing an effect prediction model, and predicting the delivery effects of different advertisement labels in different platforms in different time periods; in combination with the indexes, a comprehensive scoring system is established, and a personalized putting suggestion report for the advertisement is generated; the advertisement putting effect is monitored in real time, effect verification and strategy adjustment are carried out through an A / B test, and the optimal advertisement putting effect is ensured. According to the method, the label extraction and the target group analysis are refined, various indexes and data are integrated, the advertisement putting effect is visually displayed, and an optimization strategy is provided.
Owner:JIANGSU ZHIDUOXIN TECH SERVICE CO LTD

Advertising and entertainment surface vessel

The invention relates to the fields of shipbuilding and information technology, and more particularly to watercraft intended for displaying advertising and entertainment content. The technical result, which consists in increasing target audience reach and providing more effective broadcasting of advertising and / or entertainment content, is achieved in that an advertising and entertainment surface vessel is configured in the form of a surface vessel having a deck; mounted to the deck, along both sides of the vessel, are vertical topside support structures; mounted to a topside support structure from above, along the entire length thereof and in an articulated manner, is a movable upper support structure configured to be positionable in a folded state transverse to the topside support structure such as to extend over the deck and to be positionable in an unfolded state along the topside support structure such as to be coplanar therewith and to form an upper extension thereof; and mounted to the outer side of each of the topside support structures and the upper support structures are display screens capable of accommodating an informational image, wherein the display screens on the upper support structures are configured to be capable of increasing the surface area of the broadcast image when in an unfolded state and of displaying the broadcast image into the upper hemisphere when in a folded state with the aid of advertising and entertainment content broadcasting systems.
Owner:SHABATKO GENNADII VITALEVICH

Advertisement display method and device, equipment and storage medium

The invention discloses an advertisement display method and device, equipment and a storage medium, and belongs to the field of advertisements. The method comprises the steps that a chat session list interface is displayed, the chat session list interface is used for displaying one or more chat session list items, and the chat session list items are used for displaying at least one of an identifier of a chat session object and chat session abbreviation information of the chat session object; displaying an advertisement session list item in the chat session list interface, wherein the advertisement session list item displays related information of an advertisement party; and displaying an advertisement interface of the advertisement party in response to a first display operation triggered by the advertisement session list item. According to the method and the device, separation between an advertisement display mode and operation of a user in an application program can be avoided.
Owner:TENCENT TECHNOLOGY (SHENZHEN) CO LTD

Outdoor signboards

1. The name of the design product: outdoor advertising board. 2. The use of the design product: the design product is used to display advertising information. 3. The design points of the design product: in shape. 4. The picture or photo that best indicates the design points: perspective view 1.
Owner:GUANGDONG ZAOAN CULTURE DEV CO LTD

Main body of an interstitial advertisement display and interactive dynamic graphical user interface for an electronic device

1. Name of the Design Product: Main Body of Advertising Insert Display and Interactive Dynamic Graphic User Interface for Electronic Devices. 2. Use of the Design Product: An electronic device. 3. Design Key Points of the Design Product: Lies in the partial part of the graphic user interface, and the non-dotted part is the protected partial part. 4. Picture or Photograph that Best Illustrates the Design Key Points: The front view of Design 1. 5. Design 1 is designated as the basic design. 6. Use of the Graphic User Interface: The overall interface is used to display the insert content of advertisements within any application, the floating bubble advertisement displayed in the three-dimensional box, to show the dynamic effect of the floating bubble advertisement, and to interact such as poking the bubble to receive benefits. The partial part of the interface is used to display the floating bubble advertisement in the three-dimensional box, to show the dynamic effect of the floating bubble advertisement, and to interact such as poking the bubble to receive benefits. 7. Human-Computer Interaction Method of the Graphic User Interface: In the front view of Design 1, when the user has no operation, the bubble advertisement will automatically rise to display the complete advertisement content. The user can click on the bubble to receive the advertisement benefits, and can also click on the "Learn More Wonderful" control to enter the advertisement details page. In the front view of Design 2, atmosphere special effect elements are displayed around the floating bubble advertisement. The user can click on the bubble to receive the advertisement benefits, and can also click on the "Learn More Wonderful" control to enter the advertisement details page. In the front view of Design 3, when the interface enters the advertisement state, the advertisement insert style of the three-dimensional box is displayed in the middle of the interface. After a few seconds, the bubble wraps the advertisement and floats upward from the box, presenting the dynamic interface change from the front view of Design 3 to the first interface change state diagram of Design 3. Subsequently, the floating bubble advertisement continues to float upward, presenting the dynamic interface change from the first interface change state diagram of Design 3 to the second interface change state diagram of Design 3. It floats to a certain height and stops, fully displaying the advertisement content in the bubble, presenting the dynamic interface change from the second interface change state diagram of Design 3 to the third interface change state diagram of Design 3. The human-computer interaction method of Design 4 is the same as that of Design 3. In the third interface change state diagram of Design 4, atmosphere special effect elements are displayed around the bubble. In each design, the rectangular blank area inside the bubble is the content screen, such as: advertisement screen, advertisement video, picture / photo, etc.
Owner:TENCENT TECHNOLOGY (SHENZHEN) CO LTD

Advertising reporting methods, devices and electronic equipment

This application provides an advertising reporting method, apparatus, and electronic device, relating to the field of advertising technology. The method includes: establishing a remote procedure call (RPC) communication link with a local server; calling the data interface of the local server to obtain advertising configuration information; instantiating the advertising configuration information to obtain advertising data; displaying advertising content based on the advertising data, and obtaining advertising display information based on interactive operations on the advertising content; and sending the advertising display information to the local server via the RPC communication link. In the above design, establishing a RPC communication link with the local server and reporting advertising data via the RPC communication link reduces bandwidth costs compared to reporting advertising data using the Hypertext Transfer Protocol (HTTP).
Owner:GUANGZHOU HUYA TECH CO LTD

Marketing visualization monitoring system based on big data analysis

The invention relates to the technical field of internet advertisement, and discloses a marketing visualization monitoring system based on big data analysis, comprising a data acquisition module used for acquiring an exposure log and setting a time discrete parameter; the system corridor module is used for determining an advertisement skipping and charging threshold interval; the counting increment module is used for defining two types of first events of departure and billing, constructing an insurance set and calculating a counting increment; the first estimation module is used for calculating the risk intensity and survival proportion based on the time discrete features; the second estimation module is used for obtaining two types of risk logarithmic intensity derivatives by adopting a regression method; the risk calculation module is used for comprehensively weighting to obtain a risk variation index; and the visual alarm module is used for graphically displaying the advertisement risk change and automatically triggering alarm. The system can accurately describe the watching behavior of the user in a key period, monitors the advertisement conversion trend in real time, and improves the scientificity and response efficiency of advertisement effect analysis.
Owner:国网安徽省电力有限公司营销服务中心 +1

system

A system in accordance with an embodiment is directed to automating the generation and presentation of advertising creatives to efficiently manage advertising.SOLUTION: A system according to an embodiment includes a generation AI, an advertisement display unit, and a reward giving unit. The generation AI automatically generates an advertisement creative of an image or a moving image using the generation AI. The advertisement posting unit posts the advertisement generated by the generation AI on the MDM installed smartphone. The reward giving unit gives a reward based on the advertisement displayed by the advertisement display unit.SELECTED DRAWING: Figure 1
Owner:SOFTBANK GROUP CORP

An advertisement module for a search results page dynamic advertisement presentation graphical user interface for an electronic device

1. The name of the design product: advertisement module of search result page dynamic advertisement display graphical user interface for electronic device. 2. The use of the design product: an electronic device. 3. The design points of the design product: the part in the graphical user interface, the part that is not dotted line is the claimed part. 4. The picture or photo that best shows the design points: design 1 interface change state figure 9. 5. Design 1 is designated as the basic design. 6. The use of the graphical user interface: the overall appearance design of the interface is used to display dynamic advertisements on the search result page, the switching of the advertisement form and other interactions, and the partial appearance design of the interface is used to display advertisement content, the switching of the advertisement form and other interactions. 7. The human-computer interaction mode of the graphical user interface: in the main view of design 1, when the user does not operate, the advertisement floating layer pops up in the middle of the interface, the advertisement card slides out from the bottom of the floating layer, and the dynamic change from design 1 main view to design 1 interface change state figure 2 is presented. Then the card flips, presenting the dynamic change from design 1 interface change state figure 2 to design 1 interface change state figure 4. Then, a plurality of advertisement cards are unfolded behind the advertisement card, and a click text prompt is displayed, presenting the dynamic change from design 1 interface change state figure 4 to design 1 interface change state figure 6. Then the floating layer with fan-shaped advertisement cards is retracted, switching to the regular pendant form, presenting the dynamic change from design 1 interface change state figure 6 to design 1 interface change state figure 9. When the user slides the interface background to browse the content, or clicks the arrow on the right side of the pendant, the regular pendant form is switched to the mini pendant form, presenting the dynamic change from design 1 interface change state figure 9 to design 1 interface change state figure 10. The human-computer interaction mode of design 2 is the same as that of design 1 (the advertisement card after flipping is switched to a special form display). In each design view, the rectangular or special-shaped gray coated area in the interface is the content picture, such as advertisement picture, picture, poster, photo, etc.
Owner:TENCENT TECHNOLOGY (SHENZHEN) CO LTD

Three-dimensional multi-angle display device for advertisement production

The utility model relates to the technical field of display devices, in particular to a three-dimensional multi-angle display device for advertisement manufacturing, which comprises a bottom plate, two sleeves are symmetrically welded on the upper surface of the bottom plate, sleeve rods are slidably connected to the inner side walls of the sleeves, and the upper surfaces of the two sleeve rods are fixedly connected with the same lifting plate. A hydraulic cylinder is fixedly installed on the front side of the upper surface of the bottom plate, and one end of a piston rod of the hydraulic cylinder is rotationally connected with a transmission rod. The extending length of one end of the piston rod of the hydraulic cylinder is adjusted to drive the transmission rod to move, the transmission rod drives the lifting plate and the sleeve rod to move up and down, the sleeve rod slides on the inner side wall of the sleeve, the lifting plate drives the threaded rod to move up and down, and under the limiting action of the rotating ring and the rotating groove, the nut barrel drives the rotating disc to rotate back and forth. The rotating disc drives the mounting plate and the advertisement display device to rotate back and forth, so that the advertisement content can be displayed from different angles, the ornamental value of the advertisement is higher, the attention of people can be attracted in multiple directions, and the propagation effect of the advertisement is more ideal.
Owner:SUZHOU KAIGE LASER TECH DEV CO LTD

Information display method and information display screen system

ActiveCN119440331AImprove use valueImprove advertising effectivenessStampsAdvertisingEngineeringHuman–computer interaction
The invention relates to an information display method and an information display screen system.The method comprises the following steps that a first interface is displayed on a price tag screen, price tag information of a current commodity is displayed on the first interface, and the price tag information comprises the name and price of the current commodity; after the first preset time, the price tag screen jumps from the first interface to the second interface, and the first advertisement picture is displayed on the second interface in a full screen mode; and after a second preset time, jumping from the second interface to a third interface on the price tag screen, the third interface comprising an advertisement area and a price tag area, and the advertisement area displaying a second advertisement picture associated with the first advertisement picture. In the information display process of the electronic price tag information, the information of the advertising product is displayed by the master screen, so that the information of more advertising products can be displayed, the advertising effect is improved, and meanwhile, the use value of the electronic price tag is improved.
Owner:FUZHOU SIFEI INFORMATION TECH CO LTD

Payroll-related advertising system

We provide a payroll-related advertising system that displays ads in conjunction with payday, creating a beneficial situation for both the members of the organization receiving their salaries and the advertisers. [Solution] The salary payment-related advertising system 1 comprises a salary payment means 18 that pays a set amount as salary from a set payment account 20 to receiving accounts A1 and A2 set by members of the organization on a set payday; salary payment display means 41A and 41B that display a salary payment indication on terminals A and B of members of the organization that a salary payment has been made by the salary payment means 18; and advertising display means 42A and 42B that display advertisements related to salary on the same screen 40A and 40B as the salary payment display by the salary payment display means 41A and 41B.
Owner:柴田 秀树

Information processing system, information processing method, and program

[Problem] To provide an information processing system which allows a user to easily view an advertisement. [Solution] According to one aspect of the present invention, an information processing system is provided. This information processing system comprises a control unit. The control unit is configured to perform the following steps. In a reception step, a contribution destination of a value obtained by viewing an advertisement from a user terminal owned by a user is designated, and then a viewing request for viewing the advertisement is received from the user terminal. In a presentation step, an advertisement viewable by the user is presented in response to the viewing request. In a contribution step, at least a portion of the value is contributed to the contribution destination upon the presentation of the advertisement.
Owner:RYDE INC

Display (curved)

1. The name of this design product: display screen (arc-shaped). 2. Purpose of this design product: used for playing and displaying images, image presentation, advertising and television broadcasting. 3. The design key point of this appearance design product lies in the shape. 4. The picture or photo that best illustrates the key points of the design: Design 1 Stereoscopic drawing 1. 5. Designate Design 1 as the base design.
Owner:庞天平

Electronic device for processing advertisement information and operation method thereof

PCT designated stageWO2025183281A1AdvertisementsEngineeringTesting Methods
The present disclosure relates to an electronic device for processing advertisement information and an operation method thereof. The operation method of the electronic device for processing advertisement information according to an embodiment of the present disclosure comprises the steps of: acquiring advertisement information from the outside; acquiring streamer information from a streamer terminal; identifying, on the basis of the streamer information, content in which the advertisement information is to be transmitted; acquiring viewer information from a viewer terminal of a viewer who watches the content; and providing, to the viewer terminal, a page including the advertisement information when, on the basis of the viewer information, it is confirmed that the advertisement information can be exposed.
Owner:OVERTHEHAND INC

Windproof advertising board

The utility model relates to a windproof advertising board which comprises a mounting bracket, and the mounting bracket is used for mounting the windproof advertising board on commodity display equipment and comprises a fixed frame and a movable frame; wherein the movable frame is provided with an advertising board, one end of the movable frame is rotationally connected with the fixed frame, the movable frame has a standing state of a conventional display advertising board and a forward-falling state and a backward-falling state with a windproof function, and in the using process of the windproof advertising board, the movable frame is switched from the standing state to the forward-falling state or the backward-falling state under the action of wind, so that the windproof function is achieved; the safety problem caused by the fact that the advertising board is blown down by wind is avoided, and the use safety is improved.
Owner:ZHUHAI GEXIN COLD CHAIN SERVICE CO LTD

Advertisement identifier with multi-surface screen display structure

The utility model belongs to the technical field of advertisement identification, and discloses an advertisement identification with a multi-face screen display structure, which comprises a weight box, a partition plate is fixedly connected to the inner surface of the weight box, a power motor is arranged at one end of the partition plate, and the output end of the power motor penetrates through the partition plate and is fixedly connected with a driving drive plate. One end of the driving shifting disc is fixedly connected with two driving shifting shafts which are distributed in a mirror image mode, one end of the partition plate is rotationally connected with a driven rotating disc, four transmission grooves used in cooperation with the driving shifting shafts are formed in one end of the driven rotating disc, and one end of the driven rotating disc is fixedly connected with a rotating display mechanism; according to the utility model, the rotary display mechanism is arranged, so that the device can realize the multi-surface rotary display of the display rack I and the display rack II, the advertisement content can be displayed in all directions, audiences at different angles can clearly see the advertisement information, and the advertisement propagation effect and the advertisement influence are effectively improved.
Owner:SHANGHAI WANXIANG LOGO CO LTD

Billboard (Digital Media Art)

ActiveCN309937727SMediaFLOProcess engineering
1. Name of the product in this design: Billboard (Digital Media Art). 2. Purpose of this design: To display advertising information. 3. The key design features of this product are the combination of shape and pattern. 4. The image or photograph that best illustrates the design's key points: a 3D model.
Owner:杨梓杰