Information processing method, information processing device and program
Patent Information
- Application Number
- JP2023133586
- Authority / Receiving Office
- JP · JP
- Patent Type
- Applications
- Current Assignee / Owner
- Filing Date
- 2023-08-18
- Publication Date
- 2025-09-17
AI Technical Summary
Existing real estate property search systems fail to provide high-quality visual content that effectively attracts potential buyers or renters, leading to unsatisfactory transactions and high cancellation rates due to insufficient customer satisfaction.
An information processing method that includes outputting property information with video content and providing incentives to creators when a contract is concluded, utilizing a server and user terminal system to manage and display video content, track viewer interactions, and calculate creator evaluations based on viewing, inquiry, and contract status.
Improves the quality of real estate property introductions through video content, enhances customer satisfaction, and motivates creators to produce engaging content, thereby revitalizing the real estate and creator industries.
Smart Images

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Abstract
Description
[Technical field]
[0001] The present disclosure relates to an information processing method, an information processing device, and a program. [Background technology]
[0002] Conventionally, information on real estate properties has been made public via networks such as the Internet, and a process of searching for properties that meet the desired conditions of a prospective contract holder has been performed via the network. The property search is performed based on conditions such as the property's location, price, size, layout, age, facilities and equipment, and distance from the station. For example, Patent Document 1 discloses a system that provides search results that take into account the details of special properties in addition to the property conditions described above. [Prior art documents] [Patent documents]
[0003] [Patent Document 1] JP 2020-194222 A Summary of the Invention [Problem to be solved by the invention]
[0004] In addition to information about the searched property, photos of the property are often displayed as a search result. Some prospective buyers may enter into a contract based only on the search results without actually going to the property to see it. For such prospective buyers, the impression of the property from the photos is likely to be the deciding factor in entering into a contract. In addition, prospective buyers may narrow down the properties to be viewed from the search results before going to the property. In such cases, the photos displayed as search results are also important. However, the photos of the property are often taken by sales representatives, etc., and it is difficult to post attractive photos that will catch the eye of prospective buyers and lead to a contract or viewing. Even if a prospective buyer looks at the photos of the property and goes to the trouble of going to the property to view it, they may not like it. Also, prospective buyers who live in other countries or far away and do not have time to spare may enter into a contract out of necessity to save time, even if they are not fully satisfied, and may end up canceling the contract and moving out immediately. In other words, customer satisfaction in real estate (rental and transfer) transactions was insufficient for both prospective buyers and owners of properties.
[0005] Therefore, the main objective of the present disclosure is to provide an information processing method etc. that can improve the quality of the content introducing real estate properties through video content, thereby increasing customer satisfaction, including those seeking to contract and owners. [Means for solving the problem]
[0006] An information processing method according to one aspect of the present disclosure includes a process in which a computer outputs property information and video content relating to a plurality of real estate properties, and when a contract for the real estate property is concluded, grants an incentive to the creator of the video content. Effect of the Invention
[0007] According to the present invention disclosed herein, it is possible to improve the quality of the introduction and matching of real estate properties through video content, thereby increasing customer satisfaction of users including contract applicants and owners, and also to effectively utilize creators who provide video content. Therefore, according to the present invention, it is possible to revitalize at least both the real estate industry and the creator industry. [Brief description of the drawings]
[0008] [Figure 1] FIG. 1 is a schematic diagram illustrating an example of the configuration of an information processing system. [Diagram 2] FIG. 2 is a block diagram showing an example of the configuration of a server and a user terminal. [Diagram 3] FIG. 2 is an explanatory diagram showing an example of a record layout of a property information DB. [Figure 4] 11 is an explanatory diagram showing an example of the record layout of a situation DB and a creator DB. FIG. [Diagram 5] 13 is a flowchart showing an example of a property search processing procedure. [Figure 6] 13 is a flowchart showing an example of a property search processing procedure. [Figure 7] FIG. 13 is a schematic diagram showing an example of a screen of a user terminal. [Figure 8] FIG. 13 is a schematic diagram showing an example of a screen of a user terminal. [Figure 9] 13 is a flowchart illustrating an example of a creator evaluation process procedure. [Figure 10] 13 is a flowchart showing an example of a property search processing procedure according to the second embodiment. [Figure 11] FIG. 13 is a schematic diagram showing an example of a screen of a user terminal. DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS
[0009] The information processing method, information processing device, and program of the present disclosure will be described in detail below with reference to the drawings showing the embodiments. In the following embodiments, an example will be described in which the present disclosure is applied to an information processing system that searches for real estate properties via a network and provides information on the searched properties. However, the technology of the present disclosure can be applied to information processing systems that search for various objects via a network and present photos and images of the searched objects as search results, in addition to real estate properties.
[0010] (Embodiment 1) An information processing system that provides search results of a real estate property search via a network will be described. The real estate property in this embodiment includes properties for sale and properties for rent. FIG. 1 is a schematic diagram showing a configuration example of an information processing system. The information processing system in this embodiment includes a server 10 and a plurality of user terminals 20, etc., and each device is communicatively connected via a network N. The network N may be the Internet, or a LAN (Local Area Network) constructed within a facility of an operator (which may be an individual or a corporation, and may also be a real estate company, but is not limited to a real estate company) of this information processing system that manages the server 10. The server 10 is an information processing device capable of various information processing and sending and receiving information, such as a server computer, a personal computer, etc. The server 10 may be a multicomputer consisting of a plurality of computers, or may be a virtual machine virtually constructed within one device by software. The server 10 may also be a local server installed within a facility, or may be a cloud server communicatively connected via the Internet. The server 10 has a function of a web server, and publishes a property search site 12S (see FIG. 2) that provides information on real estate properties via the network N. The server 10 performs processes such as searching for real estate properties and providing information on the searched properties based on search information received from the user terminal 20 via the property search site 12S. The user terminal 20 is a terminal of a user who uses a website, and is a smartphone, a tablet terminal, a personal computer, etc. The user terminal 20 performs processes such as accessing the website via the network N.
[0011] 2 is a block diagram showing an example of the configuration of the server 10 and the user terminal 20. The server 10 includes a control unit 11, a storage unit 12, a communication unit 13, an input unit 14, a display unit 15, a reading unit 16, etc., and these units are connected to each other via a bus. The control unit 11 includes one or more processors such as a CPU (Central Processing Unit), an MPU (Micro-Processing Unit), or a GPU (Graphics Processing Unit). The control unit 11 appropriately executes a program 12P stored in the storage unit 12 to perform various information processing, control processing, etc. that the server 10 should perform.
[0012] The storage unit 12 includes a RAM (Random Access Memory), a flash memory, a hard disk, an SSD (Solid State Drive), and the like. The storage unit 12 prestores a program 12P (program product) executed by the control unit 11 and various data required for executing the program 12P. The storage unit 12 also temporarily stores data generated when the control unit 11 executes the program 12P. The storage unit 12 also stores a property search site 12S for providing information on real estate properties, a property information DB 12a, a situation DB 12b, a creator DB 12c, and the like, which will be described later. At least one of the property information DB 12a, the situation DB 12b, and the creator DB 12c may be stored in another storage device connected to the server 10, or may be stored in another storage device with which the server 10 can communicate.
[0013] The communication unit 13 is a communication module for connecting to the network N by wired or wireless communication, and transmits and receives information to and from other devices via the network N. The input unit 14 accepts operation input by a user, and sends a control signal corresponding to the operation content to the control unit 11. The display unit 15 is a liquid crystal display, an organic EL display, or the like, and displays various information according to instructions from the control unit 11. The input unit 14 and the display unit 15 may be a touch panel integrally configured. Note that the input unit 14 and the display unit 15 are not essential, and the server 10 may be configured to accept operations through a connected terminal device and output information to be displayed to an external display device.
[0014] The reading unit 16 reads information stored in a portable storage medium 10a including a CD (Compact Disc)-ROM, a DVD (Digital Versatile Disc)-ROM, a USB (Universal Serial Bus) memory, an SD (Secure Digital) card, etc. The program 12P and various data stored in the storage unit 12 may be read by the control unit 11 from the portable storage medium 10a via the reading unit 16 and stored in the storage unit 12. The program 12P and various data stored in the storage unit 12 may also be downloaded by the control unit 11 from another device via the communication unit 13 and stored in the storage unit 12.
[0015] In the server 10 configured as described above, the program 12P may be located and executed on a single computer, or at one site, or may be deployed to be executed on multiple computers distributed across multiple sites and interconnected by a network N.
[0016] The user terminal 20 includes a control unit 21, a storage unit 22, a communication unit 23, an input unit 24, a display unit 25, etc., and these units are connected to each other via a bus. The control unit 21, the storage unit 22, the communication unit 23, the input unit 24, and the display unit 25 of the user terminal 20 have the same configurations as the control unit 11, the storage unit 12, the communication unit 13, the input unit 14, and the display unit 15 of the server 10, so their explanations are omitted. Note that the storage unit 22 of the user terminal 20 stores a browser 22B for browsing websites published via the network N in addition to the program 22P.
[0017] FIG. 3 is an explanatory diagram showing an example of a record layout of the property information DB 12a. The property information DB 12a is a database that is registered in the server 10 and stores information on real estate properties that can be searched for on the property search site 12S. The property information DB 12a shown in FIG. 3 includes a property ID column, a region information column, a location column, a building name column, a location information column, a building information column, a price column, a content information column, and the like, and stores property information related to properties in association with property IDs. The property ID column stores identification information (property ID) assigned to each real estate property that can be searched for on the property search site 12S. The region information column, the location column, and the building name column store the region (Kansai, Kanto, Tokai, etc.) of the location of the real estate property, the address of the location, and the building name, respectively. The location information column, the building information column, and the price column store information on the location of the real estate property, information on the building, and the price (rent, sale price, etc.), respectively. The location information includes, for example, the name of the line and the name of the station nearest to the real estate property, the means of transportation and the travel time from the nearest station, the school district (school district) of the elementary school and the junior high school, the nearest park and commercial facility, and the like. The building information includes, for example, the size of the real estate property, the layout, the age of the building, the orientation of the veranda or balcony, the number of floors of the building and the floor of the property, and the information of the installed equipment, and the like. The content information string stores the video content of the real estate property. The video content includes moving images and still images that introduce the real estate property that are shot (produced) by the creator, and includes, for example, content that shoots roads, parks, commercial facilities, etc. around the real estate property, and content that shoots the inside of the property. The video content also includes, for example, video content of a main video that enters the property from the entrance of the property, moves around each room in the property, and shoots each part of the property in order. The video content also includes content data (video data) and information of the creator who produced the content. The creator information includes, for example, the name and title of the creator, the name of the organization to which the creator belongs, and the like. It should be noted that a creator may be an individual professional or amateur photographer (cameraman), or may be a corporation or group of multiple people including a photographer, art director, illustrator, copywriter, etc. who create content.The video content data may be stored in a predetermined area of the storage unit 12 or in another storage device, in addition to being stored in the property information DB 12a, and in this case, the content information string stores information for reading out the content data (e.g., a file name indicating the storage location of the data). The contents stored in the property information DB 12a are not limited to the example shown in Fig. 3. For example, information on a real estate company and a person in charge who handles inquiries and contracts regarding real estate properties may be stored.
[0018] FIG. 4 is an explanatory diagram showing an example of the record layout of the situation DB 12b and the creator DB 12c. FIG. 4A shows the situation DB 12b, and FIG. 4B shows the creator DB 12c. The situation DB 12b is a database that stores information about the viewing status, inquiry status, contract status, etc. of video content for real estate properties that can be searched on the property search site 12S. The situation DB 12b shown in FIG. 4A includes a property ID column, a posting start date column, a number of views column, a viewing history column, a number of inquiries column, an inquiry history column, a contract status column, etc., and stores the access status of those who wish to contract with the property in association with the property ID. The property ID column stores the property ID registered in the property information DB 12a. The posting start date column stores the date on which the property information was posted on the property search site 12S and became searchable. The number of views column stores the number of times each video content of the property was viewed, and the viewing history column stores the date and time when each video content was viewed. The number of inquiries column stores the number of inquiries received regarding properties and contracts, and the inquiry history column stores the date and time when an inquiry was received. Inquiries regarding properties and contracts are made, for example, via an inquiry form on the property search site 12S, but may also include inquiries made by a user who viewed the property search site 12S via telephone or e-mail. The contract status column stores information indicating whether or not a contract for a property has been concluded (whether or not a sale or contract has been concluded). In the example shown in FIG. 4A, "contract completed" is stored when a contract has been concluded. The contents stored in the status DB 12b are not limited to the example shown in FIG. 4A. For example, if a user who views the property search site 12S has registered as a member in advance, information of a user who viewed the video content of each property, information of a user who made an inquiry, information of a user who made a contract, etc. may be stored.
[0019] The creator DB 12c is a database that stores information on creators who have filmed (produced) video content to be posted on the property search site 12S. The creator DB 12c shown in FIG. 4B includes a creator ID column, a name column, an affiliation column, a property ID column, an evaluation information column, an incentive information column, and the like, and stores each piece of information on creators in association with the creator ID. The creator ID column stores identification information (creator ID) assigned to each creator. The name column stores the name or title of the creator, and the affiliation column stores information such as the name of the organization to which the creator belongs. The property ID column stores the property ID of the property for which the creator filmed (produced) the video content. The evaluation information column stores an evaluation score indicating an evaluation of the creator. The evaluation score is calculated on the property search site 12S based on the viewing status of the video content filmed by the creator, the inquiry status of the property for which the creator filmed the video content, and the contract status. The incentive information column stores information about incentives given to the creator according to the viewing status of the video content shot by the creator, the inquiry status of the property for which the creator shot the video content, and the contract status. The incentive may be money or a coupon, or may be a benefit such as points that can be used to pay various fees or points that can be exchanged for various goods. The amount of the incentive is set in advance according to the number of times the video content is viewed or the viewing time, or the number of inquiries about the property or whether or not a contract is concluded. For example, the incentive is set higher the more the number of times the video content is viewed, the longer the viewing time, and the more the number of inquiries about the property, and a predetermined amount of incentive is set for the conclusion of a contract for the property. The contents stored in the creator DB12c are not limited to the example shown in FIG. 4B. For example, information such as the contract status of the property for which the creator shot the video content, the viewing status of the video content, and the inquiry status for the property may be stored.
[0020] The following describes the processing performed by each device in the information processing system of this embodiment when a user accesses the property search site 12S using the user terminal 20 to search for property information. Figures 5 and 6 are flowcharts showing an example of a property search processing procedure, and Figures 7 and 8 are schematic diagrams showing examples of screens on the user terminal 20. The following processing is performed by the control unit 21 of the user terminal 20 according to a program 22P stored in the storage unit 22, and by the control unit 11 of the server 10 according to a program 12P stored in the storage unit 12.
[0021] In the information processing system of this embodiment, a user who wishes to search for a property accesses the server 10 using the user terminal 20 and searches for the property he or she wishes to view via the property search site 12S. The user accesses the server 10 by starting the browser 22B on the user terminal 20, but if an application program for accessing the property search site 12S is installed on the user terminal 20, the user may access the server 10 by starting the application program on the user terminal 20.
[0022] When the control unit 21 of the user terminal 20 receives an instruction to access the server 10 (the property search site 12S) via the input unit 24, the control unit 21 accesses the property search site 12S (S11). The control unit 11 of the server 10 transmits a web page in response to the request from the user terminal 20, here a condition input screen of the property search site 12S, to the user terminal 20 (S12). The control unit 21 of the user terminal 20 receives the web page transmitted by the server 10, and displays a condition input screen, for example, as shown in FIG. 7A, on the display unit 25 based on the received web page (S13). The screen shown in FIG. 7A is an initial screen of the condition input screen, and is a screen for accepting the selection of a category when searching for a property. In the example shown in FIG. 7A, the address, the name of the line and station, the building name, the school district, and the creator of the video content can be selected as categories. The screen shown in FIG. 7A has an input field 25a for inputting any search keyword for searching for properties, and is configured to enable property searches based on search keywords such as part of an address, a station name, a building name, a school name, etc.
[0023] When any category is selected on the screen shown in FIG. 7A, a screen for accepting input of search conditions related to the selected category is displayed on the user terminal 20, and the control unit 21 accepts the input of search conditions via this screen. For example, when the "Search by address" button is selected on the screen shown in FIG. 7A, the control unit 21 of the user terminal 20 acquires a condition input screen (not shown) for inputting search conditions related to an address from the server 10, displays it on the display unit 25, and accepts the input of search conditions related to an address via this screen. Similarly, when the "Search by line / station" button is selected, the control unit 21 acquires a condition input screen (not shown) for inputting search conditions related to a line and a station from the server 10 and displays it, and accepts the input of search conditions related to a line and a station via this screen. Also, when the "Search by building name" button is selected, the control unit 21 acquires a condition input screen (not shown) for inputting search conditions related to a building name from the server 10, displays it, and accepts the input of search conditions related to a building name via this screen. Also, when the "Search by school district" button is selected, the control unit 21 retrieves from the server 10 a condition input screen (not shown) for inputting search conditions related to school districts, displays it, and accepts input of search conditions related to school districts via this screen.
[0024] When the "Search by video content creator" button is selected, the control unit 21 acquires from the server 10 and displays a condition input screen for inputting search conditions related to creators, as shown in FIG. 7B, for example. The screen shown in FIG. 7B has check boxes for selecting any creator from among the creators registered in the server 10, and the selection of any creator can be accepted via the check boxes. This makes it possible to execute a property search for each creator, and to provide search results for each creator. The screen shown in FIG. 7B also has an input field 25b for inputting any search keyword related to the creator, and is configured to enable a property search based on a search keyword such as part of the creator's name or part of the name of the organization to which the creator belongs.
[0025] The control unit 21 judges whether or not the input of search conditions has been accepted via the condition input screen (S14). Here, the control unit 21 judges whether or not the input of search keywords has been accepted via the input field 25a in the screen shown in Fig. 7A, and whether or not the input of search conditions related to the category has been accepted via the condition input screen of the category selected via the screen shown in Fig. 7A. Note that, for the input of search conditions via the condition input screen of each category, it is judged whether or not the input of search keywords has been accepted via the input field in the screen (input field 25b in Fig. 7B) and whether or not the search condition (creator in Fig. 7B) has been selected via a check box in the screen (creator check box in Fig. 7B).
[0026] When the control unit 21 determines that the input of the search conditions has been accepted (S14: YES), it displays the accepted search conditions (S15). For example, when a search keyword is entered in the input fields 25a and 25b, the control unit 21 displays the entered search keyword in the input fields 25a and 25b. When a search condition is selected via a check box in the condition input screen of each category, the control unit 21 displays a check mark in the check box of the selected search condition. When the control unit 21 determines that the input of the search conditions has not been accepted (S14: NO), it skips the process of step S15 and determines whether or not the search button in the condition input screen has been operated (S16). When the control unit 21 determines that the search button has not been operated (S16: NO), it returns to the process of step S14 and continues accepting the input of the search conditions.
[0027] When it is determined that the search button has been operated (S16: YES), the control unit 21 transmits the search conditions input via the condition input screen to the server 10 (S17) and requests execution of a search process based on the search conditions. When the control unit 11 of the server 10 is requested to execute a search process from the user terminal 20, it executes a search process with the search conditions acquired from the user terminal 20 (S18). Specifically, the control unit 11 acquires search conditions related to any search keyword or each category from the user terminal 20, and searches for a property whether or not the information of the acquired search conditions is included in the information of each property stored in the property information DB 12a. For example, when the control unit 11 acquires any search keyword, it searches for a property that includes the acquired search keyword in any information stored in the property information DB 12a. When the control unit 11 acquires search conditions related to an address, it searches for a property that matches the address of the search conditions, and when the control unit 11 acquires search conditions related to a line and a station, it searches for a property that matches the line and station of the search conditions. When the control unit 11 acquires search conditions related to a building name, it searches for properties that match the building name of the search conditions, and when the control unit 11 acquires search conditions related to a school district, it searches for properties that match the school district of the search conditions.When the control unit 11 acquires search conditions related to a creator, it searches for properties that match the creator of the search conditions, that is, properties where the creator has shot video content.
[0028] The control unit 11 generates a search result screen (not shown) that displays information on the searched properties (S19), and transmits the generated search result screen to the user terminal 20 (S20). The search result screen is a screen that displays a list of information on the searched properties, and displays only simple information such as the location, building name, and price for each property. The order in which each property is displayed on the search result screen may be any order, and for example, the more items that match the search conditions, the higher the order may be, or the shorter the travel time from the nearest station, the higher the order may be. Furthermore, a priority may be set for each item of the search conditions in advance or according to instructions from the viewer, and properties that match items with a higher priority may be ranked higher.
[0029] The control unit 21 of the user terminal 20 acquires the search result screen sent by the server 10 and displays it on the display unit 25 (S21). The search result screen is configured to accept a selection of any of the searched properties, and the control unit 21 determines whether any of the properties has been selected on the search result screen (S22). If the control unit 21 determines that no property has been selected (S22: NO), it waits until a property is selected, and if it determines that any property has been selected (S22: YES), it requests information on the selected property from the server 10 (S23).
[0030] The control unit 11 of the server 10 reads out information on the property in response to the request from the user terminal 20 from the property information DB 12a, and generates a property screen as shown in FIG. 8 (S24). Specifically, the control unit 11 reads out the address, building name, location information, building information, price, and video content of the property from the property information DB 12a, and generates a property screen that displays each of the read information. The screen shown in FIG. 8 has a video area 25c in which video content of a main video, for example, taken by entering the property from the entrance of the property and shooting each room in the property, is displayed, and a thumbnail area 25d in which thumbnail images of video content other than the main video are displayed. An indicator showing the playback position relative to the recording time (20 seconds in FIG. 8) is displayed in the video area 25c, and a playback stop button B1 for instructing playback and stopping of the main video, a fast-forward button B2 for instructing fast-forward, and a fast-rewind button B3 for instructing fast-rewind are provided. The video content whose thumbnail image is displayed in the thumbnail area 25d may be a still image or a video, and in the case of a video, the first image may be displayed as the thumbnail image. The video content includes images of the exterior of the property, images of roads, parks, commercial facilities, etc., surrounding the property, images of the bicycle parking area and parking lot on the building's premises, images of the building's entrance, mailbox, entrance hall, elevator hall, etc., and images of the interior of the property, such as the entrance porch, entrance door, washroom, bath, washing machine waterproof pan, kitchen, toilet, each room, etc. The screen shown in Fig. 8 also displays information about the creator who shot (produced) the video content in association with the video content.
[0031] The control unit 11 transmits the generated property screen to the user terminal 20 (S25), and the control unit 21 of the user terminal 20 acquires the property screen transmitted by the server 10 and displays it on the display unit 25 (S26). The property screen shown in FIG. 8 is configured to accept a selection for each thumbnail image, and the user selects a thumbnail image of the video content that he or she wishes to view. The control unit 21 judges whether or not any video content (thumbnail image) has been selected on the property screen (S27), and if it is determined that no video content has been selected (S27: NO), it waits until a selection has been made. If it is determined that any video content has been selected (S27: YES), the control unit 21 requests the selected video content from the server 10 (S28). The control unit 11 (output unit) of the server 10 reads the video content requested by the user terminal 20 from the property information DB 12a (S29), and transmits the read video content to the user terminal 20 (S30). Then, the control unit 11 adds 1 to the number of views of the transmitted video content in the situation DB 12b and stores the date and time in the viewing history, thereby updating the number of views and the viewing history of the video content (S31). The property screen is configured to receive a playback instruction for the video content of the main video displayed in the video area 25c. When the control unit 21 of the user terminal 20 receives the playback instruction for the main video, it starts the playback process of the main video and notifies the server 10 that the main video has been played. In this case, the control unit 11 of the server 10 adds 1 to the number of views of the played video content of the main video in the situation DB 12b and stores the date and time in the viewing history, thereby updating the number of views and the viewing history of the main video. When the video content of the video is played, the control unit 21 of the user terminal 20 may measure the time the viewer has viewed the video content (for example, 10 seconds from the start of playback) in addition to the fact that the video content has been played, and notify the server 10 of the measured viewing time. In this case, the control unit 11 of the server 10 can obtain the portion (time) of the video content of the moving image that has been played back and store it in the situation DB 12b.
[0032] The control unit 21 of the user terminal 20 acquires the video content transmitted by the server 10 and displays it on the property screen (S32). For example, the control unit 21 displays the acquired video content by superimposing it on the property screen. This allows the video content selected via the thumbnail image to be enlarged and displayed, and the user can view any video content. Note that the video content selected via the thumbnail image may be a still image or a video, and in the case of a video, the control unit 21 plays the video content acquired from the server 10. The control unit 21 determines whether or not to end the above-mentioned process (S33). For example, when an end button (not shown) provided on the property screen is operated, the control unit 21 accepts an instruction to end the process by the user and determines to end the above-mentioned process.
[0033] When the control unit 21 determines not to end the process (S33: NO), it returns to the process of, for example, step S27, and whenever any video content is selected on the property screen (S27: YES), the control unit 21 and the control unit 11 of the server 10 perform the processes of steps S28 to S32. When it determines to end the process (S33: YES), the control unit 21 ends the series of processes. Note that the property screen shown in FIG. 8 has a "Go to inquiry form" button for instructing a transition to an inquiry form configured to enable an inquiry about the property being displayed, and a "Go to contract form" button for instructing a transition to a contract form configured to enable a procedure related to a contract for the property being displayed. When the "Go to inquiry form" button is operated on the property screen, the control unit 21 acquires the inquiry form from the server 10 and displays it on the display unit 25. The inquiry form has an input field for a question about the property and an input field for information about the user (viewer) making the inquiry, and the control unit 21 transmits the inquiry information input via the inquiry form to the server 10. This allows a user who has viewed the property information to make an inquiry about the property being viewed. When the control unit 11 of the server 10 receives inquiry information via the inquiry form, it transmits (transfers) the inquiry information to the real estate company that manages the property, or to the person in charge at the real estate company. In addition, the control unit 11 adds 1 to the number of inquiries corresponding to the property for which the inquiry information was received in the situation DB 12b, and stores the date and time of this in the inquiry history, thereby updating the number of inquiries and the inquiry history for the property.
[0034] In addition, when the "Go to Contract Form" button is operated on the property screen, the control unit 21 acquires a contract form from the server 10 and displays it on the display unit 25. The contract form displays information on the contract procedure for the property and has an input field for contract information required for the contract. The contract here may be a purchase contract for a real estate property or a rental contract. The control unit 21 transmits the contract information input via the contract form to the server 10. This allows the user who has viewed the property information to apply for a contract for the property he or she has viewed. When the control unit 11 of the server 10 receives the contract information via the contract form, it transmits (transfers) the contract information to the real estate company that manages the property or to the person in charge of the real estate company. The server 10 may be configured to automatically determine whether a contract can be concluded based on the received contract information, and in this case, the contract may be concluded at the time when the server 10 determines that a contract can be concluded. When a contract is concluded, the control unit 11 updates the contract status corresponding to the property for which the contract has been concluded to "contract completed" in the status DB 12b.
[0035] Through the above-mentioned process, the server 10 can provide property information via the property search site 12S and can collect the viewing status of the video content of each property by the viewers, the inquiry status of each property by the viewers, and the contract status for each property. The server 10 is configured to perform a process of calculating an evaluation score for evaluating each creator based on the viewing status of the video content of each property, the inquiry status for each property, and the contract status for each property collected through the above-mentioned process.
[0036] FIG. 9 is a flow chart showing an example of a creator evaluation process procedure. The following process is performed by the control unit 11 of the server 10 in accordance with the program 12P stored in the storage unit 12. In the information processing system of this embodiment, the server 10 periodically performs a process of calculating an evaluation score for each creator, for example, once a week or once a month. Therefore, the control unit 11 of the server 10 performs the following process when a predetermined timing, such as once a week or once a month, arrives, and evaluates each creator. The control unit 11 may perform the following process in accordance with an operation instruction from the user via the input unit 14.
[0037] The control unit 11 selects one of the creators registered in the creator DB 12c (S41), and identifies the video content filmed (produced) by the selected creator (S42). For example, the control unit 11 searches for information on the selected creator (e.g., creator ID, name, etc.) from the content information of each property stored in the property information DB 12a, and identifies the video content filmed by the selected creator. Note that when all the video content of one property is filmed by one creator, the control unit 11 may identify the property for which the selected creator filmed the video content.
[0038] The control unit 11 acquires the number of times each identified video content has been viewed from the situation DB 12b (S43). Note that, if the viewing time of each viewer for each video content can be calculated from the viewing history of each video content stored in the situation DB 12b, the control unit 11 may calculate the total viewing time in addition to the number of times each video content has been viewed. The control unit 11 also acquires the number of inquiries for the property of each identified video content from the situation DB 12b (S44). Furthermore, the control unit 11 acquires the contract status (whether or not a contract has been concluded) for the property of each identified video content from the situation DB 12b (S45).
[0039] Next, the control unit 11 calculates an evaluation score for each creator according to the number of views, the number of inquiries, and the contract status of each video content (S46). For example, the control unit 11 calculates a view score according to the number of views, an inquiry score according to the number of inquiries, and a contract score according to the contract status, and the sum of these is set as the evaluation score. The view score is calculated, for example, by multiplying the score set for one view by the number of views, and the inquiry score is calculated, for example, by multiplying the score set for one inquiry by the number of inquiries. In addition, a predetermined score is added to the contract score when a contract is established. In addition to adding a predetermined score to one view, the view score may be added by weighting each view according to the time of viewing. For example, by weighting the closer the viewing time is to the present, a high evaluation score can be calculated for video content viewed in the most recent period. In addition, a high weight can be weighted the closer the viewing time is to the publication start date, in which case a high evaluation score can be calculated for video content viewed immediately after the publication start date. Furthermore, if the total viewing time for each video content can be calculated, the viewing score may be calculated by multiplying the score per unit time by the calculated total viewing time. Similarly, the inquiry score may be calculated by adding a predetermined score to each inquiry, or by weighting each inquiry according to the inquiry time.
[0040] The control unit 11 stores the calculated evaluation score in the creator DB 12c in association with the creator ID of the creator selected in step S41 (S47). Then, the control unit 11 determines whether there is a creator for which an evaluation score has not been calculated (an unprocessed creator) (S48), and if it determines that there is (S48: YES), the control unit 11 returns to step S41 and executes the processes of steps S41 to S47 for the unprocessed creator.
[0041] When it is determined that there is no unprocessed creator (S48: NO), the control unit 11 specifies an incentive to be given to each creator based on the evaluation score of each creator stored in the creator DB 12c. Then, the control unit 11 stores the content of the specified incentive in the creator DB 12c in association with the creator ID (S49). This allows the control unit 11 (granting unit) to grant the creator an incentive according to the evaluation score and an incentive according to the establishment of a contract for the property. The evaluation score and the content of the incentive according to the establishment of a contract are stored in advance in the storage unit 12, and the control unit 11 can specify the incentive to be given to each creator based on the storage content of the storage unit 12. In the above-mentioned process, a contract score according to the contract status is added to the evaluation score of the creator, and the content of the incentive is specified according to the finally calculated evaluation score. In addition to this configuration, a configuration may be used in which the evaluation score of the creator is the sum of the viewing score and the inquiry score, and an incentive according to this sum of the evaluation score and an incentive according to the contract status are granted to the creator. Even in this case, an incentive can be given to the creator who produced the video content of the property, depending on the contract status of the property.
[0042] In this embodiment, in an information processing system that provides property information via a network N, it is possible to evaluate the creator who produced the video content of each property based on the viewing status of the video content of each property, the inquiry status of each property, and the contract status. In addition, since an incentive can be given to each creator according to the evaluation content, it is expected that the motivation of the creators will be improved. As a result, it is possible to collect attractive video content that will catch the eye of those who wish to make a contract and lead to a contract or a viewing, and it is possible to increase the value of the video content of properties provided on the property search site 12S. Therefore, it is possible to provide high-quality video content as property information.
[0043] The configuration of this embodiment can be applied not only to an information processing system that provides video content of real estate properties via a network N, but also to an information processing system that searches for various objects via a network N and provides video content of the objects as a search result. Even when applied to such an information processing system, the server 10 can search for objects according to search conditions acquired from the user terminal 20 and provide search results, and can collect the viewing status of the video content of each object by the viewer, the inquiry status of each object by the viewer, and the contract status (e.g., purchase status, etc.) for each object. Therefore, the server 10 can calculate an evaluation score for evaluating each creator based on the collected viewing status of the video content of each object, the inquiry status for each object, and the contract status for each object, and can grant an incentive to each creator according to the evaluation score.
[0044] (Embodiment 2) This embodiment describes an information processing system that displays properties whose video content was produced by highly rated creators at the top when displaying search results based on search conditions entered at a user terminal 20. The information processing system of this embodiment can be realized by a device similar to that of the information processing system of the first embodiment, and therefore a description of the configuration will be omitted.
[0045] Fig. 10 is a flowchart showing an example of a property search processing procedure in the second embodiment, and Fig. 11 is a schematic diagram showing an example of a screen of the user terminal 20. The processing shown in Fig. 10 is obtained by adding steps S51 to S53 between steps S18 and S19 in the processing shown in Figs. 5 and 6. Explanations of the same steps as in Figs. 5 and 6 will be omitted. Also, in Fig. 10, steps S11 to S16 in Fig. 5 and the steps in Fig. 6 are not shown.
[0046] In the information processing system of this embodiment, the user terminal 20 and the server 10 perform the same processes as steps S11 to S18 in Fig. 5. Then, the control unit 11 specifies the creator who produced the video content of each of the searched properties based on the content information stored in the property information DB 12a (S51). Note that if one creator has produced all the video content of one property, one creator is specified, but if different creators have produced each video content, the creator of each video content may be specified; for example, the creator who produced the video content of the main moving image may be specified as the representative creator.
[0047] The control unit 11 acquires the evaluation score of the creator specified for each property from the creator DB 12c (S52). Then, the control unit 11 determines the display order (output order) of each searched property such that the higher the creator's evaluation score, the higher the ranking (S53). The control unit 11 generates a search result screen that displays information of each property according to the determined display order of each property (S19), and transmits the generated search result screen to the user terminal 20 (S20). FIG. 11 shows an example of the search result screen, and the search result screen shown in FIG. 11 displays simple information of the searched property in descending order of the evaluation score of the creator who produced the video content of each property. In the example shown in FIG. 11, in addition to the location, building name, price, and the name of the nearest station and station name of each property, the video content that filmed (produced) the main video, information of the creator who produced the video content, and evaluation information of the creator are displayed. The creator's evaluation information is expressed, for example, by the number of stars according to the evaluation score, and is expressed as five black stars for an evaluation score equal to or greater than a first threshold, four black stars for an evaluation score equal to or greater than a second threshold (second threshold<first threshold) and less than the first threshold, three black stars for an evaluation score equal to or greater than a third threshold (third threshold<second threshold) and less than the second threshold, two black stars for an evaluation score equal to or greater than a fourth threshold (fourth threshold<third threshold) and less than the third threshold, and one black star for an evaluation score less than the fourth threshold. Note that the creator's evaluation information may be displayed as the evaluation score. This allows viewers to know the creator who produced the video content of the property in addition to the property information, and it is expected that the number of views of the video content and the number of inquiries about the property will increase depending on the creator.
[0048] In this embodiment, the same effect as in the above-mentioned embodiment 1 can be obtained. Also, in this embodiment, the property information of the search result can be presented in descending order of the evaluation of the creator who produced the video content of each property. Therefore, it is possible to preferentially present property information of properties for which highly rated creators have produced video content, so that the number of job requests to highly rated creators can be increased, and it is expected that the motivation of creators will be improved.
[0049] The configuration of this embodiment is applicable to the information processing system of the above-mentioned embodiment 1, and even if it is applied to the information processing system of embodiment 1, it is possible to execute similar processes and obtain similar effects. Also, in this embodiment, the modified examples appropriately described in the above-mentioned embodiment 1 can be applied.
[0050] The matters described in each embodiment can be combined with each other. In addition, the independent claims and dependent claims described in the claims can be combined with each other in any and all combinations regardless of the citation format. Furthermore, the claims use a format in which a claim cites two or more other claims (multiple claim format), but this is not limited to this. The claims may also be written in a format in which a multiple claim cites at least one other multiple claim (multi-multi claim).
[0051] The embodiments disclosed herein are illustrative in all respects and should not be considered as limiting. The scope of the present invention is not defined by the above meaning, but is defined by the claims, and is intended to include all modifications within the meaning and scope of the claims. Therefore, various design modifications are possible in the present invention, and all such design modifications are included in the present invention.
[0052] For example, in the above embodiment, the creator may specify the points that must be photographed for each property (e.g., the entrance, shoe locker, hallway, toilet, kitchen, dining room, living room, bedroom, study, balcony, etc.) for the video content to be photographed. This makes it possible to analyze at what point the user stopped viewing the content in the viewing situation.
[0053] In addition, for properties whose video content was produced by creators with low ratings, or properties for which a contract or sale is difficult to be concluded, the price may be lowered by a predetermined percentage range, for example, so that the property is displayed at a higher position. This can increase the turnover rate of contracts or sales of properties. In order to increase the motivation of creators, an award system may be established to award highly rated creators.
[0054] As described above, according to the present invention, it is possible to improve the quality of the introduction and matching of real estate properties through video content, thereby increasing customer satisfaction of users including contract seekers and owners, and also to effectively utilize creators who provide video content. Therefore, according to the present invention, it leads to at least revitalization of both the real estate industry and the creator industry. Since the operator of this information processing system is not limited to a real estate company, individual real estate (rental / transfer) transactions between contract seekers and owners are also possible without going through a real estate company. [Explanation of symbols]
[0055] 10 Server 11 Control section 12 Storage section 13. Communications Department 20 User terminal 21 Control section 22 Memory section 23 Communications Department 12S Property Search Site
Claims
1. A property information database is constructed to store property information on multiple real estate properties and video content introducing the properties. outputting the property information and / or video content in accordance with the search conditions stored in the database; The computer executes a process for accepting inquiries and / or contract procedures regarding the real estate property corresponding to the video content; An information processing method comprising:
2. acquiring a viewing history for the video content; Further executing a process of updating the information in the property information database and / or specifying a shooting point of the video content based on the viewing history; 2. The information processing method according to claim 1, wherein:
3. The search conditions include a condition related to the creator who produced the video content; 3. The information processing method according to claim 1 or 2, wherein: