Food product
The food product design with separate identification information systems for before and after opening provides accurate quality information, addressing falsification and dynamic quality issues, thereby improving consumer trust.
Patent Information
- Application Number
- JP2024137533
- Authority / Receiving Office
- JP · JP
- Patent Type
- Applications
- Current Assignee / Owner
- Filing Date
- 2024-08-19
- Publication Date
- 2026-03-04
- Estimated Expiration
- 2044-08-19
AI Technical Summary
Existing food quality information systems are susceptible to falsification and do not adequately account for the dynamic nature of food quality over time, leading to consumer uncertainty and difficulty in making informed choices.
A food product design that includes separate first and second identification information, accessible via different websites, to provide accurate information about the food's quality before and after opening, using containers with specific display positions to prevent misinterpretation and tampering.
Ensures consumers receive accurate and timely information about food quality based on its opened or unopened state, enhancing confidence in product selection.
Smart Images

Figure 2026034892000001_ABST
Abstract
Description
[Technical Field]
[0001] The present invention relates to food products, and more particularly to food products that allow consumers to make product selections with peace of mind. [Background technology]
[0002] Traditionally, consumers have focused on the safety of products, especially food, and when choosing a product, they have become interested in the product itself and the ingredients of the product.
[0003] Therefore, product providers provide their products by listing information about the products they offer, such as the ingredients and origin of the raw materials used in the products, and the date of manufacture, on labels affixed to the product packaging or by recording it on an IC tag.
[0004] However, simply providing written or recorded information attached to products makes it easy to tamper with or falsify that information, and in fact, falsification and falsification of information has been practiced, resulting in low consumer confidence and making it difficult for consumers to select products with confidence.
[0005] Therefore, the inventor of the present invention has proposed a technology in which food is provided by attaching a sample of raw material powder made from powdered ingredients, rather than simply attaching written or recorded information to the food (see Patent Document 1). [Prior art documents] [Patent documents]
[0006] [Patent Document 1] Japanese Patent Application Laid-Open No. 2009-5656 Summary of the Invention [Problem to be solved by the invention]
[0007] However, the quality of some foods changes from moment to moment, that is, the quality of food may be significantly affected by the passage of time.
[0008] Therefore, although food ingredient powder samples are a factor that can provide information about the quality of food, they are only one factor, and the technology described in Patent Document 1, in which food is provided with an ingredient powder sample attached, may not be sufficient to achieve the goal of allowing consumers to select foods with confidence.
[0009] The present invention has been devised in view of the above points, and aims to provide food products that allow consumers to select foods with even greater peace of mind. [Means for solving the problem]
[0010] In order to achieve the above object, the food product of the present invention comprises a specified food, a container in which the food is sealed, a first identification information that can access a first website that contains information about the food when the container is unopened, and a second identification information that can access a second website that contains information about the food when the container is opened.
[0011] Here, the first identification information that can access the first website can be used to convey information about the food when the container is unopened to the consumer. Furthermore, the second identification information that can access a second website can be used to provide information about the food product when the container has been opened to the consumer.
[0012] By providing both the first identification information and the second identification information, it is possible to convey to the consumer information according to the situation, such as whether the container has been opened or not.
[0013] In addition, by displaying a single identification information (common identification information) on a food product and making it possible to access a website (common website) that lists both "information about the food when the container is unopened (information to be posted on the first website)" and "information about the food when the container is opened (information to be posted on the second website)" via the common identification information, it is possible to communicate to consumers the information about "information about the food when the container is unopened (information to be posted on the first website)" and "information about the food when the container is opened (information to be posted on the second website)."
[0014] However, if multiple pieces of information ("information about food when the container is unopened (information to be posted on the first website)" and "information about food when the container is opened (information to be posted on the second website)") are posted together on a single website (common website), there is a risk that the information will be conveyed incorrectly (or incorrectly) due to misreading by consumers, etc.
[0015] Therefore, in the present invention, the first identification information and the second identification information are displayed separately, and the first website can be accessed via the first identification information, and the second website (which is a website different from the first website) can be accessed via the second identification information, thereby making it difficult for information to be misinterpreted.
[0016] One reason for the difference between "food information when the container is unopened (information posted on the first website)" and "food information when the container is opened (information posted on the second website)" is that opening the container exposes the food to oxygen, which causes oxidation, and bacteria in the air, which causes the food to begin to deteriorate.
[0017] Furthermore, if the first website does not contain information about the food when the container is opened, in other words, if the first website does not contain the "information contained on the second website," it is possible to provide consumers who access the website (first website) via the first identification information with "information about the food when the container is unopened" without providing "information about the food when the container is opened," which is expected to result in more accurate information being conveyed.
[0018] Similarly, if the second website does not contain information about the food when the container is unopened, in other words, if the second website does not contain the "information contained on the first website," it is possible to convey to consumers who access the website (second website) via the second identification information "information about the food when the container is opened" without conveying "information about the food when the container is unopened," which is expected to convey information more accurately.
[0019] In addition, if the device is provided with a cover that covers the housing and is removed when the housing is opened, and first identification information is displayed on the cover and second identification information is displayed on the housing, the first identification information can be read only before the cover is removed (i.e., only when the housing is unopened), thereby preventing accidental access to the first website via the first identification information after the housing is opened.
[0020] Furthermore, if the cover covers the container in a manner that makes the second identification information invisible, the second identification information can be read only after the cover is removed (i.e., only when the container has been opened), thereby preventing accidental access to the second website via the second identification information before the container is opened.
[0021] Furthermore, if the container has a container body with a predetermined opening formed therein, an inner lid that closes the opening, and an outer lid that covers the inner lid, and the first identification information is displayed on the surface of the container body or the outer lid and the second identification information is displayed on the back of the inner lid or the outer lid, the second identification information can be read only when the container is opened (i.e., only when the outer lid is removed and there is a high probability that the container body has also been opened), thereby preventing accidental access to the second website via the second identification information before the container is opened.
[0022] Furthermore, if the second website requires the consumer to input information about the date the container was opened when the consumer first accesses the website and provides food information based on the entered opening date, the website can provide food information based on the information entered by the consumer.
[0023] Incidentally, "food" here includes both "primary products" and "secondary products," and naturally includes food and drink intended for nutrient intake or enjoyment (fresh foods, animal foods, plant foods, processed foods, frozen foods, luxury foods, seasoning ingredients, health foods, supplements, beverages, processed ingredients, etc.), as well as pharmaceuticals and quasi-drugs. For example, herbal medicines are included. It also includes feed, aquaculture feed, dog food, and other products intended for fish and animals. Furthermore, "food" here may be singular or plural.
[0024] Furthermore, "primary products" here refer to unprocessed fresh foods, animal foods, and plant foods themselves, such as vegetables such as radishes and cabbage, or raw meat such as chicken and beef. Other examples include fruits, beans, shellfish, and fish.
[0025] Additionally, "secondary products" here refer to products made from unprocessed fresh foods, unprocessed animal foods, or unprocessed plant foods, such as mochi (rice cakes), buns, pickles, stir-fried vegetables, steaks, hamburgers, ramen, bento boxes, bread, milk, cheese, beer, wine, sake, whiskey, frozen foods, canned goods, bottled tea and juice, coffee, and soft drinks.
[0026] Furthermore, "secondary products" here not only include secondary products processed using primary products as raw materials, but also include secondary products processed using secondary products as raw materials. For example, it includes tamagoyaki (Japanese omelet) made by purchasing seasoned eggs as raw materials and baking them. Furthermore, "secondary products" here also include secondary products purchased using secondary products as raw materials. For example, it includes boxed lunches filled with purchased tamagoyaki (Japanese omelet) as raw materials.
[0027] Here, "information about food when the container is unopened" includes "best before date of food when the container is unopened," "expiration date of food when the container is unopened," and "how to store food when the container is unopened." Furthermore, "information about food when the container is unopened" may be "information about the quality of food when the container is unopened." For example, "the number of bacteria in food when the container is unopened" may be included.
[0028] Similarly, examples of "information about food when the container is opened" include "best before date of food when the container is opened," "expiration date of food when the container is opened," and "how to store food when the container is opened." Furthermore, "information about food when the container is opened" includes "information about the quality of food when the container is opened." For example, "the number of bacteria in food when the container is opened" can be included.
[0029] Furthermore, "opening" here means opening the seal of the container, and may be done by any method, such as opening the lid (peel off a pasted lid or remove a screwed cap), peeling off the crimped portion of the storage bag, or tearing the storage bag. [Effects of the Invention]
[0030] The food product of the present invention can provide information according to the situation, such as whether the container has been opened or not, allowing consumers to select food with even greater peace of mind. [Brief explanation of the drawings]
[0031] [Figure 1] 1 is a schematic diagram (1) illustrating an example of a food product to which the present invention is applied. [Figure 2] FIG. 2 is a schematic diagram (2) for explaining an example of a food product to which the present invention is applied. [Figure 3] FIG. 3 is a schematic diagram (3) illustrating an example of a food product to which the present invention is applied. [Figure 4] FIG. 10 is a schematic diagram for explaining another example of a food product to which the present invention is applied. DETAILED DESCRIPTION OF THE INVENTION
[0032] Hereinafter, modes for carrying out the invention (hereinafter referred to as "embodiments") will be described in the following order. 1. First embodiment 2. Second embodiment
[0033] <1. First embodiment> [Configuration Description] 1 and 2 are schematic diagrams for explaining a food product A, which is an example of a food product to which the present invention is applied, and the food product A shown here is configured to include food (not shown).
[0034] Specifically, food product A is made up of a container 1 containing food (not shown) sealed in a sealed container, wrapped in plastic 2 (so that the plastic 2 must be removed to open the container 1), and a sticker 3 is affixed to the plastic 2 (see Figure 1).
[0035] Furthermore, as shown in FIG. 1, the sticker 3 displays identification information 4 (for example, a two-dimensional barcode). Here, the identification information 4 (such as a two-dimensional barcode) has a URL recorded therein, and by reading the identification information 4 on a consumer terminal such as a smartphone, it is possible to access a website via the Internet that contains "information about the food contained in the container 1 when the container 1 is unopened (for example, information about the quality of the food)" (for ease of explanation, the website accessible via the identification information 4 will be referred to as the "first website").
[0036] Specifically, when the identification information 4 (such as a two-dimensional barcode) displayed on the sticker 3 is read by a consumer terminal, a first website containing "information about the food when the container 1 is unopened," as shown in Figure 3(a), is displayed on the consumer terminal.
[0037] The first website accessed via the identification information 4 contains "best before date (unopened) information" and "storage method information."
[0038] As "Best before date (unopened) information", information on the best before date of the food contained in container 1 (specifically, the display of "March 8, 2025") is written. Furthermore, as "storage method information," information on how to store the food stored in the container 1 (specifically, the indication "store at room temperature away from direct sunlight") is written.
[0039] In addition, the container 1 (before being wrapped in vinyl 2) has a sticker 5 attached (see Figure 2), and by wrapping it in vinyl 2, the sticker 5 is not visible from the outside (see Figure 1).
[0040] Furthermore, as shown in FIG. 2, the sticker 5 displays identification information 6 (for example, a two-dimensional barcode). Here, the identification information 6 (such as a two-dimensional barcode) has a URL recorded therein, and by reading the identification information 6 on a consumer terminal such as a smartphone, it is possible to access a website via the Internet that contains "information about the food contained in container 1 when container 1 has been opened (for example, information about the quality of the food)" (for ease of explanation, the website accessible via identification information 6 will be referred to as the "second website").
[0041] Specifically, when the identification information 6 (such as a two-dimensional barcode) displayed on the sticker 5 is read by the consumer terminal, a second website containing "information about the food when the container 1 has been opened" as shown in Figure 3(b) is displayed on the consumer terminal.
[0042] The second website accessed via the identification information 6 contains "best before date (opened) information" and "storage method information."
[0043] The "best before date (opened) information" indicates the best before date of the food contained in the container 1 (specifically, the indication "within 3 to 4 days after opening"). Furthermore, as "storage method information," information on the storage method for the food contained in the container 1 (specifically, the indication "refrigerate below 10°C") is written.
[0044] Here, the sticker 5 attached to the container 1 is not visible from the outside because it is wrapped in vinyl 2. Therefore, when the container 1 is unopened, only the sticker 3 is visible and only the identification information 4 is readable (the identification information 6 is unreadable).
[0045] On the other hand, when the container 1 is opened, the vinyl 2 is removed, and the sticker 3 (identification information 4) attached to the vinyl 2 is also removed, making the sticker 5 (identification information 6) visible from the outside. Therefore, when the container 1 has been opened, the sticker 5 becomes visible and the identification information 6 can be read.
[0046] Furthermore, since it cannot be said with certainty that it is impossible to read the identification information 4 displayed on the sticker 3 attached to the removed vinyl 2, it cannot be said with certainty that "when the container 1 has been opened, only the identification information 6 can be read (the identification information 4 cannot be read)." However, since it is generally unlikely that the identification information 4 displayed on the sticker 3 of the vinyl 2 removed from the container 1 can be read, in most cases, if the container 1 has been opened, it can be expected that the identification information 6 can be read.
[0047] [Variations] In this embodiment, an example is given in which when the identification information 6 is read into the consumer terminal, a second website containing "information about the food when the container 1 has been opened" as shown in Figure 3(b) is displayed on the consumer terminal, but this is not limited to this. For example, when the identification information 6 is read into a consumer terminal, the consumer may be prompted to enter information about the date of opening of the container 1, and information based on the information about the date of opening entered by the consumer (a second website containing information based on the information about the date of opening entered by the consumer) may be displayed on the consumer terminal. Specifically, if a consumer enters "August 20, 2024" as the opening date information, the expiration date may be displayed as "August 23, 2024," three days after the opening date, as shown in Figure 3(c).
[0048] [effect] In the example of a food product to which the present invention is applied described above, by devising the display positions of the two pieces of identification information (identification information 4 and identification information 6), it is expected that the consumer will be able to read identification information 4 before opening container 1, and will be able to read identification information 6 after opening container 1.
[0049] Then, by having the consumer read the identification information 4 before opening the container 1, the first website can be displayed on the consumer's terminal, and the consumer can be provided with "information about the food when the container 1 is unopened."
[0050] In addition, by having the consumer read the identification information 6 after opening the container 1, a second website can be displayed on the consumer's terminal, providing the consumer with "information about the food when the container 1 has been opened."
[0051] In this way, it is possible to provide the consumer with information according to the situation, such as whether or not the container 1 has been opened.
[0052] <2. Second Embodiment> [composition] FIG. 4 is a schematic diagram for explaining food product B, which is another example of a food product to which the present invention is applied, and food product B shown here is configured to include food (not shown).
[0053] Specifically, food product B contains food (not shown) in container body 11, which has a predetermined opening, and the opening is sealed with inner lid 12, which is covered with outer lid 13. That is, in this embodiment, the food container is configured to have container body 11, inner lid 12, and outer lid 13, and container body 11 and inner lid 12 together contain food (not shown) in a sealed state. A sticker 3 is attached to the surface (outside) of the outer lid 13 (see FIG. 4).
[0054] Furthermore, as shown in FIG. 4, the sticker 3 displays identification information 4 (for example, a two-dimensional barcode). Here, as in the first embodiment described above, a URL is recorded in the identification information 4 (such as a two-dimensional barcode), and by reading the identification information 4 on a consumer terminal such as a smartphone, it is possible to access via the Internet a first website that contains information about the food contained in the container 11 when the container 11 is unopened (for example, information about the quality of the food).
[0055] Specifically, when the identification information 4 (such as a two-dimensional barcode) displayed on the sticker 3 is read by a consumer terminal, a first website containing "information about the food when the container 11 is unopened," as shown in Figure 3(a), is displayed on the consumer terminal.
[0056] Also, a sticker 5 is attached to the inner lid 12 (see FIG. 4). Note that the inner lid 12 is covered with the outer lid 13, and therefore the sticker 5 cannot be seen from the outside by being covered with the outer lid 13 (see FIG. 4).
[0057] Furthermore, as shown in FIG. 4, the sticker 5 displays identification information 6 (for example, a two-dimensional barcode). Here, the identification information 6 (such as a two-dimensional barcode) has a URL recorded therein, and by reading the identification information 6 on a consumer terminal such as a smartphone, it is possible to access a second website via the Internet that contains "information about the food contained in the container 11 when the container 11 has been opened (for example, information about the quality of the food)."
[0058] Specifically, when the identification information 6 (such as a two-dimensional barcode) displayed on the sticker 5 is read by the consumer terminal, a second website containing "information about the food when the container 11 has been opened" as shown in Figure 3(b) is displayed on the consumer terminal.
[0059] Here, the seal 5 attached to the inner lid 12 is not visible from the outside because the inner lid 12 is covered with the outer lid 13. Therefore, when the container 11 is unopened, only the seal 3 is visible and only the identification information 4 is readable (the identification information 6 is unreadable).
[0060] On the other hand, when the outer lid 13 is removed to open the container 11, the seal 5 (identification information 6) becomes visible from the outside. Therefore, when the container 11 has been opened, the seal 5 becomes visible and the identification information 6 can be read.
[0061] [Variation 1] In this embodiment, the example is explained using the case where the seal 3 is attached to the surface (outside) of the outer lid 13, but it is sufficient that the seal 3 can be read before the container 11 is opened, and it may also be attached to the surface (outside) of the container body 11.
[0062] [Variation 2] In this embodiment, the example is given in which the seal 5 is attached to the inner lid 12, but it is sufficient that the seal 5 cannot be read before the container 11 is opened, and it may also be attached to the back (inside) of the outer lid 13.
[0063] [effect] In another example of a food product to which the present invention is applied, by devising the display positions of the two pieces of identification information (identification information 4 and identification information 6), it is possible to have the consumer read identification information 4 before opening the container 11, and to have the consumer read identification information 6 after opening the container 11.
[0064] Then, by reading the identification information 4 before opening the container 11, the first website can be displayed to the consumer, and the consumer can be provided with "information about the food when the container 11 is unopened."
[0065] In addition, by having the consumer read the identification information 6 after opening the container 11, a second website can be displayed on the consumer's terminal, providing the consumer with "information about the food when the container 11 has been opened."
[0066] In this way, it is possible to provide the consumer with information according to the situation, such as whether the container 11 has been opened or not. [Explanation of symbols]
[0067] 1 containment unit 2. Vinyl 3 Seals 4. Identification Information 5 Seals 6. Identification Information 11. Container body 12 Inner lid 13 Outer Cover
Claims
1. prescribed foods, a container in which the food is sealed; first identification information that allows access to a first website that describes information about the food product when the container is unopened; and second identification information that allows access to a second website that describes information about the food when the container has been opened. food products.
2. the first website does not include information about the food when the container is opened; The second website does not include information about the food product when the container is unopened.
10. The food product of claim 1.
3. a cover that covers the container and is removed when the container is opened, the first identification information is displayed on the covering; The second identification information is displayed on the container.
3. The food product of claim 1 or claim 2.
4. The cover covers the container in a manner that makes the second identification information invisible.
4. The food product of claim 3.
5. The container is a container body having a predetermined opening formed therein; an inner lid that closes the opening; an outer lid that covers the inner lid, the first identification information is displayed on a surface of the container body or the outer lid, The second identification information is displayed on the back surface of the inner lid or the outer lid.
3. The food product of claim 1 or claim 2.
6. The second website: When the user first accesses the system, the user is prompted to input information about the date the container was opened, and the information about the food product is entered based on the input date.
3. The food product of claim 1 or claim 2.
Citation Information
Patent Citations
Food product attached with raw material
JP2009005656A