Management System

Abstract

This system utilizes user behavior data from vehicles equipped with rechargeable onboard energy storage devices to provide a management system that contributes to the widespread adoption of vehicles capable of supporting a decarbonized society. [Solution] The management system 1 comprises a management server 100, a communication device 50, a portable device 30, and an advertising management device 40. The portable device 30 provides user activity information to the management server 100. The management server 100 registers the activity information in the user database 103. The activity information registered in the user database 103 is provided to the advertising management device 40. The advertising management device 40 transmits travel advertisement placement rights information to the management server 100. The management server 100 transmits information to the communication device 50, which is located in a tourist destination according to the operator's instructions, proposing that travel advertisements be placed in the travel company's advertising media using the placement rights.

Description

Technical Field

[0001] The present disclosure relates to a management system, and more particularly, to a management system for managing information of users who use a vehicle configured to charge an in-vehicle power storage device with an external power source.

Background Art

[0002] Conventionally, various systems for analyzing information about vehicle users have been proposed. For example, Japanese Unexamined Patent Application Publication No. 2024-56295 (Patent Document 1) describes a system for evaluating a user's driving based on minute amounts related to the user's driving, such as the user's "brake operation" and "steering operation". As such, the system described in Patent Document 1 aims to pursue driving stability.

Prior Art Documents

Patent Documents

[0003]

Patent Document 1

Summary of the Invention

Problems to be Solved by the Invention

[0004] For decarbonization, the spread of electric vehicles and the like is desired. For this reason, the future automotive industry is required to provide services for electric vehicles and the like that make full use of artificial intelligence, an eco-drive management system (EMS), software, etc., as represented by the term CASE. The analysis of the behavior characteristics of conventional vehicles has focused on "driving stability" and not on the spread of electric vehicles and the like.

[0005] An object of the present disclosure is to contribute to the spread of vehicles that can contribute to a decarbonized society by using the behavior information of users who use a vehicle configured to charge an in-vehicle power storage device with an external power source.

Means for Solving the Problems

[0006] This disclosure relates to a management system for managing information of users of a vehicle, wherein the vehicle is configured to be able to charge an on-board power storage device using an external power source, the management system comprises a management server managed by the vehicle manufacturer and having access to a user database, communication devices managed by the respective managers of multiple travel destinations, a portable device carried by the user and registered with identification information for identifying the user, and an advertising management device managed by a travel company capable of providing travel advertisements, wherein the portable device provides behavioral information about the user's actions during the trip along with the identification information to the management server, the management server registers the behavioral information in the user database according to the identification information, the management server provides the behavioral information registered in the user database to the advertising management device, the advertising management device transmits publication rights information indicating the right to publish travel advertisements to the management server in exchange for obtaining the behavioral information, and the management server transmits information to the communication device managed by one of the multiple tourist destinations that follows the operator's instructions, proposing that the travel advertisement be published in the travel company's advertising media using the publication rights.

[0007] According to the management system related to this disclosure, a vehicle manufacturer managing the management server can obtain the right to publish travel advertisements in exchange for providing user behavior information of vehicles configured to charge their onboard energy storage devices using an external power source to the advertising management device. The vehicle manufacturer can select travel destinations that are considered useful for promoting the widespread use of vehicles that can contribute to a decarbonized society, and propose the publication of travel advertisements using the publication rights in the selected travel destinations via a communication device. As a result, travel advertisements for the proposed travel destinations will be published in the advertising media of travel companies, and it can be expected that a large number of users of the target vehicles will visit the travel destinations. In this way, by utilizing user behavior information of vehicles configured to charge their onboard energy storage devices using an external power source, it is possible to contribute to the widespread use of vehicles that can contribute to a decarbonized society. [Effects of the Invention]

[0008] According to this disclosure, by utilizing user behavior information of vehicles configured to charge their onboard energy storage devices using an external power source, it is possible to contribute to the widespread adoption of vehicles that can contribute to a decarbonized society. [Brief explanation of the drawing]

[0009] [Figure 1] This is a diagram showing the configuration of the management system. [Figure 2] This is a diagram to explain the design philosophy of the management system. [Figure 3] This is a flowchart showing the processing flow of the management system. [Modes for carrying out the invention]

[0010] The embodiments of this disclosure will be described in detail below with reference to the drawings. In the drawings, the same or corresponding parts are denoted by the same reference numerals, and their descriptions will not be repeated.

[0011] Figure 1 shows the configuration of the management system 1. Referring to Figure 1, the management system 1 includes a management server 100 managed by the vehicle manufacturer, a portable device 30 carried by the user traveling to the travel destination in the vehicle 10, a communication device 50 managed by the administrator of each travel destination, and an advertising management device 40 managed by the travel company. In this specification, the term "travel destination" is a concept that includes tourist destinations, accommodation facilities located in tourist destinations, and areas where visitors can receive products or services devised by local governments for the purpose of regional revitalization, etc.

[0012] Vehicle 10 is an electric vehicle (BEV: Battery Electric Vehicle) or a plug-in hybrid electric vehicle (PHEV: Plug-in Hybrid Electric Vehicle). Hereinafter, such vehicles may be simply referred to as "charging vehicles." Power is supplied to vehicle 10 from a charging station 20. Vehicle 10 is equipped with a connector 12 to which the power plug 21 of the charging station 20 is connected, and a power storage device 11 for storing the supplied power. Vehicle 10 is driven by the power stored in the power storage device 11.

[0013] The charging station 20 receives power from, for example, the commercial power supply. The charging station 20 may be installed not only in travel destinations but also at the homes of users who own the vehicle 10. If a solar power generation system is installed at the user's home, the charging station 20 may be integrated as part of the solar power generation system. In such cases, the user can supply surplus power from the solar power generation system to the vehicle 10 via the charging station 20. By supplying surplus power from the solar power generation system to the vehicle 10 instead of power from the commercial power supply, the user can contribute to a decarbonized society.

[0014] The advertising management device 40 and the communication device 50 are, for example, personal computers. The advertising management device 40 and the communication device 50 may also be tablet terminals.

[0015] The portable device 30 comprises a processor 31 and memory 32. The memory 32 may be non-volatile memory such as an HDD (Hard Disk Drive) or SSD (Solid State Drive). The memory 32 stores a user ID for identifying the user who owns the portable device 30 and an application program for the user to use the management system 1. The user ID is an example of identification information issued to users of the vehicle 10. The vehicle manufacturer of the vehicle 10 issues a user ID to the user of the vehicle 10. The vehicle manufacturer manages various user information using the user ID.

[0016] The management server 100 includes a processing unit 101 and a memory 102, where the processing unit 101 may be, for example, a microcomputer. The memory 102 may be, for example, non-volatile memory such as an HDD and an SSD. The memory 102 stores a user database 103.

[0017] Figure 2 is a diagram illustrating the design philosophy of Management System 1. Using Figure 2, we will explain the design philosophy of Management System 1. Management System 1 was designed with the aim of contributing to a decarbonized society by expanding the use of "chargeable vehicles" that can be powered by renewable energy. In particular, Management System 1 promotes the economic development of travel destinations and expands the use of "chargeable vehicles" by having vehicle manufacturers partner with travel agencies and travel destinations to guide many users of chargeable vehicles to travel destinations that are effective in promoting the spread of chargeable vehicles. Therefore, in Management System 1, vehicle manufacturers, travel agencies, travel destinations, and users of chargeable vehicles are involved in the construction of the system.

[0018] To promote the widespread adoption of rechargeable vehicles, it is crucial to understand the behavioral patterns of users who utilize them. For example, information such as the types of travel destinations that users of rechargeable vehicles are interested in and the products or services they purchase at those destinations is useful not only for vehicle manufacturers to understand the characteristics of the target market for rechargeable vehicles, but also for understanding the characteristics of travel destinations necessary for the widespread adoption of rechargeable vehicles.

[0019] Actively guiding users to tourist destinations that are effective in promoting the spread of electric vehicles is effective in promoting the spread of electric vehicles. A tourist destination that is effective in promoting the spread of electric vehicles is, for example, a place where local governments or accommodation facilities that are making efforts to promote the spread of electric vehicles exist. More specifically, it is a tourist destination where more high - function charging stands 20 are installed, or a tourist destination that promotes the use of renewable energy. Vehicle manufacturers should grasp the behavior patterns of users and, furthermore, collect information about tourist destinations, select tourist destinations that are effective in promoting the spread of electric vehicles, and guide users to the selected tourist destinations. Therefore, it is conceivable that vehicle manufacturers collect data on users' behavior patterns and post advertisements for the selected tourist destinations on travel websites and the like.

[0020] However, advertising costs are required to post advertisements on travel websites and the like. On the other hand, the data on behavior patterns collected by vehicle manufacturers is also useful for travel agencies. Travel agencies can create effective advertisements for tourist destinations after understanding the characteristics of users. Therefore, in the management system 1, the vehicle manufacturer provides the travel agency with the behavior data it has collected, and in return, the vehicle manufacturer can obtain the right to post travel advertisements from the travel agency for free.

[0021] As shown in Figure 2, the behavior data of users is provided from the vehicle manufacturer to the travel agency. The behavior data includes driving history, purchase history of goods and services at tourist destinations. The travel agency can use the behavior data to formulate strategies for tourism planning and start new initiatives targeting users, such as travel plans for users who use electric vehicles. For example, it is possible to plan a trip that contributes to the SDGs (Sustainable Development Goals website) and conduct corporate PR for users.

[0022] In exchange for obtaining behavioral data, the travel agency provides the vehicle manufacturer with the right to publish travel advertisements free of charge. The vehicle manufacturer proposes the free publication of travel advertisements to the travel destinations. The travel destinations that receive the proposal request the travel agency to publish travel advertisements via the vehicle manufacturer. The travel agency provides travel advertisements to users in response to the request. When a user who has seen a travel advertisement applies to the travel agency for a trip, the travel agency can obtain profits. The travel agency can also propose a special offer trip limited to users traveling by electric vehicles. In this case, users can enjoy the special offer trip. This will further contribute to the popularization of electric vehicles.

[0023] When a user goes to a travel destination after seeing a travel advertisement, the travel destination can obtain profits. Users who arrive at the travel destination by electric vehicle can enjoy the benefits of special offers at the travel destination. The travel destination may provide special services to users who use electric vehicles. The travel destination may provide a unique "experience of things" for users who use electric vehicles. By participating in such an "experience of things", users can experience local activities at the travel destination. Alternatively, the travel destination may issue "town coins" that can be used only in the travel destination for users. Users can also use town coins to purchase goods and services at the travel destination, thereby building a "Well-being" society for both users and the travel destination. As described above, while the travel destination can expect an increase in visitors and the activation of the region, the vehicle manufacturer can contribute to the popularization of electric vehicles. In particular, from the perspective of "SCOPE3", the vehicle manufacturer can contribute to the realization of carbon neutrality (CN).

[0024] Figure 3 is a flowchart illustrating the processing flow of Management System 1. The flowchart will be used to explain the processing flow of Management System 1. First, the portable device 30 sends the user's activity data obtained during the user's trip to the management server 100 along with the user ID (step S1). For example, when a cashless payment using the portable device 30 is completed, the portable device 30 may generate activity data from the cashless payment information (target product / service, amount, payment date and time, payment location, etc.) based on the application program stored in memory 32. The management server 100 receives the user ID and activity data from the portable devices 30 held by each of the many users. Next, the management server 100 stores the activity data in the user database 103 for each user ID (step S2).

[0025] The user database 103 stores user behavior data for each user ID. The behavior data includes, for example, information about the actions of users who travel to destinations or municipalities using the vehicle 10. More specifically, the behavior data includes information such as date and time, location, and type of action (product purchase, service purchase, etc.). The behavior data may also include the movement history of the vehicle 10 as driving history. For example, the portable device 30 may transmit the movement history acquired using GPS to the management server 100. Next, the management server 100 transmits the behavior data accumulated in the user database as big data to the advertising management device (step S3).

[0026] Next, the advertising management device 40 provides the management server 100 with information indicating the right to publish travel advertisements (step S4). Next, the vehicle manufacturer's representative selects a candidate travel destination from among several travel destinations (step S5). In this case, it is desirable for the representative to select a travel destination that is effective in promoting the use of rechargeable vehicles. Next, the management server 100 receives the input of the selected destination and sends information to the communication device 50 located at the selected destination to propose the publication of the travel advertisement (step S6). The administrator of the communication device 50, after reviewing the proposal, consults with the person in charge of the travel destination to which the administrator belongs, and then uses the communication device 50 to send a request to publish the travel advertisement to the management server 100 (step S7).

[0027] Next, the management server 100 requests the advertising management device 40 to post the travel advertisement (step S8). Then, the travel agency representative posts the travel advertisement, which includes benefits for users with a user ID, on their travel advertisement website (step S9). Next, the user views the travel advertisement and applies for a trip (step S10). After that, it is expected that the user will visit the advertised travel destination. This allows us to utilize the behavioral information of users using charging vehicles and contribute to the spread of vehicles that can contribute to a decarbonized society.

[0028] The embodiments disclosed herein should be considered in all respects to be illustrative and not restrictive. The scope of this disclosure is indicated by the claims rather than by the description of the embodiments above, and all modifications within the meaning and scope equivalent to the claims are intended to be included. [Explanation of Symbols]

[0029] 1 Management system, 10 Vehicles, 11 Energy storage devices, 12 Connectors, 20 Charging stations, 21 Power plugs, 30 Portable devices, 31 Processors, 32 Memory, 40 Advertising management devices, 50 Communication devices, 100 Management servers, 101 Processing units, 102 Memory, 103 User database.

Claims

[Claim 1] A Shut management system for information of users who use vehicles, The aforementioned vehicle is configured to be able to charge its onboard energy storage device using an external power source. The aforementioned management system is A management server managed by the vehicle manufacturer, which has access to the user database, Communication devices managed by the respective managers of multiple travel destinations, A portable device carried by the user and on which identification information for identifying the user is registered, It includes an advertising management device managed by a travel agency that can provide travel advertisements, The portable device provides the management server with behavioral information regarding the user's actions during their trip, along with the identification information. The management server registers the behavioral information in the user database according to the identification information. The management server provides the behavioral information registered in the user database to the advertising management device. The advertising management device transmits to the management server publication rights information indicating the right to publish the travel advertisement in exchange for acquiring the behavioral information. The management server is a management system that transmits information to the communication device located at one of the tourist destinations that is subject to the operator's instructions, proposing that the travel advertisement be published in the travel company's advertising media using the publication rights.

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