Driving promotion device, driving promotion method, and driving promotion program

Abstract

To provide a drive promotion device, a drive promotion method, a drive promotion program capable of promoting intention to move on a moving body.SOLUTION: A drive promotion device includes: an acquisition unit for acquiring drive information on drive detected from a sensor mounted on a vehicle and position information of the vehicle; a granting unit for granting profit to the user related to the vehicle according to the drive information; and an exchange unit for exchanging an exchange target set for each object for the profit when the position information is included in an area set at the object.SELECTED DRAWING: Figure 8

Description

[Technical field]

[0001] The present invention relates to a driving promotion device, a driving promotion method, and a driving promotion program that provide a motivation to drive a vehicle. [Background technology]

[0002] Patent Document 1 discloses a driving evaluation server that acquires driving data from multiple moving objects, evaluates the driving conditions on a preset route using the driving data, and determines the ranking of users based on the evaluation. The driving evaluation server grants virtual ownership of each area including the route to users according to their ranking. [Prior art documents] [Patent documents]

[0003] [Patent Document 1] Patent No. 06692671 Summary of the Invention [Problem to be solved by the invention]

[0004] In conventional technology, the travel route and competing users are preset, which limits opportunities to travel on a moving vehicle, and does not necessarily encourage motivation to travel on a moving vehicle.

[0005] An object of the present invention is to provide a driving promotion device, a driving promotion method, and a driving promotion program that can promote motivation to travel by boarding a moving object. [Means for solving the problem]

[0006] The driving promotion device according to claim 1 includes an acquisition unit that acquires driving information related to driving detected from a sensor mounted on a vehicle and location information of the vehicle, an assignment unit that assigns a benefit to a user of the vehicle according to the driving information, and an exchange unit that enables an exchange target set for each of the targets to be exchanged for the benefit when the location information is included in an area set for the target. The exchange object is a feature that indicates the characteristics of the region to which the target object belongs, or an item that generates an event, and the exchange unit further provides a practical incentive according to the exchanged feature. .

[0007] The driving promotion device according to claim 1 acquires driving information acquired from a vehicle and location information indicating the location of the vehicle, grants a user a benefit according to the driving information, and when the vehicle location information is included in an area set for a target object, makes it possible to exchange the granted benefit for an exchange object set for the target object. Here, the benefit is, for example, a virtually granted point. The target object is, for example, a facility or building such as a landmark. The area is, for example, a range that is predetermined from the coordinates of the target object on a map. In other words, according to the driving promotion device, a virtual benefit is granted according to the driving information, and by moving to the target object, the benefit can be exchanged for a virtual exchange object set for each target object. This makes it possible to perform driving diagnosis and play a game, and to promote the desire to move by boarding a moving object. Also, , and can encourage movement in multiple directions. Here, the feature object is, for example, a representative building or facility in the area to which the target object belongs. The item is, for example, a virtual object that generates an event. An event is a performance that occurs for the vehicle itself and other vehicles. In addition, the user can be encouraged to move to a target object where a practical incentive desired by the user can be obtained. Here, the incentive is a realistic reward such as a discount coupon for an admission ticket to a facility, an exchange ticket that can be used at the facility, or virtual currency that can be used at the facility.

[0008] The driving promotion device according to claim 2 is the driving promotion device according to claim 1, wherein the granting unit changes the benefit of the user according to a driving score calculated using the driving information and a travel distance of the vehicle. Here, the driving score is a numerical value indicating the driving skill of the driver calculated from the driving information.

[0009] According to the driving promotion device of claim 2, it is possible to promote safer driving and to encourage people to get in and travel in their vehicles.

[0014] Claim 3 The driving promotion device described in Claim 1 or claim 2In the driving promotion device described in the above, the exchange unit enables the feature to be exchanged according to a preset exchangeable number for the feature.

[0015] Claim 3 According to the driving promotion device described in the above, it is possible to stimulate the user's desire to own a vehicle.

[0016] Claim 4 The driving promotion device according to claim 1 Claim 3 In the driving promotion device described in any one of claims 1 to 5, the device further includes a management unit that manages the benefit granted to the vehicle, and the management unit subtracts the benefit granted to the vehicle if the location indicated by the location information does not change within a predetermined period of time.

[0017] Claim 4 According to the driving promotion device described in the above, it is possible to promote regular vehicle driving.

[0018] Claim 5 The driving promotion device according to claim 1 Claim 4 The driving promotion device according to any one of claims 1 to 5, further comprising a control unit that performs control to generate an event when another vehicle is included in an area set based on the position information of the vehicle.

[0019] Claim 5 According to the driving promotion device described in the above, it is possible to promote movement to a location where another vehicle is present.

[0020] Claim 6 The driving promotion method described in the above includes acquiring driving information related to driving detected by a sensor mounted on a vehicle and location information of the vehicle, granting a benefit to a user of the vehicle according to the driving information, and making the user exchange the benefit for an exchange object set for each of the targets when the location information is included in an area set for the target. The exchange object is a feature that indicates the characteristics of the region to which the target object belongs, or an item that generates an event, and a practical incentive is further given according to the exchanged feature. do.

[0021] Claim 6The driving promotion method described in acquires driving information related to driving detected from a sensor mounted on a vehicle and location information of the vehicle, grants a benefit to a user of the vehicle according to the driving information, and when the location information is included in an area set for a target object, makes the benefit exchangeable for an exchange object set for each target object. In other words, according to the driving promotion method, a virtual benefit is given according to the driving information, and by moving to the target object, the benefit can be exchanged for a virtual exchange object set for each target object. This can promote motivation to get on a moving object and move. In addition, it is possible to encourage users to move in many directions, and to move to a target location where the user can obtain a practical incentive that the user desires.

[0022] Claim 7 The driving promotion program described in the above acquires driving information related to driving detected by a sensor mounted on a vehicle and location information of the vehicle, grants a benefit to a user of the vehicle according to the driving information, and when the location information is included in an area set for a target object, makes it possible to exchange the benefit for an exchange object set for each target object. The exchange object is a feature that indicates the characteristics of the region to which the target object belongs, or an item that generates an event, and a practical incentive is further given according to the exchanged feature. , and have a computer execute the processing.

[0023] Claim 7 The computer that executes the driving promotion program described in acquires driving information related to driving detected from a sensor mounted on a vehicle and location information of the vehicle, grants a benefit to a user of the vehicle according to the driving information, and when the location information is included in an area set for a target object, makes the benefit exchangeable for an exchange object set for each target object. In other words, according to the computer, a virtual benefit is given according to the driving information, and by moving to the target object, the virtual exchange object set for each target object can be exchanged for the benefit. This can promote the desire to get on a moving object and move. In addition, it is possible to encourage users to move in many directions, and to move to a target location where the user can obtain a practical incentive that the user desires. Effect of the Invention

[0024] According to the present invention, it is possible to promote motivation to travel by boarding a moving object. [Brief description of the drawings]

[0025] [Figure 1] 1 is a diagram showing a schematic configuration of a driving promotion system according to an embodiment of the present invention; [Diagram 2] 1 is a block diagram showing a hardware configuration of a vehicle according to an embodiment of the present invention; [Diagram 3] FIG. 2 is a block diagram showing a functional configuration of the vehicle-mounted device according to the embodiment; [Figure 4] FIG. 2 is a block diagram showing the functional configuration of a center server of the present embodiment. [Diagram 5] FIG. 2 is a diagram illustrating an example of a profit information database according to the present embodiment. [Figure 6] FIG. 4 is a diagram illustrating an example of a possession information database according to the present embodiment. [Figure 7] FIG. 2 is a diagram illustrating an example of an exchange target database according to the present embodiment. [Figure 8] FIG. 2 is a block diagram showing the functional configuration of a center server of the present embodiment. [Figure 9] 4 is a flowchart showing the flow of a driving promotion process executed in the center server of the present embodiment. [Figure 10] 13 is a flowchart showing the flow of an exchange process executed in the center server of the present embodiment. DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS

[0026] A driving promotion system including a vehicle equipped with the on-board device of the present invention and a center server as a driving promotion device will be described. The driving promotion system calculates a score indicating driving skill using driving information acquired from the vehicle by the driving promotion device, gives points to the driver according to the score and the travel distance of the vehicle, and performs a process of exchanging the given points for a virtual exchange object desired by the driver.

[0027] (Overall composition) 1, a driving promotion system 10 according to an embodiment of the present invention includes a vehicle 12 and a center server 30. The vehicle 12 is equipped with an on-board device 20 as an on-board device, and the on-board devices 20 are mutually connected to the center server 30 via a network N.

[0028] The in-vehicle device 20 is a device that acquires driving information related to the operation of the vehicle 12 and transmits it to the center server 30. Here, the driving information according to this embodiment is a feature amount related to the driving operation detected from each device mounted on the vehicle 12. For example, the driving information according to this embodiment is a feature amount of the vehicle 12, such as the travel distance of the vehicle 12, the accelerator and brake pedal forces, the steering angle of the steering wheel, and the switching of the turn signals.

[0029] The center server 30 is installed, for example, at a manufacturer that produces the vehicle 12 or at a car dealership affiliated with the manufacturer. The center server 30 acquires driving information and location information indicating the location of the vehicle from the in-vehicle device 20, calculates a score indicating the driver's driving skill using the driving information, and gives points to the driver according to the score and travel distance. When the location information of the vehicle 12 is included in the area of ​​a preset target object (e.g., a landmark, a facility, etc.), the center server 30 presents virtual exchange objects set for each target object, and exchanges the exchange object desired by the driver for the points held by the driver.

[0030] 1 illustrates one vehicle 12 including an on-board device 20 for one center server 30, but the numbers of vehicles 12, on-board devices 20, and center servers 30 are not limited to this. Also, the awarded points according to this embodiment are an example of "profits."

[0031] (vehicle) As shown in FIG. 2, the vehicle 12 according to this embodiment includes an in-vehicle device 20 and a plurality of ECUs (Electronic Control Units) 22.

[0032] The vehicle-mounted device 20 includes a central processing unit (CPU) 20A, a read only memory (ROM) 20B, a random access memory (RAM) 20C, an in-vehicle communication interface (I / F) 20D, and a wireless communication interface (I / F) 20E. The CPU 20A, the ROM 20B, the RAM 20C, the in-vehicle communication interface (I / F) 20D, the wireless communication interface (I / F) 20E, and the input / output interface (I / F) 20F are connected to each other so as to be able to communicate with each other via an internal bus 20G.

[0033] The CPU 20A is a central processing unit that executes various programs and controls each part. That is, the CPU 20A reads out the programs from the ROM 20B and executes the programs using the RAM 20C as a working area.

[0034] The ROM 20B stores various programs and various data. In the present embodiment, the ROM 20B stores a collection program 100. When the collection program 100 is executed, the vehicle-mounted device 20 collects data from the vehicle-mounted devices and sensors (not shown) and transmits the data to the center server 30. The RAM 20C temporarily stores programs or data as a working area.

[0035] The in-vehicle communication I / F 20D is an interface for connecting to each ECU 22. The interface uses a communication standard based on the CAN protocol. The in-vehicle communication I / F 20D is connected to the external bus 20H.

[0036] The wireless communication I / F 20E is a wireless communication module for communicating with the center server 30. The wireless communication module uses communication standards such as 5G, LTE, and Wi-Fi (registered trademark). The wireless communication I / F 20E is connected to a network N.

[0037] The input / output I / F 20F is an interface for communicating with the microphone 24, the speaker 25, the monitor 26, the camera 27, the GPS device 28, and the input unit 29 mounted on the vehicle 12. Note that the microphone 24, the speaker 25, the monitor 26, the camera 27, the GPS device 28, and the input unit 29 may be directly connected to the internal bus 20G.

[0038] The ECU 22 is an electronic control module for controlling in-vehicle devices and sensors (not shown) mounted on the vehicle 12. The ECU 22 is, for example, an ADAS (Advanced Driver Assistance System)-ECU, a steering ECU, an engine ECU, or the like.

[0039] The microphone 24 is a device that is provided on the instrument panel, the center console, the front pillar, the dashboard, etc., and collects voices emitted by the occupants of the vehicle 12.

[0040] The speaker 25 is a device that is provided on an instrument panel, a center console, a front pillar, a dashboard, or the like, and outputs audio.

[0041] The monitor 26 is a liquid crystal monitor that is provided on an instrument panel, dashboard, or the like of the vehicle 12 and displays various information. In addition, the monitor 26 in this embodiment displays images and text indicating the items to be replaced that are received from the center server.

[0042] The camera 27 is an imaging device that is provided above the windshield or adjacent to the rearview mirror, and captures images of passengers in the vehicle 12.

[0043] The GPS device 28 is a device that measures the current location of the vehicle 12. The GPS device 28 includes an antenna (not shown) that receives signals from GPS satellites. The GPS device 28 may be connected to the vehicle-mounted device 20 via a car navigation system (not shown).

[0044] The input unit 29 is a touch panel, buttons, or the like that accepts input from a passenger of the vehicle 12.

[0045] As shown in FIG. 3, in the vehicle-mounted device 20 of this embodiment, the CPU 20A executes the collection program 100 to function as a collection unit 200, a display unit 210, a reception unit 220, and a transmission / reception unit 230.

[0046] The collection unit 200 has a function of collecting driving information detected by the in-vehicle devices and sensors of the vehicle 12 from each ECU 22, and location information acquired by the GPS device .

[0047] The display unit 210 has a function of displaying, on the monitor 26, a list of landmarks located around the vehicle 12 based on the current location of the vehicle 12, and a list of exchange items received from the center server 30.

[0048] The reception unit 220 has a function of receiving an exchange object selected by the user from the list of exchange objects displayed on the monitor 26.

[0049] The transmitting / receiving unit 230 has a function of transmitting the driving information and position information collected by the collecting unit 200 to the center server 30, and receiving a list of items to be exchanged transmitted from the center server 30.

[0050] (Center server) 4, the center server 30 includes a CPU 30A, a ROM 30B, a RAM 30C, a storage 30D, and a communication I / F 30E. The CPU 30A, the ROM 30B, the RAM 30C, the storage 30D, and the communication I / F 30E are connected to each other via an internal bus 30F so as to be able to communicate with each other. The functions of the CPU 30A, the ROM 30B, the RAM 30C, and the communication I / F 30E are the same as those of the CPU 20A, the ROM 20B, the RAM 20C, and the wireless communication I / F 20E of the vehicle-mounted device 20 described above. The communication I / F 30E may perform wired communication.

[0051] The storage 30D as a memory is configured by a HDD (Hard Disk Drive) or an SSD (Solid State Drive) and stores various programs and various data. In this embodiment, the storage 30D stores a driving promotion program 110, a profit information DB (database) 120, an ownership information DB 130, and an exchange target DB 140. The ROM 30B may store the driving promotion program 110, the profit information DB 120, the ownership information DB 130, and the exchange target DB 140.

[0052] The driving promotion program 110 as a program is a program for controlling the center server 30. With the execution of the driving promotion program 110, the center server 30 acquires driving information and position information from the vehicle-mounted device 20, calculates a score indicating the driving skill of the driver using the driving information, and gives points according to the score and the travel distance. Here, the score according to this embodiment is an example of a "driving score".

[0053] The profit information DB 120 stores profit information indicating points to be given to the driver related to the driving information. The ownership information DB 130 stores ownership information indicating points and possessions (exchange objects) owned by the driver. The exchange object DB 140 stores exchange object information indicating exchange objects set for each target object.

[0054] As an example, as shown in FIG. 5, the profit information includes a driver's name, a travel distance, an acquisition date, a score, and an assigned point. The score includes calculated scores for acceleration, deceleration, curves, etc. as calculation targets. Here, the driver's name is the name of the driver related to the driving information, the travel distance is the travel distance of the vehicle 12 included in the driving information, and the acquisition date is the date on which the driving information is acquired. The score is a numerical value indicating the driving skill for each calculation target calculated using the driving information, and the assigned point is a point assigned to the driver according to the score and the travel distance. Here, the assigned point value is increased in proportion to the score and the travel distance. For example, the greater the travel distance, the greater the assigned point value, and the safer the driving and the higher the score, the greater the assigned point value.

[0055] As an example, as shown in Fig. 6, the ownership information includes the driver's name, owned points, owned items, and the last movement date. The owned points are the total points given to the driver, the owned items are exchange items obtained by the driver in exchange for the owned points, and the last movement date is the date when the vehicle 12 last moved. Here, the exchange items are virtual buildings, facilities, items, etc., which will be described later.

[0056] As an example, as shown in Fig. 7, the exchange object information includes the target object name, target object position, exchange object, required points, exchangeable number, and granted number. The target object name is the name of a target object that is set in advance, the target object position is the coordinates indicating the position of the target object, and the exchange object is the name indicating an exchangeable exchange object set for each target object. The required points are the number of points required to exchange for the exchange object, the exchangeable number is the upper limit for which the exchange object can be exchanged, and the granted number is the number of exchange objects currently granted to the driver.

[0057] Here, as shown in FIG. 7, the exchange object includes a feature (e.g., a building and a facility) that indicates the feature of the area to which the target belongs, and an item that generates an event. An item is, for example, a virtual object that generates an event, and an event is, for example, a performance that occurs for the vehicle 12 and other vehicles. As an example, a "steal item" shown in FIG. 7 generates a performance in which the feature owned by another driver becomes the driver's own property when selected by the driver who owns the item. In addition, an exchangeable number of the exchange object is set, and each driver can own up to the exchangeable number. By setting the exchangeable number, the driver's desire to own is stimulated. In addition, practical incentives may be given according to the feature owned by the driver. For example, by a driver virtually owning the "XXX Stadium" shown in FIG. 7, incentives that are realistic rewards such as a discount coupon for admission tickets to the facility, a voucher that can be used at the facility, and virtual currency that can be used at the facility may be given to the driver.

[0058] Next, functions of the center server will be described with reference to Fig. 8. As an example, as shown in Fig. 8, in the center server 30 of this embodiment, the CPU 30A executes the driving promotion program 110 to function as an acquisition unit 300, an assignment unit 310, a management unit 320, a control unit 330, a presentation unit 340, a reception unit 350, an exchange unit 360, and a storage unit 370.

[0059] The acquisition unit 300 has a function of acquiring driving information and position information transmitted from the vehicle-mounted device 20 of the vehicle 12 .

[0060] The granting unit 310 has a function of granting points to the driver according to the driving information. Specifically, the granting unit 310 calculates a score indicating the driving skill using the driving information acquired by the acquisition unit 300 as the profit information shown in Fig. 5 as an example, calculates the grant points according to the calculated score and the travel distance included in the driving information, and grants the points to the driver. For example, the grant points are calculated by multiplying the score value and the travel distance.

[0061] The management unit 320 manages points given to the driver who drives the vehicle 12. Specifically, when the information indicated by the position information has not changed within a predetermined period, the management unit 320 subtracts the points given to the driver who drives the vehicle 12. The management unit 320 refers to the ownership information shown in Fig. 6, compares the last movement date in the ownership information with the current date, and when a predetermined period has passed, determines that the position has not changed within the predetermined period, and subtracts a predetermined point from the ownership point in the ownership information.

[0062] The control unit 330 has a function of controlling the occurrence of an event when another vehicle is included in an area set based on the position information of the vehicle 12. Specifically, when the control unit 330 acquires position information from the vehicle 12, it determines whether or not position information relating to the other vehicle is included in a predetermined range from the position information, and performs control to cause an event to occur when the position information of the other vehicle is included. Here, the event to be generated may be a game (e.g., rock-paper-scissors) in which the driver of the vehicle 12 competes against the driver of the other vehicle, or an event in which points or possessions owned by one driver are transferred to the other driver.

[0063] The presentation unit 340 has a function of presenting targets located around the vehicle 12 and a list of exchange targets that can be exchanged for the driver of the vehicle 12, using the position information of the vehicle 12 and the exchange target information shown in Fig. 7. Specifically, the presentation unit 340 identifies targets located around the vehicle 12, using the position information of the vehicle 12 and the target position related to the exchange target information, and transmits the target position related to the identified target to the vehicle-mounted device 20 to present the target. In addition, when the position of the vehicle 12 is included in an area previously set for the target, the presentation unit 340 transmits a list of exchange targets and required points set for the target to the vehicle-mounted device 20 and presents it.

[0064] The reception unit 350 has a function of receiving an exchange target selected by the driver from the vehicle-mounted device 20.

[0065] The exchange unit 360 has a function of exchanging the exchange object accepted by the acceptance unit 350 with the owned points shown in Fig. 6 by referring to the ownership information shown in Fig. 6 and the exchange object information shown in Fig. 7. Specifically, when the required points of the exchange object accepted by the acceptance unit 350 are equal to or less than the owned points owned by the driver and the number of the given exchange object is less than the exchangeable number, the exchange unit 360 exchanges the exchange object accepted by the acceptance unit 350 with the owned points owned by the driver.

[0066] The storage unit 370 also stores the travel distance included in the driving information, the date on which the driving information was acquired, the score calculated using the driving information, and the calculated assigned points as the profit information in the profit information DB 120. The storage unit 370 adds the assigned assigned points to the currently held owned points and stores the result in the owned information DB 130 as the ownership information. The storage unit 370 also stores the exchange object obtained by the exchange and the owned points subtracted according to the exchange object as the ownership information in the owned information DB 130. If the travel distance included in the driving information exceeds 0, the storage unit 370 regards the date on which the driving information was acquired as the last travel date and stores the last travel date in the owned information DB 130 as the ownership information.

[0067] (Flow of Control) The flow of processing executed in the driving promotion system 10 of this embodiment will be described with reference to the flowcharts of Figures 9 and 10. The processing in the center server 30 is executed by the CPU 30A of the center server 30 functioning as an acquisition unit 300, an assignment unit 310, a management unit 320, a control unit 330, a presentation unit 340, a reception unit 350, an exchange unit 360, and a storage unit 370. The driving promotion processing shown in Figure 9 is executed, for example, when an instruction to execute a driving promotion processing is input.

[0068] In step S101, the CPU 30A determines whether or not driving information has been acquired from the vehicle-mounted device 20. If driving information has been acquired (step S101: YES), the CPU 30A proceeds to step S102. On the other hand, if driving information has not been acquired (step S101: NO), the CPU 30A proceeds to step S109.

[0069] In step S102, the CPU 30A refers to the last movement date related to the ownership information DB 130 to determine whether or not a predetermined period has passed since the last movement of the vehicle 12. If the predetermined period has passed (step S102: YES), the CPU 30A proceeds to step S103. On the other hand, if the predetermined period has not passed (step S102: NO), the CPU 30A proceeds to step S104.

[0070] In step S103, CPU 30A subtracts a predetermined number of points from the driver's owned points stored in ownership information DB .

[0071] In step S104, the CPU 30A determines whether the travel distance included in the driving information exceeds 0. If the travel distance exceeds 0 (step S104: YES), the CPU 30A proceeds to step S105. On the other hand, if the travel distance does not exceed 0 (the travel distance is 0) (step S104: NO), the CPU 30A proceeds to step S109.

[0072] In step S105, CPU 30A calculates a score using the acquired driving information.

[0073] In step S106, CPU 30A calculates an award point using the calculated score and the travel distance included in the driving information, and awards the award point to the driver.

[0074] In step S107, CPU 30A stores the travel distance, the date when the driving information was acquired, the calculated score, and the calculated assigned points in benefit information DB 120 as benefit information.

[0075] In step S108, CPU 30A stores in ownership information DB 130, as ownership information, the owned points obtained by adding the granted points to the owned points currently owned by the driver, and the date on which the driving information regarded as the final travel date was acquired.

[0076] In step S109, the CPU 30A determines whether or not the position information of the vehicle 12 has been acquired. If the position information has been acquired (step S109: YES), the CPU 30A proceeds to step S110. On the other hand, if the position information has not been acquired (step S109: NO), the CPU 30A proceeds to step S113.

[0077] In step S110, CPU 30A executes a replacement process for the replacement object. Note that the replacement process will be described in detail with reference to FIG.

[0078] In step S111, the CPU 30A determines whether or not other vehicles are included in a predetermined area based on the position information of the vehicle 12. If other vehicles are included (step S111: YES), the CPU 30A proceeds to step S112. On the other hand, if other vehicles are not included (step S111: NO), the CPU 30A proceeds to step S113.

[0079] In step S112, CPU 30A performs control to cause an event to occur in vehicle 12 and other vehicles.

[0080] In step S113, the CPU 30A determines whether or not to end the process for promoting driving. If the process is to be ended (step S113: YES), the CPU 30A ends the process. On the other hand, if the process is not to be ended (step S113: NO), the CPU 30A proceeds to step S101.

[0081] Next, the flow of the exchange process executed in the center server 30 of this embodiment will be described with reference to FIG.

[0082] In step S201, the CPU 30A uses the position information to determine whether the vehicle 12 is within the area of ​​the target. If the vehicle 12 is within the area of ​​the target (step S201: YES), the CPU 30A proceeds to step S202. On the other hand, if the vehicle 12 is not within the area of ​​the target (step S201: NO), the CPU 30A proceeds to step S207.

[0083] In step S202, the CPU 30A transmits a list of the exchange items and the required points to the vehicle-mounted device 20, and presents the exchange items.

[0084] In step S203, the CPU 30A accepts the selection of the replacement target from the vehicle-mounted device 20.

[0085] In step S204, the CPU 30A exchanges the points owned by the driver of the vehicle-mounted device 20 with the exchange object. Here, the CPU 30A subtracts the required points for the exchange object from the points owned by the driver, adds the exchange object to the possessions, and stores the possession information.

[0086] In step S205, when the exchanged object is a feature item, CPU 30A gives the driver an incentive according to the feature item.

[0087] In step S206, CPU 30A stores, as ownership information, in ownership information DB 130, the exchanged exchange object and the owned points obtained by subtracting the required points related to the exchange object from the owned points currently owned by the driver.

[0088] In step S207, the CPU 30A uses the position information of the vehicle 12 and the exchange target information to determine whether or not a target object is located around the vehicle 12. If a target object is located around the vehicle 12 (step S207: YES), the CPU 30A proceeds to step S208. On the other hand, if a target object is not located around the vehicle 12 (step S207: NO), the CPU 30A ends the exchange process.

[0089] In step S208, the CPU 30A displays the targets located around the vehicle 12 to the vehicle-mounted device 20.

[0090] (Summary of the embodiment) The center server 30 of this embodiment acquires driving information obtained from the vehicle and location information indicating the vehicle's location, grants the user a benefit according to the driving information, and, if the vehicle's location information is included in the area set for the landmark, performs processing to make the granted benefit exchangeable for the exchange object set for the landmark.

[0091] As described above, according to this embodiment, it is possible to promote motivation to board a moving object and travel.

[0092] [remarks] In the above embodiment, an exchange target is set to a predetermined target object. However, the present invention is not limited to this. A period may be set to the target object. For example, if an event is being held in a facility that is a target object, a period during which the event is being held (for example, one month) may be set to set the exchange target to the target object.

[0093] In the above embodiment, the period during which the driver owns the property is not particularly set, and the driver continues to own the property. However, the present invention is not limited to this. For example, a period during which the property can be held may be set for each property, or an activity period may be set, and when the activity period has elapsed, the property owned by the driver and the number of possessions may be initialized.

[0094] In the above embodiment, when the vehicle 12 is present in an area set for a target object, an exchange target for the target object is exchanged. However, the present invention is not limited to this. When the vehicle 12 is present in an area for a plurality of targets, a selection of a target object may be accepted, and an exchange target for the selected target object may be exchanged.

[0095] In addition, various processes executed by the CPU 20A and the CPU 30A by reading the software (programs) in the above embodiment may be executed by various processors other than the CPU. In this case, examples of the processor include a PLD (Programmable Logic Device) such as an FPGA (Field-Programmable Gate Array) whose circuit configuration can be changed after manufacture, and a dedicated electric circuit such as an ASIC (Application Specific Integrated Circuit) which is a processor having a circuit configuration designed exclusively for executing a specific process. In addition, each of the above-mentioned processes may be executed by one of these various processors, or may be executed by a combination of two or more processors of the same or different types (for example, a plurality of FPGAs, a combination of a CPU and an FPGA, etc.). In addition, the hardware structure of these various processors is, more specifically, an electric circuit that combines circuit elements such as semiconductor elements.

[0096] In the above embodiment, each program has been described as being pre-stored (installed) in a non-transitory recording medium that can be read by a computer. For example, the driving promotion program 110 in the center server 30 is pre-stored in the ROM 30B. However, the present invention is not limited to this, and each program may be provided in a form recorded in a non-transitory recording medium such as a CD-ROM (Compact Disc Read Only Memory), a DVD-ROM (Digital Versatile Disc Read Only Memory), or a USB (Universal Serial Bus) memory. Also, the program may be downloaded from an external device via a network.

[0097] The process flow described in the above embodiment is merely an example, and unnecessary steps may be deleted, new steps may be added, or the process order may be changed, without departing from the spirit of the invention. [Explanation of symbols]

[0098] 12 Vehicles 20 Onboard equipment 30 Center Server (Driving Promotion Device) 110 Driving Promotion Program 300 Acquisition Department 310 Granting Department 320 Management Department 330 Control Unit 360 Exchange Department

Claims

1. An acquisition unit that acquires driving information related to driving detected by a sensor mounted in the vehicle and position information of the vehicle; an awarding unit that awards a benefit to a user of the vehicle according to the driving information; an exchange unit that, when the location information is included in an area set for a target object, makes it possible to exchange an exchange object set for each target object for the profit; Equipped with The exchange object is a feature that indicates a feature of the area to which the target object belongs, or an item that generates an event; The exchange unit includes: Further providing practical incentives according to the exchanged features. Driving promotion device.

2. The applying unit is The benefit of the user is changed according to a driving score calculated using the driving information and a travel distance of the vehicle. The driving promotion device according to claim 1 .

3. The exchange unit includes: The characteristic object is exchangeable according to a preset exchangeable number for the characteristic object. The driving promotion device according to claim 1 or 2.

4. A management unit that manages the benefit granted to the vehicle, The management unit If the location indicated by the location information does not change within a predetermined period of time, the benefit given to the vehicle is subtracted. The driving promotion device according to any one of claims 1 to 3.

5. The vehicle information processing device further includes a control unit that performs control to generate an event when another vehicle is included in the area that is set based on the position information of the vehicle. The driving promotion device according to any one of claims 1 to 4.

6. Acquire driving information regarding driving detected by a sensor mounted on the vehicle and position information of the vehicle; providing a benefit to a user of the vehicle according to the driving information; When the location information is included in an area set for a target object, an exchange object set for each target object can be exchanged for the benefit; The exchange object is a feature that indicates a feature of the area to which the target object belongs, or an item that generates an event; Further providing practical incentives according to the exchanged features. A driving promotion method in which processing is performed by a computer.

7. Acquire driving information regarding driving detected by a sensor mounted on the vehicle and position information of the vehicle; providing a benefit to a user of the vehicle according to the driving information; When the location information is included in an area set for the target object, an exchange object set for each target object is made exchangeable for the profit; The exchange object is a feature that indicates a feature of the area to which the target object belongs, or an item that generates an event; Further providing practical incentives according to the exchanged features. A driving promotion program that causes a computer to execute processing.

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