Control display method, device, equipment and storage medium

Abstract

The present disclosure provides a control display method, an apparatus, a device, and a storage medium, the method including: first, when a preset commenting behavior of a current user for a target video is received, determining whether the current user has favorited an exhibit object corresponding to the target video, the preset commenting behavior being used to characterize the current user's interest in the exhibit object; if it is determined that the current user has not favorited the exhibit object, displaying a favorite control corresponding to the exhibit object in a comment panel corresponding to the target video, and favorites the exhibit object; thus, when it is determined that the current user is interested in an exhibit object in the target video, displaying a favorite control corresponding to the exhibit object in a comment panel, thereby guiding the user to favorite the exhibit object, and increasing the user's favorite rate for the exhibit object in the target video; and, by displaying the favorite control in the comment panel, it is easier for the user to favorite the exhibit object, improving the user experience.

Description

[Technical Field]

[0001] This disclosure claims priority to a Chinese patent application filed with the State Intellectual Property Office of the People's Republic of China on June 23, 2021, bearing application number 202110699317.9 and entitled "Control display method, device, equipment and storage medium," the entire contents of which are incorporated herein by reference.

[0002] The present disclosure relates to the field of data processing, and in particular to a control display method, device, apparatus and storage medium. [Background technology]

[0003] As the Internet becomes more and more information-rich, people can be "recommended" for things they are interested in through various channels. For example, when people watch short videos about life services, they will be "recommended" for foods and tourist attractions in the short videos, and to make "purchasing" easier, people usually bookmark points of interest (POIs) in the short videos. Summary of the Invention [Problem to be solved by the invention]

[0004] Currently, the favorite control for the exhibit object in the short video is usually set on the exhibit object detail page of the short video to trigger the favorite, but this method will have a certain impact on the favorite rate of the exhibit object by the user.

[0005] To solve the above technical problems or at least part of them, an embodiment of the present disclosure provides a control display method, which displays a favorite control in the comment panel of a target video, and guides users to favorite exhibited objects in the target video, thereby increasing the users' favorite rate of exhibited objects in the target video. [Means for solving the problem]

[0006] According to a first aspect, an embodiment of the present disclosure provides a control display method, the method comprising: determining whether the current user has favorited an exhibit object corresponding to the target video in response to a preset commenting behavior of the current user with respect to the target video, the preset commenting behavior being used to characterize the current user's interest in the exhibit object; and if it is determined that the current user has not favorited the exhibit object, displaying a favorite control corresponding to the exhibit object in a comment panel corresponding to the target video, the favorite control being used to favorite the exhibit object.

[0007] In an optional embodiment, the preset comment action includes at least one of a like action, a comment reply action, and a preset comment posting action, and the preset comment posting action includes posting a comment with a friend notification action or posting a comment with a preset keyword, and the preset keyword includes a keyword expressing an interest in the exhibit object.

[0008] In an alternative embodiment, the step of displaying a favorites control corresponding to the exhibit object in a comment panel corresponding to the target video comprises: displaying a comment panel corresponding to the target video, the comment panel including anchor points corresponding to the exhibit object; Switching the anchor point on the comment panel to a favorites control corresponding to the exhibit object.

[0009] In an alternative embodiment, after the step of switching the anchor point on the comment panel to a favorites control corresponding to the exhibit object, The method further includes displaying a preset lighting animation effect for the favorite control.

[0010] In an alternative embodiment, after the step of displaying a favorites control corresponding to the exhibit object in a comment panel corresponding to the target video, The method further includes the step of making the exhibit object a favorite for the current user in response to a trigger operation on the favorites control.

[0011] In an alternative embodiment, after closing the comment panel, when the comment panel is displayed again, the state of the favorites control on the comment panel is switched to a hidden state.

[0012] According to a second aspect, an embodiment of the present disclosure further provides a control and display device, the device comprising: a decision module that determines whether the current user has favorited an exhibit object corresponding to the target video in response to a preset commenting behavior of the current user on the target video, the preset commenting behavior being used to characterize the current user's interest in the exhibit object; and a display module that, when it is determined that the current user has not favorited the exhibit object, displays a favorite control corresponding to the exhibit object on a comment panel corresponding to the target video, the favorite control being used to favorite the exhibit object.

[0013] According to a third aspect, an embodiment of the present disclosure provides a computer-readable storage medium having instructions stored thereon, which, when executed by a terminal device, causes the terminal device to implement the above-mentioned control display method.

[0014] According to a fourth aspect, an embodiment of the present disclosure provides an apparatus, including a memory, a processor, and a computer program stored in the memory and executable by the processor, wherein the processor, when executing the computer program, realizes the above-mentioned control display method.

[0015] According to a fifth aspect, an embodiment of the present disclosure provides a computer program, the computer program including instructions, which, when executed by a processor, implement the above control display method. [Effects of the Invention]

[0016] Compared with the prior art, the technical solution provided by the embodiments of the present disclosure has the following advantages: An embodiment of the present disclosure provides a control display method that, upon receiving a preset commenting behavior of a current user for a target video, determines whether the current user has favorited an exhibit object corresponding to the target video, and uses the preset commenting behavior to characterize the current user's interest in the exhibit object. If it is determined that the current user has not favorited the exhibit object, a favorite control corresponding to the exhibit object is displayed in a comment panel corresponding to the target video, thereby favorite- ing the exhibit object. In this way, if the control display method provided by an embodiment of the present disclosure determines that the current user is interested in an exhibit object in the target video, a favorite control corresponding to the exhibit object is displayed in a comment panel, guiding the user to favorite the exhibit object and increasing the user's favorite rate for the exhibit object in the target video. Furthermore, displaying the favorite control in the comment panel makes it easier for users to favorite exhibit objects, improving the user experience. [Brief explanation of the drawings]

[0017] The drawings herein are incorporated in and constitute a part of the specification, illustrate embodiments consistent with the present disclosure, and together with the specification serve to explain the principles of the embodiments of the present disclosure. In order to more clearly describe the technical solutions in the embodiments or prior art of the present disclosure, the following briefly introduces the drawings necessary for describing the embodiments or prior art, and obviously, those skilled in the art can obtain other drawings from these drawings without any creative work. [Figure 1] 1 is a flowchart of a control display method provided by an embodiment of the present disclosure. [Figure 2] 1 is a schematic diagram of a target video comment panel provided by an embodiment of the present disclosure. [Figure 3] FIG. 10 is a schematic diagram of another targeted video comment panel provided by an embodiment of the present disclosure. [Figure 4] FIG. 10 is a schematic diagram of another targeted video comment panel provided by an embodiment of the present disclosure. [Figure 5] FIG. 10 is a schematic diagram of another targeted video comment panel provided by an embodiment of the present disclosure. [Figure 6] 1 is a structural schematic diagram of a control display device provided by an embodiment of the present disclosure; [Figure 7] 1 is a structural schematic diagram of a control display device provided by an embodiment of the present disclosure; DETAILED DESCRIPTION OF THE INVENTION

[0018] In order to make the above-mentioned objects, features and advantages of the present disclosure more clearly understandable, the embodiments of the present disclosure are further described below. Furthermore, if not inconsistent, the embodiments of the present disclosure and the features in the embodiments can be combined with each other.

[0019] In order to fully understand the embodiments of the present disclosure, many specific details are set forth in the following description. However, the embodiments of the present disclosure may also be implemented in other ways different from those described herein. Obviously, the embodiments in the specification are only some of the embodiments of the present disclosure, rather than all of the embodiments.

[0020] Currently, the favorite control for an exhibit object in a short video is usually set on the exhibit object detail page of the short video, which means that a user can only favorite an exhibit object in a short video when entering the exhibit object detail page of the short video. Obviously, there is only one entry point for triggering the favorite of an exhibit object, which is disadvantageous to guiding users to favorite an exhibit object, and this will affect the user's favorite rate for the exhibit object to some extent.

[0021] To actively encourage users to favorite exhibited objects in a target video and thereby increase the user's favorite rate for exhibited objects in the target video, an embodiment of the present disclosure proposes a control display method. First, when a current user's preset commenting behavior for the target video is received, it is determined whether the current user has favorited an exhibited object corresponding to the target video, and the preset commenting behavior is used to characterize the current user's interest in the exhibited object. Then, if it is determined that the current user has not favorited the exhibited object, a favorite control corresponding to the exhibited object is displayed in a comment panel corresponding to the target video to encourage the user to favorite the exhibited object. In this way, if it is determined that the current user is interested in an exhibited object in the target video, the embodiment of the present disclosure displays a favorite control corresponding to the exhibited object in the comment panel, thereby encouraging the user to favorite the exhibited object and increasing the user's favorite rate for exhibited objects in the target video. Furthermore, displaying the favorite control in the comment panel makes it easier for users to favorite exhibited objects, improving the user experience.

[0022] Based on this, an embodiment of the present disclosure provides a control display method. Referring to FIG. 1, there is shown a flowchart of the control display method provided by the embodiment of the present disclosure, which includes the following steps: S101: In response to a preset commenting behavior of a current user on a target video, determine whether the current user has favorited an exhibition object corresponding to the target video. The preset commenting behavior is used to characterize the current user's interest in the exhibit object.

[0023] In an embodiment of the present disclosure, the display objects corresponding to the target video may include POIs (Points of Interest) displayed in the target video, displayed props, displayed music, displayed products, etc. In a geographic information system, POIs may be houses, stores, mailboxes, bus stops, etc. For example, the target video may be a video in a recommended tourist spot video stream, a video in a recommended food video stream, etc. The target video may be a video with POIs, and the POIs displayed in the target video have four pieces of information included in the recommended things (e.g., tourist spots, food, etc.) in the target video. Specifically, the four pieces of information include name information, category information, coordinate information, and classification information.

[0024] In an embodiment of the present disclosure, the current user's preset commenting behavior on the target video is used to characterize the current user's interest in the exhibited objects in the target video, for example, the current user is interested in the POI corresponding to the target video, the music in the target video, the exhibited items in the target video, etc.

[0025] In an alternative embodiment, the preset comment action includes at least one of a like action, a comment reply action, and a preset comment posting action.

[0026] For example, likes and comment reply actions may include likes and replies to popular comments in the target video. Popular comments are typically related comments that have a large number of likes or replies and can characterize an interest in the exhibited object in the target video, and are generally located at the front of the comment panel. For example, a popular comment is a comment posted by the original author of the target video regarding the introductory information of the exhibited object in the target video, and liking or replying to the comment is used to characterize the current user's interest in the exhibited object. Popular comments may also be comments posted by other users that can characterize an interest in the exhibited object. For example, a comment posted by another user regarding a "purchase" experience for a POI displayed in the target video can be characterized as the current user's interest in the POI by liking or replying to the comment.

[0027] The preset comment posting action includes posting a comment with a friend notification action or posting a comment with a preset keyword, and the preset keyword includes a keyword expressing an interest in the exhibit object.

[0028] For example, posting a comment with friend notification means that the current user posts a related comment to a friend in the comment panel of the target video, and the comment is placed at the top of the comment panel corresponding to the current user. Posting a comment with preset keywords means that the current user posts a comment with words such as "I want to go," "I like it," or "I want to eat it" in the comment panel of the target video.

[0029] In this embodiment, the specific words of the preset keywords expressing interest in the exhibit objects in the target video are not limited, and may be words with letters such as "I want to go," "I like it," or "I want to eat it."

[0030] In actual application, before the current user performs a preset comment action on the target video, the comment panel corresponding to the target video is first displayed, and the current user triggers the preset display control of the comment panel to display the corresponding comment panel (for example, clicks the "Comment" control on the target video playback page), and can perform actions such as checking comments, posting comments, and liking comments on the comment panel.

[0031] In an embodiment of the present disclosure, when a preset commenting behavior of the current user on the target video is received, it is determined whether the current user has favorited the exhibited object corresponding to the target video. In fact, when any of the above-mentioned preset commenting behaviors of the current user on the target video is received, it can be characterized that the current user is interested in the exhibited object of the target video. Then, by determining whether the current user has favorited the exhibited object corresponding to the target video, it is determined whether to display a favorite control in the comment panel. For example, if the target video is a video with a target POI of a recommended tourist spot and the current user has received a @friend comment posted by the @friend on the comment panel of the target video, it is first determined whether the current user has favorited the target POI corresponding to the target video.

[0032] In an alternative embodiment, it is determined whether the current user has favorited the exhibit object corresponding to the target video by querying whether the current user's favorites list includes the exhibit object corresponding to the target video. For example, it may be determined by querying whether the current user's POI favorites list includes the target POI corresponding to the target video, or it may be determined by querying whether the current user's music favorites list includes the exhibit music corresponding to the target video, or it may be determined by querying whether the current user's item favorites list includes the exhibit item corresponding to the target video. If the current user's POI favorites list is queried for the target POI corresponding to the target video, it is determined that the current user has favorited the target POI corresponding to the target video; otherwise, it is determined that the current user has not currently favorited the target POI corresponding to the target video.

[0033] S102: If it is determined that the current user has not favorited the exhibited object, display a favorite control corresponding to the exhibited object in a comment panel corresponding to the target video. The favorite control is used to favorite the exhibit object.

[0034] In practical application, a display object anchor point is provided in the comment panel corresponding to the target video, and clicking on the display object anchor point allows the user to enter the display object detail page. For example, a POI anchor point is provided in the comment panel corresponding to a video with POIs, and clicking on the POI anchor point allows the user to enter the target POI detail page. As shown in Figure 2, which is a schematic diagram of a target video comment panel provided by an embodiment of the present disclosure, the POI anchor point is provided at the top of the comment panel. A POI name control is also provided in the comment panel, and clicking on either the POI anchor point or the POI name control allows the user to enter the target POI detail page.

[0035] In an embodiment of the present disclosure, when a preset commenting behavior of the current user for the target video is received, it is determined whether the current user has favorited an exhibit object corresponding to the target video. If it is determined that the current user has not favorited the exhibit object, not only the anchor point corresponding to the exhibit object but also the favorite control corresponding to the exhibit object can be displayed in the comment panel of the target video, so that the current user can favorite the exhibit object.

[0036] For example, if the display object is a target POI corresponding to the target video, when the current user's preset comment behavior for the target video is accepted, it is determined whether the current user has favorited the target point of interest POI corresponding to the target video. If it is determined that the current user has not favorited the target POI, the comment panel of the target video can display not only the POI anchor point corresponding to the target POI, but also a favorite control corresponding to the target POI, so that the target POI can be favorited. That is, in the comment panel of the target video, the user can directly click the favorite control to trigger favorite for the target POI, and there is no need to enter the target POI detail page to favorite the target POI, which improves the user experience.

[0037] In an alternative embodiment, if the current user's preset comment posting action for the target video is accepted and it is determined that the current user has not favorited the target POI, a favorite control corresponding to the target POI may be displayed in the comment panel corresponding to the target video. To more effectively guide the user to favorite the POI of interest, the favorite control corresponding to the target POI may be displayed closer to the preset comments posted by the user on the comment panel. For example, FIG. 3 is a schematic diagram of another target video comment panel provided by an embodiment of the present disclosure. The favorite control corresponding to the target POI may be displayed below a comment with an @friend action posted by the current user, thereby directly guiding the user to favorite the POI of interest. The favorite control may also be displayed below a comment corresponding to a like action triggered by the current user, or below a comment corresponding to a comment reply action triggered by the current user.

[0038] In another optional embodiment, in order to effectively guide the user to favorite the POI of interest, the favorite control corresponding to the target POI can be displayed closer to the target POI on the comment panel. For example, as shown in FIG. 4, which is a schematic diagram of another target video comment panel provided by an embodiment of the present disclosure, the favorite control corresponding to the target POI is located beside the POI name control on the comment panel, and guides the current user to favorite the POI of interest when the current user's preset comment behavior for the target video is accepted.

[0039] The favorite control corresponding to the exhibition object in the target video is a control with text such as "I want to go," "Favorite," or "Like," and the favorite control corresponding to the exhibition object in the target video may be displayed in the lower right corner of the comment panel corresponding to the target video. In this embodiment, the specific specifications and the position of the favorite control corresponding to the exhibition object in the target video are not limited.

[0040] In addition, in an embodiment of the present disclosure, when a preset comment behavior of the current user for the target video is accepted, it is determined whether the current user has favorited an exhibit object corresponding to the target video, and if it is determined that the current user has favorited the exhibit object, the favorite control corresponding to the exhibit object is not displayed in the comment panel of the target video.

[0041] In an alternative embodiment, when a trigger operation on a preset display control of a comment panel corresponding to a target video is received, a comment panel corresponding to the target video is displayed, and an anchor point corresponding to an exhibited object is displayed on the comment panel. For example, if the exhibited object is a POI exhibited in the target video, the target POI anchor point is displayed on the comment panel. When the current user's preset commenting action on the target video is received and the current user decides not to favorite the target POI, the target POI anchor point (see FIG. 2 ) on the comment panel is switched to a favorite control corresponding to the target POI.

[0042] In the embodiments of the present disclosure, there are various ways to switch the target POI anchor point on the comment panel to the favorite control corresponding to the target POI, such as cutting out the target POI anchor point downward and simultaneously cutting out the favorite control corresponding to the target POI from above, or cutting out the target POI anchor point rightward and simultaneously cutting out the favorite control corresponding to the target POI from the left.

[0043] The comment panel corresponding to the target video may display not only the POI name control but also a favorite control corresponding to the target POI, so that after switching the target POI anchor point on the comment panel to the favorite control corresponding to the target POI, the user can directly click the favorite control to trigger favorite of the target POI. As shown in Figure 5, which is a schematic diagram of another target video comment panel provided by an embodiment of the present disclosure, a favorite control corresponding to the target POI is provided to the left of the POI name control, and the user can click the favorite control to favorite the target POI.

[0044] In order to attract users to perform trigger operations on the favorite control, dynamic effects are displayed on the favorite control to attract users to click on the favorite control and achieve the effect of guiding users to favorite the target POI.

[0045] In an alternative embodiment, after switching an anchor point corresponding to a display object on a comment panel to a favorite control corresponding to the display object, a preset lighting animation effect is displayed for the favorite control. The preset lighting animation effect causes the favorite control to flash at a preset time interval, guiding the user to favorite the display object in the target video. For example, after switching an anchor point corresponding to a target POI on a comment panel to a favorite control corresponding to the target POI, the favorite control flashes once every second, for a total of three flashes.

[0046] The favorite control may flash once every second, or once every two seconds, for a total of three or four flashes, and the present embodiment does not specifically limit the preset lighting animation effects of the favorite control.

[0047] In an alternative embodiment, a favorite control corresponding to an exhibit object is displayed in a comment panel corresponding to the target video, and then in response to a trigger operation on the favorite control, the exhibit object is made a favorite for the current user.

[0048] In an embodiment of the present disclosure, for example, the exhibit object is a POI displayed in the target video. When a trigger operation on the favorite control is received, the target POI is made a favorite for the current user, thereby completing the favorite operation for the POI that the current user is interested in. Thereafter, the user can easily find the POI that interests them from the POI favorite list.

[0049] In an optional embodiment, if the current user closes the comment panel corresponding to the target video and then again receives a trigger operation on the preset display control of the comment panel corresponding to the target video, the comment panel corresponding to the target video is displayed, and in this case, the state of the favorites control on the comment panel is switched to a hidden state, that is, the comment panel as shown in FIG. 2 is directly displayed, and in this case, the favorites control corresponding to the target POI is not displayed on the comment panel.

[0050] In a control display method provided by an embodiment of the present disclosure, when a preset commenting behavior of a current user for a target video is received, it is first determined whether the current user has favorited an exhibit object corresponding to the target video, and the preset commenting behavior is used to characterize the current user's interest in the exhibit object. If it is determined that the current user has not favorited the exhibit object, a favorite control corresponding to the exhibit object is displayed in a comment panel corresponding to the target video, thereby favorite- ing the exhibit object. In this way, if the control display method provided by an embodiment of the present disclosure determines that the current user is interested in an exhibit object in the target video, the favorite control corresponding to the exhibit object is displayed in a comment panel, guiding the user to favorite the exhibit object and increasing the user's favorite rate for the exhibit object in the target video. Furthermore, displaying the favorite control in the comment panel makes it easier for users to favorite exhibit objects, improving the user experience.

[0051] Based on the above method embodiment, an embodiment of the present disclosure further provides a control display device. Refer to FIG. 6, which is a structural schematic diagram of a control display device provided by an embodiment of the present disclosure, and the device includes: a determination module 601 for determining whether a current user has favorited an exhibit object corresponding to the target video in response to a preset commenting behavior of the current user on the target video, the preset commenting behavior being used to characterize the current user's interest in the exhibit object; and a display module 602 that, if it is determined that the current user has not favorited the exhibit object, displays a favorite control corresponding to the exhibit object in a comment panel corresponding to the target video, the favorite control being used to favorite the exhibit object.

[0052] In an optional embodiment, the preset comment action includes at least one of a like action, a comment reply action, and a preset comment posting action, and the preset comment posting action includes posting a comment with a friend notification action or posting a comment with a preset keyword, and the preset keyword includes a keyword expressing an interest in the exhibit object.

[0053] In an alternative embodiment, the display module 602 includes: a display sub-module for displaying a comment panel corresponding to the target video, the comment panel including anchor points corresponding to the exhibit object; and a switching sub-module for switching the anchor point on the comment panel to a favorites control corresponding to the exhibit object.

[0054] In an alternative embodiment, the apparatus comprises: The favorite control further includes a display module for displaying preset lighting animation effects.

[0055] In an alternative embodiment, the apparatus comprises: The display device further includes a favorites module that, in response to a trigger operation on the favorites control, makes the exhibit object a favorite for the current user.

[0056] In an alternative embodiment, the apparatus comprises: The comment panel further includes a hiding module that switches a state of the favorites control on the comment panel to a hidden state when the comment panel is displayed again after being closed.

[0057] In a control display device provided by an embodiment of the present disclosure, when a preset commenting behavior of the current user for a target video is received, the control display device first determines whether the current user has favorited an exhibit object corresponding to the target video, and the preset commenting behavior is used to characterize the current user's interest in the exhibit object. If the control display device determines that the current user has not favorited the exhibit object, it displays a favorite control corresponding to the exhibit object in a comment panel corresponding to the target video, thereby favorite- ing the exhibit object. In this way, if the control display device provided by an embodiment of the present disclosure determines that the current user is interested in an exhibit object in the target video, it displays a favorite control corresponding to the exhibit object in the comment panel, thereby guiding the user to favorite the exhibit object and increasing the user's favorite rate for the exhibit object in the target video. Furthermore, displaying the favorite control in the comment panel makes it easier for users to favorite exhibit objects, improving the user experience.

[0058] In addition to the above methods and devices, embodiments of the present disclosure further provide a computer-readable storage medium on which instructions are stored, which, when executed on a terminal device, cause the terminal device to implement the control display method described in the embodiments of the present disclosure.

[0059] An embodiment of the present disclosure further provides a computer program, which includes instructions, which, when executed by a processor, implement the control display method described in the embodiment of the present disclosure.

[0060] In addition, an embodiment of the present disclosure further provides a control display device, which includes a processor 701, a memory 702, an input device 703, and an output device 704, as shown in Fig. 7. The number of processors 701 in the control display device may be one or more, and Fig. 7 exemplifies one processor. In some embodiments of the present disclosure, the processor 701, the memory 702, the input device 703, and the output device 704 are connected by a bus or other method, and Fig. 7 exemplifies a bus connection.

[0061] The memory 702 is used to store software programs and modules, and the processor 701 executes the software programs and modules stored in the memory 702 to perform various functional applications and data processing of the control and display device. The memory 702 mainly includes a program storage area and a data storage area, and the program storage area stores an operating system, an application program required for at least one function, etc. The memory 702 may also include a high-speed random access memory or a non-volatile memory, such as at least one magnetic disk memory, flash memory device, or other volatile solid-state storage device. The input device 703 is used to receive input numeric or character information and to generate signal inputs related to user settings and function control of the control and display device.

[0062] Specifically, in this embodiment, the processor 701 loads executable files corresponding to the processes of one or more application programs into the memory 702 in accordance with the following instructions, and the processor 701 executes the application programs stored in the memory 702, thereby realizing various functions of the above-mentioned control display device.

[0063] It should be noted that, in this specification, relational terms such as "first" and "second" are used to distinguish one entity or operation from another and do not necessarily require or imply any actual relationship or order between those entities or operations. Furthermore, the terms "comprise," "include," "comprises," or any other variant thereof are intended to cover a non-exclusive inclusion, whereby a process, method, article, or device comprising a set of elements not only includes those elements, but also includes other elements not expressly listed, or further includes the inherent elements of such process, method, article, or device. Absent further limitations, elements defined by the phrase "comprises" do not exclude that the process, method, article, or device comprising the elements also includes other identical elements.

[0064] The foregoing description is merely a specific embodiment of the present disclosure, so that those skilled in the art can understand or realize the present disclosure. Various modifications to these examples will be apparent to those skilled in the art, and the general principles defined herein may be implemented in other examples without departing from the spirit or scope of the present disclosure. Therefore, the present disclosure is not limited to the examples described herein, but is accorded the widest scope consistent with the principles and novel features disclosed herein.

Claims

1. 1. A control display method executed by a control display device, comprising: determining whether the current user has favorited an exhibit object corresponding to the target video in response to a preset commenting behavior of the current user with respect to the target video, the preset commenting behavior being used to characterize the current user's interest in the exhibit object; and if it is determined that the current user has not favorited the exhibit object, displaying a favorite control corresponding to the exhibit object in a comment panel corresponding to the target video, the favorite control being used to favorite the exhibit object; The step of displaying a favorite control corresponding to the exhibit object in a comment panel corresponding to the target video includes: displaying a comment panel corresponding to the target video, the comment panel including anchor points corresponding to the exhibit object; switching the anchor point on the comment panel to a favorites control corresponding to the exhibit object; After the step of switching the anchor point on the comment panel to a favorites control corresponding to the exhibit object, The method further includes displaying a preset lighting animation effect for the favorite control. A method characterized by:

2. The method of claim 1, wherein the preset comment action includes at least one of a like action, a comment reply action, and a preset comment posting action, and the preset comment posting action includes posting a comment with a friend notification action or posting a comment with a preset keyword, and the preset keyword includes a keyword expressing an interest in the exhibition object.

3. After the step of displaying a favorite control corresponding to the exhibit object in a comment panel corresponding to the target video, 2. The method of claim 1, further comprising the step of making the exhibit object a favorite for the current user in response to a trigger operation on the favorites control.

4. After closing the comment panel, when the comment panel is to be displayed again, the method includes: The method of claim 1 , further comprising switching the state of the favorites control on the comment panel to a hidden state.

5. A control display device, a decision module that determines whether the current user has favorited an exhibit object corresponding to the target video in response to a preset commenting behavior of the current user on the target video, the preset commenting behavior being used to characterize the current user's interest in the exhibit object; a display module that, if it is determined that the current user has not favorited the exhibit object, displays a favorite control corresponding to the exhibit object in a comment panel corresponding to the target video, the favorite control being used to favorite the exhibit object; The display module includes: a display sub-module for displaying a comment panel corresponding to the target video, the comment panel including anchor points corresponding to the exhibit object; a switching sub-module for switching the anchor point on the comment panel to a favorite control corresponding to the exhibit object; The control display device includes: The favorite control further includes a display module for displaying preset lighting animation effects. An apparatus characterized in that

6. A computer-readable storage medium having instructions stored therein, the instructions causing the terminal device to realize the control display method described in any one of claims 1 to 4 when executed by the terminal device.

7. An apparatus comprising a memory, a processor, and a computer program stored in the memory and executable by the processor, wherein when the processor executes the computer program, the apparatus realizes the control display method described in any one of claims 1 to 4.

8. A computer program comprising instructions which, when executed by a processor, implement the control display method according to any one of claims 1 to 4.

Images