Digital platform for the real estate sector
A digital platform addresses the inefficiencies in the real estate sector by providing a secure and transparent environment for landowners, investors, and consumers to connect and transact, leveraging mobile applications, mapping, and AI for efficient communication and information access.
Patent Information
- Application Number
- PCT/TR2023/051508
- Authority / Receiving Office
- WO · WO
- Patent Type
- Applications
- Current Assignee / Owner
- Filing Date
- 2023-12-11
- Publication Date
- 2025-04-10
AI Technical Summary
The real estate sector lacks a comprehensive digital platform that brings together landowners, investors, intermediaries, and end consumers, leading to inefficiencies in communication, information access, and transaction transparency.
A digital platform that includes mobile and web applications, enabling secure login, advertisement management, and data processing, along with features like multi-language support, mapping, instant messaging, and artificial intelligence for notifications and referrals.
The platform accelerates real estate transactions by reducing intermediary involvement, enhancing transparency, and providing users with up-to-date information and efficient communication tools, ultimately increasing trade volume and customer satisfaction.
Abstract
Description
[0001] DIGITAL PLATFORM FOR THE REAL ESTATE SECTOR
[0002] Technical Field
[0003] The invention relates to a digital platform consisting of a website and mobile applications that accelerates the meeting of landowners, investors, intermediaries and end consumers in the real estate sector in a secure environment and provides solutions to facilitate buying and selling and has features that will realize the real estate exchange.
[0004] Known State of the Art
[0005] Nowadays, some of the landowners in the real estate sector try to promote with limited means their lands, through their own websites or by using general applications as a member of general e-commerce sites with their own means. Investors, intermediaries and end consumers, search for real estate by using general applications as members of general e-commerce sites.
[0006] In the current situation, there is a lack of a platform that incorporates all landowners, investors, intermediaries and end consumers in the real estate sector, exhibiting real estate and services for the needs of the sector, creating an environment with no or minimum intermediaries, giving confidence, facilitating buying / selling and accelerating the meeting.
[0007] In the real estate sector in Turkey, there are no professional websites or digital platforms for companies or landowners to promote themselves, except for some that are institutionalized and financially strong. This is mostly achieved through the use of social media (which is also owned by a limited number of companies or individuals and managed by amateur methods). In other respects, it is not possible to access the correct information, addresses or contact information of companies or individuals on the internet in the real estate sector. Needs such as communication with buyers and sellers, sharing of land information, instant information, etc. are tried to be met by using instant messaging applications (Whatsapp, Messenger, Viber, Telegram, etc.) available on mobile phones.
[0008] Particularly, there is no digital platform that investors can use to obtain address, telephone and location information to find suitable land for their needs and to communicate with landowners.
[0009] There are deficiencies in the real estate sector in meeting buyers and sellers. The main reasons for these are as follows: Since there is no general digital platform where landowners, investors, intermediaries and end consumers can meet, there is no environment to create awareness and trust among the parties that make up the real estate sector. Accurate information about both the parties in the sector and the lands subject to purchase / sale cannot be reached. Although the use of social media is relatively widespread, the use, updating and management of all social media options is quite difficult and cannot be managed properly. Instant sharing of lands with intermediaries, investors or end consumers cannot be done properly. For this purpose, online messaging applications, which are not designed for this purpose and do not have any product display feature, are tried to be used, and solutions are tried to be produced by establishing different messaging groups for different customer segments. Moreover, the messaging made through these common groups can be seen by all customers or competitors of the company and does not provide a suitable environment for its purpose. Landowners also use online messaging applications for bidding and bargaining, and try to make sales by sharing photos and prices of their land through this medium. These cannot be tracked and their history cannot be kept. Landowners, investors, intermediaries and end-consumers either do not have a customer tracking system or are tried to be tracked with primitive methods through cell phone directories. One of the important problems of the sector is that real estate trade cannot be carried out in a transparent and legal basis with confidence and that there are many human and intermediary factors.
[0010] Summary of the application 2016 / 02933 as a result of technical research; "The invention comprises a real property, said real property comprising bare ownership and beneficial ownership, said bare ownership preferably comprising at least one bare ownership share, said real property comprising a real property owner, said real property owner comprising a bare ownership owner or a bare ownership shareholder and a beneficial owner, a purchaser to acquire said real property, a bare ownership purchaser to acquire said bare ownership, at least one bare ownership share purchaser to acquire said bare ownership share, said real property comprising bare ownership, average life insurance, which changes the value of the beneficial interest according to the estimated life expectancy of the beneficial owner on a platform where bare ownership shares and beneficial interests are traded, an insurance company that manages the said average life insurance and other insurances, preferably a bank that manages the financing in the trading and leasing of the said values, a management company that manages the said transactions, a buyer or investor company that buys and sells the said real estate, naked property, naked property shares, at least one server, at least one software, at least one internet or LAN and communication tools that allow transactions to be carried out electronically on the said platform."
[0011] As can be seen, the invention is a method related to real estate sales, but it does not mention a structure that can provide a solution to the disadvantages above-mentioned.
[0012] As a result, due to the above-mentioned negativities and the inadequacy of the existing solutions on the subject, it has become necessary to make a development in the relevant technical field.
[0013] Purpose of Invention The invention purposes to introduce a system with different technical features that brings a new opening in this field, unlike the structures used in the current art.
[0014] The primary purpose of the invention is to reduce the human and intermediary factor in real estate trade and to bring the parties together on a single platform.
[0015] Another purpose of the invention is to take steps to ensure that real estate trade is carried out safely on a transparent basis.
[0016] Another purpose of the invention is to accelerate the real estate trade securely with the applications developed on Android (Google) and iOS (Apple) platforms, as well as providing services on the website, with the applications developed on Android (Google) and iOS (Apple) platforms, with the smart intelligence participating in the real estate trade on the digital platform, with information and automatic announcements that will accelerate the meeting of the parties.
[0017] Another purpose of the invention is to enable the parties to obtain very fast results and increase their trade volume by using a system equipped with solutions tailored to their needs, instead of using other "general purpose platforms" on the internet, by means of this sector-specific platform.
[0018] Another purpose of the invention is to enable the parties to stand out in internet search engines without any effort on their part, by means of the categorical and smart display feature of the platform.
[0019] Another purpose of the invention is to enable the parties to easily find the desired land and its owner categorically on this sector-specific platform and to easily identify the most suitable land for their purposes with the filtering features provided.
[0020] Along with the inventive system, since the address information and locations of the parties will be included in the platform as well as their contact information, investors, intermediaries or end consumers will be able to view the landowners in a certain region on the map, filter them according to their needs and get directions to the address they want. In this way, they will be able to access all landowners, large and small, that they have not been able to trace on the internet before but have been trying to reach.
[0021] By means of the online chat (online instant messaging) feature on the platform, all messaging transactions are carried out on a single platform. Therefore, there is no situation where the parties cannot communicate due to messaging applications that they do not use or prefer not to use.
[0022] Another purpose of the invention is to provide the parties with more up-to-date information such as photographs, market values, nearby locations, etc. about the lands in addition to categorical product display. In addition to the "open showcase" feature that will be open to everyone, the "private showcase" feature allows the parties to notify only the customers they want about the lands they want. In fact, by creating more than one showcase, it is possible to offer different plots to different buyer segments. Accordingly, this function, which in the current structure is realized through "instant mobile messaging applications", is realized in a more structured and institutionalized manner and is easier to manage for the parties and simpler and more understandable for investors and end consumers.
[0023] In addition to the showcase features to be provided, land and land owners can be presented to investors and end consumers, voted on, and land owners can make plans to increase their sales according to the reactions and evaluations to be collected.
[0024] Along with the platform's ability to show the lands on the map, investors or end consumers can see the number of advertisements in the region they are interested in, the sales and average sales price in that region, and have an idea about the region instantly with information about the region.
[0025] Along with the inventive system, it is easier for both investors and end consumers to follow landowners and landowners to follow their favourite investors, and they have an access list that is not limited to the indexes of their mobile phones, accessible both on the web and on their mobile phones, and these can be easily followed. Investors and end-consumers can save and rate their favourite landowners, add and remove their preferred ones from their lists, and make notes to themselves about landowners, which will increase the volume of business as they will be more likely to work with landowners and regions that match their preferences.
[0026] Along with the inventive system, supplier companies (law, architecture office, etc.) will also be included in the system to provide solutions to the needs of the sector in real estate trade, and services will be provided to both landowners, investors and end consumers for the increase and development of Turkey's real estate trade, and indirectly contribute to increasing the business volume.
[0027] In order to fulfill the purposes described above, the invention is a digital platform that accelerates the meeting of landowners, investors, intermediaries and end consumers in the real estate sector in a secure environment and provides solutions that facilitate buying and selling, wherein it includes the following;
[0028] • mobile application and web application that enables logging in to the digital platform, uploading ads, managing ads and tracking ads,
[0029] • server and database that enables the processing and recording of all data entered through the mobile application and / or web application,
[0030] • a membership unit that allows landowners, intermediaries, investors and end consumers to become members of the platform with different membership types and allows them to log in,
[0031] • data security unit that ensures secure login and ensures the security of the personal data entered,
[0032] • multi-language unit that enables foreign language support,
[0033] • an advertisement unit that enables the entry of land-specific information in the entry of land advertisements specific to the real estate sector, facilitating the entry of information such as photos, videos, locations, nearby places, and mapping features that facilitate the entry of information such as photos, videos, locations, nearby places, and ensuring the follow-up of the preparation processes and keeping the history of the advertisement unit, • an advertisement control unit that checks the advertisements entered and prevents duplicate or fake advertisements from being entered on the platform,
[0034] • an offline advertisement unit that provides artificial intelligence and offline mapping capabilities to enable posting in offline mode and centralization of data when online,
[0035] • - a showcase unit that enables landowners to present their land portfolios to different buyers by creating more than one separate showcase with their preferred investor, intermediary or end consumer, together with up-to-date price and additional land information,
[0036] • The index unit that enables easy tracking and accessibility of the parties with whom business is conducted through the index infrastructure formed by the contact information saved by the parties, added to favourites, landowners, investors, intermediaries or end consumers, or contact information saved in the showcase lists created by the parties,
[0037] • categorical listing unit that enables categorical land listing,
[0038] • smart listing unit that organizes categorical listings according to the type of user logged in, the user's interest, location, landowner's rating and options, and the likes of the user logged in,
[0039] • an advertisement listing rating measurement unit that enables landowners to present their advertisements to investors, intermediaries or end consumers, to vote on them and to evaluate their advertisements according to the reactions and evaluations collected,
[0040] • A referral unit that enables investors, intermediaries and end consumers to meet land owners and potential buyers by providing coordinate referral services to land locations,
[0041] • an online messaging unit that allows parties to utilize instant messaging services on a single platform without the need for any other platform or application,
[0042] • a promotion unit that promotes and advertises companies using the digital platform,
[0043] • a notification unit that evaluates and notifies investors, intermediaries or end consumers who are members of the digital platform of sales, price changes, fair value changes and / or changes that will accelerate the purchase / sale in the region they are interested in according to their interests and the likes, demands or previous purchases of investors with artificial intelligence,
[0044] • an offline notification unit that enables investors, intermediaries or end consumers who are members of the digital platform to receive notifications about the advertisements on the platform at locations where they may be offline, and that predicts their routes with artificial intelligence and stores the advertisements and information on their routes as temporary data in the mobile components of the platform,
[0045] • tender unit (29.1 ) that enables landowners who are members of the digital platform to advertise their land in the form of open auctions, to determine the open auction participation base price, to determine the open auction duration, to ensure that investors, intermediaries or end consumers who are members of the digital platform can participate in the auctions, to ensure the necessary notification, participation requirement controls and bidding, to ensure the necessary controls and notifications for the appointment of a tender manager for the control of each stage of the open auction, to keep the necessary records and notifications of the tender process
[0046] • central monitoring unit that manages the centralization and distribution of data, ensuring data security and data accessibility.
[0047] Figures to Help Understand the Invention
[0048] Figure 1, is basic schematic representation of the inventive system.
[0049] Description of Part References
[0050] 10. Digital platform
[0051] 11 . Membership unit
[0052] 12. Data security unit
[0053] 13. Multi-language unit
[0054] 14. Advertisement unit
[0055] 15. Advertisement control unit
[0056] 16. Offline advertisement unit 17. Showcase unit
[0057] 18. Index unit
[0058] 19. Categorical listing unit
[0059] 20. Smart listing unit
[0060] 21. Listing rating measurement unit
[0061] 22. Referral unit
[0062] 23. Online messaging unit
[0063] 24. Promotion unit
[0064] 25. Notification unit
[0065] 26. Offline notification unit
[0066] 27. Central monitoring unit
[0067] 28. Project development unit
[0068] 29. Currency-based tracking unit
[0069] 29.1 Tender unit
[0070] 30. Mobile application
[0071] 40. Web application
[0072] 50. Server
[0073] 60. Database
[0074] Detailed Description of the Invention
[0075] In this detailed description, the preferred embodiments of the invention are described only for a better understanding of the subject matter and without any limiting effect.
[0076] The invention relates to a digital platform (10) consisting of a web application (40) and mobile applications (30), which accelerates the meeting of landowners, investors, intermediaries and end consumers in the real estate sector in a secure environment and provides solutions to facilitate buying and selling and has features that will realize the real estate exchange.
[0077] In the inventive system, users can log in to the digital platform via mobile application or web application, upload advertisements, manage and track advertisements. All data entered through the mobile application (30) and / or web application (40) are processed and recorded by means of the server (50) and database (60).
[0078] The elements used in the inventive digital platform (10) and their functions are as follows.
[0079] The membership unit (11 ) enables landowners, intermediaries, investors and end consumers to become members of the platform with different membership types and allows them to log in.
[0080] The data security unit (12) enables secure login and ensures the security of the personal data entered.
[0081] Multi-language unit (13) provides foreign language support.
[0082] The advertisement unit (14) is the unit that enables the entry of information specific to the real estate sector in the entry of land advertisements, facilitates the entry of information such as photos, videos, locations, nearby places, and ensures the followup and history of the preparation processes with mapping features.
[0083] The advertisement control unit (15) is the unit that controls the advertisements entered and prevents duplicate or fake advertisements from being entered within the platform.
[0084] The offline advertisement unit (16) is the unit that provides artificial intelligence and offline mapping features to enable advertisement entry in offline mode and centralization of data when online. The working system of this unit is as follows:
[0085] • The gravity control algorithm automatically downloads a map of the region from the central server for offline mode by comparing geographical location and gravity data (previously recorded).
[0086] • Along with the offline map, advertisements and other movement information about the area are downloaded from the central server. • Along with the use of location information and offline map, it is possible to enter new advertisements with the advertisement and other movement information of the current location while moving or stationary.
[0087] • When certain criteria are met by the shooting power control algorithm and previous data is evaluated with artificial intelligence and it is determined that the shooting is healthy, the application is online and synchronization with the center is provided.
[0088] Showcase unit (17) is the unit that enables landowners to present their land portfolios to different buyers by creating multiple separate showcases with their preferred investor, intermediary or end consumer and with up-to-date price and additional land information.
[0089] The index unit (18) is the unit that enables the parties to be easily tracked and always accessible with the index infrastructure formed by the contact information saved by the parties, added to favourites, landowners, investors, intermediaries or end consumers, or contact information saved in the showcase lists created by the parties.
[0090] Categorical listing unit (19) is the unit that enables categorical land listing.
[0091] Smart listing unit (20) is the unit that organizes categorical listings according to the type of user logging in, the user's interest, location, the landowner's rating and options, and the likes of the user logging in.
[0092] Listing rating measurement unit (21 ) is the unit that allows landowners to submit their listings to investor, intermediary or end consumer ratings, vote and evaluate their listings based on the reactions and evaluations collected.
[0093] The referral unit (22) is the unit that enables investors, intermediaries and end consumers to meet land owners and potential buyers by providing coordinate referral services to land locations.
[0094] - The referral unit enables the use of the mobile device's online or offline location and map information. • - The referral unit categorizes the landowners on the possible routes of the investors, intermediaries and end consumers who are on the move and directs them to the landowner according to the location information with notifications to the investor, intermediary or end consumer and with the approval of the user.
[0095] Online messaging unit (23) is the unit that enables parties to utilize instant messaging services through a single platform without the need for any other platform or application.
[0096] Promotion unit (24) is the unit that promotes and advertises companies using the digital platform.
[0097] The notification unit (25) is a unit that evaluates and notifies investors, intermediaries or end consumers who are members of the digital platform of sales, price changes, fair value changes and / or changes that will accelerate the purchase / sale in the region they are interested in according to their interests, and the likes, demands or previous purchases of investors with artificial intelligence.
[0098] • The movements of all users who are members of the digital platform on the platform, the region they are interested in, their demands, advertisements, price changes are analysed and aggregated business data is created.
[0099] • A suggestion list is created by evaluating each user's behaviour analysis, information on placing or reacting to advertisements, previous price changes, supply and demand information.
[0100] • The next notification is prepared by analysing the data with machine learning by recording user reactions to the notified suggestion list.
[0101] Offline notification unit (26) is the unit that enables investors, intermediaries or end consumers who are members of the digital platform to receive notifications about the advertisements on the platform at locations where they may be offline, and that predicts their routes with artificial intelligence and stores the advertisements and information on their routes as temporary data in the mobile components of the platform. It works like the offline advertisement unit (16) and the referral unit (22). Central monitoring unit (27) is the unit that manages the centralization and distribution of data and ensures data security and accessibility of data.
[0102] The project development unit (28) is the unit that provides the technical and legal structure that facilitates the implementation of the road map and partitioning necessary for the fields in the advertisements to be transformed into land first with a smart algorithm and then divided into parcels and sold.
[0103] • The project development unit prepares a customized road map for the development of the field according to the predefined road map, using other data such as legislation, market price, etc. for the area of the field.
[0104] • The project development unit prepares a draft parcelling according to the development processes applied on similar fields.
[0105] • The parcelling is finalized according to the profitability and sales trend of the region.
[0106] • A list of technical and legal requirements for the relevant parcelling is created.
[0107] Currency-based tracking unit (29) is the unit that updates and tracks the dollar-based prices of the land in the advertisements and informs the landowners and investors.
[0108] • The foreign currency indexed price of the land price is kept in all transactions starting from the entry of the announcement of the relevant land.
[0109] • For currency-based price updates, exchange rate changes and other economic parameters are monitored and the land owner and investor are informed.
[0110] • For the FX-based price update, adjustments are also made by following the sales trends for similar lands in the region.
[0111] On the other hand, when the same real estate (island, plot, parcel) is attempted to be entered a second time, the system will not accept it and will notify the main administrator of the situation. This is an unethical situation and will be made known to the administrator. Investors will be able to request a tender at any time. For example; an investor has cash in hand, this person will open a land purchase request. The software that receives this request will suggest land similar to the real estate properties previously purchased by the investor who entered the request. Users should have different classifications. For example, the more permitted land an intermediary enters, the more updates there should be, or the more purchases an investor makes, the more updates there should be. Daily reports based on districts and villages will be received thanks to the form filled in during the entry of the lands.
Claims
CLAIMS1.
1. A digital platform (10) that accelerates the meeting of landowners, investors, intermediaries and end consumers in the real estate sector in a secure environment and provides solutions to facilitate buying and selling, characterised in that it includes the following;• mobile application (30) and web application (40) that enable logging in to the digital platform (10), uploading advertisements, managing advertisements and tracking advertisements,• server (50) and database (60), which process and record all data entered through the mobile application (30) and / or web application (40),• a membership unit (11 ) that enables landowners, intermediaries, investors and end consumers to become members of the platform through different types of membership and allows them to log in,• data security unit (12) that ensures secure login and ensures the security of the personal data entered,• multi-language unit (13) that enables foreign language support,• an advertisement unit (14) that enables the entry of land-specific information in the entry of land advertisements specific to the real estate sector, facilitating the entry of information such as photographs, videos, locations, nearby places, and mapping features, and ensuring the follow-up of the preparation processes and keeping the history,• an advertisement control unit (15) that checks the advertisements entered and prevents duplicate or fake advertisements from being entered on the platform,• an offline advertisement unit (16) that provides artificial intelligence and offline mapping capabilities to enable posting in offline mode and centralization of data when online,• a showcase unit (17) that enables landowners to present their land portfolios to different buyers by creating more than one separate showcase with their preferred investor, intermediary or end consumer and with up-to-date price and additional land information,• a index unit (18) that enables easy tracking and accessibility of the parties with whom business is conducted through a index infrastructure consisting of contact information saved by the parties, added to favourites, landowners, investors, intermediaries or end consumers, or contact information saved in showcase lists created by the parties,• - categorical listing unit (19) that enables categorical land listing,• an smart listing unit (20) that organizes categorical listings according to the type of user logged in, the user's interest, location, the landowner's rating and options, and the likes of the user logged in,• a referral unit (22) that enables investors, intermediaries and end consumers to meet land owners and potential buyers by providing coordinate referral services to land locations,• a notification unit (25) that evaluates and notifies investors, intermediaries or end consumers who are members of the digital platform of sales, price changes, fair value changes and / or changes that will accelerate the purchase / sale in the region they are interested in according to their interests, and the likes, demands or previous purchases of investors with artificial intelligence,• an offline notification unit (26) that enables investors, intermediaries or end consumers who are members of the digital platform to receive notifications about the listings on the platform at locations where they may be offline, and that predicts their routes with artificial intelligence and stores the listings and information on their routes as temporary data in the mobile components of the platform,• central monitoring unit (27) that manages the centralization and distribution of data, ensuring data security and data accessibility.
2. A digital platform according to claim 1 , characterized in that it includes a promotion unit (24) that enables the promotion and advertisement of companies using the digital platform.
3. A digital platform according to claim 1 , characterized in that it includes an listing rating measurement unit (21 ) that enables landowners to submit theiradvertisements to investors, intermediaries or end consumers, to vote on them and to evaluate their advertisements according to the reactions and evaluations collected.
4. The digital platform according to claim 1 , characterized in that it comprises an online messaging unit (23) that enables the parties to benefit from instant messaging services through a single platform without the need for any other platform or application.
5. A digital platform according to claim 1 , characterized in that it includes a project development unit (28) that provides the technical and legal structure that facilitates the implementation of the road map and partitioning required for the fields in the advertisements to be transformed into land first with a smart algorithm and then divided into parcels and sold.
6. A digital platform according to claim 1 , characterized in that it includes a currencybased tracking unit (29) that updates and tracks the dollar-based price of the land in the advertisements and informs the landowner and investor.
7. The digital platform according to claim 1 , characterized in that it includes a tender unit (29.1 ) that stores the necessary records and notifications of the tender process, providing the necessary controls and notifications for the appointment of a contract manager for the control of each phase of the open tender.
Citation Information
Patent Citations
Real estate marketplace method and system
US20190318433A1