Commodity display method, device, equipment and storage medium

Abstract

The application discloses a commodity display method, device, equipment and storage medium, comprising: receiving a display request for a target commodity; determining a target display mode corresponding to display control information carried by the display request according to a preset association relationship between display control information and display modes; and displaying display content of the target commodity corresponding to the target display mode according to a preset association relationship between display content and display modes. In this way, users can no longer be limited to making purchase decisions based on complex information in the detail page, but can select a display mode of the commodity according to actual needs, and quickly and accurately provide the required display content to the users. The technical scheme of the application can enrich the control mode of the detail page, improve the user experience, and thus improve the commodity purchase conversion rate.

Description

Technical Field

[0001] This invention belongs to the field of Internet technology, and specifically relates to a product display method, device, equipment, and storage medium. Background Technology

[0002] With the popularization of the internet, online shopping has become a new form of shopping. In my country, online shopping has also developed well, bringing numerous conveniences and benefits to both consumers and merchants. Product detail pages are a way for users to learn more about products. A good detail page allows users to understand the product's overall information, its specific benefits, and the specific advantages and uses of purchasing it. As my country's per capita consumption level rises, people's consumption needs have evolved beyond simple shopping; they now require more experiential and entertaining elements.

[0003] In related technologies, in order to provide users with the most detailed information possible, the details page usually carries a variety of information, including images / videos, text, comments, various promotional and marketing information, and various operation buttons (including adding to "cart", purchasing, etc.).

[0004] However, the complex information on the product detail page may contain a lot of useless information for users. Users can only browse through the information by swiping the screen multiple times before making a purchase decision. Therefore, the operation method of the product detail page in the current technology is simple and the user experience is poor. Summary of the Invention

[0005] The main objective of this invention is to provide a product display method, apparatus, device, and storage medium to solve the technical problem that the operation methods of product detail pages are limited and the user experience is poor in the prior art.

[0006] To address the above problems, the present invention provides a product display method, comprising:

[0007] Receive a display request for a target product; the display request carries display control information for the target product;

[0008] Based on the preset association between display control information and display mode, determine the target display mode corresponding to the display control information;

[0009] Based on the preset association between display content and display mode, display content of the target product corresponding to the target display mode is displayed.

[0010] Furthermore, in the above-described product display method, after displaying the display content of the target product corresponding to the target display mode, it further includes:

[0011] If a product switching request is detected, the product to be switched will be displayed in a designated area of ​​the current display interface via a product page overlay.

[0012] In response to a product selection instruction, the interface switches to the control interface of the target product corresponding to the product selection instruction, so as to input and display control information for the target product.

[0013] Furthermore, in the above-described product display method, after displaying the display content of the target product corresponding to the target display mode, it further includes:

[0014] If a product comparison request is detected, obtain the display content of the product to be compared under the target display mode;

[0015] The content displayed for the product to be compared is compared with the content displayed for the target product.

[0016] Furthermore, in the above-described product display method, the display mode includes an interactive display mode;

[0017] Displaying the content of the target product corresponding to the target display mode, including:

[0018] Display interactive controls for the target product corresponding to the interactive display mode;

[0019] The interactive controls include at least one of assembly controls, component display controls, and product display controls;

[0020] The assembly control is used to respond to an assembly request for the target product and control the current display interface to switch to the assembly interface of the target product.

[0021] The component display control is used to respond to the component display request of the target product, control the current display interface to switch to the component interface of the target product, and after responding to the selection instruction for the target component, display the target component according to the received display control information for the target component.

[0022] The product display control is used to respond to the display request of the target product, control the current display interface to switch to the display interface of the target product, and display the target product according to the received display control information for the target product.

[0023] Furthermore, in the above-described product display method, the display mode includes a summary display mode and / or a details display mode;

[0024] Displaying the content of the target product corresponding to the target display mode, including:

[0025] Display the summary content of the target product corresponding to the summary display mode, or display the details content of the target product corresponding to the details display mode;

[0026] The details of the target product include descriptive content used to describe the target product;

[0027] The summary content of the target product includes content related to user needs extracted from the description information or specified content extracted from the description information.

[0028] Furthermore, in the above-described product display method, after displaying the display content of the target product corresponding to the target display mode, it further includes:

[0029] Obtain preference information regarding the displayed content;

[0030] The display content of the target product is updated based on the preference information.

[0031] Furthermore, in the above-described product display method, obtaining preference information regarding the displayed content includes:

[0032] Based on gesture information related to the displayed content;

[0033] Based on the gesture information of the displayed content, determine the preference information for the displayed content.

[0034] Furthermore, in the product display method described above, before receiving a display request for the target product, the method further includes:

[0035] The display mode selection interface pops up via a mode page overlay, allowing users to input display control information for the target product.

[0036] The present invention also provides a product display device, comprising:

[0037] A receiving module is used to receive a display request for a target product; the display request carries display control information for the target product.

[0038] The determination module is used to determine the target display mode corresponding to the display control information based on the preset association between display control information and display mode.

[0039] The display module is used to display the target product content corresponding to the target display mode based on the preset association between display content and display mode.

[0040] The present invention also provides a product display device, including a memory and a controller;

[0041] The memory stores a computer program, which, when executed by the controller, implements the steps of the product display method described above.

[0042] The present invention also provides a storage medium having a computer program stored thereon, which, when executed by a processor, implements the steps of the product display method as described in any of the preceding claims.

[0043] Compared with the prior art, one or more embodiments of the above solutions may have the following advantages or beneficial effects:

[0044] The product display method, apparatus, device, and storage medium of the present invention, upon receiving a display request for a target product, determines a target display mode corresponding to the display control information carried in the display request based on a preset association between display control information and display modes. Then, based on a preset association between display content and display modes, it displays the display content of the target product corresponding to the target display mode. In this way, users are no longer limited to making purchase decisions based on the complex information on the product details page, but can choose the product display mode according to their actual needs, quickly and accurately providing users with the required display content. By adopting the technical solution of the present invention, the control methods of the product details page can be enriched, the user experience can be improved, and thus the product purchase conversion rate can be increased.

[0045] Other features and advantages of the invention will be set forth in the description which follows, and will be apparent in part from the description, or may be learned by practicing the invention. The objects and other advantages of the invention may be realized and obtained by means of the structures particularly pointed out in the description and the drawings. Attached Figure Description

[0046] The accompanying drawings are provided to further illustrate the invention and form part of the specification. They are used in conjunction with the embodiments of the invention to explain the invention and do not constitute a limitation thereof. In the drawings:

[0047] Figure 1 A flowchart illustrating an embodiment of the product display method of the present invention;

[0048] Figure 2 A schematic diagram of the interface for selecting the display mode;

[0049] Figure 3 This is a schematic diagram of the structure of an embodiment of the product display device of the present invention;

[0050] Figure 4 This is a schematic diagram of the structure of an embodiment of the product display device of the present invention. Detailed Implementation

[0051] The embodiments of the present invention will be described in detail below with reference to the accompanying drawings and examples, so that the process of how the present invention uses technical means to solve technical problems and achieve technical effects can be fully understood and implemented accordingly. It should be noted that, as long as there is no conflict, the various embodiments and features in the various embodiments of the present invention can be combined with each other, and the resulting technical solutions are all within the protection scope of the present invention.

[0052] Example 1

[0053] To address the aforementioned technical problems in the prior art, embodiments of the present invention provide a product display method.

[0054] Figure 1 A flowchart of an embodiment of the product display method of the present invention, as shown below. Figure 1 As shown, the product display method in this embodiment may specifically include the following steps:

[0055] 100. Receive display requests for the target product;

[0056] In a specific implementation, users can input display control information for a target product in order to request the display of the target product.

[0057] Specifically, a display mode selection interface can be popped up on the current interface through a mode page overlay, so that display control information of the target product can be entered in the selection interface, and a display request for the target product can be generated.

[0058] Figure 2 This is a schematic diagram of the interface for selecting the display mode, such as Figure 2 As shown, if the product display modes include summary display mode, details display mode, and interactive display mode, the display mode selection interface can include three buttons: Quick, Details, and Interactive. Quick can correspond to summary display mode, Details can correspond to details display mode, and Interactive can correspond to interactive display mode.

[0059] Users can click on the corresponding mode according to their actual needs to initiate a display request for the target product. In this way, the display request carries display control information for the target product.

[0060] It should be noted that this embodiment is not limited to this one way of inputting display control information for the target product. For example, different display modes can correspond to different number of inputs. In this way, users can also select the desired display mode by inputting different number of clicks in a specified area. Examples will not be given here.

[0061] 101. Based on the preset association between display control information and display mode, determine the target display mode corresponding to the display control information carried by the display request of the target product;

[0062] In a specific implementation process, different display control information can be associated with corresponding display modes in advance, and the association between display control information and display modes can be set in advance. In this way, after receiving a display request for a target product, the display control information for the target product can be extracted from the display request, and then the target display mode corresponding to the display control information can be determined.

[0063] 102. Based on the preset association between display content and display mode, display the display content of the target product corresponding to the target display mode.

[0064] In a specific implementation, different display contents can be pre-associated with corresponding display modes, and the association between display contents and display modes can be pre-set. Thus, after determining the target display mode corresponding to the display control information, the display content of the target product corresponding to the target display mode can be obtained and displayed. This allows users to browse the display content and make a purchase decision regarding the target product. Users can add the target product to their shopping cart, favorite it, or place an order via voice control. Other methods can also be used for these actions; this embodiment does not impose specific limitations.

[0065] In a specific implementation process, the product display modes can include summary display mode, detail display mode, and interactive display mode.

[0066] The content displayed in the details display mode can include the details of the target product. These details are usually presented in the form of long images or image streams, showing the product's text and image information to provide a more detailed and complete introduction. Here, these display contents are defined as the descriptive content used to describe the target product.

[0067] The summary display mode can include a summary of the target product. This summary focuses on the product's basic and unique features, highlighting key information and data to attract users. This summary can include user-relevant content extracted from the description information or specific content extracted from the description information. For example, this content can be filtered based on historical data or the product's own data to obtain the summary, which could include information such as the product's material, structure, functions, and price.

[0068] The interactive display mode can include interactive controls for the target product, wherein the interactive controls include at least one of assembly controls, component display controls, and product display controls.

[0069] In one specific implementation, the assembly control is used to respond to an assembly request for the target product and control the current display interface to switch to the assembly interface of the target product. The assembly interface of the target product may include assembly components, assembly steps, and the finished product. Users can complete the assembly using the assembly components, assembly steps, and finished product.

[0070] In a specific implementation process, during product assembly, detailed descriptions of each target product's breakdown modules at each step can be displayed via pop-up windows. Once assembly is complete, these detailed descriptions disappear. This allows users to understand the product's formation process, as well as its materials, functions, and structure, enhancing the user experience. It also adds an engaging element, making the information easier to understand and remember, eliminating the dryness caused by data, and ultimately helping users make purchasing decisions and increasing conversion rates.

[0071] In one specific implementation, the component display control is used to respond to the component display request of the target product, control the current display interface to switch to the component interface of the target product, and, after responding to the selection instruction for the target component, display the target component according to the received display control information for the target component. Users can view the target component from different angles and in different environments, thereby allowing users to understand the essence of the target component from multiple perspectives, including product details, indoor effects, and outdoor effects, enabling users to have a more thorough understanding of the target component and make a more confident purchase.

[0072] In one specific implementation, the product display control is used to respond to the display request of the target product, control the current display interface to switch to the display interface of the target product, and display the target product according to the received display control information for the target product. Users can view the target product from different angles and in different environments, allowing them to understand the essence of the target product from multiple perspectives, including details, indoor effects, and outdoor effects, thus enabling users to have a more thorough understanding of the target product and make a more confident purchase.

[0073] The product display method of this embodiment, upon receiving a display request for a target product, determines a target display mode corresponding to the display control information carried in the display request based on a preset association between display control information and display modes. Then, based on a preset association between display content and display modes, it displays the display content of the target product corresponding to the target display mode. This allows users to make purchase decisions not only based on the complex information on the product details page, but also to select the product display mode according to their actual needs, quickly and accurately providing the required display content. By adopting the technical solution of this invention, the control methods of the product details page can be enriched, the user experience can be improved, and thus the product purchase conversion rate can be increased.

[0074] In a specific implementation, users can input display control information for the target product at any time during the product presentation process to request that the product be displayed in the desired mode. That is, when the target product is displayed in summary mode, users can switch to detail display mode or interactive mode at any time.

[0075] In a specific implementation process, after step 102, "displaying the display content of the target product corresponding to the target display mode", the following operations can also be performed:

[0076] (1) If a product switching request is detected, the product to be switched will be displayed in a designated area of ​​the current display interface via a product page overlay;

[0077] Specifically, when browsing the displayed content of a target product, a user may not be satisfied with the target product and needs to continue browsing other products. At this time, the user can directly enter a product switching request. After detecting the product switching request, the product to be switched can be displayed in a designated area of ​​the current display interface through a product page overlay, so that the user can select the desired product to switch to from the product page overlay.

[0078] For example, a sidebar (located on the left side of the screen) can be set up. When browsing the displayed content of the target product, the sidebar collapses. When the user needs to browse other products, they can swipe right to display the products to be switched in the sidebar, and then the user can select the desired product. The products to be switched in the sidebar can be items added to the user's shopping cart, or automatically matched products similar to the target product. This embodiment does not impose specific limitations.

[0079] (2) Responding to the product selection instruction, switch to the control interface of the target switching product corresponding to the product selection instruction, so as to input and display control information for the target switching product.

[0080] In a specific implementation process, after the user selects the desired product to switch to, a product selection instruction can be generated. At this time, the user can switch to the control interface of the target product corresponding to the product selection instruction, so that after inputting display control information for the target product, the display content of the target product can be displayed according to the corresponding display mode.

[0081] In a specific implementation process, after step 102, "displaying the display content of the target product corresponding to the target display mode", the following operations can also be performed:

[0082] (11) If a product comparison request is detected, obtain the display content of the product to be compared in the target display mode;

[0083] (12) Compare and display the display content of the product to be compared with the display content of the target product.

[0084] In one specific implementation, when a user is browsing the displayed content of a target product, they can input a product comparison request. After detecting the product comparison request, the display content of the product to be compared in the target display mode can be obtained, and the display content of the product to be compared with the display content of the target product can be compared and displayed. In this way, the user can intuitively see the differences and similarities between the two products, and thus make a quick choice.

[0085] In a specific implementation process, if the display mode is an interactive display mode, the decomposition module of the target product, the assembly steps of the target product, and the assembled product of the target product can be automatically generated based on the target product. Users can then use the decomposition module of the target product to assemble the product according to the assembly steps and compare it with the assembled product.

[0086] In one specific implementation, during the product assembly process, the decomposition modules of the target product to be assembled in the next step are displayed separately to prompt the user to select the corresponding decomposition module of the target product for assembly.

[0087] In a specific implementation process, after step 102, "displaying the display content of the target product corresponding to the target display mode", preference information for the display content can also be obtained; based on the preference information, the display content of the target product is updated to achieve personalized display of the same product for each user, meeting the personalized display needs of different users.

[0088] In a specific implementation process, preference information for the displayed content can be determined based on the gesture information of the displayed content.

[0089] Specifically, when browsing the displayed content of a target product, if a user sees content they don't want, they can select it by drawing a horizontal line, a curve, or other means in the corresponding position. This allows the system to obtain the user's gesture information regarding the displayed content, and then determine the user's preference information for the displayed content based on the gesture information.

[0090] It should be noted that this embodiment is not limited to the method described above for obtaining preference information regarding the displayed content. For example, a camera can be used to capture the user's micro-expressions to determine the user's degree of liking for the displayed content as preference information. Further examples will not be provided here.

[0091] It should be noted that the method of this embodiment can be executed by a single device, such as a computer or server. The method of this embodiment can also be applied to a distributed scenario, where multiple devices cooperate to complete the task. In such a distributed scenario, one of these devices may execute only one or more steps of the method of this embodiment, and the multiple devices will interact with each other to complete the method.

[0092] Example 2

[0093] To address the aforementioned technical problems in the prior art, embodiments of the present invention provide a product display device.

[0094] Figure 3 This is a schematic diagram of the structure of an embodiment of the product display device of the present invention, as shown below. Figure 3 As shown, the product display device in this embodiment may include a receiving module 30, a determining module 31, and a display module 32.

[0095] The receiving module 30 is used to receive a display request for a target product; the display request carries display control information for the target product.

[0096] The determining module 31 is used to determine the target display mode corresponding to the display control information based on the preset association between display control information and display mode;

[0097] The display module 32 is used to display the display content of the target product corresponding to the target display mode according to the preset association between display content and display mode.

[0098] The product display device in this embodiment, upon receiving a display request for a target product, determines the target display mode corresponding to the display control information carried in the display request based on a preset association between display control information and display modes. Then, based on a preset association between display content and display modes, it displays the display content of the target product corresponding to the target display mode. This allows users to make purchase decisions not only based on the complex information on the product details page, but also to select the product display mode according to their actual needs, quickly and accurately providing the required display content. By employing the technical solution of this invention, the control methods of the product details page can be enriched, the user experience improved, and thus the product purchase conversion rate increased.

[0099] In a specific implementation, the display module 32 is also used to, if a product switching request is detected, display the product to be switched through a product page overlay in a set part of the current display interface; respond to the product selection instruction and switch to the control interface of the target product to be switched corresponding to the product selection instruction, so as to input display control information for the target product to be switched.

[0100] In a specific implementation, the display module 32 is further configured to, if a product comparison request is detected, obtain the display content of the product to be compared under the target display mode; and compare and display the display content of the product to be compared with the display content of the target product.

[0101] In one specific implementation, the display mode of the target product may include an interactive display mode, and the display module 32 is further used to display interactive controls of the target product corresponding to the interactive display mode. The interactive controls include at least one of assembly controls, component display controls, and product display controls.

[0102] The assembly control is used to respond to an assembly request for the target product and control the current display interface to switch to the assembly interface of the target product.

[0103] The component display control is used to respond to the component display request of the target product, control the current display interface to switch to the component interface of the target product, and after responding to the selection instruction for the target component, display the target component according to the received display control information for the target component.

[0104] The product display control is used to respond to the display request of the target product, control the current display interface to switch to the display interface of the target product, and display the target product according to the received display control information for the target product.

[0105] In a specific implementation process, the display mode of the target product may include a summary display mode and / or a details display mode; the display module 32 is also used to display the summary content of the target product corresponding to the summary display mode, or to display the details content of the target product corresponding to the details display mode;

[0106] The details of the target product include descriptive content used to describe the target product;

[0107] The summary content of the target product includes content related to user needs extracted from the description information or specified content extracted from the description information.

[0108] In one specific implementation, the display module 32 is further configured to acquire preference information regarding the displayed content; and update the displayed content of the target product based on the preference information. Specifically, the preference information regarding the displayed content can be determined based on gesture information related to the displayed content.

[0109] In one specific implementation, the display module 32 is also used to pop up the display mode selection interface through the mode page overlay, so that the display control information of the target product can be entered in the selection interface.

[0110] The apparatus in the above embodiments is used to implement the corresponding methods in the foregoing embodiments. The specific implementation scheme can be found in the methods described in the foregoing embodiments and the relevant descriptions in the method embodiments. It also has the beneficial effects of the corresponding method embodiments, which will not be repeated here.

[0111] Example 3

[0112] To address the aforementioned technical problems in the prior art, embodiments of the present invention provide a product display device.

[0113] Figure 4 This is a schematic diagram of the structure of an embodiment of the product display device of the present invention, as shown below. Figure 4As shown, the product display device in this embodiment may include a memory 40 and a controller 41.

[0114] The memory 40 stores a computer program, which, when executed by the controller 41, implements the steps of the product display method described in the above embodiment.

[0115] Example 4

[0116] To address the aforementioned technical problems in the prior art, embodiments of the present invention provide a storage medium.

[0117] The storage medium of this embodiment stores a computer program, which, when executed by the controller, implements the steps of the product display method described above.

[0118] It is understood that the same or similar parts in the above embodiments can be referred to each other, and the contents not described in detail in some embodiments can be referred to the same or similar contents in other embodiments.

[0119] It should be noted that in the description of this invention, the terms "first," "second," etc., are used for descriptive purposes only and should not be construed as indicating or implying relative importance. Furthermore, in the description of this invention, unless otherwise stated, "a plurality of" means at least two.

[0120] Any process or method description in the flowchart or otherwise herein can be understood as representing a module, segment, or portion of code comprising one or more executable instructions for implementing a particular logical function or process, and the scope of the preferred embodiments of the invention includes additional implementations in which functions may be performed not in the order shown or discussed, including substantially simultaneously or in reverse order depending on the functions involved, as will be understood by those skilled in the art to which embodiments of the invention pertain.

[0121] It should be understood that various parts of the present invention can be implemented in hardware, software, firmware, or a combination thereof. In the above embodiments, multiple steps or methods can be implemented in software or firmware stored in memory and executed by a suitable instruction execution system. For example, if implemented in hardware, as in another embodiment, it can be implemented using any one or a combination of the following techniques known in the art: discrete logic circuits having logic gates for implementing logical functions on data signals, application-specific integrated circuits (ASICs) having suitable combinational logic gates, programmable gate arrays (PGAs), field-programmable gate arrays (FPGAs), etc.

[0122] Those skilled in the art will understand that all or part of the steps of the methods in the above embodiments can be implemented by a program instructing related hardware. The program can be stored in a computer-readable storage medium, and when executed, the program includes one or a combination of the steps of the method embodiments.

[0123] Furthermore, the functional units in the various embodiments of the present invention can be integrated into a processing module, or each unit can exist physically separately, or two or more units can be integrated into a module. The integrated module can be implemented in hardware or as a software functional module. If the integrated module is implemented as a software functional module and sold or used as an independent product, it can also be stored in a computer-readable storage medium.

[0124] The storage media mentioned above can be read-only memory, disk, or optical disk, etc.

[0125] In the description of this specification, references to terms such as "one embodiment," "some embodiments," "example," "specific example," or "some examples," etc., indicate that a specific feature, structure, material, or characteristic described in connection with that embodiment or example is included in at least one embodiment or example of the invention. In this specification, the illustrative expressions of the above terms do not necessarily refer to the same embodiment or example. Furthermore, the specific features, structures, materials, or characteristics described may be combined in any suitable manner in one or more embodiments or examples.

[0126] While the embodiments disclosed in this invention are as described above, the content is merely for the purpose of facilitating understanding of the invention and is not intended to limit the invention. Any person skilled in the art to which this invention pertains may make any modifications and changes in form and detail of the implementation without departing from the spirit and scope disclosed herein; however, the scope of protection of this invention shall still be determined by the scope defined in the appended claims.

Claims

1. A method for displaying goods, characterized in that, include: Receive display requests for the target product; The display request carries display control information for the target product; Based on the preset association between display control information and display mode, determine the target display mode corresponding to the display control information; Based on the preset association between display content and display mode, display the target product's display content corresponding to the target display mode; Before receiving a display request for the target product, the following steps are also included: The display mode selection interface pops up through the mode page overlay, so that the display control information of the target product can be entered in the selection interface; The display modes include interactive display mode, summary display mode, and detail display mode; Displaying the content of the target product corresponding to the target display mode, including: Display interactive controls for the target product corresponding to the interactive display mode; The interactive controls include at least one of assembly controls, component display controls, and product display controls; The assembly control is used to respond to the assembly request for the target product and control the current display interface to switch to the assembly interface of the target product. In the assembly interface, the decomposition module of the target product, the assembly steps of the target product, and the assembled product of the target product are automatically generated according to the target product, so that the user can assemble the product according to the assembly steps using the decomposition module of the target product and compare it with the assembled product. During the product assembly process, a detailed description of each decomposition module of the target product under each step is also provided in a pop-up manner. When the assembly is completed, the detailed description of the decomposition module of the target product disappears. The component display control is used to respond to the component display request of the target product, control the current display interface to switch to the component interface of the target product, and after responding to the selection instruction for the target component, display the target component according to the received display control information for the target component. The product display control is used to respond to the display request of the target product, control the current display interface to switch to the display interface of the target product, and display the target product according to the received display control information for the target product; Displaying the content of the target product corresponding to the target display mode, including: Display the summary content of the target product corresponding to the summary display mode, and display the details content of the target product corresponding to the details display mode; The details of the target product include descriptive information used to describe the target product; The summary content of the target product includes content related to user needs extracted from the description information or specified content extracted from the description information.

2. The product display method according to claim 1, characterized in that, After displaying the display content of the target product corresponding to the target display mode, the method further includes: If a product switching request is detected, the product to be switched will be displayed in a designated area of ​​the current display interface via a product page overlay. In response to a product selection instruction, the interface switches to the control interface of the target product corresponding to the product selection instruction, so as to input and display control information for the target product.

3. The product display method according to claim 1, characterized in that, After displaying the display content of the target product corresponding to the target display mode, the method further includes: If a product comparison request is detected, obtain the display content of the product to be compared under the target display mode; The content displayed for the product to be compared is compared with the content displayed for the target product.

4. The product display method according to claim 1, characterized in that, As the user assembles the target product according to the assembly steps using the decomposition module, the decomposition module of the target product to be assembled in the next step is displayed differently.

5. The product display method according to claim 1, characterized in that, After displaying the display content of the target product corresponding to the target display mode, the method further includes: Obtain preference information regarding the displayed content; The display content of the target product is updated based on the preference information.

6. The product display method according to claim 5, characterized in that, Obtain preference information for the displayed content, including: Based on gesture information related to the displayed content; Based on the gesture information of the displayed content, determine the preference information for the displayed content.

7. A product display device for implementing the product display method according to any one of claims 1-6, characterized in that, include: The receiving module is used to receive display requests for the target product; The display request carries display control information for the target product; The determination module is used to determine the target display mode corresponding to the display control information based on the preset association between display control information and display mode. The display module is used to display the target product content corresponding to the target display mode based on the preset association between display content and display mode.

8. A product display device, characterized in that, Including memory and controller; The memory stores a computer program that, when executed by the controller, implements the steps of the product display method as described in any one of claims 1 to 6.

9. A storage medium having a computer program stored thereon, characterized in that, When the computer program is executed by a processor, it implements the steps of the product display method as described in any one of claims 1 to 6.

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