Blockchain-based Internet of Vehicles deployment system and method

Abstract

This application discloses a blockchain-based Internet of Vehicles (IoV) delivery system and method. The system includes: a blockchain system that stores information on corresponding delivery items from multiple core enterprises; a content service platform for delivering delivery information from at least one core enterprise to delivery devices on one or more vehicles, and displaying the delivery information from at least one core enterprise when one or more vehicles meet delivery conditions; and a settlement management platform for generating delivery information after users interact with the delivery information and settling accounts with users based on the delivery information. This solves the problem in related technologies where core enterprises' promotions employ an indiscriminate advertising delivery method, resulting in users passively receiving advertising information and the core enterprises being unable to effectively obtain feedback on promotion effectiveness.

Description

Technical Field

[0001] The present application relates to the field of automotive commercial service technology, and in particular to a blockchain-based vehicle networking delivery system and method. Background Art

[0002] With the rapid development of the smart car industry, major companies have begun to focus on advertising promotion applied to smart cars. As a relatively private space, vehicles have extremely vertical user attributes and are a very high-quality customer group for various types of corporate advertising.

[0003] In related technologies, advertising inside vehicles is mainly delivered through the vehicle's built-in software, which is visually delivered through the display screen when the software is turned on or used, or auditorily delivered through devices such as radios, thereby achieving the purpose of publicity and promotion.

[0004] However, the relevant technology can only deliver advertisements indiscriminately to all vehicles with corresponding delivery functions through the Internet of Vehicles, and cannot achieve targeted delivery to target users. In addition, the delivery method is single, and users can only passively receive advertising information, which can easily lead to users having negative emotions towards advertising information, which is not conducive to the company's publicity and promotion. In addition, the company cannot receive feedback information on advertising delivery, and thus cannot effectively evaluate the effectiveness of publicity and promotion, which is not conducive to the company's improvement and improvement of its own promotion information, and needs to be improved. Summary of the Invention

[0005] This application provides a blockchain-based Internet of Vehicles delivery system and method to solve the problems in related technologies where core enterprises' publicity and promotion adopt an indiscriminate advertising delivery method, resulting in users being able to passively receive advertising information and core enterprises being unable to effectively obtain feedback on promotion effects.

[0006] The first aspect of the present application provides a blockchain-based Internet of Vehicles delivery system, including: a blockchain system, which stores corresponding delivery information of multiple core enterprises; a content service platform, which is used to deliver the delivery information of at least one core enterprise on the delivery equipment of one or more vehicles, and display the delivery information of the at least one core enterprise when the one or more vehicles meet the delivery conditions; and a settlement management platform, which is used to generate delivery consumption information after the user interacts with the delivery information, and settle the account with the user based on the delivery consumption information.

[0007] Optionally, in one embodiment of the present application, the delivery condition includes a target delivery range and / or a target environment corresponding to the delivery information.

[0008] Optionally, in one embodiment of the present application, the blockchain system is also used to record the production information and consumption information of each core enterprise's input information, so as to obtain traceability information of any input information by using the production information and the consumption information.

[0009] Optionally, in one embodiment of the present application, the content service platform includes: a data management module, used to analyze the consumption effect and delivery duration of the delivery information and generate management data; a delivery information management service module, used to generate records and management data of the delivery information based on the user's consumption situation and comparison information with other preset situations; an interface service module, used to provide a service interface for the delivery information; and a rich media service module, used to generate delivery information for each core enterprise.

[0010] Optionally, in one embodiment of the present application, the placement information includes at least one of brand advertising, brand image, enterprise identification code, enterprise website, display reward and virtual reward.

[0011] The second aspect of the present application provides a blockchain-based Internet of Vehicles delivery method, including the following steps: storing corresponding delivery information of multiple core enterprises; delivering the delivery information of at least one core enterprise on the delivery equipment of one or more vehicles, and displaying the delivery information of the at least one core enterprise when the one or more vehicles meet the delivery conditions; and generating delivery consumption information after the user interacts with the delivery information, and settling the account with the user based on the delivery consumption information.

[0012] Optionally, in one embodiment of the present application, the delivery condition includes a target delivery range and / or a target environment corresponding to the delivery information.

[0013] Optionally, in one embodiment of the present application, the storing of corresponding input information of multiple core enterprises includes: recording the generation information and consumption information of the input information of each core enterprise, so as to obtain traceability information of any input information by using the generation information and the consumption information.

[0014] Optionally, in one embodiment of the present application, the delivery of the delivery information of at least one core enterprise on the delivery equipment of one or more vehicles, and displaying the delivery information of the at least one core enterprise when the one or more vehicles meet the delivery conditions, includes: analyzing the consumption effect and delivery duration of the delivery information to generate management data; generating records and management data of the delivery information based on the user's consumption situation and comparison information with other preset situations; providing a service interface for the delivery information; and generating delivery information for each core enterprise.

[0015] Optionally, in one embodiment of the present application, the placement information includes at least one of brand advertising, brand image, enterprise identification code, enterprise website, display reward and virtual reward.

[0016] The third aspect of the present application provides a vehicle, comprising: a memory, a processor, and a computer program stored on the memory and executable on the processor, wherein the processor executes the program to implement the blockchain-based Internet of Vehicles deployment method as described in the above embodiment.

[0017] The fourth aspect of the present application provides a computer-readable storage medium, which stores computer instructions, and the computer instructions are used to enable the computer to execute the blockchain-based Internet of Vehicles deployment method as described in the above embodiment.

[0018] The embodiments of the present application can use the content service platform to display the core enterprise's product information to vehicles that meet the delivery conditions, achieving targeted delivery to users and transforming users' passive reception into active participation. This can avoid the negative emotions that users may experience due to large-scale indiscriminate delivery. At the same time, the settlement management platform can also be used to settle the user's received product information, making it easier for the core enterprise to obtain promotion feedback based on the product consumption information, which is beneficial for the core enterprise to adjust its promotion plan based on the feedback data. This solves the problem of the core enterprise's promotion and publicity using an indiscriminate advertising delivery method in the related art, which results in users only being able to passively receive advertising information and the core enterprise being unable to effectively obtain feedback on the promotion effect.

[0019] Additional aspects and advantages of the present application will be given in part in the description below, and in part will become apparent from the description below, or will be learned through practice of the present application. BRIEF DESCRIPTION OF THE DRAWINGS

[0020] The above and / or additional aspects and advantages of the present application will become apparent and easily understood from the following description of the embodiments in conjunction with the accompanying drawings, in which:

[0021] Figure 1 This is a schematic diagram of the structure of a blockchain-based vehicle networking deployment system provided according to an embodiment of the present application;

[0022] Figure 2 This is a schematic diagram of the structure of a blockchain-based Internet of Vehicles deployment system according to one embodiment of the present application;

[0023] Figure 3 This is a schematic diagram of the principle of a blockchain-based Internet of Vehicles deployment system according to one embodiment of the present application;

[0024] Figure 4A flowchart of a blockchain-based vehicle networking deployment method provided according to an embodiment of the present application;

[0025] Figure 5 A schematic structural diagram of a vehicle provided according to an embodiment of the present application. DETAILED DESCRIPTION

[0026] The following describes in detail embodiments of the present application, examples of which are shown in the accompanying drawings, wherein the same or similar reference numerals throughout represent the same or similar elements or elements having the same or similar functions. The embodiments described below with reference to the accompanying drawings are exemplary and are intended to be used to explain the present application, and should not be construed as limiting the present application.

[0027] The following describes, with reference to the accompanying drawings, a blockchain-based vehicle network delivery system and method according to an embodiment of the present application. Addressing the problem mentioned in the background technology center above, where core enterprises' promotional efforts employ an indiscriminate advertising delivery method, resulting in users passively receiving advertising information and the core enterprises being unable to effectively obtain feedback on promotional effectiveness, the present application provides a blockchain-based vehicle network delivery system. In this system, a content service platform can be used to display information about the core enterprise's delivery items to vehicles that meet delivery requirements, enabling targeted delivery to users and transforming passive user reception into active participation. This can avoid the negative user emotions caused by widespread indiscriminate delivery. Furthermore, a settlement management platform can be used to settle user-received delivery information, facilitating core enterprises obtaining promotional feedback based on delivery item consumption information and facilitating adjustments to their promotional plans based on this feedback data. This solves the problem of core enterprises' promotional efforts employing an indiscriminate advertising delivery method in the related art, resulting in users passively receiving advertising information and the core enterprises being unable to effectively obtain feedback on promotional effectiveness.

[0028] Specifically, Figure 1 A schematic diagram of the structure of a blockchain-based vehicle networking deployment system provided in an embodiment of the present application.

[0029] like Figure 1 As shown, the blockchain-based Internet of Vehicles delivery system 10 includes: a blockchain system 100, a content service platform 200 and a settlement management platform 300.

[0030] Specifically, the blockchain system 100 stores corresponding input information of multiple core enterprises.

[0031] It can be understood that blockchain has the characteristics of reliable and efficient data. Therefore, the embodiment of the present application can store the corresponding delivery information of multiple core enterprises in the blockchain system 100, thereby ensuring the authenticity and validity of the data, and facilitating the subsequent delivery of delivery objects to vehicles that meet the delivery conditions.

[0032] Optionally, in one embodiment of the present application, the blockchain system 100 is also used to record the production information and consumption information of each core enterprise's input information, so as to obtain traceability information of any input information by using the production information and consumption information.

[0033] During the actual implementation process, the blockchain system 100 of the embodiment of the present application can record the generation information and consumption information of the input information of each core enterprise, and then obtain the traceability information of the input information through the generation information and consumption information, which is convenient for the core enterprise to trace the input information, and then helps the core enterprise adjust the promotion plan according to the feedback data.

[0034] Among them, the generated information can be all information from the generation to the release of the placement, such as but not limited to the generation information, quantity, transfer information, allocation information, etc. of the placement; the consumption information can be information after the placement of the placement, such as but not limited to the consumption quantity, consumption time, consumption method and amount, etc.

[0035] Optionally, in one embodiment of the present application, the placement information includes at least one of brand advertising, brand image, enterprise identification code, enterprise website, display reward and virtual reward.

[0036] In some embodiments, the core enterprise may select the placement information by itself, and its content may include at least one of brand advertising, brand image, enterprise identification code, enterprise website, display reward and virtual reward, so that the core enterprise can achieve the purpose of publicity and promotion.

[0037] It should be noted that in order to change the way users receive promotional information and transform users from passive reception to active reception, when producing information on placed items, the embodiments of the present application may include display rewards and virtual rewards in addition to basic brand advertising, brand image, corporate identification code, corporate website, and other information used to achieve publicity and promotion. In the form of virtual rewards, the user's enthusiasm for receiving promotional information is increased, and the user is prevented from having negative emotions towards the promotional information.

[0038] For example, virtual rewards can be red envelopes, virtual points, level points, etc. Specifically, virtual points can be points earned by users after receiving information about items being delivered, and the accumulated points can be redeemed for prizes, such as gifts or coupons from the corresponding core companies; level points can be points earned by users after receiving information about items being delivered, and as the points increase, the user's level can be upgraded, and the user can obtain corresponding rewards based on the level.

[0039] The content service platform 200 is used to deliver the content information of at least one core enterprise on the delivery devices of one or more vehicles, and to display the content information of at least one core enterprise when one or more vehicles meet the delivery conditions.

[0040] During the actual implementation process, the embodiment of the present application can deliver the core enterprise's delivery information through the vehicle's delivery equipment, and display the delivery information when the vehicle meets the delivery conditions. In addition, through the expansion of the content service platform 200, the embodiment of the present application can continuously add new types of delivery objects, making the core enterprise's promotional information more targeted and more conducive to the core enterprise's development of potential customers.

[0041] Optionally, in one embodiment of the present application, the delivery condition includes the target delivery range and / or the target environment corresponding to the delivery information.

[0042] As a possible implementation method, the delivery conditions can be set by the core enterprise, specifically the target delivery range and / or the target environment corresponding to the delivery information. For example, the delivery objects can be delivered at the location designated by the core enterprise. The embodiment of the present application can combine vehicle cameras or GPS (Global Positioning System) information and other means to determine the current location or environment of the vehicle, and based on the judgment result, determine whether the delivery conditions are met, and trigger the randomly generated delivery objects, and then obtain the delivery object information and identify and display it through the vehicle's internal screen or broadcast. In addition, the embodiment of the present application can also combine AR (Augmented Reality) technology to superimpose the identified delivery objects on the static or dynamic images captured by the vehicle camera in an augmented reality manner to enhance the display effect of the delivery objects.

[0043] Among them, the target delivery range and / or the target environment can be the location of the core enterprise or the advertising coverage of the core enterprise. The specific location and range can be set by technical personnel in this field according to the actual needs of the core enterprise, and no specific restrictions are made here.

[0044] Optionally, in one embodiment of the present application, the content service platform 200 includes: a data management module, a delivery information management service module, an interface service module and a rich media service module.

[0045] Among them, the data management module is used to analyze the consumption effect and delivery time of the delivery information and generate management data.

[0046] The delivery information management service module is used to generate records and management data of delivery information based on the user's consumption situation and comparison information with other preset situations.

[0047] The interface service module is used to provide a service interface for the delivery information.

[0048] Rich media service module, used to generate placement information for each core enterprise.

[0049] Specifically, the data management module can perform data analysis on information such as the consumption effect and delivery duration of the input items, and generate management data to provide the settlement management platform 300 with reliable data reporting services, thereby facilitating the settlement management platform 300 to subsequently settle the input item information.

[0050] It should be noted that the preset situation can be set by technical personnel in this field according to the needs of the core enterprise and actual conditions, and no specific restrictions are made here.

[0051] The delivery information management service module can record and manage the information of the delivered items, such as consumption time and consumption location, based on user consumption information, data comparison of different situations, and other information.

[0052] The interface service module can provide a service interface for the placement information. Specifically, the interface can be used to implement services such as jumping to H5, APP calling or downloading after the placement is obtained.

[0053] The rich media service module can generate placement information for each core enterprise, where the display method of the placement information can be customized by the core enterprise. For example, brand advertisements can be displayed in the form of pictures, text, etc., and brand images such as brand logos or mascots can be displayed in 2D or 3D form. For example, the embodiment of the present application can use the vehicle camera in combination with AR technology to generate road map images including placements, and display them through vehicle map software, vehicle e-wallet recognition, vehicle computer display video, etc., to play a role in promoting and popularizing the core enterprise brand and products.

[0054] The settlement management platform 300 is used to generate placement consumption information after the user interacts with placement information, and settle accounts with the user based on the placement consumption information.

[0055] As a possible approach, the settlement management platform 300 of the embodiment of the present application can perform settlement management of consumables for core enterprises, users, etc., such as the number of materials placed and the remaining number of materials placed by the core enterprise in a specific area, the number of materials consumed by the core enterprise at various users, the number of materials consumed by users for different core enterprises, etc., specifically including settlement functions such as reconciliation, query, reporting, and settlement process management.

[0056] The following combination Figure 2 and Figure 3As shown, the working principle of the blockchain-based Internet of Vehicles deployment system of the embodiment of the present application is described in detail with a specific embodiment.

[0057] like Figure 2 As shown, the embodiment of the present application includes a blockchain system 100, a content service platform 200, a data management module 210, a delivery information management service module 220, an interface service module 230, a rich media service module 240 and a settlement management platform 300.

[0058] Specifically, the blockchain system 100 stores the corresponding placement information of multiple core enterprises, and can be responsible for random advertising, docking advertising placement, user acquisition of advertising information, advertising information generation and display, etc.

[0059] The content service platform 200 can manage and store content, and can continuously add new content types through the expansion of the platform.

[0060] The content service platform 200 may include: a data management module 210 , a delivery information management service module 220 , an interface service module 230 and a rich media service module 240 .

[0061] The data management module 210 can perform data analysis on the consumption effect and duration of the objects put in, and provide reliable data reporting services.

[0062] The delivery information management service module 220 can record and manage the time and location of delivery of items based on information such as user consumption and data comparison of different situations.

[0063] The interface service module 230 can implement services such as jumping to H5, APP calling or downloading after the delivery object is obtained through the interface.

[0064] The rich media service module 240 can provide flexible and diverse delivery materials, such as brand advertisements (including pictures, videos, text, etc.), brand images (including 2D, 3D, etc.), QR codes or URLs, red envelopes or other virtual prizes, and any other form of promotion required by other core enterprises.

[0065] The settlement management platform 300 can manage the settlement of consumables for core enterprises and users, including reconciliation, query, reporting, settlement process management, etc.

[0066] like Figure 3 As shown, in a specific embodiment of the present application, the embodiment of the present application may include the following steps:

[0067] Step S301: The core enterprise formulates a placement plan for the items. The core enterprise can control information such as the type, location, vehicle brand, and display method of the items based on its own needs, formulate the content of the items and the placement plan, and upload the information and plan to the blockchain system 100 for storage.

[0068] Step S302: Dropping objects. Dropping objects can be dropped at a location designated by the core enterprise. Embodiments of the present application can utilize vehicle cameras or GPS information to determine the vehicle's current location or environment. Based on the determination, the determination determines whether the drop conditions are met, triggering the generation of randomly generated drop objects. Drop object information is then acquired and identified and displayed via the vehicle's internal screen or broadcast. Furthermore, embodiments of the present application can utilize AR technology to overlay the identified drop objects onto static or dynamic images captured by the vehicle's cameras in an augmented reality format, enhancing the display of the drop objects.

[0069] Step S303: User triggers the drop. In actual implementation, the vehicle can trigger the drop through onboard mapping software, GPS, cameras, etc. For example, after the vehicle reaches the drop range within a set accuracy range, the embodiment of the present application can identify and display the drop. Depending on the type of drop, the rich media service module 240 can display it in a corresponding manner. For example, the vehicle camera can combine AR technology to generate a road map image including the drop, the vehicle mapping software can display it, the vehicle electronic wallet can identify it, and the vehicle computer can display a video, etc., which can effectively achieve the purpose of promoting the core enterprise brand and products.

[0070] Step S304: Settlement of Placed Objects. In this embodiment of the present application, placements can be managed and stored through the content service platform 200. The data management module 210 can analyze data on the consumption effects and duration of placements, and the placement information management service module 220 can record and manage the time and location of placements based on user consumption and data comparisons for different situations. In actual implementation, all data from the content service platform 200 can be stored in the blockchain system 100.

[0071] Furthermore, the settlement management platform 300 can manage the settlement of consumables for core enterprises, users, etc. based on the above-mentioned stored data, including reconciliation, query, reporting, settlement process management, etc., to facilitate core enterprises to trace the information of input materials, thereby obtaining promotion feedback more intuitively.

[0072] According to the blockchain-based Internet of Vehicles delivery system proposed in the embodiments of this application, the core enterprise's delivery information can be displayed to vehicles that meet the delivery conditions through the content service platform, achieving targeted delivery to users, transforming users' passive reception into active participation, and avoiding the negative emotions caused by large-scale indiscriminate delivery. At the same time, it can also realize settlement of user-received delivery information through the settlement management platform, making it easier for the core enterprise to obtain promotion feedback based on delivery consumption information, and facilitating the core enterprise to adjust its promotion plan based on feedback data. This solves the problem of the core enterprise's promotion and publicity using an indiscriminate advertising delivery method in the related art, which results in users only being able to passively receive advertising information and the core enterprise being unable to effectively obtain feedback on the promotion effect.

[0073] Next, the blockchain-based Internet of Vehicles deployment method proposed in accordance with an embodiment of the present application will be described with reference to the accompanying drawings.

[0074] Figure 4 This is a flowchart of the blockchain-based vehicle networking deployment method of an embodiment of the present application.

[0075] like Figure 4 As shown, the blockchain-based Internet of Vehicles deployment method includes the following steps:

[0076] In step S401, corresponding placement information of multiple core enterprises is stored.

[0077] In step S402, the placement information of at least one core enterprise is placed on the placement equipment of one or more vehicles, and the placement information of at least one core enterprise is displayed when one or more vehicles meet the placement conditions.

[0078] In step S403, after the user interacts with the placement information, placement consumption information is generated, and the user is settled based on the placement consumption information.

[0079] Optionally, in one embodiment of the present application, the delivery condition includes the target delivery range and / or the target environment corresponding to the delivery information.

[0080] Optionally, in one embodiment of the present application, corresponding input information of multiple core enterprises is stored, including: recording the generation information and consumption information of the input information of each core enterprise, so as to obtain traceability information of any input information by using the generation information and consumption information.

[0081] Optionally, in one embodiment of the present application, the delivery information of at least one core enterprise is delivered to the delivery equipment of one or more vehicles, and when one or more vehicles meet the delivery conditions, the delivery information of at least one core enterprise is displayed, including: analyzing the consumption effect and delivery duration of the delivery information to generate management data; generating records and management data of the delivery information based on the user's consumption situation and comparison information with other preset situations; providing a service interface for the delivery information; and generating delivery information for each core enterprise.

[0082] Optionally, in one embodiment of the present application, the placement information includes at least one of brand advertising, brand image, enterprise identification code, enterprise website, display reward and virtual reward.

[0083] It should be noted that the aforementioned explanation of the embodiment of the blockchain-based Internet of Vehicles delivery system is also applicable to the blockchain-based Internet of Vehicles delivery method of this embodiment, and will not be repeated here.

[0084] According to the blockchain-based IoV delivery method proposed in the embodiments of this application, the core enterprise's delivery information can be displayed to vehicles that meet the delivery conditions through the content service platform, achieving targeted delivery to users and transforming users' passive reception into active participation. This can avoid the negative emotions that users may experience due to large-scale indiscriminate delivery. At the same time, it can also realize settlement of user-received delivery information through the settlement management platform, making it easier for the core enterprise to obtain promotion feedback based on delivery consumption information, which is conducive to the core enterprise adjusting its promotion plan based on feedback data. This solves the problem that the core enterprise's publicity and promotion in the related art adopts an indiscriminate advertising delivery method, which makes users only passively receive advertising information and the core enterprise unable to effectively obtain feedback on the promotion effect.

[0085] Figure 5 A schematic diagram of the structure of a vehicle provided in an embodiment of the present application. The vehicle may include:

[0086] Memory 501 , processor 502 , and computer programs stored in the memory 501 and executable on the processor 502 .

[0087] When the processor 502 executes the program, the blockchain-based Internet of Vehicles deployment method provided in the above embodiment is implemented.

[0088] Furthermore, the vehicle further comprises:

[0089] The communication interface 503 is used for communication between the memory 501 and the processor 502 .

[0090] The memory 501 is used to store computer programs that can be run on the processor 502 .

[0091] The memory 501 may include a high-speed RAM memory, and may also include a non-volatile memory (non-volatile memory), such as at least one disk memory.

[0092] If the memory 501, processor 502, and communication interface 503 are implemented independently, the communication interface 503, memory 501, and processor 502 can be connected to each other via a bus and communicate with each other. The bus can be an Industry Standard Architecture (ISA) bus, a Peripheral Component Interconnect (PCI) bus, or an Extended Industry Standard Architecture (EISA) bus. The bus can be divided into an address bus, a data bus, a control bus, etc. For ease of representation, Figure 5 Only one thick line is used in the diagram, but this does not mean that there is only one bus or one type of bus.

[0093] Optionally, in a specific implementation, if the memory 501, the processor 502 and the communication interface 503 are integrated on a chip, the memory 501, the processor 502 and the communication interface 503 can communicate with each other through an internal interface.

[0094] The processor 502 may be a central processing unit (CPU), an application specific integrated circuit (ASIC), or one or more integrated circuits configured to implement the embodiments of the present application.

[0095] This embodiment also provides a computer-readable storage medium on which a computer program is stored. When the program is executed by a processor, the above-mentioned blockchain-based Internet of Vehicles deployment method is implemented.

[0096] In the description of this specification, the description with reference to the terms "one embodiment", "some embodiments", "example", "specific example", or "some examples" means that the specific features, structures, materials or characteristics described in conjunction with the embodiment or example are included in at least one embodiment or example of the present application. In this specification, the schematic representations of the above terms do not necessarily refer to the same embodiment or example. Moreover, the specific features, structures, materials or characteristics described can be combined in any one or N embodiments or examples in a suitable manner. In addition, those skilled in the art can combine and combine different embodiments or examples described in this specification and features of different embodiments or examples without contradiction.

[0097] Furthermore, the terms "first" and "second" are used for descriptive purposes only and should not be understood to indicate or imply relative importance or implicitly specify the number of technical features indicated. Thus, a feature specified as "first" or "second" may explicitly or implicitly include at least one such feature. In the description of this application, "N" means at least two, for example, two, three, etc., unless otherwise specifically defined.

[0098] Any process or method description in a flowchart or otherwise described herein may be understood to represent a module, fragment or portion of code comprising one or more executable instructions for implementing the steps of a custom logical function or process, and the scope of the preferred embodiments of the present application includes alternative implementations in which functions may be performed out of the order shown or discussed, including performing functions in a substantially simultaneous manner or in reverse order depending on the functions involved, which should be understood by those skilled in the art to which the embodiments of the present application belong.

[0099] The logic and / or steps represented in the flowcharts or otherwise described herein, for example, can be considered as a sequenced list of executable instructions for implementing the logical functions, and can be embodied in any computer-readable medium for use by, or in conjunction with, an instruction execution system, apparatus, or device (e.g., a computer-based system, a system including a processor, or other system that can fetch and execute instructions from an instruction execution system, apparatus, or device). For purposes of this specification, a "computer-readable medium" can be any device that can contain, store, communicate, propagate, or transport a program for use by, or in conjunction with, an instruction execution system, apparatus, or device. More specific examples (a non-exhaustive list) of computer-readable media include the following: an electrical connection with one or N wires (electronic devices), a portable computer disk cartridge (magnetic device), random access memory (RAM), read-only memory (ROM), erasable and programmable read-only memory (EPROM or flash memory), fiber optic devices, and a portable compact disc read-only memory (CDROM). Furthermore, the computer-readable medium may even be paper or other suitable medium on which the program is printed, since the program may be obtained electronically, for example, by optically scanning the paper or other medium and then editing, interpreting or processing it in another suitable manner if necessary, and then storing it in a computer memory.

[0100] It should be understood that various parts of the present application can be implemented using hardware, software, firmware, or a combination thereof. In the above embodiment, the N steps or methods can be implemented using software or firmware stored in a memory and executed by a suitable instruction execution system. For example, if implemented using hardware, as in another embodiment, any one of the following technologies known in the art or a combination thereof can be used to implement: a discrete logic circuit having a logic gate circuit for implementing a logic function on a data signal, an application-specific integrated circuit having a suitable combination of logic gate circuits, a programmable gate array (PGA), a field programmable gate array (FPGA), etc.

[0101] Those skilled in the art will understand that all or part of the steps in the method of the above embodiment can be completed by instructing related hardware through a program, and the program can be stored in a computer-readable storage medium. When the program is executed, it includes one or a combination of the steps of the method embodiment.

[0102] In addition, the functional units in the various embodiments of the present application may be integrated into a processing module, or each unit may exist physically separately, or two or more units may be integrated into a module. The above-mentioned integrated module may be implemented in the form of hardware or in the form of a software functional module. If the integrated module is implemented in the form of a software functional module and sold or used as an independent product, it may also be stored in a computer-readable storage medium.

[0103] The storage medium mentioned above may be a read-only memory, a magnetic disk, or an optical disk, etc. Although the embodiments of the present application have been shown and described above, it is understood that the above embodiments are exemplary and should not be construed as limiting the present application. Persons skilled in the art may make changes, modifications, substitutions, and variations to the above embodiments within the scope of the present application.

Claims

1. A blockchain-based Internet of Vehicles deployment system, characterized by: include: A blockchain system, wherein the blockchain system stores corresponding input information of multiple core enterprises, and the blockchain system is further used to record the generation information and consumption information of the input information of each core enterprise, so as to obtain traceability information of any input information by using the generation information and the consumption information; A content service platform for delivering content information of at least one core enterprise to delivery devices of one or more vehicles, and displaying the content information of the at least one core enterprise when the one or more vehicles meet delivery conditions, wherein the delivery conditions include a target delivery range and / or a target environment corresponding to the content information; The content service platform includes: a data management module for analyzing the consumption effect and delivery duration of the delivery information and generating management data; a delivery information management service module for generating records and management data of the delivery information based on the user's consumption situation and comparison information with other preset situations; an interface service module for providing a service interface for the delivery information; and a rich media service module for generating delivery information for each core enterprise. The content service platform combines AR technology to superimpose the objects in the object information on a static or dynamic image captured by a vehicle camera in an augmented reality manner, uses the vehicle camera in combination with the AR technology to generate a road map image including the objects, and displays it using vehicle map software; and The settlement management platform is used to generate placement consumption information after the user interacts with the placement information, and settle the user according to the placement consumption information.

2. The system according to claim 1, wherein: The placement information includes at least one of brand advertisement, brand image, enterprise identification code, enterprise website, display reward and virtual reward.

3. A blockchain-based vehicle networking deployment method, characterized in that: The blockchain-based Internet of Vehicles deployment system according to claim 1 or 2 is used, wherein the method comprises the following steps: Storing corresponding input information of multiple core enterprises, and recording the generation information and consumption information of the input information of each core enterprise, so as to obtain traceability information of any input information by using the generation information and the consumption information; Delivering the delivery information of at least one core enterprise on delivery devices of one or more vehicles, and displaying the delivery information of the at least one core enterprise when the one or more vehicles meet delivery conditions, wherein the delivery conditions include a target delivery range and / or a target environment corresponding to the delivery information; The method of placing the product information of at least one core enterprise on the placement equipment of one or more vehicles and displaying the product information of the at least one core enterprise when the one or more vehicles meet the placement conditions includes: analyzing the consumption effect and placement duration of the product information to generate management data; generating records and management data of the product information based on the user's consumption situation and comparison information with other preset situations; providing a service interface for the product information; and generating product information for each core enterprise. wherein, in combination with AR technology, the objects in the object information are superimposed on a static or dynamic image captured by a vehicle camera in an augmented reality manner, and a road map image including the objects is generated using the vehicle camera in combination with the AR technology, and displayed using vehicle map software; and After the user performs an interactive operation on the placement information, placement consumption information is generated, and the user is settled according to the placement consumption information.

4. A vehicle, characterized in that: include: A memory, a processor, and a computer program stored in the memory and executable on the processor, wherein the processor executes the program to implement the blockchain-based Internet of Vehicles deployment method as claimed in claim 3.

5. A computer-readable storage medium having a computer program stored thereon, characterized in that: The program is executed by a processor to implement the blockchain-based Internet of Vehicles deployment method as described in claim 3.

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