A media information detection method, device and electronic equipment

By using style- and template-based filtering and detection methods, the problem of low efficiency in online advertising detection has been solved, achieving efficient and low-cost detection results.

CN115239384BActive Publication Date: 2025-12-05BEIJING BAIDU NETCOM SCI & TECH CO LTD
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Patent Information

Application Number
CN202210875516.5
Authority / Receiving Office
CN · China
Patent Type
Patents(China)
Current Assignee / Owner
Filing Date
2022-07-22
Publication Date
2025-12-05
Estimated Expiration
2042-07-22

AI Technical Summary

Technical Problem

The sheer volume of data generated by online advertising makes efficient testing difficult, particularly regarding issues such as display style and ad interaction failures.

Method used

The filtering is based on the style and template features of media information, which are divided into two groups. The style of the first group of information is detected by the browser, and the template of the second group of information is detected by the real device. Targeted detection is carried out for each group.

Benefits of technology

It has improved the coverage and efficiency of media information detection, reduced detection costs, and avoided duplicate and missed detections.

✦ Generated by Eureka AI based on patent content.

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Abstract

The present disclosure provides a media information detection method and device and electronic equipment, relates to the technical field of artificial intelligence, and particularly relates to the field of multimedia. The specific implementation scheme is: screening media information based on features in at least two dimensions to obtain at least two groups of media information; the at least two groups of media information include a first group of media information and a second group of media information; detecting the first group of media information based on a first detection mode; and detecting the second group of media information based on a second detection mode.
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Description

TECHNICAL FIELD

[0001] The present disclosure relates to the technical field of big data, and particularly relates to a media information detection method and device and electronic equipment in the technical field of multimedia. BACKGROUND

[0002] With the rapid development of Internet technology, the advertising placement method of a merchant has also changed from traditional offline advertising placement (such as placing advertisements through newspapers, billboards, etc.) to online advertising placement. Online advertising placement can also be referred to as Internet advertising, which is a way of placing advertisements by using the Internet as a carrier; specifically, online advertising can be placed through channels such as websites, microblogs, forums, news media, and public accounts. For online advertising, it is also necessary to detect aspects such as advertising style display and advertising interaction.

[0003] However, due to the huge amount of data of online advertising, how to efficiently detect online advertising is a goal that the technical field of multimedia has been pursuing. SUMMARY

[0004] The present disclosure provides a media information detection method, device and electronic equipment.

[0005] According to a first aspect of the present disclosure, a media information detection method is provided, comprising:

[0006] screening media information based on features of at least two dimensions to obtain at least two groups of media information; the at least two groups of media information include a first group of media information and a second group of media information;

[0007] detecting the first group of media information based on a first detection method;

[0008] detecting the second group of media information based on a second detection method.

[0009] According to a second aspect of the present disclosure, a media information detection device is provided, comprising:

[0010] a media information screening module configured to screen media information based on features of at least two dimensions to obtain at least two groups of media information; the at least two groups of media information include a first group of media information and a second group of media information;

[0011] a first detection module configured to detect the first group of media information based on a first detection method;

[0012] a second detection module configured to detect the second group of media information based on a second detection method.

[0013] According to a third aspect of the present disclosure, an electronic equipment is provided, comprising:

[0014] at least one processor; and a memory connected with the at least one processor in communication; wherein

[0015] The memory stores instructions executable by the at least one processor, and the instructions are executed by the at least one processor to enable the at least one processor to perform the media information detection method described above.

[0016] According to a fourth aspect of the present disclosure, a non-transitory computer-readable storage medium storing computer instructions is provided, wherein the computer instructions are used to enable the computer to perform the media information detection method described above.

[0017] According to a fifth aspect of the present disclosure, a computer program product is provided, comprising computer programs / instructions, which, when executed by a processor, implement the media information detection method described above.

[0018] It should be understood that the content described in this part is not intended to identify key or important features of the embodiments of the present disclosure, nor to limit the scope of the present disclosure. Other features of the present disclosure will become apparent from the following description. BRIEF DESCRIPTION OF DRAWINGS

[0019] The accompanying drawings are used to better understand the present scheme, and do not limit the present disclosure. Among them:

[0020] Figure 1 is an optional processing flow diagram of the media information detection method provided by the embodiments of the present disclosure;

[0021] Figure 2 is an optional processing flow diagram of filtering the media information based on the style of the media information to obtain the first group of media information provided by the embodiments of the present disclosure;

[0022] Figure 3 is an optional processing flow diagram of filtering the media information based on the template to which the style of the media information belongs to obtain the second group of media information provided by the embodiments of the present disclosure;

[0023] Figure 4 is an optional schematic diagram of the media information template provided by the embodiments of the present disclosure;

[0024] Figure 5 is a media information style schematic diagram corresponding to the media information template provided by the embodiments of the present disclosure;

[0025] Figure 6 is another media information style schematic diagram corresponding to the media information template provided by the embodiments of the present disclosure;

[0026] Figure 7is another media information style schematic diagram corresponding to the media information template provided by the embodiment of the disclosure;

[0027] Figure 8 is an optional processing flow schematic diagram for detecting the first group of media information based on the first detection manner provided by the embodiment of the disclosure;

[0028] Figure 9 is an application scenario schematic diagram of the media information detection method provided by the embodiment of the disclosure;

[0029] Figure 10 is a component structure schematic diagram of the media information detection device provided by the embodiment of the disclosure;

[0030] Figure 11 is a block diagram of an electronic device for implementing the media information detection method of the embodiment of the disclosure. DETAILED DESCRIPTION

[0031] Exemplary embodiments of the disclosure are described herein with reference to the accompanying drawings, which include various details of the embodiments of the disclosure to assist in understanding, which should be considered as merely exemplary. Therefore, those of ordinary skill in the art should recognize that various changes and modifications can be made to the embodiments described herein without departing from the scope and spirit of the disclosure. Also, in order to be clear and concise, the description below omits the description of well-known functions and structures.

[0032] In the following description, "some embodiments" are described, which describe a subset of all possible embodiments, but it can be understood that "some embodiments" can be the same subset or different subsets of all possible embodiments, and can be combined with each other without conflict.

[0033] In the following description, the terms "first\second\third" are merely to distinguish similar objects, and do not represent a specific order of the objects. It can be understood that "first\second\third" can be interchanged in a specific order or sequence as allowed, so that the embodiments of the disclosure described herein can be implemented in an order other than that illustrated or described herein.

[0034] Unless otherwise defined, all technical and scientific terms used herein have the same meaning as commonly understood by one of ordinary skill in the art to which the disclosure belongs. The terms used herein are only for the purpose of describing the embodiments of the disclosure and are not intended to limit the disclosure.

[0035] Before the embodiments of the disclosure are described in detail, the related terms designed by the disclosure are explained:

[0036] 1) Advertiser: a party that has an advertising demand and pays a corresponding fee for advertising.

[0037] 2) Advertising materials: the basic elements of making advertisements, including picture materials (referred to as pictures) and video materials (referred to as videos), and can also include texts (such as various advertising words, etc.) and advertising landing pages, etc.

[0038] If there are problems such as style display errors or advertising interaction failures in online advertising, the user or the advertiser may receive complaints. The applicant found that the reasons for the style display errors and the advertising interaction failures in online advertising at least include: 1) The link of the online advertising delivery system is complex and iterates frequently. Not only the front-end module of the online advertising delivery system will affect the display and interaction of the advertisement, but also the back-end retrieval module of the online advertising delivery system will affect the display and interaction of the advertisement; for example, the retrieval module has uncertainty in returning the advertisement for each user access according to the retrieval strategy, which leads to the inability to detect the display and interaction of the advertisement. 2) The style and material of the displayed advertisement are rich in variety, and the superposition of the advertisement style and the material will produce a huge number of displayable advertisements, which are difficult to cover all material scenarios in the offline test phase.

[0039] Figure 1 is an optional processing flow diagram of the media information detection method provided by the present disclosure. The media information detection method can at least include the following steps:

[0040] Step S101, screen the media information based on at least two dimensions of features to obtain at least two groups of media information; the at least two groups of media information include a first group of media information and a second group of media information.

[0041] In some embodiments, the features used to screen the media information can at least include the style of the media information and the template to which the style of the media information belongs.

[0042] In some embodiments, the media information can be online advertising; accordingly, the style of the media information can be the style of presenting online advertising, and the template to which the style of the media information belongs can be the template to which the style of online advertising belongs.

[0043] In some embodiments, the style of online advertising can refer to the style of presenting online advertising on the display interface of a terminal device, such as presenting the name of the product corresponding to the advertisement in a first area, presenting the picture of the product corresponding to the advertisement in a second area, and presenting the use method of the product corresponding to the advertisement in a third area on the display interface of the terminal device. Among them, the name of the product corresponding to the advertisement can be presented in the form of text, the picture of the product corresponding to the advertisement can be presented in the form of picture or video, and the use method of the product corresponding to the advertisement can be presented in the form of picture or video.

[0044] In some embodiments, if the feature of the media information comprises the style of the media information and the template to which the style of the media information belongs, the first group of media information can be the media information obtained by screening all the media information based on the style of the media information, and the second group of media information can be the media information obtained by screening all the media information based on the template to which the style of the media information belongs.

[0045] In step S102, the first group of media information is detected based on the first detection manner.

[0046] In step S103, the second group of media information is detected based on the second detection manner.

[0047] For step S101, in some embodiments, the first group of media information is obtained by screening the media information based on the style of the media information, as shown in an optional processing flow of step S101, at least comprising: Figure 2

[0048] In step S201, the style included in the media information is determined.

[0049] In some embodiments, if the number of all the media information is M, and the number of the styles included in the media information is N, N is less than or equal to M.

[0050] In step S202, one first target media information corresponding to each style is selected from the media information.

[0051] In some embodiments, each style comprises one or more media information, and one media information is selected from the media information included in each style as the first target media information. As an example, if one style comprises multiple media information, one media information can be randomly selected from the multiple media information as the first target media information, one media information with the most historical click times can be selected from the multiple media information as the first target media information, or one media information with the most exposure times can be selected from the multiple media information as the first target media information.

[0052] For example, if the media information is an advertisement, the historical click refers to that a user accesses a page of an advertiser by clicking the advertisement on a terminal (such as a smart phone or a tablet computer), and one click of the advertisement by the user to access the page of the advertiser is referred to as one advertisement click. The exposure refers to that the advertisement is displayed on an advertisement position (such as an advertisement position in a page accessed by a user or an advertisement position in an application used by a user) on the user side, and one display of the advertisement on the user side is referred to as one advertisement exposure.

[0053] In step S203, the set of all the first target media information is determined as the first group of media information.

[0054] ​In some embodiments, in step S202, one media information is selected as the first target media information for each media information style, and the first group of media information includes the same number of first target media information as the number of media information styles.

[0055] In the embodiments of the present disclosure, the media information is screened in the form of a funnel with the style of the media information, so that the first group of media information obtained by screening covers all media information styles, avoids missing some media information of a certain style, and improves the coverage rate of media information detection. For each style of media information, only one is selected as the first target detection media information, which can avoid repeated detection for the same style and improve the efficiency of media information detection.

[0056] For step S101, in another embodiment, the media information is screened based on the template to which the style of the media information belongs, to obtain an optional processing flow of the second group of media information, as shown in Figure 3 The method further includes at least the following steps:

[0057] In step S301, the style included in the media information is determined.

[0058] In some embodiments, if the number of all media information is M, the number of styles included in the media information is N, and N is less than or equal to M.

[0059] In step S302, the template to which the style belongs is determined based on the style.

[0060] In some embodiments, one template (also referred to as a media information template) can include multiple styles (also referred to as media information styles). If the number of styles is N, the number of templates can be X, and X is less than or equal to N.

[0061] In step S303, one second target media information corresponding to each template is selected from the media information.

[0062] In some embodiments, each template includes one or more media information, and one media information is selected from the media information included in each template as the second target media information. As an example, if a template includes multiple media information, one media information can be randomly selected from the multiple media information as the second target media information, one media information with the most historical click times can be selected from the multiple media information as the second target media information, or one media information with the most exposure times can be selected from the multiple media information as the second target media information.

[0063] Wherein, taking the media information as an example, the historical click refers to that a user accesses a page of an advertiser by clicking an advertisement on a terminal (such as a smart phone or a tablet computer), and one click of the advertisement by the user to access the page of the advertiser is referred to as an advertisement click. The exposure refers to that an advertisement is displayed in an advertisement position (such as an advertisement position in a page accessed by a user or an advertisement position in an application used by a user) on a user side, and one display of the advertisement on the user side is referred to as one advertisement exposure.

[0064] In step S304, it is determined that the set composed of all the second target media information is the second group of media information.

[0065] In some embodiments, in step S303, one media information is filtered out as the second target media information for each media information template, and the number of the second target media information included in the second group of media information is the same as the number of the media information templates.

[0066] In the embodiments of the present disclosure, the media information is filtered by using the template of the media information as the funnel, so that the second group of media information obtained by filtering covers all the media information targets, avoids missing the media information of a certain template, and improves the coverage rate of media information detection. For the media information of each template, only one is filtered as the second target detection media information, which can avoid repeated detection for the same mode and improve the efficiency of media information detection.

[0067] In some embodiments, one template can correspond to multiple styles. The following is based on the media information template shown in Figures 4 to 7 The media information template and the media information style are described. An optional schematic diagram of the media information template is shown in Figure 4 As shown in the figure, the media information template includes three areas, which are area A, area B and area C. Figure 4 A schematic diagram of a media information style corresponding to the media information template is shown in Figure 5 As shown in the figure, area A is used to present text, area B is used to present video, and area C is used to present pictures. Figure 4 A schematic diagram of another media information style corresponding to the media information template is shown in Figure 6 As shown in the figure, area A is used to present text, area B is used to present pictures, and area C is used to present video. Figure 4 A schematic diagram of another media information style corresponding to the media information template is shown in Figure 7 As shown in the figure, area A is used to present pictures, area B is used to present video, and area C is used to present text.

[0068] For step S102, in some embodiments, an optional processing flow for detecting the first group of media information based on the first detection mode is shown in Figure 8 As shown in the figure, at least the following can be included:

[0069] Step S801, acquire the first target media information played on the browser page.

[0070] In some embodiments, the first target media information is played on the browser page by at least one terminal device; the electronic device for performing the media information detection method in the embodiments of the present application acquires the first target media information played on the browser page by the terminal device. When the terminal device plays the first target media information on the browser page, first, the first target media data corresponding to each first target media information in the first group of media information is acquired, and each first target media information corresponds to a unique media information identifier; then, the first target media information is played based on the first target media data.

[0071] In the embodiments of the present application, when the first target media information is played in history, the first target media data corresponding to the first target media information can be stored. A unique media information identifier is configured for each first target media information, which can be in any form such as a field or a character. By identifying the first target media information, media data matching in the process of storing and playing the first target media information is facilitated, and specific media information is displayed for the media information identifier.

[0072] In some embodiments, since one media information template corresponds to one or more media information styles, when a large amount of media information is screened, the number of first target media information included in the first group of media information screened based on the media information style is greater than the number of second target media information included in the second group of media information screened based on the media information template. The carrier of the played media information can be a web browser or an APP on a terminal device such as a mobile phone. Since the browser resources are more than the terminal device resources, the first target media information is played by the browser and the second target media information is played by the terminal device in the embodiments of the present disclosure.

[0073] Step S802, first detect the first target media information.

[0074] In some embodiments, the first detection of the first target media information can include detection of the media information style (also referred to as media information style detection); such as detecting whether the style displayed in the media information playing process is wrong, if the displayed style is wrong, recalling the first target media information, and repairing the problems in the first target media information.

[0075] For step S103, in another embodiment, when the second group of media information is detected based on the second detection method, the second group of media information can be played on at least one terminal device and the second group of media information is detected.

[0076] In a specific implementation, the second target media information in the second set of media information can be played on different brands, or different models, or different categories of terminal devices, or different types of media playing applications, and the second detection can be performed in real time during the playing of the second target media information. For example, if the second set of media information includes second target media information 1, second target media information 2, second target media information 3,..., and second target media information n, the second target media information 1 can be played on the media playing application 1 of the terminal device 1, the second target media information 2 can be played on the media playing application 2 of the terminal device 1, and the second target media information n can be played on the media playing application 3 of the terminal device n.

[0077] In the embodiments of the present disclosure, by playing the second set of media information on different brands, different models, different categories of terminal devices, and different types of media playing applications, the compatibility of each second target media information included in the second set of media information with the brand, model, and operating system of the terminal device can be detected.

[0078] In the embodiments of the present disclosure, the second detection of the plurality of second target media information included in the second set of media information is performed by using real machines. The second detection can be at least one or more of the detection of the interactive performance of the media information, the detection of the click jump event, and the detection of the white screen display. The interactive performance of the media information can refer to whether the request of the browser of the media information to the terminal device playing the media information can be quickly sent and the feedback can be received. The interactive performance of the media information can also refer to whether the information of the product corresponding to the media information can be found on the application installed on the terminal device. The interactive performance of the media information can also refer to whether the consultation of the user on the product corresponding to the media information can get a complete answer. The click jump event can refer to that after the user triggers a click operation on the media information playing interface, the product page associated with the media information is jumped to. The white screen display detection can refer to whether the product page associated with the media information is displayed as a white screen when the product page is loaded after the user triggers a click operation on the media information playing interface.

[0079] The second detection of the second target media information provided in the embodiments of the present disclosure is suitable for media information that is strongly related to a page, and is suitable for a scenario in which a fixed page can display media information in a fixed style.

[0080] Based on Figures 1 to 7 For the media information detection method provided in the embodiments of the present disclosure, taking an advertisement as an example, a schematic diagram of an application scenario of the media information detection method provided in the embodiments of the present disclosure is shown in FIG. 1. Figure 9As shown in the figure, the advertisement is obtained by the retrieval module. The advertisement obtained by the retrieval module is filtered based on the advertisement style and the advertisement template, and a first group of advertisements and a second group of advertisements are obtained. The second group of advertisements is played by using different real machines and different advertisement applications, and the second group of advertisements is detected in the process of playing the second group of advertisements. The data corresponding to the first group of advertisements is stored in the database or the memory, the first group of advertisements is played on the browser (which can also be called an emulator) in the playback mode, and the style of the first group of advertisements is detected.

[0081] In the embodiments of the present disclosure, the media information is filtered based on the media information style and the media information template respectively, and a first group of media information and a second group of media information are obtained. The first group of media information and the second group of media information are detected in different detection modes according to the number of the first group of media information and the second group of media information. Since the number of the first group of media information obtained by filtering based on the media information style is less than the number of the second group of media information obtained by filtering based on the media information template, the first group of media information is detected by using the browser with a large number of resources and relatively easy to obtain resources, and the second group of media information is detected by using the real machine with a small number of resources and relatively high cost to obtain resources. In this way, the media information can be detected in a matched detection mode according to the characteristics of the media information, the efficiency of media information detection is improved, and the cost of media information detection is reduced.

[0082] The embodiments of the present disclosure also provide a media information detection device, and a component structure of the media information detection device is shown in the figure, which comprises: Figure 10

[0083] A media information filtering module 1001 is configured to filter the media information based on at least two dimensions of features, and obtain at least two groups of media information, wherein the at least two groups of media information comprise a first group of media information and a second group of media information.

[0084] A first detection module 1002 is configured to detect the first group of media information based on a first detection mode.

[0085] A second detection module 1003 is configured to detect the second group of media information based on a second detection mode.

[0086] In some optional embodiments, the media information filtering module 1001 is configured to filter the media information based on the style of the media information, and obtain the first group of media information.

[0087] The second group of media information is obtained by filtering the media information based on the template to which the style of the media information belongs.

[0088] In some optional embodiments, the media information filtering module 1001 is configured to determine the style included in the media information.

[0089] ​selecting one first target media information corresponding to each of the styles from the media information respectively;

[0090] determining a set of all the first target media information as the first group of media information.

[0091] In some optional embodiments, the media information screening module 1001 is configured to determine the styles included in the media information;

[0092] determine the template to which the style belongs based on the style;

[0093] selecting one second target media information corresponding to each of the templates from the media information respectively;

[0094] determining a set of all the second target media information as the second group of media information.

[0095] In some optional embodiments, the first detection module 1002 is configured to acquire the first target media information played back on the browser page;

[0096] performing first detection on the first target media information.

[0097] In some optional embodiments, the first detection at least includes media information style detection.

[0098] In some optional embodiments, the second detection module 1003 is configured to acquire the second group of media information played on at least one terminal device;

[0099] performing second detection on the second group of media information.

[0100] In some optional embodiments, the second detection at least includes one of the following:

[0101] interaction performance, click jump event and white screen display detection of the media information.

[0102] It should be noted that in the technical solutions of the present disclosure, the acquisition, storage and application of user personal information involved in the technical solutions comply with relevant laws and regulations and do not violate public order and good customs.

[0103] According to the embodiments of the present disclosure, the present disclosure further provides an electronic device, a readable storage medium and a computer program product.

[0104] Figure 11A schematic block diagram of an example electronic device 1100 that can be used to implement embodiments of the present disclosure is shown. In some optional embodiments, the electronic device 1100 can be a terminal device, and can also be a server. In some optional embodiments, the electronic device 1100 can implement the media information detection method provided by the embodiments of the present application by running a computer program. For example, the computer program can be a native program or a software module in an operating system; can be a native application program (APP), that is, a program that needs to be installed in an operating system to run; can also be a mini-program, that is, a program that only needs to be downloaded into a browser environment to run; and can also be a mini-program that can be embedded into any APP. In summary, the above computer program can be any form of application program, module or plug-in.

[0105] In actual applications, the electronic device 1100 can be a stand-alone physical server, a server cluster or a distributed system composed of multiple physical servers, or a cloud server providing cloud services, cloud databases, cloud computing, cloud functions, cloud storage, network services, cloud communication, middleware services, domain name services, security services, CDNs, and basic cloud computing services such as big data and artificial intelligence platforms. Cloud technology refers to a hosting technology that unifies a series of resources such as hardware, software, and network in a wide area network or a local area network to achieve data calculation, storage, processing, and sharing. The electronic device 1100 can be a smart phone, a tablet computer, a notebook computer, a desktop computer, a smart speaker, a smart television, a smart watch, and the like, but is not limited thereto.

[0106] The electronic device is intended to represent various forms including digital computers, such as laptops, desktops, workstations, personal digital assistants, servers, blade servers, mainframes, and other appropriate computers. The electronic device can also represent various forms of mobile devices, such as personal digital processors, cellular telephones, smart phones, wearable devices, vehicle-mounted terminals, and other similar computing devices. The components shown herein, their connections and relationships, and their functions, are meant to be examples only, and are not intended to limit the implementations of the present disclosure described and / or claimed in this document.

[0107] As Figure 11As shown, the electronic device 1100 includes a computing unit 1101 that can perform various appropriate actions and processes in accordance with a computer program stored in a read-only memory (ROM) 1102 or a computer program loaded into a random access memory (RAM) 1103 from a storage unit 1108. Various programs and data required for the operation of the electronic device 800 can also be stored in the RAM 1103. The computing unit 1101, the ROM 1102, and the RAM 1103 are connected to each other through a bus 1104. An input / output (I / O) interface 1105 is also connected to the bus 1104.

[0108] A plurality of components in the electronic device 1100 are connected to the I / O interface 1105, including an input unit 1106 such as a keyboard, a mouse, and the like; an output unit 1107 such as various types of displays, a speaker, and the like; a storage unit 1108 such as a magnetic disk, an optical disk, and the like; and a communication unit 1109 such as a network card, a modem, a wireless communication transceiver, and the like. The communication unit 1109 allows the electronic device 1100 to exchange information / data with other devices through a computer network such as the Internet and / or various telecommunication networks.

[0109] The computing unit 1101 can be various general-purpose and / or special-purpose processing components having processing and computing capabilities. Some examples of the computing unit 1101 include, but are not limited to, a central processing unit (CPU), a graphics processing unit (GPU), various specialized artificial intelligence (AI) computing chips, various computing units running machine learning model algorithms, a digital signal processor (DSP), and any appropriate processor, controller, microcontroller, and the like. The computing unit 1101 performs various methods and processes described above, such as the media information detection method. For example, in some optional embodiments, the media information detection method can be implemented as a computer software program that is tangibly embodied in a machine-readable medium, such as the storage unit 1108. In some optional embodiments, part or all of the computer program can be loaded and / or installed on the electronic device 1100 via the ROM 1102 and / or the communication unit 1109. When the computer program is loaded into the RAM 1103 and executed by the computing unit 1101, one or more steps of the media information detection method described above can be performed. Alternatively, in other embodiments, the computing unit 1101 can be configured as the media information detection method by any other appropriate means, such as by means of firmware.

[0110] Various implementations of the systems and techniques described above can be realized in digital electronic circuitry, integrated circuitry, specially designed application specific integrated circuits (ASICs), field programmable gate arrays (FPGAs), computer hardware, firmware, software, and / or combinations thereof. These various implementations can include implementation in one or more computer programs that are executable and / or interpretable on a programmable system including at least one programmable processor, which can be special or general purpose, coupled to receive data and instructions from, and to transmit data and instructions to, a storage system, at least one input device, and at least one output device.

[0111] Program code for carrying out media information detection methods of the present disclosure can be written in any combination of one or more programming languages. The program code can be provided to a processor or controller of a general purpose computer, special purpose computer, or other programmable data processing apparatus to produce a machine, such that the program code, when executed by the processor or controller, produces a means for implementing the functions / acts specified in the flowcharts and / or block diagrams. The program code can be executed entirely on a machine, partially on a machine, fully on a machine as a standalone software package, partially on a machine and partially on a remote machine or entirely on a remote machine or server.

[0112] In the context of the present disclosure, a machine-readable medium can be a tangible medium that contains or stores a program for use by or in connection with an instruction execution system, apparatus, or device. The machine-readable medium can be a machine-readable signal medium or a machine-readable storage medium. A machine-readable medium can include but is not limited to an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any suitable combination of the foregoing. More specific examples of the machine-readable storage medium will include one or more lines of electrical connections, portable computer disks, hard disk drives, random access memory (RAM), read-only memory (ROM), erasable programmable read-only memory (EPROM or Flash memory), optical fibers, portable compact disc read-only memories (CD-ROMs), optical storage devices, magnetic storage devices, or any suitable combination of the foregoing.

[0113] To provide for interaction with a user, the systems and techniques described here can be implemented on a computer having a display device (e.g., a CRT (cathode ray tube) or LCD (liquid crystal display) monitor) for displaying information to the user and a keyboard and a pointing device (e.g., a mouse or a trackball) by which the user can provide input to the computer. Other kinds of devices can be used to provide for interaction with a user as well; for example, feedback provided to the user can be any form of sensory feedback (e.g., visual feedback, auditory feedback, or tactile feedback); and input from the user can be received in any form, including acoustic, speech, or tactile input.

[0114] The systems and techniques described here can be implemented in a computing system that includes a back end component (e.g., as a data server), or that includes a middleware component (e.g., an application server), or that includes a front end component (e.g., a user computer having a graphical user interface or a Web browser through which a user can interact with an implementation of the systems and techniques described here), or any combination of such back end, middleware, or front end components. The components of the system can be interconnected by any form or medium of digital data communication (e.g., a communication network). Examples of communication networks include a local area network (LAN), a wide area network (WAN), and the Internet.

[0115] The computer system can include clients and servers. A client and server are generally remote from each other and typically interact through a communication network. The relationship of client and server can arise by virtue of computer programs running on the respective computers and having a client-server relationship to each other. The server can be a cloud server, a server of a distributed system, or a server combined with a blockchain.

[0116] It should be understood that various forms of flow shown above can be used, with steps reordered, added, or removed. For example, the steps recited in the present disclosure can be performed in parallel, in series, or in a different order, without limitation, as long as the desired results of the technology disclosed in the present disclosure are achieved.

[0117] The specific embodiments described above are not intended to limit the scope of the present disclosure. Those skilled in the art will understand that various modifications, combinations, sub-combinations, and alternatives can be made to the specific embodiments without departing from the spirit and principles of the present disclosure. Any further modifications, equivalent substitutions, improvements, and the like, either alone or in some combination or sub-combination, are intended to be included within the scope of the present disclosure.

Claims

1. A media information detection method, comprising: screening media information based on features of at least two dimensions to obtain at least two groups of media information; the at least two groups of media information comprising a first group of media information and a second group of media information; wherein the screening of the media information based on the features of the at least two dimensions to obtain the at least two groups of media information comprises: screening the media information based on a style of the media information to obtain the first group of media information; screening the media information based on a template to which the style of the media information belongs to obtain the second group of media information; detecting the first group of media information based on a first detection manner; wherein the first detection manner comprises a first detection at least including media information style detection; detecting the second group of media information based on a second detection manner; wherein the second detection manner comprises a second detection at least including one of the following: media information interactive performance detection, click jump event detection, and white screen display detection.

2. The method of claim 1, wherein, The screening of the media information based on the style of the media information to obtain the first group of media information comprises: determining a style included in the media information; selecting one first target media information corresponding to each of the styles from the media information; determining a set of all the first target media information as the first group of media information.

3. The method of claim 1, wherein, The screening of the media information based on the template to which the style of the media information belongs to obtain the second group of media information comprises: determining a style included in the media information; determining a template to which the style belongs based on the style; selecting one second target media information corresponding to each of the templates from the media information; determining a set of all the second target media information as the second group of media information.

4. The method of claim 2, wherein, The detecting of the first group of media information based on the first detection manner comprises: obtaining the first target media information played back on a browser page; performing the first detection on the first target media information.

5. The method of claim 1, wherein, The detecting of the second group of media information based on the second detection manner comprises: obtaining the second group of media information played on at least one terminal device; performing the second detection on the second group of media information. 6.A media information detection apparatus, comprising: a media information screening module configured to screen media information based on features of at least two dimensions to obtain at least two groups of media information; the at least two groups of media information comprising a first group of media information and a second group of media information; wherein the media information screening module is configured to screen the media information based on a style of the media information to obtain the first group of media information; screen the media information based on a template to which the style of the media information belongs to obtain the second group of media information; a first detection module configured to detect the first group of media information based on a first detection manner; wherein the first detection manner comprises a first detection at least including media information style detection; a second detection module configured to detect the second group of media information based on a second detection manner; The second detection in the second detection manner at least includes one of the following: interactive performance of media information, click jump event, and white screen display detection.

7. The media information detection apparatus according to claim 6, wherein The media information screening module is configured to determine styles included in the media information. One first target media information corresponding to each of the styles is selected from the media information. A set of all the first target media information is determined as the first group of media information.

8. The media information detection apparatus according to claim 6, wherein The media information screening module is configured to determine styles included in the media information. Based on the styles, templates to which the styles belong are determined. One second target media information corresponding to each of the templates is selected from the media information. A set of all the second target media information is determined as the second group of media information.

9. The media information detection apparatus according to claim 7, wherein The first detection module is configured to acquire the first target media information played back on a browser page. The first detection is performed on the first target media information.

10. The media information detection apparatus according to claim 6, wherein The second detection module is configured to acquire the second group of media information played on at least one terminal device. The second detection is performed on the second group of media information.

11. An electronic device, comprising: at least one processor; and a memory connected to the at least one processor in communication; wherein the memory stores instructions executable by the at least one processor, and the instructions are executed by the at least one processor to enable the at least one processor to perform the method of any one of claims 1 to 5.

12. A non-transitory computer readable storage medium having stored thereon computer instructions, wherein, The computer instructions are used to enable the computer to perform the method of any one of claims 1 to 5.

13. A computer program product comprising computer programs / instructions, which, when executed by a processor, implement the method of any one of claims 1 to 5.

Citation Information

Patent Citations

  • Advertisement conversion anomaly detection method and system and computer readable storage medium

    CN112633955A