A rural tourism information data analysis feedback system and method

Abstract

The present application belongs to the technical field of data analysis, and discloses a rural tourism information data analysis feedback method, comprising the following steps: S100, obtaining photos of tourists and scenic spots; S101, obtaining photo information, the photo information including photographing location data; S102, importing the photographing location data into a scenic area map, associating the photos corresponding to the location data with the position in the scenic area map, generating marking information at the position corresponding to the location in the scenic area map, and displaying the photos by clicking the marking information; S103, comparing and analyzing the number of photos contained in the marking information with a set threshold value, and judging whether to generate prompt information; the feedback method obtains the number of times that different locations are approved by tourists, fully understands the preferences of tourists from the perspective of tourists by analyzing data, collects and develops unexploited scenic spots, increases the favorite scenic spots of tourists, increases customer loyalty, reduces unnecessary development of scenic spots, and reduces the construction cost of rural tourism.

Description

TECHNICAL FIELD

[0001] The present application relates to the technical field of data analysis, in particular to a rural tourism information data analysis feedback system and method. BACKGROUND

[0002] Most of the rural tourism tourists are city tourists, and the purpose of going to the countryside for tourism is mainly to appreciate the natural scenery of the countryside. In the face of the increasingly competitive tourism market, how to increase the stickiness of tourists is very important.

[0003] In the development of tourist attractions, it is not fully understood that most tourists really like it before developing the attractions, which leads to the fact that the developed attractions of rural tourism cannot be accepted by most tourists, and when the development cost is increased, it also leads to poor tourist stickiness, which is not conducive to the long-term development of the scenic area. How to obtain the preferences of tourists is very important. The traditional way of obtaining is mostly in the form of filling out an opinion book or a street questionnaire survey, which is low in efficiency and more likely to be superficial, and cannot truly understand the real preferences of tourists.

[0004] In view of this, the present application provides a rural tourism information data analysis feedback system and method. SUMMARY

[0005] Therefore, the present application provides a rural tourism information data analysis feedback system and method, which adopts the following technical scheme.

[0006] In order to achieve the above purpose, the present application adopts the following technical scheme: a rural tourism information data analysis feedback method, comprising the following steps,

[0007] S100, obtaining a photo of a tourist and an attraction;

[0008] S101, obtaining photo information, the photo information including photographing location data;

[0009] S102, importing the photographing location data into a scenic area map, associating the photo corresponding to the location data with the position in the scenic area map, generating marking information at the position corresponding to the location in the scenic area map, and clicking the marking information can display the photo;

[0010] S103, comparing and analyzing the number of photos contained in the marking information with the set threshold value to determine whether to generate prompt information.

[0011] Further, if the number of photos contained in the marking information is less than the set threshold value, no prompt collection information is generated;

[0012] If the number of photos contained in the mark information is greater than or equal to a threshold value, the location corresponding to the photos is matched from a scenic spot collection database, if the matching result is greater than 1, no prompt information is generated, and if the matching result is 0, prompt information is generated.

[0013] Further, the prompt information includes the number of times the location is recognized by tourists, and the number of times the location is recognized by tourists is generated according to the photos contained in the mark information corresponding to the location. The number of faces can be obtained by face recognition software, and the number of times the location is recognized by tourists is equal to the sum of the number of faces in all photos in the mark information.

[0014] Further, the step of obtaining the photos of the tourists and the scenic spots is as follows:

[0015] When the mobile device accesses the network through the communication base station in the scenic area, the mobile information is sent to the mobile device, and the mobile information includes a photo uploading mode.

[0016] Further, when obtaining the photo information, if the photographing location of the photo cannot be obtained, the photo whose photographing location cannot be obtained is stored separately, and assistance information is generated, the assistance information at least includes the storage path of the photo whose photographing location cannot be obtained, and the photo whose photographing location cannot be obtained is associated with the location in the scenic area map by manual.

[0017] Further, it is also used for de-duplication of a plurality of same photos, and only one of them is saved.

[0018] Further, when obtaining the photos of the tourists, the contact information of the tourists is also obtained.

[0019] Further, when the photo of the tourist is obtained, the exchange information is sent to the contact information corresponding to the photo, and the exchange information includes an exchange location.

[0020] Further, it is also used for risk assessment of the surrounding environment of the photo display contained in the mark information, and first assessment information is generated; the risk assessment content includes judging whether the photographing location of the photo exists risk factors, and the first assessment information includes measures for excluding the risk factors.

[0021] Further, it is also used for optimization evaluation of the landscape scene of the photo display contained in the mark information, and second evaluation information is generated; the optimization evaluation content includes judging whether there is a factor affecting the beauty of the photo; the second evaluation information includes processing the factors existing in the optimization evaluation content.

[0022] A rural tourism information data analysis feedback system, comprising,

[0023] The photo acquisition unit is used for obtaining the photos of the tourists and the scenic spots.

[0024] The photo information acquisition unit is configured to acquire photo information, the photo information including photographing location data;

[0025] The data import unit is configured to import the photographing location data into a scenic spot map, associate the photo corresponding to the location data with a position in the scenic spot map, generate marking information at a position corresponding to the location in the scenic spot map, and display the photo by clicking the marking information;

[0026] The data analysis unit is configured to compare and analyze the number of photos contained in the marking information with a set threshold value, and determine whether to generate prompt information.

[0027] Further, if the number of photos contained in the marking information is less than the set threshold value, prompt collection information is not generated.

[0028] If the number of photos contained in the marking information is greater than or equal to the threshold value, the location corresponding to the photo is matched from a scenic spot collection database, if the matching result is greater than 1, prompt information is not generated, and if the matching result is 0, prompt information is generated.

[0029] Further, the prompt information includes the number of times the location is recognized by tourists, the number of times the location is recognized by tourists is generated according to the photos contained in the marking information corresponding to the location, the number of faces can be obtained by using a face recognition software, and the number of times the location is recognized by tourists is equal to the sum of the number of faces in all photos in the marking information.

[0030] Further, when a communication base station in a scenic spot accesses a mobile device of a tourist to communicate with a network, mobile information is sent to the mobile device, the mobile information including a photo uploading mode.

[0031] Further, when the photo information acquisition unit acquires photo information, if the photographing location of the photo cannot be acquired, the photo whose photographing location cannot be acquired is stored separately, and assistance information is generated, the assistance information at least including a storage path of the photo whose photographing location cannot be acquired, and the photo whose photographing location cannot be acquired is associated with a position in the scenic spot map by manual operation.

[0032] Further, the system further includes a photo deduplication unit configured to deduplicate a plurality of same photos and save only one of the photos.

[0033] Further, the photo acquisition unit is further configured to acquire a contact method of a tourist when acquiring a photo of the tourist.

[0034] Further, the exchange sending unit is configured to send exchange information to a contact method corresponding to the photo when the photo of the tourist is acquired, the exchange information including an exchange location.

[0035] Further, the data analysis unit is further used for risk assessment on the surrounding environment of the photo display contained in the mark information, to generate first assessment information; the risk assessment content includes whether there is a risk factor at the photo shooting location, and the first assessment information includes measures for eliminating the risk factor.

[0036] Further, the data analysis unit is further used for optimization assessment on the landscape scene of the photo display contained in the mark information, to generate second assessment information; the optimization assessment content includes judging whether there is a factor affecting the photo beauty; and the second assessment information includes processing the factors existing in the optimization assessment content.

[0037] Via the above technical solution, compared with the prior art, the present application provides a rural tourism information data analysis feedback method, which has the following beneficial effects:

[0038] (1) The rural tourism information data analysis feedback method provides diversified feedback suggestions by acquiring the number of times of being recognized by tourists at different locations through the photos of customers and scenic spots, and the number of times of being recognized by tourists is generated according to the photos contained in the mark information corresponding to the location, the number of faces can be acquired through face recognition software, and the number of times of being recognized by tourists is equal to the sum of the number of faces in all photos in the mark information, which provides matching analysis data basis for rural tourism managers to decide whether to develop the undeveloped scenic spots where the location is located. From the perspective of tourists, the analysis data is used to fully understand the preferences of tourists, to collect, develop, manage and maintain the undeveloped scenic spots, to increase the favorite scenic spots of tourists, to increase customer stickiness, to reduce unnecessary scenic spot development, and to reduce the construction cost of rural tourism.

[0039] (2) The rural tourism information data analysis feedback method judges whether there is a risk factor at the photo shooting location by performing risk assessment on the surrounding environment of the photo display contained in the mark information, images the existing problems, more easily discovers the existing problems in the actual situation, and then eliminates the risk factor measures. From the perspective of tourists, the scenic spots that are interesting to tourists are strengthened to improve the related safety facilities, and the safety of tourists is ensured from the needs of tourists.

[0040] (3) The rural tourism information data analysis feedback method optimizes and evaluates the landscape scene displayed by the marked information, judges whether there is a factor affecting the beauty of the photo, images the existing problems, more easily finds the problems in the actual situation, and then processes and optimizes the image of the factor affecting the beauty of the photo, visualizes, more easily finds the problems in the actual situation compared with on-site observation, and then the landscape designer evaluates the landscape scene displayed by the photo, and the feedback suggestions are given to continuously optimize the rural scenic spot, improve the beauty of the scenic spot in the photo, improve the check-in rate of tourists, and provide a growth point for the development of rural tourism. BRIEF DESCRIPTION OF DRAWINGS

[0041] In order to more clearly illustrate the technical solutions in the embodiments of the present application or the prior art, the following will briefly introduce the drawings needed to be used in the embodiments or the prior art description. Obviously, the drawings in the following description are only a part of the embodiments of the present application, and for those skilled in the art, other drawings can be obtained without creative labor on the basis of the provided drawings.

[0042] Figure 1 The accompanying drawings are a flowchart of a rural tourism information data analysis feedback method of the present application;

[0043] Figure 2 The accompanying drawings are a communication base station coverage schematic diagram of the present application;

[0044] Figure 3 The accompanying drawings are a schematic diagram of the exchange sending unit sending exchange information to the mobile device of the present application;

[0045] Figure 4 The accompanying drawings are a schematic diagram of a rural tourism information data analysis feedback system of the present application.

[0046] In the drawings: 1, photo acquisition unit; 2, photo information acquisition unit; 3, data import unit; 4, data analysis unit; 5, photo deduplication unit; 6, exchange sending unit. DETAILED DESCRIPTION

[0047] The technical solutions in the embodiments of the present application will be described clearly and completely below. Obviously, the described embodiments are only a part of the embodiments of the present application, not all the embodiments. Based on the embodiments in the present application, all other embodiments obtained by those skilled in the art without creative labor are within the scope of protection of the present application.

[0048] EMBODIMENT

[0049] Please refer to Figure 1 The embodiment of the present application discloses a rural tourism information data analysis feedback method, including the following steps,

[0050] S100, obtaining a photo of a tourist and a scenic spot, i.e. a photo of a tourist and a scenic spot.

[0051] S101, obtaining photo information, the photo information including photographing location data, the photographing location being included in exif information in the photo.

[0052] S102, importing the photographing location data into a scenic area map (the scenic area map is an electronic map of a scenic area, preferably a 3D scenic area map), associating the photo corresponding to the location data with a position in the scenic area map, generating marking information at a position corresponding to the location in the scenic area map, and clicking the marking information can display the photo, the photo being provided by the tourist.

[0053] S103, comparing and analyzing the number of photos contained in the marking information with a set threshold value to determine whether to generate prompt information.

[0054] The specific determination method is as follows:

[0055] If the number of photos contained in the marking information is less than the set threshold value, no prompt information is generated.

[0056] If the number of photos contained in the marking information is greater than or equal to the threshold value, the location corresponding to the photo is matched from a scenic spot collection database, if the matching result is greater than 1 (the number 1 represents the number of matching results), it is indicated that the location is already in the scenic spot collection database, and no prompt information is generated, if the matching result is 0, it is indicated that the location is not in the scenic spot collection database, and prompt information is generated.

[0057] The prompt information includes the number of times the location is recognized by tourists, the number of times the location is recognized by tourists being generated according to the photos contained in the marking information corresponding to the location, the number of faces being obtained by using a face recognition software, and the number of times the location is recognized by tourists being equal to the sum of the number of faces in all the photos in the marking information. The matching analysis data is provided for a rural tourism manager to determine whether to develop the undeveloped scenic spot where the location is located. From the perspective of tourists, the most real preferences of tourists are fully understood through analysis data, the undeveloped scenic spot is collected, developed, managed and maintained, the favorite scenic spots of tourists are increased, the customer stickiness is increased, unnecessary scenic spots are reduced, and the construction cost of rural tourism is reduced.

[0058] Please refer to Figure 2As shown, the way for tourists to provide photos in this embodiment is as follows: when the mobile device of the tourist accesses the communication base station in the scenic area to the network, the mobile information is sent to the mobile device, and the mobile information includes welcome words, photo uploading method, and reward for participating in photo uploading. The photo uploading method is, for example, a two-dimensional code, a link, a public number or a mobile short video account, etc. The mobile information is edited by the rural tourism manager in advance and is permitted by the communication base station operator in the scenic area. The edited mobile information is sent to the communication base station operator for review and approval.

[0059] In this embodiment, the photo uploading method is taken as an example of a link.

[0060] In order to fully utilize the analysis of the photos of the tourists, after obtaining the photos of the tourists and the scenic spots, if the positioning information of the mobile device of the tourist is closed when the photo information is obtained, the shooting location of the photo cannot be obtained, and the photo for which the shooting location cannot be obtained is stored separately, and assistance information is produced, and the assistance information at least includes the storage path of the photo for which the shooting location cannot be obtained. The scenic area staff identifies and associates the photo for which the shooting location cannot be obtained with the location in the scenic area map, and fully utilizes each piece of feedback information of the tourists.

[0061] In order to further improve the efficiency of data analysis, when the tourists upload the photos, there may be repeated uploading of the photos. After obtaining the photos, the photos are first de-duplicated, which can be realized by using a photo de-duplication software.

[0062] Please refer to Figure 3 In order to quickly realize the commitment of the tourists, when the photos of the tourists are obtained, the contact information of the tourists is also obtained. The contact information is filled in at the same time when the tourists upload the photos. In this embodiment, the contact information is taken as an example of a mobile device phone number. The exchange information is sent to the contact information, and the exchange information at least includes the exchange location. The tourists can exchange according to the exchange location. The exchange point can be set in a place with large flow of people, which can attract more tourists to participate, and provide basic data for the data analysis of the rural tourism information in this embodiment.

[0063] In order to further optimize the above technical scheme, the surrounding environment of the photo displayed in the mark information is evaluated for risk, and first evaluation information is generated. The risk evaluation content includes judging whether the photo shooting location has a risk factor, for example, some tourists like to take pictures for curiosity, and the selected shooting location is at the edge of a cliff, or in order to construct a scene, a position beside a river or a high place is selected. When taking pictures, the person being photographed often ignores the ground, resulting in the occurrence of safety accidents. The first evaluation information includes measures for eliminating the risk factors, that is, the first evaluation information includes whether to increase protective facilities, safety warning signs or precautions when taking pictures at the location. The protective facilities are, for example, guardrails. The first evaluation information includes measures for eliminating the risk factors. From the perspective of tourists, the related safety facilities of the scenic spot of interest to tourists are improved, and the safety of tourists is ensured from the needs of tourists.

[0064] In order to further optimize the above technical scheme, the landscape scene of the photo displayed in the mark information is evaluated for optimization, and second evaluation information is generated. The optimization evaluation content includes evaluating green plants, trees, buildings or other factors that can affect the beauty of the photo, that is, the optimization evaluation content includes judging whether there is a factor that affects the beauty of the photo. The second evaluation information includes whether the landscape scene of the photo display is optimized, and the optimization content includes the factors existing in the optimization evaluation content, that is, the second evaluation information includes processing the factors existing in the optimization evaluation content. The second evaluation information is evaluated by a landscape designer for the landscape scene of the photo display, and feedback suggestions are given to continuously optimize the rural scenic spot, improve the beauty of the scenic spot in the photo display, improve the check-in rate of tourists, and provide a growth point for the development of rural tourism.

[0065] Please refer to Figure 4 The rural tourism information data analysis feedback system of the embodiment of the application can include:

[0066] The photo acquisition unit 1 is configured to acquire the photos of the tourists and the scenic spots.

[0067] The photo information acquisition unit 2 is configured to acquire photo information, and the photo information includes shooting location data.

[0068] The data import unit 3 is configured to import the shooting location data into a scenic area map, associate the photos corresponding to the location data with the positions in the scenic area map, generate mark information at the position corresponding to the location in the scenic area map, and display the photos by clicking the mark information. The photos are provided by the tourists.

[0069] The data analysis unit 4 is configured to compare and analyze the number of photos contained in the mark information with a set threshold value, and determine whether to generate prompt information.

[0070] The specific determination method is as follows:

[0071] If the number of photos contained in the mark information is less than the set threshold, the prompt information is not generated.

[0072] If the number of photos contained in the mark information is greater than or equal to the threshold, the location corresponding to the photo is matched from the scenic spot collection database. If the matching result is greater than 1, the prompt information is not generated. If the matching result is 0, the prompt information is generated.

[0073] The prompt information includes the number of times the location is recognized by tourists. The number of times the location is recognized by tourists is generated according to the photos contained in the mark information corresponding to the location. The number of faces can be obtained by using a picture face recognition software. The number of times the location is recognized by tourists is equal to the sum of the number of faces in all photos in the mark information.

[0074] In the embodiment, the tourist provides the photos in the following manner. When a mobile device of a tourist accesses a communication base station in a scenic area to communicate with a network, the mobile device is sent mobile information by the communication base station. The mobile information includes a welcome message, a photo uploading method, and a reward for participating in photo uploading. The photo uploading method is, for example, a two-dimensional code, a link, a public account to be followed, or a mobile short video account. The mobile information is edited by a rural tourism manager in advance and is permitted by an operator of the communication base station in the scenic area. The edited mobile information is sent to the operator of the communication base station for review and approval.

[0075] When the photo information acquisition unit 2 acquires the photo information, if the photographing location of the photo cannot be acquired, the photo for which the photographing location cannot be acquired is stored separately, and assistance information is generated. The assistance information at least includes the storage path of the photo for which the photographing location cannot be acquired. The photo for which the photographing location cannot be acquired is associated with a location in a scenic area map by a human being.

[0076] Optionally, the system further includes a photo deduplication unit 5 configured to save only an arbitrary one of a plurality of same photos.

[0077] Optionally, the photo acquisition unit 1 acquires a contact method of a tourist when acquiring the photo of the tourist.

[0078] The redemption sending unit 6 is configured to send redemption information to the contact method corresponding to the photo when the photo of the tourist is acquired. The redemption information includes a redemption location.

[0079] To further optimize the above technical solution, the data analysis unit 4 is further used to perform risk assessment on a surrounding environment of a photo display contained in the mark information, and generate first assessment information; the risk assessment content includes judging whether a risk factor exists at a photo shooting location, for example, some tourists like to take photos for the purpose of curiosity, and the selected photo shooting location is at the edge of a cliff, or for the purpose of scene construction, a position beside a river or a high place is selected, and when taking photos, the person being photographed often ignores the ground, resulting in the occurrence of a safety accident; the first assessment information includes measures for eliminating the risk factor, that is, the first assessment information includes whether to increase protective facilities, safety warning signs or matters needing attention when taking photos at the photo shooting location, the protective facilities such as guardrails, that is, the first assessment information includes measures for eliminating the risk factor. From the perspective of tourists, the scenic spot of interest to tourists is strengthened to improve the related safety facilities, and the safety of tourists is ensured from the needs of tourists.

[0080] To further optimize the above technical solution, the data analysis unit 4 is further used to perform risk assessment on a surrounding environment of a photo display contained in the mark information, and generate first assessment information; the risk assessment content includes judging whether a risk factor exists at a photo shooting location, for example, some tourists like to take photos for the purpose of curiosity, and the selected photo shooting location is at the edge of a cliff, or for the purpose of scene construction, a position beside a river or a high place is selected, and when taking photos, the person being photographed often ignores the ground, resulting in the occurrence of a safety accident; the first assessment information includes measures for eliminating the risk factor, that is, the first assessment information includes whether to increase protective facilities, safety warning signs or matters needing attention when taking photos at the photo shooting location, the protective facilities such as guardrails, that is, the first assessment information includes measures for eliminating the risk factor. From the perspective of tourists, the scenic spot of interest to tourists is strengthened to improve the related safety facilities, and the safety of tourists is ensured from the needs of tourists.

[0081] The various embodiments in the specification are described in a progressive manner, and each embodiment focuses on the difference from other embodiments. The same or similar parts between the various embodiments can be referred to each other.

[0082] The above description of the disclosed embodiments enables a person skilled in the art to implement or use the present application. Various modifications to these embodiments will be apparent to those skilled in the art, and the general principles defined herein can be implemented in other embodiments without departing from the spirit or scope of the present application. Therefore, the present application will not be limited to these embodiments shown herein, but will conform to the widest scope consistent with the principles and novel features disclosed herein.

Claims

1. A rural tourism information data analysis feedback method, characterized in that, The method comprises the following steps: S100, obtaining a photo of a tourist and a scenic spot; S101, obtaining photo information, the photo information comprising shooting location data; S102, importing the shooting location data into a scenic area map, associating the photo corresponding to the location data with a position in the scenic area map, generating marking information at a position corresponding to the location in the scenic area map, and displaying the photo by clicking the marking information; S103, comparing and analyzing the number of photos contained in the marking information with a set threshold value to determine whether to generate prompt information; If the number of photos contained in the marking information is less than the set threshold value, prompt information is not generated; If the number of photos contained in the marking information is greater than or equal to the threshold value, the location corresponding to the photo is matched from a scenic spot collection database, if the matching result is greater than 1, the number 1 representing the number of matching results, it is indicated that the location is already in the scenic spot collection database, and prompt information is not generated, if the matching result is 0, it is indicated that the location is not in the scenic spot collection database, and prompt information is generated; The prompt information comprises the number of times the location is recognized by tourists, which is generated according to the photos contained in the marking information corresponding to the location, the number of faces is obtained by using a picture face recognition software, and the number of times the location is recognized by tourists is equal to the sum of the number of faces in all the photos in the marking information.

2. The method for data analysis and feedback of rural tourism information according to claim 1, characterized in that: A surrounding environment of the photo contained in the marking information is risk evaluated to generate first evaluation information; the risk evaluation content comprises judging whether a risk factor exists at the shooting location of the photo, and the first evaluation information comprises measures for eliminating the risk factor.

3. The rural tourism information data analysis feedback method according to claim 2, characterized in that: A landscape scene of the photo contained in the marking information is optimally evaluated to generate second evaluation information; the optimal evaluation content comprises judging whether a factor affecting the beauty of the photo exists; and the second evaluation information comprises processing the factor existing in the optimal evaluation content.

4. A rural tourism information data analysis feedback system, characterized in that, The method comprises the following steps: A photo obtaining unit (1) is configured to obtain a photo of a tourist and a scenic spot; A photo information obtaining unit (2) is configured to obtain photo information, the photo information comprising shooting location data; A data importing unit (3) is configured to import the shooting location data into a scenic area map, associate the photo corresponding to the location data with a position in the scenic area map, generate marking information at a position corresponding to the location in the scenic area map, and display the photo by clicking the marking information; A data analyzing unit (4) is configured to compare and analyze the number of photos contained in the marking information with a set threshold value to determine whether to generate prompt information; If the number of photos contained in the marking information is less than the set threshold value, prompt information is not generated; If the number of photos contained in the marking information is greater than or equal to the threshold value, the location corresponding to the photo is matched from a scenic spot collection database, if the matching result is greater than 1, the number 1 representing the number of matching results, it is indicated that the location is already in the scenic spot collection database, and prompt information is not generated, if the matching result is 0, it is indicated that the location is not in the scenic spot collection database, and prompt information is generated; The prompt information includes the number of times the place is recognized by tourists, the number of times the place is recognized by tourists is generated according to the photos contained in the mark information corresponding to the place, the number of faces can be obtained through the picture face recognition software, and the number of times the place is recognized by tourists is equal to the sum of the number of faces in all photos in the mark information.

5. The rural tourism information data analysis feedback system according to claim 4, characterized in that: The data analysis unit (4) is also used for risk assessment on the surrounding environment shown by the photos contained in the mark information, and first evaluation information is generated; the risk assessment content includes judging whether there is a risk factor at the photo shooting location, and the first evaluation information includes measures for excluding the risk factor.

6. The rural tourism information data analysis feedback system according to claim 5, characterized in that: The data analysis unit (4) is also used for optimization evaluation on the landscape scene shown by the photos contained in the mark information, and second evaluation information is generated; the optimization evaluation content includes judging whether there is a factor affecting the beauty of the photo; and the second evaluation information includes processing the factors existing in the optimization evaluation content.

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