Information processing method, apparatus and computer readable storage medium

Abstract

Embodiments of the present application disclose an information processing method and device and a computer readable storage medium, relate to the technical field of Internet, and can be applied to the field of advertisement. The target content data of a current page is obtained. The target content data is parsed to obtain content object information corresponding to target information. The content object information is associated with a table component in the current page to obtain display position information corresponding to the target information. When a loading request for the target information is received, a content object corresponding to the target information is created in the current page according to the content object information. The content object is loaded, and the target information is displayed in the current page according to the display position information. In this way, the content object corresponding to the target information is created in the current page according to the content object information when the loading request for the target information is received, the content object is loaded to display the target information, and the efficiency of information processing is improved.

Description

TECHNICAL FIELD

[0001] The present application relates to the technical field of Internet, in particular to an information processing method, device and computer readable storage medium. BACKGROUND

[0002] In recent years, with the rapid development of Internet technology, the display demand of various information is increasing, for example, the display of information stream advertisement and other information. In the prior art, the update of information often needs to be put into the corresponding page for display through the iteration of the online new version. The display of the same information in different pages needs to be repeatedly developed by the developer in different pages to adapt to the display of the information.

[0003] In the research and practice of the prior art, the inventor of the present application found that the processing method of updating information by iteration of the new version makes the update speed of information display slower. At the same time, the display method of the same information in different pages increases unnecessary information processing cost, thereby leading to low information processing efficiency. SUMMARY

[0004] The embodiments of the present application provide an information processing method, device and computer readable storage medium, which can improve the update and display speed of target information, reduce the development cost of displaying target information in different pages, and further improve the information processing efficiency.

[0005] The embodiments of the present application provide an information processing method, comprising:

[0006] Obtaining target content data of a current page, wherein the target content data comprises at least one target information;

[0007] Analyzing the target content data to obtain content object information corresponding to the target information;

[0008] Associating the content object information with a table component in the current page to obtain display position information corresponding to the target information;

[0009] When receiving a loading request for the target information, creating a content object corresponding to the target information in the current page according to the content object information;

[0010] Loading the content object and displaying the target information in the current page according to the display position information.

[0011] Correspondingly, the embodiments of the present application provide an information processing device, comprising:

[0012] An acquisition unit is configured to acquire target content data of a current page, the target content data comprising at least one target information;

[0013] An analysis unit is configured to analyze the target content data to obtain content object information corresponding to the target information;

[0014] A position association unit is configured to positionally associate the content object information with a table component in the current page to obtain display position information corresponding to the target information;

[0015] A creation unit is configured to, when receiving a loading request for the target information, create a content object corresponding to the target information in the current page according to the content object information;

[0016] A display unit is configured to load the content object and display the target information in the current page according to the display position information.

[0017] In an embodiment, the creation unit comprises:

[0018] An acquisition subunit is configured to acquire style information corresponding to the target information;

[0019] A determination subunit is configured to determine a target information style corresponding to the current page based on the style information;

[0020] A creation subunit is configured to, when receiving a loading request for the target information, create a content object corresponding to the target information in the current page according to the target information style and the content object information.

[0021] In an embodiment, the creation subunit comprises:

[0022] A creation module is configured to create a target cell object corresponding to the target information style in the table component;

[0023] A replacement module is configured to acquire a cell object in a cell cache pool and replace the cell object according to the target cell object;

[0024] An assignment module is configured to assign the replaced cell object according to the content object information to obtain a content object corresponding to the target information.

[0025] In an embodiment, the replacement module comprises:

[0026] A determination sub-module is configured to determine a reuse identifier according to identifier information associated with the current page;

[0027] A searching submodule is configured to search for a cell object corresponding to the multiplexing identifier in a cell cache pool according to the multiplexing identifier.

[0028] A creating submodule is configured to create the cell object according to the multiplexing identifier when the cell object corresponding to the multiplexing identifier is not found.

[0029] In an embodiment, the display unit comprises:

[0030] A position information determining subunit is configured to determine size information and position information of the content object according to the display position information.

[0031] An adjusting subunit is configured to adjust the size information of the content object according to the size information, and insert the content object into a target position in the current page according to the position information.

[0032] A display subunit is configured to display the target information based on the content object in the target position.

[0033] In an embodiment, the position associating unit comprises:

[0034] An adding subunit is configured to add an information set attribute to the table component.

[0035] An associating subunit is configured to associate an information set corresponding to the information set attribute with the table component in the current page based on the information set attribute.

[0036] A position associating subunit is configured to positionally associate the content object information with the associated table component according to the associated information set.

[0037] In an embodiment, the position associating subunit comprises:

[0038] An adding module is configured to add the content object information to the associated information set based on the content object information, and determine a position relationship between the content object information and the associated table component according to the adding operation.

[0039] A position associating module is configured to positionally associate the associated table component with the content object information according to the position relationship.

[0040] In an embodiment, the obtaining unit comprises:

[0041] An initializing subunit is configured to obtain page data of a current page, and initialize the page data.

[0042] An attribute information obtaining subunit is configured to obtain attribute information of the current page when the page data initialization is completed.

[0043] The request parameter construction subunit is configured to construct an information request parameter according to the attribute information.

[0044] The receiving subunit is configured to receive target content data corresponding to the information request parameter.

[0045] In addition, the embodiments of the present application further provide a computer readable storage medium, which stores a plurality of instructions. The instructions are adapted to be loaded by a processor to execute steps in any information processing method provided by the embodiments of the present application.

[0046] In addition, the embodiments of the present application further provide a computer device, which comprises a processor and a memory. The memory stores an application program. The processor is configured to run the application program in the memory to implement an information processing method provided by the embodiments of the present application.

[0047] The embodiments of the present application further provide a computer program product or a computer program, which comprises computer instructions stored in a computer readable storage medium. A processor of a computer device reads the computer instructions from the computer readable storage medium. The processor executes the computer instructions, so that the computer device executes steps in an information processing method provided by the embodiments of the present application.

[0048] The embodiments of the present application obtain target content data of a current page; analyze the target content data to obtain content object information corresponding to target information; associate the content object information with a table component in the current page to obtain display position information corresponding to the target information; when receiving a loading request for the target information, create a content object corresponding to the target information in the current page according to the content object information; load the content object, and display the target information in the current page according to the display position information. In this way, the content object information is associated with the table component in the current page to obtain the display position information corresponding to the target information. When receiving the loading request for the target information, the content object corresponding to the target information is created in the current page according to the content object information. Then, the content object is loaded according to the display position information to display the target information. In this way, the speed of updating and displaying the target information in the page is improved. The development operation of displaying the target information in different pages is simplified, and the efficiency of information processing is improved. BRIEF DESCRIPTION OF DRAWINGS

[0049] In order to more clearly illustrate the technical solutions in the embodiments of the present application, the drawings needed to be used in the description of the embodiments will be briefly introduced. Obviously, the drawings in the following description are only some embodiments of the present application, and other drawings can be obtained by those skilled in the art without creative labor.

[0050] Figure 1 is a schematic diagram of an information processing method provided by an embodiment of the present application;

[0051] Figure 2 is a schematic diagram of a flow of an information processing method provided by an embodiment of the present application;

[0052] Figure 3 is a schematic diagram of an overall architecture of an information processing method provided by an embodiment of the present application;

[0053] Figure 4 is another schematic diagram of a flow of an information processing method provided by an embodiment of the present application;

[0054] Figure 5 is a schematic diagram of a structure of an information processing apparatus provided by an embodiment of the present application;

[0055] Figure 6 is a schematic diagram of a structure of a computer device provided by an embodiment of the present application. DETAILED DESCRIPTION

[0056] The technical solutions in the embodiments of the present application will be described clearly and completely below with reference to the drawings in the embodiments of the present application. Obviously, the described embodiments are only some embodiments of the present application, but not all the embodiments. Based on the embodiments in the present application, all other embodiments obtained by those skilled in the art without creative labor fall within the scope of the present application.

[0057] The present application provides an information processing method, apparatus and computer readable storage medium. The information processing apparatus can be integrated in a computer device, which can be a server, a terminal or other devices.

[0058] In order to better illustrate the embodiments of the present application, please refer to the following terms for reference:

[0059] Information flow advertisement: is located in the social media user's friend dynamic, information media or audio-visual media content flow advertisement. The form of information flow advertisement is picture, picture text, video, etc., and the characteristic is algorithm recommendation, original experience, which can be targeted by tags, and can be selected according to the demand of push exposure, landing page or application download, etc.

[0060] Category: In Objective-C, a feature that extends the interface of a class without subclassing the class, that is, without modifying the original class.

[0061] Runtime: Runtime refers to the dependence of a program when it is running (or being executed). That is, when you open a program to make it run on your computer, that program is in the runtime. In some programming languages, some reusable programs or instances are packaged or rebuilt into "runtime libraries". These instances can be connected or called by any program while they are running, while depending on the runtime system.

[0062] Middleware: A type of software that is between the application system and the system software, which uses the basic services (functions) provided by the system software to link the various parts of the application system or different applications on the network, and can achieve the purpose of resource sharing and function sharing.

[0063] See Figure 1 For example, the information processing device is integrated in a computer device, Figure 1 The implementation scenario of the information processing method provided by the embodiment of the present application is shown in the figure, which includes a server A and a terminal B. The server A can be a standalone physical server, a server cluster or a distributed system composed of multiple physical servers, or a cloud server providing cloud services, cloud databases, cloud computing, cloud functions, cloud storage, network services, cloud communication, middleware services, domain name services, security services, network acceleration services (CDN), and basic cloud computing services such as big data and artificial intelligence platforms.

[0064] The terminal B can be a smart phone, a tablet computer, a notebook computer, a desktop computer, a smart voice interaction device, a smart home appliance, a vehicle-mounted terminal, and various computer devices that can process information, but is not limited thereto. The terminal B can obtain target content data of a current page; analyze the target content data to obtain content object information corresponding to target information; associate the content object information with a table component in the current page to obtain display position information corresponding to the target information; when receiving a loading request for the target information, create a content object corresponding to the target information in the current page according to the content object information; load the content object, and display the target information in the current page according to the display position information.

[0065] The terminal B can be installed with various applications such as Tencent conference, education, message, travel, book reading, advertisement, etc. which can be applied on the vehicle, and then the information processing method provided by the embodiments of the present application can be executed through these applications.

[0066] The terminal B and the server A can be connected directly or indirectly through wired or wireless communication mode, and the server A can obtain the data uploaded by the terminal B to execute corresponding information processing operation, which is not limited in the present application.

[0067] It should be noted that, Figure 1 The implementation environment scene diagram of the information processing method shown is only an example, and the implementation environment scene of the information processing method described in the embodiments of the present application is to more clearly illustrate the technical solutions of the embodiments of the present application, and does not constitute a limitation on the technical solutions provided by the embodiments of the present application. It is known to those skilled in the art that with the evolution of information processing and the emergence of new business scenarios, the technical solutions provided by the present application are also applicable to similar technical problems.

[0068] The following will be described in detail. It should be noted that the description order of the following embodiments is not limited as the preferred order of the embodiments.

[0069] The present embodiment will be described from the perspective of an information processing device, which can be integrated in a computer device, which can be a terminal, which is not limited in the present application.

[0070] Please refer to Figure 2 , Figure 2 is a flowchart of the information processing method provided by the embodiments of the present application. The information processing method comprises:

[0071] In step 101, the target content data of the current page is obtained.

[0072] In recent years, with the rapid development of Internet technology, the display demand of various information is increasing, for example, the display of information stream advertisement and other information. In the prior art, the update of information often needs to be put into the corresponding page for display by iterating the online of new version. The display of the same information in different pages needs to be developed by the developer in different pages to adapt to the display of the information. The method of updating information by iterating the new version makes the update speed of information display slow. For the display method of the same information in different pages, the developer needs to develop the page in different pages respectively to make the information adapt to the display in different pages. For example, when the carousel advertisement displayed on the home page is displayed in the secondary page, the developer needs to develop the page in the secondary page to make the secondary page support the display of the carousel advertisement. Therefore, unnecessary information processing cost is increased, resulting in low information processing efficiency. In order to solve the above problems, the embodiment of the present application provides an information processing method, which obtains the information corresponding to the current page, creates a custom cell object in the page to carry the information for display, improves the update speed of information in different pages, reduces the unnecessary development cost of the developer, and improves the efficiency of information processing. For the specific implementation process, please continue to refer to the following steps.

[0073] Firstly, the target content data of the current page can be obtained.

[0074] The target content data can include at least one target information, which can be a carrier for transmitting related information according to a certain purpose, for example, an advertisement. In addition, the target content data can also include style information corresponding to the target information. The style information can be information indicating the style type of the target information. Different styles of target information can have different modification parameters. For example, the style information can indicate that the target information is a style of displaying content with a single picture, or a style of displaying content with two pictures. The style information can also be information including a style identifier, according to which the style corresponding to the target information can be determined. For example, the style information can include the identifier of style one, and the style type corresponding to the target information can be determined according to the identifier of style one. The style information can be set by the developer in advance and can be distributed to the corresponding client that needs to display information by the server.

[0075] Optionally, the target content data can be pushed by the server. Specifically, page data of a current page can be acquired, and the page data is initialized. When the initialization of the page data of the current page is completed, attribute information of the current page can be acquired, and an information request parameter can be constructed according to the attribute information and then uploaded to the server, so that the target content data pushed by the server for the information request parameter can be received. The page data can include data of all contents to be displayed in the current page. The attribute information can be information for identifying the current page, for example, can include user identity information, an identity document (id) of the current page, and a version number of a client corresponding to the current page, and the like. The information request parameter can include the user identity information, the id of the current page, and the version number of the client corresponding to the current page, and the like.

[0076] The developer can configure the display style, function, and data of the target information in different pages according to actual business requirements in the server. When each version of the client is released, the server can perform version control on the target content data. For example, assuming that the target information can be an information stream advertisement, the target content data can be advertisement data corresponding to the information stream advertisement, and assuming that the client releases version 1.0, the information stream advertisement supports styles A, B, and C, and after iteration of version 1.1, supports styles A, B, C, and D, the server can generate an information stream advertisement template according to the version information and provide it to an advertiser. The advertiser can configure the pages supported by the advertisement style in each version or preset the advertisement delivery rule according to business requirements. When the data initialization in the page is completed, a middleware can be added in a view controller of the page to control the life cycle of a table component (UITableView) and its categories, so as to decouple the display layer of the target information in the page and the view controller. The middleware can be used to request the advertisement data. Specifically, the attribute information of the current page can be acquired through the middleware, and an information request parameter can be constructed according to the attribute information of the current page, so that the information request parameter can be uploaded to the server to request corresponding advertisement data. The server can query the advertisement data pre-configured or preset by the advertiser according to the parameter information in the information request parameter and push the advertisement data to the client corresponding to the current page.

[0077] In step 102, the target content data is parsed to obtain content object information corresponding to the target information.

[0078] After receiving the target content data corresponding to the current page, the target content data can be parsed to obtain content object information corresponding to the target information. The content object information can be information obtained by converting a model object from the target content data corresponding to the target information. The content object information can include a uniform resource locator (URL) of a title, a picture, and a video in the target information corresponding to the target content data, negative feedback data, style information, and a landing page address, so as to assemble and generate the target information according to the target content data. Before being parsed into the content object information, the target content data needs to be converted into a page general data format, for example, a JavaScript Object Notation (json), an Extensible Markup Language (xml), or a Dictionary format. The model object can be an object created in advance according to the target information. The creation rule of the model object should correspond to the data in the target content data. For example, if the target content data is in a json format, the creation rule of the attribute name and the attribute type of the model object should correspond to the key-value of the json data one by one. Then, the target content data in these formats can be converted into the model object. For example, the target content data can be parsed by a tool in a system library to be converted into the model object, so as to obtain the content object information corresponding to the target information.

[0079] In step 103, the content object information is associated with a table component in the current page to obtain display position information corresponding to the target information.

[0080] The table component (TableView, which is an instance of the UITableView class) can be a tool for displaying list information in the page. Each row of data in the UITableView is a cell (UITableViewCell).

[0081] The display position information can be position information of the target information displayed in the current page. The display position information can include position, spacing, and height information of the target information in the current page, for example, position of the target information in the table component of the current page, spacing between the cell of the target information and other cells, or height of the cell of the target information. Then, the specific position of the target information in the current page can be determined according to the display position information.

[0082] In order to realize the association of the target content data corresponding to the target information and the current page, so that the table component in the current page can obtain the target content data, and then the subsequent display of the target information can be realized, the content object information can be positionally associated with the table component in the current page to obtain the display position information corresponding to the target information.

[0083] Optionally, the information set corresponding to the information set attribute can be associated with the table component in the current page based on the information set attribute, so that the content object information can be positionally associated with the associated table component according to the associated information set. The information set attribute can be an attribute for associating multiple target information to form a whole. The information set attribute can be added to the table component by creating a category in the table component. When initializing the page data, the information set corresponding to the information set attribute can be bound to the table component in the current page by running the association attribute method, so as to realize the association of the information set and the table component in the current page. When there are multiple target information in the current page, the target information can be added to the information set by adding operation. The adding operation can bind the information set and the table component by running the association attribute. When the associated information set is added based on the content object information, the positional relationship between the content object information and the associated table component can be determined according to the adding operation. For example, the frame attribute of the content object information in the associated table component can be determined according to the adding operation, wherein the frame attribute can be used to describe the position and size of the current view in its parent view, that is, the position and size of the target information in the table component. According to the frame attribute, the coordinate position, spacing and height of the content object information in the associated table component can be determined, and then the positional association between the associated table component and the content object information can be realized according to the positional relationship. In this way, the display position information corresponding to the target information can be obtained according to the positional relationship between the content object information and the associated table component.

[0084] In step 104, when receiving the loading request for the target information, the content object corresponding to the target information is created in the current page according to the content object information.

[0085] The content object can be a cell object in the table component, which can be used to carry the content object information corresponding to the target information to realize the display of the target information.

[0086] When receiving the loading request for the target information, the content object corresponding to the target information can be created in the current page according to the content object information, so as to realize the display of the target information in the current page based on the content object.

[0087] In the prior art, the style update of the target information needs to be realized after the iteration of the new version is published, so that the display of the target information after the style update in the page is slow. In this regard, after receiving the target content data corresponding to the target information, the target information can be displayed in the style corresponding to the style information according to the style information corresponding to the target information. Optionally, the style information corresponding to the target information can be obtained, and then the target information style corresponding to the current page can be determined according to the style information contained in the target content data. Then, the content object corresponding to the target information can be created in the current page according to the target information style and the content object information. The style information can be determined by the developer and distributed to the corresponding client through the server. The style information can be obtained through the target content data, or can be obtained through other ways, which is not limited herein. In addition, the target information style corresponding to the current page can be determined according to the style information contained in the target content data after receiving the loading request for the target information, or can be determined according to the style information contained in the target content data before receiving the loading request for the target information. The specific determination can be set according to the actual situation, which is not limited herein.

[0088] When there are multiple target information in the current page, the multiple target information styles corresponding to the current page can be determined according to the style information contained in the target content data, and multiple content objects corresponding to the multiple target information can be created in the current page according to the multiple target information styles and the content object information. For example, it can be assumed that the target information is information stream advertising, and it can be assumed that there are three advertising content object information in the current page. The three target information styles corresponding to the current page can be determined according to the style information contained in the target content data, and three content objects corresponding to the three target information can be created in the current page according to the three target information styles and the corresponding content object information.

[0089] Since the Cell object created according to the method provided by the system cannot carry the content object information corresponding to the target information to display the target information, for example, the cell object created according to the cell creation method (cellForRow method) cannot carry the content object information corresponding to the target information, in an embodiment, a custom Cell object can be created according to the target information style in advance to realize the creation of the content object, and then the display of the target information in the current page can be realized. Optionally, the style information can have an association relationship with the custom Cell, for example, the style information can include the class name of the custom Cell corresponding to the style information, the target information style corresponding to the target information can be determined in the Cell style collection of the client according to the style information, and then the target information style can be registered to identify the Cell style that can be loaded by the current page during initialization, and then the content object corresponding to the target information can be created in the current page according to the custom Cell corresponding to the target information style and the content object information. Wherein, the custom Cell can be a Cell object created in advance according to the target information style. The Cell style collection can be a whole composed of styles corresponding to multiple target information, and can include styles of multiple target information. The class name contained in the style information can be matched to the target information style corresponding to the class name in the Cell style collection.

[0090] In an embodiment, a custom Cell object can be created according to the target information style in advance, and then the cell object created according to the cellForRow method can be replaced by the custom Cell object through method replacement in the runtime mechanism, and then the content object corresponding to the target information can be created in the current page according to the custom Cell object corresponding to the target information style and the content object information. Specifically, after the target information style is determined, the target cell object corresponding to the target information style can be created according to the user interface (User Interface, referred to as UI) element layout of the target information style in the table component, the cell object can be obtained in the cell cache pool, and the cell object can be replaced according to the target cell object, and then the content object corresponding to the target information can be obtained by assigning the replaced cell object according to the content object information. Wherein, the target cell object can be a Cell object created in advance according to the target information style, that is, a custom Cell object, and the cell object can be a Cell object created according to the system method, for example, a cell object created according to the cellForRow method.

[0091] Specifically, after the target information style is determined, a target cell object corresponding to the target information style can be created in the table component according to a user interface (UI) element layout of the target information style. For example, assuming that the target information style is a style of displaying information in a single picture, a target cell capable of displaying information in a single picture can be created correspondingly. Then, a cell object can be obtained in a cell reuse pool through a cellForRow method, and the cell object can be replaced with the target cell object through method replacement in a runtime mechanism. Then, the replaced cell object (i.e., the target cell object) can be assigned according to the content object information, and a content object corresponding to the target content data is obtained.

[0092] In the process of creating the UITableView in the page, an empty cell reuse pool is created. The UITableView maintains the reuse pool internally. The reuse pool can be a queue or a linked list, and stores the cells of the current page. A reuse identifier (ReuseIdentifier) can be determined according to the identifier information associated with the current page. The identifier information can be a unique identifier in the current page, for example, the id of the current page, or a custom class name of the cell. Then, the cell object corresponding to the reuse identifier can be searched in the cell reuse pool of the current page according to the reuse identifier. When the cell object corresponding to the reuse identifier is not found, the cell object can be created according to the reuse identifier, so as to obtain the cell object.

[0093] In step 105, the content object is loaded, and the target information is displayed in the current page according to the display position information.

[0094] In response to the loading request for the target information, the content object in the table component can be loaded, and the target information can be displayed in the current page according to the display position information.

[0095] Specifically, the size information and the position information of the content object can be determined according to the display position information. The size information can be related parameters of the size of the content object corresponding to the target information, for example, can include parameter information such as the length and width of the target information displayed in the current page. The position information can be related parameters of the position of the content object corresponding to the target information, for example, can include parameter information such as the position, height and spacing of the target information in the current page. Then, the size information of the content object can be adjusted according to the size information, and the content object can be inserted into the target position in the current page according to the position information, so that the display of the target information can be based on the content object in the target position. In this way, when the same target information needs to be displayed in multiple different pages or different channels, the developer does not need to perform page adaptation development operation on different pages or different channels, which reduces the development cost. At the same time, when the style of the target information is updated, the updated display of the target information after the style update does not need to be completed through the iteration of the new version, but the target content data of the new style can be directly issued to the client to display the target information after the style update, which improves the speed of the updated display of the target information. In this way, the efficiency of the target information update and display is improved, and the efficiency of information processing is further improved.

[0096] As can be seen from the above, the embodiment of the present application obtains target content data of a current page; analyzes the target content data to obtain content object information corresponding to target information; associates the content object information with a table component in the current page to obtain display position information corresponding to the target information; when a loading request for the target information is received, creates a content object corresponding to the target information in the current page according to the content object information; loads the content object, and displays the target information in the current page according to the display position information. In this way, by associating the content object information with the table component in the current page to obtain the display position information corresponding to the target information, and when the loading request for the target information is received, the content object corresponding to the target information is created in the current page according to the content object information, and then the content object is loaded to display the target information according to the display position information. In this way, the speed of the updated display of the target information in the page is improved, the development operation of the display of the target information in different pages is simplified, and the efficiency of information processing is further improved.

[0097] According to the method described in the above embodiment, the following will be further described in detail by way of example.

[0098] In this embodiment, the information processing device is specifically integrated in a computer device. The information processing method takes a terminal as the execution subject, and takes an advertisement as an example of the target information for specific description. Specifically, please refer to Figure 3 ,Figure 3 An overall architecture schematic diagram of an information processing method provided by an embodiment of the present application is shown.

[0099] The page of the client is managed by a view controller, and the embodiment of the present application adds a layer of middleware in the view controller to control the life cycle of UITableView and its classification, that is, to control the loading, display and insertion process of the information flow advertisement, so as to decouple the advertisement display layer and the view controller of the page. The view controller is a kind of controller class, which encapsulates and controls the view. The controller manages the view in the page and controls how the view is presented on the screen. This adds additional functions to the view, such as built-in support for rotating the screen, transition and other screen events. The scrolling view in the page can be implemented by UITableView and its subclasses, and the cell layer is used to carry the scrolling view. The advertisement belongs to the cell layer. The advertisement display layer is used to load the view advertisement, that is, the content object corresponding to the advertisement.

[0100] For better description of the embodiment of the present application, please refer to Figure 3 and Figure 4 . As shown in Figure 4 , another flowchart of the information processing method provided by the embodiment of the present application is shown. The specific process is as follows: Figure 4

[0101] In step 201, the terminal obtains the page data of the current page and initializes the page data. When the initialization of the page data is completed, the attribute information of the current page is obtained, the information request parameter is constructed according to the attribute information, and the target content data corresponding to the information request parameter is received.

[0102] The terminal can obtain the page data of the current page and initialize the page data. When the initialization of the page data of the current page is completed, the attribute information of the current page can be obtained through the middleware, and then the information request parameter can be constructed according to the attribute information and uploaded to the server, so that the target content data corresponding to the information request parameter downloaded from the server can be received. The page data can include the data of all contents to be displayed in the current page. The attribute information can be information identifying the current page, such as user identity information, current page identity (Identity document, referred to as id) and version number of the client corresponding to the current page. The information request parameter can include user identity information, current page identity and version number of the client corresponding to the current page.

[0103] ​Among them, the developer can configure the display style, function and data of the advertisement in different pages according to the actual business requirements in the server. When each version of the client is released, the server can control the version of the target content data. For example, assuming that the advertisement can be a information stream advertisement, the target content data can be the advertisement data corresponding to the information stream advertisement, and it can be assumed that the client releases version 1.0, the information stream advertisement supports styles A, B and C, and after iteration of version 1.1, it can support styles A, B, C and D, the server can generate an information stream advertisement template according to the version information and provide it to the advertiser. The advertiser can configure the pages supported by the advertisement style in each version according to the business requirements or preset the advertisement delivery rules. After the data in the page is initialized, the advertisement data can be requested through the middleware. Specifically, the attribute information of the current page can be obtained through the middleware, and then the information request parameter can be constructed according to the attribute information of the current page, so that the information request parameter can be sent to the server to request the corresponding advertisement data. The server can query the advertisement data preset or configured by the advertiser according to the parameter information in the information request parameter and send it to the client corresponding to the current page.

[0104] In step 202, the terminal parses the target content data to obtain content object information corresponding to the target information, adds an information set attribute to the table component, and associates the information set corresponding to the information set attribute with the table component in the current page based on the information set attribute.

[0105] After receiving the target content data corresponding to the current page, the terminal can send the target content data to the Cell layer through the middleware, and the target content data can be parsed by the Cell layer to obtain the content object information corresponding to the advertisement. The content object information can be information converted from the model object according to the target content data corresponding to the advertisement. The content object information can include the uniform resource locator (URL) of the title, picture, and video in the advertisement corresponding to the target content data, negative feedback data, style information, and landing page address, so as to assemble and generate the advertisement according to the target content data. Before being parsed into the content object information, the target content data needs to be converted into a page general data format, such as JS object notation (json), extensible markup language (xml), or dictionary (Dictionary) format data. The model object can be an object created in advance according to the advertisement. The creation rule of the model object should correspond to the data in the target content data. For example, if the target content data is json format data, the creation rule of the attribute name and attribute type of the model object should correspond to the key-value of the json data one by one. Then the target content data in these formats can be converted into the model object, for example, the target content data can be parsed by a tool in the system library to convert it into a model object, so as to obtain the content object information corresponding to the advertisement.

[0106] After being parsed into the content object information, the terminal can send the content object information to the category of the table component through the middleware, and add an information set attribute to the table component in the category. Then the information set corresponding to the information set attribute can be associated with the table component in the current page based on the information set attribute. For example, the information set corresponding to the information set attribute can be associated with the table component in the current page by running the association attribute method.

[0107] In step 203, the terminal adds the associated information set based on the content object information, determines the position relationship between the content object information and the associated table component according to the adding operation, and associates the associated table component with the content object information according to the position relationship to obtain the display position information corresponding to the target information.

[0108] The terminal can add the target information to the information set through an adding operation, and can add the advertisement to the information set through the adding operation when there are multiple advertisements in the current page. The adding operation can bind the information set and the table component through the associated attribute at runtime. When the associated information set is added based on the content object information, the position relationship between the content object information and the associated table component can be determined according to the adding operation. For example, the frame attribute of the content object information in the associated table component can be determined according to the adding operation. The frame attribute is used to describe the position and size of the current view in the parent view, that is, the position and size of the target information in the table component. According to the frame attribute, the coordinate attribute, spacing, and height of the content object information in the associated table component can be determined. Then, the position association between the associated table component and the content object information can be realized according to the position relationship, so that the display position information corresponding to the target information can be obtained according to the position relationship between the content object information and the associated table component.

[0109] In step 204, the terminal obtains the style information corresponding to the target information, determines the target information style corresponding to the current page based on the style information, and creates a target cell object corresponding to the target information style in the table component when receiving a loading request for the target information.

[0110] The style information can include the class name of the custom Cell corresponding to the style information. The terminal can obtain the style information corresponding to the target information, determine the target information style corresponding to the advertisement in the Cell style set of the client according to the style information, and then register the target information style to identify the Cell style that can be loaded by the current page. When receiving a loading request for the target information, the terminal can create a target cell object corresponding to the target information style in the table component according to the UI element layout of the target information style. The target cell object can also be created before the terminal receives the loading request for the target information, which is not limited herein.

[0111] In step 205, the terminal determines the reuse identifier according to the identification information associated with the current page, finds a cell object corresponding to the reuse identifier in the cell cache pool according to the reuse identifier, and creates the cell object according to the reuse identifier when the cell object corresponding to the reuse identifier is not found.

[0112] Specifically, the terminal can determine the multiplexing identifier according to the identifier information associated with the current page. The identifier information can be a unique identifier in the current page, for example, it can be the id of the current page, or it can be the class name of the custom cell and the like. Then, the cell object corresponding to the multiplexing identifier can be found in the cell cache pool of the current page according to the multiplexing identifier. When the cell object corresponding to the multiplexing identifier is not found, the cell object can be created according to the multiplexing identifier, so as to realize the acquisition of the cell object.

[0113] In step 206, the terminal replaces the cell object according to the target cell object, and assigns the replaced cell object according to the content object information, to obtain the content object corresponding to the target information.

[0114] Among them, the terminal can create a custom cell object according to the target information style in advance, and then replace the cell object created according to the cellForRow method with the custom cell object through the method replacement in the runtime mechanism, and then create the content object corresponding to the advertisement in the current page according to the custom cell object corresponding to the target information style and the content object information. Specifically, the cell object can be obtained in the cell cache pool through the cellForRow method, and the cell object can be replaced with the target cell object through the method replacement in the runtime mechanism, and then the replaced cell object (i.e. the target cell object) can be assigned according to the content object information, to obtain the content object corresponding to the target content data.

[0115] In step 207, the terminal loads the content object, determines the size information and position information of the content object according to the display position information, adjusts the size information of the content object according to the size information, and inserts the content object into the target position in the current page according to the position information. Based on the content object in the target position, the target information is displayed.

[0116] Specifically, the terminal can determine the size information and the position information of the content object according to the display position information. The size information can be related parameters of the size of the content object corresponding to the target information, for example, can include parameter information such as the length and width of the target information displayed in the current page. The position information can be related parameters of the position of the content object corresponding to the target information, for example, can include parameter information such as the position, height and spacing of the target information in the current page. Then, the size information of the content object can be adjusted according to the size information, and the content object can be inserted into the target position in the current page according to the position information, so that the display of the advertisement can be based on the content object in the target position. When an advertisement event (such as clicking, long pressing, playing, etc.) occurs, the terminal can listen and distribute through the middleware. Therefore, when the same advertisement needs to be displayed in multiple different pages or different channels, the developer does not need to develop page adaptation for different pages or different channels, reducing the development cost. At the same time, when the style of the advertisement is updated, the updated advertisement after the style update does not need to be updated and displayed through the iteration of the new version, improving the speed of the updated advertisement. Therefore, the efficiency of updating and displaying the target information is improved, and the efficiency of information processing is improved.

[0117] From the above, the embodiment of the present application obtains the page data of the current page by the terminal, and initializes the page data, obtains the attribute information of the current page when the initialization of the page data is completed, constructs the information request parameter according to the attribute information, and receives the target content data corresponding to the information request parameter; the terminal analyzes the target content data to obtain the content object information corresponding to the target information, adds the information set attribute to the table component, associates the information set corresponding to the information set attribute with the table component in the current page based on the information set attribute; the terminal adds the content object information based on the associated information set, and determines the positional relationship between the content object information and the associated table component according to the adding operation, associates the associated table component and the content object information according to the positional relationship, and obtains the display position information corresponding to the target information; the terminal obtains the style information corresponding to the target information based on the style information, and determines the target information style corresponding to the current page when receiving the loading request of the target information; the terminal creates the target cell object corresponding to the target information style in the table component; the terminal finds the cell object corresponding to the reuse identifier in the cell cache pool according to the reuse identifier, and creates the cell object according to the reuse identifier when the cell object corresponding to the reuse identifier is not found; the terminal replaces the cell object according to the target cell object, assigns the replaced cell object according to the content object information, and obtains the content object corresponding to the target information; the terminal loads the content object, determines the size information and the position information of the content object according to the display position information, adjusts the size information of the content object according to the size information, and inserts the content object into the target position in the current page according to the position information, and displays the target information based on the content object in the target position. In this way, by associating the content object information with the table component in the current page, the display position information corresponding to the target information is obtained, and when the loading request of the target information is received, the content object corresponding to the target information is created in the current page according to the target cell object corresponding to the target information style, and then the content object is loaded according to the display position information to display the target information. In this way, the need to develop different pages when displaying the same target information in different pages in the prior art is avoided, and the target information can be displayed only by issuing a new version. The speed of updating and displaying the target information in the page is improved, the development operation of displaying the target information in different pages is simplified, and the efficiency of information processing is improved.

[0118] In order to better implement the above method, the embodiment of the present application further provides an information processing device, which can be integrated in a computer device, and the computer device can be a terminal.

[0119] For example, such as Figure 5 The diagram shown is a structural schematic of an information processing device provided in an embodiment of this application. This information processing device may include an acquisition unit 301, a parsing unit 302, a location association unit 303, a creation unit 304, and a display unit 305, as follows:

[0120] The acquisition unit 301 is used to acquire target content data of the current page, the target content data including at least one target information;

[0121] The parsing unit 302 is used to parse the target content data to obtain the content object information corresponding to the target information;

[0122] The location association unit 303 is used to associate the content object information with the table component in the current page to obtain the display location information corresponding to the target information;

[0123] The creation unit 304 is used to create a content object corresponding to the target information in the current page based on the content object information when a loading request for the target information is received.

[0124] Display unit 305 is used to load the content object and display the target information on the current page according to the display location information.

[0125] In one embodiment, the creation unit 304 includes:

[0126] Get sub-units to obtain style information corresponding to target information;

[0127] Determine the sub-unit, which is used to determine the target information style corresponding to the current page based on the style information;

[0128] Create a sub-unit to create a content object corresponding to the target information on the current page when a loading request for the target information is received, based on the target information style and the content object information.

[0129] In one embodiment, the creation subunit includes:

[0130] Create a module to create target cell objects within the table component that correspond to the style of the target information;

[0131] The replacement module is used to retrieve a cell object from the cell cache pool and replace the cell object with the target cell object.

[0132] The assignment module is used to assign values ​​to the replaced cell objects based on the content object information, thereby obtaining the content object corresponding to the target information.

[0133] In an embodiment, the replacing module comprises:

[0134] The determining sub-module is configured to determine a multiplexing identifier according to the identification information associated with the current page.

[0135] The searching sub-module is configured to search for a cell object corresponding to the multiplexing identifier in the cell cache pool according to the multiplexing identifier.

[0136] The creating sub-module is configured to create the cell object according to the multiplexing identifier when the cell object corresponding to the multiplexing identifier is not found.

[0137] In an embodiment, the display unit 305 comprises:

[0138] The position information determining sub-unit is configured to determine the size information and the position information of the content object according to the display position information.

[0139] The adjusting sub-unit is configured to adjust the size information of the content object according to the size information, and insert the content object into a target position in the current page according to the position information.

[0140] The display sub-unit is configured to display the target information based on the content object in the target position.

[0141] In an embodiment, the position associating unit 303 comprises:

[0142] The adding sub-unit is configured to add an information set attribute to the table component.

[0143] The associating sub-unit is configured to associate an information set corresponding to the information set attribute with the table component in the current page based on the information set attribute.

[0144] The position associating sub-unit is configured to positionally associate the content object information with the associated table component according to the associated information set.

[0145] In an embodiment, the position associating sub-unit comprises:

[0146] The adding module is configured to perform an adding operation on the associated information set based on the content object information, and determine a position relationship between the content object information and the associated table component according to the adding operation.

[0147] The position associating module is configured to positionally associate the associated table component with the content object information according to the position relationship.

[0148] In an embodiment, the obtaining unit 301 comprises:

[0149] The initialization subunit is configured to acquire page data of a current page and initialize the page data.

[0150] The attribute information acquisition subunit is configured to acquire attribute information of the current page when the page data initialization is completed.

[0151] The request parameter construction subunit is configured to construct an information request parameter according to the attribute information.

[0152] The receiving subunit is configured to receive target content data corresponding to the information request parameter.

[0153] In a specific implementation, the above units can be implemented as independent entities, or can be combined as the same or several entities. The specific implementation of the above units can be referred to the method embodiments, and details are not described herein.

[0154] As can be seen from the above, the embodiment of the present application acquires target content data of a current page through the acquisition unit 301; the analysis unit 302 analyzes the target content data to obtain content object information corresponding to target information; the position association unit 303 associates the content object information with a table component in the current page to obtain display position information corresponding to the target information; the creation unit 304 creates a content object corresponding to the target information in the current page according to the content object information when receiving a loading request for the target information; and the display unit 305 loads the content object and displays the target information in the current page according to the display position information. In this way, the content object information is associated with the table component in the current page to obtain the display position information corresponding to the target information, and when receiving the loading request for the target information, the content object corresponding to the target information is created in the current page according to the content object information, and then the target information is displayed by loading the content object according to the display position information. In this way, the speed of updating and displaying the target information in the page is improved, the development operation of displaying the target information in different pages is simplified, and the efficiency of information processing is improved.

[0155] The embodiment of the present application also provides a computer device, as shown in Figure 6 The computer device can be a terminal, and specifically includes:

[0156] The computer device can include a processor 401 with one or more processing cores, a memory 402 with one or more computer readable storage media, a power supply 403, and an input unit 404. Those skilled in the art can understand that Figure 6The computer device structure shown in the figure is not a limitation of the computer device, and can include more or fewer components than shown, or combine certain components, or arrange different components. Among them:

[0157] The processor 401 is the control center of the computer device, connects various parts of the computer device through various interfaces and lines, and performs various functions of the computer device and processes data by running or executing software programs and / or modules stored in the memory 402 and calling data stored in the memory 402, thereby overall monitoring the computer device. Optionally, the processor 401 can include one or more processing cores; preferably, the processor 401 can integrate an application processor and a modem processor, wherein the application processor mainly processes the operating system, user interface, and application program, etc., and the modem processor mainly processes wireless communication. It can be understood that the above-mentioned modem processor can also not be integrated into the processor 401.

[0158] The memory 402 can be used to store software programs and modules, and the processor 401 executes various functions and information processing by running the software programs and modules stored in the memory 402. The memory 402 can mainly include a program storage area and a data storage area, wherein the program storage area can store an operating system, at least one application program required by a function (such as a sound playing function, an image playing function, etc.), etc.; the data storage area can store data created according to the use of the computer device, etc. In addition, the memory 402 can include a high-speed random access memory, and can also include a non-volatile memory, such as at least one magnetic disk storage device, a flash memory device, or other volatile solid-state memory device. Accordingly, the memory 402 can also include a memory controller to provide access for the processor 401 to the memory 402.

[0159] The computer device also includes a power supply 403 for powering various components, and preferably the power supply 403 can be logically connected to the processor 401 through a power management system, so as to realize functions such as management of charging, discharging, and power consumption management through the power management system. The power supply 403 can also include one or more direct current or alternating current power supplies, a recharging system, a power failure detection circuit, a power supply converter or inverter, a power supply state indicator, and any other components.

[0160] The computer device can also include an input unit 404, which can be used to receive input digital or character information, and generate keyboard, mouse, joystick, optical or trackball signal inputs related to user settings and function control.

[0161] Although not shown, the computer device can further include a display unit and the like, which will not be described here. Specifically in the present embodiment, the processor 401 in the computer device will load the executable file corresponding to the process of one or more application programs into the memory 402 according to the following instructions, and run the application program stored in the memory 402 by the processor 401, thereby realizing various functions, as follows:

[0162] obtaining target content data of a current page; parsing the target content data to obtain content object information corresponding to target information; associating the content object information with a table component in the current page in terms of position to obtain display position information corresponding to the target information; when receiving a loading request for the target information, creating a content object corresponding to the target information in the current page according to the content object information; loading the content object, and displaying the target information in the current page according to the display position information.

[0163] The specific implementation of each operation can refer to the foregoing embodiments, which will not be described here. It should be noted that the computer device provided by the embodiments of the present application and the information processing method in the foregoing embodiments belong to the same concept, and the specific implementation process is described in detail in the foregoing method embodiments, which will not be described here.

[0164] Those skilled in the art can understand that all or part of the steps in the various methods of the above embodiments can be completed by instructions, or by related hardware controlled by the instructions, which can be stored in a computer readable storage medium and loaded and executed by a processor.

[0165] To this end, the embodiments of the present application provide a computer readable storage medium, which stores a plurality of instructions. The instructions can be loaded by a processor to execute the steps in any information processing method provided by the embodiments of the present application. For example, the instructions can execute the following steps:

[0166] obtaining target content data of a current page; parsing the target content data to obtain content object information corresponding to target information; associating the content object information with a table component in the current page in terms of position to obtain display position information corresponding to the target information; when receiving a loading request for the target information, creating a content object corresponding to the target information in the current page according to the content object information; loading the content object, and displaying the target information in the current page according to the display position information.

[0167] The computer readable storage medium can include a read only memory (ROM), a random access memory (RAM), a magnetic disk or an optical disk, etc.

[0168] Due to the instructions stored in the computer readable storage medium, the steps in any information processing method provided by the embodiments of the present application can be performed, thus achieving the beneficial effects of any information processing method provided by the embodiments of the present application. Details are described in the foregoing embodiments, which will not be repeated here.

[0169] According to an aspect of the present application, a computer program product or computer program is provided, which includes computer instructions stored in a computer readable storage medium. The processor of the computer device reads the computer instructions from the computer readable storage medium, and the processor executes the computer instructions, so that the computer device executes the method provided in various optional implementation manners provided by the embodiments described above.

[0170] The above describes in detail the information processing method, device and computer readable storage medium provided by the embodiments of the present application. The principles and implementation manners of the present application are described by applying specific examples. The above description of the embodiments is only used to help understand the method of the present application and its core idea. Meanwhile, for those skilled in the art, according to the idea of the present application, the specific implementation manner and application range will be changed. In summary, the content of the specification should not be understood as a limitation of the present application.

Claims

1. An information processing method, characterized in that, include: The target content data of the current page received in response to the information request parameters generated based on the attribute information of the current page obtained by the middleware includes at least one target information and style information corresponding to the target information, wherein the style information is information indicating the style type of the target information; The target content data is parsed to obtain the content object information corresponding to the target information, wherein the content object information includes at least one of the following in the target information corresponding to the target content data: title, image, video Uniform Resource Locator, negative feedback data, style information, and landing page address; The content object information is associated with the table component in the current page to obtain the display position information corresponding to the target information. The table component is a tool for displaying list information, and the position association is obtained by processing the information set attributes of the table component. When a loading request for the target information is received, a content object corresponding to the target information is created on the current page according to the content object information; The content object is loaded, and the target information is displayed on the current page according to the display location information.

2. The information processing method as described in claim 1, characterized in that, When a loading request for the target information is received, creating a content object corresponding to the target information on the current page based on the content object information includes: Obtain the style information corresponding to the target information; The target information style corresponding to the current page is determined based on the style information; When a loading request for the target information is received, a content object corresponding to the target information is created on the current page according to the target information style and the content object information.

3. The information processing method as described in claim 2, characterized in that, The step of creating a content object corresponding to the target information on the current page based on the target information style and the content object information includes: Create a target cell object in the table component that corresponds to the target information style; Retrieve a cell object from the cell cache pool and replace the cell object with the target cell object; The content object information is used to assign a value to the replaced cell object to obtain the content object corresponding to the target information.

4. The information processing method as described in claim 3, characterized in that, The step of retrieving the cell object from the cell cache pool includes: The reuse identifier is determined based on the identifier information associated with the current page; Based on the reuse identifier, search for the cell object corresponding to the reuse identifier in the cell cache pool; If no cell object corresponding to the reuse identifier is found, the cell object is created based on the reuse identifier.

5. The information processing method as described in claim 1, characterized in that, The step of displaying the target information on the current page according to the display location information includes: The size and position information of the content object are determined based on the display position information; The size of the content object is adjusted according to the size information, and the content object is inserted into the target position on the current page according to the position information; The target information is displayed based on the content objects in the target location.

6. The information processing method according to any one of claims 1 to 5, characterized in that, The step of associating the content object information with the table component in the current page includes: Add an information collection attribute to the table component; Associate the information set corresponding to the information set attribute with the table component in the current page based on the information set attribute; The content object information is positionally associated with the associated table component based on the associated information set.

7. The information processing method as described in claim 6, characterized in that, The step of associating the content object information with the associated table component based on the associated information set includes: Based on the content object information, an addition operation is performed on the associated information set, and the positional relationship between the content object information and the associated table component is determined according to the addition operation; The associated table component is then associated with the content object information based on the positional relationship.

8. The information processing method as described in claim 1, characterized in that, The process of obtaining the target content data of the current page includes: Obtain the page data of the current page and initialize the page data; When the page data initialization is complete, obtain the attribute information of the current page; Construct information request parameters based on the attribute information; Receive the target content data for the information request parameters.

9. An information processing device, characterized in that, include: The acquisition unit is used to acquire the target content data of the current page received in response to the information request parameters generated based on the attribute information of the current page acquired by the middleware. The target content data includes at least one target information and style information corresponding to the target information. The style information is information indicating the style type of the target information. The parsing unit is used to parse the target content data to obtain the content object information corresponding to the target information, wherein the content object information includes at least one of the following in the target information corresponding to the target content data: title, image, video Uniform Resource Locator, negative feedback data, style information, and landing page address; The location association unit is used to associate the content object information with the table component in the current page to obtain the display location information corresponding to the target information. The table component is a tool for displaying list information, and the location association is obtained by processing the information set attributes of the table component. A creation unit is used to create a content object corresponding to the target information in the current page based on the content object information when a loading request for the target information is received. The display unit is used to load the content object and display the target information on the current page according to the display location information.

10. A computer-readable storage medium, characterized in that, The computer-readable storage medium stores a plurality of instructions adapted for loading by a processor to perform the steps of the information processing method according to any one of claims 1 to 8.

11. A computer device, characterized in that, The method includes a memory, a processor, and a computer program stored in the memory and executable on the processor, wherein the processor, when executing the computer program, implements the information processing method according to any one of claims 1 to 8.

12. A computer program, characterized in that, The computer program includes computer instructions stored in a storage medium. The processor of the computer device reads the computer instructions from the storage medium and executes the computer instructions, causing the computer device to perform the information processing method according to any one of claims 1 to 8.

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