Method for providing commodity information and electronic equipment

By generating an off-site promotion link on the product information service system side, the user clicks and jumps to the dialogue interface of the virtual dialogue space, the virtual character talks with the user, and generates dialogue content containing product recommendation content, which solves the problem of difficulty in meeting the existing technology The problem of consumer interactive shopping needs has achieved the effect of improving product conversion rate.

CN119477454APending Publication Date: 2025-02-18TAOBAO CHINA SOFTWARE
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Patent Information

Application Number
CN202411300658.4
Authority / Receiving Office
CN · China
Patent Type
Applications(China)
Current Assignee / Owner
Filing Date
2024-09-18
Publication Date
2025-02-18

AI Technical Summary

Technical Problem

The existing technology is difficult to meet the needs of consumers to conduct interactive shopping in off-site systems such as social networks, resulting in low conversion rates for product promotion.

Method used

By generating an off-site promotion link on the product information service system side, the user clicks and jumps to the dialogue interface of the virtual dialogue space, the virtual character talks with the user, and generates dialogue content containing product recommendation content.

Benefits of technology

It enables users to maintain an interactive shopping experience during the jump process, and improves product browsing-purchase conversion rate.

✦ Generated by Eureka AI based on patent content.

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Abstract

The embodiment of the invention discloses a method for providing commodity information and electronic equipment. The method comprises the following steps: receiving a jump request initiated by a user through an off-site promotion link; a receiving interface provided by a commodity information service system side is displayed according to the jump request, the receiving interface is a dialogue interface corresponding to a virtual dialogue space, the user is added into the virtual dialogue space, and the virtual dialogue space further comprises a virtual role; dialogue content between the virtual character and the user is displayed through a dialogue interface of the virtual dialogue space, and the dialogue content comprises dialogue content generated by a generative model according to a preset script and the dialogue content input by the user, and the dialogue content comprises content used for recommending a target commodity. According to the embodiment of the invention, the demand of interactive shopping of a user can be met.
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Description

Technical Field

[0001] The present application relates to the field of information processing technology, and in particular to a method and electronic device for providing commodity information. Background Art

[0002] Some product information service systems are associated with promotion platforms, where promoters can guide consumers to purchase products by sharing product links or coupons. When consumers generate effective sales through their promotion links, promoters can earn commission income, while enabling merchants to expand product exposure and sales.

[0003] In this product promotion ecosystem, the way of sharing links through off-site systems such as social networking systems contributes a large proportion of GMV (Gross Merchandise Volume). For example, promoters can post product links in the user group of a social networking system. Consumers can click on the link from this user group to jump to the follow-up page provided by the product information service system. Consumers can also open the client of the product information service system under the guidance of the jump process to continue browsing the follow-up page, etc. Since promoters can usually share some shopping suggestions in the group, or publish introductions about product selling points, answer consumers' questions, etc. in the process of posting such links, this method of community promotion has a relatively high conversion rate. Of course, obtaining a higher conversion rate on the existing basis has always been the goal pursued by those skilled in the art. Summary of the invention

[0004] The present application provides a method and electronic device for providing product information, which can meet the needs of users for interactive shopping and is conducive to further improving indicators such as the browsing-to-purchase conversion rate of products.

[0005] This application provides the following solutions:

[0006] A method for providing product information, comprising:

[0007] Receiving a jump request initiated by a user through an off-site promotion link; the off-site promotion link is a link generated on the commodity information service system side and published by a promoter to an off-site system outside the commodity information service system;

[0008] Displaying a connection interface provided by the commodity information service system according to the jump request, the connection interface being a conversation interface corresponding to the virtual conversation space, and adding the user to the virtual conversation space, the virtual conversation space also including a virtual character;

[0009] The conversation content between the virtual character and the user is displayed through the conversation interface of the virtual conversation space, and the conversation content includes: conversation content generated by the generative model according to a preset script and the conversation content input by the user, including content for recommending target products.

[0010] The preset script is used to define the character traits, speaking style and story line of the virtual character, and the content recommending the target product is integrated into the plot content generated based on the story line and the user dialogue content.

[0011] The virtual dialogue space is associated with a target theme, and the name of the virtual character and the preset script are related to the target theme.

[0012] The same virtual dialogue space includes multiple virtual characters, one of which is used to provide the main shopping guide service, and the other virtual characters are auxiliary characters.

[0013] When recommending the target product, the dialogue content generated by the generative model includes: a composite image generated by combining the character image in the script with the product information.

[0014] The off-site promotion link includes: a link for off-site promotion of the target product;

[0015] The product recommended in the conversation content generated by the generative model is the target product associated with the off-site promotion link.

[0016] The off-site promotion link includes a link for off-site promotion of the virtual conversation space or the virtual conversation space list.

[0017] If the off-site promotion link is a link for off-site promotion of the virtual conversation space list, before displaying the conversation interface corresponding to the virtual conversation space, the method further includes:

[0018] A virtual conversation space list page is displayed, which includes multiple optional virtual conversation spaces and their corresponding names, topics, and related product category label information, so that after the user selects one of the virtual conversation spaces, the conversation interface of the virtual conversation space is displayed.

[0019] A computer-readable storage medium stores a computer program, which, when executed by a processor, implements the steps of any of the methods described above.

[0020] An electronic device, comprising:

[0021] one or more processors; and

[0022] A memory associated with the one or more processors, the memory being used to store program instructions, wherein the program instructions, when read and executed by the one or more processors, execute the steps of any of the aforementioned methods.

[0023] A computer program product comprises a computer program / computer executable instructions, wherein the computer program / computer executable instructions implement the steps of any of the aforementioned methods when executed by a processor in an electronic device.

[0024] According to the specific embodiments provided in this application, this application discloses the following technical effects:

[0025] Through the embodiment of the present application, after an off-site promotion link is published through an off-site system, and a user initiates a jump request through such an off-site promotion link, the receiving interface provided by the commodity information service system side can be a dialogue interface corresponding to the virtual dialogue space, which can include a virtual character, and the user can also be added to the virtual dialogue space, so that the user can have a dialogue with the virtual character through the virtual dialogue space, and the dialogue content between the virtual character and the user can be displayed through the dialogue interface of the virtual dialogue space, and the dialogue content includes: the dialogue content generated by the generative model according to the preset script and the dialogue content input by the user, which can include content for recommending the target commodity. In this way, when the user jumps from the off-site system to the receiving page provided by the commodity information service system, the user's jump operation can be received through the virtual dialogue space interface class, and the virtual character can be used to recommend commodities to the user, answer user questions, etc., so that the user's interactive shopping needs can be met, and the continuity of the user experience can be achieved in the process of jumping between different systems, which is conducive to further improving indicators such as the browsing-purchase conversion rate of commodities.

[0026] Of course, any product implementing the present application does not necessarily need to achieve all of the advantages described above at the same time. BRIEF DESCRIPTION OF THE DRAWINGS

[0027] In order to more clearly illustrate the embodiments of the present application or the technical solutions in the prior art, the drawings required for use in the embodiments will be briefly introduced below. Obviously, the drawings described below are only some embodiments of the present application. For ordinary technicians in this field, other drawings can be obtained based on these drawings without paying creative work.

[0028] Figure 1 It is a schematic diagram of the system architecture provided by the embodiment of the present application;

[0029] Figure 2 is a flow chart of the method provided in the embodiment of the present application;

[0030] Figure 3 is a schematic diagram of a first interface provided in an embodiment of the present application;

[0031] Figure 4 is a schematic diagram of a second interface provided in an embodiment of the present application;

[0032] Figure 5 is a schematic diagram of a third interface provided in an embodiment of the present application;

[0033] Figure 6 It is a schematic diagram of an electronic device provided in an embodiment of the present application. DETAILED DESCRIPTION

[0034] The following will be combined with the drawings in the embodiments of the present application to clearly and completely describe the technical solutions in the embodiments of the present application. Obviously, the described embodiments are only part of the embodiments of the present application, not all of the embodiments. Based on the embodiments in the present application, all other embodiments obtained by ordinary technicians in this field belong to the scope of protection of this application.

[0035] First of all, it should be noted that the inventor of the present application found in the process of realizing the present application that in the ecological scenario where the promoter promotes goods through off-site systems such as social networking systems, consumers tend to obtain shopping suggestions and information through interactions in systems such as social networking systems, which is highly interactive. Such consumers like to participate in discussions, are willing to refer to the opinions of others, and hope that someone will give recommendations and answer questions about goods to help them find high-quality and low-priced goods. However, in the prior art, after the promoter publishes the link to the group in the social networking system, or to other off-site systems, when the consumer clicks the link to jump to the takeover page provided by the product information service system (that is, the e-commerce platform), this takeover page is usually a traditional shelf-style page, for example, it may be a detail page of a certain product, which displays product pictures, product details, user reviews, etc., or it may also be a venue page of a certain promotional activity, which displays information on multiple products, etc. Although users can complete operations such as product purchases based on this takeover page, it cannot meet the interactive shopping needs of consumers.

[0036] Based on the above situation, in the embodiment of the present application, a "chat room" interface is provided to accept the user's click operation on the promotion link published in the social network system. That is to say, if a promoter publishes a product link to a user group of a social network system, or publishes it to other off-site systems, then one of the consumers clicks on the link, and then can jump to the "chat room" interface provided by the product information service system, and the user can join the "chat room". The "chat room" can have a certain theme, and there can also be AI virtual characters. This virtual character can also be related to the theme of the chat room. For example, if the theme is "Journey to the West", the virtual characters can include "Wukong", "Bajie", etc. In addition, the chat room can also be associated with a specific script, which can include the definition of the character characteristics, speaking style, story line, etc. of each virtual character. These script information can be input into the generative model (for example, a large model based on artificial intelligence, etc.). After entering the chat room interface, the virtual character can be guided into the plot, and the relevant content such as the recommendation of specific target products can also be integrated into the plot content. In addition, users can also participate in the dialogue, including asking questions, etc., and the virtual character can answer them. In short, after jumping to the follow-up page provided by the product information service system, users can still get interactive experiences such as product recommendations and question answering by virtual characters, so that the interactive environment before and after the jump remains consistent, satisfying the user's interactive shopping needs, which is conducive to further improving indicators such as conversion rate.

[0037] That is to say, the chat room interface can be used as a link page for product promotion through off-site systems such as social networking systems, so that users can continue to obtain information about related products in an interactive scene. In addition, the relevant technologies of the generative model can be applied to this chat room scene, so that users can have conversations at any time when they enter the chat room, and the labor cost can also be reduced. Among them, the so-called generative model can be a part of AI (Artificial Intelligence), which enables machines to learn patterns from a large number of data sets and then generate new content based on these patterns, including text, pictures, videos, audio, etc. In specific implementation, it can be achieved through a large model. The so-called large model refers to a deep learning model containing a large number of parameters. This large model can store and process a large amount of information due to its large scale, thereby achieving higher performance in various tasks. Therefore, relying on the powerful natural language text understanding and logical thinking, multimodal (text, image, audio and other types) content generation capabilities of the pre-trained large model, it can interact with users, generate conversation content that conforms to specific character characteristics, speaking style and story lines according to the preset story lines and user conversation content, and can integrate specific product information that needs to be recommended into the conversation process.

[0038] Specifically from the perspective of system architecture, Figure 1 As shown, the embodiment of the present application may involve the client and server of the commodity information service system, wherein the client is mainly used to display the front-end interface and support the user to input the dialogue content, and the server is mainly used to generate specific content, including the generation of virtual character dialogue content, etc. In addition, the configuration information of the chat room can be saved on the server, including configuring the specific associated commodity information for the chat room. In the process of generating the virtual character dialogue content, the specific commodity to be recommended can be determined according to the commodity pool associated with the current chat room, and the commodity information can be integrated into the generated dialogue content and provided to the user, so that the user can view the information of the specific commodity in the specific plot process. If the user has questions related to the commodity, the specific question can be entered in the chat room interface, and the virtual character can answer the user's question, etc. In this way, after the user jumps to the receiving page of the commodity information service system, he can still continue to obtain relevant information about the specific commodity in the scene of conversational interaction, and there is still a "person" to answer his own questions through dialogue, thereby improving the user experience.

[0039] The specific implementation scheme provided in the embodiments of the present application is described in detail below.

[0040] First, the present application embodiment provides a method for providing product information. Figure 2 , the method may specifically include:

[0041] S201: receiving a jump request initiated by a user through an off-site promotion link; the off-site promotion link is a link generated on the commodity information service system side and published by a promoter to an off-site system outside the commodity information service system.

[0042] Some commodity information service systems are usually associated with an information promotion platform, in which some commodity links and activity links that need to be promoted can be published. Promoters can log in to this promotion platform and select the commodities or activities they want to promote. The promotion platform can add information such as the promoter's logo to the link, and then the promoter can promote this promotion link through a variety of specific off-site channels. This off-site channel is an off-site system outside the commodity information service system. For example, one of the common channels is a social network channel. Promoters can create a group in the social network system and publish specific commodity links in the group. They can also introduce the selling points of the commodity, information about promotional activities, etc. in the group. If consumers in the group are interested, they can click on the link. Correspondingly, the commodity information service system will receive a specific request, that is, the jump request initiated by the user through the off-site promotion link described in the embodiment of the present application. Of course, in other ways, off-site promotion links can also be published through some applications dedicated to off-site promotion, etc.

[0043] S202: displaying a connection interface provided by the product information service system according to the jump request, wherein the connection interface is a dialogue interface corresponding to the virtual dialogue space, and adding the user to the virtual dialogue space, wherein the virtual dialogue space also includes a virtual character.

[0044] After receiving the user's jump request, the connecting interface provided by the product information service system can be displayed. The connecting interface can be the dialogue interface corresponding to the virtual dialogue space (also known as the "chat room", etc.), that is, after jumping from the social network system to the interface of the product information service system, the user no longer sees a shelf-like product information page or a product details page, but a dialogue interface of a virtual dialogue space. The virtual dialogue space may include a virtual character played by a large model, that is, the virtual character dialogues with the user, and recommends related products and answers the user's questions during the dialogue.

[0045] In specific implementation, the virtual dialogue space can be associated with a target theme, and the names of specific virtual characters in the space and the preset scripts can be related to the target theme. For example, as mentioned above, in the space of the subject of "Journey to the West", AI characters can include "Wukong" and "Bajie".

[0046] It should be noted that, in actual applications, a specific off-site promotion link may be a link related to a specific target product, or may be a link that directly promotes a specific virtual conversation space off-site. Alternatively, since multiple virtual conversation spaces can be provided in the commodity information service system, the specific off-site promotion link may also be a link for promoting a virtual conversation space list off-site, and so on. Among them, in the case of off-site promotion of a specific virtual conversation space, after the user initiates a jump request through the off-site promotion link, the chat interface of a specific virtual conversation space may be directly displayed. In the case of off-site promotion of a virtual conversation space list, after receiving the user's jump request, the list page of the virtual conversation space may be displayed first, and the list page may display the names of each virtual conversation space and the associated topics, commodity category labels and other information, and the user may choose to enter one of the virtual conversation spaces based on this information.

[0047] The names, topics, and story lines of the virtual conversation space can be related to certain popular or classic film and television works, historical figures, well-known anchors, etc., and can also be related to the product categories to be recommended. Figure 3 As shown, "Journey to the West", "Fighting Fang XX (a character in a certain urban life film and television drama) group", "Poetry and Rhythm Food Group", "XX (a character in a certain ancient costume palace drama) beautiful girl group", etc. are displayed. Among them, the topic associated with the chat room "Journey to the West" can be "Take care of every inch of skin on the way to the scriptures", and the corresponding product category tags can be "Health", "Beauty and Skin Care", etc. Since the chat room "XX Beautiful Girl Group" is related to ancient costume palace dramas, the related topic can be "Struggle between Girls", and the corresponding product category can be "Beauty and Skin Care", etc. In this way, the conversation content in a specific chat room is no longer a simple product recommendation, but can be combined with the development of a specific story line to express some plot content related to the corresponding film and television drama, etc., making the conversation content more interesting and easier to arouse the interest of users.

[0048] Users can select the chat room they are interested in through the list page. For example, if they need products in the "Beauty and Skin Care" category, they can enter the conversation interface of the virtual conversation space by clicking on the "Chat" option corresponding to the "Journey to the West" chat room.

[0049] In addition to displaying the specific dialogue interface of the virtual dialogue space, the current user can also be added to the virtual dialogue space, so that the user can have a dialogue with the virtual character in the space. For example, when the virtual character recommends a certain product, the user has some questions about the product, and can enter his own questions in the dialogue interface. Or, you can also have a dialogue with the virtual character about the plot content, and so on.

[0050] S204: Displaying the conversation content between the virtual character and the user through the conversation interface of the virtual conversation space, wherein the conversation content includes: conversation content generated by the generative model according to a preset script and the conversation content input by the user, including content for recommending target products.

[0051] After the user joins the virtual conversation space, the specific conversation content can be displayed through the conversation interface of the virtual conversation space. Specifically, the virtual character can first say hello, and then the generative model can generate the conversation content of the virtual character according to the preset script and the conversation content input by the user. The conversation content of the virtual character can include content recommending specific products.

[0052] The specific script can be used to define the character features, speaking style and story line of the virtual character, and these script contents can be input into the generative model as input information, so that the generative model generates dialogue content that conforms to the specific character features and speaking style around the specific story line. In addition, the content of product recommendations can also be integrated into the plot content generated based on the story line and the user dialogue content.

[0053] For example, in a specific example, assuming that the user enters the "Journey to the West" chat room, the specific dialogue interface can be as follows: Figure 4 As shown. The virtual characters "Wukong" and "Bajie" can have several rounds of dialogue, which may include some classic lines from the corresponding film and television dramas, etc. In addition, the information of specific products to be recommended can be gradually integrated into the dialogue process. In addition to introducing the names and links of specific products, the generative model can also generate relevant content such as the introduction of the value points (selling points) of the products. For example, Figure 4 In the example shown, the specific chat room is associated with a facial mask product, and the specific content of the conversation leading to the product can be: "Brother Monkey, I heard that someone on the mountain used the 'Millennium Snow Mask', and his skin became as white as snow (the selling point can be introduced here)...", etc. Of course, in actual applications, the above brackets will show specific selling points, such as being selected in a certain ranking, participating in a full-discount event, etc.

[0054] It should be noted here that, in specific implementation, the same virtual conversation space may include multiple virtual characters. For example, in the above example, two virtual characters, "Wukong" and "Bajie", may be included. This allows the chat room to output content in the form of conversation when the user temporarily does not want to participate in the conversation, and is more conducive to simulating certain scenes such as certain scenes in the corresponding film and television dramas. Of course, in the case of multiple virtual characters, one of the virtual characters may be used to provide the main shopping guide service, and the other virtual characters may be auxiliary characters.

[0055] Specifically, when recommending the target product, which target product or products to recommend can be pre-configured. For example, a product pool can be pre-configured for the chat room so that the virtual character can recommend products in the product pool during the conversation. Of course, the products in the product pool are associated with the theme of the chat room. For example, if the theme of the chat room is beauty and skin care, the products in the product pool can also be products related to beauty and skin care.

[0056] It should be noted that if a specific off-site promotional link is a link related to a specific target product, then when recommending products in the chat room, the specific recommendation can also be this target product to ensure continuity.

[0057] In addition, the specific dialogue content generated by the generative model may include not only text content, but also a composite image generated by combining the character image in the script with the product information. For example, in the chat room of "Journey to the West", the following can be generated: Figure 5 The composite image shown at 51 in the figure can show the specific product trial / try-on effects, and on the other hand, it can further enhance the fun. Of course, during the conversation, the user can also enter his own questions at any time through the input box in the interface, for example, Figure 5 As shown in place 52, "Can it be used on sensitive skin?", etc.

[0058] In summary, through the embodiment of the present application, after an off-site promotion link is published through an off-site system, and a user initiates a jump request through such an off-site promotion link, the receiving interface provided by the commodity information service system side can be a dialogue interface corresponding to the virtual dialogue space, which can include a virtual character, and the user can also be added to the virtual dialogue space, so that the user can have a dialogue with the virtual character through the virtual dialogue space, and the dialogue content between the virtual character and the user can be displayed through the dialogue interface of the virtual dialogue space, and the dialogue content includes: the dialogue content generated by the generative model according to the preset script and the dialogue content input by the user, which can include content for recommending the target commodity. In this way, when the user jumps from the off-site system to the receiving page provided by the commodity information service system, the user's jump operation can be received through the virtual dialogue space interface class, and the virtual character can be used to recommend commodities to the user, answer user questions, etc., so that the user's interactive shopping needs can be met, and the continuity of the user experience can be achieved in the process of jumping between different systems, which is conducive to further improving indicators such as the browsing-purchase conversion rate of commodities.

[0059] It should be noted that the embodiments of the present application may involve the use of user data. In actual applications, user-specific personal data can be used in the scheme described herein within the scope permitted by applicable laws and regulations, subject to the requirements of applicable laws and regulations of the country where the user is located (for example, with the user's explicit consent, effective notification to the user, etc.).

[0060] Corresponding to the aforementioned method embodiment, the embodiment of the present application further provides a device for providing commodity information, which may include:

[0061] A jump request receiving unit, used to receive a jump request initiated by a user through an off-site promotion link; the off-site promotion link is a link generated on the commodity information service system side and published by the promoter to an off-site system outside the commodity information service system;

[0062] A receiving interface providing unit, configured to display a receiving interface provided by the commodity information service system according to the jump request, wherein the receiving interface is a dialogue interface corresponding to the virtual dialogue space, and add the user to the virtual dialogue space, wherein the virtual dialogue space also includes a virtual character;

[0063] A display unit is used to display the conversation content between the virtual character and the user through the conversation interface of the virtual conversation space, wherein the conversation content includes: conversation content generated by the generative model according to a preset script and the conversation content input by the user, including content for recommending target products.

[0064] The preset script is used to define the character traits, speaking style and story line of the virtual character, and the content recommending the target product is integrated into the plot content generated based on the story line and the user dialogue content.

[0065] Specifically, the virtual dialogue space is associated with a target theme, and the name of the virtual character and the preset script are related to the target theme.

[0066] The same virtual dialogue space may include multiple virtual characters, one of which is used to provide the main shopping guide service, and the other virtual characters are auxiliary characters.

[0067] In a specific implementation, when recommending the target product, the dialogue content generated by the generative model includes: a composite image generated by combining the character image in the script with the product information.

[0068] The off-site promotion link includes: a link for off-site promotion of a target product; at this time, the product recommended in the conversation content generated by the generative model is the target product associated with the off-site promotion link.

[0069] The off-site promotion link includes: a link for off-site promotion of a virtual conversation space or a virtual conversation space list.

[0070] If the off-site promotion link is a link for off-site promotion of the virtual conversation space list, before displaying the conversation interface corresponding to the virtual conversation space, the following may also be included:

[0071] The list display unit is used to display a virtual conversation space list page, which includes multiple optional virtual conversation spaces and their corresponding names, topics, and related product category label information, so that after the user selects one of the virtual conversation spaces, the conversation interface of the virtual conversation space is displayed.

[0072] In addition, an embodiment of the present application further provides a computer-readable storage medium on which a computer program is stored, and when the program is executed by a processor, the steps of any one of the methods in the aforementioned method embodiments are implemented.

[0073] And an electronic device, comprising:

[0074] one or more processors; and

[0075] A memory associated with the one or more processors, the memory being used to store program instructions, wherein the program instructions, when read and executed by the one or more processors, execute the steps of the method described in any one of the aforementioned method embodiments.

[0076] A computer program product includes a computer program / computer executable instructions, which, when executed by a processor in an electronic device, implement the steps of the method described in the aforementioned method embodiment.

[0077] in, Figure 6 The architecture of an electronic device is exemplarily shown. For example, device 600 can be a mobile phone, a computer, a digital broadcast terminal, a messaging device, a game console, a tablet device, a medical device, a fitness device, a personal digital assistant, an aircraft, etc.

[0078] Reference Figure 6 , device 600 may include one or more of the following components: a processing component 602 , a memory 604 , a power component 606 , a multimedia component 608 , an audio component 610 , an input / output (I / O) interface 612 , a sensor component 614 , and a communication component 616 .

[0079] The processing component 602 generally controls the overall operation of the device 600, such as operations associated with display, phone calls, data communications, camera operations, and recording operations. The processing component 602 may include one or more processors 620 to execute instructions to complete all or part of the steps of the method provided by the technical solution of the present disclosure. In addition, the processing component 602 may include one or more modules to facilitate the interaction between the processing component 602 and other components. For example, the processing component 602 may include a multimedia module to facilitate the interaction between the multimedia component 608 and the processing component 602.

[0080] The memory 604 is configured to store various types of data to support operations on the device 600. Examples of such data include instructions for any application or method operating on the device 600, contact data, phone book data, messages, pictures, videos, etc. The memory 604 can be implemented by any type of volatile or non-volatile storage device or a combination thereof, such as static random access memory (SRAM), electrically erasable programmable read-only memory (EEPROM), erasable programmable read-only memory (EPROM), programmable read-only memory (PROM), read-only memory (ROM), magnetic memory, flash memory, magnetic disk or optical disk.

[0081] The power supply component 606 provides power to the various components of the device 600. The power supply component 606 may include a power management system, one or more power supplies, and other components associated with generating, managing, and distributing power for the device 600.

[0082] The multimedia component 608 includes a screen that provides an output interface between the device 600 and the user. In some embodiments, the screen may include a liquid crystal display (LCD) and a touch panel (TP). If the screen includes a touch panel, the screen may be implemented as a touch screen to receive input signals from the user. The touch panel includes one or more touch sensors to sense touch, slide, and gestures on the touch panel. The touch sensor may not only sense the boundaries of the touch or slide action, but also detect the duration and pressure associated with the touch or slide operation. In some embodiments, the multimedia component 608 includes a front camera and / or a rear camera. When the device 600 is in an operating mode, such as a shooting mode or a video mode, the front camera and / or the rear camera may receive external multimedia data. Each front camera and rear camera may be a fixed optical lens system or have a focal length and optical zoom capability.

[0083] The audio component 610 is configured to output and / or input audio signals. For example, the audio component 610 includes a microphone (MIC), and when the device 600 is in an operating mode, such as a call mode, a recording mode, and a speech recognition mode, the microphone is configured to receive an external audio signal. The received audio signal can be further stored in the memory 604 or sent via the communication component 616. In some embodiments, the audio component 610 also includes a speaker for outputting audio signals.

[0084] I / O interface 612 provides an interface between processing component 602 and peripheral interface modules, such as keyboards, click wheels, buttons, etc. These buttons may include but are not limited to: a home button, a volume button, a start button, and a lock button.

[0085] The sensor assembly 614 includes one or more sensors for providing various aspects of status assessment for the device 600. For example, the sensor assembly 614 can detect the open / closed state of the device 600, the relative positioning of components, such as the display and keypad of the device 600, and the sensor assembly 614 can also detect the position change of the device 600 or a component of the device 600, the presence or absence of user contact with the device 600, the orientation or acceleration / deceleration of the device 600, and the temperature change of the device 600. The sensor assembly 614 may include a proximity sensor configured to detect the presence of nearby objects without any physical contact. The sensor assembly 614 may also include an optical sensor, such as a CMOS or CCD image sensor, for use in imaging applications. In some embodiments, the sensor assembly 614 may also include an accelerometer, a gyroscope sensor, a magnetic sensor, a pressure sensor, or a temperature sensor.

[0086] The communication component 616 is configured to facilitate wired or wireless communication between the device 600 and other devices. The device 600 can access a wireless network based on a communication standard, such as WiFi, or a mobile communication network such as 2G, 3G, 4G / LTE, 5G, etc. In an exemplary embodiment, the communication component 616 receives a broadcast signal or broadcast-related information from an external broadcast management system via a broadcast channel. In an exemplary embodiment, the communication component 616 also includes a near field communication (NFC) module to facilitate short-range communication. For example, the NFC module can be implemented based on radio frequency identification (RFID) technology, infrared data association (IrDA) technology, ultra-wideband (UWB) technology, Bluetooth (BT) technology and other technologies.

[0087] In an exemplary embodiment, the device 600 may be implemented by one or more application specific integrated circuits (ASICs), digital signal processors (DSPs), digital signal processing devices (DSPDs), programmable logic devices (PLDs), field programmable gate arrays (FPGAs), controllers, microcontrollers, microprocessors, or other electronic components to perform the above methods.

[0088] In an exemplary embodiment, a non-transitory computer-readable storage medium including instructions is also provided, such as a memory 604 including instructions, and the above instructions can be executed by a processor 620 of the device 600 to complete the method provided by the technical solution of the present disclosure. For example, the non-transitory computer-readable storage medium can be a ROM, a random access memory (RAM), a CD-ROM, a magnetic tape, a floppy disk, an optical data storage device, etc.

[0089] It can be known from the description of the above implementation methods that those skilled in the art can clearly understand that the present application can be implemented by means of software plus a necessary general hardware platform. Based on such an understanding, the technical solution of the present application can be essentially or partly contributed to the prior art in the form of a software product, which can be stored in a storage medium such as ROM / RAM, a magnetic disk, an optical disk, etc., and includes several instructions for enabling a computer device (which can be a personal computer, a server, or a network device, etc.) to execute the methods described in the various embodiments of the present application or certain parts of the embodiments.

[0090] Each embodiment in this specification is described in a progressive manner, and the same or similar parts between the embodiments can refer to each other, and each embodiment focuses on the differences from other embodiments. In particular, for the system or system embodiment, since it is basically similar to the method embodiment, the description is relatively simple, and the relevant parts can refer to the partial description of the method embodiment. The system and system embodiments described above are merely schematic, wherein the units described as separate components may or may not be physically separated, and the components displayed as units may or may not be physical units, that is, they may be located in one place, or they may be distributed on multiple network units. Some or all of the modules may be selected according to actual needs to achieve the purpose of the scheme of this embodiment. Ordinary technicians in this field can understand and implement it without creative work.

[0091] The above is a detailed introduction to the method and electronic device for providing commodity information provided by the present application. The principles and implementation methods of the present application are described in detail using specific examples. The description of the above embodiments is only used to help understand the method and core idea of ​​the present application. At the same time, for those skilled in the art, according to the idea of ​​the present application, there will be changes in the specific implementation methods and application scope. In summary, the content of this specification should not be understood as limiting the present application.

Claims

1. A method for providing product information, characterized in that: include: Receiving a jump request initiated by a user through an off-site promotion link; the off-site promotion link is a link generated on the commodity information service system side and published by a promoter to an off-site system outside the commodity information service system; Displaying a connection interface provided by the commodity information service system according to the jump request, the connection interface being a conversation interface corresponding to the virtual conversation space, and adding the user to the virtual conversation space, the virtual conversation space also including a virtual character; The conversation content between the virtual character and the user is displayed through the conversation interface of the virtual conversation space, and the conversation content includes: conversation content generated by the generative model according to a preset script and the conversation content input by the user, including content for recommending target products.

2. The method according to claim 1, characterized in that The preset script is used to define the character traits, speaking style and story line of the virtual character, and the content recommending the target product is integrated into the plot content generated based on the story line and the user dialogue content.

3. The method according to claim 1, characterized in that The virtual dialogue space is associated with a target theme, and the name of the virtual character and the preset script are related to the target theme.

4. The method according to claim 3, characterized in that The same virtual dialogue space includes multiple virtual characters, one of which is used to provide the main shopping guide service, and the other virtual characters are auxiliary characters.

5. The method according to claim 1, characterized in that When recommending the target product, the dialogue content generated by the generative model includes: a composite image generated by combining the character image in the script with the product information.

6. The method according to any one of claims 1 to 5, characterized in that: The off-site promotion links include: links for off-site promotion of target products; The product recommended in the conversation content generated by the generative model is the target product associated with the off-site promotion link.

7. The method according to any one of claims 1 to 5, characterized in that: The off-site promotion link includes: a link for off-site promotion of a virtual conversation space or a virtual conversation space list.

8. The method according to claim 7, characterized in that If the off-site promotion link is a link for off-site promotion of the virtual conversation space list, before displaying the conversation interface corresponding to the virtual conversation space, the method further includes: A virtual conversation space list page is displayed, which includes multiple optional virtual conversation spaces and their corresponding names, topics, and related product category label information, so that after the user selects one of the virtual conversation spaces, the conversation interface of the virtual conversation space is displayed.

9. A computer-readable storage medium having a computer program stored thereon, characterized in that: When the program is executed by a processor, the steps of the method described in any one of claims 1 to 8 are implemented.

10. An electronic device, characterized in that: include: one or more processors; as well as A memory associated with the one or more processors, the memory being used to store program instructions, wherein the program instructions, when read and executed by the one or more processors, execute the steps of the method according to any one of claims 1 to 8.

11. A computer program product comprising a computer program / computer executable instructions, characterized in that: When the computer program / computer executable instructions are executed by a processor in an electronic device, the steps of the method according to any one of claims 1 to 8 are implemented.