Thermodynamic diagram generation method, device and equipment and computer readable storage medium
By obtaining customer's business processing information and generating heat maps based on variance calculation rules, the problems of high cost of heat map generation and insufficient information in the prior art are solved, and the effect of reducing costs and increasing information volume is achieved.
Patent Information
- Application Number
- CN202411389989.X
- Authority / Receiving Office
- CN · China
- Patent Type
- Applications(China)
- Current Assignee / Owner
- Filing Date
- 2024-09-30
- Publication Date
- 2025-02-18
Smart Images
Figure CN119478083A_ABST
Abstract
Description
Technical Field
[0001] The present application relates to the field of information processing technology, and in particular to a method, device, equipment and computer-readable storage medium for generating a heat map. Background Art
[0002] In related technologies, the passenger flow at each location is mostly determined through the customer's fixed positioning or real-time positioning, so that a heat map for display can be generated based on the passenger flow for analysis by relevant personnel. However, the development and maintenance costs of generating a heat map based on the customer's real-time positioning are high, and the heat map generated only by fixed positioning can only provide limited information, so that the heat map fails to meet the expected usage requirements. Summary of the invention
[0003] The present application provides a method, device, equipment and computer-readable storage medium for generating a heat map, aiming to reduce the cost of generating a heat map and increase the amount of information provided by the heat map.
[0004] In a first aspect, the present application provides a method for generating a heat map, the method for generating a heat map comprising the following steps:
[0005] Acquire business handling information of multiple customers, wherein the business handling information includes business handling location information;
[0006] Based on a preset variance calculation rule, according to the business handling location information of each of the customers, a target location variance is determined, wherein the target location variance is used to indicate the location distribution of the multiple customers when handling corresponding businesses;
[0007] A target heat map is generated according to the target position variance.
[0008] In a second aspect, the present application further provides a device for generating a heat map, the device for generating a heat map comprising:
[0009] An information acquisition module, used to acquire business handling information of multiple customers, wherein the business handling information includes business handling location information;
[0010] A variance calculation module, used to determine a target location variance based on a preset variance calculation rule and the business handling location information of each of the customers, wherein the target location variance is used to indicate the location distribution of the multiple customers when handling corresponding businesses;
[0011] A heat map generation module is used to generate a target heat map according to the target position variance.
[0012] In a third aspect, the present application also provides a computer device, comprising a processor, a memory, and a computer program stored in the memory and executable by the processor, wherein when the computer program is executed by the processor, the steps of the method for generating a thermal map as described above are implemented.
[0013] In a fourth aspect, the present application further provides a computer-readable storage medium having a computer program stored thereon, wherein when the computer program is executed by a processor, the steps of the method for generating a thermal map as described above are implemented.
[0014] The present application provides a method, device, equipment and computer-readable storage medium for generating a heat map, the method comprising obtaining business handling information of multiple customers, the business handling information comprising business handling location information; determining a target location variance based on the business handling location information of each of the customers based on a preset variance calculation rule, the target location variance being used to indicate the location distribution of the multiple customers when handling corresponding businesses; generating a target heat map based on the target location variance, without obtaining the real-time location of the customer to reduce the cost of generating the heat map, and generating the target heat map at least through the target location variance, so that relevant analysts can know the passenger flow concentration degree of each location in the heat map, thereby increasing the amount of information provided by the heat map, so as to facilitate relevant analysts to further optimize the business handling location based on the heat map, so that the business handling location is more suitable for the customer's activity range, so that the business handling location is easier to attract more customers. BRIEF DESCRIPTION OF THE DRAWINGS
[0015] In order to more clearly illustrate the technical solutions of the embodiments of the present application, the drawings required for use in the description of the embodiments will be briefly introduced below. Obviously, the drawings described below are some embodiments of the present application. For ordinary technicians in this field, other drawings can be obtained based on these drawings without paying any creative work.
[0016] Figure 1 A schematic diagram of a process for generating a heat map provided in an embodiment of the present application;
[0017] Figure 2 A schematic diagram of a heat map provided in an embodiment of the present application;
[0018] Figure 3 A schematic diagram of a device for generating a heat map provided in an embodiment of the present application;
[0019] Figure 4 A schematic block diagram of the structure of a computer device provided in an embodiment of the present application.
[0020] The realization of the purpose, functional features and advantages of this application will be further explained in conjunction with embodiments and with reference to the accompanying drawings. DETAILED DESCRIPTION
[0021] The following will be combined with the drawings in the embodiments of the present application to clearly and completely describe the technical solutions in the embodiments of the present application. Obviously, the described embodiments are part of the embodiments of the present application, not all of the embodiments. Based on the embodiments in the present application, all other embodiments obtained by ordinary technicians in this field without creative work are within the scope of protection of this application.
[0022] The flowcharts shown in the accompanying drawings are only examples and do not necessarily include all the contents and operations / steps, nor must they be executed in the order described. For example, some operations / steps may also be decomposed, combined or partially merged, so the actual execution order may change according to actual conditions.
[0023] The embodiments of the present application provide a method, device, computer equipment and computer-readable storage medium for generating a heat map. The method for generating the heat map can be applied to a terminal device, which can be an electronic device such as a tablet computer, a laptop computer, a desktop computer, etc. It can also be applied to a server, which can be a separate server or a cloud server that provides basic cloud computing services such as cloud services, cloud databases, cloud computing, cloud functions, cloud storage, network services, cloud communications, middleware services, domain name services, security services, content delivery networks (CDNs), and big data and artificial intelligence platforms.
[0024] In conjunction with the accompanying drawings, some embodiments of the present application are described in detail below. In the absence of conflict, the following embodiments and features in the embodiments can be combined with each other.
[0025] Please refer to Figure 1 , Figure 1 A schematic flow chart of a method for generating a heat map provided in an embodiment of the present application.
[0026] like Figure 1 As shown, the method for generating the heat map includes steps S101 to S103.
[0027] Step S101: Acquire business handling information of multiple customers, wherein the business handling information includes business handling location information.
[0028] Exemplarily, the customer's business processing information is obtained from multiple business processing terminals or the customer's terminal. Specifically, after the business personnel arrives at the business processing location, the current business processing location is set in the business processing terminal, so that the business processing information uploaded through the business processing terminal includes the business processing location information; or, the business personnel provides QR code information for the customer's mobile terminal to scan, and the QR code information of different business processing locations is different. After the customer scans the code and completes the information filling in on the mobile terminal, the corresponding business processing information is generated including the business processing location information, so that the business processing location information can be determined in the customer's business processing information to determine the customer's business processing location.
[0029] In some embodiments, obtaining the business handling information of multiple customers includes:
[0030] Obtain business processing information of multiple customers within a preset time period, wherein the starting time of the preset time period is a first preset time or a time when the business processing information of the first customer is obtained, and the ending time of the preset time period is a second preset time or a time when the number of customers whose business processing information is obtained is greater than or equal to a preset customer number threshold.
[0031] Exemplarily, the business handling information of the customer is obtained within a preset time period, so that the generated heat map shows the business handling situation of the customer within the preset time period. Specifically, the starting time of the preset time period is the first preset time, and the ending time is the second preset time, wherein the first preset time and the second preset time are set according to actual use needs. For example, if the business handling location is a mobile point, the first preset time can be the time when the business handling location is set up, or the time after a period of time after the point is set up is determined as the first preset time, and the second preset time can be the time when the point is withdrawn; for another example, if the business handling location is a fixed location, the first preset time and the second preset time can be separated by one month, one quarter or other time periods, so as to obtain monthly or quarterly business handling information, so as to determine the monthly or quarterly business handling customer flow.
[0032] In other embodiments, the starting moment of the preset time period is the moment when the business processing information of the first customer is obtained. When the business processing location is a mobile point, after the business processing information corresponding to the first customer is obtained, the received business processing information is started to be counted and continued for the preset time period to obtain the business processing information within the preset time period. It should be understood that the preset time period can be set to obtain the business processing information within the preset time period, or the moment when the business processing information of the target number of customers is obtained is set as the end moment, and the time required from obtaining the business processing information corresponding to the first customer to obtaining the business processing information of the target number of customers is used as the preset time period.
[0033] It should be noted that the start time, end time or duration of the preset time period can be set according to the actual display requirements of the heat map, and this application does not impose any restrictions, so that the generated heat map can provide more information, thereby meeting the usage needs of analysts.
[0034] Step S102: Based on a preset variance calculation rule, a target location variance is determined according to the business handling location information of each of the customers. The target location variance is used to indicate the location distribution of the multiple customers when handling corresponding businesses.
[0035] Exemplarily, based on a preset variance calculation rule, after obtaining the business handling location information of multiple customers, the target location variance is determined according to the business handling location information of all customers to indicate the location distribution of all customers when handling business.
[0036] In the specific implementation process, each business handling location in the first area is assigned a value to facilitate determining the target location variance. Specifically, the business handling locations are assigned a value based on the distance between each other, and the business handling location A is assigned a value of 1, the business handling location B is assigned a value of 6, and the business handling location C is assigned a value of 2. The location variance can be calculated based on the number of customers at each business handling location to determine the location distribution of customers when handling business, and a corresponding heat map can be generated based on the location distribution of customers when handling business. Among them, the target location variance is calculated by the variance calculation formula. For example, 2 customers conducted business at business location A, 4 customers conducted business at business location B, and 1 customer conducted business at business location C, then the obtained business location information includes the sequence {1,1,6,6,6,6,2}. By calculating the variance of the sequence, the target location variance of the first area is approximately 581. If the target location variance corresponding to the second area is 388, it can be determined that in the second area, customers will conduct business at more concentrated business locations. Therefore, after generating a heat map based on the target location variance, analysts can know which areas have more concentrated customers or how customers in different areas like business locations, so as to provide a basis for adjusting the business locations.
[0037] It should be understood that the first area and the second area can be different cities, different administrative districts in the same city, and different areas in the same administrative district, which can be set according to actual needs and are not limited in this application. At least two business handling locations should be included in an area to determine the concentration of customers handling business at the business handling locations.
[0038] Exemplarily, based on the hive syntax in the structured query language (SQL), the acquired business handling location information is assigned a value and the variance is calculated to obtain the target location variance.
[0039] In some embodiments, the target position variance is determined based on the preset variance calculation rules and according to the business handling location information of each of the customers, including: determining the longitude information and latitude information corresponding to each of the customers in the business handling location information of each of the customers; determining the first position variance based on the longitude information corresponding to each of the customers; determining the second position variance based on the latitude information corresponding to each of the customers; and determining the target position variance based on the first position variance and the second position variance.
[0040] Exemplarily, the business handling location information includes longitude information and dimension information, and the target location variance can be determined directly based on the longitude information and dimension information without assigning values to the business handling location, so as to reduce the amount of calculated data and thus improve the efficiency of heat map generation.
[0041] Specifically, the business handling location information corresponding to the first area is determined, and the first location variance is determined according to the longitude information in the business handling location information, and the second location variance is determined according to the dimension information in the business handling location information, so that the first location variance and the second location variance are used as the target location variance. It should be understood that determining the target location variance through the longitude information and latitude information of the customer can improve the calculation accuracy of the target location variance, so that the accuracy of the generated heat map is higher, and the generated heat map can provide the variance in longitude and the variance in dimension, so that analysts can further analyze and determine the location with higher customer concentration based on the generated heat map.
[0042] Step S103: generating a target heat map according to the target position variance.
[0043] Exemplarily, after determining the target position variances of multiple areas, a target heat map including all areas is generated based on the target position variances corresponding to the multiple areas, so that the target heat map can indicate the concentration level of customers in each area when conducting business. The target heat map is generated through the business processing information generated by customers when conducting business, without the need to generate a heat map based on the real-time positioning of the customers, thereby reducing the generation, development and maintenance costs of the heat map.
[0044] In some embodiments, generating a target heat map according to the target position variance includes:
[0045] Acquire regional map information of a target area, wherein the business handling location of the customer is located within the target area; and generate the target heat map according to the regional map information and the target location variance.
[0046] Exemplarily, regional map information of a target area is obtained, wherein the target area includes at least a first area and a second area, and the first area and the second area respectively include at least two business processing locations. After the target position variance of the first area and the target position variance of the second area are calculated by the above method, a target heat map is generated according to the position of the first area in the regional map, the position of the second area in the regional map, and the target position variance corresponding to the first area and the target position variance corresponding to the second area, so that the information displayed on the target heat map includes the regional map of the target area, the target position variance of the first area in the target area, and the target position variance of the second area in the target area; specifically, the pixel value of the target heat map is adjusted to display the target position variance corresponding to the first area and the target position variance corresponding to the second area.
[0047] See also Figure 2 , Figure 2 A schematic diagram of a heat map provided in accordance with an embodiment of the present application.
[0048] In some embodiments, generating a target heat map based on the target position variance includes: determining the pixel value of each image area in the target heat map based on the target position variance corresponding to each image area in the target heat map, wherein the pixel value of the image area is negatively correlated with the target position variance.
[0049] Exemplarily, according to the target position variance corresponding to each image region, the pixel value of the corresponding image region is determined so that the generated target heat map can reflect the target position variance of each actual region.
[0050] Specifically, the pixel value of the image area is negatively correlated with the target position variance. For example, if the target position variance corresponding to the first area is greater than the target position variance corresponding to the second area, then the pixel value corresponding to the first image area used to display the first area is less than the pixel value corresponding to the second image area used to display the second area. This enables analysts to determine the concentration of business processing customers in each area based on the target heat map, and then adjust the business processing location based on the target heat map so that the adjusted business processing location has a larger customer flow.
[0051] It should be noted that Figure 2 The diagram is provided for ease of understanding. Figure 2 The regions in can be used to represent administrative districts, cities, streets, etc. Figure 2 The thermal map obtained in this application is not limited.
[0052] In some embodiments, the business processing information also includes business processing channel information and / or business processing type information, and the method also includes: based on a preset variance calculation rule, according to the business processing channel information of each of the customers, determining the business processing channel variance; and / or based on a preset variance calculation rule, according to the business processing type information of each of the customers, determining the business processing type variance; generating a target heat map according to the target position variance, including: generating the target heat map according to the business processing channel variance and / or the business processing type variance, and the target position variance.
[0053] Exemplarily, the business processing information also includes business processing channel information and / or business processing type information. Specifically, the business processing channel information includes but is not limited to on-site code scanning processing, SMS notification processing, and phone notification processing. The business processing types include but are not limited to savings card processing, credit card processing, and credit card types. The business processing channel variance is determined through the business processing channel information of multiple customers to determine the distribution of channels handled by customers, and the business processing type variance is determined through the business processing type information of multiple customers to determine the distribution of business types handled by customers; a target heat map is generated through the target location variance and the business processing channel variance, or a target heat map is generated through the target location variance and the business processing type variance, or a heat map is generated through the target location variance, the business processing channel variance and the business processing type variance, so that the generated target heat map can not only provide information on the location distribution of customers when handling business, but also provide information such as the distribution of customers' processing channels and the distribution of customers' business processing types, so as to achieve the purpose of increasing the information that the target heat map can provide.
[0054] During the specific implementation process, the business processing channel information of all business processing locations in a certain area is obtained to determine the concentration of the business processing channels in the area. Similarly, the business processing type information of all business processing locations in a certain area is obtained to determine the concentration of the business processing types in the area. Thus, the concentration of business processing channels in different areas and / or the concentration of business processing types in different areas can be displayed in the generated target heat map, so that analysts can determine the distribution of business processing channels and / or business processing types based on the target heat map, and then adjust the business processing channels and / or business processing types of the business processing locations to meet the needs of customers in the corresponding regions.
[0055] In some embodiments, generating the target heat map according to the business processing channel variance and / or the business processing type variance, and the target location variance includes: generating a first heat map according to the target location variance, generating a second heat map according to the business processing channel variance, and generating a third heat map according to the business processing type variance; performing image overlay processing on the second heat map and / or the third heat map with the first heat map to obtain the target heat map.
[0056] Exemplarily, if a target heat map is required to display the distribution of business processing channels and / or business processing types, a second heat map is generated based on the business processing channel variance, and / or a third heat map is generated based on the business processing type variance, so as to obtain the target heat map by superimposing the images of the first heat map and the second heat map, or obtain the target heat map by superimposing the images of the first heat map and the third heat map, or obtain the target heat map by superimposing the images of the first heat map, the second heat map and the third heat map.
[0057] In the specific implementation process, since the second heat map and the third heat map are both determined by the business processing information of multiple business processing locations in a certain area, based on the same area division rules, the above processing can obtain the distribution of the business processing locations of customers in the first area, the distribution of the business processing channels of customers, and the distribution of the business processing types of customers. Therefore, the target heat map generated based on the above information can display the distribution of the business processing locations of customers in different areas, the distribution of the business processing channels of customers, and the distribution of the business processing types of customers, thereby achieving the purpose of increasing the amount of information that the target heat map can provide.
[0058] It should be understood that after the first heat map, the second heat map and the third heat map are generated, the first heat map, the second heat map and the third heat map can be output to the display terminal respectively, so that the analyst can view each heat map separately, and perform image overlay processing according to the operation information of the analyst, so that the displayed heat map is the overlay of at least two of the above heat maps, so as to meet the different viewing needs of the analyst. For example, if it is determined based on the content displayed by the first heat map and the second heat map that the business handling locations and business handling channels of customers in the first area are relatively concentrated, then the business handling location information and business handling channel information of each customer corresponding to the first area can be further obtained. , to determine which business handling location in the first area has the most customers handling business, and to determine which business handling channels are the most in each business handling location, so as to adjust the business handling locations and the business handling channels provided according to the results of the analysis, thereby achieving the effect of reducing the cost of business development; and if the business handling locations and business handling channels of customers in the determined second area are relatively scattered, the business development situation in the second area can be maintained. It can be seen that the generated target heat map can provide a basis for adjusting the business handling location and the way of business development, so as to reduce the cost of business development and make the business development more suitable for customers in the corresponding area, thereby improving the efficiency of business handling.
[0059] The method for generating a heat map provided in the above embodiment does not need to obtain the real-time location of the customer to reduce the cost of generating the heat map, and at least generates a target heat map through the target position variance, so that relevant analysts can more intuitively determine the passenger flow concentration in each area based on the target heat map, thereby increasing the amount of information provided by the heat map and facilitating relevant analysts to further optimize the business processing location based on the heat map, so that the business processing location is more suitable for the customer's activity range, thereby making it easier for the business processing location to attract more customers.
[0060] See also Figure 3 , Figure 3 A schematic diagram of a device for generating a thermal map provided in one embodiment of the present application.
[0061] like Figure 3 As shown, the heat map generation device 100 includes: an information acquisition module 110, a variance calculation module 120 and a heat map generation module 130.
[0062] The information acquisition module 110 is used to acquire the business handling information of multiple customers, wherein the business handling information includes business handling location information.
[0063] The variance calculation module 120 is used to determine the target location variance based on the preset variance calculation rules and the business handling location information of each of the customers. The target location variance is used to indicate the location distribution of multiple customers when handling corresponding businesses.
[0064] The heat map generation module 130 is used to generate a target heat map according to the target position variance.
[0065] Exemplarily, the variance calculation module 120 includes a latitude and longitude information determination submodule, a first position variance calculation submodule, a second position variance calculation submodule, and a third position variance calculation submodule.
[0066] The longitude and latitude information determination submodule is used to determine the longitude and latitude information corresponding to each of the customers in the business handling location information of each of the customers.
[0067] The first position variance calculation submodule is used to determine the first position variance according to the longitude information corresponding to each of the customers.
[0068] The second position variance calculation submodule is used to determine the second position variance according to the latitude information corresponding to each of the customers.
[0069] The third position variance calculation submodule is configured to determine the target position variance according to the first position variance and the second position variance.
[0070] Exemplarily, the heat map generation module 130 includes a map information acquisition submodule and a target heat map generation submodule.
[0071] The map information acquisition submodule is used to acquire regional map information of a target area, and the business handling location of the customer is located within the target area.
[0072] The target heat map generation submodule is used to generate the target heat map according to the regional map information and the target position variance.
[0073] Exemplarily, the heat map generating device 100 further includes a business handling channel variance calculation submodule and a business handling type variance calculation submodule.
[0074] The business handling channel variance calculation submodule is used to determine the first feature calculation data based on the feature aggregation network of the human body three-dimensional reconstruction model according to the first feature weight value, the second feature weight value and the third feature weight value.
[0075] The business handling type variance calculation submodule is used to determine the business handling channel variance based on the preset variance calculation rules and the business handling channel information of each of the customers.
[0076] The heat map generation module 130 is further used to generate the target heat map according to the business processing channel variance and / or the business processing type variance, and the target location variance.
[0077] Exemplarily, the heat map generation module 130 further includes a first heat map generation submodule, a second heat map generation submodule, and a third heat map generation submodule.
[0078] The first heat map generating submodule is used to generate a first heat map according to the target position variance.
[0079] The second heat map generating submodule is used to generate a second heat map according to the business handling channel variance.
[0080] The third heat map generating submodule is used to generate a third heat map according to the business handling type variance.
[0081] The target heat map generation submodule is also used to perform image superposition processing on the second heat map and / or the third heat map and the first heat map to obtain the target heat map.
[0082] Exemplarily, the heat map generation module 130 is further used to determine the pixel value of each image area in the target heat map according to the target position variance corresponding to each image area in the target heat map, wherein the pixel value of the image area is negatively correlated with the target position variance.
[0083] Exemplarily, the information acquisition module 110 is also used to obtain business processing information of multiple customers within a preset time period, wherein the starting time of the preset time period is a first preset time or a time when the business processing information of the first customer is obtained, and the ending time of the preset time period is a second preset time or a time when the number of customers whose business processing information is obtained is greater than or equal to a preset customer number threshold.
[0084] It should be noted that those skilled in the art can clearly understand that, for the convenience and brevity of description, the specific working processes of the above-described devices and modules and units can refer to the corresponding processes in the aforementioned method embodiments and will not be repeated here.
[0085] The method of the present application can be used in many general or special computer system environments or configurations. For example: personal computers, server computers, handheld devices or portable devices, tablet devices, multiprocessor systems, microprocessor-based systems, set-top boxes, programmable consumer electronic devices, network PCs, minicomputers, mainframe computers, distributed computing environments including any of the above systems or devices, etc. The present application can be described in the general context of computer-executable instructions executed by a computer, such as program modules. Generally, program modules include routines, programs, objects, components, data structures, etc. that perform specific tasks or implement specific abstract data types. The present application can also be practiced in distributed computing environments, in which tasks are performed by remote processing devices connected through a communication network. In a distributed computing environment, program modules can be located in local and remote computer storage media including storage devices.
[0086] Exemplarily, the above method and apparatus may be implemented in the form of a computer program. The computer program may be implemented in Figure 4 Runs on the computer device shown.
[0087] See also Figure 4 , Figure 4 A schematic block diagram of the structure of a computer device provided in an embodiment of the present application. The computer device may be a server or a terminal.
[0088] like Figure 4 As shown, the computer device includes a processor, a memory, and a network interface connected via a system bus, wherein the memory may include a storage medium and an internal memory.
[0089] The storage medium can store an operating system and a computer program. The computer program includes program instructions, and when the program instructions are executed, the processor can execute any method for generating a thermal map.
[0090] The processor is used to provide computing and control capabilities and support the operation of the entire computer equipment.
[0091] The internal memory provides an environment for the operation of the computer program in the storage medium. When the computer program is executed by the processor, the processor can execute any method for generating a thermal map.
[0092] The network interface is used for network communication, such as sending assigned tasks, etc. Those skilled in the art will understand that Figure 4 The structure shown in the figure is only a block diagram of a part of the structure related to the solution of the present application, and does not constitute a limitation on the computer device to which the solution of the present application is applied. The specific computer device may include more or fewer components than those shown in the figure, or combine certain components, or have a different arrangement of components.
[0093] It should be understood that the processor may be a central processing unit (CPU), and the processor may also be other general-purpose processors, digital signal processors (DSP), application-specific integrated circuits (ASIC), field-programmable gate arrays (FPGA) or other programmable logic devices, discrete gate or transistor logic devices, discrete hardware components, etc. Among them, the general-purpose processor may be a microprocessor or the processor may also be any conventional processor, etc.
[0094] In one embodiment, the processor is used to run a computer program stored in the memory to implement the following steps:
[0095] Acquire business handling information of multiple customers, wherein the business handling information includes business handling location information;
[0096] Based on a preset variance calculation rule, according to the business handling location information of each of the customers, a target location variance is determined, wherein the target location variance is used to indicate the location distribution of the multiple customers when handling corresponding businesses;
[0097] A target heat map is generated according to the target position variance.
[0098] In one embodiment, when the processor determines the target location variance based on the business handling location information of each customer based on the preset variance calculation rule, it is used to implement:
[0099] Determining the longitude information and latitude information corresponding to each of the customers in the business handling location information of each of the customers;
[0100] Determining a first position variance according to the longitude information corresponding to each of the customers;
[0101] Determining a second position variance according to the latitude information corresponding to each of the customers;
[0102] The target position variance is determined according to the first position variance and the second position variance.
[0103] In one embodiment, when the processor generates a target heat map according to the target position variance, it is used to implement:
[0104] Acquire regional map information of a target area, where the customer's business handling location is located within the target area;
[0105] The target heat map is generated according to the area map information and the target position variance.
[0106] In one embodiment, when implementing the method for generating a heat map, the processor is further used to implement:
[0107] Based on a preset variance calculation rule, determine the business handling channel variance according to the business handling channel information of each of the customers; and / or
[0108] Based on the preset variance calculation rules, the business handling type variance is determined according to the business handling type information of each of the customers;
[0109] When generating a target heat map according to the target position variance, it is used to achieve:
[0110] The target heat map is generated according to the business processing channel variance and / or the business processing type variance, and the target location variance.
[0111] In one embodiment, when the processor generates the target heat map according to the business handling channel variance and / or the business handling type variance, and the target location variance, it is used to implement:
[0112] generating a first heat map according to the target location variance, generating a second heat map according to the business handling channel variance, and generating a third heat map according to the business handling type variance;
[0113] The second thermodynamic map and / or the third thermodynamic map are subjected to image overlay processing with the first thermodynamic map to obtain the target thermodynamic map.
[0114] In one embodiment, when the processor generates a target heat map according to the target position variance, it is used to implement:
[0115] The pixel value of each image area in the target heat map is determined according to the target position variance corresponding to each image area in the target heat map, wherein the pixel value of the image area is negatively correlated with the target position variance.
[0116] In one embodiment, when acquiring the business handling information of multiple customers, the processor is used to implement:
[0117] Obtain business processing information of multiple customers within a preset time period, wherein the starting time of the preset time period is a first preset time or a time when the business processing information of the first customer is obtained, and the ending time of the preset time period is a second preset time or a time when the number of customers whose business processing information is obtained is greater than or equal to a preset customer number threshold.
[0118] It should be noted that those skilled in the art can clearly understand that, for the convenience and brevity of description, the specific working process of the computer device described above can refer to the corresponding process in the aforementioned embodiment of the method for generating a heat map, and will not be repeated here.
[0119] An embodiment of the present application further provides a computer-readable storage medium, on which a computer program is stored. The computer program includes program instructions. The method implemented when the program instructions are executed can refer to the various embodiments of the method for generating a heat map of the present application.
[0120] The computer-readable storage medium may be an internal storage unit of the computer device described in the foregoing embodiment, such as a hard disk or memory of the computer device. The computer-readable storage medium may also be an external storage device of the computer device, such as a plug-in hard disk, a smart memory card (SmartMedia Card, SMC), a secure digital (Secure Digital, SD) card, a flash card (Flash Card), etc., equipped on the computer device.
[0121] It should be understood that the terms used in this application specification are only for the purpose of describing specific embodiments and are not intended to limit the application. As used in this application specification and the appended claims, unless the context clearly indicates otherwise, the singular forms "a", "an" and "the" are intended to include plural forms.
[0122] It should also be understood that the term "and / or" used in the specification of this application and the appended claims refers to any combination of one or more of the associated listed items and all possible combinations, including these combinations. It should be noted that, in this article, the terms "include", "comprise" or any other variants thereof are intended to cover non-exclusive inclusion, so that a process, method, article or system including a series of elements includes not only those elements, but also other elements not explicitly listed, or also includes elements inherent to such process, method, article or system. In the absence of further restrictions, an element defined by the sentence "including a..." does not exclude the presence of other identical elements in the process, method, article or system including the element.
[0123] The serial numbers of the embodiments of the present application are for description only and do not represent the advantages and disadvantages of the embodiments. The above description is only a specific implementation mode of the present application, but the protection scope of the present application is not limited thereto. Any technician familiar with the technical field can easily think of various equivalent modifications or replacements within the technical scope disclosed in the present application, and these modifications or replacements should be included in the protection scope of the present application. Therefore, the protection scope of the present application shall be based on the protection scope of the claims.
Claims
1. A method for generating a heat map, characterized in that: include: Acquire business handling information of multiple customers, wherein the business handling information includes business handling location information; Based on a preset variance calculation rule, according to the business handling location information of each of the customers, a target location variance is determined, wherein the target location variance is used to indicate the location distribution of the multiple customers when handling corresponding businesses; A target heat map is generated according to the target position variance.
2. The method for generating a heat map according to claim 1, characterized in that: The method of determining the target location variance based on the preset variance calculation rule and the business handling location information of each customer includes: Determining the longitude information and latitude information corresponding to each of the customers in the business handling location information of each of the customers; Determining a first position variance according to the longitude information corresponding to each of the customers; Determining a second position variance according to the latitude information corresponding to each of the customers; The target position variance is determined according to the first position variance and the second position variance.
3. The method for generating a heat map according to claim 1, characterized in that: The generating a target heat map according to the target position variance includes: Acquire regional map information of a target area, where the customer's business handling location is located within the target area; The target heat map is generated according to the area map information and the target position variance.
4. The method for generating a thermal map according to any one of claims 1 to 3, characterized in that: The business handling information also includes business handling channel information and / or business handling type information, and the method further includes: Based on a preset variance calculation rule, determine the business handling channel variance according to the business handling channel information of each of the customers; and / or Based on the preset variance calculation rules, the business handling type variance is determined according to the business handling type information of each of the customers; The generating a target heat map according to the target position variance includes: The target heat map is generated according to the business processing channel variance and / or the business processing type variance, and the target location variance.
5. The method for generating a heat map according to claim 4, characterized in that: Generating the target heat map according to the business handling channel variance and / or the business handling type variance, and the target location variance, includes: generating a first heat map according to the target location variance, generating a second heat map according to the business handling channel variance, and generating a third heat map according to the business handling type variance; The second thermodynamic map and / or the third thermodynamic map are subjected to image overlay processing with the first thermodynamic map to obtain the target thermodynamic map.
6. The method for generating a thermal map according to any one of claims 1 to 4, characterized in that: The generating a target heat map according to the target position variance includes: The pixel value of each image area in the target heat map is determined according to the target position variance corresponding to each image area in the target heat map, wherein the pixel value of the image area is negatively correlated with the target position variance.
7. The method for generating a heat map according to any one of claims 1 to 4, characterized in that: The obtaining of the business handling information of multiple customers includes: Obtain business processing information of multiple customers within a preset time period, wherein the starting time of the preset time period is a first preset time or a time when the business processing information of the first customer is obtained, and the ending time of the preset time period is a second preset time or a time when the number of customers whose business processing information is obtained is greater than or equal to a preset customer number threshold.
8. A device for generating a heat map, characterized in that: The heat map generating device comprises: An information acquisition module, used to acquire business handling information of multiple customers, wherein the business handling information includes business handling location information; A variance calculation module, used to determine a target location variance based on a preset variance calculation rule and the business handling location information of each of the customers, wherein the target location variance is used to indicate the location distribution of the multiple customers when handling corresponding businesses; A heat map generation module is used to generate a target heat map according to the target position variance.
9. A computer device, characterized in that: The computer device includes a processor, a memory, and a computer program stored in the memory and executable by the processor, wherein when the computer program is executed by the processor, the steps of the method for generating a thermal map according to any one of claims 1 to 7 are implemented.
10. A computer-readable storage medium, characterized in that: The computer-readable storage medium stores a computer program, wherein when the computer program is executed by a processor, the steps of the method for generating a thermal map according to any one of claims 1 to 7 are implemented.