Automobile personalized display system based on virtual reality
By designing a personalized car display system based on virtual reality, the problem of the lack of interactive functions of the existing system is solved, and a comprehensive and interactive car display is achieved, improving user experience and satisfaction.
Patent Information
- Application Number
- CN202510331926.7
- Authority / Receiving Office
- CN · China
- Patent Type
- Applications(China)
- Current Assignee / Owner
- Filing Date
- 2025-03-20
- Publication Date
- 2025-04-15
- Estimated Expiration
- Not applicable · inactive patent
AI Technical Summary
The existing personalized display system of automobiles lacks interactive functions and cannot fully demonstrate the performance and characteristics of the automobile, resulting in low consumer satisfaction.
Design a personalized automobile display system based on virtual reality, including platform framework construction module, automobile 3D display module, virtual interaction module, personalized loading module and display platform integration module, through these modules, comprehensive and interactive display.
Through virtual reality technology, 3D car models with 360-degree rotation and color transformation are provided to enhance user experience and engagement, meet consumers' personalized needs, and improve car purchase experience and satisfaction.
Smart Images

Figure CN119832194A_ABST
Abstract
Description
Technical Field
[0001] The present invention relates to the field of virtual reality technology, and in particular to a personalized automobile display system based on virtual reality. Background Art
[0002] Car personalized display refers to the process of using various technologies and methods to show consumers the diverse customization options and personalized features of car products. Through personalized display, consumers can intuitively understand and experience different car configurations and personalized options before buying a car, so as to make a more satisfactory choice.
[0003] At present, personalized car display is limited to simple model display without interactive functions. This method cannot be compared with the real car display, which makes it impossible for consumers to understand the performance and characteristics of the car, resulting in poor car display effect and low consumer satisfaction. Summary of the invention
[0004] The present invention provides a car personalized display system based on virtual reality, the main purpose of which is to improve the comprehensiveness and interactivity of the car personalized display.
[0005] To achieve the above-mentioned purpose, the present invention provides a personalized automobile display system based on virtual reality, comprising: a platform framework construction module, a car 3D display module, a virtual interaction module, a personalized loading module and a display platform integration module; The platform framework building module is used to clarify the user needs of target users, determine the function definition of the car personality display according to the user needs, and build the personality display platform framework of the car personality display according to the function definition; The automobile 3D display module is used to determine the database of the personalized display platform framework, extract automobile data from the database, construct a three-dimensional automobile model of the automobile corresponding to the automobile data according to the automobile data, configure a 360-degree rotation mechanism and a body color change mechanism of the three-dimensional automobile model, and determine the automobile 3D display module of the personalized display platform framework according to the three-dimensional automobile model, the 360-degree rotation mechanism and the body color change mechanism; The virtual interaction module is used to construct a car virtual environment of the personality display platform framework, integrate a virtual car of the personality display platform framework according to the car three-dimensional model and the car virtual environment, construct a user interface of the personality display platform framework according to the virtual car, configure interface elements of the user interface, define the interaction logic of the user interface, and construct a virtual interaction module of the personality display platform framework according to the interaction logic and the interface elements; The personalized loading module is used to determine the personalized customization elements of the personalized display platform framework, wherein the personalized customization elements include: color customization, interior customization and vehicle customization, and based on the personalized customization elements and user needs, determine the personalized configuration of the target user, and construct the personalized loading module of the personalized display platform framework; The display platform integration module is used to integrate the car 3D display module, the virtual interaction module and the personalized loading module into the personalized display platform framework to obtain a personalized car display platform. Based on the personalized car display platform, the personalized configuration is applied to the virtual car to obtain a personalized virtual car.
[0006] Optionally, constructing a personality display platform framework for the automobile personality display according to the function definition includes: According to the function definition, determining the layered architecture of the automobile personality display, wherein the layered architecture includes: a user page layer, a business logic layer, a data layer, and an integration layer; Analyzing technical specifications of the automobile personality display, and determining a technology stack of the automobile personality display based on the technical specifications; Constructing a framework diagram of the automobile personality display, and clarifying the structural relationship of the automobile personality display according to the framework diagram; According to the layered architecture, the technology stack and the structural relationship, a personalized display platform framework for the car personalized display is constructed.
[0007] Optionally, constructing a three-dimensional vehicle model of a vehicle corresponding to the vehicle data according to the vehicle data includes: Extracting the design drawings and design parameters of the automobile data, and constructing a reference plane of the automobile; Based on the design drawings and design parameters, constructing a basic outline of the car on the reference plane; Determining the three-dimensional shape of the vehicle according to the basic outline; Adding model details of the three-dimensional shape of the car according to the detail data corresponding to the car data; Adjusting a model surface of the three-dimensional shape of the car and analyzing ray tracing parameters of the car; Constructing a light-shadow effect of the model of the car according to the ray tracing parameters; A three-dimensional model of the car is constructed according to the three-dimensional shape of the car, the model details, the model surface and the light and shadow effects of the model.
[0008] Optionally, determining the three-dimensional shape of the vehicle according to the basic outline includes: Extracting contour features of the basic contour; Based on the contour features, the characteristic distance of the car corresponding to the reference plane is calculated using the following formula: in, represents the characteristic distance to the reference plane, Represents the number of contour features, Indicated on the reference plane No. contour features, Indicated on the reference plane No. contour features; According to the feature distance, the contour features are matched to obtain a matching contour feature pair; According to the matching contour feature pair, the reference plane is registered to obtain registration data; The three-dimensional shape of the vehicle is determined based on the registration data.
[0009] Optionally, configuring the 360-degree rotation mechanism and the body color change mechanism of the three-dimensional model of the automobile includes: Configuring a 3D rendering library of the three-dimensional model of the automobile; Building a Web environment of the three-dimensional model of the car according to the 3D rendering library; Based on the Web environment, determining a rotation script for the three-dimensional model of the car; According to the rotation script, construct a 360-degree rotation mechanism of the three-dimensional model of the car; Configuring a color selector for the three-dimensional model of the vehicle; Constructing a color transformation script for the three-dimensional model of the car according to the Web environment and the color selector; According to the color transformation script, a color transformation mechanism of the three-dimensional model of the automobile is determined.
[0010] Optionally, the automobile virtual environment for constructing the personality display platform framework includes: Analyze the application environment of the personalized display platform framework corresponding to the automobile, and construct a virtual visual environment of the personalized display platform framework based on the application environment; Configuring the physical engine of the personality display platform framework to construct a dynamic analysis model of the automobile; Simulating a virtual motion state of the automobile according to the physical engine and the dynamics analysis model; Constructing a virtual environmental sound effect of the car, wherein the virtual environmental effect includes: engine sound, environmental sound effect and background music; According to the virtual visual environment, the virtual motion state and the virtual environment sound effect, a car virtual environment of the personality display platform framework is constructed.
[0011] Optionally, the defining the interaction logic of the user interface includes: Analyzing the interaction requirements of the user interface, and constructing an interaction flow chart of the user interface according to the interaction requirements; Determine the interactive elements of the user interface, and define the element states and element conversion modes of the interactive elements; Constructing the initial interaction logic of the interactive element according to the element state, the element conversion mode and the interaction flow chart; Calculating the response time of the initial interaction logic, and when the response time is higher than a preset response time threshold, optimizing the initial interaction logic to obtain an optimized interaction logic; An optimized response time of the optimized interaction logic is calculated, and when the optimized response time is lower than the response time threshold, the optimized interaction logic is used as the interaction logic of the user interface.
[0012] Optionally, the determining of the personalized customization elements of the personality display platform framework, wherein the personalized customization elements include: color customization, interior customization and vehicle model customization, includes: Determine the personalized customization range of the personalized display platform framework, wherein the personalized customization range includes: color selection range, interior selection range and vehicle model selection range; According to the color selection range, define the color customization rules of the personality display platform framework; According to the interior selection range, list the interior types and interior styles of the personality display platform framework; Based on the vehicle selection range, construct the configuration level, power system options and body style of the personalized display platform framework; The personalized customization elements of the personality display platform framework are determined according to the color customization rules, the interior type, the interior style, the configuration level, the power system options and the body style.
[0013] Optionally, the personalized loading module for constructing the personalized display platform framework includes: Determine a loading framework of the personality display platform framework, and configure a state management unit of the loading framework; According to the personalized customization elements corresponding to the personality display platform framework, a dynamic loading mechanism of the loading framework is constructed; Determine the business logic of the loading framework, and construct an initial loading module of the personality display platform framework according to the business logic, the dynamic loading mechanism and the state management unit; Performing a loading test on the initial loading module to obtain loading test data; According to the loading test data, the loading rate of the initial loading module is calculated using the following formula: in, represents the loading rate, Indicates the number of visible areas corresponding to the loaded test data. Indicates The loading time of the visible area, Indicates the first input time point corresponding to the loading test data, Indicates Visual progress of visible area, Indicates Visual progress of visible area; When the loading rate reaches a preset loading rate threshold, the initial loading module is used as a personalized loading module of the personalized display platform framework.
[0014] A method for personalized display of a car based on virtual reality, characterized in that the method comprises: Clarify the user needs of target users, determine the functional definition of automobile personality display according to the user needs, and build a personality display platform framework of the automobile personality display according to the functional definition; Determine a database of the personalized display platform framework, extract automobile data from the database, construct a three-dimensional automobile model of the automobile corresponding to the automobile data according to the automobile data, configure a 360-degree rotation mechanism and a body color change mechanism of the three-dimensional automobile model, and determine a 3D automobile display module of the personalized display platform framework according to the three-dimensional automobile model, the 360-degree rotation mechanism and the body color change mechanism; Constructing a car virtual environment of the personality display platform framework, integrating a virtual car of the personality display platform framework according to the car three-dimensional model and the car virtual environment, constructing a user interface of the personality display platform framework according to the virtual car, configuring interface elements of the user interface, defining the interaction logic of the user interface, and constructing a virtual interaction module of the personality display platform framework according to the interaction logic and the interface elements; Determine the personalized customization elements of the personalized display platform framework, wherein the personalized customization elements include: color customization, interior customization and vehicle model customization; based on the personalized customization elements and user needs, determine the personalized configuration of the target user, and construct a personalized loading module of the personalized display platform framework; The car 3D display module, the virtual interaction module and the personalized loading module are integrated into the personalized display platform framework to obtain a car personalized display platform. Based on the car personalized display platform, the personalized configuration is applied to the virtual car to obtain a personalized virtual car.
[0015] The embodiment of the present invention can integrate all functional modules into a unified platform according to the definition by constructing a personalized display platform framework for the personalized display of the car according to the functional definition, so as to achieve seamless operation and smooth user experience; optionally, the embodiment of the present invention can achieve the above-mentioned technical effect without relying on a physical vehicle by constructing a three-dimensional car model corresponding to the car data according to the car data, thereby bringing convenience and efficiency improvement to many aspects of the automobile industry such as design, marketing, sales and training; the embodiment of the present invention can determine that the car 3D display module of the personalized display platform framework can interact with the 3D model through a mouse or touch screen according to the three-dimensional car model, the 360-degree rotation mechanism and the body color change mechanism, so as to achieve 360-degree rotation and color change of the model, view the car details from any angle, and improve user participation and experience; this The embodiment of the invention can provide realistic three-dimensional visual effects and intuitive interaction methods by constructing the virtual interaction module of the personalized display platform framework according to the interaction logic and the interface elements, so that users feel like operating in a real environment; the embodiment of the invention can provide personalized customization elements of the personalized display platform framework, wherein the personalized customization elements include: color customization, interior customization, and vehicle model customization. By providing personalized options, users can customize products according to their preferences and needs, thereby improving the user's sense of participation and satisfaction. Finally, the embodiment of the invention integrates the car 3D display module, the virtual interaction module, and the personalized loading module into the personalized display platform framework to obtain a personalized car display platform, which can not only improve the user's car buying experience, but also bring higher efficiency and economic benefits to car manufacturers and sellers. Therefore, the comprehensiveness and interactivity of the personalized display of cars are improved. BRIEF DESCRIPTION OF THE DRAWINGS
[0016] Figure 1 A functional module diagram of a car personalized display system based on virtual reality provided by one embodiment of the present invention; Figure 2 A flowchart of a method for personalized display of a car based on virtual reality provided by one embodiment of the present invention; The realization of the purpose, functional features and advantages of the present invention will be further explained in conjunction with embodiments and with reference to the accompanying drawings. DETAILED DESCRIPTION
[0017] In order to make the purpose, technical solution and advantages of the embodiments of the present invention clearer, the technical solution in the embodiments of the present invention will be clearly and completely described below in conjunction with the drawings in the embodiments of the present invention. Obviously, the described embodiments are part of the embodiments of the present invention, not all of the embodiments. Based on the embodiments of the present invention, all other embodiments obtained by ordinary technicians in this field without creative work are within the scope of protection of the present invention.
[0018] In addition, the step sequence in the following method embodiments is only an example and not a strict limitation.
[0019] In fact, the server-side device deployed by the virtual reality-based personalized car display system may be composed of one or more devices. The above-mentioned virtual reality-based personalized car display system can be implemented as: business instance, virtual machine, hardware device. For example, the virtual reality-based personalized car display system can be implemented as a business instance deployed on one or more devices in the cloud node. In simple terms, the virtual reality-based personalized car display system can be understood as a software deployed on the cloud node, which is used to provide virtual reality-based personalized car display services to each user terminal. Alternatively, the virtual reality-based personalized car display system can also be implemented as a virtual machine deployed on one or more devices in the cloud node. The virtual machine is installed with application software for managing each user terminal. Alternatively, the virtual reality-based personalized car display system can also be implemented as a server consisting of many hardware devices of the same or different types, and one or more hardware devices are set to provide virtual reality-based personalized car display services to each user terminal.
[0020] In terms of implementation, the personalized car display system based on virtual reality and the user end are adapted to each other. That is, the personalized car display system based on virtual reality is an application installed on the cloud service platform, and the user end is a client that establishes a communication connection with the application; or the personalized car display system based on virtual reality is implemented as a website, and the user end is implemented as a web page; or the personalized car display system based on virtual reality is implemented as a cloud service platform, and the user end is implemented as a small program in an instant messaging application.
[0021] Reference Figure 1 , which is a functional module diagram of a virtual reality-based automobile personalized display system provided by an embodiment of the present invention.
[0022] The virtual reality-based personalized automobile display system 100 of the present invention can be set in a cloud server. In terms of implementation, it can be used as one or more service devices, or as an application installed on the cloud (such as a server, server cluster, etc. based on virtual reality personalized automobile display), or it can be developed as a website. According to the functions implemented, the virtual reality-based personalized automobile display system 100 includes a platform framework construction module 101, a car 3D display module 102, a virtual interaction module 103, a personalized loading module 104, and a display platform integration module 105.
[0023] In the embodiment of the present invention, in the tracking of personalized display of automobiles based on virtual reality, each of the above modules can be implemented independently and called with other modules. The call here can be understood as a module that can connect multiple modules of another type and provide corresponding services to the multiple modules connected to it. In the personalized display system of automobiles based on virtual reality provided by the embodiment of the present invention, the scope of application of the personalized display architecture of automobiles based on virtual reality can be adjusted by adding modules and directly calling them without modifying the program code, so as to achieve cluster-based horizontal expansion, so as to achieve the purpose of quickly and flexibly expanding the personalized display system of automobiles based on virtual reality. In practical applications, the above modules can be set in the same device or different devices, or they can be set in virtual devices, such as service instances in cloud servers.
[0024] In the following, in conjunction with specific embodiments, various components and specific workflows of the virtual reality-based automobile personalized display system are described respectively.
[0025] The platform framework construction module 101 is used to clarify the user needs of target users, determine the functional definition of automobile personality display according to the user needs, and construct the personality display platform framework of the automobile personality display according to the functional definition.
[0026] The embodiment of the present invention can ensure that the developed functions are required by the users by clarifying the user needs of the target users, thereby improving the practicality and usage frequency of each function. The user needs refer to the specific functions and experience requirements that the target users expect to meet when using the car personality display platform.
[0027] The embodiment of the present invention can realize the personalized customization function by determining the function definition of the car personality display according to the user needs, so that the user can create a unique car configuration according to his or her own preferences, thereby improving user satisfaction and participation. The function definition refers to a detailed description of the specific functions and characteristics that the car personality display platform should have according to the needs of the target users.
[0028] Optionally, as an embodiment of the present invention, the functional definition of the automobile personality display determined according to the user needs can be determined through agile development and iteration.
[0029] The embodiment of the present invention can integrate all functional modules into a unified platform according to the definition by constructing the personalized display platform framework of the car personalized display according to the functional definition, so as to achieve seamless operation and smooth user experience. Among them, the personalized display platform framework refers to the overall structure designed for the car personalized display service.
[0030] As an embodiment of the present invention, the construction of the personalized display platform framework for the automobile personalized display according to the functional definition includes: According to the function definition, determining the layered architecture of the automobile personality display, wherein the layered architecture includes: a user page layer, a business logic layer, a data layer, and an integration layer; Analyzing technical specifications of the automobile personality display, and determining a technology stack of the automobile personality display based on the technical specifications; Constructing a framework diagram of the automobile personality display, and clarifying the structural relationship of the automobile personality display according to the framework diagram; According to the layered architecture, the technology stack and the structural relationship, a personalized display platform framework for the car personalized display is constructed.
[0031] Among them, the layered architecture refers to dividing the software system into several independent layers, each layer is responsible for different functions and services, so that the system design is more modular, clear and easy to manage. The user page layer refers to the layer closest to the user in the software system, which is responsible for displaying information to the user and receiving user input. The business logic layer refers to the layer in the software system responsible for processing the core business rules of the application. It acts as a bridge between the user page layer and the data layer, executing the business processes and calculations of the application. The data layer refers to the layer in the software system responsible for data storage, retrieval, management and maintenance. The integration layer refers to the layer in the software system responsible for communication and data exchange with other systems, services or applications. The technical specification refers to a set of documents that describe the technical requirements of a product, service, system or component in detail. The technology stack refers to a technical combination of a complete set of technical tools, programming languages, libraries, frameworks and servers used in a software project or application development. The architecture diagram refers to a visual representation that shows the structure of the software system, components, the relationship between them and the interaction with external systems. The structural relationship refers to the organization and mutual connection between the various components, modules or layers in the software system.
[0032] Optionally, the technology stack for determining the automobile personality display based on the technical specifications can be determined by open source technology map analysis.
[0033] The car 3D display module 102 is used to determine the database of the personalized display platform framework, extract the car data from the database, construct a three-dimensional car model of the car corresponding to the car data based on the car data, configure the 360-degree rotation mechanism and the body color change mechanism of the car three-dimensional model, and determine the car 3D display module of the personalized display platform framework based on the car three-dimensional model, the 360-degree rotation mechanism and the body color change mechanism.
[0034] The embodiment of the present invention can provide stable, efficient and secure data storage and retrieval services for the entire platform by determining the database of the personalized display platform framework, thereby realizing a car 3D display system with rich functions and good user experience. The database refers to a database system that provides data storage and management for the personalized display platform framework.
[0035] Optionally, as an embodiment of the present invention, the database for determining the personality display platform framework may be determined by containerization and orchestration technology.
[0036] By extracting the automobile data from the database, the embodiment of the present invention can extract and integrate the automobile data scattered in different databases or data sources to form a complete and consistent data set, which is convenient for subsequent processing and analysis. The automobile data refers to various information related to the automobile, which is usually stored in the database and used to describe the characteristics, performance, configuration, status, etc. of the automobile.
[0037] Optionally, as an embodiment of the present invention, the extracting the automobile data from the database may be performed by using SQL query technology.
[0038] The embodiment of the present invention can achieve the above technical effects without relying on the physical vehicle by constructing a three-dimensional car model of the car corresponding to the car data based on the car data, bringing convenience and efficiency improvement to the design, marketing, sales and training of the automobile industry. The three-dimensional car model refers to a digital, three-dimensional spatial representation that simulates the appearance, structure and certain functions of a real car.
[0039] As an embodiment of the present invention, constructing a three-dimensional vehicle model of the vehicle corresponding to the vehicle data according to the vehicle data includes: Extracting the design drawings and design parameters of the automobile data, and constructing a reference plane of the automobile; Based on the design drawings and design parameters, constructing a basic outline of the car on the reference plane; Determining the three-dimensional shape of the vehicle according to the basic outline; Adding model details of the three-dimensional shape of the car according to the detail data corresponding to the car data; Adjusting a model surface of the three-dimensional shape of the car and analyzing ray tracing parameters of the car; Constructing a light-shadow effect of the model of the car according to the ray tracing parameters; A three-dimensional model of the car is constructed according to the three-dimensional shape of the car, the model details, the model surface and the light and shadow effects of the model.
[0040] Among them, the design drawings refer to specific graphic documents used to guide automobile design and manufacturing. The design parameters refer to a series of specific values and specifications used to define and describe automobile design. The reference plane refers to one or more virtual planes used to locate and construct three-dimensional objects in the field of three-dimensional modeling and design. The basic outline refers to the preliminary shape or framework of the automobile model in the three-dimensional modeling process, which defines the main external features and dimensions of the automobile. The three-dimensional shape of the automobile refers to the specific form of the automobile in three-dimensional space. The model details refer to the fine features added to the three-dimensional model, which make the model not only look realistic as a whole, but also have a high degree of realism and complexity in the local area. The model surface refers to the smooth surface used to construct the exterior and interior of the automobile in three-dimensional modeling. The ray tracing parameters refer to a set of settings and properties used to control the ray tracing algorithm. The model light and shadow effect refers to the visual effect created by simulating the interaction between light and the surface of the object during the rendering of the three-dimensional model.
[0041] Optionally, determining the three-dimensional shape of the vehicle according to the basic outline includes: Extracting contour features of the basic contour; Based on the contour features, the characteristic distance of the car corresponding to the reference plane is calculated using the following formula: in, represents the characteristic distance to the reference plane, Represents the number of contour features, Indicated on the reference plane No. contour features, Indicated on the reference plane No. contour features; According to the feature distance, the contour features are matched to obtain a matching contour feature pair; According to the matching contour feature pair, the reference plane is registered to obtain registration data; The three-dimensional shape of the vehicle is determined based on the registration data.
[0042] The contour features refer to the key points and line segments on the two-dimensional contour image that can be used to describe and identify the shape of the car. The feature distance refers to the metric used to quantify the spatial relationship between specific features on the two-dimensional contour. The matching contour features refer to finding the feature pairs of corresponding feature points between the two-dimensional contour image and the three-dimensional model or another two-dimensional contour through comparison and identification. The registration data refers to the data sets generated in a registration process, which contain all the information and parameters required to align two or more data sources (such as two-dimensional images, three-dimensional models, point clouds, etc.) to the same coordinate system.
[0043] Optionally, the model surface for adjusting the three-dimensional shape of the automobile may be adjusted by subdivision surface technology.
[0044] The embodiment of the present invention can allow users to view the car model from any angle by configuring the 360-degree rotation mechanism and the body color change mechanism of the car three-dimensional model, providing a full range of visual experience, and select different body colors according to personal preferences, thereby increasing interactivity and personalized experience. The 360-degree rotation mechanism refers to a technical implementation that allows users to interactively browse the three-dimensional model through a digital interface, allowing it to rotate in all directions around a fixed axis or multiple axes. The body color change mechanism refers to a technical function that allows users to change the body color of the three-dimensional car model in a digital environment.
[0045] As an embodiment of the present invention, the configuration of the 360-degree rotation mechanism and the body color change mechanism of the three-dimensional model of the automobile includes: Configuring a 3D rendering library of the three-dimensional model of the automobile; Building a Web environment of the three-dimensional model of the car according to the 3D rendering library; Based on the Web environment, determining a rotation script for the three-dimensional model of the car; According to the rotation script, construct a 360-degree rotation mechanism of the three-dimensional model of the car; Configuring a color selector for the three-dimensional model of the vehicle; Constructing a color transformation script for the three-dimensional model of the car according to the Web environment and the color selector; According to the color transformation script, a color transformation mechanism of the three-dimensional model of the automobile is determined.
[0046] The 3D rendering library refers to a set of software libraries for creating and rendering three-dimensional graphics on a web page. The web environment refers to a system composed of multiple technologies and components. The rotation script refers to a JavaScript code for controlling the rotation of a three-dimensional model on a web page. The color picker refers to a user interface element that allows a user to select a color from a range of colors. The color transformation script refers to a programming code for implementing dynamic color transformation in a three-dimensional model.
[0047] Optionally, the script for determining the rotation of the three-dimensional model of the car based on the Web environment may be determined by using JavaScript.
[0048] The embodiment of the present invention determines that the automobile 3D display module of the personalized display platform framework can interact with the 3D model through a mouse or touch screen according to the automobile 3D model, the 360-degree rotation mechanism and the body color change mechanism, so as to realize 360-degree rotation and color change of the model, view the details of the automobile from any angle, and improve user participation and experience. Among them, the automobile 3D display module refers to a software component or system that integrates 3D model rendering, interactive control and user interface, and is specifically used to display the 3D model of the automobile in a web page, mobile application or other digital platform.
[0049] Optionally, as an embodiment of the present invention, the car 3D display module of the personalized display platform framework determined according to the car three-dimensional model, the 360-degree rotation mechanism and the body color change mechanism can be determined by augmented reality (AR) integration.
[0050] The virtual interaction module 103 is used to construct a car virtual environment of the personality display platform framework, integrate the virtual car of the personality display platform framework according to the car three-dimensional model and the car virtual environment, build the user interface of the personality display platform framework according to the virtual car, configure the interface elements of the user interface, define the interaction logic of the user interface, and build the virtual interaction module of the personality display platform framework according to the interaction logic and the interface elements.
[0051] The embodiment of the present invention can provide users with an immersive experience by constructing a car virtual environment of the personalized display platform framework, allowing users to fully experience the performance and driving experience of the car before purchasing the car. The car virtual environment refers to a three-dimensional space generated by a computer, simulating the car usage scenario in the real world, allowing users to interact with the car model in the virtual world.
[0052] As an embodiment of the present invention, the automobile virtual environment for constructing the personality display platform framework includes: Analyze the application environment of the personalized display platform framework corresponding to the automobile, and construct a virtual visual environment of the personalized display platform framework based on the application environment; Configuring the physical engine of the personality display platform framework to construct a dynamic analysis model of the automobile; Simulating a virtual motion state of the automobile according to the physical engine and the dynamics analysis model; Constructing a virtual environmental sound effect of the car, wherein the virtual environmental effect includes: engine sound, environmental sound effect and background music; According to the virtual visual environment, the virtual motion state and the virtual environment sound effect, a car virtual environment of the personality display platform framework is constructed.
[0053] Among them, the application environment refers to various conditions and scenes in which the car is actually used. The virtual visual environment refers to a three-dimensional space environment that simulates the actual application scene of the car. The physical engine refers to a component used to simulate and calculate physical phenomena and physical interactions in a virtual environment. The dynamic analysis model refers to a mathematical model used to simulate and analyze the dynamic behavior of a car during movement. The virtual motion state refers to a collection of a series of dynamic properties and behaviors of a car when simulating movement in a virtual environment. The virtual environment sound effect refers to various sound effects simulated and played through audio technology in a car personality display platform framework in order to enhance user experience and immersion. The engine sound refers to the sound of a simulated car engine at different speeds and loads, including the sound of starting, accelerating, driving at a constant speed and decelerating. The environmental sound effect refers to the sound of the simulated car surrounding environment, such as road noise, wind, rain, snow driving sound, tire friction with the ground, etc. The background music refers to the music played in the framework of the car personality display platform to create an atmosphere and enhance user experience.
[0054] In the embodiment of the present invention, based on the three-dimensional car model and the virtual car environment, the virtual car integrated with the personality display platform framework can enable users to obtain an experience similar to actual driving through an accurate three-dimensional model and a real virtual environment, thereby evaluating and feeling the performance and design of the car without the need for an actual car. The virtual car refers to a digital model generated by a computer that simulates the characteristics, appearance and behavior of a real car.
[0055] The embodiment of the present invention can enhance the user's immersion and overall experience by constructing the user interface of the personality display platform framework based on the virtual car through high-quality graphics and smooth animation, so that the user can feel the driving pleasure close to the real in the virtual environment. The user interface refers to an interface for users to interact with a computer system in a system, device or application.
[0056] Optionally, as an embodiment of the present invention, the user interface for constructing the personality display platform framework based on the virtual car may be constructed by virtual reality technology.
[0057] The embodiment of the present invention can configure the interface elements of the user interface to enable the user to easily interact with the virtual car through intuitive interface elements, such as buttons, sliders, icons, etc. The interface elements refer to various visual and interactive components in the user interface for interacting with the user.
[0058] The embodiments of the present invention can define the interaction logic of the user interface so that the user can easily understand how to interact with the interface to complete a specific task or operation through a clearly defined interaction logic. The interaction logic refers to a series of rules and guidelines defined in the user interface that determine how the user interacts with the system and how the system responds to these interactions.
[0059] As an embodiment of the present invention, the interaction logic of defining the user interface includes: Analyzing the interaction requirements of the user interface, and constructing an interaction flow chart of the user interface according to the interaction requirements; Determine the interactive elements of the user interface, and define the element states and element conversion modes of the interactive elements; Constructing the initial interaction logic of the interactive element according to the element state, the element conversion mode and the interaction flow chart; Calculating the response time of the initial interaction logic, and when the response time is higher than a preset response time threshold, optimizing the initial interaction logic to obtain an optimized interaction logic; An optimized response time of the optimized interaction logic is calculated, and when the optimized response time is lower than the response time threshold, the optimized interaction logic is used as the interaction logic of the user interface.
[0060] Among them, the interaction requirements refer to a series of specific requirements and functions that must be considered and met when designing and implementing a user interface. These requirements usually come from the user's behavior, goals and expectations when using the interface. The interaction flowchart refers to a diagram that shows a series of steps and possible paths when a user interacts with a system or application. The interactive element refers to a component or control in a user interface that a user can directly interact with. The element state refers to a specific configuration of different appearances, behaviors or functions of an interactive element in a user interface in different situations. The element conversion mode refers to the process and method of converting an interactive element from one state to another in a user interface. The initial interaction logic refers to a series of rules and guidelines that are initially defined when a user interacts with a system or application for the first time. The response time refers to the time required for a system, service or device to give feedback or perform a required operation after receiving a request or input. The preset response time threshold refers to an upper limit value of a response time that is pre-set by developers and designers based on user experience and system performance requirements when designing a system or application. The optimized interaction logic refers to the interaction design rules and guidelines that are more efficient, user-friendly and superior in performance, obtained by improving and adjusting the interaction flow, element state transition, response time, etc. of the user interface through analysis and testing on the basis of the original interaction logic. The optimized response time refers to the time required to execute the optimized interaction logic.
[0061] Optionally, the initial interaction logic is optimized to obtain an optimized interaction logic which can be optimized by front-end performance optimization.
[0062] The embodiment of the present invention can provide realistic three-dimensional visual effects and intuitive interaction methods by constructing a virtual interaction module of the personality display platform framework according to the interaction logic and the interface elements, so that the user feels as if operating in a real environment. The virtual interaction module refers to a software component or subsystem in a personality display platform framework that is specifically used to simulate the interaction between a user and a virtual car.
[0063] Optionally, as an embodiment of the present invention, the virtual interaction module for constructing the personality display platform framework according to the interaction logic and the interface elements may be constructed by virtual reality (VR) technology.
[0064] The personalized loading module 104 is used to determine the personalized customization elements of the personalized display platform framework, wherein the personalized customization elements include: color customization, interior customization and vehicle customization. Based on the personalized customization elements and user needs, the personalized configuration of the target user is determined to construct the personalized loading module of the personalized display platform framework.
[0065] The embodiment of the present invention determines the personalized customization elements of the personality display platform framework, wherein the personalized customization elements include: color customization, interior customization and vehicle model customization. By providing personalized options, users can customize products according to their preferences and needs, thereby enhancing the user's sense of participation and satisfaction. Among them, the personalized customization elements refer to specific options in the personality display platform framework that users can select and configure according to their personal preferences and needs. The color customization refers to the process of customizing a car, allowing users to select the appearance color of the product according to their preferences. The interior customization refers to the process of customizing a car, allowing users to select and configure various aspects of the interior decoration of the product according to their preferences and needs. The vehicle model customization refers to the process of customizing a car, allowing users to select different vehicle models, body styles, power systems, transmission systems, configuration levels and other elements according to their needs and preferences.
[0066] As an embodiment of the present invention, the determining of the personalized customization elements of the personality display platform framework, wherein the personalized customization elements include: color customization, interior customization and vehicle model customization, includes: Determine the personalized customization range of the personalized display platform framework, wherein the personalized customization range includes: color selection range, interior selection range and vehicle model selection range; According to the color selection range, define the color customization rules of the personality display platform framework; According to the interior selection range, list the interior types and interior styles of the personality display platform framework; Based on the vehicle selection range, construct the configuration level, power system options and body style of the personalized display platform framework; The personalized customization elements of the personality display platform framework are determined according to the color customization rules, the interior type, the interior style, the configuration level, the power system options and the body style.
[0067] Among them, the personalized customization range refers to the specific options and restrictions that users can choose and configure for personalization in a personalized display platform framework. The color selection range refers to the set of color options that users can choose when customizing products in a personalized display platform framework. The color customization rules refer to a series of conditions and guidelines set in a personalized display platform framework to manage and guide users to make color choices. The interior type refers to the different material types and construction styles that users can choose when customizing product interiors in a personalized display platform framework. The interior style refers to the different design styles and themes that users can choose when customizing product interiors in a personalized display platform framework. The configuration level refers to the different configuration levels of a car in a personalized display platform framework. The power system options refer to the different types and specifications of power sources and transmission systems that users can choose when customizing cars in a personalized display platform framework. The body style refers to the design appearance features and overall shape of the car.
[0068] The embodiment of the present invention can enhance the user's sense of belonging and satisfaction by determining the personalized configuration of the target user based on the personalized customization elements and user needs by providing a configuration that meets personal tastes and needs. The personalized configuration refers to a series of customized selections and settings for products or services based on the user's specific needs and preferences.
[0069] The embodiment of the present invention can dynamically load different customized elements according to the user's choice by constructing the personalized loading module of the personalized display platform framework, and provide real-time personalized content display. The personalized loading module refers to a software component in a personalized display platform framework that is specifically responsible for dynamically loading and displaying personalized content according to the user's choice and preference.
[0070] As an embodiment of the present invention, the personalized loading module for constructing the personalized display platform framework includes: Determine a loading framework of the personality display platform framework, and configure a state management unit of the loading framework; According to the personalized customization elements corresponding to the personality display platform framework, a dynamic loading mechanism of the loading framework is constructed; Determine the business logic of the loading framework, and construct an initial loading module of the personality display platform framework according to the business logic, the dynamic loading mechanism and the state management unit; Performing a loading test on the initial loading module to obtain loading test data; According to the loading test data, the loading rate of the initial loading module is calculated using the following formula: in, represents the loading rate, Indicates the number of visible areas corresponding to the loaded test data. Indicates The loading time of the visible area, Indicates the first input time point corresponding to the loading test data, Indicates Visual progress of visible area, Indicates Visual progress of visible area; When the loading rate reaches a preset loading rate threshold, the initial loading module is used as a personalized loading module of the personalized display platform framework.
[0071] The loading framework refers to an architecture or component responsible for managing and controlling content loading. The state management unit refers to a component or system responsible for maintaining and managing the application state in a software application. The dynamic loading mechanism refers to a mechanism for dynamically loading and unloading resources (such as code modules, components, data, etc.) when the software application is running. The business logic refers to a series of rules, processes, algorithms and calculations defined in the software application, which determines how the application processes data, how it responds to user operations and how to implement specific functions. The initial loading module refers to the part of the software application responsible for loading necessary resources and data when it is started or used for the first time. The loading test data refers to a set of data used when testing the personalized loading module of the personalized display platform framework. The loading rate refers to the speed at which data or content is loaded into the application within a specific time. The visible area refers to the part that the user can directly see and interact with. The visual progress refers to the way to show the user the progress of a process or task completion through visual elements. The preset loading rate threshold refers to a set of specific loading speed standards set to optimize performance and user experience.
[0072] Optionally, the business logic of determining the loading framework may be determined by domain driven design.
[0073] The display platform integration module 105 is used to integrate the car 3D display module, the virtual interaction module and the personalized loading module into the personalized display platform framework to obtain a personalized car display platform. Based on the personalized car display platform, the personalized configuration is applied to the virtual car to obtain a personalized virtual car.
[0074] The embodiment of the present invention integrates the automobile 3D display module, the virtual interaction module and the personalized loading module into the personalized display platform framework, so as to obtain a personalized automobile display platform, which can not only improve the user's car buying experience, but also bring higher efficiency and economic benefits to automobile manufacturers and sellers. The personalized automobile display platform refers to an integrated software system that uses advanced 3D rendering technology, virtual reality (VR) or augmented reality (AR) technology and personalized configuration tools to allow users to customize and experience cars in an online environment.
[0075] The embodiment of the present invention applies the personalized configuration to the virtual car based on the car personalized display platform, so that the personalized virtual car can be selected from a variety of options according to the user's own preferences and needs to create a unique virtual car, thereby enhancing the user's sense of belonging and willingness to buy.
[0076] The embodiment of the present invention can integrate all functional modules into a unified platform according to the definition by constructing a personalized display platform framework for the personalized display of the car according to the functional definition, so as to achieve seamless operation and smooth user experience; optionally, the embodiment of the present invention can achieve the above-mentioned technical effect without relying on a physical vehicle by constructing a three-dimensional car model corresponding to the car data according to the car data, thereby bringing convenience and efficiency improvement to many aspects of the automobile industry such as design, marketing, sales and training; the embodiment of the present invention can determine that the car 3D display module of the personalized display platform framework can interact with the 3D model through a mouse or touch screen according to the three-dimensional car model, the 360-degree rotation mechanism and the body color change mechanism, so as to achieve 360-degree rotation and color change of the model, view the car details from any angle, and improve user participation and experience; this The embodiment of the invention can provide realistic three-dimensional visual effects and intuitive interaction methods by constructing the virtual interaction module of the personalized display platform framework according to the interaction logic and the interface elements, so that users feel like operating in a real environment; the embodiment of the invention can provide personalized customization elements of the personalized display platform framework by determining the personalized customization elements, wherein the personalized customization elements include: color customization, interior customization, and vehicle model customization. By providing personalized options, users can customize products according to their preferences and needs, thereby improving the user's sense of participation and satisfaction. Finally, the embodiment of the invention integrates the car 3D display module, the virtual interaction module, and the personalized loading module into the personalized display platform framework to obtain a personalized car display platform, which can not only improve the user's car buying experience, but also bring higher efficiency and economic benefits to car manufacturers and sellers. Therefore, the present invention can improve the comprehensiveness and interactivity of personalized car display.
[0077] like Figure 2FIG. 1 is a flow chart of a method for personalized display of a car based on virtual reality according to an embodiment of the present invention. In this embodiment, the method for personalized display of a car based on virtual reality includes: Clarify the user needs of target users, determine the functional definition of automobile personality display according to the user needs, and build a personality display platform framework of the automobile personality display according to the functional definition; Determine a database of the personalized display platform framework, extract automobile data from the database, construct a three-dimensional automobile model of the automobile corresponding to the automobile data according to the automobile data, configure a 360-degree rotation mechanism and a body color change mechanism of the three-dimensional automobile model, and determine a 3D automobile display module of the personalized display platform framework according to the three-dimensional automobile model, the 360-degree rotation mechanism and the body color change mechanism; Constructing a car virtual environment of the personality display platform framework, integrating a virtual car of the personality display platform framework according to the car three-dimensional model and the car virtual environment, constructing a user interface of the personality display platform framework according to the virtual car, configuring interface elements of the user interface, defining the interaction logic of the user interface, and constructing a virtual interaction module of the personality display platform framework according to the interaction logic and the interface elements; Determine the personalized customization elements of the personalized display platform framework, wherein the personalized customization elements include: color customization, interior customization and vehicle model customization; based on the personalized customization elements and user needs, determine the personalized configuration of the target user, and construct a personalized loading module of the personalized display platform framework; The car 3D display module, the virtual interaction module and the personalized loading module are integrated into the personalized display platform framework to obtain a car personalized display platform. Based on the car personalized display platform, the personalized configuration is applied to the virtual car to obtain a personalized virtual car.
[0078] In the several embodiments provided by the present invention, it should be understood that the provided system and method can be implemented in other ways. For example, the system embodiment described above is only illustrative, for example, the division of the modules is only a logical function division, and there may be other division methods in actual implementation.
[0079] In addition, each functional module in each embodiment of the present invention may be integrated into one processing unit, each unit may exist physically separately, or two or more units may be integrated into one unit. The above-mentioned integrated unit may be implemented in the form of hardware or in the form of hardware plus software functional modules.
[0080] Finally, it should be noted that the above embodiments are only used to illustrate the technical solution of the present invention rather than to limit it. Although the present invention has been described in detail with reference to the preferred embodiments, those skilled in the art should understand that the technical solution of the present invention can be modified or replaced by equivalents without departing from the spirit and scope of the technical solution of the present invention.
Claims
1. A personalized automobile display system based on virtual reality, characterized in that: The system's personalized automobile display based on virtual reality includes: a platform framework building module, an automobile 3D display module, a virtual interaction module, a personalized loading module, and a display platform integration module; The platform framework building module is used to clarify the user needs of target users, determine the function definition of the car personality display according to the user needs, and build the personality display platform framework of the car personality display according to the function definition; The automobile 3D display module is used to determine the database of the personalized display platform framework, extract automobile data from the database, construct a three-dimensional automobile model of the automobile corresponding to the automobile data according to the automobile data, configure a 360-degree rotation mechanism and a body color change mechanism of the three-dimensional automobile model, and determine the automobile 3D display module of the personalized display platform framework according to the three-dimensional automobile model, the 360-degree rotation mechanism and the body color change mechanism; The virtual interaction module is used to construct a car virtual environment of the personality display platform framework, integrate a virtual car of the personality display platform framework according to the car three-dimensional model and the car virtual environment, construct a user interface of the personality display platform framework according to the virtual car, configure interface elements of the user interface, define the interaction logic of the user interface, and construct a virtual interaction module of the personality display platform framework according to the interaction logic and the interface elements; The personalized loading module is used to determine the personalized customization elements of the personalized display platform framework, wherein the personalized customization elements include: color customization, interior customization and vehicle customization, and based on the personalized customization elements and user needs, determine the personalized configuration of the target user, and construct the personalized loading module of the personalized display platform framework; The display platform integration module is used to integrate the car 3D display module, the virtual interaction module and the personalized loading module into the personalized display platform framework to obtain a personalized car display platform. Based on the personalized car display platform, the personalized configuration is applied to the virtual car to obtain a personalized virtual car.
2. The personalized automobile display system based on virtual reality as claimed in claim 1, characterized in that: The step of constructing a personalized display platform framework for the personalized display of the automobile according to the functional definition includes: According to the function definition, determining the layered architecture of the automobile personality display, wherein the layered architecture includes: a user page layer, a business logic layer, a data layer, and an integration layer; Analyzing technical specifications of the automobile personality display, and determining a technology stack of the automobile personality display based on the technical specifications; Constructing a framework diagram of the automobile personality display, and clarifying the structural relationship of the automobile personality display according to the framework diagram; According to the layered architecture, the technology stack and the structural relationship, a personalized display platform framework for the automobile personalized display is constructed.
3. The personalized automobile display system based on virtual reality as claimed in claim 1, characterized in that: The step of constructing a three-dimensional model of a vehicle corresponding to the vehicle data according to the vehicle data includes: Extracting the design drawings and design parameters of the automobile data, and constructing a reference plane of the automobile; Based on the design drawings and design parameters, constructing a basic outline of the car on the reference plane; Determining the three-dimensional shape of the vehicle according to the basic outline; Adding model details of the three-dimensional shape of the car according to the detail data corresponding to the car data; Adjusting a model surface of the three-dimensional shape of the car and analyzing ray tracing parameters of the car; Constructing a light-shadow effect of the model of the car according to the ray tracing parameters; A three-dimensional model of the car is constructed according to the three-dimensional shape of the car, the model details, the model surface and the light and shadow effects of the model.
4. The personalized automobile display system based on virtual reality as claimed in claim 3, characterized in that: Determining the three-dimensional shape of the vehicle according to the basic outline includes: Extracting contour features of the basic contour; Based on the contour features, the characteristic distance of the car corresponding to the reference plane is calculated using the following formula: in, represents the characteristic distance to the reference plane, Represents the number of contour features, Indicated on the reference plane No. contour features, Indicated on the reference plane No. contour features; According to the feature distance, the contour features are matched to obtain a matching contour feature pair; According to the matching contour feature pair, the reference plane is registered to obtain registration data; The three-dimensional shape of the vehicle is determined based on the registration data.
5. The personalized automobile display system based on virtual reality according to claim 1, characterized in that: The configuration of the 360-degree rotation mechanism and the body color change mechanism of the three-dimensional model of the automobile includes: Configuring a 3D rendering library of the three-dimensional model of the automobile; Building a Web environment of the three-dimensional model of the car according to the 3D rendering library; Based on the Web environment, determining a rotation script for the three-dimensional model of the car; According to the rotation script, construct a 360-degree rotation mechanism of the three-dimensional model of the car; Configuring a color selector for the three-dimensional model of the vehicle; Constructing a color transformation script for the three-dimensional model of the car according to the Web environment and the color selector; According to the color transformation script, a color transformation mechanism of the three-dimensional model of the automobile is determined.
6. The personalized automobile display system based on virtual reality according to claim 1, characterized in that: The automobile virtual environment for constructing the personality display platform framework includes: Analyze the application environment of the personalized display platform framework corresponding to the automobile, and construct a virtual visual environment of the personalized display platform framework based on the application environment; Configuring the physical engine of the personality display platform framework to construct a dynamic analysis model of the automobile; Simulating a virtual motion state of the automobile according to the physical engine and the dynamics analysis model; Constructing a virtual environmental sound effect of the car, wherein the virtual environmental effect includes: engine sound, environmental sound effect and background music; According to the virtual visual environment, the virtual motion state and the virtual environment sound effect, a car virtual environment of the personality display platform framework is constructed.
7. The personalized automobile display system based on virtual reality as claimed in claim 1, characterized in that: The interaction logic of defining the user interface includes: Analyzing the interaction requirements of the user interface, and constructing an interaction flow chart of the user interface according to the interaction requirements; Determine the interactive elements of the user interface, and define the element states and element conversion modes of the interactive elements; Constructing the initial interaction logic of the interactive element according to the element state, the element conversion mode and the interaction flow chart; Calculating the response time of the initial interaction logic, and when the response time is higher than a preset response time threshold, optimizing the initial interaction logic to obtain an optimized interaction logic; An optimized response time of the optimized interaction logic is calculated, and when the optimized response time is lower than the response time threshold, the optimized interaction logic is used as the interaction logic of the user interface.
8. The personalized automobile display system based on virtual reality as claimed in claim 1, characterized in that: The determining of the personalized customization elements of the personality display platform framework, wherein the personalized customization elements include: color customization, interior customization and vehicle customization, including: Determine the personalized customization range of the personalized display platform framework, wherein the personalized customization range includes: color selection range, interior selection range and vehicle model selection range; According to the color selection range, define the color customization rules of the personality display platform framework; According to the interior selection range, list the interior types and interior styles of the personality display platform framework; Based on the vehicle selection range, construct the configuration level, power system options and body style of the personalized display platform framework; The personalized customization elements of the personality display platform framework are determined according to the color customization rules, the interior type, the interior style, the configuration level, the power system options and the body style.
9. The personalized automobile display system based on virtual reality as claimed in claim 1, characterized in that: The personalized loading module for constructing the personalized display platform framework includes: Determine a loading framework of the personality display platform framework, and configure a state management unit of the loading framework; According to the personalized customization elements corresponding to the personality display platform framework, a dynamic loading mechanism of the loading framework is constructed; Determine the business logic of the loading framework, and construct an initial loading module of the personality display platform framework according to the business logic, the dynamic loading mechanism and the state management unit; Performing a loading test on the initial loading module to obtain loading test data; According to the loading test data, the loading rate of the initial loading module is calculated using the following formula: in, represents the loading rate, Indicates the number of visible areas corresponding to the loaded test data. Indicates The loading time of the visible area, Indicates the first input time point corresponding to the loading test data, Indicates Visual progress of visible area, Indicates Visual progress of visible area; When the loading rate reaches a preset loading rate threshold, the initial loading module is used as a personalized loading module of the personalized display platform framework.
10. A method for personalized automobile display based on virtual reality, characterized in that: The method comprises: Clarify the user needs of target users, determine the functional definition of automobile personality display according to the user needs, and build a personality display platform framework of the automobile personality display according to the functional definition; Determine a database of the personalized display platform framework, extract automobile data from the database, construct a three-dimensional automobile model of the automobile corresponding to the automobile data according to the automobile data, configure a 360-degree rotation mechanism and a body color change mechanism of the three-dimensional automobile model, and determine a 3D automobile display module of the personalized display platform framework according to the three-dimensional automobile model, the 360-degree rotation mechanism and the body color change mechanism; Constructing a car virtual environment of the personality display platform framework, integrating a virtual car of the personality display platform framework according to the car three-dimensional model and the car virtual environment, constructing a user interface of the personality display platform framework according to the virtual car, configuring interface elements of the user interface, defining the interaction logic of the user interface, and constructing a virtual interaction module of the personality display platform framework according to the interaction logic and the interface elements; Determine the personalized customization elements of the personalized display platform framework, wherein the personalized customization elements include: color customization, interior customization and vehicle model customization; based on the personalized customization elements and user needs, determine the personalized configuration of the target user, and construct a personalized loading module of the personalized display platform framework; The car 3D display module, the virtual interaction module and the personalized loading module are integrated into the personalized display platform framework to obtain a car personalized display platform. Based on the car personalized display platform, the personalized configuration is applied to the virtual car to obtain a personalized virtual car.
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