Live streaming interactive methods, devices, computer equipment, and computer-readable storage media

By displaying a host information area and a host introduction sub-area on the live streaming interface, the problem of ordinary host information being difficult for viewers to understand at a glance is solved, improving retention rate and information viewing efficiency, and enhancing user stickiness.

CN119946314BActive Publication Date: 2025-10-28SHUXING TECH (BEIJING) CO LTD
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Patent Information

Application Number
CN202510068060.5
Authority / Receiving Office
CN · China
Patent Type
Patents(China)
Current Assignee / Owner
Filing Date
2024-01-12
Publication Date
2025-10-28
Estimated Expiration
2044-01-12

AI Technical Summary

Technical Problem

Ordinary live streamers have low brand recognition, and viewers cannot immediately learn about the streamer's information or upcoming live streams after entering the live stream room, resulting in low retention rates and poor user engagement. The existing information viewing process is cumbersome and complicated.

Method used

The live stream interface displays the streamer information area, including the streamer's logo and a sub-area for the streamer's introduction. The streamer's introduction information is displayed through the sub-area for the streamer's introduction, and the streamer's introduction information and the live stream information for the upcoming live stream are displayed when viewers enter the live stream room.

Benefits of technology

It improved audience retention, simplified information viewing steps, increased information viewing efficiency, and enhanced user stickiness.

✦ Generated by Eureka AI based on patent content.

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Abstract

This application discloses a live streaming interaction method, apparatus, computer device, and computer-readable storage medium, comprising: displaying a live streaming interface of a target streamer's live streaming room, the live streaming interface including a streamer information area displaying the streamer's introduction information; displaying live streaming information of a live stream to be broadcast associated with a target live streaming plan information block and a live streaming reservation control in the streamer information area; and reserving a live stream to be broadcast associated with the target live streaming plan information block in response to a trigger operation of the live streaming reservation control. In this embodiment, by displaying a streamer information area on the live streaming interface of the target streamer's live streaming room, viewers can intuitively understand the streamer's information and the live streaming information of the target streamer as soon as they enter the live streaming room, thereby improving viewer retention and user stickiness, and increasing the efficiency of viewers viewing the streamer's information and the live streaming information of the live stream to be broadcast.
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Description

Technical Field

[0001] This application relates to the field of computer technology, specifically to a live interactive method, apparatus, computer device, and computer-readable storage medium. Background Technology

[0002] Currently, live streaming is becoming increasingly popular in people's work, life, and entertainment. Streamers can log in to the client anytime, anywhere to start and host live programs, and users can also open the live streaming platform at any time to watch different video live streams. For example, streamers can introduce various products in the live stream room, allowing viewers to shop through the live stream.

[0003] In current technology, an increasing number of users are starting live streams as broadcasters. Since these users are typically ordinary broadcasters with low profiles, many viewers entering their live streams are unfamiliar with the broadcaster's background. If the broadcast is not visually appealing and the broadcaster cannot provide real-time introductions to new viewers, viewers may not immediately understand the broadcaster's information or upcoming streams. This can lead to low viewer retention and poor user engagement. Furthermore, viewers need to manually navigate to the broadcaster's profile to view information and upcoming streams, a cumbersome and inefficient process. Summary of the Invention

[0004] This application provides a live streaming interaction method, apparatus, computer device, and computer-readable storage medium. By displaying a streamer information area on the live streaming interface of a target streamer's live streaming room, each viewer entering the streamer's room can be shown the streamer's introduction and upcoming live streaming information. This allows viewers to intuitively understand the target streamer's information and upcoming live streaming information immediately upon entering the live streaming room, improving viewer retention and the likelihood of viewers watching the target streamer's live streaming room, thereby increasing user stickiness. Furthermore, the intuitive understanding of the target streamer's information and upcoming live streaming information upon entering the live streaming room simplifies the viewing process for viewers, saves viewing time, and improves the efficiency of viewing the streamer's information and upcoming live streaming information.

[0005] This application provides a live streaming interaction method applied to a broadcaster client, the method comprising:

[0006] Displays the current streamer's live stream page;

[0007] In response to a ranking display instruction triggered by the live streaming room page, a ranking page is displayed on the live streaming room page. The ranking page includes a streamer identification area and a live streaming room information area. The streamer identification area displays the streamer identifications of multiple streamers on the target ranking list. Each streamer identification is configured with corresponding live streaming room information. The live streaming room information area is used to display the live streaming room information corresponding to at least one of the streamers on the ranking list.

[0008] In response to the selection operation of the target anchor identifier, the live room information corresponding to the selected target anchor identifier is switched and displayed in the live room information area.

[0009] This application embodiment provides another live streaming interaction method, applied to a viewer client, the method comprising:

[0010] In response to an entry event into the target live room of the target streamer, the live room interface of the target streamer's target live room is displayed. The live room interface includes the streamer's information area, which includes a streamer identifier and a streamer introduction sub-area. The streamer introduction sub-area is used to display the streamer's introduction information.

[0011] The system receives the target streamer's introduction information sent by the streamer client and displays the target streamer's introduction information in the streamer introduction sub-area of ​​the live streaming interface.

[0012] Accordingly, this application also provides a live streaming interaction device for use in a broadcaster client, the live streaming interaction device comprising:

[0013] The first display unit is used to display the live room interface of the target streamer's target live room. The live room interface includes the streamer information area of ​​the target streamer. The streamer information area includes a streamer identifier and a streamer introduction sub-area. The streamer introduction sub-area is used to display the streamer introduction information of the target streamer.

[0014] A response unit is configured to respond to an information input operation for the anchor introduction sub-area and receive user input information input by the information input operation.

[0015] The second display unit is used to determine the target anchor introduction information based on the user input information, display the target anchor introduction information in the anchor introduction sub-area, and send the target anchor introduction information to the viewer client corresponding to each viewer in the target live room, so as to display the target anchor introduction information on the live room interface of the target live room provided by the viewer client.

[0016] Accordingly, this application also provides a live streaming interactive device for use on a viewer client, the live streaming interactive device comprising:

[0017] The third display unit is used to respond to an entry event for the target live room of the target streamer and display the live room interface of the target live room of the target streamer. The live room interface includes the streamer information area of ​​the target streamer. The streamer information area includes a streamer identifier and a streamer introduction sub-area. The streamer introduction sub-area is used to display the streamer introduction information of the target streamer.

[0018] The receiving unit is used to receive the target streamer introduction information sent by the streamer client and display the target streamer introduction information in the streamer introduction sub-area of ​​the live broadcast interface.

[0019] Accordingly, embodiments of this application also provide a computer device including a processor and a memory, wherein the memory stores a computer program that, when executed by the processor, causes the processor to perform the steps of the information input method provided in various optional implementations of the above aspects.

[0020] Accordingly, embodiments of this application also provide a computer-readable storage medium including a computer program, which, when run on a computer device, causes the computer device to perform the steps of the information input method provided in various optional implementations of the above aspects.

[0021] Accordingly, embodiments of this application also provide a computer program product, including a computer program stored in a computer-readable storage medium; when a processor of a computer device reads the computer program from the computer-readable storage medium, the processor executes the computer program, causing the computer device to perform the steps of the information input method provided in various optional implementations of the above aspects.

[0022] This application provides a live streaming interaction method, apparatus, computer device, and computer-readable storage medium. The method involves displaying a live streaming interface for a target streamer's live stream, including a streamer information area displaying the streamer's introduction information. The streamer information area also displays live streaming information and a live streaming reservation control associated with a target live streaming plan information block. The target live streaming plan information block is determined by the target streamer from at least one live streaming plan information block included in the live streaming plan management page. In response to triggering the live streaming reservation control, a reservation is made for the live stream to be broadcast associated with the target live streaming plan information block. In this embodiment, by displaying a streamer information area on the live stream interface of the target streamer's live stream room, the streamer's introduction information and upcoming live stream information can be shown to each viewer entering the streamer's room. This allows viewers to intuitively understand the streamer's information and upcoming live stream information immediately upon entering the live stream room, improving viewer retention and the likelihood of viewers watching the target streamer's live stream room, thereby increasing user stickiness. Furthermore, the intuitive understanding of the streamer's information and upcoming live stream information immediately upon entering the live stream room simplifies the viewing process for viewers, saves viewing time, and improves the efficiency of viewing the streamer's information and upcoming live stream information. Attached Figure Description

[0023] To more clearly illustrate the technical solutions in the embodiments of this application, the accompanying drawings used in the description of the embodiments will be briefly introduced below. Obviously, the accompanying drawings described below are only some embodiments of this application. For those skilled in the art, other drawings can be obtained based on these drawings without creative effort.

[0024] Figure 1 This is a schematic diagram of a live interactive system provided in an embodiment of this application.

[0025] Figure 2 This is a flowchart illustrating a live streaming interaction method provided in an embodiment of this application.

[0026] Figure 3 This is a schematic diagram of a live interactive method provided in an embodiment of this application.

[0027] Figure 4 This is a schematic diagram of another scenario of the live interaction method provided in the embodiments of this application.

[0028] Figure 5 This is a schematic diagram of another scenario of the live interaction method provided in the embodiments of this application.

[0029] Figure 6This is a schematic diagram of another scenario of the live interaction method provided in the embodiments of this application.

[0030] Figure 7 This is a schematic diagram of another scenario of the live interaction method provided in the embodiments of this application.

[0031] Figure 8 This is a schematic diagram of another scenario of the live interaction method provided in the embodiments of this application.

[0032] Figure 9 This is a schematic diagram of another scenario of the live interaction method provided in the embodiments of this application.

[0033] Figure 10 This is a schematic diagram of another scenario of the live interaction method provided in the embodiments of this application.

[0034] Figure 11 This is a schematic diagram of another scenario of the live interaction method provided in the embodiments of this application.

[0035] Figure 12 This is a schematic diagram of another scenario of the live interaction method provided in the embodiments of this application.

[0036] Figure 13 This is a schematic diagram of another scenario of the live interaction method provided in the embodiments of this application.

[0037] Figure 14 This is a schematic diagram of another scenario of the live interaction method provided in the embodiments of this application.

[0038] Figure 15 This is a schematic diagram of another scenario of the live interaction method provided in the embodiments of this application.

[0039] Figure 16 This is a schematic diagram of another scenario of the live interaction method provided in the embodiments of this application.

[0040] Figure 17 This is a schematic diagram of another scenario of the live interaction method provided in the embodiments of this application.

[0041] Figure 18 This is a schematic diagram of another scenario of the live interaction method provided in the embodiments of this application.

[0042] Figure 19 This is a schematic diagram of another scenario of the live interaction method provided in the embodiments of this application.

[0043] Figure 20 This is a schematic diagram of another scenario of the live interaction method provided in the embodiments of this application.

[0044] Figure 21 This is a flowchart illustrating a live streaming interaction method provided in an embodiment of this application.

[0045] Figure 22 This is a schematic diagram of another scenario of the live interaction method provided in the embodiments of this application.

[0046] Figure 23 This is a schematic diagram of another scenario of the live interaction method provided in the embodiments of this application.

[0047] Figure 24a This is a schematic diagram of another scenario of the live interaction method provided in the embodiments of this application.

[0048] Figure 24b This is a schematic diagram of another scenario of the live interaction method provided in the embodiments of this application.

[0049] Figure 25 This is a schematic diagram of a live interactive device provided in an embodiment of this application.

[0050] Figure 26 This is another structural schematic diagram of the live interactive device provided in the embodiments of this application.

[0051] Figure 27 This is a schematic diagram of the structure of the computer device provided in the embodiments of this application. Detailed Implementation

[0052] The technical solutions of the embodiments of this disclosure will be clearly and completely described below with reference to the accompanying drawings. Obviously, the described embodiments are only a part of the embodiments of this disclosure, and not all of them. All other embodiments obtained by those skilled in the art based on the embodiments of this disclosure without creative effort are within the scope of protection of this disclosure.

[0053] This disclosure provides a live streaming interaction method, apparatus, computer device, and computer-readable storage medium. Specifically, the live streaming interaction method of this disclosure can be executed by a computer device, which can be a terminal or a server. The terminal can be a smartphone, tablet computer, laptop computer, touch screen, game console, personal computer (PC), personal digital assistant (PDA), or other terminal device. The terminal can also include a client, which can be an application client, a browser client carrying an application, or an instant messaging client. The server can be an independent physical server, a server cluster or distributed system composed of multiple physical servers, or a cloud server that provides basic cloud computing services such as cloud services, cloud databases, cloud computing, cloud functions, cloud storage, network services, cloud communication, middleware services, domain name services, security services, CDN, and big data and artificial intelligence platforms.

[0054] For example, when this live streaming interaction method runs on a terminal, the terminal device stores an application and uses it to present the user interface or application page provided by the application. The terminal device interacts with the user through a graphical user interface (GUI) or a live streaming interface, such as by downloading, installing, and running an application on the terminal device. The terminal device can provide the GUI, live streaming selection page, or live streaming page to the user in various ways; for example, it can render the GUI on the terminal device's display screen or present the GUI through holographic projection. For instance, the terminal device can include a touchscreen display and a processor. The touchscreen display is used to present the GUI and receive user commands applied to the GUI. The processor is used to run the application, generate the GUI, respond to the commands, and control the display of the GUI on the touchscreen display.

[0055] Please see Figure 1 , Figure 1This is a schematic diagram of a live streaming interactive system provided in an embodiment of this disclosure. The system may include at least one terminal, at least one server, at least one database, and a network. The user's terminal can connect to servers of different applications via the network. The terminal is any device with computing hardware capable of supporting and executing software products corresponding to the game. Furthermore, when the system includes multiple terminals, multiple servers, and multiple networks, different terminals can connect to each other through different networks and servers. The network can be a wireless network or a wired network, such as a wireless local area network (WLAN), local area network (LAN), cellular network, 2G network, 3G network, 4G network, 5G network, etc. Additionally, different terminals can also connect to other terminals or servers using their own Bluetooth networks or hotspot networks. For example, multiple users can connect online through different terminals via appropriate networks and synchronize with each other to support multiple users watching the same live stream. Furthermore, the system may include multiple databases coupled to different servers, and information related to the live streaming environment can be continuously stored in the databases as different users watch the live stream online.

[0056] This disclosure provides a live streaming interaction method, which can be executed by a terminal or a server. This disclosure uses the execution of the live streaming interaction method by a terminal as an example for illustration. The terminal may include a touch screen and a processor (of course, the terminal may also use peripherals such as a mouse or keyboard as input devices; this illustration only uses a touch screen as an example). The touch screen is used to present a graphical user interface (or live streaming interface) and receive operation commands generated by the user on the graphical user interface. When the user operates the graphical user interface through the touch screen, the graphical user interface can control the local content of the terminal in response to the received operation commands, or it can control the content of the peer server in response to the received operation commands. For example, the operation commands generated by the user on the graphical user interface include commands to launch an application. The processor is configured to launch the application after receiving the user's command to launch the application. Furthermore, the processor is configured to render and draw the graphical user interface associated with the application on the touch screen. The touch screen is a multi-touch sensitive screen capable of sensing touch or swipe operations performed simultaneously on multiple points on the screen. When the user performs a touch operation on the graphical user interface using their finger, the graphical user interface, upon detecting the touch operation, controls the execution of the action corresponding to the touch operation within the graphical user interface.

[0057] It should be noted that, Figure 1The schematic diagram of the live interactive system shown is merely an example. The live interactive system and scenario described in this disclosure are intended to more clearly illustrate the technical solutions of this disclosure and do not constitute a limitation on the technical solutions provided in this disclosure. As those skilled in the art will know, with the emergence of new business scenarios, the technical solutions provided in this disclosure are also applicable to similar technical problems.

[0058] To address the aforementioned problems, this disclosure provides a live streaming interaction method, apparatus, computer device, and computer-readable storage medium. These methods allow viewers to intuitively understand the target streamer's information immediately upon entering a live streaming room, improving viewer retention and the likelihood of viewers watching the target streamer's live stream, thereby increasing user engagement. Furthermore, the disclosure simplifies the steps viewers take to understand the streamer's information, saving viewing time and improving the efficiency of viewing streamer information. Detailed descriptions are provided below. It should be noted that the order of description in the following embodiments is not intended to limit the preferred order of the embodiments.

[0059] Please see Figure 2 , Figure 2 This is a flowchart illustrating a live streaming interaction method provided in an embodiment of the present disclosure. The specific flow of the live streaming interaction method can be summarized in steps 101 to 103 as follows:

[0060] 101. Display the live stream interface of the target streamer's target live stream room. The live stream interface includes the streamer information area of ​​the target streamer. The streamer information area includes the streamer identifier and the streamer introduction sub-area. The streamer introduction sub-area is used to display the streamer introduction information of the target streamer.

[0061] This disclosure provides a live interactive method, which is illustrated using an example of the method being executed by a computer device. Please refer to [link / reference]. Figure 3A live streaming interface can be provided via computer equipment. This interface displays the live stream content of the target streamer's live stream, such as the target streamer or the live stream scene. Furthermore, the live streaming interface includes the target streamer's information area, a comment display area, and multiple functional controls. The streamer information area includes a streamer identifier and a streamer introduction sub-area. The streamer identifier may include the target streamer's name and avatar. The streamer introduction sub-area displays the target streamer's introduction information. The multiple functional controls may include a streamer connection control, a viewer connection control, a shopping list display control, interactive controls, and settings controls. The streamer connection control allows the target streamer to connect with other streamers; the viewer connection control allows the target streamer to connect with viewers; the shopping list display control displays the shopping list associated with the target live stream; the interactive controls allow interaction with viewers within the target live stream; and the settings controls are used to configure the target live stream's functions.

[0062] 102, in response to the information input operation for the anchor introduction sub-area, receives the user input information input by the information input operation.

[0063] Specifically, the target streamer can input information into the streamer introduction sub-area through the live streaming interface. The computer device responds to this input by receiving the user input information. For example, please refer to... Figure 4Specifically, when the computer device detects a trigger operation targeting the anchor's introduction area, an information input page is displayed on the live stream interface. This information input page includes an information input box, which in turn includes at least one functional control. This can include a first functional control, a second functional control, and a third functional control. The first functional control is a user reminder control, used to trigger the display of a user account display area. The target anchor can select a target user account through the user account display area to remind users of that account to view the target live stream. The second functional control is an emoticon display control, used to trigger the display of an emoticon display page. This emoticon display page displays multiple emoticon icons for the user to select, thus using the selected emoticon icon as user input information. The third functional control is an image selection control, used to trigger the display of an image display page. This image display page can include multiple images from albums or preset images, and may also include a shooting control. The user can select a target image through the image display page, thus using the selected target image as user input information. The information input page also includes a keyboard input area and a text display area. The keyboard input area includes multiple input controls, such as multiple first input controls "q" to "m", a second input control "send control", a third input control "delete control", a fourth input control "case toggle control", a fifth input control "emoticon display control", a sixth input control "space control", a seventh input control "input method switching control", and an eighth input control "voice input control". The text display area is used to display text information generated by triggering the input controls.

[0064] For further details, please refer to Figure 5 The computer device can respond to information input operations on the keyboard input area, receive user input information input by the information input operation, and display the user input information input by the information input operation in the information input box: "A sophisticated fashion blogger, beautiful sisters who want to learn about beauty and skincare, fashion outfits, and hairstyle tutorials, follow me!"

[0065] 103. Based on the user input information, determine the target anchor introduction information, display the target anchor introduction information in the anchor introduction sub-area, and send the target anchor introduction information to the viewer client corresponding to each viewer in the target live room, so as to display the target anchor introduction information on the live room interface of the target live room provided by the viewer client.

[0066] For example, please see Figure 6The computer device determines the target streamer's introduction information based on the user input information. At this time, the target streamer's introduction information is the user input information: "A sophisticated fashion blogger. Pretty sisters who want to learn about beauty and skincare, fashion outfits, and hairstyle tutorials, follow me!" The target streamer's introduction information is displayed in the streamer introduction sub-area and sent to the viewer's client corresponding to each viewer in the target live room, so that the target streamer's introduction information is displayed on the live room interface of the target live room provided by the viewer's client.

[0067] It should be noted that the display size of the anchor introduction sub-area matches the length of the anchor introduction information. The display size of the anchor information area can change according to the display size of the anchor introduction sub-area, and the anchor information area can contain the anchor introduction sub-area within its own area. The size of the anchor introduction sub-area can be adjusted to match the length of the anchor introduction information.

[0068] Based on the above description, the following examples will further illustrate the information input method of this application. Specific embodiments of this information input method are described below.

[0069] In one specific embodiment, to prompt the target streamer to set their streamer introduction information in the streamer introduction sub-area, the step "displaying the live stream interface of the target streamer's target live stream room" may include:

[0070] The live stream interface of the target streamer's target live stream room is displayed. If the streamer introduction sub-area does not currently have streamer introduction information set, input prompt information is displayed in the streamer introduction sub-area. The input prompt information is used to prompt the target streamer to set streamer introduction information.

[0071] For example, please see Figure 7 The computer device can display the live room interface of the target streamer's target live room. If the streamer introduction sub-area does not currently have streamer introduction information set, the input prompt message "Introduce yourself in one sentence" will be displayed in the streamer introduction sub-area. The input prompt message is used to prompt the target streamer to set streamer introduction information.

[0072] In another specific embodiment, in order to display live stream introduction information in the anchor introduction sub-area, the current live stream session in the target live stream room can use the historical anchor introduction information set in the historical live stream sessions. The method for the step "displaying the live stream room interface of the target anchor's target live stream room" may include:

[0073] The live stream interface of the target streamer's target live stream room is displayed. If the streamer introduction sub-area does not currently have streamer introduction information set, the historical streamer introduction information set by the target streamer in the historical live stream sessions is obtained, and the historical streamer introduction information is used as the initial streamer introduction information.

[0074] The initial host introduction information is displayed in the host introduction sub-area.

[0075] For example, please see Figure 8 The computer device can display the live stream interface of the target streamer's target live stream room. If the streamer introduction sub-area does not currently have streamer introduction information set, then the historical streamer introduction information "Experienced product recommendation streamer, recommending products for you" set by the target streamer in historical live stream sessions (e.g., the previous historical live stream session of the current live stream session) is obtained, and the historical streamer introduction information is used as the initial streamer introduction information. Then, the initial streamer introduction information "Experienced product recommendation streamer, recommending products for you" is displayed in the streamer introduction sub-area.

[0076] In another specific embodiment, to automatically set up the streamer introduction information for the target streamer, initial streamer introduction information can be generated based on the streamer personal information set in the target streamer's streamer account. Specifically, the method for the step "displaying the live stream interface of the target streamer's target live stream room" may include:

[0077] The live stream interface of the target streamer's target live stream room is displayed. If the streamer introduction sub-area does not currently have streamer introduction information set, the streamer information of the target streamer is obtained, and initial streamer introduction information is generated based on the streamer information.

[0078] The initial host introduction information is displayed in the host introduction sub-area.

[0079] For example, the streamer information can be the personal information set on the target streamer's personal homepage, such as gender, age, personality traits, geographical location, zodiac sign, and Chinese zodiac animal. The computer device can display the live stream interface of the target streamer's live room. If the streamer introduction sub-area currently does not have streamer introduction information set, the streamer information of the target streamer is obtained, and initial streamer introduction information is generated based on the streamer information. Specifically, the obtained streamer information includes gender "female," geographical location "Beijing," and zodiac sign "Sagittarius." Therefore, the initial streamer introduction information "A Sagittarius girl from Beijing" can be automatically generated based on the above streamer information. Then, the initial streamer introduction information is displayed in the streamer introduction sub-area.

[0080] To automate the creation of streamer introduction information for target streamers, initial streamer introduction information tailored to the target streamer's style can be generated based on the streamer's streamer tag information. Specifically, the step "displaying the live stream interface of the target streamer's target live stream room" can include the following methods:

[0081] The live room interface of the target streamer's target live room is displayed. If the streamer introduction sub-area does not currently have streamer introduction information set, at least one streamer tag information associated with the target streamer is obtained, and initial streamer introduction information is generated based on the streamer tag information.

[0082] The initial host introduction information is displayed in the host introduction sub-area.

[0083] For example, the streamer tag information can be the streamer category to which the target streamer belongs, such as fashion streamers, beauty streamers, trend streamers, music streamers, science popularization streamers, and sports streamers. The computer device can display the live stream interface of the target streamer's target live stream room. If the streamer introduction sub-area currently does not have streamer introduction information set, at least one streamer tag associated with the target streamer is obtained, and initial streamer introduction information is generated based on the streamer tag information. Specifically, the streamer tag information "fashion streamer" associated with the target streamer is obtained, and based on the streamer tag information "fashion streamer," the initial streamer introduction information "A fashion blogger who loves dressing up, follow me for fashion recommendations" can be automatically generated. Then, the initial streamer introduction information is displayed in the streamer introduction sub-area.

[0084] In one embodiment, the method for "determining the target anchor introduction information based on the user input information and displaying the target anchor introduction information in the anchor introduction sub-area" may include:

[0085] The user input information is used as the target anchor's introduction information, and the target anchor's introduction information is displayed in the anchor introduction sub-area.

[0086] In this embodiment, user input information obtained through the anchor introduction sub-area can be used as target anchor introduction information, and the target anchor introduction information can be displayed in the anchor introduction sub-area. The user input information can be text, audio, or image. When the user input information is text and / or image, it can be displayed in the anchor introduction sub-area; when the user input information is audio, an audio playback icon can be displayed in the anchor introduction sub-area, and triggering the audio playback icon will play the audio in the live stream interface.

[0087] In another embodiment, the method for step "determining the target anchor introduction information based on the user input information" may include:

[0088] If the user input information is multimedia information, then a text extraction operation is performed on the multimedia information to extract the target text information from the multimedia information;

[0089] Generate the target anchor's introduction information based on the target text information.

[0090] Multimedia information may include text, voice, image, and / or video information. Computer devices can receive text, voice, image, and / or video information input by the target broadcaster through information input operations in the broadcaster introduction sub-area.

[0091] It should be noted that when the multimedia information is in text format, the text can be directly used as the introductory information for the target anchor. However, for media information that is audio, image, and / or video, the corresponding multimedia information can be processed to convert it into text.

[0092] When multimedia information is in the form of images, computer devices can use image recognition technology to identify text within the image or to recognize the semantic meaning expressed by the image, and then use semantic recognition technology to further identify its semantic meaning. The text information corresponding to the image information is determined, and this text information is used as the target anchor's introduction information for subsequent operations; the image itself can be directly used as the target anchor's introduction information.

[0093] When the multimedia information is video, the video content can be divided into image frames. Image recognition technology can then be used to identify the text within the images or to determine the meaning conveyed by the images. Finally, semantic recognition technology is used to further identify the semantics, thereby obtaining the text information corresponding to the video information. This text information is then used as the introductory information for the target anchor for subsequent operations.

[0094] When the multimedia information is in the form of audio, speech recognition technology can be used to convert the audio into text content, and semantic recognition technology can be used to identify the semantics of the text content, thereby obtaining the text information corresponding to the audio information. The text information corresponding to the audio information is then used as the target anchor's introduction information for subsequent operations.

[0095] To provide target anchors with more choices, AI algorithms can be used to generate corresponding recommended introductions based on user input information (such as one or two keywords) for the target anchor to choose from, and these recommended introductions can then be used as the target anchor's introduction information. Specifically, after the step "receiving user input information input by the information input operation in response to the information input operation for the anchor introduction sub-area," the method further includes:

[0096] The page displays recommendation information, which includes multiple recommendation descriptions, and the recommendation descriptions are determined based on the user input information.

[0097] In response to the selection operation of the target recommended introduction information in the recommended introduction information, the target recommended introduction information is used as the target anchor introduction information.

[0098] For example, please see Figure 9 The computer device responds to an information input operation targeting the anchor introduction sub-area, receives the user input information "fashion and beauty recommendations" from the information input operation, and determines multiple recommendation introduction messages based on the user input information. These multiple recommendation introduction messages include: a first recommendation introduction message "Fashionable beauty bloggers recommend products for you online!", a second recommendation introduction message "Want to learn more about beauty and fashion recommendations? Please stay tuned~", and a third recommendation introduction message "Follow me for the most suitable beauty advice and fashion outfits." The computer device can display a recommendation information page, which includes the first, second, and third recommendation introduction messages. Further details can be found in the following sections. Figure 10 The target streamer can select the first recommended introduction information through the live broadcast interface. The computer device responds to the selection operation of the target recommended introduction information in the recommended introduction information. At this time, the first recommended introduction information is the target recommended introduction information. The first recommended introduction information is used as the target streamer's introduction information, and the first recommended introduction information "A beauty blogger who loves fashion recommends you online!" is displayed in the streamer introduction sub-area.

[0099] To further highlight the introduction of the target streamer, the streamer's introduction information can be specifically displayed in the comment display area. Specifically, the live stream interface also includes a comment display area; after the step of "determining the target streamer's introduction information based on the user input information and displaying the target streamer's introduction information in the streamer introduction sub-area," the method may include:

[0100] The target streamer's introduction information is displayed at the top of the comment display area.

[0101] For example, please see Figure 11When the computer device uses the first recommended introduction as the target anchor's introduction, it can display the first recommended introduction, "A beauty blogger who loves fashion, recommended for you online!", in the anchor's introduction sub-area. Furthermore, it can also be displayed at the top of the comment display area. To further enhance the viewer's visibility of the target anchor's introduction in the comment display area, special styles can be applied, such as using a special color.

[0102] In one embodiment, the live streaming interface further includes a live streaming plan management control, which allows the target streamer to select the live streaming plan to be displayed. The method also includes:

[0103] In response to a trigger operation on the live broadcast plan management control, a live broadcast plan management page is displayed, wherein the live broadcast plan management page includes multiple live broadcast plan information blocks, and each live broadcast plan information block includes the live broadcast information and display control associated with the live broadcast plan information block and to be broadcast;

[0104] In response to a trigger operation on the display control of the target live streaming plan information block within the live streaming plan information block, the live stream to be broadcast in the target live streaming plan information block is associated with the live streaming reservation control corresponding to the live streaming plan management control. The live streaming information of the live stream to be broadcast is then displayed through the live streaming plan management control. The live streaming reservation control is used to allow viewers in the target live streaming room to make reservations for the live stream to be broadcast.

[0105] For example, please see Figure 12 A live streaming interface can be provided via computer equipment. This interface displays the live stream content of the target streamer's live stream, such as the target streamer or the live stream scene. Furthermore, the live streaming interface includes the target streamer's information area, a live stream plan management control "+Add Live Stream Plan", a comment display area, and multiple functional controls. The streamer information area includes a streamer identifier and a streamer introduction sub-area. The streamer identifier may include the target streamer's name and avatar. The streamer introduction sub-area displays the target streamer's introductory information. The multiple functional controls may include a streamer connection control, a viewer connection control, a shopping list display control, interactive controls, and settings controls.

[0106] Specifically, the live streaming information includes the live streaming time, live streaming introduction, and the number of pre-registered viewers.

[0107] For example, please see Figure 13The target streamer can trigger the live broadcast plan management control through the live broadcast room interface. The computer device responds to the trigger operation of the live broadcast plan management control and displays the live broadcast plan management page. The live broadcast plan management page includes multiple live broadcast plan information blocks. Each live broadcast plan information block includes the live broadcast information and display control associated with the live broadcast to be broadcast. Specifically, the multiple live broadcast plan information blocks include a first live broadcast plan information block and a second live broadcast plan information block. The first live broadcast information of the first live broadcast plan information block includes the first live broadcast time information "12-12 18:00", the first live broadcast introduction information "See you tomorrow night at 6 pm", and the first number of reserved viewers information "56 people have reserved". The second live broadcast information of the second live broadcast plan information block includes the second live broadcast time information "12-13 20:30", the second live broadcast introduction information "Dear friends, let's meet in the live broadcast room on Wednesday night", and the second number of reserved viewers information "999 people have reserved". Each live broadcast plan information block displays a corresponding display control "Display".

[0108] Further details, please participate. Figure 14 The target streamer can trigger the display control of the first live broadcast plan information block through the live broadcast room interface. In response to the trigger operation on the display control of the first live broadcast plan information block, the computer device sets the first live broadcast plan information block as the target live broadcast plan information block, associates the live broadcast to be broadcast in the target live broadcast plan information block with the live broadcast reservation control corresponding to the live broadcast plan management control, and displays the live broadcast information of the live broadcast to be broadcast through the live broadcast plan management control. Specifically, the live broadcast plan management control displays "Live Broadcast Plan - Tomorrow 18:00".

[0109] In one embodiment, the method of "responding to the trigger operation of the display control in the target live broadcast plan information block, associating the live broadcast to be broadcast in the target live broadcast plan information block with the live broadcast reservation control corresponding to the live broadcast plan management control, and displaying the live broadcast information of the live broadcast to be broadcast through the live broadcast plan management control" may include:

[0110] In response to a trigger operation on the display control in the target live broadcast plan information block, the live broadcast to be broadcast in the target live broadcast plan information block is associated with the live broadcast reservation control corresponding to the live broadcast plan management control, and the live broadcast information of the live broadcast to be broadcast is displayed through the live broadcast plan management control. The currently displayed first style display control is switched to the second style display control for display.

[0111] The live streaming reservation control is used to allow viewers in the target live streaming room to make reservations for the live stream to be broadcast. When the first style of display control is triggered, it can associate the live stream to be broadcast in the target live streaming plan information block with the live streaming reservation control corresponding to the live streaming plan management control. When the second style of display control is triggered, it can cancel the association between the live stream to be broadcast in the target live streaming plan information block and the live streaming reservation control corresponding to the live streaming plan management control.

[0112] For example, please participate Figure 15 In response to a trigger operation on the display control of the first live broadcast plan information block, the computer device takes the first live broadcast plan information block as the target live broadcast plan information block, associates the live broadcast to be broadcast in the target live broadcast plan information block with the live broadcast reservation control corresponding to the live broadcast plan management control, displays the live broadcast information of the live broadcast to be broadcast through the live broadcast plan management control, and switches the currently displayed first style display control "Display" to the second style display control "Cancel Display".

[0113] Furthermore, the method also includes:

[0114] In response to a trigger operation on the display control of the second style, the pending live broadcast of the target live broadcast plan information block is canceled, the live broadcast reservation control corresponding to the live broadcast plan management control is associated with the setting, and the setting prompt information is displayed through the live broadcast plan management control, wherein the setting prompt information is used by the target broadcaster to set the live broadcast plan.

[0115] For example, please participate Figure 16 The target streamer can trigger the "cancel display" operation on the second style display control of the first live broadcast plan information block through the live broadcast room interface. In response to the trigger operation of "cancel display" on the second style display control of the first live broadcast plan information block, the computer device cancels the live broadcast to be started in the target live broadcast plan information block, associates the live broadcast reservation control with the live broadcast plan management control, and displays the setting prompt message "+Add live broadcast plan" through the live broadcast plan management control.

[0116] To enable target broadcasters to quickly set up their live streaming schedules, they do not need to cancel the currently selected live stream. They can simply select the display control for the new live stream schedule information block to replace the current live stream with the new one. Specifically, the method also includes:

[0117] In response to a trigger operation on the display control of a new live broadcast plan information block in the live broadcast plan information block, the live broadcast to be broadcast associated with the live broadcast reservation control corresponding to the live broadcast plan management control is replaced with the live broadcast to be broadcast corresponding to the new live broadcast plan information, and the live broadcast information of the live broadcast to be broadcast corresponding to the new live broadcast plan information is displayed through the live broadcast plan management control.

[0118] For example, please participate Figure 17 The target streamer can trigger an operation by displaying the first style of the display control "Show" in the second live broadcast plan information block through the live broadcast interface. The computer device responds to the trigger operation on the display control of the new live broadcast plan information block in the live broadcast plan information block. At this time, the new live broadcast plan information block is the second live broadcast plan information block. The live broadcast to be broadcast associated with the live broadcast reservation control corresponding to the live broadcast plan management control is replaced with the live broadcast to be broadcast corresponding to the new live broadcast plan information. The live broadcast information "Live Broadcast Plan · 12-13 20:30" corresponding to the new live broadcast plan information is displayed through the live broadcast plan management control. At the same time, the second style of the display control "Cancel Display" in the first live broadcast plan information block is restored to the first style of the display control "Show". The first style of the display control "Show" in the second live broadcast plan information block is switched to the second style of the display control "Cancel Display" for display.

[0119] To enable target broadcasters to quickly manage their live streaming schedules, they can also manage live streaming information for upcoming broadcasts within the live streaming schedule management control. Specifically, after the step "displaying the live streaming schedule management page in response to a trigger operation on the live streaming schedule management control," the following steps are also included:

[0120] In response to a first trigger operation targeting the target live broadcast plan information block in the live broadcast plan information block, a live broadcast plan adjustment page is displayed. The live broadcast plan adjustment page includes a time adjustment control, an introduction adjustment control, and a reservation audience management control. The time adjustment control is used to adjust the live broadcast time information, the introduction adjustment control is used to adjust the live broadcast introduction information, and the reservation audience management control is used to set a limit value for the number of viewers who can reserve the live broadcast to be started.

[0121] For example, please participate Figure 18The target streamer can perform a first trigger operation on the first live broadcast plan information block through the live broadcast room interface to display the live broadcast plan adjustment page. The live broadcast plan adjustment page includes a time adjustment control, an introduction adjustment control, and a reservation audience management control. The time adjustment control is used to adjust the live broadcast time information, the introduction adjustment control is used to adjust the live broadcast introduction information, and the reservation audience management control is used to set a limit value for the number of viewers who can reserve the live broadcast to be started.

[0122] In an alternative embodiment, after the step "displaying the live broadcast schedule management page in response to a trigger operation on the live broadcast schedule management control", the method may include:

[0123] In response to a second triggered operation targeting a target live streaming plan information block within the live streaming plan information block, the target live streaming plan information block is deleted to cancel its display on the live streaming plan management page.

[0124] Specifically, the target streamer can perform a second trigger operation on the first live broadcast plan information block through the live broadcast room interface. The computer device responds to the second trigger operation on the target live broadcast plan information block in the live broadcast plan information block. At this time, the target live broadcast plan information block is the first live broadcast plan information block. The computer device deletes the first live broadcast plan information block to cancel the display of the first live broadcast plan information block on the live broadcast plan management page.

[0125] To enable target streamers to quickly set up their live streaming plans, a list of live streaming plans can be displayed, allowing for quick setup of live streaming plans. The method also includes:

[0126] In response to a touch operation on the live streaming plan management control, a list of live streaming plans is displayed, wherein the list of live streaming plans includes multiple candidate live streaming identifiers for candidate live streams to be broadcast;

[0127] In response to the selection operation of the target live broadcast identifier among the candidate live broadcast identifiers, the candidate live broadcast to be broadcast corresponding to the target live broadcast identifier is determined as the target live broadcast to be broadcast;

[0128] Associate the target live stream to be broadcast with the live stream reservation control corresponding to the live stream plan management control, and display the live stream prompt information of the target live stream to be broadcast through the live stream plan management control.

[0129] For example, please participate Figure 19The target streamer can perform touch operations on the live broadcast plan management control through the live broadcast room interface. The computer device responds to the touch operation on the live broadcast plan management control and displays a list of live broadcast plans. The list of live broadcast plans includes multiple candidate live broadcast identifiers for candidate live broadcasts to be broadcast. The candidate live broadcast identifiers include a first candidate live broadcast identifier "12-12 18:00", a second candidate live broadcast identifier "12-13 20:30", and a third candidate live broadcast identifier "12-14 18:00". The first candidate live broadcast identifier is associated with a first candidate live broadcast to be broadcast. The first candidate live broadcast to be broadcast is the first live broadcast session that starts at 18:00 on December 12. The second candidate live broadcast to be broadcast is the second live broadcast session that starts at 20:30 on December 13. The third candidate live broadcast to be broadcast is the third live broadcast session that starts at 18:00 on December 14.

[0130] For further details, please refer to Figure 20 The target streamer can select the third candidate live stream identifier "12-14 18:00" through the live stream interface. The computer device responds to the selection operation of the target live stream identifier among the candidate live stream identifiers. At this time, the target live stream identifier is the third candidate live stream identifier. The third candidate live stream to be broadcast corresponding to the third candidate live stream identifier is determined as the target live stream to be broadcast. The third live stream session of the third candidate live stream to be broadcast is associated with the live stream reservation control corresponding to the live stream plan management control. The live stream prompt information "Live Stream Plan · 12-14 18:00" of the target live stream to be broadcast is displayed through the live stream plan management control.

[0131] In summary, this application provides a live streaming interaction method. It involves displaying the live streaming interface of a target streamer's live stream room. The live streaming interface includes the streamer's information area, which includes a streamer identifier and a streamer introduction sub-area. The streamer introduction sub-area displays the streamer's introduction information. Next, in response to an information input operation on the streamer introduction sub-area, user input information is received. Finally, based on the user input information, the target streamer's introduction information is determined, displayed in the streamer introduction sub-area, and sent to the viewer clients corresponding to each viewer in the target live stream room. This results in the target streamer's introduction information being displayed on the live streaming interface of the target live stream room provided by the viewer clients. In this embodiment, by displaying a sub-area of ​​the streamer's introduction on the live stream interface of the target streamer's live stream room, the streamer's introduction information can be shown to each viewer entering the streamer's room. This allows viewers to intuitively understand the streamer's information immediately upon entering the live stream room, improving viewer retention and the likelihood of them watching the target streamer's live stream room, thereby increasing user stickiness. Furthermore, the intuitive understanding of the streamer's information immediately upon entering the live stream room simplifies the viewing process, saves viewing time, and improves the efficiency of viewing the streamer's information.

[0132] Please see Figure 21 , Figure 21 This is another flowchart illustrating the live streaming interaction method provided in this embodiment, applied to a viewer client. The specific flow of this live streaming interaction method can be as follows: steps 201 to 202:

[0133] 201. In response to an entry event into the target live room of the target streamer, the live room interface of the target streamer's target live room is displayed. The live room interface includes the streamer information area of ​​the target streamer, which includes a streamer identifier and a streamer introduction sub-area. The streamer introduction sub-area is used to display the streamer introduction information of the target streamer.

[0134] For example, please see Figure 22In response to an entry event into the target live stream room of the target streamer, the computer device displays the live stream room interface of the target streamer. The live stream room interface includes the streamer's information area, which includes a streamer identifier and a streamer introduction sub-area. The streamer introduction sub-area displays the streamer's introduction information, currently showing the initial streamer introduction: "A sophisticated fashion blogger! Pretty sisters who want to learn about makeup, skincare, fashion, and hairstyle tutorials, follow me!" Furthermore, since the target streamer is not currently being followed, the first display style of the "Follow" control is displayed.

[0135] In one embodiment, the method for step "displaying the live stream interface of the target streamer's target live stream room" may include:

[0136] The live stream interface of the target streamer's live stream room is displayed. The streamer introduction sub-area displays the initial streamer introduction information, which is either historical streamer introduction information or introduction information generated based on the streamer information.

[0137] 202. Receive the target streamer introduction information sent by the streamer client, and display the target streamer introduction information in the streamer introduction sub-area of ​​the live broadcast interface.

[0138] For details, please refer to Figure 23 The viewer's client can receive the target streamer's introduction information sent by the streamer's client. This introduction information is displayed in the streamer's introduction sub-area of ​​the live stream interface. If the target streamer's introduction is currently "Follow me for the most suitable beauty advice and fashion tips," then the initial introduction, "A sophisticated fashion blogger! Pretty sisters who want to learn about makeup, skincare, fashion, and hairstyle tutorials, follow me!" will be switched to "Follow me for the most suitable beauty advice and fashion tips" and displayed in the streamer's introduction sub-area of ​​the live stream interface.

[0139] In one embodiment, the method for step "displaying the live stream interface of the target streamer's target live stream room" may include:

[0140] The live stream interface of the target streamer's live stream is displayed. If the target viewer has already followed the target streamer, a live stream reservation control is displayed on the live stream interface. The live stream reservation control is used by the target viewer to reserve the live stream to be broadcast associated with the live stream reservation control.

[0141] In another embodiment, the live streaming interface further includes a follow control, and the method further includes:

[0142] In response to a trigger operation on the follow control, the target streamer is followed so that the target viewer follows the target streamer, and a live stream reservation control is displayed on the live stream interface. The live stream reservation control is used by the target viewer to reserve a live stream to be broadcast as associated with the live stream reservation control.

[0143] For example, please see Figure 24a In response to an entry event into the target live stream room of the target streamer, the computer device displays the live stream room interface of the target streamer. If the target viewer has already followed the target streamer, the live stream room interface includes the streamer's information area, a live stream reservation control, and a live stream schedule prompt message "Live Stream Schedule: December 14th, 18:00". It also displays a second-style follow control, "Followed". The streamer information area includes a streamer identifier and a streamer introduction sub-area. The streamer introduction sub-area displays the streamer's introduction information, currently showing the initial streamer introduction message, "Follow me for the most suitable beauty advice and fashion recommendations." When the live stream reservation control is triggered, viewers can reserve a live stream scheduled to start on December 14th at 18:00.

[0144] For example, please see Figure 24bIn response to an entry event into the target live stream room of the target streamer, the computer device displays the live stream room interface of the target streamer. The live stream room interface includes the streamer's information area, which includes a streamer identifier and a streamer introduction sub-area. The streamer introduction sub-area displays the streamer's introduction information, currently showing the message "Follow me for the most suitable beauty advice and fashion recommendations." Furthermore, since the target streamer is not currently being followed, the first display style of the "Follow" control is displayed. When a target viewer corresponding to a viewer account performs a touch operation on the "Follow" control of the first display style through the live broadcast interface, the computer device responds to the touch operation on the "Follow" control of the first display style and performs a follow operation on the target streamer, so that the target viewer follows the target streamer. At the same time, the live broadcast reservation control and the live broadcast schedule prompt information "Live Broadcast Schedule · 12-14 18:00" are displayed on the live broadcast interface. Specifically, the target streamer introduction information "Follow me to get the most suitable beauty advice and fashion outfits." displayed in the streamer introduction sub-area is replaced with the live broadcast schedule prompt information "Live Broadcast Schedule · 12-14 18:00". The display of the "Follow" control of the first display style is canceled, and the live broadcast reservation control "Reserve Now" is displayed in the display position of the "Follow" control of the first display style. When the live broadcast reservation control is triggered, it can reserve the live broadcast to be broadcast on December 14 at 18:00 for the viewer.

[0145] Furthermore, target viewers can perform a touch operation on the "Reserve Now" live broadcast reservation control through the live broadcast room interface. The computer device responds to the touch operation on the "Reserve Now" live broadcast reservation control, and reserves the live broadcast to be broadcast on December 14th at 18:00 for the viewer. At the same time, the "Reserve Now" displayed in the live broadcast reservation control is replaced with "Reserved".

[0146] In one embodiment, a live stream selection interface can be displayed, which is used to display preview pages of multiple live streams to be selected. Each live stream preview page includes a preview area of ​​the streamer's information and a live stream entry control. The streamer information preview area includes a streamer identifier and a live stream title display area. If the streamer corresponding to the live stream has set target streamer introduction information, the target streamer introduction information set by the streamer is displayed in the live stream title display area; if the streamer corresponding to the live stream has not set target streamer introduction information, the live stream title set by the streamer is displayed in the live stream title display area. Optionally, the live stream selection interface displays only one live stream preview page. Viewers can switch between multiple live stream preview pages by swiping up or down on the live stream selection interface; alternatively, the live stream selection interface can display multiple live stream preview pages simultaneously.

[0147] It should be noted that the trigger operation or touch operation mentioned in the embodiments of this application can be a single click operation, a double click operation, a long press operation, a swipe operation, a drag operation, etc. This is only an example for illustration, and other touch operation methods will not be described in detail.

[0148] In summary, this application provides a live streaming interaction method. In response to an entry event into a target live stream room for a target streamer, the method displays the live stream room interface of the target streamer. The live stream room interface includes the streamer's information area, which includes a streamer identifier and a streamer introduction sub-area. The streamer introduction sub-area displays the streamer's introduction information. Then, the method receives the streamer introduction information sent by the streamer client and displays it in the streamer introduction sub-area of ​​the live stream room interface. In this application embodiment, viewers can intuitively understand the streamer's information immediately upon entering the live stream room, simplifying the viewing steps, saving viewing time, and improving the efficiency of viewing streamer information.

[0149] To facilitate better implementation of the live streaming interaction method provided in this disclosure, this disclosure also provides a live streaming interaction device based on the above-described live streaming interaction method. The meanings of the terms used are the same as in the live streaming interaction method described above, and specific implementation details can be found in the descriptions within the method embodiments.

[0150] Please see Figure 25 , Figure 25 This is a schematic diagram of a live streaming interaction device provided in an embodiment of the present disclosure, applied to a broadcaster client. The live streaming interaction device corresponding to the broadcaster client is a first live streaming interaction device, which includes:

[0151] The first display unit is used to display the live room interface of the target streamer's target live room. The live room interface includes the streamer information area of ​​the target streamer. The streamer information area includes a streamer identifier and a streamer introduction sub-area. The streamer introduction sub-area is used to display the streamer introduction information of the target streamer.

[0152] A response unit is configured to respond to an information input operation for the anchor introduction sub-area and receive user input information input by the information input operation.

[0153] The second display unit is used to determine the target anchor introduction information based on the user input information, display the target anchor introduction information in the anchor introduction sub-area, and send the target anchor introduction information to the viewer client corresponding to each viewer in the target live room, so as to display the target anchor introduction information on the live room interface of the target live room provided by the viewer client.

[0154] In some embodiments, the first live streaming interactive device includes:

[0155] The first display sub-unit is used to display the live room interface of the target streamer's target live room. If the streamer introduction sub-area does not currently have streamer introduction information set, input prompt information is displayed in the streamer introduction sub-area. The input prompt information is used to prompt the target streamer to set the streamer introduction information.

[0156] In some embodiments, the first live streaming interactive device includes:

[0157] The second display subunit is used to display the live room interface of the target live room of the target anchor. If the anchor introduction sub-area does not currently have anchor introduction information set, the historical anchor introduction information set by the target anchor in the historical live sessions is obtained and the historical anchor introduction information is used as the initial anchor introduction information.

[0158] The second display subunit is also used to display the initial anchor introduction information in the anchor introduction sub-area.

[0159] In some embodiments, the first live streaming interactive device includes:

[0160] The third display subunit is used to display the live room interface of the target streamer's target live room. If the streamer introduction sub-area does not currently have streamer introduction information, the streamer information of the target streamer is obtained, and initial streamer introduction information is generated based on the streamer information.

[0161] The third display subunit is also used to display the initial anchor introduction information in the anchor introduction sub-area.

[0162] In some embodiments, the first live streaming interactive device includes:

[0163] The fourth display subunit is used to display the live room interface of the target streamer's target live room. If the streamer introduction sub-area does not currently have streamer introduction information set, at least one streamer tag information associated with the target streamer is obtained, and initial streamer introduction information is generated based on the streamer tag information.

[0164] The fourth display subunit is also used to display the initial anchor introduction information in the anchor introduction sub-area.

[0165] In some embodiments, the first live streaming interactive device includes:

[0166] The fifth display subunit is used to use the user input information as the target anchor introduction information and display the target anchor introduction information in the anchor introduction sub-area.

[0167] In some embodiments, the first live streaming interactive device includes:

[0168] An extraction subunit is used to perform text extraction operations on the multimedia information if the user input information is multimedia information, and extract target text information from the multimedia information;

[0169] A generation subunit is used to generate target anchor introduction information based on the target text information.

[0170] In some embodiments, the first live streaming interactive device includes:

[0171] The sixth display subunit is used to display a recommendation information page, wherein the recommendation information page includes multiple recommendation descriptions, and the recommendation descriptions are determined based on the user input information;

[0172] The first response subunit is used to respond to the selection operation of the target recommended introduction information in the recommended introduction information, and to use the target recommended introduction information as the target anchor introduction information.

[0173] In some embodiments, the first live streaming interactive device includes:

[0174] The seventh display subunit is used to display the target anchor's introduction information at the top of the comment display area.

[0175] In some embodiments, the first live streaming interactive device includes:

[0176] The second response subunit is used to respond to the trigger operation of the live broadcast plan management control and display the live broadcast plan management page, wherein the live broadcast plan management page includes multiple live broadcast plan information blocks, and each live broadcast plan information block includes the live broadcast information to be broadcast and display controls associated with the live broadcast plan information block;

[0177] The second response subunit is further configured to respond to a trigger operation on the display control of the target live broadcast plan information block in the live broadcast plan information block, associate the live broadcast to be broadcast in the target live broadcast plan information block with the live broadcast reservation control corresponding to the live broadcast plan management control, and display the live broadcast information of the live broadcast to be broadcast through the live broadcast plan management control. The live broadcast reservation control is used to allow viewers in the target live broadcast room to make a live broadcast reservation for the live broadcast to be broadcast.

[0178] In some embodiments, the first live streaming interactive device includes:

[0179] The third response subunit is used to respond to the trigger operation of the display control in the target live broadcast plan information block, associate the live broadcast to be broadcast in the target live broadcast plan information block with the live broadcast reservation control corresponding to the live broadcast plan management control, display the live broadcast information of the live broadcast to be broadcast through the live broadcast plan management control, and switch the currently displayed first style display control to the second style display control.

[0180] The live streaming reservation control is used to allow viewers in the target live streaming room to make reservations for the live stream to be broadcast. When the first style of display control is triggered, it can associate the live stream to be broadcast in the target live streaming plan information block with the live streaming reservation control corresponding to the live streaming plan management control. When the second style of display control is triggered, it can cancel the association between the live stream to be broadcast in the target live streaming plan information block and the live streaming reservation control corresponding to the live streaming plan management control.

[0181] In some embodiments, the first live streaming interactive device includes:

[0182] The fourth response subunit is used to respond to the trigger operation of the display control of the second style, cancel the live broadcast to be started of the target live broadcast plan information block, associate and set the live broadcast reservation control corresponding to the live broadcast plan management control, and display setting prompt information through the live broadcast plan management control, wherein the setting prompt information is used by the target anchor to set the live broadcast plan.

[0183] In some embodiments, the first live streaming interactive device includes:

[0184] The fifth response subunit is used to respond to the trigger operation of the display control of the new live broadcast plan information block in the live broadcast plan information block, replace the live broadcast to be broadcast associated with the live broadcast reservation control corresponding to the live broadcast plan management control with the live broadcast to be broadcast corresponding to the new live broadcast plan information, and display the live broadcast information of the live broadcast to be broadcast corresponding to the new live broadcast plan information through the live broadcast plan management control.

[0185] In some embodiments, the first live streaming interactive device includes:

[0186] The sixth response subunit is used to respond to the first trigger operation on the target live broadcast plan information block in the live broadcast plan information block and display the live broadcast plan adjustment page. The live broadcast plan adjustment page includes a time adjustment control, an introduction adjustment control, and a reservation audience management control. The time adjustment control is used to adjust the live broadcast time information, the introduction adjustment control is used to adjust the live broadcast introduction information, and the reservation audience management control is used to set a limit value for the number of viewers who can reserve the live broadcast to be started.

[0187] In some embodiments, the first live streaming interactive device includes:

[0188] The seventh response subunit is used to respond to a second trigger operation on the target live broadcast plan information block in the live broadcast plan information block by deleting the target live broadcast plan information block to cancel the display of the target live broadcast plan information block on the live broadcast plan management page.

[0189] In some embodiments, the first live streaming interactive device includes:

[0190] The eighth response subunit is used to respond to a touch operation on the live broadcast plan management control and display a live broadcast plan list, wherein the live broadcast plan list includes multiple candidate live broadcast identifiers for candidate live broadcasts to be started;

[0191] The eighth response subunit is further configured to respond to the selection operation of the target live broadcast identifier among the candidate live broadcast identifiers, and determine the candidate live broadcast to be broadcast corresponding to the target live broadcast identifier as the target live broadcast to be broadcast;

[0192] The setting sub-unit is used to associate the target live stream to be broadcast with the live stream reservation control corresponding to the live stream plan management control, and to display the live stream prompt information of the target live stream to be broadcast through the live stream plan management control.

[0193] Please see Figure 26 , Figure 26This is another schematic diagram of the leaderboard interaction device provided in this embodiment of the disclosure, applied to a viewer client. The live streaming interaction device corresponding to the viewer client is a second live streaming interaction device, which includes:

[0194] The third display unit is used to respond to an entry event for the target live room of the target streamer and display the live room interface of the target live room of the target streamer. The live room interface includes the streamer information area of ​​the target streamer. The streamer information area includes a streamer identifier and a streamer introduction sub-area. The streamer introduction sub-area is used to display the streamer introduction information of the target streamer.

[0195] The receiving unit is used to receive the target streamer introduction information sent by the streamer client and display the target streamer introduction information in the streamer introduction sub-area of ​​the live broadcast interface.

[0196] In some embodiments, the second live streaming interactive device includes:

[0197] The eighth display sub-unit is used to display the live room interface of the target streamer's target live room. The streamer introduction sub-area displays the initial streamer introduction information, wherein the initial streamer introduction information is historical streamer introduction information or introduction information generated based on the streamer information.

[0198] In some embodiments, the second live streaming interactive device includes:

[0199] The ninth display subunit is used to display the live room interface of the target streamer's target live room. If the target viewer has already followed the target streamer, a live room reservation control is displayed on the live room interface. The live room reservation control is used by the target viewer to make a live room reservation for the live room to be broadcast associated with the live room reservation control.

[0200] In some embodiments, the second live streaming interactive device includes:

[0201] The ninth response subunit is used to respond to the trigger operation of the follow control, perform a follow operation on the target anchor, so that the target viewer follows the target anchor, and display a live broadcast reservation control on the live broadcast interface, wherein the live broadcast reservation control is used for the target viewer to make a live broadcast reservation operation for the live broadcast to be broadcast associated with the live broadcast reservation control.

[0202] This disclosure provides a live streaming interactive device. A first display unit 301 displays the live streaming interface of a target streamer's live stream. The live streaming interface includes a streamer information area for the target streamer, which includes a streamer identifier and a streamer introduction sub-area. The streamer introduction sub-area displays the streamer's introduction information. A response unit 302 receives user input information input by an information input operation targeting the streamer introduction sub-area. A second display unit 303 determines the target streamer's introduction information based on the user input information, displays the target streamer's introduction information in the streamer introduction sub-area, and sends the target streamer's introduction information to the viewer clients corresponding to each viewer in the target live stream, so that the target streamer's introduction information is displayed on the live streaming interface of the target live stream provided by the viewer clients. In this embodiment, by displaying a sub-area of ​​the streamer's introduction on the live stream interface of the target streamer's live stream room, the streamer's introduction information can be shown to each viewer entering the streamer's room. This allows viewers to intuitively understand the streamer's information immediately upon entering the live stream room, improving viewer retention and the likelihood of them watching the target streamer's live stream room, thereby increasing user stickiness. Furthermore, the intuitive understanding of the streamer's information immediately upon entering the live stream room simplifies the viewing process, saves viewing time, and improves the efficiency of viewing the streamer's information.

[0203] Accordingly, this disclosure also provides a computer device, which can be a terminal or a server. The terminal can be a smartphone, tablet computer, laptop computer, touch screen, game console, personal computer (PC), personal digital assistant (PDA), or other terminal device. Figure 27 As shown, Figure 27 This is a schematic diagram of the structure of a computer device provided in an embodiment of this disclosure. The computer device 500 includes a processor 501 with one or more processing cores, a memory 502 with one or more computer-readable storage media, and a computer program stored on the memory 502 and executable on the processor. The processor 501 and the memory 502 are electrically connected. Those skilled in the art will understand that the computer device structure shown in the figure does not constitute a limitation on the computer device, and may include more or fewer components than shown, or combine certain components, or have different component arrangements.

[0204] The processor 501 is the control center of the computer device 500. It connects various parts of the computer device 500 through various interfaces and lines. By running or loading software programs and / or modules stored in the memory 502, and calling data stored in the memory 502, it performs various functions of the computer device 500 and processes data, thereby monitoring the computer device 500 as a whole.

[0205] In this embodiment of the disclosure, the processor 501 in the computer device 500 loads the instructions corresponding to the processes of one or more application programs into the memory 502 according to the following steps, and the processor 501 runs the application programs stored in the memory 502 to realize various functions:

[0206] The live stream interface of the target streamer's live stream room is displayed. The live stream interface includes the streamer's information area, which includes the streamer's identifier and a streamer introduction sub-area. The streamer introduction sub-area is used to display the streamer's introduction information.

[0207] In response to an information input operation for the anchor introduction sub-area, the system receives user input information from the information input operation.

[0208] Based on the user input information, the target anchor introduction information is determined, displayed in the anchor introduction sub-area, and sent to the viewer client corresponding to each viewer in the target live room, so as to display the target anchor introduction information on the live room interface of the target live room provided by the viewer client.

[0209] In one embodiment, the live stream interface displaying the target streamer's live stream room includes:

[0210] The live stream interface of the target streamer's target live stream room is displayed. If the streamer introduction sub-area does not currently have streamer introduction information set, input prompt information is displayed in the streamer introduction sub-area. The input prompt information is used to prompt the target streamer to set streamer introduction information.

[0211] In one embodiment, the live stream interface displaying the target streamer's live stream room includes:

[0212] The live stream interface of the target streamer's target live stream room is displayed. If the streamer introduction sub-area does not currently have streamer introduction information set, the historical streamer introduction information set by the target streamer in the historical live stream sessions is obtained, and the historical streamer introduction information is used as the initial streamer introduction information.

[0213] The initial host introduction information is displayed in the host introduction sub-area.

[0214] In one embodiment, the live stream interface displaying the target streamer's live stream room includes:

[0215] The live stream interface of the target streamer's target live stream room is displayed. If the streamer introduction sub-area does not currently have streamer introduction information set, the streamer information of the target streamer is obtained, and initial streamer introduction information is generated based on the streamer information.

[0216] The initial host introduction information is displayed in the host introduction sub-area.

[0217] In one embodiment, the live stream interface displaying the target streamer's live stream room includes:

[0218] The live room interface of the target streamer's target live room is displayed. If the streamer introduction sub-area does not currently have streamer introduction information set, at least one streamer tag information associated with the target streamer is obtained, and initial streamer introduction information is generated based on the streamer tag information.

[0219] The initial host introduction information is displayed in the host introduction sub-area.

[0220] In one embodiment, determining the target anchor's introduction information based on the user input information and displaying the target anchor's introduction information in the anchor introduction sub-area includes:

[0221] The user input information is used as the target anchor's introduction information, and the target anchor's introduction information is displayed in the anchor introduction sub-area.

[0222] In one embodiment, determining the target anchor's introduction information based on the user input information includes:

[0223] If the user input information is multimedia information, then a text extraction operation is performed on the multimedia information to extract the target text information from the multimedia information;

[0224] Generate the target anchor's introduction information based on the target text information.

[0225] In one embodiment, after receiving user input information from the information input operation in response to the information input operation for the anchor introduction sub-area, the method further includes:

[0226] The page displays recommendation information, which includes multiple recommendation descriptions, and the recommendation descriptions are determined based on the user input information.

[0227] In response to the selection operation of the target recommended introduction information in the recommended introduction information, the target recommended introduction information is used as the target anchor introduction information.

[0228] In one embodiment, the live streaming interface further includes a comment display area;

[0229] After determining the target anchor's introduction information based on the user input information and displaying the target anchor's introduction information in the anchor introduction sub-area, the process further includes:

[0230] The target streamer's introduction information is displayed at the top of the comment display area.

[0231] In one embodiment, the live streaming interface further includes a live streaming plan management control, and the method further includes:

[0232] In response to a trigger operation on the live broadcast plan management control, a live broadcast plan management page is displayed, wherein the live broadcast plan management page includes multiple live broadcast plan information blocks, and each live broadcast plan information block includes the live broadcast information and display control associated with the live broadcast plan information block and to be broadcast;

[0233] In response to a trigger operation on the display control of the target live streaming plan information block within the live streaming plan information block, the live stream to be broadcast in the target live streaming plan information block is associated with the live streaming reservation control corresponding to the live streaming plan management control. The live streaming information of the live stream to be broadcast is then displayed through the live streaming plan management control. The live streaming reservation control is used to allow viewers in the target live streaming room to make reservations for the live stream to be broadcast.

[0234] In one embodiment, the live streaming information includes the live streaming time information, live streaming introduction information, and the number of pre-registered viewers.

[0235] In one embodiment, the step of responding to a trigger operation on the display control in the target live broadcast plan information block, associating the live broadcast to be broadcast in the target live broadcast plan information block with the live broadcast reservation control corresponding to the live broadcast plan management control, and displaying the live broadcast information of the live broadcast to be broadcast through the live broadcast plan management control, includes:

[0236] In response to a trigger operation on the display control in the target live broadcast plan information block, the live broadcast to be broadcast in the target live broadcast plan information block is associated with the live broadcast reservation control corresponding to the live broadcast plan management control, and the live broadcast information of the live broadcast to be broadcast is displayed through the live broadcast plan management control. The currently displayed first style display control is switched to the second style display control for display.

[0237] The live streaming reservation control is used to allow viewers in the target live streaming room to make reservations for the live stream to be broadcast. When the first style of display control is triggered, it can associate the live stream to be broadcast in the target live streaming plan information block with the live streaming reservation control corresponding to the live streaming plan management control. When the second style of display control is triggered, it can cancel the association between the live stream to be broadcast in the target live streaming plan information block and the live streaming reservation control corresponding to the live streaming plan management control.

[0238] In one embodiment, the method further includes:

[0239] In response to a trigger operation on the display control of the second style, the pending live broadcast of the target live broadcast plan information block is canceled, the live broadcast reservation control corresponding to the live broadcast plan management control is associated with the setting, and the setting prompt information is displayed through the live broadcast plan management control, wherein the setting prompt information is used by the target broadcaster to set the live broadcast plan.

[0240] In one embodiment, the method further includes:

[0241] In response to a trigger operation on the display control of a new live broadcast plan information block in the live broadcast plan information block, the live broadcast to be broadcast associated with the live broadcast reservation control corresponding to the live broadcast plan management control is replaced with the live broadcast to be broadcast corresponding to the new live broadcast plan information, and the live broadcast information of the live broadcast to be broadcast corresponding to the new live broadcast plan information is displayed through the live broadcast plan management control.

[0242] In one embodiment, after displaying the live broadcast schedule management page in response to a trigger operation on the live broadcast schedule management control, the method further includes:

[0243] In response to a first trigger operation targeting the target live broadcast plan information block in the live broadcast plan information block, a live broadcast plan adjustment page is displayed. The live broadcast plan adjustment page includes a time adjustment control, an introduction adjustment control, and a reservation audience management control. The time adjustment control is used to adjust the live broadcast time information, the introduction adjustment control is used to adjust the live broadcast introduction information, and the reservation audience management control is used to set a limit value for the number of viewers who can reserve the live broadcast to be started.

[0244] In one embodiment, after displaying the live broadcast schedule management page in response to a trigger operation on the live broadcast schedule management control, the method further includes:

[0245] In response to a second triggered operation targeting a target live streaming plan information block within the live streaming plan information block, the target live streaming plan information block is deleted to cancel its display on the live streaming plan management page.

[0246] In one embodiment, the method further includes:

[0247] In response to a touch operation on the live streaming plan management control, a list of live streaming plans is displayed, wherein the list of live streaming plans includes multiple candidate live streaming identifiers for candidate live streams to be broadcast;

[0248] In response to the selection operation of the target live broadcast identifier among the candidate live broadcast identifiers, the candidate live broadcast to be broadcast corresponding to the target live broadcast identifier is determined as the target live broadcast to be broadcast;

[0249] Associate the target live stream to be broadcast with the live stream reservation control corresponding to the live stream plan management control, and display the live stream prompt information of the target live stream to be broadcast through the live stream plan management control.

[0250] In one embodiment, a live streaming interaction method is also provided, applied to a viewer client, comprising:

[0251] In response to an entry event into the target live room of the target streamer, the live room interface of the target streamer's target live room is displayed. The live room interface includes the streamer's information area, which includes a streamer identifier and a streamer introduction sub-area. The streamer introduction sub-area is used to display the streamer's introduction information.

[0252] The system receives the target streamer's introduction information sent by the streamer client and displays the target streamer's introduction information in the streamer introduction sub-area of ​​the live streaming interface.

[0253] In one embodiment, the live stream interface displaying the target streamer's live stream room includes:

[0254] The live stream interface of the target streamer's live stream room is displayed. The streamer introduction sub-area displays the initial streamer introduction information, which is either historical streamer introduction information or introduction information generated based on the streamer information.

[0255] In one embodiment, the live stream interface displaying the target streamer's live stream room includes:

[0256] The live stream interface of the target streamer's live stream is displayed. If the target viewer has already followed the target streamer, a live stream reservation control is displayed on the live stream interface. The live stream reservation control is used by the target viewer to reserve the live stream to be broadcast associated with the live stream reservation control.

[0257] In one embodiment, the live streaming interface further includes a follow control, and the method further includes:

[0258] In response to a trigger operation on the follow control, the target streamer is followed so that the target viewer follows the target streamer, and a live stream reservation control is displayed on the live stream interface. The live stream reservation control is used by the target viewer to reserve a live stream to be broadcast as associated with the live stream reservation control.

[0259] For details on the implementation of each of the above operations, please refer to the previous examples, which will not be repeated here.

[0260] Optional, such as Figure 27 As shown, the computer device 500 also includes: a touch screen display 503, a radio frequency circuit 504, an audio circuit 505, an input unit 506, and a power supply 507. The processor 501 is electrically connected to the touch screen display 503, the radio frequency circuit 504, the audio circuit 505, the input unit 506, and the power supply 507. Those skilled in the art will understand that... Figure 27 The computer device structure shown does not constitute a limitation on the computer device and may include more or fewer components than shown, or combine certain components, or have different component arrangements.

[0261] The touch display screen 503 can be used to display a graphical user interface (GUI) and receive operation commands generated by the user interacting with the GUI. The touch display screen 503 may include a display panel and a touch panel. The display panel can be used to display information input by the user or information provided to the user, as well as various graphical user interfaces of the computer device. These graphical user interfaces can be composed of graphics, text, icons, video, and any combination thereof. Optionally, the display panel can be configured using a liquid crystal display (LCD), organic light-emitting diode (OLED), or other similar technologies. The touch panel can be used to collect touch operations performed by the user on or near it (such as operations performed by the user using a finger, stylus, or any suitable object or accessory on or near the touch panel), generate corresponding operation commands, and execute the corresponding program according to the operation commands. Optionally, the touch panel may include two parts: a touch detection device and a touch controller. The touch detection device detects the user's touch location and the signal generated by the touch operation, transmitting the signal to the touch controller. The touch controller receives touch information from the touch detection device, converts it into touch point coordinates, and sends it to the processor 501. It can also receive and execute commands from the processor 501. The touch panel can cover the display panel. When the touch panel detects a touch operation on or near it, it transmits the information to the processor 501 to determine the type of touch event. Subsequently, the processor 501 provides corresponding visual output on the display panel based on the type of touch event. In this embodiment, the touch panel and the display panel can be integrated into the touch display screen 503 to achieve input and output functions. However, in some embodiments, the touch panel and the touch display screen 503 can be implemented as two independent components to achieve input and output functions. That is, the touch display screen 503 can also be used as part of the input unit 506 to achieve input functions.

[0262] In this embodiment of the disclosure, a game application is executed by processor 501 to generate a graphical user interface on touch display screen 503. Touch display screen 503 is used to present the graphical user interface and receive operation commands generated by the user interacting with the graphical user interface.

[0263] The radio frequency circuit 504 can be used to transmit and receive radio frequency signals to establish wireless communication with network devices or other computer devices, and to transmit and receive signals with network devices or other computer devices.

[0264] Audio circuitry 505 can be used to provide an audio interface between a user and a computer device via a speaker and a microphone. Audio circuitry 505 converts received audio data into electrical signals, transmits them to the speaker, and the speaker converts them into sound signals for output. Conversely, the microphone converts collected sound signals into electrical signals, which are then received by audio circuitry 505, converted back into audio data, and output to processor 501 for processing. The audio data is then transmitted via radio frequency circuitry 504 to, for example, another computer device, or output to memory 502 for further processing. Audio circuitry 505 may also include an earphone jack to facilitate communication between peripheral headphones and the computer device.

[0265] The input unit 506 can be used to receive input numbers, characters, or user characteristic information (such as fingerprints, iris, facial information, etc.), and to generate keyboard, mouse, joystick, optical, or trackball signal inputs related to user settings and function control.

[0266] Power supply 507 is used to supply power to various components of computer device 500. Optionally, power supply 507 can be logically connected to processor 501 through a power management system, thereby enabling functions such as charging, discharging, and power consumption management through the power management system. Power supply 507 may also include one or more DC or AC power supplies, recharging systems, power fault detection circuits, power converters or inverters, power status indicators, and other arbitrary components.

[0267] although Figure 27 As not shown in the diagram, the computer device 500 may also include a camera, sensor, wireless fidelity module, Bluetooth module, etc., which will not be described in detail here.

[0268] In the above embodiments, the descriptions of each embodiment have different focuses. For parts not described in detail in a certain embodiment, please refer to the relevant descriptions in other embodiments.

[0269] As can be seen from the above, the computer device provided in this embodiment displays the live room interface of the target streamer's target live room. The live room interface includes the streamer's information area, which includes a streamer identifier and a streamer introduction sub-area. The streamer introduction sub-area is used to display the streamer's introduction information. Then, in response to an information input operation on the streamer introduction sub-area, the device receives user input information input by the information input operation. Finally, based on the user input information, the device determines the target streamer's introduction information, displays the target streamer's introduction information in the streamer introduction sub-area, and sends the target streamer's introduction information to the viewer's client corresponding to each viewer in the target live room, so as to display the target streamer's introduction information on the live room interface of the target live room provided by the viewer's client. In this embodiment, by displaying a sub-area of ​​the streamer's introduction on the live stream interface of the target streamer's live stream room, the streamer's introduction information can be shown to each viewer entering the streamer's room. This allows viewers to intuitively understand the streamer's information immediately upon entering the live stream room, improving viewer retention and the likelihood of them watching the target streamer's live stream room, thereby increasing user stickiness. Furthermore, the intuitive understanding of the streamer's information immediately upon entering the live stream room simplifies the viewing process, saves viewing time, and improves the efficiency of viewing the streamer's information.

[0270] Those skilled in the art will understand that all or part of the steps in the various methods of the above embodiments can be performed by instructions, or by instructions controlling related hardware. These instructions can be stored in a computer-readable storage medium and loaded and executed by a processor.

[0271] Therefore, embodiments of this disclosure provide a computer-readable storage medium storing a plurality of computer programs that can be loaded by a processor to execute steps in any of the live interactive methods provided in embodiments of this disclosure. For example, the computer program can execute the following steps:

[0272] The live stream interface of the target streamer's live stream room is displayed. The live stream interface includes the streamer's information area, which includes the streamer's identifier and a streamer introduction sub-area. The streamer introduction sub-area is used to display the streamer's introduction information.

[0273] In response to an information input operation for the anchor introduction sub-area, the system receives user input information from the information input operation.

[0274] Based on the user input information, the target anchor introduction information is determined, displayed in the anchor introduction sub-area, and sent to the viewer client corresponding to each viewer in the target live room, so as to display the target anchor introduction information on the live room interface of the target live room provided by the viewer client.

[0275] In one embodiment, the live stream interface displaying the target streamer's live stream room includes:

[0276] The live stream interface of the target streamer's target live stream room is displayed. If the streamer introduction sub-area does not currently have streamer introduction information set, input prompt information is displayed in the streamer introduction sub-area. The input prompt information is used to prompt the target streamer to set streamer introduction information.

[0277] In one embodiment, the live stream interface displaying the target streamer's live stream room includes:

[0278] The live stream interface of the target streamer's target live stream room is displayed. If the streamer introduction sub-area does not currently have streamer introduction information set, the historical streamer introduction information set by the target streamer in the historical live stream sessions is obtained, and the historical streamer introduction information is used as the initial streamer introduction information.

[0279] The initial host introduction information is displayed in the host introduction sub-area.

[0280] In one embodiment, the live stream interface displaying the target streamer's live stream room includes:

[0281] The live stream interface of the target streamer's target live stream room is displayed. If the streamer introduction sub-area does not currently have streamer introduction information set, the streamer information of the target streamer is obtained, and initial streamer introduction information is generated based on the streamer information.

[0282] The initial host introduction information is displayed in the host introduction sub-area.

[0283] In one embodiment, the live stream interface displaying the target streamer's live stream room includes:

[0284] The live room interface of the target streamer's target live room is displayed. If the streamer introduction sub-area does not currently have streamer introduction information set, at least one streamer tag information associated with the target streamer is obtained, and initial streamer introduction information is generated based on the streamer tag information.

[0285] The initial host introduction information is displayed in the host introduction sub-area.

[0286] In one embodiment, determining the target anchor's introduction information based on the user input information and displaying the target anchor's introduction information in the anchor introduction sub-area includes:

[0287] The user input information is used as the target anchor's introduction information, and the target anchor's introduction information is displayed in the anchor introduction sub-area.

[0288] In one embodiment, determining the target anchor's introduction information based on the user input information includes:

[0289] If the user input information is multimedia information, then a text extraction operation is performed on the multimedia information to extract the target text information from the multimedia information;

[0290] Generate the target anchor's introduction information based on the target text information.

[0291] In one embodiment, after receiving user input information from the information input operation in response to the information input operation for the anchor introduction sub-area, the method further includes:

[0292] The page displays recommendation information, which includes multiple recommendation descriptions, and the recommendation descriptions are determined based on the user input information.

[0293] In response to the selection operation of the target recommended introduction information in the recommended introduction information, the target recommended introduction information is used as the target anchor introduction information.

[0294] In one embodiment, the live streaming interface further includes a comment display area;

[0295] After determining the target anchor's introduction information based on the user input information and displaying the target anchor's introduction information in the anchor introduction sub-area, the process further includes:

[0296] The target streamer's introduction information is displayed at the top of the comment display area.

[0297] In one embodiment, the live streaming interface further includes a live streaming plan management control, and the method further includes:

[0298] In response to a trigger operation on the live broadcast plan management control, a live broadcast plan management page is displayed, wherein the live broadcast plan management page includes multiple live broadcast plan information blocks, and each live broadcast plan information block includes the live broadcast information and display control associated with the live broadcast plan information block and to be broadcast;

[0299] In response to a trigger operation on the display control of the target live streaming plan information block within the live streaming plan information block, the live stream to be broadcast in the target live streaming plan information block is associated with the live streaming reservation control corresponding to the live streaming plan management control. The live streaming information of the live stream to be broadcast is then displayed through the live streaming plan management control. The live streaming reservation control is used to allow viewers in the target live streaming room to make reservations for the live stream to be broadcast.

[0300] In one embodiment, the live streaming information includes the live streaming time information, live streaming introduction information, and the number of pre-registered viewers.

[0301] In one embodiment, the step of responding to a trigger operation on the display control in the target live broadcast plan information block, associating the live broadcast to be broadcast in the target live broadcast plan information block with the live broadcast reservation control corresponding to the live broadcast plan management control, and displaying the live broadcast information of the live broadcast to be broadcast through the live broadcast plan management control, includes:

[0302] In response to a trigger operation on the display control in the target live broadcast plan information block, the live broadcast to be broadcast in the target live broadcast plan information block is associated with the live broadcast reservation control corresponding to the live broadcast plan management control, and the live broadcast information of the live broadcast to be broadcast is displayed through the live broadcast plan management control. The currently displayed first style display control is switched to the second style display control for display.

[0303] The live streaming reservation control is used to allow viewers in the target live streaming room to make reservations for the live stream to be broadcast. When the first style of display control is triggered, it can associate the live stream to be broadcast in the target live streaming plan information block with the live streaming reservation control corresponding to the live streaming plan management control. When the second style of display control is triggered, it can cancel the association between the live stream to be broadcast in the target live streaming plan information block and the live streaming reservation control corresponding to the live streaming plan management control.

[0304] In one embodiment, the method further includes:

[0305] In response to a trigger operation on the display control of the second style, the pending live broadcast of the target live broadcast plan information block is canceled, the live broadcast reservation control corresponding to the live broadcast plan management control is associated with the setting, and the setting prompt information is displayed through the live broadcast plan management control, wherein the setting prompt information is used by the target broadcaster to set the live broadcast plan.

[0306] In one embodiment, the method further includes:

[0307] In response to a trigger operation on the display control of a new live broadcast plan information block in the live broadcast plan information block, the live broadcast to be broadcast associated with the live broadcast reservation control corresponding to the live broadcast plan management control is replaced with the live broadcast to be broadcast corresponding to the new live broadcast plan information, and the live broadcast information of the live broadcast to be broadcast corresponding to the new live broadcast plan information is displayed through the live broadcast plan management control.

[0308] In one embodiment, after displaying the live broadcast schedule management page in response to a trigger operation on the live broadcast schedule management control, the method further includes:

[0309] In response to a first trigger operation targeting the target live broadcast plan information block in the live broadcast plan information block, a live broadcast plan adjustment page is displayed. The live broadcast plan adjustment page includes a time adjustment control, an introduction adjustment control, and a reservation audience management control. The time adjustment control is used to adjust the live broadcast time information, the introduction adjustment control is used to adjust the live broadcast introduction information, and the reservation audience management control is used to set a limit value for the number of viewers who can reserve the live broadcast to be started.

[0310] In one embodiment, after displaying the live broadcast schedule management page in response to a trigger operation on the live broadcast schedule management control, the method further includes:

[0311] In response to a second triggered operation targeting a target live streaming plan information block within the live streaming plan information block, the target live streaming plan information block is deleted to cancel its display on the live streaming plan management page.

[0312] In one embodiment, the method further includes:

[0313] In response to a touch operation on the live streaming plan management control, a list of live streaming plans is displayed, wherein the list of live streaming plans includes multiple candidate live streaming identifiers for candidate live streams to be broadcast;

[0314] In response to the selection operation of the target live broadcast identifier among the candidate live broadcast identifiers, the candidate live broadcast to be broadcast corresponding to the target live broadcast identifier is determined as the target live broadcast to be broadcast;

[0315] Associate the target live stream to be broadcast with the live stream reservation control corresponding to the live stream plan management control, and display the live stream prompt information of the target live stream to be broadcast through the live stream plan management control.

[0316] In one embodiment, a live streaming interaction method is also provided, applied to a viewer client, comprising:

[0317] In response to an entry event into the target live room of the target streamer, the live room interface of the target streamer's target live room is displayed. The live room interface includes the streamer's information area, which includes a streamer identifier and a streamer introduction sub-area. The streamer introduction sub-area is used to display the streamer's introduction information.

[0318] The system receives the target streamer's introduction information sent by the streamer client and displays the target streamer's introduction information in the streamer introduction sub-area of ​​the live streaming interface.

[0319] In one embodiment, the live stream interface displaying the target streamer's live stream room includes:

[0320] The live stream interface of the target streamer's live stream room is displayed. The streamer introduction sub-area displays the initial streamer introduction information, which is either historical streamer introduction information or introduction information generated based on the streamer information.

[0321] In one embodiment, the live stream interface displaying the target streamer's live stream room includes:

[0322] The live stream interface of the target streamer's live stream is displayed. If the target viewer has already followed the target streamer, a live stream reservation control is displayed on the live stream interface. The live stream reservation control is used by the target viewer to reserve the live stream to be broadcast associated with the live stream reservation control.

[0323] In one embodiment, the live streaming interface further includes a follow control, and the method further includes:

[0324] In response to a trigger operation on the follow control, the target streamer is followed so that the target viewer follows the target streamer, and a live stream reservation control is displayed on the live stream interface. The live stream reservation control is used by the target viewer to reserve a live stream to be broadcast as associated with the live stream reservation control.

[0325] For details on the implementation of each of the above operations, please refer to the previous examples, which will not be repeated here.

[0326] The storage medium may include: read-only memory (ROM), random access memory (RAM), disk or optical disk, etc.

[0327] Because the computer program stored in the storage medium can display the live room interface of the target streamer's live room, the live room interface including the streamer's information area, the streamer information area including the streamer's identifier and the streamer introduction sub-area, wherein the streamer introduction sub-area is used to display the streamer's introduction information; then, in response to the information input operation for the streamer introduction sub-area, it receives the user input information input by the information input operation; finally, based on the user input information, it determines the target streamer introduction information, displays the target streamer introduction information in the streamer introduction sub-area, and sends the target streamer introduction information to the viewer clients corresponding to each viewer in the target live room, so as to display the target streamer introduction information on the live room interface of the target live room provided by the viewer clients. In this embodiment, by displaying a sub-area of ​​the streamer's introduction on the live stream interface of the target streamer's live stream room, the streamer's introduction information can be shown to each viewer entering the streamer's room. This allows viewers to intuitively understand the streamer's information immediately upon entering the live stream room, improving viewer retention and the likelihood of them watching the target streamer's live stream room, thereby increasing user stickiness. Furthermore, the intuitive understanding of the streamer's information immediately upon entering the live stream room simplifies the viewing process, saves viewing time, and improves the efficiency of viewing the streamer's information.

[0328] According to one aspect of the embodiments of this application, a computer program product or computer program is also provided, which includes computer instructions stored in a storage medium. A processor of a computer device reads the computer instructions from the computer-readable storage medium and executes the computer instructions, causing the computer device to perform the live interactive method provided in various optional implementations of the above aspects.

[0329] In the above embodiments, the descriptions of each embodiment have different focuses. For parts not described in detail in a certain embodiment, please refer to the relevant descriptions in other embodiments.

[0330] The above provides a detailed description of a live interactive method, apparatus, computer device, and computer-readable storage medium provided by the embodiments of this disclosure. Specific examples have been used to illustrate the principles and implementation methods of this disclosure. The descriptions of the above embodiments are only for the purpose of helping to understand the technical solutions and core ideas of this disclosure. Those skilled in the art should understand that modifications can still be made to the technical solutions described in the foregoing embodiments, or equivalent substitutions can be made to some of the technical features. These modifications or substitutions do not cause the essence of the corresponding technical solutions to deviate from the scope of the technical solutions of the embodiments of this disclosure.

Claims

1. A live streaming interaction method, applied to a viewer's client, characterized in that, include: The live stream interface displays the live stream room of the target streamer. The live stream room interface includes a streamer information area displaying the streamer's introduction information. The streamer information area includes a text box containing the streamer's introduction information. The target streamer can edit the streamer's introduction information based on a trigger operation on the text box. The live stream room interface is displayed in response to an entry event into the target live stream room. The broadcaster information area displays the live broadcast information and live broadcast reservation control associated with the target live broadcast plan information block; wherein, the target live broadcast plan information block is determined by the target broadcaster from at least one live broadcast plan information block included in the live broadcast plan management page, and the live broadcast reservation control is displayed in response to a trigger operation on the target live broadcast plan information block in the live broadcast plan management page; the live broadcast information of the live broadcast to be broadcast includes the live broadcast time information of the live broadcast to be broadcast; In response to the triggering operation of the live broadcast reservation control, a reservation is made for the live broadcast to be broadcast associated with the target live broadcast plan information block.

2. The live streaming interaction method according to claim 1, characterized in that, The method further includes: If the target viewer corresponding to the viewer client has followed the target streamer, then the live broadcast information and live broadcast reservation control associated with the target live broadcast plan information block will be displayed in the streamer information area.

3. The live streaming interaction method according to claim 1, characterized in that, The live stream interface also includes a follow control. After displaying the live stream interface of the target streamer's target live stream, it further includes: In response to the trigger operation of the follow control, the target streamer is followed so that the target audience corresponding to the audience client follows the target streamer, and the live broadcast information and live broadcast reservation control associated with the target live broadcast plan information block are displayed in the streamer information area.

4. The live streaming interaction method according to claim 3, characterized in that, The step of displaying the live stream information and live stream reservation control associated with the target live stream plan information block in the broadcaster information area includes: Replace the anchor introduction information in the anchor information area with the live broadcast information of the live broadcast to be broadcast associated with the target live broadcast plan information block, and replace the follow control with the live broadcast reservation control.

5. The live streaming interaction method according to claim 1, characterized in that, The method further includes: The live streaming information of the live stream to be broadcast that is associated with the target live streaming plan information block in the anchor information area is replaced with the live streaming information of the live stream to be broadcast that is associated with the new live streaming plan information block and then displayed. The live streaming information of the live stream to be broadcast associated with the new live streaming plan information block is displayed in response to the target anchor's trigger operation on the display control of the new live streaming plan information block in the at least one live streaming plan information block; The live streaming information associated with the new live streaming plan information block is based on the live streaming information associated with the new live streaming plan information block and the live streaming reservation control, which is set to be displayed in the live streaming information area by the live streaming reservation control. The association between the new live streaming plan information block and the live streaming reservation control is triggered in response to the triggering operation of the display control of the new live streaming plan information block by the target live streaming host.

6. The live streaming interaction method according to claim 1, characterized in that, The method further includes: Cancel the display of the live stream information and live stream reservation control associated with the target live stream plan information block in the live stream information area; Specifically, the live streaming information and live streaming reservation control associated with the target live streaming plan information block are canceled in response to the target streamer's second trigger operation on the target live streaming plan information block, or the live streaming information and live streaming reservation control associated with the target live streaming plan information block are canceled in response to the target streamer's trigger operation on the second style display control of the target live streaming plan information block.

7. The live streaming interaction method according to claim 1, characterized in that, The live streaming information associated with the target live streaming plan information block is based on the live streaming client corresponding to the target live streaming plan information block, which is associated with the live streaming reservation control and displayed in the live streaming information area.

8. The live streaming interaction method according to claim 1, characterized in that, The live stream interface displaying the target streamer's live stream room includes: The live streaming selection interface is displayed, which includes a preview page of the host room of at least one live streaming room to be selected; wherein, the preview page of the host room of each live streaming room to be selected includes the host introduction information set by the host corresponding to the live streaming room to be selected, and the at least one live streaming room to be selected includes the target live streaming room of the target host. In response to a trigger operation on the streamer's preview page of the target live stream, the live stream interface of the target streamer's target live stream is displayed.

9. A live streaming interaction method, applied to a broadcaster client, characterized in that, include: The live stream interface displays the target streamer's live stream room interface. The live stream interface includes the target streamer's streamer information area and live stream plan management controls. The streamer information area displays the target streamer's introduction information. The streamer information area includes text boxes containing the streamer's introduction information. The target streamer can edit the streamer introduction information based on a trigger operation on the text boxes. The live stream interface is displayed in response to an entry event into the target live stream room. In response to a trigger operation on the live streaming plan management control, a live streaming plan management page is displayed, wherein the live streaming plan management page includes at least one live streaming plan information block, each live streaming plan information block including the live streaming information and display control of the live streaming to be broadcast associated with the live streaming plan information block; the live streaming information of the live streaming to be broadcast includes the live streaming time information of the live streaming to be broadcast; In response to a trigger operation on the display control of the target live streaming plan information block in the at least one live streaming plan information block, the live streaming information of the live streaming to be broadcast is displayed through the live streaming plan management control, and the live streaming information of the live streaming to be broadcast associated with the target live streaming plan information block and the live streaming reservation control are displayed in the host information area of ​​the viewer client in the live streaming room interface; wherein, the live streaming reservation control is used for viewers in the target live streaming room to reserve the live streaming to be broadcast associated with the target live streaming plan information block, and the live streaming reservation control is displayed in response to a trigger operation on the display control of the target live streaming plan information block in the live streaming plan management page.

10. The live streaming interaction method according to claim 9, characterized in that, The method further includes: In response to a trigger operation of the display control for a new live broadcast plan information block in the at least one live broadcast plan information block, the live broadcast information of the live broadcast to be broadcast associated with the target live broadcast plan information block in the live broadcast room interface is replaced with the live broadcast information of the live broadcast to be broadcast associated with the new live broadcast plan information block, and the live broadcast information of the live broadcast to be broadcast corresponding to the new live broadcast plan information is displayed through the live broadcast plan management control.

11. The live streaming interaction method according to claim 9, characterized in that, The method further includes: In response to a touch operation on the live streaming plan management control, a list of live streaming plans is displayed, wherein the list of live streaming plans includes multiple candidate live streaming identifiers for candidate live streams to be broadcast; In response to the selection operation of the target live broadcast identifier among the candidate live broadcast identifiers, the live broadcast information of the target live broadcast to be broadcast is displayed on the live broadcast room interface, wherein the target live broadcast to be broadcast includes the candidate live broadcasts to be broadcast corresponding to the target live broadcast identifier.

12. The live streaming interaction method according to claim 9, characterized in that, The live stream information includes at least one of the following: live stream time information, live stream introduction information, and number of pre-registered viewers; the method further includes: In response to a first trigger operation targeting a target live streaming plan information block in the at least one live streaming plan information block, a live streaming plan adjustment page is displayed. The live streaming plan adjustment page includes at least one of a time adjustment control, an introduction adjustment control, and a reservation audience management control. The time adjustment control is used to adjust the live streaming time information, the introduction adjustment control is used to adjust the live streaming introduction information, and the reservation audience management control is used to set a limit value for the number of viewers who can reserve the live streaming to be broadcast.

13. The live streaming interaction method according to claim 9, characterized in that, The method further includes: In response to a second trigger operation targeting a target live streaming plan information block within the at least one live streaming plan information block, the target live streaming plan information block is deleted to cancel its display on the live streaming plan management page.

14. The live streaming interaction method according to claim 9, characterized in that, The method further includes: In response to a trigger operation on the display control of the target live broadcast plan information block, the currently displayed first style display control in the target live broadcast plan information block is switched to a second style display control for display. When the first style of display control is triggered, it can display the live broadcast information of the live broadcast to be started associated with the target live broadcast plan information block on the live broadcast room interface. When the second style of display control is triggered, it can cancel the display of the live broadcast information of the live broadcast to be started associated with the target live broadcast plan information block on the live broadcast room interface.

15. The live streaming interaction method according to claim 14, characterized in that, The method further includes: In response to a trigger operation on the display control of the second style, the live broadcast information of the live broadcast to be started associated with the target live broadcast plan information block is canceled in the live broadcast room interface, and a setting prompt message is displayed, wherein the setting prompt message is used by the target broadcaster to set the live broadcast plan.

16. The live streaming interaction method according to claim 9, characterized in that, The step of responding to a trigger operation of a display control for a target live broadcast plan information block in the at least one live broadcast plan information block, and displaying the live broadcast information of the upcoming live broadcast through the live broadcast plan management control, includes: In response to a trigger operation on the display control of the target live broadcast plan information block, the live broadcast to be broadcast associated with the target live broadcast plan information block is associated with the live broadcast reservation control. The live streaming plan management control displays the live streaming information for the upcoming live stream.

17. The live streaming interaction method according to claim 9, characterized in that, The anchor information area includes an anchor introduction sub-area, and the method further includes: In response to an information input operation for the anchor introduction sub-area, the system receives user input information from the information input operation. The target streamer's introduction information is displayed in the streamer introduction sub-area, and the target streamer's introduction information is determined based on the user input information.

18. A live streaming interactive device, applied to a viewer's client, characterized in that, include: The third display unit is used to display the live stream interface of the target streamer's live stream room. The live stream interface includes a streamer information area, which displays the streamer's introduction information. The streamer information area includes a text box, which contains the streamer's introduction information. The target streamer can edit the streamer's introduction information based on a trigger operation on the text box. The live stream interface is displayed in response to an entry event to the target live stream room. The third display unit is further configured to display the live streaming information and live streaming reservation control of the live stream to be broadcast, which are associated with the target live streaming plan information block, in the broadcaster information area; wherein, the target live streaming plan information block is determined by the target broadcaster from at least one live streaming plan information block included in the live streaming plan management page, and the live streaming reservation control is displayed in response to a trigger operation on the target live streaming plan information block in the live streaming plan management page; the live streaming information of the live stream to be broadcast includes the live streaming time information of the live stream to be broadcast; The ninth response subunit is used to respond to the trigger operation of the live broadcast reservation control and to reserve the live broadcast to be broadcast associated with the target live broadcast plan information block.

19. A live streaming interactive device, applied to a broadcaster's client, characterized in that, include: The first display unit is used to display the live stream interface of the target streamer's live stream room. The live stream interface includes the streamer's information area and live stream plan management controls. The streamer information area is used to display the streamer's introduction information. The streamer information area includes a text box containing the streamer's introduction information. The target streamer can edit the streamer's introduction information based on a trigger operation on the text box. The live stream interface is triggered and displayed in response to an entry event to the target live stream room. The second response subunit is used to respond to a trigger operation on the live broadcast plan management control and display the live broadcast plan management page, wherein the live broadcast plan management page includes at least one live broadcast plan information block, each live broadcast plan information block includes the live broadcast information and display control of the live broadcast to be broadcast associated with the live broadcast plan information block; the live broadcast information of the live broadcast to be broadcast includes the live broadcast time information of the live broadcast to be broadcast; The second response subunit is further configured to respond to a trigger operation of the display control of the target live broadcast plan information block in the at least one live broadcast plan information block, display the live broadcast information of the live broadcast to be broadcast through the live broadcast plan management control, and display the live broadcast information of the live broadcast to be broadcast associated with the target live broadcast plan information block and the live broadcast reservation control in the host information area of ​​the viewer client in the live broadcast room interface; wherein, the live broadcast reservation control is used for viewers in the target live broadcast room to reserve the live broadcast to be broadcast associated with the target live broadcast plan information block, and the live broadcast reservation control is displayed in response to a trigger operation of the display control of the target live broadcast plan information block in the live broadcast plan management page.

20. A computer device, characterized in that, It includes a processor and a memory, wherein the memory stores a computer program that, when executed by the processor, causes the processor to perform the steps of the live interactive method according to any one of claims 1 to 17.

21. A computer-readable storage medium, characterized in that, It includes a computer program that, when run on a computer device, causes the computer device to perform the steps of the live interactive method according to any one of claims 1 to 17.

22. A computer program product, characterized in that, The method includes a computer program stored in a computer-readable storage medium; when a processor of a computer device reads the computer program from the computer-readable storage medium, the processor executes the computer program, causing the computer device to perform the steps of the live interactive method according to any one of claims 1 to 17.

Citation Information

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