Sales promotion device for sales planning

Abstract

The utility model relates to the technical field of sales promotion devices, and discloses a sales promotion device for sales planning, which comprises a mounting frame, a connecting column is fixedly connected to the middle of the upper surface of the mounting frame, a storage cavity is formed in the connecting column, and a first servo motor is fixedly connected to the middle of the bottom surface of the storage cavity. The output end of the first servo motor is fixedly connected with a threaded rod, and a rod body of the threaded rod is sleeved with a threaded sleeve block. When the sales promotion device for sales planning is used, a first servo motor is started to drive a threaded rod to rotate and drive a threaded sleeve block and a limiting rod to adjust the height at the same time, then the overall height can be adjusted, a second servo motor is started to drive a rotating rod to rotate and drive a rotating table to rotate at the same time, and the height of the whole sales promotion device can be adjusted. The displayed articles can be subjected to high-degree circulating reciprocating and angle continuous rotation, so that the products are presented in front of customers in an omnibearing and multi-angle manner, and the probability that the products are concerned is improved.

Description

Technical Field

[0001] This utility model relates to the field of promotional device technology, and in particular to a promotional device for marketing planning. Background Technology

[0002] As we all know, marketing planning is a systematic plan and strategic deployment by enterprises to achieve marketing goals. Usually, from a display perspective, the characteristics of the marketing product determine the display layout and form of the promotional device, and the promotional device will be customized according to the product characteristics.

[0003] However, traditional marketing promotional devices typically display products in a simple and crude manner. The common practice is to place the products directly on ordinary display shelves or stands, which are easily overlooked by customers. Therefore, there is an urgent need for technological improvements. Utility Model Content

[0004] The purpose of this invention is to address the shortcomings of existing technologies by proposing a marketing promotional device. When in use, this device adjusts the overall height by activating a servo motor that drives a threaded rod to rotate, simultaneously adjusting the threaded sleeve and limit rod. Activating a second servo motor that drives a rotating rod to rotate, simultaneously rotating a rotating platform, allows for continuous height and angle rotation of the displayed items, presenting the product to customers from all angles and increasing its visibility.

[0005] To achieve the above objectives, the present invention provides the following technical solution:

[0006] A promotional device for marketing planning includes a mounting frame. A connecting column is fixedly connected to the middle of the upper surface of the mounting frame. A storage cavity is opened inside the connecting column. A servo motor is fixedly connected to the middle of the bottom surface of the storage cavity. A threaded rod is fixedly connected to the output end of the servo motor. A threaded sleeve block is fitted on the body of the threaded rod. Limiting rods are fixedly connected to the four corners of the upper surface of the threaded sleeve block. The upper ends of the limiting rods all penetrate the connecting column to the outside of the connecting column and are fixedly connected to a placement frame.

[0007] A mounting groove is provided in the middle of the upper surface of the placement rack. A servo motor is fixedly connected to the middle of the upper surface of the mounting groove. A rotating rod is fixedly connected to the output end of the servo motor. A rotating platform is fixedly connected to the upper end of the rotating rod. Multiple storage slots are provided on the outer wall of the rotating platform. An electric telescopic rod is hinged to the inner wall of each adjacent side of the storage slot. A rotating plate is hinged to the output end of the electric telescopic rod. The rotating plate is rotatably connected to the inner wall on the other side of the bottom and top surfaces of the storage slot.

[0008] Compared with existing marketing promotional devices, this marketing promotional device, when used, adjusts the angle of its rotating plate by extending and retracting the electric telescopic rod. This allows different colors or styles of the same product to be placed in the second placement box. Combined with the rotation of its rotating platform, it greatly enhances the richness of product display and further attracts customers, demonstrating high practicality.

[0009] Furthermore, a power cord is provided at the rear end of the top surface of the mounting bracket;

[0010] The above technical solution allows for easy power supply to the equipment via a power cord.

[0011] Furthermore, a PLC control panel is embedded in one side of the middle of the upper surface of the mounting bracket, and the PLC control panel is electrically connected to servo motor one, servo motor two and electric telescopic rod respectively;

[0012] The above technical solution allows for easy control of the switching on and off of servo motor one, servo motor two, and the electric telescopic rod via a PLC control panel.

[0013] Furthermore, auxiliary rods are fixedly connected to the edges of the upper surface of the mounting frame, and telescopic rods are slidably connected inside the auxiliary rods. The upper ends of the telescopic rods are fixedly connected to the lower surface of the mounting frame.

[0014] The above technical solution allows the telescopic rod to extend and retract in coordination with the movement of the placement frame.

[0015] Furthermore, nameplate plates are embedded at the edges of the outer wall of the placement rack;

[0016] The above technical solution allows for the easy attachment of adhesive strips with product information to the surface of the nameplate.

[0017] Furthermore, an annular groove is provided in the middle of the upper surface of the placement rack, and sliding columns are fixedly connected to the edges of the lower surface of the rotating table. The sliding columns are slidably connected to the inner wall of the annular groove.

[0018] The above technical solution improves the stability of the rotating table by using a sliding column.

[0019] Furthermore, a first placement box is fixedly connected to the middle of the upper surface of the rotating platform, and a second placement box is fixedly connected to the upper part of the outer wall of each adjacent side of the rotating plate.

[0020] The above technical solution facilitates the placement of the required products by using placement box one and placement box two.

[0021] Furthermore, a limiting plate is fixedly connected to one side of the bottom and top surfaces of the inner wall of the storage tank;

[0022] The above technical solution allows for easy positioning of the rotating plate using a limiting plate.

[0023] This utility model has the following beneficial effects:

[0024] 1. The present invention proposes a promotional device for marketing planning. Compared with existing promotional devices for marketing planning, when this promotional device is in use, by starting a servo motor one to drive the threaded rod to rotate, the threaded sleeve block and the limiting rod are simultaneously adjusted in height, thereby enabling overall height adjustment. By starting a servo motor two to drive the rotating rod to rotate, the rotating table is simultaneously rotated, enabling the displayed items to be cyclically rotated in height and angle continuously, thus presenting the product to customers from all directions and multiple angles, increasing the probability of being noticed.

[0025] 2. The marketing planning promotional device proposed in this utility model, compared with the existing marketing planning promotional devices, when in use, by activating the electric telescopic rod to extend and retract, it drives the rotating plate to adjust the angle, which can place different colors or styles of the same product in the second placement box. With the rotation of the rotating table, it can greatly enhance the richness of product display and further attract customers, and has high practical performance. Attached Figure Description

[0026] Figure 1 This is an isometric drawing of a promotional device for marketing planning proposed in this utility model;

[0027] Figure 2 This is a cross-sectional view of a connecting column for a marketing planning promotional device proposed in this utility model.

[0028] Figure 3 for Figure 2 Enlarged view of point A in the middle;

[0029] Figure 4 An exploded view of the rotating plate in a marketing planning promotional device proposed in this utility model;

[0030] Figure 5 An exploded view of a rotating platform in a marketing planning promotional device proposed in this utility model;

[0031] Figure 6 This is a top-section schematic diagram of the rotating platform in a marketing planning promotion device proposed in this utility model.

[0032] Legend:

[0033] 1. Mounting bracket; 11. Power cord; 12. PLC control panel; 2. Connecting column; 21. Storage cavity; 22. Servo motor one; 23. Threaded rod; 24. Threaded sleeve block; 25. Limiting rod; 26. Auxiliary rod; 27. Telescopic rod; 3. Placement rack; 31. Nameplate plate; 32. Mounting slot; 33. Servo motor two; 34. Rotating rod; 35. Annular groove; 4. Rotating table; 41. Placement box one; 42. Storage slot; 43. Electric telescopic rod; 44. Rotating plate; 45. Placement box two; 46. Limiting plate; 47. Sliding column. Detailed Implementation

[0034] The technical solutions of the present utility model will be clearly and completely described below with reference to the accompanying drawings of the embodiments. Obviously, the described embodiments are only some embodiments of the present utility model, and not all embodiments. Based on the embodiments of the present utility model, all other embodiments obtained by those of ordinary skill in the art without creative effort are within the protection scope of the present utility model.

[0035] Reference Figure 1-5 An embodiment of this utility model provides a marketing planning promotional device, including a mounting frame 1. A connecting column 2 is fixedly connected to the middle of the upper surface of the mounting frame 1. A storage cavity 21 is opened inside the connecting column 2. A servo motor 22 is fixedly connected to the middle of the bottom surface of the storage cavity 21. A threaded rod 23 is fixedly connected to the output end of the servo motor 22. A threaded sleeve block 24 is sleeved on the body of the threaded rod 23. Limiting rods 25 are fixedly connected to the four corners of the upper surface of the threaded sleeve block 24. The upper ends of the limiting rods 25 all penetrate the connecting column 2 to the outside of the connecting column 2 and are fixedly connected to a placement frame 3.

[0036] A mounting groove 32 is provided in the middle of the upper surface of the mounting rack 3. A servo motor 33 is fixedly connected to the middle of the upper surface of the mounting groove 32. A rotating rod 34 is fixedly connected to the output end of the servo motor 33. A rotating table 4 is fixedly connected to the upper end of the rotating rod 34. Multiple storage slots 42 are provided on the outer wall of the rotating table 4. An electric telescopic rod 43 is hinged to the inner wall of an adjacent side of the storage slot 42. A rotating plate 44 is hinged to the output end of the electric telescopic rod 43. The rotating plate 44 is rotatably connected to the inner wall of the bottom and top sides of the storage slot 42.

[0037] Compared with existing marketing promotional devices, this marketing promotional device, when in use, drives the electric telescopic rod 43 to extend and retract while simultaneously adjusting the angle of its rotating plate 44. This allows different colors or styles of the same product to be placed in the second placement box 45. Combined with the rotation of its rotating platform 4, it greatly enhances the richness of product display and further attracts customers, demonstrating high practicality.

[0038] A power cord 11 is provided at the rear end of the top surface of the mounting bracket 1;

[0039] The power cord 11 facilitates powering the device.

[0040] A PLC control panel 12 is embedded in one side of the middle of the upper surface of the mounting bracket 1. The PLC control panel 12 is electrically connected to the servo motor 1 22, the servo motor 2 33 and the electric telescopic rod 43 respectively.

[0041] The PLC control panel 12 facilitates the switching of servo motor 1 22, servo motor 2 33, and electric telescopic rod 43.

[0042] Auxiliary rods 26 are fixedly connected to the edge of the upper surface of the mounting frame 1. Telescopic rods 27 are slidably connected inside the auxiliary rods 26. The upper ends of the telescopic rods 27 are fixedly connected to the lower surface of the mounting frame 3.

[0043] The telescopic rod 27 allows for easy extension and retraction in conjunction with the movement of the placement frame 3.

[0044] Nameplates 31 are embedded in the edges of the outer walls of the shelf 3;

[0045] The nameplate 31 facilitates the application of an adhesive strip with product information to its surface.

[0046] An annular groove 35 is provided in the middle of the upper surface of the placement rack 3, and sliding columns 47 are fixedly connected to the edge of the lower surface of the rotating table 4. The sliding columns 47 are slidably connected to the inner wall of the annular groove 35.

[0047] The sliding column 47 facilitates the improvement of the rotation stability of the rotating platform 4.

[0048] A placement box 41 is fixedly connected to the middle of the upper surface of the rotating platform 4, and a placement box 45 is fixedly connected to the upper part of the outer wall of each adjacent side of the rotating plate 44.

[0049] The required products can be easily placed using placement box 41 and placement box 45.

[0050] A limiting plate 46 is fixedly connected to one side of the bottom and top surfaces of the front end of the inner wall of the storage slot 42;

[0051] The limiting plate 46 facilitates the limiting of the rotating plate 44.

[0052] Working Principle: During use, the power cord 11 provides power to the entire system. Placement boxes 41 and 45 facilitate product placement. The nameplate 31 allows for the attachment of adhesive strips with product information. The PLC control panel 12 activates servo motor 22, rotating the threaded rod 23 and simultaneously adjusting the height of the threaded sleeve block 24 and limit rod 25. This allows for overall height adjustment. Activating servo motor 33 rotates the rotating rod 34, simultaneously rotating the rotating platform 4. This allows for continuous height and angle rotation of the displayed items, presenting them to customers from all angles and increasing their visibility. Activating the electric telescopic rod 43 extends and retracts, simultaneously adjusting the angle of its rotating plate 44. This allows for the placement of different colors or styles of the same product in placement box 45. Combined with the rotation of the rotating platform 4, this greatly enhances the richness of the product display and further attracts customers.

[0053] Finally, it should be noted that the above description is only a preferred embodiment of the present utility model and is not intended to limit the present utility model. Although the present utility model has been described in detail with reference to the foregoing embodiments, those skilled in the art can still modify the technical solutions described in the foregoing embodiments or make equivalent substitutions for some of the technical features. Any modifications, equivalent substitutions, improvements, etc., made within the spirit and principles of the present utility model should be included within the protection scope of the present utility model.

Claims

1. A promotional device for marketing planning, comprising a mounting frame (1), characterized in that: A connecting column (2) is fixedly connected to the middle of the upper surface of the mounting bracket (1). A storage cavity (21) is opened inside the connecting column (2). A servo motor (22) is fixedly connected to the middle of the bottom surface of the storage cavity (21). A threaded rod (23) is fixedly connected to the output end of the servo motor (22). A threaded sleeve block (24) is fitted on the body of the threaded rod (23). Limiting rods (25) are fixedly connected to the four corners of the upper surface of the threaded sleeve block (24). The upper ends of the limiting rods (25) all penetrate the connecting column (2) to the outside of the connecting column (2) and are fixedly connected to the placement bracket (3). The upper surface of the placement rack (3) has a mounting groove (32) in the middle. A servo motor (33) is fixedly connected to the middle of the upper surface of the mounting groove (32). A rotating rod (34) is fixedly connected to the output end of the servo motor (33). A rotating platform (4) is fixedly connected to the upper end of the rotating rod (34). A plurality of storage slots (42) are provided on the outer wall of the rotating platform (4). An electric telescopic rod (43) is hinged to the inner wall of the adjacent side of the storage slot (42). A rotating plate (44) is hinged to the output end of the electric telescopic rod (43). The rotating plate (44) is rotatably connected to the inner wall on the other side of the bottom and top surfaces of the storage slot (42).

2. The promotional device for marketing planning according to claim 1, characterized in that: A power cord (11) is provided at the rear end of the top surface of the mounting bracket (1).

3. The promotional device for marketing planning according to claim 1, characterized in that: A PLC control panel (12) is embedded in one side of the middle of the upper surface of the mounting bracket (1). The PLC control panel (12) is electrically connected to servo motor one (22), servo motor two (33) and electric telescopic rod (43).

4. A promotional device for marketing planning according to claim 1, characterized in that: Auxiliary rods (26) are fixedly connected to the edge of the upper surface of the mounting frame (1). Telescopic rods (27) are slidably connected inside the auxiliary rods (26). The upper ends of the telescopic rods (27) are fixedly connected to the lower surface of the placement frame (3).

5. A promotional device for marketing planning according to claim 1, characterized in that: Nameplates (31) are embedded at the edges of the outer wall of the placement rack (3).

6. A promotional device for marketing planning according to claim 1, characterized in that: An annular groove (35) is provided in the middle of the upper surface of the placement rack (3), and sliding columns (47) are fixedly connected to the edge of the lower surface of the rotating platform (4). The sliding columns (47) are slidably connected to the inner wall of the annular groove (35).

7. A promotional device for marketing planning according to claim 1, characterized in that: A placement box 1 (41) is fixedly connected to the middle of the upper surface of the rotating platform (4), and a placement box 2 (45) is fixedly connected to the upper part of the outer wall of the adjacent side of the rotating plate (44).

8. A promotional device for marketing planning according to claim 1, characterized in that: A limiting plate (46) is fixedly connected to one side of the bottom and top surfaces of the inner wall of the storage slot (42).

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