Method, server, and user terminal for providing reaction content

The method allows users to react and provide presents to object creators through a server-mediated reaction interface on social media and messenger services, addressing the lack of efficient interaction methods in existing platforms.

JP2025074954AActive Publication Date: 2025-05-14CACAO CO LTD
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Patent Information

Application Number
JP2024179522
Authority / Receiving Office
JP · JP
Patent Type
Applications
Current Assignee / Owner
Priority Date
2023-10-30
Filing Date
2024-10-15
Publication Date
2025-05-14
Estimated Expiration
2044-10-15

AI Technical Summary

Technical Problem

Existing social media and messenger services lack an efficient method to provide users with a reaction interface for objects, allowing users to easily react and provide presents to object creators.

Method used

A method where a server receives requests from user terminals to post custom content and objects on profile screens, providing a reaction interface that includes a present interface, allowing users to interact with objects and provide reactions along with presents.

Benefits of technology

Enables users to easily react and provide presents to object creators, enhancing user engagement and interaction on social media and messenger services by providing a seamless reaction and present interface.

✦ Generated by Eureka AI based on patent content.

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Abstract

To provide a method, a server, and a program for providing reaction content.SOLUTION: A method for providing reaction content on an object through a profile screen includes: receiving a request from a first user terminal to post custom content for at least one reaction content item and an object related to the custom content on a first user's profile screen; in response to a request from a second user terminal to browse a first user's profile screen, providing the first user's profile screen comprising the object to the second user terminal; providing at least one reaction content item for the object to the second user terminal; receiving an interaction with at least one of a reaction interface from the second user terminal; and providing reaction information associated with the interaction to the first user terminal.SELECTED DRAWING: Figure 2
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Description

[Technical field]

[0001]

[0002] The present invention is about providing reaction content. [Background technology]

[0003] Recently, with the spread of smartphone devices and the development of wireless Internet technology, functions for sharing user profiles are widely provided on social media or messenger services, etc. Recent media or messenger services provide functions that allow users to share not only basic personal information such as their name and contact information in their user profiles, but also various additional information that reflects their experiences, preferences, or tastes.

[0004] Recently, as social networking functions between users through chat rooms have been emphasized, some chat services provide a reaction function to messages in chat rooms. The reaction function refers to a function in which a user who has viewed a message in a chat room selects a reaction that reflects their feelings, reactions, evaluations, etc. regarding the message and leaves a reaction to the message.

[0005] Recently, various methods are being tried that can reflect more diverse user emotions, reactions, evaluations, etc., such as not only chat rooms but also user profiles, and / or allow users to leave reactions in an easy way. [Prior art documents] [Patent documents]

[0006] [Patent Document 1] Republic of Korea Patent Publication No. 10-2021-0052575 Summary of the Invention [Problem to be solved by the invention]

[0007] The present invention aims to present an object through an object creator profile screen and provide a reaction interface for the object to a user accessing the object creator profile screen.

[0008] The present invention aims to provide both a reaction interface and a gift interface for an object, so that a user who has viewed an object can provide a gift together with a reaction to the object poster. [Means for solving the problem]

[0009] A method for providing reaction content by a server of the present invention includes the steps of: receiving from a first user terminal a request to post custom content for at least one reaction content and an object associated with the custom content on a first user profile screen; providing the first user profile screen including the object to the second user terminal in response to a request to view the first user profile screen of a second user terminal; providing the second user terminal with information about the custom content that can be displayed in at least a portion of a reaction interface for the object; receiving an interaction for at least one of the reaction interfaces from the second user terminal; and providing the first user terminal with reaction information associated with the interaction.

[0010] In one embodiment of the present invention, the reaction interface may include a custom interface based on the custom content and a default interface that is unrelated to the custom content.

[0011] In one embodiment of the present invention, the reaction interface may include a reaction content interface associated with a reaction content and a function interface connected to a specific function.

[0012] In an embodiment of the present invention, the specific function may include at least one of a function of providing a gift to the first user and a function of sending a message to the first user.

[0013] In one embodiment of the present invention, when an interaction on the function interface is received from the second user terminal, the method further includes a step of providing the second user terminal with a function window capable of performing the specific function, the function window including information associated with the object.

[0014] In one embodiment of the present invention, the information associated with the object may include at least one of information about the content received from the first user terminal in association with the object and characteristic information associated with the first user.

[0015] In one embodiment of the present invention, the method further includes a step of providing a function window in the second user terminal that can perform the specific function when an interaction on the function interface is received from the second user terminal, and the function window may be provided to be displayed overlapping at least a portion of the first user profile screen.

[0016] In one embodiment of the present invention, the reaction information may include at least one of information about reaction content associated with the interaction, information about a specific function associated with the interaction, and profile information about the second user.

[0017] In one embodiment of the present invention, the specific function is a function of providing a gift to a first user, and the reaction information may include a viewing interface that enables the first user to view information about the gift provided in association with the object.

[0018] In one embodiment of the present invention, the specific function is a function of providing a gift to the first user, and if there are multiple objects, the method may further include a step of dividing and providing information about at least some of the gifts provided to the first user by each object to the first user terminal.

[0019] In one embodiment of the present invention, the reaction interface may be provided to be displayed overlapping at least a portion of the first user profile screen.

[0020] In one embodiment of the present invention, the step of providing information about the custom content may be performed in response to an interaction of the second user terminal with the object.

[0021] In one embodiment of the present invention, the object includes a content area including content received from the first user terminal in association with the object and a reaction area associated with reactions to the object, and at least a portion of the reaction interface may be included and provided in the reaction area.

[0022] In one embodiment of the present invention, the step of receiving the request to post includes the step of receiving information designating one of the reaction contents as a designated reaction content from the first user terminal, and the object may be provided to be displayed including the designated reaction content.

[0023] In one embodiment of the present invention, the step of receiving the request to post includes a step of providing the first user terminal with candidate reaction content that can be selected from the custom content, and the candidate reaction content may be associated with historical information about the first user's reaction content.

[0024] In one embodiment of the present invention, the reaction content may include an emoticon, and the history information may be about at least one of a recent use history, a favorite designation history, a purchase history, a download history, and an ownership history of the first user's emoticon.

[0025] In one embodiment of the present invention, the step of receiving the posting request may include a step of providing the first user terminal with candidate reaction content that can be selected for the custom content, and the candidate reaction content may include reaction content associated with characteristic conditions of the object.

[0026] In an embodiment of the present invention, the characteristic conditions may include at least one of a posting time of the object and content received from the first user terminal in association with the object.

[0027] The server for providing reaction contents of the present invention includes a memory and a processor coupled to the memory and configured to execute instructions included in the memory, and the processor may be configured to perform each of the above steps. Specifically, the processor is configured to perform the following steps: receive a request from a first user terminal to post custom content for at least one reaction content and an object associated with the custom content on a first user profile screen, provide the second user terminal with the first user profile screen including the object in response to a request to view the first user profile screen of a second user terminal, provide the second user terminal with information about the custom content that can be displayed on at least a part of a reaction interface for the object, receive an interaction for at least one of the reaction interfaces from the second user terminal, and provide the first user terminal with reaction information associated with the interaction.

[0028] A method for displaying reaction information by a user terminal of the present invention includes the steps of transmitting to a server a request to post custom content for at least one reaction content and an object associated with the custom content on a user profile screen (wherein the custom content is obtained based on a user's selection of at least one reaction content), displaying the object through the user profile screen, and displaying reaction information of other users to the object through the user profile screen (wherein the reaction information is generated by the other users' interactions with a reaction interface associated with the object).

[0029] A method for displaying a reaction interface by a user terminal of the present invention includes the steps of displaying another user's profile screen including an object associated with custom content (wherein the custom content is obtained based on another user's selection of at least one reaction content), displaying at least one reaction interface for the object (wherein at least a portion of the reaction interface is based on the custom content), and receiving an interaction input from the user for at least one of the reaction interfaces.

[0030] In one embodiment of the present invention, the reaction interface may include a reaction content interface associated with reaction content and a gift interface linked to a function of providing a gift to the other user, and the method may further include a step of displaying a gift function window in response to an interaction of the user with the gift interface and overlapping at least a portion of the other user's profile screen. Effect of the Invention

[0031] The present invention has an advantage in that it posts an object through an object creator profile screen and provides a reaction interface for the object to a user accessing the object creator profile screen.

[0032] The present invention provides both a reaction interface and a present interface for an object, and has an advantage in that a user who has viewed an object can provide a present together with a reaction to the object poster. [Brief description of the drawings]

[0033] [Figure 1] 1 illustrates an example of a network environment according to an embodiment of the present invention. [Diagram 2] 11 is a flowchart illustrating a method for the server of the present invention to provide information about custom content to a second user terminal and receive reaction information from the second user terminal. [Diagram 3] 13 illustrates exemplary screen images in a process of performing a method in which a first user terminal or a second user terminal displays a reaction interface and displays reaction information according to an embodiment of the present invention. [Figure 4] 13 illustrates exemplary screen images in a process of performing a method in which a first user terminal or a second user terminal displays a reaction interface and displays reaction information according to an embodiment of the present invention. [Diagram 5] 13 illustrates exemplary screen images in a process of performing a method in which a first user terminal or a second user terminal displays a reaction interface and displays reaction information according to an embodiment of the present invention. [Figure 6] 13 illustrates exemplary screen images in a process of performing a method in which a first user terminal or a second user terminal displays a reaction interface and displays reaction information according to an embodiment of the present invention. [Figure 7] 13 illustrates exemplary screen images in a process of performing a method in which a first user terminal or a second user terminal displays a reaction interface and displays reaction information according to an embodiment of the present invention. [Figure 8] 13 illustrates exemplary screen images in a process of performing a method in which a first user terminal or a second user terminal displays a reaction interface and displays reaction information according to an embodiment of the present invention. [Figure 9] 13 illustrates a screen displaying candidate reaction contents associated with content included in an object on a first user terminal according to an embodiment of the present invention. [Figure 10] 13 illustrates a screen displaying candidate reaction contents associated with an object posting time in a first user terminal according to an embodiment of the present invention. [Figure 11] 11 is a flowchart illustrating a method for displaying reaction information in a first user terminal of the present invention. [Figure 12] 11 is a flowchart illustrating a method for displaying custom content and a method for displaying a selected reaction in a second user terminal of the present invention. DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS

[0034] Hereinafter, the embodiments disclosed herein will be described in detail with reference to the accompanying drawings, and the same and / or similar components will be given the same reference numerals regardless of the drawing numbers, and duplicated descriptions thereof will be omitted. In addition, in describing the embodiments disclosed herein, if a detailed description of related known technology is determined to make the gist of the embodiments disclosed herein unclear, the detailed description will be omitted.

[0035] Terms including ordinal numbers such as first, second, etc. may be used to describe various components, but the components are not limited by the terms. The terms are used only to distinguish one component from another.

[0036] A singular expression includes a plural expression unless the context clearly dictates otherwise.

[0037] In this application, the steps described may be performed in any order relative to the order listed, unless a specific causal relationship dictates that the steps be performed in the order listed.

[0038] In this application, the terms "comprise" or "have" and the like are intended to specify the presence of features, numbers, steps, operations, components, parts, or combinations thereof described in the specification, but should be understood as not precluding the presence or additional possibility of one or more other features, numbers, steps, operations, components, parts, or combinations thereof. Also, in one embodiment, the word "with respect to" may include the meaning of "with respect to."

[0039] The present invention will now be described with reference to the accompanying drawings.

[0040] FIG. 1 illustrates an example of a network environment according to an embodiment of the present invention.

[0041] The network environment according to an embodiment of the present invention shown in Fig. 1 may include a server 10 and user terminals 20 and 30. The user terminals 20 and 30 may include at least one user terminal 20 and 30 connected to the server 10 through a network. In Fig. 1, a first user terminal 20 and a second user terminal 30 are illustrated as the user terminals 20 and 30 by way of example.

[0042] The first user terminal 20 is a terminal used by a first user to log in with a first user account registered on the server 10, and the second user terminal 30 is a terminal used by a second user to log in with a second user account registered on the server 10.

[0043] For convenience of explanation, the first user terminal 20 will be described as a terminal of a user that provides an object and a reaction interface, and the second user terminal 30 will be described as a terminal of a user that reacts to an object through the reaction interface provided by the first user terminal 20. However, the present invention is not intended to specify and / or limit the functions that can be performed by the user terminals in this manner.

[0044] The network is not limited in the communication method, and can include not only communication methods that utilize communication networks that the network can include (for example, mobile communication networks, wired Internet, wireless Internet, and broadcasting networks), but also short-range wireless communication.

[0045] In the present invention, the server 10 may be a device capable of communicating with a user terminal and transmitting / receiving information through a network. The server 10 may be embodied as a computer device or a plurality of computing devices that provide instructions, codes, files, contents, services, etc.

[0046] The server 10 may include a processor 11 , a memory 12 , and a communication unit 13 .

[0047] The processor 11 controls the overall operation of the memory 12 and the communication unit 13, provides a reaction service to the user terminal, and stores content. The reaction service provides a function for displaying a reaction interface for an object and receiving reaction information.

[0048] The memory 12 functions as a storage medium and can store a number of application programs run by the server 10, and data and commands for the operation of the server 10. In one embodiment, the memory 12 can store an application that provides a social media service or messenger service that allows users to share their profiles.

[0049] Such memory 12 may be provided as hardware in the form of various storage devices such as ROM, RAM, flash drive, hard drive, etc., and / or as web storage.

[0050] The communication unit 13 can communicate with a user terminal via a network in a wired or wireless manner.

[0051] The server 10 of the present invention can provide a profile page for a user terminal, post an object on the profile page, and provide a reaction function for the object.

[0052] Users who receive functions or services from the server 10 of the present invention can be connected through a friend relationship. A friend relationship can be formed by users applying to be friends with each other and accepting the friend request, or can be formed when at least one of the two users satisfies a condition such as saving the other person's phone number. In some cases, the function of receiving a reaction to an object can provide a service to users who are not friends.

[0053] The server 10 can receive from the first user terminal 20 a request to post customized content for reaction content and an object associated with the customized content on a first user profile screen, and can provide the second user terminal 30 with a first user profile screen including the object in response to a request to view the first user profile screen of the second user terminal 30, and can provide the second user terminal 30 with information about the customized content that can be displayed in at least a portion of a reaction interface for the object. The server 10 can receive an interaction for at least one of the reaction interfaces from the second user terminal 30, and can provide the first user terminal 20 with reaction information associated with the interaction.

[0054] Here, an object refers to a visual object that visually displays information including specific content designated by the first user. The object can be a sticker image, emoticon, icon, content poster, etc. The first user terminal 20 can transmit object creation information to the server 10 and request the creation of the object. The object creation information can include content information designated by the first user, information on the display options of the object (size, position, shape, etc.), and custom content. The object can include a content area including the received content associated with the object and a reaction area associated with a reaction to the object.

[0055] The object may be posted on the profile page of the first user. Here, the profile page refers to an interface that displays the user's personal information or status information on the social media or messenger service provided by the server 10. The profile page may include the user's name, profile photo, status message, contact information, profile background photo, etc.

[0056] The object may be provided to the first user terminal 20 or the second user terminal 30 through a profile screen of the first user. When the first user terminal 20 or the second user terminal 30 requests the server 10 to view the first user profile screen, the object may be provided and included in the first user profile screen.

[0057] Here, the custom content refers to at least one content selected by the first user from among the reaction contents, and the first user can select a part of at least one candidate reaction content provided by the server as the custom content.

[0058] Here, the reaction content refers to graphic information expressing a user's emotions, facial expressions, etc. The reaction content may be composed of various types of graphic or multimedia information. For example, the reaction content may include emoticons, still images, moving images, sound information, etc.

[0059] Here, the reaction interface means an interface provided to the second user terminal 30 to provide a reaction function for an object. The reaction interface may include at least one individual interface. The second user may select at least one individual interface from the reaction interfaces to leave a reaction for the object.

[0060] Here, the reaction information refers to information associated with a reaction of a second user to an object provided to the first user terminal 20. The reaction information can be displayed in response to a reaction information viewing request from the first user terminal 20. The reaction information can include at least one of information on reaction content corresponding to an interaction, profile information on the second user, information associated with a specific function, and a detailed information viewing interface associated with the specific function.

[0061] The user terminals 20 and 30 include a first user terminal 20 which is a terminal that provides an object and a reaction interface, and a second user terminal 30 which is a terminal that reacts to an object through the reaction interface.

[0062] The user terminals 20,30 may include a communication unit 21,31, an input unit 22,32, an output unit 23,33, a memory 24,34, and a processor 25,35.

[0063] The communication units 21 and 31 can communicate with the server 10 or other terminals in a wired or wireless manner.

[0064] The input units 22 and 32 can receive various information through user operations and input actions, and can include a touch screen module, a keyboard, a mouse, a button, a camera, a stylus, and a microphone.

[0065] The user terminals 20 and 30 can receive user interaction inputs through the input units 22 and 32. An interaction means that a user operates an input unit to input information reflecting the user's selection or intention, etc., to the user terminal. For example, interactions can include touching a touch screen, clicking a mouse, typing on a keyboard, inputting sound into a microphone, taking an image with a camera, and recognizing a motion with a motion sensor.

[0066] The output units 23 and 33 may output various information. The output units 23 and 33 may be a display device, a speaker, a vibration generating device, a tactile generating device, etc. In some cases, the output units 23 and 33 may be a device (e.g., a Bluetooth earphone) connected to the user terminals 20 and 30 via wired or wireless communication (e.g., short-range wireless communication such as Bluetooth®) and receiving and outputting a signal.

[0067] The memories 24 and 34 function as storage media and can store a plurality of application programs run on the user terminals 20 and 30, and data and instructions for the operation of the user terminals 20 and 30. The memories 24 and 34 can be provided as hardware in the form of various storage devices such as ROM, RAM, flash drive, hard drive, etc., and / or in the form of web storage.

[0068] In one embodiment, the memory 24, 34 may store an application that provides a social media service or messenger service that allows users to share their profiles.

[0069] The processors 25, 35 control the overall operation of the communication units 21, 31, the input units 22, 32, the output units 23, 33, and the memories 24, 34, and can execute applications associated with social media services or messenger services.

[0070] The first user terminal 20 may transmit to the server 10 a request to post custom content for at least one reaction content and an object associated with the custom content on a user profile screen. Here, the custom content may be obtained based on a user's selection of at least one reaction content. The first user terminal 20 may display the object through a user profile screen. Here, reaction information may be generated by interaction with a reaction interface associated with an object of another user.

[0071] The second user terminal 30 may display another user's profile screen including an object associated with custom content, where the custom content may be obtained based on another user's selection of at least one reaction content. The second user terminal 30 may display at least one reaction interface for the object, where at least a portion of the reaction interface may be based on the custom content. The second user terminal 30 may receive an interaction input for at least one of the reaction interfaces from the second user.

[0072] Hereinafter, an embodiment of a method for providing reaction contents by the server 10 of the present invention will be described with reference to Fig. 2. The present invention is a method for providing an object and reaction function through a profile screen provided by a server in a social media service, a social network service (SNS), or a messenger service.

[0073] 2 is a flow chart for explaining a method for the server 10 of the present invention to display a reaction interface through a profile screen and receive reaction information. First, a method for providing reaction contents through a profile screen performed between the server 10 and the first and second user terminals 20 and 30 will be explained with reference to FIG.

[0074] In step 201, the server 10 receives from a first user terminal 20 a request to post custom content and an object associated with the custom content on a first user profile screen.

[0075] The server 10 can provide the first user terminal 20 with a function for generating an object. For example, the first user terminal 20 can request the server 10 to generate and post an object through a function for editing and modifying the first user profile screen. Specifically, the server 10 can provide the first user terminal 20 with a function for generating and posting various objects (profile photo, status message, sticker, etc.) on its own profile screen. The first user terminal 20 can select one of the objects that can be generated and posted and request the generation and posting of the object.

[0076] The object may include a content area containing content received in association with the object, and a reaction area associated with a reaction to the object. A first user may enter specific content into the content area to generate the object on the server 10. The object may then be used to induce a second user's reaction to the content entered by the first user.

[0077] Also, the first user can provide customized content while requesting the server 10 to generate an object. The server 10 can provide candidate reaction contents for inputting customized content to the first user terminal 20. The first user can provide customized content to the server 10 by selecting at least one of the candidate reaction contents.

[0078] In some cases, the number of reaction contents that can be selected as custom content can be predetermined and / or limited. The number of reaction contents that can be selected as custom content can be determined in relation to the size at which the object is displayed.

[0079] Here, the candidate reaction contents can be determined in various ways. In one example, the candidate reaction contents can include at least one predetermined reaction content. In this case, the candidate reaction contents can be provided to multiple users who input custom content in the same way.

[0080] In another example, the candidate reaction contents may be determined differently depending on the identity of the user who inputs the custom content. Thus, the candidate reaction contents may be determined differently depending on the history information of the reaction contents of the first user. For example, the reaction contents may be emoticons, and the first user terminal may be provided with candidate reaction contents including emoticons associated with the history of the first user's previous use of emoticons, history of favorites, purchase history, download history, or ownership history.

[0081] In another example, the candidate reaction content may be determined in association with a characteristic condition of the object. The characteristic condition of the object may include at least one of the posting time of the object and the content received from the first user terminal in association with the object. For example, if the posting time of the object is near the beginning of the year, the candidate reaction content may include an emoticon associated with New Year's greetings. Also, if the first user terminal inputs content associated with graduation in association with the object, the candidate reaction content may include an emoticon associated with graduation.

[0082] In some cases, the custom content may be acquired based on a selection of content including a specific function other than the selection of the reaction content. For example, if the first user selects content including a gift function as the custom content, the reaction interface may include a gift function interface.

[0083] While making a request to the server 10 to generate an object, the first user can subsequently set how the reaction interface is to be displayed in step 203. For example, the first user can determine that the reaction interface is to be displayed in response to the second user's interaction with the object and / or that the reaction interface is to be included in and displayed within the object.

[0084] In some cases, the manner in which the reaction interface is displayed may depend on the size of the object. For example, if the size of the object is small, the reaction interface may be displayed separately from the object in response to the second user's interaction with the object. In this case, the second user may be provided with the reaction interface and be able to enter an interaction with it without having to enter an interaction with a separate object.

[0085] In the above example, when the reaction interface is not included in the object and displayed, at least one of the reaction contents can be designated as a designated reaction content and displayed in the object. The first user terminal 20 can designate one of the reaction contents selected by the custom content as a designated reaction content. The designated reaction content can be included in the object and displayed when the object is displayed in the following step 203.

[0086] The server may provide a setting interface for specifying the size and position at which an object can be displayed to the first user terminal 20. The first user terminal 20 may display an object on a first user profile screen and provide a setting interface associated with a function for the first user to change the size, position, shape, etc. of the object.

[0087] In step 203, the server 10 responds to the request from the second user terminal 30 to view the first user profile and provides the second user terminal 30 with a first user profile screen including the object.

[0088] The second user can request the server 10 to view the profile page of the first user through various methods. For example, the second user can select a profile picture of the first user in a friend list or chat room and request the server 10 to view the profile page of the first user.

[0089] The server 10 may provide a first user profile screen including objects including custom content to the second user terminal 30. Specifically, the objects may be determined according to display options (size, position, color, visual effects, etc.) set by the first user on the first user profile screen.

[0090] The object displayed in step 203 may be divided into two or more regions. Specifically, the object may include a content region containing content received in association with the object and a reaction region associated with reactions to the object.

[0091] In step 205, the server 10 provides the second user terminal 30 with information about custom content that can be displayed in at least a portion of a reaction interface for the object.

[0092] When the server 10 receives an interaction with the object from the second user terminal 30, the server 10 can provide the second user terminal 30 with information about custom content that can be displayed in at least a portion of a reaction interface for the object.

[0093] Specifically, when the server 10 receives an interaction on an object from the second user terminal 30, it can provide a first user profile screen including a reaction interface to the second user terminal 30. The server 10 can provide a first user profile screen including a reaction interface in response to receiving an interaction on a reaction area of ​​the object.

[0094] The second user terminal 30 may display the reaction interface in a variety of ways. The second user terminal 30 may display the reaction interface so that it overlaps at least a portion of the first user profile screen. In one embodiment, the second user terminal 30 may display the reaction interface around an object. In another example, the second user terminal 30 may display the first user profile screen as opaque and display the reaction interface in front of the first user profile screen.

[0095] In some cases, the server 10 may provide the second user terminal 30 with information about at least one custom content for the object without receiving an interaction for the object from the second user terminal 30. For example, the second user terminal 30 may display a reaction interface including the custom content for the object without receiving an interaction for the object from the second user. Here, the reaction interface may be included and displayed in an object reaction area. In this case, the second user may input an interaction for the reaction interface included and displayed in the object.

[0096] The reaction interface may include a reaction content interface associated with the reaction content and a function interface connected to a specific function. Here, the specific function may be a function that the second user can perform on the first user in association with an object. For example, the specific function may be a function that the second user can provide a gift, a message, a card, etc. to the first user.

[0097] The reaction interface may include a custom interface and a default interface, where the custom interface is an interface based on the custom content, specifically, the custom interface means that the reaction content selected by the first user based on the custom content is displayed as an interface.

[0098] Here, the default interface means an interface included in the reaction interface regardless of the selection of the first user. The default interface can be determined according to the policy of the server. For example, if the server 10 sets the present function interface as the default interface, the reaction interface includes and provides the present function interface regardless of the selection of the first user.

[0099] The relationship between the custom interface and the default interface corresponds to the concept of another dimension from the relationship between the reaction content and the functional interface described above. Specifically, any reaction content interface or functional interface may be a custom interface based on the selection of the first user, or a default interface may be based on the policy of the server.

[0100] In one embodiment, the default interface may correspond to at least a part of the reaction content interfaces, for example, if there are three reaction content interfaces, only one of them may correspond to the default interface.

[0101] In another embodiment, the default interface may correspond to a function interface, and at least one of the present interface and the message transmission interface may correspond to the default interface.

[0102] The second user terminal 30 may display a function interface together with the reaction content interface. Specifically, the second user terminal 30 may display a reaction content interface and a function interface in response to an interaction from the second user to the object.

[0103] In some cases, the server 10 may respond to a request to view the first user profile screen of the second user terminal 30 even if there is no interaction with the object, and provide information about the reaction content along with the object. Specifically, the object may include a content area including the content received from the first user terminal 20 in association with the object, and a reaction area associated with the reaction to the object. The first user terminal 20 may include a reaction interface in the reaction area even if there is no interaction with the object by the first user.

[0104] In step 207, the server 10 receives an interaction from the second user terminal 30 on at least one of the reaction interfaces.

[0105] The server 10 can receive reaction information from the second user terminal 30 through an interaction with the reaction interface.

[0106] The server 10 can receive an interaction on the reaction content interface from the second user terminal 30. If the reaction content interface is a single button by which the second user can input an interaction, the reaction can be of a single type. However, if a reaction content interface is provided in the form of options by which the second user can select and input an interaction, the reaction can be of multiple types based on the selection of the second user.

[0107] The server 10 can receive an interaction on a function interface from the second user terminal 30. Here, the function interface means an interface provided to the second user terminal 30 to display a function window associated with an object. When the server 10 receives an interaction on the function interface, the server 10 can provide the second user terminal 30 with a function window capable of performing a specific function. Here, the function window means a separate page for performing a specific function associated with an object.

[0108] The second user terminal 30 may display the function window in various ways. In one example, the second user terminal 30 may display the function window on the first user profile screen. Specifically, the function window may be displayed in a form that partially covers the first user profile screen. In another example, when the second user terminal 30 displays the first user profile screen on one part of the screen, the second user terminal 30 may display a new window on another part of the screen and display the function window through the new window.

[0109] The function window may include information associated with the object. Specifically, the function window may include at least one of information about specific content included in the object, information about the first user who posted the object, and information associated with a specific function.

[0110] In one example, the specific function may correspond to a gift function. In this case, the function window may correspond to a gift box. In this case, the gift box may include information about the first user who posted the object, such as the name of the object poster, a profile, and at least one of identification information about the user. For example, the gift box may include information about the first user, such as "Gift recommendations for Peter."

[0111] In addition, the gift box may include gift recommendation information as information associated with a specific function (gift function). Specifically, the second user terminal 30 may request a gift from the object poster including a content such as "Start a diet!" In this case, the gift recommendation information may recommend a gift associated with "diet."

[0112] After the second user terminal 30 receives an interaction input from the second user on at least one of the reaction interfaces, the second user terminal 30 can temporarily display reaction content corresponding to the interaction.

[0113] In step 209, the server 10 provides the first user terminal 20 with reaction information associated with the interaction.

[0114] The first user terminal 30 may display the reaction information in various ways. In one example, the first user terminal 30 may display the reaction information by overlapping at least a portion of the first user profile screen. Specifically, the reaction information may be displayed in the form of a window (modal view) that covers at least a portion of the first user profile screen.

[0115] In another example, the first user terminal 30 may display the reaction information in the form of a separate page.

[0116] The server 10 may provide reaction information corresponding to the interaction to the first user terminal 20. The reaction information may include at least one of information on reaction content associated with the interaction, information on a specific function associated with the interaction, and profile information on the second user.

[0117] The information about the reaction content associated with the interaction may be based on the content of the reaction content input by the second user. Specifically, the second user may input a reaction associated with "cheer" through a reaction content interface. In this case, the information about the reaction content corresponding to the interaction may include at least one of an image, an emoticon, and a text message associated with the content of "cheer."

[0118] The information about the specific function associated with the interaction may include information provided by the specific function and a detailed information viewing interface. Here, the detailed information viewing interface refers to an interface associated with viewing of detailed information provided by the specific function. In one example, the specific function may correspond to a function of providing a gift to the first user. In this case, the information about the function of providing a gift (information about the specific function) may correspond to gift information (information provided by the specific function) and a gift box viewing interface (detailed information viewing interface).

[0119] The profile information about the second user can be displayed in various ways. Specifically, the first user terminal 20 can prioritize (display) the user who sent the most recent reaction among the profile information about the second user who sent a reaction. For example, if Jane sent a reaction on September 17, 2023 and Jack sent a reaction on September 16, 2023, Jane can be displayed higher than Jack.

[0120] In addition, the first user terminal 20 may display information associated with a specific function in the reaction information. In one example, the specific function may correspond to a gift function. In this case, the first user terminal 20 may give the highest priority (display) to the profile of the user who provided the gift. For example, if Mike provided a gift to the first user through the gift interface on September 13, 2023, Mike may be displayed higher than Jane even if Jane sent a reaction on September 17, 2023.

[0121] In addition, the first user terminal 20 may display information associated with a specific function in the reaction information. In one example, the specific function may correspond to a gift function. In this case, the first user terminal 20 may give the highest priority (display) to the profile of the user who provided the gift. For example, if Mike provided a gift to the first user through the gift interface on September 13, 2023, Mike may be displayed higher than Jane even if Jane sent a reaction on September 17, 2023.

[0122] The first user terminal 20 can display a detailed information browsing interface associated with a specific function in response to the reaction information. The first user terminal 20 can display specific information including information associated with an object in response to an interaction on the detailed information browsing interface.

[0123] In the case where there are multiple objects, the first user terminal 20 may classify and display information on at least a part of the specific information according to each object. For example, when the first user terminal 20 receives a present associated with multiple objects, the present (specific information) associated with the object may be displayed by classifying it according to each object. As an example, the first user terminal 20 may classify the multiple objects through a tab area. Specifically, the first user terminal 20 may display an object such as "Starting a diet!" and receive a present associated with the object. In this case, the first user terminal 20 may display a tab corresponding to "Starting a diet!" in the tab area. Also, the first user terminal 20 may display a present associated with the object in the tab corresponding to "Starting a diet!".

[0124] Hereinafter, with reference to FIGS. 3 to 10, an example of a method in which the server 10 described with reference to FIG. 2 provides a reaction interface and reaction information through a profile screen will be described.

[0125] 3 to 10 are exemplary diagrams illustrating screens in the process of performing a method in which the first user terminal 20 or the second user terminal 30 displays a reaction interface and displays reaction information according to an embodiment of the present invention.

[0126] 3, the first user terminal 20 may display an interface through which the first user may input generated information about an object 310 via a first user profile screen 300. Specifically, the object 310 may include a content area 311 including received content associated with the object, and a reaction area 312 associated with a reaction to the object.

[0127] The first user can also set the size, etc. of the object 310 through a size setting interface 313. The first user can also change the position where the object 310 is displayed by touching or clicking on the object 310 and then dragging it, etc. The first user terminal 20 can provide a function that allows the object 310 to be moved only within the editable area 301 through such a position changing function. Although not shown in the drawing, the first user can also set the transparency, color, etc. of the object 310.

[0128] The first user terminal 20 can transmit the customized content 330 to the server 10. Specifically, when the server 10 receives a request to generate an object 310 from the first user terminal 20, it can provide the first user terminal 20 with candidate reaction contents 320 for input of the customized content 330. The first user can select at least one of the reaction contents included in the candidate reaction contents 320 and transmit the customized content 330 to the server 10.

[0129] The first user terminal 20 may include information 360 associated with history information of the first user in the customized content 330. The history information may include at least one of a recent use history, a favorite designation history, a purchase history, a download history, and an ownership history of the user's emoticons. For example, the customized content 330 may correspond to emoticons purchased by the first user.

[0130] In some cases, the information 360 associated with the history information may correspond to at least one of the custom contents 330. For example, if the number of the custom contents 330 is three, only one information 360 associated with the history information may be included.

[0131] Prior to a posting request for an object, the first user terminal 20 may display in advance a screen on which a reaction interface 340 and a present interface 350 are displayed together. Specifically, the first user terminal 20 may display a reaction interface 340 based on reaction content from the first user and a present (function) interface 350 that is not based on custom content.

[0132] The first user terminal 20 may transmit information about the designated reaction content 370 to the server 10. Specifically, the first user may transmit a request to select one of the candidate reaction contents 320 as the designated reaction content 370. Although not shown in the drawing, in some cases, the server 10 may determine and provide the content 341 that is most preferentially displayed among the custom contents 330 as the designated reaction content 370.

[0133] FIG. 4 illustrates a screen 400 in a state where the second user terminal 30 displays a first user profile screen including an object 410 in order for the server 10 to perform step 203 of FIG.

[0134] 4, an object 410 may include a content area 411 and a reaction area 412. The content area 411 may include content 420 associated with the object and received from the first user terminal 20. For example, the content area 411 may include content such as "Starting a diet!" 420 received from the first user terminal 20.

[0135] In addition, in some cases, the reaction area 412 may include a designated reaction content 430 and a reaction display interface 440. The designated reaction content 430 may correspond to any one of the candidate reaction contents selected by the first user. For example, this may correspond to the case where the first user selects a clap reaction, which is one of the candidate reaction contents 320 of FIG. 3, as the designated reaction content 430. In this case, the first user terminal 20 may display the clap reaction 430 as the designated reaction content 430 in the reaction area 412 of the object 410.

[0136] FIG. 5 illustrates that the second user terminal 30 displays a reaction content interface 520 and a present interface 530 because the server 10 performs step 205 of FIG.

[0137] FIG. 5 may be displayed when an interaction is obtained on the object 410 or the reaction display interface 440 in FIG.

[0138] 5, the second user terminal 30 responds to an interaction with an object 510 or a reaction display interface and displays reaction interfaces 520, 530. The reaction interfaces 520, 530 may include a reaction content interface 520 and a present interface 530 (function interface) including a present function (specific function).

[0139] The second user terminal 30 may display the reaction interface so as to overlap at least a portion of the first user profile screen. Specifically, the second user terminal 30 may display the reaction interfaces 520, 530 around the object 510. In one example, the second user terminal 30 may display the reaction interfaces 520, 530 below the object 510.

[0140] The second user terminal 30 can receive an interaction from the second user on at least one of the reaction interfaces 520 and 530. When the second user terminal 30 receives an interaction on the present interface 530, the screen of FIG.

[0141] FIG. 6 illustrates the second user terminal 30 displaying a present function window 600 on the first user profile screen of the second user terminal 30. As shown in FIG.

[0142] 6 to 8 will be described assuming that the specific function is a function of providing a gift to the first user.

[0143] The second user terminal 30 may display the present function window 600 in response to an interaction with the present interface. The second user terminal 30 may display the present function window 600 in various ways. In one example, the second user terminal 30 may display the present function window 600 on a first user profile screen. Specifically, the second user terminal 30 may display the present function window 600 so as to overlap at least a portion of the first user profile screen.

[0144] The present function window 600 may include information associated with an object. Specifically, the present function window 600 may include information 610, 630 about contents received in association with the object from the first user terminal, and characteristic information 620 associated with the first user. Here, the information about contents received in association with the object may include information 610 associated with specific contents and gift recommendation information 630 associated with the object.

[0145] The second user terminal 30 can display information 610 associated with specific content included in the object in the function window 600. For example, the second user terminal 30 can display information such as "Please send me a gift associated with dieting along with the reaction content" 610 associated with the content of the object (e.g., "I'm going on a diet!") input by the first user.

[0146] The information 620 about the first user who posted the object may include at least one of the name of the person who posted the object, a profile, and identification information about the user. For example, the second user terminal 30 may include information about the first user, such as "Gift Recommendations for Peter" 620, in the function window 600.

[0147] The gift recommendation information 630 associated with the object can be displayed when the second user terminal 30 displays a function window. For example, the second user terminal 30 can request a gift from the object poster including a content such as "Starting a diet!" In such a case, the second user terminal 30 can display the gift recommendation information 630 associated with "diet."

[0148] FIG. 7 illustrates the server 10 performing step 209 of FIG. 2 by displaying a screen on the first user terminal 20 providing reaction information 700 associated with an interaction.

[0149] FIG. 7 corresponds to an interaction with the reaction interface in FIG.

[0150] 7, reaction information 700 may include information 711, 712 about reaction content associated with an interaction, information 730, 740 about a specific function associated with the interaction, and profile information 721, 722, 723 about a second user. Here, the information about the specific function associated with the interaction may include information 730 about a user who provided a gift (specific function) and a gift box viewing interface 740.

[0151] The first user terminal 20 may display the reaction information 700 through a first user profile screen. In one example, the first user terminal 30 may display the reaction information 700 by overlapping at least a portion of the first user profile screen. Specifically, the reaction information may be displayed in a window (modal view) form that covers at least a portion of the first user profile screen.

[0152] The first user terminal 20 can prioritize (display) the user 721 who sent the reaction most recently among the information 721, 722, and 723 of users who sent reactions. For example, if Jane 721 sent a reaction on September 17, 2023, and Jack 722 sent a reaction on September 16, 2023, Jane 721 can be displayed higher than Jack 722.

[0153] In some cases, the first user terminal 20 may display the profile 723 of the user who provided the gift with the highest priority. For example, if Mike 723 provided a gift to the first user through the gift interface on September 13, 2023, Mike may be displayed higher than Jane even if Jane 721 sent a reaction on September 17, 2023. In this case, the first user terminal 20 may display information 730 associated with the gift (specific item). For example, the first user terminal 20 may display the gift emoticon 730 to the right of Mike 723's profile information.

[0154] The first user terminal 20 can check the gifts received from other user terminals through a gift box viewing interface (detailed information viewing interface 740 associated with a specific function).

[0155] FIG. 8 illustrates the first user terminal 20 displaying a gift box 800 associated with an object.

[0156] FIG. 8 may be displayed in response to an interaction with the gift box viewing interface 740 in FIG.

[0157] Referring to FIG. 8, a gift box 800 may include information associated with an object 810, a tab area 820 associated with the object, and information 830 about gifts received.

[0158] When the first user terminal 20 receives gifts for multiple objects, the first user terminal 20 can classify and display the gifts for each object. The first user terminal 20 can classify and display the objects in various ways.

[0159] As an example, the first user terminal 20 may classify and display a plurality of objects through tab areas. Specifically, the first user terminal 20 may display an object such as "Starting a diet!" and receive a gift associated with the object. In this case, the first user terminal 20 may display a tab 820 corresponding to "Starting a diet!" in the tab area. Also, the first user terminal 20 may display a gift associated with the object in the tab 820 corresponding to "Starting a diet!".

[0160] A tab corresponding to each object can be deleted when all received gifts have been used and / or the usage period has expired. For example, when all gifts included in a tab corresponding to "Start a diet!" have been used and / or the usage period for all gifts (e.g., December 31, 2023) has elapsed, the "Start a diet!" tab can be deleted from the tab area 820.

[0161] The first user terminal 20 may display information about each gift 830. Specifically, the information about the gift may include the name of the gift, the period of use, and information about the sender of the gift.

[0162] 9 and 10 illustrate various embodiments of a method for the server 10 to provide candidate reaction content to the first user terminal 20 for performing step 201 of FIG.

[0163] FIG. 9 illustrates a screen displaying candidate reaction contents 920 associated with contents included in an object by the first user terminal 20 according to an embodiment of the present invention.

[0164] 10, the object may include a content area and a reaction area. The first user terminal 20 may input specific content 910 into the content area. In this case, the server 10 may provide the first user terminal 20 with reaction content 920 associated with the specific content 910. In some cases, the first user terminal 20 may display the reaction content 920 associated with the specific content 910 in preference to candidate reaction content.

[0165] For example, the server 10 may receive content such as "I'm going on a diet!" 910 from the first user terminal 20. In this case, the server 10 may display reaction content associated with "diet" (e.g., "running, scale, and strength training emoticon") 920 to the first user terminal 20 at the top of candidate reaction content. In some cases, the first user terminal 20 may display the displayed reaction content (e.g., "running, scale, and strength training emoticon") 920 in the reaction interface 930 as a priority.

[0166] Although not shown in the drawing, the first user terminal 20 may transmit to the server 10 a request to select at least one other reaction content other than the reaction content 920 associated with specific content as custom reaction information.

[0167] The first user terminal 20 may display information 940 on the first user profile screen that a reaction corresponding to the text is recommended. For example, the first user terminal 20 may display guidance information such as "Reaction content that matches the text is recommended" 940 around the candidate reaction content.

[0168] FIG. 10 illustrates a screen displaying reaction content 1010 associated with the posting time of an object on the first user terminal 20 according to an embodiment of the present invention.

[0169] 10, the server 10 may provide candidate reaction contents for input of custom content to the first user terminal 20. If a characteristic condition of an object satisfies a preset condition, the server 10 may provide reaction contents 1010 associated with the characteristic condition to the candidate reaction contents.

[0170] In one example, the characteristic condition may correspond to a posting time of the object. Specifically, the first user terminal 20 may transmit a request to the server 10 to generate an object including reaction content 1010. If the posting time of the object satisfies a predetermined condition, the server 10 may provide the first user terminal 20 with the reaction content 1010 associated with the specific time.

[0171] For example, if the posting time of the object is the "rainy season", the server 10 may provide reaction content 1010 such as "umbrella, rain, clouds emoticon" 1010 that is associated with the "rainy season". In some cases, the first user terminal 20 may display the reaction content 1010 associated with a specific time as a priority over candidate reaction content. In some cases, the first user terminal 20 may display the prioritized reaction content (e.g., "umbrella, rain, clouds emoticon" 1010) in the reaction interface 1020.

[0172] In another example, the characteristic condition may correspond to a type of object. Specifically, the object may be associated with a challenge, empathy, celebration, encouragement, praise, etc. In this case, the server 10 may provide the first user terminal 20 with reaction content associated with a specific type.

[0173] The first user terminal 20 may display information 1030 on the first user profile screen that a reaction corresponding to the characteristic condition has been recommended. For example, the first user terminal 20 may display guidance information such as "Reaction contents suitable for the rainy season are automatically recommended!" 1030 around the candidate reaction contents.

[0174] FIG. 11 is a flowchart illustrating a method for displaying reaction information about an object through a profile screen in the first user terminal 20 according to the present invention.

[0175] For convenience of explanation, among the steps in FIG. 11, the explanation of the steps that are substantially the same as the steps in FIG. 2 will be replaced with the explanation with reference to FIG.

[0176] In step 1101, the first user terminal 20 transmits to the server 10 a request to post custom content for at least one reaction content and an object associated with the custom content on a user profile screen. Since step 1101 is substantially the same as step 201 of FIG 2, the description of step 1101 will be substituted for the description of step 201 of FIG 2.

[0177] In step 1103, the user terminal 30 displays the object through a user profile screen. Since step 1103 is substantially the same as step 203 in Fig. 2, the description of step 1103 is substituted for the description of step 203 in Fig. 2.

[0178] In step 1105, the user terminal 30 displays the reaction information of other users to the object through a user profile screen. Since step 1105 is substantially the same as step 209 in Fig. 2, the description of step 1105 will be substituted for the description of step 209 in Fig. 2.

[0179] FIG. 12 is a flowchart illustrating a method of displaying custom content and a method of displaying a selected reaction from the custom content in the second user terminal 30 according to the present invention.

[0180] For convenience of explanation, the explanation of the steps in FIG. 12 that are substantially the same as the steps in FIG. 2 will be replaced with the explanation with reference to FIG.

[0181] In step 1201, the user terminal 30 displays another user's profile screen including the object associated with the custom content. Since step 1201 is substantially the same as step 203 in FIG. 2, the description of step 1201 is substituted for the description of step 203 in FIG.

[0182] In step 1203, the user terminal 30 displays at least one reaction interface for the object. Since step 1203 is substantially the same as step 205 in FIG. 2, the description of step 1203 is substituted for the description of step 205 in FIG.

[0183] In step 1205, the user terminal 30 receives an input of an interaction with at least one of the reaction interfaces from the user. Since step 1205 is substantially the same as step 207 in FIG. 2, the description of step 1205 is substituted for the description of step 207 in FIG.

[0184] The technical features disclosed in each embodiment of the present invention are not limited to the corresponding embodiment, and as long as they are not mutually incompatible, the technical features disclosed in each embodiment may be combined and applied to different embodiments.

[0185] Therefore, although each embodiment will be described focusing on its respective technical features, as long as the technical features are not mutually exclusive, they can be combined and applied.

[0186] The present invention is not limited to the above-described embodiments and the accompanying drawings, and various modifications and variations are possible from the viewpoint of those having ordinary skill in the art to which the present invention pertains. Therefore, the scope of the present invention should be determined not only by the claims of this specification but also by equivalents to the claims. [Explanation of symbols]

[0187] 10: Server 20: First user terminal 30: Second user terminal

Claims

1. A method for a server to provide reaction content, comprising: receiving, from a first user terminal, a request to post custom content for at least one reaction content and an object associated with the custom content on a first user profile screen; providing the first user profile screen including the object to the second user terminal in response to a request to view the first user profile screen of the second user terminal; providing information about the custom content to the second user terminal that can be displayed in at least a portion of a reaction interface for the object; receiving an interaction on at least one of the reaction interfaces from the second user terminal; and providing reaction information associated with the interaction to the first user terminal.

2. 10. The method of claim 1 , The method, wherein the reaction interface includes a custom interface based on the custom content and a default interface unrelated to the custom content.

3. 10. The method of claim 1 , The reaction interface includes a reaction content interface associated with a reaction content and a function interface coupled to a specific function.

4. 4. The method of claim 3, The specific function includes at least one of a function of providing a gift to the first user and a function of sending a message to the first user.

5. 4. The method of claim 3, providing a function window for performing the specific function to the second user terminal when an interaction on the function interface is received from the second user terminal; The function window includes information associated with the object.

6. 6. The method of claim 5, The information associated with the object includes at least one of information about content received from the first user terminal in association with the object and characteristic information associated with the first user.

7. 4. The method of claim 3, providing a function window for performing the specific function to the second user terminal when an interaction on the function interface is received from the second user terminal; The function window is provided to be displayed overlapping at least a portion of the first user profile screen.

8. 4. The method of claim 3, The reaction information includes at least one of information about reaction content associated with the interaction, information about a particular feature associated with the interaction, and profile information about a second user.

9. 4. The method of claim 3, the specific function is a function of providing a gift to a first user, The reaction information includes a viewing interface that is associated with the object and enables the first user to view information about the gift that was provided.

10. 4. The method of claim 3, the specific function is a function of providing a gift to a first user, If the objects are multiple, the method further includes a step of classifying and providing, to the first user terminal, information about at least some of the gifts provided to the first user according to each object.

11. 10. The method of claim 1 , The reaction interface is provided to be displayed over at least a portion of the first user profile screen.

12. 10. The method of claim 1 , The method, wherein the step of providing information about the custom content occurs in response to an interaction of the second user terminal with the object.

13. 10. The method of claim 1 , The object includes a content area including content received from the first user terminal in association with the object and a reaction area associated with a reaction to the object; The method, wherein at least a portion of the reaction interface is provided and contained within the reaction area.

14. 10. The method of claim 1 , The step of receiving a request to post includes: receiving information designating one of the reaction contents as a designated reaction content from the first user terminal; The object is provided for display including the specified reaction content.

15. 10. The method of claim 1 , The step of receiving a request to post includes: Providing candidate reaction content selectable from the custom content to the first user terminal; The candidate reaction content is associated with historical information about the reaction content of the first user.

16. 10. The method of claim 1 , the reaction content includes an emoticon; The history information includes: The method is for at least one of a recent use history, a favorite history, a purchase history, a download history, and an ownership history of the first user's emoticons.

17. 10. The method of claim 1 , The step of receiving a request to post includes: Providing the first user terminal with candidate reaction content selectable for the custom content; The method, wherein the candidate reaction content includes reaction content associated with a property condition of the object.

18. 18. The method of claim 17, The characteristic conditions include at least one of a posting time of the object and content received from the first user terminal in association with the object.

19. Memory, a processor coupled to the memory and configured to execute instructions contained in the memory; The processor executes the steps of the method according to any one of claims 1 to 18. The server that serves the reaction content.

20. A method for displaying reaction information by a user terminal, comprising: transmitting to the server a request to display custom content for at least one reaction content and an object associated with the custom content on a user profile screen, the custom content being obtained based on a user's selection of the at least one reaction content; displaying the object via the user profile screen; and displaying reaction information of other users about the object through the user profile screen, the reaction information being generated by the other users' interactions with a reaction interface associated with the object.

21. A method for a user terminal to display a reaction interface, comprising: displaying another user's profile view including the object associated with the custom content, where the custom content is obtained based on the other user's selection of at least one reaction content; displaying at least one reaction interface for the object, where the reaction interface is based at least in part on the custom content; and receiving an interaction input from the user on at least one of the reaction interfaces.

22. 22. The method of claim 21 , The reaction interface includes a reaction content interface associated with reaction content and a gift interface connected to a function of providing a gift to the other user, The method further includes displaying a present function window in response to the user's interaction with the present interface, the present function window overlaying at least a portion of the other user profile screen.

23. A program, A program causing a computer to execute each step of the method according to any one of claims 1 to 18 and claims 20 to 22.

Citation Information

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