Customer experience providing system

Abstract

To provide a customer experience providing system that provides social significance experience and promotes the usage of applications, purchasing activities and advertisement viewing.SOLUTION: A customer experience providing system 100 includes a user information processing terminal 110 on which an application is executed, a bill management server managed by a company that provides the application, a women's supplies manufacturer server, and a facility terminal. The bill management server acquires, from the user information processing terminal, information on at least one of the amount to be billed to a user for using a women's application, advertisement use information provided by the women's application, and purchase information via the women's application, and transmits order information of predetermined amount information and / or predetermined women's supplies, and information on shipping to a women-related facility, to the women's supplies manufacturer server. The women's supplies manufacturer server delivers supplies to the women-related facility designated by the information on shipping to the women-related facility, based on the predetermined amount information, and the order information of the predetermined amount information and / or the predetermined women's supplies.SELECTED DRAWING: Figure 1

Description

[Technical Field]

[0001] The present invention relates to a customer experience providing system. [Background technology]

[0002] In recent years, when it comes to providing products and services to customers, it has been suggested that rather than simply providing the products and services to customers, customers should be able to experience the associated added value (customer experience), thereby improving the marketability of the products and services and increasing the customer's willingness to purchase.

[0003] Patent Document 1 discloses a technology in which when a consumer views an advertisement on the Internet on their computer, cash is transferred to the consumer who viewed the advertisement. In other words, by returning a portion of the advertising fees paid by the advertiser to the consumer, the consumer views the advertisement with the new purpose of earning money (cash), and the consumer can view the advertisement freely, enjoyably, and actively. [Prior art documents] [Patent documents]

[0004] [Patent Document 1] Patent Publication No. 2009-053788 Summary of the Invention [Problem to be solved by the invention]

[0005] Conventionally, a business model for providing information via the Internet has been widely used, in which information providers earn revenue by linking advertisements to information, allowing Internet users to obtain information inexpensively. However, viewing advertisements has become a burden for users, leading to problems such as users adopting paid versions of apps to avoid advertisements or abandoning the app. For this reason, Patent Document 1 proposes a technology that promotes viewing advertisements by incorporating a customer experience in which users are encouraged to view advertisements because they can benefit from a portion of the advertising fees being returned to the user. However, the technology in Patent Document 1 provides an insufficient customer experience, as users feel that the fee returned is merely added to the advertising costs. Therefore, there is a need for an advertising provision system that can provide an improved customer experience. [Means for solving the problem]

[0006] (Invention 1) A customer experience providing system including a user information processing terminal that executes an application, a billing management server operated by a company that provides the application, a women's supply manufacturer server, and an equipment terminal, The billing management server acquires from the user information processing terminal at least one of information on the female-related app usage fee from the user, information on advertisement usage provided by the female-related app, and information on purchases made through the female-related app; Sending predetermined price information and / or predetermined women's supply ordering information and shipping information to the women's supply manufacturer server; A customer experience provision system for women's supplies, in which the women's supply manufacturer server delivers supplies to the women's related facility specified in the shipping information to the women's related facility based on the specified price information and / or specified price information and / or specified women's related supply order information. (Invention 2) The women's facility acquires inventory information of the supplies and transmits it to the charge management server; The billing management server transmits inventory information to the user information processing terminal in response to a request from the user information processing terminal, and the user information processing terminal displays the inventory information of the supplies via its input / output unit. A customer experience provision system of Invention 1. (Invention 3) A customer experience provision system according to invention 1, in which authentication using information related to the user is required in order to receive the supplies at the women's-related facility. (Invention 4) A customer experience provision system of Invention 1, in which users who receive the supplies at the women's-related facilities can send comments to the system, and the users can refer to the comments. (Invention 5) A customer experience providing system including a user information processing terminal that executes an application, a billing management server operated by a company that provides the application, a supply manufacturer server, and a facility terminal, the billing management server acquires, from the user information processing terminal, at least one of information on the application usage fee from the user, advertisement usage information provided by the application, and purchase information via the application; transmitting predetermined price information and / or predetermined supply ordering information and delivery information to the supply manufacturer; The supply manufacturer delivers the supply to the facility specified in the shipping information to the facility based on the predetermined amount information and / or the predetermined supply order information; The equipment acquires inventory information of the supplies and transmits it to the billing management server; the charge management server transmits inventory information to the user information processing terminal in response to a request from the user information processing terminal, and the user information processing terminal displays the inventory information of the supplies via its input / output unit; A customer experience delivery system, wherein authentication with information related to a user is required to receive the supplies at the facility. (Invention 6) A customer experience providing system including a user information processing terminal that executes an application, a billing management server operated by a company that provides the application, a service provider company server, and a facility terminal, the billing management server acquires, from the user information processing terminal, at least one of information on the application usage fee from the user, advertisement usage information provided by the application, and purchase information via the application; Send the specified amount information to the service provider server, the service provider server issues a facility ticket for the service provider based on the predetermined amount information; The facility approves the use of the voucher and transmits to the charge management server a notice that the voucher has been used; A customer experience provision system in which the billing management server transmits inventory information of the usage ticket to the user information processing terminal in response to a request from the user information processing terminal, and the user information processing terminal displays the inventory information of the usage ticket via its input / output unit. [Effects of the Invention]

[0007] According to the customer experience provision system of the present invention, a portion of the usage fees and advertising fees are used to solve the problems of others, allowing users to experience the social significance of contributing to others. In addition, according to other inventions, this can be useful in times of personal emergency, and receiving words of gratitude from users increases their sense of participation, promoting app usage, purchasing activities, and viewing advertisements. [Brief explanation of the drawings]

[0008] [Figure 1] 1 is a conceptual diagram showing a system of the present invention. [Figure 2] FIG. 1 is a flow diagram of an embodiment of the present invention. [Figure 3] FIG. 10 is a diagram showing a screen image of an application of the present invention. [Figure 4] FIG. 10 is a diagram showing a screen image for checking the performance of an application of the present invention. DETAILED DESCRIPTION OF THE INVENTION

[0009] The present invention provides a technology that converts a portion of usage fees, purchases of goods and services, advertising revenue, etc. into services and goods, and enables the sharing of usage status, etc., thereby providing users with a new customer experience and increasing their sense of participation in the system. (Configuration of the system of the present invention) An embodiment of the present invention will be described below with reference to FIG. 1. A user's information processing terminal 110, such as a personal computer, smartphone, or tablet, includes a control device 101 that controls the user's operation of the system, a storage device 102, an output device 103 such as an LCD monitor or speaker, an input device 104 such as a touch panel, keyboard, or microphone for voice input, and a communication device 105 for communicating with an external network. The information processing terminal 110 is connected to a billing management server 130 via a network 120. The billing management server 130 is preferably operated by a company that provides users with application software programs such as health management, games, education, and purchasing sites such as e-commerce sites, as well as advertising information, to the user's information processing terminal 110. The billing management server 130 may consist of a server from one company or multiple companies. The supply manufacturer server 140 is connected to the billing management server 130 and the information processing terminal 110 via the network 120 and is operated by a company that manufactures and / or sells supplies. This company is a company that directly or indirectly provides supplies, and functions to deliver and install specified supplies at specified facilities in accordance with instructions from information processing terminal 110 or billing management server 130. Equipment terminal 150 is included in the installation facility for supplies delivered and installed by the supply provider company, and is connected to supply management equipment 151, and is also connected to information processing terminal 110, billing management server 130, and supply manufacturer server 140 via network 120, so that the status of supplies can be shared with other facilities.

[0010] (Example) Next, an embodiment of the present invention will be described below based on the flow chart in FIG. 2. In this invention, a system based on a menstrual management app for women will be described as an example, but this is not limited to this as long as it is within the spirit of the present invention. (201) A female user begins using a menstrual management app installed on an information processing terminal 110. An example of a user screen for the menstrual management app is shown in FIG. 3, but this is merely an example of a screen image, and it goes without saying that other UIs can be used. In FIG. 3, the screens include a menstrual management screen 301 with functions for displaying and inputting menstrual information, such as predicted menstruation dates and current conditions; an inventory management screen 302 with functions for searching for supply installation facilities (described later) and checking the supply inventory status at those facilities; an achievement display screen 303 with functions for displaying the user's level of contribution, contribution destinations, overall results, and comments of gratitude from the user; and an advertising screen 304 for displaying advertisements for other companies' products and services. Users follow the instructions to use the menstrual management app to enter information such as their daily health condition, menstrual status during menstruation, and basal body temperature, and then receive information from the menstrual management app, such as a prediction of their next period date and their current state within their cycle, such as diet and meal advice based on their menstrual phase, sparkling phase, or heavy phase.

[0011] (202) Advertising information is provided on the advertising screen 304 by a method well known to those skilled in the art. In this embodiment, advertising information provided by product / service providers contracted with the app maker that provides the app is recorded in the billing management server 130. The advertising information is configured to refresh when the app screen is opened and at predetermined time intervals (e.g., 30 seconds). When the timing arrives, the app sends a request to the billing management server 130, and advertising information in response to the request is sent to the app, where it is displayed. However, this is not limited to this. Alternatively, the app may send a request directly to a product / service provider contracted with the app maker, and the advertising information may be sent directly to the app. When a user uses the app and has the app screen open, an advertisement is provided to the user via the advertising screen 304. When the user touches the advertising information, an action is initiated, such as (1) displaying details of the advertised product / service, (2) transitioning to online information or a sales site (linked to the advertising information) specified by the advertiser, or (3) purchasing the advertised item.

[0012] In each action, predetermined information is exchanged and recorded. In the case of (1), information identifying the advertiser and the number of impressions are stored in storage device 102, and are transmitted to the billing management server each time or at predetermined intervals (e.g., daily, once a month, etc.) and recorded in the billing server's storage device. The billing management server periodically bills the advertiser for the advertisement based on the information identifying the advertiser. (In addition to the number of advertisements, well-known billing methods such as flat-rate billing can also be used.) In the case of (2), information identifying the advertiser, transition destination and user information that transitioned, and the number of transitions to the transition destination are stored in storage device 102, and are transmitted to the billing management server each time or at predetermined intervals (e.g., daily, once a month, etc.) and stored in the billing management server's storage device. The billing management server periodically transmits information on the transition destination and user information that transitioned, and the number of transitions to the transition destination, to the advertiser based on the information identifying the advertiser, and the advertiser pays for the advertisement based on the number of transitions and sales performance at the transition destination. In the case of (3), the user is redirected to a sales screen within the app or to the app maker's sales site, and when the user purchases a product or service, the user information and purchase information are recorded in the storage device of the billing management server 130. While it is generally desirable for the sending and receiving of this information to be done automatically online in accordance with the progress of the program, it may also be done entirely by employees of the relevant companies, or by a combination of online automatic processes and employee actions.

[0013] (203) In this step, the billing management server compiles and stores user information, monetary contribution information, total monetary information (this amount is referred to as donations in this specification), and supplier / product information in its storage device. The billing management server determines a predetermined amount of return for (1)-(3) above, such as 50% of the amount from the advertiser in the case of (1), 20% of the amount from the advertiser in the case of (2), and 10% of the sales price of the product or service in the case of (3), and calculates the return from the advertiser for the user's behavior, the return for the user and the user's contribution, and the total amount for all users. For example, if User A clicks 10 times on a 10-yen advertisement from Company X, User B clicks 5 times on a 10-yen advertisement from Company X, and 10 times on a 20-yen advertisement from Company Y, with a 50% return rate for each, the billing management server will store the following data: User A: 50 yen (= 10 yen x 10 clicks x 50%), User B: 125 yen (= 10 yen x 5 clicks x 50% + 20 yen x 10 clicks x 50%), for a total of 175 yen (donation). In this example, the donation will be used to place sanitary napkins from a sanitary product manufacturer in sanitary product boxes in public women's restrooms. However, the app may be configured to preselect the purpose, or the purpose may be determined for each advertisement and the user selects the advertisement, or the purpose may be selected for each advertisement. Alternatively, donations may be allocated by amount. Possible uses include the target product or service, the location of the donation, and other factors may also be added.

[0014] Next, the billing management server 130 transmits donation information and installation location information to the supply maker server 140, which then prepares sanitary products that can be purchased using the donation amount and notifies relevant departments inside and outside the company to deliver and install them at the installation locations. The relevant parties who receive the notification place the sanitary products in the designated facility, in this case, equipment 151, which is a sanitary product box in a public women's restroom in Tokyo. If there are multiple installation locations, the billing management server 130 notifies the supply maker server 140 to deliver the sanitary products in order from the multiple installation locations or to a location with low inventory of sanitary products. When the supply maker person places the sanitary products in equipment 151, they update the inventory information stored in the equipment terminal 151. This update may also be automatically obtained by a sensor in the sanitary product box.

[0015] (204) Next, we will explain how users use supplies. The supplies are preferably smart sanitary product storage units. A smart sanitary product storage unit can hold, for example, 20 napkins stacked vertically by opening the top-lidded insertion slot, and napkins can be removed from a side opening on the bottom. When a napkin is removed, the next napkin falls to the bottom by gravity and can be removed from the opening. A sensor is attached to the inner wall of the storage space, which can detect whether or not a napkin is present near the sensor, thereby determining the number of napkins contained in the storage space. This number of napkins is stored in the equipment terminal and can be read by external access. A scanner is also installed at the opening, allowing user information to be authenticated. User authentication information is provided to users of this app and general users by the billing management server or the operator of this system. Predetermined authentication methods, such as two-dimensional codes, barcodes, and member IDs, can be used.

[0016] A user who needs sanitary products, such as one whose period starts unexpectedly, who forgot to prepare sanitary products, or who experiences irregular bleeding, first launches the app and touches the inventory management screen 302. The system then reads the location information of the user's information processing device (via GPS or user input) and displays a list of facilities that have sanitary products installed by this system near the user's current location, along with inventory information. The user selects a facility from the list based on their criteria, such as the facility closest, the facility that has the sanitary products they want, the facility that is close to their next appointment, or the facility that has ample stock. Based on this selection, the system searches for a route from their current location to the facility's location, and the user follows that route to visit the facility. The user then holds the authentication information provided by the system over the scanner installed in the restroom (facility), and upon authorization, obtains the sanitary products from the dispenser. After using the sanitary products, the user enters any comments about their use on the comment input screen.

[0017] While it would be possible to allow users to use sanitary products without authentication, given the recent frequent theft of toilet paper and other toilet supplies, it would be more convenient to incorporate some kind of step. For example, simply adding a step such as displaying a two-dimensional code on the side of the stocker and requiring users to scan the code with their smartphone and enter a comment on the linked page could deter fraudulent use. Since it is also possible that the same person may use the system multiple times, regardless of urgency, it is preferable to record the user's use of the system and set some kind of limit, such as once a month or six times a year, based on the user's history information. Furthermore, the app could periodically search the history information and, if it detects that the user is frequently using the system to obtain sanitary products (for example, if it detects that the user used the system more than twice in March), calculate the user's predicted menstrual period and then use the app's schedule function to issue an alert via the information processing terminal's output (display) to warn the user to prepare sanitary products prior to the predicted menstrual period.

[0018] While this embodiment uses the example of placing sanitary products in women's public restrooms, installation locations are not limited to public restrooms. Sanitary product storage units may also be installed in partner convenience store restrooms or commercial buildings in entertainment districts. The target products may also be underwear or other items. This application is also useful for products or services related to apps or app users, such as setting up pill storage units at train stations to provide over-the-counter medications. For example, it would be ideal to provide products that are not always kept on hand but are useful in emergencies, such as a combination of a site to read on the commute and antidiarrheal medication, an izakaya information site and headache medicine, or a restaurant information site and gastrointestinal medicine.

[0019] (205) This step involves a mechanism that allows users to confirm their own contributions. Figure 4 shows the screen that appears when the user taps the achievement display screen 303 in Figure 3. Figure 4 shows the achievements, with the individual's donation total for the fiscal year (1,000 yen), current month's donation (300 yen), and previous month's donation (500 yen), and the overall donation total for the fiscal year (10,000 yen), current month's donation (500 yen), and previous month's donation (2,000 yen), displayed in 402. The user's sense of participation can be further enhanced by using creative methods, such as changing the color or thickness of the lines, to express the increase or decrease in achievement values. For example, if the previous month's total is lower than the total for the previous month, it can be displayed in blue or with a dotted line. If the previous month's total is higher than the total for the previous month, it can be displayed in red or with a thick line. Also, the number of sanitary product providing facilities and the number of donations for this fiscal year are displayed in 403. Here, this is referred to as the current fiscal year, but it may be more detailed, such as this month or last month. Although 401-403 show examples where all data is displayed numerically, a line graph or similar display may also be used to display trends over the past five periods. 404 displays comments entered by users when they used the system to purchase sanitary products after a sudden menstrual period. Users can see their gratitude here, which helps them realize their contribution to society and boosts their morale, encouraging them to further participate in activities. While traditional sales methods offer users the opportunity to participate in fundraising, such as by offering a portion of their profits to UNICEF, leading to increased purchases of products and services, this invention not only contributes to society through user purchases and related actions, but also provides users with the experience of knowing that the products will be useful to them in times of need. This further encourages users to engage in purchasing and related activities (including accessing advertisements).

[0020] Example 2 An example of a service provided is shown below. In this embodiment, a user is using an app that provides travel information, transportation reservations, and other functions. The user uses this app, and the app provider (typically a company that operates a billing management server) receives app usage fees, purchase fees, and advertising revenue, as in the previous embodiment. The app provider then provides a portion of these fees to a nationwide internet cafe service provider, which in return receives a one-hour coupon for use at any store. A user of the app or a user authenticated by the app provider can obtain the coupon by accessing a website offering the coupon. After obtaining the coupon, the user can visit the service provider's facility, display the coupon on the screen of their information processing device, and use the internet cafe for one hour. For someone who travels on a business trip using this travel app and ends up in an unfamiliar location with free time due to a sudden rescheduling, being able to use such an internet cafe is a significant benefit. Furthermore, users can experience the benefits of using this system even when they find themselves in a similar situation, and thus view the system in a very positive light. The service provider does not have to be limited to one company, but may partner with multiple companies, allowing users to browse a list of coupons offered by those companies, and paying a fee to the coupon provider when the user selects one (of course, the user may first pay the coupon fee to the provider to obtain the coupon). Also, setting an upper limit on coupon usage and displaying results are the same as in the previous embodiment. [Explanation of symbols]

[0021] 100 systems 101 Control device 102 Storage device 103 Output Device 104 Input Device 105 Communication equipment 110 User's information processing terminal 120 Network 130 Billing Management Server 140 Supplier Manufacturer Server 150 Equipment Terminal 151 Equipment

Claims

1. A customer experience providing system including a user information processing terminal that executes an application, a billing management server operated by a company that provides the application, a women's supply manufacturer server, and an equipment terminal, The billing management server acquires from the user information processing terminal at least one of information on the female-related app usage fee from the user, information on advertisement usage provided by the female-related app, and information on purchases made through the female-related app; Sending predetermined price information and / or predetermined women's supply ordering information and shipping information to the women's supply manufacturer server; A customer experience provision system for women's supplies, in which the women's supply manufacturer server delivers supplies to the women's related facility specified in the shipping information to the women's related facility based on the specified price information and / or specified price information and / or specified women's related supply order information.

2. The women's facility acquires inventory information of the supplies and transmits it to the charge management server; The customer experience providing system of claim 1, wherein the billing management server transmits inventory information to the user information processing terminal in response to a request from the user information processing terminal, and the user information processing terminal displays the inventory information of the supplies via its input / output unit.

3. The customer experience providing system of claim 1 , wherein authentication with information related to a user is required to receive the supplies at the women's facility.

4. 2. The customer experience providing system of claim 1, wherein a user who receives the supplies at the women's facility can send a comment to the system, and the user can view the comment.

5. A customer experience providing system including a user information processing terminal that executes an application, a billing management server operated by a company that provides the application, a supply manufacturer server, and a facility terminal, the billing management server acquires, from the user information processing terminal, at least one of information on the application usage fee from the user, advertisement usage information provided by the application, and purchase information via the application; transmitting predetermined price information and / or predetermined supply ordering information and delivery information to the equipment to the supply manufacturer; The supply manufacturer delivers the supply to the facility specified in the shipping information to the facility based on the predetermined amount information and / or the predetermined supply order information; The equipment acquires inventory information of the supplies and transmits it to the billing management server; the charge management server transmits inventory information to the user information processing terminal in response to a request from the user information processing terminal, and the user information processing terminal displays the inventory information of the supplies via its input / output unit; A customer experience delivery system, wherein authentication with information related to a user is required to receive the supplies at the facility.

6. A customer experience providing system including a user information processing terminal that executes an application, a billing management server operated by a company that provides the application, a service provider company server, and a facility terminal, the billing management server acquires, from the user information processing terminal, at least one of information on the application usage fee from the user, advertisement usage information provided by the application, and purchase information via the application; Send the specified amount information to the service provider server, the service provider server issues a facility ticket for the service provider based on the predetermined amount information; The facility approves the use of the voucher and transmits to the charge management server a notice that the voucher has been used; A customer experience provision system in which the billing management server transmits inventory information of the usage ticket to the user information processing terminal in response to a request from the user information processing terminal, and the user information processing terminal displays the inventory information of the usage ticket via its input / output unit.

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