A signage system that works in conjunction with user devices

Abstract

According to the signage system proposed in this invention that works in conjunction with a user terminal, social activities such as opinion exchanges conducted by users on the online business local page can be output on signage installed at the offline business, and social activities can be supported through a variety of community services such as opinion exchanges related to the business, participation in surveys, and participation in social games. By outputting the content of these services on the signage, it is possible to provide a variety of entertainment to both customers visiting the business and customers participating in social activities, and to revitalize the local page.

Description

[Technical field]

[0001] The present invention relates to a signage system, and more particularly to a signage system that operates in conjunction with a user terminal. [Background technology]

[0002] Signage is a communication tool that can lead to corporate marketing, advertising effects, and customer experience, and is a video display device that is installed in public places and commercial spaces to provide various information and advertisements in real time. In particular, digital signage uses digital technology to display images and information on display screens and comprehensively provides a management platform that allows remote management via a network.

[0003] Signage is mainly installed outdoors, in subway stations, and other public places, and recently it has become more widely used in restaurants, cafes, apartment elevators, etc. However, the use of signage has not strayed far from its role as an advertising board.

[0004] Meanwhile, local boxes, which can be used for local information provision and local advertising, focus on efficiently providing various information to users, but due to limitations as a local-related platform, it is difficult to provide entertainment to customers, stimulate their interest, and activate the platform. Therefore, there is a demand for the development of technology that can provide various entertainment to customers and activate local boxes.

[0005] Patent Document 1 and the like are presented as prior art relating to the present invention. [Prior art documents] [Patent documents]

[0006] [Patent Document 1] Korean Patent No. 10-1823987 (Name of invention: Local box advertising service system in which the priority of each banner advertisement is determined according to the reference position, Date of registration: January 25, 2018) Summary of the Invention [Problem to be solved by the invention]

[0007] The present invention has been proposed to solve the above-mentioned problems of conventional methods, and its purpose is to provide a signage system that operates in conjunction with a user terminal, which outputs social activities such as opinion exchanges conducted by users on an online business local page on signage installed at an offline business, supports social activities through various community services such as opinion exchanges related to the business, participation in surveys and social games, and outputs the contents of the activities on the signage, thereby providing a variety of enjoyment to both customers visiting the business and customers participating in social activities, and revitalizing the local page.

[0008] Another object of the present invention is to provide a signage system that operates in conjunction with a user terminal, which, when the user terminal is located at a business premises, can confirm on-site participation, display the fact that the user is an on-site participant, or support social activities for on-site participants, thereby adding fun to social activities through real-time realism and increasing the reliability of users' opinions. [Means for solving the problem]

[0009] In order to achieve the above object, a signage system that operates in conjunction with a user terminal according to a feature of the present invention comprises: A signage system, A service server that operates a local platform including a local page for each business where users can use their terminals to engage in social activities including the exchange of opinions related to the business; A user terminal that connects to the local platform and the local page provided by the service server and performs social activities on the local page; A signage is installed at the business establishment and outputs social activities performed by the user terminal on a local page of the business establishment; The service server includes: A platform operation department that operates a local platform including the local page for each business; a social activity support unit that provides a community service that supports social activities of a user terminal that is connected to the local page; A structural feature of the system is that it includes a signage management unit that controls the transmission so that the content of a user's social activities carried out through the community service provided by the social activity support unit is output from the signage installed at the business premises of the local page.

[0010] Preferably, the community service comprises: This may include message boards, survey generation and result confirmation, voting generation and result confirmation, and social games.

[0011] Preferably, the service server comprises: The system may further include an on-site participation confirmation unit that confirms on-site participation when the user terminal is located at the business premises.

[0012] More preferably, the social activity support unit is The fact that the user is an on-site participant can be displayed within the community service used by the user terminal whose on-site participation has been confirmed.

[0013] More preferably, the social activity support unit is The user terminal where the on-site participation has been confirmed can be supported with social activities including event information for on-site participants.

[0014] More preferably, the on-site participation confirmation unit Beacon devices installed at the business premises can be used to confirm on-site participation of the user terminal.

[0015] More preferably, the on-site participation confirmation unit Using location information of the business and GPS location information received by the user terminal, on-site participation of the user terminal can be confirmed.

[0016] Preferably, the signage comprises: Opinions related to the business, which are the contents of the social activities, can be inserted into a memo paper image and output in real time. Effect of the Invention

[0017] According to the signage system proposed in this invention that works in conjunction with a user terminal, social activities such as opinion exchanges conducted by users on the online business local page can be output on signage installed at the offline business, and social activities can be supported through a variety of community services such as opinion exchanges related to the business, participation in surveys, and participation in social games. By outputting the content of these services on the signage, it is possible to provide a variety of entertainment to both customers visiting the business and customers participating in social activities, and to revitalize the local page.

[0018] In addition, according to the signage system proposed in the present invention that operates in conjunction with a user terminal, when the user terminal is located at a business premises, it can confirm on-site participation and display that the user is an on-site participant or support social activities for on-site participants, thereby adding fun to social activities through real-time realism and increasing the reliability of users' opinions. [Brief description of the drawings]

[0019] [Figure 1] 1 is a diagram showing the configuration of a signage system that operates in conjunction with a user terminal according to an embodiment of the present invention; [Diagram 2]1 is a diagram illustrating an example of a business establishment in which signage is installed in a signage system that operates in conjunction with a user terminal according to an embodiment of the present invention. [Diagram 3] 2 is a diagram showing a detailed configuration of a service server in a signage system that operates in conjunction with a user terminal according to one embodiment of the present invention; [Figure 4] 13 is a diagram illustrating an example of a screen of a user terminal connected to a local page in a signage system that operates in conjunction with a user terminal according to one embodiment of the present invention. FIG. [Diagram 5] 13 is a diagram illustrating an example of a signage screen on which a user's social activities are displayed in a signage system that operates in conjunction with a user terminal according to one embodiment of the present invention. FIG. [Figure 6] 13 is a diagram illustrating an example of a screen of a user terminal on which a user's on-site participation confirmation result is output in a signage system that operates in conjunction with a user terminal according to an embodiment of the present invention. FIG. DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS

[0020] Hereinafter, with reference to the accompanying drawings, a preferred embodiment will be described in detail so that a person having ordinary skill in the art to which the present invention pertains can easily carry out the present invention. However, in describing the preferred embodiment of the present invention in detail, if it is determined that a detailed description of related known functions or configurations may unnecessarily obscure the gist of the present invention, the detailed description will be omitted. In addition, the same reference numerals are used throughout the drawings for parts having similar functions and actions.

[0021] In addition, throughout the specification, when a part is said to be "connected" to another part, this includes not only the case where the part is "directly connected" to another part, but also the case where the part is "indirectly connected" to another part through another element therebetween. Furthermore, unless otherwise specified, when a part is "comprised" of a certain component, it does not mean that the part excludes other components, but that the part can further include other components.

[0022] 1 is a diagram showing the configuration of a signage 300 system that operates in conjunction with a user terminal 200 according to an embodiment of the present invention. As shown in FIG. 1, the signage 300 system that operates in conjunction with a user terminal 200 according to an embodiment of the present invention may include a service server 100, a user terminal 200, and a signage 300.

[0023] In other words, in the present invention, the service server 100 operates a local platform including local pages for each business, and users can connect to the local platform using the user terminal 200 and output social activities such as exchanging opinions on the online local pages of the business to a signage 300 installed in the corresponding business offline.

[0024] In this way, the service server 100 provides a community service to support various social activities such as exchanging opinions, participating in a survey, participating in a social game, etc., related to the business, and outputs the contents of the social activities to the offline signage 300 in real time, so that customers who visit the business can enjoy looking at the signage 300 where the social activities are displayed in real time, and can immediately participate in the social activities by connecting to the business's local page by looking at the signage 300, thereby resolving the problem that the conventional virtual local box cannot be activated, and activating the local page and local platform. In addition, the signage 300, which is currently limited to the role of an advertisement board, can be used as a place for user community activities linking online and offline.

[0025] Here, social activities may refer to social activities including activities on various online social media such as posting opinions, making comments, sharing content, participating in surveys, voting, playing games (social games) with other users, etc. Also, community services are services that support social activities and may include bulletin boards for posting opinions, exchanging opinions, making comments, etc., creating surveys and providing results, creating votes and providing results, social games, etc.

[0026] Hereinafter, each component constituting the signage 300 system operating in conjunction with the user terminal 200 according to an embodiment of the present invention will be described in detail.

[0027] The service server 100 may operate a local platform including a local page for each business where social activities including exchange of opinions related to the business can be performed using the user terminal 200. That is, the local platform includes a local page for each business, and a user can connect to the local platform and perform various social activities such as exchange of opinions and sharing of contents on the local page of each business. The service server 100 may provide various community services while operating the local platform so that the user terminal 200 can connect to the local platform via a network and perform social activities for each business.

[0028] Here, the network can be realized by a wired network such as a Local Area Network (LAN), a Wide Area Network (WAN) or a Value Added Network (VAL), or by any type of wireless network such as a mobile radio communication network, a satellite communication network, Bluetooth (registered trademark), Wibro (Wireless Broadband Internet), HSDPA (High Speed ​​Downlink Packet Access), LTE (Long Term Evolution), 5G (5th Generation Mobile Telecommunication), etc.

[0029] The detailed configuration of the service server 100 will be described later with reference to FIG.

[0030] The user terminal 200 can connect to a local platform and a local page provided by the service server 100 and perform social activities on the local page. The user terminal 200 can be realized by an electronic device of a user who connects to the local page and performs various social activities such as exchanging opinions about a business establishment.

[0031] Here, the electronic device may include at least one of a smartphone, a tablet PC (personal computer), a mobile phone, a video phone, an e-book reader, a desktop PC, a laptop PC, a netbook computer, a workstation, a server, a personal digital assistant (PDA), a media box, a game console, an electronic dictionary, or a wearable device, and the wearable device may include at least one of an accessory type (e.g., a watch, a ring, a bracelet, an anklet, a necklace, glasses, a contact lens, or a head-mounted device (HMD)), a textile or clothing integrated type (e.g., an electronic garment), a body-attached type (e.g., a skin pad or a tattoo), or a biologically implantable circuit. In various embodiments, the electronic device is not limited to the above-mentioned devices, and may be a combination of two or more of the above-mentioned various devices.

[0032] The signage 300 is installed in a business establishment and can output social activities performed by the user terminal 200 on the local page of the business establishment. Here, the signage 300 refers to a display device equipped with a display panel, and at least one signage 300 may be installed inside or outside the business establishment.

[0033] 2 is a diagram illustrating an example of a business establishment where signage 300 is installed in a signage 300 system that operates in conjunction with a user terminal 200 according to an embodiment of the present invention. As shown in FIG. 2, in the signage 300 system that operates in conjunction with a user terminal 200 according to an embodiment of the present invention, three signages 300 may be installed inside Business A and one outside Business A, or they may be installed on each table, and the installation positions and number may vary.

[0034] Meanwhile, the business establishments in which the signage 300 is installed may be various establishments such as cafes, restaurants, retail stores, beauty salons, apartment complexes, building elevators, and the like.

[0035] 3 is a diagram showing a detailed configuration of a service server 100 in a signage 300 system that operates in conjunction with a user terminal 200 according to an embodiment of the present invention. As shown in FIG. 3, the service server 100 of the signage 300 system that operates in conjunction with a user terminal 200 according to an embodiment of the present invention may include a platform operation unit 110, a social activity support unit 120, and a signage management unit 130, and may further include an on-site participation confirmation unit 140.

[0036] The platform operation unit 110 can operate a local platform including a local page for each business. Here, the local page is created and operated for each business, and can post advertisements and event information for the business, and various community services provided by the social activity support unit 120 can be used on the local page.

[0037] The user terminal 200 can connect to and use a local platform operated by the platform operation unit 110 using an application or web application for using the local platform, or a URL. For example, the user terminal 200 can connect to the local platform, search for or select a specific business establishment, and enter the local page, or can immediately connect to the local page of the business establishment using a QR code (registered trademark) provided at the business establishment. In addition, depending on the embodiment, when the user terminal 200 connects to the local platform, the on-site participation confirmation unit 140, which will be described in detail later, can confirm the location of the user terminal 200 and automatically provide the business establishment local page at the confirmed location.

[0038] The social activity support unit 120 may provide a community service that supports social activities of the user terminal 200 connected to a local page. Here, the community service may include a bulletin board, a survey creation and result confirmation, a vote creation and result confirmation, and a social game.

[0039] FIG. 4 is a diagram illustrating an example of a screen of the user terminal 200 connected to a local page in the signage 300 system operating in conjunction with the user terminal 200 according to an embodiment of the present invention. As shown in FIG. 4, the user terminal 200 of the signage 300 system operating in conjunction with the user terminal 200 according to an embodiment of the present invention can connect to a local page and select and use a community service provided by the social activity support unit 120. A user can select a bulletin board from among the community services provided to the user terminal 200 to post comments, create comments, share content, etc., and can select a survey menu to generate surveys / votes, participate in surveys / votes, and check survey / vote results. In addition, the user can participate in games (social games) played with other users, and check event information held at business establishments, etc.

[0040] The signage management unit 130 can control the transmission so that the content of the user's social activities carried out through the community service provided by the social activity support unit 120 is output from the signage 300 installed at the business premises of the local page.

[0041] 5 is a diagram illustrating an example of a signage 300 screen on which a user's social activities are displayed in a signage 300 system that operates in conjunction with a user terminal 200 according to an embodiment of the present invention. As shown in FIG. 5, the signage 300 of the signage 300 system that operates in conjunction with a user terminal 200 according to an embodiment of the present invention can display the contents of social activities performed by multiple users on the local page of the business, such as postings, survey / voting results, and current social game status.

[0042] More specifically, the signage 300 can insert opinions related to the business, which is the content of the social activity, into a memo paper image and output it in real time. That is, in conjunction with the community service provided by the social activity support unit 120, posts, contents, opinions, comments, etc. of users posted on a bulletin board are output to the signage 300, and opinions, etc. can be inserted into a memo paper image and output in real time so that the user can feel the realism and fun of writing and pasting opinions on memo paper at an offline business through the digital signage 300.

[0043] In addition, the signage 300 may output survey / voting results, which are one of the contents of social activities, so that users can enjoy checking the results of a survey or vote they participated in on an online local page on the offline signage 300. In addition, the signage 300 may output the current status of a social game in which multiple users participate, providing a sense of realism and enjoyment, and inviting other users to participate.

[0044] According to an embodiment, as shown in Fig. 2, if there are multiple signages 300 installed at a particular business establishment, the signage management unit 130 can transmit and control the content of social activities to all the signages 300 installed at the business establishment, and each signage 300 can output the same content or different content. For example, if there are three signages installed at a particular business establishment, they can all output the same screen (for example, a screen as shown in Fig. 5), but they can also output posters, survey / voting results, and current social game status among the social activities.

[0045] Meanwhile, to allow users to easily participate in social activities displayed on the signage 300, a QR code (registered trademark) recording connection information to the business's local page and the connection information can be displayed on the signage 300 as shown in Fig. 5. Customers visiting the business can scan the QR code (registered trademark) with the user terminal 200 or use the connection information to connect to the local page and carry out social activities such as posting opinions, participating in surveys, and playing social games.

[0046] The on-site participation confirmation unit 140 can confirm on-site participation when the user terminal 200 is located at a business establishment. When a user visits a business establishment and performs social activities on the local page of the business establishment, the user can check the contents of the social activities in real time on the signage 300 and can interact with other visiting customers, thereby maximizing realism and enjoyment. Therefore, the service server 100 can increase the realism and reliability of the user's opinion by verifying the user's location through the on-site participation confirmation unit 140 and confirming whether the user is an on-site participant.

[0047] 6 is a diagram illustrating an example of a screen of the user terminal 200 on which a user's on-site participation confirmation result is output in the signage 300 system operating in conjunction with the user terminal 200 according to an embodiment of the present invention. As shown in FIG. 6, the on-site participation confirmation unit 140 of the signage 300 system operating in conjunction with the user terminal 200 according to an embodiment of the present invention can confirm the location of the user terminal 200 connected to the local platform, verify that the user is in the business establishment as an on-site participant, and output the result as a push message of the user terminal 200.

[0048] In this case, the on-site participation confirmation unit 140 can confirm the on-site participation of the user terminal 200 using a beacon device installed at the business establishment. The beacon device is installed at the entrance or inside the business establishment, so that the user terminal 200 inside the business establishment can receive a beacon signal and verify its location.

[0049] Depending on the embodiment, the on-site participation confirmation unit 140 may confirm on-site participation of the user terminal 200 using the location information of the establishment and the GPS location information received by the user terminal 200. However, since location information from the GPS or mobile communication network may not be accurate indoors or underground, or may be confused with other nearby establishments, it is preferable to accurately confirm on-site participation using a beacon device.

[0050] Meanwhile, the social activity support unit 120 can display that the user is an on-site participant in the community service used by the user terminal 200 whose on-site participation has been confirmed. That is, as shown in Fig. 4, the user terminal 200 whose on-site participation has been confirmed can display that the user is an on-site participant by using a badge such as "on-site" in the local page of the establishment.

[0051] In addition, the social activity support unit 120 can display on-site participation in the social activity of the user selected from a group including the user's account status, postings, comments, and content in the community service used by the user terminal 200 in which on-site participation has been confirmed. That is, on-site participation can be displayed with a badge or the like in the content of the social activity such as the user's content, postings, and opinions.

[0052] Depending on the embodiment, the social activity support unit 120 may support social activities including event information for on-site participants in the user terminal 200 whose on-site participation has been confirmed. That is, by supporting social activities such as event information and questionnaires / votes that are available only to the confirmed on-site participants, it is possible to induce on-site participation and maximize realism and enjoyment.

[0053] As described above, according to the signage 300 system proposed in the present invention, which operates in conjunction with the user terminal 200, social activities such as opinion exchanges conducted by users on the online business local page can be output on the signage 300 installed at the offline business, and social activities can be supported through various community services such as opinion exchanges related to the business, participation in surveys, and participation in social games. By outputting the content of these services on the signage 300, it is possible to provide a variety of entertainment to both customers visiting the business and customers participating in social activities, and to revitalize the local page.

[0054] In addition, according to the signage 300 system proposed in the present invention that operates in conjunction with the user terminal 200, when the user terminal 200 is located at a business premises, it can confirm on-site participation and display that the user is an on-site participant or support social activities for on-site participants, thereby adding fun to social activities through real-time presence and increasing the reliability of user opinions.

[0055] Meanwhile, the present invention may include computer readable media including program instructions for performing operations implemented in various communication terminals. For example, computer readable media may include magnetic media such as hard disks, floppy disks, and magnetic tapes, optical media such as CD-ROMs and DVDs, magneto-optical media such as floptical disks, and hardware devices specially configured to store and execute program instructions, such as ROMs, RAMs, and flash memories.

[0056] Such computer readable media may include, alone or in combination with other program instructions, data files, data structures, and the like. In this case, the program instructions written on the computer readable media may be those specially designed and constructed for implementing the present invention, or they may be those well known and available to those skilled in the art of computer software. For example, the program instructions may include not only machine code such as produced by a compiler, but also high level language code that can be executed by a computer using an interpreter, etc.

[0057] The present invention described above can be modified and applied in various ways by those having ordinary skill in the art to which the present invention pertains, and the scope of the technical idea of ​​the present invention should be defined by the following claims. [Explanation of symbols]

[0058] 100 Service Server 110 Platform Management Department 120 Social Activities Support Department 130 Signage Management Department 140 On-site Participation Confirmation Department 200 User terminals 300 Signage

Claims

1. A signage (300) system, comprising: A service server (100) that operates a local platform including a local page for each business where users can use a user terminal (200) to carry out social activities including the exchange of opinions related to the business; A user terminal (200) that connects to the local platform and a local page provided by the service server (100) and performs social activities on the local page; A signage (300) is installed at the business establishment and outputs social activities performed by the user terminal (200) on a local page of the business establishment; The service server (100) A platform operating unit (110) that operates a local platform including the local page for each business; a social activity support unit (120) for providing a community service that supports social activities of a user terminal (200) that connects to the local page; a signage management unit (130) that controls transmission so that the contents of the user's social activities carried out through the community service provided by the social activity support unit (120) are output from the signage (300) installed at the business establishment of the local page; and an on-site participation confirmation unit (140) that confirms on-site participation when the user terminal (200) is located at the business establishment; The social activity support unit (120) In a community service used by the user terminal (200) where the on-site participation has been confirmed, a badge is displayed on the user's content, postings, and opinions to indicate that the user is on-site; The user terminal (200) Connecting to the local platform via a network using an application or web app for using the local platform, accessing a local page of a specific business establishment, and engaging in social activities on the local page of the business establishment; outputting social activities performed by users on the online business local page on the signage (300) installed in the offline business; The community service includes: At least one of a bulletin board, a survey generation and result confirmation, a vote generation and result confirmation, and a social game is included; The signage (300) includes: A signage (300) system that operates in conjunction with a user terminal (200) and outputs the current status of a social game in which multiple users participate and progress, providing a sense of realism and enjoyment and encouraging other users to participate.

2. The social activity support unit (120) A signage (300) system that operates in conjunction with the user terminal (200) described in claim 1, characterized in that it supports social activities including event information for on-site participants in the user terminal (200) where on-site participation has been confirmed.

3. The on-site participation confirmation unit (140) A signage (300) system that operates in conjunction with the user terminal (200) described in claim 1, characterized in that it uses a beacon device installed at the business premises to confirm the on-site participation of the user terminal (200).

4. The on-site participation confirmation unit (140) A signage (300) system that operates in conjunction with the user terminal (200) described in claim 1, characterized in that it confirms the on-site participation of the user terminal (200) using the business's location information and GPS location information received by the user terminal (200).

5. The signage (300) includes: A signage (300) system that operates in conjunction with the user terminal (200) described in claim 1, characterized in that opinions related to the business, which are the content of the social activity, are inserted into a note paper image and output in real time.

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